Southeast Meetings+Events Spring/Summer 2024

In Mobile, you will discover a charming city boasting one-of-a-kind experiences, surprising scenery, convenient walkability, and a city always ready to be your gracious host. Our downtown is conveniently situated along the Mobile River and full of unique retailers, galleries, world-class a ractions, and award winning chefs and restaurants.

Meet us in paradise

Fill your next meeting or conference with marvelous memories. We’ll elevate your event with Gulf breezes, Southern hospitality, fabulous food, awesome attractions, and—of course—white-sand beaches. FIND

A Little Love Goes a Long Way

» IT MIGHT SOUND CLICHE to talk about Southern hospitality, but hospitality is what our industry is all about, is it not? MerriamWebster defines the term “hospitable” as “given to generous and cordial reception of guests” and “hospitality” as “hospitable treatment, reception, or disposition.” This is certainly the bread and butter of every enjoyable event I have attended. And, during every trip I have taken to the Southeast, this attitude of unconditional warmth and welcome has radiated.

Special moments of Southern hospitality come to mind easily when I look back on past travels. While camping at Kentucky’s Mammoth Cave National Park a few years ago, a couple from Alabama who were at a neighboring campsite spontaneously shared homemade cookies and friendly conversation with me and my husband, and while in Asheville, North Carolina, last spring, an RV owner rescued us from a horrifyingly clogged RV toilet we couldn’t fix. A third example happened during a memorable vacation on Sanibel Island, Florida, where we met a kind, chatty taxi driver who offered his personal phone number to us in case of need—which came in handy at the end of the trip when we realized last minute there aren’t many taxi companies operating at 3 a.m. on such a tiny island. He was there for us in the middle of the night like it was nothing— continuing right on with his taxi tales.

When it comes to putting together an event, it’s crucial to have others by your side who care just as much as you do about pulling off a big gathering—people who will be there when the coffee runs dry or the keynote speaker’s video doesn’t queue quite right. In the Southeast, there are plenty of caring individuals and businesses to help you out. In this issue, you will read about how Tampa, Florida, embodies this Southern hospitality with its hotel options and ease of transportation; a company in Savannah, Georgia, that will tailor unique experiences for you and your attendees; a table stylist in Wilmington, North Carolina, who will ensure you aren’t worrying about the decor; and New Orleanians who put passion into everything they do.

So, let the ideas and that Southern hospitality steam right off the pages of this issue and rise into your repertoire. And most of all, rest assured—in the Southeast, a little love goes a long way.

EAT. WORK. PLAY.

Give your attendees an experience they’ll not soon forget with exceptional activities and a culinary scene that has garnered national attention. From James Beard Award-winning fare to authentic soul food and barbecue, along with craft breweries and cocktail bars, Birmingham has what you need to make your meetings successful before, during, and after the work.

inbirmingham.com | 800 - 458 - 8085

UNITE AND UNWIND

With 16 unique beach neighborhoods along 26 miles of sugar-white sand and turquoise water, South Walton is the ultimate event destination. Luxurious amenities meet small-town charm for getaways that feel like coming home, no ma er where you’re from. With convenient airport access and easy driving from Atlanta, Birmingham, and New Orleans, you’ll spend less time en route and more time in good company.

ROOMS WITH A VIEW

From resorts to boutique hotels, South Walton is home to unique architecture, breathtaking views and accommodations to suit any style.

The Pearl Hotel offers a picturesque beach view locale with innovative technology and the finest amenities. The meeting spaces are just as lavish for flexible event space to accommodate up to people.

ThePearlRB.com •

Where southern hospitality meets modern luxury. Nestled amongst the -acre Sandestin Golf and Beach Resort, the -Diamond Hotel Effie offers guest rooms, square feet of meeting space, and an abundance of resort amenities.

PLEASURE DOING BUSINESS

South Walton meetings always feel more personal. Truly unique venues and accommodations blend effortlessly with incredible dining, nightlife, and natural beauty, making teambuilding a pleasure. Discover all the amenities and start planning at MeetInSouthWalton.com.

MAKE YOUR EVENT BUZZ

A social media campaign for your event is a no-brainer, and there are some easy things you can do to jazz attendees

BY TODD R. BERGER

» PLANNERS CONSIDER IT ESSENTIAL TO USE social media to promote an event—before, during, and after a gathering. Consistently posting engaging and informative content—plus breaking news from your event—is crucial. Doing things to get attendees, keynoters, and influencers posting about your event will build buzz, create excitement, and keep participants thinking fondly about your gathering long after it concludes.

FOCUS ON THE HASHTAG

Hashtags tie both your messaging and content by others to your event and enable you to promote it further by making use of what people say. The most effective hashtags highlight your industry, event, and target audience in a fun and simple way. Once you come up with a hashtag, tell everyone about it. It needs to be in all social media posts, marketing materials, email signature lines, the event homepage, the gathering’s app, and prominently on display at the event. A jumbo hashtag at the venue can become a selfie station, such as those made by FrontSigns in Burbank, California. frontsigns.com

FORM RELATIONSHIPS WITH INFLUENCERS

With almost any event topic, there are social media influencers discussing your meeting focus. Social media users are more likely to act on messages through personal recommendations rather than through a brand’s messaging, and a trusted influencer is an extension of the personal. (Keep in mind your keynoters might well be influencers.) A micro-influencer with a small but engaged, passionate following might be best. Research influencers on social media and reach out early, establish a relationship built on trust, and motivate them to want to promote your event using your hashtag.

USE SOCIAL WALLS

At the event, it is often challenging for planners to inspire people to post about your event with your hashtag. This is critical—as attendees posting positive things about your event turns them into microinfluencers. One way to make it fun to post is to have a live social wall at the event that gathers and instantly displays posts with the event’s hashtag to a large video wall. Some programs can turn the aggregated posts into a collaged image about your event. Companies such as CrowdApps create memorable, interactive social walls that excite participants to post. crowdapps.co

Gather on the Gulf

Tampa offers vivacious culture and hospitality for attendees

BY LINDEN M. BAYLISS

» ON FLORIDA’S STUNNING Gulf Coast lies a beautiful city rich in culture and history. Tampa, Florida, is part of the larger Tampa Bay region, a major metropolitan area in the west-central part of the state that also includes Clearwater and St. Petersburg. The region is home to 3 million people, and Tampa stands as Florida’s third-largest city. Here, attendees can experience it all—from mock pirate invasions to fine dining to water taxi rides—all while staying in one of the city’s many convenient hotels.

