

Legislative Engagement
Influencing The Laws & Regulations Affecting Our Stores

A Call To Action Small Change, Big Impact Change Is The Only Constant Going Back To Basics
Ensuring Store Profitability
Combating Prop 47 In California Are You Prepared For A Business Interruption?
Getting To Know Worker’s Compensation
NCASEF Presented With 2024 Change Maker Award


























































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NCASEF Represents At Heroes For Healing Brunch
Dwayne Johnson Visits Daytona 7-Eleven
Prop 47 Signature Gathering
Franchisee Leaders Attend Children’s Hospital Week
NCASEF Appoints Interim Vice Chairs
San Diego FOA Tabletop Trade Show
Texas FOA Hosts Dinner For NCASEF Board In Frisco
San Diego FOA Rady Children’s Wild Walkabout
Eastern Virginia FOA Charity Golf & Trade Show
Bill Huffman Retires After 45 Years Of Dedicated Service
California Franchisees & SEI Rally To Reform Prop 47
SFMB Bay FOA Holds Successful Trade Show
UFO Of Florida FOA New Products Show
Nor-Cal United FOAs Trade Show & Charity Golf


Member News
7-Eleven’s Growth Plans
Seven & i Holdings is focusing on growing its 7-Eleven stores in North America through mergers and acquisitions, while also getting ready to publicly list its struggling supermarket division, including Ito-Yokado, on the stock market, reported Nikkei Asia. The company’s leadership approved a plan to invest more in the convenience store sector globally and to move forward with the stock market listing of the supermarket business as quickly as possible.
The company has made tough changes in the past year, like cutting jobs and combining supermarket operations, to improve its performance, the article stated. These changes were necessary to make the supermarket business profitable enough for a successful public listing. This new direction follows recommendations from ValueAct Capital, an investor group from the U.S., which has been advising Seven & i to focus more on its convenience stores
and sell off less successful parts of the business.
C-Stores Hit $860 Billion In Sales
In 2023, U.S. convenience stores achieved sales of $859.8 billion, with in-store sales contributing $327.6 billion of this total, according to new data from the National Association of Convenience Stores (NACS). The average basket—what customers spent per visit—increased 3.7 percent to $7.80. Total industry foodservice sales represented 26.9 percent of in-store sales, up 1.3 percentage points in 2023 from the year prior, and accounted for an impressive 37.3 percent of instore profits. Foodservice—particularly prepared foods, which surged by 12.2 percent to lead in-store sales categories—has become a major profit driver for convenience stores.
Convenience stores saw total fuels sales decrease in 2023 to $532.2 billion, largely as a result continued on page 16
The National Coalition Office
The strength of an independent trade association lies in its ability to promote, protect and advance the best interests of its members, something no single member or advisory group can achieve. The independent trade association can create a better understanding between its members and those with whom it deals. National Coalition offices are located in Ceres, California.

3645 Mitchell Road Suite B Ceres, CA 95307 855-444-7711 nationaloffice@ncasef.com
NATIONAL COALITION OF ASSOCIATIONS OF 7-ELEVEN FRANCHISEES
NATIONAL OFFICERS & STAFF
Sukhi Sandhu NATIONAL CHAIRMAN 855-444-7711 • sukhi.sandhu@ncasef.com
Nick Bhullar
EXECUTIVE VICE CHAIR 626-255-8555 • bhullar711@yahoo.com
Teeto Shirajee VICE CHAIR 954-242-8595 • teeto.shirajee@yahoo.com
Michelle Niccoli INTERIM VICE CHAIR 719-661-1048 • nicco711@yahoo.com
Khalid Asad INTERIM VICE CHAIR 913-488-3014 • Khalid.asad@aol.com
Rajneesh Singh TREASURER 214-208-6116 • rjn_singh@yahoo.com
Shawn Howard OFFICE & VENDOR RELATIONS ADMINISTRATOR 855-444-7711 • shawnh@ncasef.com
Eric H. Karp, Esq. GENERAL COUNSEL 617-512-9004 • ekarp@wfrllp.com
John Riggio MEETING/TRADE SHOW COORDINATOR 262-394-5518 • johnr@jrplanners.com

John Santiago MANAGING EDITOR 267-994-4144 • avantimag@ncasef.com
April J. Key GRAPHIC DESIGNER lirpayek@gmail.com
The Voice of 7-Eleven Franchisees 2024 ISSUE 2
©2024 National Coalition of Associations of 7-Eleven Franchisees
Avanti Magazine is the registered trademark of The National Coalition of Associations of 7-Eleven Franchisees.
Getting To Know Worker’s Compensation
BY AON INSURANCEWorkers’ compensation, commonly known as “Workers’ Comp,” is an essential type of insurance for 7-Eleven franchisees. It provides benefits to workers who become injured or ill on the job, protecting both the employees and the employers from the consequences of a workplace injury. This insurance safeguards your business, enhances workplace satisfaction, and promotes employee retention.
What is Workers’ Compensation?
Workers’ Compensation insurance provides financial protection in the event of an employee injury, depending on a policy’s terms and conditions. This insurance provides five key benefits:
• Medical care for employees injured on the job.
• Temporary disability benefits to cover lost wages during recovery.
• Permanent disability benefits for lasting injuries, whether partial or total.
• Return-to-Work Assistance Program to help employees transition back to their regular job duties.
• Job retraining benefits if the worker can’t return to their previous job due to their injury.
• Death benefits for the family if a worker dies from a work-related injury or illness.
Who Needs Workers’ Compensation?
Workers’ Compensation is state mandated in most states, besides Texas, for any business with employees or 1099 subcontractors and independent contractors. However, your franchise ownership agreement may require you to purchase this coverage regardless of location, number of employees, or type of employees. Requirements for Workers’ Compensation vary depending on factors such as state regulations, industry, and business size. Failure to comply with required insurance mandates can lead
Did You Know?
Workers’ Compensation laws vary by state and evolve, so ensuring compliance and protecting your employees by staying informed is crucial.
to hefty fines, lawsuits, or even criminal charges. If you have questions, consult a 7-Eleven insurance advisor.
Q&A:
• What is a premium? How is it calculated? An insurance premium is the amount you pay each month (or year) for your insurance policy. The average cost you pay for Workers’ Compensation can depend on many factors, including your store’s annual payroll, number of employees, and employee classification codes.
• What is a Workers’ Compensation audit? A Workers’ Compensation audit is performed at the end of each policy term to verify that payroll was adequately reported and that the policy reflects accurate information. This audit process is a standard requirement noted in all policies and ensures businesses pay a fair price for their coverage. Not adhering to the audit process can lead to additional charges for audit noncompliance. Your 7-Eleven insurance advisor can provide further information to assist you with preparing for your audit.
• What are some examples of Workers’ Compensation claims? Workers’ Compensation claims can arise from legitimate workplace accidents. This
Aon 7-Eleven Insurance
Program Benefits:
As your dedicated insurance partner, Aon’s tailored and exclusive program for 7-Eleven franchisees is designed to offer you the coverage and support you need.
In addition to your program benefits, some additional services
can also include incidents that occur off the employer’s premises but in the service of the job, such as injuries sustained while traveling for work. A few common examples of Workers’ Compensation claims are:
o Slip and fall incidents.
o Overexertion or heavy lifting accidents.
o Falls from high areas.
o Struck by or against objects.
o Fires or explosions. By staying informed about Workers’ Compensation, you can protect your business and your employees. Your 7-Eleven insurance advisor is your guide in understanding and navigating the complexities of securing the right benefits. Contact us at support.7eleven@ aondigital.com or by calling 847-6294711. You can also visit our website to explore the new Workers’ Comp Resources by scanning the QR Code in this article.


available through the program are:
• Comprehensive loss control consultations.
• Discounted background checks.
• Online safety and health resources.
• Printable compliance posters.
• Discounted safety footwear program.

Member News
continued from page 14
of lower gas prices, which decreased 11.2 percent to $3.53 in 2023. Fuels sales accounted for 67.3 percent of revenues, but only 38.6 percent of profits for the convenience store industry in 2023. Factoring in both transactions at the pump and inside the store, the average convenience store had 45,312 transactions per month in 2023, or 1,491 per day, which is a 0.4 percent decrease from the year prior.
Despite positive sales growth, direct store operating expenses climbed 3.3 percent to $150.1 billion in 2023, with wages and benefits representing the largest operating cost at $84.2


billion. Average wages for full-time employees increased 30 cents to
“U.S. c-stores achieved sales of $859.8 billion in 2023, with instore sales contributing $327.6 billion of this total.”
$14.73 per hour; part-time employees earned an average of $13.86 per hour. Cumulatively, the convenience store industry provided 2.74 million jobs across the United States in 2023.
SEI Boosts Engagement With Gulp Media
7-Eleven, Inc. continues to lead in convenience store innovation, now leveraging advanced data tools to better connect with customers, reported the National Retail Federation (NRF). Marissa Jarratt, SEI’s chief marketing and sustainability officer, highlighted during a keynote at NRF 2024 that 7-Eleven’s innovation is driven by customer data, which helps create a more tailored shopping experience for its 12 million daily customers. The Immediate Con-
continued on next page

Member News
continued from previous page

sumption Ecosystem (ICE), which includes Gulp Media launched in October 2022, uses data insights and measurement tools to drive business and enhance customer interactions. Gulp Media specifically allows for targeted advertising within the store through various digital platforms, proving effective in promoting both 7-Eleven’s and partner brands, such as seen with the successful C4 energy drink campaign. The future of 7-Eleven’s marketing efforts includes expanding its in-store Gulp Radio network to cover its entire North American network of 13,000 stores, potentially making it the larg-
est radio station in the U.S.
Consumers Flock To C-Stores For Dining Options
Convenience stores are increasingly becoming dining destinations, with foot traffic rising significantly due to the demand for affordable grab-and-go options, reported CSP Daily News. According to a Placer.ai study, convenience stores’ visit share of discretionary dining categories increased from 24.2 percent to 27.1 percent between 2019 and 2023. Factors such as the pandemic-induced
closure of restaurants, the expansion of convenience stores, and the downsizing of dining chains have contributed to this trend. The study states that many consumers are now choosing convenience store food for its affordability, portability, and variety. Additionally, convenience store visitors are open to trying new products, with 71 percent of adults discovering new brands at these stores. The report also found regional differences in food preferences, with chains like Plaid Pantry attracting “Asian Food Enthusiasts” and QuikTrip and Bucee’s appealing to “Fried Chicken Lovers.”
continued on page 41
Optimized our entire service team to continue serving you better. Introduced location-based policies for seamless service everywhere you go and grow.
Launched our digital wallet to continue serving you better with the latest technology.
Stores wont be cancelled due to losses
We have additional Loss prevention, Employee retention and compliance tools
MARKED 20 YEARS AS YOUR OFFICIAL WORKERS’ COMP INSURANCE AND EPLI BROKER!
Contact us for any insurance questions: (847) 629-4711 support.7eleven@aondigital.com www.aondigital.com/en-us/7eleven







A Call To Action
BY SUKHI SANDHU, NCASEF CHAIRMANIn the current economic climate, it’s more urgent than ever that we get involved in legislative affairs that can significantly impact our businesses’
protect the public without devastating our bottom lines. Participating in public hearings and joining forces with convenience store groups can ensure our
“Engaging with local, state, and national legislative processes is a strategic imperative that can protect the profitability of our stores.”
sustainability and growth. Engaging with local, state, and national legislative processes is a strategic imperative that can protect the profitability of our stores and help us thrive during regulatory changes and economic challenges.
One pressing issue many of us face is the proposed bans on flavored tobacco and other age-restricted products. These bans, while designed to improve public health and prevent sales to minors, can severely affect our revenue streams. Flavored tobacco products, including menthol cigarettes, make up a significant portion of our sales. There are many other ways to protect the public’s health and deter sales of age-restricted items to minors that also keep small businesses and the economy going, as well as provide revenue to municipalities via taxes and license and permit fees. 7-Eleven already utilizes Electronic Age and Identity Verification on its branded websites and is working to launch it on the 7Rewards app. Working with SEI we can deploy the latest age verification technology at the store level. We can also train our employees to follow the latest age verification requirements, and as far as protecting the public’s well-being, educational programs can be developed by health organizations.
Interacting with legislators allows us to voice our concerns and advocate for balanced laws and regulations that
perspectives are heard and considered in the decision-making process.
Retail crime—including shoplifting, organized retail theft, and smash-andgrab robberies—is another growing concern that threatens our profits, as well as the safety of our employees and customers. By actively participating in local crime prevention programs and supporting stronger penalties and better enforcement, we can help create safer environments for our stores. Building relationships with local police departments and law enforcement officials—like meeting often with the police chief or district attorney, and inviting police officers to visit your store—and supporting community policing initiatives can build mutual trust and cooperation, making our stores less attractive targets for criminals. Additionally, joining local business associations can amplify our collective voice, pushing for more resources and attention to combat retail crime effectively.
Finding unique items and categories that generate incremental income to offset our increasing operational costs is vital for our growth, and one such opportunity lies in the legalization and regulation of skill games. These games, which require a degree of skill rather than mere chance, can attract customers and provide an additional
income source. However, the legality of skill games varies widely across states. Promoting clear and fair legislation at the state level can ensure that these games become a viable option for our stores. Working with state legislators, providing testimony on the economic benefits, and collaborating with other business owners can help push favorable legislation, opening new avenues for revenue not only for our stores, but also for cities and local municipalities through taxing and regulation.
Joining regional and national trade organizations like the National Association of Convenience Stores
“When we actively participate in local crime prevention programs and support stronger penalties and better enforcement, we can help create safer environments for our stores.”
(NACS), the California Fuels and Convenience Alliance, the New York Association of Convenience Stores, or other small business associations can significantly enhance our ability to influence local, state and federal laws that affect us. Attending the NACS Day on the Hill event, held annually in Washington, D.C., allows us to meet directly with members of Congress and other policymakers. This face-toface interaction is crucial for discussing critical issues such as credit card swipe fees, labor laws, and other regulations































A Call To Action
continued from page 19
impacting our store operations. By participating in legislative advocacy, we can share our perspectives and campaign for balanced policies that consider the economic realities of running a small business. Labor laws directly affect how we manage our workforce. Through NACS and other trade organizations, we can work to influence these laws in ways that support sustainable business practices.
Understanding the legislative issues that impact our businesses is the first step towards effective advocacy. Regularly reviewing updates from NACS and other industry associations helps us stay informed and prepared. Building relationships with local, state, and federal representatives by inviting them to visit our stores and discussing our challenges and potential solutions can make our voices more influential. Participating in NACS Day on the Hill and other advocacy events provides valuable opportunities to connect with
“Understanding the legislative issues that impact our businesses is the first step towards effective advocacy.”
other convenience storeowners and promote our shared interests. Joining local business associations helps us stay informed about local legislative issues and provides a collective voice in promoting favorable policies. Hosting community engagement events in our stores, such as meet-and-greet events with local officials, can gain us support. For example, on a local level, working with city councils on ordinances that affect store operations, such as license fees and transfer restrictions, can ensure that our interests are represented. On the state level, engaging in discussions about state-mandated restrictions on certain product sales, like alcohol or tobacco, can help mitigate potential
NCASEF Represents At Heroes For Healing Brunch
NCASEF Chairman Sukhi Sandhu recently attended UCSF Benioff Children’s Hospitals Foundation Heroes for Healing brunch, which celebrated the incredible fundraisers who make miracles happen every day. This engagement reflects the steadfast commitment of NCASEF, its member FOAs, 7-Eleven, Inc., and our valued vendor community to supporting Children’s Miracle Network Hospitals and its member hospitals across the nation. Together, we’re forging a brighter future for children’s healthcare, one step at a time.
negative impacts on our business. Federally, issues like changes to labor rules require our collective voice to ensure that legislation is balanced and considers the needs of small business owners. By having a seat at the table, we can educate lawmakers on how certain laws and regulations affect our businesses, and how much we contribute to the local economy.
Together, we can influence the legislative landscape to create a more favorable environment for our businesses. Involvement in legislative affairs is about protecting our interests and ensuring the growth of our 7-Eleven stores. Let’s take this call to action seriously—engage, advocate, and lead by example. Our efforts today will shape the business landscape of tomorrow.
SUKHI SANDHU
CAN BE REACHED AT 855-444-7711 or sukhi.sandhu@ncasef.com



