Chimney Rock Recovery Action Plan - Draft

ForTaskforceReview

CHIMNEY ROCK VILLAGE, NORTH CAROLINA » SUMMER 2025

Produced For: Produced By: Chimney Rock Village and Rutherford County Tourism Development Authority

Acknowledgments

Chimney Rock Village Task Force

Voting Members

Matt Banz - Business Owner

Jessie Callaway - Chimney Rock Village Planning Board, Business Owner

Don Cason - Director, Rutherford County TDA, Task Force Chair

Teresa Cauthren - Business Owner

Steve Gale - Business Owner

Ariel Haas - Business Owner

James Ledgerwood - Superintendent, Chimney Rock State Park

Sean McElhone - West District Superintendent, NC Division of Parks and Recreation

J. Meliski - Business Owner, Task Force Vice Chair

April Schick - Chimney Rock Village Council Member, Business Owner

Nick Sottile - Business Owner, Task Force Vice Chair

Emily Walker - Director, Chimney Rock Management, LLC

Ex Officio Members

Brian Burch - Consultant Project Manager, HNTB/NCDOT

Drew Christy - North Carolina Governor’s Western Office

Steve Garrison - County Manager, Rutherford County

Alex Gotherman - Landscape Architect, Destination by Design

Ron Hancock - Senior Planner, Destination by Design

Mary Jaeger-Gale - Board Chair, Chimney Rock Management, LLC

Vic Knight - Landscape Architect, Knight Strategies

Chris Melton - Chief, Chimney Rock Village Fire Department

Nathan Moneyham - Division 13 Construction Engineer, NCDOT

Peter O’Leary - Mayor, Chimney Rock Village

Carol Pritchette - Mayor, Town of Lake Lure

Robin Ramsey - Regional Representative, Office of US Senator Thom Tillis

Len Sanderson - Advisor

Shane Zoccole - Director, Spokes of Hope

Village Council

Peter O’Leary - Mayor

Buck Meliski - Mayor Pro-tem

Patrick Warnke - Councilman

Bruce Godzik - Councilman

April Schick - Councilwoman

Planning Board

Barbara Meliski - Chair

Don Cason

Danny Holland

Jessie Callaway

Village Administrator

Stephen Duncan

Special Thanks REP

Ridgewater Engineering

Oaklore 26,000

Duke 25,000

EXECUTIVE SUMMARY

This Raise the Rock Recovery Action Plan outlines the strategy for the long-term recovery and rehabilitation of Chimney Rock Village, North Carolina, following Hurricane Helene in September 2024. The hurricane caused catastrophic flooding, destroying homes, businesses, roads, bridges, and public infrastructure, leading to significant economic losses.

The plan, developed by the Chimney Rock Village Task Force, while involving extensive community engagement, focuses on rebuilding public infrastructure and creating a foundation for future private investment. It is organized into five chapters:

• Chapter 1: Background and Purpose provides an overview of the plan’s intent, the impact of Hurricane Helene on the Village, and the planning process involved.

• Chapter 2: Discovery and Analysis examines the regional context, demographic trends, tourism market potential, and details the damage assessment. Prior to the storm, Chimney Rock Village was a popular tourist destination, with tourism driving its local economy. Hurricane Helene severely impacted all 45 businesses in the Village, destroying 15 of them.

• Chapter 3: Public Engagement and Emerging Themes describes the methods used to gather community input, including an online survey that received over 3,600 responses from residents and visitors. Key themes for recovery include utilities, parks and recreation, housing, stream restoration, downtown business development, land use, transportation/ parking, and resilience/public safety.

• Chapter 4: Plan Recommendations presents seventeen recovery projects categorized into three types: Public Capital Improvements (e.g., Rocky Broad River Restoration, Village Streetscape), Village-Owned Commercial Infill Development (e.g., East and West Village Infill projects), and Private Commercial Infill Development (e.g., Riverside West, Main Street East). These projects aim to revitalize the Village’s infrastructure, public spaces, and commercial areas.

• Chapter 5: Plan Implementation offers general recommendations for recovery, an implementation matrix of action items, and information on potential funding opportunities, emphasizing economic development, housing, environmental resilience, and governance.

The plan aims to restore Chimney Rock Village into a vibrant, adaptable community that honors its heritage while embracing new opportunities for growth and a prosperous future. It details a planning process that involves extensive community engagement, identifies key challenges and priorities, and proposes 17 recovery projects categorized into public capital improvements, Village-owned commercial infill, and private commercial infill. The document also includes general recommendations for implementation, covering economic development, housing, environmental resilience, funding, and governance, all aimed at building a more resilient, accessible, and thriving community.

1

Background and Purpose

The Raise the Rock Recovery Action Plan serves as the primary guide for the long-term recovery and rehabilitation e orts in Chimney Rock, North Carolina following Hurricane Helene (2024). This chapter outlines the plan’s foundation and intent, providing an overview of its purpose, vision, goals, the planning process, and overall plan organization.

In this Chapter:

1.1 Project Background

1.2 Plan Purpose, Vision, and Goals

1.3 Planning Process

1.4 Plan Organization

1.1 Project Background

The Community of Chimney Rock Village

Chimney Rock Village, nestled in the scenic Blue Ridge Mountains of Western North Carolina in Rutherford County, is a beloved destination known for its natural beauty and small-town charm.

Covering roughly 3.5 square miles, the Village is situated at the gateway to the iconic Chimney Rock State Park. Its Main Street and downtown commercial district feature locally owned shops and restaurants with picturesque views of Hickory Nut Gorge and the Rocky Broad River. A popular destination among visitors and travelers from both the region and across the country, the Village thrives on a unique blend of outdoor recreation and a vibrant community culture.

The Event

On September 26, 2024, Hurricane Helene made landfall on Florida’s Gulf Coast as a powerful Category 4 storm with sustained winds reaching 140 mph. By the following day the storm had reached Western North Carolina, where already-saturated ground gave way to catastrophic flooding. Over the course of three days some areas received more than 30 inches of rain, triggering historic flood levels and 1,000-year flood events across the region. Swollen rivers and streams surged to record highs, while landslides, debris flows, strong winds, and tornadoes added to the widespread destruction. Helene ultimately became one of the deadliest hurricanes of the 21st century, with more than 100 confirmed deaths in North Carolina.

Chimney Rock Village and the surrounding Hickory Nut Gorge were among the hardest-hit areas. The Rocky Broad River overflowed its banks with unprecedented force, destroying homes, businesses, roads, bridges, and public utilities. Landslides and debris flows devastated large sections of the Chimney Rock and Lake Lure area. Many bridges were swept away and entire communities were cut off. Tens of thousands of trees were brought down by high winds and unstable slopes and massive amounts of debris flowed into Lake Lure. Tragically, three lives were lost in the area, two due to falling trees and one from flooding. Emergency responders conducted numerous water rescues, and hundreds of structures were damaged or destroyed.

Under FEMA Major Disaster Declaration FEMA-4827-DRNC, 27 counties were initially designated as eligible for federal assistance, with 12 more added on October 15. By May 2025, over 193,000 North Carolinians had registered for FEMA Individual Assistance in response to the storm’s devastation. As of mid-June 2025 in Rutherford County, there have been more than 14,000 registrations with the FEMA Individuals & Households Program and nearly 9,000 have received assistance. The scale of damage in Chimney Rock Village is almost unimaginable and has left a profound mark on the landscape, infrastructure, and community.

Moving Forward

In the aftermath of the storm, residents, business owners, local leaders, and nonprofit organizations have come together to begin rebuilding. From this united effort, the Chimney Rock Village Task Force was formed to help lead the recovery.

The Task Force has brought together partners and resources to develop a plan to help restore the Village’s economy and identity as a premier Western North Carolina destination. These efforts have resulted in the Raise the Rock Recovery Action Plan. With careful planning, shared leadership, and a strong commitment to both preservation and progress, Chimney Rock Village is working toward a future that honors its heritage while ultimately embracing new opportunities to revitalize the Village as a thriving, resilient community that reflects the natural beauty and cultural richness of the region.

• October 10, 2024 -- Initial Site Assessments

• October 17, 2024 – Design Charette

• October 23, 2024 –Unofficial Task Force meeting

• October 30 – RFP advertised for Disaster Recovery Services

• December 3, 2024 – Task Force Organizational Meeting (Officer Elections)

• December 16, 2024 –Ridgewater Data Collection (Orthophotography)

• December 18, 2024 –Task Force Meeting

2024 2025

• September 24-28, 2024 -“The Event”

Milestones for Recovery

• November 19, 2024 -- CRV Task Force established by Village Council

• November 25, 2024 -Contract with Rostan

• January 15, 2025 – Task Force Meeting

• January 24, 2025 – Task Force Meeting

• January 29, 2025 – Task Force Meeting

• January 29, 2025 – Bat Cave/Henderson County Collaboration Meeting

• February 4, 2025 – Village Council Update

• February 6, 2025 – UNCC School of Architecture Site Visit

• February 12, 2025 – Task Force Meeting

• February 19, 2025 – REP hired as subcontractor

• February 26, 2025 –NCDOT Public Involvement Meeting re. US64/74A Alternatives

• April 7, 2025 – HNTB/ NCDOT Coordination Meeting

• April 14, 2025 -- Task Force Meeting

• April 15, 2025 – GROWNC Zoom Meeting

• March 4, 2025 – Public Involvement Meeting

• March 10, 2025 – Task Force Meeting

• March 13, 2025 – UNCC / Interagency Recovery Coordination meeting

• March 15, 2025 –Ridgewater Data Collection (LIDAR)

• March 17, 20205 – REP Site and Situation Analysis

• March 18, 2025 – DbD Framework Presentation

• March 18, 2025 – Task Force Meeting

• March 25, 2025 -- HNTB/ NCDOT Coordination Meeting

• June 2, 2025 – Village Council Update

• June 4, 2025 – Public Forum

• June 10, 2025 – Planning Board Update

• June 10, 2025 – UNCC School of Architecture Charette

• June 27, 2025 – Chimney Rock State Park soft reopening

• May 1, 2025 – GROWNC Site Visit and Advisory Meeting

• May 6, 2025 -- Task Force Meeting

• May 9, 2025 – HNTB/ NCDOT USACE Zoom Meeting

• May 20, 2025 – American Whitewater Coordination Meeting

• May 30, 2025 – Security Checkpoint removed

• July 7, 2025 – Planning Board Plan Review and Recommendation

• July 7, 2025 – Village Council Plan Review and Adoption

1.2 Plan Purpose, Vision, and Goals

Purpose

The Raise the Rock Recovery Action Plan is a focused effort to restore the historic charm and breathe new life into this remarkable rural community. This action plan focuses on rebuilding public infrastructure while creating a foundation for future private investment. Serving as a strategic roadmap, it will guide decision-makers and investors through long-term recovery and redevelopment efforts. Achieving this vision will require thoughtful planning, substantial investment, and a shared commitment to creating a stronger, more connected community for the future.

Disaster recovery is a complex, interconnected process composed of overlapping efforts that guide a community toward long-term renewal. Rather than occurring in isolated stages, recovery activities often unfold simultaneously with other response and rebuilding efforts. The Recovery Continuum model provided in the Homeland Security National Disaster Recovery Framework (NDRF) illustrates how these phases are interrelated, with early decisions playing a critical role in shaping long-term outcomes. (Figure below) Effective long-term recovery requires sustained collaboration among agencies, organizations, and the community to ensure that actions are aligned and adaptable over time. Recovery is not just about restoring what was lost, it’s about creating a better future.

