
2 minute read
Quality Roots
by fernfriend
QUALITY ROOTS WAS FOUNDED BY ARIC KLAR, WHO IS STILL BUSY WITH HIS COMPANY, EVEN AFTER OPENING SEVEN LOCATIONS IN THE PAST FIVE YEARS.
Aric comes from a family of entrepreneurs and founded the company with his brothers in 2018 before opening the first store in 2020, located in Battle Creek, Michigan. Quality Roots is a recreational Michigan-based cannabis company that will shortly be expanding to New Jersey.
With a heavy focus on quality products and service. Their Oakland county locations have seen rapid expansion in 2023, with the first in Berkley, the second in Waterford Township, and Madison Heights coming soon.
Quality Roots employees, otherwise known as Quality Care Specialists pride themselves on service and knowledge, and were even voted Best Budtenders and Most Knowledgeable Staff in Oakland County by Metro Times for 2023. The variety in Quality Roots is larger than 95 percent of their competitors, with 250+ items and 50-60 brands. They are price-sensitive, track and reward loyalty, and offer rotating weekly deals.
Aric conveys that his company is heavily active in the business communities, including the annual Berkley Restaurant Week where Quality Roots offered a special gift for customers.
For this year's Giving Tuesday, gift cards from Berkley businesses will be purchased and passed out to Quality Roots customers as a deep dive into the Berkley community. Being a part of the business community is vital to the company’s mission, “Our business is bringing more people to town than most of these other businesses do,” Aric states, alluding to the responsibility that carries.
“We offer delivery from our Berkley store. We offer online ordering that is ready very quickly, and our work is to keep the pace and never fall off.” Quality Roots has served recreational cannabis users since state legalization and is located at 3916 W. 11 Mile Road, Berkley, Michigan; (248) 268-8400.