Small Change, Big Impact: How Your Business Can Help Heal Local Children
BY NICK BHULLAR, NCASEF EXECUTIVE VICE CHAIRAs a small business owner, especially as a franchisee of a well-known brand like 7-Eleven, our role in the community extends beyond providing convenient services and products. We are a pillar of support and a beacon of hope for many in our neighborhoods. And we have proven that over and over by participating in many fundraisers and other community events over the years.
presents another opportunity for us to come together and make a significant impact on the health and well-being of children in our local regions.
As we all know, children often form a significant portion of the customer base at 7-Eleven locations. Our stores are frequented by families, and many children enjoy visiting for snacks,
“As we celebrate the success of our past efforts, I would like to request our community to once again participate in the upcoming round of CMN Hospitals fundraising.”
At the end of 2023, our stores participated in the fundraising campaign benefiting Children’s Miracle Network Hospitals. Thanks to the unwavering support of franchisees, customers, and associates, we collectively raised over $18 million for CMN Hospitals in 2023. This remarkable achievement directly benefited 107 member hospitals across the communities we serve, providing critical medical care and support to countless children. Your dedication and generosity made a tangible difference, ensuring that local children’s hospitals have the necessary resources to offer life-saving treatments and improve the quality of life for young patients.
As we celebrate the success of our past efforts, I would like to request our community to once again participate in the upcoming round of CMN Hospitals fundraising. I call upon the entire 7-Eleven community to step up and participate in this noble cause. The upcoming round of the initiative
drinks, and other kid-friendly products. When parents and community members view 7-Eleven as a partner in supporting children’s health, they are more likely to choose your store over competitors. The sense of a shared mission enhances customer relationships and reinforces the idea that 7-Eleven is more than just a convenience store—it’s a community ally dedicated to making a difference in the lives of local children.
One impactful way to make a significant difference is by participating in money round-up programs to help children in your local region receive critical medical attention. A money round-up program is a simple yet powerful fundraising initiative where customers are asked to round up their total purchase amount to the nearest dollar. The difference is then donated to a specific cause. In this case, the proceeds would go towards CMN Hospitals for children in your local community who are in need of surgeries or other medical interventions. By participating in money
raising programs focused on children’s health and wellness, we can align our brand with the values that resonate deeply with their community.
Now, I know we are all thinking, “It’s easier said than done.” So, we have gathered some helpful information from participating franchisees that have had huge success in achieving customer and employee participation. The first and most important step is to train your sales associates to explain the program to customers. They should be able to clearly articulate the purpose of the program and how it helps children in the local area. Role-playing scenarios can help associates practice and become more comfortable with these conversations. It would also help if you provided a simple, effective script for your sales associates to use. For example: “Would you like to round up your total to the nearest dollar to help local children receive medical care? Your small change can make a big difference!”
You can also help your customers understand your mission and objective behind the cause by displaying informative flyers, posters and success stories of children who have been helped by the program. Personal stories resonate with people and can motivate them to contribute.
It is also crucial to set goals for your employees and to celebrate them once those goals have been reached. To further motivate and engage your sales associates, please consider implementing a reward program based on the amount of money raised through the round-up program. Setting achievable milestones and offering incentives—such as gift
Small Change, Big Impact: How Your Business Can Help Heal Local Children
continued from page 23
cards, extra paid time off, or recognition awards—can drive enthusiasm and commitment.
For instance, you could set a goal of $500 raised within a month and reward the team with a catered lunch or a special acknowledgment ceremony. Recognizing and rewarding your employees will boost morale and establish a team-oriented environment where everyone is committed to making a difference in the community. This added incentive will encourage your staff to be proactive in promoting the
round-up program, ultimately leading to greater success and a more impactful contribution to children’s medical needs. By adopting these strategies, 7-Eleven teams can carve out a unique niche in the convenience store market. Unlike other brands that may only focus on the transactional aspect of their business, 7-Eleven can be seen as a communitycentric, socially responsible brand. This reputation not only attracts more customers, it also generates longterm loyalty and trust. And by asking customers to round up their purchases
to the nearest dollar, we can continue to support our local children’s hospitals and provide essential medical attention to those in need.
Let’s unite once more in this mission and show that the 7-Eleven family is committed to building healthier, happier communities. Together, we can make a difference, one round-up at a time.
NICK BHULLAR CAN BE REACHED AT 626-255-8555 or bhullar711@yahoo.com


Change Is The Only Constant
BY ERIC H. KARP, ESQ., GENERAL COUNSEL TO NCASEFThe Greek philosopher Heraclitus is credited with the idea that the only constant in life is change. More recently and closer to home, Benjamin Franklin is quoted as saying, “When you’re finished changing, you’re finished.” And change has been a major theme in the 7-Eleven franchise system, especially over the last 10 years.
company owned gasoline retailer.
In addition, between 2014 and 2023 franchisees experienced the rollout of the so-called new franchise agreement, which transferred many expenses and responsibilities from SEI to its franchisees.
I outline these changes because of the Strategy Committee Recommendations
“The committee spent many months developing this plan and their work included extensive conversations with significant many shareholders.”
7-Eleven had less than 8,000 stores in the United States and 82 percent of them were operated by franchisees in 2014. More than 11 percent of its revenue was derived from its share of the gross profit split with franchisees. The company’s net income was approximately $335 million. Gross margin derived from gasoline sales was approximately $833 million and gasoline gross profit was 6.3 percent. SEI was primarily a franchised convenience store company.
Fast forward to 2023, we find a system transformed. By the end of last year, there were more than 12,500 stores in the United States, but only 55 percent of them were franchised. Nearly 63 percent of all locations have gasoline and 75 percent of the company’s revenue is derived from fuel and about 5 percent from its gross profit split with franchised stores. Gross profit from gasoline was approximately 11.9 percent. In 2023, SEI gasoline operations generated more than $5.3 billion in gross margin. SEI operating income in 2023 was $2.9 billion. Currently, SEI is primarily a
report from the outside (nonmanagement) Directors of Seven & I Holdings Co., Ltd., the parent company of SEI. The report was issued on April 10, 2024. The committee spent many months developing this plan and their work included extensive conversations with significant many shareholders.
In its announcement of the recommendations, the company stated that the committee had provided input to management in advance of the final recommendations, some of which had already been implemented. The company went on to say that We will create a timeline for actioning those items that are being announced today
“From these conversations emerged the common theme that the company needs to accelerate growth in order to realize its global potential.”
and have started working towards implementation
From these conversations emerged the common theme that the company needs to accelerate growth in order to realize its global potential, indicating that the current price of its publicly held shares is not a reflection of that potential. Four primary recommendations to the overall Board emerged:
1. Growth Through Acquisitions. The committee’s top line recommendation is to Accelerate growth and improve profitability and capital efficiency in the North American CVS market with large growth potential. They indicate that there is an opportunity to capitalize on a fragmented convenience store market with a more assertive and flexible approach to financing. The company’s response referred to a more agile and flexible financial discipline, (target Net Debt/EBITDA range of 1.8-2.5). They report to shareholders that the North American CVS business will continue to be a key driver in growth of the overall company. The committee compliments SEI for its ability to integrate acquired assets, and accelerate their sales and profitability, most recently with Speedway. The committee does not specify any particular targets for acquisition, nor does it indicate whether they would be operated under the 7-Eleven banner or whether they would be franchised.
2. Eventual Transition from Gasoline
Once again, the committee voiced its concern over the eventual transition away from gasoline for personal transportation, although both the
Change Is The Only Constant
continued from page 25
form of that transition and the time frame remains unclear. But they urge management to develop an explicit plan to address this transition and its potential impact on customer traffic, sales and profit. The importance of such a plan is obvious, given the heavy reliance of the company on gasoline as a source of revenue and profit. The company’s response to the recommendations did not mention this item.
3. Food Production Capability. The committee’s view is that the 7-Eleven system can differentiate itself from competitors by expanding the variety and quality of its food offerings. The Japanese store revenue share for fresh food and hot food is 42 percent, nearly 2 ½ times that of the United States stores. It urges the Board to make investments in food production capability, in-store and through commissaries, in order to accelerate this opportunity. The company’s response also did not include this item.
4. Unified Leadership. The committee recommends that the superstore
division of the parent company be spun out into a separate public company, so that the resources can be concentrated on the convenience store segment, which is now 82 percent of its business. The company’s response on this point stated: the company is considering an IPO of the SST business targeting to list as soon as reasonably practicable as one workable option... They also want to create a globally integrated convenience store management structure, including Japan and North America, under a unified leadership. This appears to be an effort to increase the pace of the transition of North American stores to a product mix closer to that of the Japanese stores. Left unsaid in the report is how this integrated management structure would be created, who would lead it, and where it would be based.
One indicator of the company’s embrace of these recommendations was the announcement on April 18, 2024 that Stephen Hayes Dacus, the Chair of the Strategy Committee will be appointed Chairman of the Board of the company
Dwayne Johnson Visits Daytona 7-Eleven To Promote ZOA
Energy Drink
Action movie and WWE star Dwayne Johnson recently paid an impromptu visit to United Franchise Owners of Florida FOA President Dave Singh’s 7-Eleven store in Daytona to promote his new ZOA Energy drink. The visit created a buzz of excitement as “The Rock” met with store employees, customers, and fans, taking time to chat, sign autographs, and pose for photos.
upon approval of the Board following the shareholders meeting on May 28, 2024. In order to understand developments that occurred in the past and may happen in the future directly affecting 7-Eleven stores in the United States, we continue to closely monitor, evaluate and report on developments and information from the parent company of your franchisor, as well as its marketplace competitors and publicly held peers.
Neither space nor time permits speculation on how these changes could affect franchisees in the United States. But I can assure you that I will be discussing these and other pressing matters at my presentation at the NCASEF Convention and Trade Show at the Gaylord Palms Resort and Convention Center in Kissimmee, FL July 17-19, 2024. I hope to see each of you there.
ERIC H. KARP CAN BE REACHED AT 617-512-9004 or ekarp@wfrllp.com



NCASEF Presented With 2024 Change Maker Award
BY CHILDREN’S MIRACLE NETWORK HOSPITALSOn April 4, 2024 the National Coalition of Associations of 7-Eleven Franchisees was awarded the Change Maker Award from the Ann and Robert H. Lurie Children’s Hospital of Chicago Foundation. The three
“NCASEF was awarded the Change Maker Award from the Ann and Robert H. Lurie Children’s Hospital of Chicago Foundation.”
Franchise Owners Associations that support Lurie Children’s Hospital— Midwest FOA, Chicagoland FOA, and Alliance of 7-Eleven Franchisees FOA—were invited to accept the award on behalf of NCASEF.
The Change Maker Award recipient is a partner or person who inspires incredible change and is a true example of what it means to rally their business units to help change kids’ health, to change the future. This award recognizes the national partnership between NCASEF and CMN Hospitals, and highlights the local impact all three of the local FOAs have in supporting local patients and families. Congratulations Chicagoland FOA, Midwest FOA, and Alliance of 7-Eleven Franchisees FOA. Over $60,000 was raised last year between these FOAs, and over $800,000 annually raised by locations that include many FOA stores.
Children’s Miracle Network Hospitals Children’s Hospitals Week 2024
Children’s Miracle Network Hospitals’ annual Children’s
Hospitals Week took place the second week of April in Orlando, Florida. Children’s Hospitals Week is an opportunity to recognize and inspire the entire network of corporate partners and hospitals. NCASEF
Chairman Sukhi Sandhu, Greater Oregon FOA President Naeem Khan, United Franchise Owners of Florida
FOA President Singh, and South Florida FOA Vice President Terry Hutchison had the opportunity to attend Children’s Hospitals Week.
Children’s Miracle Network Hospitals celebrated a recordbreaking fundraising year at this event, raising more than $449 million in 2023 to further its mission to engage local communities to fundraise for member children’s hospitals.
During Children’s Hospitals Week, 11 pediatric patients referred to by the network as Champions from the U.S. were introduced, including JP. These champions advocate for funding to change kids’ health and share, through first-hand experiences, just how vital local, unrestricted fundraising is for member hospitals of Children’s Miracle Network Hospitals to meet the needs of their communities.





Do you have a connection to Children’s Miracle Network Hospitals? We want to hear from you! Children’s Miracle Network Hospitals understands that we are all interconnected through stories which can inspire and educate around the critical work being done by member hospitals.
Please scan the QR code and share your experience and story with us, or visit Story.CMNHospitals.org.













Franchisee Leaders Attend Children’s Hospital Week
NCASEF Chairman Sukhi Sandhu was deeply honored to represent the organization at the recent Children’s Hospitals Week hosted by Children’s Miracle Network Hospitals at the Walt Disney World Dolphin Resort, April 8-11. He joined with fellow franchisee leaders Dave Singh (President, United Franchise Owners of Florida FOA), Naeem Khan (President, Greater Oregon FOA), and Terry Hutchinson (Vice President, South Florida FOA), as well as SEI partners Treasa Bowers (Executive Vice President & Chief Human Resources Officer), Natalie Harris (7Impact Engagement & Programs Manager), and Eric Robinson (Community Impact Programs Manager) for this momentous occasion.
A highlight of the event was getting to meet the CMN Hospitals champions and their families, whose lives have been impacted by the funds raised. The 7-Eleven group was deeply moved witnessing firsthand how these contributions make a difference. The efforts of NCASEF and SEI were gratefully acknowledged during throughout the event. In 2023, NCASEF and local FOAs raised more than $540,000 in support of 28 member hospitals across 19 states, and SEI raised over $18 million through its in-store roundup campaigns. Adding to the inspirational experience, SEI hosted a special dinner for the champions and their families.

NCASEF Chairman Sukhi Sandhu was honored to represent California 7-Eleven franchisees at a signature gathering initiative hosted by San Joaquin County







California Prop 47 Signature Gathering Initiative
District Attorney Ron Freitas on March 25 in Stockton, CA. Among the notable attendees were Stockton Mayor Kevin Lincoln, Manteca Mayor Gary Singh, members of the San Joaquin County Board of Supervisors, and city council members from Stockton, Manteca, and Lodi. This event was centered around a proposed initiative—The Homelessness, Drug Addiction, and Theft Reduction Act—to reform Proposition 47 and qualifying it for
the November ballot by gathering over 500,000 petition signatures.
The contribution by California 7-Eleven franchisees, 7-Eleven, Inc., and the California 7-Eleven Franchisee Political Action Committee (PAC) of $1 million to this cause was acknowledged by DA Freitas and all elected officials present, as well as 7-Eleven franchisees’ and SEI’s commitment to enhancing public safety and addressing critical social issues.



