VIBE: “Vibrant, bold, adventurous. With a heaping side of sophistication and luxury.” Those words are the first that come to the mind of Visit Tampa Bay’s President and CEO Santiago C. Corrada when asked about the city. Tampa is known for its spectacular annual

Gasparilla Pirate Festival and is one of the Florida cities that helped popularize the beloved Cuban sandwich as it is known today. The Cuban influence on the city’s culture can be found and appreciated all over Tampa in the artwork, cuisine, and historic cigar shops and factories.

TRANSPORTATION: “Getting around Tampa is a breeze,” says Corrada. For example, Tampa International Airport is an 11-minute drive away from the Tampa Convention Center. Once in the heart of the city, attendees will find it offers many options for getting around. One of the best is the free TECO Line Streetcar, available to shuttle attendees to and from meetings in both downtown Tampa and the historic neighborhood of Ybor City. The streetcar runs every 12 minutes during peak hours.

HOTELS: There is no shortage of options near the convention center—in fact, there are 3,000 hotel rooms within five blocks of it. Embassy Suites by Hilton Tampa Downtown Convention Center is connected to the Tampa Convention Center. The JW Marriott Tampa Water Street in Tampa’s Water Street wellness district is conveniently connected to the Tampa Marriott Water Street; the two hotels have a combined 1,250 rooms and 125,000 square feet of function space.

RESTAURANTS: If attendees are looking for upscale dining, Tampa Bay has several Michelin 1-star restaurants: Rocca is an Italian concept offering an assortment of house-made pastas showcasing classic flavors, and Lilac—within The Tampa Edition hotel—features Mediterranean and French-inspired cuisine. Attendees shouldn’t leave Tampa without trying a Cuban sandwich, of course—for one of the best, check out Columbia Restaurant and La Segunda Bakery in Ybor City— both winners of Best Cuban Sandwich in Tampa Magazine. Columbia offers group dining, and La Segunda has catering options for events.

MUST-SEES AND -DOS: “Where do we start?” asks Corrada. “From rolling handmade cigars to sinking your teeth into an original Cuban sandwich, the possibilities are endless,” he says. “[Groups] can stroll our scenic Tampa Riverwalk and experience savory restaurants, attractions, and more. Whether you walk, bike, or boat, the views are second to none. Take a ride on the Pirate Water Taxi to learn about the history of Downtown Tampa as you glide along the Hillsborough River or hop on the streetcar to Ybor City.”

visittampabay.com

PHOTOS (COUNTERCLOCKWISE FROM ABOVE LEFT) Visit Tampa Bay (3), Convention Consultants of Savannah, Adobe/schusterbauer.com

Clockwise from left: The Pirate Water Taxi and Tampa Convention Center; Pirate ship at Tampa’s annual Gasparilla Pirate Festival; The historic district of Ybor City

Get to Know Savannah

» CONVENTION CONSULTANTS OF SAVANNAH in Savannah, Georgia, launched its Curating Savannah program in January, offering groups exclusive access to historic homes, gardens, and other hidden treasures of the coastal city.

“We carefully design unique Savannah experiences and itineraries based on travelers’ particular interests,” says DeAnne Mitchell, CEO of Convention Consultants of Savannah, in a prepared statement. “Our services are designed not just for corporate audiences but also, increasingly, for diverse groups: from alumni travel groups to history enthusiasts, nature lovers, and more.” Recent visiting groups have arranged oyster roasts, tours of Fort Pulaski National Monument, and lectures by architects through Convention Consultants of Savannah. savtours.com –Todd R. Berger

EVENTS HERE ARE OUT OF THIS WORLD

The U.S. Space & Rocket Center in Huntsville, Alabama, is a sprawling museum of manned U.S. space flight, and events here can be set against the backdrop of a Saturn V moon rocket with National Historic Landmark status. The museum includes astronaut-training simulators that give the sensations of weightlessness and of traveling on Mars—both enticing team-building activities—as well as the world’s only complete space shuttle display. Attendees can gather in the Saturn V Hall in the Davidson Center for Space Exploration amid the moon rocks from Apollo 12, the command module of Apollo 16, and Skylab. A 67-foot-tall domed theater and planetarium is perfect for keynotes. –Todd R. Berger

rocketcenter.com

Convention Consultants of Savannah arranges group experiences like oyster roasts.

F-1 engines of the Saturn V rocket in Saturn V Hall

GET ARTSY IN SHREVEPORTBOSSIER CITY

» THREE BUSINESSES WITH crafty team-building activities to activate your attendees’ right brains opened in Bossier City, Louisiana, this summer. Located in the Louisiana Boardwalk Outlets outdoor shopping center, the new businesses include Point Studio Art, SAS Gallerie, and Sanctuary Paint Party.

Point Studio Art is a printmaking studio owned by artist and professor Sara Rastegar and offers printmaking parties for groups. Attendees can select a print from the studio and work with an instructor to create a hand-printed item to bring home— no experience required. Attendees can either bring a fabric item to print on or choose one of the studio’s blank tote bags or pillowcases (for an additional charge). Planners even have the option of working with Point Studio Art to create custom print designs that match their event’s theme or company’s branding.

At SAS Gallerie and Sanctuary Paint Party—both run by nonprofit organization Sanctuary Arts School—groups can enjoy a paint party in the paint room or rent the entire paint room and gallery for an event of up to 50 attendees. SAS Co-Director and Artist Eric Hess says the space works perfectly for seminars. Paint parties at Sanctuary include a professional artist—guiding attendees every step of the way. “What’s really wonderful about it is it’s partly team building, and it’s, you know, basically fun,” says Hess. By booking an event or attending a paint party, planners are able to support Sanctuary Art School’s mission of bringing the joy of art to underserved communities. –Linden M. Bayliss

pointstudioart.com | sanctuaryartsschool.org

sanctuarypaintparty.com | sasgallerie.com

Turn the Tables

When hosting an event, every detail counts—and that includes the table decor. Elevate any event and take one thing off your plate by enlisting the help of a professional tablescaper. Heda The Table, a tablescaping company based in Wilmington, North Carolina, specializes in giving any gala or banquet a little TLC.

“I love the old-world look, European, country French,” says owner and table stylist Heda Waldrep of her design style. “I always have some type of candelabra on my tables. I love that rustic, elegant look.” Waldrep says she also likes to incorporate flowers into her design work for a pop of color between other elements. She has done tablescapes for events like the North Carolina Azalea Festival and is an expert contributor to Intracoastal Living magazine where she delivers table-styling tips.

