The Most Trusted Builders & Developers to Watch in 2019

2019 / Vol. 09 / Issue-07

www.insightssuccess.in

The Most Trusted Builders & Developers to Watch in 2019

Bhaskar N Raju Managing Director

DivyaSree Developers World-class Urban Spaces that are built to Last

Editorial

T

he real estate industry in India is one storey full of twists and turns. Every decade has a different story to tell. Past few decades have seen a sharp rise, a slowdown, a steady pick up and the current lull spread in the industry. Increasing purchasing power, growing urbanization, and overall economic growth have been the boosting factors. The roadblocks have been factors like scams, unsold inventories, the bank interest rates and the most recent IL&FS debacle.

Pinning Hopes on the Real Estate Market

In India, a residential space is not just considered as a basic necessity but an asset. The moment, a youngster realizes a steady flow of income, the first asset that he/she thinks of acquiring is a home. This human and Indian tendency of purchasing a space to call it as one’s own is the prime driving factor of the real estate industry that will see it through the current slump. Changes in Government policies, relaxing interest rates, schemes by housing companies are all targeting a revival and a positive turn around by the end of the year.

Introduction of RERA (Regulation and Development Act) and GST (Goods and Services Tax), which caused a flutter initially, are now prime factors in facilitating a revival in the sector. The government’s “Housing for All by 2022” vision, with its focus on affordable housing segment is propelling the sector even further.

With FDI in townships and settlement development projects being increased to 100per cent, the Government is looking towards attracting international players too. The increasing scope of commercial real estate driven by the demand of office spaces by startups, co-working spaces and e-commerce will be the key factors. If things do fall in place, it is estimated that the real estate sector in India will become a $1 trillion market by 2030.

Till then, let’s keep building hopes and houses!

Sneha Sinha

Editor-in-Chief Pooja M. Bansal Managing Editor Sneha Sinha Contributing Editor Rahul Niraj Art & Design Head Amol Kamble Associate Designer Poonam Mahajan Art & Picture Editor Mayur Koli Co-designer Asha Bange Business Development Lead Joan Ranbhise Business Development Executive Kajol Karale Technical Specialists Amar, Pratiksha Digital Marketing Manager Prashant Chevale SME-SMO Executives Manoj, Ketki Circulation Manager Tanaji sales@insightssuccess.com

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CONTENTS INTERVIEW WITH INSIGHTS SUCCESS

18 Jain Housing & Constructions Creating Distinctive and Quality Residential Masterpieces

ARTICLE

24

CXO STANDPOINT

Trending Now Integrated Townships: RedeďŹ ning the Way we Live

22 26

Devansh Group Providing Quality Work and Stay Environment

Inside the Industry

Real Estate Attracts $2.2 Bn Institutional Funding in H1 2019, 31% Yearly Fall

The Most Trusted

BUILDERS &

DEVELOPERS DE to watch in 2019

Building India with Dreams and Technology

F

ulfilling the dream of owning a house, isn’t just the dreamer’s task. It takes a team of people who specialize in realizing the dream and turn them into real houses. For ages, Builders and Developers have been making efforts so that no human stays without a roof overhead.

The Real Estate sector often reflects the economic state of a country. For India, a populous and growing economy, the sector spells growth and opportunity. Along with technology, the sector is making some big strides with smart homes, townships and more in the present year.

In this edition titled, “The Most Trusted Builders & Developers to Watch in 2019,” we at Insights Success bring to you, companies that are embracing change and striving ceaselessly to realize the dreams of millions of Indians.

The Cover Story of this issue features DivyaSree Developers, a Bangalore based company that is playing a significant role in changing the real estate landscape of South India.

Also featuring in this issue is Devansh Group, a High-Quality Realtor Company.

An insightful interview with Mr. Sandeep Mehta, the Managing Director of Jain Housing & Constructions, gives us a sneak peek into their success story.

Our in-house article Integrated Townships – Redefining the Way we Live in the Trending Now section sheds light on the growing trend of building townships.

We hope you enjoy reading this issue as much as we did while creating it!

