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december 2012/january 2013

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december 2012/January 2013 | vol 30 no 06

Industry News

Special features

Regular Reports


05 Paul Amos retires

20 Carpet & Rugs

01 Shaw Contract Group

06 Recent changes at Armstrong

24 Resilient

18 Airstep Retailer of the Month: Wall T Wall, Ringwood, Victoria

08 FCANSW appoints new committee 10 Classic Architectural NSW celebrates first anniversary 12 Dunlop Flooring website refresh 14 Husband and Wife partnership allows business to thrive 15 Blog site for MJS

26 Laminate

30 Business: Work or waste? 32 Surfaces Today 40 PIC: Preparation, Installation & Care 42 Classified advertising 43 Exhibition Calendar Advertisers Index

16 Domotex Asia adds ceramic tile and stone 17

WoolSet joins up with Newfurn

28 Social: Choices Magic Carpet Ride

Flooring Dec 2012/Jan 2013 3


The last few months have seen a flurry of activity in the flooring industry with a plethora of new products, business changes, staff appointments, industry exhibitions and social events as can be seen in our very extensive News section in the magazine. Recently there has been a crop of retirements amongst some of our best known and longest serving industry members. Among these have been Will Verschaeren of Airstep, Paul Amos of Choices, Bill Tovey of Carpet Court and Andrew Verstak of Tuftmaster. For most, retirement is a time to step back from the rigours of business life, do some travelling, play golf and generally relax. However, it would seem that retirement isn’t for everyone with Andrew Verstak coming back to work after only 10 weeks of leisure. Andrew has taken up the challenge of running The WoolSet, which is now part of Newfurn group (Choices Flooring) after the retirement of another industry stalwart, Don Currie. Flooring magazine wishes all the retirees and their business replacements a safe and enjoyable holiday season and a busy and prosperous 2013 – in work or in leisure as well as our best wishes to everyone for the coming holiday season and 2013. Seasons greetings.

ELITE PUBLISHING CO PTY LTD ABN: 27 006 876 419 PO BOX 800, Templestowe Victoria, Australia 3106 Ph: + 61 3 9890 0815 Fax: + 61 3 9890 0087 Email: Website: PUBLISHER Vicky Cammiade Email: GROUP MANAGING EDITOR Jennifer Curtis Email: NATIONAL SALES MANAGER Ashley Cooper Email: CIRCULATION MANAGER Georgia Gilmour Email: PRODUCTION For artwork and production enquiries please email: PRE-PRESS Prominent Digital PRINTED BY Prominent Group Pty Ltd EXHIBITION ORGANISERS & PROMOTERS Elite Media & Marketing Pty Ltd P O BOX 800, Templestowe Victoria, Australia 3106 Ph: + 61 3 9890 0815 Fax: + 61 3 9890 0087 Email: Website: ELITE PUBLISHING CO PTY LTD PUBLISHERS OF: Supplier Magazine, Furniture & Bedding Magazine, Flooring Magazine Members of the Publishers Australia Association

Member of the Australian Furniture Association South West


Jennifer Curtis editor Ph: 03 9890 0815; Fax: 03 9890 0087 or

(established 1985) All rights reserved – No part of this publication maybe reproduced, transmitted or copied in any form or by any means, electronic or mechanical including photocopying, recording, or any information storage or retrieval system, without the express prior written consent of Elite Publishing Co Pty Ltd. Viewpoints, opinions, claims, etc expressed in articles appearing in this publication are those of the authors. The Publishers accept no responsibility for the information supplied or for claims made by companies or their representatives regarding product performance, etc or for any errors, omissions, misplacement, alterations, or any subsequent changes, or for any consequences of reliance on this information or this publication.


"Your Industry - Your Magazine" 4 Flooring Dec 2012/Jan 2013


Greg Richardson – Choices Burnie, Jerry Wheeler – Airstep Australia (presenting the golf bags), Jaime-Lea Bradley – Choices Burnie, Russell Hyland – Choices Burnie and Phil Bradley – Choices Burnie.

Golf day in Tassie Airstep Australia held its Annual Golf Day at the Campbell Town Golf Club, Tasmania on 18 November 2012. Present were retailers, contractors and architects who all enjoyed another memorable day participating in a 4BBB competition. The winning team was Choices Burnie followed by Choices Kings Meadows with Giffards Floorworld rounding out the top three.

Boral Timber guides advise on constructing in bushfire zones Boral Timber has developed a suite of easy reference guides for acceptable timber construction in bushfire prone areas. The free brochures are designed to be used in conjunction with Australian Standard: Construction of buildings in bushfire prone areas (AS3959 – 2009), which now applies in all parts of Australia. Tailored information is available for New South Wales (NSW) and South Australia (SA), where additional building regulations need to be considered. The Boral Timber brochures provide advice on the construction of external walls, roof framing, internal surfaces, elevated floors/subfloors, stairs, decks and ramps with timber. Any development on land that is designated as bushfire prone must consider bushfire and meet the requirements of AS3959 – 2009 (the Standard). According to the Standard, there are various levels of risk of Bushfire Attack Levels (BAL), which measure the severity of a building’s potential exposure to a bushfire. As the BAL level increases, so does the severity of bushfire attack from embers, radiant heat and direct flame. The Standard uses the BAL as a basis for establishing the requirements for

construction to protect buildings from bushfire attack. According to Clinton Skeoch from Boral Timber: “With Australia’s dry climate many areas are prone to bushfire but homeowners in these areas should not have to compromise on beautiful design because of their location. These brochures provide recommendations on how and where to use timber from the Boral range such as products made from blackbutt and spotted gum, which have bushfire-resisting properties and meet the requirements of BAL-29. Boral Timber has achieved Australian Forestry Standard (AFS) chain of custody certification (AS 4707-2006) for its timber products. This means that timber used to produce Boral Timber's hardwood flooring, decking and structural timber has been sourced from certified, legal and sustainably managed resources. The Australian Forestry Standard Scheme also has mutual recognition by the Programme for the Endorsement of Forest Certification Scheme (PEFC) - the world's largest forest management certifier. The brochures can be downloaded online at the Boral Timber website www.

Jack Swinton, ex Newfurn chairman, shakes hands with Paul Amos, with Shane Chillingworth (Newfurn chairman) looking on.

Paul Amos retires After more than 21 years in the role of General Manager at Newfurn (Choices Flooring, formerly Carpet Choice), Paul Amos recently decided it was time to pass over to the next generation. Andrew Lewis, the former MD at Polyflor, will take up at the role at Newfurn. Under Paul’s management, Newfurn went from a small Victoria home furnishings group to a national flooring group, earning itself the reputation as one of the industry’s most respected cooperatives with 135 stores. On being asked about his retirement, Paul noted that many long term industry personalities had moved to the next stage of their life in recent months, making way for a younger generation. He said: “This industry is in need of younger, fresher points of view. With Andrew’s appointment, he will bring drive and energy to the role and take the fresh and unique approach of Choices to the next level. “I know he is keen to drive growth, in both membership numbers and volume, to ensure Choices Flooring is recognised by all in the industry as Australia’s leading floorcovering group.” Andrew spent 14 years with Polyflor, the past nine as MD. He brings a great deal of industry experience to his new role and was instrumental in driving the presence of that business to its present position of market leadership in its sector.


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News ACT Baggers raise money for sick kids The ACT Carpetbaggers held their annual Baggers Golf day in November at Gold Creek Country Club and raised over $2000 for the Paediatrics in Emergency Ward at Canberra Hospital. “We had a fun golf day, which was attended by around 70 industry golfers and hackers from the ACT, Sydney and country NSW, including retailers, suppliers and manufacturers,” said Peter Kenworthy, a member of the organising committee. “This was followed by a presentation dinner in the evening attended by around 85 people from the industry. It included

fun-raising raffles and a comedian, Paul Martell, who was very well received.” The ACT Baggers have been raising money for the Paediatrics in Emergency Ward at Canberra Hospital for over eight years and in that time have raised over $15,000 for the sick kids. “We would like to say thanks for the great support from retailers, suppliers and manufacturers who attended,” said Peter. “A special thanks should also go to our major sponsors – Airstep, Polyfloor, MJS and AFS plus a host of minor sponsors without whom the day would not be the success it was.”

Carpet Court appoints Marcia Griffin to board Carpet Court has announced the appointment of Marcia Griffin as non-executive board member, following the Annual General Meeting on 24 November 2012. Recipient of the first Telstra Victorian Business Woman of the Year Award in 1995, the first Australian female Chair of TEC (The Executive Connection), architect of several multi-million dollar companies, motivational speaker and author, Ms Griffin is a well-respected business woman and leader in strategic marketing and sales. In announcing the appointment, Carpet Court Chairman Gerald Loughran said that the Carpet Court Board of Directors was thrilled to welcome someone of Marcia’s calibre to the company. “With over 30 years’ experience as a business owner, director and CEO across a number of industries, and with notable Board positions including PMP Limited, Holt Private Capital, National Pharmacies, The

World Masters Games and Tourism Victoria, Marcia adds significant sales, investment and financial expertise to the Carpet Court Board,” said Mr Loughran. “Throughout her extensive career, Marcia has demonstrated a sound track record of successfully achieving results and driving change across highly competitive markets. Marcia is well regarded for her ability to motivate and inspire others, and we look forward to working with Marcia to successfully execute Carpet Court’s long-term business strategy,” Mr Loughran added. Ms Griffin said that she is extremely honoured and excited to join Carpet Court. “As Australia’s largest retail flooring specialist with over 200 stores, Carpet Court prides itself on its customer focus and supporting its franchisees to achieve their business goals,” said Ms Griffin. “I look forward to working with the Board to develop and implement a strategy to achieve the next phase of growth for the company.”