The Raise the Rock Recovery Action Plan emphasizes the identification, prioritization, and implementation of long-term recovery projects as a main component of the recovery framework. True to its name, the plan is focused on action and meaningful progress. It proposes strategies and designs that are both ambitious and achievable but will require ongoing dedication and collective effort to become reality. The plan is meant to be a bold step forward to a promising future based on a shared and compelling vision.

The National Disaster Recovery Framework (NDRF) presents recovery as a continuum, not a step-by-step process, where planning, coordination, and community resilience happens across several phases of disaster management. It advocates a holistic approach to restoring and improving communities after disasters.

Vision

Our vision is to restore and revitalize Chimney Rock Village into a vibrant, thriving community that honors its unique history and celebrates its rich cultural and natural resources. Through strategic planning and thoughtful design, we aim to RAISE THE ROCK, positioning the Village to attract a new generation of investors, businesses, and visitors. By striking a careful balance between preservation and progress, we will create a sustainable future that fosters long-term recovery, growth, and a prosperous environment for generations to come.

GOALS

The Raise the Rock Recovery Action Plan embodies a bold and unified vision for Chimney Rock’s recovery and future growth and is shaped through months of collaboration led by the dedicated e orts of the Chimney Rock Village Task Force. At the heart of this vision is a commitment to restoring and strengthening the Village through targeted investments in capital infrastructure, particularly projects that respond directly to the community’s recovery needs while unlocking long-term opportunities. Central to this e ort is the development and promotion of Chimney Rock’s outdoor recreation assets and the revitalization of its downtown district, both of which are essential to restoring economic vitality, attracting visitors, and enhancing quality of life for residents. With these priorities in mind, the Plan sets forth three primary goals that serve as the foundation for coordinated action and sustained momentum. Each goal is designed to build on the unique strengths of the Village, support disaster recovery, and ensure Chimney Rock is well-positioned to thrive as a destination for adventure, recreation, and community connection. The three primary goals include:

•COMMUNITY RESILIENCE

•EFFICIENT AND EFFECTIVE RECOVERY

•ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY

COMMUNITY RESILIENCE

Develop strategies that strengthen the community's ability to withstand and recover from future disasters. This includes rebuilding infrastructure in appropriate locations, incorporating sustainable design practices, and ensuring access to critical resources during emergencies.

EFFICIENT AND EFFECTIVE RECOVERY

Establish clear, actionable steps to ensure a swift and coordinated recovery process. Focus on restoring essential services, housing, and infrastructure while minimizing disruptions to daily life. Build partnerships with local organizations, businesses, and state and federal agencies to streamline recovery operations and obtain the necessary resources and support.

ECONOMIC AND ENVIRONMENTAL SUSTAINABILITY

Integrate strategies that promote long-term economic recovery while preserving and restoring Chimney Rock’s natural environment. Develop compelling public projects and encourage private investment to implement a bold vision.

1.3 Planning Process

The Raise the Rock Recovery Action Plan represents the culmination of several months of analysis, planning, design work, site visits, and Task Force meetings. The planning process involved four major phases, including:

• Project Coordination and Direction Setting

• Discovery and Analysis

• Preliminary Plan Development

• Final Plan Development and Adoption

Project Coordination and Direction Setting January 2025 - July 2025

Facilitated ongoing collaboration with the Chimney Rock Village Task Force to identify key redevelopment opportunities and establish a clear project direction. Developed a dedicated project website with a distinct brand, and launched an online community survey to encourage public engagement and gather critical insights to inform the planning process.

Discovery and Analysis

January 2025 - March 2025

Conducted a comprehensive analysis of existing conditions in the Village to identify storm impacts, opportunities, and constraints. Analyzed community survey results and organized interviews with key stakeholders to gather valuable perspectives and innovative ideas that shaped the plan's development.

Preliminary Plan Development

February 2025 - April 2025

Utilized input from the Task Force, stakeholders, and community members to craft a preliminary plan framework and plan alternatives. This framework outlined recommendations for longterm, resilience-minded recovery e orts and provided strategic guidance for revitalization throughout the Village.

Final Plan Development and Adoption

May 2025 - July 2025

Conducted a public forum to present key findings and all planning recommendations for community feedback. Developed the Raise the Rock Recovery Action Plan, incorporating agreed-upon recommendations, prioritized implementation strategies, and an outline of potential funding sources. Facilitated final reviews to ensure the plan meets the community’s needs.

1.4 Plan Organization

The Raise the Rock Recovery Action Plan is organized into five (5) major chapters as outlined below.

• Background and Purpose

• Discovery and Analysis

• Public Engagement and Emerging Themes

• Plan Recommendations

• Plan Implementation

The current chapter, which outlines the plan’s background, purpose, vision, goals, process, and organization.

A snapshot of the regional setting, demographic trends, tourism market opportunities, and comparable planning efforts are presented here. The chapter also includes an inventory and analysis of the storm impacts within the Chimney Rock Village area.

Chapter 1: Background & Purpose

Chapter 2: Discovery & Analysis

Chapter 3: Public Engagement & Emerging Themes

This chapter discusses tools used for public engagement, highlights stakeholders and organizations involved in the planning process, and presents key results from an online survey designed to obtain ideas from the community regarding the outdoor economy and redevelopment priorities for the Village. The chapter culminates with emerging themes that guide plan recommendations.

Chapter 4: Plan Recommendations

This chapter is organized according to three (3) Types of Recovery Projects as identified during the planning process: 1) Public Capital Improvement Projects, 2) Village-Owned Commercial Infill Projects, and 3) Private Commercial Infill Projects. This chapter is supported by the extensive use of custom illustrations and design schematics.

Chapter 5: Plan Implementation

This chapter provides a comprehensive matrix of project recommendations, prioritization, implementation strategies, and an outline of funding sources.

Discovery and Analysis 2

This chapter examines the regional context of Chimney Rock Village, focusing on demographics, outdoor recreation trends, and the tourism economy. It draws on similar experiences and disaster recovery plans from other communities to inform the local recovery strategy. This section also provides an overview of the regional impacts of Hurricane Helene, with a focus on western Rutherford County. It highlights the e ects su ered by public infrastructure, housing, and the local economy, especially within the context of the region’s tourism industry.

In this Chapter:

2.1 Regional Context

2.2 Demographics and Market Potential

2.3 Insights from Other Communities

2.4 Damage Assessment

2.1 Regional Context

Chimney Rock Village is nestled in the heart of Western North Carolina, a region renowned for its tremendous mountain landscapes, rich biodiversity, and strong cultural heritage. Located in Rutherford County, the Village serves as a central gateway for visitors to the Hickory Nut Gorge. This striking gorge features unparalleled geology and rock outcrops carved by the Rocky Broad River and framed by steep cliffs and forested slopes. Just southeast of Asheville and within easy reach of Charlotte and Greenville, Chimney Rock occupies a strategic location along U.S. Highway 64/74A and draws visitors from across the Southeast and the nation.

This setting in the Blue Ridge Mountains offers stunning scenic views, world-class outdoor recreation, and access to popular destinations such as Chimney Rock State Park and Lake Lure. Western North Carolina has a long tradition of tourism, craftsmanship, and community-based economies, all shaped by its Southern Appalachian roots and small-town charm. Chimney Rock Village reflects these regional characteristics with its walkable Main Street, locally owned businesses, and strong ties to nature and history. As both a gateway and a destination, the Village plays a meaningful role in the larger regional identity. It is anchored by an undeniable sense of place and the community provides a vital link between natural beauty, heritage, and economic opportunity.

The steep topography along the Eastern Continental Divide and the Blue Ridge Escarpment, combined with unprecedented rainfall, greatly intensified the devastating impacts of Hurricane Helene. Two watershed basins, encompassing a combined area of approximately 43,515 acres (68 square miles) from parts of Rutherford, Henderson, and Buncombe Counties, drain into Chimney Rock Village. These basins include the Hickory Creek and Headwaters drainages, two watershed units that serve as the source of the Rocky Broad River and integral parts of the larger Upper Broad River basin. The dynamic Rocky Broad flows through steep mountain terrain,

collecting runo from numerous tributaries before converging in the unique landscape of the Hickory Nut Gorge. As the river descends through the Gorge and into Chimney Rock Village it shapes the area’s distinct topography and ecological character. The river plays a vital role in the environmental health and appeal of the area and provides major recreational opportunities. The mountainous terrain and narrow valleys make the basins both beautiful and hydrologically complex, which contribute to its vulnerability during major storm events and reinforces the importance of appropriate environmental stewardship and planning.

Needs and Priorities

In the aftermath of Hurricane Helene, Western North Carolina continues to face pressing challenges with housing, infrastructure, utilities, agriculture, and debris removal. Chimney Rock Village, like many communities in the region, remains deeply affected and is struggling to recover on multiple fronts. Timely assistance from state and federal agencies will be essential to the region’s recovery.

In response to the disaster, the U.S. Department of Housing and Urban Development (HUD) has allocated $1.43 billion to support North Carolina’s long-term recovery. At least 80% of these funds must be directed toward HUD-Identified Most Impacted and Distressed (MID) areas, with a focus on three key priorities:

• Housing

• Infrastructure

• Economic Revitalization

Rutherford County is one of 12 counties designated as a HUD-MID area in North Carolina. Key impacts in the county to individuals and private property include:

• 29,550 low- to moderate-income residents affected

• 827 housing units received assistance

• 119 private roads and bridges require repair or replacement

Economic Impact and Recovery Outlook

Statewide, initial estimates place economic losses from Hurricane Helene at over $50 billion. Approximately 90% of the damage falls within five main sectors:

• Economy

• Housing

• Utilities and Natural Resources

• Transportation

• Agriculture

In Chimney Rock Village, the storm’s impact on the local economy was severe:

• 100% of the Village’s 45 businesses were affected; and

• 15 businesses were completely destroyed

Recognizing the Village’s reliance on tourism and the health of its small businesses, it is essential that recovery efforts be both strategic and well-coordinated to effectively support these sectors. The recovery initiatives identified in the Raise the Rock Recovery Action Plan will be instrumental in rebuilding the community, stimulating economic revitalization, and supporting long-term success.

2.2 Demographics and Market Potential

This section provides an overview of population, income, and employment trends in Chimney Rock Village, based on data from the U.S. Census Bureau and the Bureau of Labor Statistics. It also highlights broader trends in the national outdoor recreation economy and highlights the tourism market potential for Chimney Rock Village and the surrounding region.

Population

According to the 2023 American Community Survey (ACS):

•Rutherford County has a total population of 64,327.

•Chimney Rock Village is home to 131 esidents and includes 75 households

•The Village is located within the Township of Chimney Rock which has a combined population of 2,957 and which also includes Chimney Rock State Park and Lake Lure.

Employment Snapshot:

•61% of the population is of working age (18–64).

•The Village supported 45 businesses and a total of 212 employees prior to the storm. $64,177

National Outdoor Economy Trends

According to the U.S. Bureau of Economic Analysis, the outdoor recreation economy contributed over $563 billion to the national GDP, in 2022. The 2022 Outdoor Participation Trends Report from the Outdoor Foundation shows that 164.2 million Americans (54% of the U.S. population ages 6 and older) participated in outdoor recreation at least once that year.

Since March 2020, participation in outdoor activities has grown by 26%, driven by both new and returning outdoor enthusiasts. The

most popular outdoor activities include:

• Running and jogging

• Hiking

• Fishing

• Biking

• Camping

This steady growth reflects a sustained national demand for outdoor experiences and recreation-based destinations.