Going Back To Basics In 7-Eleven Stores
BY TEETO SHIRAJEE, NCASEF VICE CHAIRIn an era of online shopping and digitized experiences, brick-and-mortar retailers are increasingly challenged to stand out and adapt to changing consumer behaviors. However, within the complex landscape, going back to basics remains a winning strategy in retail. By emphasizing fundamental principles such as customer service,
“However, within the complex landscape, going back to basics remains a winning strategy in retail.”
cleanliness, quality, value, and a distinct product assortment, our 7-Eleven stores can create a compelling and memorable in-store experience that surpasses what e-commerce platforms can offer.
At the heart of every successful retail business lies exceptional customer service. Customers who enter a physical store seek personalized attention, guidance, and assistance. By developing a culture of outstanding customer service, 7-Eleven stores can create positive, lasting impressions and build meaningful relationships with their customers. Knowledgeable and attentive staff who actively listen to customer needs, offer product recommendations, and provide prompt and friendly assistance play a pivotal role in creating a memorable shopping experience.
Cleanliness is a fundamental aspet of the in-store experience that significantly impacts customers’ perceptions and overall satisfaction.
A clean and well-maintained 7-Eleven store instills confidence in customers, and creates a pleasant and welcoming atmosphere. Attention to detail—such
as organized shelves, spotless floors, and clean restrooms—shows that we care about the customer experience. Regular cleaning schedules and the use of ecofriendly cleaning products can further enhance the appeal of the store.
In pursuing a successful retail business, delivering high-quality products is paramount. Customers are increasingly conscious of the value and durability of their purchases. By curating a selection of products known for their quality and reliability, retailers can build trust with customers. Collaborating with our highquality private brands and conducting thorough quality checks on incoming inventory delivery helps maintain product standards. Investing in training programs to educate staff about product features, benefits, and usage can also instill confidence in customers’ buying decisions.
One primary factor that draws customers to retail stores is the perceived value of their purchase. To remain competitive, we must provide value-driven offerings, like accepting all the funded promotional offers by the vendors and SEI. This includes a balance between competitive pricing, promotions, and exclusive deals. Demonstrating value goes beyond price alone—it encompasses factors like the uniqueness of a product and additional services. By consistently delivering value, we can generate customer loyalty and distinguish ourselves from competitors.
A well-curated assortment of products tailored to customers’ preferences is crucial to a successful 7-Eleven store. We should deeply understand our
target audience and offer a wide range of products that cater to their needs and desires. Striking the right balance between popular items, niche products, and new items from Info-Dispatch ensures that customers have various choices. Regularly reviewing and updating the product assortment based on market trends and customer feedback can help our stores stay relevant and meet evolving consumer demands.
In the rapidly changing retail landscape, embracing basic yet essential principles is crucial for success. By prioritizing customer service, cleanliness, quality, value, and the assortment of products, 7-Eleven stores can create a superior in-store experience beyond what online platforms can provide. These core principles build trust and relationships, and differentiate physical retail establishments in an increasingly digital
“A clean and well-maintained 7-Eleven store instills confidence in customers, and creates a pleasant and welcoming atmosphere.”
world. By focusing on the fundamental elements customers value most, we can position ourselves as destinations of choice, creating a loyal customer base and driving sustainable growth in our stores.
TEETO SHIRAJEE
CAN BE REACHED AT 954-242-8595 or teeto.shirajee@yahoo.com








Ensuring Store Profitability
BY HARNEK THIARA, JOE SARACENO FOA PRESIDENTThe hot topic of concern of late has been store profitability. How can stores be more profitable given our current set of circumstances? The answer in a nutshell: we must first understand all the “ins” and “outs” of our store operation and master all the available tools to optimize our sales and bottom-line profit.
“We must first understand all the ‘ins’ and ‘outs’ of our store operation and master all the available tools to optimize our sales and bottom-line profit.”
This means staying in-stock, optimizing product assortment and merchandising effectively, knowing how to access and read all reports that analyze sales and accounting issues, creating CHD cases in a timely fashion, and running a strong store operation so that cleanliness standards are always kept at a high level. I agree that it is difficult when we face challenges, and the current environment is inconsistent. However, we have the power to ensure that good customer service and a clean store appearance is consistent within our stores, and this will ultimately help us succeed.
Franchisees have frustrations and are concerned about pressing issues, but it is important that we also develop a good protocol to resolve some of these issues. Let’s do what we can do!
For example, when experiencing an issue within our system, we must first create a CHD case or reject an unsatisfactory resolution so that the problem can ultimately be resolved. I
understand it is frustrating when we don’t receive the solution we need right away, but following through with the required extra steps is critical to achieving the desired outcome. Use the tools/infrastructure that SEI has provided, roll issues up to your Area and Market Leaders, and monitor the issue until the desired outcome is achieved. Also, connecting with your Franchise Owners Association can help in finding solutions faster. Act intelligently and proactively and be vocal on what is happening on the ground level.
Custom pricing is another strategic approach that warrants careful consideration at our stores. While I acknowledge that this isn’t something that can be done at all stores or with all items, franchisees should conduct thorough analyses of price elasticity for individual items within their specific locations. However, implementing custom pricing poses complexities that demand attention to nuances.
Take, for instance, the decision to forego contractual agreements on cigarette pricing to boost gross profit margins, which may result in the forfeiture of promotional rebates. This tactic necessitates vigilant monitoring due to several factors. Cigarette consumers are price sensitive, and the absence of standard promotions could drive them elsewhere, leading to not only the loss of cigarette sales, but also a decline in overall market basket value. Furthermore, failure to account for chargebacks from cigarette companies when setting new prices may result in financial setbacks.
While optimizing gross profits appears appealing, it’s imperative
“Franchisees have frustrations and are concerned about pressing issues, but it is important that we also develop a good protocol to resolve some of these issues.”
to acknowledge that increased gross profit may elevate a store into a higher GGPS bracket. Nevertheless, given the trajectory of rising wages, proactively positioning ourselves ahead of market trends is prudent.
Another big topic of concern has been rising crime in our stores. Most stores unfortunately experience shrinkage because of customer theft, and a bad audit can very easily wipe out an entire month’s income for franchisees. For this reason, being vocal is important not only in our stores and to SEI, but also with our local elected officials. Get involved with your local city council member, Assembly representative, and district attorney. Educate yourself on legislation that will affect your business and communicate to others the issues that are impacting your business so that appropriate measures can be taken. Align yourself with community leaders who stand by your businesses. We must continue to be analytical and strategic as we navigate these tough times.
HARNEK THIARA CAN BE REACHED AT 818-687-2873
hthiara@sohooinc.com





COMBATING PROP 47 IN CALIFORNIA
BY TARLOCHAN RANGI, 7-ELEVEN FRANCHISEE PAC PRESIDENTOn March 15th, a delegation comprised of more than 30 franchisees convened in Sacramento to deliver a substantial donation of $1,000,711—pooled from contributions by 7-Eleven California FOAs, the 7-Eleven California Franchisee PAC, and 7-Eleven, Inc.— in support of the Homeless, Drug Addiction, and Theft Reduction Act.
The proposed new legislation seeks to rectify these pressing concerns by reclassifying retail theft with two or more prior convictions as a felony, while also augmenting penalties for instances of excessive theft or property damage. Additionally, it aims to address drug-related offenses by mandating treatment-focused felonies for third-
“A delegation of more than 30 franchisees recently delivered a substantial donation of $1,000,711in support of the Homeless, Drug Addiction, and Theft Reduction Act.”
This significant legislative initiative, spearheaded by 52 California District Attorneys and backed by an array of law enforcement agencies, federal, state, and local elected officials, as well as prominent business entities and associations, has garnered resounding support. Notably, California District Attorneys Jeff Reisberg and Thien Ho underscored the imperative of addressing the multifaceted challenges stemming from the enactment of Prop 47 in 2014 by George Gascon, which catalyzed a surge in retail, fuel, and cargo theft alongside a distressing escalation in homelessness (up 51 percent in California) and drug addiction, placing considerable strain on public safety and the overall quality of life in California.
Compounding these issues is the prevailing lack of accountability for repeat offenders, who are often promptly released following only misdemeanor charges, exacerbating the problem manifold. Notably, the value of stolen goods has surged by 96 percent since the advent of Prop 47.
time hard drug possession and targeting fentanyl traffickers, thereby empowering law enforcement to act decisively and retroactively on prior arrests. However, to realize these vital refors, garnering 850,000 signatures is imperative to secure placement of this measure on the November election ballot. Encouraged by this imperative, the leadership of California 7-Eleven FOAs mobilized, recognizing the urgency of their involvement, particularly after amassing 550,000 signatures.
Through a concerted effort led by distinguished figures such as California 7-Eleven PAC President Tarlochan Rangi and a host of FOA presidents and vice presidents—including President Harnek Thiara and VP Balwinder Singh of the Joe Sareceno FOA, Acting President Amandip Gill and VP Jawad Ursani of the FOA of Southern California, President Paul Ghuman and VP Randeep Dhami of the West Coast FOA, President Prithvipal Gill and VP Xavier Castanon of the Northern California FOA, President Inderjit Sidhu
and VP AJ Dhanoa of the San Francisco/ Monterey Bay FOA, President Bic Sidhu and VP Sukhminder Dhillon of the San Diego FOA, and President Jivtesh Gill of the Central Valley FOA—as well as the support of NCASEF Chairman Sukhi Sandhu and Executive Vice Chairman Nick Bhullar, a considerable sum was raised, supplemented by a generous donation of $300,000 from 7-Eleven, Inc., to bolster signature-gathering endeavors.
The impact of these collective efforts reverberated throughout Sacramento and beyond, underscoring a shared commitment to effecting tangible change. Moving forward, it is incumbent upon all business owners and concerned citizens across California to engage actively in this critical endeavor, both by supporting the initiative’s ballot placement and by advocating for its passage come November.
“The proposed new legislation seeks to rectify these pressing concerns by reclassifying retail theft with two or more prior convictions as a felony.”
To facilitate engagement and participation, all California 7-Eleven franchisees are urged to register their stores with the California 7-Eleven Franchisee PAC by contacting 7elevenpac@gmail.com for further information.
TARLOCHAN RANGI CAN BE REACHED AT trangi75@aol.com
Are You Prepared For A Business Interruption?
BY MARSHIs your store properly covered for the unexpected? Before you answer, imagine this: A delivery truck crashes into a utility pole during a winter storm, taking down power lines and causing an outage at your store. During the outage, the absence of heat coupled with extremely low temperatures causes a pipe in your store to freeze and crack overnight, resulting in water damage to inventory, walls, and floors. And even though the power is restored 31 hours later, your store remains closed for an additional two weeks to conduct the necessary repair and restoration, resulting in a loss that exceeds $200,000, including payroll expenses and lost sales.
Are you covered? You could be if you have the right coverage. What is Business Interruption Insurance?
In a nutshell, business interruption insurance is a coverage that can help you recover lost income and cover expenses incurred during a temporary disruption of business. If you experience an unexpected event that forces you to temporarily pause business operations, you may still be required to cover your regular business expenses, like rent, taxes, or payroll.
In addition, you may also incur extra expenses to clean up and restore your building, not to mention the costs


necessary to replace any damaged inventory you’d be unable to sell. Covering your regular and unexpected expenses could be difficult—or impossible—especially if you’re unable to generate income.
Is Business Interruption Insurance really worth considering?
The short answer is yes. Not only can business interruption insurance be affordable—with average premiums as low as $30 per month—it can also provide the peace of mind that comes with knowing it’s possible to recover from an unexpected event in a timely manner.
If you were to experience an incident


like the one described above, your recovery could be less complicated with business interruption insurance, especially if you maintain excellent financial and inventory records.
Prepare for the Unexpected
As cliché as it may sound, the phrase “expect the unexpected” is good advice, especially for small business owners. When it comes to protecting your business, if you frequently think, “What if this happens,” but you hesitate to act, consider the following:
1. Unexpected Events Happen
In 2021, the “Texas Big Freeze” caused huge disruptions to the state’s infrastructure, resulting in widespread power outages, multiple forced shutdowns, and extensive property damage that cost an estimated $150B.*
An investment of about $30 per month for business interruption insurance could be the difference between recovery and bankruptcy.
2. Be Prepared—Maintaining good financial records helps ensure you are
as prepared as possible to seamlessly recover from an unexpected event. For example, a well-maintained Profit & Loss statement, an accurate inventory count, and up-to-date payroll records will help you confidently estimate and report a loss to your insurance company.
“Protect your franchise today, so you can feel reassured you’re ready for tomorrow.”
3. Don’t Wait—If you don’t currently have business interruption insurance, there’s no better time than now to act.
Protect your franchise today, so you can feel reassured you’re ready for tomorrow.
The future may be uncertain, but National Captive Insurance Solutions, Inc. (NCIS) and Marsh are ready to help you prepare for it. As the exclusive administrator of the 7-Eleven Franchisee Insurance Program, Marsh truly understands your business
needs. Schedule a consultation with an insurance specialist dedicated to assisting 7-Eleven franchisees, we’ll explain business interruption insurance in plain language, review your options, and help you get coverage.
Marsh is the exclusive administrator of the 7-Eleven Franchisee Insurance Program. We can help you protect your franchise with comprehensive business insurance and quality customer service. Contact the 7-Eleven Franchisee Insurance Program to learn more about how to obtain compliant coverage through this captive at https://affinity. marsh.com/7-eleven/ or scan the QR code.
Marsh USA LLC, in CA DBA Marsh Risk and Insurance Services, CA Lic. 0437153. NCIS coverage is underwritten by AIG Specialty Insurance Company.
(* Fire, natural catastrophes, and faulty workmanship top causes of insurance claims for business: Allianz)

important to you



Member News
Amazon is phasing out its “Just Walk Out” checkout-free technology in its Fresh grocery stores, opting instead for Amazon Dash Carts and self-checkout counters, reported Gizmodo. This shift comes after the company realized that the innovative system was resource-intensive and less reliable than anticipated. • Starbucks, Pizza Hut, and KFC have all reported declines in samestore sales this quarter, indicating a consumer spending cutback long anticipated by economists, reported CNBC. • California restaurants started cutting staff and hours months ahead of a new state law raising the minimum wage for fast-food workers to $20 an hour on April 1, reported the New York Post. This adjustment strategy echoed across the sector, with other chains raising menu prices and reducing staff numbers to manage the wage increase. • McDonald’s is focusing on enhancing affordability in its menu as the company recently report-
ed lower-than-expected quarterly sales growth and acknowledged the need for a more unified, national pricing strategy in the U.S. to attract budget-conscious consumers, according to the Wall Street Journal. • Over 500 convenience store owners in Virginia recently halted lottery ticket sales to protest amendments to skill games legislation, claiming the proposed 35 percent tax and operational restrictions within 35 miles of casinos would severely affect their businesses, reported WDBJ-7 News. • Regulated marijuana sales in the U.S. are projected to contribute a substantial $112.4 billion to the economy in 2024, marking a 12 percent increase from the previous year, reported High Times. The cannabis sector continues to expand, with new markets potentially adding over $200 billion to the U.S. economy by 2030. • Alimentation Couche-Tard recently halted its Circle K Sip & Save beverage subscription program to
NCASEF Appoints Interim Vice Chairs
The NCASEF Board of Directors approved two interim Vice Chairs selected by Chairman Sukhi Sandhu during the first quarter Board meeting, held at the Westin Stonebriar in Frisco, Texas from February 28 to March 1. Michelle Niccoli (Vice President, Rocky Mountain FOA) and Khalid Asad (Vice President, Kansas City/St. Louis FOA) will serve as Vice Chairs until formal elections in November during the fourth quarter Board meeting. Both bring a wealth of experience and expertise to the head table.
The positions were left vacant when former Vice Chairs Nick Bhullar and Raj Singh were voted in as the new Executive Vice Chair and Treasurer, respectfully, during the November 2023 officers elections.
concentrate on enhancing customer loyalty and value through its Circle K app and Inner Circle rewards program, reported CSP Daily News. • Total coffee servings experienced a 5 percent year-over-year growth globally, outpacing the 3 percent recorded in the United States, according to Circana’s CREST Commercial Foodservice data. This growth trend was observed in 11 of the 12 countries tracked, with China emerging as the frontrunner, experiencing the highest coffee consumption growth rate. • Kohl’s has partnered with Instacart to offer shoppers same-day delivery services from all 1,172 Kohl’s stores, reported Retail TouchPoints The retailer will be one of the first department stores on Instacart’s platform, which has been expanding beyond grocery delivery to other categories. • New York City is suing 11 distributors of vaping devices, accusing them of illegal distribution of flavored nicotine products and marketing strate-

