Rock Hill - 240 Park Hill Drive ���������������������� 845-796-4535
South Fallsburg - 55 Railroad Plaza ������������� 845-434-9116
Ellenville - 1 Liberty Square 845-647-9584
Napanoch - 7500 State Route 209 845-647-4249
Middletown - 40 Fulton Street 845-341-1568
Monroe - 787 Route 17M ���������������������������������800-783-7827
LET’S DEW IT:
HONEYDEW SUPERMARKET
MAJOR UPGRADES, DRAWING RECORD CROWDS IN THE CATSKILLS
(WOODRIDGE, NY) — With summer in full swing and the upstate season underway, one supermarket is making headlines—not just for what it's selling, but for how it's redefining the upstate shopping experience.
Honeydew, the popular kosher supermarket that opened in Woodridge last year on Greenfield Road, has returned this season with a dramatically expanded footprint, a slate of new amenities, and a lineup of in-store vendors that has transformed the store into a full-service destination for Catskills residents and vacationers.
“We listened carefully to what the community needed,” said Honeydew owner Mr. Jalas. “We knew we had a solid foundation, but this summer, we wanted to create something truly comprehensive.”
A PREMIUM UPGRADE FOR A BETTER SHOPPING
EXPERIENCE
Among the most noticeable changes is the store’s physical upgrade. The expanded parking lot now accommodates more vehicles during peak hours, while reconfigured aisles and wider walkways inside the store have significantly improved foot traffic and flow. Checkout lanes have also been improved, shortening wait times even during highvolume periods like Erev Shabbos.
The supermarket has also invested in logistical improvements, including an updated inventory system, an easy-to-use online ordering platform with same-day delivery capabilities, and an on-site keilim mikvah, all aimed at making shopping more efficient and convenient for the community.
TRUSTED PARTNERSHIPS WITH THE FOOD NAMES YOU LOVE
While infrastructure changes are significant, it’s the expanded food and vendor offerings that are generating the most attention.
Honeydew has several notable in-store partners running different departments. Leil Shishi, a well-known name in kosher takeout and Shabbos cuisine, is operating the store’s deli counter, offering hot meals and Shabbos trays. A fullservice fish counter by Fishpond provides fresh, high-quality options for both weekday and Shabbos cooking. Cheesy Pizza has a popular on-site pizza shop location with seating, giving families a convenient option for lunch or dinner while shopping.
Additionally, upscale floral vendor Blooms offers stunning flower arrangements and bouquets, allowing customers to enhance their Shabbos tables without making an additional stop.
“We’re proud to be working with the same trusted vendors as last year—people our customers already know and rely on,” said Mr. Jalas. “But we didn’t stop there. We’re raising the bar and aiming even higher this year.”
RAFFLES,
REWARDS, AND REAL SUMMER SAVINGS
To complement the in-store upgrades, Honeydew also launched a new seasonal campaign built around a simple but resonant message: “Let’s Dew Summer Shopping.”
The campaign highlights how Honeydew is there for every part of upstate life… from Erev Shabbos shopping to Sunday barbecue prep, midweek pizza runs to late-night ice cream pickups. With expanded departments, aisles of product lines, and reliable service, the message is clear: whatever your summer needs, Honeydew helps you Dew it, all summer long.
As part of this summer’s rollout, Honeydew has also introduced a unique weekly raffle called the “Let’s Dew Toyamehu & Melava Malka” contest.
Open to all customers, the promotion offers bungalow colonies a chance to win a free Friday Toyamehu or Motzei Shabbos Melava Malka pop-up event—complete with free food and giveaways, delivered directly to your colony for everyone to enjoy.
ENTRY IS SIMPLE: SHOP AT HONEYDEW AND ASK THE CASHIER TO ENTER YOUR COLONY INTO THE WEEKLY DRAWING.
It’s just one more way Honeydew is turning everyday shopping into something fun, memorable, and communityfocused.
WHAT CATSKILLS CUSTOMERS ARE SAYING
Since reopening for the season, the response has been “overwhelmingly positive,” according to staff. Foot traffic has surpassed last year’s figures, and customer feedback has praised the expanded product offerings and overall efficiency of the shopping experience.
