Fastest Growing MSME's In India 2022

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Vol 11 Issue 06 2022 SefarIndia Global Filtration Tech Leaders of Precision Filter Fabrics
Sefar
Sefar
Fastest Growing MSMEs In India Micro-Impact The Role of MSMEs in Indian Economic Horizon Bottomline Comprehensive factors that contributed to the Rise and Growth of MSMEs
Mr Rajesh Kumar Gupta Managing Director
India Pvt Ltd Mr Rajesh Kumar Gupta Managing Director
India Pvt Ltd

Editor’s Note

MICRO WONDERS OF MACRO IMPACT

SsmallthingsadduptoPerfection.ButPerfectionis

notasmallthing.”

WecancorrelatetherecentdevelopmentsoftheIndian industrialsector ThegrowthofMicroSmallandMedium Enterprises(MSME)hasbeenaremarkablephenomenon. IndustryexpertswerestartledbytheMSMEriseexceeding allthepredictions,whichwasgenerallychosenincrediting thekeyMNCs'performancetotheindustry'sgrowth. However,therecentCOVID-19pandemicthatbroughtthe entireworldtoastandstill,revealedadifferentpicture altogether Thefirsttospringupwiththeboostof indigenousinnovation,andversatileflexibilitywerethe MicroSmallandMediumEnterprisesoftenreferredas MSMEs.

Greatresilienceandintensityforimprovementpropelled theMSMEsurgewithjaw-droppingstatisticsacrossthe industrialskylineofoneofthefastest-growingeconomies intheworld. Witharound36.1millionunitsthroughoutthe geographicalexpanseofthecountry,MSMEscontribute approximately6.11%ofthemanufacturingGDPand 24.63%oftheGDPfromservice-basedbusinesses.

TheIndianMSMEministryprojectedatargettoaccelerate theGDPcontributionfromtheMSMEstoanimpressive 50%by2025asIndiascalesthenewheightofbecominga $5trillioneconomy.TheMSMEshavecontributedto around45%ofthecollectiveexportsfromIndiatovarious locationsacrosstheglobe.

Withsuchinterestinggrowth,modernMSMEshave contributedremarkablythroughtheiruniqueyethumble workingmethodologies.Tounderstandthemingreater depth,InsightsSuccesshascomeupwiththelatestedition of“FastestGrowingMSMEsinIndia”,toexploretheinside storiesoftheiroutstandingsuccessandthestrategiesthey adoptedinrisinghigher

WehavecoveredsomeoftheprominentMSMEswhohave surgedinchallengingsituationstoemergesuccessful.

Flipontohaveaninspiringreadingexperience.

SefarIndia

Global Filtration Tech Leaders of Precision Filter Fabrics
C O N T E N T 20 28 16 SaksoftLimited EnrichingIndustrieswithEnhanced ProductivitySolutions ZeliotCMP ADeviceAgnosticIoTplatformDriving Real-TimeAutomotiveTelematics 24 A R T I C L E S Micro-Impact The Role of MSMEs in Indian Economic Horizon Bottomline Comprehensive factors that contributed to the Rise and Growth of MSMEs
Copyright © 2022 Insights Success Media and Technology Pvt. Ltd., All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from Insights Success Media and Technology Pvt. Ltd. Reprint rights remain solely with Insights Success. Printed and Published by Insights Success Media and Technology Pvt. Ltd. Follow us on : www.facebook.com/insightssuccess/ https://twitter.com/insightssuccess Cover Price : RS. 200/RNI NUMBER: MAHENG/2018/75953 Editor-in-Chief Pooja M. Bansal Deputy Editor Kedar Borgaonkar Managing Editor Abhishek Joshi Assisting Editor Gaurav PR Wankhade Visualizer Sandeep Tikode Art and Design Head Rashmi Singh Associate Designer Sameen Arif Sr. Vice President Megha Mishra Sr. Sales Manager Tejaswini Whaval Business Development Lead Neha Bhadane Sr. Business Development Executive Pratiksha Jagtap Technical Head Prachi Mokashi Technical Specialist Prashanth Hiremath Digital Marketing Manager Renuka Kulkarni SME-SMO Executive Nikita Khadalkar Circulation Manager Tanaji Insights Success Media Tech LLC 555 Metro Place North, Suite 100, Dublin, OH 43017, United States Phone - (614)-602-1754 Email: info@insightssuccess com For Subscription: www.insightssuccess com Insights Success Media and Technology Pvt. Ltd. Off. No. 22, Rainbow Plaza, Shivar Chowk, Pimple Saudagar, Pune, Maharashtra 411017 Phone - India: +91 7410079881/ 82/ 83/ 84/ 85 Email: info@insightssuccess.in For Subscription: www.insightssuccess.in Corporate Offices: sales@insightssuccess com NOVEMBER, 2022 We are also available on

Fastest Growing MSMEs In

India

Featuring Brief Company

KaziIndustriesspecializesinthemanufactureofprecisionmachine componentsinawidevarietyofmaterialsi.e,Stainlesssteel, Titanium,Nickelalloy,Heavyalloys,Stainlesssteel,Brass,etc.

Nencoisaleaderinmanufacturingofmechanicalpower transmissioncouplingsandhastheexpertisetoofferthemost optimaldrivelinesolutions.

SaksoftLimitedisaleadingDigitalTransformationSolutionPartnerfor clientsacrosstheglobe.IthelpsorganizationswithIndustryfocused, technologysolutionstoenhancecustomerexperience.

Sefaristheleadingmanufacturerofprecisionfabricsfrommonofilaments forthescreenprintingandfiltrationmarkets.Sefarproductsareusedina widevarietyofindustries.

