March 2022

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INSIDE THE MARCH 2022 ISSUE: Trying Out a Low-Cost Airport Shuttle p. 3 Why Goodwill is Opening Two New Stores p. 6 Highgate Chef is Fulfilling his Dream p. 8

Sedona Film Festival Celebrates Mariette Hartley p. 10 Amanda Guay is Flagstaff’s newest ATHENA p. 12 Building a Better Rover on Babbitt Ranches p. 18

Mother Road Archive Ale Benefiting NAU Special Collections L

By Bonnie Stevens, FBN

ike many great stories, this one began over beer. As Mother Road Brewing Company Storyteller Billy Miller tells it, brewery founder Michael Marquess was having a beer with Northern Arizona University Cline Library Special Collections Archivist Sean Evans. Afterward, Evans invited Marquess to visit the library to see the Fred

Harvey Collection associated with Route 66. “Michael took an interest because that’s what Michael does. He’s dedicated to history.” So, what started as a playful conversation about all the connections to Route 66, Marquess, an NAU alum, learned that NAU received a grant to survey diverse Route 66 populations. “That means everyone – all the varied, distinct and distinguished who live along the Mother Road,” said

Marquess. The grant would afford Special Collections the ability to hire two paid interns to examine the collection, document oral histories and archive the many boxes associated with America’s Mother Road. “The Fred Harvey Collection is more than 100 boxes alone!” said Evans. “This was an opportunity to celebrate their archiving,” said Marquess. “And the flavor - it’s winter. A good,

dark beer seems to match.” Thus was born Archive Ale, a Russian Imperial Stout, smooth with notes of coffee, chocolate, tobacco and dark fruit, and strong at 9.1% ABV, or alcohol by volume (most beers are 5% to 7%). “It’s a take-no-prisoners kind of beer – you better not be planning on doing anything after drinking it,” said Evans. “And it’s marvelous.”

FLY FLAGSTAFF FIRST!

Continued on page 47

Cowgirls and Fairies Boutique Offers Whimsical, Western Experience Cowgirls & Fairies owner April White says she has always been the kind of person who creates what she wishes already existed.

Entrepreneur and musician April White opens her shop with a blend of rugged chic and fantasy

Photo by V. Ronnie Tierney, Fresh Focuses Photography

March 2022 | Issue 3 Volume 15

By V. Ronnie Tierney, FBN

C

iting that Williams is a “cute little town where everyone has your back,” musician and entrepreneur April White has opened her newest highly curated business adventure, Cowgirls & Fairies.

Located downtown, Cowgirls & Fairies is an eclectic women’s boutique that White refers to as whimsical and experiential, bringing big city shopping to a small town. “I will be offering a creative combination of luxury and rugged feminine Boho chic, desert Continued on page 46

WHO ARE YOUR WINNERS? Your votes have been counted! See who you chose for your 2021 Best of Business Winners on page 42


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MARCH 2022 // Flagstaff Business News

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Mountain Line Pilot Program Offering Airport Transportation

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ountain Line is launching a grant-funded microtransit pilot program offering on-demand transportation between Flagstaff Pulliam Airport and any destination in the Flagstaff city limits for $2 a ride. Mountain Line GO! Airport began service on March 1, using Mountain Line’s smaller paratransit vans to give a flexible transportation option that does not run on a regular schedule or route. Riders may download the Mountain Line GO! app, request a ride at the desired time, and if a vehicle is available, the trip will be booked. All trips must either start or end at the Flagstaff Pulliam Airport, and the origin or destination must be in the Flagstaff city limits.

// “Flagstaff is fortunate to have both a robust transit system and a thriving airport, and this pilot program brings a low-cost and efficient connection between the two entities,” said Flagstaff City Councilmember and NAIPTA Board Chair Adam Shimoni. //

MOUNTAIN LINE GO! AIRPORT PROVIDES THESE TIPS:

N Trips can be booked up to 14 days in advance. It is recommended that riders book as early as possible to guarantee availability. N Mountain Line GO! is a shared ride service, so if other people are heading in the same direction at the same time, there could be multiple people on a vehicle, and vehicles may make stops along the way. For those traveling to the airport, it is important to use the “arrive by” feature when booking to ensure a timely arrival. This is found under “schedule” in the lower left corner of the app. N Service hours are from 4:30 a.m. to 9:30 p.m. daily. Trips between 4:30 a.m. and 6:30 a.m. must be booked by 5 p.m. the day before. N The $2 per person fare can be paid through the app or with exact change when boarding. N According to federal mandate, face coverings are required on all public transit vehicles and at all facilities. “Flagstaff is fortunate to have both a robust transit system and a thriving airport, and this pilot program brings a low-cost and efficient connection between the two entities,” said Flagstaff City Councilmember and NAIPTA Board Chair Adam Shimoni. “Reducing our reliance on single passenger vehicles to access major destinations like the airport is a critical part of the Climate Action Plan and I look forward to using the data gathered during the pilot to craft a long-term solution.” Riders without smartphone access can book via phone by calling 928-679-8989 between 8 a.m. and noon and 1 p.m. and 5 p.m., Monday through Friday. For more information, visit www.mountainline.az.gov/goairport for full details. FBN

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Flagstaff Business News // MARCH 2022

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Governor Doug Ducey says Arizona’s manufacturing sector is “on fire.” He addressed hundreds of members of the Greater Flagstaff Chamber of Commerce at the High Country Conference Center last month. Photo by V. Ronnie Tierney, Fresh Focuses Photography

Our Experience is Your Peace of Mind Choosing a senior living community for you or your loved one goes beyond finding a new home. It’s about finding an experienced team that’s dedicated to providing unparalleled service and care. • Serving the Flagstaff area since 2000 • Managed by The Goodman Group, with a 50+ year legacy developing and managing award-winning senior living and health care communities Together, we invite you to come and see the difference that experience makes.

Please call Patty at 928-774-7106 today to schedule your personalized tour!

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Governor Promoting Community Colleges, Desalination, Broadband Expansion, Non-Profits

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By Bonnie Stevens, FBN

rizona Governor Doug Ducey assured Flagstaff area businesspeople he was not on a good-bye tour when he spoke during the Greater Flagstaff Chamber of Commerce Annual Meeting on Friday, Feb. 18. “The state of the state is strong. Our manufacturing sector is on fire,” he said, vowing to leave Arizona stronger than he found it when he took office in 2015. He said Arizona is building a new economy that is not relying so heavily on tourism and construction. “We are no longer a fly-over state. Arizona is the destination and will be the destination,” he said. “Let’s invest in the workers, starting with our community colleges.” The governor said his budget adds $30 million for Arizona community colleges, including $1.8 million for Coconino Community College to support six new workforce accelerator programs to advance manufacturing jobs for the high-tech industry. He also said he is urging the legislature to wave college tuition for veteran’s wives, as has been done for veterans. The governor discussed his $1 billion desalination plan to make Arizona’s water future secure. The plan involves removing salt from sea water to use in Arizona, involving technology that made Israel the world’s water superpower. He also announced the next step in the state’s efforts for rural Arizona to receive fast,

affordable and reliable high-speed internet, an investment of $68.1 million to expand broadband connectivity along Interstate 40 West from Flagstaff to the California border. “This critical infrastructure will give more homes fast internet, improve public safety, increase access to education and help more Arizonans get the care they need through telemedicine.” In partnership with the Arizona Department of Transportation (ADOT), Arizona Commerce Authority (ACA) and Sun Corridor Network (SCN), the expansion sustains the momentum of the Statewide Middle-Mile Network, which is currently underway adding connectivity along I-17 and I-19. According to the Arizona Broadband Statewide Middle-Mile Strategic Plan released in January, I-40 West is a priority corridor for broadband network development to bring connectivity to Coconino, Yavapai and Mohave counties, as well as the underserved communities of Flagstaff, Bellemont, Williams, Ash Fork, Seligman and Kingman. Regarding the impact that the pandemic has had on tourism, the governor said the Arizona Office of Tourism (AOT) is supporting organizations across the state through the Visit Arizona Initiative Partnership. Local nonprofits receiving AOT grant funds include Flagstaff Blues & Brews, the Flagstaff Dark Skies Coalition, Lowell Observatory and the Flagstaff Symphony Orchestra. FBN


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CHOOSE E XCELLENCE IN CANCER CARE NORTHERN ARIZONA HEALTHCARE No hern Arizona Healthcare off ers the region’s most comprehensive cancer program, including an expanding group of board-ce ified medical oncologists and surgeons, along with ce ified specialists. Our care team is unmatched in the area when it comes to treating your cancer. Our commitment continues to grow in the communities we serve, like the $1.4 million we are investing for state-of-thea breast imaging resources in Sedona. When the imaging center opens in late 2022, breast imaging specialists will join our surgeons and patient navigators in Sedona to deliver comprehensive, high-quality cancer care. We are also expanding our oncology presence in Flagstaff with the addition of medical oncologist Deborah Lindquist, MD, and radiation oncologist, Stephanie Rice, MD. Choose a comprehensive Cancer Program. Choose care accepted by the National Accreditation Program for Breast Centers in the ba le against cancer. Choose No hern Arizona Healthcare.

INFORMATION AND APPOINTMENTS: NAHEALTH.COM/CANCER

MARCH 2022 // Flagstaff Business News

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Flagstaff Business News // MARCH 2022

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More Goodwill in the Works

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By Diane Hope

f you’re a fan of thrift shopping – or just find it satisfying to donate – there will soon be more venues for you to do that. Goodwill is opening not one but two new stores in Flagstaff. Store re-fitting is already underway at the former Albertsons in Flagstaff opposite Fry’s and the same will soon be happening at the former Barnes and Noble building on South Milton Road, where Goodwill recently outbid the bookstore for the lease. The inside of both buildings will be converted to meet the standard Goodwill floor plan and give shoppers a similar experience to entering other Goodwill stores. Goodwill Arizona’s Director of Marketing and Communications Courtney Nelson says the non-profit has had a lot of success in the Flagstaff market in the last few years, in step with a nationwide growth in the thrifting industry. Nelson attributes this trend to people needing to be more thrifty during the pandemic, along with an increasing appreciation by Generation Z-ers for the uniqueness and sustainability offered by thrifting. Goodwill recently opened new stores in several other locations across the state, including a third

store in the Quad Cities. Statewide, Goodwill resells or recycles 200 million pounds of donated items every year, keeping them out of Arizona’s landfills. Across the U.S., Goodwill Industries’ 3,300 stores divert around 4.6 billion pounds of reusable goods from landfills annually. That’s still just 6% or so of the textiles, furniture and other durable goods Americans toss out annually, so Nelson urges people to donate – even if items are ripped or stained. Nelson explains that everything donated is reviewed, and while only around half of items or less make it to the sales floor, the rest goes to salvage vendors for repurposing into everything from insulation products to sports courts surfaces. Goodwill’s policy is for 99% of resaleable-quality donated goods to be sold at the donation store. However, Goodwill has become much savvier about marketing vintage, collectible and high-end items, creaming off selected premium items to be sold online including via shopgoodwill. com. Both new Flagstaff locations will be like the existing one on east Route 66. The former “weigh-andpay” outlet on West Route 66 is now closed for good. Goodwill also has no plans to reopen its stores’ changing

DOES FOOT PAIN HAVE YOU LIVING LIFE ON A SHORT LEASH?

A Goodwill Store and Donation Center will fill the former Albertsons space on East Route 66. Photo by Diane Hope

rooms, which were closed during the pandemic. Nelson cites staffing shortages as a major reason for this. Goodwill uses its revenues in part to fund its Career Centers. The existing one at Flagstaff’s eastside store

sees between 18 and 25 job seekers daily. Staff members provide a variety of job skills programs, including a Digital Literacy Training program and financial literacy. It teaches how to communicate during conflict, give

DISCOMFORTING PAIN MILD PAIN NO PAIN

Y / N

If you’ve answered “yes” to any of these questions, call our office today to see how our doctors can help.

Continued on page 38

Quit playing the neuropathy pain game.

Do you wish you could walk farther with your furry friend? Are you being treated for neuropathy with no relief? It’s time to start asking questions…there is hope.

Does foot pain prevent you from doing your favorite activity? Do you have chronic pain from prior injury or foot surgery? Do you have burning or tingling in your legs or feet? Do you have leg or foot cramps with activity or at rest? Does your heel hurt when you get up or after sitting for a while?

presentations and dress professionally. Classes are open to anyone wanting to build skills and improve their job prospects. Goodwill also runs a virtual site, mycareeradvisor.com,

EXCRUCIATING PAIN

DISTRESSING PAIN INTENSE PAIN

YES / NO

Do you have difficulty walking without taking a break? Do you have pain, numbness, or cramping in legs or feet? Is your neuropathy treatment not working? Neuropathy symptoms are very similar to those of PAD. It’s a circulation disorder which can be easily treated in our office without the need for general anesthesia. If you’ve answered “yes” to any of the questions above, call our office today to see how our doctors can help.

(928) 719-7400 cicmedical.com

(928) 719-7400 azfeet.com Dr. Diana Perry, DPM 2301 N. 4th Street, Flagstaff, AZ 86004

DR. JOEL RAINWATER, MD / DR. KEVIN DUWE, MD / DR. DIANA PERRY, DPM 2301 N. 4th Street, Flagstaff, AZ 86004


MARCH 2022 // Flagstaff Business News

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We put health first so individuals and communities can prosper.

Health First Foundation – Northern Arizona (EIN 81-3137336) is an independent 501(c)(3) nonprofit charity dedicated to advancing health and well-being.

Join ushow in putting first. more at healthfirstforall.org. Learn Learn how you youhealth can canhelp helpLearn at athealthfirstforall.org healthfirstforall.org

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Flagstaff Business News // MARCH 2022

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Chef Antonio Aizon Honored to Serve Highgate Community

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By V. Ronnie Tierney, FBN

amboanga City, the fifth largest urbanized city in the Philippines, is where Highgate Senior Living Executive Chef Antonio Aizon was born. It is also where his love for cooking began. “My dad inspired my cooking,” said Aizon. “When I was younger, I would watch and help my dad cook for the family and relatives. In the Filipino culture, life is centered on food. The smells and flavors gave me a passion for the culinary arts.” Coming to the United States when he was 11, Aizon lived in Southern California for a short time before moving to Flagstaff. “We traveled to New York one year and on our way, we passed through Flagstaff. My mom really liked Flagstaff so we moved here soon after our visit.” Aizon’s mother was from the United States but lived in the Philippines for many years, serving as a nurse at a military base where she met Aizon’s dad. “A few years ago, my mom became ill and wanted to go back to the Philippines. She found a lot of joy there and that is where she passed away.” While attending Flagstaff High School, Aizon enrolled in the culinary arts program. When he was a sopho-

more, he worked at a restaurant as a bus boy and by happenstance, fell into a position as a cook. “One night, the cook didn’t show up and they asked if I could take over. That’s where it all began.” Next on Aizon’s plate was a job at Mason Jar Restaurant as a fast order cook, followed by a position as cook on the Northern Arizona University campus, where he proudly prepared meals for the Arizona Cardinals. A progression to teppanyaki chef at the Doubletree by Hilton and executive sous chef at Pine Canyon Golf Club pointed Aizon to the acclaimed Cottage Place restaurant where he worked as a sous chef. “Antonio worked for me for about two years,” said retired chef and past Cottage Place owner and restaurateur Frank Branham. “I thought very highly of him. He’s a great chef and works well with people. His dishes are very creative. I think he’ll do a great job at Highgate Senior Living and I’m really happy to see him in a head chef position. The residents will be happy with his food.” “I feel a sense of purpose here at Highgate Senior Living,” said Aizon. “I can help the community during this stage of their lives and make them happy with my food. Essentially, I’m

“My passion is to be a chef and I’m fulfilling my dream,” says Highgate Executive Chef Antonio Aison, shown here with the senior living facility’s Marra Forni commercial brick oven. Photo by V. Ronnie Tierney, Fresh Focuses Photography

cooking in their home and it’s a joy to work here. I love the interaction with residents and I get to put a smile on their faces. Food can make them happy and give them comfort.” The remarkably cosmopolitan

kitchen at Highgate Senior Living resembles a posh open-air galley with a handcrafted Marra Forni brick pizza oven as the cornerstone. All-day dining will be offered at the new facility, along with options for breakfast, lunch or

dinner at any time. “Every day we will be serving a carved item such as turkey, prime rib, whole sides of fish. This is not a cafeteria but a casual fine-dining restaurant Continued on page 45

Thank you for flying Flagstaff first! As we all continue to get back to normal, we appreciate your patience flying in and out of the Flagstaff Pulliam Airport!

