ZO® Pro Connect September 2024

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360º Acne Correction

Introducing Retinol + Acne Complex, a revolutionary new topical for moderate + severe acne that minimizes every stage of acne formation plus its visible after-effects.

COMPREHENSIVE ACNE CORRECTION

After 12 weeks of use, Acne + Retinol Complex improved multiple skin parameters of acneic skin.

BASELINE WEEK 12

92% Reduction of Nodular Acne

BASELINE WEEK 8

69% Reduction of Pustules

BASELINE WEEK 12

47% Improvement Skin Tone Evenness

43% Improvement Skin Texture

PROTOCOL: A 12-week independent, third-party clinical evaluation of 40 subjects with moderate to severe acne vulgaris. Subjects represented females ages 21-33 with Fitzpatrick skin types I-VI . Supported with the use of Gentle Cleanser and Sheer Fluid Broad-Spectrum Sunscreen SPF 50 during the study.

CONTENT IDEAS TO LAUNCH IN YOUR PRACTICE:

SHARE PATIENT SUCCESS STORIES

Showcase the transformative effects of Retinol + Acne Complex by sharing success stories from your patients. Highlight before-and-after photos and personal testimonials to illustrate how their skin has transformed. Invite your patients to share their experiences and tag your practice for a chance to be featured.

FEATURE A “ROUTINE REVEAL”

Share a “Routine Reveal” post video from the perspective of a skincare professional in your practice. Highlight how they integrate Retinol + Acne Complex into their skincare regimen tailored for acne treatment, and how they deal with anticipated reactions.

PRODUCT BENEFITS

Clears all grades of acne and helps to prevent future blemishes

Minimizes the appearance of post-breakout red + brown marks

Aids healthy collagen; improves the look of textural acne scarring and visibly smoother skin

Creamy treatment serum absorbs quickly; fragrance-free

ACNE-TARGETING TECHNOLOGIES

Retinol + Acne Complex combines maximum 1% microemulsion retinol and 2% encapsulated salicylic acid to profoundly improve stubborn acne, post-acne marks and textural scarring.

TUNE IN Launch Webinars Available

Learn more about our newest innovation from our expert team of educators. Dive into product technology, regimen recommendations + best practices to launch Retinol + Acne Complex in your practice.

Register for one (or more) sessions in our wide offering of this live webinar:

09/09/24

2:00 PM – 2:30 PM PDT

09/10/24

8:00 AM –8:30 AM PDT

09/10/24

12:00 PM – 12:30 PM PDT

09/11/24

8:00 AM – 8:30 AM PDT

09/11/24

3:30 PM – 4:00 PM PDT

09/12/24

3:30 PM – 4:00 PM PDT

HOST A LIVE Q&A SESSION

09/13/24 12:30 PM – 1:00 PM PDT

09/16/24

9:30 AM – 10:00 AM PDT 09/27/24 7:30 AM – 8:00 AM PDT

09/30/24 3:30 PM – 4:00 PM PDT

Host a live Q + A session focused on debunking retinol myths, educating patients on its proper usage and how it integrates into acne care. Encourage pre-submitted questions for an interactive experience.

SHOW A BEHIND-THE-SCENES LOOK

Provide a glimpse into how Retinol + Acne Complex is integrated into your practice. Share clips of staff training, product setup, or the first day of offering the new product to build excitement.

Exclusive Offers

Be the first to order Retinol + Acne Complex and receive a bundle of complimentary marketing support. These exclusive resources are only available with either of our two launch offers:

INTRO OFFER:

Purchase

6 Complexion Clarifying Serum

6 Daily Power Defense

6 Retinol + Acne Complex

Receive Receive STEP-UP OFFER:

1x Retinol + Acne Complex – Retail

1x Wall Cling

1x Counter Card

1x Protocol Display Insert

1x Clear Skin Solutions Patient Brochure (25pk)

1x Managing Retinol Reactions Patient Card (25pk)

Price: $1,269.00

Value Total: $1,435.02

Savings: 13%

Purchase

12 Complexion Clarifying Serum

12 Daily Power Defense

12 Retinol + Acne Complex

2x Retinol + Acne Complex – Retail

2x Retinol + Acne Complex – Tester

2x Wall Cling

2x Counter Card

2x Protocol Display Insert

2x Clear Skin Solutions Patient Brochure (25pk)

2x Managing Retinol Reactions Patient Card (25pk)

Price: $2,538.00

Value Total: $3,010.04

Savings: 19%

MARKETING SUPPORT

View offer details on Pro Portal + place your order while supplies last.