Rhino launches eCommerce website Rhino Linings Australasia has launched a new eCommerce site – RhinoOnline. The site features Rhino Linings ArmaFloor and Concrete Solutions decorate concrete products, equipment, safety gear, tools and consumables for flooring contractors. Rhino’s aim is to satisfy the growing demand for premium decorative 6 Flooring Dec 2012/Jan 2013

flooring products, including epoxies and polyaspartics, that are competitively priced and of good quality. Additionally, a three-day concrete flooring training workshop is held twice a year to provide hands on experience and extend the flooring applicators’ knowledge and use of the Rhino Flooring product range.

Recent changes at Armstrong World Industries (Australia) Michael (Mike) Jenkins, Vice President Southern Asia Pacific for both Armstrong’s Flooring Products (AFP) and Armstrong Mike Jenkins. Building Products (ABP- Ceiling systems), has accepted the Shanghai based position of Managing Director – ABP Asia, effective as of 1 November, Ken Knight. 2012. “Mike Jenkins has been a stalwart of the Armstrong business in Australia for over 35 years, spending time in both the flooring and ceilings businesses in roles ranging from Marketing Manager Flooring to Managing Director and we thank him for his enthusiasm and tireless dedication and wish him well in this new endeavour,” said Michael Keam, Armstrong’s Marketing and Product Manager Commercial Flooring on behalf of the company. The promotion of Mike Jenkins has seen Ken Knight, currently General Manager Sales and Marketing – Armstrong Flooring Products, Australia / New Zealand and Japan, accept the newly created role of General Manager – AFP Australia / New Zealand. Ken will continue to champion the two Australian manufacturing facilities and the 200 plus employees in his charge. “Ken Knight has worked in the flooring market his whole career,” said Michael Keam. “he started with Armstrong in Melbourne in 1987 then moved to Tarkett where he worked in Sydney and Sweden until returning to Armstrong in the United Kingdom in 1999. Ken then relocated back to Australia with Armstrong in 2001 as the General Manager Sales and Marketing Australia/NZ flooring. “Ken’s wealth of experience across all facets of the flooring business within Australia and internationally will continue to benefit both Armstrong and the flooring industry and he is ready to take on this new challenge.”

News FCANSW appoints new committee The Floor Coverings Association of NSW (FCANSW) has announced its new committee for 2012-13. The association began in 1981 and has been integral in the development and support of TAFE, industrial relations in negotiation of Enterprise Agreements on behalf of the industry and, in more recent times, played an important role in the development of the new Australian Standard 1884-2012 as well as the proposal and development of a National Floorcoverings Association. This year sees a diverse, enthusiastic committee that has a willingness to see the association grow and develop a professional industry that can represent all parties. The committee comprises President, Jason Carter, JDC Flooring, Vice President,

William Tree, TAFE NSW and Treasurer, Chris Lowe, Lomac Commercial Flooring along with committee members Carl Albrecht, Australian Work Health and Safety; Con Diomis, Forbo Floorcoverings; Gary Eggers, Tarkett Australia; Peter Kelly, Peter Kelly Flooring; Scott Kelly, Polyflor Australia; David Provest, MJS Floorcoverings; and Gary Sheppard, Bass Floor Company Newcastle. “One of our first projects will be a sub-committee to look into the moisture content of slabs in relationship to the new Standard and manufacturers’ guidelines,” said Jason Carter. “The chairperson for this committee is Chris Lowe.

“TAFE NSW is currently conducting a course on Inspecting and Testing Subfloors – a one day course that I, personally, found informative and provided a great understanding of moisture in slabs. It is a course suitable not only for the contracting fraternity, manufacturers will also get a greater understanding of the requirements of subfloors in relation to the Australian Standard and Installation Guidelines. This will create great opportunities to address architects and specifiers to ensure they understand our requirements for the installation of floorcoverings,” he said.

“As President, I am proud to have been elected for the next term. Having been in the industry for 25 years and involved with the association during that time, I have found that it has been an important part of my life in developing relationships with both manufacturers and fellow contractors. It has also helped me to understand my own business and assist with the decision making as well as giving me the confidence to know that what I do is correct and the obstacles I encounter are the same ones that others encounter. “The Association is open to all businesses and I would like to encourage people to be involved, to learn and impart the knowledge they have to create a great industry for all involved,” said Jason.

‘Get more from floors’ message Industrial flooring specialist Flowcrete Australia demonstrated how manufacturers can get more from floors, including a fast application process and a safe, anti-slip surface underfoot, at the Safety Show in Sydney. The company showed how its seamless systems are engineered to cope with the heavy demands of Australia’s industrial sector – including heat, chemical spillage and physical impact – and provide an impenetrable

8 Flooring Dec 2012/Jan 2013

barrier against bacteria and contamination. To show the capability of its range, Flowcrete has recently launched a new campaign across Australia, entitled ‘Get More From Floors.’ Two of the campaign’s key areas are speed and safety, and Flowcrete showed how its floors can help achieve a safer environment and deliver economic and time-saving benefits due to the speed of its installation, using fast-track systems including Flowfast.

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News Industry sectors using e-learning for workforce development The aged care, community services and carpet laying industry sectors will benefit from new industry and government investment in e-learning initiatives to boost workforce development. Industry investment of over $600,000 will add to coinvestment of $350,000 from the Industry System Change business activity of the National VET E-learning Strategy, to support a planned approach to the use of technology to meet the training needs of the sectors. The strategy is an initiative of the Australian and State and Territory Governments. “The focus of this activity is using e-learning to support the training needed for employment,” said Kerry Manikis, Business Manager of the Industry System Change activity. “Industries will benefit from the improved access, reduced time loss and responsiveness to business need that e-learning brings. This is real

industry system change using e-learning, not e-learning for one-off training,” Ms Manikis said. Projects are led by business and industry in partnership with experienced registered training organisations (RTOs) to ensure quality e-learning delivery, support and assessment. The Carpet Institute of Australia will lead the carpet laying industry sector. Apprentices in Brisbane and Melbourne and regional towns in NSW, Queensland and Tasmania (Phase I Rollout of the NBN) will be the target. The focus will be on the Certificate III in Flooring Technology. The National VET E-learning Strategy is the responsibility of the Flexible Learning Advisory Group (FLAG), a key policy advisory group on national directions and priorities for information and communication technologies in the VET sector. More information is available from the E-learning for Industry website at industry.

New appointments at Polyflor Polyflor Australia and New Zealand has announced the appointment of two new Kiesel product managers. Damien Ryan is the new Kiesel product manager for Australia and Peter Holmes for New Zealand. Damien has an extensive industry background of over 20 years, which includes commercial flooring installations, project management and subfloor preparation. Peter has over Damien Ryan and Peter Holmes.

10 Flooring Dec 2012/Jan 2013

25 years of experience in the New Zealand flooring industry, which includes residential and commercial installation, retailing and commercial contracting. Kiesel Screeds and Adhesives manufactured in Germany are the recommended floor preparation and installation products for Polyflor Vinyl floorcoverings sold direct through Polyflor Australia and New Zealand.

A recent installation of matting by Classic Architectural at a modern Sydney CBD office.

Classic Architectural NSW celebrates first anniversary The team at Classic Architectural Group is celebrating a successful 12 months since the opening of its NSW sales office and warehouse. “The centrally located NSW office is staffed by an enthusiastic and dedicated team committed to fulfilling customer expectations through a culture of continuous improvement and to maintaining their position as market leaders in their field of expertise,” said a spokesperson for the group. Flooring products from

Classic Architectural NSW include the renowned high quality range of architectural entrance matting, stair nosings, tactiles and other floor safety items. This range has developed along with the ever changing designscape and caters for all buyers. Installation is offered for all products. “All of the branches of the Classic Architectural Group are predicting a strong year of growth in 2013 with the NSW office is in a great position to build on the ever increasing demand for our products.”

A world of flooring Approximately 1,400 companies from 60 different nations will present their current collections at Domotex in 2013. True to the Domotex slogan “The World of Flooring”, the event in Hannover, Germany will showcase the full range of product groups and trends. That includes hand- and machine-made carpets, textile and resilient floor coverings, parquet and laminate, and laying, cleaning and application technologies. The Meet/ Design showcase featuring urban lifestyle trends is gaining a new showcase that is sure to be a meeting place and source of inspiration for trade fair visitors and exhibitors alike. Concentrating on trendy and futuristic interior design scenarios, this is where refreshing interior design, selected vintage furnishings, graphic elements and high-quality carpets and floorcoverings come together to create highly appealing environments. In 2013, the high-profile contractworld.congress will once again be a key element

of the architecture forum. Now in its 13th year, the congress is still Europe's biggest forum for architecture and interior design. This year's themes Hybrid buildings, Building for the future, The new interiors and Conversion are set to attract high-profile speakers from the worlds of architecture, politics, science and business to Hannover. Innovative and exclusive products and key components of interior design such as carpeting, parquet and laminate need an appropriately eye-catching presentation format. That's why premium floorcoverings will be showcased in a special display area within the carpeting sector in Hall 6. Another display showcase, in Hall 9, will feature high-quality floorcoverings from the parquet and laminate category. Domotex 2013 will see the eighth presentation of the Carpet Design Awards, which set global standards regarding the design and manufacture of hand-made carpets. Prizes are awarded in a total of ten categories.