One longtime Flatbush resident, who spends summers in Woodridge, shared:
“I was honestly shocked, but in a good way. Every aisle is spotless and clean. The atmosphere is trendy and modern. The prices here are the same as my supermarket back home in Brooklyn. Some items were even cheaper. Everything was priced so fairly, which is not what you expect when you’re shopping in the mountains.”
Looking Ahead to “Dewing” Summer Shopping Better
With its thoughtful upgrades and expanded partnerships, Honeydew is positioning itself as more than just a grocery store… it’s becoming a central part of summer life in the Catskills.
As one shopper put it while exiting with a full cart and a hot slice of pizza in hand:
“You can tell the people running Honeydew thought about every detail. This isn’t just a supermarket anymore. It’s where the summer starts.”
New! Walk-in Women’s Health Center
Better care for her this summer.
In a long-awaited breakthrough in Women's Health care in the Catskills, Care4Her, a revolutionary Women's Health Center is now Upstate at the RefuahHealth South Fallsburg location.
Directed by the esteemed Maternal Fetal Medicine Specialist Dr. Angela Silber, Care4Her offers comprehensive Women's Health care with seasoned OB/GYN providers on-site. With services including full scope ultrasound on site read by MFM, NSTs and labs, Care4Her ensures every woman receives the expert care she deserves when she needs it most.
Walk-in. No appointment needed. Existing and new patients welcome.
DIRECTED BY:
Dr. Angela Silber, MFM Specialist.
OB/GYN PROVIDERS: Pamela Halpern, PA - Shannon Levi, PA, Stephanie Bacharach, PA - Lorraine Lamm, CNM
Starting July 1. Sun. 5 PM - 10 PM / Tues. 10 AM - 3 PM Fri. 10 AM - 2 PM
845.482.9394 | RefuahHealth.org 36 Laurel Ave. South Fallsburg, NY 12779
Kumzitz Around the campfire
Stories that make the song play in your head and morph into something greater than the sum of lyrics and melody; an impetus for introspection and growth.
Rough translation:
Master of the universe, I know and believe that I am solely in Your hands, like clay in the hands of a potter. Even if I would fortify myself with advice and strategies and all of mankind would stand by my side to support me, [it would all be in vain because] without you, I will not be helped or saved [from any challenge]
This song, based on the words of R’ Meir HaLevy M’Apta, was composed by R’ Pinchus Breuer and sung by Avraham Fried in 2016.
BASED ON A TRUE STORY TOLD TO CHAVA L. BEER
The sun beat down on our heads and the shimmering blue-green water beckoned. I sipped another ice-cold drop of water from the silver-foil-wrapped bottle and shook the ice up and down.
“Miriam, is there a line of people waiting?” I asked the tallest girl in the class who stood in front of me.
“No. Actually, I think there’s no one here besides us!” she said, spinning around to face our fellow classmates.
I was hot. And so were my classmates. The boat looked inviting and so did the glorious lake. It was even more thrilling to be here today, in May, than on Chol HaMoed or in the summer, especially since we had worked hard to earn this privilege. This grand excursion, exclusively for grades 7 and 8 was a reward for our excellent behavior and positive attitude. Even for me, Gitty the Goody-Goody, it hadn’t been easy.
“Who remembers how long ago Mrs. Braun announced this contest?” I wondered aloud.
“Right after midwinter vacation,” Libby, our unofficial class secretary responded right on beat. “That’s when spring fever starts,” she added, imitating our principal’s voice and inflections.
We giggled. How on earth did she manage to recall the exact language the principal had used? I remember the basic idea, of course.
Mrs. Braun gathered the two oldest classes and gave a very official speech. Basically, she told us that since our school was new and growing we would need to try and be a good example to the rest of the grades, blah blah blah, and she understood it was hard for us especially when it was getting closer to the end of the year, blah blah blah, but she was sure we could do it, blah blah blah. And the punchline: Since it was so crucial that we give off the right attitude and set the tone for the rest of the school, we would be richly rewarded for living up to the standards she set
for us. With that mysterious smile of hers, she zipped her lips and refused to tell us what the reward would be.
Miri claimed Mrs. Braun probably had no plans yet; telling us “It’s a surprise” was a mere ploy to get our imaginations soaring and our adrenaline pumping.