Zeliotoffersworld-classsecuremobilitysolutionsbyoffering highlyscalabledeeptechproductsontheirowncloud infrastructure.

ZeliotConnected Sevices SaksoftLtd SefarIndiaPrivate Limited SudeepNayak, Co-founder AdityaKrishna, Chairmanand ManagingDirector MrRajeshKumarGupta, ManagingDirector KaziIndustries KaziFeeroz.H., CEO NationalEngineering Company JuzerHaideri, CEO

SefarIndia

We are being a pioneer and a specialist in filter fabric worldwide, look forward to give our customers the total cost of ownership and solution for their filtration processes.

Global Filtration Tech Leaders of Precision Filter Fabrics Mr Rajesh Kumar Gupta Managing Director Sefar India Pvt Ltd

FastestGrowingMSMEsInIndia

Sincethedawnofindustrialization(approx.between

1780and1830),awiderangeofthehighestquality fabricatedfiltershasalwaysbeeninhighdemandfor theglobalindustrialfiltrationprocessesandapplications. Andsince1833,unleashingthetechrevolutionintechnical fabricsforover190years, Sefar Group– (named since 1997) Filter Technology–isleadingtheinternational manufacturingindustryofprecisionfabricsmadefrom monofilamentsusedforthefiltrationandscreen-printing market.Sefarhasaglobalpresencewithsubsidiariesand fabricationcentresspreadacrosssixcontinentsand26 countriestoprovidelocaltechnicalserviceforthebroad rangeofsolutionsofferedbySefar

SefarGroupoperatesweavingplantsinSwitzerland, Romania,andThailand.ItsMonosuissedivisionproduces fineandmediumyarnsinSwitzerland,Germany,Poland, Romania,andMexico.

IncorporatedinJuly2005,SefarIndiaPvtLtd–registered inthegeneralcategoryofasocialentrepreneurwith UDYAMregistrationandstringentlyfollowingallthe MSMEguidelinesofdefinition,employees,turnover,and valueaddition–isservingtheIndianindustrialfiltration demands.

MrRajeshKumarGupta,MDof Sefar India, shares,“We are pleased to introduce ourselves as the 100% subsidiary of Sefar AG, Switzerland, in India. We carry out business in the field of Filtration Technology as a Manufacturer and Supplier of Precision Filter Fabric made of all polymers.” Sefarisasolutionproviderforvarioussegmentslike ProcessFiltrationthatincludesChemicals,Food, Pharmaceuticals,MiningandRefining,Millingand Environmental,FilterComponentsincludesAutomotive, Medical,Acoustics,AppliancesandAerospaceandScreen PrintingincludesGraphics,Glass,Electronics,Plastics, TextilesandCeramics.

PioneeringInspirationofWorldwideFabrication

HavingitsCorporateOfficeandtheState-of-the-Art FactoryatThane,SefarIndiaisequippedwiththelatest CNCmachineriesandlatestmanufacturingtechnology

MrRajeshsays,“We are being a pioneer and a specialist in filter fabric worldwide, look forward to give our customers the total cost of ownership and solution for their filtration processes.”Sefar’sUSPisaback-to-backtechnological supportfromitsownyarn,weaving,finishingand fabricationplantswithsuperiorconsistentquality.

SefarIndiahasateamofprofessionalsandaworkforcemix ofmaleandfemaleemployeeswhohavebeendrivingthe growthandmentoringthenewjoiners,succeedingand promotingthecustomers,enhancingthevaluechain,and adheringtothecorevaluesoftheproducts.SefarIndiais growingyearbyyear.AlsoSouth-EastAsiaregionis growingrapidlywithnewprospectsandcustomers.SouthEastAsia’scustomershaveappreciatedtheproductandthe solutionsgiventothemfromtimetotime.

Value Addition:Globalfiltrationsolutionsproviderwith alocal

support

Sefarisapioneerofprecisionfabricsandindustrialyarns startingfrommonofilaments. Mr Rajesh adds,“Weoffer innovativefiltersolutionsinawidevarietyofindustries. Throughourprofoundtechnicalunderstanding,wemeetthe mostdemandingrequirementsforthefiltrationapplications, choosingthebesttailoredsolutiontoachievethehighest levelofqualityinthefinalproduct,maximizingthe efficiencyandeffectivenessofcustomers’processes leveragingonatotalcostofownershipapproach.The solutionsandservicesweprovideofferaddedvalueforour industrialcustomers.”

WalkingtheExtraMile

SefarIndiaisnotonlyprovidingfiltrationsolutionstoits customersbutalsoputtingextraeffortstowardssocial welfareandcontributingtowardssocietythroughinvesting intosmallprojectslike‘Clean drinking water storage’in theremoteareasfortheunderprivilegedcommunity

SefarGroupisawarethatfollowingtheprinciplesof sustainabilityindoingbusinesshasbeenacrucialfactorfor

Sefar’s USP is a back-to-back technological support from its own yarn, weaving, finishing and fabrication plants.

oursuccessinthepastandwillbeincreasinglyimportantin thefuture.Balancingtheinterestsbetweenthecompany, societyandenvironmentmustbepartofourcorporate socialresponsibility

MrRajeshsays,“TheWorldisourhomemarket;weoffer ourcustomersthecomprehensiveglobalsupportthey need.”

SefarIndia–Thane,hasafabricationfacilitywith Pharma/Whiteroomfacility.Ithasasinglepackaging facility,andfastandefficienttechnicalteamsupport.The Thanelocationisastrategiclocationsituatednearbig logisticshub,theAirportandtheSeaportofMumbai, minimizinginlandtransportationcost.“Wehavefull controloverproductqualityandproducttracking,”saysMr Rajesh.

