THE DEFINITIVE GUIDE TO THE REGION'S CONSTRUCTION PROFESSIONALS
Building NewWorld
A
Power Pair Redefining the UAE Horizon
With bold ideas and striking projects, Ankur Aggarwal and Vivek Anand Oberoi of BNW Developments add a new cadence to the real estate rhythm of the Emirates
ANANTARA SHARJAH RESIDENCES
A NEW CHAPTER OF LUXURY EXPERIENCES BY THE SEA
Bringing luxury seaside living to Sharjah for the first time, owners at the Anantara Sharjah Residences enjoy access to the Anantara Sharjah Resort’s world-class amenities, including an infinity pool, five distinctive restaurants, an Anantara Spa and a state-of-the-art gym. As an investment, owners can enjoy the benefits of a rental management scheme operated by Anantara Hotels, Resorts & Spas, allowing them to maximize their returns when they are not resident in the property.
To register your interest, visit arada.com
LIFE IS A JOURNEY.
64 OP-ED
& DIRIYAH COMPANY LAUNCH EXCLUSIVE VILLAS
MANDATES, SMART INVESTMENTS: DUBAI’S NEW PROPERTY PARADIGM 66 EXPERT INSIGHT LUXURY WITHIN REACH
TALKING POINT CIRCULAR CLADDING CHRONICLES 70 UNSUNG HEROES LILAS AL ARBED
SUITE TREAT
Step into a world of opulence when you book a Suite at Raffles Doha.
Experience the added luxury of QAR 750 credit to spend on dining in the hotel, and QAR 500 towards any Spa treatment.
Children aged 12 and below are welcome to indulge in the enchantment of complimentary dining.
Rates starting from QAR 3,500 per night
For reservations, please call +974 4030 7100 or email reservations.doha@raffles.com
CEO
Wissam Younane wissam@bncpublishing.net
Managing Director
Rabih Najm rabih@bncpublishing.net
Group Publishing Director
Joaquim D'Costa jo@bncpublishing.net
Editor-in-Chief
Vibha Mehta vibha@bncpublishing.net
Commercial Director
Andrea Mocay andrea@bncpublishing.net
Editorial Assistant
Aya Zhang aya@bncpublishing.net
Digital Reporter
Reeba Asghar reeba@bncpublishing.net
Creative Lead
Christian Harb chriss@bncpublishing.net
Junior Art Director
Rizaldi Febrian
Marketing Executive
Aaron Joshua Sinanbam aj@bncpublishing.net
Videographer
Eduardo Buenagua and Joel Amparo
PO Box 502511 Dubai, United Arab Emirates P +971 4 4200 506 | F +971 4 4200 196
For all commercial enquiries, contact jo@bncpublishing.net T +971 50 440 2706
All rights reserved © 2025. The opinions expressed are solely those of the contributors. Construction Business News Middle East and its affiliated publications in the MENA region are exclusively licensed to BNC Publishing. No part of this magazine may be copied, reproduced, or transmitted in any form or by any means without prior written consent from the publisher.
Printed by United Printing and Publishing | upp.ae
Images used in Construction Business News Middle East are credited when necessary. Attributed use of copyrighted images with permission. All images not credited courtesy Shutterstock.
Keep up to date with all the latest news, features and much more on our website and social media platforms
One-stop-shop
Require formwork and scaffolding? Check out Doka’s extensive list of products and systems, which now includes scaffolding for a variety of applications. At Doka, our philosophy is to provide a broad range of services under one umbrella based on a growing demand for single-source solutions that adhere to the highest standards.
/DokaMEA /company/doka-middle-east-africa /doka_mea
meaapmarketing@doka.com | www.doka-me.com
LETTER FROM THE EDITOR
Vibha Mehta
Editor-in-Chief vibha@bncpublishing.net
Vibha Mehta vibhamehta01 @vibhamehta01
Between Chaos and Clarity
Some days, the corporate world feels like a tightrope stretched across a city skyline — dazzling, daunting, and demanding a balance you didn’t know you possessed. I often find myself walking that line, somewhere between deadlines and dreams, ambition and exhaustion, tradition and disruption. It’s here, on this delicate thread, that the pulse of modern work quietly beats.
Lately, though, I’ve been reflecting on how this rhythm is changing. With Gen Z steadily entering the workforce, the landscape feels different — vibrant, fast-paced, and full of possibility. They bring authenticity and collaboration, challenging structures that once felt immovable. But it also makes me wonder: in this rush of fresh ideas and bold energy, is there space to pause, to observe, and to truly understand the depth of what came before? In today’s world, where everyone’s voice is amplified, listening sometimes feels like the quietest skill of all — yet perhaps the most essential. In creative industries where I come from, where freedom and focus must constantly intertwine, this balance becomes even more delicate.
And speaking of balance, this edition celebrates sustainability, with special coverage of the Sustainability Innovation Forum and Awards 2025. It reminds me that sustainability isn’t only about our environment, but also about nurturing a culture of understanding — one where new perspectives grow alongside deep-rooted experience. Just as a thriving ecosystem needs both new growth and strong roots, the same holds true for organisations navigating generational change.
Perhaps the future lies not in choosing sides but in blending perspectives — honouring the wisdom of the past while embracing the possibilities of the present. As I look ahead, I believe our greatest opportunity is to create corporate cultures that are not only innovative but enduring, where every generation feels both heard and understood.
Protecting the night sky
BEGA pole-top luminaires with BugSaver® technology protect nocturnal fauna by reducing the color temperature from 3000 Kelvin to an amber color around 1800 Kelvin, which reduces the light attractive effect. The color temperature and output can be controlled dynamically. bega.com/bugsaver
Das gute Licht.
Go big or go small with the HP DesignJet T950 plotter series
Connected
Most Efficient
Save time with the most efficient A4-A0 experience. 2 Seamlessly print A4 jobs with integrated input and output trays, keeping pages sorted by size. The flat 40-page stacker makes collection easy, while fast print speeds keep projects moving.
Work securely from virtually anywhere. You can save time by printing in fewer steps with HP Click. Protect your printer and data from cyberthreats with HP Wolf Pro Security. Manage your device and print remotely with HP app.
Go Beyond
Go beyond and advance your environmental goals with a printer made with recycled plastics and recyclable supplies. This robust, compact plotter is designed to last while also helping to reduce energy and ink waste.
Scan to learn more
DMDC EXPANDS TO ABU DHABI WITH EXCLUSIVE HIGH-END RENOVATION
DMDC has announced its official expansion into Abu Dhabi, reinforcing its position as a design and construction leader in the region
DMDC – a leading name in construction and interior design, recently announced its official expansion into Abu Dhabi, a move that signifies both strategic growth and a commitment to innovation across the Emirates.
This exciting new chapter begins with an exclusive luxury renovation project at the prestigious Four Seasons Residences, a property that reflects the firm’s design ethos and attention to detail.
Having operated exclusively in Dubai for over four years, DMDC has built a robust reputation for delivering visually striking and highly functional spaces that redefine modern living.
The expansion to Abu Dhabi comes at
a moment when the city’s real estate market is flourishing, driven by an increasing appetite for bespoke luxury and intelligent design solutions. DMDC sees this market growth as the perfect opportunity to bring its expertise to a broader client base and elevate the standard of living spaces in the capital.
The inaugural Abu Dhabi project, set in the coveted Four Seasons Residences, will showcase DMDC’s signature blend of sophistication and smart spatial planning. This marks the first in a strong pipeline of projects in the emirate, reflecting the company’s confidence and long-term commitment to the region.
“This expansion is the right next step for us at DMDC, especially as the company has quadrupled in size since
its inception,” said Raji Daou, CEO of DMDC. “We look forward to bringing our expertise to the capital of the UAE –one that exemplifies vision, innovation, and opportunity.”
DMDC’s move to Abu Dhabi comes on the back of the recent launch of DMDC Estates, the company’s property investment arm.
Already active across Dubai’s most desirable communities, DMDC Estates is set to play a pivotal role in the company’s expansion, offering a diversified portfolio of premium developments and reinforcing DMDC’s commitment to excellence.
From concept to completion, DMDC continues to set the benchmark for luxury construction and interior design.
EMARAT TO POWER OVER 8,500 WASL PROPERTIES WITH LPG SERVICES
Emarat and Wasl have signed a landmark agreement to deliver LPG supply and maintenance services across more than 8,500 residential and retail properties
Emarat, a pioneer in the UAE’s energy retail sector, and Wasl, one of the largest real estate management and development companies in the UAE, has signed a landmark agreement to provide Liquefied Petroleum Gas (LPG) supply and maintenance services across 8500+ of Wasl’s residential and retail assets, situated in key Dubai communities including Jumeirah, Al Quoz, Umm Suqeim, Karama, Oud Metha, Naif, Muraqqabat, Muhaisnah, Rashidiya, Mirdif, and Warsan.
The agreement was formally signed by Salem Al Nuaimi, Director of Asset Services and Solutions Management (AMSS) at Wasl Properties, and Zayed Abbas, Senior Vice President, LPG, at Emarat.
Under the agreement, Emarat will provide end-to-end LPG
solutions, including uninterrupted supply, system fit-outs, preventive maintenance, emergency response, and compliance with safety protocols. The services also include 24/7 customer support, meter reading, billing, and invoicing for all tenants—both residential and commercial.
Salem Al Nuaimi, Director of Asset Management Services & Solutions at Wasl, commented: “This partnership is another step in Wasl’s journey to redefine service excellence across our portfolio. Emarat’s technical expertise and digital-first approach enables us to streamline operations while offering smart, accessible LPG services that align with our vision of modern, connected communities.
“This partnership reflects our shared commitment to excellence, safety, and innovation,” said Zayed Abbas, Senior Vice President, LPG, at Emarat. “By combining our technical expertise with Wasl’s strong presence across Dubai, we are ensuring consistent value, peace of mind, and enhanced service delivery to thousands of residents and businesses.”