SEI Plans Major Expansion In Food & Beverage Programs
7-Eleven, Inc. is set to significantly expand its food and beverage programs in 2024, as announced by CEO Joe DePinto during Seven &i’s fourth-quarter earnings call, reported NACS Daily. The company plans to increase its operating income by $113 million, or 4 percent year-overyear, by focusing on fresh food and broadening its private brand offerings. SEI’s modernization initiative, currently in 500 stores, includes bake-in-store platforms, grab-andgo hot cases, self-serve roller grills, and specialty hot beverages. These upgrades, which have significantly
Member News
boosted store performance, will extend to an additional 2,500 stores this year. Moreover, 7-Eleven is enhancing its delivery services through the 7Now platform, expecting a sharp increase in delivery sales to $725 million in 2024, aided by new store additions to the delivery network and an expanded Gold Pass membership program.
“SEI plans to significantly expand its food and beverage programs in 2024.”

Visa & Mastercard Settle To Cut Merchant Fees
Visa and Mastercard, along with their associated banks, have reached a preliminary agreement to settle a long-standing antitrust lawsuit, promising to lower the swipe fees charged to merchants when customers use their cards, reported CNN Business. The $30 billion settlement, announced to span over five years, is specifically aimed at benefiting U.S. merchants and seeks to reduce swipe fees by at least 0.04 percentage points for a minimum of three years, with current rates maintained for five years. This resolution, however, still awaits the nod from the US District


Member News
continued from page 41
Court for the Eastern District of New York and may face appeals, potentially prolonging the legal proceedings.
The settlement, though significant in its financial implications, has been met with skepticism from some corners of the retail sector. The National Retail Federation (NRF) expressed concerns that the reductions might be minimal, describing the savings as “pennies on the dollar” and criticizing swipe fees as fundamentally unfair practices that disadvantage both merchants and consumers. Furthermore, the settlement permits merchants to add surcharges on transactions involving higher-fee reward cards, potentially passing costs back to consumers.
NRF Opposes Inadequate Swipe Fee Settlement
The National Retail Federation (NRF) has formally requested that a federal judge dismiss a proposed class-action settlement concerning Visa and Mastercard’s swipe fees, labeling it as a “backroom deal” and inadequate. The NRF argues that the settlement, offering only minor temporary reductions in swipe fees, fails to address the core anticompetitive practices or the “honor all cards” rule that mandates merchants accept all network cards irrespective of the associated fees. Pointing out the
settlement’s minimal impact— described as a “drop in the bucket”—and its lack of substantial long-term relief, the NRF contends that the agreement does not meet the necessary standards for a fair resolution, especially as it does not prevent future increases or address network fees directly collected by Visa and Mastercard. Additionally, the settlement includes a comprehensive ban on future litigation without an optout option, potentially impacting merchants negatively and stifling fair competition in the industry.
Japan’s C-Stores Adjust Hours
Nearly 12 percent of Japan’s convenience stores, managed by major chain operators, are no longer open around the clock due to a shortage of workers and a decrease in late-night customer traffic, according to a recent survey by Kyodo News. This survey, which gathered data from all major convenience store chains except Yamazaki Baking Co., revealed that approximately 6,400 out of 55,000 stores have reduced their operating hours between February and April. To address the labor shortfall, some stores have begun implementing unmanned cash registers, while industry giants like Seven-Eleven Japan and Lawson have also reduced hours at hundreds of locations, following requests from
San Diego FOA Board Meeting Features
Tabletop Trade Show
The San Diego FOA held its first Board meeting of the year on March 21, 2024, at the Four Points by Sheraton in San Diego. The meeting featured presentations from Poppi’s Leah Lavender and BeatBox’s Craig Ritcheson.
Local franchisees also enjoyed table top presentations from Best Snacks 4U Distribution (Edward DeStefan), Congo/ Alani/Prime (Brian Corey and George Galea), Sahara Stock & Go Wholesale (Sam Anton), and Chipzhappen (Rochelle Drumm and Jason Drumm). Guest speakers Lieutenant Chris Katra and Blana Casanova from the San Diego County Sheriff’s Department’s Crime Prevention unit provided valuable insights to the attendees.



franchise owners.
The trend towards reduced hours is more pronounced among smaller chains compared to the big three— Seven-Eleven Japan, Lawson, and FamilyMart—which report 8 to 10 percent of their stores are operating with shortened hours. Notably, Seicomart in Hokkaido and Poplar Co. in Hiroshima have the highest rates of reduced hours, with 87 percent and 79 percent of their stores cutting
“Nearly 12 percent of Japan’s convenience stores are no longer open around the clock due to a shortage of workers.”
back, respectively. This operational shift reflects broader changes in the Japanese retail landscape, where the saturation of the convenience store market and increasing concerns about overwork amid a deepening
continued from previous page
labor crisis are prompting reevaluations of the traditional 24/7 business model.
Record $100 Billion
Swipe Fees In 2023
Visa and Mastercard credit card swipe fees reached a record $100.77 billion in 2023, an increase of $7.5 billion from the previous year, marking the first time these fees surpassed the $100 billion mark, according to the Merchants Payments Coalition. The latest Nilson Report shows that total swipe fees, including debit cards, climbed to $172 billion, with more than $132 billion from Visa and Mastercard.
The Food Industry Association emphasized the burden on merchants and consumers, noting that the average American family faces over $1,000 in higher prices annually due to these fees. In response, Senate Ju-
diciary Committee Chairman Richard Durbin and other senators are advocating for the Credit Card Competition Act, which aims to introduce more payment network competition and lower costs, challenging Visa and Mastercard’s 80 percent market control and their practice of centrally setting fees.
SEI Expands Store Refresh Program
SEI is expanding its store refresh program, which was first piloted successfully in Louisville, Kentucky, reported C-Store Dive. This program, announced by CEO Joe DePinto during Seven & i’s fourth-quarter earnings call, focuses on enhancing the exterior look of the stores, improving employee training, and adjusting the merchandise setup. After witnessing positive outcomes from the pilot, 7-Eleven plans to extend
continued on page 65
Texas FOA Hosts Dinner For NCASEF Board In Frisco



During the First Quarter Board Meeting in Frisco, Texas, the Texas FOA graciously hosted a dinner for NCASEF Board members at the Mai Kolache restaurant.


The evening was filled with camaraderie, delicious food, and productive discussions, strengthening the bonds within the franchisee community.


NCASEF First Quarter Affiliate Members & Board of Directors Meetings
NCASEF held its First Quarter Affiliate Members and Board of Directors meetings at the Westin Stonebriar in Frisco, Texas from February 28 to March 1, 2024. The event kicked off on February 27 with a charity golf tournament benefiting Children’s Miracle Network Hospitals. The Affiliate Members meeting on February 28 was followed by a tabletop trade show with 40 exhibitors, and the second day of the Board meeting featured SEI’s top brass addressing franchisees—including CEO Joe DePinto, President Stan Reynolds, and Executive VP and COO Doug Rosencrans. Here are some key highlights from these meetings.

The Affiliate Member meeting began with Chairman Sukhi Sandhu highlighting the record attendance at the meeting and acknowledged the contributions of vendors and franchisees in making these meetings highly successful, especially those who participated in the charity golf tournament.
Kate Burgess from Children’s Miracle Network Hospitals provided an overview of 7-Eleven fundraising efforts, thanking NCASEF and FOAs for raising $542,336 in 2023. The meeting then moved on to a discussion about vendor partnership benefits, during which the importance of collaboration to boost sales and tackle challenges in 2024 was emphasized.
The breakout workshops with Board members and vendors covered various topics:
• Vault: Addressed the dead item process, regional plan-o-grams, and improvements in the SSI process.
• Center of the Store: Discussed communication issues with new promotions and helping vendors get new products into stores.

• Packaged Foods/DSD: Tackled issues with pre-books and trade show orders.
• Service Providers: Focused on maintenance issues, new services, video gaming opportunities, and security provider effectiveness.
Representatives from 7-Eleven, Inc.—which included Jasmeet Singh (SVP, Merchandising, Center of Store and Services), Dennis Phelps (SVP, Merchandising, Vault and Proprietary Beverages, Dave Strachan (SVP, Fresh Foods), Bruce Maples (Senior Director, Franchisee Relations and Engagement), and Jim Bayci (Manager, Franchise Support)—discussed growth goals, customer engagement, and strategies for using the 7-Eleven digital app and loyalty program to get customers more engaged, among other topics. The session ended with a Q&A.
The first day of the Board of Directors meeting kicked off with Chairman Sukhi Sandhu thanking former Executive Vice Chairman Joe Rossi and former Treasurer Romi Singh for their service as NCASEF officers. The Chairman also explained that there were two


Vice Chairs positions empty, since former Vice Chairs Nick Bhullar and Raj Singh were elected the new Executive Vice Chair and Treasurer, respectfully, during the 2023 fourth quarter Board meeting. As per the bylaws, the Chairman selected two Board members— Michelle Niccoli (Vice President, Rocky Mountain FOA) and Khalid Asad (Vice President, Kansas City/ St. Louis FOA)—to serve as interim Vice Chairs until formal elections in November during the fourth quarter meeting. A motion was made to accept the Chairman’s choices for Vice Chairs, and the motion passed unanimously. The Chairman then reviewed the restructured NCASEF Committees list.
Vendor presentations from Anheuser-Busch, PepsiCo, and Body Armor were followed by a report Charity Golf Committee. Guest speaker David B. Clissold

provided insights on FDA regulations concerning tobacco and vape products, while representatives from Marsh reviewed the franchisee captive insurance program, NCIS.
Additional vendor presentations included SRP Companies and Blue Triton Brands. Reports were presented by the Store Profitability/ Fuel, Accounting and Finance, and Facility Maintenance Committees. General Counsel Eric Karp provided an update on SEI based on publicly available records. The meeting concluded with updates on convention planning and closing remarks from the Chairman.


After opening remarks by the Chairman and Executive Vice Chair, the final day started with a session with SEI invited guests. CEO Joe DePinto, President Stan Reynolds, and Executive VP & COO Doug Rosencrans attended the meeting, along with Senior Director of
continued on page 48









Operations-Digital Femi Cole and VP and Chief of Staff Kristen Cook. They discussed challenges and issues being faced by franchisees, and emphasized the importance of working together to overcome these obstacles. They also highlighted initiatives designed to improve store operations and customer engagement. The discussion was followed by an extensive Q&A wherein the SEI executives


answered questions from Board members on various topics.
Vendor presentations from Gondola Skate and Hostess were followed by a Treasury Report. The Chairman underscored the success of lobbying efforts in Virginia for in-store skill games—which opens a new money-generating category for convenience stores—and encouraged members to engage with their legislators to make skill continued on next page



games legal nationwide.
The meeting wrapped up with discussions on unresolved issues and updates on upcoming conventions and meetings. Overall, the NCASEF First Quarter meetings were packed with insightful discussions, valuable vendor interactions, and strategic ideas to navigate the current challenges faced by franchisees.









Thank You To Our Tabletop Trade Show Vendors
Our sincerest gratitude goes out to all the vendors who exhibited at the Tabletop Trade Show following the First Quarter Affiliate Member Meeting on February 28, 2024, at the Westin Stonebriar in Frisco, Texas. We appreciate your commitment to showcasing innovative products and services, which greatly contribute to the success and growth of our business. Thank you for being a vital part of our event and for helping us continue to thrive together.
Aaron Choate Consulting, LLC
Accel Entertainment
Alternative Biologics
Aon Risk Services
BIC USA
Big Ideas Marketing
Bimbo Bakeries
BlueTriton Brands
Body Armor Sports Nutrition
Bon Appetit
Budderfly
Built Brands
Campbell Soup Co
Celsius


Children’s Miracle Network
Hospitals
Crook and Marker
Dippin Dots
Dreyer’s Grand Ice Cream
Evamor Products
Ferrara Candy
Fiji Water/Wonderful
Pistachios
Glanbia Performance
Nutrition
Gondola Skate
Green Team Worldwide
Environmental Group
Hostess Brands
In Motion Design
Liquid Death
Mars Wrigley
Monster Brewing Co.
Nature’s Way
Paradox
PepsiCo, Inc. - Frito Lay
PepsiCo, Inc.
Poppi
RedCon1
Republic Amusements
Republic Brands
Storck USA
T-Mobile
Tilray Brands










































A Record-Breaking Charity Golf Event!
A huge thank you to all the vendors and franchisees who participated in the charity golf event benefiting Children’s Miracle Network Hospitals on February 27 at the Stonebriar Country Club. With record-breaking attendance, everyone had a wonderful time golfing and networking while raising funds for a worthy cause. Your enthusiasm and generosity made this event truly special, and we are grateful for your continued support in making a positive impact in our community.





