EnsuringExcellenceinBrandConsistency

Hefurthersaysthattheymanufacturecustomized fabricatedproductssuchasCentrifuges,Horizontal VacuumFilterBelt,CoolantBelts,FilterPressCloth,Drum FilterCloth,NutscheFilterCloth,RotaryDiscSectorbags, RotaryDrumFiltercloth,LeafFilters,Plansifters, ConnectorSleeves,VibroandTurboSifters,Milling Accessoriesetc.usingMono-filament, DoubleLayer WeaveaswellasMulti-Filamentfabricsavailablein variousMOCssuchasPP,polyester,PTFE,PVDFaswell asPEEK.Theymanufactureprecisionfilterfabricmadeof primarilyNylon,PET,PP,PTFE,andPEEKpolymers. Theyalsomanufacturecustommadefiltercomponentssuch astubecuts,pleatedelement,filterdiscs,filterribbons,etc.

Mr Rajesh adds,“Wemaintainourbrandconsistency,offer goodqualityproductsandaddvalueselling;wearetotal solutionprovidersasourapproach,design,quality,and controlledprocessesdifferentiateusfromourcompetition.”

Healsobelieves,“Result is the outcome of Efforts. Not to focus on the result but invest in efforts. This investment in efforts gives excellent results over a period of time.” He firmlybelievesinnewideasandtechnologyandfollownew trendstostandstronginToday’scompetitiveworld. “Together,wewilltaketheorganisationfurther,evenwith moreconstructiveaggressionforrevolutionarygrowthand takingSefarIndiatonextlevelintermsofmarketshare, newplantset-up,digitization,andtechnologyupgradation.

CoreTrustValues

Whenprobedaboutwhatprofessionalqualitiesandvalues theirclientsadmireinthemthemost,MrRajeshsharesthat theyaretheleaderintechnicalfabricsforindustrial applications.Theyleveragetheirstrengthsastheworld’s leadingmanufacturerofmonofilamentprecisionfabrics withtheirownyarnproductionforcustomer-tailored solutionsinseparation,coatinganddosingforindustrial processesandtechnicalapplications.

Hestates,“We offer quality, cost, deliveries, supply chain excellence and process-driven results with a strong bend towards customers satisfaction by providing total solutions.”

ThefiveSefarcorevaluesof…

Reliability

OwnershipMentality

CustomerFocus

Honesty&Integrity

Sustainability

…generateTRUST.

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AccordingtoMr.Rajesh,Trustisthebasisforasuccessful cooperationamongpeople.Thissuccessfulcooperation generatesvalueforallstakeholders.

SefarTechOptimum

Sharinghisopiniononhowtheadoptionofmodern technologieslikeAIandMLimpactsthefabricationtech spaceandhowSefarisadaptingtothechange,MrRajesh quotes,“AutomationandDigitalizationisthekeydriverfor anincreasedproduction-andprocessquality.Ouroptical inspectiontoolsareequippedwithartificialintelligencein ordertoguaranteeourcustomerthehighestproductquality, aswellasacontinuouslyimprovedyieldrate.”

Continuingonthesameline,MrRajeshelaboratesthatAI andmachinelearningareunderreviewtovisionsystems,

CADsoftwareandpredictivemaintenance.The technologieswillalsobeusedtoaiddemandforecasting, personalizemanufacturing,optimizemanufacturing processes,automatematerialprocurement,andevenscreen salesleads.MrRajeshreveals,“We are working towards these initiatives.”

SolvingChallengesUniquely

Whenprobedaboutthechallenges,MrRajeshsharesthat thereisinternationalandlocalcompetition.Heinforms, “However, we overcome this competition by selling value and providing solutions through them customers are benefitted.”Theirmajorchallengeislow-costorderswith high-endsolutionsalongwithcostcompetitiveness; nevertheless,theyareprovidingturnkeysolutionswith optimumyieldandcost-effectivenesswithcustomer satisfaction.“OurUSPisaprice-to-performanceratio.We havearangeofexoticfabricsforcriticalprocesses;our productionisflexiblemanufacturingcapabilitiesfulfilling lowvolumedemandtohighvolumedemand,”saysMr Gupta.

DeeplyKnowledgeableAdvice

Hisadvicetothebuddingentrepreneurswhoaspireto ventureintothisindustryiscrystalclear.Hesaysthat consistencyandreliabilityareanycompany’smost importantaspects.Startearly,focusoncustomer experience,anddelivervalue.“Businesswillfollowwhen wepracticestrongprocesseswithConsistencyand Reliabilityintermsofdeliveringqualityproducts,deep

applicationknowledge,researchanddevelopment,and productanalysisinalltheapplications,processesand production,”recommendsMrGupta.

ExpansionFocusedFutureGrowth

Talkingaboutthefutureplans,MrGuptasharesthat buildingasuccessfulcompanyisn’tjustaboutgrowth–it’s aboutscale.

We offer quality, cost, deliveries, supply chain excellence and process-driven results with a strong bend towards customers’ satisfaction by providing total solutions.

“Wehavealreadyworkedonexpansionprogramsand planswithakeyfocusonnichesegmentsandthrough productinnovations,” Ÿ NewProjectsintotheexistingcustomer’srequirements andgeneratingnewprospects Ÿ Enteringintothenewmarketinallsegmentsand growingregion. Ÿ He adds,“Wehavetherightstrategiesandpotential growthforthefuture,andweworkonsuccession planningandpersonalgrowth.” And says, Ÿ “Wecontinuetotakecareofouremployeesandensure theirdevelopment,” before concluding that, Ÿ Sefarworksontheenvironmentandhasbeenmindful, responsibleinhandlingresources.

