DELLOS FOOD & BEVERAGE GROUP
2024 GRAPHIC STANDARDS
GRAPHIC STANDARDS
GRAPHIC STANDARDS
This Graphic Standards Guideline is a graphic design regulation for the Dellos Corporate Identity (CI) System, and all visual representations of Dellos must be familiarized with the contents of this guideline and comply with the details of each item. When applying each item, the detailed regulations for each medium must be strictly followed, and cannot be changed arbitrarily. If you have any doubts about the application of the detailed items, you must contact the CI Management Department for proper application inspection. Contact : support@dellos.kr
GRAPHIC STANDARDS
BASIC SYSTEM BS-1-1 Symbol mark BS-1-2 Grids and Spatial Regulation BS-1-3 Logotype BS-1-4 Signature BS-1-5 Main color BS-1-6 Typeface BS-1-7 Graphic Motif
BS-1-1
CI/BI Basic System Symbol mark
As a compound word of Delicious and Marvelous, “Dellos” represents our willingness to pursue the best flavors and the best products. The red color symbolizes the red Sun that makes fruits and crops ripen, and the oval symbolizes the Earth, land, and soil. Overall, this implies that fruits grown in good condition shave optimum flavors, and good fruits make the best juices.
!"#"$%$&'"()&*)+%,-."/#'
!""
BS-1-2
CI/BI Basic System Grids and Spatial Regulation Grid
Isolation Zones
1/2X
1/2X
1/2X
1X
1/2X
Symbols require careful management in use to ensure a consistent image. The example above shows a basic combination of proportions and spacing for a symbol mark, and you should use it as a guide to ensure that no variations occur.When utilizing symbol marks, you should use data to accurately scale them down and up.
BS-1-3
CI/BI Basic System Logotype ENG
KOR
(주)델로스인터내셔날 A logotype is a unique visual element that, in combination with a logo, makes up a signature and represents a company name in addition to a symbol.
BS-1-4
CI/BI Basic System Signature Vertical combination
Horizontal combination
!#$"
!"
!#$"
!"#$
!#$"
!"#$
!"#$
!"%$
!$
!"#$
A signature is a combination of a symbol mark and a logotype in appropriate proportion and may be utilized in any combination appropriate to the application situation, and the combination in this section is proportioned according to the shape of the symbol mark and each other, so it is not possible to arbitrarily change the size, alignment, weight, proportion, spacing, etc. of the letters.
BS-1-4
CI/BI Basic System Signature(address block)
!"##$%&'()"*(+),$(+#&-$./&0)1. !"
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&62+71#8,/&9)+-(2+#:2/&"%$;"&<*3=2>&?2@*) A*.=&+B"#CD#CCE!#;"EE&F)G=&+B"#&"#H";#DBB; 666=:*..28=I@ #$%"
The signature address block is the most important symbolic element that unifies our company's image and is the signature marker of your internal and external visual communication, so it requires special care when used.
BS-1-5
CI/BI Basic System Main color Point color
Main color
!"##$%&'"(&)%* !"#$%#&'()*+
!"##$%&'"(&+,( !"#$%#&',-*.+
!"##$%&'"(&-.( !"#$%#&',/0+
!"##$%&/."", !"#$%#&').5+
!"##$%&5#067
!"#$%#&'61";<'5+
!"##$%&/.01&)%* !"#$%#&'0*0+
!"##$%&/.01&+,(
Sub color
PMC 032C
PMC 193C
PMC 356C
!"#$%#&'+%%1'23"4'5+
!"##$%&234*"
!"#$%#&'63789$':97$&
Main colors are another important way to differentiate a brand image, so it's important to use the colors specified below correctly. Refer to the color standards for each application, such as print and web, and use them consistently. K=30
BS-1-6
CI/BI Basic System Typeface
Body text
Head text
Myriad variable concept bold _ kerning 0 space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yriad variable concept Semi bold _ kerning 0 space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yriad variable concept Semi regular-_ kerning 0 space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yriad variable concept Semi light _ kerning 0 space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
K=95
K=70
K=50
K=30
Designated typefaces are typefaces designated to harmonize with the logotype and can be selected and used according to the nature or content of the medium. In principle, the designated typeface should be used when the typeface is applied to all media, but other typefaces can be utilized depending on the characteristics of the medium, application conditions, and design concept.