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News Dunlop Flooring news Website refresh The Dunlop Flooring website – – has undergone a redesign to improve navigation and user experience. Dunlop has added its entire product range to the site, all with downloadable brochures and specifications. With the addition of a new search function access to information is only a click away!

Breast Cancer Awareness – Harvey Norman Breast cancer is the most common form of cancer for Australian women with 38 women a day being diagnosed with the disease. During October, Australia's main breast cancer organisations – BCNA (Breast Cancer Network Australia), the McGrath Foundation, the National Breast Cancer Foundation (NBCF) and Cancer Australia – all held events to raise funds and awareness for breast cancer. Harvey Norman Thomastown supporting Dunlop Flooring and Harvey Breast Cancer Awareness. Norman are proud supporters of BCNA and many of the Harvey Norman Flooring deptartments Australia wide decorated their stores to promote the cause. Movember Every year, Rick Barry, State Sales Manager at Dunlop Flooring in NSW, raises money for charity. In ‘Movember’ this year, he raised $1810. Since he started, he has raised over $5,000 for prostate cancer.

Rick Barry and his ‘mo’ 12 Flooring Dec 2012/Jan 2013

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Istanbul gets into the spirit of flooring Domotex Middle East, the most prominent carpet and flooring trade fair for Turkey and the Middle East, enjoyed a great deal of attention from

the buyers who came from the targeted countries in the region. More than 5,000 trade visitors attended the show to meet 222 Turkish

New flooring products under one umbrella Ten European flooring producers gathered in Munich on October 26 to launch a new association: the MMFA – Multilayer Modular Flooring Association. The final trigger was the increasing sales volumes of multilayer floorings with various surfaces such as LVT, cork, PU or PET. Now, all multilayer products that have not found a home yet with the existing associations, will now get the opportunity to have their interests represented under the new MMFA umbrella. The MMFA will advocate technical features such as

14 Flooring Dec 2012/Jan 2013

product standardisation and nomenclature as well as product information and promotion. Last but not least, it will promote the idea of sustainability in the sector. The sphere of activities will cover all of Europe. The stimulus for the launch came from the sector itself. More and more often flooring products are developed and introduced to the market, which are multilayer products by construction and composition and therefore do not fall into the existing categories of either laminate or elastic flooring.

and international exhibitors of the carpet and flooring industry. As an exhibition platform for all kinds of solutions from carpets, textile and resilient floorings, parquet and laminate to natural stones, creative flooring products and innovative application and installation technologies, Domotex Middle East succeeded in establishing itself as the industry’s leading fair platform for the Turkish and Middle Eastern markets. Driven by the “Get the Spirit of Flooring” motto, Domotex Middle East offered visitors and exhibitors the

latest industry trends. The fair hosted a diverse visitor profile, ranging from wholesalers, retailers, interior designers, architects, industrial designers, planners, investors, real estate developers, hotels’ purchasing directors and public organisations to ship and yacht purchasing companies, who showed remarkable interest throughout their visits. From 7 – 10 November 2013, Domotex Middle East will again attract carpet and flooring exhibitors from all over the world and trade visitors from Turkey and Middle East at the Istanbul Expo Centre.

Husband-wife partnership allows business to thrive It is cliché to say that behind every great man is an even greater woman. However, for Great Southern Floors this may be true. Talia Jones from Great Southern Floors recently won HIA-CSR 2012 Hunter Region Business Partner of the Year. Earlier in the year her husband and business owner, Shane Jones, received the Australian Timber Flooring Association Contractor of the Year award. “I can honestly say that Great Southern Floors would not be the business it is today without her,” Shane said. Since Talia joined Shane in Great Southern Floors, their turnover has doubled and the business has grown from a single tradesman to a fully fledged brand gaining recognition for superior service and quality craftsmanship. Only in their second year of business, Talia’s increasing involvement has allowed Shane to utilise his industry experience and concentrate

on their high standard of work. Talia is making the most of her corporate hospitality background to bring a fresh and innovative approach to the way Great Southern Floors does business. “I’m so proud Talia has been recognised as a young woman working hard to better the industry and for everything she has put into our business ” Shane said.

Shane and Talia Jones

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Blog site for MJS – the Ardex Hunter Valley Conference, where Ardex released to the industry their new products. MJS has also opened a new trade centre in Tamworth, NSW and has appointed a new sales representative in Victoria – Elizabeth Reddaway. MJS has recently added a number of new products to its portfolio. These include the new Ardex selflevelling compounds and ramping product; a new environmentally friendly vinyl composition tile from Armstrong; the Delmhorst moisture meter and a bigger range of MJS Cush n Flor vinyl – including Nature with Textile Backing.

Julia joins Embelton Julia Hall has joined Embelton Flooring as its National Trade and Procurement Manager. Julia brings with her a wealth of knowledge on coatings, adhesives, and timber flooring having been in the industry for 12 years. She has been instrumental in promoting water-based coatings including the launch of Intergrain EnviroPro while in the commercial role at Cabot’s. Julia also sat on the board of ATFA for over two years holding the position of Vice President. She was involved

in changing the format of the conference and improving the perception of ATFA to the market.

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MJS Floorcoverings has just released a new blog site, under the surface (http:// au). The blog features MJS news, new products, flooring tips and technical articles. Recent articles include: • the new Standards: what has changed, and what does this mean for installation? • limiting liability: how concrete humidity readings can save your business $$; • moisture testing courses now available in NSW. MJS has also just released a new Facebook page: MJSFloorcoverings. On this page, visitors will be able to find pictures of the most recent MJS social function

News 2012 Australian Timber Design Awards winners announced The winners of the 2012 Australian Timber Design Awards have been announced with the top prize going to Paul Haar Architect for Candlebark School Library, a earth-covered library built into the side of a hill in Victoria's Macedon Ranges. In the Flooring category, the winner was Knox Grammar School Great Hall + Aquatic Centre in Wahroonga, NSW designed by Jones Sonter Architects. Timber was selected to feature heavily in the project for many reasons, especially for its durability and hard wearing qualities together with its wide range of applications

in both traditional and contemporary ways. In the Great Hall, blue gum timber was used on the stage and around the main entry doors to give a welcoming, warm inviting feeling. Perforated and angled plywood timber panels were used on the ceilings and walls, arranged strategically throughout the hall, helping achieve visual variety and exceptional acoustics. Solid and perforated flat timber panels were also used at low levels to conceal storage and a tough surface to the surrounds of the basketball courts. The timber sports floor in the main hall met the required resilience during sports

activities, also providing an impressive, attractive surface for assemblies and other school functions. The entry foyer hardwood timber floor supports selected blackbutt boards arranged in a large checkerboard pattern, detailed and placed to align with surrounding architectural elements, such as the large glass façade’s structural fins and wall panels. The Hall’s eight three metre high, solid timber doors and large portal entry linings are made from Sydney blue gum. Sitting between the doorways are angled hoop

pine veneer timber wall panels arranged in varying directions for acoustics and visual interest. This gives the entry foyer a dynamic backdrop that can be seen from outside the building. The main stair, at one end of the entry foyer, is a steel structure that wraps around the lift core and features timber landings and treads. The runners up in this category were McBride Charles Ryan for Cloud House and Complex Timber Structures for Oak Hall, Melbourne Rudolf Steiner School.

Domotex asia/ChinaFloor adds ceramic tile and stone Domotex asia/ChinaFloor will add ceramic and stone to the show in March 2013. Cer Tiles and Stones will be held in a dedicated pavilion and feature high end products from manufactures around the world. With the addition of ceramic to Domotex asia/ ChinaFloor, the show now presents every major flooring product category, creating a new opportunity for attendees of the world’s second largest flooring show. Cer Tiles and Stones will include ceramic tile and natural stone floorings with a focus on unique and upper end products. While ceramic accounts for only 9% share of the floorcovering market in the

16 Flooring Dec 2012/Jan 2013

USA, consumption is much greater in other areas of the world. Ceramic is a traditional floorcovering in Central and South America, Europe, Asia and the Middle East. China is the largest consumer of ceramic where it claims about 80% market share. While in years past, commodity tile was thought to be synonymous with China, now the country’s growing upper and middle classes crave fashionable, higher-end goods and that will be the focus of Cer Tiles and Stones. “Asia is the world’s largest floorcovering market and the world’s largest consumer of ceramic. We feel it is important to create a venue where the world’s ceramic

manufacturers can show their products in the heart of that market and where buyers can see every kind of floor covering in one location,” said David Zhong, president of VNU Exhibitions Asia. “Our goal is to become the leading high-end ceramic tile exhibition in the Asia Pacific region.” In addition to adding ceramic and stone floorings, the show will offer a unique marketing platform, InnovAction flooring, to introduce new floorcovering products in China. “Domotex asia/ChinaFloor is not just Asia’s largest floorcovering show, it is the gateway to China’s floorcovering market, which

influences all of Asia,” said Jim Gould, president of the Floor Covering Institute. “The show’s organisers have the resources to help manufacturers expose their new products in China, especially in major cities of the Eastern developed area such as Shanghai, where construction and demand for floorcovering is high.” To increase exposure of their new products both inside the show and around China, manufacturers can use the InnovAction marketing plan, which provides for value added services on site and target marketing to areas with high floorcovering demand in new urban centres of China.

