Imagine a life with steady-paying jobs, a comfortable house, and a lake place—the epitome of the American dream. Now, envision taking a leap into the unknown, giving up these securities for a vision fueled by innovation and passion. This was the path chosen by Matt and Katie Chaussee, the founders of Be More Colorful. Their journey is a tale of courage, resilience, and unwavering commitment, marked by facing uncertainties, financial struggles, and the need to continually pivot, all while raising two young children.