To make your flying experience better: • Be dropped off at the airport vs. parking

• Arrive 90 minutes before your flight to ensure boarding • Check luggage

• Print boarding pass

• Begin TSA screening ASAP and place containers carrying liquids in a clear plastic bag

6200 S. Pulliam Dr., Flagstaff, AZ 86005 | 928.213.2930 | discoverflagstaff.com


MARCH 2022 // Flagstaff Business News

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The future. Pioneered in Arizona.

The Arizona Commerce Authority is helping our state’s manufacturers grow and prosper through meaningful programs like the Arizona Manufacturing Extension Partnership (Arizona MEP). Using a proven approach that combines decades of leadership, manufacturing, operational and business expertise, Arizona MEP offers custom, hands-on solutions to help clients achieve their goals. Whether you’re looking for minor improvements or a major transformation, we provide the right knowledge, skill set and flexibility to support your team. Join the more than 375 manufacturers in Arizona who have chosen Arizona MEP to help enhance their business.

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21-ACA-1556 Flagstaff Business News October Issue 10x12.25 R03.indd 1

9/24/21 4:20 PM


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Business Woman FBN

of the Month

Sedona Honors Mariette Hartley with Lifetime Achievement Award Hartley and husband Jerry Sroka present their film, ‘Our Almost Completely True Story’ By Bonnie Stevens, FBN

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ariette Hartley and Jerry Sroka spent a sunny late-February day in the red rock country holding hands, quipping back and forth in their ongoing quick-witted banter and being nervous. The two veteran actors, married since 2005, were about to see their film, “Our Almost Completely True Story,” debut before a live audience at the Sedona International Film Festival. The movie is an almost completely true love story, and a really funny one, as evidenced by the laughter in the Sedona Performing Arts Center. It brings the couple together in a Los Angeles bird store, not the true part of the story but a bird store seemed to fit, they said, because it is owned by one of their friends, John Rubinstein, an actor from the original Broadway play “Godspell,” who let them shoot there for free and also played himself in the film. As full as a sack of birdseed, “Our Almost Completely True Story” is packed with charming laugh-outloud parts written by Hartley and Sroka for their famous friends like Bernie Kopell (Dr. Adam Bricker from “The Love Boat”), Morgan Fairchild (Chandler’s mom on “Friends,” also a cast member of “Falcon Crest”) and Mindy Sterling (Dr. Evil’s assistant in the Austin Powers films). Viewers need to be on their game to catch all the clever one-liners throughout the film and identify the many impersonations delivered by Sroka. Hint: Soupy Sales, Jack Benny, Jerry Lewis and Woody Allen are among the 63 personalities that Sroka can channel spontaneously. The story also is a really real one with scary dinner dates (Peter MacNicol), illness and loss. The challenges of aging are gently and humorously in the spotlight as the friends in their 70s, 80s and 90s navigate life from the tennis court to the audition stage to the operating room. “Most of my best friends are as old as I am,” said Hartley, 82. “We really wanted a scene that showed what

happens to older people who are still talented, still going out for auditions for crying out loud, and how they’re treated. Well, we got it.” The audition scene features Hollywood royalty: Hartley, Fairchild and Tess Harper (“Tender Mercies,” “Crimes of the Heart”), all playing themselves as working actresses, sitting in a reception area waiting to be called for their turn by a young studio assistant who mispronounces their names. But mostly, “Our Almost Completely True Story,” directed by actor Don Scardino (also from the original “Godspell”), features enduring friendship, love, compassion and depth both on film and behind the scenes. “It was amazing. Our friends knocked us out!” said Hartley, of the cast she and Sroka assembled. “We don’t know how much power we have, soul power. The idea of who you are and how you live attracts amazing people.” “We used everybody,” said Sroka, noting the roles that included their children and grandchildren. “Sweet, good people attract sweet, good people.” Both Hartley and Sroka were childhood actors, starting at age 10. The two met at a Screen Actors Guild meeting following long marriages and painful divorces. In the film and in person, Hartley says the most important trait she was looking for in a relationship was a sense of humor. “I just don’t know how you can live without it. It’s always there with Jerry,” she says of Sroka. “And sometimes, I’m pretty funny.” Fans know Hartley from roles such as Dr. Carolyn Fields in “The Incredible Hulk,” for which she received an Emmy, as Dr. Claire Morton in “Peyton Place” and from many other memorable roles in programs including “Gunsmoke,” “Bonanza,” “Star Trek” and “The Twilight Zone,” along with award-winning Polaroid commercials from the ‘80s with James Garner. She also is known for her work helping those who have a mental illness or who have survived a

Top: “To me, the film brought me down to a level of what’s important, family, children, grandchildren,” said Jerry Sroka, who wrote the script with Mariette Hartley. “The rest is nice, but you’ve got to keep your eye on what’s important.” Photo by Bonnie Stevens Bottom: Mariette Hartley responds to a bad date. Courtesy photo

family member’s suicide. At the showing, Hartley and Sroka held hands. “Neither one of us wanted to be great stars. We wanted to create an ensemble. That gave us the most joy. We realized we created this,” she said of “Our Almost Completely True Story.” “It was an ensemble. We just loved everybody in it. It gave us the most joy.”

The audience responded to the film with a standing ovation. Sedona International Film Festival Executive Director Patrick Schweiss presented Hartley with the festival’s 2022 Lifetime Achievement Award. “In honor of your passion and dedication to cinema and your commitment to the art of filmmaking; in recognition of your outstand-

ing career of bringing memorable characters to life on stage and screen; in appreciation of your tireless advocacy on mental health issues and the countless lives you have touched and saved, thank you for sharing your passion with us and for making a difference in the world!” he said. Again, the audience responded with a standing ovation. FBN


MARCH 2022 // Flagstaff Business News

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S AV E T H E D AT E

You’re Invited to something grand. The public is invited to the Grand Opening celebration of our beautiful new community in Flagstaff. We hope you’ll join us!

SATURDAY, APRIL 2 1 - 6 p.m. Highgate at Flagstaff | 1831 N Jasper Drive See Flagstaff’s most unique concept in senior living. Enjoy appetizers, refreshments and live entertainment. We look forward to seeing you!

Call: 928-863-3902 | Email: flagstaff@HighgateSeniorLiving.com | Visit: HighgateSeniorLiving.com

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// COMMUNITY PROFILE // BY BONNIE STEVENS, FBN

Public Health Champion Receives the Flagstaff ATHENA Award Amanda Guay works to protect the most vulnerable

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manda “Mandy” Guay is committed to improving public health. As director of community health at North Country HealthCare, Guay is recognized as the organization’s lead public health champion who protects vulnerable populations by securing resources for Northern Arizonans. In her role, she oversees and develops community health and behavioral health programming for specific target populations. Those who work with her say she has attracted millions of dollars in grants to the region and brought integrated behavioral health to rural communities. “Amanda’s public health knowledge, professionalism, passion and ability to bring groups and organizations together for the good of the community is like no other,” said

North Country’s Marketing and Development Director Tammy Howell. “She is simply unmatched when it comes to facilitating and building collaborations to care for the underserved. She has been instrumental in establishing health care for our homeless population as well as establishing integrated healthcare systems within behavioral healthcare facilities across six Northern Arizona counties.” Guay shares a number of inspirational stories about community teams that have been enabled to answer community needs through grants. “I can’t do what I do without the teams in the community doing what they do,” said Guay. “We do home-visits for maternal and child health populations to help them adjust to having a new baby. We have medical case managers going to the Navajo Reservation to people’s homes to make sure they have support and to address any barriers to medical care. We have community health workers in Flagstaff who secured a

Amanda Guay says receiving the ATHENA Award makes her feel more connected to Flagstaff “because of all the wonderful people, team members, non-profits and small businesses that make up the texture of this special community.” Photo by V. Ronnie Tierney, Fresh Focuses Photography

washer and dryer for a family with a number of kids and a baby on the way and made sure a young mother had money for a security deposit to move into a home and out of a hotel before

they welcomed a new baby.” During the pandemic, Guay became a comfort to those around her while helping others in the region. “We have all had to go with the ups

and downs of COVID-19,” said North Country’s Behavioral Health Integration Manager Jose Jonathan Benitez. “Working at a Federally Continued on page 40

Join us for our

June 18, 2022 6am-9am at Wheeler park We are back up and running in person this year and can’t wait to see our beautiful Flagstaff community come together again. Scan the QR code below for more information and to sign up. Help support your Northern Arizona Community’s only nonprofit hospice continue our 39 year mission to provide end of life care regardless of ability to pay. If you are a local Flagstaff business and would like to help sponsor this event please reach out to Kathy Simmons by calling her at 928-779-1227 or send her an email at ksimmons@northlandhospice.org


@flagstaffbusinessnews

MARCH 2022 // Flagstaff Business News

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Helping Others Protect, Recover Dark Skies with The Flagstaff Solution

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By Bonnie Stevens, FBN

airbanks, Alaska, a town of about 31,000 people, depends largely on dark skies for its winter economy. Tourists come from all over the world to see the Northern Lights, the aurora borealis, dancing across the landscape in shades of green. But concerns about light pollution in recent years have community leaders gazing into Flagstaff’s dark starry nights, wondering what can be done in Fairbanks. The Flagstaff Dark Skies Coalition is answering with The Flagstaff Solution. “We knew that Flagstaff had done something unusual, but in recent years we’ve actually been measuring it. We’ve surprised ourselves at how well we had done,” said Flagstaff Dark Skies Coalition President Chris Luginbuhl. “We compared measurements of the sky glow over Flagstaff with a city of a similar size and found that Flagstaff is more than 90% fainter, one-tenth as bright. That’s stunning! And that has really helped to underscore for us that we really have something that’s important, that we need to understand what it is that we did that has resulted in that success and find a way to convey

it to others so that the rest of world also can take advantage of the ground-tested techniques that we have pioneered in Flagstaff.” Coalition volunteers promote the beauty and also the many reasons why dark skies should be protected. Obvious reasons are for science and space exploration, but others include human health, ecological concerns, spiritual and cultural connections, aesthetics and energy conservation. And for communities in the far north, dark skies keep their views of the aurora borealis bright. “It’s one of those things that you really have to see in person to really appreciate,” said Explore Fairbanks President and CEO Scott McCrea. “I’ve been here 35 years. There’s never the case of getting tired of seeing it – a band of green light and dramatic movements across the sky. I’m as amazed now as the first time I saw it. It’s a sight to behold. It’s a big part of what defines us as a destination.” During the pandemic, Alaska’s tourism and government leaders say the aurora borealis over Fairbanks has become even more attractive to Americans who haven’t been able to travel to Iceland or Finland for the Northern

Lights experience. But also, there is a growing awareness that their night skies are not as dark as they remember. Fairbanks North Star Borough Assemblyperson Aaron Lojewski suspects the use of LED lights has made the night sky brighter and the aurora borealis dimmer. “There are a lot of people noticing and grumbling, but nobody has done anything about it,” he said. Lojewski grew up hiking around Flagstaff. His dad studied forestry at Northern Arizona University as a young man and enjoyed coming back to visit, bringing Aaron with him. “I could see the Milky Way just fine, which is pretty unusual for a city of that size. I know what can be done in terms of reducing sky glow. And Flagstaff has massively limited its light footprint. If Fairbanks can move in that direction, we can make a significant impact.” When organizers began planning for January’s Annual Interior Tourism Conference in Fairbanks, Lojewski, McCrea and others wanted to bring in a dark skies consultant as a speaker. Coalition Executive Board Secretary and amateur astronomer Drew Carhart made the trip. “It became really obvious that this

Concern about protecting views of the aurora borealis and preserving dark skies has community leaders in Fairbanks, Alaska looking to Flagstaff. Photo courtesy of Explore Fairbanks

was a new concept to almost all the people up there,” said Carhart. “There’s not a practical understanding of the dark skies, about what can be done, about what causes the issue. My goal was to start from scratch, to lay out the issues and why the community should be concerned, and to promote the idea that Flagstaff has solutions.” “The information from Drew was well received,” said McCrea. “It’s not

something people had given much thought to, but it’s been eye-opening and food for thought. That’s the main thing, that’s what we wanted, to get the conversation going. Now we have to make sure the conversation doesn’t get lost moving forward.” “The borough is the largest government entity in the area geographically, but it actually controls very few Continued on page 37


MARCH 2022 // Flagstaff Business News

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CONGRATULATIONS Top Producers of 2021 | Flagstaff

Lyons Elite - 2021

Valerie Core

Freddi Paulsrud

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Each office is independently owned and operated. If your property is currently listed with another real estate firm, please disregard. It is not our intention to solicit the offerings of other real estate firms. We are happy to work with them and cooperate fully.

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Flagstaff Business News // MARCH 2022

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Camp Verde Library Director Kathy D. Hellman, Adult Services Library Specialist Carson Ralston, and Reference and PC Help Desk Library Specialist Wendy Cook-Roberts enjoy the ease and quality of Zoom Rooms technology. Photo by V. Ronnie Tierney, Fresh Focuses Photography

Free Zoom Rooms Available at Camp Verde Library

T

By V. Ronnie Tierney, FBN

he popularity of Zoom Rooms is taking off and Camp Verde Community Library is proud to be on board with this software-based meeting room system that provides an integrated experience for video conferencing, free to the public. Zoom Rooms is a software-based room system for conferencing. Community Library Director Kathy Hellman, MLIS, began installing the system last October and finished in December. “Zoom Rooms is a step up from a regular Zoom meeting. Before, when we would Zoom via computer, we would have to pass the computer around for whomever was speaking so we could see them,” she said. “Zoom Rooms capture the whole room and you can hear everyone in the room clearly from the speaker bar. Nobody is left out of the meeting and the camera even follows the speaker so if a teacher is teaching a class, it keeps Zooming over the room.” Zoom Rooms interested the staff at Camp Verde Community Library because of the many virtual meetings taking place in recent years. “It was chaotic before and this is a more professional approach with better quality,” said Hellman. “Zoom Rooms allow us to control the outcome and participation and enable people to interact.” Reference and PC Help Desk Library Specialist Wendy Cook-Roberts says the softwar has many features and is sensitive to movement and sound. “If you want it separated out like a normal Zoom session, it will capture everyone in the room and put them in separate windows,” she said. To use Zoom Rooms at Camp Verde Community Library, guests need to schedule a time. “Along with our free service, we have support here at the library,” said Hellman. “Some of our grants that we received the last couple years have required us to teach classes. This has given us the ability to reach those people who live out of the area or just want to watch from home.”

FACILIT Y ID# PENDING

“We held a Osher Lifelong Learning Institute (OLLI) meeting earlier this year,” said OLLI Facilitator and Leadership Council member Sheri Hauser. “We did parameter testing and had participants go to the back of the room with masks on and we heard them perfectly. The screen is large and has touchscreen capabilities plus you can annotate and reverse annotate and the screen turns colors. We also showed a video and tested delay and there was no significant time delay. It is awesome.” “The other benefit to this specific Zoom Room is that it is directly connected to the Zoom Room account at the library, so there is no limitation on time and you can meet with up to 100 people. That’s a really good thing, and I’m already planning a large symposium,” said Hauser. “We have a subscription to Zoom Rooms that is part of our package, so people can host these large meetings,” said Hellman. Community Library Adult Services Specialist Carson Ralston says the technology makes Zoom meetings easier. “You can hear everybody in the room much clearer than if they were connecting via a laptop or something like that.” Hellman also highlighted the professional result. “If someone is doing a Zoom program that they want to share later, the recordings are much better than if you used a regular Zoom meeting.” Funded by the American Rescue Plan Act (ARPA) for Arizona Libraries, this project is supported by Arizona State Library, Archives and Public Records with federal ARPA funds from the Institute of Museum and Library Services. Zoom is headquartered in San Jose, California and was launched in 2013. When COVID-19 quarantine measures were adopted in early 2020, the company saw a significant global increase. Zoom Rooms is now officially supported on Windows and Android devices, as well as macOS and iPad products. FBN


@flagstaffbusinessnews

MARCH 2022 // Flagstaff Business News

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Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Testing a Smarter Planetary Rover on Babbitt Ranches Next generation rovers will be able to learn, decide, think

S

Bonnie Stevens, FBN

cientists like David Wettergreen and Eldar Noe Dobrea are making robots smarter. Zoë (a Greek word that means “life”) is a planetary rover prototype. As expected with next generations, she and future rover robots will be more intelligent than their predecessors who have journeyed to Mars. On Babbitt Ranches north of Flagstaff, scientists, engineers and geologists have been testing instruments on Zoë that are enabling her to make decisions, explore rocks that catch her attention and actually learn from past information. Essentially, Zoë is becoming more like robots in science fiction movies. “When we see Hollywood movies, we actually see a rover that gets sent out to explore and once in a while reports to the team and says, ‘Hey guys, I’m up here and I discovered this,’” said Noe Dobrea. “In reality, that’s not how rovers work on other planets.