In addition, tenants will benefit from enhanced digital convenience through Emarat’s fully automated LPG Services Mobile App, enabling real-time service access, cashless payments and a streamlined user experience that aligns with Dubai’s smart city ambitions. This partnership marks a significant step forward in advancing sustainable energy infrastructure and service excellence across one of Dubai’s largest real estate portfolios.
TARAF BEGINS CONSTRUCTION ON KARL LAGERFELD VILLAS
Taraf’s latest luxury development, Karl Lagerfeld Villas, begins construction, this project is the fashion house’s first residential venture in the Middle East
Taraf, the real estate division of UAE-headquartered investment holding group Yas Holding, has officially commenced the groundbreaking of KARL LAGERFELD VILLAS, a landmark development that marks the brand’s debut in the Middle East residential market.
This extraordinary project brings the legacy of the late fashion icon Karl Lagerfeld to life in one of Dubai’s most exclusive residential enclaves. Located in the heart of Meydan, and directly facing the crystal-clear lagoons, the development reflects Taraf’s ongoing vision to deliver timeless, design-first communities inspired by global creativity.
The on-site ceremony, held on 30 July 2025, was attended by senior representatives from Taraf, design and construction partners including RSP Architects and Dar Al Handasah. Taraf’s enabling contractor, Pinnacle, and infrastructure contractor, Dar Alwad, also joined the celebration, reinforcing the collaborative spirit behind this iconic development. This milestone marks the beginning of construction on a collection of 51 signature villas, which will offer residents unparalleled access to elegance, exclusivity, and serene waterfront living.
A Masterpiece of Vision and Craftsmanship
Each residence at KARL LAGERFELD VILLAS has been thoughtfully designed to embody the Maison’s distinctive Parisian style, Inspired by Karl Lagerfeld’s fascination with the 18th century, a period marked by intellectual curiosity and creative passion, KARL LAGERFELD VILLAS mirror the discerning elegance of KARL LAGERFELD’s Maison at 21 Rue St Guillaume, Saint-Germain-des-Pres, Paris. The remarkable residence was meticulously selected by Karl himself in the centre of his favourite neighbourhood on the scenic left bank.
With plot sizes ranging from 721 sqm to 1,790 sqm, and homes offering between five to seven bedrooms, the villas are framed by lush gardens, immersive water features, and fulllength pools that reflect sunlight through feature windows and open atriums.
Design that Lives and Breathes Luxury
From parquet and marble finishes to statement staircases and custom KARL LAGERFELD MAISON furnishings, each detail has been hand-selected to evoke a lifestyle of quiet opulence. The community’s private clubhouse will host refined leisure amenities—including lounges, a curated library, a wellness deck, and a swimming pool—all inspired by Karl’s love for books, art, and light. With panoramic skyline views and access to the project’s own crystal-blue lagoon, the villas offer the ultimate in luxury resort-style living.
Mohamed Eldahan, CEO of Taraf, commented: “Breaking ground on KARL LAGERFELD VILLAS is more than a construction milestone—it’s the beginning of a new chapter for luxury living in Dubai. This project exemplifies our designled philosophy and commitment to collaborating with globally revered creative houses. We are proud to bring to life a concept that is not only exclusive in its design but also timeless in its lifestyle offering.”
Pier Paolo Righi, CEO of KARL LAGERFELD, said: “Karl was always inspired by the world of architecture. Through this visionary collaboration with Taraf, we are translating his creativity into immersive living environments. These villas will offer a unique opportunity for residents to experience the world of KARL—where luxury, art, and innovation converge.”
Elevating Dubai’s Global Real Estate Presence
Strategically located in the prime district of Nad Al Sheba, just minutes from Downtown Dubai, the KARL LAGERFELD VILLAS are uniquely positioned to offer seclusion without compromise. The development is also aligned with Dubai’s broader urban vision for 2030 and beyond, contributing to the city’s ambition to remain a global hub for luxury, innovation, and lifestyle excellence.
As KARL LAGERFELD’s first branded residential villa project in the Middle East, and the brands fourth globally, the development joins a prestigious international portfolio that includes properties in Marbella, Lisbon, and Melaka, as well as a hotel in Macau.
AECOM TO LEAD PHASE II DEVELOPMENT OF THE AVENUES IN RIYADH
AECOM is proud to continue its partnership with Shomoul Holding Company as the PMC and engineering lead for Phase II of The Avenues in Riyadh
AECOM (NYSE: ACM), the trusted global infrastructure leader, today announced it has been appointed by Shomoul Holding Company as the Project Management Consultant (PMC) and engineer for Phase II of The Avenues – Riyadh, a transformative mixed-use development in North Riyadh City, Saudi Arabia, following the successful delivery of The Avenues Phase I. The Avenues aims to be one of the most prominent commercial and investment destinations in the Middle East, elevating Saudi Arabia’s position as a regional hub for business, innovation and lifestyle.
“We are honored that Shomoul Holding Company has entrusted us to extend our key role on The Avenues –Riyadh,” said Hamed Zaghw, chief executive of AECOM’s Middle East and Africa region. “This award is a testament to the transformational outcomes we are delivering for our clients across the Kingdom, and we are excited to shape a development that aligns with Vision 2030 and sets a new benchmark for mixed-use environments in the Middle East.”
Valued at over $4 billion, the project spans 1,870,000 square meters of built-up area and 370,000 square meters of leasable area. It will include a luxury shopping mall and five towers featuring mixed-use functionalities such as hospitality, commercial and residential spaces. The Avenues –Riyadh is scheduled to open in early 2026.
“This appointment builds on our track record of delivering complex, high-profile developments that shape the cities of tomorrow,” said Jason Kroll, chief executive of AECOM Arabia. “Our integrated team brings deep regional experience, digital delivery capabilities and industry-leading expertise in sustainability, and we look forward to collaborating with our partners to bring this world-class destination to life.”
AECOM will deploy advanced digital project management tools, data-driven dashboards and lean construction methodologies to optimize project tracking, enhance stakeholder communications, and proactively mitigate risks— setting new standards for project delivery in the region.
Khadija Al Bastaki, Senior
Vice President of Dubai Design District, part of TECOM
Group PJSC
The Power of
Emirati Women in Design
Emirati Women’s Day, celebrated every year on August 28, honours strength and resilience.
Khadija Al Bastaki, Senior Vice President of Dubai Design District, part of TECOM Group PJSC, highlights the growing role of Emirati women in design and their impact on shaping the UAE’s creative future.
What does Emirati Women’s Day mean to you personally?
For me, Emirati Women’s Day is a celebration of strength and resilience. The women of our nation have made extraordinary contributions within our communities not just today and in the recent past, but for the entirety of the country’s existence. The fact that this year’s theme is ‘Hand in Hand, Celebrating the 50th’, marking five decades since the establishment of the General Women’s Union in 1975, is proof of that. Emirati women have been central to the nation’s progress on a social, cultural and economic front and this day is a chance to honour the trailblazers who have come before us, and also those shaping our future today.
This day is a source of inspiration for all Emirati women and allows us to feel proud of our journey, no matter which stage we are in – whether we are students, professionals, mothers, wives or a combination of those.
At Dubai Design District (d3), in particular, I have seen the impact of Emirati women in the creative industries, and Emirati Women’s Day is a reminder of our responsibility to provide them with the opportunities and platforms they deserve.
How do you feel the role of Emirati women in the design industry has evolved over the years?
Emirati women are now at the forefront of shaping the UAE’s design identity, from fashion and jewellery to interiors and architecture. They are blending our rich local traditions with global influences to create a distinctive design narrative that resonates regionally and internationally.
Over the years, Emirati women have become more inventive,
more ambitious and more spirited. They contribute creatively but are also building successful businesses, mentoring talents and confidently steering the direction of the diverse industries they function in.
Dubai Design District has become a creative hub under your leadership. What vision do you have for empowering more Emirati women to enter the design field?
The vision of d3 is to create an ecosystem where Emirati women can thrive at every stage of their creative journey, from mentorship to entrepreneurship and global recognition. This means providing access to world-class infrastructure, fostering collaborations with leading brands and offering platforms like Dubai Design Week and Dubai Fashion Week to showcase their work.
It’s also about nurturing the next generation through institutions like the Dubai Institute of Design and Innovation (DIDI) and in5 Design, so that young Emirati women see design as a passion and a viable and rewarding career path.
I’m proud of how far we have come to turn this vision into reality. The Emirati women designers and businesswomen
at d3 have made waves through their innovative practices and entrepreneurial spirit. Multidisciplinary designer Aljoud Lootah, for instance, has built a studio that seamlessly blends Emirati artisanal techniques with contemporary design, growing alongside d3 since participating at the inaugural Dubai Design Week in 2015. Other trailblazing creatives include Shafia Alkhyeli, founder of interior design practice Soul Interior Studio; Fatma Al Khoori, owner of the gift-wrapping concept store Maska; and Hanadi Al Hawi, founder of the modest fashion label The Kape.
What inspires you most about working in the design sector?
The energy, creativity and diversity of perspectives in the design community are truly motivating. What inspires me most is the power of design to tell stories and shape the
way we live. At d3, I’m surrounded by brilliant minds who are pushing boundaries, whether it’s through sustainable architecture, ethical fashion or product design. Every day, I see how design can drive positive change.
Could you share some pivotal moment in your career at Dubai Design District?
A defining career milestone for me and my team has been celebrating more than a decade of design excellence at d3 this year. Since its founding, d3 has worked to transform regional design talent into globally recognised impact and I’m proud that we have achieved this and are still expanding and growing, with more to come in years ahead.
Another key moment was the launch of Dubai Fashion Week as the official and definitive fashion week for the city and region. This felt like a milestone moment
and an exciting platform to further grow and expand Dubai’s reputation as a global fashion capital. With each edition I enjoy seeing local Emirati talents showcase alongside innovative and leading regional and global names. Dubai Fashion Week Spring Summer 2026 starts on Monday, and I can’t wait for another truly inspiring week.
Finally, the partnership we signed earlier this year with two keystone entities of Milan Design Week – Fuorisalone and Brera Design District – stands out as another highlight. Aligning with such prestigious entities, in such a renowned design city as Milan, felt like a significant moment indeed and we look forward to sharing more on this partnership.