BS-1-7
CI/BI Basic System Graphic Motif Motif 1
Arc
Graphic motifs are auxiliary graphic elements that are utilized in various application media apart from the brand and play a role in enhancing its features. As it can be utilized in various ways in the development of application items, in principle, it should be enlarged and reduced based on the examples in this section. The arc at the bottom of the symbol's oval shape can be utilized to form a repeating pattern. It can be printed and applied to paper-like materials such as wrapping paper and shopping bags. K=95
BS-1-7
CI/BI Basic System Graphic Motif Motif 2
Oval
Graphic motifs are auxiliary graphic elements that are utilized in various application media apart from the brand and play a role in enhancing its features. As it can be utilized in various ways in the development of application items, in principle, it should be enlarged and reduced based on the examples in this section. The oval shape of the symbol can be used as a pattern. It can be printed and applied to paper-like materials such as wrapping paper and shopping bags. K=95
BS-1-7
CI/BI Basic System Graphic Motif Motif 3
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
Tray
Graphic motifs are auxiliary graphic elements that are utilized in various application media apart from the brand and play a role in enhancing its features. As it can be utilized in various ways in the development of application items, in principle, it should be enlarged and reduced based on the examples in this section. The rounded shape at the bottom of the symbol has the meaning of a base to support something. By changing the shape of this element and the main collar, which is violently moving forward like the movement of a wave, we developed a motif element with dynamism and progression. It is a motif element that can be K=95forms, signage, business cards, etc. applied mainly to document
!"#$%&#'("'
)#*'#(+',
!"#$%&"$$%
G)+)-*>&/ H1).,I5&J2+I>2.
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
GRAPHIC STANDARDS
APPLICATION SYSTEM AS-1-1 Business Card AS-1-2 Envelopes AS-1-3 Headletter AS-1-4 Name card/ Visitor card AS-1-5 Nameplate AS-1-6 Department Sign AS-1-7 Main Sign AS-1-8 Main Sign - Channel Sign AS-1-9 Main Sign - Standing Sign AS-1-10 Floor Directory
AS-1-11 Information Board AS-1-12 Vehicles AS-1-13 E-mail Banner AS-1-14 PPT Template AS-1-15 Placard / Y-Banner AS-1-16 Shopping bag AS-1-17 Hat AS-1-18 Shirt / Hood
AS-1-1
CI/BI Application System Business Card
%&##
!"##
!"#$%&"$$%
G)+)-*>&/ H1).,I5&J2+I>2.
!"#$%&"$$%
&"##
%$##
G)+)-*>&/ H1).,I5&J2+I>2.
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
%'##
!"##$%&'()"*(+),$(+#&-$./&0)1.
&##
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
$##
K=95
K=70
K=50
K=30
%&## $##
Business cards are the first important medium that employees exchange with each other during external activities on behalf of the company, so they need to be managed and operated accurately and consistently. When making a business card, it must be carefully reviewed according to the regulations as shown in the example and comply with the specifications, color, position, etc. Size: 90*50mm Material: 210g Mont Blanc Printing: CMYK 4-degree offset printing
AS-1-2
CI/BI Application System Envelopes
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
Size 245x330mm Material Vellum white 90g Printing cmyk 4 color offset printing
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
Size 205x100mm Material Vellum white 90g Printing cmyk 4 color offset printing
K=95
K=70
K=50
K=30
The envelope is illustrated according to the specified specification, so make it according to the specification. The details illustrated in this section The details illustrated in this section should be followed to maintain a unified image.
AS-1-3
CI/BI Application System Headletter !"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
K=95
K=70
K=50
K=30
The size of the letterhead should be A4, which is a common standard for aquaculture, and the paper should be made of good quality white vellum paper with a weight of at least 90 g/m2. White vellum paper of good quality with a weight of at least 90 g/m2 should be used and produced according to the layout shown in the image on the left and the production specifications shown below. Size : 210x297mm Material : White vellum paper 90g Printing : CMYK 4-degree offset printing
AS-1-4
CI/BI Application System Name card/ Visitor card
!"#$%
!"##$%&'()&"%*
!"#$%&"$$
!"#$%
&#'#()*
&#'#()*+,-*$
!"#$%&"$$
!"##$%&'()&"%*
Name card
!"##$%&'()&"%*
!"#$%
!"#$%&"$$
!"##$%&'()&"%*
!"#$%
!"#$%&"$$
!"##$%&'()&"%*
!"#$%
!"##$%&'()&"%*
!"#$%
!"#$%&"$$ !"#$%&"$$
Visitor card
&#'#()* &#'#()*
&#'#()*+,-*$ &#'#()*+,-*$
!"#$%&'$(%)*%+,-.%/'-#.0%1,'-%2#$#(3 45*6$*%-*('-.%#(%6(%("*%*./%,7%1,'-%2#$#(3 87%1,'%"62*%,)(6#.*/%("#$%2#$#(,-'$%96-/:% !"#$%&'$(%)*%+,-.%/'-#.0%1,'-%2#$#(3 ;5*6$*%"6./%#(%(,%("*%8.7,-&6(#,.%<*$=3 45*6$*%-*('-.%#(%6(%("*%*./%,7%1,'-%2#$#(3 87%1,'%"62*%,)(6#.*/%("#$%2#$#(,-'$%96-/:% ;5*6$*%"6./%#(%(,%("*%8.7,-&6(#,.%<*$=3
+++,-.//"*,01 +++,-.//"*,01
K=95
K=50
K=30
!"#$%&'$(%)*%+,-.%/'-#.0%1,'-%2#$#(3 45*6$*%-*('-.%#(%6(%("*%*./%,7%1,'-%2#$#(3 87%1,'%"62*%,)(6#.*/%("#$%2#$#(,-'$%96-/:% ;5*6$*%"6./%#(%(,%("*%8.7,-&6(#,.%<*$=3
As a medium used by visitors to the company, special care must be taken in its production and use to +++,-.//"*,01 ensure that the company's image is conveyed in a dignified manner. When producing a visitor's card, it should be carefully reviewed according to the regulations exemplified in this section and used in compliance with the specifications, colors, and locations.