Right now, we are basically joy-sticking rovers. We tell them, ‘OK, we want you to move 10 feet forward.’ It moves 10 feet forward. On the next uplink or the next day, we tell it, ‘OK, that rock is interesting. Rover, we want you to move two meters to that rock.’ The next uplink, we tell it, ‘Rover, we want you to extend your arm and place this instrument on that rock.’ And this goes on and on. Every single action of the rover is commanded from Earth.” Mars rover “Opportunity,” for example, conducted science for 17 years on Mars and accomplished what could have been done by humans in two weeks, says Noe Dobrea. “Plus, additional discoveries could have been made if the rover was smarter because, as human beings walk around, they are seeing different things that are of interest. The rover doesn’t.” But that is about to change with software developed by Carnegie Mellon University and the U.S. Geological Survey with funding provided by NASA. “We’re trying to advance now

Babbitt Ranches has gone from the pioneer age to the space age as the company continues to support efforts of scientists and engineers who test equipment on the private land for use on the moon and other planets. Photo by Bonnie Stevens

to the point where the robot explores on its own, so it decides where to go based on what it’s seeing and based on the geology of the site,” said David Wettergreen, Zoë’s creator, of

Carnegie Mellon. “We have machine intelligence software that learns from prior examples that can interpret that data and determine what kind of rock it’s looking at, so [identifying] the

mineralogy of the different rocks.” Zoë’s primary instrument is the near infrared spectrometer, which measures wavelengths of minerals. Continued on page 44

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19

// BUSINESS CENTS // BY BONNIE STEVENS

Are You Slipping Back into Caveman Brain?

W

hen Governor Doug Ducey addressed more than 500 businesspeople in Northern Arizona last month, the audience heard him talk about progress being made in expanding broadband connectivity along I-40 from Flagstaff to the California border. That’s good news, right? “This critical infrastructure will give more homes fast internet, improve public safety, increase access to education and help more Arizonans get the care they need through telemedicine,” stated the governor. But, we seem to have forgotten how to function in a professional setting.

The governor paused at times in his address, and normally (before the pandemic), that would have cued the crowd to clap. Unfortunately, there was an awkward delayed response, as the audience worked to recall how to react. Pre-COVID, pleasing news might evoke an explosion of applause or even a standing ovation. But now, we seem to clumsily struggle to scoot out our chairs with napkins and silverware dropping to the floor as we move to an upright position in a show of honor and respect. That’s because we have caveman brain.

// “Fear is something that stops us all,” she says, “but it doesn’t have to. Fear is a physical state in your body that is exactly the same as excitement. Your heart races, you might sweat a little bit, you might feel tightening in your chest, you might feel a pit in your stomach, you have a surge of cortisol. //

Here’s another example. I’ve heard successful businesspeople talk about how they’ve forgotten how to speak in a professional setting. A lot of families and pets are not impressed by an advanced vocabulary, and since that’s who we’ve mostly been speaking with or grunting at during the last two years, our communication skills may have suffered. Being back together with groups of people is causing many of us to trip over our stress hormones and collectively tumble into caveman brain, like the herd of beasts our ancestors may have chased off a cliff. Think of our primitive brain stem throwing our intelligent cortex over its shoulder like a dead prehistoric animal and taking charge, telling our bodies to fight, freeze or flee when faced with a perceived threat. None of that works in a professional setting. So all that progress we’ve made overcoming common human fears - like speaking in public, flying on a plane or just showing up in person - has taken a hit. Motivational speaker Mel Robbins says we have to trick our brains when fear creeps in. Before she gives a presentation in front of thousands

of modern people, in modern clothes, using modern language, she moves her brain from fear to excitement. “Fear is something that stops us all,” she says, “but it doesn’t have to. Fear is a physical state in your body that is exactly the same as excitement. Your heart races, you might sweat a little bit, you might feel tightening in your chest, you might feel a pit in your stomach, you have a surge of cortisol. It’s basically the way that your body goes into a hyper-aware state because it’s readying for action.” So, how do we go from fumbling around with dread and move to smooth, positive anticipation? Mel would want us to change this experience for the simple part of our brains. I get this, Mel. On a recent flight, I pulled an old trick out of my caveman brain toolkit. On bumpy flights, I used to position the little air fan above my seat directly at my face and create the sensation of wind on a roller coaster. “I like roller coasters,” says my caveman brain, now that we have the wheel and some simple machines. “Therefore, I’m having a good time and not

thinking about falling out of the sky in this big heavy metal tube that I’m buckled into.” She also says we should grab an “anchor thought” to reframe our minds from agitation to excitement. “An anchor thought is something that will anchor you, so that you don’t escalate any situation into a full-blown panic attack or into a situation where you screw things up.” Mel wants us to make that anchor thought relevant to that scary thing. So, instead of focusing on the turbulence, for example, she wants us to focus on the people we love and the fun things that the flight is taking us to. Like Mel, I like to nudge my caveman brain past the woolly mammoth event, as if the encounter already happened and I’m on to thinking about something that’s fun for my caveman, not scary, like a primitive roller coaster. FBN Bonnie Stevens is a public relations consultant. She can be reached at bonnie.stevens@ gmail.com.

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Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Stopping HIV

H

By Hedda Fay

appy March everyone! Did you know that Northland Cares is celebrating 20 years of serving the residents of Yavapai County this July? It’s true. And we have experienced a lot of changes in these past two decades! We have two clinics and one outreach office. We have a clinic in Cottonwood, where our clients and patients can be seen by one of our providers, their medical case manager and a therapist if that is part of their treatment plan. Northland Cares also has a clinic in Prescott where our clients and patients can see their provider, medical case manager and an in-house therapist if that is a part of their treatment plan. Our offices are a one-stop shop for HIV+ clients and our PEP and PrEP clients. Did you know we have the medical technology to stop HIV worldwide right now? We do! The advancements in HIV treatment and prevention have come a long way. Let’s take a look. HIV Treatment: We have single pill regimens with few side effects, such as an upset stomach, and now have monthly injectables so patients do not have to remember to take a daily pill. This is outstanding news. The new medications work fast to fight the virus

in your system. Today, nobody in Arizona and specifically Yavapai County need develop AIDS. It is true. Even if we find someone who technically has AIDS, it is easily reversed with the medications we have today. AIDS (acquired immunodeficiency syndrome), a side-effect of untreated HIV, is technically when a person’s CD4 (T-cell) count falls below 200. We have seen them much lower when finding people living with the virus who did not know they had it. Once medications are introduced into the patient’s system, we will see the viral load go down and the CD4 go back up to a nice robust healthy number within a month. That’s fantastic! PrEP (Pre-exposure prophylaxis): is an excellent prevention tool for anyone who has unprotected sex, shares injection equipment (including steroids) or has multiple partners without using protection. Think of it like putting your seatbelt on. It’s not every day you drive that you will be in an accident, but the potential is there. It’s the same with unprotected sex or sharing equipment. By taking this pill daily, it will prevent you from getting HIV. It won’t protect you from any other STI or pregnancy. If you get a different STI as our patient, we can treat you in-house. PEP (Post-exposure prophylaxis): is an excellent prevention tool we make

available to the public on weekends and holidays. With PEP, we only have a short window of time for which to get you these medications – 72 hours or three days to get the medication into your system. It is more effective if administered closer to the time of exposure. Not all local pharmacies keep these medications in stock because they can be cost prohibitive - $2,000 to $3,000 for one month. Fear not, we keep these medications in stock and have PrEP Navigators available to assist getting you the rest of the medications while staying in the 72-hour window. Who would need PEP? Anyone who has a condom break, is a victim of sexual assault from someone of an unknown status or receives an accidental needle stick. N HIV can live in a discarded syringe for up to 42 days. N 83% of accidental needle sticks go unreported. N Yavapai County experienced a 275% increase in new HIV diagnoses in 2019. N 85% of all new HIV+ diagnosis in cis-gender heterosexual women are from an unprotected sexual encounter. N People who are HIV+ and do not know it can have it up to 10 years before they would get a secondary illness that would tip their provider

off that they may be HIV positive. N STIs like HIV are largely asymptomatic, so if the person doesn’t know, will you? Northland Cares offers PEP Navigation during weekends and holidays because we know that the earlier we get you the medications, the better the outcome for you and your family. We have staff on-call who will respond if you need PEP medications. Our on-call phone number is 928-910-6707, available Fridays beginning in the evening until Sunday evening.

FULL PANEL STI TESTING AVAILABLE

We are now offering full panel STI testing at our office. We recommend people call first to schedule the test. Soon, you will be able to go online and order a kit to be sent to your house. We presently test for hepatitis B, hepatitis C, HIV, chlamydia, gonorrhea and syphilis. If you are sexually active and prefer not to use protection, we recommend that you get these tests done every three months. If you are sexually active, we recommend making an STI test a part of your annual healthcare examination.

SURPRISING FACTS

N Arizona is No. 1 in the nation

for syphilis. N Arizona is No. 5 in the nation for babies born with syphilis. N Chlamydia and gonorrhea can be asymptomatic in 75% of women or people with vulvas. N Chlamydia and gonorrhea can be asymptomatic in 50% of men or people with penises. N Syphilis is called the “Great Pretender” because it can cause meningitis, dementia, blindness and loss of peripheral vision. Whatever part of your brain or optic nerve syphilis damages will not be repaired with treatment. There are viruses, parasites and bacteria out there, so use protection and get tested so that the only thing your orgasm leaves you with is a pleasant memory. Wishing you all a safe and fun sexual health life. FBN Hedda Fay is the community outreach and program developer for Northland Cares. In a former life, she worked in law enforcement and public mental health. Her passion today is educating people about their sexual health and prevention services to the community. Northland Cares is located at 3112 Clearwater Drive, Ste. A, in Prescott. For more information, call 928-776-4612.

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Additional Locations

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MARCH 2022 // Flagstaff Business News

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PrEP medications are safe and effective and can help prevent you from getting infected with HIV. When someone is exposed to HIV, PrEP medications can work to keep the virus from causing infection. Taking PrEP medication can stop new HIV infections and help end the HIV epidemic.

Help25% us stop the spread of HIV in EHE Yet less than

The national goal for PrEP coverage under the (Ending the HIV Epidemic) initiative is to achieve at least 50% coverage by 2030.

of the

Yavapai County.

estimated more than

1 million Americans

who could benefit from PrEP are using this important medication.

PEP PATHWAY Less than 72 hours

YES

“Are you confident in providing complete prevention services for the patient?”

YES

Call Northland Cares.

their risk when taken daily as prescribed.

Patient is engaging in risky behavior who could benefit from PrEP

Patient wants to be prescribed PrEP

“Are you confident in providing complete prevention services for the patient?”

NO

Are you confident in providing care and follow-up services?

dramatically reduces

PrEP PATHWAY

More than 72 hours

Can you see patient today?

PrEP use among people at risk for acquiring HIV

NO YES

NO

Help us stop the spread of HIV in Call Northland Cares or Call PEPLine (888) 488-4911 Send RX to Walgreens in Prescott Valley

Proceed with provided care.

Proceed with provided care and RX to Walgreens in Prescott Valley.

PEP PATHWAY

PrEP PATHWAY

“Are you confident in

Can you see

Prescott: 928-776-4612 Cottonwood: 928-649-0833 Faxcomplete - 928-771-1767 providing patient today? prevention services for the patient?”

Are you confident in providing care and follow-up services?

NO

NO YES

Call Northland Cares.

YES

Patient is engaging in risky behavior who could benefit from PrEP

“Are you confident in providing complete prevention services for the patient?”

YES Proceed with provided care.

Patient wants to be prescribed PrEP

NO Refer to Northland Cares.

Thank you Quad Cities for Call Northland Cares us Best Non Profit/ Voting Proceed with or Call PEPLine provided care and Charitable Organization! (888) 488-4911

Send RX to Walgreens in Prescott Valley

Refer patient to Northland Cares for specialty care and treatment services.

If patient cannot afford PrEP, refer to Northland Cares.

HOW MUCH DOES IT COST? If patients meet the requirements, all prescription Lesscovered. than 72However, hours the cost of necessary More than hours costs are 100% clinic72 visits and lab tests may vary based on patient income and insurance coverage.

YES

Proceed with quality care and treatment.

Yavapai County. YES

NO

Refer to Northland Cares.

RX to Walgreens in Prescott Valley.

HOW MUCH DOES IT COST? If patients meet the requirements, all prescription costs are 100% covered. However, the cost of necessary clinic visits and lab tests may vary based on patient income and insurance coverage.

Prescott: 928-776-4612 Cottonwood: 928-649-0833 Fax - 928-771-1767

Proceed with quality care and treatment.

If patient cannot afford PrEP, refer to Northland Cares.

NO Refer patient to Northland Cares for specialty care and treatment services.

21


22

Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Coconino County Springing into Redistricting in March Welcome to our inspired family of professionals relentlessly pursuing excellence in our industry and life.

Adam Benton

Alana Bateman

Kyle Jones

Shannon Mackey

Nicole Cumbie

Samantha Field

Nothing Compares.

www.russ lyon.com //928.779.5966

EQUAL HOUSING

OPPORTUNITY

R

By Trey Williams

epresentation is fundamental to our representative democracy. We citizens associate in political parties, nominate candidates and elect them to represent us. This important cornerstone of our political system includes the need to assign each of our representatives with an area and set of voters to represent. This process is known as redistricting. For the state legislature and U.S. Congress, the Arizona Independent Redistricting Commission completes the process of redistricting. The Commission completed its work by adopting final maps for state legislative and congressional districts in January 2022. However, counties have until July 2022 to complete local redistricting for boards of supervisors. The law requires each county board of supervisors to divide Coconino County into five supervisory districts following the release of U.S. Census data every 10 years. Boards of supervisors must divide each district equally according to state and federal law, with no population difference greater than 10%, according to the state standard. The Coconino County Board of Supervisors will complete this process in March. Supervisors must adhere to guidelines they adopted in September 2021, in addition to state and federal law requirements. They include preserving communities of interest, drawing compact and contiguous districts, maintaining traditional geographic and political boundaries and avoiding diluting the voting strength of racial and language minority groups. The Board must also equalize the districts by not splitting voting precincts. Each of the guidelines is meant to avoid gerrymanders and to ensure the principle of one person, one vote

is upheld, where citizens have a fair chance to choose their political candidate without using the process to punish incumbents or certain political parties. To impact this process, it helps to understand how the Board of Supervisors will undertake redistricting. According to the 2020 U.S. Census, Coconino County’s population is 145,101. To calculate the equal population between districts, you divide 145,101 by five supervisory districts. This makes the equal population standard 29,020 people. The Board of Supervisors may deviate from this population target by 5% in either direction. This makes the target range for equal population between each district 27,569 to 30,471. A Special Session of the Board to consider proposed maps occurred on March 2. Coconino County will then seek public input on proposed maps throughout March via four virtual redistricting outreach meetings. At the outreach meetings, citizens can provide input on proposed maps and inform their supervisors of their opinion. Citizens can also provide input directly to redistricting@coconino.az.gov. The Board completes this process by adopting a final map that meets these requirements following public input. The Board of Supervisors plans to adopt final maps on April 12. After new maps are adopted as part of redistricting, candidates for the Coconino County Board of Supervisors will run in the new districts in 2024. To stay informed and learn more about Coconino County’s redistricting process, please visit our website at coconino.az.gov/redistricting. FBN Trey Williams is the public affairs director for Coconino County.


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

23

What to Know Before Seeing Your Doctor About Dizziness

D

By Karon Lynn, Au.D.

izziness can be an extremely frightening symptom to have. It may slowly build up or hit you all at once. Sometimes you may feel a “whoosh” of dizziness that leaves as quickly at it came. Studies have shown that 24% of the population over 72 years of age has dizziness or imbalance. This article will help you understand the different types of sensations you can have and what to jot down before you contact your physician. The more specific awareness you have of your symptoms, the better experience you will have when you search out a diagnosis.