How does your Emirati heritage influence your perspective on design and the creative industries?
My Emirati heritage is a constant source of inspiration and guidance. Our culture is rich in storytelling and craftsmanship. There is also a deep respect for tradition, which has ensured our values and practices are kept alive. At the same time, the UAE is a place of openness and global exchange. This duality of honouring our roots while embracing the future shapes my belief that the most compelling design comes from blending years of heritage with futurethinking modernity.
How does Dubai Design District support emerging female Emirati designers?
We support emerging talents, which include female Emirati designers, by giving them access to a thriving creative ecosystem. This includes in5 Design, a creative start-up incubator by TECOM Group PJSC, that provides start-ups and freelancers with creative facilities, investor connections and expert guidance.
We also ensure visibility and exposure through flagship events like Dubai Fashion Week, Dubai Design Week, Downtown Design and Sole DXB, which provide platforms for showcasing their work to regional and global audiences. In addition, we collaborate closely with educational institutions like DIDI, the FAD Institute of Luxury Fashion and Style and L’ÉCOLE School of Jewelry Arts to equip young women with the skills and confidence to succeed. A key pillar of d3 is collaboration – making connections, building partnerships and working hand in hand.
What advice would you give to young Emirati women who aspire to make their mark in the design world?
Stay true to your voice. The design world is based on authenticity, so embrace your heritage, your perspective and your unique story. It’s also important to keep learning and to face challenges with curiosity. The UAE offers incredible opportunities for creatives, so take advantage of the platforms available to you.
WOMEN IN DESIGN
Whispers of Luxury
Chedi Hospitality & Diriyah Company Launch Exclusive Villas
Chedi Hospitality and Diriyah Company unveil The Chedi Residences Wadi Safar, where timeless elegance meets cultural heritage amid Diriyah’s stunning landscape
In partnership with Diriyah Company, Chedi Hospitality proudly announces the launch of The Chedi Residences Wadi Safar, an exclusive collection of 20 branded villas set within the cliffs of Diriyah’s Wadi Safar masterplan. Designed by the internationally acclaimed architectural firm Bjarke Ingels Group (BIG), the residences introduce Chedi’s
timeless philosophy of elegance and cultural authenticity to one of Saudi Arabia’s most iconic destinations.
Each four- and five-bedroom villa is thoughtfully integrated into the natural landscape, offering privacy, harmony, and sweeping views over the Greg Norman-designed Signature Golf Course. Homeowners will enjoy
a five-star resort lifestyle with access to signature dining, tranquil wellness sanctuaries, fitness studios, curated retail, and serene gathering spaces. An exclusive residents’ club complete with lounge, business corner, billiard room, and spaces for private events enriches the lifestyle, combining exclusivity with a refined sense of community.
The residences embody the understated elegance that defines Chedi, blending Najdi traditions with contemporary sophistication
The unveiling of The Chedi Residences Wadi Safar marks a defining chapter in Chedi Hospitality’s growth, expanding its portfolio of branded residences into the Kingdom for the first time. Renowned for service excellence, The Chedi brand is steeped in timeless hospitality craftsmanship, cultivated over decades in iconic destinations such as Oman, Switzerland, and Montenegro, and now carried into private residences ensuring homeowners experience the same hallmarks of care, authenticity, and elegance that have long defined the Chedi name.
Nestled within the highly coveted Wadi Safar masterplan and adjacent to a forthcoming 85-key Chedi hotel, the residences embody the understated elegance that defines Chedi, blending Najdi traditions with contemporary sophistication.
“Saudi Arabia’s Vision 2030 calls for destinations that honor heritage while embracing the future. At Diriyah, we are proud to partner with Chedi Hospitality to bring this vision to life. The Chedi Residences Wadi Safar will not only be an address of prestige, but a lifestyle defined by cultural connection, architectural excellence, and soulful living. The Chedi brand has long been admired for its philosophy of understated luxury, cultural authenticity, serenity, and heartfelt hospitality service
— values that resonate deeply with the spirit of Diriyah and the connected lifestyle of today’s residents.” – Jerry Inzerillo, Group CEO, Diriyah Company.
“For Chedi Hospitality, Wadi Safar is a natural expression of our brand essence, ‘A Voyage Unbound’. Our vision has always been to create sanctuaries that offer peace, belonging, and cultural connection, while responding to the lifestyle needs of today’s residents. In partnership with Diriyah Company, The Chedi Residences Wadi Safar will embody understated luxury rooted in tradition, elevated by design, and enriched by the award-winning service that Chedi is known for, crafted for modern living. Limited to 20 villas, they represent both a rare investment opportunity and the pride of ownership in one of the Kingdom’s most distinguished addresses combining exclusivity, long-term value, and the global prestige of the Chedi brand.” – Stephan Schupbach, CEO, Chedi Hospitality
With direct access to Diriyah and only 25 minutes from King Khalid International Airport, placing 70% of the world’s population within eight hours’ reach, The Chedi Residences Wadi Safar represent one of Saudi Arabia’s most exclusive real estate opportunities. The launch underscores Chedi Hospitality’s global expansion and its commitment to creating spaces of timeless design, cultural belonging, and elevated living.
The Chedi Residences Wadi Safar represent one of Saudi Arabia’s most exclusive real estate opportunities
The Chedi Residences Wadi Safar_ Homeowners will enjoy a five-star resort lifestyle
the Future Sketching
Boubker Benjelloun, Founder of Benjelloun & Partners, opens up about his visionary approach to architecture, sharing the inspirations and philosophies that shape his designs — a seamless blend of artistry, innovation, and cultural narrative
Your work spans luxury skyscrapers and humanitarian infrastructure. How do you reconcile these two seemingly contrasting worlds in your design process? They’re not in competition—they’re in partnership. The success of our luxury developments enables us to make a deep commitment to humanitarian work. Every landmark tower we design serves a dual purpose: to stand as an architectural achievement and to generate the resources that fuel projects through the B. Foundation.
Our commitment to humanitarian architecture is not a side project—it carries the same weight, creativity, and discipline as any high-profile skyscraper. This is the essence of what I call Architecture for Humanity—using the very tools, profits, and visibility of commercial success to create lasting, dignified spaces for those who need them most.
The Solara Tower won an Innovation Award. What specific design challenges did you face with this project, and how did innovation help overcome them?
Our goal with Solara was to show how design can directly create value. Instead of tapering like a conventional tower, we expanded the upper floors— unlocking larger residences, sweeping terraces, and some of the city’s most sought-after views.
Structurally, that meant rethinking load distribution,
floor plate optimisation, and light penetration. But the result was worth it: more high-value square footage at the top, premium views for more residents, and a bold silhouette that stands out in Downtown Dubai. Even the rooftop became a destination, with an infinity pool and sculptural canopy anchoring an exclusive social space.
Innovation allowed us to merge lifestyle, aesthetics, and investment value into a single, award-winning design.
A 317m Palm Jumeirah tower blending sea-inspired design, vertical greenery, and bespoke luxury living, with panoramic views and world-class amenities.
COMO Residences has become a visual landmark on Palm Jumeirah. What inspired its sculptural form, and how does it reflect your philosophy of ‘architecture as human experience’?
COMO’s form was inspired by the rhythms of nature—waves, wind patterns, and the fluid movement of dunes. We wanted it to feel alive, shifting with the light, while offering residents an emotional connection to their surroundings.
Every curve and terrace was designed to frame panoramic sea and skyline views, creating moments of calm and privacy even in the heart of Dubai. This is where Architecture for Humanity also applies—because
Boubker Benjelloun, Founder Benjelloun & Partners
the same principles that guide our humanitarian work guide our luxury projects: creating spaces that serve people, enrich daily life, and leave a lasting emotional impact.
The B. Foundation channels a significant share of your success into community development. How do you decide which causes or regions to focus on, and what role does architecture play in these efforts?
We focus on regions where need is urgent and impact can be lasting— often in parts of Africa. Every project, whether a school, housing, or irrigation system, is designed with the same rigour as our landmark towers.
Using local materials and training local labour ensures the work is sustainable and the community can carry it forward. For us, it’s not charity—it’s Architecture for Humanity.
You often speak about architecture as a form of meaning. Can you share an example of a project where the emotional or symbolic resonance mattered more than the form itself?
The COMO Residences project is a good example. While its sculptural form has become instantly recognisable, the deeper intent was to create a sense of calm and retreat in one of the world’s most dynamic urban environments. Every curve, terrace, and interior space was designed to give residents a feeling of privacy, serenity, and connection to the water—values that mattered just as much as its visual impact on the skyline.
It showed that meaning in architecture isn’t only about how a building looks—it’s about how it makes people feel every day.
Zen-inspired 55-story residence on Burj Khalifa Boulevard, merging minimalist elegance, natural elements, and sky villas with private gardens and pools.
Geometric stacked forms creating adaptable living spaces with natural light, ventilation, and microclimates.
Working across regions like the UAE, Saudi Arabia, and parts of Africa and Asia, how do local culture and context shape your design language in each setting?
Every project begins with understanding its cultural and environmental context. We study how people live, interact, and use space, then translate those insights into forms, materials, and layouts that feel authentic to their setting.
This approach ensures each design is rooted in its place while carrying a distinct architectural identity.
Looking ahead, how do you see technology and sustainability reshaping the role of architects, especially in emerging markets where infrastructure needs are rapidly evolving?
Technology allows emerging markets to leapfrog outdated systems—through
modular construction, advanced modelling, and smart infrastructure planning—while sustainability ensures these solutions endure. For architects, the role is shifting from designing structures to designing systems that integrate environmental performance from the start. The future lies in creating spaces that are not only innovative and efficient but also adaptable to the needs of rapidly changing communities.
Splendour WovenTwice
From Crafting Value to Building Legacies –
The BNW Developments Saga, Narrated by Ankur Aggarwal and Vivek Anand Oberoi
/ Words by: Vibha Mehta / Photography: Farooq Salik
It was a blazing Saturday afternoon, the kind where the city slows, yet our team—still catching its breath from a week of work—found itself fuelled by a fresh spark of anticipation. This was no ordinary assignment; this was the cover shoot for two men elevating the contours of real estate: Ankur Aggarwal, Chairman & Founder, and Vivek Anand Oberoi, Managing Director & Co-Founder of BNW Developments.