N EW O’Connor FlooringXtra Another FlooringXtra store has opened up in Western Australia, this time in O’Connor. The big green trees that are a feature of the brand are spreading quickly throughout WA as well as nationally. This is the group’s 40th store nationally and ninth store to be opened in Western Australia since the group commenced in September 2011. “Owners of the O’Connor store, Luke and Ashleigh Davey are a young couple on the move, showing that hard work and effort pays off,” explained FlooringXtra’s Steve Griffin. “In the lead up to the opening the couple have completed renovations to their home to be able to accommodate their first born daughter, Celest, who was born on 12 November 2012.

“This is a great achievement given that this couple have spent the majority of their working lives in traditional retail business and have only been involved within the flooring industry for a few years.” Luke is very happy with the change to FlooringXtra citing increased traffic and an increase in his average sale. He wants to grow his business over the coming years and believes that this can be achieved through both the expansion of his store and working collectively with other FlooringXtra members to help develop his business. Luke says he likes the camaraderie within the group and the support he receives from fellow members and the team at FlooringXtra.

WoolSet joins up with Newfurn The premium wool based WoolSet group recently become part of the Newfurn group (Choices Flooring), after being owned and operated by Don Currie for 32 years. Don Currie, having decided to retire, was keen to see his group continue to operate under the same principles and values he had established over the years and was, therefore, very happy to see Newfurn and WoolSet come together. Andrew Verstak, the former General Sales and Marketing Manager of Tuftmaster, was excited about being approached to join WoolSet as the General Manager – just ten weeks into his retirement. Announcing the decision to the Newfurn membership, General Manager Paul Amos stated that bringing the two groups together made huge sense, allowing them to strengthen each other’s position and provide some obvious synergies.

Don Currie and Andrew Verstak

WoolSet will remain focused on the premium end wool market. With 19 stores in Victoria, Tasmania and southern NSW, there are plans afoot to expand the group to a very limited but national network of stores. As a consequence, WoolSet members can look forward to some very exciting developments designed to strengthen their market position, with a group that offers outstanding support and value.

Scan to request a FREE Premiumset sample and information brochure Flooring Dec 2012/Jan 2013 17

Retailer of the month

Keeping it in the family Wall T Wall Floorcoverings and Blinds, Ringwood, Victoria


n 1975 Eddy Nissner started a small flooring operation in Ringwood, Victoria with the aim of bringing superior quality flooring to Melbourne’s eastern suburbs with faceto-face service and without breaking the bank. Over the years Wall T Wall has grown to a thriving business in the local community and beyond. Today, the business remains in the family with Eddie’s sonin-law, Tony Nicholson coming on board, bringing a whole new look, a new modernised location, and now wallpaper, curtains, blinds and tiles to further its commitment to full home design. Wall T Wall’s new location provides it with spacious modern premises including

Top: Eddy Nissner Above: The light, airy showroom focuses on wool carpet Right: Tony Nicholson, Pam Nissner and staff member Jo Michael in the interior design showroom

18 Flooring Dec 2012/Jan 2013

a large airy showroom and a workroom as well as an interior design centre and offices upstairs. The easy to navigate store layout has a comfortable consulting area, complimentary tea and coffee, and the latest colours and design concepts on full visual display. Eddy is regarded by many as a stalwart in the flooring industry in Victoria. Starting as a trainee carpet and vinyl layer at 15 years of age, Eddy quickly moved into retail, working for well known retailer Lawfords for 19 years. Whilst there, he became good friends with Horst Tingelhof and George Prelovski and it was Horst that Eddy partnered with to form Wall T Wall, with George as an assistant.

Together they built up the business, working together for 20 years until Horst retired. In the first seven years the business grew so fast they had to have the workroom elsewhere. Eventually they outgrew their premises and had to look for another, larger building. “In some ways having to move proved to be beneficial as it actually gave us the chance to design the new premises ourselves so we could have it exactly as we wanted,” said Eddy. “Those premises lasted us from 1982 until our current move in 2012.” Over the years Eddy took on a number of business partners but it was his partnership with four other retailers in the formation

of The WoolSet around 25 years ago for which he is best known. “I enjoyed being an independent retailer but finally decided the time was right to get together a group – one that focussed on wool carpet,” Eddy said. “I went around to a number of retailers, whom I believed were the best in the state, and discussed the idea. These included Don Currie Carpets in St Kilda and Slocum Floorcoverings in Eltham. Together we built up the group so that, today, we have around 20 members in three states – Victoria, Tasmania and southern NSW*. Wall T Wall has always had an enviable reputation and since its earliest days the business has just kept getting

stronger. Once it moved into its purpose built premises in 1982, it never looked back. “We were so well established by that point our clientele was 95% previous clients or recommendations and only 2% Yellow Pages advertising and 3% passing trade,” said Eddy. In the years since 1982, Wall T Wall has seen a number of business partners come and go. Eddy officially retired five years ago after 51 years in the industry, although he still works one day a week. Two years ago, Eddy’s son-in-law Tony Nicholson bought the business, returning it to family ownership with Tony, Eddy, Eddy’s daughter Pam and Tony’s son, Tom, all working there.

Pam Nissner is an interior design specialist and, through her expertise in that field, the business is able to offer clients interior decorating advice as well as blinds, curtains, wallpaper, lamps and other interior accessories. Wall T Wall is also looking to expand into ceramics. On 1 October, Wall T Wall became the first Victoria member of the Australian Floor Style group, an independent flooring retailer’s co-operative. “It was a decision that was very simple and easy to make without changing anything about my business structure,” explained Tony Nicholson. * The WoolSet has recently been acquired by Choices.

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Hot product

New Kas collection Following its first successful collaboration, Kas Australia has again used its popular designs and bold colour palettes to create a fantastic new range of rugs. This latest collection consists of six designs focusing on the patterns that have made Kas’ co-ordinating accessories and soft furnishings an international success. It boldly displays

the Kas signature style in six striking hand tufted woollen rugs – Belize, Maya, Pascal, Rapport, Scythia and Semra. With the designs taken directly from the inspiring Kas cushion and bedlinen ranges, these statement rugs offer everything from the more subtle and sophisticated Kas colour combinations to the most brightly coloured striking floral designs.

Cavalier Bremworth’s ‘hot’ looking stand at Grand Designs in Sydney in October, attracted a great deal of attention from designers and the general public. “We put our new product, Foss, down on the floor,” said Marketing Manager Desiree Keown. “This is the first new range to come out with our Flashbac recycled carpet backing. “There was very strong interest in both the product and the backing – with everyone commenting on how soft Foss felt, even without underlay.” Foss is a step up in comfort and luxury for Cavalier Bremworth with the use of chunky felted wool on top and the company’s worldfirst Flashbac recycled wool backing on the bottom.

Redbook green with Ultra Soft Redbook green carpets with Ultra Soft technology are now even softer and bring a new level of comfort to floors. Made with triexta, Redbook green with Ultra Soft is one of the most innovative carpets today. Not only ultra soft, it is ultra durable too. Unlike some other fibre types, the kinked molecular structure of the triexta fibre means Redbook green Ultra Soft will continue to bounce back into shape even after years of foot traffic. And now Redbook green Ultra Soft products have a new colour palette including some bold new colours. Redbook green Ultra Soft carpets are made in

20 Flooring Dec 2012/Jan 2013

Australia. This means they carry genuine Australian warranties supported with after sales service that can be relied on. Redbook green Ultra Soft warranties have been upgraded with new lifetime stain and soil protection warranties with new full pet warranties and 25 year colourfast and wear warranties.* Redbook green Ultra Soft is manufactured using Sorona polymer, made from 37% natural corn sugar** so it is soft on the environment too. * Conditions Apply ** DuPont™ Sorona® contains 37% renewably sourced ingredients by weight.

“Foss is a chunky ribbed loop pile, which we expect to have huge appeal to those who love tactile carpets and enjoy walking barefoot,” said Desiree. “It’s incredibly soft and inviting with a very relaxed style. This carpet will look terrific everywhere – from the beach to the apartment. “The wow factor for this extra heavy weight carpet is equally matched by its durability.”

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n n n n AUS / NZ Distributors NSW


Intafloors Trade Depot Sydney: 02 8678 5479

McDonalds Flooring Accessories Gold Coast: 07 5564 9999

Gibbon Group Newcastle: 02 4951 1002


Nuplex Construction Products NZ Free Phone: 0508 882 288

Gibbon Group Brisbane: 07 3881 1777


Seal and Sons Adelaide: 08 8346 9833


Total Flooring North Hobart: 03 6234 9855

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FIS Distributors Knoxfield: 03 9764 2400 Dandenong: 03 9702 7822 Geelong: 03 5521 6670 Preston: 03 9416 7878


Kevmor Wholesale Trade Supplies Perth: 08 9277 7177


Bespoke carpet for high rollers and VIPs Following its multi-million dollar refurbishment and expansion, the Star Sydney Casino and Hotel (formerly Star City) has become Australia’s most exciting new entertainment precinct. Signature Floorconcepts was commissioned to collaborate with the Star’s designer, Laurance Lee Associates, to create beautiful and luxurious custom made woven carpets for various spaces in the casino and five star hotel. Anthony O’Halloran, Director of Signature Floors said: “It was a great privilege to be selected by Laurance Lee Associates, who are at the forefront of innovation and design to work on this project. The Star is such an iconic venue


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in Sydney, and they wanted to ensure that the floorcoverings were provided by an Australian company, which has a well established history of supplying stylish and innovative floorcoverings.” The Signature carpet designers worked in conjunction with Laurance Lee Associates on a very complex brief. Each space had its own specific designs and requirements, from a luxurious look and feel in the VIP rooms to sophistication and durability for the high traffic main casino floor. One of the most prestigious spaces, the Star’s VIP gaming rooms, required a luxurious and elegant carpet to match the world class entertainment space. Signature Floorconcepts designed a carpet that perfectly complemented the architectural design features and unique furnishings of the room, producing a textured wool carpet, beautifully hand carved in soft violets and neutrals. For the high-rollers’ gaming area, Signature Floorconcepts created a product with an oriental twist, featuring rich browns and soft, warm beiges in line with the sophistication and modern feel of the Star, appealing to its international clientele. The unique architectural feature of curved corridors of the VIP suites meant

that the floorcovering designs and patterns needed to suit the sweeping spaces, whilst complementing the interior designs of the VIP gaming rooms. A carpet in rich chocolate browns, with specs of soft violets and warm natural hues was created by the Signature carpet specialists. Signature Floorconcepts’ woven carpets are manufactured with 80% international wool blend of New Zealand and British wool. New Zealand wool has a soft, luxurious wholesome feel and retains colour significantly well. This wool, combined with the coarseness of British wool, produced an exceptional hardwearing, cleanable, soft under foot custom product.