THE SENSATION OF BEING OFF BALANCE

The basic difference between the sensation of being off balance and being dizzy is whether or not you feel motion. If you are having balance issues, you will feel that you are unsteady or not sure of what direction you are going. You may feel weak and need to sit down, or you need to hold on to something to keep walking.

Some people only have balance issues when they walk in the dark. Balance problems can be caused from nerve damage to your legs, vision difficulty, medications you take or even neurological conditions. The inner ear houses the balance organ and sometimes it can be the culprit. Dehydration will negatively affect balance.

to rule out causes. It is like opening a can of worms to look into a person’s health history and attempt to focus on the correct cause. You can help with this process by writing down a list of symptoms before you go to the appointment. 1.

THE SENSATION OF DIZZINESS

In this article, we are combining dizziness with vertigo. For this condition, a person feels that the room is spinning or that they are spinning. It may happen when you are still or if you move your head in a particular direction. Causes of dizziness can be the result of dysfunction of the balance organs, anxiety, medications, migraine, head injury or a growth on the balance nerve. If you feel lightheaded, you could have blood pressure problems or heart disease.

WHAT TO DO BEFORE YOU VISIT YOUR DOCTOR As you may have noticed, the causes for balance problems and dizziness are numerous! What a doctor does to help diagnose your symptoms is

2. 3.

4. 5. 6. 7. 8.

Write down when it started. Note if you started any new medications or changed your diet near the onset of the symptoms. How often do you have “episodes” and how long do they last? Can you make yourself feel the sensation by changing position? Maybe it only happens when you stand up, lie down or look up. It is important to experiment at home before the appointment. If you feel a spinning sensation, what is moving? Is it the room or your body? What direction is the motion? Do you feel a vibration at the same time or is it only spinning? What time of day does the sensation occur? Is there a history of this problem

9.

10. 11. 12. 13. 14. 15. 16.

occurring with your family members? Are there any other physical sensations you have at the same time? For example, do you suddenly hear ringing in your ears when you have the sensation? Does your vision change when it happens? Do you have a history of migraines? Do you have sleep apnea? Do you have a history of leg problems, neurological difficulty or physical strength? Have you ever had a head injury? Have you ever been treated for this condition before? What was the diagnosis? What medications do you take? Do you have a history of dehydration?

Now that you have written all this down, you can look at it and see if there is more information needed to help fill in the blanks. By recording this information at home, you will be able

to think about it. Start the paper and then add to it as you think of something new. Do this at home in a stress-free environment rather than waiting to write it down while sitting in the doctor’s office. As you describe what you are feeling, your doctor will ask even more questions to build a more thorough picture of what is going on. Be patient as your doctor rules out the most common causes of your symptoms. Tests may be ordered and medications may be prescribed. You may even be sent to a specialist. By ruling out the various potential causes, the reason for your dizziness may emerge. FBN Trinity Hearing Center is located at 1330 N. Rim Dr., Suite B in Flagstaff. For more information, visit TrinityHearing.net. Karon Lynn, Au.D., is a doctor of audiology with 30 years of experience working with hearing impaired individuals. She may be reached at 928-5220500 or at audio@trinityhearing. net.


24

Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

// MAYOR’S ADDRESS // BY PAUL DEASY

Weighing Options, Identifying Priorities

I

wanted to touch on the general obligation bonds that potentially will be in the hands of the voters come November. A citizen bond committee was formed last November to weigh options and priorities for the upcoming ballot. Some of the areas of consideration for bonding have included public safety needs such as outdated radios we can no longer get parts to fix and old fire trucks that are need-

ing replacement. Other considerations are around flood mitigation efforts, housing, wastewater treatment needs, bike/pedestrian improvements and broadband infrastructure. The citizen committee has been receiving presentations and is considering priorities amidst a limited bond capacity to provide recommendations for the Flagstaff City Council’s decision. As you might expect, these are tough decisions to make, and I appreciate

// It’s the council’s job to decide what to place on the ballot for consideration and how much. Without raising our secondary property tax levy, we have $100 million in bond capacity, but I am very concerned with the prospect of attempting to max out our capacity. We must weigh our decisions on what to put on the ballot very heavily and balance our future needs. //

all our committee member volunteers for their hard work and diligence through this process. Bonds are paid for by our secondary property tax, a fund that cannot be used for anything but paying off general obligation bonds. Also, we can’t bond unless it is approved by voters, so these decisions will inevitably go to the voters this election year. It’s the council’s job to decide what to place on the ballot for consideration and how much. Without raising our secondary property tax levy, we have $100 million in bond capacity, but I am very concerned with the prospect of attempting to max out our capacity. We must weigh our decisions on what to put on the ballot very heavily and balance our future needs. For me personally, I want to maximize our ability to receive matching dollars. With the infrastructure law put in place by the federal government, there is a large opportunity to leverage dollars to improve local

Angie Rodriguez Mark Colletti

19 Per year

$ infrastructure. If we are able to get $4 for every $1 we put on the table, it is a solid investment and use of our bonding capacity. If we don’t have the $1 to spend, however, we will lose this once-in-a-lifetime opportunity to further projects such as flood mitigation efforts, wastewater improvement and other needed areas. We absolutely should not max out our capacity, and we need to prioritize and leverage funds for our basic needs. As always, if you’d like to provide your input on this or any other issue, please contact all the Flagstaff City Councilmembers at council@ flagstaffaz.gov or me at paul.deasy@ flagstaffaz.gov. FBN

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Land Purchase Eyed for Economic Development p. 3

FBN

A

fter 400 backcountry hikes into the Grand Canyon, trips down the Colorado 100 River and scores of worldwide excursions spanning a 44-year career, it was no surprise to 65-year-old geologist Wayne Ranney knees began to bother when his him. “I went to the doctor, tried a couple treatments and when they didn’t

he said with a laugh.

level of care,” said “The rooms were Dr. fantastic, private work, the doctors and I can’t say enough physician and medical Richard Holt, said I would be about the director. a good candidate Complete with 24/7 for bilateral replace- staff. They were very attentive, ment – that is double caring and professional. coverage, an on-site physician knee surgery pharmacy – so I agreed,” said hugs were all around.” When I left, with three full-time Ranney. “The pharmacists, surgery went well nursing and patient With a staff of 120, and care technicians, the Rehabilionly took two hours.” surprisingly tation Hospital of Northern Arizona full-time occupational, speech and opened in February A big boost for physical therapy, Ranney in his Holt said, “There 2018. The post-op recovery is 40-bed facility is nothing like us in was the care he the only rehabilNorthern Arizona received at the Rehabilitation itation care facility and now patients in Northern can stay in the Hospital of Northern Arizona and is a Arizona. “I spent joint-commissioned community that is close to their 12 days in recovery accredited hospital. homes and families there, which I “Before we and get worldbelieve helped to opened here, patients class rehabilitation save my marriage,” care.” would have to travel literally hours Ranney says the food is great, to get this type/ Continued on

2020 | Issue 1 Volume

13

earn points and a chance at prizes for ‘actions that matter;’ businesses have more to give back

By Bonnie Stevens, FBN game thought up by the Economic Vitality t is like Jumanji Diviwithout killer ostriches. Flagstaff the sion and Discover Flagstaff Local is a community-wide tourism folks at the City Flagstaff, and everybody of wins.

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Buy your next home before you sell your current home. Contact us to find out how! Avoid the risk and hassle of selling first so you can move on your terms and timeline. Use our program in 2022 and receive a $1000 credit at close of escrow. Restrictions apply.

www.GaryNelsonGroup.com | 928-225-3510 gary@garynelsongroup.com | Realty Executives of Flagstaff

Please consider being dropped off as parking is limited.

It involves deeds that benefit the greater good and earn players points. Flagstaff Local is similar to some video games in which the better you do, the better your health, except in this case, the better the health of the community. Mountain Sports Flagstaff Continued on

page 30

INSIDE THE FEBRUARY

Flagstaff Shines on Signs p. 4

Neighborhood Barbershop Expanding p. 5 Barrett-Jackson

Harnessing the

State’s largest wind farm to produce jobs and millions electricity, in economic impact to region

75 years of combined experience in Northern AZ Real Estate

8 FLIGHTS A DAY 7 DAYS A WEEK

page 33

I

These statements and views are solely my own and do not necessarily reflect the views of Flagstaff City Council.

Cal McLoy Gary Nelson

PHX & LAX

Game On: ‘Flagsta Local’ Rewards ff Shopping, Helping , Giving Players

Mountain Sports Owner Lisa Lamberson make a difference says the Flagstaff in the community. Local movement “When dollars are Lamberson, shown brings spent locally, businesses awareness to actions that here with Mountain Patagonia to grant Sports General Manager have more to give $10,000 to the Azulita back.” Britni Montague, program promotes reducing single-use Project, represented by Maria Campbell recently partnered with plastics, like plastic straws, in Flagstaff’s and James Q. Martin. The service industry. January Courtesy photo

Paul Deasy is the mayor of Flagstaff.

p. 7 Community Profile: Geri Hongeva Promotes Navajo Language through Star Wars p. 13

Scientists Helping Reforestation Efforts in Panama p. 6

Knees

2020 ISSUE:

Forest Health Hero Wally Covington Retires from NAU

Local Veterans Feeling Support from Nation of Patriots p. 4

New Year, New

Doctors and therapists at Rehabilitation Northern Arizona want patients back Hospital of on their feet By V. Ronnie Tierney,

A

By Bonnie Stevens,

FBN

rizona’s largest wind energy project, the Chevelon Butte Wind Farm, is expected to have turbine blades spinning in a remote area south of Winslow by the end of 2021, and power the region with an estimated $8 million in indirect economic benefits during the construction phase.

Gleams with Car Show Tradition p. 11

2020 ISSUE:

Community Profile: Scotty McPeak Promotes Olive Oil, Healthy Living p. 13 Lowell, ERAU Share Cosmic Forces p. 16

Wind

customers by 2050. “We’re pretty excited. “We This project sPower are super excited,” said fits with our vision Senior Permitting and comprehenManager sive plan to look sPower, a Salt Lake Terrance Unrein. at renewable energy “This is the right City-based renewable energy sources,” said Coconino project for Arizona developer, received and County unanimous approval Supervisor Matt and Navajo counties’ for Coconino Ryan. to move forward communities at on the project from the right time, especially At full build-out, both Coconino the wind farm with the coal and Navajo counties is expected to be plant closures. Wind two or three times and energy is a great Corporation Commission,the Arizona larger than any opportunity for other operating our future and I which wind this is one think company officials energy project in of the best projects say is a rare feat the state, with 164 we’re for any wind farm, turbines spread ever going to see across 42,000 acres much less one of in the area, given its this size. This came and generating 477 incredibly remote just weeks before and windy location, megawatts, the APS announced equivalent of enough proximity to viable its goal transmission infraelectricity to 100% clean, carbon-free to deliver power a structure, and planned electricity to people. community of about 150,000 lack to threatened or endangeredof impacts species.” Continued on

PHX & LAX

8 FLIGHTS A DAY 7 DAYS A WEEK Please consider being dropped off as parking is limited.

page 41

CCC C-LAB Opens for Students to Gain Hands-O n Skills

Upgraded construction technology shop made possible Foundation grant with Del E. Webb By Larry Hendricks,

Del E. Webb Foundation President John B. the $1 million in Lees shows off grant funding the a hammer he received college received Street campus. in gratitude from to help with the Courtesy photo CCC for remodel of the C-LAB on the Fourth

February 2020

| Issue 2 Volume

13

C

FBN

oconino Community College alumnus William Gonzales stood in the space with a smile on his face.

He ran his hand along the workstation, felt the sawdust.

The Coconino Community College C-LAB for Construction Technology Management students has officially opened for students. More The smell of newness than filled people were on hand 50 the shop. Metal surfaces, once for the late-January dull, gleamed. Tools, ready for celebration. ribbon-cutting use, lined walls. The newly refurbished shop was “This is just so amazing,” made possible with the help of Gonzales said, glancing a $1 million grant from the Del around. “I wish E. Webb it looked like Foundation. this when I started taking Among those in classes.” attendance Continued on

page 38


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

L I V E T H R I V E E V O LV E F L G

R E G I NA

SALAS MAYOR

CITY OF FLAGSTAFF

REGINA SALAS for Flagstaff Mayor

WWW.REGINASALASFORFLG.COM

Well-rounded leadership & balanced experience in business, nonprofits, and governments Business Success • Job Growth & Job Training • Multimodal Transportation & Infrastructure The Flagstaff Local program promotes community values and participation in actions that support the environment, local businesses, education, community service and awareness of issues. Photo courtesy of Big Stock

Making Local Actions Matter

L

• Workforce Housing • Quality Childcare • Environmental Stewardship

By Meg Roederer

ooking to make a difference? If you are visiting Flagstaff, or are a part- or fulltime resident, the Flagstaff Local program lends information and uncovers opportunities that encourage hands-on community engagement that will truly make a difference in this 7,000’ mountain town. Flagstaff Local is a community movement encouraging and celebrating residents and visitors who choose to support Flagstaff in ways that could include: N Leaving trails in an even healthier condition than once found (trash pick-up bags are free at the Visitor Center) and celebrating the work by donating to Pledge for the Wild (text WILD4FLAG to 44321). N Volunteering at the local food bank and preparing meal boxes. N Donating closet clean-outs to local thrift shops. N Reading to a class during school time. N Voting for causes or elected officials. The program’s pillars are formally referred to as shop, volunteer, eco-friendliness, donate, support education, mentor and vote. By taking part in Flagstaff Local, your actions are making a difference. Flagstaff enthusiasts accomplish great things every single day. Take the pledge by signing up at flagstafflocal.com. It’s simple, with just three quick and easy steps! 1. Log-in to flagstafflocal.com. 2. Enter your information: name, email address, password. 3. Hit return. Process completed. After you take the pledge, share all your good doings on your social platforms and tag ours on Twitter: @flagstafflocal, Instagram: @ flaglocal, Facebook: Flagstaff Local, Hashtags: #MyactionsMatter, #FlagstaffLocal. And there are more ideas where help is needed: N Be eco-friendly: Purchase sustainable products, re-use and recycle, pick up trash when walking or hiking, work with sustainability organizations on how to make your home or

office eco-friendlier, choose to bike, carpool or take the bus. N Shop Flagstaff: Learn about local businesses and get to know the community members that work there, use local services, support restaurants that source part or all of their product locally. N Volunteer: Sign up for community cleanups to help keep Flagstaff beautiful with the City of Flagstaff Sustainability Community Stewards Program with several litter pickups hosted throughout the year. Learn about more volunteer opportunities at Flagstaff365.com. N Support education: Assist and encourage students with virtual learning, read to kids, and/or utilize library resources. N Donate: Drop off items at Goodwill or non-perishable food items at the Flagstaff Family Food Center. Help out Golden Rule Charities and support “The Pantry.” N Vote: Register to vote, educate yourself about the candidates and issues, cast your vote in person or by mail. Visiting Flagstaff? Make an impact in the local community with meaningful actions and take the pledge to live like a true Flagstaff Local. Flagstaff Local – My Actions Matter is brought to you by the City of Flagstaff and Discover Flagstaff to highlight the importance of keeping our collective actions local. flagstafflocal.com. Encourage friends, family and neighbors to take the pledge. A good first action is to please stay, play, distance and mask responsibly. discoverflagstaff.com. FBN

* Experienced City Councilmember for 4 yrs * First Asian-American on City Council * Independent * Flagstaff local for over 15 yrs Brings State & Federal dollars to local programs * Builds consensus and unity

SIGN ONLINE PETITION to get Regina on the ballot: https://apps.azsos.gov/equal

www.ReginaSalasforFLG.com ReginaSalasforFLG@gmail.com /ReginaSalasforFLG *Paid for by Regina Salas for Flagstaff Mayor Committee

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Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Puppy Love Community embracing Prescott Police support dog, Eden

ongoing work here at PPD.” Local businesses have been instrumental in furthering Eden’s work. “Steve Sischka is one of the owners of Olsen’s for Healthy Animals, and he has pledged to cover the cost of food for By Betsey Bruner, FBN Eden,” said Fillingim. “He also makes this same pledge to our other departhy of just one month on the job ment K9s, Benny and Cooper, our drug and one year of age, goldendoodle Eden is receiving rave reviews dogs.” “For the Olsen family, respect for for her work in her official duties as comfort dog for the Prescott Police De- law enforcement has always been important, and they really want to give partment’s Victim Services Unit. And, back to them,” said Prescott Olsen’s the community is returning the love. Manager Ryan Baynes. “It’s for all the “She has already been hard at work, police service canines. All of our store helping victims and others around the branches [there are five stores in the community,” said Police Chief Amy Olsen’s chain] have this program with Bonney. whatever local police program is in “She is excelling at her tasks: crawl, cover, hug and touch,” said Senior Vic- their area. When new dogs come in, we tim Advocate and Eden’s police trainer support them. We get the officer and the dog’s names and put them in our Amy Fillingim. “We are so proud of system. They can come in every week how far she has come in three weeks and though we are all still learning, she or month and choose the brand they want to feed their dogs. We definitely is adapting well and the community skew to a higher end of dog food, like couldn’t be any more supportive.” the trends for raw and freeze-dried Two fundraisers in February have provided funding to support her needs brands. It’s one of our specialties.” Eden also made a visit recently to and care. Pawz ‘n’ Clawz, a pet nutrition and Fillingim said donations from the grooming business in Prescott, where Breathe Play Love Yoga fundraising she was given a donated bath. “We put event for Eden on Saturday, Feb. 12, at Founding Fathers Collective in Prescott little ribbons in her hair, and she got what is called a blueberry facial, which raised more than $3,200. The Bowling refreshes the coat and brings out a good with Eden event on Feb. 27, also in scent in them,” said Sandy Haffner. Prescott, has garnered $10,000 from “And we also ran it along her backline sponsorships alone. so her coat will be curlier. We blew her “I am just floored at the love and support from those in our community,” out and left her with fluffy curls. The blow dryer didn’t bother her and she Fillingim added. “I know they sold out was calm when she was in the bath. all 30 spaces for the yoga sessions, and Some dogs can be hyper when they if I had to guess, I would say over 100 have their first bath. She was chill the people came to see Eden between the whole time.” yoga and just others who heard about Further, Eden will be traveling in it and wanted to stop by for a hug or style. “We have also had a private photo with Eden.” Eden responded generously, offering donor who provided our department hugs and kisses to those who wanted to a 2015 Ford Explorer that will be used exclusively to transport Eden wherever meet her. she is called,” Fillingim said. “This “Getting an emotional support dog community is absolutely amazing with in our Victim Services Unit was sometheir generosity!” FBN thing we have been looking forward to for quite some time,” said Chief Bonney about the recent gift from the Meet Eden on Zonie Living: Business, Arizona Department of Public Safety. Adventure and Leadership at https:// The community continues to love the starworldwidenetworks.com/episodes/ program and support Eden and her the-heart-edition-video.