When I first told the crew we would be working with a pair from such contrasting worlds—one schooled in the rigour of finance, the other a household name in Indian cinema— curiosity stirred, questions buzzed. What connects them? Why this pairing? I left those questions hanging in the air deliberately, for the answers that were best discovered in person.
The quiet hum of preparation broke when I heard movement outside the studio. Stepping out, I caught my first glimpse of Ankur. He arrived without fuss, his stride deliberate, his presence calm but commanding. He met my eyes with a polite smile. “Good to see you again,” Ankur said, a simple line yet delivered with the composure of someone used to steering boardrooms and billiondollar ventures. As we walked to his green room, I watched him discuss accessories and attire with his team—measured, efficient, his focus razor-sharp even in something as playful as fashion.
Vivek Anand Oberoi, Managing Director & Co-Founder, BNW Developments
Moments later, the air shifted. A burst of laughter, an unmistakable energy. Vivek entered like the turning of a page—charisma woven into every step, greeting everyone as though the studio itself had been waiting for him. Bag in hand, voice warm, he was instantly at ease, as if this space of lights and lenses had always been his natural habitat. And yet, rather than dominating, he flowed—playfully debating outfit choices, syncing moods with Ankur, amplifying the atmosphere rather than overshadowing it.
As we stepped into the studio and the photoshoot began, what struck me most wasn’t just their synergy on set, but the way they instinctively leaned into each other’s strengths. Vivek and Ankur playfully showed each other different poses, laughing as they demonstrated the angles and expressions they thought would work best, turning the shoot into a lively exchange of ideas rather than a rigid setup. Watching them, I found myself realising that this was more than just
Chairman & Founder, BNW Developments
a cover shoot—it was a mirror of their partnership. Different in background, yet seamless in collaboration, they moved like two halves of a whole.
And in that moment, it becomes clear to me: they are not merely building projects; they are composing rhythm, harmony, and a shared legacy. A pairing of contrasts, yes, but also of balance, vision, and creative force that feels almost orchestral in its precision. With curiosity, we take the story forward — yet the inner me carries a quiet thrill, eager to witness how this journey unfolds, how their ambitions will rise from blueprints into landmarks, and how BNW will etch its chapter into the evolving fabric of the UAE.
Evolving Dreams into Destinations
BNW Developments was founded on a straightforward belief: true value comes from discipline, not empty promises. The company began with a focus on advisory services grounded in financial expertise, expanded into strategic land acquisitions, and by 2024, it launched their very first landmark property, Aqua Arc and then there was no stopping.
Moving in his chair, Ankur in his soft voice explained, “From the beginning, my vision for BNW was to create value through disciplined models and strategic partnerships. Real estate is not just about building assets; it’s about ensuring these investments yield sustainable returns and long-term relevance in the market.”
What started as a brokerage-focused startup has evolved into a regional developer with AED 22 billion in projects, a global clientele, international partners, and a platter of innovative architecture that is set to add flavours to the skylines. The core principles
Ankur Aggarwal,
ACACIA by BNW Developments
- Fashion finds a new address at Acacia by BNW Developments, where natural elements merge with refined artistry to create a poetry of space.
remain unchanged—guided by trust, discipline, and partnerships rather than superficial claims. With several successful property launches and more developments in the pipeline, BNW is building momentum through steady conviction, not hype.
Balancing Craft and Strategy
Investors today are looking for durable returns, which can only be achieved when a property offers more than just square footage. BNW achieves this by infusing creativity into its planning through innovative architecture, branded partnerships, and wellnessfocused design. Staring outside
the window, Vivek took a minute to think before sharing, “Design isn’t an afterthought; it is a strategic lever. When architecture, branding, and lifestyle planning are in harmony, the result is not only aesthetic appeal but also stronger absorption rates, higher prices, and increased investor confidence throughout different market cycles.”
This philosophy, echoed across BNW’s projects, is what sets them apart. Treating design as both an economic driver and an emotional anchor. It is a principle that transforms developments into destinations, where value is
measured not just in returns, but in resonance. This approach enables properties to appreciate in value more rapidly, sell more easily, and maintain their appeal across cycles. Each project is seen as a dual proposition: a financial asset aimed at generating a return on investment (ROI) and a destination that resonates with its residents. While the economic model supports the investment, it is the creative model that instils lasting value and enhances performance, ensuring BNW’s portfolio continues to thrive across time and tide.
Powering Through Partnerships
Partnerships are a fundamental pillar of the duo’s strength, built on three key traits: brand equity, execution certainty, and lasting market value. This is why they choose to collaborate with reputable names that embody trust—such as IHCL’s Taj, known for its centurylong expertise in hospitality, FashionTV, which brings a vibrant cultural energy that enhances lifestyle appeal, and MAN Construction, a subsidiary of Masah Group, their construction partners recognized for their commitment to quality and timely delivery.
The selection process for these partnerships is systematic, involving a
PELAGIA by BNW Developments- A symphony of design and nature, Pelagia by BNW Developments is your serene Paradise on Al Marjan Island.
thorough evaluation of operational metrics, pipeline strength, servicelevel discipline, and the brand’s capacity to unlock premium offerings without compromising the quality of life for the target segment. Both leaders emphasise the importance of aligned joint venture economics and performance-linked governance, ensuring that partners succeed only when both residents and investors do.
Ankur and Vivek reflect on their cultural journey, which has evolved quietly from its early stages to the formation of a strong bench of trusted partners and employees. This significant transformation was not the result of flashy press releases, rather forged through the strength of genuine collaborations. Their shared commitment to transparency and disciplined pricing empowers these partnerships to foster meaningful growth.
“They don’t just expand our reach; they significantly enhance our ability to offer superior and enduring value. This allows us to grow as examples in the industry rather than just through amplification,” Ankur stated, glancing at Vivek with a sense of pride that reflects their common beliefs.
Performance Beyond Time
nearly double to meet population targets of 7.8 million by 2040 under D33.
BNW’s distinction lies in foresight, not just momentum. According to Knight Frank’s Dubai Residential Market Review (Autumn 2023), the city’s housing stock of 600,000 needs to
Vivek leans forward and shares, “Markets can be noisy but fundamentals are quiet. Our conviction is to place capital where structural demand, policy support, and cultural relevance converge, because that’s where developments mature into benchmarks.”
This structural demand shapes BNW’s focus on prime districts where absorption is durable, not fleeting. The same discipline applies to Ras Al Khaimah, where BNW enters Al Marjan Island early, ahead of the Wynn Resorts catalyst—building for tomorrow’s benchmarks, not today’s trends.
Enduring Brand Alliances
Brand tie-ups are everywhere, but unless they enhance the product, they fall flat, adding no real value. For Vivek and Ankur, partnerships aren’t cosmetic; they’re structural. When they collaborate with groups like IHCL Taj, they embed the operational DNA into design, construction, and even resident services. That’s what creates longevity.
According to Savills, branded residences have grown by over 180% globally in the last decade, commanding premiums of 30–50%. The growth comes not from logos, but from operational standards seamlessly integrated into the product. Crossing his legs, Vivek rested his hands on the arm of the chair and remarked, “A good partnership gives visibility; a great one gives capability. At BNW, we only pursue the latter.” At BNW, that means adapting hospitality SOPs into residential protocols, applying partner QC benchmarks, and ensuring alignment at every stage.
Chasing the Most Lucrative
At BNW, every opportunity is carefully assessed based on three key criteria: demand validation, regulatory clarity,
and brand scalability. According to Deloitte’s 2024 Middle East Real Estate Predictions, there is an increasing influx of institutional capital into mixed-use and hospitality-led projects. This trend is evident in the development pipeline, where the residential, retail, and hospitality sectors come together to create added value.
BNW tracks absorption rates, stress-tests pricing under various demand scenarios, and evaluates whether partners offer operational expertise that goes beyond mere visibility. Each site undergoes thorough due diligence regarding regulations and exit liquidity before any capital is committed. This disciplined approach is why early project launches tend to sell quickly and why upcoming branded partnerships are structured as long-term growth assets rather than short-term investments.
Forecasting Future Flows
The next era focuses on ecosystems rather than just standalone towers. Buyers seek integrated communities that embed wellness, culture, and lifestyle. Investors want to put their money into assets that have global appeal while also possessing local depth. This is why
BNW’s pipeline is rooted in locations like Ras Al Khaimah’s Al Marjan Island, RAK Central, and the Beach District—areas poised for growth alongside the Wynn effect, an influx of SMEs, and a surge in tourism.
Standing up and moving across the space, Ankur noted, “The true measure of an investment isn’t just its success on launch day; it’s whether it continues to maintain confidence a decade later. That is the standard we apply at BNW.”
Hospitality Horizons
Hospitality brands bring more than recognition; they bring systems, standards, and global influence. By embedding these into the residences, they elevate everyday living and long-term investment value.
Ankur moving his hands described, “The real strength of these alliances is the transfer of operating discipline. When global systems become part of our local projects, the result is an asset that compounds value year after year.” For residents, it ensures a lifestyle rooted in operational excellence; for investors, it creates assets that sustain demand well beyond launch.
In Dubai, they continue to concentrate on prime districts where global capital consistently seeks appreciation. Vivek concluded, “Our evolution will always be guided by one truth: build assets that are as emotionally resonant as they are financially compelling.”
As his words resonate, I glance around the studio—the soft hum of the lights, the remnants of our five-hour shoot, and the quiet that follows such a whirlwind of activity. I reflect on how the day started with curiosity and a hint of chaos and evolved into something much more significant. What I see in Ankur and Vivek is not just the polish of emerging developers but the clear intent of two men who know exactly what they are creating.
To me, BNW’s path feels less like a race and more like a rhythm—deliberate, layered, and unwavering in its pace. They are not building for the moment; they are building for lasting memories, for the enduring value that remains once the noise fades. If today is any indication, BNW’s future will not only leave a mark on skylines but also influence how real estate is perceived in this region.
