

Maintaining Composure During Turbulent Times
All Stakeholders Must Work Together To Overcome Challenges

The Power Of Professionalism
Embracing Servant Leadership
Standing Together Against Retail Crime Factors That May Affect Insurance Premiums
What Happens When The Tobacco Enforcers Don’t Understand The Rules?
Know Risk. Know Coverage. No Problem!
Rounding Up In Store For CMN Hospitals
You Made A Million-Dollar Impact For Kids’ Health



















DELIVERING EXCEPTIONAL EXPERIENCES
SPARKLING CLEAN SPACES, SAFE FOOD AND PROTECTED REPUTATIONS

Delight your customers with clean, healthy spaces
Inspire customer confidence in your brand
Promote




















By John Wales, AON Program Manager
By Sukhi Sandhu, NCASEF Chairman
By Teeto Shirajee, NCASEF Vice Chair
Geoghegan



Member News
Seven & i Considers Going Private
Seven & i Holdings Co. is contemplating a management buyout to take the company private, with funding from banks, Itochu Corp., and the founding Ito family, in a deal potentially worth ¥9 trillion ($58 billion), reported The Dallas Morning News. The deal is seen as a response to Alimentation Couche-Tard Inc.’s aggressive pursuit of Seven & i, which recently increased its proposed price to $18.19 per share, valuing the Japanese retailer at ¥7.2 trillion ($46.54 billion). The buyout plan, if presented, would offer shareholders an alternative to Couche-Tard’s tender offer and aims to maintain the company’s independence while leveraging synergies with Itochu’s FamilyMart chain.
The proposed management buyout would be the largest-ever in Japan, involving significant contributions from Japan’s top megabanks—Sumitomo Mitsui Financial Group Inc., Mitsubishi UFJ Financial Group Inc., and Mizuho Financial Group Inc. The plan includes acquiring the
entire business initially, followed by a separation of the 7-Eleven-focused operations from less profitable retail units, and comes amid Seven & i’s ongoing restructuring efforts to unlock value and fend off CoucheTard’s takeover bid. Meanwhile, Artisan Partners—a U.S.-based investor in Seven & i—has urged the company’s special committee to consider a competitive bidding process for takeover proposals to secure the highest offer.
7-Eleven To Open
600+ New Stores
SEI is set to revolutionize its presence in North America by opening over 600 large-format, food-focused convenience stores by the end of 2027, reported C-Store Dive. These new locations, referred to as New Standard stores, will feature a more contemporary design and offer a larger product assortment along with expanded food and beverage options. This initiative is part of 7-Eleven’s strategy to enhance its financial standing, particularly in the U.S., where it
continued on page 12
The National Coalition Office
The strength of an independent trade association lies in its ability to promote, protect and advance the best interests of its members, something no single member or advisory group can achieve. The independent trade association can create a better understanding between its members and those with whom it deals. National Coalition offices are located in Ceres, California.

3645 Mitchell Road Suite B Ceres, CA 95307
855-444-7711
nationaloffice@ncasef.com
NATIONAL COALITION OF ASSOCIATIONS OF 7-ELEVEN FRANCHISEES
NATIONAL OFFICERS & STAFF
Sukhi Sandhu NATIONAL CHAIRMAN 855-444-7711 • sukhi.sandhu@ncasef.com
Nick Bhullar EXECUTIVE VICE CHAIR 626-255-8555 • bhullar711@yahoo.com
Teeto Shirajee VICE CHAIR 954-242-8595 • teeto.shirajee@yahoo.com
Michelle Niccoli INTERIM VICE CHAIR 719-661-1048 • nicco711@yahoo.com
Khalid Asad INTERIM VICE CHAIR 913-488-3014 • Khalid.asad@aol.com
Rajneesh Singh TREASURER 214-208-6116 • rjn_singh@yahoo.com
Shawn Howard OFFICE & VENDOR RELATIONS MANAGER 855-444-7711 • shawnh@ncasef.com
Eric H. Karp, Esq. GENERAL COUNSEL 617-512-9004 • ekarp@wfrllp.com
John Riggio MEETING/TRADE SHOW COORDINATOR 262-394-5518 • johnr@jrplanners.com

John Santiago MANAGING EDITOR 267-994-4144 • avantimag@ncasef.com
April J. Key GRAPHIC DESIGNER lirpayek@gmail.com
The Voice of 7-Eleven Franchisees 2024 ISSUE 5
2025 TAKEHOME PREBOOK
Opt-In Window in Sales Ops: 11/4/24 - 11/22/24 Q1 SHIPS 1/7/25 MEGA STUF







Q2 SHIPS 4/7/25 S’MOREO Q3 SHIPS 7/7/25 BLUEBERRY PIE




Q4 SHIPS 10/13/25 WHITE FUDGE



Member News
continued from page 10
has faced significant economic challenges this year, the article states.
The New Standard stores will incorporate key elements from the company’s previous Evolution store concept, including in-store seating and electric vehicle charging stations. The first of these new stores opened recently in Allen, Texas, and has already shown promising results with an 11 percent return on invested capital, as well as outpacing the firstyear sales of their Evolution stores by 30 percent.
In addition to the expansion, SEI is set to close 444 underperforming locations in North America as it con-


tinues to navigate financial and operational headwinds. Despite these closures, the company plans to operate 115 New Standard locations by the end of 2024 and progressively increase this number in the following years.
“SEI plans to open over 600 large-format, food-focused convenience stores by the end of 2027.”
7-Eleven Among Top Franchise Systems In 2024
7-Eleven has secured the second spot on the Franchise Times Top 400 list for 2024, a testament to its significant global presence and robust sales performance, reported CSP Daily News. With global sales reaching nearly $98 billion, 7-Eleven operates 82,755 stores worldwide—93 percent of which are franchised, and 85 percent of its locations are international. Other convenience stores on the list include Circle K, which ranked No. 9, and ampm, which
continued on next page

ranked No. 56.
The Franchise Times Top 400 ranking is the result of a rigorous five-month research and reporting effort. To qualify, a company must be a legal U.S. franchise, with franchisees owning at least 15 percent of the company’s total units. The company must also be based in the United States or have at least 10 percent of its total units in the country. The rankings are based on global systemwide sales, which include sales from both franchise and company units, providing a comprehensive view of the franchise’s performance.
California Franchisees
Support Prop 36
California 7-Eleven owners, alongside city officials and law enforcement, rallied in early October to support Proposition 36 following a series of smash-and-grab robberies targeting their stores across Southern California, reported NBC 4 Los Angeles. Prop 36, which was approved by voters during the November 5th elections, will increase punishments for certain theft and drug possession offenses, which business owners view as essential to ensure safer op-

erations and communities. At a press conference hosted by 7-Eleven franchisee Jawad Ursani in front of his store in Hollywood, franchisees said that passing Prop 36 would benefit both business owners and citizens. Over $2 million was raised in support of the proposition, with more recent donations of $500,000 from franchisees matched by 7-Eleven, Inc.
C-Store Consolidation
On
The Horizon
Circle-K owner Alimentation Couche-Tard is looking to acquire
continued on page 38
Optimized our entire service team to continue serving you better. Introduced location-based policies for seamless service everywhere you go and grow.
Launched our digital wallet to continue serving you better with the latest technology. Stores wont be cancelled due to losses We have additional Loss prevention, Employee retention and compliance tools MARKED 20 YEARS AS YOUR OFFICIAL WORKERS’ COMP INSURANCE AND EPLI BROKER!

























Business Insurance: Factors That May Affect Insurance Premiums
BY JOHN WALES, AON PROGRAM MANAGER
In my last article (“Business Insurance 101: What You Need to Know”), we reviewed the five most common types of insurance and how they can help protect your business. In this article, I’ll explain the factors that may affect how insurance premiums are calculated. Insurance is a type of contract represented by a policy. In the event of a covered loss, the policyholder receives financial protection or reimbursement from the insurer.
“In the event of a covered loss, the policyholder receives financial protection or reimbursement from the insurer.”
When you purchase an insurance policy, the insurance company charges a premium. The insurance company pools the premiums collected to pay for any financial losses covered in an insured’s policy.
This means that a portion of the premium you pay helps to assist others when they have a loss, and a portion of their premium can help you in the event you have a covered loss.
they may anticipate. Therefore, the fewer losses you experience, the lower your premium is likely to be.
In my past businesses, I have implemented safety training videos, maintained store cleanliness, and
Insurance companies calculate the cost of your policy, or how much premium you pay, based on several factors, which may include:
• The nature of your business
• Your business location
• The number of employees
• Total payroll
• Your history of previous losses or claims Get On The
One of the most effective ways to help reduce your insurance costs is by lowering the risk of a loss. Insurance companies must collect enough premiums to help cover the claims
“One
of the most effective
ways to help reduce your insurance costs is by lowering the risk of a loss.”
Are you a franchisee and would like to receive your own copy of Avanti—The Voice of 7-Eleven Franchisees? You can get on our mailing list by sending a request to avantimag@ncasef.com with your name and store address, and we’ll be sure to include you in future mailings.
conducted regular safety inspections to help reduce the risk of loss, which helped lower my insurance premiums. What strategies are you using to help reduce the risk of loss at your store? Send me a quick e-mail (john. Wales@aon.com) or stop by our booth at your local FOA trade show and share some of your safety tips with me. You may be featured in the next article.














The Power Of Professionalism
BY SUKHI SANDHU, NCASEF CHAIRMAN

“A calm, measured approach can make all the difference in resolving issues effectively while maintaining the relationships that are so crucial to our success.”
Our stores are an extension of our hard work and determination as franchisees. Every detail matters, and when things go wrong—a distributor failing to deliver, a Help Desk call leaving us without satisfactory answers or taking too long to resolve, or a maintenance technician arriving without the needed parts—it’s easy to let emotions take over. But as passionate as we are about our businesses, professionalism must always guide our actions. Frustration, while understandable, rarely leads to the results we’re seeking. A calm, measured approach can make all the difference in resolving issues effectively while maintaining the relationships that are so crucial to our success.
Professionalism is essential in every aspect of what we do, and it starts with us as franchisees. When challenges arise, it’s tempting to let the stress of the moment dictate our response, but taking a step back and focusing on solutions instead of problems can help turn the situation around. For example, a driver who arrives late or with a shorted delivery may be more accommodating to your requests in the future or more willing to take your issue upstream to their management if you engage with them professionally rather than emotionally. A service technician who is approached with patience and understanding is more likely to go the extra mile to ensure the repair is done to the highest standards. These outcomes don’t happen by accident— they’re the result of maintaining professionalism and respect in the face of frustration.
Our professionalism trickles down to our store managers and employees, shaping the overall culture of the store. When store managers consistently act professionally and respectfully toward everyone they interact with, they set the tone that their teams are likely to follow. A store manager who engages an Area Leader or Market Leader respectfully, even when receiving feedback, sends a powerful message: professionalism should be practiced always, and it matters regardless of rank or position.
Employees benefit when they see professionalism upheld as a standard in their workplace. Store staff who

“Our
CULTURE
professionalism trickles down to our store managers and employees, shaping the overall culture of the store.”
are treated with respect and courtesy by franchisees and managers are more likely to adopt a similar approach in their dealings with others. For instance, employees engaging with customers will understand that professionalism yields loyalty and repeat visits, and strengthens customer relationships.
Vendors dedicate significant time and effort to participate in our local and national events, with the expectation of building meaningful relationships with franchisees. It’s our responsibility to engage actively with our supply partners and show our support for them by placing orders at our trade shows or by helping them get their new hot products into our stores. Vendors need to see that their investment in our community is worthwhile. Vendors who feel respected and appreciated are far more likely to work with us to create opportunities that benefit every-




















A CARRY ALL 4!












• FMBs are the fastest growing Beer Segment at 7-Eleven +6.4% 1 *
• Smirnoff Ice is the preferred brand in FMB 6pks with more than half the market and 2.7x the next largest brand 1
• 51% of FMB consumers still prefer glass 2
• Smirnoff Ice overindexes with 21-24 Gen Z




“Vendors who feel respected and appreciated are far more likely to work with us to create opportunities that benefit everyone.”
one. Similarly, vendors should also conduct themselves professionally in their interactions with franchisees and store staff. Whether at trade shows, during store visits, or when attending FOA meetings, their demeanor should reflect mutual respect and a shared commitment to building a positive partnership.
Professionalism is equally important when it comes to interactions with our franchisor’s personnel. We all have concerns, and there are times when policies or decisions from SEI seem to clash with what we know is in the best interest of our stores. It’s natural to feel frustrated, but emotional reactions rarely lead to progress. When conversations reach a negative tone, not only does the dialogue break down, but also the
support and mutual respect that are so necessary for productive relationships.
SEI management and staff, like franchisees, should prioritize professionalism in their interactions with us and our teams. Whether they’re visiting our stores or meeting with franchisee leadership, their approach should mirror the courtesy and professionalism they expect in return. Speaking respectfully, staying calm, and focusing on solutions from both sides ensures that concerns are heard and addressed constructively. When all parties uphold professionalism, we pave the way for collaboration, problem-solving, and progress.
Very little gets accomplished through anger. Being firm but courteous allows us to address the tough
Avanti Is Your Magazine
Avanti Magazine was created in 1981 by franchisees, for franchisees. It represents your voice within the 7-Eleven universe and requires your participation to remain relevant to the ideas, information, and knowledge floating about the franchisee community. You can contribute to the success of Avanti Magazine by submitting any of the following:
> Articles on any 7-Eleven topic that may be of interest to other franchisees.
> Your FOA events and Board meeting calendars.
> FOA event photos with a short description (who, what, where, when, and why).
> Store or community event photos with captions.
> Any combination of the above. Please send your submissions to avantimag@ncasef.com.
As former National Coalition Chairman Bill Schuessler famously said, “None of us is as great as all of us together, so let’s stay tightly knit together.”
issues head-on while leaving room for collaboration. Even when it feels like we’re not being heard, professionalism reminds us to stay focused on the bigger picture. The goal isn’t to “win” an argument or prove a point—it’s to make meaningful progress that benefits all 7-Eleven stakeholders.
Our business relationships are just that—business. This doesn’t mean we shouldn’t care deeply about our stores or our brand, but we should always strive to maintain professionalism in all our interactions. This mindset helps us navigate challenges more effectively and becomes a guideline for long-term success. To paraphrase the famous line from The Godfather, “It’s a business, not personal.”
SUKHI SANDHU CAN BE REACHED AT 855-444-7711 or sukhi.sandhu@ncasef.com