AS-1-5
CI/BI Application System Nameplate
!"#"$%&
K=95
K=70
'%"#()%##
K=50
K=30
The nameplate is placed above the employee's desk and displays the employee's name and title. Specifications The main body is processed from THK 20mm formax plate and finished with specified color plymer, and the sign module is silk printed on sheet paper for characters, and the assembly must be precise and accurate. The size and proportion can be adjusted according to the surrounding environment of the installation site, and the detailed drawings are requested from the relevant departments.
AS-1-6
CI/BI Application System Department Sign
!"#$%&%#'%()""*
!"##$%&'"(&)%* !"#$%#&'()*+
!"##$%&./""0 !"#$%#&')23+
!"##$%&+,-*"
K=95
!"#$%#&',-./0$'10.$&
K=70
K=50
K=30
Department signs are signs that identify the location of a department. Department signs are placed on the left and right sides of the doorway. Production Specifications The main body is processed from THK 5mm formax plate and finished with a designated color plymer, and the sign module is silk-printed on sheet paper for characters, and the assembly must be precise and accurate. The size and proportion can be adjusted according to the surrounding environment of the installation site, and detailed drawings should be requested from the relevant departments.
BS-1-7
CI/BI Basic System Main Sign
!"##$%&'"( !"#$%#&'()*+
!"##$%&)*+,
!"##$%&'"( !"#$%#&',,)+ !"#$%#&'()*+
!"##$%&)*+,"
!"##$%&)*""-
!"#$%#&',-./0$'10.$&
!"#$%#&')-,+
!"#$%&#'("'
)#*'#(+',
!"##$%&-.""/ !"#$%#&')23+
!"##$%&./*0#"
!"##$%&01.2#"
!"#$%#&'./)+
!"#$%#&'45*2+
K=95
K=70
K=50
K=30
!"##$%&'"( !"#$%#&'()*+
!"##$%&)*+, !"#$%#&',,)+
The main sign is the face of the company's image and is the most important element of the sign system. The size and proportion can be adjusted according to the surrounding environment of the installation site, and detailed drawings are requested from the relevant departments. Production Specifications The main body is made of THK 1.2mm stainless steel plate by V-Cut bending, painted with a designated color plymer coating, and finished with heat treatment. Symbol marks and letters are silk-printed on sheet paper, and if necessary, silk-printed directly on the main body.
BS-1-8
CI/BI Basic System Main Sign - Channel Sign
!"#$%&'#()*+
!,-./), 0123. "04
K=95
K=70
K=50
K=30
A channel sign is a large sign mounted on the top of a building that is illuminated and clearly visible at night. Production Specifications Install LED lighting inside the sign frame, print on acrylic board, and apply epoxy on top. And detailed drawings are requested to the relevant department for production and construction.
BS-1-9
CI/BI Basic System Main Sign - Standing Sign
Standing signs Standing sign is the entrance of a building. It is a sign that is installed in front of the building to inform pedestrians and passersby of the location while conveying a unified company image.
K=95
K=70
K=50
K=30
Production Specifications The body is made of THK 3mm galvanized plate with V-cut bending process, painted with specified color plaster and finished with heat treatment. The size and proportion can be adjusted according to the surrounding environment of the installation site, and detailed drawings are requested to the relevant department for production and construction.