Tourism Market Potential

The scenic beauty of the area and its smalltown appeal have made Chimney Rock Village a popular tourism destination for decades. A 2012 market study conducted by Arnett Muldrow for Lake Lure and Chimney Rock Village found that, in just two months (August and October), local businesses recorded visitors from more than 1,000 U.S. zip codes, representing 43 states and 19 foreign countries. During this period, local residents accounted for approximately 11% of customer spending, confirming that tourism is the primary driver of the local economy. To meet this demand, Chimney Rock Village relies heavily on businesses that provide dining, shopping, and visitor services.

According to the North Carolina Department of Transportation, the Annual Average Daily Traffic (AADT) in Chimney Rock for 2023 was 4,600 vehicles, as recorded on US Highway 64/74A just west

of Boys Camp Road. AADT is calculated by taking the total number of vehicles that travel a road throughout the year and dividing it by 365 days. This means approximately 1.68 million vehicles traveled this stretch of road in 2023. While actual traffic levels vary by season and day of the week, this figure reflects the high volume of visitors in this small mountain community.

In 2021, North Carolina’s state parks and recreation areas welcomed a record 22.8 million visitors across 41 sites. Chimney Rock State Park alone saw a 34% increase in visitation, drawing over 400,000 guests that year. With the park entrance located directly on Main Street, Chimney Rock Village is uniquely positioned to strengthen its economy through strategic investment in tourism-related infrastructure and amenities.

Outdoor Recreation Market

Potential

A market analysis was conducted to evaluate the potential for outdoor recreation and tourism development in Chimney Rock Village. This study assessed key factors such as regional demographics, visitor interests, travel behavior, and lifestyle preferences to identify opportunities for enhancing the area's appeal to tourists and outdoor enthusiasts. The analysis focused on areas within a 60-, 120-, and 240-minute drivetime radius of the Village. Findings were measured using the Market Potential Index (MPI), a metric that compares the demand for a specific product or service within a defined geography to the national average. Outdoor recreation activities included here have an MPI that indicates stronger-thanaverage interest and potential for growth in the outdoor economy. (See Table: XX and Map: XX).

Visitors within a 60-minute drive of Chimney Rock Village include those from Asheville, Hendersonville, and Marion, North Carolina. The 120-minute driving radius extends to Hickory, Charlotte, and Statesville, North Carolina; Greenville, South Carolina; and Johnson City, Tennessee. Within 240 minutes, the Village attracts visitors from Blacksburg, Virginia; Knoxville, Tennessee; Columbia and Charleston, South Carolina; Winston-Salem, Greensboro, and Raleigh, North Carolina; and Metro Atlanta and Augusta, Georgia.

or Kayaking

Overnight Camping Trip

Canoeing or Kayaking Hiking

Climbing

Overnight Camping Trip

or Kayaking

Camping Trip

293,414 667,179 59,376 295,694 523,165 Total: 1,838,828 1,309,562 3,095,432 283,416 1,314,640 2,349,621 Total: 8,352,671

2.3 Insights from Other Communities

The development of the Raise the Rock Recovery Action Plan has been informed by a review of recovery plans and e orts from other communities also impacted by natural disasters. These plans o ered valuable guidance and inspiration. Several common approaches to recovery were identified, including:

•Community-led planning

•Sustainability and resilience

•Collaboration among diverse stakeholders

•Integration of hazard mitigation into long-term redevelopment

The plans discussed here served as foundational examples and helped shape the recovery strategy adopted in Chimney Rock Village.

Lahaina Long-Term Recovery Plan (2024)

The Lahaina Long-Term Recovery Plan (LTRP) was created in response to the massive wildfires of August 2023 to guide the community’s recovery and rebuilding e orts. Rooted in Lahaina’s unique multicultural and historical identity, the plan addresses wide-ranging impacts to the environment, housing, culture, and the local economy—while also tackling pre-existing challenges like housing a ordability, infrastructure resilience, and economic diversification. Developed through extensive community engagement, the LTRP reflects the voices and priorities of residents. Recovery is defined as a holistic process involving interconnected e orts to restore and improve key areas, including a ordable housing, public utilities, economic revitalization, and health and social services. The plan identifies 40 priority projects, ranging from immediate needs like improving emergency communications and launching a ordable housing programs to long-term initiatives such as restoring historic sites and creating new greenways. The LTRP is intended to evolve with Lahaina’s recovery to ensure e orts remain community-driven and forward-looking while honoring the town’s heritage.

Lahaina, Maui, Hawaii

Baker United Strategic Recovery Plan (2018) Baker, Louisiana

The Baker United Strategic Recovery Plan was developed to support the City of Baker, Louisiana, in its long-term recovery from the devastating floods of August 2016. Centered on resilience and community revitalization, the plan emphasizes public engagement and outlines a coordinated approach across six key recovery sectors: community planning, housing, infrastructure, economic development, health, and natural resources. Guided by a project steering committee, the plan sets clear goals and prioritizes strategic initiatives such as updating the city’s comprehensive plan, enhancing local parks, and establishing a community emergency response team.

Lumberton Recovery Plan (2018) Lumberton, North Carolina

The Lumberton Recovery Plan was developed in response to the impacts of Hurricane Matthew, with a focus on both immediate recovery and long-term resilience. The planning process was rooted in collaboration with local stakeholders and community members to ensure that the city’s specific needs, many of which are not fully addressed by federal recovery programs, were identified and prioritized. The plan emphasizes resilience as more than simply rebuilding; it frames recovery as an opportunity to improve infrastructure, housing, health outcomes, public facilities, and economic conditions. Key goals of the plan include strengthening institutional capacity, fostering partnerships, and mobilizing resources to support sustainable recovery e orts. It also aims to stabilize and grow the local tax base while enhancing quality of life for residents.

Lyons Recovery Action Plan (2013) Lyons, Colorado

Following devastating floods, the Town of Lyons launched a comprehensive and inclusive recovery planning process, engaging hundreds of residents to shape a shared vision for the future. Guided by the principles of resident-driven engagement, sustainability, and resilience, the plan identified multiple key recovery areas. These include ecological restoration of St. Vrain Creek and its tributaries. In addition to environmental recovery, the plan outlines strategies for economic revitalization, including tourism promotion, business retention, and urban renewal projects aimed at strengthening the town’s economic and social fabric. The Town followed this process with an independent Parks Recovery Plan in 2015 that addressed recreation facilities.

Parks Recovery Plan (2015) Lyons, Colorado

The Town of Lyons experienced significant damage from the September 2013 flood, leading to a comprehensive recovery planning process for its parks and recreational areas. This report outlines the strategies and plans developed to restore and enhance the town's parks, trails, and connectivity. The

Town of Lyons initiated a planning process to recover and enhance its parks following the flood. The planning process was completed in November 2015 with public input. The Final Planning Report includes plans for several city parks and a comprehensive Trails Plan. The report aims to restore recreational opportunities and improve park connectivity.

Long-term Community Recovery Plan (2012)

Wilmington, Vermont

Tropical Storm Irene caused major flooding in Wilmington, VT on August 28, 2011, causing the Deerfield River to submerge Main Street under six feet of water. The storm damaged key infrastructure and historic businesses and disabled emergency operations centers. In response, the community launched a long-term recovery e ort led by the Wilmington Selectboard, which engaged residents in creating a shared vision and goals. The Selectboard served as an oversight committee and supported sector-specific recovery workgroups. The resulting plan focused on building a vibrant, year-round economy while preserving the town’s historic and cultural character, with goals set for economic development, infrastructure, and housing.

Long-term Community Recovery Plan (2007)

Greensburg & Kiowa County, Kansas

The Long-Term Community Recovery Plan for Greensburg and Kiowa County, Kansas, was created after an EF-5 tornado struck on May 4, 2007. The goal was to guide recovery through a collaborative, community-driven approach. It identifies key priorities such as rebuilding public infrastructure, including schools, medical facilities, and government buildings, along with developing a ordable housing, a business incubator, and a revitalized downtown. The plan was shaped through extensive community participation using the Public Square process, which brought together residents and stakeholders from sectors like business, education, health, and government to foster collaboration, build partnerships, and ensure citizen engagement in the recovery.

2.4 Damage Assessment

Following Hurricane Helene, the Village Council hired Rostan, a firm with expertise in disaster recovery, to help navigate the complex process of securing disaster relief from state and federal agencies. Working closely with the Village, Rostan completed a detailed damage inventory report that identified 18 Chimney Rock Villageowned assets impacted by the storm. These damages may qualify for federal assistance through FEMA’s Public Assistance program and fall under the following categories:

•Category C – Roads and bridges

•Category F – Public facilities and supporting infrastructure

•Category G – “Permanent work,” including parks, recreational facilities, and other public assets

The total estimated repair cost for these damages exceeds $17 million. The damage inventory is outlined below:

•Streetscape Damages

•Roadway Sink Hole Damage

•Sidewalk Damages

•Terrace Well Gravel Access Road Damages

•Storage Barn and Associated Damages

•Cli side Water Tower Reservoir Tank Damage

•Sewer, Water, and Fire Hydrant System Damages-- Lake Lure to Downtown CRV

•Covered Bridge Well Damages

•Terrace Well Water Pump Motor Damage

•Sewer, Water, and Fire Hydrant System Damages -- Downtown CRV to Bat Cave

•Main Public Parking Lot Damage

•Amphitheater Gravel Damage

•Townwide Streetside Parking Damages

•River Park Damage

•Riverwalk Damage

•Main Parking Lot Gate Damages

Unstable & Disturbed Slopes

River Channel Severely Altered

Loss of Riverbank Areas

Collapsed Bridge Structure

Six Commercial Properties Swept Away

Structural & Surface Damage to Primary Public Parking Lot

Business Access

Cut O

Damaged Streetscape Elements

Flood-Inundated Business District

State Park Entrance

Riverside Plaza

Severely Compromised Existing Riverwalk Lost

Public Water & Sewer

Infrastructure Destroyed

Widespread destruction from the recent disaster impacted both public and private assets — from collapsed bridges, damaged riverbanks, and destroyed infrastructure to the loss of commercial properties and critical business access. Key areas a ected include unstable slopes, a severely altered river channel, and extensive damage to streetscapes, the Riverwalk, and Riverside Plaza.

Exhibit 01: River Restoration Preliminary Concept

Following the severe impacts of Hurricane Helene, the Rocky Broad River in Chimney Rock experienced tremendous damage, including erosion, debris buildup, destabilization of its banks, and channel realignment. To fully understand the extent of the damage and develop e ective restoration solutions, it became essential to bring in subject matter experts with experience in river ecology, hydrology, and environmental restoration to provide informed recommendations to help guide the recovery and long-term restoration of the river system.

Founded by Gary Lacy in 1983, Recreation Engineering and Planning (REP) is the country's leader in the design of river parks, instream river recreation, and riverside improvements including trails and river access. In their 41 years in the business, the REP team has designed the vast majority of constructed river recreation enhancements in the United States. REP combines decades of experience working in a variety of river environments with advanced technical engineering and design skills. In March 2025, the REP team visited Chimney

Rock to conduct a preliminary analysis of the Rocky Broad River and explore possibilities for its restoration. Based on their assessment, REP has recommended several improvements, including:

•Restoring the river with an emphasis on recreational use

•Developing riverside commercial spaces

•Creating terraced riverbanks

•Building a flood-resistant trail system

Public Engagement and Emerging Themes

This chapter outlines the public engagement process that has been instrumental in the development of the Raise the Rock Recovery Action Plan. It highlights the key stakeholders and organizations involved, shares outcomes from community meetings, and summarizes insights from an online community survey focused on future redevelopment priorities. The chapter concludes with a set of emerging themes for long-term recovery, all which serve as the foundation for the plan recommendations. In this Chapter

3.1 Tools of Engagement

3.2 Community Partners and Engagement

3.3 Community Survey

3.4 Emerging Themes

3.1 Tools of Engagement

A Raise the Rock Recovery Action Plan website was developed to share key information about the planning process and goals. The website also invited residents to participate in an online community survey to provide input on recovery priorities. In addition, a Project Fact Sheet was created to o er a clear, concise summary of the plan’s purpose and essential details.