COVER STORY

“

“

Though we only recently forayed into residential development, our innovations like Twin Apartments have already made us a forerunner in introducing new residential concepts

DivyaSree Develo ers

I

ndia, at the time of Independence, was primarily a rural country.

Most of its population was based in villages. With changing times, growing industrialization, globalization, and rapid development there has been a huge shift in demography. By 2030, it is expected that the urban areas will be home to around 40% of the population. This puts huge pressure on the Urban Infrastructure. The urban infrastructure should be equipped with all the necessary facilities required to give a decent and standard life to its residents.

The builders and developers have a special role to play as they deal with the most prioritized asset of the human population – living spaces.

With a population of over ten million, Bengaluru, the IT hub of India, is a megacity, the third-most populous city and fifth-most populous urban agglomeration in India. As such it offers a huge potential for the urban developers amongst which DivyaSree Developers leads the race. With over

three decades of achievement under its belt, it is counted among South India's most reputed urban infrastructure providers. Since inception in 1975, DivyaSree has played a pivotal role in evolving real estate landscapes across Bengaluru, Hyderabad, and Chennai, creating an infrastructure that has set industry benchmarks. It is a 600strong, multi-faceted, multi-cultural workforce, currently expanding its footprint in the new key markets of Mumbai, Pune and the National Capital Region.

Building not just Spaces, but Memories DivyaSree delivers world-class spaces which, being relevant to occupiers and users, makes them memorable. Its offerings include: Ÿ Office Spaces: Information Technology Parks, built-to-suit campuses and other commercial developments Ÿ Residential Spaces: Uber-luxury residential villas and condominiums, high-end and mid-range apartments, gated communities and specialised residential offerings like senior living spaces Ÿ Mixed-use Developments Ÿ Asset Management Services

Its core strengths are: Ÿ formidable planning skills, Ÿ strategic thinking, Ÿ market insights, Ÿ continuous innovation, Ÿ technical expertise, Ÿ global exposure, Ÿ asset management skills, Ÿ and focus on achieving the highest level of client satisfaction.

These have resulted in an exceptionally steep growth curve over recent years, with 99% occupancy across a commercial portfolio that encompasses over 150,000 workstations. This includes 5 “Grade A” operational business parks, 8 Fortune 500 companies and over 70 Blue Chip clients. Completed projects are spread over 27 million square feet, and more than 13 million square feet of spaces are in the making.

Inspirational Mentors DivyaSree is spearheaded by Dr. P Shyama Raju, CMD and Mr. Bhaskar N Raju, MD. Dr P Shyama Raju is known for his legendary humility, razor-sharp vision, acute foresight, and resolute commitment to society.

Bhaskar Raju’s strategic thinking,

hands-on and focused approach and eye for detail have facilitated DivyaSree’s paradigm shift.

The duo is a source of inspiration and guiding lights at DivyaSree as the people who have empowered it to become one of the most trusted brands.

Emerging as a Brand In an industry that is crowded with competition, it needs an eclectic blend of unique characteristics for a company like DivyaSree to stand out. It has made its own identity through its corporate persona that is: Ÿ Innovative Ÿ Trustworthy, Ethical, Loyal and Client-centric: A high percentage of repeat business and multi-location clients vouch for it. Ÿ Confident: It is willing to take risks to deliver on its promises Ÿ Passionate: It has a knack of getting seemingly impossible things done Ÿ Flexible: It is able to change with evolving markets Ÿ Agile: Quick turnaround time is its forte. Ÿ Quality & Sustainability-driven: With an eye always on the future Ÿ Responsible: It is a corporation with a conscience DivyaSree has a pioneering spirit and has been a trendsetter on many fronts.

Some unique distinctions being:

Ÿ One of the first developers to foray into the Government-Corporate Developer Partnership, building campuses for Fortune500 companies in collaboration with the Government of India. Ÿ The first developer of major SEZs in two prominent South Indian cities. Ÿ The first to deliver a captive power generation plant for an IT Park.