Embracing Servant Leadership To Overcome Tough Times
BY TEETO SHIRAJEE, NCASEF VICE CHAIR
Running a 7-Eleven store has its challenges, especially when retail sales start to dip. In fact, we’re all feeling the pinch of changing customer habits, rising costs, and a fiercely competitive market. In moments like these, leadership makes all the difference. But not the type of leadership that revolves around barking orders at your employees.
“I’m referring to servant leadership—the kind that lifts up the entire team and steers your store toward success.”
I’m referring to servant leadership— the kind that lifts up the entire team and steers your store toward success.
Servant leadership flips the traditional leadership model on its head. Instead of leading from the top down, it’s about putting your people first—focusing on their needs, empowering them, and creating an environment where they can thrive. In a retail setting, and especially within our stores, this approach can spark the changes we need to overcome hurdles and find success again. Here are some reasons why franchisees should embrace servant
leadership during challenging times:
Employee Engagement and Motivation: When sales are down, employees can feel overwhelmed, demotivated, and uncertain about the future. Servant leaders prioritize the well-being of their employees, actively listen to their concerns, and provide support and guidance to help them stay engaged and motivated. By creating a positive work environment and showing genuine care for their team members, servant leaders can boost morale and productivity, leading to improved customer service and, ultimately, increased sales.
Empowerment and Collaboration: Servant leaders empower their employees by delegating authority, encouraging autonomy, and involving them in decision-making. In retail sales struggles, this approach can efficiently foster a sense of ownership and accountability among staff members. By collaborating with employees to identify issues, brainstorm solutions, and implement changes, servant leaders can harness their teams’ collective knowledge and skills to address sales challenges effectively.
“Servant leaders prioritize the well-being of their employees, actively listen to their concerns, and provide support and guidance to help them stay engaged and motivated.”
Customer Focus and Service Excellence: Customer satisfaction is key to driving sales and building loyalty in our business. Servant leaders prioritize customers’ needs and instill a customer-eccentric mindset within their teams. By emphasizing the importance of providing exceptional service, building relationships with customers, and exceeding their expectations, franchisees embracing servant leadership can create a competitive advantage for their stores, even in the face of sales struggles.
Continuous Learning and Improvement: Servant leaders are committed to continuous learning, personal growth, and professional development. In the context of retail sales struggles, this mindset is essential for adapting to changing












Embracing Servant Leadership To Overcome Tough Times
market conditions, identifying new opportunities, and improving existing practices. For 7-Eleven stores, where customer preferences and retail trends evolve rapidly, a servant leader’s dedication to growth means they stay attuned to market shifts, emerging customer needs, and innovative ways to enhance service. By adopting a learning culture within the team, servant leaders encourage employees to develop new skills, embrace feedback, and contribute ideas that may help improve store performance. This openness to learning can lead to actionable insights that address specific sales challenges and keep 7-Eleven competitive.
Building Trust and Loyalty: Servant leadership builds a foundation of trust and loyalty both within the team and with customers. When employees feel genuinely supported and valued, they’re more likely to be loyal, productive, and willing to go the extra mile for the

The U.S. Census Bureau’s latest data reveals that retail sales in September increased by 0.4 percent month over month and 1.7 percent year over year, driven by employment growth and declining inflation and interest rates. Despite some signs of tightening consumer spending, consumers continue to support the economy, with core retail sales up 0.7 percent month-over-month and 2.4 per-
business. This loyalty extends to customers as well; employees who are treated with respect and care tend to provide better service, creating positive customer experiences that lead to repeat business. In a tough sales environment, customer
“As 7-Eleven franchisees, embracing this approach doesn’t just help us get through tough sales periods, it strengthens the foundation of our business.”
retention is critical, and the trust fostered by servant leadership can strengthen customer relationships and encourage long-term loyalty.
Resilience in the Face of Challenges: Finally, servant leadership cultivates resilience, an invaluable quality in times of hardship. Retail sales struggles can be discouraging, but servant leaders model perseverance, demonstrating
how to face challenges with patience, optimism, and a focus on solutions. This resilience can be contagious, helping employees stay motivated even when immediate results are hard to see. By creating a supportive, united team with a shared purpose, servant leaders equip their stores to weather difficulties, bounce back from setbacks, and ultimately achieve sustainable success.
Servant leadership isn’t about grand gestures—it’s about the small, everyday actions that create a culture of care and collaboration. As 7-Eleven franchisees, embracing this approach doesn’t just help us get through tough sales periods, it strengthens the foundation of our business. Together, by prioritizing our people, our customers, and our shared growth, we can rise above the challenges and come out stronger.
TEETO SHIRAJEE CAN BE REACHED AT 954-242-8595 or teeto.shirajee@yahoo.com
cent year-over-year. • Walgreens
Boots Alliance plans to close 1,200 stores over the next three years— with 500 closures set for next year—due to low drug reimbursement rates and slower consumer spending, reported CBS News. • Keurig Dr Pepper has announced an agreement to acquire a 60 percent stake in GHOST, a fast-growing lifestyle sports nutrition and energy drink
brand known for its unique flavors and packaging, with plans to acquire the remaining 40 percent in 2028. This acquisition strengthens KDP’s presence in the energy drink category, with GHOST operating under KDP’s U.S. Refreshment Beverages segment. • Villa Vie Residences recently launched the Tour La Vie program, offering Americans a four-year cruise to escape President-elect Donald
After experiencing frequent heart arrhythmias after she was born, Adeline’s doctors sent her to a specialist at Duke Children’s, a member hospital of Children’s Miracle Network Hospitals®. Adeline was subsequently diagnosed with Long QT Syndrome, a potentially life-threatening condition. After receiving a therapeutic pacemaker at seven days old, Adeline is now a happy, energetic second grader, living life to the fullest thanks to donations that help her doctors study and better understand her condition.



Rounding Up In Store For Children’s Miracle Network Hospitals
BY CHILDREN’S MIRACLE NETWORK HOSPITALS
Rounding up makes a big difference for local member hospitals of Children’s Miracle Network Hospitals! Thanks to the generosity of 7-Eleven, Speedway and Stripes stores’ customers, franchisees, suppliers, vendors and employees, funds raised will help advance pediatric healthcare and ensure every child in need throughout the retailer’s local communities receives the best possible care.

Earlier this year during the P4 (June 26-August 27) campaign, 7-Eleven franchised stores raised more than $423,000 for Children’s Miracle Network Hospitals.
During P6 (October 30, 2024-January 7, 2025), customers can donate to the local member children’s hospital through Children’s Miracle Network Hospitals at the point-ofpurchase. Customers are prompted to donate on the Customer Facing
“Earlier this year during the P4 campaign, 7-Eleven franchised stores raised more than $423,000 for Children’s Miracle Network Hospitals.”
Device (CFD) by rounding up their total to the nearest dollar amount. Research shows that customers prefer to round up over other donation options by a 2:1 ratio*.
The campaign is supported with signage in the P6 sales kits. The signage includes the local member hospital logo, so you, your associates and customers know which local member children’s hospital donations are supporting.
“One hundred percent of donations support local member hospitals and directly help kids in the local community, kids just like Adeline.”
One hundred percent of donations support local member hospitals and directly help kids in the local community, kids just like Adeline, who is featured in our ad.
“Research
shows that customers prefer to round up over other donation options by a 2:1 ratio.”
Within the P6 cmpaign, three ‘Go For It’ days will provide you, your associates and customers the opportunity to rally your energy and efforts to make the biggest impact possible for the local member children’s hospital. During these days, set store goals with your associates and ensure every customer has the opportunity to donate.
After experiencing frequent heart arrhythmias after she was born, Adeline’s doctors sent her to a specialist at Duke Children’s, a member hospital of Children’s Miracle Network Hospitals. Adeline was subsequently diagnosed with Long QT Syndrome, a potentially life-threatening condition. After receiving a therapeutic pacemaker at seven days old, Adeline is now a happy, energetic second grader, living life to the fullest thanks to donations that help her doctors study and better understand her condition. Ask your customers to round up instore and come together by helping make our community stronger and safer by providing needed treatments for kids like Adeline!
*Source: Children’s Miracle Network Hospitals Point-of-Sale Research 2022


Born at just 27 weeks, Ella was diagnosed with periventricular leukomalacia (PVL), a softening of brain tissue due to a brain bleed. After spending the first four months of her life in the neonatal intensive care unit (NICU), she was eventually referred to a specialist for children with cerebral palsy at St. Louis Children’s (a local member of Children’s Miracle Network Hospitals®), where she underwent surgery to allow her to walk independently. While recovering Ella was able to enjoy services at the hospital that helped her still feel like a kid, like visits from the therapy dog and time in the playroom.



Ella

You Made A Million-Dollar Impact For Kids’ Health
BY CHILDREN’S MIRACLE NETWORK HOSPITALS
The National Coalition of Associations of 7-Eleven Franchisees (NCASEF) is a shining example of how dedicated individuals can make a significant difference in their communities. Since the start of the partnership with Children’s Miracle Network Hospitals (CMN Hospitals) in 2022, NCASEF members and affiliate vendors have collectively raised over $1 million benefiting 32 member hospitals! This incredible accomplishment will directly impact the lives of countless children by providing them with critical healthcare services, equipment, and treatments.
A Commitment to Building a Brighter Tomorrow
Children’s hospitals are the cornerstones of pediatric care, ensuring the health and well-being of future generations. This vital work requires ongoing support. NCASEF members and affiliates are deeply committed to building stronger communities and fostering a brighter future.
Local Impact
Every dollar raised by NCASEF
“Since the start of the partnership with Children’s Miracle Network Hospitals in 2022, NCASEF members and affiliate vendors have collectively raised over $1 million benefiting 32 member hospitals!”
through CMN Hospitals directly benefits local member hospitals, allowing them to invest in critical areas such as:
• Medical Equipment: Providing state-of-the-art technology for diagnosis and treatment.
• Research: Funding groundbreaking studies to find new cures and treatments.
• Patient Care: Supporting essential services and programs that help change kids’ health. Through donations, NCASEF members are investing in the future—nurturing the doctors, artists, entrepreneurs, and families of tomorrow.
“Through donations, NCASEF members are investing in the future—nurturing the doctors, artists, entrepreneurs, and families of tomorrow.”
Community Strength Through Support
NCASEF’s unwavering support, along with the dedication of local Franchise Owner Associations (FOAs) and generous affiliate vendors, has strengthened communities throughout the country. By providing essential treatments to young patients, NCASEF creates positive ripple effects for years to come.
“Your commitment empowers member hospitals to transform the lives of families and youth, not just today but for generations to come.”
Unlocking a World of Possibilities
NCASEF members are champions for children’s health. Your commitment empowers member hospitals to transform the lives of families and youth, not just today but for generations to come. Together, we are unlocking a world of possibilities for countless children.
The Future of Pediatric Healthcare
NCASEF’s success story is a testament to the power of collective action. The commitment to supporting CMN Hospitals exemplifies the positive impact franchise owners have on their communities. By joining forces, NCASEF and CMN Hospitals are paving the way for a brighter future for pediatric healthcare.
Thank you NCASEF members and affiliate vendors for your commitment to changing kids’ health to change the future. Let’s continue to celebrate the incredible impact NCASEF has made on children’s health!


Standing Together Against Retail Crime
BY JAWAD URSANI, VICE PRESIDENT—FOA OF SOUTHERN CALIFORNIA
In recent years, retail crime has spiraled out of control in California— and the rest of the country—leaving small business owners grappling with the consequences. As 7-Eleven franchisees, we’ve been on the front lines of this crisis, facing daily challenges of theft and vandalism that threaten our livelihoods and the safety of our communities. For me, this battle hit home on two unforgettable nights that spurred a movement for change and unified franchisees across the country.
The first incident occurred on a quiet August evening. I was at home having dinner with my family when my phone rang. It was my store manager, his voice shaken, telling me a flash mob had just ransacked our store. When I arrived, the devastation was overwhelming—products strewn everywhere, property destroyed, and the entire event gleefully recorded by the perpetrators as if it were a game. Police came, took reports, and left, but no arrests were made. A few weeks later, while on vacation, it happened again. Another mob, the same store, the same wreckage. This time, I decided I couldn’t remain silent. These events weren’t isolated incidents but a symptom of a larger problem. If nothing changed, we risked normalizing this lawlessness. In the aftermath, I reached out to my local FOA and NCASEF
leadership—who had launched a campaign to combat retail crime in our state months earlier—to become more active in the movement. The target of our efforts was Proposition 36, a ballot initiative aimed at tightening laws on retail theft and increasing accountability. This wasn’t about politics; it was about safety—protecting our stores and the communities we serve.