All Waldrep’s services begin with a consultation, where she works with planners to create the look and style they want for their event—large or small. “I come in and find out what the theme is going to be, what type of food they’re serving, and then I like to do a food and table pairing,” says Waldrep, who likens the concept to a wine and cheese pairing. “That helps the client a lot, when I come in and do a whole tablescape and then they can concentrate on what they want to do for that dinner or that event.” Heda The Table serves both the Wilmington, North Carolina, and Charleston, South Carolina, areas. hedathetable.com –Linden M. Bayliss

PHOTOS (FROM ABOVE) Point Studio Art, Heda The Table

Printmaking at Point Studio Art

HARWOOD HOSPITALITY

HARWOOD HOSPITALITY crafts

unique, memorable experiences by providing innovative cuisine and sophisticated libations in vibrant atmospheres.

Host events at venues like Marie Gabrielle Restaurant and Gardens–Dallas’ enchanting 1 1/2-acre garden oasis with many catering options and indoor and outdoor seating for weddings or corporate events, or escape to the Amalfi Coast and host an event at Dolce Riviera with expansive terrace space, a garden, and an indoor lounge in Dallas’ Harwood District. Har wood Hospitality offers a variety of chef-curated packages and customizable menus across a portfolio of 16 versatile restaurant concepts and an ultra-luxury boutique hotel, creating an idyllic backdrop to celebrate any special occasion or special event type in the heart of Dallas.

PHOTOS (CLOCKWISE FROM ABOVE RIGHT) Marie Gabrielle Restaurant and Gardens, Robert Underwood (2), Kathy Tran

and sophisticated libations in a uniquely vibrant atmosphere. We offer a variety of chef-curated packages and customizable menus across our portfolio of 16 versatile restaurant concepts and our ultra-luxury boutique hotel creating an idyllic backdrop to celebrate any special occasion or special event type in the heart of Dallas, TX.

At Harwood, we craft unique, memorable experiences by providing innovative cuisine and sophisticated libations in a uniquely vibrant atmosphere. We offer a variety of chef-curated packages and customizable menus across our portfolio of 16 versatile restaurant concepts and our ultra-luxury boutique hotel creating an idyllic backdrop to celebrate any special occasion or special event type in the heart of Dallas, TX.

» WITH ITS

MÉLANGE of assets—premier location, exciting venues, plentiful accommodations, and comparable affordability—New Orleans is a meeting planner’s dream. “Where else can event managers immerse their attendees in powerful programming and then have them second line [parading, historically associated with jazz funerals in the city] through the streets of the birthplace of

jazz, serenaded by a brass band, en route to a networking reception resplendent with one-of-a-kind entertainment and epic culinary offerings, all within a five-block radius ?” asks Kristin W. Durand, program coordinator of meetings and events for the Louisiana State Bar Association. “Only in New Orleans,” she notes.

A vibrant blend of French, African, Spanish, and Creole influences, the city’s

diversity spices every element of New Orleans from its architecture to its music, art, and cuisine. The city stirs this rich cultural pot with business-forward vivacity, enticing visitors with an experience that goes beyond the conventional.

“New Orleans doesn’t have a single draw, but many,” says Stephanie Turner, senior vice president of convention sales and strategies for New Orleans and Co., “beginning with our unique culture and history, the diversity of our people, and the welcoming nature and professionalism of our hospitality community. Everything is contained within about 2 1/2 square miles, and you can walk everywhere.”

BUILT TO HOST

New Orleans’ slogan, “Built to Host,” bears repeating. Between 2005—when Hurricane Katrina devasted the region—and the present, the city has undergone a transformation unparalleled in other American cities. Immediately after Katrina, New Orleans proved what can happen when civic, business, and citizen leaders unite. With hospitality factoring the largest share of New Orleans’ economy, leaders worked overtime to rebuild the city. With such vision and leadership, New Orleans was hosting major events by the following summer.

“In addition to all the renovation and growth that came after Katrina, we emerged with a $14.5 billion hurricane protection system that has worked extremely well,” says Turner. “Only 30 days after Hurricane Ida in 2021, we were back hosting several thousand people in the city. We have been a role model for other cities that have gone through disasters, and we have shared our expertise with others.”

New Orleans now boasts a combined 3.6 million square feet of expo space, 1.3 million square feet of meeting space at various hotels, 26,000 hotel rooms within 2 1/2 miles of downtown, more than 500 eateries, nearly 100 attractions within walking distance of downtown hotels, and an international airport 30 minutes from the city center.

PHOTOS (FROM LEFT) New Orleans and Co./Chris Granger, New Orleans Ernest N. Morial Convention Center

One of New Orleans’ greatest assets is its walkability. Four headquarters hotels, along with a bounty of other lodging options, are a short walk to the New Orleans Ernest N. Morial Convention Center, the famed French Quarter, and most of the city’s attractions. Where attendees can’t walk, they can hop on a streetcar and ride like a local in between events. “It has been said that New Orleans is an ‘embarrassment of riches’ for visitors and natives alike,” says Bonnie Boyd, president of New Orleans’ BBC Destination Management. “It is these exceptional experiences that we delight in creating and delivering in our partnerships.” Boyd has a reputation for fostering the hospitality industry in New Orleans through active participation in educational, community outreach, and hospitality groups.

Reducing the carbon footprint without restricting the iconic nature of New Orleans is apparent in many of the city’s behind-the-scenes operations. What happens to all those beads thrown during

Mardi Gras and other events? They’re recycled at numerous hotels and other drop-off points in the city where the items are eventually cleaned and repackaged for reuse. Oyster shells from restaurants? An oyster shell recycling program has seen 13 million shells returned to the Gulf of Mexico to form natural reefs to protect Louisiana’s eroding shoreline. These are just a couple of the sustainability efforts making headway in the Crescent City.

SUPER SIZE & SUPER SMART

Stretching several blocks along the Mississippi River is the New Orleans Ernest N. Morial Convention Center (NOENMCC), which boasts 1.1 million square feet of contiguous meeting space. In addition to its expo halls at street level is The Great Hall, a 60,300-square-foot divisible, column-free ballroom with 25,400 square feet of multipurpose pre-function space. Other special spaces include the La Nouvelle New Orleans Ballroom with 36,448 square feet that can seat 1,800

attendees, and the 4,000-seat New Orleans Theater, which can be split into three acoustically separated theaters. In addition to several eateries and a food court, planners can stage VIP receptions, private lunches, and other intimate dining events at the upscale Ma Maison VIP Dining Suite.

Tucked inside the convention center is the Louisiana Civil Rights Museum. Opened last October, this permanent exhibit is part of the Louisiana Civil Rights Trail. It is this kind of connection between history and history-in-themaking that keeps premier organizations booking the NOENMCC. “Most every event hosted at the NOENMCC is the most important event in the world, at that time, for that subject,” says Tim Hemphill, chief commercial officer at NOENMCC. “It is impossible to isolate one over the other when you consider that some of the biggest challenges the world faces, from cancer research to climate change, are discussed here on a regular basis.”