“To withstand the harshest of Australian sun, every Australian home needs carpet treated with the exclusive ColourGard fade protection treatment” said Robert Herten, Company Director of Signature Floors. “Since ColourGard was launched eight years ago, Signature Floors hasn’t had any fading warranty claims.” This is why Signature Floors has been working on the development of an extensive collection of ColourGard carpets with fade protection. From bright and deep coloured carpets to patterned and printed carpets, with 18 different ranges and up to 16 different colourways per range to choose from, the company believes there is a stylish solution for every household. More than a surface treatment, the active ingredient in ColourGard is physically bonded to the carpet yarn as part of the colouring process so no amount of sun or cleaning will diminish its impressive performance. ColourGard offers permanent UV protection when in direct contact with sunlight. Colourgard has also been tested and approved by the independent testing laboratory Australian Wool Testing Authority (AWTA).


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Tarkett scores Gold for the environment Final GreenTagCert certification has been completed on key product ranges within the Tarkett homogenous product group. Adding to the unique features of phthalate free and VOC emissions below detectable levels, this achievement confirms the environmental credentials and continual innovation of Tarkett flooring products. Tarkett’s iQ and Premium homogenous products received GreenTag Gold LCARate certification and importantly, a GreenRate Level A, scoring maximum points when specified on GBCA Green Star projects. “Tarkett has a strong commitment to eco-design in all products, as shown

in our recent innovations of phthalate free plasticisers and reduction of VOC emissions below detectable levels in all of our homogenous products,” said Stuart Glase, Commercial Marketing Manager, Tarkett Australia. Tarkett’s environmental commitment begins at all of its manufacturing sites where a consistent world class manufacturing policy is responsible for high levels of recycling and removal of emissions to the environment. The result is a high quality flooring that requires minimal chemical use in maintenance, provides healthy work environments and is 100% recyclable at the end of its life.

Melbourne's Royal Children’s Hospital takes out top award The new Royal Children’s Hospital in Parkville, Victoria, designed by Bates Smart Architects in partnership with Billard Leece, has won the BPN Public Buildings and Urban Design 2012 sustainability award. The award, sponsored by the Vinyl Council of Australia, was given to the project for achieving "the highest sustainability levels ever in a healthcare project in Australia", BPN said. VCA member, Armstrong World Industries was also delighted that this $1.1 billion project won the award as it used Armstrong vinyl flooring throughout. Cited as one of the hospital's key initiatives, the flooring

24 Flooring Dec 2012/Jan 2013

contains recycled postconsumer and post-industrial recycled vinyl. Armstrong also recycled its own factory waste into the new product. Armstrong products have since been independently certified as Best Environmental Practice PVC products. The 2012 BPN Sustainability Awards winners were announced at a gala dinner in Sydney on 8 November, 2012. Now in its sixth year, the Sustainability Awards recognise the pinnacle of sustainable building practice in Australia. The judges praised the collaborative efforts of the hospital's design team, the carefully considered

approach to social sustainability and nature as well as the psychology of healing a child when designing the building. "The result is all about wellbeing, rather than ‘illbeing’, creating a curing environment that embraces the psychology of healing a child," BPN said. “The project has set sustainability criteria at levels never achieved by any previous healthcare in Australia and has delivered the ‘greenest’ hospital in Australia.” Billard Leece Partnership and Bates Smart Architects also won the Best of the Best Award for the new hospital, the top honour for the 2012 Awards.

All the colours of the rainbow and they’re all green Tarkett iQ™ flooring - protecting the environment for life 100% Green Star points Undetectable VOC emissions Phthalate free 100% recyclable

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A real wood feel Golden Field Corporation recently released its new Bordeaux range – a truly European laminate floor that features real wood feel technology with wire-brushed effect to emphasise the wood grain. The matt finish in up-to-date European colours designed to meet the latest in European fashion requirements. The floor comes with a two sided coloured V-bevel on the long side utilising the

Angle Loc installation system by Välinge. Tony Carr –National Sales Manager for Golden Field Corporation said: “Bordeaux is 100% anti-bacterial and it complies with JIS2801:2101 standards, which mean bacteria and other microbes have no place to grow, due to the high resistant coating and the closed edges.” Bordeaux carries an AC4 rating suitable for commercial installations.

Experimental design trends in laminate flooring Laminate flooring has always been at the forefront of modern flooring design and, in 2013, it will embrace its design standards once again. Experimental, trendsetting timber looks with blue or green coloured cracks and branches are all the rage for the coming season in Europe. Coniferous woods like larch and pine are mainly used but deciduous woods like ash and elm are also popular. They come in their natural, light and partly glazed look as well as those textures with unusual colours, which are synonymous with a new experimental design. Bold colours – bold designs. Oak may not be coniferous but it's always popular with designers. No other laminate flooring decor offers as many different possibilities as this expressive timber that has been a dominant mainstream player over the last few years and will continue to be so. Natural, light shades, very rustic textures, patinated, subtly altered vintage looks – oak offers an impressive range of possible designs. But again: bold colours are

26 Flooring Dec 2012/Jan 2013

called for – dark, grey, almost black oak decors are the new experimental character in this traditional decor segment of the European laminate flooring industry. Quite apart from digitally printed surfaces, creative decors will include more modified, coloured and altered wooden surfaces than ever before. The ways in which overlays can be processed using modern print techniques and press plates are hugely diverse. They enhance the colourings and textures of the laminate flooring decor or produce the desired contrast. In any case, the effect is always natural and authentic, suits the current interior style and meets the desires of the architect and end user. This trend is picked up by matt floors as well as furniture. The board formats of laminate flooring are more extreme than ever before. The long rustic board with all-over print is THE trendsetter of the moment, giving the room a generous, spacious look. Real or fake V joints further reinforce this look.

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Above: Choices Chairman, Shane and Ann Chillingworth. Left: Airstep golf day. Below left and right: Invista and Dunlop co-sponsored the lawn bowls competition. (2 pics) Bottom: Visiting the USS Missouri in Pearl Harbour.

The Choices Magic Carpet Ride (MCR) was recently held in Hawaii, at the beautiful JW Marriott Ihilani Resort and Spa, on the main island of Oahu. This was the first MCR held under the Choices banner and was a fantastic success, attracting nearly 340 Choices members, suppliers and their families. Once again, the group was blessed with wonderful weather, a stunning resort, great shopping and, for 250 participants, a very moving tour of Pearl Harbour and the USS Missouri. During the week attendees also enjoyed themed dinners, both at the resort and offsite at the Pacific Aviation Museum, located at Pearl Harbour. Hawaii provided so many different things to experience and enjoy. A group of around 10 members and their wives hired Harley Davidsons to cruise around the island, whilemany took the opportunity to enjoy a night at Aloha Stadium to watch a College Football game. As always, Airstep hosted its ever popular golf day, with over 70 golfers teeing off at the picturesque Ko Olina Golf Course. The Ambrose event was won by Peter Treasure (Port Macquarie), Jack Swinton (Swintons), Steve Fox

(Leongatha) and Darren Goss (Signature). Jason Wedrien (Beaulieu) won Longest Drive of the Day, with David Goodbody (Godfrey Hirst) celebrating Nearest the Pin. The other major sports event of the week saw Invista and Dunlop co-sponsor the Lawn Bowls Tournament, which was hotly contested by over 100 participants. While the competition was extremely close, the winners for the morning session were Sean and Anna-Mari O’Donovan (Classic Flooring) with Peter and Suzanne Treasure (Port Macquarie). The afternoon winners were Shona and Andrew Priest (Newfurn), with Kat and John Droulers (Media Circus). Congratulations to all the winners! Choices would like to thank the sponsors of these two sporting events: Airstep, Invista and Dunlop for two fantastic days, which were thoroughly enjoyed by the participants. A big thanks must also go to each of the preferred suppliers who sponsored the Magic Carpet Ride. This event wouldn’t be possible without their support. Hawaii provided a magical destination for the Magic Carpet Ride, and the event is sure to return there in the future.





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Work or waste?