Initially, there was hesitation about involving SEI
What followed was nothing short of extraordinary. FOAs from across the country pledged their support, demonstrating a unity that was deeply moving. Together, along with SEI, we raised over $1 million to fund the campaign, sending a powerful message about the seriousness of this issue. We held press conferences, shared our stories with the media, and engaged with community leaders. The response was overwhelming. Local politicians, police chiefs, and community members joined
“The target of our efforts was Proposition 36, a ballot initiative aimed at tightening laws on retail theft and increasing accountability.”
in something perceived as political. However, as we shared the gravity of our experiences, the need for action became undeniable. We secured corporate support and began rallying FOAs across California, and eventually the entire nation, to back the proposition.
“What followed was nothing short of extraordinary. FOAs from across the country pledged their support, demonstrating a
unity
that
was deeply moving.”
our cause. Even more heartening were the thank-you messages from our employees, who face these challenges daily.
On Election Day, the efforts paid off. Proposition 36 passed with over 70 percent approval, a decisive victory against those who had dismissed our efforts as futile. Not only was this a win for franchisees in California, but also a message of hope and resilience for small business owners everywhere. Since then, we’ve seen a shift in attitudes among local law enforcement and district attorneys in California, who are now more willing to prosecute these cases now that their hands aren’t tied. The success of this campaign revealed the continued on page 31







Strawberry Lemonade Green Tea
12 oz. single
Mango Passion Fruit Green Tea 12 oz. single
Blueberry Pomegranate
Black Tea
12 oz. single
Standing Together Against Retail Crime
continued from page 29
strength of the 7-Eleven franchisee community. We are not faceless businesses; we are individuals who pour our lives into our stores and our neighborhoods.
Reflecting on this journey, I’m reminded of the importance of taking a stand. This wasn’t an easy path. The emotional toll of seeing my store repeatedly violated and the daunting task of mobilizing statewide and nationwide support were all significant challenges. But in the end, those challenges forged a stronger sense of community and purpose. To my fellow franchisees, I offer this advice: don’t stay silent. Build relationships with your local
politicians and law enforcement officials, engage with your community, and advocate for change when it’s needed. These relationships matter, both during times of crisis and in the everyday rhythm of business.
“Wherever the fight may come, I know our franchisee community will rise to the occasion, shoulder to shoulder, ready to protect what matters most.”
I want to thank every FOA and every franchisee who stood with us during this fight. Your support proved
that when we stand together, there is no challenge we cannot face. Today, it was California. Tomorrow, it could be Texas, Florida, or any other part of the country. Wherever the fight may come, I know our franchisee community will rise to the occasion, shoulder to shoulder, ready to protect what matters most. Together, we’ve shown that resilience, unity, and a commitment to doing what’s right can turn even the darkest of moments into a beacon of hope.

JAWAD URSANI CAN BE REACHED AT 310-503-0749 or jsursani@yahoo.com
“None of us is as great as all of us together”
The best way to stay informed of the latest changes and challenges to our 7-Eleven system-and the convenience industry, in general-is to join your local Franchise Owner’s Association. FOAs help franchisees share ideas and concerns, and allow us to approach our franchisor and vendor partners with a unified voice. Becoming an FOA member also makes you a member of the National Coalition, which consists of all 41 FOAs nationwide.
To join your local organization, contact the FOA president closest to you, or follow the instructions below to fill out an online membership form. If you cannot find the FOA closest to you, contact nationaloffice@ncasef. com for more information. We welcome your participation!

1. Log in to 7Help using 7Hub (secured) in-store or using this link https:/7elevenna.servicenow.com/from any external device.
2. In the search bar type “FOA.”
3. Select the popup suggestion “FOA/ PAC:FRANCHISE OWNERS ASSOCIATION.”
4. Type “NONE” in the “Current FOA” box if you are joining an FOA for the first time or you are not a member of any other FOA.
5. Type in the full name of the FOA that you wish to join (No abbreviation) in the “Future FOA” box.
6. Type in the amount of monthly dues as instructed per local FOA.
7. Type “Please enroll (store number) as a member of (name of the local) FOA.”
8. Repeat Step 7.
9. Press the green submit icon.









San Diego FOA Celebrates Partnerships At Vendor Appreciation Day
The San Diego FOA hosted its Vendor Appreciation Day on October 3, 2024, at the AleSmith Brewing Company in San Diego, California, bringing together franchisees and vendors for an event filled with camaraderie and celebration. The event provided a relaxed setting for franchisees to express gratitude to their vendor partners, recognizing their contributions to the success of the local 7-Eleven community. Attendees enjoyed a variety of AleSmith’s renowned craft beers and delicious food while engaging in meaningful networking and building stronger business relationships.














Know Risk. Know Coverage. No Problem!
BY MARSH
Everyone knows you can’t predict the future—but you can prepare for it. With so many risks facing 7-Eleven franchisees today—from theft to fire to flood to that weird, unexpected incident you could’ve never imagined happening to your store— you have no choice but to prepare. But what’s the best way to prepare for the unknown and unexpected? Knowledge.
When you have an awareness of the risks your business faces, and you’re familiar with the insurance solutions that can offer protection against them, you’ll have no problem
understanding how best to protect your franchise. And that’s where Marsh comes in.
You know Marsh as the administrator of NCIS, but we’re also the world’s leading broker and risk advisor who can be your single source for business insurance. Marsh can help you obtain:
• Workers’ Compensation:
• Protecting your most valuable asset—your employees—is critical to your success. That’s why you need a partner who can help you implement effective risk management strategies to keep
your team safe. Workers’ Comp coverage through Marsh can help with all of that, and more.
• Employment Practices Liability Insurance (EPLI): If you get hit with a wrongful termination or retaliation lawsuit, your general liability insurance may not provide defense or coverage for a financial loss. EPLI through Marsh goes beyond providing that coverage by helping you avoid incidents BEFORE they result in costly claims.
• Flood Insurance: Even if your store is in an area that is not flood-
Why should you request a Work Comp quote from Marsh?
prone—like some stores that were recently affected by Hurricanes Helene and Milton—it’s advisable to have flood insurance because anyone can be financially vulnerable to floods. Although you can purchase flood coverage at any time, there is usually a 30day waiting period after you’ve paid the premium before the policy is effective. Pro tip: Don’t wait until it’s too late!
• Earthquake Insurance: There is no such thing as “earthquake weather.” They can happen at any time and when you least expect it. While there are physical things you can do to protect your store— like bracing large appliances to wall studs when possible—you also need to be financially prepared to recover and rebuild afterwards. Earthquake Insurance from Marsh can help you do just that.
• Excess Liability: Imagine a customer slips and falls in your store and sustains a concussion with long-term neurological consequences. If they sue you for $1.5 million and your general liability insurance only covers $1 million, you’ll be on the hook for the remaining $500,000. An excess liability policy with the proper coverage limits could absorb the difference, instead of you.
Did You Know?
Marsh can cover BCP stores, too. And Multi-Store Operators. And Wholesale Fuel Operators. As the world’s leading risk advisor, we have several insurance solutions that can protect convenience store operations. While the future may be uncertain, Marsh is ready to help you prepare for it. Schedule a consultation today with an insurance specialist dedicated to assisting 7-Eleven franchisees.
We’ll help you get the coverage you need for the unknown and unexpected hazards you face every day.
Marsh is the exclusive administrator of the 7-Eleven® Franchisee Insurance Program. We can help you protect your franchise with comprehensive business insurance and quality customer service. Contact the 7-Eleven Franchisee Insurance Program to learn more about how to obtain compliant coverage through this captive at https://affinity.marsh.com/7-eleven/ or scan the QR code.
Marsh USA LLC, in CA DBA Marsh Risk and Insurance Services, CA Lic. 0437153.
NCIS coverage is underwritten by AIG Specialty Insurance Company.




What Happens When The Tobacco Enforcers Don’t Understand The Rules?
BY JOHN GEOGHEGAN
When California’s 2022 flavored tobacco referendum was enacted in advance of the Food and Drug Administration’s (FDA) menthol and flavored cigar bans, legislators from 49 other states downloaded it. The point being that while the FDA continues to delay its bans, 7-Eleven franchise operators beyond California may also face state or local-level bans with snafus like those experienced by California’s franchisees.
“If the past is any guide, the language of state and local restrictions will be cut and pasted from California’s retail rulemaking.”
If the past is any guide, the language of state and local restrictions will be cut and pasted from California’s retail rulemaking. Experience shows this won’t guarantee correct application when it gets to store level. Here are a few key learnings that might help franchisees in other states.
Unlike the limited federal ban, California’s current ban on flavored tobacco includes “anything flavored containing, made from, or derived from tobacco or nicotine that is intended for human consumption, whether smoked, heated, chewed, absorbed, dissolved, inhaled, snorted or ingested by any other means.” The first words are “anything
flavored,” but the governing words are “tobacco” and “nicotine.”
In California, opinions about which products are legal and which aren’t are being made at store level by inspectors who take a broad approach to anything that hints at flavor on the label or in the aroma, even if there’s no tobacco or nicotine.
California’s budget for training, field inspections, audits, suspensions and fines for violators hasn’t been enough to cover the more than 22,000 licensed retailers including more than 1,900 7-Eleven franchise operators. Local health inspectors and law enforcement are casting a wide net.
Regulatory
Visits Don’t Always Result in Fair Enforcement
When the FDA’s national flavor enforcement begins, down-the-street application of the rules will fall to local personnel. Across counties and towns who have adopted tighter restrictions, neighboring stores may end up with different sets of rules. There likely won’t be adequate training to avoid mistakes.
“Across counties and towns who have adopted tighter restrictions, neighboring stores may end up with different sets of rules.”
Today’s range of SKUs goes far beyond traditional cigarettes, cigars, smokeless, and loose leaf. Nicotine pouches and lozenges offer a subjective choice of tobacco
“Reliance on local enforcement assistance has resulted in improper inclusion of non-tobacco products and snap decisions on how flavor rules should be applied.”
flavors. Vape pods and pens are considered tobacco products, but don’t fit California’s legally defined rules unless they have added tobacco flavor. Zero tobacco, nicotine-free non-tobacco smokes are being denied shelf facings based on flavor even though they aren’t tobacco products. Reliance on local enforcement assistance has resulted in improper inclusion of non-tobacco products and snap decisions on how flavor rules should be applied. Understandably, California’s 7-Eleven franchisees have taken a “better safe than sorry” response.
The question then becomes; what about flavored smoking products that are not made or derived from tobacco and contain no nicotine? Apparently, that wasn’t in the training program. For example, new Djarum BLISS non-tobacco, nicotine-free filtered clove smokes were introduced into

Member News
continued from page 13
7-Eleven’s Japanese owner Seven & I, but whether or not this deal goes through, the convenience-store industry is poised for significant mergers and acquisitions in the coming years, reported the Wall Street Journal. The industry remains highly fragmented, with the ten largest chains holding less than a fifth of the market share. Historically, single-store operators dominated the market, but their share has been declining as larger chains pursue mergers. Currently, about 60 percent of convenience stores in the U.S. are mom-and-pop owned.
Even if combined, 7-Eleven and Couche-Tard’s market share would be around 12 percent, which might still draw scrutiny from antitrust authorities due to the politically sensitive nature of the food and fuel cat-

continued from page 23
Trump’s second term, reported The Independent. The program includes various extended stays aboard the Villa Vie Odyssey, with options ranging from a one-year “Escape from Reality” cruise to a four-year “Skip Forward” trip, visiting over 140 countries with all-inclusive amenities. • Spirit Airlines recently filed for bankruptcy protection due to mounting losses, unaffordable debt, and increased competition, but will continue operations while restructuring its debt, reported CNN Business. The airline plans to emerge with reduced debt and increased financial flexibility, with
egories. Both companies have ambitious growth plans that heavily rely on mergers and acquisitions. Seven & i has acquired over 7,000 stores in the U.S. since 2006 and plans to grow its revenue by nearly 70 percent through 2030. Couche-Tard, with a similar growth target, has a history of expansion through acquisitions, with more than 70 percent of its stores stemming from such deals. If the acquisition fails, both giants
“The convenience-store industry is poised for significant mergers and acquisitions in the coming years.”
are likely to continue their acquisition sprees independently, potentially paying high premiums for larger chains to meet their growth targets.
C-Stores Expand Food Offerings
U.S. convenience stores are transforming their food offerings to attract customers and offset declining sales of traditional items like cigarettes and soft drinks, reported The Philadelphia Inquirer. Chains such as 7-Eleven, Wawa, and Casey’s General Stores are introducing more diverse and higher-quality food options, including made-to-order meals, fresh deli sandwiches, and international cuisine. These changes will position convenience stores
creditors agreeing to inject an additional $300 million to support operations during the bankruptcy process. • American households spend an average of $270.21 per week on groceries, with Hawaii residents paying the most at $334, according to U.S. Census Bureau data. Since August 2020, grocery prices have risen by 20 percent, the steepest inflation since the 1970s, with shipping costs being the primary driver. • Aldi saw impressive double-digit foot traffic growth in the first five months of 2024, surpassing 20 percent yearover-year, with February marking a 30
percent increase over the previous year, reported Supermarket News. In comparison, Dollar General saw 15.2 percent growth, while Costco was the only other chain with double-digit foot traffic increases during the same period. • The 2024 NACS Show, held from October 7-10 in Las Vegas, set a new attendance record with 26,124 attendees, marking an 8.5 percent increase from the previous year and a 3.8 percent increase from the previous record in 2018. This global event, which attracted participants from 68 countries, showcased the latest trends in the conve-
What Happens When The Tobacco Enforcers Don’t Understand The Rules
continued from page 37
California retail in early 2023. Bliss flavors contain no tobacco, no nicotine, and no tobacconicotine byproducts. It’s on the label. Nevertheless, inspectors on store visits consistently tell retailers (erroneously) that Bliss is not a legal product, with no basis in fact, or authority from the tobacco or health departments. The same thing is happening in other restricted localities.
According to California’s Attorney General, “A flavored tobacco product is a tobacco product that contains a constituent that imparts a characterizing flavor, a distinguishable taste or aroma, or both, other than the taste or aroma of tobacco, imparted by a tobacco
product or any byproduct produced by the tobacco product.”
The word “tobacco” appears five times in the definition, but nowhere in the products.
California Should Want This To Be Part of Their Solution
Kretek International, a California company, distributes and markets Djarum Bliss clove smokes and new Splash nicotine-free menthol filters coming in 2025. Along with other competing tobacco-free smoking products, they have made a commitment to a legal smoking future with legal, good-tasting products.
The absence of nicotine offers smokers more control over their frequency and impulse occasions to

“The question then becomes; what about flavored smoking products that are not made or derived from tobacco and contain no nicotine?”
light up, slow down, or more seriously consider quitting. The absence of tobacco has its own rewards. Splash nicotine-free menthols would be especially helpful for California’s effort to deter the flow and sale of smuggled menthol cigarettes, by providing a legal menthol smoke with the taste adult smokers expect and legal profits for retailers; a lesson for the future in other areas.
“Without nicotine and tobacco, Splash and Djarum Bliss aren’t for everybody,” said Kretek Sales & Marketing Sr. VP Albert Jose. “Market expectations need to be based on realistic and likely lower purchase frequency for a nicotinefree smoke.” Given the uncertain future of tobacco and nicotine in California and beyond, inspectors and enforcers should be validating nicotine-free smoking as defined in their own rules.
John Geoghegan is a business development consultant and writer based in Laguna Niguel, California, with more than 30 years’ experience in the tobacco business including Vice President of Strategic Planning at General Cigar Company, U.S. Marketing Director for DjEEP Lighters, and V.P. Marketing at Kretek International, Inc. He also served as Sr. V.P. Group Creative Director at a global advertising agency in New York City. He began his career at Procter & Gamble. Reach him at johngeo3646@gmail.com.

