Damon Cuccia - 500 W Harbor Dr, Unit 1018

Prepared for

RON & MARLENE SOSTMAN

500 W HARBOR DR, UNIT 1018

Prepared by DAMON CUCCIA | DRE 01422266

DAMONCUCCIA.COM

You make my business meaningful!

DAMON CUCCIA

BROKER ASSOCIATE REALTOR®

Buying or selling a home or condo is more than just a transaction; it’s a lifechanging experience. Damon’s goal is to help you achieve your real estate goals in the easiest, fastest & most stress-free / enjoyable way possible. He does this by carefully listening to the unique needs & goals, his buyers & sellers have, to deliver personalized service, around-the-clock guidance & timely resources for positive results.

Being there every step of the way, as a Realtor® for nearly 20 years and also having gained considerable construction experience in his youth alongside his CA licensed general contractor father, Damon enjoys working with a wide range of clients, whether it’s their first purchase, sale or a seasoned investor buying & selling multiple properties utilizing a 1031 exchange. Damon additionally provides and has as great deal of experience in property management services.

As a former acquisition & disposition specialist for a San Diego based, global real estate investment company, Damon is well-trained in identifying residential investments with the best chance of higher-than-average appreciation as well as rehabilitating, marketing & selling all types of properties for the highest return in the shortest amount of time.

As a NAR-designated Accredited Buyers Representative, Certified Military Relocation Professional & having a Bachelor’s Degree in Finance, Damon has in-depth knowledge & comprehensive technical skills to deliver value & solutions that help his clients achieve their specific goals.

Building on decades of intimate knowledge of areas throughout the county & areas that he has personally lived in, his geographic focus includes the metro areas of the City of San Diego, including Downtown, Bankers Hill, North Park, Hillcrest, Mission Valley, Bay Park, Pacific Beach, Ocean Beach & Point Loma. Damon has also worked with many clients on their purchases and sales in the South Bay communities of Chula Vista / East Lake, National City & Imperial Beach.

THE STRENGTH OF OUR BROKERAGE

Based in Downtown San Diego, Hunter & Maddox International is one of the West Coast’s leading independent real estate brokerages. With a combined 50 years of experience the founders have been involved in both developing and closing over $4 billion in luxury homes and condo towers in the San Diego market. With its headquarters in San Diego and affiliates around the world, no other real estate team understands the needs of home buyers and sellers--like Hunter & Maddox.

OUR DISTINCT ADVANTAGES

• High standard of excellence for quality & market expertise

• Independetly owned and operated

• Deeply rooted in the Downtown San Diego community

• Trusted to provide world class personalized service

• Commited to serving the needs of our clients

• Leaders in the San Diego Real Estate industry

49,349

CLIENT COUNTS*

$4+

BILLION IN TOTAL SALES*

3,258

TRANSACTIONS TO DATE*

*As of December 2021

We’re always in the neighborhood.

Our downtown headquarters is conveniently positioned in the heart of Little Italy, San Diego’s most vibrant neighborhood, our prime location provides your property with exposure to thousands of unique potential clients - DAILY!

THE NETWORK

OF OUR TRUSTED PROFESSIONALS

CATHY ABARCA

Marketing Director

DANNY DRYSDALE, INTERCAP LENDING

Mortgage Services

DONNA HAMILTON, HERITAGE ESCROW

Escrow Services

CRYSTAL BONETTO, FIRST AMERICAN

Title Transfer & Insurance Services

JENNIFER RILEY

Transaction Coordinator

NOVO INTERIORS

Interior Designer & Property Staging

SPEARHEAD MEDIA

Professional Videography & Media

Every home has a story.

Our In-House Marketing Team crafts a tailored marketing approach that is designed to tell your story through strategic marketing and extensive advertising across all channels of communication.

THE PHOTOGRAPHY BUILDS BUYER EMOTION & DRIVES RESULTS

Buyers rate photography as the most important feature when searching for a listing. Better quality images qualify your home for additional media exposure, more impactful marketing collatoral, higher placement on listing syndication websites, and increased views online

THE MLS

IS THE KEY TO EFFECTIVE EXPOSURE

OUR COMMITMENT

• Skilled copywriting

• Detailed and accurate features

• Complete all searchable fields possible

• Up-to-date open house and/or showing information

• Complete agent contact information

• Correct tract information, HOA amenities

• Custom virtual tours and/or property video

• Complete agent remarks

• Professional photography with captions

SAMPLE DESCRIPTION

Exquisite penthouse designed for the sophisticated urban dweller looking to live in the city, while maintaining the square footage of a single family home. Every inch of this home has been customized to create a true work of art. Residence features duel master suites, two dens, and a chef inspired kitchen, luxuriously outfitted with the finest custom furniture and finishes. The 35th floor offers 10 foot ceilings and wall-to-wall windows, flooding the home with natural light and dramatic views from every room.

