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One particular newspaper article that she appeared in, led to journalists from a couple of glossy magazines reaching out to interview her, and an invitation to appear on a major radio show. All of that coverage led to her signing up a load of new coaching clients. That’s what you can expect when you successfully leverage the media to position yourself as an expert. So how can you become the ‘go to’ authority in your field? And how can you step into your power as the high-level expert you were born to be?