Member News
as viable alternatives to fast-food restaurants, catering to busy Americans seeking quick, interesting, and affordable dining options.
In addition to expanding their menus, convenience stores are also enhancing their delivery services to meet the growing demand for convenience. 7-Eleven, for example, plans to roll out its 7Now delivery app nationwide, offering a wide range of items—including pizza and Slurpees—delivered directly to customers’ doors. The move towards more appealing food options is not entirely new but has gained momentum as stores seek to compete with fast-food chains. The trend is also supported by the introduction of healthier options, such as lettuce

wraps and yogurt parfaits, catering to health-conscious consumers.
7-Eleven Drives Innovation In General Merchandise
As general merchandise sales across the convenience store industry declined in 2023, 7-Eleven is taking bold steps to reinvigorate the category, reported Convenience Store News. Through its proprietary analytics platform, C-Shopper, the retailer is closely monitoring customer preferences to tailor its general merchandise offerings. Julie TrappClark, Senior Product Director at 7-Eleven, stressed the importance of staying in stock with key items while
offering unique products under its private brands, ensuring customers are both surprised and delighted by their finds. The company’s online shop, 7Collection, exemplifies this creative approach, offering one-ofa-kind apparel and accessories that reflect 7-Eleven’s signature style. In addition to personalized assortments, 7-Eleven is doubling down on private label growth in order to deliver value and quality to consumers amid shifting purchasing trends.
2025 Food & Beverage Growth Projections
Circana has released its year-end 2024 Food and Beverage Market continued from page 38
continued on page 47
continued from page 38
nience and fuel retailing industry through four days of education, networking, and exhibitions. • Walmart’s business is booming, with significant growth driven by customers earning over $100,000 annually, reported CNN. The retailer’s U.S. sales grew 5.3 percent last quarter, and its profit increased by 8.2 percent, as it continues to attract higher-income shoppers by expanding its grocery business and enhancing its online operations. • Alimentation Couche-Tard, the parent company of Circle K, has agreed to acquire Hutchinson Oil Company’s 20 Hutch’s convenience stores across Oklahoma and Kan-
sas, marking its entry into these states. The deal is expected to close by the end of January. • Sheetz reduced the price of its Unleaded 88 fuel by 40 cents per gallon at 505 locations during the last two weeks of November, in order to attract more customers during the busy Thanksgiving travel period, reported CNN Business. The promotion arrived at a time when gas prices were already low, with the national average at $3.06 per gallon, down from $3.30 a year ago. • Celsius Holdings recently acquired Big Beverages Contract Manufacturing for $75 million, strengthening its production capabilities with a
170,000-square-foot facility dedicated primarily to Celsius products. This acquisition is expected to enable Celsius to better control its supply chain, achieve improved profit margins, and accelerate growth in the energy drink sector. • Kraft Heinz is significantly expanding its Away From Home business which includes foodservice operations in stadiums, hotels, hospitals, schools, and restaurants—to grow its brand and increase market share. The company has seen a 14 percent sales increase in this division over the past year and plans to continue innovating with new products
Join NCASEF’s Affiliate Member Program: Connect, Network, and Grow
Ready to boost your brand and connect with the leaders of the convenience store industry? Join the NCASEF Affiliate Member Program today! Register now at www.NCASEF.com
The National Coalition of Associations of 7-Eleven Franchisees (NCASEF) invites vendors to take their engagement with 7-Eleven franchisees to the next level through our Affiliate Member Program. Tailored for businesses eager to build meaningful connections with franchisees, this program provides a unique platform to network, showcase products and services, and establish long-lasting relationships within the 7-Eleven franchise community. Affiliate members gain access to three dynamic meetings each year—held in late
winter, spring, and fall—bringing together the NCASEF’s Board of Directors and leadership from 40 regional Franchise Owners Associations (FOAs). Representing thousands of franchisees across the country, these meetings include insightful presentations, breakout sessions, and social events, providing invaluable one-on-one networking opportunities. Affiliate members also receive contact lists for NCASEF Executive Officers and FOA leadership, giving them direct access to decision-makers nationwide.
Participation in the Affiliate Member Program also offers opportunities to sponsor and present at Board meetings, a free directory listing in Avanti Magazine, and the ability to showcase your items directly to franchisee leaders. Whether you’re introducing a new product or strengthening relationships with key franchisees, the NCASEF Affiliate Member Program is the gateway to expanding your reach in the 7-Eleven system. Don’t miss the chance to connect, network, and grow with us. Join today!
2024 AFFILIATE MEMBER DIRECTORY
Franchisees: Call or email the representatives below if you have questions for them or simply want to speak to a representative from their company. This list is current as of November 27, 2024.
5-Hour Energy
Brad Margheim
14150 Colt Chase Road Frisco TX 75035
972-948-2481
bmargheim@fivehour.com
Aaron Choate
Consulting, LLC
Aaron Choate 403 Wellington Court Southlake TX 76092
817-404-7600
aaronchoate@proton.me
Abbott Nutrition
James Spencer 10115 Kingshyre Way Tampa FL 33647
813-295-3163
james.spencer@abbott.com
Accel Entertainment
Peyton Shaughnessy 140 Tower Drive Burr Ridge IL 60527
815-999-7847
peytons@accelentertainment.com
Acosta
Jeremy Bennett
926 Vista Lane Desoto TX 75115
972-515-0805
jdbennett@acosta.com
Acrisure/Barbot
Insurance
John Barbot
9001 Grossmont Blvd #711 La Mesa CA 91941
619-337-0290
619-609-1882
619-337-2703
JCBarbot@Acrisure.com
Advantage Solutions
Matthew Ledoux
15310 Barranca Parkway, Suite 100 Irvine CA 92618
707-302-9404
matthew.ledoux@youradv.com
Alpine Net Corp
Naveen (Nick) Chawla 3567 Kennedy Road South Plainfield NJ 07080
732-476-9723
848-229-2077
alpinenc@gmail.com
Alternative Biologics
Marty Jay Zirofsky 4775 Industrial Way Benicia CA 94510
845-705-7392
martyjay@alternativebiologics.com
Altria Group Distribution
Ryan Woods 6601 W Broad St Richmond VA 23230
559-213-1867
ryan.a.woods@altria.com
Ambedo Naturals
John Fitch
81 South McQueen STE #107 Gilbert AZ 85233
480-748-4343
480-544-7080
john@ambedonaturals.com
Anheuser-Busch
John Crerand
225 E. John Carpenter Fwy Irving TX 75062
908-930-9674
908-930-9674
john.crerand@anheuser- busch. com
Aon Risk Services
John Wales
5005 LBJ Freeway, Suite 1400 Dallas TX 75244
847-629-4711
760-221-8656
john.wales@coverwallet.com
2024 AFFILIATE MEMBERS
continued from page 41
AriZona Beverages
Doreen Higney
60 Crossways Park Drive West, Ste 400 Woodbury NY 11797 516-812-0365
dhigney@drinkarizona.com
Bazooka Candy Brands
Shauna Crusa 10746 E. Palladium Drive Mesa AZ 85212 570-335-1744 scrusa@bazooka-inc.com
BBI Team
Lori Davis
5851 Johnson Street Hollywood FL 33021 337-326-1114
ldavis@bbiteam.com
BIC USA
Michelle Mercer One Bic Way, Suite 1 Shelton CT 06484 513-906-0040 michelle.mercer@bicworld.com
Big Ideas Marketing
Marc Segal 2235 Sisson St Baltimore MD 21211
410-654-8786
443-277-0223
410-654-8792 marc@bigideasmarketing.com
Bimbo Bakeries
Ryan Barrios 11407 N. Weidner Rd San Antonio TX 78233
210-452-6258
Ryan.Barrios@grupobimbo. com
BlueTriton Brands
Rene Chumbley
605 Promontory Drive Keller TX 76248
817-475-4710
rene.chumbley@bluetriton. com
Body Armor
Sports Nutrition
Bryce Yancey
1611 Hennington Terrace Henrico VA 23228 804-573-8084
byancey@drinkbodyarmor. com
Bon Appetit
Mike Kawas
4820 E 50th Street Vernon CA 90058 913-708-5526
m.kawas@bonappetitbakery. com
Bridgford Foods
Richard Mueller 1415 W 44th Street Chicago IL 60609 312-733-0300
312-520-8311
rmueller@bridgford.com
Bug Juice International
Greg Meyerott
9836 Richmond Calvry Dr St Louis MO 63123 314-660-4907 gregm@bugjuice.com
Built Brands
Samantha Adelizzi
600 Quality Drive American Fork UT 84003 734-560-9096 samantha@built.com
CAB Ent. - Electrolit
Kaitlin Pierce
2700 Post Oak Blvd. Floor 21 Houston TX 77056
817-333-4196 kaitlinopierce@outlook.com
Calico Brands
Aristeo Acosta
2055 S. Haven Avenue Ontario CA 91761
909-930-5000
909-214-1961
aacosta@calicobrands.com
Campbell Snacks
Sabrina Crum 1617 Funny Cide Drive Waxhaw NC 28173 704-748-3530
sabrina_crum@campbells.com
Caravella
Tim Turner
600 N. Brand Blvd., Suite 530 Glendale CA 91203
turneradultbeverageconsulting@gmail
Celsius
Erich Kleeman 2424 N Federal Hwy, Ste 208 Boca Raton FL 33431 830-456-1738
ekleeman@celsius.com
Charge
Charles Davidson 2537 Post Road Southport CT 06890 203-500-0851 charles@chargechocolate.com
Chobani
Aaron Steinbach 669 County Road 25 New Berlin NY 13411 402-250-9985 aaron.steinbach@chobani.com
Coca-Cola
Myrna Hawkins 5800 Granite Pkwy, Suite #900 Plano TX 75024 214-244-9485
mbarronhawkins@coca-cola. com
Coca-Cola Beverages
Florida
Shannon Barry
85499 Fall River Parkway
Fernandina Beach FL 32034
904-318-2985
sbarry@cocacolaflorida.com
Coca-Cola Consolidated
David McCall 2916 Romealia Ln Raleigh NC 27613 919-632-0163
david.mccall@cokeconsolidated.com
Congo
Brands
Jimmy Gutierrez 7692 Alderwood Ave. Eastvale CA 92880 714-604-7039
jgutierrez@congobrands.com
Constellation Brands
Evan Wasser
131 S Dearborn St Ste 100 Chicago IL 60603 214-310-7448
evan.wasser@cbrands.com
Core-Mark
Richard Haen 1415 W Diehl Rd. Suite 300N Naperville IL 60563 630-536-3719 937-367-4100
rich.haen@pfgc.com ryan.campbell@pfgc.com
Country Archer
Adam Vick 1055 E. Cooley Ave. San Bernardino CA 92408
704-213-2130
a.vick@countryarcher.com
Crook and Marker
Tonya Huff 10110 Robin Hill Lane Dallas TX 75238
860-558-4370
tonyahuff@crookandmarker. com
CROSSMARK
Convenience
Cheryl Tucker
1921 E State Hwy 121 Lewisville TX 75056
469-814-1508
972-803-9630
cheryl.tucker@crossmark.com
Cup Squared
Doug Christoph
3030 Gaston Circle SE Marietta GA 30067
404-219-9076 dougcup2@gmail.com
Danone North America
Rachel Federico
12002 Airport Way Broomfield CO 80021
303-550-7815
rachel.federico@danone.com
Diageo Beer Company
Brittany Palmer
4034 Rawlins St. #202
Dallas TX 75219
714-414-2527
972-922-3882
brittany.palmer@diageo.com
Dippin Dots
Matthew Stark
5101 Charter Oak Dr Peducah KY 42001
270-443-8994
615-584-9477
matsta@dippindots.com
Dreyer’s Grand
Ice Cream
Chip Vineyard
1202 Lakewood Drive