Marketing Toolkit

Showcase Retinol + Acne Complex in-office and online with exclusive social and digital tools. Access product images, email templates, Stories templates and GIPHY stickers designed to support your marketing efforts.

Tools will be available on 9/12/24 aligning with the public product launch date.

Calling all ZO® GloPros—engage with the ZO® community for a chance to be reshared on ZO’s Instagram, with an audience of 440k+ global followers.

GloPro Challenge: September +

October 2024

Join us in spreading the Principles of Skin Health Restoration, as pioneered by Dr. Zein Obagi. Highlight the importance of Stimulation to initiate general skin repair. Retinol, a powerhouse ingredient, is essential in initiating this process, driving skin to repair + rejuvenate.

1. Discuss the science behind “No Reaction, No Repair” and how it aligns with Dr. Obagi’s principle of Stimulation.

2. Showcase your tips + tricks for patients embarking on their retinol journey, and everything that comes with it, like anticipated reactions.

Use the hashtag #NoReactionNoRepair to join the conversation and inspire others in the skincare community!

Post-Facial Clinical Collections

September is your last opportunity to purchase our Post-Facial Clinical Collection and your last chance to participate in our social media provider challenge, ending September 30th.

Offer your patients this high-value, limited kit which includes professionally curated products that gently exfoliate + provide a luminous soft-focus finish, complementing their post-facial glow.

Learn More + View Exclusive Marketing Support

Who is a ZO ® GloPro?

A skincare expert + professional who elevates the in-office experience to raise awareness for skin health, supporting the ZO® mission in restoring and maintaining healthy skin for all. #ZOGloPro

PARTICIPATION REQUIREMENTS:

• Instagram Post: Reel, Image or Carousel

• Tag + mention: @zoskinhealth

• Required Hashtags: #ZOGloPro #NoReactionNoRepair

Each @zoskinhealth repost with content fulfilling the prompt is entered into a random drawing for the chance to win:

• One (1) Instagram Feature

• One (1) $250 gift card

Three participants will be chosen randomly to win. Winners will be contacted directly for more information.

The 19 Very Best Starter Retinols, According to Experts

Retinol Skin Brightener 0.25%

Retinol Skin Brightener 0.25% was featured in the NewBeauty list of “The 19 Very Best Starter Retinols”. The article notes the lower percentage formula as “an excellent choice for beginners” and the importance of proper application for success with any strength of retinol.

Share this feature with your audience.

Gift with Purchase Program

Elevate patient satisfaction and enhance your practice’s success. The Gift with Purchase Program blends treatments, trial products, and support for a skincare experience that sells.

Available to all accounts for purchase with marketing credits

Support sensitized and post-procedure skin this peel season with the September Gift with Purchase:

Balancing Cleansing Emulsion 60 mL / 2 Fl. Oz

Hydrating Crème 58 g / 2 Oz.

$82 value

order. Use our digital tools to make marketing easy. The social media template and product images are

Instagram LIVE Takeovers

Jessie Pasquarello, Licensed Advanced Practice Aesthetician, CLT

@skinbyjessie

Robertson Cosmetic Center, Middleton, WI

Jessie dives into the benefits of retinol for skin health, sharing her expert approach to seamlessly integrating it into a skincare routine and effectively managing anticipated reactions. Join Jessie as she explores ZO’s comprehensive range of retinols to help patients find the ideal solution for their skin health goals.

Friday 9/20/24

10 AM PST / 12 PM CST / 1 PM EST

Tune in LIVE on Instagram at @zoskinhealth.

MASTER YOUR MARKETING

Digital Marketing Webinar Series

Mark your calendar for our upcoming webinars, crafted to boost your digital marketing strategies and fuel practice growth during the year’s busiest season.

OCTOBER

Strategic Planning + Promotion for the Holidays

Optimize your holiday season with effective digital strategies for patient events and promotions.

Wednesday, October 9th | Register Now

Thursday, October 10th | Register Now

NOVEMBER

Elevate Your Practice’s Online Reputation

Maintain a positive brand image while building trust + credibility with potential patients online.

Wednesday, November 20th | Register Now

Thursday, November 21st | Register Now

Retinol + Acne Complex

| 917200

ZO® Tissue Paper (25pk)

| 800325

Available ZO® Handheld Mirror

| 800372 New Price ZO® Premium Tote Bag* $11.50 | 600197

*while supplies last

Start your next order

Explore ZO’s extensive education and training programs, designed to provide targeted curricula with strategic training formats to meet the learning needs of all staff.

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