Magicline GmbH is 100% private and owned by Sport Alliance GmbH. The shareholders of Sport Alliance GmbH are: Thomas Staempfli (59.8%, a Swiss entrepreneur), PSG Equity (32.7%, a growth equity investment fund), and management (7.5%).
We welcomed PSG as a growth equity investor in August 2021 by way of a capital increase. The firm executed 4 add-on acquisitions of similar companies since August 2021.
DanielHaneltCEO
“As the leading software provider on the German market, we would like to help gym operators worldwide with the digitalization of their fitness and sports facilities”
Every Global Enterprise customer gets team support. A project manager will oversee your migration and onboarding, supported by a Customer Success Team. In addition to the ongoing support we proactively meet every quarter to review your roadmap and requirements
Some companies are productdriven, but we are product obsessed. You get the speed, innovation, and development power of 114 developers, engineers, UX and UI experts, and Data scientists.
“To migrate over 250 studios within six weeks is something only the best teams can achieve Seamless without one closing hour for any of those studios, we changed the member management software for RSG Magicline at the end of 2019. It was a remarkable team effort and exciting to see what is possible if you have best people on board”
International innovative multi-brand franchise & corporate
"We relied on Magicline for the biggest IT transformation McFIT has ever done Why? Because it simply fits - on a personal, professional and technological level We re-evaluated the importance of software to our company's success and found the perfect partner who sees the world the way we do " VitoScavoCOORSG
All RSG brands (McFIT, Gold’s Gym, High 5 and John Reed) and studios in Europe are running on Magicline across 12 countries Further expansion globally is ongoing
Constant innovation by joint- development for projects like the McFIT or JOHN REED app Constant exchange and regular strategic meetings to discuss future needs and developments
Up to 80% of courses are booked online without the intervention of a staff member
Up to 70% of contracts closed online without staff intervention
Up to 60% reduction in administrative work due to our self- service
Up to 60% of members use our app at least once a month
Up to 10% increase in contracting when using our services
We will work relentlessly with you to create the best digital customer experience. Magicline is designed to be the most flexible solution in the market so that we can create the foundation for scalability, insights, growth, and excellent customer experience with the freedom to customise to your business needs."
Up to 30% reduction in recurring administrative tasks
+4916 maike. wwww.magicline.com