Unlock Exclusive Networking Opportunities With
The NCASEF Affiliate Member Program!
Ready to boost your brand and connect with the leaders of the convenience store industry? Join the NCASEF Affiliate Member Program today! Register now at www.NCASEF.com
Imagine having exclusive access to key decision-makers from 7-Eleven’s 40 regional Franchise Owners Associations (FOAs). Each FOA represents between 15 and 400 franchisee members. As an Affiliate Member, you can attend three annual meetings—two in spring and one in fall—where you’ll network with the President and Vice President from each FOA. These gatherings include a charity golf tournament benefiting Children’s Miracle Network Hospitals, presentations from 7-Eleven, Inc. upper management, roundtable discussions, breakout sessions, and social events designed for one-on-one networking.
Here’s what you get as an Affiliate Member:
• Exclusive Access: Receive NCASEF’s list of FOA Presidents and Vice Presidents, complete with contact information.
• Personal Engagement: Attend meetings with up to two representatives, participating in breakout sessions and roundtable discussions where you can directly engage with FOA leaders.
• Premium Presentation Opportunities: Purchase presentation time at any of the four annual NCASEF Board Meetings to showcase your latest products to the Board.
• Trade Show Presence: Secure a table at the Tabletop Trade Show during three of the Board meetings.
• Directory Listing: Be featured in Avanti Magazine’s Affiliate Member Directory, printed twice yearly, giving your brand visibility among franchisees nationwide. This is more than a membership; it’s your gateway to forming strategic relationships and growing your business within the 7-Eleven franchise community.
Don’t miss out on this opportunity to elevate your business. Register online now at www.NCASEF.com.
2024 AFFILIATE MEMBER DIRECTORY
Franchisees: Call or email the representatives below if you have questions for them or simply want to speak to a representative from their company.
5-Hour Energy
Brad Margheim 14150 Colt Chase Road Frisco TX 75035
972-948-2481
bmargheim@fivehour.com
Aaron Choate
Consulting, LLC
Aaron Choate 403 Wellington Court Southlake TX 76092
817-404-7600
aaronchoate@proton.me
Abbott Nutrition
James Spencer 10115 Kingshyre Way Tampa FL 33647
813-295-3163
james.spencer@abbott.com
Accel Entertainment
Peyton Shaughnessy 140 Tower Drive Burr Ridge IL 60527
815-999-7847
teresar@accelentertainment.com
Acosta
Jeremy Bennett
926 Vista Lane Desoto TX 75115
972-515-0805
jdbennett@acosta.com
Acrisure/Barbot
Insurance
John Barbot
9001 Grossmont Blvd #711 La Mesa CA 91941
619-337-0290
619-609-1882
619-337-2703
JCBarbot@Acrisure.com
Advantage Solutions
Randy Watkins
3425 Knob Oak Drive Grapevine TX 76051
214-207-4631
randy.watkins@advantagesolution.com
Alpine Net Corp
Naveen (Nick) Chawla 3567 Kennedy Road South Plainfield NJ 07080
732-476-9723
848-229-2077
alpinenc@gmail.com
Alternative Biologics
Marty Jay Zirofsky 4775 Industrial Way Benicia CA 94510 845-705-7392
martyjay@alternativebiologics.com
Altria Group Distribution
Ryan Woods 6601 W Broad St Richmond VA 23230 559-213-1867
ryan.a.woods@altria.com
Ambedo Naturals
John Fitch
81 South McQueen STE #107 Gilbert AZ 85233
480-748-4343
480-544-7080
john@ambedonaturals.com
Anheuser-Busch
John Crerand
225 E. John Carpenter Fwy Irving TX 75062
908-930-9674
908-930-9674
john.crerand@anheuser- busch. com
Aon Risk Services
John Wales
5005 LBJ Freeway, Suite 1400 Dallas TX 75244
847-629-4711
760-221-8656
john.wales@coverwallet.com
2024 AFFILIATE MEMBERS
continued from page 57
AriZona Beverages
Doreen Higney
60 Crossways Park Drive West, Ste 400 Woodbury NY 11797 516-812-0365
dhigney@drinkarizona.com
Bazooka Candy Brands
Shauna Crusa 10746 E. Palladium Drive Mesa AZ 85212 570-335-1744 scrusa@bazooka-inc.com
BBI Team
Lori Davis
5851 Johnson Street Hollywood FL 33021 337-326-1114
ldavis@bbiteam.com
BIC USA
Ben Leiting One Bic Way, Suite 1 Shelton CT 06484 712-269-5488
Ben.Leiting@bicworld.com
Big Ideas Marketing
Marc Segal 2235 Sisson St Baltimore MD 21211
410-654-8786
443-277-0223
410-654-8792 marc@bigideasmarketing.com
Bimbo Bakeries
Ryan Barrios 11407 N. Weidner Rd San Antonio TX 78233
210-452-6258
Ryan.Barrios@grupobimbo. com
BlueTriton Brands
Rene Chumbley
605 Promontory Drive
Keller TX 76248
817-475-4710
rene.chumbley@bluetriton. com
Body Armor
Sports Nutrition
Bryce Yancey
1611 Hennington Ter Henrico VA 23228
804-573-8084
byancey@drinkbodyarmor. com
Bon Appetit
Mike Kawas
4820 E 50th Street Vernon CA 90058 913-708-5526
m.kawas@bonappetitbakery. com
Bridgford Foods
Richard Mueller 1415 W 44th Street Chicago IL 60609 312-733-0300 312-520-8311
rmueller@bridgford.com
Bug Juice International
Greg Meyerott
9836 Richmond Calvry Dr St Louis MO 63123 314-660-4907
gregm@bugjuice.com
Built Brands
Josh Kimball
600 Quality Drive American Fork UT 84003
801-641-3951
801-641-3951
joshkimball@built.com
CAB Ent. - Electrolit
Kaitlin Pierce
2700 Post Oak Blvd. Floor 21 Houston TX 77056
817-333-4196
kaitlinopierce@outlook.com
Calico Brands
Aristeo Acosta
2055 S. Haven Avenue Ontario CA 91761
909-930-5000
909-214-1961
aacosta@calicobrands.com
Campbell Snacks
Sabrina Crum 1617 Funny Cide Drive Waxhaw NC 28173 704-748-3530
sabrina_crum@campbells.com
Celsius
Clement Maureal
2424 N Federal Hwy, Ste 208 Boca Raton FL 33431
561-609-5248 cmaureal@celsius.com
Chobani
Aaron Steinbach 669 County Road 25 New Berlin NY 13411 402-250-9985
aaron.steinbach@chobani.com
Coca-Cola
Myrna Hawkins
5800 Granite Pkwy, Suite #900 Plano TX 75024 214-244-9485 mbarronhawkins@coca-cola. com
Coca-Cola Beverages Florida
Shannon Barry 85499 Fall River Parkway Fernandina Beach FL 32034
904-318-2985
sbarry@cocacolaflorida.com
Coca-Cola Consolidated
David McCall 2916 Romealia Ln Raleigh NC 27613 919-632-0163
david.mccall@cokeconsolidated.com
Congo Brands
Jimmy Gutierrez 7692 Alderwood Ave. Eastvale CA 92880
714-604-7039
jgutierrez@congobrands.com
Constellation Brands
Evan Wasser
131 S Dearborn St Ste 100 Chicago IL 60603 214-310-7448
evan.wasser@cbrands.com
Core-Mark
Richard Haen 1415 W Diehl Rd. Suite 300N Naperville IL 60563 630-536-3719
937-367-4100
rich.haen@pfgc.com
Country Archer
Adam Vick 1055 E. Cooley Ave. San Bernardino CA 92408 704-213-2130
a.vick@countryarcher.com
Crook and Marker
Tonya Huff 10110 Robin Hill Lane Dallas TX 75238 860-558-4370
tonyahuff@crookandmarker. com
CROSSMARK Convenience
Cheryl Tucker
1921 E State Hwy 121 Lewisville TX 75056
469-814-1508
972-803-9630
cheryl.tucker@crossmark.com
Cup Squared
Doug Christoph
3030 Gaston Circle SE Marietta GA 30067 404-219-9076
dougcup2@gmail.com
Danone North America
Rachel Federico
12002 Airport Way Broomfield CO 80021
303-550-7815
rachel.federico@danone.com
Diageo Beer Company
Brittany Palmer
4034 Rawlins St. #202 Dallas TX 75219
714-414-2527
972-922-3882
brittany.palmer@diageo.com
Dippin Dots
Matthew Stark
5101 Charter Oak Dr Peducah KY 42001
270-443-8994 615-584-9477 matsta@dippindots.com
Dreyer’s Grand Ice Cream
Chip Vineyard
1202 Lakewood Drive McKinney TX 75072 214-534-5721
chip.vineyard@us.Froneri.com
eb3.work
John Dorer
1850 Amsterdam Ave New York NY 10031
866-337-1403
917-837-5761
johnd@eb3.work
Ecolab
David Read
116 Dory Ln
Stansbury Park UT 84074
413-265-5054
david.read@ecolab.com
Evamor Products
Leslie Peoples
72072 Highway 1077
Covington LA 70433
985-246-2106
404-808-4108
lcpeoples@evamor.com
Fairlife
Jason Tomlinson
1001 W. Adams Street Chicago IL 60607
740-403-0885
jasont@fairlife.com
Ferrara Candy
Taylor Condon
404 W. Harrison St., Suite 650 Chicago IL 60607
248-877-1847
taylor.condon@ferrarausa.com
Fiji Water
Patrick Haas
11444 W. Olympic Blvd. Suite 210 Los Angeles CA 90064
856-426-2775
patrick.haas@fijiwater.com
Geloso Beverage Group
Sydni Vaught 1662 Manitou Road Rochester NY 14626 817-492-1200
svaught@gelosobev.com
Glanbia Performance Nutrition
Adam Friday 3500 Lacey Rd., Suite 1200 Downers Grove IL 60515 561-353-8563 adamfriday@glanbia.com
Gondola Skate
Shawn McCoy 9941 Prospect Avenue Santee CA 92071
619-222-6487 817-929-8597 619-222-6413 smccoy@gondolaskate.com
Gorilla Mind
David Dobrinsky
2145 E Pine Ave Meridian ID 83642 208-861-6640
david.dobrinsky@gorillamind. com
Green Team Worldwide
Environmental Group
Miglena Minkova 65 Triangle Blvd Carlstadt NJ 07072 973-420-4634
miglena.minkova@greenteamworldwide.com
Hain Celestial
Shawn Register
3625 NC Hwy 42 W Clayton NC 27520 585-217-3177 shawn.register@hain.com
Happy Dad Hard Seltzer
Sam Shahidi
3011 S Croddy Way Santa Ana CA 92704 949-370-4000 sam@happydad.com
Haribo
Meredith Blackburn 9500 Bryn Mawr Ave Ste 700 Rosemont IL 60018 224-229-7581 meredith.blackburn@haribo. com
Heineken USA
Zack Stefanik 222 W Las Colinas Blvd, 1675E Irving TX 75039 845-391-1760 zstefanik@heinekenusa.com
Hershey Company
Madison Rattner 19 East Chocolate Ave Hershey PA 17033 813-600-8052
mrattner@hersheys.com
Hostess Brands
Jackie Lawing
9030 County Road 2432 Terrell TX 75160 940-368-4413
972-638-7523 jlawing@hostessbrands.com
2024 AFFILIATE MEMBERS
Ignite International
Greg Smith 3308 Towerwood Drive Farmers Branch TX 75234 919-631-9817
greg.smith@ignite.com
In Motion Design
Amir Norouzi 7314 Madison Street Paramount CA 90723 562-537-6898
anorouzi@in-motion-design. com
ITG Brands
Michael Espino 11601 Plano Road, Suite 112 Dallas TX 75243
662-420-4134
michael.espino@itgbrands. com
Johnsonville Sausage
Eugene Rech PO Box 906
Sheboygan Falls WI 53085 920-453-6960 920-918-9102 920-453-2221 grech@johnsonville.com
JUUL Labs
Christian Zink
560 20th Street
San Francisco CA 94123 253-228-6775
christian.zink@juul.com
Kellanova
Joseph Cross One Kellogg Square Battle Creek MI 49016
832-771-3556
joseph.cross@kellanova.com
2024 AFFILIATE MEMBERS
continued from page 59
Kenny’s Candy & Confections
Stephen Ornell
609 Pinewood Lane Perham MN 56573 972-977-2446
sornell@klnfamilybrands.com
Keurig Dr Pepper
Todd Doan 5301 Legacy Drive Plano TX 75024
972-822-7270
todd.doan@kdrp.com
Koia
Linnea Fohlbrook
5190 Shaw Lane Denton TX 76208
214-843-7012 linnea@drinkkoia.com
Lagunitas Brewing Co.
Michael Evans 1786 Drakes Creek Rd Hendersonville TN 37075 217-652-6147
michael.evans@lagunitas.com
Liquid Death
Rachel Ridenour 3898 Van Ness Lane Dallas TX 75220
214-558-2482
Rachel@liquiddeath.com
Lucy Goods
TJ Signa
110 New York Avenue, Apt 2D Halesite NY 11743
516-319-9824
tj@lucy.com
LVT
Tyler Dunaway
802 E 1050 S American Fork UT 84003
801-636-6526
tyler.dunaway@lvt.com
Marsh
Kristie Barlow
12421 Meredith Drive Urbandale IA 50323
409-392-6437
kristie.barlow@marsh.com
Mars Wrigley
George Dugan
11404 Maggiore Drive Austin TX 78739
713-299-1235
george.dugan@effem.com
Master Creations
Willie Chain
35 Enterprise Blvd SW Atlanta GA 30336
404-642-5479
404-699-1156
wgchain@comcast.net
MegaMex Foods/ Hormel-Don Miguel
Todd Ginley
333 S Anita Dr, Suite 1000 Orange TX 92868
972-670-8875 twginley@mmxfoods.com
Mela Water
Alina Segura
10 Hawaii Dr Aliso Viejo CA 92656 951-551-6578
alina@melawater.com
MetaBev
Jeana Wilson 9 N Meadowmist Circle Spring TX 77381
281-433-5204 jeana@metahard.world
Mini Melts Ice Cream
William Allison
2540 Metropolitan Drive
Trevose PA 19053
860-889-7300
267-975-0262
860-887-1033
bill@minimelts.com
Molson Coors
Ben Vallowe
7800 North Dallas Parkway, Ste 400 Plano TX 75024
504-920-9114
ben.vallowe@molsoncoors. com
Mondelez International
Christopher Arns 1711 St. James Place Placentia CA 92870
714-924-0316
christopher.arns@mdlz.com
MONSTER Brewing Co.
Jeff Kataoka
12 Walnut Bay Court Sacramento CA 95831
916-320-4288
jeffk@canarchy.beer
MONSTER Energy Co.
Michael Pineiro 1 Monster Way Corona CA 92879
951-316-8635
michael.pineiro@monsterenergy.com
Morinaga America
Raymond Gates 4 Park Plaza, Suite 750 Irvine CA 92614
518-812-4478
rgates@morinaga-america. com
Moskinto
Rodrigo Ricaud
2100 Valley View Lane, Suite 150 Farmers Branch TX 75234
469-466-8168
214-213-3522
rodrigo@qrskinusa.com
Nature’s Way
Adrian Sherrod
100 N. 6th St. Minneapolis MN 55403 619-820-1365
adrian.sherrod@naturesway. com
Nepa Wholesale
Bijay Shreshtha
4365 Okeechobee Blvd, Ste B9 West Palm Beach FL 33409 561-502-8414
bijay@nepawholesale.com
Nestle USA
Brian Reilly 3611 French Creek Drive Heartland TX 75126 515-721-7187
Brian.Reilly@us.nestle.com
Nowadays
Jamie Leidolf
150 Progress, 220 Irvine CA 92618
812-480-3859
jleidolf@disruptivebeverages. com
Oberto Brands
Robert Jackson
7060 Oberto Drive Kent WA 98032
253-437-6100
203-942-3148
robert.jackson@oberto.com
Pabst Brewing Co.
Diego Ayala
110 E. Houston St. San Antonio TX 78205
210-868-4629
832-397-7652
dayala@pabst.com
Paradox
Tori Lasiter
6330 E Thomas Rd #200 Scottsdale AZ 85251
406-459-6743
404-368-6742
tori.lasiter@paradox.ai
Payality Powered
By Payroll PeopleMorgan Bunker
2152 E Copper Ave, #105 Fresno CA 93730
702-807-5267
mbunker@payrollpeople.com
Pecan Nation
Mark Gramlich
302 West Church Street Fort Valley GA 31030 496-400-6706
mark@thepeccannation.com
PepsiCo, Inc.
Chris Quinn 7701 Legacy Drive Plano TX 75024 479-616-0636 chris.m.quinn@pepsico.com
Perfetti Van Melle
Scott Swanson 3645 Turfway Road Erlanger KY 41018 918-231-0119
scott.swanson@perfettivanmelle.com
PIM Brands
Scott Abajian 23652 Meadcliff Pl Diamond Bar CA 91765 909-717-3775 sabajian@promotioninmotion. com
Poppi
Scott Linke 31 Navasota St Austin TX 78702 815-341-4845
scott.linke@drinkpoppi.com
Procter & Gamble
Colleen Camiller 464 Lincoln Street Coopersville MI 49404 161-443-7906
camiller.cr@pg.com
PSR Brands
Frank Guagenti
3 Riverway Dr Suite 500 Houston TX 77056
561-592-8595
frank@psrbrands.com
Pzaz
Jeff Henretig
447 Broadway, Floor 2, #1042 New York NY 10013 917-817-4715
jeff@pzaz.com
Quenchy Inc
Ferdinand Pierre
450 Apollo St, Ste B Brea CA 92821
888-399-0799
ferdinand@acidrainwater.com
Red Bull North America
AJ Quahliero
325 Marshall Heights Drive Pittsburgh PA 15090
215-519-0215
aj.quahliero@redbull.com
RedCon1
Saydi Raygor
701 Park of Commerce Blvd Boca Raton FL 33487
909-384-2442
saydi@redcon1.com
Republic Amusements
Jerry Marfut 868 Sandbox Dr Aubrey TX 76227
214-980-6308 214-970-8350
jerry@republicamusements. com
Republic Brands
Steve Wegert
2301 Ravine Way Glenview IL 60025
224-374-6239
swegert@republicbrands.com
RJ
Reynolds Tobacco Co.
Rosa Garcia
401 N Main Street
Winston Salem NC 27101
424-228-2709
847-630-9540
garciar2@rjrt.com
Sapporo-Stone Brewing
Robert Holman
1999 Citracado Pkwy Escondido CA 92029
760-294-7899
909-213-6970
robert.holman@sapporo-stonebrewing.com
Shankman & Associates
Michelle Mercer
1840 Airport Exchange Blvd, Ste 240 Erlanger KY 41018 513-906-0040
mmercer@shankmanandassociates.com
Sonam Water
Jamie Mitchell
27671 La Paz Rd #100 Laguna Niguel CA 92677 949-702-8429 jamie.m@sonamwater.com
SRP Companies
Jack Claiborne 215 N. 1800 West Lindon UT 84042 407-412-8563 jack.claiborne@srpcompanies. com
Storck USA
Tony Harper
325 North LaSalle St., Ste 400 Chicago IL 60654 312-494-5912 312-256-3745 tony.harper@us.storck.com
Stratus Group
Gabriel Lopez
41518 Grand View Drive Murrietta CA 92562 310-989-6782 gabriel@stratusgp.com
2024 AFFILIATE MEMBERS
continued from previous page
Suja Life
Dan Ryan 3831 Ocean Ranch Road Oceanside CA 92056 773-727-0857 dan.ryan@sujalife.com
Swedish Match
North America
Chris Wheatley 541 Silicon Dr., Suite 100 Southlake TX 76092 812-550-7520 chris.wheatley@swedishmatch. com
Swisher International
Brett Anthony 4354 E. Kentbrook Dr. Springfield MO 65802 904-598-4642 banthony@swisher.com
Talking Rain
Daryl Pippins PO Box 549 Preston WA 98050 469-503-6889 DPippins@TalkingRain.com
Tilray Brands
Kristin Carroll 5731 Northhaven Road Dallas TX 75230 214-232-9690
kristin.carroll@sweetwaterbrew.com
T-Mobile
Farouk Latif
3560 Dallas Parkway Frisco TX 75034
469-345-0037
farouk.latif1@t-mobile.com
2024 AFFILIATE MEMBERS
continued from page 61
Trinchero Family Estates
Courtney Thompson
6227 Llano Ave Dallas TX 75214
214-293-1165
cnthompson@tfewines.com
Turning Point Brands
George Cooper 610 Tall Oaks Court Centerton AR 72719 479-224-9763
gcooper@tpbi.com
Ultimate Sales & Services
Beth Coldsmith PO Box 14258 Savannah GA 31416
512-657-4317
bcoldsmith@ultimate-sales. com
Vita Coco
Tom Puntoompoti
250 Park Ave South, 7th Floor, at 20th St New York NY 10003
718-614-8592
tpuntoompoti@vitacoco.com
Vixxo Corporation
Regina Coleman
7000 E Shea Blvd Ste H1970
Scottsdale AZ 85254
925-756-7075
916-217-5130
regina.coleman@vixxo.com
Wild Planet Foods
Todd Keech
1585 Heartwood Drive, Suite F McKinnleyville CA 95519
516-443-3853
tkeech@wildplanetfoods.com
Wonderful Pistachios & Almonds
Holly Hines
1063 Enchanted Rock Drive Allen TX 75013 214-701-5282
holly.hines@wonderful.com
Zevia
Amanda Pomorski 35 Red Oak Drive Coatesville PA 19320
717-286-6478
amanda@zevia.com
San Diego FOA Participates In Inaugural Rady Children’s Wild Walkabout
On Sunday, April 14, the San Diego FOA members team, sponsored by Craig Ritchenson from Beatbox Beverage, participated in the inaugural Rady Children’s Wild Walkabout at the San Diego Zoo. This unique event offered kids and families an adventure filled with excitement, education, and entertainment, including captivating animal encounters and hands-on activities.