•Project Fact Sheet

•Project Website

•Online Community Survey

3.2 Community Partners and Engagement

The planning process for the Raise the Rock Recovery Action Plan involved a wide range of community partners, including government, quasi-governmental agencies, nonprofit organizations, and private businesses. The consultant team and Task Force held multiple meetings, interviews, and site visits with these stakeholders. The valuable insights gathered during these discussions helped shape the plan’s recommendations.

Nonprofit Organizations & Businesses

•Community Foundation of Henderson County

•Recreation Engineering and Planning

•Ridgewater Engineering

•Spokes of Hope

•American Whitewaters

•Carolina Climbers Coalition

•Mountain True

•Oaklore Distilling

•Duke Energy

•Chimney Rock Management, LLC

Government & Quasi-Governmental Agencies

•Appalachian Regional Commission

•Army Corps of Engineers

•Chimney Rock State Park

•Chimney Rock Village Fire Department

•Chimney Rock Village

•Federal Emergency Management Agency (FEMA)

•Foothills Regional Commission

•Governor’s Recovery O ce for Western North Carolina (GROWNC)

•Hickory Nut Gorge Chamber of Commerce

•Henderson County Isothermal Community College

•No`rth Carolina Department of Commerce

•North Carolina Department of Transportation

•Rutherford County

•Rutherford County Emergency Management Rutherford County Tourism Development Association

•University of North CarolinaCharlotte; School of Architecture

Public Workshop

A public workshop was held on March 4, 2025, at Chimney Rock Baptist Church to engage community members in shaping the future of Chimney Rock Village. The event featured several interactive activities including voting exercises, openended feedback sessions, and map-based planning exercises that allowed residents to share their ideas on local redevelopment and recovery priorities. This public participation played a vital role in identifying local values, challenges, and opportunities, and to help ensure that the redevelopment process reflects the community’s vision and needs.

What We Heard

During the public involvement meeting, several key topics emerged that reflect a strong community vision for Chimney Rock Village’s long-term redevelopment. Participants expressed a desire to enhance the Village’s identity as an adventure tourism destination by developing outdoor attractions such as zip lines, mountain biking trails, rock climbing areas, rafting excursions, and possibly an alpine coaster. Expanding trail networks, including riverside bike paths and connections to Chimney Rock State Park, was also a high priority, along with offering educational, interpretive experiences focused on the local environment.

Improving access and mobility was another major focus. Attendees emphasized the need for a trolley or shuttle system to reduce parking pressure and better connect visitors to key destinations.

Suggestions also included creating additional parking areas outside the town center with safe, pedestrian-friendly routes leading into the Village.

Public input reflected strong interest in revitalizing the riverfront by restoring safe, accessible areas for swimming, tubing, and fishing. Participants emphasized balancing recreation with environmental stewardship and public safety.

In terms of development, there was a call for more lodging options, especially familyfriendly and upscale accommodations that respect the natural surroundings. Enhancing dining experiences was also important, particularly local cuisine and scenic waterfront locations.

There was also significant enthusiasm for integrating cultural and educational experiences into the Village. Ideas

included creating a museum to celebrate Native American heritage and the history of Chimney Rock, as well as offering opportunities to engage with local crafts, music, and food. Community members showed support for the idea of developing mixed-use spaces that combine shops, restaurants, lodging, and residences to help create a more vibrant village center.

The community expressed interest in hosting regular live events such as concerts, plays, and festivals, potentially in outdoor venues like an amphitheater, and in establishing memorials or exhibits that honor the town’s experience following the disaster. These suggestions reflect a broader goal of fostering a strong sense of place, identity, and community pride while supporting long-term economic and cultural vitality.

Public Forum

The Task Force held a public forum on June 4, 2025, at the Chimney Rock Fire Department to share key findings and gather feedback on recommendations for the long-term recovery plan. The event featured visual displays of conceptual designs and proposed strategies, giving residents and stakeholders a clear view of the plan’s direction. Attendees had the opportunity to share their reactions and suggest improvements. This input was critical to building community support and refining the plan to ensure a shared path forward for redevelopment and implementation.

Feedback from the public forum showed strong support for a vision that blends restoration, recreation, and revitalization throughout Chimney Rock Village. Many praised the focus on the local economy

and outdoor recreation, especially through the Riverwalk and improved river access. A shared priority emerged around protecting a healthy, dynamic river system, with calls for ecological design strategies like engineered in-channel structures and high-flow channels. Participants also emphasized storm resilience and expanded stormwater infrastructure, alongside a strong preference for native landscaping and materials that reflect the Gorge’s natural beauty and connection to Chimney Rock State Park.

Views on food and commercial uses were mixed, some favored food trucks and a lively social district, and there was notable interest in new lodging options. Installation of a Helene memorial to honor the historic event received broad support.

Area-specific feedback highlighted an interest for family-friendly and intermediate paddling opportunities as part of a Riverwalk Recreation Area and restoring the Bat Cave to Esmeralda stretch as an advanced whitewater run. In the Village Core, residents called for practical improvements, including more restrooms, better parking access, and thoughtful development that supports local business and preserves scenic character. In the east, many supported converting Carter Lodge into a community park. Overall, the comments reflected a strong commitment to creating a welcoming and active environment for Chimney Rock Village.

3.3 Community Survey

The Raise the Rock community survey was designed to gather input on what stakeholders considered the biggest recovery challenges and the areas of greatest concern for residents and visitors. It collected ideas for improvements that can help guide decision makers in planning future recovery e orts.

Between February and March 2025, the survey received 3,609 responses. It was promoted through the project website and by Chimney Rock Village and local partners via email and social media outlets. This section highlights the key findings from the survey.

The responses represent a diverse group, including:

•1,610 local area residents

•1,997 visitors

•55 local business owners

•Participants from 817 di erent zip codes across 29 states

$20-34k (5%)

<$20k (2%)

$35-49k (6%)

$50-74k (11%)

$75-99k (13%)

DOWNTOWN

PARKS

LAND

TRANSPORTATION

(24%)

(18%)

VOLUNTEER

LOVE, LOSS, & LEGACY

Responses from the community survey express deep sympathy, love, and unwavering support for the Chimney Rock Village community in the aftermath of the storm. Visitors from across the region and beyond shared earnest messages of encouragement, emphasizing the Village’s significance as a cherished place woven into their family traditions and personal histories. Many voiced their sorrow over the damage while expressing strong faith in the strength of the community and a sincere desire to see residents and businesses prioritized in recovery efforts.

These responses provide a powerful narrative rooted in love, loss, and legacy. The overwhelming affection for Chimney Rock Village is evident in stories of multi-generational trips, childhood memories, family milestones, and heartfelt traditions that express a deep love for the people, the place, and its enduring charm. Alongside that love is a profound sense of loss, not just of buildings or landscapes, but of a place that felt like home, a peaceful sanctuary that offered connection and belonging. Yet through the expressions of grief a collective commitment to the legacy of Chimney Rock Village is revealed. Respondents voiced unwavering support for rebuilding and honoring the past while fostering a bright future and consistently highlighted the scenic views, welcoming people, and the unique experience of strolling along Main Street, enjoying local shops, dining by the river, and feeling truly at home. The voice of the community reminds us that Chimney Rock Village is far more than a destination, it is a living, cherished place and its legacy will continue.

Memories! Have been visiting with my family since I was 4 and now I bring my grandson.

I love this place… It’s got a special place in my heart and calms my soul. The rock coordinates are my tattoo if that gives you an idea.

Culture, history, everything. Chimney Rock ROCKS!

We are so sorry that this tragedy has affected the lives of so many, but grateful and optimistic for the future, REBUILD!!!

No matter what you do, love and support will be there. Thank you for being so strong!

3.4 Emerging Themes

Grounded in existing conditions and shaped by community input, the emerging themes discussed here provide a clear framework for recovery elements in need of particular consideration. These themes indicate the community’s most pressing needs and priorities and inform the recommendations presented in Chapter 4. These themes o er guidance for local leaders and decision-makers when allocating resources and making strategic investments. The emerging themes include:

1. Utilities

Utilities

Utilities should be carefully integrated to meet a mix of commercial and residential needs, which calls for resilient, well-planned infrastructure. Essential services such as electricity, water, sewer, and communications, must be reconstructed in a manner to preserve the visual appeal of storefronts and the integrity of streets and pedestrian walkways. In Chimney Rock Village, much of this infrastructure has been damaged by Hurricane Helene, requiring significant repairs and upgrades.

Parks and Recreation

Parks and recreation play a vital role in enhancing the quality of life for both residents and visitors by o ering accessible spaces for relaxation, exercise, and community events. Amenities such as green spaces, trails, and public gathering areas will boost the area’s appeal, attract visitors and contribute to local economic development. As rebuilding moves forward, the Raise the Rock Recovery Action Plan aims to not only restore these valued spaces, but to enhance them, introducing new features like riverside parks and multi-use paths to better serve the community’s evolving needs.

6. Land Use (Old Village / New Town)

7. Transportation / Parking

8. Resilience / Public Safety

Housing

Well-planned residential areas will help create an environment where people can thrive and feel a strong sense of belonging. A diverse mix of housing options will allow individuals and families of di erent income levels, ages, and household sizes to find a place that suits their needs. Before Hurricane Helene, Chimney Rock Village was home to approximately 75 households and several unique lodging accommodations, including inns, motels, RV parks, campgrounds and short-term vacation rentals. As the Village moves forward with recovery, it must address a broad range of housing needs, from single-family and multi-family homes to workforce housing, while also ensuring there are enough lodging options to support its tourism economy.

Stream Restoration

Stream restoration is a vital strategy for advancing Chimney Rock’s long-term recovery goals. This process will involve reshaping the stream channel and stabilizing severely eroded and incised riverbanks to sustainably reconnect the Rocky Broad River with the community. As a defining feature of the village, the river is central to the area's character and recreational appeal. Applying subject matter expertise to stream restoration projects will be essential in supporting the community’s recovery around this incredibly impactful natural resource.

Downtown -- Business and Economic Development

By serving as a hub for commerce and cultural activity, a restored downtown district will boost the local economy and enhance the overall image and competitiveness of the community. This district will be the focal point for investment and revitalization e orts such as streetscape improvements and design proposals for new development. Prior to Hurricane Helene, the Village featured a charming and thriving downtown with 45 successful businesses. The Raise the Rock Recovery Action Plan aims to identify new, compelling infrastructure projects that promote small businesses and the local tourism economy, enhance quality of life, and drive private investment. Guided by this theme, the plan will help encourage economic growth and the redevelopment of the downtown area.

Land Use -- Old Village / New Town

Thoughtful land use planning is a critical part of the recovery e ort and is key to supporting future economic development in Chimney Rock Village. Making informed land use decisions will help shape a more livable and attractive community. By guiding the placement of housing, businesses, parks, and public facilities, land use planning, in concert with local regulations, can help balance new development with the village’s traditional character and values.

