100 trusted brands
Rental O
nce the ultimate short-term vehicle solution, vehicle hire has transformed its offering to provide a spectrum of services that stretch from rental by the hour to multi-month agreements. Rental now plays a key role as a mobility service option, an alternative to pool cars and a first and last mile solution for drivers who prefer to let the train take the strain. Rental has also become the ‘go-to’ answer for businesses looking to get a new recruit mobile during their probation period; as a stopgap while businesses wait for delayed new vehicle purchases; and as a means to serve shorter, fixed-term contracts that might continue to roll on. A few core qualities, however, run through the best rental services like writing through a stick of rock. The first is a wide selection of vehicles, all in good condition, with service, maintenance and breakdown cover bundled into the agreement. Then there’s the speed of access, with rental companies vying to deliver vehicles within four
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hours of request. The shortage of new vehicles, due to the semiconductor crisis, has limited the size of rental fleets and increased the utilisation rates of their cars and vans, but the speed of response in delivering assets worth tens of thousands of pounds is still impressive. For drivers, the ease and speed of the collection and delivery process matters. Rental companies in the 100 Trusted Brands in Fleet conduct licence checks and vehicle inspections in the blink of an eye. But it’s the end-of-contract process where the 100 trusted brands' quality truly shines through. Fleet operators need to trust that hire charges reflect precisely the duration of the rental, that any damage found at the end of a hire was actually caused by their drivers, and have faith that any repair costs are fair, not inflated. Likewise, business customers want any fuel recharges to be reasonable, rather than profiteered. And they want reliable, consistent invoices to itemise all of these elements, so they can address any concerns with the driver.