S

Top: Prescott Police Chief Amy Bonney is greeted by Eden. Below left: Eden dons blue bows after her first bath in a Prescott salon. Below right: Breathe Play Love Yoga raised more than $3,200 at its fundraising event. Courtesy photos


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

Studying the Science of Raw

R

By Cheyenne Brown

aw is the pinnacle of pet nutrition. The ideal diet for an individual dog or cat is the one that produces the best long-term results. A pet’s diet should be balanced in calories, protein and other nutrients to maintain an optimum condition, rather than conform to some standard that doesn’t apply to his or her lifestyle. Research at the University of Helsinki is bringing new relevance to raw feeding research. The DogRisk study was initiated by Dr. Anna Hielm-Bjorkman with the School of Veterinary Medicine at the University of Helsinki. The study asks for extremely detailed information about the dogs’ diet and health conditions. At this point, more than 12,000 households and 16,000 dogs are being monitored for changes in their health, and statistical methods are applied in order to analyze the relationship between diet and health or disease. Some results from the study include: N Allergic dogs fed as little as 20% raw in their diets as whole, seemed to experience fewer signs of allergies. The more raw that was

fed, the fewer signs of allergies experienced. N Pregnant dogs fed raw food gave birth to puppies who, as adults, experienced fewer allergies than puppies born to pregnant dogs fed conventional diets. Raw feeding also appeared to protect against the development of cancer, compared to dogs fed conventional cooked foods. Food is one of the most important choices you can make for your pet. Some of the most common changes pet parents have seen when feeding a raw diet include: N Increased energy and vitality N Better digestion N More mealtime excitement N Relief from food sensitivities N Improved skin and coat N Improved weight Did you know that dogs fed at least 20% raw in their diet during puppyhood had a decreased prevalence of atopic dermatitis? A raw threshold of 20% is important to help mitigate environmental allergies as well. Adding 20% raw to your dog’s diet can have incredible benefits! The next time you’re at the pet store, take a look at your options for

adding raw to your pet’s diet - even your cat! This step in tapping into your pet’s ancestral instincts is worth it for the long-term benefits. FBN

Cheyenne Brown is the marketing manager for Olsen’s Grain.

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Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Local Physician Talks About DVT for Awareness Month

W

By Reisha Zang

hat do road trips, being trapped at your desk for hours on end and long plane rides all have in common? While “not a place you want to be stuck with a screaming baby” is correct, they also put you at risk for DVT. DVT is a deep vein thrombosis, or blood clot, and it’s more common than you may think. More than 200,000 cases are reported each year in the United States. And, according to stoptheclot.org, more people die from blood clots every year than from AIDS, breast cancer and car crashes combined.

“A DVT can be a serious, life-threatening condition, so it’s important to know what puts you at risk,” said Director of Venous Intervention Dr. Jeffrey Braxton at CiC Vein. One of the best things you can do to protect yourself from a life-threatening blood clot is to know what can lead to a DVT. The condition occurs when disease, surgical injuries or medications damage the large, deep veins of the legs. Sitting for long periods of time, major surgery, trauma, being overweight, taking birth control pills, having varicose veins and smoking are contributors. The list also includes aging and a family history of clots.

// The condition occurs when disease, surgical injuries or medications damage the large, deep veins of the legs. Sitting for long periods of time, major surgery, trauma, being overweight, taking birth control pills, having varicose veins and smoking are contributors. The list also includes aging and a family history of clots. //

Once you are aware of the causes, you can be proactive. While some of these risk factors are beyond your control, like aging and family history, lifestyle changes can make a difference in reducing your risk for DVT. For example, “if you sit for long periods of time, and when you travel, get up and move every two to three hours,” explained Dr. Braxton. “Stand up, stretch and walk around a bit to get your blood flowing.” Good circulation is key to good health, too, so getting up frequently throughout the day makes sense all of the time. Losing weight, stopping smoking and increasing your activity level also contribute to healthy legs and your overall well-being. These are steps to talk about with your doctor. Another risk factor for DVT is varicose veins. “If you have varicose veins, those raised, dark blue veins on your legs, you should see a doctor,” said Braxton. “Treating varicose veins can help reduce your risk.” Leg cramps, warmth, redness, leg pain that gets worse when you bend your foot, and blue or white color change of your skin are all signs to pay attention to. Braxton warned, “Don’t

ignore calf pain or leg swelling, especially if it’s only on one side. It could be a sign of DVT.” Other symptoms include a persistent, throbbing “Charlie-horse” feeling. The bottom line is: if something doesn’t feel right, check in with your doctor. Being in tune with any changes in your legs is most important. If you notice the skin around an area of concern getting red or discolored and feeling warm when you touch it, those are signs of a blood clot getting worse. “This warrants a call to a physician; don’t wait to see if gets better on its own,” said Braxton. DVT becomes life threatening when the clot breaks free and travels through your blood stream. When it reaches your pulmonary arteries, it forms a pulmonary embolism (PE), preventing the blood from flowing properly through your lungs. This decreases the amount of oxygen absorbed and delivered to your body. “If you have any chest pain, sudden shortness of breath or are coughing up blood, go to the emergency room,” said Braxton. “It could be a PE.” A PE requires

immediate treatment. As soon as you notice any symptoms of DVT, you should see a doctor. Blood clots are very treatable. First line therapy includes anticoagulation medication that reduces clotting. In some cases, a minimally invasive procedure called a thrombolysis can be done to break up the clot and look for any underlying causes. “The important thing is to seek treatment right away,” advised Braxton. “Advanced vein management can address the problem.” He recommends seeing a vein specialist if you have any signs of varicose veins or a history of DVT in your family. Dr. Braxton’s advice: “Don’t live with legs that feel heavy, tired or cramp. Fixing the underlying problem that may lead to a DVT can have a big impact on your life. The sooner you’re seen, the better your chances are for reducing or avoiding serious complications.” FBN Reisha Zang is director of communication at CiC. You may contact her at 928-719-7400 or reisha.zang@ciccenters.com.


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

Increasing Seller Success in a Sizzling Market

O

By Lori Anna Harrison

ften, when considering current market conditions, it is easy to generalize and think that every home listed goes for thousands or hundreds of thousands over list price. Although our real estate market is extremely strong and continues to be very competitive, the simple truth is that not every home sells for over list. Even with a shortage of available homes, there are price reductions on homes that are not camera ready. There are several things sellers can do to set themselves up for success. Here are eight simple ways a seller can transform their home from ordinary to extraordinary. 1. Buyers want to walk into a space that looks fresh and smells good. Seems simple, however, this is not always the case. It is an instant deterrent when the home smells like cat or dog. Being a dog lover myself, it is easy to understand this predicament, yet getting the carpets cleaned can make a huge difference. Also, employing a reliable house cleaning service (or do it yourself) for a deep clean prior to listing photos is always a great idea. Neat and tidy is the goal! 2. Decluttering and neutralizing the home is a great way to make it a blank palette that many buyers can see themselves moving into. We want to do the heavy lifting for buyers by removing personal items like numerous family photos, porcelain figurines or collections and also removing specific religious items or any type of posters is typically a good idea. 3. Windows that have been recently washed on the inside and outside will make a huge difference. Notably, since most photographers shoot high dynamic range (HDR), which means multiple exposures are taken of the same frame to make it appear that the outdoors are crystal clear in any interior photo with windows, it is critical that the windows are free from rain or snow spots. Bring the outside in! 4. A fresh coat of interior paint can do wonders for a space. This will instantly give your home an updated feeling. Make sure you select a neutral paint color. Not every color works for every home because of the existing cabinets, countertop and flooring. White is very on trend but it is important to select the

5.

6.

7.

8.

right shade of white. Try Ultra Pure White from Behr. Another option is a greige, a mix between gray and beige. Agreeable Gray by Sherwin-Williams works well. Never underestimate the power of a good lightbulb! Make sure to replace any burned out lightbulbs. Consistency is the key, so invest in lightbulbs that match. Bright white, cool or spiral lightbulbs should be replaced for warm tone lightbulbs. It makes your home feel more inviting and cozy. Depending on the condition of the flooring, it might be nice to replace it. Carpet that has gone beyond its useful life is dreary and unappealing. Luxury Vinyl Tile (LVT) is all the rage because it is water and scratch resistant. It comes in a large variety of wood looks and in various plank widths and lengths. Plus, even a novice can buy and install. Curb appeal is an important component of the overall buyer experience. During winter, make sure driveways and walkways are shoveled. During warmer months, make sure the pine needles have been picked up and rain gutters are clear. If the front door looks old, give it a fresh coat of paint. Also buy a new front door mat. A new mailbox and modern address numbers are affordable and look good, too! Staging your home can transform the flow and make it appealing to the masses. You can hire a professional stager, however, many agents can offer an objective eye to provide ideas for removal or rearranging furniture. One rule of thumb is that reducing the number of pieces of furniture in a room will make it appear larger. Wall-towall furniture makes a space feel smaller and uncomfortable. Omit items from kitchen and bathroom countertops to transform these rooms. Purchase new throw pillows and throw blankets to update the living room and bedrooms. An affordable update that will pay dividends!

Looking for a few more specific tips for your home? Call, text or email me! FBN Lori Anna Harrison is a Flagstaff native and 18-year real estate veteran commencing post graduate school with Shea Homes. Lori is a fulltime licensed REALTOR® with Zion Realty, LLC. Call her today at 928-396-5851 or text 602-524-5674, email lori@AZdreamlifestyle.com and visit AZdreamlifestyle.com.

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Flagstaff Business News // MARCH 2022

flagstaffbusinessnews.com

Understanding the Home-Selling Process for Success

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By Alana Bateman and Shannon Mackey

elling your home is a big decision and a time that you want to be prepared. In Flagstaff, we are experiencing a seller’s market, meaning that the housing inventory is scarce and there is an abundance of buyers looking to find a home. Compared to this time in 2021, the total active listings in Flagstaff are down 15%, with new listings down 32%. However, we are seeing that the sold volume is up 18%. So while we are seeing fewer homes on the

market, the ones that are available are selling quickly and at a 30% increase of sales price compared to 2021.

2.

WHY IS LOW INVENTORY GOOD FOR SELLERS? 1.

Better Seller Terms: During a seller’s market, the seller is in the driver’s seat. When you have multiple buyers wanting a chance at your home, they want to make their offer more appealing than the others. Recently, we have seen the use of non-refundable earnest money, appraisal waivers, inspection

// Staging your home to sell is an important part of the sales process. According to Forbes, for every $100 you put into staging, you could see a return of $400. If you want to sell for top dollar, you should consider this important step. Make the home inviting and as neutral as possible. Highlight your home’s strengths and downplay its weaknesses to appeal to the largest pool of prospective buyers. //

3.

repair waivers, short escrows and more! Greater Return on Investment: As prices rise, your home gains value, and your equity increases. When selling your home with higher equity, you will have the ability to put that money toward the down payment of your next home. Higher Prices: With the number of homes for sale being low when a new home comes on the market, buyers flock to see it and submit offers. In many cases, this causes competition among buyers, which can drive up the price of your home - simple supply and demand! This can potentially net you more for your home.

PREPARING YOUR HOME FOR SALE

Preparing to sell your home typically takes work. Whether that’s your own sweat equity with some deep cleaning and home repairs, or professional improvements, you will want to get your home in top shape if you want top dollar. Spend time getting your home move-in ready, in a way that will appeal to the broadest range of potential buyers.

Consider getting a home inspection before you put your home on the market. A pre-inspection can help you avoid surprise repairs or issues with the home. Buyers will hire an inspector of their own and the fewer issues they find, the happier they will be!

STAGING YOUR HOME

Staging your home to sell is an important part of the sales process. According to Forbes, for every $100 you put into staging, you could see a return of $400. If you want to sell for top dollar, you should consider this important step. Make the home inviting and as neutral as possible. Highlight your home’s strengths and downplay its weaknesses to appeal to the largest pool of prospective buyers.

PRICING COMPETITIVELY

Finding the right listing price for your home can be a challenge, but it’s one of the most important factors in a successful home sale. Homes that are accurately priced are more likely to sell in a timely manner. According to Zillow research, 57% of homes nationwide sell at,

or above, listing price when they accept an offer in the first week. In the second week on the market, that drops to 50% and trends downward as the weeks go on. A realtor is your local expert who can advise you on a competitive pricing strategy. Working with a knowledgeable realtor can help prepare, stage and price your home to ensure a successful and timely outcome. FBN

Alana Bateman and Shannon Mackey are realtors at Russ Lyon Sotheby’s International Realty. They can be reached at Alana.Bateman@RussLyon.com, 520-301-8337 and Shannon.Mackey@ RussLyon.com and 480-529-2404.


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

CCC Governing Board Approves Tax Reset Measure

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By Colleen Smith

hirty years ago, Coconino Community College was born. The birth was a two-step process: First, voters had to decide if they wanted to form a community college district; second, they had to decide to fund the district with property taxes. Both measures passed and CCC was created to serve the residents of Coconino County. However, that was not the end of the story - only the beginning. A challenge came about with the formation of the college that has grown as the college has grown over time. The percentage of property taxes to help run the college is, by far, the lowest offered to any community college district in the state of Arizona. Initially, the college was able to overcome that challenge with the assistance of state funding and fees from tuition. In the last 30 years, state funding has diminished considerably. Members of the governing board and the college communities have met the challenge of that initial underfunding with incredible efforts to do “more with less.” Before she left office, state Sen. Sylvia Allen, after seeing the amazing stories of success being experienced by CCC students, decided to take forward an amendment to state law in 2018 that would allow community colleges to ask the voters to decide if they would support an increase to their primary property tax rate in order to bring the college somewhat closer to parity with other community colleges in the state. The governing board decided during a December 2021 meeting that now is the time to ask. In a special election on May 17, voters will consider an increase to their primary property tax rate. If the voters approve, the tax rate will still be below all the other community colleges; however, it will provide an opportunity to meet many of the demands for career and technical programs and short-term training requested by business and industry throughout Coconino County. Dr. Nathaniel White, chair of the CCC District Governing Board (DGB), put it this way: “Local pressure is ever increasing for new areas of workforce training and advanced general education. The basic funding source for Coconino Community College is through the county primary tax dedicated to the college and initially set when the taxing district was formed 30 years ago. Our tax rate is the lowest in the state by nearly three times. Balancing fiscal responsibility with the need and opportunities for serving Coconino County, the DGB has elected to provide the citizens a chance to reset the primary tax rate. The new rate would still remain the lowest in the state and yet provide dependable funding to fulfill the college’s mission.” White added that a political action committee, “Supporters for a Thriving CCC,” has retained the consulting services of Strategies 360 to assist the PAC in the election effort.