Transportation & Parking

An e ective transportation system will allow people to move safely and e ciently while balancing the needs of motorists and pedestrians. In the downtown and commercial areas of Chimney Rock, accessible and well-managed parking is especially important to support the recovery of local businesses and to accommodate a steady influx of visitors. The Raise the Rock Recovery Action Plan outlines several transportation improvements designed to serve both residents and visitors, including on-street and ostreet parking, sidewalks and multi-use pathways.

Resilience / Public Safety

A strong public safety framework is essential for building a secure, resilient community where residents feel confident in their ability to recover and thrive. Strategic investments in disaster planning, infrastructure, and community facilities will be key for protecting residents and improving overall preparedness. In the aftermath of Hurricane Helene, Chimney Rock Village can strengthen its resilience through long-term projects focused on stability and enhanced public safety, infrastructure improvements, and community preparedness.

Plan Recommendations 4

In this Chapter

4.1: Introduction

Project Type 1: Public Capital Improvements

Project Type 2: Village-Owned Commercial Infill Development

Project Type 3: Private Commercial Infill Development

4.1 Introduction

This chapter serves as the cornerstone of the Raise the Rock Recovery Action Plan, presenting seventeen (17) major Recovery Projects identified through the planning process. These projects are organized into three (3) distinct Project Types: 1) Public Capital Improvements, 2) Village-Owned Commercial Infill Development, and 3) Private Commercial Infill Development. Together, they provide a clear roadmap for revitalization and resilient growth.

While the consultant team and Chimney Rock Taskforce considered opportunities extending west into Henderson County and the

community of Bat Cave, the primary study area focuses on the corridor stretching from the Esmeralda Inn (west) to the Hwy. 74 bridge at Lake Lure (east). This area is divided into three (3) planning sections: 1) Village Core; 2) Village East; and 3) Village West (see Exhibit 02: Primary Study Area Planning Sections, page 69).

This chapter is organized by Project Type. A description is provided for each project along with a set of key action steps necessary to guide successful implementation.

Exhibit 02: Primary Study Area Planning Sections

VILLAGE EAST (LAKE LURE CONNECTION)

VILLAGE WEST (ESMERALDA CONNECTION)

VILLAGE CORE

Project Type 1: Public Capital Improvements

The section highlights nine (9) specific Public Capital Improvement projects designed to rebuild and enhance public infrastructure, public spaces, and economic viability of Chimney Rock Village in the aftermath of Hurricane Helene. These projects include: 1) Rocky Broad River Restoration, which stabilizes riverbanks and re-establishes the river channel for in-stream recreation from the Esmeralda to the Hwy. 74 bridge; 2) the Rocky Broad Riverwalk, which is proposed from Chimney Rock Village west to Bat Cave and east to Lake Lure; 3) the Riverwalk Plaza and Recreation Area is a new and improved public gathering and river access area in the downtown district; 4) the Village Streetscape project provides for critical repairs and upgrades sidewalks, parking, and stormwater infrastructure

throughout the entire village; 5) the Village Plaza Square project restores a central community space to its pre-storm condition; 6) the Historic State Park Plaza and Overlook blends public art, a Helene memorial, and trail connectivity with scenic river views from the site of the original State Park Gateway; 7) the Chimney Rock River Park project provides for improved amenities and riverwalk connectivity in the Village East planning section; and 8) The Gathering Place / Village Parking Lot / Hickory Nut Gorge State Trail Connector project creates a multifunctional hub for events, trail access, parking, and visitor services, and 9) the West End River Access is proposed near the Esmeralda Inn and serves at the western river access for instream family-oriented recreation, tubing, and boating.

Project 1.1 Rocky Broad River Restoration (Regional)

The Rocky Broad River Restoration project is a foundational component of Chimney Rock Village’s long-term recovery and resilience strategy. This project is featured within each of the three Planning Sections, but is also proposed to extend west to Bat Cave in Henderson County (Henderson County representatives attend many Raise the Rock planning sessions and expressed support for a unified river restoration plan and bicycle and pedestrian connectivity). Designed to address both environmental and economic goals, the project includes slope stabilization and revegetation efforts to reduce erosion, enhance water quality, and restore the riverbanks.

With the realignment of the river channel, there is considerable opportunity to improve its resilience to future flooding while also enhancing opportunities for recreational use, such as kayaking, tubing, and fishing, which are vital to the Village’s tourism-based economy. Central to the project’s success is regional collaboration, bringing together local governments, state and federal regulatory agencies, and community stakeholders to ensure a coordinated and justifiable approach. These project elements support ecological restoration, protect critical infrastructure, and strengthen the Village’s identity as a resilient and vibrant riverfront destination.

1.1.1 Slope Stabilization and Re-vegetation.

Coordinate with NCDOT and their respective engineering team to incorporate stream restoration efforts that provide for in-stream recreation as part of a collaborative river restoration plan.

1.1.2 River Channel Realignment for Resilience and Recreation.

Support efforts to reestablish and realign the river channel as part of the recovery plan, with a focus on recreation and flood resilience.

1.1.3 Regional Collaboration.

Establish a consistent river restoration plan throughout the Hickory Nut Gorge region involving the Village and adjacent jurisdictions, affected landowners, advocacy groups, USACE, NCDOT, NCDEQ, and other stakeholders.

Project 1.2 Rocky Broad Riverwalk (Regional)

The Rocky Broad Riverwalk project is a transformative recovery initiative aimed at enhancing public access, connectivity, and economic vitality in Chimney Rock Village and the surrounding region. Central to the project is the development of a regional riverwalk that will provide a safe, scenic multi-use pathway along the Rocky Broad River to promote recreation and local business engagement. Henderson County representatives attended many Raise the Rock planning sessions and expressed support for a unified river restoration plan and bicycle and pedestrian connectivity.

The project will also expand river access points for fishing, paddling, and nature viewing, support tourism, and improve the quality of life locally. A key feature here is the planned connection to the Hickory Nut Gorge State Trail, which will integrate the Riverwalk into a broader regional trail network, attract outdoor enthusiasts and increase usage and visitation. The project relies on regional collaboration, engagement of local governments, landowners, river advocacy groups and

trail organizations to align planning e orts and ensure long-term stewardship of this important asset.

1.2.1 Riverwalk.

Implement a multi-use greenway and connected trail system throughout the river corridor to enhance access to the river and expand pedestrian and bicycle mobility.

1.2.2

River Access.

Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

1.2.3 HGST Connectivity.

Support local plans and e orts to develop and manage the new riverwalk and have it designated as part of the Hickory Nut Gorge State Trail (HGST). MAP

1.2.4 Regional Collaboration.

Develop a consistent trail system throughout the river corridor involving the Village, adjacent jurisdictions, a ected landowners, advocacy groups, USACE, NCDOT, NCDEQ, NCDPR, and other stakeholders.

MainSt

Separated

Chimney Rock State Park

Chimney Rock Park Rd 16’ Concrete Riverwalk River Restoration ROCKY BROAD RIVER

Historic Bridge Overlook

Proposed

Esmeralda

Rocky

Rocky Broad Riverwalk

Riverwalk Plaza and Recreation Area

Village Streetscape

Village Plaza Square

Historic State Park Plaza & Overlook

Hickory Nut Gorge State Trail

Chimney Rock River Park

West End River Access

LOCAT OR MA P

LE GEN D

Existing Buildings

Proposed Buildings

Proposed Restrooms

ROCKYBROADRIVER

Project 1.3 Riverwalk Plaza and Recreation Area

The Riverwalk Plaza and Recreation Area is a key recovery project designed to create a vibrant public space that enhances community life and supports the local tourism-driven economy. The project involves the development of a riverwalk and an adjacent recreation area along the Rocky Broad River to provide a welcoming space for residents and visitors to gather, relax, and enjoy the natural surroundings.

Work alongside NC State Park and other key stakeholders to integrate into the design improved river access locations that encourage safe and accessible river access for ALL. Design should encourage recreational activities such as fishing, tubing, and kayaking. By combining functional public space with a restored river, the Riverwalk Plaza and Recreation Area will serve as a dynamic hub for gatherings and outdoor recreation.

1.3.1 Develop a Riverwalk Plaza and Recreation Area.

Partner with NC State Parks and other stakeholders to appropriately design and permit the project. Create functional gathering areas and explore locally operated concessions along the Rocky Broad

Riverwalk to activate the waterfront as a regional tourism destination, enrich the visitor experience, and support local businesses.

1.3.2 River Access.

Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

16’ Concrete Riverwalk Riverwalk Plaza Boulder Drop Structures

Stone Terraces

Chimney Rock Park Rd

Historic Bridge Overlook

Project 1.4 Village Streetscape

The Village Streetscape project is a vital recovery initiative focused on improving infrastructure, walkability, and the overall visitor experience in Chimney Rock Village. The project includes the installation of sidewalks and street furnishings, to create a more inviting and accessible pedestrian environment throughout the Village’s commercial district. In addition, the project will implement curb and gutter improvements to enhance stormwater management and help protect the area from future erosion and flood damage. A key feature of the project is the realignment of on-street parking to improve tra c flow, increase safety, and support local businesses by providing more e cient access for visitors. These elements will strengthen the Village’s physical infrastructure, boost tourism appeal, and contribute to long-term community success.

1.4.1 Sidewalks & Street Furnishings.

Design and implement streetscape improvements to include ADA compliant sidewalks, lighting, furnishings, street trees, landscaping, curb extensions, and crosswalks, all in accordance with previous streetscape projects.

1.4.2 Curb & Gutter / Stormwater Management.

Partner with stakeholders to plan and implement stormwater infrastructure improvements that align with recovery plans.

1.4.3 On-Street Parking Realignment.

Identify and implement on-street parking realignment opportunities as part of the broader recovery and infrastructure improvement e orts.

Exhibit 08: The Power of Planning - NC Commerce Funds Phase 1 Streetscape for Chimney Rock Village

As part of the Raise the Rock Recovery Plan e orts, Chimney Rock Village was awarded $5.5 million in funding from the NC Department of Commerce to support critical streetscape recovery improvements. After numerous NC Commerce o cials visited the Village and attended public meetings held as part of the Raise the Rock planning e ort, this significant investment was secured to help the Village implement public capital projects that restore essential infrastructure, enhance community resilience, and lay the groundwork for long-term revitalization. These funds must be spent within three years, underscoring the importance of timely action and strategic implementation.

Project 1.5 Village Plaza Square

The Village Plaza Square recovery project is focused on the restoration of a central community space to its pre-storm condition. This project will serve as both a symbolic and functional milestone in Chimney Rock Village’s recovery. This project aims to repair stormrelated damage, restore landscaping, and reinstate key features such as the paver plaza, seating area, and gathering space that was impacted by the disaster. By bringing the Plaza Square back to its original state, the Village not only preserves a cherished public space but also reinforces a sense of normalcy and continuity for residents and visitors alike. The restored plaza will once again serve as a hub for the community, support local commerce, and play an important role in the overall revitalization of the Village.

1.5.1 Restore Area to Pre-storm Conditions. Replace damaged and lost infrastructure facilities and repair hardscape surfaces to ensure safety and accessibility.