Why being poorly organised can leave your bank account empty. Following instructions. Some people seem to love doing it, some people spend their whole lives avoiding having to do it. But love them or hate them, failing to follow instructions and being poorly organised makes a BIG difference on your bottom line. Being poorly organised in your business is often a reflection of your personality as an owner. And sure, real control is an illusion but being out of control has real costs. By real costs I am not talking about some philosophical statement, I mean the impact on your bank account. Upon your take home profit. So, where is your bank account taking the hits?

Chokepoint 1 - Rework

It may only seem a small thing at the time. Just another stuff up in a long line of small but annoying problems. But every piece of rework you are doing is slashing into your margins. Think about it. All of a sudden you have to put in up to double the labour effort to deliver the same thing. And if wages are a major part in your cost of business (I am

assuming that you aren't employing robots) then there goes your profit. Most likely all your profit for that work. Now before you relax and think well s*** happens, imagine what would have happened if the work was done right. You could have now applied the labour against more work, which would have allowed you to make profit a second time. It’s called opportunity cost, and you are paying it without even realising it.

Chokepoint 2 - Disorganisation tax Whether they are major repairs required on equipment because they weren't maintained on time, or extra paperwork that had to be created to make credit notes, new dispatch paperwork or reordering, or, maybe it is having to shift stock at cost because no one was managing your stock right or paying the tax department a fine because your financials are behind – it is all money you have lost for no reason other than you aren't in control.

Chokepoint 3 - Business lost This can range from customer concessions and discounts (let’s be real – bribes you use to pay off your mistakes), to handling complaints and backpedalling in front of clients trying to justify why they should use you again. Then there is considering the impact of bad will (when people moan and bitch to anyone that will listen about how bad you are). These cost you sales and undermine everything that you are trying to do. So, what can you do about it? Answer: Raise your standards and start a new crusade!

Step 1 - Look back

Have a look across the last three month’s worth of sales to see where the problems are. If you've got a paper trail because you are proactively looking for the errors, use it. Otherwise you might have to rake up the memories of those problems and horror stories that have stuck in your mind and those of your team.

Step 2 - Find the chart toppers List the top three errors. Get an A4 sheet of paper and write the name of the problem on the top of each page. You've got to know your enemy.

Step 3 - Think ahead

Grab one problem and write down every single reason you can think of why this problem is happening. Walk around and talk to your team and find out their opinion. There is normally more than one reason (otherwise you would have fixed it by now, right?). Write down every

30 Flooring Dec 2012/Jan 2013

reason and then what needs to happen to fix that reason.

Step 4 - Build or fix

Now if you have written down a reason like "must remember to look for this before they order" cross it out and make it something real and tangible, more like "Update the incoming order phone script to ask ...". You need to think of a solution that you can embed in your systems (if you haven't got any systems or procedures and want to get started just email me on stevesmit@ and ask for "7 Steps To Getting Organised in Your Business").

Step 5 - Hold someone to account Find out who is responsible for making these changes happen. Let them know what needs to happen and let them know that they will be responsible for reporting these problems. Make it part of their job description.

Step 6 - Watch it like a hawk Now, get them to come back with a weekly, fortnightly or monthly report (whatever works), with a tally of how many times the problem has happened AND what actions have happened to stop these problems that have slipped through the net.

Get moving

Put 10 minutes aside today to start plugging the holes in the bottom of your profit bucket. Steve Smit is a business coach with Reality Consulting. He works with business owners who want to increase their take home profits and work shorter hours. For a free copy of his "Business Accelerator Pack" visit www. or email

Simply register to receive email alerts, telling you when the latest FREE edition of Flooring Magazine is available online.

Flooring Magazine delivers to you the latest in design trends and innovative products PLUS valuable insights into how to give your business the edge. Just in case you haven’t heard, Flooring Magazine now has an electronic version (in addition to the printed edition) and is available for you to download or read online at your convenience. Plus, you can add your staff and colleagues to be “Registered Readers” at absolutely no cost, which means everyone can have their own copy.

Register NOW Simply go to and click on the “Current Issue” tab.


The fashion in tiles Beaumont Tiles recently attended Cersaie in Bologna, Italy – the most prestigious tile, ceramic, and bathroomware convention in the world. A truly international exhibition, Cersaie 2012 included more than 1,000 exhibitors and saw attendance by industry figures from 140 countries throughout its five day duration including Beaumont Tiles Managing Director, Bob Beaumont. “There is no comparison between Cersaie and other industry conventions; with more than 20 halls filled with products we have the opportunity to identify trends and be privy to industry and technological advancement, and the endless possibilities

they provide,” said Bob Beaumont Tiles Strategic Designer, Christie Wood said: “The ability to remain on the forefront of home design trends will always remain a priority for Beaumont Tiles. Opportunities like Cersaie not only allow us to purchase quality product and introduce it into our collection, but adapt and modify products we see to suit the Australian market and, more particularly, our customers’ needs whilst keeping them on trend.” Trends that we can expect to see grow or be introduced into Australia throughout 2013 include:

grout and glitter filled designs, it is clear that the bling trend is here to stay. This trend will steadily increase in popularity with an availability of options fairing from subtle elegance to attention grabbing extravagance.

Bling Bling


From exorbitant Swarovski encrusted tiles to more applicable options like sparkly

A prominent trend for several years now, technological advances have seen the resemblance between real wood and wood look tiles become practically impossible to fault, offering customers the look and durability of wood without any of the time consuming care requirements.

Distressed timber

An emerging trend is the appearance of distressed timber and furniture. Whilst not likely to overwhelm a large cross-section of the market, the trend is certain to be a winner to those who are fans of the look depicting distressed, recycled timber flooring.

Stone and marble

The most prominent trend by far, a continued love affair with marble and stone is evident industry

32 Flooring Dec 2012/Jan 2013

wide. New digital glazing and high definition printing techniques make it possible to accurately project stone and marble appearance on to a tile medium, often indistinguishable from the real thing. The benefits of such a product lie within its affordable price, and the ease at which it can be maintained.


An applicable trend for most customers, mosaic has been seen to have been used in several ways. In contrast to Australia where the trend is often used for subtle feature, mosaics will start to be used in a much bolder way from application across whole walls to artistic murals. The technique, which originates in

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the bevelled tile proves to be a go-to staple design for bathroom and kitchen splashbacks, or as a part of a full wall tile in a simple, modern bathroom.

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Italy, will be able to be applied using a range of mediums including ceramic, stone, and most popularly glass.

Picture perfect

High definition digital printing and glazing techniques are being refined further, making it possible to produce photographically perfect pictures on a tile. Iconic scenes such as the Sydney Harbour Bridge have been seen as a popular offering alongside more applicable options such as a row of books.


A trend revival, bevelled tiles were aplenty at the convention. Traditionally a smaller tile in ivory or white,

The endless possibilities tiles bring has seen apprehension be replaced with excitement as a strong trend of full wall tiling emerges. This includes the usage of tiles on both interior and exterior walls to create everything from eyecatching features, to simplistic and functional splashbacks for outdoor kitchens.

In and out

The demands for a tile collection that can be carried from inside the home to outside have been heard loud and clear, with several factories at Cersaie demonstrating products of this nature.

With Rhino’s technical support, project specification experience and assistance, you’re in good hands.

Demise of industrial look

A particularly surprising observation was the undoubtable demise of the ‘industrial’ trend with preference moving into lighter colours with a prominence of earth tones.

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Award winning LVP now in Australia An innovative commercial floating luxury vinyl plank has been released in Australia by Shaw Contract Group just months after it earned a Best of NeoCon Gold 2012 award in the hard surface category. NeoCon is North America's largest design exposition and conference for commercial interiors and attracted more than 40,000 architecture and design professionals. “Versatile Quiet Cover with In*Step is the ultimate solution for commercial flooring contractors because it can be installed quickly without the use of adhesive and has high moisture tolerances,” said Paul McCosker, General Manager, Shaw Contract Group Australia (SCGA).

“Quiet Cover solves so many problems that our commercial customers regularly face on job sites. So often slabs are too wet for normal glue down installation, and moisture mitigation is an expensive proposition. Quiet Cover requires less subfloor preparation because it can go directly over concrete slabs even when they test up to 95% RH.

CALL NOW 1800 356 673 “your one-stop shop for every floor covering contractor” SATELLITE 480 and METEOR 250

The ultimate 240 volt grinders for Professional Carpet & Vinyl layers. • Sand Timber Floors • Grind Concrete • Remove Glues Fast • Polish Concrete • Level Floors

PORTAMIX Mixing Station Don’t Compromise!

The ORIGINAL and BEST - mixes more thoroughly, and quicker. Designed to give the most consistent mix in the shortest possible time • MIX, TILT, MOVE while POURING, and SPREAD • EASY to keep a “WET EDGE”

SELECTED CARPET LAYER TOOLS - For Professionals YES! Floorex has a selection of Carpet & Vinyl Layers Tools! TUCKER ROLLER CVL-04-0290 • Make tucking carpet away faster, neater and pinned better with “Tucker Roller” • Imagine how easy tucking will be now! F1 PREMIUM EXTENDABLE KNEE KICKER CVL-04-0140 • 75mm thick knee pad - you have never had it so comfortable! - TOP QUALITY WALL TRIMMER Professional CVL-04-0150 • Durable and Adjustable for different thickness - TOP QUALITY! FAST OVERNIGHT DELIVERY OF SMALL ITEMS - AUSTRALIA WIDE

Shop Online

34 Flooring Dec 2012/Jan 2013

Toll-free 1800 356 673 Email

“Another positive aspect of Quiet Cover is that the building can be occupied immediately after installation, ensuring faster turnaround and better returns for building owners through reduced downtime. “Quiet Cover can be walked on as soon as it’s installed because there is no adhesive that has to set,” explained Paul. “In this competitive economic climate, time is money, and Quiet Cover allows your customers to get back to business faster.” Planks are locked together using the innovative In*Step tongue and groove design. This four-sided profile makes installation of Quiet Cover easy and ensures a tight fit between seams that won’t separate under commercial traffic. “Some other floating plank products have a tendency to ‘walk’ or move in commercial spaces but the In*Step profile

is precision milled to keep planks secure,” said Paul. “In addition, Quiet Cover contains an innovative silencing layer that reduces sound transfer – even without an underlay.” Quiet Cover is designed for use in retail, office, apartment and education applications and the colour palette and patterns reflect current trends within these segments. It offers a range of wide plank wood visuals with unique grain textures authentic to each pattern. Rustic styles have heavier embossing, where traditional patterns have a more subtle texture. Quiet Cover is manufactured from 72% recycled material, 39% of which is made from postconsumer material. All products are FloorScore certified for low VOC emissions and have an added antimicrobial to defend against bacteria and fungi.