The New Orleans Ernest N. Morial Convention Center has numerous meeting spaces; Opposite: Lagniappe Brass Band plays in the French Quarter.

The Big Easy is also home to one of America’s iconic structures: the Caesars Superdome. Host to 10 Super Bowls and home to the NFL’s New Orleans Saints, the Superdome will premier a five-year renovation project on its 50th anniversary next year when it hosts its 11th Super Bowl. Not only is the Superdome legendary in sports, it also hosted Pope John Paul II in 1987, the Rolling Stones in 1981, and Prince in 2014, and, this fall, Taylor Swift will bring her record-breaking Eras Tour under the dome.

GET IN THE SECOND LINE

A second line—that previously mentioned New Orleans tradition of twirling parasols, marching bands, and revelers waving handkerchiefs—is a festive way to move groups around, and there is a lot to entice groups in the Crescent City. Get a second line going from your meeting to a private dinner and take in a tour of the spectacular National World War II Museum, which recently underwent a $400 million expansion. Take an elevator up 34 floors to Vue

Orleans for an interactive, multimedia extravaganza of local history and culture. The Audubon Aquarium near the French Quarter—which now offers 17,000 square feet of exhibit space—is ranked as one of the top five aquariums in the country by USA Today and showcases marine life from the Caribbean to the Mississippi River to the Gulf of Mexico. Of course, don’t forget to feed your second line by taking them on one of New Orleans’ many food tours or having a picnic with coffee and beignets from Cafe du Monde.

“I think New Orleans offers opportunity to every segment of our industry,” says Laurel McLane, co-owner of Take Charge Events based in Scottsdale, Arizona, and president of FUNdamentals Events of Omaha, Nebraska. “The Big Easy allows meeting planners to think outside the box. Hold your welcoming reception in a historic building or add a behindthe-scenes tour in one of the most recognized sports stadiums. Mix things up with ghost tours, the revamped and fascinating National World War II Museum, or rent

out space for your farewell reception in one of the French Quarter’s iconic restaurants.” Emeril’s flagship restaurant is in the Warehouse District; over in the Garden District is Commander’s Palace, voted the best restaurant in New Orleans year after year. The French Quarter offers Arnaud’s, a quintessential foodie favorite, and Tableau, with a great balcony view. While the Crescent City is best known for its Cajun and Creole cuisine, if attendees want sushi, tikka masala, kebab, or pho, they will have plenty of choices.

“I love organizing small executive events in New Orleans due to the abundance of high-end restaurants that features some exceptional private dining spaces and impeccable service along with worldrenowned food,” says Jacqueline Reeves, global trade show and events manager at Hach in Dayton, Ohio. “I have two favorite restaurants for private dining in New Orleans. The first is Commander’s Palace in the Garden District, a bucket list location for many attendees who eagerly anticipate trying the famous turtle soup.

PHOTOS (FROM LEFT) New Orleans and Co./Paul Broussard, New Orleans and Co./Chris Granger

Attendees can move around the city on the historic Riverfront Streetcar Line.

The second is Antoine’s in the French Quarter, a great location where I consistently wrap up meals with their iconic baked Alaska—an extra touch is having your company’s name inscribed on the dessert!”

OVERNIGHT & MEETING ARRANGEMENTS

Among New Orleans riches are hotels offering flexibility for events, dining, and accommodations. Hilton New Orleans Riverside, New Orleans Marriott, Sheraton New Orleans Hotel, and Hyatt Regency New Orleans are reliable headquarters hotels. Recent years have seen such luxury brands as Virgin and InterContinental grace the scene, with a Fairmont set to open in the city next year.

Hilton New Orleans Riverside boasts 130,000 square feet of event space inspired by classic French design. The Hyatt Regency New Orleans offers majestic options including its grand Empire Ballroom, with incredible floor-to-ceiling windows that will draw attendees in from the majestic grand staircase entrance. The luxurious Four Seasons Hotel New Orleans has several elegant room options for events that can host up to 850 people, receptionstyle. On the boutique side of things, planners cannot go wrong at the Maison de la Luz, offering three private event spaces: Bar Marilou, suited for intimate cocktail receptions; the Mezzanine, perfect for any corporate social hour; and the Breakfast Room, available for full buyouts.

After a $435 million expansion and renovation, the venerable Harrah’s New Orleans Hotel & Casino will rebrand this summer as Caesars New Orleans Hotel and Casino, with a new 340-room tower. The tower will feature a second hotel, Nobu Hotel New Orleans, for an exclusive hotelwithin-a-hotel experience. With so many great options, the biggest meetings and events challenge in New Orleans is leaving enough time in the schedule for attendees to enjoy the city on their own.

neworleans.com

Diners at Tableau have a view of Jackson Square.

Sipping in Style

Savor the experience at these distilleries full of history, craft, and sophistication

BY LINDEN M. BAYLISS

» WHEN IT COMES TO PLANNING an event, thinking outside the box can be difficult. Planners want the perfect combination of fun, elegance, and logistics, while giving attendees an experience to remember. Complete with Southern flair and tasty concoctions, distilleries tick off all the boxes with grace.

The distilling industry in the U.S. has seen a huge boom over the past two decades—from 2001 to 2021, the number of distilleries in the country increased by 22 times according to the U.S. Bureau of Labor Statistics. For meeting and event planners, distilleries not only offer opportunities for sipping and celebrating, but also fun add-ons like behind-the-scenes tours, guided tastings, and classes you won’t find at other venues. From rustic and charming outdoor spaces to Prohibition-era lounges, distilleries across the Southeast just might have the perfect package for your gathering.

BOURBON & WHISKEY COUNTRY

Tennessee and Kentucky are obvious destinations for any planner seeking a distillery experience. Nelson’s Green Brier Distillery in Nashville, Tennessee, specializes in true Tennessee whiskey. “Our recipe is a family recipe,” says Philip Heil, events manager

at Nelson’s Green Brier. “It’s one of the oldest on the market and actually dates back to 1860.” Its Coopers Club Lounge has an intimate, speakeasy vibe and can accommodate 35 attendees seated or 50 reception-style, while the adjacent and whimsical Whiskey Garden brings the outdoors in with a live greenery wall and impressive skylight along with space for up to 75. The Oak Room includes a stage with full audiovisual technology and theater lighting for galas, showcases, and other large gatherings for up to 200. Nelson’s Green Brier also offers customizable gift options from its store, along with private tours and tastings to finish a long day of meetings. It has a restaurant serving Southern comfort food like fried green tomatoes and specialties like Bavarian soft pretzels.