Aqua Arc- The epitome of refined, luxury living, Aqua Arc by BNW Developments is a striking waterfront sanctuary- An architectural masterpiece built to provide an unparalleled experience amidst serene landscapes and azure waters.
Building Beyond Generations
Luxury isn’t just a label—it’s a legacy.
Chairman Abdulrahman Abdulla Alsuwaidi and CEO Badr Abdulla Alsuwaidi of NABNI Developments reveal how their family blends tradition with global vision, crafting timeless real estate through purposeful collaborations and refined artistry
With roots dating back to 1953, how does NABNI Developments draw on its multi-generational legacy to shape its identity and approach in today’s competitive real estate market?
For over 70 years, our family has been actively involved in trade, luxury automotive, and real estate, witnessing Dubai’s remarkable transformation
from a regional hub into a global city. With each generation, we have grown alongside the city, developing a deep appreciation for the values that truly endure: trust, quality, and long-term relationships. These principles underpin everything we do.
We blend traditional business ethics with modern development practices, fully aligned with the UAE leadership’s vision for Dubai’s future. For us, it is about building with purpose, creating forward-thinking developments that are firmly rooted in integrity. Now, four generations on, we continue to draw from our heritage to shape a future that is both innovative and enduring.
NABNI began with landmark commercial projects, such as Business Avenue, and has now expanded into ultra-luxury residential developments. How has the company evolved its development strategy over the years?
When we established NABNI, our initial focus was on highend commercial developments
Where timeless elegance meets Dubai’s vibrant pulse — Waldorf Astoria Residences, redefining everyday living in the heart of the city
to meet the evolving needs of Dubai’s rapidly growing business sector. Over time, however, we made a strategic shift towards the residential space, responding to increasing demand from both local buyers and international investors seeking luxury real estate in Dubai. With the city’s population expected to surpass 4 million this year, and 2024 marking the fastest annual population growth since 2018, Dubai continues to experience surging tourism and heightened global desirability. These factors signal sustained growth and strong, ongoing demand for premium residential offerings.
Leveraging our expertise, we expanded our portfolio into residential developments, with a strong presence in Al Furjan.
Residences Dubai Business Bay, a partnership that enhances both lifestyle appeal and investment value.
Across all our projects, we place a strong emphasis on creating experiential, design-led, and service-oriented homes that reflect Dubai’s dynamic and aspirational spirit.
From introducing Lamborghini to building the Waldorf Astoria Residences Dubai Business Bay, NABNI has consistently operated at the high end, what drives the company’s commitment to luxury and excellence?
At NABNI, our developments are designed to position Dubai as a premier destination for the world’s most discerning buyers, consistently benchmarking against the highest international standards. We create residences that we would be proud to own and live in ourselves, driven by a deep appreciation for quality, design excellence, and the belief that true luxury goes beyond finishes to encompass a distinctive lifestyle and exceptional service.
Quality is not just a standard for us, it is our passion and a defining differentiator. At NABNI, we build
More recently, we have adopted the branded residence model with the launch of Waldorf Astoria
Abdulrahman Abdulla Alsuwaidi Chairman of NABNI Developments
Avenue Residence 7 — where modern luxury meets the timeless soul of Al Furjan
with the future in mind, crafting homes that are made to endure and inspire for generations to come.
NABNI Developments has established itself as a forward-thinking brand in a dynamic market. How does the company identify and respond to changing real estate trends in Dubai and beyond?
At NABNI, we maintain a deep understanding of the market through continuous research and close relationships with brokers, investors, and end-users. While data and trends don’t dictate our decisions, we value staying attuned to evolving preferences, from the latest in sustainability to emerging smart technologies and design innovation.
Our team closely monitors global developments in architecture, interior design, and fit-out, regularly attending key international trade events and maintaining strong ties with leading brands and suppliers. We personally source the finest materials available, such as the hand-selected Italian marble used in Waldorf Astoria Residences Dubai Business Bay, sourced directly from a quarry in Italy – ensuring quality, exclusivity, and innovation at every stage.
Our business model is intentionally agile, built to adapt to changing demands with speed and precision. This flexibility enables us to respond swiftly to market shifts while maintaining our commitment to excellence in every aspect of our developments.
The partnership with global architect Carlos Ott signals a bold and visionary design approach. How important are strategic collaborations in NABNI’s pursuit of architectural distinction?
Strategic collaborations are essential to bringing global expertise and innovation into our local projects, and our ongoing partnership with renowned architect Carlos Ott exemplifies this approach. His portfolio aligns seamlessly with our ambition to create iconic, timeless designs. Through multiple collaborations, he has demonstrated a deep understanding of our vision, balancing international aesthetics with regional context. The sculptural form of Waldorf Astoria Residences Dubai Business Bay is a prime example, blending sleek modernity with timeless elegance and incorporating discreet
Badr Abdulla Alsuwaidi CEO of NABNI Developments
The Majlis at Avenue Residence 7 is a stylish social hub inspired by UAE heritage
Middle Eastern design influences that ground the tower in its cultural setting. Inspired by Waldorf Astoria’s global heritage and the dynamic urban landscape of Business Bay and Downtown Dubai, Ott has created a design that reflects both place and prestige.
These types of partnerships significantly elevate brand positioning; having a globally recognised name attached to a project in Dubai enhances international buyer confidence and appeal. This collaborative ethos extends beyond architecture: we have partnered with Hilton, one of the world’s leading hospitality powerhouses, to bring our branded residence vision to life, and engaged iconic global design house HBA to ensure every detail delivers a worldclass living experience.
NABNI has weathered economic downturns, including the 2008 crisis and the COVID-19 pandemic. What operational or financial strategies have helped the company stay resilient and future-ready?
We have consistently adopted
a conservative approach to financial management and phased development, prioritising prime locations with substantial long-term value. Our focus is on delivering projects with enduring demand, rather than reacting to speculative or fastmoving market trends. Strong relationships with government entities, financial institutions, and investors support this disciplined strategy. Additionally, we maintain a well-balanced portfolio with diversification across both commercial and residential asset classes, ensuring stability and resilience throughout market cycles.
How does NABNI ensure that each of its developments meets international standards of design and construction while reflecting the unique character of the local market?
We collaborate with worldclass architects, designers, and consultants, maintaining strict quality control complemented by regular third-party audits. All our buildings are constructed in compliance with Dubai Municipality regulations and rigorous global
building standards. Simultaneously, we use only premium materials and finishes suited to the demanding UAE climate, thoughtfully incorporating cultural elements and local craftsmanship where appropriate.
With expansion plans into Sharjah, Abu Dhabi, and potentially Europe, what is NABNI’s long-term vision for its regional and international growth?
Our long-term vision is to establish NABNI as a luxury real estate brand recognised beyond Dubai, leveraging our expertise in branded and high-end residences to expand into new markets. We aim to develop strategic partnerships with global brands outside the UAE and target growing cities that are focused on developing their real estate sectors. These cities typically have affluent residents, significant tourist inflows, vigorous investment activity, and a robust demand for luxury residences. As we expand, we remain committed to upholding our core brand values while thoughtfully adapting to the unique dynamics of each local market.
The Sky Villa at Waldorf Astoria Residences Dubai Business Bay offers panoramic views of Burj Khalifa and the Downtown skyline, an architectural masterpiece that embodies prestige, timeless luxury, and elevated living
InspiringAction, Igniting Collaboration
The Sustainability Innovation Forum was held On August 29, 2025 at Al Habtoor Palace, Dubai. The forum successfully ignited inspiration and fuelled ambition among construction pioneers, entrepreneurs, hospitality visionaries, and design leaders. Through insightful discussions and pioneering ideas, the forum provided a dynamic platform to explore transformative sustainability solutions that are reshaping industries.
Attendees left empowered with practical, actionable insights, equipped to embed sustainable practices into their projects and drive meaningful change. As key influencers gathered to share knowledge and breakthroughs, the forum fostered an environment ripe for collaboration and the growth of powerful, lasting networks.
Key discussions encompassed sustainable construction practices, the challenge of greenwashing within the context of the UAE’s Net Zero 2050 ambitions, and effective sustainable strategies tailored for designers, architects,
and suppliers in the UAE aimed at reducing carbon footprints. Additionally, a dedicated panel focused on advancing sustainability throughout the entire hospitality chain.
The forum also provided valuable networking opportunities, bringing together professionals from a wide range of disciplines and sectors. This crosssector collaboration encouraged the sharing of ideas and expertise, creating the groundwork for innovative partnerships and more comprehensive approaches to tackling sustainability challenges.
We extend our heartfelt gratitude to all the panellists and speakers whose invaluable insights and expertise made the Architecture Innovation Awards 2025 truly impactful. Your thoughtful contributions and engaging discussions helped illuminate visionary projects and talents shaping the future of the Middle East’s built environment. Thank you for sharing your knowledge and inspiring the industry to move forward with innovation and excellence.
Multimedia Production Credits: Eduardo Buenagua, Joel Amparo and Farooq Salik
Panel 1: Sustainable Construction in Action
The opening panel centred on two of the most critical sectors shaping the region’s construction industry: construction itself and sustainability. These intertwined disciplines are driving the future of construction in the Middle East. The discussion highlighted the growing urgency of embedding sustainable practices throughout the entire construction process and explored practical strategies to make this a reality. Panellists delved into green building methods, effective pre- and post-construction approaches to maximise impact, and the importance of close collaboration among all stakeholders to meet the ambitious Net Zero targets.
This panel hosted the following speakers:
Majd Fayyad, SM Strategy & Policy Lead, Dubai Supreme Council of Energy
Engineer Omar Al Arif Chief Executive Officer – Construction Division, Abdulla AI Arif Investment, and General Manager Naresco Contracting LLC.
Moderator: Vibha Mehta, Editor in Chief, Construction Business News ME
Manal Shawish Senior ManagerSustainability Advisory AtkinsRéalis
Panel 2: Is Greenwashing Stalling The Journey Towards The UAE’s Net Zero 2050 Goals?