The fundraiser supported Rady Children’s Patient Experience Program, which provides essential services to promote the physical, emotional, and social well-being of children and their families. The event also featured a special Wildlife Explorers Basecamp celebration, making the day truly extraordinary.






















these improvements to 4,000 stores by the end of 2024. This initiative runs alongside the company’s ongoing efforts to modernize its food and beverage offerings, which include updates to its coffee programs, baked goods, roller grill, and grab-and-go sections.
Despite facing economic challenges like ongoing inflation, which has led to a conservative spending outlook for consumers and a projected revenue dip in 2024, 7-Eleven said it is not holding back on investing in its network. The company stated that, besides improving the physi cal appearance of the stores, the up grades also significantly boosted foot traffic and sales of merchandise and fresh foods. In particular, the refresh program has led to a 17 percent increase in fresh food sales and a 9 percent rise in proprietary beverage sales. Alongside these enhancements, 7-Eleven is also expanding its private label products, with plans to launch nearly twice as many new items in 2024 as in the

Member News
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previous year.
Global C-Store Sales
Increased in 2023

Convenience store sales in 2023 exceeded the previous year’s figures in 29 of the 31 countries measured across North America, Europe, Asia-Pacific, and Latin America, according to the NACS/NIQ Q4 2023 Global Convenience Store Industry Report. Only Denmark cent) and Kong (flat) did not see gains. In quarterly sales, all but five countries (Taiwan, Singapore, Canada, Hong Kong, and Denmark) reported increased value sales in Q4 2023 compared to Q4 2022. Notably, ten countries, including six in Latin America, expe-
rienced double-digit growth in Q4 2023, with Argentina leading due to extreme inflationary pressures (+185 percent).
Despite these gains, most countries experienced slower overall growth rates in 2023 compared to the previous year, with 19 countries showing reduced growth. Jamie Clarke, North America head of retail for NIQ, predicted that inflation would continue to influence sales growth across all channels in 2024, as retailers strive to balance pricing and packaging to meet margin goals amid declining unit sales. Consumers are expected to seek lower prices and be more willing to switch brands to save money.
Private Brands Sales Grow
Despite high inflation, private brands in the U.S. have seen significant growth, surpassing $217 billion in sales, according to a new report by Circana. The “CPG Private Brands Update” reveals that private brands have increased their market share
continued from page 40
gies aimed at youngsters, in violation of city and state public health laws, reported the New York Daily News The lawsuit seeks to halt the sale of flavored nicotine products and establish a fund for anti-nicotine youth education. • Confectionery sales hit $48 billion in 2023, a number largely driven by inflation, according to the 2024
State of Treating report published by the National Confectioners Association. The report projects that U.S. confectionery sales will reach $61 billion by 2028. • Walmart is launching Bettergoods, a new premium food brand designed to attract higher income shoppers and increase spending among existing customers, reported the Wall Street
Journal. The retailer plans to add more than 300 Bettergoods items to shelves this year—many of which will cost $5 or less. • In 2023, the median annual wage across the U.S. was $48,060, with considerable regional variations: states in the Northeast and West generally reported higher wages—such as Massachusetts with the
NO BARTENDER REQUIRED









continued from page 65
highest at $60,690—whereas Southern and some Midwestern states had lower earnings, like Mississippi with the lowest at $37,500, reported CNBC. • Unilever announced it will spin off its ice cream division, which includes brands like Magnum and Ben & Jerry’s, and reduce its workforce by 7,500 jobs as part of a new cost-saving initiative, reported Reuters. The company said its goal is to streamline its operations and improve sales growth and margins, while also adjusting its work-

stores across the U.S., introducing premium products, and improving store aesthetics with brighter lighting, wider aisles, and high-end displays, reported Bloomberg News. • Anheuser-Busch is the first company to adopt the new U.S. Farmed Certification, initiated by the American Farmland Trust to promote products that source at least 95 percent of their ingredients from U.S. farms. The certification will debut on Anheuser-Busch’s leading beer brands, starting with Busch Light, followed by Budweiser, Bud Light, and Michelob AI-driven age verifica tion solution from Diebold Nixdorf is currently being tested in a Stuttgart
REAL PROFITS.
Airport store in Germany, allowing 80 percent of age-restricted transactions at self-checkouts to proceed without cashier intervention. The system uses a camera and AI to analyze facial characteristics, speeding up the process and maintaining privacy by not storing any customer data. • A recent WalletHub survey highlights growing consumer frustration over extra fees charged by stores to process credit card payments, with 85 percent of respondents feeling nickel-













Eastern Virginia FOA Hits A
Hole-In-One With Charity Golf Tournament & Trade Show
The Eastern Virginia FOA hosted a Charity Golf Tournament on March 4, 2024, at the Sleepy Hole Golf Club in Suffolk, Virginia. This event was held to benefit the Children’s Hospital of the King’s Daughters in Norfolk, Virginia, bringing together franchisees and vendors for a day of camaraderie and philanthropy.
Following the golf tournament, the Eastern Virginia FOA organized a Trade Show at the Hilton Garden Inn Suffolk Riverfront on March 5, 2024. The trade show provided a platform for vendors and franchisees to network and explore new products, as well as to strengthen relationships between them.




“Despite
high inflation, private brands in the U.S. have surpassed $217 billion in sales.”
from 24.7 percent in 2022 to 25.5 percent in 2023, with dollar sales rising by 6 percent and unit sales by 0.9 percent. The growth is driven by consumers, especially households with children and millennial and Gen X households without children, looking to stretch their dollars.
Private brand food and beverages saw a 6.7 percent increase in sales, outperforming name brands. Retailers are investing in innovation, clean labels, premium offerings, and digital marketing to support and expand their private brand offerings, particularly targeting middle-affluent shoppers and younger consumers.
Endorses Seven & i’s Strategic Overhaul
ValueAct Capital, a significant

continued from page 67
Member News
continued from page 65

shareholder of Seven & i Holdings since 2020, has publicly endorsed the substantial strategic and leadership changes recently announced Seven & i. The investment firm said it supports the company’s Strategy Committee’s recommendation to separate 7-Eleven from the Superstore business, viewing it as beneficial for longterm growth of both entities and their stakeholders. Additionally, ValueAct backs the decision for an IPO and the eventual deconsolidation of the Superstore business as effective strategies to implement these changes.

The firm also agrees with the separation of the Chairman and CEO roles at Seven & i, applauding the appointment of Mr. Stephen Dacus, the current chair of the Strategy Committee, as the new Chairman of the Board. This endorsement comes with ValueAct’s commitment to vote in favor of the board nominees at the 2024 Annual General Meeting.
Growth Expected For Convenience Mom & Pop Stores
The global market for convenience mom-and-pop stores is projected to grow from $1,133.71 billion in 2023 to $1,255.47 billion in 2024, at a compound annual growth rate (CAGR) of 10.7 percent, according to The Business Research Company. This growth is driven by economic expansion in emerging markets, increasing urban population density, foreign direct investment (FDI) in retail, and the rise of franchising. Looking ahead, the market is expected to reach $1,822.13 billion by 2028 with a CAGR of 9.8 percent, fueled by advancements in technology, the impact of data analytics, and consumer preferences for local shopping and extended hours. Key trends include investing in contact-free stores, automation, IoT solutions, robotics, diverse food offerings, and collaborations with well-known brands to enhance customer convenience and store productivity while reducing costs.
Tree plans to increase its maximum price to $7—extending its product range to include over 300 items priced between $1.50 and $7—as it sees an uptick in higher income shoppers, with a significant demographic earning over $125,000 annually, reported by USA Today. • A new report by the Federal Trade Commission has found that large grocery retailers exploited pandemic-related supply chain disruptions to outcompete smaller rivals and inflate their profits by pressuring suppliers for preferential treatment and using rising costs as a pretext for further price hikes, reported the New York Times. • C-store chain Sheetz faces a lawsuit from the Equal Em-
continued on page 73