Award-Winning Projects DivyaSree considers all of its projects to be equally important, whether large

or small, whether past, current or future. Here’s a look at some of its multiple-award-winning properties: 770 Town Centre comprises an intelligent mix of world-class commercial space and luxury residential property, inviting occupants to work and live in a seamlessly integrated, technologically superior, aesthetically pleasing environment created for them on its 60-acre expanse. This is the largest mixed-use development close to Bengaluru’s Central Business District.

DivyaSree Orion is a harmonious blend of SEZ and non-SEZ space with residential villas on its 40-acre expanse. All the commercial property has been LEED GOLD-certified.

DivyaSree TechRidge is a 55-acre commercial property with a development potential of 14 million square feet, located in Manikonda, one of Hyderabad’s most sought-after Business Districts.

The Republic of Whitefield in Bengaluru is a glorious celebration of work, home and life, and yet another testament to DivyaSree’s decades of experience, design excellence, technical prowess and maturity in the real estate arena.

Being a Step Ahead, Always!

The real estate industry is dynamic and constantly evolving, with the players continuously innovating. The easy accessibility of information has increased customer awareness of global design quality and state-of-theart construction technology. The industry today is witnessing an explosive growth of new trends focused on reducing time, conservation of natural resources and long-term cost efficiencies. This revolution, in part driven by informed end users, also enthuses and motivates developers to innovate as well as to incorporate new initiatives all along the project development cycle. Technologies such as the Internet of Things (IoT), Building Information Modelling (BIM), robotics and 3D printing, drones, and immersive VR/ AR

technology would also play an important part.

At DivyaSree, such early adoption and innovation is helping it in pushing back the limits, making it a truly exciting time in which to innovate, adapt and evolve to connect with tomorrow’s customer. Readiness to adapt has been at the core of the relationships it has built with corporate and residential customers all these years. An encouraging percentage of customers are buying into Brand DivyaSree multiple times because of the company’s willingness to Ÿ stay aware and ahead of changing industry trends and customer needs Ÿ evolve by incorporating customers’ feedback, suggestions and even their vision Ÿ explore and adopt exciting

technological advancements to create systems that ensure comfort, quality and sustainability.

The Company’s take on Industry Rules India’s real estate sector is expected to reach US$ 1 trillion by 2030 (up from US$ 120 billion in 2017), and contribute 13 per cent of India’s GDP by 2025 (Source: IBEF.org). IT, ITeS, retail, hospitality and real estate are also showing significant growth, providing much-needed infrastructure for the country’s evergrowing requirements. Office space leasing in the top eight cities is expected to cross 100 million square feet from 2018 to 2020. Grade-A office space absorption is expected to cross 700 million square feet by 2022.

Regulatory reforms, steady demand generated through rapid urbanisation, rising household income and the emergence of affordable and nuclear housing are some of the key drivers.

Game-changing developments are transforming the sector: RERA, which will rebuild the trust deficit between buyers and developers; GST, which would lead to cost savings of 3 to 4 percent; recent relaxation in FDI, which provided a boost to investment in the industry; affordable housing and warehousing segments, which would attract huge investments. The affordable housing segment has been granted infrastructure status; this would create new avenues for developers.

Visualising The Future Bhaskar says, “Our vision is to

Customer Speak Some Brand DivyaSree attributes, in the kind words of its associates and customers:

establish ourselves as the leader in our existing markets and to explore new geographies to extend our footprint and success story”. DivyaSree is looking forward to building thriving and healthy communities across its verticals – Office, Residential, Corporate, Mixed Development, Asset Management and Specialised Spaces. It is also planning to spearhead technological advancements in the industry, so as to make its spaces more relevant and focused on user experience.

Having delivered nearly 27 million square feet of residential and commercial spaces, it aims to double the size of its portfolio within the next few years, leveraging its extensive land banks across the cities in which it operates. The journey ahead will be exciting, and the spaces it will create along the way will certainly be memorable.

“Your professionalism and customer-centric obsession has truly distinguished DivyaSree Group.”

- Juggy Marwaha, Jones Lang LaSalle “Your team has helped create immense value for clients and establish lasting partnerships.”

- Ram Chandnani, CBRE India “The involvement of the entire management team in ensuring end-to-end support is truly commendable.”