A discussion of distilleries would not be complete, of course, without taking a gander down the well-known Kentucky Bourbon Trail. Established in 1999, the trail is made up of 46 distilleries across the Bluegrass State. At Angel’s Envy in Louisville, Kentucky, one of the larger distilleries along the Kentucky Bourbon Trail, planners will find a team of on-site event planners who can help curate experiences for attendees. Book the Finishing Room, which can accommodate up to 75 attendees for a cocktail reception, or the larger Toasting Room and Bar, which holds up to 75 attendees seated or 120 for cocktail receptions. Both rooms offer beautiful views of Louisville and a unique atmosphere. Planners can even add on private distillery experiences like tours and tastings. The distillery offers personalized gifting for events and partners with local caterers for a variety of food options.

PHOTOS (CLOCKWISE FROM ABOVE LEFT) Angel’s Envy/Nathan Pedigo, Nelson’s Green Brier Distillery (2), Muddy River Distillery, In Bloom Photography/Christan Freudenberg

A group bourbon tasting at Angel’s Envy in Louisville, Kentucky

SOUTHERN CRAFT & CHARM

Muddy River Distillery near Charlotte, North Carolina, is devoted to crafting exceptional rums—it is the oldest legal rum distillery in the Carolinas. Currently located in Belmont, Muddy River is planning to move into a new, bigger space in late spring or early summer; the new digs will be at the historic Mount Holly Cotton Mill, a 20-minute drive from Uptown Charlotte in the city of Mount Holly. The space has undergone an extensive renovation and will feature scenic views on 5 acres along tranquil Dutchman’s Creek. Caroline Delaney, Muddy River’s co-owner and chief financial officer, says the space’s 2,000-square-foot third floor will accommodate up to 120 attendees and showcase a movable bar and a drop-down screen and projection system. The second floor will contain a semiprivate space crafted for more intimate gatherings, featuring dinner seating for up to 74 attendees and panoramic views of the stills and fermenters. The new location will also have a conference room that can accommodate 25 attendees. The distillery

offers private tours for groups of 15-plus and cocktail classes for smaller groups as additional activities planners can book.

At Grey Matter Distillery in Atlantic Beach, Florida—the Jacksonville area’s first craft distillery—the team specializes in craft cocktails and spirits including vodka, rum, whiskey, and moonshine. Its cozy space full of modern, beachy charm can host up to 75 attendees for private events. “We do tours for large corporate events and even offer the opportunity to bottle your own vodka to take home with you,” says owner and CEO Paul Grey. “We also have a full bar using our spirits and can do short classes on how to make cocktails such as an old fashioned or dirty martini.” This year, Grey Matter celebrates its 10th anniversary and will be releasing a barrel-aged moonshine as part of the festivities.

angelsenvy.com | greenbrierdistillery.com

greymatterdistillery.com | muddyriverdistillery.com

Clockwise from above left: A craft cocktail at Nelson’s Green Brier Distillery in Nashville; The Oak Room at Nelson’s Green Brier; Production area in Muddy River Distillery’s new space; New event space at Muddy River Distillery in Mount Holly, North Carolina

Venues That Wow

THESE SPECTACULAR SPACES THROUGHOUT THE SOUTHEAST IMPRESS WITH AMENITIES GALORE BY TERIKA L. HAYNES

With warm weather and idyllic scenery, the Southeast is a top choice for many meeting and event planners. From the vibrant culture and breathtaking scenery of Florida to the historic charm of Georgia and the urban sophistication of North Carolina, this diverse region offers so many settings that elevate events.

Grand Bohemian Hotel Charlotte, Autograph Collection, in Charlotte, North Carolina, is one such standout venue in the region. “Every place you go in the hotel is an event in itself,” says General Manager Hugh Templeman regarding its memorable, artistic features—and planners agree. When reflecting on a past event experience at the hotel, Lori Lemmon, the National Association of Women Business Owners’ director of events and special

programs, recalls, “The hotel had a luxurious boutique aura, and the event spaces were decorated beautifully, giving our 200 attendees the feeling of attending a very upscale event.” Attendees at Grand Bohemian will not only find vibrant colors, but also handcrafted furnishings and curated artwork throughout, creating an experience to remember—it is but one of many exceptional venues in the Southeast.

Venues like Grand Bohemian and so many others in the region will dazzle with spectacular views and amenities. Some will surround attendees with art, others provide the utmost convenience, and some provide breathtaking panoramic views and top-notch customer service. These venues will set the stage for any meeting or event to leave a lasting impression on attendees.

Where Art Meet s Function

The Birmingham Museum of Art in the cultural district of Birmingham, Alabama, houses a diverse collection of 29,000 works of art alongside some eye-catching meeting and event spaces. Its 8th Avenue Lobby space can host a seated dinner for up to 80 attendees or up to 150 reception-style, and places attendees below the spectacular Dale Chihuly glass installation, “Birmingham Persian Wall,” a work of art designed specifically for the room. Another rental option at the museum is its larger Cafe Space, which overlooks the Charles W. Ireland Sculpture Garden and the Red Mountain Garden Club Memorial Garden via floor-to-ceiling windows—this grand room can hold up to 500 attendees standing. The museum also offers tours for groups, as well as a conference room and a rentable auditorium.

Up in North Carolina amid the urban sprawl of Charlotte’s Uptown district, Grand Bohemian Hotel Charlotte, Autograph Collection, blends Southern hospitality with artistic flair to create a unique and luxurious setting for meetings and events. “This hotel is world-class and provides inspiration to each attendee who enters through the doors,” Templeman says. The boutique hotel boasts a vibrant aesthetic influenced by South American art and culture. With nearly 20,000 square feet of flexible event space, including sophisticated ballrooms and outdoor terraces with rooftop views, the possibilities are nearly endless at Grand Bohemian. In addition, Grand Bohemian Hotel Charlotte’s convenient location in Uptown makes it easy for attendees to walk to many nearby restaurants and shops.

Convention Center

Convenience

Situated in the heart of downtown Tampa, Florida, the Embassy Suites by Hilton Tampa Downtown Convention Center hotel blends comfort and convenience for eventgoers. With large, well-equipped convention rooms, it’s the perfect place for the most important of corporate meetings. Its proximity to the Tampa Convention Center and local attractions makes it a perfect option for adding a touch of fun and dining to the business agenda—while also facilitating seamless transitions from relaxation and hotel gatherings to larger events and conferences. With over 11,000 square feet of versatile event space, including a 3,700-square-foot ballroom space and various breakout rooms, this venue caters well to events of all sizes.