Phone: 800-874-9720
Fax: 800-628-4675
Email: customerservice@swisher.com







Legislative Update
Overtime Pay
Threshold Increased
The U.S. Department of Labor recently announced it is raising the minimum salary needed to qualify for overtime pay. Starting in July this year, workers will need to earn at least $43,888 a year to qualify, up from the current $35,568. Next year, in January, this amount will increase even more, to $58,656. These changes mean that millions more workers will be able to get paid extra for working more than 40 hours a week. This is a big increase from the last adjustment made in 2019 during the Trump administration.
The new rules also include automatic updates every three years, based on wage data, to ensure that the threshold keeps pace with economic changes. The first of these updates is scheduled for July 2027.
The Department of Labor received a lot of feedback on this rule, with over 33,000 public comments, showing how significant these changes are for both workers and employers. There are also legal and legislative challenges expected, which could influence how the rule is implemented in the future.
“THE DEPARTMENT OF LABOR IS RAISING THE MINIMUM SALARY NEEDED TO QUALIFY FOR OVERTIME PAY.”
Texas Judge Blocks NLRB Rule On Joint Employment
A federal judge in Texas recently overturned a rule by the U.S. National Labor Relations Board (NLRB) that was designed to broaden the definition of “joint employers” for contract and franchise workers, reported Reuters. The rule, introduced in October and set to
be implemented soon, aimed to require companies to negotiate with unions representing these workers. However, U.S. District Judge J. Campbell Barker ruled against this change, agreeing with opponents like the U.S. Chamber of Commerce that the rule was too expansive and violated federal labor law. Barker highlighted that the rule improperly considered companies as employers of contract or franchise workers even if they had little real influence over their work conditions.
The decision has significant implications, especially for industries such as manufacturing and construction that heavily depend on staffing agencies and contractors. Major franchisers like McDonald’s and Burger King could have been affected by this rule, which intended to make companies accountable for labor law violations if they had even indirect control over employment terms such as pay and work schedules. The NLRB, disappointed by the setback, is considering its next steps and is expected to appeal the decision.
Senate Rejects NLRB’s Joint Employer Rule
The National Labor Relations Board’s (NLRB) joint employer rule, which sought to define the circumstances under which businesses could be considered joint employers of workers, faced another setback as the U.S. Senate recently voted 5048 to strike it down, reported HR Dive. This vote came through a Congressional Review Act joint resolution and saw bipartisan support. The decision followed a similar rejection by the House in January. The rule, which has been mired in controversy and legal challenges, was previously vacated by a Texas judge for being “contrary to law.” As the resolution now heads to President
Biden, who is likely to veto it, the debate continues over the balance of power in employer-worker relationships, particularly in settings involving subcontractors and staffing agencies.
“THE U.S. SENATE RECENTLY VOTED TO STRIKE DOWN THE NLRB’S JOINT EMPLOYER RULE.”
Menthol Cigarette Ban Delayed
The Biden administration recently decided to delay the introduction of regulations that would ban menthol cigarettes amid strong resistance from various groups, reported Fox News. Initially proposed two years ago as part of the FDA’s efforts to reduce the appeal of cigarettes and as a significant component of President Biden’s Cancer Moonshot initiative, the plan has faced critical opposition from civil rights activists and business groups alike. Key stakeholders—including black police associations, minority groups, and convenience store representatives—have voiced that a menthol ban would fail to address public health effectively and lead to a rise in illicit markets, as well as devastate small businesses financially.
California Seeks To Regulate Self-Checkout
In a move that has stirred considerable debate, California is considering a bill that would place strict regulations on self-service checkout stations in grocery and drug stores, reported the Sacramento Bee. Under Senate Bill 1446, proposed by Sen. Lola Smallwood-Cuevas, D-Los Angeles, stores would be mandated to provide at least one cashier-operated continued on page 73
Bill Huffman Retires After 45 Years Of Dedicated Service
After an impressive 45-year career, Bill Huffman, Vice President of the Greater Oregon FOA and NCASEF Board member, is retiring. Bill and his wife Janet began their journey with 7-Eleven in December 1978, opening their first store in Coquille, Oregon. Over the years they expanded their business, at one point operating three stores and earning the prestigious Franchisee of the Year award in 1989. Their success story is marked by perseverance, adaptability, and a commitment to excellence.
In 1980, they opened their second store in North Bend, and by 1986 they had acquired a third store, becoming the second franchisees on the West Coast and the eleventh in the entire system to do so. Although they later reduced to two stores, their operations in Coos Bay continued to thrive.
Bill’s dedication extended far beyond his stores. He has been a pivotal member of local FOAs since the early 1980s, serving in various leadership roles— including President of the Columbia Pacific FOA for a decade. His involvement with the FOA was a family affair, with Janet also serving on the first Board of Directors. Bill’s leadership was instrumental

in shaping the direction and policies of the FOA, contributing to its growth and success.
Throughout his career Bill served on numerous committees, demonstrating a commitment to improving the franchisee community. Notably, he served on the Franchise Select Committee, the NBLC, the first CEO Roundtable, and various advisory committees at the division and zone levels.
In addition to his business and organizational contributions, Bill was a strong proponent of the Work Opportunity Tax Credit (WOTC) and the Oregon Jobs Plus programs, which benefit both franchisees and employees. Bill’s advocacy for these programs

helped many franchisees and employees gain valuable skills and opportunities, reinforcing his legacy of service and support.
Looking forward, Bill plans to spend more time with his family, especially his great-grandchildren. He envisions many adventures in their RV, exploring new places and creating lasting memories. Bill also plans to remain involved in community service projects, using his extensive experience and knowledge to continue making a positive impact. His commitment to doing the right thing, even when it wasn’t the most profitable choice, has been a guiding principle throughout his career.
As he embarks on this new chapter, Bill leaves behind a rich legacy of accomplishments and an indelible mark on the 7-Eleven family. His story is one of dedication, community, and the relentless pursuit of excellence, serving as a beacon for those who follow in his footsteps.
checkout and limit self-service stations to two per employee monitor. Additionally, these self-service stations would only be allowed to handle transactions of 10 items or fewer. The bill aims to address concerns about retail theft and the safety of workers by ensuring adequate staffing at these points of sale. This legislation is supported by various labor groups, including the California Labor Federation and the United Food and Commercial Workers, Western States Council.
However, the bill faces opposition from several business organizations such as the California Chamber of Commerce and the California Retailers Association, which argue that the proposed limits could hamper business growth and innovation in a digital economy. Critics of the bill contend that staffing checkout lanes does not necessarily prevent theft, which can occur despite the presence of employees. They also point out that imposing a limit of 10 items could lead to friction between customers and staff, potentially resulting in frivolous litigation.

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ployment Opportunity Commission (EEOC), which claims the company’s use of criminal background checks in hiring practices disproportionately discriminates against Black, Native American, and multiracial applicants, reported the Associated Press. • According to 2024 Late-Night Snacking survey, nearly 44 percent of the people who snack late at night do so while in bed—with 58 percent of adults ages 18-24 noting this is their location of
Member News

Legislative Update
Despite these objections, supporters of the bill argue that more employees in stores can effectively reduce theft rates. The bill is slated for review by the Senate Appropriations Committee.
“CALIFORNIA IS CONSIDERING A BILL THAT WOULD PLACE STRICT REGULATIONS ON SELFSERVICE CHECKOUT STATIONS.”
Massachusetts Court Upholds Unique Tobacco Ban
In a landmark decision, the Massachusetts Supreme Judicial Court recently upheld a bylaw in Brookline, which bans the sale of tobacco products to anyone born in the 21st century, reported the Associated Press. This pioneering regulation, adopted by the town in 2020, marks the first of its kind in the United States and could set a precedent
for other municipalities aiming to phase out tobacco usage among future generations. The law, effective from 2021 in Brookline, a town of approximately 60,000 residents adjacent to Boston, prohibits the sale of all tobacco products to individuals born on or after January 1, 2000. This move aligns with broader public health efforts to curb the adverse effects of tobacco, extending the state’s existing law that already bans tobacco sales to those under 21. The ruling has sparked significant discussion and dissent, particularly among convenience store owners who argue that the bylaw creates a disparity, allowing some adults to purchase tobacco while barring others, effectively setting up “two sets of adults.” Critics, including representatives from local business associations, suggest that this could lead to a confusing patchwork of regulations that negatively impact interstate commerce and the livelihoods dependent on tobacco sales.
choice for late-night snacks. The survey also found that late night nibblers favor cookies, ice creams, and chips. • Pointof-sale donations, where customers are asked to round up their purchase for charity, have surged in popularity, raising $749 million in 2022 alone—a 24 percent jump from 2020, reported NPR. • Target has rolled out a big change to their self-checkout system, imposing a new limit of 10 items or less at these stations in an effort to streamline the
checkout process and address theft concerns, reported Axios. • The U.S. has significantly increased the availability of fast EV-charging stations, with nearly 600 new installations in the first quarter of 2024, marking a 7.6 percent growth, reported Bloomberg. This brings the total to almost 8,200 stations, equivalent to one fast-charging station for every 15 gas stations.

Seven & i’s Global Expansion Plans
7-Eleven parent company Seven & i Holdings recently announced ambitious plans to significantly increase its global presence, reported Reuters. The Japanese retail giant’s goal is to increase the number of 7-Eleven stores worldwide by 18 percent to around 100,000 by 2030, expanding its operations to 30 countries and regions from the current 20including—Europe, Latin America, the Middle East and Africa. This aggressive growth strategy is part of Seven & i’s larger restructuring effort, which includes divesting from its lower-performing supermarket assets and focusing more on convenience stores. The company has recently sold off several businesses, including its department store unit and apparel business, and has made substantial acquisitions in Australia and the United States. The restructuring, spurred by pressure from activist investors like ValueAct Capital, has been met with approval, particularly after the firm’s recent endorsement of the company’s board nominees.
Purchase Of 204 Stripes Stores Finalized
Member News

across West Texas, New Mexico, and Oklahoma. This strategic move further strengthens 7-Eleven’s extensive network, which now includes more than 13,000 locations throughout the U.S. and Canada. SEI CEO Joe DePinto expressed enthusiasm for the integration of these brands into their portfolio.

‘Always Open’ Campaign Wins Awards

7-Eleven International Acquires 7-Eleven Australia
SEI recently completed its acquisition of 204 Stripes convenience stores and Laredo Taco Company restaurants from Sunoco LP. This acquisition brings all Stripes and Laredo Taco Company locations under the direct ownership and operation of 7-Eleven, expanding its presence
7-Eleven International LLC has successfully completed its acquisition of 7-Eleven Australia, integrating over 750 stores into its global portfolio with a deal valued at A$1.71 billion. Ken Wakabayashi, President and CEO of 7-Eleven International, expressed enthusiasm about the merger, emphasizing the nearly half-century legacy of 7-Eleven Australia as a leading convenience store brand. Angus McKay, CEO and Managing Director of 7-Eleven Australia, anticipates leveraging 7-Eleven International’s extensive experience in convenience retailing to elevate service and product offerings in Australia, supporting Seven & i Holdings’ strategy for global expansion and brand enhancement.
7-Eleven’s “Always Open” campaign, in collaboration with professional football player Ja’Marr Chase, has garnered significant acclaim, winning two Clio awards for its innovative marketing strategies, reported NACS Daily. Inspired by Chase’s tweet likening his availability on the field to 7-Eleven’s 24/7 service, the campaign featured a merchandise collection, including t-shirts and a pendant worn by Chase. A highlight of the initiative was when Chase used a Slurpee truck, provided by 7-Eleven, to visit his former elementary school in Gretna, Louisiana, where he shared Slurpees and inspiring messages with the students. The campaign successfully integrated community engagement and celebrity influence, earning accolades for real-time response and effective use of talent.
SEI’s 2023 Impact Report
7-Eleven, Inc. recently published its 2023 Impact Report, detailing its initiatives towards sustainability and social responsibility over the past year. Marissa Jarratt, Executive Vice President and Chief Marketing & Sustainability Officer, emphasized the company’s approach to being good neighbors through its “Good Made Easy” strategy, which is designed to simplify the process for stakeholders to contribute positively, supporting a sustainable future. The report highlighted advancements in three key areas: People, Planet, and Prod-


ucts, showing significant progress in building community ties, enhancing sustainable operations, and offering
Member News


responsible product choices.
In the area of People, 7-Eleven has strengthened community engagement through charitable actions, raising over $18 million for the Children’s Miracle Network Hospitals and launching innovative fundraising campaigns. For the Planet, the company has focused on reducing CO2e emissions and promoting sustainable practices, like
its successful partnership with Too Good To Go in Canada, which saved over 130,000 meals and significantly cut greenhouse emissions. Regarding Products, 7-Eleven continues to prioritize high-quality, sustainable products through initiatives like the Brands with Heart program, which supports environmentally and socially responsible brands.


META Hard Elixir: Taste For Thoughts Sake
META Hard Elixir, a proud recipient of Gold Medals for Flavor and Innovation by RTD Magazine and Proof Awards, is poised to redefine your shopper’s beverage experience!
Bring new customers and allow existing shoppers to embark on a journey of taste with the trademark Elixirs crafted by METABEV, LLC. Each sip is an alchemy of emotions and experiences, transcending you to tropical bliss, serene relaxation, and vibrant nightlife! Crafted with the highest-quality ingredients, the elixirs blend sparkling water, premium refined alcohol brew, phytonutrients, minerals, and botanicals. Each flavor profile is sweetened with ultra-high-tech stevia extract for a zero-sugar, zerocarb, 99-calorie guilt-free indulgence.
With Variety Pack A, your customers will dive into Bliss, a tropical paradise of coconut and citrus kissed by sun-drenched shores. Chill out with melon, pineapple, and ginger in tranquility. Fall in Love with bursts of watermelon and cherry, or Vibe with sultry island nights in an authentic blend reminiscent of island-spiced rum, clove, and French vanilla.
But the adventure doesn’t stop there! With Variety Pack B, your shoppers will experience the pulsating blue raspberry of Rave, the fiery essence of cinnamon, orange, and whiskey of Rage, and the rhythmic in-your-face purple drink of Flow NPhaze will tantalize their taste buds with its citrus yin and yang with a surprise green apple twist, leaving them coming back for more!
Contact META’s founders and owners, Roby and Jeana Wilson, to find out how to bring the adventures of META Hard Elixir to your stores:
Jeana@Metahard.world
META Hard Elixir has a total price reduction (TPR) of $14.40 and a total price cost (TPC) of $18.99 per 12can variety pack. Order using the following link and we’ll contact your preferred distributor: https://forms. gle/83RSQjQnwKsKWWdD9

Tasty Soldier Boy Beef Jerky
A new brand is on its way to 7-Eleven franchisee stores from Aaron Choate Consulting, LLC. The first products to launch were featured at February’s NCASEF Affiliate meeting tabletop trade show— samples of Soldier Boy Beef Jerky got rave reviews from franchisees (and vendors) who taste-tested the product. Soldier Boy Beef Jerky is a Veteran Founded and Operated company, offering soft and tender small-batch style jerky. There are four flavors and two sizes available on an attractive, patriotic merchandiser (pictured here). Flavors available include Original, Maple, Sweet Heat, and Peppered. These premium quality 1oz. pouches offer a quick snack, or the chance to try a flavor at a low cost, while 3oz. packages are great to keep on hand for multiple snacking occasions. Both sizes are resealable to preserve freshness. Please contact AaronChoate@proton.me for more information.


Spice Up Snack Time With Pringles Mexican Street Corn Crisps
Roasted corn, zesty lime, salty cheese, cool crema and mild spice flavors are what make these adventurously flavored Pringles Mexican Street Corn crisps taste oh-so nice.
When this hot, unique, elotes-inspired flavor profile meets the crispy, memorable
New Pringles Mexican Street Corn crisps will be on promo until June 25.


Pringles texture experience and craveable crunch that everyone knows and loves … customers will be stopping by to grab this easy, on-the-go snack they’re sure to savor.
This exciting Pringles flavor packs a smooth-yet-zesty punch and is a convenience channel exclusive at participating 7-Eleven locations. So, start summer off right by taking advantage of the in-store Buy-One-Get-One-Free promo running May 20, 2024, through June 25, 2024.
Introducing Hostess Meltamors & Chocolate Lovers Twinkies
Get ready for a sweet revolution with Hostess Meltamors, now available in two irresistible flavors: Double Chocolate and Chocolate Caramel. Inspired by the decadent warmth of restaurant desserts, Meltamors transform into an indulgent treat when warmed in the microwave. Each bite offers a moist and flavorful cake filled with thick “lava” filling and topped with a delicious drizzle. Plus, you can enjoy them guilt-free, as they contain no artificial flavors, colors, or high fructose corn syrup.