Prevent scratches and gouges If you are tired of seeing your beautifully finished floors gouged and scratched within days of laying or repolishing, then Flexi-felt Clear products could be the answer. Developed in the USA where they have taken the market by storm, they are now vavailable in Australia and New Zealand. The secret is in the revolutionary new adhesive which lasts indefinitely, plus the 100% pure wool felt pads and the clear sleeves for domestic use, which not

only fit most sizes of round or square legs but also prevent damage to furniture. For those odd sizes, pre cut stick-on pads are also available. Larger Flexi-felt pads are also available for odd sizes or commercial applications. Not only do these pads prevent damage but they also reduce noise by up to 90% and enable older or mobility impaired persons to move furniture without major effort, making them ideal for schools, restaurants, nursing

homes, hostels and retirement villages. Nick Kelvin of Eneskay Distributors, who have been appointed as sole Australasian

importers, is really excited about the product which he says has many applications for residential, commercial or institutional use.

Sika innovation The new SikaBond T54(J) is an easily spreadable, solvent free elastic adhesive for full surface bonding of wood flooring. This one-part, ready to use, solvent free adhesive is odourless, has low VOC

36 Flooring Dec 2012/Jan 2013

emissions, sandable and easy to trowel. Suitable for common types of wood floors as well a those with subfloor heating it can also be used for bonding wood floors directly onto old ceramic tiles.



ARCHITECTURAL 3-PIN GRIPPERS Where the area covered exceeds 7m in any direction AS/NZS 2445 requires either commercial (3-Pin) gripper, or two rows of domestic (2-Pin) grippers.

34mm ARCHI 3-PIN

80 lengths / 96m 7.5mm and 6mm AS/NZS 2445 Compliant

New ride-on shot blaster A new ride-on shot blaster from Kennards Concrete Care reduces operator fatigue and increases productivity in large areas such as car parks, warehouses, industrial plants and airport runways. The unit strips, cleans and profiles simultaneously while covering up to 325 m2 per hour. Powered by a 49hp diesel engine and with a 40cm (16in) blast width, it will remove paint, rust and mill scale from steel; paint and markings from asphalt; and prepare concrete for re-coating or application of overlays. The blast width can

be adapted to remove line markings. Airborne dust and contaminants are collected and contained through a 2600 cfm on-board vacuum system, with two dust bags which are easy to replace when full. A rear access panel facilitates the changing of vacuum filters, while the vacuum’s reverse-pulse cartridge cleaning feature helps prolong filter life. This is one of a range of self-propelled and pushmodel shot blasters that can be hired from Kennards Concrete Care.

Bamboo now comes extra wide

the installer time and, in this instance, the engineered layers of board improve the stability of the floor.” This new flooring is: • engineered with three layers: layer one, 4 mm bamboo; layer two, 9.5 mm poplar and layer three, 1.5 mm fir; • 190 mm wide by 15 mm thick and 1830 mm long; • has the patented Uniclic profile for floating floors; • features designer matt coatings; • has the same strength and longevity as solid BT Strand or BT Bamboo; • faster to install; • light to carry; • has low formaldehyde levels that meet E1 standards; • available in BT Strand colours of coffee and natural and BT Bamboo colours of light sand and white sand.

A new engineered wideboard bamboo is available in the strandwoven and classic bamboo ranges from BT Bamboo. This new extra wide flooring measures 190mm wide and gives you the option for a floating installation, which was not previously available. “Over the past five or more years, the floating installation method seems to be the method of choice and we'd have to agree with that,” said Eco Flooring’s Maureen Riechers. “This style of floor is very easy and extremely fast to install, which saves

28mm ARCHI 3-PIN

72 lengths / 86.4m 7.5mm and 6mm AS/NZS 2445 Compliant


Domestic 2-Pin gripper is suitable for use where the covered area is less than 7m in any direction.

7.5mm 9mm 28mm 2-PIN


90 lengths / 108m 9mm AS/NZS 2445 Compliant

28mm DOMESTIC 2-PIN 90 lengths / 108m 7.5mm and 6mm AS/NZS 2445 Compliant

25mm DOMESTIC 2-PIN 100 lengths / 120m 7.5mm and 6mm AS/NZS 2445 Compliant

22mm DOMESTIC 2-PIN 96 lengths / 115.2m 6mm AS/NZS 2445 Compliant

2 / 75 Zenith Road, Dandenong, VIC 3175, Australia TEL: +61 3 9793 2244 FAX: +61 3 9793 4488

A good way to get distressed Creating the distressed (antique textured) look has been hit and miss, until now. weather, as well as decks The Terrassen Blitz creates with grooves facing upwards. the now much sought after Dirt and grey wood layers distressed (antique or are thoroughly taken away textured) look on internal leaving the surface perfectly flooring, producing a finish in prepared for oiling. combination with stains and With its powerful motor and oil which needs to be seen to sturdy aluminium construction be believed. Terrassen Blitz is easy to use. Originally designed as An integrated vacuum cleaner a deck sander to not only provides efficient containment enhance the grain but also of the hazardous tropical wood to achieve the right slip dust.It can also tackle decks resistance, the Terrassen which have protruding nails, Blitz floor sanding machine protectsetc, your furniture without causing damage is extremely handy on decks as sandpaper your floors? or drum. that have been allowed to• as well to Want a floor protector that requires no adhesive or damaging hardware? Be amazed by

The Clear solution to lasting floor protection.

Why sell and/or install the best in flooring and not offer the best floor protection? Tired of cheap sticky felts that keep falling off?

New generation cordless power tools Bosch Blue is setting new standards when it comes to size and performance with the launch of its new generation 10.8 volt cordless power tools such as the new GUS 10.8 V-LI professional cordless universal shear This tool is both powerful and easy-to-use. Its noload speed of 700 rpm is designed to work fast and flexibly. Boasting an optimised 60mm polygonal blade, the cordless shear easily cuts through materials such as PVC, carpet, leather, fabrics and cork. So quick and powerful is this tool that it can cut up to

Are all floor protectors are ® NEW Flexi-Felt Clear the same? Answer: NO! transparent, flexible adhere • Tired ofsleeves the cheap sticky to furniture legs EVERY SIZE AND feltsof that keep falling off? SHAPE • Want a screws without adhesives solution or that furniture toprotects protectyour flooring and furniture. as well as your floors? • Want a floor protector that Sticking power requires no adhesive or so strong, Free Video damaging hardware? you can lift furniture Display to the amazed by byBe the felt! first 100 dealers to sign up for a floor display!

Prepare to be amazed by Flexi-Felt® Clear

T. 877-FLEXI-FELT ENESKAY (877-353-9433) DISTRIBUTORS 1 Carson NSW 2480 F ELT Street, . COM Goonellebah, WWW .F LEXI C LE AR . COM I N F O @F LEXI F ELT Phone 0415 256 485 OR 0407 106 616 Fax 02 6625 1333 B -3381 SEmail EE U S AT S UR FAC ES BOO T H Website

38 Flooring Dec 2012/Jan 2013

200 metres of 4 mm-thick PVC with only one battery charge. The GUS 10.8 V-LI Professional features an adjustable blade guard with finger protection that easily adapts to the thickness of the material. Convenience is also assured with the Autosharp function, which means there’s no need to replace the blade – it automatically sharpens itself. The tool is comfortable to handle: weighing only one kilogram and boasting an extra-slim handle with soft grip coating, it sits comfortably in hand to minimise fatigue when working.

Flowfresh gives germs the slip Flowcrete’s Flowfresh flooring system uses the natural power of silver to fight bacteria at ground level. The ideal choice for Australia’s food and beverage industries in general, Flowfresh is a seamless polyurethane resin floor finish, which contains the Polygiene compound to aid hygiene performance across flooring areas in the industry. A special additive in Polygiene is locked into the Flowfresh resin matrix and emits silver ions, which kill bacteria. Polygiene is capable of controlling salmonella, E-coli and many other types of bacteria and yeast on contact – a major step forward

in fighting the spread of potentially harmful bugs. David McNeece, Business Development Manager of Flowcrete Australia Pty Ltd, which has offices in Queensland and New South Wales, said: “Flowcrete’s Flowfresh seamless resin polyurethane flooring is perfect for the tough and uncompromising demands of the food and beverage processing sector. “It is also ideal for use in areas including dairies, bakeries, industrial kitchens and catering units, as well as wet and dry processing zones.