This panel offered a deep dive into ESG strategies that, despite good intentions, may inadvertently cause more harm than benefit to businesses in the UAE over the long term. Experts examined the pitfalls of greenwashing, the complexities of ESG policies, and the unique challenges faced by SMBs, sustainability teams, and end-users. The discussion also explored how technology and AI can be leveraged to advance sustainability efforts, aligned with the UAE’s Net Zero 2050 goals, while outlining clear next steps for meaningful progress.
Speakers on this panel were:
Karim Haggar
Senior Advisor (Sustainability)
Roland Berger
Lamis Al Hashimy Co-Founder of Palmade®
Dr. Beatriz Garcia
Associate Professor, Department of Law, Economics and Management
Sorbonne University Abu Dhabi
Moderator: Aalia Mehreen Ahmed, Features Editor, Entrepreneur Middle East
Faisal Sajwani
Managing Partner
MS Consulting
Panel 3: Reducing Carbon Footprints: Sustainable Strategies for Designers, Architects, and Suppliers in the UAE
This panel centred on sustainable urban futures for UAE cities, exploring next-generation materials that promise to advance the industry. Discussions highlighted how technology can enhance urban living, emphasising human-centred sustainability and the power of collaborative efforts to drive meaningful change. Together, these insights showcased how sustainable collaboration can shape resilient communities that lead the UAE’s green agenda.
This panel hosted the following speakers:
Leila Sobek
Founder & Director
BMA Studio Bassel Omara Design Principal Valcarce Architects
Shawn Meyers
Middle East Master
Planning Director
DLR Group
Moderator: Hana Abdelzaher, Sustainability Manager, Summertown Interiors
Dr. Rana El-Dabaa
Assistant Professor School of Energy, Geoscience, Infrastructure and Society Heriot-Watt University Dubai
Panel 4: From Kitchen to Corner Office: Driving Sustainability Across the Hospitality Chain
This panel connected the dots between everyday decisions from menus and food waste to guest service and long-term sustainability planning at the leadership level. Experts explored how various departments approach sustainability, foster shared goals across all tiers, and collaborate effectively with all stakeholders to drive innovation and meaningful change.
This panel included notable speakers as the likes of:
Tiffany McGrath Director, Sustainable Hospitality
Sustainability Kiosk
Joanie Dall’anese Head of Marketing Chef Middle East
Jelena Kezika VP Strategy, Global Hotel Alliance
Matt Roberts Director of Sales Unox MEA China & Korea
Omar Shihab Founder and Chief Sustainability Officer
Michelin Green Star restaurant, BOCA
Moderator: Omar Shihab, Founder and Chief Sustainability Officer Michelin Green Star restaurant, BOCA
Honouring Sustainability Champions of 2025
The Sustainability Innovation Awards 2025 took place on 29 August 2025 at Al Habtoor Palace, Dubai, celebrating visionary leaders and companies at the forefront of sustainability across the region. The event, hosted by BNC Publishing, honoured those driving meaningful environmental progress and innovation.
The region has been propelling in the right direction - where sustainability is the driving force across different industries.
Sustainability and green energy have become cornerstones of progress in the region, with governments and industries prioritizing ecofriendly solutions like never before.
This year’s wave of nominations—both from industry veterans and rising stars—reflected the sector’s growing energy and ambition. We thank everyone who contributed to making this celebration of innovation and excellence a true success.
Congratulations to all the winners of the Sustainability Innovation Awards 2025! Your visionary leadership and groundbreaking efforts are driving meaningful change and setting new standards for sustainability across the region. Your commitment to innovation and environmental stewardship is inspiring, and together, you are shaping a greener, more resilient future for generations to come. Well done on this well-deserved recognition!
Multimedia Production Credits: Eduardo Buenagua, Joel Amparo and Farooq Salik
Sustainable Guest Room Supplier of the Year
Winner: Guest Supply
The winning entry is a recognised industry leader in hospitality supplies, bringing over four decades of expertise to the sector. With a proud history of serving the world’s most renowned hotel chains, as well as a wide range of independent properties, the company continues to set the benchmark for quality, reliability, and innovation in hospitality solutions.
Net-Zero Building of the Year
Project: Masdar City Campus – HQ Building
Winner: Mubadala Investment Company and Masdar City
The HQ building of the Masdar City Campus (MC2) is a landmark achievement in the region’s built environment, the first in the MENA region to achieve ILFI Net Zero Energy certification, producing 16.63% more energy than it consumes. Designed as the centrepiece of MC2, the HQ exemplifies Masdar City’s mission to pioneer sustainable urbanism and aligns seamlessly with the UAE’s Net Zero by 2050 strategic initiative.
Sustainable Future Project of the Year
Project: Sobha Waves Opulence
Winner: PNC Architects
Apioneering waterfront residential tower that seamlessly blends architectural excellence with advanced sustainability. Designed to achieve LEED Gold and EDGE certifications, the project delivers a modelled 54% reduction in energy use, 48% indoor and 69% outdoor water savings, along with a 10% reduction in embodied carbon— setting new benchmarks for sustainable high-rise living in Dubai.
Sustainable Residential Project of the Year
Project: The Sustainable City - Yas Island project
Winner: AtkinsRéalis
The Sustainable City, Yas Island marks a pioneering milestone in residential sustainability, establishing the UAE’s first fully integrated community founded on the three core pillars of economic, social, and environmental sustainability. This visionary development showcases how residential neighbourhoods can function as self-sufficient ecosystems, all while providing an exceptional quality of life for its 3,514 residents.
Wellness Project of the Year
Project: Keturah Resort by MAG
Winner: MAG
Keturah Resort by MAG leads globally in sustainable wellness, as the world’s first fully wellness-certified resort. With Biophilic “Bio Living” design, WELL Health-Safety standards, and eco-conscious features, it offers a lifestyle where luxury and sustainability coexist seamlessly.
Sustainable Fit-Out Firm of the Year
Winner: Summertown Interiors
Summertown Interiors is a UAE leader in sustainable fit-outs, combining environmental excellence with social responsibility. In 2023–2024, the team delivered 24 projects, 21% of which were LEED certified, and diverted 58% of waste from landfill. Backed by its JOURNEY2030 strategy and aligned with Net Zero 2050, Summertown integrates circular economy principles, smart tech, and strong employee training, setting the benchmark for green building across the region.
Sustainable Architecture Firm of the Year
Winner: Skidmore, Owings & Merrill (SOM)
SOM has been named Architecture Firm of the Year in recognition of its unwavering commitment to climate-positive design and global sustainability leadership. With sustainability deeply embedded in its operations, culture, and projects, SOM has delivered measurable impact, from net-zero buildings and carbon-neutral operations to policy influence and regenerative urbanism.
Sustainable Contractor of the Year
Winner: Innovo
Innovo is recognized for its outstanding commitment to sustainable construction, digital innovation, and responsible development. With a global portfolio of over 130 projects and an ambitious ESG roadmap aligned with the UN SDGs, Innovo continues to lead the industry through data-driven practices, green building standards, and climate-focused initiatives, most notably with Dubai’s first BREEAM-certified luxury waterfront villa development.
Sustainable
Hospitality
Initiative of the Year
Initiative: Net Zero and Green Building Innovation
Winner: Radisson Hotel Group
Radisson Hotel Group has been awarded Sustainable Hospitality Leader of the Year, recognising its bold strides toward Net Zero by 2050. With verified Science-Based Targets and a robust strategy focused on green buildings, energy, and operations, RHG has achieved a 33% energy reduction per square metre and a 27% cut in water use per occupied room—setting new benchmarks for sustainable hotel development and inspiring industry-wide transformation.
Green Digital Infrastructure of the Year
Winner: Moro Hub
The winner earned the Green Digital Infrastructure of the Year award for its Guinness World Record of holding solarpowered Green Data Center, fully run on clean energy. With its Future Fit Seal, it continues to lead in sustainable, tech-driven innovation.
Waste Management Initiative of the Year
Winner: Drydocks World
Most Innovative Solution Initiative: Waste Recycling Initiative
Winner: NEOM - Food Operations
DDW Recognized for its outstanding commitment to waste reduction, resource recovery, and sustainable industrial practices. With 92% of waste recycled, 100% wastewater safely treated, and significant recovery of waste oil, grit, and metal scrap, DDW sets a benchmark for environmental responsibility in heavy industry, demonstrating scalable, circular solutions that reduce environmental impact and support a more sustainable future.
NEOM secured “Most Innovative Solution” award for their climateintelligent ecosystem, a unified model co-developed with 14 partners. This innovative approach integrates digital tools to connect people, operations, and the planet, hardwiring sustainability from supplier onboarding to real-time environmental labeling. This has led to a 67% reduction in daily carbon emissions per person, demonstrating that sustainability, innovation, and governance can align to benefit both people and the planet.
Sustainable Hotel of the Year
Zero Plastic Initiative of the Year
Winner: Mövenpick Resort Al Marjan Island Initiative: Beyond Plastic Packaging Initiative
Winner: Hansgrohe
Mövenpick Resort Al Marjan Island has been honoured for its exceptional integration of eco-conscious practices within luxury hospitality. From eliminating single-use plastics and cutting food waste with innovative technology to engaging guests in green initiatives and partnering with the UAE Food Bank, the resort leads by example. Recognised globally with Green Globe Re-Certification and the International Sustainability Award, it continues to set new benchmarks for sustainable hospitality in the region.
The winner is recognised for pioneering ecoconscious luxury, eliminating singleuse plastics, driving guestled ‘Stay Green’ initiatives, and championing community engagement with measurable sustainability impact.
Energy Services Company of the Year
Winner: Etihad Water and Electricity (EtihadWE)
Etihad Water and Electricity (EtihadWE) was honoured for its transformative role in redefining utilities in the UAE. Through smart metering, rooftop solar, EV charging infrastructure, and reverse osmosis desalination, EtihadWE has delivered data-driven, decentralised, and decarbonised solutions aligned with national sustainability goals. Its customercentric, tech-enabled approach is not only reshaping the utility sector but also empowering communities to actively contribute to a cleaner, smarter, and more resilient energy future.