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Sefar India Hall of Fame

InMarch2022,SEFARIndiawasawardedthe titleof“GreatPlacetoWork”byTheGlobal AuthorityOnWorkplace.

Clients Testimonials:

“Maximumfabricstability Avoiding shrinkageorelongationproblems.”–The EIMCO-K.C.P.Ltd. Ÿ

“Uniformqualityoutputincreasingtrustinthe brand.GlobalTechnology,LocalSupport.”–Coromandel. Ÿ

“Increasesoperationalhygieneandsafety.”–DelhiFlourMills. Ÿ

“Overallcostreduction.Increased productivity,also,lowmaintenancecost.Time

andenergysavedduetolesschangeover frequency.”- MCPIPvtLtd. Ÿ

“Yieldimprovedby1%.Dryingtimereduced by30minutes.”–CadilaHealthcareLtd.

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that contributed RiseandGrowth MSMEs to the of

TheIndianindustrialsectorhasbeenonasteadyrise inthepastfewdecades.Unlikethemodern countriesthathadsoundengineeringandtechnical know-how,theIndianindustrieshavegrownsteadilyatan awe-inspiringpaceconsistentlyacrossdifferentverticals. Whatcouldbethehiddensecretsthatledtotheriseofthe IndianIndustrialSector?

Accordingtothewell-knownproverb, ‘Necessity is the mother of Invention’,theconditionswereverytoughand challenging.Despitetheodds,theIndianengineering entrepreneursstoodupwithstoiccourageadoptingthe principleofofferinggoodqualitylogical,andfeasible solutions.Theindustriesstruggledwithresourcesand developedtheirownmethodologiesthatchangedthe scenariosteadily

Letusfindoutindetailtheseveralinfluencingfactorsthat ledtotheriseofthemodernMSMEindustry.

Digitalization

TheMSMEsegmentwasoneofthefirstindustrialsectors toadapttomoderntechnologicaldevelopments.The advancementsindigitaltechnologyhavechangedtheway

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ofcommunication,marketing,working,analysis,and businessoperations.Modernsoftwareforbusiness management,AutoCAD,Solidworks,etciscommonlyused inseveralengineeringcompanies.Asthedigitaltrendwas introduceditbecamenecessaryfortheMSMEstomould theirworkingstylestoflexible,efficient,andscalable levels.

Digitalizationfurtherexpandedtheirreachandconnectivity todifferentnationalaswellasinternationaldestinations. Thevirtualplatformenabledthemtooffertheirsolutionsto alargenumberofcustomersandindustries.Accordingtoa recentstudy,thenewdigitaltechnologieshavereduced operationalexpenditurestoapproximately25-30%through improvedlaborandcapitalutilization.TheIT-drivensmart toolsandtechniquessuchasInformationand CommunicationTechnology(ICT),DigitalIntegrated ProductionPlanning,ShopFloorControl,SupplyChain Solutions,andCloud-basedERPsolutionshaveincreased

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Bottomline

theoperationalefficiencyofSMEsinthecurrent environment.SMEsplayavitalroleintheoperationsand profitabilityofE-Commerceplatforms.

Businessintelligenceanddataanalyticshavelaid opportunitiesforSMEstomakebetterdecisionsby providingadeeperunderstandingofthecustomers.Using customerintelligenceandinsightstoanalyseandpredict customerneeds,designingnewproductsthatmeettheir requirementsandcleverdeliveryoftherightproductsatthe righttimeatacost-effectivepricehasrevampedSMEswith next-generationcustomerengagementcapabilities.

ThenewCRMapplicationshaveenhancedcommunication, synchronizedthecustomerrequirementstothe manufacturingschedules,andtherebybringinginbetter professionalcontrolinimprovingtheproductionprocesses andadjustingtheoperationstothecustomerpriorities.It actuallybridgedthegapbetweensolemanufacturingwith modernengineeringexcellence.TheCRMalsomitigated therisksbyaidingintheplanningprocessthataccelerated theoutputvolumesandenrichedthequalitystandardstoo.

GovernmentInitiatives

VariouscampaignsincludingMakeinIndia,DigitalIndia, SkillIndiaandStart-upIndiahaveprovidedtheMSMEsa vitalboostinofferingtherightplatformforshowcasing theirinnovativeprowessonthenationwidelevel.The governmentinitiativesoffereddefinitivesupportinboosting theirproductivity.

RiseofFin-tech

Thenewcollaborativetechnologicalstreamsoffintechhave greatlysupportedthegrowthanddevelopmentofMSMEs. Thiseasedtherestructuringandenabledthemingetting financialaid,andtechnicalassistanceandmovehigherin thebiggermarketsthroughthevaluablenourishmentfrom thefintechapplications.Thetie-upswiththenew-agenonbankingfinancecompanieshaveallowedaccesstotimely financetotheMSMEs.

ChangingEmploymentStructure

Theemploymentsectorgrewlargelywiththefocusofthe modernyouthshiftingfromtraditionalagriculturetothe reliableandconvenientindustrialsector.Peoplechoseto workintheindustriesondifferentlevelsandevensetup theirsmall-scaleunitsastheyofferedlargerscopeof livelihoodandbettereconomicgrowth.

RisingPresenceofForeignPlayers

TheforeignMNCsidentifiedthegrowingpotentialofthe Indianmarketandmadeabee-lineinsettingupoftheir manufacturingplantsacrossIndiangeographies.The multinationalcompaniesbroughtinaninternationalculture andworkingstandardwhichinfluencedtheMSMEsector

Takingacueoftheforeigngiants,manysmallindustrial entrepreneursmadefundamentalchangesintheirworking methodologies,adoptedreputedqualitystandards,and scaleduptheiroperationstomatchthevolumesand internationalqualitylevels.

