Amrita Institute of Medical Sciences Wayfinding & Sign Design

Sign Design & Wayfinding Amrita Institute of Medical Sciences Concept Presentation December2019 Architect Professionals for Planning Architecture & Landscape

Amrita Hospital | Faridabad

August 2019

Design Objective The challenge of the wayfinding program will be to successfully navigate, inform & educate a multitude of users, many of whom are not familiar or are able to read information from signs. Following are the various objectives that we will seek to achieve while designing the information system.

1. The objective of our design is to navigate people from the city to the hospital campus, within the campus and its buildings and back to the city as conveniently and as intuitively as possible.

2. Make the development accessible to all types of users.

3. Create a ‘speak & recall’ friendly addressing system for easy navigation.

4. Allow opportunities within the system, to display event based communication.

5. To educate and inform the users of various health & wellness related information.

6. To create a system that is easy to upgrade and maintain.

7. To propagate Amma’s philosophy.

Amrita Hospital | Faridabad

August 2019

Presentation Sequence This presentation is divided into three following parts:

S

D

J

1

2

3

Strategy

Design

Journey Map

Includes Sign Sequence, Standards, Addressing system, Colour and visual strategy, Typography, Iconography and Branding strategies.

Sign and information design

Typical journey of a person from origin to destination.

Amrita Hospital | Faridabad

August 2019

Sign Sequence Information will be presented in a sequential manner to the users, starting from the scale of the city leading to the final destination within the campus.

Sign Type

Sign Nature

Amrita Hospital | Faridabad

August 2019

Strategy

Best Practices In this and the next slide , we are looking at some of the best practices in healthcare wayfinding systems to compare and align our learnings and design proposal with international standards.

1

Women & Infants Hospital , Rhode Island (Beds-137)

2

International Community Health Services (ICHS) , Seattle (16k visitors per annum)

Directory

a.

Limited Colour Palette.

b.

Dual tone with high colour contrast for better legibility.

c.

Modular for easy maintenance and upgradability.

d.

Aiding recognition by incorporating icons with text.

e.

Augmentation of the signage system with printed materials (e.g. information fliers)

Wall Directory &wayfinding

Pavilion Identity

Space Identification

Internal Direction

Internal Direction

Amrita Hospital | Faridabad

August 2019

Strategy

Best Practices We are looking at some of the best practices in healthcare wayfinding systems to compare and align our learnings and design proposal with international standards.

3

Children’s Mercy Hospital, Kansas City (Beds-367)

4

Grady Memorial Hospital , Atlanta (Beds-961)

Building Directory Directory

a.

Limited Colour Palette.

b.

Dual tone with high colour contrast for better legibility.

c.

Modular for easy maintenance and upgradability.

d.

Aiding recognition by incorporating icons with text.

e.

Augmentation of the signage system with printed materials (e.g. information fliers)

Internal Direction with emergency

Internal Direction

Level/Department Directory

Internal Direction Space Identification Space Identification

Amrita Hospital | Faridabad

August 2019

Strategy

Standards & Benchmarks International Health Facility Guideline: The Hospital has infrastructure catering to an international audience, so the IHF guidelines (2016) are followed. The objective is to communicate effectively with the broadest group possible (Visitors , patients and patients with special needs).

1.Mobility Impairment •

Indian Health Facility Guidelines

Provided by TAHPI (Total Alliance Health Partners International) Part C Draft 1.2, July 2014

Signs to fall within zone of vision easily read by the aged and the wheelchair bound

2.Sensory Impairment • • •

Option to explore audible sign in strategic signs Minimum 30% contrast ratio Legibility in type and iconography

Amrita Hospital | Faridabad

August 2019

Strategy

Standards & Benchmarks International Health Facility Guideline: The Hospital has infrastructure catering to an international audience, so the IHF guidelines (2016) are followed. The objective is to communicate effectively with the broadest group possible (Visitors , patients and patients with special needs).

3.Cognitive Impairment •

•

Reducing number of decision points Simplification of terminologies by using simple alpha numeric & cardinal point based addressing system Information hierarchy (room nos.as priority)

4.Language and Illiteracy • •

• •

Bi-Lingual in the general wing International symbols and icons with text Colour Coding Use of Pneumonic

Level Identity Universal Icons As per SEGD

Bilingual

Colour Identity

Floor map with amenities

Quotes as per AMMA

Amrita Hospital | Faridabad

August 2019

Strategy

Site Addressing System For a user to successfully interact with the environment , one has to create a logical visual addressing system that will sequential (hence predictive) in nature and will be supported by icons and symbols with the greatest recognition. This addressing system will then be used to pinpoint each and every destination that the users will need in a sequential manner as he /she interacts with the campus

City Level Gates

Hospital identified by HH Emergency identified by They will be identified by a numeric digit and will carry the prefix ‘Gate’

Drop off’s

They will be identified by alphabets H1,H2,H3..H14 as per sequential alphabetical order based on the traffic circulation

Building Identification

They will be identified by the cardinal point system North ,South , West & Central preceded by ‘Wing’

Floor Levels

Levels to be indicated by numeric digits ,single digits will be preceded by ‘0’ . The three lowest levels will be indicated by alphabets B , LG , UG, 01 , 02 , 03, …. 12.

Service floor- S. Amrita Hospital | Faridabad

August 2019

Strategy

Site Addressing System There are 13 entries/exits to the Site. The entrance gates will be named in a numerical order , the numbering will start from the Gate with the highest priority (Emergency) and the rest will follow along the traffic movement. These signs will direct the user to his drop off point and also to his destination building (Hospital, College, Hostel etc.)