-N. Krishnaswamy, EYGBS (India) “DivyaSree became the obvious choice for us with their willingness to support our unique needs, and a never-say-no attitude.”

- Venkatramana B, Landmark Group

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Interview with Insights Success

JAIN HOUSING & CONSTRUCTIONS Creating Distinctive and Quality Residential Masterpieces

J

The following interview with Mr Sandeep Mehta, the Managing Director, gives a sneak peek into the success story.

today.The unparalleled drive to succeed and relentless commitment to excellence, has also made the company win prestigious awards such as ‘Best Builder’ award from the Builders Association of India and the ‘Award of Excellence’ from the Institute of Economic Studies in recognition of our impressive track record, further motivating us to achieve more.

Having set soaring standards in construction, Jain Housing is the newage master in creating “Masterpieces in Concrete”.

1. Kindly brief us about your company.

We are the part of a rich legacy of Real-estate developers who have been responsible for the emergence of striking landmark-destinations across major cities in India. With an impeccable record of quality and customer service over years, we have presently progressed as the innovative developers, bringing projects that respond to the housing needs of

2. What are the different products and services provided by the company?

Jain Housing is the perfect place to find your home. Be it Apartments, Plots or Villas, your dream home could take the perfect route to reality with us.

Our projects encompass housing categories of diverse nature ranging from affordable to affluent options, ultimately elevating the living conditions of all.

ain Housing & Construction Limited has built its reputation for quality, integrity, innovation and unmatched customer service. It has been involved in some of the most eminent residential developments in the cities of Chennai, Bangalore, Hyderabad, Cochin, Coimbatore & Tirupur.

18 | INSIGHTS SUCCESS

3. Brief us about your role in the company and what is the source of inspiration for your stay in the industry.

Our role goes beyond the company level to the societal level. We strive to bring housing opportunities that are responsible for bringing better communities across the nation.

Seeing our projects create a high level of customer satisfaction with every coming project inspires us to constantly progress, by coming up with more housing options that could make ‘Urban Utopia’ possible in the near future.

4. What makes you a unique player in this field?

Kindly explain us your advantages/ distinctive features over your peers.

We believe that our traditional promise of quality and modern innovation in construction makes us unique as the comprehensive developers meeting every housing need of yours.

VOLUME - 09, ISSUE - 7, 2019

Interview with Insights Success

The key strength of the company has been its pioneering efforts to create distinct and multi-faceted residential masterpieces that elevate the lifestyle of customers through beautiful and luxurious indoor and outdoor spaces enriched with immaculately landscaped gardens and all modern day amenities setting the hallmark for all JAINS properties.

Apart from building homes and fulfilling dreams, Jain Housing has a foray into the imperative part of being a builder by providing some of the most essential services to be on the cusp of supremacy. The company provides the customers with various inhouse services like facility management, modern furniture, interior designing and UPVC windows at economic cost and never compromise with the quality.

5. What is the current scenario of real estate sector, from your point of view?

The current scenario of real estate sector is simply challenging. With the rise in urban issues, it gets into the responsibility of the real estate sector, to bring solutions through housing in both individual and societal levels, ultimately building better cities.

The smallest units called ‘Houses’ being responsible to build the largest units called ‘Cities’ are the core of the challenge.

VOLUME - 09, ISSUE - 7, 2019

6. What kind of future advancements you expect in the real estate industry and how well equipped is the company to face that changes?

Out of the numerous future advancements anticipated in the real estate industry, construction technology and sustainability are the most significant. With our futuristic vision, we have embarked our way to create an "eco-friendly" living environment on par with the global standards that would let us evolve both in terms of technology and construction in the coming years.

7. What’s the most important project the company is working on right now and how are you making it happen?

We have 2 key projects that aim to match the everyday dwelling needs of urban population.

Jains Akshardham, Manapakkam: In today’s scenario, there are no plots available in city. With enough stock of apartments, finding an ideal plot for your dream home has become a question. Manapakkam being a very posh location, is equipped with all basic necessities and enjoys being close to the city with Guindy in the vicinity. Such location will be a boon for people wanting a plot in the bustling city of Chennai.