THE VALUE OF VIDEO

TO REACH A BROADER AUDIENCE

WHY IT›S EFFECTIVE

• Listings with video receive 403% more inquiries

• Video posts on Facebook have a 135% greater reach

• YouTube video consumption rises 100% year over year

PROPERTY VIDEO + 3D VIRTUAL TOUR

• Professional Property Video Shoot & 3D Scan

• Published to MLS, YouTube, and Vimeo

• Shared on Social Media, Syndicated Listing Sites, and Property Landing Page

• Agent contact information available for buyer inquiries

THE LANDING PAGE TO

SHOWCASE YOUR PROPERTY

The right landing page for your home will prove one of the most valuable marketing tools you can utilize. With the right positioning, prospective buyers can find all the details they are looking for.

• Search Enginge Optimized

• Mobile Optimized

• Custom Domain/URL

• Page-one positioning on Google search

• Generates traffic analytics

• Property photo gallery

• Property Video Tour

• 3D Virtual Tour

• Accurate property description and amenities

• Community information

• Map and directions

• School information

• Contact form

THE CAMPAIGNS

THAT DELIVER WHERE IT MATTERS

• Targeted email marketing to Broker & Client databases

• Social media posts optimzied with multiple photos, hashtags, videos and links for lead capture

• Inclusion in weekly Open House posts on all major social media sites to boost attendance (if applicable)

• Social media team stays up to date and shares best practices for eaching the largest audience

THE COLLATERAL

WHERE QUALITY AND DESIGN MATTER

• Custom, stunning marketing brochures

• Quality design and material

• Targeted direct mail and delivery

• Digitized for emailing and sharing online

• Property flyer displayed in Brokerage window

THE RIGHT PRICE

ATTRACT BUYERS

PRICING YOUR PROPERTY COMPETITEVELY will help generate the most activity from agents, and

PRICING YOUR PROPERTY TOO HIGH may make it necessary to drop the price below market value to compete with new, well priced listings.

BUYERS & SELLERS DETERMINE VALUE

The value of your property is determined by what a buyer is willing to pay and a seller is willing to accept in today’s market.

Buyers make their pricing decision based on comparing your property to other properties sold in your area. Historically, your first offer is usually your best.

THE RIGHT PRICE

IS ALWAYS AHEAD OF THE MARKET

MAXIMIZE SALES PRICE

• A property generates the most interest when it first hits the market.

• The number of showings is greatetst during this time if it priced at market value.

• Starting too high and reducing the price later misses the excitement and fails to generate strong activity.

• Many homes that start high end up selling below market value.

& MINIMIZE TIME ON MARKET

• The buying market has a short attention span.

• Pricing your home right the first time is key.

• Proper pricing attracts buyers.

• An overpriced house will not sell.

• We want to generate offers before the market moves on to newer listings. WEEKS

WHEN MOST OFFERS ARE RECEIVED

ON THE MARKET

Disclosure

THE TIMELINE OUR PLAN OF ACTION

REPORTING & ESCROW

Escrow Coordination of all Documentation

Professional Project Management

SHOWINGS & OFFERINGS

ADVERTISING

MARKETING

MARKETING START-UP

Sign Listing Presentation

Staging & Landscaping Consultation

Repairs

Bi-Monthly

Showing Inquiries

Hosted Property

Custom Property Property Brochure

Property Profile Disclosures

Inspections home, pest, roof, city

Staging

Professional Pricing Recommendation

Packages Prepared for Prospective Buyers

Status Reports: Website Hits, Open House Tra c, & Showings

Possible O er(s) Presented by Qualified Buyers

Negotiation of O er(s)

Inquiries & Information Distributed

Property Showings

Agent Email Blast

Featured in Newsletter

Targeted Direct Mailer

Negotiation of Contingency Removal(s)

Listed with Leverage Global Partners

MLS Listing Syndication to 100+ Websites

Displayed on Brokerage Window

Social Media Ads to Targeted Audiences

Google Ads for Keyword Searches

Sign on Property

Property on MLS

Broker’s Tour

Open House Weekend

Property Website

Brochure

Profile Book w/

Hosted Property Showings

Professional Photography, Video & 3D

Recommendation

Cycle Repeats

Management of Final Details

Signing of Documentation

LEVERAGE ADVANTAGE

WELCOME TO THE MOST INNOVATIVE NETWORK IN THE GLOBAL REAL ESTATE MARKET.

