BE KIND. by ellen - Winter 2022

My Winter Box is here and I can’t wait for you to enjoy all the things inside! These brands are doing wonderful things for our planet, and the people and animals living on it, too. It’s filled with products that keep our bodies warm and cozy, our hair shiny, our kitchens filled with cookies & chocolate, and our gorillas thriving. The items in this box are particularly special to me and I know you’re going to love them.

There’s a gorilla in here! Seriously. Kinda. Inside is a certificate of adoption from the Dian Fossey Gorilla Fund. When you symbolically adopt a gorilla through the Fossey Fund, you help ensure the gorillas’ wildness and protection for generations to come. Nothing could mean more to me.

Next, keep your neck warm all Winter long with this cozy scarf by LAUDE the Label! Supporting this brand means employing and empowering women artisans around the world! Their scarves are warm but this company is very cool.

I can’t wait for you to try Beachwaver’s products. They’re a company founded by 3 sisters who help make sure your hair and our oceans have the things they need to be healthy and beautiful.

I also put together a set of 3 cookie cutters that come in a cute canvas bag accompanied by my Sugariest Sugar Cookie recipe. Is it amazing? You’ll have to try it and find out.

Talking about sweets, you’ll find a delicious chocolate bar from Ethel M in this box! As they say, their chocolates are infused with a precise blend of love, art, and science, and you can really taste it (in a good way, I promise.)

That’s a lot of wonderful things in your Winter Box. I had so much fun choosing all of these products, and I hope they bring you peace, joy, and comfort during the Winter season!

Love, Ellen

The only thing I like more about how soft Bombas socks are is how they donate a pair of socks to a homeless shelter for every pair sold. That’s my kind of company. I’m so glad they’re a part of this box.

Our Brands Meet

LAUDE

the Label

UP-CYCLED DENIM SCARF

Can we agree that nothing says winter like a cozy scarf?! We are particularly excited about the one in your Winter box by LAUDE the Label. It’s practical and stylish, but also has an incredible story behind it. Supporting this brand means supporting women artisans, and this scarf was made by artisans in Guatemala.

The LAUDE the Label Up-cycled Denim Scarf is handmade in Guatemala from 100% up-cycled denim remnants. Just like your favorite pair of jeans, it will get softer with every wear & wash.

Not to mention, LAUDE the Label is a Certified B Corporation and has a business model wholly focused on sustainability, providing fair wages to their artisans, meaningful work environments, and their products are environmentally conscious and free of toxic chemicals!

Exclusive Offer: Use code BEKIND20 to take 20% off at laudethelabel.com! Valid until 2/15/23.

@LAUDETHELABEL

Gorilla Fund

GORILLA ADOPTION

You’re getting a gorilla! Well, almost. You’re adopting a gorilla through the Dian Fossey Fund. This certificate means you’ve adopted a gorilla. You’ll get photos of your gorilla, stories about them, and most importantly, it means a contribution has been made to help continue the critical work of saving gorillas.

We are honored and excited to partner with the Dian Fossey Gorilla Fund and The Ellen Fund to give you this yearlong experience. They sure are cute but it’s also an opportunity to learn about gorilla protection, science, education, and people programs of the Dian Fossey Gorilla Fund. So, we hope you love this one as much as we do! The conservation of the majestic gorilla is so important to Ellen and all of us at BE KIND. so, we are thrilled to share this with you.

Did you know that socks are the #1 most requested clothing item at homeless shelters? That is the foundation on which Bombas was built!

With every pair of socks sold, a pair of socks is donated. This Certified B Corporation has donated more than 75 million items to those in need!

These Bombas Merino Wool Calf Socks are something to write home about— cushy, comfy, and they don’t fall down.

They are made with a blend that includes Merino Wool, a super strong natural fiber that’s incredibly soft, will keep you warm in the winter and breezy-cool in the summer, and its natural moisture-wicking properties keep your feet dry and cozy. We’ll take two, thanks! Get ready for the coziest holiday season you’ve ever had!

A PAIR OF BOMBAS MERINO WOOL CALF SOCKS

MERINO WOOL BLEND.

@BOMBAS

by ellen

HOLIDAY COOKIE CUTTER SET, RECIPE CARD, AND BAG

What’s your favorite part about the holiday season? For us at BE KIND., it’s all about the cookies! Nothing says it’s the holidays like baked goods, so Ellen put together a fun cookie cutter set just for you.

Your Winter box comes with a tree, star, and gingerbread man that come packaged in a custom-designed drawstring bag! We’re also giving you a copy of Ellen’s very own Sugariest Cookies recipe! We hope you get to bake some with friends and family or share a batch with those you love. Be sure to tag us on social so we can see your beautiful creations!

Beachwaver

BE CONFIDENT CO-WASH OR GOOD VIBES MOISTURIZING CONDITIONER

Beachwaver is a super cool company that believes in both responsible haircare and bringing red-carpetworthy products to your home! Smile (for the camera!) because your Winter box will include the brand’s Be Confident Co-Wash or Good Vibes Conditioner—bring on the hydration!