McKinney TX 75072
214-534-5721
chip.vineyard@us.Froneri.com
eb3.work
John Dorer
1850 Amsterdam Ave
New York NY 10031
866-337-1403
917-837-5761
johnd@eb3.work
Ecolab
Jennifer Green
2750 Blue Water Road, Ste 225
Eagan MN 55121
612-366-6836
jennifer.greene@ecolab.com
Evamor Products
Leslie Peoples
72072 Highway 1077
Covington LA 70433
985-246-2106
404-808-4108
lcpeoples@evamor.com
Fairlife
Jason Tomlinson
1001 W. Adams Street Chicago IL 60607
740-403-0885
jasont@fairlife.com
Ferrara Candy
Taylor Condon
404 W. Harrison St., Suite 650 Chicago IL 60607
248-877-1847
taylor.condon@ferrarausa.com
Ferrero
Erin King 7 Sylvan Way Parsippany NJ 07054
732-639-3479
erin.king@Ferrero.com
Fiji Water
Patrick Haas
11444 W. Olympic Blvd. Suite 210 Los Angeles CA 90064 856-426-2775 patrick.haas@fijiwater.com
Firestone Walker Brewing Co.
Julia Larsen
1400 Ramada Drive Paso Robles CA 93446 601-750-2214
julia.larsen@firestonewalker.com
Geloso Beverage Group
Sydni Vaught
1662 Manitou Road Rochester NY 14626 817-492-1200 svaught@gelosobev.com
Glanbia Performance Nutrition
Adam Friday 3500 Lacey Rd., Suite 1200 Downers Grove IL 60515 561-353-8563 adamfriday@glanbia.com
Gondola Skate
Shawn McCoy 9941 Prospect Avenue Santee CA 92071 619-222-6487 817-929-8597 619-222-6413 smccoy@gondolaskate.com
Gorilla Mind
David Dobrinsky
2145 E Pine Ave Meridian ID 83642 208-861-6640 david.dobrinsky@gorillamind. com
Green Team Worldwide Environmental Group
Miglena Minkova 65 Triangle Blvd Carlstadt NJ 07072 973-420-4634 miglena.minkova@greenteamworldwide.com
Hain Celestial
Shawn Register 3625 NC Hwy 42 W Clayton NC 27520 585-217-3177 shawn.register@hain.com
Happy Dad Hard Seltzer
Sam Shahidi
3011 S Croddy Way Santa Ana CA 92704 949-370-4000 sam@happydad.com
2024 AFFILIATE MEMBERS
Haribo
Meredith Blackburn 9500 Bryn Mawr Ave Ste 700 Rosemont IL 60018 224-229-7581
meredith.blackburn@haribo. com
Heineken USA
Zack Stefanik 222 W Las Colinas Blvd, 1675E Irving TX 75039 845-391-1760 zstefanik@heinekenusa.com
Hershey Company
Madison Rattner 19 East Chocolate Ave Hershey PA 17033 813-600-8052 mrattner@hersheys.com
Hestia Tobacco
Justin Finn 12600 Hill Country Blvd., Suite R- 275 Bee Hive TX 78738 609-903-3678
justin@hestiatobacco.com
Hostess Brands
Jackie Lawing 9030 County Road 2432 Terrell TX 75160 940-368-4413 972-638-7523
jlawing@hostessbrands.com
Ignite International
Greg Smith
3308 Towerwood Drive Farmers Branch TX 75234 919-631-9817
greg.smith@ignite.com
2024 AFFILIATE MEMBERS
continued from page 43
In
Motion Design
Amir Norouzi
7314 Madison Street Paramount CA 90723
562-537-6898
anorouzi@in-motion-design.com
ITG Brands
Michael Espino 11601 Plano Road, Suite 112 Dallas TX 75243 662-420-4134
michael.espino@itgbrands.com
Johnsonville Sausage
Eugene Rech PO Box 906 Sheboygan Falls WI 53085 920-453-6960 920-918-9102 920-453-2221 grech@johnsonville.com
JUUL Labs
Lisa Lee 560 20th Street San Francisco CA 94123 908-399-3061 lisa.lee@juul.com
Kellanova
Joseph Cross One Kellogg Square Battle Creek MI 49016
832-771-3556
joseph.cross@kellanova.com
Kenny’s Candy & Confections
Stephen Ornell
609 Pinewood Lane Perham MN 56573
972-977-2446
sornell@klnfamilybrands.com
Keurig Dr Pepper
Todd Doan
5301 Legacy Drive Plano TX 75024
972-822-7270
todd.doan@kdrp.com
Koia
Andrea Scornaienchi TX 310-422-5616
andrea@drinkkoia.com
Lagunitas Brewing Co.
Michael Evans 1786 Drakes Creek Rd Hendersonville TN 37075 217-652-6147
michael.evans@lagunitas.com
Liquid Death
Rachel Ridenour
3898 Van Ness Lane Dallas TX 75220 214-558-2482
Rachel@liquiddeath.com
Lucy Goods
TJ Signa
110 New York Avenue, Apt 2D Halesite NY 11743 516-319-9824
tj@lucy.com
LVT
Tyler Dunaway
802 E 1050 S American Fork UT 84003 801-636-6526
tyler.dunaway@lvt.com
Marsh
Kristie Barlow 12421 Meredith Drive Urbandale IA 50323
409-392-6437
kristie.barlow@marsh.com
Mars Wrigley
George Dugan
11404 Maggiore Drive Austin TX 78739
713-299-1235 george.dugan@effem.com
Master Creations
Willie Chain
35 Enterprise Blvd SW Atlanta GA 30336
404-642-5479
404-699-1156
wgchain@comcast.net
MegaMex Foods/ Hormel-Don Miguel
Todd Ginley
333 S Anita Dr, Suite 1000 Orange TX 92868 972-670-8875 twginley@mmxfoods.com
Mela Water
Alina Segura
10 Hawaii Dr Aliso Viejo CA 92656 951-551-6578 alina@melawater.com
MetaBev
Jeana Wilson
9 N Meadowmist Circle Spring TX 77381 281-433-5204
jeana@metahard.world
Mini Melts Ice Cream
William Allison
2540 Metropolitan Drive Trevose PA 19053
860-889-7300
267-975-0262
860-887-1033
bill@minimelts.com
Molson Coors
Ben Vallowe
7800 North Dallas Parkway, Ste 400 Plano TX 75024
504-920-9114
ben.vallowe@molsoncoors. com
Mondelez International
Christopher Arns
1711 St. James Place Placentia CA 92870
714-924-0316
christopher.arns@mdlz.com
MONSTER Brewing Co.
Kathryn Kelley
1 Monster Way
Corona CA 92879
667-304-1510
kathryn.kelley@monsterbrewing.com
MONSTER Energy Co.
Michael Pineiro
1 Monster Way Corona CA 92879 951-316-8635
michael.pineiro@monsterenergy.com
Morinaga America
Raymond Gates 4 Park Plaza, Suite 750 Irvine CA 92614 518-812-4478
rgates@morinaga-america. com
Moskinto
Rodrigo Ricaud
2100 Valley View Lane, Suite 150 Farmers Branch TX 75234
469-466-8168
214-213-3522
rodrigo@qrskinusa.com
Nature’s Way
Adrian Sherrod
100 N. 6th St. Minneapolis MN 55403 619-820-1365
adrian.sherrod@naturesway. com
Nepa Wholesale
Zahid Anwar
8445 NW 62nd Place
Parkland FL 33367
954-465-6896
zahid711@gmail.com
Nestle USA
Brian Reilly
3611 French Creek Drive
Heartland TX 75126
515-721-7187
Brian.Reilly@us.nestle.com
Nowadays
Jamie Leidolf
150 Progress, 220 Irvine CA 92618
812-480-3859
jleidolf@disruptivebeverages. com
Oberto Brands
Robert Jackson
7060 Oberto Drive Kent WA 98032
253-437-6100
203-942-3148
robert.jackson@oberto.com
Pabst Brewing Co.
Diego Ayala
110 E. Houston St. San Antonio TX 78205
210-868-4629
832-397-7652
dayala@pabst.com
Paradox
Tori Lasiter
6330 E Thomas Rd #200 Scottsdale AZ 85251
406-459-6743
404-368-6742
tori.lasiter@paradox.ai
Payality Powered
By Payroll People
Morgan Bunker
2152 E Copper Ave, #105 Fresno CA 93730
702-807-5267
mbunker@payrollpeople.com
Pecan Nation
Mark Gramlich
302 West Church Street Fort Valley GA 31030
496-400-6706
mark@thepeccannation.com
PepsiCo, Inc.
Chris Quinn 7701 Legacy Drive Plano TX 75024
479-616-0636
chris.m.quinn@pepsico.com
Perfetti Van Melle
Scott Swanson
3645 Turfway Road Erlanger KY 41018
918-231-0119
scott.swanson@perfettivanmelle.com
PIM Brands
Scott Abajian 23652 Meadcliff Pl Diamond Bar CA 91765 909-717-3775
sabajian@promotioninmotion.com
Playr1
Cheryl Robinson
5112 Crosswood Drive St Louis MO 63129 623-418-4041
cheryl@playr1.com
Poppi
Scott Linke
31 Navasota St Austin TX 78702 815-341-4845
scott.linke@drinkpoppi.com
Procter & Gamble
Colleen Camiller 464 Lincoln Street Coopersville MI 49404 161-443-7906 camiller.cr@pg.com
PSR Brands
Frank Guagenti
3 Riverway Dr Suite 500 Houston TX 77056 561-592-8595 frank@psrbrands.com
Pzaz
Jeff Henretig
447 Broadway, Floor 2, #1042 New York NY 10013 917-817-4715 jeff@pzaz.com
Quenchy Inc
Ferdinand Pierre
450 Apollo St, Ste B Brea CA 92821
888-399-0799
ferdinand@acidrainwater.com
Real American Beer
DeeDon Bates 1365 SR 209 Clovis NM 88101 806-433-1352
deedon@therealamerican.com
Red Bull North America
AJ Quahliero
325 Marshall Heights Drive Pittsburgh PA 15090 215-519-0215
aj.quahliero@redbull.com
RedCon1
Gene Bukovi
701 Park of Commerce Blvd Boca Raton FL 33487 954-655-1274 gene@redcon1.com
RepRally
Amit Patel
17 W 20th Street New York NY 10011 240-320-7521 amit@reprally.com
Republic Amusements
Jerry Marfut
868 Sandbox Dr Aubrey TX 76227 214-980-6308 214-970-8350 jerry@republicamusements.com
Republic Brands
Steve Wegert 2301 Ravine Way Glenview IL 60025 224-374-6239 swegert@republicbrands.com
2024 AFFILIATE MEMBERS
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RJ Reynolds Tobacco Co.
Rosa Garcia
401 N Main Street Winston Salem NC 27101 424-228-2709 847-630-9540 garciar2@rjrt.com
Sapporo-Stone Brewing
Robert Holman 1999 Citracado Pkwy Escondido CA 92029 760-294-7899
909-213-6970
robert.holman@sapporo-stonebrewing.com
SBC Distro FL LLC
John Dickow
75 NW 166th Street Miami FL 33169 248-390-5771 sales@sbcdistro.com
Shankman & Associates
Jenny Shriver 1840 Airport Exchange Blvd, Ste 240 Erlanger KY 41018 630-730-9410
jshriver@shankmanandassociates.com
Sonam Water
Jamie Mitchell
27671 La Paz Rd #100 Laguna Niguel CA 92677 949-702-8429
jamie.m@sonamwater.com
2024 AFFILIATE MEMBERS
continued from page 45
Southwest Specialty
Food
Linda Jacobs
700 N Bullard Ave
Goodyear AZ 85338
623-931-3131
602-743-5659
linda@asskickin.com
SRP Companies
Jack Claiborne 215 N. 1800 West Lindon UT 84042 407-412-8563
jack.claiborne@srpcompanies. com
Stateside Vodka
Bobby Bilicki
1700 N Hancock St Philadelphia PA 19122
215-425-4200
Bobby.B@FederalDistilling.com
Storck USA
Tony Harper
325 North LaSalle St., Ste 400 Chicago IL 60654
312-494-5912
312-256-3745
tony.harper@us.storck.com
Stratus Group
Gabriel Lopez
41518 Grand View Drive Murrietta CA 92562 310-989-6782
gabriel@stratusgp.com
Suja Life
Dan Ryan
3831 Ocean Ranch Road
Oceanside CA 92056
773-727-0857
dan.ryan@sujalife.com
Swedish Match
North America
Cole Garab
541 Silicon Dr., Suite 100 Southlake TX 76092
682-218-7021
cole.garab@swedishmatch.com
Swisher International
Brett Anthony
4354 E. Kentbrook Dr. Springfield MO 65802 904-598-4642
banthony@swisher.com
Talking Rain
Daryl Pippins PO Box 549 Preston WA 98050 469-503-6889
DPippins@TalkingRain.com
Tilray Brands
5731 Northhaven Road Dallas TX 75230
T-Mobile
Farouk Latif
3560 Dallas Parkway Frisco TX 75034 469-345-0037 farouk.latif1@t-mobile.com
Trinchero Family Estates
Courtney Thompson 6227 Llano Ave
Dallas TX 75214 214-293-1165 cnthompson@tfewines.com
Turning Point Brands
George Cooper
610 Tall Oaks Court
Centerton AR 72719 479-224-9763 gcooper@tpbi.com
Tweaker Energy Drink
Haider Khan 13757 North Stemmons Freeway Farmers Branch TX 75234 469-878-8805 hr@tweakershot.com
Ultimate Sales & Services
Beth Coldsmith PO Box 14258 Savannah GA 31416 512-657-4317 bcoldsmith@ultimate-sales. com
Vita Coco
Tom Puntoompoti
250 Park Ave South, 7th Floor, at 20th St New York NY 10003 718-614-8592 tpuntoompoti@vitacoco.com
Vixxo Corporation
Regina Coleman
7000 E Shea Blvd Ste H1970 Scottsdale AZ 85254 925-756-7075 916-217-5130 regina.coleman@vixxo.com
Whipped Fusion
Tony Ames 17 Forrester Street Newburyport MA 01950 508-284-4975 tony@whippedfusion.com

Wild Planet Foods
Todd Keech
1585 Heartwood Drive, Suite F McKinnleyville CA 95519
516-443-3853
tkeech@wildplanetfoods.com
Wilshe Enterprises
Rick Wilshe 225 Hilltown Pike Line Lexington PA 18932 267-250-5258
469-519-4277 rick@wilshe.com
Wonderful Pistachios & Almonds
Holly Hines
1063 Enchanted Rock Drive Allen TX 75013 214-701-5282 holly.hines@wonderful.com
Wondry
Whitney Gates 5129 Fairglen Drive Plano TX 75093
615-598-1324
whitney@wondrywine.com
Zevia
Amanda Pomorski 35 Red Oak Drive Coatesville PA 19320 717-286-6478 amanda@zevia.com

