Sponsor News
EVOLVED PRODUCTS FEATURED AT IDEAL STANDARD’S NEW £1M CLERKENWELL SHOWROOM
Ideal Standard, one of the world’s leading manufacturers of bathroom solutions, is opening a new £1 million showroom in London’s design hub, Clerkenwell. The new four-storey specification hub, covering 4,000 square feet, has been created to bring architects and designers together to experience the group’s evolving family of design-driven bathroom products. Ideal Standard’s evolution comes as part of its work to 18
positively shape the future of modern living with intelligent solutions. The company recently announced its exclusive longterm partnership with renowned design studio Palomba Serafini Associati. The first ranges from this collaboration were showcased at ISH 2019, including an inspirational collection of new colourful basins. The basins take inspiration from previous iconic products to create new, contemporary solutions. They will
be on display at Ideal Standard’s new design hub, alongside innovative products from the group’s family of UK brands: Armitage Shanks, Ideal Standard and Sottini. Visitors to the Clerkenwell Road showroom will be able to get their first glimpse of the new showroom during Clerkenwell Design Week (21st - 23rd May 2019). Attendees will also be able to learn more about the ethos behind the showroom, which