“Flowfresh offers excellent slip, wear, temperature and chemical resistance, and is suitable for steam and hot water cleaning processes. It

ultimately helps diary, food and drink processors achieve high sanitation standards and the maximum in cleanability and hygiene.”

New rapid moisture control system Uzin has launched the Uzin L3 Gold Moisture Control system, specially developed to improve Uzin L3 Gold in areas of high moisture up to 90% RH. With this system, layers just have to prime the floor with one coat of Uzin L3 Gold System Primer and then mix the bag and bottle components Uzin L3 Gold Powder and the new Uzin L3 Gold Moisture Control liquid, before installing the levelling compound. The rapid Uzin L3 Gold System Primer dries within one hour and the Uzin L3 Gold Moisture Control levelling compound is ready to accept most floorcoverings within two hours, meaning the whole installation process takes less than four hours. This rapid system is not only extremely affordable but also saves time and money on labour costs.

Due to regulations regarding duty of care and allergies to latex, the system is also recommended for use in sensitive environments such as hospitals because the Uzin L3 Gold products are ammonia and latex free. Uzin L3 Gold Moisture Control system can also be applied over old waterproof adhesives residues. It is easy to sand down, flows welll and has a high compressive strength of 25 N.

Flooring Dec 2012/Jan 2013 39


Protection, Installation & Care

HTC training polished concrete professionals When looking for a flooring option polished concrete is fast becoming one of the most widely used. A floor needs to be functional, sustainable and good looking and this is where polished concrete is able to deliver.



Clickless, Glueless 45cm Vinyl Tile.

Call David Coggins 0419 798 726

40 Flooring Dec 2012/Jan 2013

Polished concrete is considered a good sustainable design flooring choice as it makes use of the already present concrete material. Polishing the exposed concrete eliminates the energy and material used in applying a floorcovering such as carpet or vinyl, making it an environmentally friendly option, which overall helps reduce a buildings carbon footprint. However, being able to create a polished concrete floor is not easy. It is a long process, which takes years of training and knowledge to master. Now, the process of polishing concrete has become much easier, with HTC offering their innovative Training Academies. First held at the HTC headquarters in Sweden, the training academy was designed to teach grinding machine operators the fundamental process in creating the perfect polished concrete surfaces.

Since the first HTC Academy in Sweden this process of educating operators has made its way down to Australia. For the last 10 years, Tyrolit Australia has been conducting academy programs teaching new and existing participants the grinding techniques behind their HTC machines; how to correctly service and maintain their machines; and offering the opportunity to become an accredited HTC operator. The academy is run over two days with both days including theory and practice. A large part of the course is devoted to the HTC Superfloor method of polishing and maintaining concrete. The course includes both theory and hands-on training with all participants given the opportunity to try out the latest floor grinding equipment available, which simplifies and streamlines the grinding process. The HTC Academies are run yearly with one in most Australian states.

Rapid yet simple moisture control system Uzin has long been known for pioneering new and exciting products to help support flooring contractors on job sites across the country. Continuing to act as an innovator of high quality yet affordable products Uzin has launched Uzin L3 Gold Moisture Control system, specially developed to improve Uzin L3 Gold in areas of high moisture, up to 90% RH. When installing flooring in areas where moisture can be a problem, flooring contractors no longer have to apply a damp proof membrane to the floor, then prime and then install the levelling compound. With the exceptionally simple UZIN L3 Gold Moisture Control System, fitters just have to follow three uncomplicated steps – prime the floor, mix and apply the bag and bottle levelling compound and finally apply the adhesive. Job done in only four hours.


Shake container thoroughly. Apply one coat of Uzin L3 Gold System primer using a foam roller and allow to dry for one hour.


Mix the bag and bottle components Uzin L3 Gold Powder and the new UZIN L3 Gold Moisture Control liquid, before installing the levelling compound. Once the product is fully mixed it can be applied over the floor using a steel trowel at depths from 3 mm to 5 mm. The Uzin L3 Gold Moisture Control levelling compound

is ready to accept most floor coverings within two hours.


Choose a suitable adhesive for installing the floor covering such as Uzin KE 2000 S for carpets, PVC, vinyl or lino. Apply evenly onto the substrate using a suitable notched trowel. Install covering, rub down over the whole area and after approximately 20 minutes, rub down again or roll. Uzin KE 2000 S is fitter friendly with excellent grab performance and is cost effective with a great coverage of up to 56 m2.


This exceptionally simple and easy use system means installing can be completed in one day. The rapid system is not only extremely affordable when compared to the traditional system at price per square metre but also saves time and money on labour costs. Due to increasing regulation regarding duty of care and allergies to latex, the Uzin L3 Gold Moisture Control system is also ideal for use in sensitive environments such as hospitals because the Uzin L3 Gold products are ammonia and latex free. The system can also applied over old waterproof adhesives residues such as bitumen. It is easy to sand down, flows exceptionally and has a high compressive strength of 25 N. 100 years of experience, innovation, research and development have made Uzin a leading company for floor installation, sealing and care systems.

Flooring Dec 2012/Jan 2013 41


Protection, Installation & Care

SPE Australia keeps on growing Due to the success of SPE Australia since its Australian branch started up in April 2012, the business is now opening an office in Western Australia to better meet the needs of the customers in that state. It also aims to spread its network through a range of national distributors to give better localised customer support. Along with a new online store dedicated solely to the sale of quality diamond products for the whole flooring

industry, 2013 looks set to see SPE Australia go from strength to strength. SPE Australia can supply the full range of SPE equipment, including concrete scarfiers, floor grinders/mowers, autoblast shotblasting equipment, multistrippers, mixing equipment, diamond tools, dust control vacuums and hand tools. Stocks of equipment are held locally providing immediate availability to customers backed up by an express delivery service directly from the factory in Lincoln, UK. SPE Australia can also provide onsite services, demonstrations of equipment, training and group technical back up

Positions AvAilAble • Agency, add FreeFit to your product line up • Commission Sales Rep, WA QLD & NSW Part time/Full time ™

Call David Coggins 0419 798 726

42 Flooring Dec 2012/Jan 2013

together with equipment, parts and sales of consumables.

Sydney Golf Course refurbishment

SPE equipment was recently used to refurbish a three storey driving range concourse at Moore Park in Sydney. The original synthetic turf covering was stripped using MS600 type equipment. The remaining adhesive residue was then removed using DFG700 planetary grinding equipment. Working though the grading stages of diamond tool, the surface was finished to a 100g matt finish and then sealed to protect the concrete surface.

FOR SALE Scibeci Concrete Grinder $39,000.00 Call Damien on 0467 467 577

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9:37 AM

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Advertisers Index


2013 Exhibitions

Agnews Water Putty

JANUARY 2013 9-12

Heimtextil Frankfurt 2013. International Trade Fair for Home Textiles and Commercially used Textiles Frankfurt, Germany frankfurt/en 12-15 Domotex Contractworld 2013. World trade fair for carpets and floor coverings Hannover, Germany 29-31 Surfaces 2013 Floor Covering Show Las Vegas, United States



Airstep Australia

18 & 19

19-21 European Coatings Show 2013 Exhibition for the international coating and paint industry Nürnberg, Germany

BASF Australia


26-28 DomotexAsia/ChinaFloor Shanghai, China

Eneskay Distributors 


Floorex Products


MAY 2013

Golden Field Corp

13-16 Interzum 2013 Materials and supplier parts for the production of cupboards, kitchen and upholstered furniture, mattresses, parquet, laminate Cologne, Germany

GTP Australasia


6-8 Feb AIFF 2013. Australian International Furniture Fair Sydney, Australia

7-10 Domotex Middle East, Istanbul, Turkey

BBS Flooring Products DomotexAsia

Dunlop Flooring

37 12


GMK Logistics



5, 11, 22, 40 & 42

H B Fuller




Jarvis Martin Displays


Laser Measure Australia Polyflor Australia

35 42

Protect Crete Australia

Rhino Linings Australasia



Shaw Contract Group  

Front Cover, 9 & 15

MARCH 2013

Sika Australia

Back Cover


SPE Australia

IFFS/ASEAN Furniture Show co-located with The Decor Show 2013 and Hospitality Show 2013 Singapore


Tarkett Australia

Tyrolit Australia Ufloor-Systems


36 25 39 13

*** For more information on the fairs or to confirm dates, please check the individual websites.


FLOORS Australia and New Zealand

The only specialist business publication for the flooring and floorcoverings industry. Totally pertinent to the floorcovering retailer, manufacturer, distributor, specifier and interior designer. flooring incorporating PIC (Preparation, Installation, Care) services the Domestic Commercial & Industrial Flooring markets.

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IT’S FREE! JUST ENTER YOUR DETAILS BELOW Name* Company Address* Postcode*


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A.B.N. 27 006 876 419

PO BOX 800 TEMPLESTOWE VICTORIA 3106, AUSTRALIA +61 3 9890 0815 FAX: +61 3 9890 0087 Email:

Phone Email* Nature of business *DENOTES MANDATORY FIELDS




EVERY TIME e Bonding Full Surfac

Acoustic M att

nd System Sika AcouBo ®

3 KEY ADVANTAGES A Sika flooring installation means no compromise on the final result  Proven reliability  Ease of application  Sound reduction

Contact Sika Australia 1300 22 33 48

Flooring Dec2012/Jan2013  
Flooring Dec2012/Jan2013  

The only trade publication dedicated to the domestic & commercial flooring and floorcovering industries and allied trades in Australia and N...