BD x Baker Mckenzie

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The Value of BD

Investing in business development skills is essential if you want to excel in today’s competitive legal landscape. In the legal industry, business development goes beyond winning cases or mastering the law; it involves fostering client relationships, building a strong network, and strategically positioning for growth. At Baker Mckenzie it is crucial that we embed and develop BD skills across our growing population and own business development. If we all improve our ability to:

Develop our brand

Build deeper client relationships Create opportunities

Identify a compelling value proposition Communicate and influence stakeholders

Negotiate effectively

Think strategically

We continue to build on our success and grow our firm for years to come. In a field where credibility and connections are paramount, these skills aren’t just valuable—they’re essential.

Developing BD skills

There are so many ways to develop BD skills, ranging from the individual to the collective:

Bespoke Evaluator Tool

Benchmarking and self-awareness for the individuals to identify BD skills and understand their areas of growth and development. A key criterion to measure ROI.

Digital Micro Assets

Evergreen and ‘ever on’ immersive digital assets e.g. eLearning, animations and videos that meet a variety of learning styles and embed the content.

Peer to Peer Coaching

Peer to peer coaching opportunities are organized to prompt sharing across areas of Baker McKenzie.

Performance Hubs

For continuous ongoing accountability, shared support and peer learning. To keep learners on track with their development and provide the space, time and framework around the content and practice.

Live Workshops

Sessions sharing concepts, theories and research on leadership practices. Providing stimulus for further discussion and application.

Live Application Simulations

These practice sessions put BD skills to the test and give you feedback on your strengths and areas to improve. Powerful experiences to bring the content and skills to life. E.g. Corporate actor simulations on pitching or negotiations.

Podcasts

Lessons from Partners (and others) across Baker McKenzie, focusing on BD and sharing stories, learnings and insight.

Virtual Conferences

Large scale sessions bringing lots of people together to hear from those with expertise and learn from each other as a community.

The BD Mindset

The mindset drives the ‘why’ and vision

Start with the mindset shift to embrace growth and proactive engagement

SELF-LED

Bespoke Evaluator Tool

Identify areas for growth

Bespoke Evaluator Tool

Identify areas for growth Live Virtual Workshops The Value of BD

Potential Topics

Beyond Billable Hour: The BD Mindset

The Art of the Pitch: Communicate Value

Rejection to Revenue: Turn No into your next Opportunity

The BD Skillset

The skillset provides the ‘how’ and practical execution

Embed the skillset to execute strategies effectively, build relationships, and drive tangible results.

PERSONALISED

Develop Your Personal Brand

Digital Assets

Virtual Workshops Application Sessions

Develop Your Personal Brand

Digital Assets

Live Virtual Workshops

Live Application Sessions

Select sessions to develop skills (Hosted on Learning Hub)

Create unique pathways of digital assets/ virtual workshops or application simulations

Turn static files into dynamic content formats.

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