PHOTOS (CLOCKWISE FROM LEFT) Grand Bohemian Hotel Charlotte, Walt Disney World Swan Reserve, Sea Palms Resort

Fireworks viewed from The Vue Terrace at Walt Disney World Swan Reserve in Orlando, Florida;

Below: Aerial view of Sea Palms Resort on St. Simons Island in Georgia; Opposite: The vibrant and contemporary lobby at Grand Bohemian Hotel Charlotte in North Carolina

If planners are looking to give attendees a true tropical escape, head south to Palmetto, Florida, with an event at the Palmetto Marriott Resort & Spa, nestled on the banks of the Manatee River. This new resort—scheduled to open this spring—offers a captivating blend of coastal charm and modern sophistication. The resort is also located right next to the Bradenton Area Convention Center, amplifying the amount of convenient event space available for planners. To make it even more convenient, a climate-controlled corridor connects the two. “The stunning Gulf of Mexico sunset views from the hotel’s exclusive rooftop restaurant are sure to be a wow factor for your group’s event,” says General Manager Greg Ciaccio. To take advantage of the gorgeous Florida weather, planners can choose from the 15,000-square-foot pool deck; a 45,000-square-foot space called The Yard; and a 2,400-squarefoot outdoor amphitheater with space for up to 5,000 people.

Impressive Vista s

Situated between Palmetto and Tampa, the resort city of St. Pete Beach is home to The Don CeSar, a historic, beachside gem available for myriad events. Nicknamed The Pink Palace as a nod to its pink exterior, the property has long been considered an iconic beacon of luxury and sophistication in the area. With more than 38,000 square feet of indoor and outdoor event space spanning elegant ballrooms and beachfront pavilions, The Don CeSar presents stunning scenery for unforgettable meetings and events. Special Leisure Sales Manager Lindsey Lyons affirms this sentiment, adding, “We have a beautiful history, celebrating nearly 100 years.” She also notes that the hotel is dramatically perched atop

The Don CeSar Resort in St. Pete Beach; Below: The Vue Ballroom on Walt Disney World Swan Reserve’s top floor; Opposite: The Palace Ballroom at Grand Bohemian Hotel Charlotte

PHOTOS (CLOCKWISE FROM BELOW LEFT) Walt Disney World Swan Reserve, The Don CeSar, Grand Bohemian Hotel Charlotte

wind-swept dunes, giving attendees panoramic views of the Gulf of Mexico and classic fun-in-the-sun experiences. The resort’s oceanfront location provides a picturesque backdrop for any event, and with direct access to the white sands of St. Pete Beach, attendees can unwind and recharge while taking in the coastal landscape.

On Florida’s northeastern shoreline just east of Jacksonville, Ponte Vedra Inn & Club offers a sophisticated retreat for meetings and events. Set amid lush landscapes and overlooking the Atlantic Ocean, this historic resort offers more than 25,000 square feet of versatile event space, including elegant ballrooms and scenic outdoor venues. Here, planners will have access to meeting spaces surrounded by lush rolling golf courses and the Atlantic coastline, providing a serene backdrop.

Service With a Smile

In Georgia, Sea Palms Resort sits on the charming island of St. Simons on the Atlantic Ocean. This picturesque Golden Isles property offers a tranquil oasis for events with more than 9,000 square feet of available event space. Planners will have choices spanning elegant ballrooms and outdoor venues overlooking the pristine on-site golf course, all of which provide ambience for events that attendees will remember long after they head back home.

Caroline Brandon, director of sales at the resort, emphasizes that Sea Palms is a “standout option among Golden Isles hotels and promises guests an upscale retreat experience.” Rick Story, chair of the Judicial Invitational Golf Classic, has used Sea Palms as the venue of choice for company events for two years. “The staff at Sea Palms has been at the heart of the success our golf outing has enjoyed in the two years since we moved the event there,” Story says. “Their stated goal is to make our members want to return. Through their welcoming atmosphere, they have certainly achieved that goal.”

There might not be anything more classic for an Orlando experience than an event at a Disney property. The 2-yearold Walt Disney World Swan Reserve is the newest resort in the Disney portfolio, a boutique property near the Walt Disney World theme parks and attractions. This modern hotel offers a 7,000-square-foot venue called The Vue, featuring a contemporary design and breathtaking views. Within The Vue is a prefunction space, a ballroom, and an outdoor terrace.

“This hotel is world-class and provides inspiration to each attendee who enters through the doors.”

–HUGH TEMPLEMAN, GENERAL MANAGER, GRAND BOHEMIAN HOTEL CHARLOTTE

General Manager Jim Curtis confidently states that event attendees at Swan Reserve will be pampered by Disney’s legendary hospitality, ensuring a flawless event experience. When asked about his experience with The Vue at Swan Reserve, Chris Paul, vice president of brand experiences and sports marketing with FIS Global, notes, “From the first time I saw the venue through using it now several times, it continues to be my favorite place to host meetings and receptions. We have hosted meetings with senior executives, and watching them step out onto the balcony with views of two major theme parks, acting like children again, never gets old. When the fireworks start, it’s the icing on the cake.”

artsbma.org

disneyworld.disney.go.com

doncesar.com

hilton.com

marriott.com pontevedra.com

seapalms.com

CHARLOTTE GENERATES RECORDBREAKING TOURISM IMPACT

Anew report from the Charlotte Regional Visitors Authority (CRVA) in North Carolina has revealed the economic impact from its direct tourism activities last year—a record-breaking $1.08 billion. This beats the old record set in 2019 by a whopping $20 million. The report attributes the momentous year to many factors, including substantive year-over-year budget growth due to City of Charlotte support via the American Rescue Plan Act (2021); the CRVA’s paid media investment growing from $4 million in 2022 to $7 million last year; the increasing of its geographic advertising radius to 400 miles; and its recent focus on promoting arts, diversity, and cuisine. The revenue gained from these efforts is ultimately reinvested back into quality-of-life assets for the community—a big win for the Queen City. crva.com –Linden M. Bayliss

Fort Lauderdale’s Convention Center Expands

» ELECTED OFFICIALS and community leaders from the hospitality industry throughout Florida’s Broward County gathered at the end of last year at the Greater Fort Lauderdale/Broward County Convention Center for an event celebrating a $1 billion expansion and headquarters hotel project. The upgraded convention

center—to be completed in late 2025—will feature an expanded 1.2 million square feet of space. Other changes include an extension of the main exhibit hall to total 350,000 square feet of contiguous exhibit space, a new 65,000-square-foot ballroom fronting the Intracoastal Waterway, an 800-room connected hotel operated

by Omni Hotels & Resorts, innovative dining concepts, versatile pre-function space, updated decor, and a waterfront plaza with multiple event spaces. The convention center is also LEED Goldcertified. –Linden M. Bayliss

ftlauderdalecc.com

IMAGES (CLOCKWISE FROM BELOW LEFT) Greater Fort Lauderdale/Broward County Convention Center, Adobe/SeanPavonePhoto, The St. Regis Longboat Key Resort, Orange County Convention Center

Uptown Charlotte, North Carolina

East side rendering of Fort Lauderdale’s expanded convention center

ORLANDO CONVENTION CENTER PILOTS MOONWALKERS

» THE STAFF AT THE SPRAWLING, 7-million-square-foot Orange County Convention Center in Orlando, Florida, often has to do quite a bit of walking when events come to the facility. Now, the convention center is piloting Moonwalkers, artificial intelligence-driven devices that enable event managers, event setup crews, and facility personnel to walk three times faster than normal—up to 7 mph.

