FAIRFIELD CITY CENTRE - OPEN FOR BUSINESS
IN THIS ISSUE: 02 / Big Investment Return 02 / Food Guardian 03 / Fairfield is a Global Tour 04 / More bang for your buck
ISSUE #01 APRIL-JUNE 2014
REACHING for the SKIES Welcome, to the first edition of Fairfield Flyer, your newsletter that keeps you connected.
Our City has proven, it’s a place of opportunity, where – with risk and hard work anyone can make a better life.
In 2014, Fairfield Flyer is just one of the many new strategic initiatives commenced by the Fairfield Place Team.
Fairfield boasts a diverse and hardworking migrant community; the dream of owning a small business can become a reality here!
In the months ahead, you will see the City rebranded with a new corporate logo and tagline. These changes are not just cosmetic; they also include a branding and marketing strategy to revitalise our economy.
The future is full of possibility and prosperity; Fairfield has the innovators, creators, entrepreneurs and workers for a better today and tomorrow.
Together, it is within our power to change this picture, and we can act with hope.
The Place Team has succeeded in marketing Fairfield as a ‘foodie destination’ with several campaigns including ‘Culinary Carnivale’ which has attracted much needed outside visitation and restored confidence to the City Centre.
Let us not overlook the fact that small; independent businessman and women create more than 50 percent of all new jobs in Australia.
True, it will take time for the favourable effects of our entire marketing and branding proposal to be felt. So, we must begin now.
Fairfield’s small businesses are the best in the country. It is our goal that all Sydneysiders know this fact. We want Fairfield to be the small business capital of Australia!
Together we can forge a new beginning for Fairfield and reach for the skies.
It is well known Fairfield faces many challenges, including high unemployment.
Helen Pijaca Fairfield City Centre Co-Ordinator