Exhibit 09: Village Plaza Pre-Storm Condition

Project 1.6 Historic State Park Plaza & Overlook

The Historic State Park Plaza and Overlook is a signature recovery project that blends community gathering, cultural heritage, and outdoor recreation access in a single, multifunctional space. Anchored by a pedestrian plaza and river overlook, the project will o er dramatic views of the Chimney Rock and Rocky Broad River. Key features proposed include Helene Memorial, public art installations, a gateway monument, and an overlook utilizing the remnants from the original Chimney Rock State Park entrance. This project is designed to celebrate the area's history and identity while enhancing the visual and heartfelt appeal of the site. The project will also include connectivity to the Riverwalk and the Hickory Nut Gorge State Trail, strengthen regional trail networks, and help promote eco-tourism. To support visitor needs, the site includes public restrooms, making it a fully accessible and functional destination for both residents and tourists. Ideally, these elements will establish the plaza as a landmark for reflection, recreation, and regional pride.

1.6.1 Pedestrian Plaza and River Overlook.

Develop a pedestrian plaza and overlook to create a vibrant public space that celebrates local heritage by repurposing the existing remnants of the historic gateway and bridge. Develop a pedestrian plaza and overlook to create a vibrant public space that celebrates local heritage by repurposing the existing remnants of the historic gateway and bridge.

1.6.2 Helene Memorial / Public Art / Gateway Monument.

Install public art, such as plaques, murals, or interactive exhibits, that commemorates this historic event.

1.6.3 Riverwalk and State Trail Connectivity.

Identify, brand, and promote potential state trail segments within the Village and Chimney Rock State Park to support trail expansion and connectivity across the region.

1.6.4 Public Restrooms.

In collaboration with local volunteer organizations and other stakeholders, support local plans and e orts to develop and manage public restrooms.

Exhibit 10: Proposed Traffic Circle and new State Park Entrance

Project 1.7 The Gathering Place / Village Parking Lot / Hickory Nut Gorge State Trail Connector

The Gathering Place / Village Parking Lot / Hickory Nut Gorge State Trail Connector project is a multifaceted recovery e ort designed to enhance community space, trail access, and visitor infrastructure on Chimney Rock Village property. At its heart is the enhancement of the park and adding more flexible event space that can o er a welcoming area for public gatherings and cultural activities. The project also includes the restoration of the paid public parking lot to help manage increased tourism and to generate much-needed revenue. A key feature is the integration with the Hickory Nut Gorge State Trail, including a direct connection to the Boulders Trailhead to strengthen the Village as a regional gateway to outdoor recreation. To support visitor needs, public restrooms will be included to make the site a convenient and accessible hub for both tourists and trail users. This project not only supports community engagement but also contributes to long-term recovery.

1.7.1 Pocket Park / Event Space.

Improve the existing park to enhance visual appeal and serve as a functional community event space.

1.7.2

Paid Public Parking.

Invest in repairs to the existing parking facilities to enhance the visitor experience, support local business activity, and reestablish a sustainable revenue stream.

1.7.3 HGST Connectivity / Boulders Trailhead.

Develop and enhance the existing trailhead to promote more use of the Boulders Trail and increase awareness of the Nickory Nut Gorge State Trail.

1.7.4 Public Restrooms.

In collaboration with local volunteer organizations and other stakeholders, support local plans and e orts to develop and manage public restrooms.

Chimney Rock FireVillageDept

Existing Commercial Development

Proposed Parking (28)

Food Truck Plaza

The Gathering Place

Terrace Dr Hickory

NutGorgeStateTrail

Project 1.8 Chimney Rock River Park

The Chimney Rock River Park project involves the redevelopment of the park area into a more resilient, accessible, and welcoming destination for both residents and visitors. Central to the project is Riverwalk connectivity, linking the park seamlessly to surrounding trails, public spaces, and the downtown area to support pedestrian access and outdoor recreation. Expanded river access will provide safe and convenient points for activities like fishing, kayaking, and tubing, further promoting the area’s outdoor tourism appeal. The plan also includes expanded public parking and restroom facilities, ensuring the park can comfortably accommodate increased visitor use while also supporting local businesses and events. These improvements will redevelop the River Park into a vibrant recreational asset that plays a key role in the area’s appeal and long-term recovery.

1.8.1 Redevelopment of the River Park.

Revitalize the Village River Park to o er improved river access and a vibrant setting for outdoor recreation, with restrooms, ADA-compliant pathways, native plantings, and integrated links to the adjacent riverwalk.

1.8.2 River Access.

Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

1.8.3 Public Parking.

Plan, implement, and prioritize public parking enhancements at the riverside park to improve access, safety, and user experience.

Stone Terraces

Resting Overlook

DA Access

Chimney Rock River Park

The Hickory Nut

Project 1.9 West End River Access (Esmeralda Connection)

1.9.1 Acquisition of Property Suitable for River Access.

Identify and pursue the acquisition of property suitable for establishing a river access point that supports public recreation. Priority should be given to parcels that o er strategic proximity to the proposed riverwalk, are feasible for development as a put-in location for beginner to intermediate paddlers, and can accommodate associated improvements such as adequate public parking.

1.9.2 River Access.

Develop a river access point to encourage increased public use of the river and support the implementation of the Riverwalk and Recreation Area project. Serving as the western terminus—or put-in—for a beginner to intermediate paddling route, the site will o er a convenient and accessible entry point near the Riverwalk and adjacent facilities. This access point will help activate the river corridor and broaden opportunities for both residents and visitors.

1.9.3 Public Parking.

Ensure the planning and implementation of su cient public parking at the river access point to facilitate outdoor recreation and revitalize this underutilized stretch of the river corridor.

Main St Stone Current Deflectors

River Access

Stone Terraces

The Esmeralda

Concrete Riverwalk

To Bat Cave

Esmeralda Inn

Temporary Road

Highway 64/74

Project Type 2: VillageOwned Commercial Infill Development

This project type prioritizes the infill development of two strategically located Village-owned properties that are well-suited for commercial uses. Potential developments include retail, mixed-use residential, boutique hotels, and other amenities designed to support and enhance the tourist economy. Positioned at key gateways to the downtown district, these projects aim to stimulate economic activity and help reestablish the Village’s identity as a vibrant and welcoming destination. In addition to promoting new residential and retail opportunities, the facilities will also provide potential relocation space for local businesses displaced by the recent events. The two projects in this category include the East Village Infill and the West Village Infill projects.

Village-Owned

Project 2.1 West Village Infill

The West Village Infill project advances the commercial development of a prime Villageowned property through the proposed construction of a facility with a 7,200-square-foot building footprint on the 5.5-acre site. To ensure successful implementation, the Village should issue a Request for Proposals (RFP) to attract qualified developers and establish a Development Agreement or Public-Private Partnership to move the project forward. Adequate ostreet parking will be a key component of the overall development plan to support commercial activity and accessibility. As a strategy to foster local economic growth, the project also presents an opportunity to incorporate a small business incubator, providing space and resources for entrepreneurs and helping to strengthen the Village’s long-term commercial success.

2.1.1 Issue RFP for Mixed-Use Development

(7,200 SF Bldg Footprint) and Enter into Development Agreement / Public-Private Partnership.

2.1.2 Off-Street Parking.

7,200SF

Proposed Parking (69)

Project 2.2 East Village Infill

This East Village Infill project proposes the development of a mixed-use facility with a 7,425-square-foot building footprint on a strategically located site within the Village Core near the existing Post o ce (see Map XX: Village Core, page XX). The Village should issue a Request for Proposals (RFP) to attract qualified developers and enter into a Development Agreement or Public-Private Partnership to guide project implementation. Key public improvements include slope stabilization and construction of a retaining wall to support site readiness, installation of on-street parking and streetscape elements to enhance accessibility, and the addition of public restrooms to serve visitors and support increased foot tra c in the area.

2.2.1 Issue RFP for Mixed-Use Development (7,425 SF Bldg Footprint) and Enter into Development Agreement / Public-Private Partnership.

2.2.2 Slope Stabilization / Retaining Wall.

2.2.3 Streetscape and On-Street Parking.

2.2.4

Project Type 3: Private Commercial Infill Development

Type 3 Recovery Projects promote infill development opportunities on privately-owned properties within the Village Core that are well-positioned for commercial land use. Potential uses include retail, mixed-use residential, restaurants, and other visitor- and community-oriented businesses. These projects aim to help reactivate damaged and underutilized sites, attract private investment, and support the Village’s transformation back into a dynamic tourist destination. A key component of this effort involves identifying and collaborating with property owners who are motivated to rebuild and develop businesses that will contribute to a revitalized local tourism economy. Priority projects in this category include Riverside West, Main Street West, Main Street East, Terrace Drive Infill, Village Square Infill, and the Riverside Redevelopment Alternative Plan.

Project 3.1 Riverside West

The Riverside West recovery project proposes the commercial redevelopment of a strategically located site on the edge of the downtown district. The envisioned 6,000-square-foot building footprint is intended to accommodate retail, dining, or other commercial uses that support small business growth and economic revitalization. To improve site functionality and accessibility, the project will likely incorporate significant o -street parking. Positioned on a prominent parcel severely damaged and eroded by the storm, this project seeks to restore and reactivate a key location, contributing to the broader recovery of the Village Core.

3.1.1 Commercial Development (Proposed 6,000 SF Bldg Footprint).

3.1.2 Off-Street Parking.

6,000SF

Project 3.2 Main Street West

The Riverside West recovery project proposes the commercial redevelopment of the former Country Fair site, a prominent location comprising multiple parcels near the edge of the downtown district. The project envisions up to a 3,500-square-foot total building footprint designed to accommodate retail, dining, or other commercial uses that support local business growth. O -street parking will be incorporated to improve accessibility and support future use. Given the site's parcel configuration and ownership status, it may also be a suitable candidate for land transfer to facilitate development and streamline implementation.

3.2.1 Commercial Development (Proposed 3,500 SF Bldg Footprint.)

3.2.2 Off-Street Parking.

Main Street West: Proposed Private Infill

Project 3.3 Main Street East

The Main Street East recovery project focuses on the commercial redevelopment of a key site within the Village Core, with a potential for a 2,700-square-foot building footprint designed to support retail use. The project includes the integration of on-street parking to enhance access and support foot tra c along the Main Street corridor. Notably, the beloved Christmas Cottage plans to rebuild on this site, making it a cornerstone for revitalizing Main Street and restoring a cherished local destination.

3.3.1 Commercial Development (Proposed 2,700 SF Bldg Footprint).

3.3.2 On-Street Parking.

Stone Terraces

Riverwalk Plaza

Project 3.4 Terrace Drive Infill

The Terrace Drive Infill recovery project envisions a development with a proposed 2,100-square-foot building footprint to accommodate commercial, lodging, or residential uses that contribute to the vibrancy and economic recovery of the Village Core. Strategically located near the downtown district, the proposal includes a pedestrian pathway that would provide direct access to the Main Street corridor. This infill development is intended to activate underutilized space, support diverse land uses, and provide opportunities for small business development.

3.4.1 Commercial Development (Proposed 2,100 SF Bldg Footprint).

3.4.2 Pedestrian Connection to Main Street.

Fire Dept Existing

2,100 SF

Pedestrian Connection Terrace Dr

Project 3.5 Village Square Infill

The Village Square Infill recovery project proposes the redevelopment of a 2,400-square-foot building footprint to support commercial, lodging, or residential uses that will contribute to the economic revitalization of the Village Core. Strategically located on Main Street and directly adjacent to the Village Plaza, this site o ers a prime opportunity to enhance downtown activity and complement existing public spaces. The project aims to activate a high-visibility location, encourage private investment, and strengthen the Village’s appeal as a vibrant, walkable destination for both residents and visitors.