Interestingly,theMNCstoocameforwardforcollaborating withtheMSMEsforgettingthe‘insidestrengths’ofthe Indianindustries.

StiffCompetition

Theentrepreneursofsmallenterprisesidentifiedthe changingdynamicsoftheindustrialsectors.Thedifficulty inmatchingthemarketpriceledtotheirtie-upswithother establishedorganizationsforasteadysupplyofcustomized engineeringgoods.Likewisethereweremanysuch companieseagertocaterthroughtheirmanufacturing services.Thissteadilyincreasedthecompetitionand pushedthemforhigherinnovations,operationalvolumes, andcollaborations.TheMSMEsrosesteadilyintheprocess ofimprovingthequality,enhancingtheproduction capacities,andinnovatingtheofferings.

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SAKSOFT SAKSOFT

Saksoft delivers domain-specific technology solutions ranging from enterprise applications, augmented analytics, intelligent automation, and enterprise cloud that automate, modernize, and manage IT systems.

Limited Limited

Therecentmarketgrowthhaswitnessedtherapid expansionofnumerousbusinesses.Abriefstudy revealedthatonecommonfactorofsmartdigital compliancewiththerightuseofthelatestsoftware applicationshasstabilizedtheiroperationsandalsoboosted theirbusinessgraphs.Professionaldigitalconsultancy companiesareintegralinempoweringbusinessmodels fromtheinsideout.

SaksoftLtdisapromisingdigitaltransformationsolution providerthatspecializesindomainspecifictechnology solutionsthatenhancescustomerexperience. Their expertiserangesfromEnterpriseApplications,Augmented Analytics,IntelligentAutomationandEnterpriseCloudand accuracythroughintelligentdecisionautomation.

SpearheadedbyitsChairmanandManagingDirector, AdityaKrishna,Saksoftmanagestheneededbusiness assurancethroughitsindependentsoftwaretestingservices, highavailability,andSLAcompliances.IthelpsFintech companiesco-develop,integrate,modernize,andautomate theirproducts.

InsightsSuccesshadanengaginginterviewwithAditya,in whichheprovidedtheprofessionaljourneyofSaksoft, highlightingitsinitialjourneyandsignificantfactsabout thecompany

Below are the excerpts from the interview

PleasebriefouraudienceaboutSaksoftLimited,its USPs,andhowitiscurrentlypositionedasoneofthe bestcompaniesinprovidingDigitalTransformation solutions?

Saksoftisaforward-lookingdigitaltransformationpartner formid-sizedglobalcompanies,especiallyinfintech, transportationandlogistics,utilities,andhealthcare verticals.Wedeliverdomain-specifictechnologysolutions rangingfromenterpriseapplications,augmentedanalytics, intelligentautomation,andenterprisecloudthatautomate, modernize,andmanageITsystems.Ourcustom-developed Cloud-EnabledenterpriseapplicationsandOmniChannel solutionsallowbusinessestoaccessreal-timeinformation thattheywant,whentheywantto,andwheretheywantit.

Inthispost-pandemicworldwheretechnologyisbecoming increasinglycentraltothepersonalityofcompanies,our cloudanddigitalizationexpertisehelpaddressvarious businessproblems.Forexample,wehelpclientsdeploy cutting-edgetechnologies,modernizetheirlegacysystems,

extractdataleadingtoinformeddecision-making,build mobileappsetc.

Wehavebuiltdigitalassetsandframeworks,which empowerourcustomerswithafastergo-to-marketfortheir products.

TellusmoreaboutSaksoft’sofferingsandwhataspects makeitstandoutinthecutthroatcompetition.

OurexperienceandexpertiseinRetail,e-Commerce, paymentsandlast-miledeliverythroughlogisticsand transportationsolutionsgiveusthatuniqueperspectiveof theentiresupplychainecosystem.Inaddition,wehave developedmultiplesmartportsolutionsfromgate-into gate-outtohelpportoperatorswiththeirdigital transformationjourney.

Ourdeepunderstandingofthepaymentecosystemhas helpedcompaniesoperatingincross-borderpayments, card-lesscashsolutions,merchantacquisitionetc. Thisinch-wide-mile-deepfocusmakesusanicheplayerin anotherwisecrowdedmarket.

Beinganexperiencedleader,shareyouropiniononhow theadoptionofmoderntechnologieslikeAIandMLis impactingtheSEOSolutionspaceandhowisSaksoft adaptingtothechange.

Moderntechnologieshavebroughtupasystemofprocess management,includingdatareading-recording,verification, analysis,andprocessingwithinference.Thesefunctionsof AI/MLhaveaidedmodernbusinessleadersinsavingtheir crucialtimeandcostandtakeimportantbusinessdecisions.

Consideringthecurrentpandemic,whatinitial challengesdidyouface,andhowdidyoudriveSaksoft tosustainoperationswhileensuringthesafetyofyour employeesatthesametime?

Whilecompaniesareinvestingintechnologysolutionslike neverbefore,theindustryischallengedtomeetthe demandsduetotalentshortage.Someoftheinitiativeswe havetakentocircumventthisissueare

Ÿ

Exploringthepossibilityofcommissioningsoftware developmentcentersoutsideIndia.

Ÿ Hiringwomenwhohavetakenasabbaticalfromwork.

Ÿ Weleveragecandidates'workfromanywhereby huntingfortalentacrossthecitiesandtowns.

