The Challenges | Gamification vs Expertise

THE CHALLENGES GAMIFICATION VS EXPERTISE

CHALLENGE ONE // DIGITAL

Produce and visualise a highly engaging LMS structure and homepage for a Manchester-based clothing retailer.

UrbanTrend, a clothing retailer based in Manchester, are looking to foster a learning culture. Despite offering trendy, urban fashion and having a good overall culture, the company struggles with communication and teamwork among staff.

Things to consider:

// What platform will you recommend the company use?

// The Employees think that the culture is great and they don’t see the need to change. How will you captivate them?

// Use flipcharts, whiteboard software or PPT to outline the homepage and LMS structure.

CHALLENGE TWO // STRATEGY

Devise a set of recommendations for this Global Property Company to train staff in a new global sales approach.

Global property company, WJ Estates, faces challenges with its disjointed sales team. Despite a strong international presence, each salesperson operates independently, lacking cohesion and a unified approach. This inconsistency in the sales method is inefficient and uncollaborative, making it difficult to clearly forecast and achieve organisational sales strategies and targets.

Things to consider:

// What formats will you suggest?

// What will the timeline look like?

// How will you instil the motivation to adopt the new approach and get out of the siloes?

CHALLENGE THREE // ONBOARDING

Design an Onboarding pathway for a London-based tech start-up that gets new hires up to speed before their first day.

London-based tech start-up InnovateTech struggles to integrate new employees effectively. Those six to nine months into the role, report not understanding the IT system, limited interaction with senior staff, and unclear company direction. They mention that his lack of clarity and guidance hampers their ability to contribute effectively.

Things to consider:

// Think both Pre-boarding and Onboarding.

// The company mainly work remotely, but recent surveys have suggested new employees higher desire to work in person in the first few months.

// Currently, staff complete a four-hour virtual onboarding with a presentation on the company values and culture and information on how to get logged in to all the company’s tools.

CHALLENGE FOUR // VIDEO

Create a 1-2 minute video for the

In today’s interconnected world, building a strong professional network is crucial for personal and career growth. At the same time, digital content, on-demand learning, we also can offer great value in the form of short video content. Your challenge is to create a compelling short video to introduce an eLearning on how to build a strong network that will be shared internally with an organisation.

Things to consider:

// This video will be one of the first elements of the eLearning. Can you be compelling in encouraging the completion of the eLearning?

// Will you use a voiceover or speak to the camera?

// Try CapCut for quick mobile editing.

CHALLENGE FIVE // CONCEPTUAL

Plan the structure of a workshop, keynote, or eLearning introducing a new cohort onto an Early Careers programme at an organisation within your team.

Early Career employees are in a unique position at the beginning of their professional journeys. These individuals are typically highly motivated to develop new skills and make a positive impact. By crafting customised learning experiences, organisations can harness this enthusiasm and mould these employees into high achievers that shape a career within the organisation.

Things to consider:

// What is this audience looking for? What are their values, hopes and dreams?

// How will you encourage a perspective that this is the organisation for the next 10...15...20 years of their career?

// What are the main selling points of the programme that will convince Early Career employees to sign up?

CHALLENGE SIX // DEVELOPMENT

Create a development plan for the group member of your choice.

A development plan guides career growth and benefits both employees and organizations. Gamified incentives may increase engagement, while expert mentoring and targeted training provide expertise.

Things to consider:

// What are the areas of growth?

// How will they get expert support or gain self-led knowledge?

// What are the goals? How will they be measured/achieved?