NEW IN: The Clean and Classic Cut
WHO’S THAT YOU’VE GOT ON?
Take a look at the new approach to mystery minimalism
Spring2023
Brandsbecome invisible
The new wave of minimalist mindset has overpowered the luxury brand industry. Taking a look throughout the year and the adjustment from leaving the 80s, we see brands becoming more adaptable from the showy feel to the more simplistic feel. The term "invisible" is being used to capture the essence of brands hiding their signature logos and being able to be noticed based on style and disguise.
Brands such as Jil Sander, Calvin Klein, and Donna Karen have all enhanced the minimalist trend and given consumers a taste of having a capsule wardrobe. Being comfortable with the limited amount of clothing you own makes your outfit decisions that much easier.
keepitsimple.
Whether on the street, runway, or red carpet, the new wave of minimalism is affecting consumers all over. The impact that celebrities have on the public is influencing the market in terms of what, who, and when to wear. The effortless approach gives consumers a taste of not trying too hard to look their best. Simple is better. The IT girls, such as Kate Moss and Jen Aniston, have altered the way your women walk around for their daily errands.
Not only have we been seeing a change in fashion but also in the world of our interior spaces and architecture. The clean, classic style of Shilouttes has carried over to this industry, giving us solid builds and symmetry throughout our homes. The minimal decor and simplicity of homes tell us more about you than past trends. A simple few items and neutral color palette can go a long way in a living space than a cluttered area.
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