Shany said Mrs. Braun was way too straightforward for that, but was afraid we’d turn our noses if we heard what it was. That would risk having us continue our admittedly boisterous conduct…and having the rest of the school consider it okay to follow our lead.
But the secret surprise kept us going. Honestly, we loved Mrs. Braun too much to let her down.
And the going, like I mentioned before, was not exactly a walk in the park.
“Right after that speech, I think it was the next day, the steam broke, remember?”
“Yeah, and we sat in our coats until the electric heaters made us shvitz,” Bruchy interjected.
“It was impossible to listen to our math class with that old radiator hissing away…”
“Then Mr.Perlstein brought down that guy to fix the steam, finally, and we were expected to take notes and listen with all the noise going on.”
“And then came Rosh Chodesh Adar. I wish we could’ve done that shtick…”
“It was so nebby to just switch seats and put on masks. C’mon - switching schools, sending our kindergarten sisters, a treasure hunt leading to the baseball field… What a waste of a day! Did we really have to approve our plans? It’s like-”
I stopped Miri’s litany short. “True, we could’ve had more fun. But then we’d have to pay up. We certainly wouldn’t be here now!”
Begrudgingly, she nodded. “Nu - so what’s this boating trip all about? Standing under the sun and patting ourselves on the back?”
A collective grunt rippled through the class. Even the seventh graders joined the commotion.
Toby Gross, a super-eidel seventh grader, offered to approach Mrs. Braun directly to find out what was happening.
We watched the quick exchange between the petite, blond-haired girl whose face was red from a combination of shyness and heat and the poised, tall principal who looked uncharacteristically flustered. Nodding, she said something to Toby, after which she told us to sit down at the far right, under the tree. Then she approached us, flanked by our teachers, Miss Werzberger and Mrs. Koegel, who looked equally strained. My heart sank.
“Girls, I must start by mentioning how impressed I am by your behavior during this long wait. It’s hot and you’re so excited and eager to get onto the boat, but you’re waiting so quietly and appropriately.”
Okay, okay, I remember thinking, why don’t you get to the point already? We waited long enough already!
Glancing sideways at the teachers for support, Mrs. Braun continued.
“I called Brad’s Boating in advance to make sure everything would be in order. But it seems like there was a misunderstanding, somehow. They told me that according to the safety regulations, we need to have at least 5 chaperones, or adults, supervising 50 students.”
Shock. Silence. Utter disappointment. Anger. How else can I describe how we felt at that moment? But Mrs. Braun, with her everflowing optimism, plowed on.
“Girls, it might seem like a hopeless situation. I mean, rules are rules and I’m the first one to believe that to be true,” she smiled at us in a feeble attempt to defuse the tension.
“Still, we know that Hashem runs the world. We know it, but do we really believe it? I mean believe that He can practically do anything to help us?”
Mrs. Braun paused for a few moments, letting the message sink in.
was entrusting us with a sacred mission. And she believed we could rise to the challenge. “You will all sit quietly and think about, and I mean really contemplate and believe in, the words ודבלמ דוע ןיא - there is no one who has power besides Hashem. Concentrate on these words and on the truth that He can make what seems impossible - possible. While you do that, I’ll go over to Brad, the owner, and try to negotiate with him.”
Solemnly, we nodded our heads. It felt like a storybook, a Baal Shemsker maaseh in the making. I can’t tell you I foresaw the ending, but deep down, in my heart of hearts, I sensed that the unified focus on three powerful words was a force to be reckoned with.
I closed my eyes. I wasn’t looking, but I assume that many of my friends did the same. It was the only way I could concentrate. In the darkness, there was no gate, no Brad, no boat, no principal, no money, no lake even. All I thought about was Hashem. He is the one who decrees and carries out His plans. He could change what seems to be the reality and switch it in the most unexpected way. Ein Od Milvado, Ein Od Milvado, Ein Od Milvado - I chanted in my head. Ten seconds passed. I felt my temples throbbing. The intensity was overwhelming. Another few seconds of single minded focus.
A whisper. A hushed conversation. Quick footsteps. It had to be good news; I could hear it from the rhythm of her stride.