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FastestGrowingMSMEsinIndia

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Strivetoprovideaworkenvironmentthatoffers flexibility,respect,andmeritocracy.

Ouremployee-friendlypolicies,strongcorevaluesof innovation,customerfocus,openness,respect,and enterprisinghavegivenusthetagofa 'Great Place to Work.’

Whatwouldbeyouradvicetobuddingentrepreneurs whoaspiretoventureintotheSEOSolutionspace?

Asyouenterthedigitalindustry,developyourbasicsinthe beginning.Observeandunderstandthecustomer’spresent businessmodelanddigitalpractices.

Noteyourobservationsandprepareanapproximate analysisofthebusinessfunctioning.Identifyandsuggest newsolutionsindigitaltechnologylikeSEO,Cloud-based platforms,andAI/MLapplications.

Alwaysremembertoworkforprovidingthebestpossible solutionfortheenhancementofthecustomer’sbusiness.

HowdoyouenvisionscalingSaksoft’soperationsand offeringsin2022andbeyond?

Saksoftanditsgroupcompanieswillcontinuefocusingon emergingtechnologiesandstrivetobeknownastherightfittechnologypartnerwhounderstandsthedomain ecosystem.Wewillcontinuetoseekcomplementary inorganicgrowth,backedbyoursuccessfultrackrecordof havingintegratedsixacquisitionsandbroadbaseour operatingplatformbyenteringnewgeographies.

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Micro-Impact

Thegrowthanddevelopmentofa

countryhappenduetoseveral contributingfactorsof Governmentinitiatives,availabilityofthe skilledandsemi-skilledworkforce, collaborationswithlarge-scaleindustries, andpresence-contributionofthelocal industrialsegment.Fromthese,the discreetyetimpactfulelementsarethe MicroSmall,andMediumEnterprises whicharealsoknownasMSMEs.

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The Role of MSMEs in Indian Economic Horizon

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Accordingtoanindustrialsurvey,theMSMEsin theIndianeconomyhavebeenimportantfactors ofdevelopmentinthegrowthofthemarketand theregiontoo.TheMSMEsareprimarily engagedinmanufacturing,processing, production,andserviceofgoods.TheMSMEs havebeenknowntobeimportantcontributorsto approximately50%oftheIndianGDP,whichhas resultedinseveralgovernmentinitiativesin encouragingtheirgrowth.

TheMSMEsareconsideredasthebackboneof theIndianeconomyandarepivotalindriving nationalgrowththroughtheirmulti-dimensional contributions.

NeedCreators

EveryindustrialenterpriseintheMSMEcategory functionsonaspecificbusinessmodelaspartof themanufacturingprocess.Theycomprise OriginalEquipmentManufacturers(OEM), SpecialJob-workproviders,specialpartmakers, differentialserviceproviders,tradingandsupply, andmore.Theyoffersolutionsthroughtheirwork andgeneraterequirementsforotherproviders whosupporttheirbusinessoperations.Thiscyclic structureoftheMSMEsisawell-adaptedand powerfulprocessintheindustrialsegments.

Diversifytheindustry-market

MSMEsforthecoreproductivesegmentsofthe industrywhichofferhugediversificationand collaborativegrowth.Theversatilityopens numerousavenuesofinnovations,researchand developmentandwidensthescopeoftheindustry itself.Thishelpsincreatingreliableresources thatworktowardsthefulfillmentofthedifferent enterprisesworkingatdifferentlevelsofthe manufacturingchain.

DevelopOpportunities

MSMEsworkonspecifictosmallvolume requirementsthatofferscopeforindustrial investorstonurturetheirresearchandanalysis functions.BigindustrialMNCsfunctionona differentscalesoitbecomesfarmorefeasibleand possibleforthemtoassociatewiththeMSMEsto developtheirbasicmodelsandsupporttheirpilot activities.Researchanddevelopmentareabig industrythatgoesonthroughvarious governments,semi-governments,andthe facilitiesofglobalMNCs.MSMEsformaready andproductiveresourcethatenablesthebig conglomeratestocarryouttheirresearch activitiesonacontrolled,nicheandstringent budget.

Generatelocalemployment

TheMSMEsformahugeindustrialsegmentthat functionsinindustrialservicesandmanufacturing processes.Duetoitsfar-reachingdiverse structure,thereisalwaysaneedforboth experiencedandfreshworkforcetoworkat severallevelsinproduction,qualitycontrol, maintenance,salesandmarketing,finance, collaborating,etc.Arecentstudyrevealedthatthe numberofskilledandsemi-skilledpeople employedinthepre-pandemicperiodhasdoubled inthepost-pandemicperiodduetotheCOVID19disruption.Unliketheotherindustrieswhich tookseveralmonthstorecoupfromthesituation, theMSMEswerethefirsttoquicklybounceback totheindustryrequirements.Thenumberof peopleemployedhasgrownupbyanimpressive 106percentfrom43,37,444inFY20to 89,53,149inFY21.Itfurtherroseby4.9%to 93,94,957inFy22.

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ContributetoIndustrialStabilization

TheMSMEsformthebasicandfundamentalbase oftheindustrialsectorthatfunctionsonlimited basicresourcesandsmalltomediumvolumesof manpower.These,directlyandindirectly,forma cohesivestructurethatoffersavaluablecushion ofstabilityandnourishmentofresourcesthatlead theindustrialresilienceandsustainability.Thisis oneoftheprominentaspectsoftheindustrial structureinmodernanddevelopingeconomies.