Member News
continued from page 40

Outlook, projecting overall growth for 2025. The report reveals a 2.6 percent increase in dollar sales, a 1.6 percent rise in price/mix, and a 1.1 percent growth in volume sales for 2024. The market dynamics are influenced by consumers’ demand for value, with e-commerce solutions driving 35 percent of food and beverage dollar sales growth, despite holding only a 10 percent market share. Private label products saw a 3 percent volume increase, while mainstream brands experienced a 1 percent de-
cline. The shift from out-of-home dining to in-home meals continues, with a 2 percent drop in dining out and a 1 percent rise in in-home meal volumes. Shopping patterns are also changing, with consumers making more trips but buying fewer items per trip and focusing more on perimeter categories.
Looking ahead to 2025, Circana anticipates a 2.0 percent to 4.0 percent increase in dollar sales, with price/ mix growth between 1.5 percent and 3.5 percent. Volume sales growth is
expected to range between 0 percent and 1 percent, driven by continued strength in at-home occasions and improvements in foodservice traffic. The report also notes the potential impact of new government policies
“Circana anticipates a 2 percent to 4 percent increase in food and beverage dollar sales in 2025.”
continued on page 49


Member News
Legislative Update
California Voters Pass Prop 36
California voters have overwhelmingly approved Proposition 36, a measure imposing harsher penalties for crimes such as retail theft and drug trafficking, reported Fox 11 Los Angeles. The proposition passed with 70 percent of the vote on election day, November 5, reflecting widespread public support for tougher crime laws. This new measure reverses Proposition 47, which was passed a decade ago to reduce the state’s jail and prison population by offering alternative strategies.
Under Prop 36, certain drug offenses and thefts under $950

continued from page 40
and technologies to enhance customer experience and drive further growth.
• Starbucks is scaling back promotional offers through its mobile app to encourage customers to pay full price for its coffees and teas, reported CNN Business. CEO Brian Niccol’s new strategy, which comes after consecutive quarterly sales declines, focuses on reestablishing Starbucks as a premium, community-centric coffeehouse with an enhanced in-store ex-
can now be classified as felonies if the perpetrator has two or more past convictions for theft crimes. Additionally, the proposition introduces a new category of crime called a “treatment-mandated felony,” which allows individuals found guilty of eligible offenses to choose rehabilitation. Those who complete the program will have their charges dismissed, providing a path to recovery and reintegration into society.
Despite opposition from figures like Governor Gavin Newsom, who labeled the proposition as “too harsh,” supporters argue that it will help tackle California’s retail theft issue, including smash-andgrab robberies. The proposition
“CALIFORNIA VOTERS HAVE OVERWHELMINGLY APPROVED PROP 36, A MEASURE IMPOSING HARSHER PENALTIES FOR RETAIL THEFT AND DRUG TRAFFICKING.”
has garnered support from a coalition of county prosecutors, police associations, and several Democratic mayors, as well as significant financial backing from major retailers like Walmart, Target, Home Depot, and 7-Eleven.
Expanded Overtime Rule Struck Down
A Texas federal judge has struck down the U.S. Department of
perience. • Kmart closed its last fullsize store in the mainland United States—located in Bridgehampton, New York—on October 20, marking the end of an era for the once-dominant discount retailer. The closure is part of a broader decline following Kmart’s 2005 merger with Sears, which struggled against competition from Walmart, Target, and online shopping, leading to a bankruptcy filing in 2018. • PepsiCo recently announced a $1.2
billion agreement to acquire Siete Foods, expanding its multicultural and better-for-you food offerings. The acquisition will allow PepsiCo to bring Siete’s heritage-inspired Mexican-American products—such as tortillas, salsas, and snacks—to a broader audience. • Trader Joe’s experienced an 8.7 percent increase in foot traffic from January through August 2024, significantly outpacing the 3 percent growth seen
on industry costs, such as proposed immigration legislation and tariffs.
Retailers Urge Senate To Address High Swipe Fees
Emphasizing the impact of high credit card swipe fees on the U.S. economy, the National Retail Federation (NRF) recently urged the Senate Judiciary Committee to pass the Credit Card Competition Act (CCCA). According to NRF Senior Vice President David French, these fees, centrally set by Visa and Mastercard, are driving up costs for retailers and consumers, adding over $1,100 annually to the average family’s expenses. The CCCA would introduce competition in the credit card routing market by requiring cards issued by major banks to be processed over at least two unaffiliated networks, potentially saving retailers and consumers an estimated $16.4 billion a year. This measure would apply only to banks with assets of at least $100 billion and would not affect local community banks or small credit unions.
French’s comments were made in a letter to the committee ahead of a hearing on breaking the Visa-Mastercard duopoly. He said the current system maximizes profits for the networks and large credit card issuers while imposing excessive fees on merchants and their customers. The NRF has been advocating for fair swipe fees for over 20 years, achieving significant milestones such as capping debit card swipe fees and
Member News
securing a court settlement that allows retailers to accept either credit or debit cards without being forced to take both.
Shoplifting On The Rise
In Major Cities
A recent report by the Council on Criminal Justice reveals a significant increase in shoplifting incidents across major U.S. cities, particularly Chicago, Los Angeles, and New York, reported C-Store Dive. The analysis reveals that shoplifting rates in Chicago have surged by 46 percent from January to October this year compared to the same period in 2023, despite a decline in incidents from 2018 to 2023. New York has also seen a notable rise, with shoplifting incidents up 55 percent last year compared to 2019, although the increase has slowed to 3 percent from January to September this year. In Los Angeles, while the shoplifting rate has slightly decreased compared to last year, the data may be underreported due to a recent switch in the city’s police records management system.
The report also stresses the need for better reporting and localized approaches to combat shoplifting. Retailers are encouraged to report even low-level incidents to help law enforcement identify patterns and allocate resources effectively. The Council on Criminal Justice suggests that strategic policing models—such as intelligence-led and problem-based policing—can be highly effective

when accurate information is available. The report further highlights the importance of understanding local idiosyncrasies, as high-shoplifting areas in cities like Chicago and Los Angeles often correlate with clusters of retail locations. This localized approach could help mitigate the impact of shoplifting, especially during the holiday season when incidents tend to spike.
C-Stores Gain Edge With Fresh Foods
Convenience store operators are successfully driving traffic, sales, and loyalty by upscaling their freshly prepared food offerings, reported Candy & Snack Today, citing Acosta Group’s Freshly Prepared Foods Shopper Insights Study. The study reveals that 27 percent of c-store shoppers are purchasing freshly prepared items more frequently than they did a year ago, indicating a significant influence on shopper behavior. Consumers are regularly buying these items to replace or supplement meals throughout the day, with 23 percent of those shopping for freshly prepared foods doing so at c-stores. This trend presents a substantial growth














NCASEF Members Join Record-Breaking NACS Show 2024
NCASEF members were among the thousands of attendees who made the 2024 NACS Show, held October 7-10 in Las Vegas, a historic event with record-breaking participation. The show welcomed 26,124 attendees and featured a 437,500-square-foot expo floor with 1,190 exhibitors, offering a wealth of opportunities for exploring the latest products and services from vendors representing every category imaginable. Attendees had access to 52 education sessions, with topics ranging from digital marketing strategies to retail trends and food safety. This year’s NACS Show provided an unparalleled platform for NCASEF members to connect, share ideas, and bring valuable insights back to their stores.







Member News
continued from page 49
opportunity for the convenience store channel, as operators strive to attract busy, health-conscious consumers looking for quick, high-quality meal options on the go.
The research identifies fresh prepared c-store shoppers as predominantly young, busy individuals, skewing more male than female, and living in larger households with children. These shoppers, with a median age of 41, are 10 years younger than those not shopping for freshly prepared items in c-stores. They are also more likely to be members of c-store loyalty programs and subscribe to c-store retailers’ apps. The study finds that these shoppers are making food choices for health-conscious reasons and are open to trying new and interesting foods. This shift towards freshly prepared foods is driv-

in the broader grocery industry, according to a report from Placer.ai, which attributes the rise to consumers seeking high-value products. This growth is also attributed to the grocer’s expansion strategy, which includes offering a wide range of private label products. • Amazon recently closed three more of its Go convenience stores featuring its Just Walk Out technology, leaving only 17 such stores nationwide, reported Tech Crunch. Despite these closures, Amazon said it remains committed to its Just Walk Out technology, which it licenses to third-party merchants, and continues to support the Go store for-
“C-store operators are successfully driving traffic, sales, and loyalty by upscaling their freshly prepared food offerings.”
en by the rising costs of other food and groceries, the increased availability of freshly prepared items, and the limited time available for cooking.
Latin America Sees Significant Growth In C-Store Sales
In the second quarter of 2024, Latin America experienced notable growth in convenience store value sales, with nine out of the 20 countries reporting
gains in this sector. According to the “Q2 2024 Global Convenience Store Industry Report” from NACS and NIQ, Argentina led the region with a staggering 264 percent increase in value sales, followed by Uruguay at 24 percent, Brazil at 13.4 percent, and Colombia at 9.9 percent. The report states that inflation was a major driver of these increases, particularly in Argentina, where all “what’s hot” categories saw triple-digit value growth. Other countries in the region, such as Peru and Chile, also reported positive growth.
The report also provides insights into global trends, noting that while many countries showed improvements in convenience store value sales, the overall growth rates varied. In the Asia-Pacific region, personal care and food items for home
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mat. • A new National Retail Federation study reveals that proposed tariffs of 10-20 percent on all imports and 60-100 percent on Chinese imports could slash American consumers’ spending power by $46 billion to $78 billion annually. These tariffs— which would heavily impact essential product categories like apparel, toys, and household goods—are expected to significantly raise prices, hitting low-income families the hardest and resulting in higher prices that many consumers may not be willing or able to pay. • Several federal lawsuits filed in Illinois allege that four major frozen potato producers—Cavendish Farms,
Lamb Weston, McCain Foods, and J.R. Simplot Company—colluded to fix prices, causing frozen potato product costs to rise 47 percent between July 2022 and 2024, reported The Washington Post. The lawsuits claim the companies, which control over 95 percent of the U.S. frozen potato market, coordinated price increases and shared trade data. • Casey’s General Stores recently announced the closing of its acquisition of Fikes Wholesale, adding 148 stores in Texas and 50 stores in Alabama, Florida, and Mississippi, bringing its total store count to approximately 2,900. • Cost-
consumption were key sales drivers, while in Europe, snacking and non-alcoholic beverage sales outpaced other categories. The U.S. convenience store market, however, saw a slight decline in value sales by 1.3 percent in Q2 2024, with inflationary pressures remaining elevated.
C-Stores Compete With Fast Food Chains
A recent study by Intouch Insight reveals that 56 percent of consumers now view convenience stores as a viable alternative to fast food chains, marking an 11 percent increase over the past two years. This shift is driven by the improved quality of madeto-order food offerings at convenience stores, with 93 percent of respondents having tried these options. The study states that convenience stores are investing heavily in value and quality, moving beyond traditional offerings like roller hot dogs and stale coffee to fresh, high-quality meals. This trend is particularly significant as convenience stores look to future-proof their businesses by diversifying revenue streams, especially with the evolving fuel market and the rise of electric vehicles.
The report also notes that coffee remains a popular purchase at convenience stores, with 37 percent of respondents citing it as their main purchase. Additionally, 65 percent of consumers consider convenience stores as an alternative to coffee shops due to improved coffee offer-
Member News
continued from previous page
ings. The study further reveals the importance of technology and loyalty programs in staying competitive, with 56 percent of consumers using third-party apps to make purchases at convenience stores and 45 percent using curbside pickup. As convenience stores continue to enhance their food and beverage programs, quick-service restaurants must maintain their edge by focusing on quality, speed of service, and customer experience to differentiate themselves from the growing competition.
“Fifty-six percent of consumers now view convenience stores as a viable alternative to fast food chains.”
Challenges In The Tobacco Category
Convenience stores are facing increasing challenges in the tobacco and nicotine category due to rising taxes and regulatory changes, reported CStore Decisions. As of March 2024, excise taxes on cigarettes range from 17 cents per pack in Missouri to $5.35 per pack in New York. States like Colorado and Maryland have recently increased their taxes on tobacco products, with Colorado raising the excise tax on cigarette

packs by 30 cents and Maryland imposing a $1.25 tax hike on packs containing 20 cigarettes. Additionally, flavor bans are becoming more common, with Utah prohibiting flavored e-cigarette products except for tobacco and menthol, and Columbus, Ohio, enacting a citywide flavor ban. These measures have significantly impacted sales volumes for convenience stores, prompting them to reassess their strategies in the tobacco and nicotine category.
The FDA has also been active in regulating the market, granting marketing authorizations for certain menthol products while forming a new task force to target illegal sales and distribution of e-cigarettes. This task force includes multiple federal agencies, but notably excludes Customs and Border Protection, which some experts believe is a critical gap in enforcement. States like Iowa, Utah, and Florida are implementing directories to certify that vape products have received FDA marketing authorization or have submitted a premarket tobacco application. These regulatory efforts mean to provide clarity on which products can be legally sold, but the ongoing lawsuit challenging the FDA’s graphic warning rule for cigarette packaging remains unresolved.
Looming Labor Shortage Threatens U.S. Workforce
The U.S. is on the brink of the largest labor shortage in its history,

