I N T R O D U C I N G T H E
MOBCLIX EXCHANGE C O N N EC TI N G A D V ER TI S I N G D EM A N D A N D S U PPL Y A R O U N D TH E W O R L D
VELTI WHAT WE DO:
VELTI POWERS THE CONNECTION BETWEEN BRANDS AND CONSUMERS Leading the charge in mobile advertising and marketing.
Providing both managed services and state-of-the-art mobile software
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Founded in 2000
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Mobile Advertising
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A NASDAQ Company
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Brand Marketing and Engagement
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19 offices around the world
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1200+ brands and agencies
Performance Marketing and Monetization
4100+ campaigns in 2012
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Retention and Loyalty
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YEAR ONE PROGRESS UPDATE Acquired by Velti in 2011, Mobclix became a critical piece of the world’s only end-to-end mobile platform.
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Velti in general
VELTI MARKETING SOLUTIONS: ACROSS THE MOBILE SPECTRUM
AWARENESS
ENGAGEMENT
MONETIZATION
RETENTION
Mobile Adver2sing
Mobile Sites & Apps
Large Scale Promo2ons
Mul2-‐channel loyalty solu2ons
Mobile Ad Serving
Mobile Alerts & No2fica2ons
Inventory Mone2za2on
mCRM Solu2ons
Rich Media Ad Crea2on
Mobile Community Management
Mobile Payments
QR codes, Short Codes & Keywords
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Rich Targeting Capabilities
PlaPorm Device 20 content categories 18 audience segments – – – – – – –
Entertainment Shopping News Business/Finance Sport Travel Automo2ve …
Geography Language NL/FR Behavioral Retarge2ng
Reach your target consumer without any waste.
Scalable Cross-Platform Reach iPhone
iPad
Android
4.4 Billion monthly imps 210 Million monthly imps 1.3 Billion monthly imps 42 Million Uvs 1.3 Million UVs 6 Million Uvs 24 M monthly Imps in Belgium on IOS 13M monthly imps in Belgium
AD EXPERIENCES: BANNER
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300 x 250
728 x 90 Full Screen
320 x 50 ► 300 x 250 ► Full Screen►
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320 x 50
300 x 250 Full Screen
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AD EXPERIENCES: VIDEO
Click to Fullscreen Users are served a standard banner and upon click of the designated call to action, a full screen autoplay video is launched. The ad space can be occupied by standard ad unit or video. Supported on all platforms.
In-Banner Ad Unit Click to play video that is served within the dimensions of a standard iPad unit.
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Immerse & Engage Prominent placement with high interactivity.
300x50 with Expanded Video
Full interac2ve, Customizable in-‐player ac2on bu^ons
AD EXPERIENCES: INTERSTITIALS
APP LAUNCHED
LOADING
USER SERVED VIDEO AD
Herbal Essences
USER RETURNS TO APP
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iPhone & Android Ad Units
300x250 Full-screen Interstitial Crest Pro-Healt
300x50 Banner Virgin America
In-banner video 300x250 Nikon
iPhone & iPad Ad Units
728 x 90 Banner H&M
728 x 90 Banner Samsung
320x50 Banner Clinique
Automotive: BMW Click hier
FMCG: COCA COLA NESTEA
Gambling: William Hill