According to the resolution, the funding is intended for, but is not limited to, the following programs: N Initiate new career, technical education and training programs that prepare Coconino County residents for jobs in Coconino County. N Develop new programs to support veterans’ training for civilian jobs. N Develop new programs to train and re-train Coconino County workers, in collaboration with Coconino County employers and expand current job training programs. N Expand career and technical training degree and certificate programs: o Additional Healthcare Programs o Ultrasound/Sonography Technician o Surgical Technician o Respiratory Therapist o Anesthesia Technician o Electric Car and Charging Station Technician o Manufacturing Technology o Police Academy o Paramedic N Continue and expand career and technical education programs established with onetime funding: o Automotive Technology o CDL (Truck Driving) o Early Childhood Education Certificate (Preschool Teachers) o Assisted Living Caregiver Certificate o Google IT Support Professional Certificate o Amazon Web Services Certificate o Cyber Security Associate of Applied Science o Increased Number of Students in Nursing Program o Marine Maintenance Technician o Welding Certification o Heating, Ventilation, and Air-Conditioning (HVAC) N Expand the scholarship program N Enhance educational services throughout Coconino County, including communities such as Page, Tuba City and Williams For more information about the initiative, called Proposition 438 on the ballot, visit www.coconino.edu/prop-438, or www.yesforcoconino.com. FBN

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Flagstaff Business News // MARCH 2022

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Feet Have A Lot to Say

By Reisha Zang

Your body is talking to you all the time. The thing is, we don’t always listen,” said Dr. Diana Perry of CiC Foot & Ankle. Knowing when to pay attention can make a difference in your day-to-day lifestyle. “Don’t blame getting older as a reason to live with leg cramps, tingling, pain or loss of feeling in your feet,” she said. Dr. Perry is a foot specialist, trained to pay attention to the signals feet send. Those signals include pain, burning, tingling, numbness or cramping. Peripheral artery disease (PAD) often is the cause. “If you find yourself needing to rest because your leg cramps when you walk even a

short distance, or at night you need to stand up to relieve a cramp in your foot, that’s your legs and feet telling you they need help,” said Perry. PAD is a build-up of fatty material inside the arteries that limits the amount of blood that passes through them. This build-up hardens into plaque inside the artery and is a condition known as atherosclerosis. Sometimes, it’s called “hardening of the arteries.” No matter what it’s called, this plaque causes a narrowing of the passageway, restricting the amount of blood that flows throughout the body. We commonly think of this as a condition in our hearts, but it can affect the arteries in our legs and be just as serious. Symptoms are often felt in your

feet first, but they are a sign of what’s going on in the arteries throughout your body. “The muscles and nerves need oxygen and nutrients, which are carried in your blood. When your circulation is affected, your body uses pain or numbness to let you know there is a problem,” said Perry. “Your feet need a good blood supply to stay healthy, and they will let you know when they need medical attention.” “The good news about PAD is that there’s hope. There is treatment, and it’s excellent,” explained Dr. Joel Rainwater, M.D., an endovascular specialist. A minimally invasive procedure is done in an office setting and patients are home within hours and back to everyday activities with almost no downtime, no stitches and

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no overnight hospital stay. Medicare, as well as most insurance plans, will cover treatment. Dr. Perry urges her patients to talk with a doctor about any changes in their feet. Lifestyle changes, medication and treatment can help prevent PAD from progressing to dangerous consequences. “Time matters. Don’t wait to see if the pain will go away on its own,” said Perry. “There is nothing to be gained by waiting, and there is a potential loss because waiting delays treatment. One of the most important benefits of diagnosing PAD early is that we have the opportunity to prevent it from getting worse and put you on a path to getting better.” FBN

Dr. Diana Perry, DPM specializes in limb preservation and trauma of the foot. She can be reached at CiC 928-719-7400. Reisha Zang is director of communication at CiC. You may contact her at 928-7197400 or reisha.zang@ciccenters.com.


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

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A Better Way to Look at Cholesterol

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Amber Belt, ND

f you didn’t already know, February was Heart Health Month. I realize I’m a little late, but I wanted to bring you some tips about how to utilize cholesterol (lipid) testing to benefit your cardiovascular health. We’re going to go beyond the basic cholesterol panel, which doesn’t provide enough information to accurately assess our cardiovascular risk, which we generally think of as our risk for heart attack or stroke. We tend to think of the standard lipid panel as the supreme and all-encompassing test to look at our cardiovascular health, but, of course, things are not that simple. While high cholesterol accounts for approximately for 20% to 30% of coronary artery disease, 50% of hospital admissions for acute coronary syndrome (ACS) have

normal cholesterol. According to the American Heart Association, acute coronary syndrome is any heart condition resulting from decreased blood flow to the heart. This means that half of the hospital admissions for ACS do not have high cholesterol. What does this mean for us when we look at our cholesterol levels? How can we utilize testing cholesterol so that it more accurately reflects cardiovascular risk? We have all been told that LDL is the “bad” cholesterol and that HDL is the “good” cholesterol, right? And we’ve been told that having an appropriate ratio of LDL:HDL is crucial to determining cardiovascular risk. Well, there’s more to the story. The size and number of our lipid (cholesterol) particles matter more than the LDL:HDL ratio when it comes to cardiovascular health! Larger, “fluff-

// If hsCRP is elevated, it can double the risk of cardiovascular disease. However, hsCRP can be a tricky marker! If a person has an infection, an injury or other inflammatory process that’s active in their body, it can falsely elevate hsCRP. //

ier” LDL particles are less damaging than small, dense LDL particles. The small, dense LDL particles increase our cardiovascular risk because they can burrow into our arteries and become oxidized, causing cardiovascular damage. Fortunately, it’s very simple to run lab testing for the number and size of our lipid particles. We can do this by using NMR testing or CardioIQ testing. NMR or CardioIQ are both tests that look at lipid particle size. Which test is run (NMR or CardioIQ0) depends on which lab we are using. This more detailed cholesterol panel is, by far, my preferred method of testing cholesterol along with a few other markers. The other markers I like to assess include Lipoprotein(a), Apolipoprotein B and high sensitivity CRP (c-reactive protein). When we look at an NMR or CardioIQ test in addition to these markers, we get a much broader assessment of a patient’s cardiovascular risk. Lipoprotein(a), also known as Lp(a), is an LDL-like cholesterol particle with a protein called apo(a) attached to it. Elevations of Lp(a) are associated with up to a five times greater risk of cardiovascular disease! For better or worse, your lipopro-

tein(a) is inherited but there are lifestyle modifications, medications and natural substances that can help reduce Lp(a). Apolipoprotein B (ApoB) is another cardiovascular inflammatory marker that, if elevated, can double the risk of cardiovascular disease. ApoB is one of the lipoproteins that transports lipids through our bodies and most of our cells have ApoB receptors so that they can receive cholesterol for important functions. However, at high levels ApoB can indicate arterial plaque buildup, which we know isn’t a healthy process. Again, lifestyle modifications, medications and natural therapeutics can help bring down ApoB levels. Finally, I want to address high sensitivity c-reactive protein (hsCRP) as a cardiovascular inflammatory marker. If hsCRP is elevated, it can double the risk of cardiovascular disease. However, hsCRP can be a tricky marker! If a person has an infection, an injury or other inflammatory process that’s active in their body, it can falsely elevate hsCRP. A simple conversation with your provider if you have had an infection or injury around the time of testing can take the mystery out of

this hsCRP interpretation. There is another, final, cardiovascular inflammatory marker that I wanted to bring up. I have recently started running a test called Lp-PLA2 for my patients. This marker is found when inflammation is active, including the inflammation in arterial plaques. If elevated, it can increase your risk of cardiovascular disease by at least two times (double) and may increase your risk of stroke by 11 times. That’s huge! As you can see, utilizing a standard cholesterol panel as a way to assess risk of heart attack or stroke may be inadequate. We really do have a lot of other testing tools available to us so that we can put on a wider lens and assess our cardiovascular risk more accurately. FBN Amber Belt, N.D. is a naturopathic physician and co-owner of Aspen Integrative Medical Center where she helps patients get healthy from the inside out. She is also co-owner of Sage Sirona, which focuses on natural first aid and education. Dr. Belt has been practicing naturopathic medicine for more than 15 years and can be contacted via aspenmedcenter.com or sagesirona.com. You can also call her office at 928-213-5828.


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Flagstaff Business News // MARCH 2022

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Are You Feeling the Impact of a Toxic Environment? By Christina Kovalik NMD, LAc

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or many of us, the pandemic has resulted in increased stress, overeating the wrong foods, abrupt changes in lifestyle and not making the best decisions for our health. All this may result in signs of toxicity such as: N Allergies and skin changes such as acne, eczema, wrinkly skin N Digestive issues, sluggishness, gas, bloating N Fatigue, low mood, mind fog or forgetfulness N Weight gain N Stress, anxiety and trouble sleeping N Hormone imbalances If you have signs of toxicity, there are some simple things that you can do to lessen the toxic load on the body by being aware of your environment. We are bombarded by toxins every day by the foods we eat, the air we breathe, the water we drink, the products that we use on our bodies and to clean the environment we live in. If you focus on making some small changes, it could help lessen the burden on the liver and aid in lessening the above symptoms. 1. Be aware of your environment by eliminating those things that cause hormone disruption and

2. 3. 4. 5. 6. 7.

inflammation. Eat a cleaner, whole foods diet. Exercise regularly: three to seven times per week. Spend time doing what you love to do more often than not. Take time to connect with nature. Consider doing a liver cleanse under a physician’s watch to avoid detoxing too fast. Spend time in a sauna to help eliminate toxins and heavy metals through sweating.

ENDOCRINE-DISRUPTING CHEMICALS (EDRS)

We are exposed to many hormone-disrupting chemicals that can alter or mimic hormone activity. They are called endocrine-disrupting chemicals (EDRs). They are responsible for contributing to obesity, diabetes, female and male reproductive infertility or cancers, inflammation and thyroid issues. EDRs are in household chemicals, personal products, plastics, and foods. Here are the most common EDRs that can disrupt your environment and ways to avoid them. Top EDRs are found in: 1. Pesticides 2. BPA and BPS-Bisphenols 3. Phthalates 4. Personal products

5. 6.

Air pollutants Mold exposure

1.

PESTICIDES

Pesticides are found on fruits, vegetables and herbs. It is important to eat organic as much as possible, especially from the dirty dozen list – the top 12 commercially available fruits and veggies that are laced with heavy pesticides. 1. Strawberries 2. Spinach 3. Kale 4. Nectarines 5. Apples 6. Grapes 7. Peaches 8. Cherries 9. Pears 10. Tomatoes 11. Celery 12. Potatoes The most common genetically modified foods are sweet corn, alfalfa, apples, soybeans, squash, potatoes and sugar beets. Therefore, choose organic.

BSPHENOLS

Bisphenols are found in plastics, water bottles, plastic food wrap, canned foods, drink packaging, Keurig coffee cups, soda cans and receipts. How to avoid BPA/BPS:

2. 3.

4. 5.

Don’t cook or wrap food in plastics. Heating food in plastic activates BPA. Storing fatty foods in plastic containers causes more BPA to leach into the food. This is another reason why fast food is so bad. All fast food containers are lined with plastic and as most fast food is high in fat, this increases BPA exposure. Don’t buy foods that come wrapped in plastic. Use stainless steel or glass containers to store and reheat foods. Also, drink water from a glass or stainless steel container. Skip the receipt. Handling receipts increases BPA exposure. Buy foods that come in Tetra Paks, BPA-free cans or glass. Aluminum cans use epoxy and BPA as liners.

PHTHALATES

Phthalates are found in flexible plastics, adhesives, detergents, vinyl flooring, rain coats, cleaning products, food packaging, household dust, personal products, perfume, fragrances, plastic bags and shower curtains. To avoid phthalates, do a twoday avoidance of exposure to BPA and phthalates by reading labels and avoiding exposure. Use an air purifier

in the home. Eliminate dust. Eat more broccoli, cabbage and kale to help eliminate the phthalates through the kidney and liver.

READ LABELS OF PERSONAL PRODUCTS

There are many chemicals in the daily products you use on your skin that it absorbs. The skin is your largest organ and it does a great job acting as a protective barrier. Read labels to bring awareness of what you are putting on your skin and hair, as well as what you are using to clean your home and clothes. Highly toxic household/personal products ingredients are: 1. 2. 3. 4. 5.

Triclosan is an antibacterial and disrupts hormones. It is found in toothpaste and soaps. Sodium lauryl sulfate is linked to skin irritation, cancer and neurotoxicity. Propylene glycol is found in antifreeze and is a skin irritant. Parabens mimic estrogen and are absorbed through the skin. Oxybenzone is common in sunscreen and cosmetics. It mimics and disrupts hormones, causes cancer and endometriosis. Continued on page 45


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

OneAZ Credit Union Opens New Branch

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neAZ Credit Union has opened a new Flagstaff branch, the Sawmill branch, at 825 E. Butler Ave. OneAZ’s Beaver Street branch will relocate to this location. “We’re thrilled to open our new Flagstaff branch location,” said OneAZ Northern Regional President Miguel Maldonado. “We know our members will love the convenience of our new branch. It’s located just down the street from the NAU campus and downtown Flag in a vibrant and growing neighborhood. With the accessibility of this new branch, we hope to connect with more people in Flagstaff.” The Sawmill branch will provide

members with feature a drive-up ATM in addition to a drive-up teller lane. There also will be a walk-up ATM. Credit Union officials say these features will give members the option to conduct their banking when, where and how they choose. OneAZ has served Flagstaff for more than 50 years. The Credit Union opened its first branch in Flagstaff in 1970. OneAZ Credit Union has a second branch location in Flagstaff at 5200 N. Hwy 89. FBN

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Is your brokerage based here? Ask them why this is important.

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How long have you been in the business here? Ask them why this is important.

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Do you have a website? Ask them why this is important.

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Flagstaff Business News // MARCH 2022

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Ways to Help the Health Worker Shortage in Northern Arizona

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By Nancy Wiechec

f you’re finding it difficult to find or see a primary care doctor these days, you’re not alone. Arizona ranks 42nd in the nation for the ratio of active primary care physicians to residents – about 78 physicians per 100,000 people, according to a 2019 report by the Center for Rural Health at the University of Arizona. To keep pace with demand, our state will need an additional 1,941 primary care doctors by 2030. Arizona also faces significant shortages in lower-wage medical workers, nursing and mental health professionals. According to another study,

non-physicians like nurse practitioners will soon be the predominant providers of primary care. In addition to the already grim outlook, the pandemic was especially hard on health workers. The U.S. Bureau of Labor Statistics estimates that about half a million people have left the U.S. health care workforce since February 2020. People in rural areas feel the impact of primary care and professional health shortages most acutely. Except for the Flagstaff area, every place in Northern Arizona is considered a Primary Care Health Shortage Area by the Arizona Department of Health Services. Small, isolated rural communities and the

// In Northern Arizona, there are important initiatives aimed at increasing the number of health workers in rural areas and in tribal communities. These are vital because health care professionals are more apt to serve these areas if they are educated and trained in such locations. //

Navajo and Hopi nations face the most significant gaps in primary care physicians to population. Many rural residents forgo preventative care and treatments because of the distance they must go to receive care. What can be done about these shortages and gaps? They likely won’t resolve without systematic change in health care. Although top-level strategies will be necessary, individuals can help bolster the supply of health professionals and reduce demand. Here are a few things you can do: N Look after your health and your family’s health the best you can. A few health issues may be beyond our personal control. However, many are in our power to reduce or avoid altogether. Embrace healthy lifestyles and take preventative measures to avoid health crises. N Encourage young people who aspire to be doctors, nurses, technicians, clinicians and mental health providers. N Support students and professionals pursuing or advancing their education in health fields. N Appreciate and thank the health

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professionals that treat you or your family members. A little gratitude can go a long way with those who take care of us. N Support non-profit community and health organizations working to overcome disparities in health care access and education. In Northern Arizona, there are important initiatives aimed at increasing the number of health workers in rural areas and in tribal communities. These are vital because health care professionals are more apt to serve these areas if they are educated and trained in such locations. One is the first-of-its-kind American Indian Nursing Program offered by Northern Arizona University. Since 1996, more than 150 American Indian nurses in the program have entered practice serving the health care needs of people in tribal areas and adjacent communities. Another is Diné College, which offers certificate and undergraduate degree programs in health and public health fields. The first tribally controlled and accredited collegiate institution in the U.S., Diné College

has locations throughout the Navajo Nation. The Colorado Plateau Center for Health Professions also works to improve health in rural and underserved communities by building, training and strengthening the health workforce. The center is operated by North Country HealthCare with collaboration from area non-profits and educational, government and health care institutions. At Health First Foundation, we fund many community programs to improve health in rural areas of Northern Arizona. In addition, Health First annually awards financial aid to students pursuing or advancing a health profession in our region. The Health First 2022 scholarship cycle is now open. Students may apply for financial assistance through March 25. To learn more, visit healthfirstforall. org/scholarships. FBN Nancy Wiechec is a former journalist working for Health First Foundation as a storyteller and communications manager. Keep up with Health First news on Twitter @HealthFirstAZ.