FlexibilityandAdaptability

Thebasicbusinessmodel,structure,andnatureof theenterprisesaredesignedonsimpleand flexiblepatterns.Theseofferscalableandeasily modifiableworkingprocessesthataccommodate allsortsofrequirements.Thisoffersthema decentscopeofgrowthwitheffectivecontrol overthematerialplanningandproductionlineups.MSMEsoffereconomicalandfeasible productsolutionsthatenrichthesmallsetof requirementsarisingfromtimetotime.

BoostIndigenousprowess

Workingonlocalpotentialinvolvingthevery ownindigenoustechnologieshassupportedthe empowermentofthenationaleconomy.The amplescopethatitoffershaspavedthewayfor numerousindustrialinnovationsandtheriseof collaborationsindiverseindustrialsegments.

Manyorganizationshaveexcelledtotheextentof expandingtheirownproductionareaof operationsbybuildingsolutionsinforwarding integrationsintheproductionprocesses. Identifyingandunderstandingthepotentialofthe clientindustrymotivatestheminbuildingtheir owncapacitiestoconsumetheirownfinished products.

Similarly,thechangingmarketdynamicshave propelledtheMSMEentrepreneurstoinnovate theirproductionunitstodevelopthe manufacturingoftherawmaterialoftheirprocess toreducetheinputcostsandenhancethe productioncapacityoftheenterprise.This backwardintegrationiscommonlyobservedin theIndianindustrialsectorinthepastdecade.

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Zeliot CMP

Thisisindeedaneweraofhuman-machineintegration. Paralleltohumansmartness,artificiallyintelligentand seamlesslyconnectedmodernhyper-realityoftech-driven IoTplatformsistransformingreactivemechanical responsesintoproactivesynapses.Thisistheageof machinelearningcombinedwithhumanintuitiveanalytical mechanismsdeliveringautomatedinterconnectivityof devices.

Amidsttheselectivelycompatiblegadgetsimplantedin travellingvehiclesprovidingsmoothinteroperabilitywith itsscalable,portable,elastic,andadeviceagnosticIoT platformfocusedonAutomotiveTelematics,theZeliot ConnectedMobilityPlatformiscapableofprocessing hugeamountsofdatacomingfromedgedevicesevery millisecondefficiently.

ConceivedbyavisionaryleaderSudeepNayak,theCofounder,Zeliotisanew-ageIoTcompanystartedinMay 2018,itcollaborateswithEnterprisesandAutomotive OEMstoenableaconnectedmobilitystory

HardwareDeviceAgnosticEcosystem

ZeliotCMPallowscustomerstoscaletomillionsof Telematicsdeviceswhilebeingverycost-effective,ensuring DataSecurity,andenablingthedevelopmentofcustom solutionsaspervariedbusinessusecases.

SharingitsUSPs,Sudeepsaysthattheyinclude

Ÿ ZeliotisofferingManagedapplicationsfromthecloud marketplace,veryfewcompaniesintheworlddothis fortelematics.

Ÿ Zeliot’sfocusisonbuildingmodulesforrawdata analysisascomparedtoareadymadesolution

Ÿ Datasecurityisgivenutmostpriority,themodulesbuilt

byZeliotarealldeployableonthecustomer’ssubscriptionhencethedatadirectlylandsonthecustomers’ cloudserverratherthanmovingthroughZeliot’scloud server,evenwithallofthisZeliotensuresthesamelevel ofsupportfortheproducts.

“Automotive OEMs are our target customers. Along with OEMs we also sell to enterprises who want to adapt realtime asset visibility into their business RoyalEnfield, Log9,TVSMotors,TataCommunications,IOCL,Ashok Leyland,VolvoEicher,Bosch,myTVS,andmanyothers are our marquee customers,”headds.

BuildYourEnterpriseMobilitySolutions

Zeliotofferingproductsthroughcloudmarketplaces(Azure Marketplace,AWSMarketplace)isaddingadifferent dimensiontothebusinessasthisGTMisparticularly specialforthemobilitysectorduetoitsmanybenefitsin termsofdatasecurity,customizability,andcost.

TheofferingsfromZeliotaredividedintothreemajorBUs. SaaS(SoftwareasaService),PaaS(PlatformasaService), andLaaS(LicenseasaService).Thereareindependent teamsthatworkonscalingtheconnectedmobilityplatform throughthesethreeBUs.ForZeliottechnologyplaysavital role,“Wecallourselvesadeeptechcompany Whatthat meansessentiallyiswedon’tbuildsolutionsperindustry butinsteadfocusonbuildingtechnologicalmoduleswhich solveproblemsonafundamentaldatalevelandallowour partnersorcustomerstobuildsolutionsoftheirliking,” sharesSudeep.

MostofZeliot’ssaleshappenthroughTechnologypartners whomSudeepandtheteamZeliotcallsTSP(Technology ServiceProviders).Nowastheyhavestartedworkingwith OEMsdirectcustomersaleshavestartedtopickup.

A Device Agnosc IoT plaorm Driving Real-Time Automove Telemacs
28 | November, 2022 | www.insightssuccess.in

Zeliot isanew-age scalable,portable, elastic,anda deviceagnostic IoTplatformfocused onAutomotive Telematicsandcapable ofprocessinghuge amountsofdata comingfromedge devicesevery millisecondeficiently.

29 | November, 2022 | www.insightssuccess.in

HighlyCustomizablePlatform

SharingZeliot’ssagaofinceptionanditsextraordinary journeythereafter,Sudeepsaysit’squiteaninteresting storyonhowZeliotcameintoexistence.They(ZeliotCofounders)hadapproachediTriangleforstrategicsalesfora previouscompanytheywereworkingfor.Somehowduring theconversation,theideaofstartinganewcompanywas floatedandZeliotcameintoexistence.

