NEWSLETTER APRIL 2025
EVENT RECAP HAPPY HOUR
BY THE MARKETING TEAM
Our first FRED Red Happy Hour at Drexel Ridge was one to remember! With more than 50 team members in attendance, the event was a vibrant reminder of what brings us together. These events are about more than just fun - they reflect our commitment to building meaningful connections across teams and properties. Every time we come together, we strengthen the spirit that makes FRED such a special place to work
And yes, for those who asked - more FRED Red Happy Hours are coming soon! Future gatherings will be hosted at locations throughout the portfolio, so stay tuned.
Thank you to Julie Lincoln and the Drexel Ridge team for their thoughtful planning and warm hospitality
We can’t wait to see you all at the next event!
EARTHDAYneighborhood clean-up
TUESDAY 22 APRIL 2025
Join the effort to clean up the public spaces that connect us Grab gloves, garbage bags, and team up to spend up to two hours collecting litter and debris beyond your community grounds Let’s make a visible impact together!
raffle
one lucky participant will win 8 hours of PTO!
Submit a photo (group or solo!) to enter the raffle.
DEPARTMENT UPDATE PROPERTY MANAGEMENT
BY TYLER GIESE
Did you know?
FRED’s Corporate support team is always happy to help and loves to hear your ideas and feedback!
As the first quarter of 2025 comes to a close, the planning and budgeting done in 2024 are starting to take shape, forming the foundation for our 2025 financial statements. While future budgets can feel like a guess, it's exciting to see the strategies from last year come to lifeespecially with capital projects and the busy leasing season ahead.
One of the most exciting initiatives this year is team-based renewal commissions for our property teams. This new structure rewards the exceptional service our teams provide daily, from immaculate curb appeal and building cleanliness to the responsiveness of our office staff and the efficiency of our maintenance teams. Every aspect of property management is vital in creating a positive living experience.
These renewal commissions play a key role in promoting resident retention, which is a more efficient way to run our business. By focusing on keeping existing residents through lease renewals, we avoid the costs and labor associated with turnover, vacancy loss, and leasing to new residents. It’s a win-win: retaining residents helps maintain a stable and profitable operation while also delivering great service.
We’re thrilled to offer these incentives to motivate and reward our teams to continue to provide top-notch service. This fosters a culture where everyone contributes to the overall success of the property, creating tangible value for our residents. The dedication of our teams is truly what sets us apart and allows us to act on our mission of “living the difference.”
We look forward to the continued growth and success of our properties in 2025.
WOMEN BUILD
We’re proud to partner with Habitat for Humanity for their 2025 Women Build - a powerful, hands-on event where women come together to build safe, affordable housing in the communities we serve Enjoy a special team lunch, a t-shirt, and a day of empowering camaraderie and teamwork between women! en d
Team lunch on May 8th
Build date on June 4th
Milwaukee location
No experience necessary
WHAT OUR RESIDENTS ARE SAYING
LIZETTE WALKER
LEASING PROFESSIONAL
22 SLATE
Want to read more? Check out the sites listed to read full reviews from residents at each of our properties!
EMMA SWENSON LEASING PROFESSIONAL
“I just signed my lease at 22 Slate I got a great deal on a beautiful apartment, and am looking forward to living here Lizette was the absolute best! So informative, and helpful! Such a pleasure to work with! A great experience Thanks, Lizette!"
- Rebekah T., Google Review from March 2025
KELLIE PETTKE ASSISTANT PM
THE JUNCTION
“My boyfriend and I visited the Junction and everyone were so welcoming and nice. Emma did an amazing job giving us a tour of all the units we were interested in. Emma is great with checking in and updating us and giving us more information if needed Emma and Kellie made the application process super easy and we’re now moving in next month They also have events to try to get everyone together The workout area is super nice and a nice size with decent amount of equipments The property is also well maintained and a quiet area"
- Neicy B., Google Review from September 2024
SEASONS AT RIVER VIEW
“Great place to live! I love the 24/7 access to the gym and so far have not had any issues with my apartment Everyone is so friendly both the residents and staff! Management is timely and kind. They host fun events every month too! Amanda, the manager has been great to work with."
IZABELLE TORODAKE ASSISTANT PM
- Michelle B., Google Review from January 2025
CORTEZ KILLEN LEASING PROFESSIONAL
THE WOODLANDS
“My boyfriend and I (and our dog) are loving our new home at Woodlands Apartments! We have been very appreciative of the accommodating, communicative, and friendly staffspecial shoutout to Izzy and Cortez for all their help! :)"
- Ally H., Google Review from September 2024
EMPLOYEE SPOTLIGHT KELLY SCOTT
PROPERTY MANAGER AT SEASONS AT GRAFTON
My FRED journey has truly been a rewarding one Everyone has been fantastic to work with and eager to help in any way that they can. I've learned with FRED, the only way you would not get an answer to a question is if it was never asked. FRED has great resources and even better people. To my team at Grafton - you all are the best and I sincerely appreciate the hard work you put in each and every day
EVERY DAY PRESENTS A NEW CHALLENGE, BUT IT IS A WELCOME ONE WHEN YOU HAVE A GREAT TEAM!
Outside of FRED, I enjoy spending time with my amazing children, camping, and just about anything outdoors
Although I've never been there, I've recently decided to journey to Martha's Vineyard for JAWSFEST to celebrate the 50th anniversary of my absolute favorite film, Steven Spielberg's JAWS.
G I V E A W A Y
Hey everyone! It’s April which means it’s time for our semi-annual FRED Spirit Store Giveaway!
We are so excited to offer you a wide, curated selection of items on the Spirit Store With great brands like Brooks Brothers, Carhartt, Eddie Bauer, Helly Hansen, New Era, Nike, OGIO, The North Face, TravisMathew, and more, there’s sure to be something for everyone at a variety of price points.
We will be giving away two exclusive anniversary blankets, seen here, on May 1st! All you have to do is place an order now until April 30th to be entered into the drawing. Good luck and happy shopping!
OUR GROWING COMPANY
FEBRUARY 15, 2025 - MARCH 14, 2025
MEGAN KREBS REGIONAL PROPERTY MANAGER
WELLNESS TIP GOLFING
BY EVAN DIECE
Whether promoting from within or bringing new team members on board, we are always excited to see the ways FRED is growing. Help us in congratulating the individuals below on their new roles!
INTERNAL PROMOTION
JOSHUA CARLOS MAINTENANCE TECH II THE JUNCTION
MEG LINDGREN CLEANER CREEKWOOD
STEFFAN TABBERT MAINTENANCE SUPERVISOR LIBERTY SQUARE
JOHNNY KING LEASING PROFESSIONAL FITCHBURG SQUARE
AARON BECKER GROUNDSKEEPER SEASONS AT NORTH AURORA
ALEX POLLNOW ASSISTANT PROPERTY MANAGER
50TWENTY
JENNIFER KRUIS LEASING PROFESSIONAL SEASONS AT NORTH AURORA
For those at FRED that have gotten to know me in my 8 years at FRED, you probably have learned that I love golf! With spring finally here, it's golf season again! The game of golf can provide many physical, mental, and emotional benefits to your overall health. Here are several advantages of playing this great game:
1. On average, walking a full 18 hole round of golf is three to four miles which is great for your heart and cardiovascular health
2. Regular physical exercise has been associated with improved sleep quality
3. Spending time outside exposes golfers to plenty of natural sunlight, an ideal source of Vitamin D
4. Golf is a mentally stimulating sport that demands focus, concentration, and strategic thinking
5. The golf swing is a complex movement that engages multiple muscle groups, improving your strength and flexibility if done on a routine basis