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews THE FLAGSTAFF SOLUTION continued from page 14

streetlights. The majority are controlled by the Alaska Department of Transportation on big arterial streets and highways,” said Lojewski. “What we do control is we can help steer the conversation and form partnerships.” Lojewksi says his hope is to get the city council, borough and state talking, using dark-skies friendly amber lighting solutions and adopting lighting standards, similar to Flagstaff’s. “Drew raised awareness. He took this great picture of China Hot Springs Resort, 20 miles out of town. The lights of the city are more evident from there, out under those dark skies.” “The sky dome glow was quite notable. It was quite substantial,” said Carhart. “Flagstaff from that distance away you wouldn’t see light like that and yet Flagstaff is a much bigger place.” Carhart gave four presentations and toured neighborhoods to assess the

A number of dark skies events are being planned in Flagstaff this year:

efficiency of different light fixtures. “As far as light pollution in Fairbanks, it’s notably higher than Flagstaff because they’ve done no lighting regulation or effort,” he said. But Carhart adds that lighting is not being done well most anywhere in the United States. “It’s just not paid attention to or understood well enough,” he said. “In our work with the Coalition since really identifying what The Flagstaff Solution is, we’ve ended up putting at the top of the list that community involvement is the most important thing and that you’re not going to get far without it.” FBN Hear more from Flagstaff Dark Skies Coalition Executive Board Members Drew Carhart and Chris Luginbuhl on Zonie Living: Business, Adventure and Leadership. Find Zonie Living at starworldwidenetworks.com

NightVisions: Cultural Interpretations of the Night Sky featuring the work of Carolyn Shoemaker at the Coconino Center for the Arts with Creative Flagstaff May 7 – Aug. 27 Flagstaff Star Party at Buffalo Park Sept. 22 – 24 Flagstaff Dark Skies: An Evening of Awareness, Appreciation & Awe with Legendary Egyptologist Zahi Hawass at Arizona Nordic Village Sept. 25 Northern Lights are an important part of Fairbanks, Alaska’s identity and winter economy. Photo courtesy of Explore Fairbanks

Celebration of the Night exhibits and activities all around Flagstaff September through Oct. 15

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Flagstaff Business News // MARCH 2022

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Considering the Gift of King James II

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By Rob Wilson

n these troubling days, we’re watching in real time as citizens of a sovereign country are attacked by a much larger aggressor. They are in a very precarious position because of the overwhelming power advantage of the aggressor. Throughout the history of civilization, human greed has manifested itself as warfare. Wars of the past were fought by armies, hand to hand and with weapons often not available to the common man. Once a nation’s army was beaten, the remaining citizens had no choice but

to submit to the conquering nation. Today, things have changed in many nations. They have adopted constitutions that recognize inalienable rights for all their citizens. The United Nations Universal Declaration of Human Rights includes Article 3, which states, “Everyone has the right to life, liberty and security of person.” It’s that final clause, the “security of person” that has resulted in a dramatic paradigm shift in places like Ukraine. When one is guaranteed the security of their person, a government must either provide that without

// We often hear that armed citizens are no match for an army of today. I would suggest that the last few decades in the history of Afghanistan prove the contrary. Armed citizens engaging in mostly guerrilla warfare have beaten back the world’s two superpowers. //

fail or grant that person the ability to provide that security for themselves. In our modern industrialized world, arms that in the past only a standing army could afford are now available to the common man. One need look back no further than our own Revolutionary War for evidence of just how important the armed common man was in forming a new nation. It was the power of the pen that declared our independence, but it was the muzzle of a long rifle, often owned by the common man, that won the war. While there has been much debate about who should or should not own firearms, the citizens of Ukraine today are yet another example of the power of an armed citizenry. While the aggressor’s air force, navy and army have a tremendous advantage in the ability to project power, everyday citizens are there to disrupt that power at every turn. We often hear that armed citizens are no match for an army of today. I would suggest that the last few decades in the history of Afghanistan prove the contrary. Armed citizens engaging in mostly guerrilla warfare have beaten back the world’s two superpowers. Which brings us back to King James II. The “Glorious Revolution”

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of 1688 was driven by religious turmoil and resulted in King James II vacating the throne to William and Mary. They recognized that things needed to change and adopted the English Bill of Rights. Among the rights it granted all citizens was the first formal recognition of the right to bear arms for self-defense. As the founders of our nation crafted first the Constitution and then the Bill of Rights, they were informed by that English Bill of Rights and included our 2nd Amendment: “A well-regulated militia, being necessary to the security of a free State, the right of the people to keep and bear arms, shall not be infringed.” And we have King James II to thank for it. FBN Rob Wilson is the owner, with his wife, Elise, of Timberline Firearms & Training in Flagstaff. They offer a full line of firearms, accessories, safes and ammunition along with Liberty Safes. For more information, visit timberlinefirearms.us.

GOODWILL continued from page 6

where job seekers can get one-onone support with resume writing, mock interviews and help connecting with potential employers. While donations have slowed in recent months, Nelson says new stores drive increased thrift shopping in a community. With donating often about convenience, she says Goodwill has found that it’s good to have stores distributed throughout the community. Hodgepodge Manager Pete Notar says he hopes that’s the case. His store is near the new Goodwill coming to East Route 66. Notar says that while there might be an impact on incoming donations, he’s hoping Hodgepodge’s connection with the only non-profit hospice in town, Northland, will keep his clientele loyal to shopping and donating with Hodgepodge. At Savers on East Route 66, front-end Supervisor Matthew T. says the prospect of the two new Goodwill stores does concern some of his donors. But he, too, says the store has a loyal customer base that shops at Savers to support its affiliation with Big Brothers Big Sisters of America. FBN

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MARCH 2022 // Flagstaff Business News

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Understanding the Benefits of Outdoor Activities on the Road to Recovery

T

By Roy DuPrez

he outdoors is a great place to find healing and a better understanding of yourself. A scenic hike on a mountain trail, resting near a peaceful river or gazing across a vast landscape can bring a feeling of tranquility to a stressful and anxious person. Spring is inching closer in Flagstaff, which brings new opportunities for outdoor adventure therapy to serve a role in someone’s path to sobriety. Outdoor adventure therapy can be hugely beneficial for those struggling with addiction. Outdoor therapy molds new avenues for self-reflection that can boost cognitive function, minimize stress, improve self-esteem and most importantly diminish relapse triggers such as loneliness and boredom. Outdoor therapy serves as another tool to aide you on the road to recovery. It is important to remember that outdoor therapy by itself will not stop a substance abuse disorder, but the time in nature will create a healthier you and promote values that help you understand and manage addiction. Spending time outdoors benefits people in recovery.

BENEFITS OF THE OUTDOORS DURING RECOVERY

Recovery is a never-ending journey and requires a multifaceted approach that focuses on a person’s mental, physical and emotional health. Outdoor activity holistically benefits people in recovery by helping them reduce depression, improving their physical fitness, enriching their sleep, enhancing their cognitive function, increasing their opportunities to build relationships and decreasing their risk of relapse. Outdoor activities provide people in recovery with new environments and challenges to process triggers that can cause relapse. Adventure activities create challenging situations that you must overcome. It is liberating to many people when they realize the physical feats they can accomplish without the use of substances. The point of outdoor therapy is to show people in recovery that they can get out and move. The exercise does not have to be extremely challenging; any outdoor activity can help mitigate the chance of relapse. A 2019 study by Leanne Martin at the University of Plymouth found that simple exposure to greenery reduced cravings, regardless of how strenuous

the activity was. In short, people in recovery should seek outdoor activities. Any activity will benefit you and help you find new outlets to deal with addiction.

EXERCISE WITH NATURE

Outdoor adventure activities are an amazing alternative to working out in a gym and they can provide certain benefits indoor spaces can’t supply. Being outside is good for you. Outdoor exercise means someone is breathing fresh air and taking in vitamin D from the sun. Vitamin D boosts immune system functions, making it an essential vitamin for those in recovery who often deal with compromised immune systems. Regular use of opioids and other substances destroy immune system function, which increases the likelihood of infections and other illnesses. A person in recovery who is getting outside will become healthier and their immune system will become stronger as a result. Boredom is an omnipresent issue for those in recovery and is a frequent reason people relapse. Finding a new hobby can be a strong weapon to use in the battle against relapse and the

outdoors is a great place to find new hobbies. Skiing, mountain biking, hiking, fishing and photography are all great ways to get outside. A person who goes outside and spends time with nature will begin feeling less anxious and less stressed. Reducing stress is the point of the outdoor experience. High stress situations create conditions for relapse. By going outside, a person can feel accomplished by completing a task without the use of substances. The outdoors is a powerful tool in recovery.

CREATES NEW OUTLETS FOR SUPPORT

A support group of friends and family is essential for anyone dealing with addiction. Everyone needs someone to help them in their recovery journey. Addiction is frequently a strain on families and friends. Sometimes those closest to an addict believe that cutting them out of their lives is the only way to help them. When someone begins recovery, reestablishing broken relationships can be beneficial for that person. A great way to start mending fractured relationships is by going outside with the person in recovery. Walking, hiking, riding bikes or even fishing

together can create new bonds of trust and establish avenues of accountability for the person in recovery. Outdoor activities are just another tool to reconnect with the people you love and find a way to build a new relationship in sobriety. The benefits of spending time outside are proven and nature should be a factor in a person’s addiction treatment plan. Outdoor activities encourage sobriety and improve physical, mental and emotional health. A short walk, gardening or even a long rafting trip will get the person out of the house, into nature and help receive all of the benefits the outdoors provides. FBN Roy DuPrez is the owner and founder of Back2Basics. Back2Basics is an adventure recovery program, up to six months, for young adult males ages 18-30 with substance abuse issues looking for a positive and meaningful life. In our program, clients are exposed to a weekly combination of both wilderness adventures and residential programming. For more information, visit back2basicsoutdooradventures.com, call 928-814-2220 or email rduprez@ b2badventures.com.

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Understanding Storage Auctions

A

By Tom Boggess

storage auction is the operator’s last ditch effort to get the customer to pay his or her rent. Self-storage facilities are not in the business of selling people’s belongings. But when all efforts have failed, the lock is cut and an auction becomes the next necessary event. Don’t let this process happen to you. Tips to Protect Your Belongings from Auction N Make sure your contact information is current and correct at your storage facility. N Contact your facility if your credit card is lost or stolen or if you move and change your address. N Pay your rent on time; you can avoid auction fees of up to 30%. N If the facility has an online account option, log in and make sure your rent is current. N Make sure you reply to any lien notices. o After a month or two of delinquency, your storage facility may begin the lien auction process. o Reach out to the storage facility and tell them of your situation. Often the storage facility

will work with you. N Finally, if you have not seen a bill, read an email notice or had a charge in a few months, it’s your responsibility to pay the rent. Give your storage place a call. Ninety days is about all the time you will have. N If the facility does not recover the entire back rent at the auction, your credit may be damaged, as some facilities hire collection agencies to help in recovery.

BIDDING AT AUCTIONS

You may be interested in buying an abandoned storage unit. Ask your facility when the next auction will be. Some facilities post online or at the location when the auction is to take place. Today, facilities have both live and internet auctions. Some use an internet auction site like www. storagetreasures.com Sometimes you can find great treasures at a storage auction. FBN Tom Boggess is the owner and operator of Flagstaff Storage and Woody Mountain Campground. He has been in the business for more than 25 years.

Storage facility owners may cut locks and auction off property when rents are not paid. Courtesy photo

GUAY continued from page 12

Qualified Health Center, we have been at the center of care for our communities. Beyond having more than a half dozen community programs under her, Amanda has been a warm presence in the clinic for staff. You see her with that smile, which can’t be hidden under a mask.” Guay explains how health promotion teams helped create hand-washing stations for the Navajo Nation at the beginning of the pandemic. “They worked with Flagstaff’s Artisan Metal Works, which created hand washing stations like you’d use on a river trip and delivered them to a number of families on the reservation who didn’t have a way to wash their hands with clean water,” she said. “I think a million times over, the way that these teams are empowered to raise heaven and earth for a positive family outcome, that’s when I feel I’m in the right field.” Guay also is credited with helping to establish school-based and employer-based healthcare programs. And, sheltering low-income residents is another one of her passions. She has been on the board of directors for Housing Solutions of Northern Arizona since 2010, and served as both president and vice president, providing leadership, strategic planning direction and support to the organization’s leadership staff. “Mandy has invested in making sure our community has safe, decent and affordable housing,” stated Devonna McLaughlin, CEO for Housing

Solutions of Northern Arizona. “Under her leadership, the Housing Solutions organization has expanded to offer permanent affordable rental housing options, increased capacity at Sharon Manor Transitional Housing facility and increased resources for down payment and closing cost assistance.” Born and raised in Flagstaff, Guay attended Flagstaff High School and grew up admiring her parents, Ann and Joe Guay, who nurtured her interests in health care and education. “My mom was a public health nurse at Coconino County Health Department. She also worked for Northland Hospice and the Fronske Health Center on the NAU campus. I loved what she was doing. My dad was an educator who worked at Coconino High School. What I chose to do in my career really stemmed from them, their values and how they saw the world.” Today, Guay has more than 20 years of experience working with minority and underserved populations. Before joining North Country, she worked with affected communities in efforts to mitigate health impacts of environmental contamination at the state health department in Oregon. Guay holds a master’s degree in public health promotion and education with an emphasis in women’s and minority health from Oregon State University, a master’s degree in business administration from Louisiana State University Shreveport and a certificate of completion from

the UCLA/Johnson & Johnson Health Care Executive Program. Last month, she received the Flagstaff ATHENA Award at the Greater Flagstaff Chamber of Commerce Annual Meeting in February. Guay was nominated by the leadership team at North Country HealthCare. “For 33 years, the Greater Flagstaff Chamber has chosen to invest in the spirit of the ATHENA awards as a way to recognize individuals who might otherwise go unnoticed for the passion and dedication they bring to the workplace and community at large,” said Chamber President and CEO Julie Pastrick. “The spirit of the awards is based on leadership tenets, which have become the foundation of enlightened and successful leadership. They are: Live Authentically, Learn Constantly, Advocate Fiercely, Act Courageously, Foster Collaboration, Build Relationships, Give Back and Celebrate. Our 2022 ATHENA recipient Amanda Guay is a shining example of these best practices and for many of us, they really resonate with how we should live our lives!” “I was both completely shocked and utterly honored at the same time,” said Guay. “All the individuals who contributed to the nomination showed me such support and honored me in such a beautiful way. It not only makes me feel so grateful for what I get to do every day, I feel more bound to the community of Flagstaff because of all the wonderful people, team members,

North Country HealthCare Community Health Director Amanda Guay (far left) was presented with the ATHENA Award by Greater Flagstaff Chamber of Commerce President and CEO Julie Pastrick at the Chamber’s Annual Meeting Friday, Feb. 18. Photo by V. Ronnie Tierney, Fresh Focuses Photography

non-profits and small businesses that make up the texture of this special community.”

FAVORITE PASTIME

I love walking on local Flagstaff trails and also going to Flagstaff Athletic Club. I can be found doing all the exercise classes.

WORDS OF WISDOM

Somebody told me once to give of your treasures – your time, your money, your energy – and I feel like doing that for just causes has really deepened relationships for me.