Existing Commercial Development

3.5.1 Commercial Development (Proposed 2,400 SF Bldg Footprint).

3.5.2 On-Street Parking.

Main St

Project 3.6 Riverside Redevelopment - Alternative

The Riverside Redevelopment project envisions a coordinated commercial revitalization e ort across multiple individually owned parcels. With a combined building footprint of approximately 5,000 square feet, this multi-structure redevelopment proposal is intended to support a mix of retail uses and contribute to reestablishing the commercial fabric of the Village Core. The success of the project would likely depend on the availability of adequate on-street parking and presents an opportunity to create direct pedestrian connectivity to the Riverwalk, further linking the site to the broader downtown experience. However, the site’s location and storm-related degradation present notable design and engineering challenges, including the potential need for substantial fill to make the area suitable for construction. Given these complexities, FEMA acquisition may also be considered as part of the overall recovery strategy, positioning this concept as a flexible alternative for future redevelopment.

3.6.1 Proposed Commercial Redevelopment Featuring 5 Structures with a Combined Bldg Footprint of Roughly 5,000 SF.

3.6.2 Connectivity to Riverwalk.

3.6.3 On-Street Parking.

Plan Implementation 5

This chapter outlines general recommendations for implementing the Raise the Rock Recovery Action Plan, presents an implementation matrix summarizing all recovery projects, and highlights potential funding opportunities to support execution. This chapter is organized into the following sections:

In this Chapter

5.1 General Recommendations

5.2 Implementation Matrix

5.3 The “BIG 3” Priority Projects

5.4 Key Funding Opportunities

5.1 General Recommendations

The recovery of Chimney Rock Village requires more than physical reconstruction; it demands a strategic framework that integrates policy innovation, organizational capacity, and cross-sector coordination. The recommendations that follow are grouped into five strategic action areas:

1. Economic Development & Tourism

2. Housing, Land Use & Community Character

3. Environmental Resilience & Infrastructure

4. Funding, Technical Assistance & Planning

5. Governance, Coordination & Capacity Building

These recommendations will influence recovery success and the strategies necessary for effective progress. From positioning the Village as a premier outdoor recreation destination to advancing workforce housing solutions, environmental restoration, and organizational growth, each recommendation supports a unified approach anchored by collaboration, coordinated investment, and a shared vision for the future.

1. ECONOMIC DEVELOPMENT & TOURISM

• Think Outside, Stay Longer: A New Tourism Destination for Western North Carolina. Become the quintessential outdoor

recreation hub in the region by positioning Chimney Rock and the Hickory Nut Gorge Area as a premier destination for immersive, multi-day tourism. Focus on value-driven, placebased experiences that encourage longer stays and deeper engagement with local, natural, cultural, and recreational assets.

• Expect + Prepare for Growth: Have a Strategic Recovery Mindset. Anticipate and strategically prepare for growth to ensure effective and efficient recovery. Proactively plan land use, infrastructure, housing, and partnerships to manage increasing demand while preserving community character and natural resources.

• Demonstrate ROI and Impact: Drive long-term economic revitalization projects by demonstrating clear return on investment, community benefits, and positive results. Use datadriven tools, economic impact models, and case studies to quantify benefits of recovery projects, guiding resource allocation and attracting investment that supports place-based growth that is aligned with community values.

• Empower Small Businesses: Support the growth, adaptability, and success of small businesses to help improve the local economy. Develop a comprehensive small business support strategy that includes access to technical assistance, grant

and loan opportunities, mentorship, and disaster recovery resources. Foster local and regional partnerships to build a robust entrepreneurial business climate. Tailor support to the unique needs of rural, seasonal, and tourism-dependent enterprises.

• Pursue Public-Private Partnerships (PPP) & Development Agreements: Leverage Village-owned properties through strategic Public-Private Partnerships (PPPs) to advance recovery efforts and community priorities. Establish transparent, flexible development agreements for resilient recovery projects that align public and private goals, ensures accountability, protects community interests, maximizes investment, and enhances economic vitality and quality of life.

2. HOUSING, LAND USE, & COMMUNITY CHARACTER

• Workforce Housing Strategy for Long-Term Recovery: Provide adequate workforce housing that supports essential workers and preserves community character. Develop community-driven, workforce housing through broad engagement and regional collaboration. Integrate housing with land use, infrastructure, and recovery planning. Encourage public-private partnerships and employer involvement to create innovative, scalable solutions, such as co-located developments and flexible housing models that meet seasonal and local needs.

• Old Village / New Town Character: Honoring Heritage, Shaping the Future. Balance preservation of historic “Old Village” character with innovative “New Town” projects to strengthen community identity and encourage new development opportunities. Use community engagement, and collaboration to integrate authentic heritage with modern needs, creating a cohesive, vibrant place that honors the past while embracing the future.

• Buyout and Acquisition Programs: Use buyout and acquisition programs judiciously to reduce risk, enhance resilience, and support community recovery. Coordinate transparent, equitable buyouts of high-risk properties aligned with hazard mitigation and recovery plans, leveraging federal funds to restore natural areas, expand amenities, and promote sustainable reuse that preserves community character.

• Landowner Outreach and Easement Acquisition: Build trust and secure permissions from landowners to enable recovery projects while respecting their interests. Conduct transparent, respectful outreach with clear communication and opportunities for input; use standardized right-of-entry agreements for access and negotiate easements for long-term resource protection, and integrate landowner engagement into recovery planning to foster cooperation and stewardship.

• Enhance Parking to Improve Access and Support Community Needs: Ensure parking facilities support long-term recovery, sustainable tourism, and local quality of life by providing safe, efficient, and context-sensitive parking solutions that align with community values and growth expectations. Conduct comprehensive parking assessments to evaluate current and future demand across peak and off-peak seasons. Use datadriven analysis to inform context-appropriate solutions such as shared parking and shuttle services. Engage stakeholders to develop flexible, low-impact parking strategies that support local commerce, reduce congestion, preserve natural and scenic resources, and enhance the visitor experience.

3. ENVIRONMENTAL RESILIENCE & INFRASTRUCTURE

• Preliminary Engineering for River Restoration: Advance sustainable, resilient restoration of the Rocky Broad River by establishing a solid technical foundation through preliminary engineering. Conduct science-based assessments and preliminary designs that integrate ecological health and infrastructure resilience. Engage stakeholders to build trust and develop shovel-ready plans that align with funding and recovery goals.

• Engage River and Environmental Advocacy Groups: Engage river and environmental advocacy groups early to ensure collaborative, effective, and supported restoration efforts. Foster transparent, ongoing partnerships that leverage their expertise, outreach, and networks to align goals, build trust, and strengthen restoration outcomes as a shared community effort.

• Regional Sewer and Water Authority / Service District: Establish a regional sewer and water authority to ensure efficient, equitable, and sustainable water and wastewater infrastructure that supports long-term recovery and growth. Promote regional governance to pool resources, streamline planning, and align infrastructure with land use, environmental, and economic priorities. Establish an ownership and management framework to meet evolving demands and enhance funding opportunities, safeguarding water quality and levels of service.

4. FUNDING, TECHNICAL ASSISTANCE, & STRATEGIC PLANNING

• Technical Assistance and Grant Writing Strategy: Strengthen community capacity to secure and manage recovery funding by obtaining expert technical assistance and professional grant writing services. Obtain expert technical support and to help local partners develop competitive, resilience-focused proposals. Emphasize clear communication, compelling narratives, and alignment of funding sources. Maintain transparent reporting to build funder trust and sustain long-term investment in recovery initiatives.

• Long-Term Recovery Funding Strategy: Secure diverse, coordinated funding to sustain long-term recovery projects. Strategically pursue aligned public grants, philanthropic support, and corporate partnerships through coordinated efforts, clear project packaging, and consistent messaging to build lasting funding networks that advance shared recovery priorities.

• Long-Term Communications, Marketing, and Messaging: Establish a clear, consistent communications strategy that builds trust and unites stakeholders around long-term recovery. Use diverse, accessible channels to deliver tailored, value-driven messaging; coordinate partners for unified outreach; highlight progress and stories; and maintain dialogue to engage and adapt to community needs.

5. GOVERNANCE, COORDINATION, & CAPACITY BUILDING

• Organizational Capacity Building: Build a dedicated, agile “Strike Force” to drive coordinated, effective, implementation of recovery projects. Establish a cross-sector team to lead collaboration, resource coordination, and problem-solving, to strengthen capacity, and accelerate action.

• Stakeholder Coordination: Foster inclusive, collaborative stakeholder coordination to ensure efficient, and aligned longterm recovery. Establish transparent communication channels and regular stakeholder forums that engage diverse groups, governments, landowners, businesses, volunteers, and subject matter experts, to leverage unique strengths and opportunities. Integrate coordination into the recovery framework to build trust, reduce duplication, and enable adaptive, community-driven solutions.

• Regional Collaboration: Strengthen regional alliances by fostering coordinated recovery efforts across jurisdictions. Establish formal collaboration frameworks to share resources, align priorities, and pool expertise. Promote joint planning, consistent messaging, and unified advocacy to maximize regional impact on infrastructure, housing, environment, and economic development.

• Interagency Recovery Coordination (IRC): Ensure efficient, unified recovery through highly coordinated interagency collaboration. Engage with Interagency Recovery Coordination (IRC) team to align resources, share information, and foster trust among local, state, federal, private, and nonprofit partners, to streamline effort, prevent duplication, and for effective community recovery.

• Building Trust Through Transparency and Shared Solutions: Build trust and transform opposition to encourage collaboration through transparency and shared solutions to complex situations. Engage early with clear, open communication and dialogue to understand concerns. Offer responsive options and provide alternative solutions that demonstrate how recovery projects honor community values and encourage partnerships.

• Legislative and Political Advocacy: Secure strong legislative and political support to advance recovery projects, identify funding, and help shape official recovery policies. Engage elected officials through strategic advocacy, clear communication of community benefits, and coalition-building to mobilize broad support for investment and embed recovery priorities in legislative agendas.

5.2 Implementation Matrix

The Implementation Matrix offers a clear and concise summary of all recovery projects described in the previous chapter. It is intended to serve as a practical tool to guide action and track progress throughout the recovery process. Organized around the Plan’s three Types of Recovery Projects, the matrix includes a total of 17 projects essential to Chimney Rock’s revitalization. For each project, the matrix includes suggested prioritization and a proposed implementation timeline to help local leaders, partners, and stakeholders align resources, coordinate efforts, and maintain momentum throughout the recovery process. This framework is designed to support informed decision-making and ensure strategic, phased advancement of the Village’s long-term recovery and development goals.

Implementation Timeframes

To help guide decision-makers and partners, the Implementation Matrix includes recommended timeframes for each action item. These timeframes provide realistic expectations for when projects, programs, and initiatives should be initiated or completed based on funding, capacity, and complexity. The following categories define short-term, medium-term, long-term, and ongoing actions.

Short-Term Actions

Short-term actions are priority steps that can be initiated and completed within the next 1–2

years. These projects often build momentum, address immediate needs, and lay the groundwork for larger initiatives to follow.

Medium-Term Actions

Medium-term actions are initiatives that typically require more planning, coordination, and funding. These actions are expected to be implemented within a 3–5 year window and often build on the success of short-term efforts.

Long-Term Actions

Long-term actions are more complex projects that may rely on phased funding, multi-

year partnerships, or larger infrastructure development. These are generally envisioned for implementation over a 6–10 year timeframe and represent transformative, lasting investments.

Ongoing Actions

Ongoing actions include the continuous programs, policies, and operations that must be maintained throughout the lifespan of the plan. These efforts are essential to ensuring that initial investments continue to produce benefits and that community goals remain supported over time.