LeverageRE.com is a modern real estate platform that promotes properties from leading agents, teams, and brokerages worldwide. From public relations to digital and social media to targeted advertising, Leverage strategically promotes our members’ listings to a relevant international audience.

Leverage affiliates have been vetted and trusted with the exclusivity of being the sole representative of their markets within the Leverage Network. Together, our members sell more than $20 Billion in real estate on an annual basis. Your agent is engaged in this community and is able to serve your real estate needs locally or anywhere outside of your market.

With Leverage, your agent is allied with top producing real estate professionals and the most respected media outlets worldwide so that your property can receive maximum exposure to an international audience.

We invite you to visit our website or contact us to learn more.

ANNALISA POVLOCK President Annalisa.Povlock@LeverageRE.com LeverageRE.com

629.4M

149.6M

POWERFUL DETAILS

WITH EXPOSURE TO AUDIENCES THAT MATTER, THE NUMBERS SPEAK FOR THEMSELVES.

WSJ.COM & MANSION GLOBAL

178.6M MONTHLY PAGE VIEWS

51.2M MONTHLY SITE VISITS

$242,000 AVG. HOUSEHOLD INCOME

$1.49M AVG. HOUSEHOLD NET WORTH

Top Visiting Countries

United States, United Kingdom, Canada, Australia, India, Germany, Japan, Hong Kong, Singapore, France

NYTIMES .COM & INTERNATIONAL

91M MONTHLY PAGE VIEWS

1.89M MONTHLY SITE VISITS

53% INCOME $100K+ GLOBAL READERSHIP North America, Europe, APAC, Latin America, Middle East

PROPGO LUXURY .COM

26.9M MONTHLY PAGE VIEWS

2.05M MONTHLY SITE VISITS

$235,000 AVG. HOUSEHOLD INCOME

$2.80M AVG. HOUSEHOLD NET WORTH

Top Visiting Countries

United States, China, Hong Kong, United Kingdom, Japan, Taiwan, Singapore

FINANCIALTIMES .COM

11.3M MONTHLY PAGE VIEWS

2.05M MONTHLY SITE VISITS

£206,000 AVG. HOUSEHOLD INCOME

£1.3M AVG. HOUSEHOLD NET WORTH

Global Readership Americas, United Kingdom, Central Europe, Middle East, Africa, Asia Pacific

JUWAI .COM

2.2M CHINESE CONSUMER VISITS PER MONTH

2.8M PROPERTY LISTINGS

Top Cities where Chinese Buyers are searching from on Juwai.com: Beijing, Guangdong, Shanghai, Zhejiang, Jiangsu

THE LEVERAGE NETWORK

5,020 Agents

OPERATING IN 23 Countries

WITH 216 Offices

SERVING

135 Markets

*Internal data as of January 2020

WE PROVIDE:

Elevated Promotion Agents may feature properties on LeverageRE.com, a curated channel of real estate and lifestyle content, and promote them to a social media audience of 80,000+ followers

In addition, Leverage’s dedicated Public Relations team seeks editorial placement in local and international media outlets for newsworthy properties represented by agents of Leverage.

Creative Expertise

A creative team of designers, writers, social media experts, developers and printers are at your agent’s disposal to develop a personalized marketing strategy and create materials that engage today’s most discerning buyers.

A Powerful Community

Leverage aligns more than 5,000 top producing real estate professionals across 130+ major markets worldwide to refer business and share innovative strategies and tactics market -to-market.

Relocation Connections

Beyond the market coverage that Leverage has within its membership, Leverage’s relocation experts will match your agent with a Leveragequality firm in any location where you have a real estate need.

Visit LeverageRE.com for more information.

WITH LEVERAGE, YOUR AGENT HAS ACCESS TO STRATEGIC TOOLS AND RESOURCES THAT DELIVER MAXIMUM EXPOSURE FOR YOUR PROPERTY.