Sustainable Initiative of the Year
Initiative: Solar Powered Factory Winner: Design Infinity
With initiatives like a rooftop solar PV system generating 600,000 kWh/year and offsetting nearly half of its facility’s energy use, alongside active CSR engagement through Emirates Environmental Group and wellness campaigns, the company is setting a high standard for eco-conscious practices in the interior design industry.
Energy Company of the Year
Winner: NMDC
Group
Green Consultant Firm of the Year
Winner: AECOM
The winner is driving sustainability through decarbonization, digital innovation, and environmental protection. With initiatives in clean energy, emissions reduction, and ecosystem conservation, it sets new benchmarks in the MENA region.
AECOM was honoured for its unwavering commitment to technical excellence, sustainable innovation, and communityfocused infrastructure. Through world-class digital solutions, robust training networks, and its transformative Sustainable Legacies strategy, the firm is shaping more resilient, inclusive, and equitable infrastructure. By embedding sustainability, empowering talent, and engaging communities, they are helping build a future where infrastructure delivers lasting social and environmental impact.
Sustainable Programme of the Year
Initiative: School of the Future Initiative
Winner: AtkinsRéalis
AtkinsRéalis was recognised for its groundbreaking School of the Future initiative, which empowers the next generation to reimagine sustainable learning environments while fostering a passion for STEM. Through hands-on design challenges, the programme inspires students to think critically about sustainability and apply real-world solutions, bridging education, innovation, and environmental stewardship in a truly impactful way.
Corporate Excellence Award
Winner: TTE Facilities Management
TTE Facilities Management won the Corporate Excellence Award due to their comprehensive integrated facilities management services across the UAE, including hard and soft services, retrofits, refurbishments, and security. Their engineering-led approach, compliance with global industry standards, and significant yearover-year growth in revenue and customer base, along with a high client retention rate, demonstrate their operational excellence and commitment to client satisfaction.
Eco-Friendly Hotel Amenities Provider of the Year
The winner is named EcoFriendly Hotel Amenities Provider of the Year for its “Sustainagility” vision, using sustainable materials, bulk dispensers, and local manufacturing to cut plastic waste and deliver low-impact hospitality solutions.
Overall FM Company of the Year
Winner: Guest Supply Winner: ServeU
ServeU was honoured for its industryleading integration of sustainability across all facets of facilities management. From AI-powered platforms and large-scale green mobilisation to workforce training and innovative solutions like greywater recycling, they deliver measurable environmental impact without compromising efficiency. With over 95% client satisfaction and a robust ESG framework, ServeU continues to set the benchmark for sustainable FM in the region.
Sustainable Development of the Year
Project: Samana Ocean Views
Winner: Samana Developers
The winning project earns its sustainability award by integrating coral restoration and ecosensitive design. Located on a delicate island, it prioritizes marine conservation and uses energy-efficient systems and sustainable materials to minimize environmental impact.
Woman Professional of the Year
Winner: Vash Singh (KEO International Consultants)
With over 30 years of technical and business expertise, she has become a transformative leader in the Middle East’s sustainability and ESG space. As Director of Sustainability at KEO International Consultants, Vash has rapidly driven commercial growth, expanded the company’s reach, pioneered decarbonisation models, and diversified its sustainability portfolio, all while empowering future leaders and redefining industry standards to make sustainability more accessible and equitable.
Environmental Impact Strategist of the Year
Winner: Samir Mulla (ALEC Energy)
As Operations Manager at ALEC Energy, he has driven the successful delivery of numerous solar photovoltaic projects, aligning with the UAE’s Net Zero 2050 goals. With over 16 years of experience in civil engineering and project management, Samir champions green building standards, energy-efficient systems, and waste reduction strategies. His commitment to integrating renewable energy and sustainable practices into largescale construction has made a significant environmental impact, earning him recognition as a top Environmental Impact Strategist.
Entrepreneur of the Year
Winner: Nayla Haddad (One of a Kin)
By creating a circular production process that upcycles fabric waste and using innovative, ecofriendly materials like TENCEL™ Modal x Micro, she significantly reduces environmental impact. Her brand’s commitment extends to energy-efficient production, eco-packaging, and partnerships that prioritize carbon reduction. Nayla’s leadership has driven strong business growth, impactful collaborations like the Calm app partnership, and charitable initiatives such as donating Sleep Buddy profits to Dubai Cares.
Chief Sustainability Officer of the Year
Winner: P.R. Jagannathan Company: Sobha Realty
As Senior General Manager, Sustainability at Sobha Realty, he champions ESG integration, climate reporting, and has led the group’s net-zero transition roadmap.
Actively involved with UAE’s highlevel sustainability initiatives and global ESG benchmarking through GRESB, Jagannathan has also played a key role in developing green building codes and strategic Emirate programs. His visionary commitment to combating greenwashing and fostering genuine climate action makes him a deserving candidate for leadership recognition in sustainability.
CEO of the Year
Winner: Yousuf Fakhruddin Company: Fakhruddin Properties
The winner blends sustainability, wellness, and smart tech in developments, expanding globally and setting new standards for health-focused, climateconscious living with a strong commitment to people and planet.
Visionary Leader of the Year
Winner: Kabir Mulchandani
Company: FIVE Holdings
Kabir Mulchandani, CEO of FIVE Holdings, leads the creation of a groundbreaking sustainable hospitality model that blends luxury, community impact, and environmental responsibility. With a $350M Green Bond and top ESG ratings, his visionary approach drives both profitability and sustainability, earning him recognition as a leading sustainability figure in the region.
Green Mandates, Smart Investments: Dubai’s New Property Paradigm
Sheldon
Labuschagne, CEO
of
Knightsbridge
Group, unpacks the growing influence of green construction policies, how they’re impacting developer strategies, and the long-term value drivers they unlock
Sheldon Labuschagne, Knightsbridge Group CEO
Green building practices impacting Dubai property market
Sustainability has become a defining concern across global industries, but few sectors face as much scrutiny as the built environment. Buildings account for nearly 40% of global energy-related emissions, placing real estate at the centre of climate strategies worldwide. In Dubai, regulatory policy has caught up with this reality. Since 2020, all new buildings must meet green construction standards, with stricter enforcement now embedded into planning and approval.
As environmental criteria become part of how projects are financed, reviewed and marketed, developers are adapting, and investors are paying closer attention.
This article looks at how these practices are starting to shape Dubai’s property market and what that means for owners, investors and developers.
How Dubai’s green building rules are shaping the market
Green building rules have been mandatory for most new developments in Dubai since
2014. They cover residential, commercial, hospitality and government projects and set minimum standards for everything from insulation and glazing to cooling systems and water use.
According to Dubai Municipality, more than 120,000 buildings have come under these regulations in the past 10 years, including both new builds and older properties that have had major upgrades. In most cases, developers have to submit their environmental specs up front, alongside the usual drawings and technical reports.
Green standards are starting to shape decisions earlier in the process. Energy and water use now influence design from the outset and lenders are factoring sustainability into their reviews, sometimes requiring certification or adjusting rates based on environmental performance. For investors, it’s a straightforward test of quality. Buildings with better ratings usually lease faster, cost less to operate and carry lower regulatory risk.
Pricing, positioning and valuation effects
Developers are using sustainability to reposition projects, especially in premium and build-to-own segments. In some off-plan launches, environmental features now sit alongside location and amenities in the sales pitch, as part of the product.
Valuers and banks are also starting to price this in. A 2024 Knight Frank report found that buildings with recognised green certification can command a 6 to 11% premium on sales value in major cities. While data in Dubai is still limited, early signs point in the same direction, particularly in high-demand areas with low vacancy and strong investor interest.
It’s showing up in rental performance too. Buildings with credible sustainability markers tend to lease faster and hold tenants longer, especially where operational savings are clear. The effects are still uneven but becoming more visible in top-tier projects and highend areas.
How energy performance is starting to split the rental market
Newer rental buildings are starting to pull ahead, especially where efficiency gains are obvious. Tenants are leaning toward homes that cost less to run and carry credible sustainability credentials. That’s showing up in longer stays and lower turnover, particularly in districts where upgraded stock is still thin on the ground.
Institutional landlords are reacting to the same signals.
REITs and funds operating under ESG mandates are giving more weight to energy performance when deciding what to hold or acquire. The result is a clearer split in pricing. In high-demand areas like Downtown, Business Bay and parts of the Marina, newer certified buildings are commanding noticeable rent premiums, often 5 to 10% higher, based not just on finish, but on how the asset stands up to closer scrutiny from tenants, investors and valuers.
What developers and lenders are now prioritising
Most mid- to high-end projects now factor in efficiency targets and sustainability features from the outset. In areas like Dubai South, Expo City, JVC and parts of Al Furjan, developers are presenting these details early as part of the product’s liveability and cost profile. Cooling performance, utility savings and comfort levels are being treated as core selling points, especially in competitive residential segments. That thinking is starting to carry through to financing too. Some lenders are looking more closely at projected energy use and operational efficiency when assessing new developments, especially in districts where high demand meets limited new stock.
It’s also feeding into planning and regulation. Dubai’s Green Building Regulations are evolving, and newer updates will likely raise the bar again, so developers already building with higher standards will be less exposed to future compliance pressure.
Where the smart money is focusing
The better-rated buildings often come with higher upfront costs, but that tends to balance out through stronger yields, longer leases and less wear over time. On the ownership side, reduced running costs, especially for utilities and maintenance, are starting to carry more weight, particularly in jointly owned or longhold portfolios.
Labels help, but only if the specs behind them hold up. The more experienced buyers and developers are already looking past the marketing. They want to know how the building actually performs and what it would take to upgrade later. These are the questions now shaping deals.
As standards tighten, many of these checks are becoming routine. The more switched-on investors are already factoring them into their models, using the results to justify pricing or challenge assumptions. In some parts of Dubai, this way of thinking has already shaped how deals get done. Others are now beginning to adjust their approach to keep pace.