Strengthen while you style! The brand’s Co-Wash is short for “conditioner-only washing”, which means there is a gentle cleanser that adds the ultimate moisturizing and strengthening benefits with active ingredients. Speaking of active ingredients, the Good Vibes Conditioner contains coconut oil, Abyssinian oil, and shea butter, combined with HIx® Alpha Bond Multipliers to provide strength and moisture!

The brand’s carefully crafted formulas are Paraben Free, Formaldehyde Free, Sulfate Free, Petrolatum Free, Benzophenone Free, Vegan, Cruelty-Free, and Phthalate Free, so you can enjoy naturally gorgeous results while celebrating a commitment to take care of you and our planet! Founded by 3 sisters, Beachwaver prioritizes tools & haircare that are both innovative and ethical, so we know you’ll love this brand.

Exclusive Offer: Use code BEKIND to get 50% off your next haircare subscription when you build your own bundle on Beachwaver.com. Valid until 2/15/23.

Ethel MChocolates

Chocolates

A RESERVE, LIMITED EDITION ULTRA-PREMIUM SINGLE ORIGIN DARK CHOCOLATE BAR

If you’re anything like us, chocolate is a way of life. So, you can imagine our excitement to share Ethel M’s Reserve, Limited Edition UltraPremium Single Origin Dark Chocolate Bar in 1 of 4 flavors. Enjoy it on its own, use it for s’mores, or melt it into drinking chocolate, but whatever you do, don’t share it!

Each Ethel M Chocolate bar is made in small batches with just 4 simple ingredients (artificial preservatives not included!).

Most importantly, each bar has the most unique flavor with cacao from Indonesia, Ghana, the Philippines, and the Dominican Republic.

Plus, the brand has a commitment to sustainability and the utmost goal to minimize its impact on the environment. Fun fact: the brand’s Solar Garden powers its factory during daylight production hours, so most of the chocolate is MADE WITH SUNSHINE!��

We think that’s pretty cool.

@ETHELMCHOCOLATES

MikenziJones

MikenziJones

MEET YOUR BOX ARTIST

The talented North Carolina-based designer, Mikenzi Jones created the beautiful artwork adorning your Winter BE KIND. Box! For her, this design represents coming together hand-inhand, celebrating uniqueness and the beauty of diversity. Mikenzi’s creation brings us so much joy and we hope you feel it too!

We asked Mikenzi some questions about her artwork and inspiration, and wanted to share what she had to say!

What inspires your art?

I’m inspired by the push for diversity, inclusion, healing, and empowerment.

When did you start creating art? Why did you get into it?

As a kid, I’ve always gravitated towards art and creating. I went through the graphic design

program and graduated college with a Bachelor of Fine Arts. Since then I’ve been doing a mix of design, illustration, and photography. It’s important for me to do what I love and feel passionate about, so I’m grateful I found this career path. in my art. I pursued an art career because I simply love to CREATE! I have a constant drive to make and create, and hopefully, that drive inspires others to do the same.

What does the artwork you created for BE KIND. mean to you?

For me, it means that we can come together hand-in-hand, celebrate our uniqueness, and show the beauty of diversity.

What kind of message do you want to pass on through your art?

I want to share a message of love, healing, and growth.

Tell us about some of your past work?

Some of my favorite projects include the Black History Month labels I created for Pressed Juicery, being a part of the Black History Month Target collection in stores, and working with Sephora on their year-long fragrance campaign.

Share some random facts about you:

I’m obsessed with Halloween! For me, it’s the best holiday.

I’ll take a good loaf of bread over dessert any day.

I’ve wished for a horse every year on my birthday. You can find her recent artwork @kenzistudioco on Instagram.

The Ellen Fund 2022 Impact Report

1. The opening and dedication of The Ellen DeGeneres Campus of the Dian Fossey Gorilla Fund focused on training the next generation of African conservationists.

THE LIMITED EDITION ARTISANMADE AZIZI LIFE BASKETS ARE SOLD AT THE ELLEN CAMPUS OF THE DIAN FOSSEY FUND IN RWANDA. YOU CAN NOW GET YOURS AT ELLENSHOP.COM/MARKETPLACE!

THESE ARE JUST SOME OF THE IN CREDIBLE PRODUCTS IN ELLENSHOP’S MARKETPLACE THAT EXEMPLIFY THE ELLENSHOP MISSION TO BRING YOU PRODUCTS THAT INSPIRE PURPOSE, JOY, & LAUGHTER!

ellenshop

Your Generous Support

verything from the Endangered Campaign to the opening of The Ellen DeGeneres Campus of the Dian Fossey Gorilla Fund has been supported by numerous generous donors, including over $300K from Ellenshop over the past four years. We’re talking about you! Thank you for your support!

- The BE KIND. By Ellen team

WE HOPE YOU LOVE YOUR WINTER BE KIND. BOX AS MUCH AS WE LOVED CURATING IT FOR YOU!

@THEELLENSHOW @THEELLENSHOP

Tag your unboxing photos and videos on social media with #BEKINDbyellen so we can follow along!