Lcttctrs

David Cutler

California Lumber Merchant

Dear Mr. Cutler,

Under separate cover we are sending you our 1966 Public Service Award by way of saying ttthanks again" to California Lumber Merchant for its kindness in supporting NHIC by running our public service ad.

Cordially,

Edgar V. Hall l-)r.ri4 Crrtler

National Home Improvement Council, Inc.

New York, N.Y.

California Lumber Merchant

Los Angeles, California

Dear Mr. Cutler:

You might try to imagine the deep shock I experienced when I read your "Win A Real Live Girl" story in your April issue. How a reputable lumberman can promote his "product" with such a disgraceful theme is quite beyond me.

I really wonder what the industry must think of Cooper Lumber's salesmanship after their last-resort use of sex to sell their wanes!

Sincerely,

Don Linford

South Pasadena

Calif. Lumber Merchant

Ilditor,

Sir: Congratulations on a fine article as re Cooper Lumber's new store "grand opening." The prizea grand one indeed - leads me to ask a question: What did Walter Hennig do with "Miss Grand Prizet' after he won her ?

Wish I'd won her!

Faithfully, '!r/alCo Griggs

Los Angeles, Cal.

Max Cook

California Lumber Merchant

Dear Max,

It was good to have been able to see you both in San Francisco and Eureka.

Must say that your CALIFORNIA LUMBER MERCHANT gives wonderful coverage to Hoo-Hoo news in the west. This is much appreciated. Many thanks for the prints of the concat.

Hope you might perhaps attend the Hoo-Hoo Convention in 'Washington, D.C. in September. If so, I shall look fols'ard to seeing you there.

Fraternally,

B. T. Dempsey, 63976 Wood Merketing, Inc: Jacksonville, Florida

Stay With The Action

(Continued, lram Page 7) ing down that part of the business.

A direct line ties headquarters to the new yard at Black Point, where the action is gonna' be, believe us. Here we find yard manager George Krings and another son, Jom Gehring, ironing out the wrinkles at the new yard, complete with a 5 car spur and located right next to the main NWP track. '

Again leaning on our trusty file, we see that Bob Gehring had been with Rolando Lumber Co. and its predecessor for 25 years before establishing Service Lumber Co. in San Francisco in l9zA. In the en-

CARGO_RAIL-TRUCK

A. YU NETH LAilBER SATES

suing years, we see that Bob also operated a sawmill, Mills Creek Lumber Co., near Healdsburg for many years, a remanufacturing plant built at Healdsburg in 1946, and a smaller sawmill at Healdsburg started in 1951. The latter mill was built for Bob's four boys-Bob, Don, Tom and Jim Gehring-and operated as Gehring Bros. Lumber Co.

The manufacturing end of the operation was successfully concluded several years ago and Gehring, along with sons Bob and Tom, has again narrowed his sights on the huge building potential in northern Marin County.

"Go where the action is gonna' be." That makes sense anyway you look at it.

Eugene Club Hos Drowing

C. Dan Christensen of Eugene's Christensen Lumber Co. did the honors at the HooHoo-Ette Clu,b Two drawing at the club's annual Bosses Night dinner, and drew the name of Betty Jones of Foster Lumber Co. in Vallejo, Calif. as the winner of a brand new television set.

The Eugene club will present the set to winner Betty when she and other lumbergals from Arizona, California and Oregon cohverge on Eugene for the national HooHoo-Ette convention May 20-22.

Nearly half-a-hundred attended the March l4th event. The entertainment was the Timberettes, a fine barbershop quartet, led by Bud Leabo of Mills Creek Lumber.

G e< R Lumber Co

Gt|SSltlEl lDYERTlSlllGPosition Wanted 92.00 per ling minimum $4.50. All o$er 93.00 per line, minimum S.(X). Two lines of address (your address or our box number) count as one line. Closing date for copy is 20th.