Mr Sandeep Mehta Managing Director

Jains Antareeksh, Perungudi: The Velachery-Perungudi zone is one core point of proliferating growth in the city of Chennai. A luxury apartment filled with the aura of tranquillity set amidst the plush Perungudi zone is almost like a dream.

We have kept the promise of making dreams real with these dreamy dwellings enjoying the lakefront view, which is just perfect for the urban population.

8. What are the key attributes that helped to overcome the challenges which were faced by the company during its establishment?

The key attribute to overcome the challenges is the challenge in itself. We have challenged any rare care of issue that might come by, with high spirit and determination, that has helped us strive to consistently eradicate any questionable subject.

INSIGHTS SUCCESS | 19

9. How are the current Government rules and regulations benefitting the builders and the buyers?

The government rules and regulations have been benefitting the builders and the buyers by bringing in clarity and seamlessness in the entire process of house construction. Policies across under construction and ready-to-move properties have specifically addressed the forthcomings, making the process of getting the dream homes, simpler.

10. How do you see yourself and the company in the future?

We see ourselves as the futuristic developers outpacing the trends by setting standards for quality along with innovation in the construction field. We are well-equipped with the brightest minds in the field, to excel in the competitive platform and stand out as the best, taking forward the rich legacy.

Jain Housing would constantly strive to be ahead of time, meeting the highly evolving dwelling needs.

We have been constantly keeping up with the vision of elevating lifestyle by making every Urban Dream possible.

SR. NO.

PROJECT NAME

LOCATION

CITY

1

Jains Adwitiya

Ambattur

Chennai

2

Jains Avalon Springs

Potheri

Chennai

3

Jains Westminster

Saligramam

Chennai

4

Jains Alpine Meadows

Thiruneermalai

Chennai

Jains Pebble Brook Phase-I

Thoraipakkam

Chennai

Jains Pebble Brook Phase-Ii

Thoraipakkam

Chennai

7

Jains Antareeksh

Perungudi

Chennai

8

Jains Archway

Kilpauk

Chennai

Jains Inseli Park

Padur, OMR

Chennai

10

Jains Sukriti

Mugappair

Chennai

11

Jains Abhineet

Villivakkam

Chennai

12

Jains Ankur

Vadapalani

Chennai

13

Jains Aashvi

Semmancheri

Chennai

14

Jains Anuvidha

Madambakkam

Chennai

15

Jains Ansruta

Nungambakkam.

Chennai

16

Jains Amrit Kalash

Purasawalkam

Chennai

5 6

9

17

Jains Carlton Creek

Gachibowli

Hyderabad

18

Jains Salzburg Square

Bandlaguda

Hyderabad

19

Jains Swadesh

Kanakapura Road

Bangalore

20

Jains Sankalp

Basavangudi

Bangalore

21

Jains Aashraya

Banergatta

Bangalore

22

Jains Villavivianaa

Electronic City

Bangalore

23

Jains Woodford

Panampilly Nagar

Cochin

24

Jains Tufnell Garden

Kakkanad

Cochin

25

Jains Charing Cross

Kathirakadavu

Cochin

26

Jains Devasena

Saravanampatti

Coimbatore

27

Jains Palm 'N' Meadows

Ammapalayam

Tiruppur

28

Jains Akshit

Ganapathypudur

Coimbatore

29

Jains Antara

Villankurichi

Coimbatore

20 | INSIGHTS SUCCESS

VOLUME - 09, ISSUE - 7, 2019

W

ith a vision to build a modern India by optimizing the valuable skills, technology, and resources, Devansh Group has emerged as one of the most trusted builders and developers in the country. It has about 4 firms under its banner namely

Ÿ Ÿ Ÿ Ÿ

Devansh Infra LLP, Dev Infra, Dev Shri Constructions, Dev Nirmaan LLP,

Devansh Group is a High-Quality Realtor Company reckoned as top-rated real estate brands. It is known for producing monumental structures using cutting-edge technology constructions methods and outsourcing top-class global architects and materials since 1997. Its parent-sister concern company M/s. Associated Roadways (P) Limited, is in the transport business since 1977.

