steel Australia (Vol 34 No 2) Winter 2021

Page 12

FICEP'S SECRET TO SUCCESS: EXPERIENCE, KNOW HOW, RESEARCH & DEVELOPMENT, EDUCATION & LOCAL PRESENCE FICEP’S GOAL IS TO SATISFY THE REQUESTS OF THE GLOBAL STEEL CONSTRUCTION MARKET. THIS MISSION IS GUIDED BY A CLEAR STRATEGIC VIEW. THE KEY FACTORS IN FICEP'S SUCCESS ARE EXPERIENCE, KNOW HOW, RESEARCH AND DEVELOPMENT, EDUCATION AND A STRONG LOCAL PRESENCE.

FICEP is an Italian company with almost a century of experience. Today, the company is a leading partner for the production and supply of complete steel solutions. FICEP offers a wide range of highly advanced technology and machines for the steel construction, forging and stamping industries. Australasia represents an important market for FICEP. The company operates through the synergy of an experienced Sales Area Manager and a prominent agent – Ron Mack Machinery. A dynamic commercial network ensures that FICEP is able to deliver fast and effective results for this dynamic and growth oriented market. A STRONG LOCAL PRESENCE

Throughout its global operations, FICEP is focused on establishing a strong local presence to enable the delivery of superior quality after sales service development. To date, FICEP boasts a worldwide network across 17 countries and 100 agents.

Highly qualified employees and local structures equipped with state-of-the-art offices and showrooms, replicate the Gazzada Schianno headquarter model. They also guarantee the ultimate in technical assistance, as well as tools and consumables supply. FICEP's success and penetration in all the geographical markets is driven by constant and important investments. RESEARCH AND DEVELOPEMENT

FICEP has always believed that Research and Development is essential in maintaining a strong position within the global market. Their team of 50 engineers, specialised technicians and CAD/CAM operators has access to the direct support of the production office, and regularly develops prototypes and undertakes in-depth research. All this allows the management team to look towards the future, equipped with

a deep technical knowledge and the capabilities required to anticipate market needs and trends. EDUCATION, EXPERIENCE AND KNOW HOW

FICEP invests heavily in education, which plays a key role in the growth of the company. Employee education, experience and know how are essential in achieving customer satisfaction. FICEP has followed this philosophy for many years, constantly demonstrating its commitment to upskilling its entire team. Just one tangible example of this commitment is the FICEP Academy of Technology and its associated 2,400m2 showroom. One of the main trends emerging across worldwide markets, including Australia, is the need to design and build complete productive lines. FICEP is able to manage every step, offering the widest range of hardware and software solutions to cover the whole production process.


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