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Lemonade and Peach emerged as top flavor innovations after their respective launches, according to Circana. Now the fast-growing franchise is adding a trending flavor to its roster with limeade. Simply Spiked Limeade comes in four flavors—Signature Limeade, Cherry Limeade, Passion Fruit Limeade, and Blackberry Limeade—and is sold in 12-pack variety packs, as well as standalone 24-oz single cans of the Signature Limeade flavor. At 5% alcohol by volume, it contains 5% real fruit juice, squeezed then concentrated. Be sure to add the latest flavor to your store’s assortment if you don’t already have it.
Electrolit Launches 7-Eleven
Exclusive Flavor & Drink Mix

Simply Spiked Limeade is poised for success in your store.
For those who can’t get enough chocolate, Hostess presents Chocolate Lovers Twinkies. This new take on the classic vanilla sponge snack cake now features a rich chocolate sponge cake filled with sweet chocolate creme. With chocolate being the top dessert flavor on menus at 71.2 percent penetration, these Twinkies are set to satisfy every chocolate craving. Benefit from the following upcoming promos:
• P3—Meltamor’s for $2, Fully Funded


• P4—Chocolate Lovers Twinkies Buy Slurpee get Twinkie for $1.49 Fully Funded
Simply Spiked Limeade Now Available
The Simply Spiked family is getting bigger. The fan favorite has introduced its newest flavor, Simply Spiked Limeade, now in 7-Eleven stores across the United States. Simply Spiked
Electrolit, the premium rapid hydration sports drink made from pharmaceutical grade ingredients, is launching a NEW EXCLUSIVE 7-Eleven flavor just in time for summer 2024—Watermelon Lime, the perfect addition to your sports drink assortment. As the number #2 selling brand in the category at 7-Eleven, Electrolit is excited to introduce this delicious and unique flavor to the loyal 7-Eleven shopper.




Boost your beverage sales with new Electrolit Watermelon Lime and Drink Mix.
Electrolit’s scientific formula offers an optimal balance of electrolytes to combat dehydration. Magnesium, Sodium, Potassium and Calcium work together to hydrate the body and boost recovery from an intense workout, a night out with friends, or simply feeling run down.
Electrolit Drink Mix is also here! Travel-friendly hydration packets seamlessly fit into shoppers’ lives and busy schedule to ensure rapid hydration is always ready at their fingertips. 7-Eleven shoppers can take one in their gym bag, travel bag, or purse for a daily hydration boost.
Nicotine-Free Djarum Bliss Clove Smokes
Kretek International, Inc. has begun the 2024 rollout of nicotine-free Djarum Bliss clove smokes in California and other trial markets. The expanded distribution also includes two

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new flavor-styles. Kretek’s goal is to achieve availability of the non-tobacco Djarum Bliss clove lineup across the U.S. and Canada by the end of 2024.
Djarum Black Bliss styles carry forward two generations of clove smoking enjoyment. Nicotine-free Djarum Bliss Java is completely new, with an amazing blend of coffee and clove aromas. Djarum Bliss Special offers traditional clove-smoking smoothness, built on the popularity of Djarum Special clove filtered cigars. Clove smoker adoption of the Djarum nicotine-free smokes has been well received so far because nicotine is less important their loyalty to clove taste. More than 60 percent of surveyed Djarum smokers said they wouldn’t miss the nicotine.
All six new Djarum Bliss and Djarum Black Bliss filtered styles feature Djarum’s signature brown or black wrappers. They’re available in 20 packs in 10-pack cartons designed for inline shelf placement as new retail shelf-sets are called for. Kretek and Djarum invite retailers to contact them about market availability. It’s not too early for zero-tobacco alternatives. Learn more at www.DjarumBliss.com or e-mail salesinfo@kretek.com.

Flavorful Tweaker Energy Shots
Introducing Extra Strength Tweaker Energy Shots: the ultimate solution for sustained energy without the crash. Crafted with a focus on taste and performance, our shots boast refreshing Berry, Grape, Sour Apple, and Freedom Pop flavors that tantalize your taste buds with every sip.
But it’s not just about taste – each shot is fortified with

a blend of natural ingredients including Ginseng, Yerba Mate Leaf, Yohimbine Bark, and Green Tea Extracts. These ingredients not only enhance energy levels, but also pack powerful anti-inflammatory properties, promoting overall well-being.
At Tweaker Energy, we’ve raised the bar for energy shots, setting ourselves apart with innovative ingredients and unbeatable flavor offerings. Our commitment to excellence has made us a leader in the market, delivering not just energy, but an experience that keeps customers coming back for more.
Elevate Your Tobacco Sales With Al Capone Cigarillos & Wraps
In the dynamic world of tobacco retail, maximizing profitability is a constant pursuit, and Al Capone Cigarillos presents an unparalleled opportunity to elevate your sales and delight customers. As the second-largest global brand of cigarillos, Al Capone Cigarillos boasts a reputation for excellence and sophistication. The brand’s remarkable ascent is evident, with Al Capone securing the position of the number one premium natural leaf cigarillo in growth in 2023. (Source: MSA 2023)

Sales opportunities await with Al Capone Cigarillos & Wraps.
Notably, Al Capone Wraps have asserted their dominance, with all three SKUs among the top eight in their category and clinching the coveted title of the number one natural leaf wrap in the United States. This stellar performance reflects not only the superior quality of Al Capone products, but also the brand’s unwavering commitment to providing adult consumers with an unmatched smoking experience. 7-Eleven retailers now have the chance to leverage Al Capone’s success by tapping into a lucrative offer that promises to elevate both their shelves and profits. Join the ranks of those capitalizing on the momentum of the industry’s rising star and enhance your tobacco portfolio with the premium allure of Al Capone Cigarillos and Wraps.

SFMB Bay FOA Holds Successful Trade Show
On April 3, 2024, the San Francisco/Monterey Bay FOA hosted a vibrant trade show at the Paradise Ballrooms in Fremont, California. With 55 vendors exhibiting, the event featured a ribbon-cutting ceremony led by Fremont Vice Mayor Dr. Raj Salwan, NCASEF Chairman Sukhi Sandhu, Executive Chairman Nick Bhullar, and several 7-Eleven market managers and maintenance team members. Presidents and Board members of several Northern California FOAs were also in attendance, adding to the significance of the occasion.
The SFMB FOA Trade Show Committee expressed its gratitude to the Board of Directors and franchisees who attended and placed orders, taking advantage of excellent deals. The event also included exciting prize giveaways, including a couple of iWatches, iPads,


California Franchisees & SEI Rally To Reform
47

The United Franchise Owners of Florida FOA held a Table Top Trade Show to highlight new products at the Holiday Inn Express in Cocoa, Florida on March 28, 2024. The event scored big with both franchisees and exhibiting vendors.
California 7-Eleven FOAs, the California 7-Eleven Franchisee Political Action Committee (PAC) and 7-Eleven, Inc. (SEI) have collectively donated over $1 million to the California District Attorneys Association to support the organization’s crucial work of bringing The Homelessness, Drug Addiction, and Theft Reduction Act to the November ballot—a bipartisan initiative designed to reform Proposition 47.
This measure represents a pivotal step towards addressing the challenges of homelessness, drug addiction, and retail theft that have surged across California. By reinstating accountability for repeat theft offenders, promoting treatment over incarceration for drug possession, and taking a stronger stance against the fentanyl crisis, 7-Eleven franchisees and SEI stand together for safer neighborhoods and a healthier community fabric.

Nor-Cal United FOAs Shine At Trade Show & Charity Golf Event
The Nor-Cal United FOAs—comprised of the Central Valley, Greater Bay, Northern California, and Sacramento Valley FOAs—kicked off their Trade Show on April 16, 2024, at the Sunrise Banquet Hall and Event Center in Vacaville, California. The event buzzed with franchisees checking out the latest and top-selling products offered by the exhibiting vendors.


The excitement continued on April 17, 2024, with a Charity Golf event at the Chardonnay Golf Club in American Canyon, California. This spirited event supported Children’s Miracle Network Hospitals, blending fun with a heartwarming cause for franchisee and vendor participants.



FOA EVENTS
Joe Saraceno FOA Trade Show—UPDATED
Santa Anita Park
Arcadia, California
September 5, 2024 Phone: 619-726-9016
Texas FOA
Annual Trade Show
Four Points by Sheraton Dallas Fort Worth Airport Coppell, Texas
September 11, 2024 Phone: 214-208-0992
Texas FOA
Charity Golf Tournament
Cowboys Golf Club
Grapevine, Texas
September 12, 2024 Phone: 214-208-0992
Utah FOA
Annual Trade Show
South Mountain Golf Course 1247 E Mike Weir Dr, Draper, UT 84020
September 18, 2024 Phone: 801-637-9617
Utah FOA
Charity Golf Tournament
Hilton Salt Lake City Center 255 S West Temple SLC UT 84101
September 12, 2024 Phone: 801-637-9617
United Franchise Owners Of Florida FOA Annual Trade Show
Space Coast Convention Center Cocoa, Florida
September 19, 2024 Phone: 407-683-2692
United Franchise Owners Of Florida FOA Golf Tournament Venue TBD
September 20, 2024 Phone: 407-683-2692
Metro New Jersey FOA
Annual Vendor’s Golf Outing Venue TBD
September 25, 2024 Phone: 732-910-8854
continued from page 86
Metro New Jersey FOA
Annual Trade Show
Venue TBD September 26, 2024 Phone: 732-910-8854
South Nev/Las Vegas FOA Trade Show
Alexis Park Hotel
Las Vegas, Nevada
October 1, 2024
Phone: 702-569-9755
South Nev/Las Vegas FOA Golf Event
Arroyo Golf Club
Las Vegas, Nevada
October 3, 2024
Phone: 702-569-9755
San Diego FOA
Vendor Appreciation Day
AleSmith Brewing Company
San Diego, California
October 3, 2024
Phone: 619-713-2411
Joe Saraceno FOA Trade Show
Santa Anita Park Arcadia, California
October 3, 2024
Phone: 619-726-9016
South Florida FOA Trade Show
Venue TBD November 6, 2024
Phone: 954-829-0786
Eastern Virginia FOA
Holiday Trade Show
Hilton Garden Inn Suffolk Riverfront Suffolk, Virginia
November 7, 2024
Phone: 757-506-5926
Chicagoland FOA Holiday Trade Show
Venue TBD
November 21, 2024
Phone: 847-595-1596
Detroit FOA
Annual Holiday Party
Venue TBD
November 23, 2024
Phone: 313-942-9696
Metro New Jersey FOA
Holiday Party Venue TBD
November 23, 2024
Phone: 732-910-8854
Southern California FOA
Holiday Party Venue TBD
November 30, 2024 Phone: 818-357-5985
Midwest FOA
Chicago Holiday Showcase
Venue TBD
December 4, 2024
Phone: 847-971-9457
Nor-Cal United Holiday Party (Central Valley FOA/ Greater Bay FOA/ Northern California FOA/ Sacramento Valley FOA) Sunrise Banquet Hall and Event Center
Vacaville, California
December 6, 2025
Phone: 707-344-6287
Rocky Mountain FOA
Holiday Party
Gaylord Rockies Resort & Convention Center Aurora, Colorado
December 7, 2024
Phone: 719-661-1048
San Diego FOA
Holiday Party
Southern California FOA 38th Annual Charity Golf Tournament
Pacific Palms Resort City of Industry, California
April 9, 2025
Phone: 818-357-5985
Nor-Cal United Trade Show
(Central Valley FOA/ Greater Bay FOA/ Northern California FOA/ Sacramento Valley FOA) Sunrise Banquet Hall and Event Center
Vacaville, California
April 16, 2025
Phone: 707-344-6287
Nor-Cal United Golf (Central Valley FOA/ Greater Bay FOA/ Northern California FOA/ Sacramento Valley FOA) Venue TBD April 17, 2025
Phone: 707-344-6287
Central Florida FOA 12th Annual Charity Golf Tournament
Orange County National Golf Course
Winter Garden Florida April 22, 2025
Phone: 207-415-0924
Central Florida FOA 12th Annual Trade Show
Hilton San Diego/Del Mar
Del Mar, California
December 7, 2024
Phone: 619-713-2411

Central Florida FOA Holiday Party
Hilton Tampa Airport Westshore Tampa, Florida
December 7, 2024
Phone: 207-415-0924
Southern California FOA Annual Trade Show
Pasadena Convention Center Pasadena, California
April 8, 2025
Phone: 818-357-5985
DoubleTree by Hilton Orlando at SeaWorld
Orlando Florida
April 23, 2025
Phone: 207-415-0924
Eastern Virginia FOA Annual Charity Golf Event
Venue TBD May 7, 2025
Phone: 757-506-5926
Eastern Virginia FOA Annual Trade Show
Venue TBD May 8, 2025
Phone: 757-506-5926
NCASEF BOARD MEETINGS
National Coalition Board Of Directors Meeting
Gaylord Palms Resort & Convention Center
Kissimmee, Florida
July 16, 2024
NCASEF 48th Annual Convention & Trade Show
Gaylord Palms Resort & Convention Center
Kissimmee, Florida
July 16-19, 2024
FOA EVENTS
Michigan FOA Trade Show
Farmington Hills Manor
Farmington Hills, Michigan
June 19, 2024
Phone: 586-260-2901
Rocky Mountain FOA
Annual Trade Show
Gaylord Rockies Resort & Convention Center
Aurora, Colorado
June 20, 2024
Phone: 719-661-1048
Rocky Mountain FOA
Golf Tournament
Green Valley Ranch Golf Club
Denver, Colorado
June 21, 2024
Phone: 719-661-1048
NCASEF Board meetings are scheduled one per quarter. For information on Board Meeting sponsorship opportunities, please contact the National Office at 855-444-7711 or nationaloffice@ncasef.com
National Coalition Affiliate Meeting
King Kamehameha’s Kona Beach Hotel
Kailua Kona, Hawaii
November 12-13, 2024
National Coalition Board Of Directors Meeting
King Kamehameha’s Kona Beach Hotel
Kailua Kona, Hawaii
November 14-15, 2024
National Coalition Affiliate Meeting
Marriott Resort Puerto Vallarta Jalisco, Mexico
February 25-26, 2025
Chicagoland FOA
Annual Picnic
Venue TBD
July 21, 2024
Phone: 847-595-1596
Greater Oregon FOA
Charity Golf Event
Pumpkin Ridge Golf Club
North Plains, Oregon
July 29, 2024
Phone: 503-516-3483
Greater Oregon FOA
Annual Trade Show
Pumpkin Ridge Golf Club
North Plains, Oregon
July 30, 2024
Phone: 503-516-3483
San Diego FOA Mini Trade Show
Summer Carnival
Four Points by Sheraton San Diego
San Diego, California
August 1, 2024
Phone: 619-713-2411
Cal-Neva FOA Trade Show
Venue TBD
August 7, 2024
Phone: 775-826-7111
Cal-Neva FOA
Charity Golf
Toiyabe Golf Club
Phone: 775-826-7111 continued on page 85
New Washoe City, Nevada
August 8, 2024

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