MARKETING & COMMUNICATION AMCOR CAPSULES
Customer Intimacy and Resilience paid off in NA!!
It has been 13 years since Amcor worked hard to get back the business at Constellation Brands (Meiomi).
The team's constant effort to stay close to the customer and present solutions won back the trust of the client with an order of 2 MU per month of STELVIN® (24mu annual)!
Competition Amcor STELVIN®
NEWS OF THE MONTH
September 22
Marketing team contributing to the report
Caroline Delansorne Graphic Designer (based at La Defense, Paris)
Thi Phuong Market & Business Analyst trainee (based at La Defense, Paris)
Juliette Presse Communication Project Leader (based at La Defense, Paris) Vedika Gupta Marketing Coordinator (based in American Canyon, US)
Content 04/08/2021 WINE SPARKLING SPIRITS ADVERTISING / AMCOR IN THE PRESS SOCIAL MEDIA TRADESHOWS – CONFERENCES - EVENTS SPONSORSHIP SALES TOOLS PLANTS SUPPORT DISTRIBUTORS INNOVATION FOCUS PRODUCT INFORMATION COMPETITION WATCH GOOD NEWS!
FOCUS ON ADVERTISING
Advertising
Press article “Capsules insights”
Amcor was interviewed by Global Drinks Intel for their September issues, focused on closures business.
You’ll find several insights from Amcor Capsules’ Magnon, GM. Many of our competitors were also interviewed Sparflex, Diam. You can read the article here. Article starts on
We also had a full-page ad on the IFC.
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ADVERTISING WINE
Advertising
Our products in the press WINE
Der Deutsche Weinbau has the largest circulation among wine industry suppliers' publications in the country.
IMPRESSIONS continues growing on the American Market! We keep on promoting this innovation on Wine Business monthly newsletter.
For this month, we chose to focus on STELVIN® INSIDE as the market, has expressed a real need to know more about it.
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SOCIAL MEDIA
Social media
Glossary
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SOCIAL MEDIA
NEW Interesting FOLLOWERS!
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SOCIAL MEDIA
Micro wine influencer
Head of
Sales
from Chateau Dauzac,
based in
Margaux
Rosé brand from Spain
SALES TOOLS
Sales tools
TOOLS
New pictures
Focus on SHAPEART for Spirits and IMPRESSIONS
A photoshooting was organized in September to take a few lifestyle pictures for Texture & Impressions. Those pictures are a great tool to approach prospects and customers
The pictures are available on SHAREPOINT. IMPRESSIONS TEXTURE Don’t hesitate to contact us if you cannot find them.
SALES
SPIRITS WINE
MARKET INSIGHTS
MARKET INSIGHTS
Market trends A focus on value over volume will drive growth across beverage alcohol
EU spirits exports soar by 24%
Premiumisation surged during Covid; will it continue?
Customers Pernod Ricard sees good start to Q1 after results beat forecast
Brown-Forman posts 'strong' first quarter results
Cointreau unveils ‘historic’ new bottle design
Competition Guala Closures: opening of a plant and R&D center in China
Vinventions acquires Federfin Tech
Ramondin advances in its sustainability and energy saving plan (Spanish)
Climate change & Sustainability
California's $45 billion wine industry faces climate peril
How climate change is tweaking the taste of wine Burgundy wines aim for carbon neutrality by 2035 (French)
Other Chile feels the weight of supplies shortages
Five countries reporting an early harvest in 2022
Top 10 wine producing states in the US
MARKET INISGHTS
GOOD NEWS!
Good news!
North America
CUSTOMER PRODUCT COMMENTS
InTact
InTact will soon be seen again on the market because Sazerac is planning to bottle more than 100,000 units this year. Well done, Raymond!
Scott Labs NBO with Jordan Winery.
Softgard
Jordan Winery is shifting from competition tin to our SOFTGARD and has placed an order of 1.4 MU. Congratulations, Jennifer!
24 Mu STELVIN® won on Meiomi (Constellation Brands)
Stelvin
after 13 years of customer intimacy and resilience from the team.
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GOOD NEWS WINE
Good news!
New Patterns on STELVIN® For America
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GOOD NEWS WINE Two new patterns called “waves” have been introduced for the Italian Customer CAVIT on their brand “ROSCATO”, a sparkling Moscato for American Market. 1st order: 1.7 MU 1st delivery: 6th October 2022 Plant: Chalon-sur-Saône Product: STELVIN® 30x60 Congratulations, Philippe!