The Company is currently working on both Commercial and Residential Projects in prime areas of Hyderabad and follows its basics of timely workload, maintaining the quality of construction, and never cutting corners just for completion of projects.

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Experienced Leaders Tara chand Bansal is the Chairman of M/s. Associated Roadways (P) Limited and M/s. Devansh Group. He has more than 38 years of experience in business and earlier in the formation of Construction Company; he was involved as an investor with the leading builders of Hyderabad.

Sanjay Bansal is the Managing Partner of M/s. Devansh Group. An MBA by qualification, he has been in the Construction Industry since past 20 years using his experience and expertise.

He is highly disciplined, a practitioner of Vi p a s s a n a M e d i t a t i o n a n d a perfectionist.

Ajay Bansal, the Managing Partner, is good at handling tonnes of workload.

His hard work and discipline to work are helping the company to a great extent.

Distinguished Services The group handles different facets of the construction industry through its firms as it constructs Commercial and Residential Villas. The Group makes constant efforts to improve and enlarge its services to meet the customers’ needs

and build a long-lasting relationship with them. Sanjay adds, “Our wholehearted commitment to customers is at the core of our business philosophy - An approach that has made professionalism, efficiency and high quality a hallmark of our business.”

Devansh Group strives to achieve enhanced customer satisfaction by delivering a quality product through timely completion with a safe working environment. A concerted micro level planning for all activities and inputs are required to suit site conditions, nature of work, time frame, etc., and ensure timely completion of the projects. A separate Quality Control Lab at each site monitors the quality at each stage. For each project, critical analysis and possible solutions ensure uninterrupted progress of work as per the PERT/CPM networks. The key to its consistent delivery of a quality product is the adherence to the set specifications, contractual, regulation and statutory requirements. During an Individual Project Planning, apart from regular deluxe specifications, it considers the following points to achieve quality deliverables: VOLUME - 09, ISSUE - 7, 2019

Ÿ Excellent elevation reflecting the identity and prestige of the builder. Ÿ Planning as per Vaastu. Ÿ Provision for ample ventilation for all units as well as common areas. Ÿ Strictly adhering to quality norms like graded and tested cement, steel and all other materials with complete test certificates. Ÿ Ensuring a proper mix of cement, sand, metal to avoid any water leakage. Ÿ Complete planning of interior for every unit. Ÿ A panel of regular architects working on the same project to give maximum output like separate Structural Engineer + Architect + Interior Designer + Elevation Architect + separate full-time site engineer. Ÿ Structure to be earthquake resistant and crack proof walls. Ÿ Boundary wall / common areas of the venture to be well designed and treated with a lot of greenery around wherever possible.

terms with what maturity looks like, while iterative development and brand new technologies are changing the way that real estate agents work on almost a daily basis.

Staying on top Amid Changes The real estate industry has changed a lot over the last decade. New Government Rules and Regulations, new technologies, the emergence of comparison websites, and entrepreneurs in the industry are changing its dynamics. The consumers now have more choices when it comes to buying and selling a property. All of this means that the industry as a whole is coming to

Future Roadmap Devansh Group sees immense potential in Hyderabad and constantly updates itself with the latest developments and happenings in the market. It is considered one of the key players in the arena of real estate development in Hyderabad. It does a lot of research before choosing and starting any new project in terms of location, customer, product, quality, specifications, legality,

VOLUME - 09, ISSUE - 7, 2019

For Devansh Group, attention to detail and contemporary space management method has always been the key to winning the hearts of the customers.

Sales and Marketing have also played a major role in the company throughout the years. To stay ahead of the competition, it does extensive market research behind every project. It then considers the following aspects of each project to ensure that the customers receive value for their investment.

Ÿ Ÿ Ÿ Ÿ

Quality Strategic Locations Aesthetics Availability of basic infrastructural facilities Ÿ Clear Titles Ÿ Appreciation in investment Ÿ Vaastu

Govt. regulations etc. The company has several prestigious projects in and around Hyderabad some of which include Aalto’s A & M Trade Centre Himayatnagar, Dev Kunj - Banjara Hills, Dev Ashray - Banjara Hills, Dev Dhanuka Prestige - Banjara Hills,Road.No 12 and many more.

