Dar LIfe May 2021 Issue

Page 56

THE ACT OF GENEROSITY IN BUSINESS Why being generous is critical to your business success By Suhaib Mohammed

Often, entrepreneurs are obsessed with accumulating material things -- more traffic, more customers, more money.

Here are three reasons why being generous is critical to your business success. Let’s get right to it.

Generosity Begets Contentment

Looking at it on the surface, the act of giving doesn’t make much sense. But when you critically dissect it from the inside, you ll find out that being generous is not only about losing a sheer of your products. It’s not about being favorable to some folks and doing a disservice to your venture

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Dar Life I MAY 2021

either. It’s quite the opposite. If you give your physical product or a share of your profits to someone, you’re actually doing a personal good to both yourself and your beneficiary.

The More You Give, The More You Get

When you offer a freemium service to your potential premium subscriber, charge $0.00 for your drop-shipping business, or give out your 300page e-book for free to your new blog subscriber, you’re not losing a sale. You’re building a strong relationship with your prospective customer. You’re building a solid connection with your audience. The connection will help your buyer to not only get to know you better, but admire you and trust you. Whatever you sell, whatever you stand for, if you want to stand out and reap more

rewards, you have to give more.

Giving Doesn’t Just Build Your Business. It Changes Your World

When you give out something for free, you’re not only opening the gates of the word-of-mouth advertisement for your startup. In reality, you’re inspiring your audience. You’re building your community. You’re changing your world for the better. Give out some funds or books to a person or your local community. The items you give out will do much more than put a smile in the person’s face. It will directly contribute to improving their life. Sure, that will motivate them to give as well -- when they get their business ideas off the ground -- and the engine of giving back continues to recycle.

All Picture Courtesy of Ally Hamisi

T

he most vocal and fiercest critics of capitalism, Karl Marx, shouldn’t be blamed. He was right when he called our obsessiveness for wealth and profit as primitive accumulation.” Worse, our obsessiveness over wealth and profit is a never ending game.


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Articles inside

Lunch & Dinner Time

9min
pages 78-81

Tanzania Cultural Tourism

4min
pages 64-65

A Close-Up on Tanzania’s Natural Wonders

8min
pages 66-71

ENTERTAINMENT

6min
pages 60-63

FASHION & BEAUTY

3min
pages 58-59

The Act of Generosity in Business

2min
pages 56-57

COVER FEATURE

12min
pages 52-55

BUSINESS & CAREER

2min
pages 50-51

TOURIST INFORMATION

3min
pages 38-41

The Untold Story of Tingatinga Legacy

4min
pages 44-49

HEALTH CARE

2min
pages 42-43

The Perfect Holiday at Pongwe Beach Hotel

4min
pages 34-37

SOCIETY & LIFESTYLE

3min
pages 32-33

Sea Cliff Court: Your Home Away From Home

2min
pages 22-23

News Bits

3min
pages 12-15

Launch of ‘Vodabima’ by Vodacom Tanzania

4min
pages 26-29

Business & Leisure at White Sand Hotel & Resort

2min
pages 24-25

CALENDAR OF THE MONTH

2min
pages 10-11

Welcome to Tanzania

3min
pages 18-21

Family Retreat at The African Tulip Hotel

2min
pages 16-17
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