Member News
driven by several key factors, reported C-Store Dive. According to a recent study by Lightcast, the “Silver Tsunami” of Baby Boomers retiring, declining birth rates, and a preference among younger generations for office-based jobs requiring college degrees are contributing to a shrinking workforce. Additionally, there is a significant misalignment in the labor market, with women earning degrees at record rates and filling a growing share of critical roles in sectors like healthcare, but filling less than 2 percent of jobs in traditionally male-dominated fields facing critical labor shortages like plumbing, HVAC, and auto maintenance. There is also the troubling trend of primeage men leaving the labor force due to substance abuse and incarceration. Since 2019, the only growth in the U.S. labor force has come from immigration and foreign-born workers, as labor force participation rates for those under 25 and over 65 remain low.
Lightcast’s report, titled “The Rising Storm,” states that the challenges facing the labor market are structural rather than cyclical. The retirement of Baby Boomers and the declining participation rates of younger generations are long-term issues that will be difficult to reverse. However, the report suggests that employers can adapt by being open-minded in their hiring practices, focusing on training and reskilling new hires, and offering flexible options like childcare to attract more applicants
Visa’s Dominance & Legal Challenges
Visa has solidified its position as a dominant force in the U.S. payments industry by strategically eliminating competition and leveraging fees to control partners, reported the Wall Street Journal. The company has faced criticism for its practices, which have led to higher costs for merchants and consumers. Visa’s tactics include paying competitors to exit the market, offering exclusive deals to major retailers like Costco, and ensuring its cards are prioritized in payment systems like Apple Pay and PayPal. These strategies have allowed Visa to capture a significant share of the debit and credit card markets, but they have also drawn the attention of the Justice Department, which recently filed an antitrust lawsuit against the company. The lawsuit alleges that Visa’s actions have stifled competition and innovation, resulting in higher prices and a less efficient payments system in the U.S.
States With Higher Minimum Wages
As of 2024, 30 U.S. states have set their minimum wages above the federal standard of $7.25 per hour, reported VisualCapitalist.com. Washington D.C. leads the nation with the highest minimum wage at $17.50 per hour, followed by Washington and California at $16.28 and $16.00, re-

co’s private label Kirkland Signature continues to see strong growth, with recent price cuts on key items like boneless chicken tenders leading to a 21 percent increase in sales volume, reported Store Brands. New Kirkland products are also in the pipeline, and the brand’s penetration rate has reached the high 20 percent range, the company said. • The FDA recently renewed its authorization for Swedish Match to market eight General Snus products with a reduced risk claim, affirming that exclusive use of these products carries a lower risk of certain major health issues compared to cigarettes. The renewal is valid until November 7, 2032. • General Mills recently announced the sale of its North American yogurt business, including brands like Yoplait and Go-Gurt, to French dairy companies Lactalis and Sodiaal for $2.1 billion. The divestiture will allow General Mills to focus on faster-growing areas such as snacks and pet food, while Lactalis and Sodiaal expand their presence in the U.S. and Canadian dairy markets. • Sam’s Club recently opened its first new store since 2017, featuring the latest technology and notably lacking checkout lanes, as shoppers use an app and an AI-powered gateway to confirm their purchases, reported Business Insider. CEO Chris Nicholas described this location as a model for Sam’s planned expansion of 30 high-tech stores by 2030. • Vroom Delivery has partnered
Labor’s (DOL) recently expanded overtime rule, which had increased the salary threshold for overtime eligibility from $35,568 to $43,888, and was set to rise to $58,656 on January 1, 2025. U.S. District Court Judge Sean Jordan ruled that the 2024 rule exceeded the DOL’s authority, effectively stripping overtime eligibility from an estimated 1 million workers. The ruling also vacated the rule’s automatic “escalator” provision, which would have increased the salary threshold every three years. This decision follows a preliminary injunction granted to the Texas state government just days before the rule was to take effect.
The Fair Labor Standards Act (FLSA) mandates overtime pay for employees working more than 40 hours a week, but exempts certain executive, administrative, and professional (EAP) workers. To qualify for this exemption, workers must be salaried, perform EAP duties, and earn a minimum salary. Judge Jordan’s ruling emphasized that the DOL’s high salary threshold created a “de facto ‘salary only’ test” for the EAP exemption, which was beyond the department’s authority. Despite the ruling, employers are advised to consult with legal counsel before reversing changes made in response to the
Member News
continued from page 48
Legislative Update
July 1 salary threshold increase, as some states have higher thresholds than the FLSA.

FDA Raises Minimum Age For Tobacco Sales Restrictions
On August 29, 2024, the U.S. Food and Drug Administration (FDA) announced a final rule that increased the minimum age for certain restrictions on tobacco product sales. This rule, which aligns with legislation signed in December 2019, raised the federal minimum age for the sale of tobacco products from 18 to 21 years. As of September 30, retailers are required to verify the age of anyone under 30 attempting to purchase tobacco products,
“AS OF SEPTEMBER 30, RETAILERS ARE REQUIRED TO VERIFY THE AGE OF ANYONE UNDER 30 ATTEMPTING TO PURCHASE TOBACCO PRODUCTS.”

including e-cigarettes, using photo identification. Previously, this requirement applied to individuals under 27. Additionally, the rule prohibits the sale of tobacco products via vending machines in facilities where individuals under 21 are present or permitted to enter, a change from the previous restriction that applied to those under 18.
California Strengthens Enforcement Of Flavored Tobacco Ban
California Governor Gavin Newsom recently signed Assembly Bill 3218 into law, strengthening the state’s ban on flavored tobacco products by providing new enforcement tools for the attorney general’s office, reported Convenience Store News. The law mandates the creation of a publicly accessible list of unflavored tobacco products legally sold in the state, and authorizes civil penalties for sellers offering products not on the list. It also clarifies that products with menthol-like cooling sensations and other distinguishable flavors are considered prohibited under the ban, which took effect after the U.S. Supreme Court declined to hear a challenge from R.J. Reynolds Tobacco Co.

Member News
spectively. These increases reflect efforts by states to address inflation and rising living costs, as the federal rate has remained unchanged since 2009. However, 18 states either match or default to the federal wage, underscoring ongoing debates about minimum wage policies across the country.
Despite calls to raise the federal minimum wage, opponents argue that raising it too significantly could harm small businesses and reduce employment opportunities for lowskill workers. Supporters contend that an increase is necessary to boost
the standard of living for low-income workers and reduce income inequality.
Amazon & BP Partner To Offer Fuel Discounts
Amazon Prime members can now enjoy a 10-cent per gallon discount on fuel at approximately 7,000 BP, Amoco, and AmPm locations across the U.S. by linking their Amazon account to BP’s new Earnify app, reported NBC News. This partnership marks the first fuel savings of-
fer integrated into Amazon’s Prime membership. The discount includes the 5 cents off that Earnify members already receive, plus an additional 5 cents for linking the accounts. Users can pay through the app or by entering their phone number at the pump.
The collaboration is expected to expand to electric vehicle charging discounts with BP Pulse next year. Prime members, estimated to be around 180 million as of Q2 2024, will also earn points on all fuel purchases through Earnify, which can be used for discounts at the pump or inside participating convenience

Member News

continued from page 54
with Uber Direct to enable alcohol delivery from over 200 convenience stores in Pennsylvania, allowing retailers to offer alcohol sales through their apps and websites with Uber couriers handling deliveries. The partnership simplifies compliance with state regulations and expands retailers’ online sales capabilities. • Wawa was named the top convenience store chain in the American Customer Satisfaction Index’s first-ever convenience store study, scoring 82 points for its popular food offerings and customer experience, reported CNBC. The study found that successful chains like Wawa and QuikTrip, which ranked second, are excelling by focusing on quality food and robust loyalty pro-
grams. • Amazon is testing new grocery formats that integrate online fulfillment with in-person shopping to streamline its Whole Foods and Amazon Fresh operations and better compete with industry leaders like Walmart and Kroger, reported the Wall Street Journal. The retailer plans to expand its reach by developing a unified delivery platform, enhancing convenience for shoppers, and incorporating micro-fulfillment centers at select locations. • Casey’s General Stores will take over from Wells Fargo as the naming rights partner for the Iowa Events Center’s arena, renaming it Casey’s Center on July 1, 2025, reported the Des Moines Register. The 10-year partnership with Polk County
continued from page 55

also brings the addition of Casey’s branded snacks, including its popular pizza, to events hosted at the arena. • Safety Shot, the world’s first beverage designed to reduce blood alcohol content, will soon be available at over 300 7-Eleven locations in the Chicago area. Partnering with the Franchise Owners Association (FOA) Chicago, Safety Shot will sell its 4 oz. bottles for $5.99 each or $10 for two, strategically positioned on countertops. • Clipper 1959, S.L. recently named Kretek International, Inc. as the official U.S. importer and distributor for its reusable lighter brand, effective January 1, 2025. This partnership is expected to expand Clipper’s reach
continued on page 60


The future’s looking up for adult tobacco and nicotine consumers looking for spit-free, smoke-free nicotine satisfaction. ZYN makes 23 of the nation’s top 25 selling nicotin e pouches which ma kes your top shelf the most logical place to find it.
stores. Earnify, which replaced BP’s BPme and AmPm rewards programs, was launched in early October.
Customization Shapes
Coffee Preferences
The coffee market is experiencing steady growth, driven by consumers’ increasing preference for customizable drinks and new flavors, according to recent research from T. Hasegawa USA. Younger coffee drinkers in particular are attracted to at-home coffee and ready-to-drink (RTD)
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Member News
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beverages that offer convenience and value-driven, customizable experiences. Innovations in private-label products and high-caffeine coffees are also appealing to consumers.
Brands are catering to evolving tastes by offering creative at-home options like frappuccinos and cold foam, and customizable coffee experiences are becoming more popular through seasonal flavors and add-ins. Emerging flavors include brown sugar, pecan, cinnamon bun, waffle, and snickerdoodle, while popular RTD iced coffee flavors include brownie, donut, cookies and cream, cinna-
mon bun, and waffle. Despite recent market stabilization, segments like roasted and single-cup coffee lead the way, with instant coffee showing notable growth.
Emotional Connection To Chocolate Drives Record Sales
The National Confectioners Association (NCA) revealed in a new report that chocolate continues to hold a strong emotional appeal for consumers, contributing to $21.4 billion in confectionery sales over the continued on page 60
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Member News
continued from page 59
past year, a record high. Despite rising food costs and economic challenges, 65 percent of consumers still indulge in chocolate as an affordable treat. The report highlights that chocolate, the largest segment of the $48 billion confectionery industry, remains a staple throughout the year, particularly during major holidays like Valentine’s Day, Easter, Halloween, and the winter holidays, which collectively account for 65 percent of total chocolate sales.

The NCA report also detailed consumer preferences and behaviors, showing that 94 percent of consumers occasionally purchase chocolate just for themselves, and 72 percent see chocolate as part of a happy, balanced lifestyle. Milk chocolate remains the favorite, followed by dark and white chocolate, with caramel being the most popular addition. The study also found that Millennials prefer chocolate with flavors like peanut butter or almonds, while Gen Z enjoys plain chocolate.

across diverse U.S. retail channels, including convenience stores, smoke shops, and cannabis dispensaries, leveraging Kretek’s extensive distribution network.
• Lidl is rebooting its brand in the U.S. by emphasizing its heritage as a value-first retailer while adapting to American consumer expectations, focusing on fresh produce, meat, and baked goods, and maintaining smaller store formats, reported Grocery Dive. The company plans to expand in key metro areas like Atlanta, New York City, and Washington, D.C., and has seen improving traffic and loyalty program engagement in its U.S. stores. • Kwik Trip is launching its Kwik Charge program at select Midwest locations, providing electric vehicle drivers with access to fast chargers offering up to 400kW of power for a single vehicle, reported Spectrum News 1. The Kwik Charge stations, available 24/7, will be operational by the end of the year. • The FDA announced that it recently seized approximately three million units of unauthorized e-ciga-
rette products worth $76 million in a joint operation aimed at preventing illegal vaping products from entering the country. The operation focused on shipments from China, many of which were mis-declared to evade detection, according to the FDA. • Starbucks saw overall quarterly visits drop 1.6 percent in Q3 2024, according to market research firm Placer. ai. But short visits—i.e. those lasting less than 10 minutes—grew 6.8 percent over the same period. In September 2024, short visits were up 4.7 percent yearover-year (YoY), even as overall visits dropped by 5.6 percent. • Stewart’s Shops recently signed an agreement to purchase the assets of Jolley Associates, including its 45 convenience stores across Vermont, New York, and New Hampshire, as well as its heating oil business. The acquisition is expected to close by the end of 2024 pending regulatory approval. • Walmart enhanced its holiday shopping experience with a GenAI-powered shopping assistant that engages in
natural, conversational interactions to help customers find personalized Black Friday deals, Drug Store News reported. • Sheetz has expanded its cryptocurrency payment options to all of its 750-plus locations, allowing customers to use popular digital currencies like bitcoin, ether, and litecoin for in-store purchases through a partnership with digital payment company Flexa. The technology integrates seamlessly with Sheetz’s existing point-of-sale system, and the c-store chain is offering incentives like $20 off the first purchase for those who choose to pay with crypto. • Chickfil-A recently launched its Play app, which features original animated shows, scripted podcasts, games, recipes, and e-books aimed at families with children aged 12 and under,reported CNBC. According to the company, the app is part of their strategy to engage families and drive restaurant sales by connecting content and mealtime.

Sixth Annual Brands With Heart Showcase Launched
SEI recently announced its sixth annual Brands with Heart showcase, inviting emerging brands to apply for the opportunity to feature their products in 7-Eleven, Speedway, and Stripes stores across the U.S. The program seeks innovative and purpose-driven consumer packaged goods that can disrupt their category and meet the needs of convenience store customers. Brands selected will participate in virtual sessions before an in-person showcase at 7-Eleven’s Store Support Center in Irving, Texas, in early 2025.
The program is particularly focused on brands ready to test their products on a larger scale, offering them exposure in a new retail channel. SEI said it is also looking for products that align with sustainability practices, reflecting the company’s goals for environmental and social impact. After the showcase, selected brands will have the chance to test their products in participating stores, gaining invaluable exposure and access to a wider customer base.
Member News


Seven Bank Plans ATM Network Expansion
Seven Bank, partly owned by Seven & i Holdings, is planning to expand its ATM network beyond 7-Eleven stores into other convenience stores, reported Bloomberg. This move is facilitated by Seven & i’s decision to reduce its stake in Seven Bank to 38 percent, allowing greater independence and flexibility for Seven Bank to explore new growth opportunities. CEO Masaaki Matsuhashi said the deconsolidation would provide “greater freedom” to place ATMs in various locations, not just 7-Eleven stores. The bank, which operates 27,000 machines across Japan, also plans to broaden its financial services into lending and

“Seven Bank is planning to expand its ATM network beyond 7-Eleven stores into other convenience stores.”
deepen its presence in retail, corporate, and overseas banking sectors.
Founded in 2001, Seven Bank was established to offer 24/7 banking services through ATMs in 7-Eleven stores, a significant innovation at a time when most banks had limited retail hours. The Japanese retail banking sector is undergoing significant
changes, with increased competition from nontraditional financial service providers like East Japan Railway and PayPay, a mobile payments business majority-owned by SoftBank Group.