ROLE MODELS

I was very much impacted by the two

leaders of North Country HealthCare, Ann Roggenbuck and Anne Newland, because of their commitment to community health across Northern Arizona. I’m also influenced by community leaders such as Nat White, Brenda Silveus, Devonna McLaughlin and the late Jim Babbitt.

GUILTY PLEASURE

You’ll find me sitting on the patio at Dark Sky Brewing Co., eating a veganara pizza from Pizzicletta and enjoying an IPA.

HOBBY I HOPE TO PURSUE

I would love to do a bike tour. One of those river barge supported bike tours in France sounds lovely! FBN


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews

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Local Business Owner Teaches CCC Students Apartment Maintenance Skills By Courtney Maxwell The Certified Apartment Maintenance Technician (CAMT) program at Coconino Community College prepares students by teaching them about performing maintenance tasks, locksmithing, OSHA 10, product repair, customer service and safety in the workplace. The CAMT program helps students refine their apartment maintenance skills and gets them ready for their future career. Not only do the CAMT program instructors teach students from textbooks but also from personal experience and real-life scenarios in the newly renovated shop at the Fourth street campus. They can teach the students wiring, plumbing, construction and HVAC by reproducing scenarios in the lab. “The book is great, but it is always great to have that hands-on experience,” said Mark Crawford Roanhorse, a CCC electrical instructor and CCC alum who received his construction management degree in 2008. “It’s nice to see the shop remodeled. Now, we have state-ofthe-art equipment for students to learn with.” Roanhorse has been teaching at CCC for about a year. He currently teaches the CTM 151 House Wiring classes. Last year, he taught plumbing. He decided to teach at CCC when his previous instructor, Ken Meyers, the lead faculty member of the Construction and

Sustainable Building Trades Department, sought him out. Roanhorse not only took his coursework at CCC, but he also applied what he learned to his own business in the construction industry. Roanhorse is from The Navajo Nation in New Mexico and moved to the Flagstaff area about 15 years ago. He works with the non-profit organization Red Feather Development. Red Feather Development partners with homeowners, tribal agencies and community members to help with home repairs around the community. It also provides training for repairs and sometimes raises funds to help residents with urgent safety repairs. With more than 10 years of experience in the construction and maintenance industry, Roanhorse says he tries to teach his students from his own experiences in the workplace. His business, Maintenance, Remodeling and Construction LLC, holds a commercial and residential remodeling license. Roanhorse sometimes hires students to work for him after they complete their classes. Out of all of his employees, he says, the ones Maintenance, Remodeling and Construction owner Mark Roanhorse teaches students electrical house wiring in the CCC Fourth Street workshop. who have completed CAMT training classes Photo by Courtney Maxwell have performed better in the workplace than applicants who don’t have the certification. The CAMT certification is accepted anyFor more information about CAMT classes at Courtney Maxwell is a marketing and public relations where in the United States by prospective emCCC, visit https://www.coconino.edu/communiintern at Coconino Community College. ployers and is a rigorous six-week program. FBN ty-course/camt.

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WHO’S THE BEST OF THE BEST?

CONGRATULATIONS

TO YOUR WINNERS!

Accounting Firm

Nordstrom & Associates

Commercial Contractor

Kinney Construction

Addiction Recovery

Back2Basics

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ROVER continued from page 18

“It’s like having thousands of pixels, each measuring a different color all the way out into the infrared,” said Wettergreen. “Our eyes see three colors: red, green and blue,” said Planetary Science Institute Lab Technician Neil Pearson. “With this instrument, we can see a lot more colors and it gives us a lot more information about the mineralogy that we’re seeing in rocks – how different elements are bonded with them. That tells us how they are formed and processes that they’ve been through.” For example, on Babbitt Ranches, the spectrometer is telling scientists that there’s a lot of limestone and dolomite. “That’s calcium carbonate and magnesium carbonate and so it was basically an ancient shallow sea, probably warmer at one period where you a had a lot of evaporation. And then more recently, we had lava flows cover it.” “Some of the instruments are capable of detecting water, which is a component of rocks that were formed in the presence of water,” said Noe Dobrea. “You can actually identify water and you can identify what kind of minerals or types or rocks the water is trapped in. We can tell the rover we would like to find the places where we have these types of minerals because this may be where we can find life or evidence for past life.”

A laser scanner on Zoë calculates the distance to points in the field. “It kind of works like a smart bumper on your car that warns you when you get too close to things,” said Wettergreen. “As the rover drives, it takes measurement after measurement and builds a three-dimensional model of the topography. That’s what it can use to navigate autonomously.” Babbitt Ranches President and General Manager Billy Cordasco thanked the scientists for the work they are doing and compared their pioneering spirit with the early groups of American settlers from England. “In 1639, you have Ed Babbitt in England hopping on a little boat like the Mayflower crossing the Atlantic to the New World with a few instruments and the stars. And today, almost 400 years later, here we are in front of this rover that is learning how to explore other planets. It’s just so inspiring to be with these folks who have the same ‘Go West’ kind of attitude as Ed did so long ago!” “We are very grateful to Babbitt Ranches for making it so easy for us to access this site to drive our rover around and perform our investigations,” said Noe Dobrea. “It’s been quite an honor and this kind of work is incredible – it’s a childhood dream.” FBN

Zoë’s rugged mountain bike tires work well in the rocky high country of Babbitt Ranches, but wouldn’t work on the moon, say engineers. Photo by Bonnie Stevens


MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews HIGHGATE continued from page 8

TOXIC continued from page 34

6. 7. 8.

Formaldehyde is a preservative used for embalming. It irritates the GI tract, lungs and skin. Toluene irritates skin, eyes and the respiratory tract. Fragrance hides hundreds of chemical mixtures that companies are not required to report.

AIR POLLUTANTS

Highgate Senior Living in Flagstaff is now open, offering assisted living and memory care. Courtesy photo

with upscale food. Our focus will be on healthy, delicious and nutritious food with little or no corn syrup. We will also focus on vitamin waters and teas,” he said. “We are making all our broths, sauces and stocks from scratch.” A gardening committee will be established to ensure there are fresh vegetables and herbs. “We will also be featuring sushi once a month, Japanese-themed banquets, teppanyaki shows and we will be adding cooking

classes,” said Aizon. Highgate Senior Living Executive Director Leslie Blum says that Aizon’s passion translates not only in the meals he prepares but also in the relationship he builds with residents. “Antonio is focused on nutritious and delicious meals made from scratch and he brings to Highgate an extensive background in culinary arts.” Aizon also coaches football at Flagstaff High School and basketball for the

City of Flagstaff. Married to Whitney, who is a teacher’s aide at Flagstaff Junior Academy and a nursing student, the couple has three children, Isaiah, 16; Angelo, 14; and Jasmine, 9. With his family and career, Aizon says he is living his dream. “I never have a bad day, because I get paid to do what I love.” FBN

Some of the most toxic exposures in the air come from vehicle exhaust, cigarette smoke and flame retardants. They have been linked to cardiovascular disease, strokes, neurological problems, dementia, infertility, birth defects, lowered cognition, obesity and diabetes. The best thing to do is limit exposure from car exhaust, cigarette smoke and flame retardants. Household air purifiers help limit exposure to dust and phthalates and will help minimize your exposure to other common air pollutants.

MOLD EXPOSURE

Many people are exposed to household mold. Some unexplained illnesses can be linked to mold exposure, especially when the home has had water damage, moldy smells, condensation or poorly ventilated air conditioning. Some of the most common symp-

toms are cough, chest tightness, asthma, joint pain, fatigue, chronic sinus issues and allergies. Air purifiers may help, but it is essential to remove and treat the mold. If you desire to have improved energy, vitality, mood, digestion, skin, sleep, or lose weight, awareness of toxins and how to avoid them is the best step toward lessening the toxic load on the body, and with consistency will improve your symptoms and overall health. If you desire to improve your hormone balance and limit congestion from all the environmental toxins, or need a kickstart into creating healthier eating patterns, then a physician-monitored liver cleanse program may be right for you. FBN

Dr. Christina Kovalik NMD, LAc, The Vitality Doctor, is a naturopathic physician and acupuncturist specializing in hormone optimization, optimal health and vitality. She is a new Flagstaff resident, practicing since 2004, and opened her second location in Doney Park in 2020. For more information, visit thevitalitydoctor.com or call 928-863-6086.

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COWGIRLS continued from page 1

cowgirl dresses, Western designer accessories, hats, shoes and boots, belts, purses, jewelry, leather goods, inspirational framed art and soaps.” Designer juice-soda hybrids and difficult-to-get Leaves of Leisure tea will also be included in her inventory. Inspired by Draw Tool singer and lyricist Maynard James Keenan, the immersive store will embody White’s ethereal pop music project, “Violet and the Sun.” “My music will play throughout the store, adding an other-worldly backdrop to my boutique,” she said. “Keenan opened a store called Puscifer in Jerome. His gift shop and barber shop reflects Keenan’s musical style. With Cowboys & Fairies, I saw an opportunity to create a store that would embody my musical sensibilities in a similar way.” The Cowgirls & Fairies store will feature a MoMA PS1-esque art installation on the roof of her store. “It’s called ‘Beyond the Veil’ and evokes images of a magical celestial cloud during sunset.” “I’m super excited about Cowgirls & Fairies,” said Jennifer Roberds, co-owner of Muley Forge, a Williams shop that sells metal- and wood-crafted art, jewelry and furniture. “This store is going to add a unique shopping experience to the great stores already in town. April is adding a different angle to our local fashion that will be appreciated by locals and tourists alike. The coolest experience is while you are shopping, you can hear April’s beautiful music - and you can take it home with you.” White worked as a reporter in her hometown of Des Moines, Iowa, before moving to New York to pursue a career in public relations. During that 10-year period, she and a friend started a band and moved to Los Angeles and soon afterward, to Northern Arizona. “We decided that the band would have an easier time breaking through in a smaller market here,” she said. “It’s a crazy market in Los Angeles and everyone is looking for an audience.” Aaron Day, a long-time friend and key member of Violet and the Sun, stepped in to collaborate with White on her en-

deavor. “April and I met in New York and we transitioned to Los Angeles and then here to Northern Arizona,” said Day, administrative and recreation assistant for the City of Sedona Parks and Recreation Department. “I just love her shop. The textures, the patterns all speak of her concepts. She comes up with the ideas and I help her flesh them out.” Cowgirls & Fairies isn’t White’s first entrepreneurial venture. She founded a successful national strategic communications agency, Trust Relations, three years ago. “We now have more than 30 team members and we work with clients from around the globe,” said White. She says she’s always been the kind of person who wants to create the things that she wished already existed. “I created the music I wish I could listen to, the public relations firm I wish I could have worked at and, now, the store I’d love to shop at if I were visiting Williams – or as a resident. I hope that Cowgirls & Fairies will capture the imagination of tourists and locals alike, and add a little extra color and vibrancy to the already captivating, picture-perfect vignette that is downtown Williams.” “This boutique is going to be a great addition to Route 66,” said Rehab and Relax Massage Therapy owner Tifni Sutton. “Having a little something for everyone, from tourists to locals. April has put a lot of work into this chic creation and knowing her artistic side, I’m sure it’s going to shine!” Drawing from local talent, White is also looking into procuring work from Northern Arizona artists. Hiking with her three dogs, playing puzzle games on the Xbox, and writing and performing her music top White’s list for off-work fun. FBN Cowgirls & Fairies is located at 106A N. 4th St., in Williams. For more information, visit cowgirlsandfairies.com or contact White at cowgirlsandfairies@gmail.com. Watch for more from April White and her new Williams boutique in an upcoming edition of Zonie Living: Business, Adventure and Leadership, found at Dave Pratt’s StarWorldwideNetworks.com

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Lauridsen Receives ATHENA Young Professional Award

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olly Lauridsen, a product specialist at W. L. Gore & Associates, received the Flagstaff ATHENA Young Professional Award on Friday, Feb. 18, during the Greater Flagstaff Chamber of Commerce Annual Meeting. Those who nominated her for the honor say Lauridsen’s passion, persistence and dedication to ensuring that patients have access to quality health care and treatments have impacted patients around the globe and inspired those with whom she works. “Holly has served as a Holly Lauridsen relentless advocate for patient interests and utilizing the medical device industry to improve patients’ lives,” wrote Gore Associates Amanda Moore and Jenny Hoffmann on the nomination form. Since joining Gore in 2019, Lauridsen has launched multiple medical devices for people with peripheral arterial disease into several global communities, ensuring global access to high quality medical devices. In addition, she has worked with physicians to understand what patient populations are underserved and contributed toward the development of therapies to improve outcomes for those patients. She also has acted as a proponent for diversity, equity and inclusion, say her colleagues. Currently, Lauridsen serves as a mentor for international youth looking to attend higher education institutions in the United States. FBN

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MARCH 2022 // Flagstaff Business News

@flagstaffbusinessnews MOTHER ROAD continued from page 1

Also marvelous, according to Evans, is the label. “Michael called us [in the past] to see if the brewery could use an image for a beer label. We thought, ‘Why not?’ We had no way to figure out how to charge someone to put a historic image on a beer label.” After sorting through a great number of old photographs, the Archive Ale label was created with an iconic image by documentary photographer Bob Fronske circa 1955, as the kind of classic postcard photo popped in the mail with a two-cent stamp. “Telling the story of Route 66 on a beer can label emphasizes the importance of the effort to survey and find out more about the many different people of Route 66,” says Miller, the storyteller. “It’s a non-traditional way to bring attention and support to Special Archives and it allows us to tell more stories.” “That image tells you so much about downtown — all of the signage and neon,” said Evans. “It’s our town, the business end, where tourists would have visited. It shows the modernization, yet you get to see the sides of the building circa 1900. Anyone could look at that and say, ‘I get where they are. That’s Flagstaff.’” As Miller explains, Mother Road Brewing Co. is a values-based brand. “The story may start with a can that has a label on it, but then you figure out the brand supports Cline Library Special Collections and Archives. And the discussion progresses to the work that they are doing and the reason behind it. For Mother Road, our roots are here. We want to talk about those roots and how deep they run.” Because Archive Ale came out during the pandemic, Miller says the company was resourceful and found ways to make great beer and make it available despite an aluminum-can shortage. “We were taking old cans already printed and re-wrapping them to give them a second life.” Archive Ale has sold out and the library has

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PICK EXPRESS LUNCH Serving Mother Road Brewing Co.’s Archive Ale is like serving a slice of Flagstaff with a Russian Imperial Stout. Courtesy photo

received thousands of dollars from a portion of the brew’s sales. “That allowed us to hire another project archivist to revamp the notoriously messy Route 66 collection,” said Evans. “Because of Michael’s generosity, we are able to make the collection even more available.” Marquess is considering continuing the Archive Ale project, which, as Miller says, is what Marquess does. For example, a portion of the sales from Mother Road’s Conserve and Protect Golden Ale – more than $30,000 – has been donated to the Arizona Game and Fish Department for conservation projects. “Michael is just a fun guy who makes great beer and is committed to his community,” said Evans. FBN

MONDAY - FRIDAY 11 AM - 2 PM | $12.95 1/2 SANDWICH, SOUP OR SALAD Add a Glass of House Wine or Draft Beer +$6

Hansen Named Interim Deputy City Manager

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ity of Flagstaff Economic Vitality Director Heidi Hansen has been selected to serve as Interim Deputy City Manager. Hansen is temporarily filling the position vacated by Shane Dille, who accepted the position of town manager of Sahuarita, Arizona, in January. Hansen, with the assistance of Convention and Visitors Bureau Director Trace Ward, will also continue to manage the Economic Vitality Division during the interim assignment. “Heidi has proven herself to be an innovative and effective leader and I am confident that she will continue to advance the city’s mission as interim deputy city manager,” said City Manager Greg Clifton. Heidi Hansen “I am honored that City Manager Clifton has asked me to take on a larger role at the City of Flagstaff, and I am looking forward to the opportunity to continue my work with the Economic Vitality Division as well as assist other divisions during the interim process.” Hansen has served the Flagstaff community for more than 20 years, with current and previous positions including as economic vitality director, director of the Flagstaff Convention and Visitors Bureau and the advertising director for the Arizona Daily Sun. The city is expected to launch a nationwide competitive recruitment process in the near future to permanently fill the deputy city manager position. For more information, contact City of Flagstaff Interim Human Resources Director Brandi Suda at bsuda@flagstaffaz.gov. FBN

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