“The Moonwalkers provide a safe and efficient option for our employees to get to their destinations in a shorter time,” says Mark Tester, executive director of the Orange County Convention Center. “This ultimately allows us to provide swifter and more efficient services to our clients and exhibitors.”

The pilot program began this spring for staff at the convention center to test out the speedy technology. The Moonwalkers work by using artificial intelligence to adapt to the user’s stride and walking style and by recognizing foot movements to toggle between a stationary mode— during which the wheels lock—and a walking mode. The Moonwalkers securely strap to the shoes of users—kind of like sandals over your shoes—and all staff in the pilot program undergo safety training to use the devices.

Considered one of the “Other Power-Driven Mobility Devices” under the Americans with Disability Act, Moonwalkers are in the same grouping as electric wheelchairs, powered scooters, and Segways. Shift Robotics introduced Moonwalkers in May of last year, and the Orange County Convention Center is the first such facility to pilot their use.

Tester says it will be more than just the staff using Moonwalkers who will get a kick out of them. “I think that attendees will be in awe at our ability to incorporate innovative technology into our practices,” he notes. “It will get attendees talking about the things the convention center has to offer and leave them wanting to come back to see where else we have adapted to the ever-evolving technology landscape.” occc.net –Todd R. Berger

Forbes 5-Star Luxury on Florida’s Gulf Coast

The St. Regis Longboat Key Resort in Longboat Key, Florida—offshore from Sarasota—aims to bring the first Forbes 5-Star luxury hotel to the Florida Gulf Coast when it opens in early July. Within 10 miles of Sarasota Bradenton International Airport on the sugary-sand beaches of a barrier island, the 168-room property features an oval ballroom inspired by the Ringling Bros. and Barnum & Bailey Circus (Sarasota is home to The John and Mable Ringling Museum of Art); a 4-acre saltwater lagoon habitat with stingrays and Galapagos tortoises; and 800 feet of private beachfront. If it achieves its goal, The St. Regis Longboat Key Resort would be the 19th Forbes 5-Star property in Florida. –Todd R. Berger

marriott.com

Big Changes at Miami Airport

The Miami-Dade County Board of County Commissioners adopted a Capital Improvement Program at Miami International Airport that will fund up to $7 billion in airport-wide modernization projects over the next five to 15 years. The airport is projected to reach 77 million travelers and more than 4 million tons of freight by 2040, prompting the program’s initiation. It is designed to address the airport’s future capacity and operational needs through five subprograms that include a redevelopment of Central Terminal concourses E and F and the construction of two new hotels.

“In addition to having another record-breaking year in passenger and cargo growth, the Miami airport has also received a historic investment of maintenance and capital improvement funding that will transform our airport for years to come,” says MiamiDade County Mayor Daniella Levine Cava, in a prepared statement. “My administration is focused on making the airport future-ready and providing our passengers with the world-class airport experience they deserve.” miami-airport.com –Linden M. Bayliss

TWO UNIQUE VENUES OPEN IN ATLANTA

» PAINTED HOSPITALITY, the Atlanta-based company known for establishments The Painted Pin and The Painted Duck, is adding two more options to its Atlanta portfolio this year: Painted Pickle and Painted Park.

Painted Pickle is a concept Painted Hospitality calls a high-end pickleball “compeatery,” complete with drinks and bites. Towering 20-foot ceilings will cover eight indoor pickleball courts, a small clubhouse with a bar, and a retail and pro shop. It is set up to be a fun team-building stop for groups with pickleball enthusiasts— whether they like to play or watch.

Painted Park will be a bar, restaurant, and gathering space—as well as a private events venue. It is set to include two indoor bars, a full kitchen, two patios, a suspended DJ booth, dance floor, and signature namesake park space along the Atlanta BeltLine Eastside Trail. paintedparkatl.com | paintedpickle.com –Linden M. Bayliss

PEOPLE NEWS

Atlanta Convention & Visitors Bureau in Georgia promoted Sheretha Bell to senior vice president of marketing and brand strategy. In this role, she will spearhead the strategic development and coordinated execution of the bureau’s integrated marketing efforts. With nearly 24 years of experience at the convention and visitors bureau, Bell’s extensive expertise will shape the organization’s brand strategy, positioning, and voice.

The luxurious AAA FourDiamond Marina Inn at Grande Dunes in Myrtle Beach, South Carolina, promoted Patrick Martin to hotel general manager. Martin, who has been at the property since it opened in 2006 and has held the positions of financial controller and resort manager, will be responsible for directing day-to-day management and operations of the 230-room property. Martin replaces David Nelson in the position.

Hard Rock International, headquartered in Davie, Florida, appointed John Rees as its senior vice president of hotel operations. In this role, Rees is responsible for leading and supporting hotel operations across the Hard Rock International portfolio, including both corporate-managed and franchised locations. Rees reports to Jon Lucas, chief operating officer of Hard Rock International. –Linden M. Bayliss

IMAGES (CLOCKWISE FROM ABOVE LEFT) Adobe/Mariakray, Painted Hospitality, Hard Rock International, Marina Inn at Grande Dunes, Atlanta Convention & Visitors Bureau

Rendering of Painted Pickle

ORANGE BEACH TOURISM

800-982-8562 | albeaches.co/meet

With beautiful beaches, plentiful activities, and outstanding service, Gulf Shores and Orange Beach have everything planners need for a memorable and hassle-free meeting or conference. When planners arrange to meet on Alabama’s 32 miles of sugar-white sand beaches, they ensure attendees experience a gathering like no other.

Discover a new level of customer service when working with the Gulf Shores & Orange Beach Tourism sales team for a meeting, conference, or board retreat. The hardworking team will find the perfect venue and lodging to accommodate planners’ needs. They will also recommend off-site activities and restaurants to help attendees unwind. With free promotional tools, proposal sourcing, and team-building opportunities, working with Gulf Shores & Orange Beach Tourism is a breeze.