Initially,ZeliotstartedofferingFleetManagementSolutions (FMS)tocustomersasaSaaSoffering.FMSallowsfleet owners/managerstogetreal-timevisibilityintotheassets onthefield.However,atthetime,theautomobile manufacturersinIndiawerelookingtointegrateTelematics intothevehiclebydefault.Thismadetheteamrealizethere isabigpotentialforaplatformdedicatedtoconnected mobilityonwhichcustomindustry-specificsolutionscanbe developed.“This change in thought process has helped us to attract interest from major OEMs as well as large enterprises, who are looking to develop specific niche solutions,”informsSudeep.

HighlySecureEnvironment

Beinganexperiencedleader,Sudeepshareshisopinionon howadoptingmoderntechnologieslikeAIandMLis impactingtheautomotivetelematicsspaceandhowZeliot isadaptingtothechange.“The business we are in today falls under the umbrella of IoT, and the appropriate keyword is Telematics,”hestates.Telematicsiscontributing tomorethan~60%ofIoTbusiness.Withtheadventof connectedvehicles/connectedmachines,theindustryis expandingveryrapidly.Thepotentialcanbetracedtothe 2010smobilephonemarket.

ThisdecadewillbelongtomobilityasawholeandIoT playsaveryvitalroleinachievingmobilityusecases.“The industrywillbegrowingatmorethan25%CAGRandas wespeakdailytherearemanynewusecasesemerging, UsageBasedInsurancebeingthemostrecentonewhenit comestotheIndianmarket.Theadoptionofconnected vehicletechnologybyenterprisesisoneofthemost significanttrendswehaveseen;thiswillpavethewayfor mainstreamadoption,” mentions Sudeep

A99.99%GuaranteedUp-Time

Onconsideringthecurrentindustryscenario,accordingto Sudeep,oneofthebiggestchallengesisforOEMsto integrateconnectedtechnologywhilemanagingadditional

expenses.Datasecurityisalsoamajorconcernbecause unauthorizedaccesstoitcouldhaveadverseeffectsonthe road.

Hereveals,“Zeliot is offering Platform based approach through cloud marketplace for connected vehicle technologies, we can say it will be a game changer as it solves one of the biggest concerns of IoT today which is DATA privacy.”

ConnectedVehicle-IndustryProblems

Ÿ

Connectedvehiclesgeneratevastamountsofdata. OEMs/Enterprisescurrentlylacktoolstofacilitatethe transferandstorageofdatasecurelyonthecloud.Also, comprehensiveconsentmanagementtoolstocapture endcustomerconsentaremissing.

Ÿ Withincreasingcomplexityinvehiclearchitectures, therearelimitedoptionsforOEMs/Enterprisestoadopt connectedvehicletechnologycomprehensively.Off-theshelfsolutionswillnotbesuitableastherequirements mayvaryacrossOEMs/Enterprises.

Ÿ TangibleReturn-On-InvestmentfortheAutomotive OEMs/Enterprisesontheinvestmentofconnected technologyislimited.

PartneringwithZeliothelpsenterprisesorOEMstoachieve

Data Privacy and Security

Ÿ

Meetsrigorousautomotivesafety,cybersecurity,and dataprivacystandards.

Ÿ

Dataencryptionalgorithmsandcertificate-based authenticationpreventman-in-the-middleattacks.

Enhanced Cx Ownership Experience

Ÿ

Enablecustom-brandedend-customerapplications. Ÿ Upsellrelevantservicestoendcustomers. Ÿ Incentivizeendcustomersforsafedriving.

Ÿ Rolloutexcitingcustomer-centricfeaturestovehicles onthefield.

Cost

Ÿ

Effective

Withoneplatformforupdates,logging,commands,and diagnostics,enterprisesandOEMscanreducemultivendorintegrationrelianceandcomplexity.

Ÿ Industrybestpricingformanagingdatahandlingand storage,optimizedforconnectedvehicledata.

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CustomBusinessModels

Inhisadvicetobuddingentrepreneursaspiringtoventure intotheautomotivetelematicsindustry,Sudeepsaysthat ‘Telematics’isasun-riseindustryandhasahugegrowth potentialinthisdecade.Thekeyistobeagileandidentify therightmarketfitfortheproductearlyon–thisis certainlyachallengeastheusecasesandindustriesthat telematicscancatertoareimmense.

Strong Partnerships: Telematicsisanecosystemplay–it encompasseshardwaremanufacturers,networkproviders, cloudproviders,solutiondevelopers,andbusinesses/end customers.Oneneedstohavestrongpartnershipsacross thesevariousecosystemplayerstobeabletocomeupwith products/solutionsthataddstrongvaluetothecustomer. Zeliot’s early partnership with iTriangle (India’s leading manufacturer) and Bosch has helped Zeliot gain major traction in the market and enabled a strong GTM strategy

ConstantlyUpgradingYourFutureMobility

OnenvisioningscalingZeliotCMP’soperationsand offeringsinthefuture,SudeepsharesthatpositioningZeliot asaPlatformproviderandGTMbeingthecloudmarketplaceenablesZeliottogoglobalquicklyandenablesOEMs andTechnologySolutionProvidersacrosstheglobeto adoptZeliot’stechnologytofueltheirconnectedmobility vision.

“The advent of EVs in this decade also helps as all new-age EV companies are coming up with connected vehicles. Zeliot’s platform is rightly positioned to facilitate this trend and enable new-age EV startups to realize their connected mobility vision. Exciting times ahead!”concludesSudeep.

31 | November, 2022 | www.insightssuccess.in

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