AS-1-10
CI/BI Application System Floor Directory
, %!"##$%
0 %!"##$%
2 %!"##$%
3 %!"##$%
!"#$$!%&%'()$*+(,'-$.%/01
#"#$$=%%0,&>$;556
2"#$$H(:'(05'I
7"#$$L(M%0%',(
!"2$$*34,05',36
#"2$$89%?30,@%$AB?%
2"2$$C'543?0$C)(&&,&>$D%(6 7"2$$;%-0$*'%(
!"7$$89,:,0,5&$;56
#"7$$C%'-5&%)$D%(6
2"7$$J()%-$J3//5'0$D%(6
!"<$$$*46,&,-0'(0,5&$.%/01$
#"<$$=(&(>%6%&0$C)(&&,&>
2"<$$K3(),0I$L5&0'5)$D%(6
$#-./
1*
./
$/
!"##$% &'$()*#$+
7"7$$!I6$;556
#"E$$=('F%0,&>$D%(6 #"G$$*??53&0,&>$D%(6$ !"##$%&'"(&)%* !"#$%#&'()*+
!"##$%&./""0 !"#$%#&')23+
!"##$%&+,-*"
!"#$%#&',-./0$'10.$&
This sign was designed to be installed in the lobby of an office building to identify the location of departments on each floor at a glance. Specifications The main body is processed from THK 20mm formax plate and finished with specified color plymer, and the sign module is silk printed on sheet paper for characters, and the assembly must be precise and accurate. The size and proportion can be adjusted according to the K=30 surrounding environment of the installation site, and the detailed drawings are requested from the relevant departments.
AS-1-11
CI/BI Application System Information Board
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"#$%&'()$"* +$'%,
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"#$%#&'()*+
!"##$%&./""0 !"#$%#&')23+
!"#$%#&',-./0$'10.$&
!"#$%&'()*+,#-,./&0*1+-*23#45*2+/&(2+61#7,/& -)+-(2+#82/&"%$9"&:*3;2<&=2>*) ?*.;&+@"#AB#AAC!#9"CC D)E;&+@"#&"#F"9#B@@9
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"##$%&'"(&)%*
!"##$%&+,-*"
!"##$%&'()"*(+),$(+#&-$./&0)1.
K=30
A information board is a signboard for temporarily posting company business contents, related announcements and promotions, and other handouts for public purposes, and is installed on indoor walls and places with high visibility. Specifications The main body is processed from THK 20mm formax plate and finished with specified color plymer, and the sign module is silk printed on sheet paper for characters, and the assembly must be precise and accurate. The size and proportion can be adjusted according to the surrounding environment of the installation site, and the detailed drawings are requested from the relevant departments.
AS-1-12
CI/BI Application System Vehicles Vehicles play the biggest role as a moving sign. When painting a vehicle, refer to the colors shown in the example and use a specific production method to create a clear expression. Graphic elements should be painted, and notation elements should be
K=30
processed by computer cutting sheets. However, if it is deemed unavoidable to change the proposed design according to the special conditions of the vehicle, contact the CI Management Department for action.
AS-1-12
CI/BI Application System Vehicles !"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0
!"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0 !"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0
!"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0
K=30
!"#$%&'$('%%'#$)"#*+$),%&$%-.%/$+'**".0
AS-1-13
CI/BI Application System E-mail Banner
!"#$#%#&'( #')&
E-mail promotional banners shall comply with the given regulations for the purpose of promoting exhibitions or events in which the Company participates so as to present a unified image of the Company internally and externally.
*+,-.#/
Size : 850*198Pix
Examples
!"#!$%&'()*+, -.,/0%1),2%3/4+5/6(+
!"##$%&'()"*(+),$(+#&-$./&0)1.
!"#$%&'()*+ 789:;<1=> ,$-./01$2324
!"##$%&'()"*(+),$(+#&-$./&0)1.
AS-1-13
CI/BI Application System PPT Template Cover
Content
Size : 1920*1080Pix (16:9)
K=30
PPT templates comply with the given regulations to present a unified image of the company both internally and externally.
AS-1-14
CI/BI Application System Placard / Banner Placard
Y- Banner
!"#$%&'("))*'+,-.~/0.
!"##$%&'()"*(+),$(+#&-$./&0)1. A placard and Y-Banner are items used to publicize a company's events and can be scaled down or up proportionally depending on the installation location.
K=30
!"#$%&'("))*'+,-.~/0.
!"!#$%&'$()*+,-.$!"#$%&'()*%+,
!"#$%&'()*+ !"#$%&'()*%+,
/*)$.0&$-.//.0),+0!1$'1.0$.23.4$1.!!+*5
AS-1-15
!"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0
!"#$%&'$('%%)#$)"#*+ $$$$$$$$$$$$$$$$$$),%&$%-.%/$+'**".0
CI/BI Application System Shoppingbag
Shopping bags are not only used to protect the contents, but also to carry goods and souvenirs at events, and are items that play a big role in conveying the company's publicity and image. When making a shopping bag, it should be carefully reviewed and produced in accordance with the specifications, colors, and locations as outlined in the regulations, and if a non-standard shopping bag is to be produced, it should be produced in consultation with the management department. Size: 310*250*100mm, 450*330mm Material: 200g art paper Coating: Matte laminating Printing: CMYK 4-degree offset printing in solid color String: 6mm braid
AS-1-16
CI/BI Application System Hat
AS-1-17
CI/BI Application System Shirt, Hood