The Gulf Shores and Orange Beach area offers spectacular spaces—indoors and out. Here on Alabama’s beaches, attendees can gather outside in the coastal breeze and under the Southern sky. Spaces like the Gulf State Park Beach Pavilion and the Learning Campus allow them to experience the area’s beauty while meeting. Attendees also can enjoy the area’s remarkable atmosphere when meeting indoors. Venues such as the Erie H. Meyer Civic Center and Orange Beach Event Center offer ample space and can host convention functions, meetings, banquets, or receptions.

If planners want the convenience of all-in-one lodging and gathering, many hotels and condo buildings with meeting spaces will accommodate groups. The Lodge at Gulf State Park, a Hilton Hotel, and Perdido Beach Resort are full-service beachfront properties each with more than 40,000 square feet of flexible indoor and outdoor meeting space, ideal for large or small groups.

Keep the fun going after hours with diverse area activities and attractions. Attendees can relax in the sun on the sand or visit The Wharf entertainment district and shop, eat, and play to their heart’s content. Excite the crew with team-building activities such as a dolphin cruise, kayak excursion, or sandcastle-building class. When attendees get hungry, they can choose from fresh Gulf seafood, fingerlicking barbecue, and burgers grilled to perfection. Eating out along Alabama beaches also includes an unbeatable atmosphere, complete with open-air dining, fabulous views, and live local music.

Experience a meeting like no other on Alabama beaches. Savor fresh Gulf seafood, relax on the beach, and enjoy impeccable customer service and Southern hospitality. Book a meeting with us and let the Gulf Shores & Orange Beach Tourism sales team handle the rest.

PHOTOS Gulf Shores & Orange Beach

Dancing the Night Away

In early February, the National Association for Catering and Events (NACE) South Florida chapter hosted a fun-filled event, “Disco in the Garden,” at Living Sculpture Sanctuary in Davie, Florida. This was the organization’s first networking event of the year, and it was also the first for its new board of directors, who were officially sworn in at the event. Disco in the Garden’s highlights included top caterers, live entertainment from Marcia Mitchell Music, a tabletop design competition, specialty drinks, and even a “walking disco ball.” nacesfl.com

1. Susan Jaffe Reben 2. Glamorous tablescape by Ribeiro Events 3. Keith Willard

4. Disco Lady, the event’s mascot

5. Brianna Evrett and Susan Oristano

6. Howard Tiano and Anna Hess

7. Jay and Cheryl Guttveg 8. Shawna McGarry and Fabienne Balen 9. Mary Luz Rodriguez and Robert McKee

To have your meeting or event photos featured, contact lbayliss@greenspring.com

PHOTOS Jeff Kolodny Photography

Conference & Event Center

IT WAS THE GOAL of the Oak Grove Tourism Commission in Oak Grove, Kentucky, to build a facility that had elegance in design and practicality in pricing. Valor Hall Conference & Event Center offers over 10,000 square feet of meeting space along with 6,000 square feet of glass-enclosed pre-function space. Located just outside the gates of Fort Campbell on the Tennessee/Kentucky state line, the center is the perfect solution for any shows, sporting events, reunions, military balls, or conventions wishing to reach a diverse population. From awards ceremonies to trade shows and beyond, this facility is set to be the most dynamic meeting place in the region.

The greatest feature of Valor Hall is its versatility. Not only is there the large 101st Ballroom with the ability to be split into two smaller ballrooms, there are three classrooms (breakout rooms) and Rendezvous Hall, a large space featuring floor-to-ceiling windows on three sides. Most rooms are equipped with stateof-the-art sound systems, and all are highly accessible to attendees with disabilities. The rental of any room also includes the use and setup of Valor Hall’s tables, chairs, and white base linens for the tables.

Another important asset of Valor Hall is its professional and accommodating staff. Valor Hall recognizes that great service is key to set an organization apart from other choices planners may have. The Valor Hall team strives to always provide clients with a friendly and knowledgeable staff that will make the experience positive and memorable. If event organizers are planning an event from afar—that’s OK—Valor Hall has an online tour available, and its coordinators will be happy to walk planners through it all over the phone!

A Practiced Leader Gives Back

Casandra Matej heads Visit Orlando with three decades of experience and a love for her new home city

BY LINDEN M. BAYLISS

Visit Orlando’s Casandra Matej is no stranger to the travel and tourism world. Prior to joining Visit Orlando in February 2021, Matej had spent 10 years as president and CEO of Visit San Antonio in Texas—before that holding leadership roles at Visit Dallas, Starwood Hotels & Resorts Worldwide in Dallas, and Hyatt Regency Dallas. She is Visit Orlando’s first female CEO in the organization’s 37-year history and has been named one of the 50 Most Powerful People by Orlando Magazine and a GameChanger by the Orlando Business Journal.

Matej says she is a proud alumnus of the University of Texas at Austin when asked of her beginnings, adding an enthusiastic “Hook ’em Horns!” While Texas certainly holds a special place in her heart, Matej loves her current home and is thrilled about all it has to offer—including, of course, Orlando’s many theme parks. “Our world-famous theme parks are an integral part of the story of our destination we share with meeting groups,” says Matej. “They are filled with group event options. We have seen groups integrate the Disney fireworks, host a dessert party on a private lawn at EPCOT, or take advantage of the many venues inside of CityWalk at Universal Orlando Resort.”

Matej notes that while theme parks play a key role in marketing Orlando, there is so much more to the city. She notes that Orlando is home to the 7.1-million-squarefoot Orange County Convention Center, art museums and performing arts centers galore, and some impressive wildernessviewing opportunities with airboat rides over Florida’s beautiful wetlands, springs, and lakes—plus activities like swimming with manatees. “For 2023 and beyond, our convention sales team booked more than 1,500 in-house and citywide events in Orlando, and we recently hosted the NFL’s Pro Bowl Games and the Olympic Marathon Trials,” Matej says with pride. “We have a lot to look forward to in 2024.”

What keeps her waking up every day to be there for Florida and her team? “One of the most important aspects of the travel and tourism industry is the positive impact it has on the destinations it serves,” says Matej. “This is the big ‘why’ of what I do—to give back to the community I call home.”

the art of Connection

A meeting at Kiawah Island Golf Resort is more than business. It’s 90,000 square feet of gathering space—from intimate to grand, indoors and in the open air. An opportunity to connect through recreational outings amid lush island surroundings. It’s the renewing energy of an ocean sunrise and collaborative conversation over a marsh sunset. It’s where a meeting inspires meaning.

LOCAL INGREDIENTS HIT WORLD CLASS HEIGHTS.

Orlando dining is on the rise. With notable new restaurants opening every year, the Orlando dining scene continues to outdo itself. Whether it’s your frst or fftieth time hosting a group in Orlando, these eateries are designed to impress.