SEI Expands Gulp Radio Network
SEI recently announced the expansion of its Gulp Radio network to 5,000 stores by the end of 2024 and over 12,000 stores by the end of 2025, including all 7-Eleven, Speedway, and Stripes locations. This initiative, in partnership with Qsic, will provide an opportunity to influence shopper behavior at the point of purchase through in-store audio advertising, leveraging AI-powered creative audio development to generate localized ads. The Gulp Radio network, already present in over 4,000 stores, has shown a 5-9 percent sales lift in locations with the network. Once fully implemented, Gulp Radio will rank among North America’s largest commercial radio networks, offering advertisers access to 7-Eleven’s 13 million daily shoppers.
SEI Speeds Up Hiring Process With AI
SEI, after facing significant hiring

Intensely-Flavored Pork King Good Pork Rind
Pork King Good has demonstrated its dominance in the fast-growing pork rind category, capturing four out of the five fastest-growing products on RangeMe, as reflected in Nielsen’s dollar sales data. The brand’s growth is attributed to its bold flavor innovations, clean ingredients, and melt-in-your-mouth texture. Looking ahead, Pork King Good’s dessert-flavored pork rinds, which have already won several industry awards, are set to drive future growth.
Pork King Good flavored pork rinds have zero carbs and are selling well in over 4,000 grocery stores. With a growth rate exceeding 180 percent, the brand launched in Walmart stores in June and is now working to gain c-store distribution. For ordering information, please email Aaron Choate at AaronChoate@proton.me.

Pork King Good flavored pork rinds have a growth rate exceeding 180 percent.
New Splash Nicotine-Free Menthols
Kretek International, Inc. has announced the launch of new Splash brand menthol filtered smokes in nicotine-free Classic and Smooth styles. Splash will be available to all retail channels in 20-pack king size flip-top boxes, delivered in 10-pack cartons. Development of the Splash menthol blend began in 2022 with research on menthol smoker expectations. This was followed by extensive consumer attitude and usage research and trial pack sampling by current adult menthol smokers before arriving at the selected non-tobacco Splash blend. Kretek plans to measure consumer appeal in restricted California and Massachusetts markets during the first half of 2025 and highlight the benefits of legal, nicotine-free menthols that are exempt from federal excise tax.
New Djarum Splash offers menthol smokers the taste they were afraid they’d lose.


challenges due to its slow recruitment process that caused it to lose quality candidates to competitors, has turned to artificial intelligence to streamline its recruitment process, reported C-Store Dive. The company recently implemented RITA, an AIenabled assistant that automates about 95 percent of the recruitment process, including scheduling interviews and handling communication with applicants. This shift has reduced the company’s hiring time from 10 days to just three, saving 40,000 store labor hours weekly. Beyond scheduling and communication, AI is also used to refine job descriptions, create interview guides, standardize evaluation criteria, and handle administrative tasks, allowing managers to focus on building connections with new hires.
New Director Of Private Label Development
SEI recently appointed Varun Khanna, a former Chobani director, as its new director of product development for its private label brands, reported C-Store Dive. Khanna, who began his role on September 30, will focus on ingredient-led product development, working closely with 7-Eleven’s
Member News
continued from page 61

merchandising, operations, logistics, and procurement teams. His priorities include leveraging industry insights to align 7-Eleven’s offerings with shifting consumer preferences, identifying new growth opportunities, and refining the company’s go-to-market strategies, the article states. Khanna plans to introduce innovative products while enhancing existing categories to meet customer expectations and anticipate market trends. With over seven years of experience at yogurt manufacturer Chobani, where he led innovation pipelines and external co-packing opportunities,
New SVP To Lead Fresh Food Operations
SEI has appointed Brandon Brown, former senior vice president of own brands at Albertsons, as its new senior vice president of fresh foods, reported C-Store Dive. Brown will oversee the retailer’s fresh food programs, including bakeries and commissaries, with a focus on strategic planning, sales, and profitability. This move is part of SEI’s effort to revamp its foodservice offerings as the company faces financial challenges, including plans to close 450 underperforming stores. Brown will lead initiatives like the company’s food and beverage modernization program, which has already been rolled out to 5,000 stores, with plans to expand further.

SEJ Testing Delivery Robots
Seven-Eleven Japan is set to test self-driving robot delivery carts on public roads in Tokyo in order to assist elderly customers and others who find it difficult to visit stores,

“Seven-Eleven Japan is set to test selfdriving robot delivery carts on public roads in Tokyo.”
reported NHK World. The company is awaiting police approval to begin test runs at two stores in western Tokyo. The robots, which travel at about 6 kilometers per hour, use sensors to navigate and detect traffic lights. Customers can use a smartphone app to open the cart upon arrival. Parent company Seven & i Holdings plans to monitor customer feedback before deciding on broader implementation.
7-Eleven Teams With Comdata
SEI recently announced a partnership with Comdata to join its Fuel Consortium, enhancing fuel savings and services for fleet cardholders. This collaboration allows fleets to access cost-plus savings on

Member News
continued from page 63
gas and diesel at over 7,500 7-Eleven, Speedway, and Stripes locations nationwide. The partnership also introduces innovative fraud protection tools like OneClick, which locks the card until the driver is ready to fuel, and comprehensive data analytics through the OneLook dashboard. Comdata said the collaboration with SEI will improve the bottom line for businesses by reducing fuel expenses and providing additional benefits to cardholders.
7-Eleven Partners With Jackpot. com For Online Lottery Services
Jackpot.com has announced an exclusive collaboration with SEI to become its official lottery courier service, initially launching in Ohio and Massachusetts, according to a press release. This partnership allows customers in over 600 7-Eleven and Speedway stores across the two states to


purchase state lottery tickets and play scratchers directly through the Jackpot.com app or website, with a special promo offering a free ticket for first-time deposits using the code “7Eleven.” Jackpot.com CEO Akshay Khanna called the venture a “win-win relationship” for combining 7-Eleven’s vast retail presence with Jackpot’s technology, adding convenience for players and generating additional revenue. Jackpot.com promotes responsible gaming with features such as spending limits, self-exclusion options, and its iCap certification from the National Council on Problem Gambling.
60-Cent Coffee Mondays
SEI is celebrating its 60th anniversary as the originator of fresh-brewed coffee in to-go cups by offering a special promotion: 60cent coffee Mondays for 7Rewards and Speedy Rewards members at participating 7-Eleven, Speedway, and Stripes stores through the end of the year. Customers can enjoy a small cup of any fresh-brewed coffee for just 60 cents every Monday, and pick up a limited-edition 60th anniversary reusable mug while supplies last. Additionally, 7-Eleven has introduced a limited-time Birthday Cake Cappuccino, featuring yellow cake and frosting flavors with sprinkles.

“SEI
is celebrating its 60th anniversary as the originator of freshbrewed coffee in to-go cups with 60-cent coffee Mondays promo.”
New Bottle Design For 7-Select Replenish
SEI has announced a new packaging redesign for its 7-Select Replenish hydration beverages, focused on reducing plastic waste and improving transportation efficiency. The new bottle design will be rolled out across 7-Eleven, Speedway, and Stripes stores nationwide, and features a limited-time Caramel Apple flavor, blending crisp apple with smooth caramel to capture the essence of autumn. The new bottles are expected to reduce annual plastic waste by 104 metric tons and decrease the number of trucks needed for distribution by nearly 25 percent.

FOA EVENTS
Southern California FOA
38th Annual Charity Golf Tournament
Pacific Palms Resort
City of Industry, California
April 9, 2025
Phone: 818-357-5985
Nor-Cal United Trade Show
(Central Valley FOA/ Greater Bay FOA/ Northern California FOA/ Sacramento Valley FOA)
Sunrise Banquet Hall and Event Center
Vacaville, California
April 16, 2025
Phone: 707-344-6287
Nor-Cal United Golf
(Central Valley FOA/ Greater Bay FOA/ Northern California FOA/ Sacramento Valley FOA)
Venue TBD
April 17, 2025
Phone: 707-344-6287
Delaware Valley FOA Trade Show
Harrah’s Atlantic City
Atlantic City, New Jersey
April 29, 2025
Phone: 215-852-4738
South Nev/Las Vegas FOA Golf Event
Arroyo Golf Club
Las Vegas, Nevada
April 30, 2025
Phone: 702-569-9755
South Nev/Las Vegas FOA Trade Show
Alexis Park Hotel
Las Vegas, Nevada
May 1, 2025
Phone: 702-569-9755
Michigan FOA Trade Show
Venue TBD
May 1, 2025
Phone: 586-722-4133

continued from page 66
Eastern Virginia FOA
Annual Charity Golf Event
Venue TBD
May 7, 2025
Phone: 757-506-5926
Eastern Virginia FOA
Annual Trade Show
Venue TBD
May 8, 2025
Phone: 757-506-5926
FOA Of Greater Los Angeles Golf Tournament
Black Gold Golf Club
Yorba Linda, California
May 20, 2025
Phone: 562-567-1660
Midwest FOA Trade Show
Venue TBD
May 21, 2025
Phone: 847-971-9457
Midwest FOA
Golf Event
Venue TBD
May 22, 2025
Phone: 847-971-9457
Chicagoland FOA
Charity Golf Event
Venue TBD
May 28, 2025
Phone: 847-595-1596
Chicagoland FOA
Annual Trade Show
Venue TBD May 29, 2025
Phone: 847-595-1596
Suburban Washington
FOA Tri-State Area Trade Show
Venue TBD
June 4, 2025
Phone: 301-580-0305
Chesapeake Division FOA Trade Show
Hilton Springfield Springfield, Virginia
June 5, 2025
Phone: 571-344-2781
San Diego FOA
Charity Golf Tournament
Rancho Bernardo Inn
San Diego, California
June 11, 2025
Phone: 619-713-2411
Rocky Mountain FOA
Charity Golf Event
Green Valley Ranch Golf Club
Denver, Colorado
June 16, 2025
Phone: 719-661-1048
Rocky Mountain FOA Trade Show
Arapahoe County
Fairgrounds Event Center
Aurora, Colorado
June 17, 2025
Phone: 719-661-1048
San Francisco/Monterey Bay FOA Annual Trade Show
Venue TBD
June 18, 2025
Phone: 408-203-1039
Chicagoland FOA
Annual Picnic
Venue TBD July 19, 2025 Phone: 847-595-1596
San Diego FOA
Family Picnic/Trade Show
Four Points by Sheraton (Pavilion)
San Diego, California
August 7, 2025
Phone: 619-713-2411
Keystone FOA Trade Show
Venue TBD
August 12, 2025
Phone: 609-353-787
West Coast FOA
Annual Charity Fun Shoot & Mini Trade Show
Mike Raahauge Shooting Enterprises
Corona, California
October 16, 2025
Phone: 718-820-6555 or 714-924-8000
Chicagoland FOA
Holiday Trade Show
Venue TBD
November 13, 2025
Phone: 847-595-1596
Midwest FOA Holiday Show
Venue TBD
December 3, 2025
Phone: 847-971-9457
Central Florida FOA Christmas Party
Venue TBD
December 5, 2025
Phone: 207-415-0924
Rocky Mountain FOA
Holiday Party
Venue TBD
December 6, 2025
Phone: 719-661-1048
San Diego FOA
Holiday Party
Hilton San Diego/Del Mar
Del Mar, California
December 6, 2025
Phone: 619-713-2411
West Coast FOA Holiday Party
Venue TBD
December 12, 2025
Phone: 718-820-6555 or 714-924-8000
Southern California FOA Holiday Party
Venue TBD
December 13, 2025

NCASEF BOARD MEETINGS
National Coalition Affiliate Meeting
Marriott Resort Puerto Vallarta Jalisco, Mexico
February 25-26, 2025
National Coalition Board Of Directors Meeting
Marriott Resort Puerto Vallarta Jalisco, Mexico
February 27-28, 2025
FOA EVENTS
San Diego FOA Trade Show
Four Points by Sheraton (Pavilion)
San Diego, California
January 22, 2025
Phone: 619-713-2411
FOA Of Greater Los Angeles Trade Show
Ontario Convention Center
Ontario, California
February 19, 2025
Phone: 562-567-1660
West Coast FOA
Annual Trade Show
Knotts Berry Farm Hotel
Buena Park, California
March 13, 2025
Phone: 718-820-6555 or 714-924-8000
NCASEF Board meetings are scheduled one per quarter. For information on Board Meeting sponsorship opportunities, please contact the National Office at 855-444-7711 or nationaloffice@ncasef.com
National Coalition Affiliate Meeting
The Westin Chicago River North Chicago, Illinois
April 22-23, 2025
National Coalition Board Of Directors Meeting
The Westin Chicago River North Chicago, Illinois
April 24-25, 2025
continued on page 65
Joe Saraceno FOA Golf Tournament
Brookside Golf Club
Pasadena, California
March 19, 2025
Phone: 619-726-9016
Joe Saraceno FOA Trade Show
Santa Anita Park
Arcadia, California
March 20, 2025
Phone: 619-726-9016

National Coalition Board of Directors Meeting
The Westin Anaheim Resort
Anaheim, California
July 21, 2025
NCASEF 49th Annual Convention & Trade Show
Anaheim Convention Center
Anaheim, California
July 21-24, 2025
Florida 7-Eleven Franchisees
Charity Golf
(Central Florida FOA, South Florida FOA, United Franchise Owners Of Florida FOA)
Orange County
National Golf Course
Winter Garden Florida
April 3, 2025

Florida 7-Eleven Franchisees Trade Show
(Central Florida FOA, South Florida FOA, United Franchise Owners Of Florida FOA)
Gaylord Palms
Kissimmee, Florida
April 4, 2025
Phone: 207-415-0924
Southern California FOA Annual Trade Show
Pasadena Convention Center
Pasadena, California
April 8, 2025
Phone: 818-357-5985








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