Our Current Running Projects in Hyderabad 1. Dev Istana Homes Residential G + 2 Villas in Gated Community at Kukatpally 2. Dev Prime Villa Block 1 Residential Simplex Villas at Patancheruvu 3. Signature 36’ Commercial Retail Space at Jubilee Hills, Road.No 10/36 All these ventures reflect the commitment and quality standards of the company. Its work has earned it a loyal following of clients who have supported it from many years. The company places emphasis on every minute detail right from the location and layout visualizing the individual customer needs, demands and expectations in terms of space, quality, ambience and rapid appreciation of the investment. Backed by experience and customer appreciation, the group moves ahead on its mission of building a strong future, long-lasting structures and contributing effectively to the economy of the country.

INSIGHTS SUCCESS | 23

H

uman beings have some basic necessity. Having a shelter is one of them and perhaps the most personal one. Living space isn’t just a place to re re a er a long day but speaks of the very people who live inside it. It o en is a statement that a person or family makes to the world. Whatever be the status of a person, he/she yearns for a space to call his/her own.

With a growing popula on and shrinking habita on area, the way the homes were constructed have changed since ages. From living in caves to living in smart homes, human and real estate market has come a long way. Caves, palaces, villas, hut, apartments, penthouses, you name them and someone owns it. With the growing concentra on of popula on in the urban areas, the concept of Integrated Townships has been on the rise.

What it Means A construc on project is called an Integrated Township if it is developed as a self-sustainable unit, addressing the basic needs of people such as educa on, health care and shopping. It is a balanced mix of residen al and commercial spaces, along with the well-developed infrastructure of power, roads, water, drainage and sewage.

It is developed as a small town within a city or in its outskirts with roadways to the mainland. It is developed as a complex setup with clusters of living spaces and open areas with an emphasis on a sustainable living ecosystem.

They provide holis c living.

24 | INSIGHTS SUCCESS

Why the Shi While there are many reasons for this paradigm shi in the way real estate is developing livable areas, challenges such as pollu on, convenience, open spaces, aordability and traďŹƒc top the charts. Moreover, the mainland areas or core areas of the ci es are already overcrowded and ver cal expansion of buildings is limited. This calls for developing pockets of livable areas in the outskirts which are selfsustaining in nature and yet are well connected to the main city. The Government is also promo ng such developments to ease the growing pressure on the ci es due to popula on. These factors have been boos ng the development of Integrated townships in Tier I and Tier-II ci es.

VOLUME - 09, ISSUE - 7, 2019

Trending Now

-Redefining the Way we Live Benefits Ÿ Being a mini-city it offers all the ameni es of a city like a school, shopping areas, hospitals etc. Ÿ Low ini al cost due to development is outskirt areas. Ÿ Increased livability due to presence of open areas, parks, play areas, and offices too. Ÿ Sustainable living is possible as such townships have their own mechanism to deal with waste management, rain-water harves ng and more. Ÿ Security is priori zed with CCTV surveillance, security guards etc. Ÿ Be er ameni es lead to a be er lifestyle. Ÿ Integrated townships offer a be er return on investment(ROI).

Integrated Townships take a longer period of construc on and o en have higher maintenance charges which might prove to be a disadvantage for some. But overall the trend is here to stay. More so in Tier-II ci es as they s ll have room for expansion and are compara vely cheaper than Tier I ci es. Offering affordable housing and good infrastructure, Integrated Townships are set to make a big impact of the real estate market.

-Sneha Sinha

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VOLUME - 09, ISSUE - 7, 2019

Shobhit Agarwal is the MD & CEO at ANAROCK Capital.

He has been a protruding deal-maker in Indian real estate markets for more than two decades now. His team of capital markets consists of wellhonored industry experts who have been part of handling multimillion-dollar capital mandates. Shobhit has added a feather in his crown of success by trading capital in excess of US$ 10 billion in his previous assignments.

VOLUME - 09, ISSUE - 7, 2019

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