Luxury WithinReach
Quick look at rise of UAE’s affordable luxury segment and Dubai’s strategic shift towards key developments in 2025
Dubai’s Real Estate market proved remarkably resilient in 2024, setting new records for growth driven by rising property values, a booming luxury segment, and a consistent stream of foreign investors. The accomplishments of 2024
define it as the most noteworthy economic and developmental year in the UAE, according to the UAE Cabinet’s first meeting of 2025.
Looking ahead to 2025, the Emirate is poised to embark on a new era of strategic, long-term
Originally written by Eng. Amer Khansaheb.
Edited by Vibha Mehta.
Eng. Amer Khansaheb, Chief Executive Officer and Board Member of Union Properties PJSC
development, guided by government reforms, foreign investment, and economic diversification. One significant change in this evolving climate is the emergence of affordable luxury properties, which signals a move away from ultra-high-end opulence towards affordable premium options. As developers cater to the demands of wealthy expatriates, families, and younger investors seeking a balance between exclusivity and accessibility, the concept of affordable luxury has steadily gained popularity in Dubai.
While the UAE’s luxury residential Real Estate market is projected to grow at a compound annual growth rate (CAGR) of 7.7 per cent from 2025 to 2030, from an estimated USD 15.83 billion to USD 22.94 billion by 2030, affordable luxury homes will account for a sizable amount of this growth. That is because these properties cater to a broader audience while preserving Dubai’s standing as a global luxury hotspot by combining competitive pricing with high-quality living standards.
Emerging Residential Hubs Outside of Traditional Prime Locations
The demand for reasonably priced luxury Real Estate has risen primarily due to the influx of foreigners who value the city’s excellent investment climate and high living standards. Several locations around the city have emerged as popular hubs in recent years, and their appeal is set to grow further in 2025. This is driven by ongoing infrastructure enhancements, strategic connectivity improvements, and innovative community planning, which collectively promise a distinctive fusion of affordable luxury, connectivity, and innovation.
Improved connectivity is a key factor driving the popularity of these emerging hubs. By providing residents with easy access to critical areas of the
city, the development of road networks and metro lines has improved accessibility in these areas. In addition to increasing property values, this infrastructure development supports Dubai’s goal of building sustainable, integrated communities.
More significantly, these costeffective locations guarantee a comprehensive, family-friendly environment with access to recreational facilities, peaceful spaces to unwind, and other newage amenities. Residents also favour these neighbourhoods more due to their innovative urban design and enhanced infrastructure. For investors, these locations present an attractive value proposition given their exceptional living conditions and substantial growth potential.
Strong Focus on Infrastructure Development
One of the main factors driving Dubai’s Real Estate growth is infrastructure improvements. The city’s expanding road systems, metro corridors, and community amenities are transforming once-underutilised neighbourhoods into thriving residential centres. Moreover, these locations are ideal for residential and commercial developments due to their proximity to important transportation hubs. In addition to enhancing quality of life, these strategic improvements guarantee long-term investment returns for real estate investors.
Developers are also incorporating eco-friendly designs and smart technologies into affordable luxury properties as Dubai continues to embrace global sustainability goals. This focus on sustainability is part of a broader commitment to responsible urban development, which makes Dubai a pioneer in innovative, long-term Real Estate solutions. This is especially noteworthy as investors and residents alike are drawn to properties that prioritise environmental stewardship without sacrificing luxury or convenience.
Dubai’s shift towards affordable luxury options reflects a well-rounded strategy for real estate development that blends high-end living with inclusivity. As 2025 unfolds, the Emirate’s real estate market is poised to lead a new era of strategic growth by prioritising affordable luxury, sustainable innovation, and infrastructure-driven expansion. Thus, both investors and residents can look forward to a future where luxury will no longer be a privilege, but an affordable lifestyle option.
Circular Cladding Chronicles
Quick look at rise of UAE’s affordable luxury segment and Dubai’s strategic shift towards key developments in 2025
The building and construction sector is one of the most significant contributors to global carbon emissions, accounting for nearly 40 per cent of annual greenhouse gas output when operational and embodied carbon are combined. As cities grow and infrastructure demand intensifies, the pressure on architects, engineers, and developers to adopt sustainable practices has never been greater. Among the strategies shaping the future of green construction, the use of recycled materials in facade cladding systems is emerging as a powerful solution. By rethinking the materials that shape building exteriors, the industry is not only addressing environmental concerns but also pushing design innovation, enhancing building performance, contributing to the circular economy and meeting growing regulatory and consumer demands for sustainable development.
Why facade cladding matters in sustainability?
Facade cladding plays a critical role in thermal regulation, energy efficiency, acoustics, weather resistance, and overall aesthetic appeal. Traditional cladding materials such as aluminium, steel, and virgin concrete have significant environmental footprints, from resource extraction to energyintensive manufacturing. By substituting or supplementing these materials with recycled alternatives, the construction sector can significantly reduce its embodied carbon footprint while extending the lifecycle of
materials that would otherwise become waste.
Recycled materials shaping the next generation of cladding
A wide range of innovative, recycled materials is being incorporated into facade cladding systems today, reshaping how buildings strike a balance between performance and sustainability. Recycled metals, particularly aluminium and steel, are at the forefront, with aluminium able to be recycled indefinitely without loss of quality and requiring up to 95 per cent less energy than producing new metal, making it both durable and resistant to corrosion. Reclaimed timber is also finding new applications, repurposed from old buildings, shipping pallets, or industrial sources to provide a warm, natural aesthetic while reducing deforestation pressures and locking in carbon that would otherwise be released. Similarly, plastic waste, one of the most pressing environmental challenges, is being transformed into high-density polyethene (HDPE) cladding panels. Some manufacturers are developing composite solutions that blend recycled plastics with wood fibres or agricultural byproducts to deliver both strength and sustainability.
Recycled glass and ceramics are being integrated into decorative panels and highperformance facades, offering fire resistance, durability, and distinctive visual appeal, while simultaneously reducing landfill waste. Even concrete, traditionally one of the most resource-intensive materials, is being transformed by the use of recycled
Originally written by Dr. Rana El-Dabaa.
Edited by: Vibha Mehta
aggregates, such as crushed demolition debris, fly ash, and slag, which significantly reduces cement consumption and gives construction waste a new purpose. Together, these materials highlight how recycled resources are shaping the next generation of cladding systems, supporting greener buildings without compromising performance or design.
A key misconception is that recycled materials compromise performance or design flexibility. In reality, next-gen recycled cladding often delivers equal or superior results compared to conventional materials. Many recycled metal and composite cladding systems outperform traditional options in terms of weather resistance and longevity. Recycled Glass, ceramics, and timber offer unique textures and finishes that appeal to modern architectural design. Furthermore, composite cladding and panels incorporating recycled materials can improve insulation, reducing energy consumption for heating and cooling. Recycled metal and engineered composites are designed to meet stringent fire safety codes while remaining environmentally responsible.
Market drivers and policy push
In the UAE, the drive toward using recycled cladding materials is being propelled by ambitious national targets like the Net Zero by 2050 initiative, together with the alignment of local green-building codes and certification systems such as Estidama with Pearl system in Abu Dhabi and Sa’fat Dubai’s Green Building Regulations, alongside international regulations like LEED, all of which reward the incorporation of recycled content and facade sustainability. This regulatory and certification momentum coincides with growing market demand, as buyers, tenants, and institutional investors increasingly seek buildings that reflect strong ESG (Environmental, Social, and Governance) credentials, providing developers with a strategic incentive to choose greener materials.
Despite its promise, the adoption of recycled cladding faces some challenges. Supply chain consistency, material testing standards, and cost competitiveness can be hurdles in large-scale projects. Additionally, awareness and confidence among architects and contractors must continue to grow. Looking ahead, the combination of circular economy principles, material innovation, and digital tools such as Building Information Modelling (BIM) will enhance the traceability and integration of recycled cladding systems. As cities commit to netzero pathways, recycled facades will no longer be a niche option but a mainstream expectation.
The shift toward recycled materials in facade cladding represents more than an industry trend—it is a necessary transformation. By turning waste into a resource, next-gen cladding systems reduce carbon footprints, conserve natural resources, and inspire innovative architecture. Developers who embrace these solutions are not only building greener structures but also securing long-term value in a world where sustainability is no longer optional but essential. In the future skyline of sustainable cities, facades clad in recycled materials will stand as both a literal and symbolic layer of progress, demonstrating that environmental responsibility and architectural excellence can coexist.
Dr. Rana El-Dabaa, Assistant Professor of Architecture at HeriotWatt University Dubai
Lilas Al Arbed
As Marketing & PR Director at Al Mufeed Group, she shapes the brand’s voice and vision, crafting narratives that build trust and impact. Her role blends strategy with storytelling, ensuring every message reflects the group’s legacy and ambition.
Tell us about yourself, your role, and your responsibilities at the company.
I like to think of myself as a storyteller before anything else, but my stories aren’t written on paper; they’re told through marketing creativity and a little bit of magic.
What I love most about my role is that no two days ever look the same. One day, I’m shaping an ultraluxury campaign, and the next, I’m on set directing a full-scale production. Some days are spent collaborating with media partners to share our vision, and others take me across borders, exploring new markets, discovering talents, and unlocking opportunities we never imagined possible.
What do you believe are the biggest challenges currently facing Marketing, and how do you plan to address them?
For me, marketing has never been about simply selling. It’s about creating experiences, moments people connect with, stories that inspire and ideas
that leave a lasting impression. I see myself as a connector, linking people to opportunities, brands to their audiences, and concepts to emotions that truly resonate.
The industry moves quickly, trends evolve rapidly, audiences shift constantly, and expectations continue to rise every day. That’s the challenge I thrive on. My approach is simple: listen, adapt and innovate. I love experimenting with bold ideas, embracing fresh perspectives and above all, keeping everything authentic and human.
Looking ahead, what are your goals and aspirations for the future of the company’s Marketing?
Looking ahead, my vision is clear. I want the work I create to be more than just seen; I want it to be felt. I want to build campaigns that spark conversations, collaborations that inspire change and strategies that set trends rather than follow them. For me, marketing isn’t about keeping up; it’s about leading the way.