Type 1: Capital Improvement Projects

1.1:

1.1.1 Slope Stabilization and Re-vegetation. Support efforts to identify and manage priority areas for riverbank and slope stabilization as part of a collaborative river restoration plan.

1.1.2 River Channel Realignment for Resilience and Recreation. Support efforts to reestablish and realign the river channel as part of the recovery plan, with a focus on recreation and flood resilience.

1.1.3 Regional Collaboration. Establish a consistent river restoration plan throughout the region involving the Village, adjacent jurisdictions. affected landowners, advocacy groups, USACE, NCDOT, NCDEQ, and other stakeholders.

1.2.1 Riverwalk. Implement a multi-use greenway and connected trail system throughout the river corridor to enhance access to the river and expand pedestrian and bicycle mobility.

1.2.2 River Access. Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

1.2.3 HGST Connectivity. Support local plans and efforts to develop and manage the new riverwalk and have it designated as part of the Hickory Nut Gorge State Trail (HGST).

1.2.4 Regional Collaboration. Develop a consistent trail system throughout the river corridor involving the Village, adjacent jurisdictions, affected landowners, advocacy groups, USACE, NCDOT, NCDEQ, NCDPR, and other stakeholders.

1.3.1 Develop a Riverwalk Plaza and Recreation Area. Establish gathering areas and locally operated concessions along the Rocky Broad Riverwalk to activate the waterfront as a regional tourism destination, enrich the visitor experience, and support local businesses.

1.3.2 River Access. Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

1.4.1 Sidewalks & Street Furnishings. Design and implement streetscape improvements to include ADA compliant sidewalks, lighting, furnishings, street trees, landscaping, curb extensions, and crosswalks, all in accordance with previous streetscape projects.

1.4.2 Curb & Gutter / Stormwater Management. Partner with stakeholders to plan and implement stormwater infrastructure improvements that align with recovery plans.

1.4.3 On-Street Parking Realignment. Identify and implement on-street parking realignment opportunities as part of the broader recovery and infrastructure improvement efforts.

Rocky Broad River Restoration (Regional)

1.2: Rocky Broad Riverwalk (Regional)

1.4: Village Streetscape

1.3: Riverwalk Plaza and Recreation Area

Type 1: Capital Improvement Projects (Cont’d)

1.5: Village Square

1.5.1 Restore Area to Pre-storm Conditions. Replace damaged and lost infrastructure facilities and repair hardscape surfaces to ensure safety and accessibility.

1.6: Historic State Park Plaza & Overlook

1.6.1 Pedestrian Plaza and River Overlook. Develop a pedestrian plaza and overlook to create a vibrant public space that celebrates local heritage by repurposing the existing remnants of the historic gateway and bridge.

1.6.2 Helene Memorial / Public Art / Gateway Monument. Install public art, such as plaques, murals, or interactive exhibits, that commemorates this historic event.

1.6.3 Riverwalk and State Trail Connectivity. Identify, brand, and promote potential state trail segments within the Village and Chimney Rock State Park to support trail expansion and connectivity across the region.

1.6.4 Public Restrooms. In collaboration with local volunteer organizations and other stakeholders, support local plans and efforts to develop and manage public restrooms.

1.7: The Gathering Place / Village Parking Lot / HGST Connector

1.7.1 Pocket Park / Event Space. Improve the existing park to enhance visual appeal and serve as a functional community event space.

1.7.2 Paid Public Parking. Invest in repairs to the existing parking facilities to enhance the visitor experience, support local business activity, and reestablish a sustainable revenue stream.

1.7.3 HGST Conectivity / Boulders Trailhead. Develop and enhance the existing trailhead to promote more use of the Boulders Trail and increase awareness of the State Trail.

1.7.4 Public Restrooms. In collaboration with local volunteer organizations and other stakeholders, support local plans and efforts to develop and manage public restrooms.

1.8: Chimney Rock River Park

1.8.1 Redevelopment of the River Park. Revitalize the Village River Park to offer improved river access and a vibrant setting for outdoor recreation, with restrooms, ADA-compliant pathways, native plantings, and integrated links to the adjacent riverwalk.

1.8.2 River Access. Develop access areas to encourage more use of the river and promote the area for outdoor recreation purposes.

1.8.3 Public Parking. Plan, implement, and prioritize public parking enhancements at the riverside park to improve access, safety, and user experience.

Type 1: Capital Improvement Projects (Cont’d)

1.9.1 Acquisition of Property Suitable for River Access. Identify and pursue the acquisition of property suitable for establishing a river access point that supports public recreation. Priority should be given to parcels that offer strategic proximity to the proposed riverwalk, are feasible for development as a put-in location for beginner to intermediate paddlers, and can accommodate associated improvements such as adequate public parking.

1.9.2 River Access. Develop a river access point to encourage increased public use of the river and support the implementation of the Riverwalk and Recreation Area project. Serving as the western terminus—or put-in—for a beginner to intermediate paddling route, the site will offer a convenient and accessible entry point near the Riverwalk and adjacent facilities. This access point will help activate the river corridor and broaden opportunities for both residents and visitors.

1.9.3 Public Parking. Ensure the planning and implementation of sufficient public parking at the river access point to facilitate outdoor recreation and revitalize this underutilized stretch of the river corridor.

Type 2. Village-Owned Commercial Infill Projects. Develop mixed-use facilities on Villageowned properties to provide relocation opportunities for displaced local businesses, as well as for new residential and retail opportunities.

1.9: West End River Access (Esmeralda Connection)

2.1: West Village Infill

2.1.2

2.2: East Village Infill

2.2.1 Issue RFP for Mixed-Use Development (7425 sf building footprint) and enter into development agreement / Public-Private Partnership

2.2.2 Slope Stabilization / Retaining Wall

2.2.4 Public Restrooms

Type 3. Privately-Owned Commercial Infill Projects. Identify and work with property owners who have the desire to rebuild and develop businesses to help revitalize the local tourism economy.

3.1: Riverside West

3.2: Main Street West

3.4: Terrace Drive Infill

3.5: Village Square Infill

3.6: Riverside Redevelopment - Alternative

3.3: Main Street East

3.2.1

3.5.1 Commercial Development (proposed 2400 sf building footprint)

3.6.1 Proposed commercial redevelopment featuring five structures with a combined building footprint of roughly 5,000 square feet.

3.6.3 On-street Parking

3.1.2 Off-street Parking

3.3.2 On-street Parking

3.4.2 Pedestrian Connection to Main Street 3.5.2 On-street Parking

5.3 The “BIG 3” Priority Projects

At the time of this plan’s writing, vital infrastructure upgrades — including water and sewer improvements — are already underway, setting a foundation for economic recovery and strategic public and private investment. Building on this momentum, the Recovery Taskforce has identified three flagship priority projects to drive early recovery and deliver the greatest long-term community impact. Selected for their potential to restore connectivity, enhance public spaces, and spark economic revitalization, these initiatives will serve as the backbone for rebuilding efforts and position Chimney Rock Village for a resilient future.

1. Village Streetscape Improvements

The Village Streetscape Improvements will create safe, functional, and visually appealing corridors that support walkability, encourage local spending, and strengthen the small business environment.

2. River Restoration and Riverwalk

The River Restoration and Riverwalk will restore and protect the waterfront, expand public access, add much-needed recreational amenities, and strengthen the community’s identity as a vibrant destination for outdoor adventure.

3. East Village Infill Development

The East Village Infill initiative will focus on redeveloping this key Village-owned tract to create new commercial opportunities that support the relocation of displaced local businesses and provide essential community services.

Together, these “BIG 3” priority projects build on the Village’s critical infrastructure progress and form the cornerstone of the initial recovery phase — laying a strong foundation for Chimney Rock Village’s next chapter as a connected, vibrant, and resilient community.

5.4 Key Funding Opportunities

The scale of infrastructure investment required to implement the Raise the Rock Recovery Action Plan far exceeds the current operating capacity of Chimney Rock Village. To effectively support recovery and long-term revitalization, the Village must pursue a comprehensive fundraising strategy that engages state and federal partners, as well as private and philanthropic entities. Proactive outreach to relevant state and federal agencies will be essential to secure critical public funding that aligns with the plan’s priorities.

At the same time, successfully competing for grants and other funding opportunities will demand increased organizational capacity, expertise, and collaboration. The Village must expand its internal team and work closely with external partners such as regional nonprofits, foundations, and community stakeholders, to develop competitive proposals and manage awarded funds.

A wide range of potential funding sources are outlined in the accompanying table, including government programs, philanthropic foundations, and other potential sponsors. Each entity has been selected for its alignment with the goals of the Raise the Rock Recovery Action Plan. Additionally, individual and business contributions could play a vital role, particularly for projects that foster community pride and visibility. The Village Council should oversee and actively guide fundraising efforts, ensuring strong communication and relationship-building with funders. A strategic, sustained approach to fundraising is essential to turn the Plan’s vision into reality.

North Carolina - Community Development

Block Grants - Disaster Recovery (CDBGDR)

CDBG-DR grant funds are appropriated by Congress and allocated by HUD to rebuild disaster-impacted areas and provide funding for long-term recovery. In North Carolina, funding has been allotted to support long-term recovery efforts following Hurricane Helene (2024), and at least 80% of funds must be used to address unmet needs or mitigation activities in the HUD-Identified Most Impacted and Distressed areas. Three target areas for disaster recovery have been identified: housing, infrastructure, and economic revitalization.

U.S. Department of Agriculture Natural Resources Conservation Service Emergency Watershed Protection Program (NRCS-EWP)

The EWP Program offers assistance to help local communities relieve imminent threats to life and property caused by floods, fires, windstorms, and other natural disasters that impair a watershed. Program assistance is initiated after the NRCS State Conservationist declares a local watershed emergency. All projects must have sponsorship and demonstrate reduced threats to life and property, be economically, environmentally, and socially responsible, and designed to acceptable engineering standards.

North Carolina Office of State Budget and Management - Disaster Recovery (OSBM-DR)

The NC OSBM estimated $53.6 billion in total damage and needs to support recovery from Hurricane Helene (2024) and recommended $3.9 billion of governor’s funding. In addition, two federal funding requests were made to address the rebuilding effort in North Carolina. Funds are allocated for identified disaster categories, including economy, housing, utilities and natural resources, transportation, agriculture, government, education, health and human services, and tribal and federal lands, and assistance can be requested through email contact.

FEMA Building Resilient Infrastructure and Communities Program (BRIC)

The BRIC program, through FEMA, supports states, local and territorial governments, and Tribal Nations to work to reduce hazard risk and build capability, capacity, and innovation. The program aims to grow partnerships, support infrastructure projects, and foster flexibility and consistency. Applicants can contact their state Hazard Mitigation Office to apply for support.

North Carolina Department of Public SafetyEmergency Management (NCDPS-EM)

NC Emergency Management (NCEM) works to enhance resilience through collaboration, communication, and coordination to prevent, mitigate, respond, and recover from disasters. NCEM administers state and federal grants, deploys state resources, facilitates trainings and exercises, and manages hazmat response and search and rescue teams. When applying for assistance, support services are confidential, and applicants are provided with mental health professionals, wellness coordinators, and professionally trained peers.

U.S. Department of Agriculture Rural Business Development Grants (USDA RBDG)

The USDA Rural Business Development Grant Program promotes economic development and job creation projects through grant funds in two separate categories: business opportunity grants and business enterprise grants. Funds may be used for various business and community projects that serve rural areas or towns outside the urbanized periphery of any city with a population of 50,000 or more.

Appendix A