“Baruch Hashem, girls, I don’t have the words,” Mrs. Braun announced. Was it a tear I saw dripping out of her eye?
“I don’t understand exactly what happened… Brad called a partner. He said something about exceptions. Or the weather. Or some fine print. Whatever the case is, it’s surely connected to your Ein Od Milvado work. Go down to the dock and line up in pairs. When your name is called, grab a lifejacket and follow instructions.”
“Look, I don’t know what He wants from us now, but I do believe that we can try our best to somehow make this work out. The only tool we have, and it’s the most powerful one, is bitachon. Here’s the deal, girls.”
She scanned our faces seriously and we stared right back at her. Somehow, we sensed that she
You know how we say that someone’s “on a high?”
Well, that experience took that expression to, excuse the pun, the next level.
And whenever life throws impossibilities my way, I take a deep breath, close my eyes and remember that everything is from Him.
STAY SAFE STAY ALIVE
SAFETY AWARENESS FOR EVERYONE
BIKESAFE
CATSKILLS HATZALAH AWARENESS CAMPAIGN
SUMMER FUN SHOULDN’T END IN TRAGEDY. BIKES AND SCOOTERS REQUIRE RESPONSIBILITY TOO. HELMETS AREN’T OPTIONAL. NO RIDING WILD OR SHOWING OFF. WATCH FOR HILLS AND CURVES.
SWIMSAFE
WATER IS SILENT. DROWNING HAPPENS FAST AND UNNOTICED.
KEEP POOL GATES LOCKED.
NO SWIMMING WITHOUT A LIFEGUARD. NEVER LET KIDS SWIM ALONE.
ALWAYS SUPERVISE — STAY ALERT.
HIKESAFE
IT ONLY TAKES ONE MOMENT TO GET LOST.
• TELL SOMEONE YOUR PLAN.
• PACK WATER, FOOD, AND PHONE.
• KNOW THE TRAIL AND YOUR LIMITS.
• AVOID HIKING ALONE.
ugg shoe Cookie
COOKIE RECIPE:
2 sticks margarine
1 ½ cups sugar
1 tbs vanilla sugar
2 eggs
3 ½ cups good quality flour
¾ tsp baking powder
½ tsp salt
Preheat oven to 350 degrees F.
Cream marg, sugar and vanilla sugar on high speed. Add eggs. Reduce speed. Add baking powder, salt and slowly add the flour.
Roll out dough and use cookie cutters to create your shapes.
Bake for 9-11 minutes.
Cookies should be a light yellow color, not brown.
ROYAL ICING RECIPE:
3 egg whites
1 lb confection sugar
Few drops of water
Beat egg whites with electric beaters until stiff. Reduce Speed. Slowly add confection sugar while mixing on low speed. Add a few drops of water. Combine.
You now have icing which is a thick consistency. This is good for outlining, writing, or adding any details on top of your cookie. For the cookie backgrounds or areas that need to be smooth, you need flood consistency. You do this by adding a few drops of water until you reach a smooth consistency.
Divide icing into separate bowls and add food coloring or gel as needed.
You are now ready to fill piping bags!
What could be cuter than sending a friend in camp, or anywhere in the world, a hug with an ugg? Surprisingly easy, you’ll love creating this precious cookie. Present it in a mini shoe box* for a complete, adorable gift!
COLORS NEEDED
• Light brown outline icing(use a bit of cocoa dissolved in hot water)
• Light brown flood icing
• Dark brown (use more cocoa dissolved in hot water)
• Dark Red outline icing
• White outline icing
1. Using the dark brown, pipe and flood the top of the ugg in a thick semi circle, as pictured. Pic 1
2. Using light brown, outline the remaining of the shoe. Pic 2.
3. Using light brown, outline and flood the sole part of the shoe. Leave to dry. Pic 3
4. Once dry, flood the remaining shoe with light brown. Leave to dry. Pic 4
5. Use white and dark red to zig – zag on the top of the shoe, the dark brown area. Pic 5
6. Use white to pipe tiny dots or lines underneath the zig zag and on top of the zig zag, or copy your favorite ugg design. Pic 6
7. Finally, once dry, use dark brown to pipe the ugg logo on the light brown area.
*Mini shoe box can be purchased from Do it with Cookies 845 866 6764