Hospital Campus

College/ Audi/ Residential

Residential

1 2 3 4 5 6 7 8 9 10 11 12 13

EMERGENCY General IPD/OPD Private IPD/OPD & Paediatric Pedestrian/Emergency Entry West Entry South IPD/OPD Entry/Exit Service Entry Service Exit Convention Centre Staff & Student Entry Hostel Entry Medical College Entry Medical College Exit

This is the focus of our current presentation

Amrita Hospital | Faridabad

August 2019

Strategy

Site Addressing System There are 14 drop offs . The drop off’s will be named in a alphabetical order as per the traffic circulation , These signs will direct the user to his drop off point and also to his destination department.

Upper Ground drop off’s

H4

H5

H1 H2 H3 H4 H4 H5 H6 H7

Private OPD/IPD Paediatric & Executive Health check Paediatric IPD Emergency Emergency OPD Burn Ward & Emergency Labour ward Exit Nuclear Medicine

H6

H1 H2

H7 H3

Amrita Hospital | Faridabad

August 2019

Strategy

Site Addressing System There are 14 drop offs . The drop off’s will be named in a alphabetical order as per the traffic circulation , These signs will direct the user to his drop off point and also to his destination department.

Lower Ground drop off’s

H9

H8 Oncology H9 General OPD H10 General IPD H11 Staff Entry/ Physical Medicine & Rehab H12 Private IPD Visitors H13 Radiation therapy H14 Admin Staff Entry

H10

H8

H14

H13

H12

Amrita Hospital | Faridabad

H11

August 2019

Strategy

Colour Coding The challenge of the wayfinding program will be to successfully navigate, inform & educate a multitude of users, many who are not familiar or are ale to read information from signs. We have assigned a unique colour and an image category to distinguish each of the major OPD/IPD in the hospital . The paediatric wing has the same colour and the facilities in the centre of the building has been highlighted with a single colour.

As mentioned before in our presentation, adding a colour and an image system as supporting navigation system helps in creating what we call a ‘speak and recall 'friendly system.

Colour can help navigate someone who cant read for example , one can just ask someone to take the lift which has orange colour to go to the floor which houses the OPD that they require .

The presence of a certain colour can reassure the user that they are still in the right zone .

Amrita Hospital | Faridabad

August 2019

Strategy

Visual Strategy The challenge of the wayfinding program will be to successfully navigate, inform & educate a multitude of users, many who are not familiar or are ale to read information from signs. We have assigned a unique colour and an image category to distinguish each of the major OPD/IPD in the hospital . The paediatric wing has the same colour and the facilities in the centre of the building has been highlighted with a single colour.

By using a pneumonic , we are helping those who are colour blind to recognise and navigate to the correct zone/ core.

Colour Identity (Will determine the functionality of the cores i.e. whether IPD or OPD) The 5 cores will have a visual hierarchy of 5 types .

Amrita Hospital | Faridabad

August 2019

Strategy

Typography The challenge of the wayfinding program will be to successfully navigate, inform & educate a multitude of users, many who are not familiar or are ale to read information from signs. Following are the various objectives that we will seek to achieve wile designing the information system.

Text on signs will be sized as per optimum viewing distances and the speed at which the vehicle is travelling and the ideal distance from which the sign is intended to be read.

This will vary from sign to sign as per the nature of the sign.

Fits more in a small surface area

Amrita Hospital | Faridabad

August 2019

Strategy

Iconography We propose to use the international healthcare symbols as a supporting information in the department addressing sign.

These Pneumonic will never be used in isolation but always with the text description. The purpose of having these pneumonic will cater to the percentage of users, such as international visitors, who cannot read any of the information languages but can recognise these icons.

International icon set by Society for Environmental Graphic Design SEGD, USA

Amrita Hospital | Faridabad

August 2019

Strategy

Iconography Icon set by IDC, Bombay.

These Pneumonic will never be used in isolation but always with the text description. The purpose of having these pneumonic will cater to the percentage of users, such as international visitors, who cannot read any of the information languages but can recognise these icons.

This icon set has Indian elements added to it.

There are limitations to this icon set as this set does not have all the departments listed and also does not cater to an international audience.

Amrita Hospital | Faridabad

August 2019

Strategy

City Level Signs Wayfinding for the hospital will start at the scale of the city and its point of entries. The hospital will need to advertise its presence and offering at all the airports (as it caters to international and domestic patients) ,at important traffic intersections and at toll plaza’s. In addition to the advertising, One will need to insert the hospital into NCR’s city signs.

Airport Signs

The client will have to work with the local authorities and the NHAI to include its direction within its signage system.

Road Signs

Metro Signs

Amrita Hospital | Faridabad

August 2019

Strategy

External Signs

Amrita Hospital | Faridabad

August 2019

Design

City Level Range Map The map tells you the radius visibility of the building and its various facades. Leveraging the visibility, our strategy suggests the use of the following three elements that will help in recognition of the building as a hospital, the brand and the side of the campus where emergency is located.

The building has to be, first and foremost, be recognised as a hospital first. Our advantage is that all façade signs work towards informing the viewer about the purpose of the building.

Logo

Monogram

Emergency

Amrita Hospital | Faridabad

August 2019

Design

ST-BLDG Façade Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These Signs will be visible form a distance of 1 km from the site which will mainly cater the city level traffic though it will be also visible once you enter the site.

Hospital Monogram

Amrita Hospital | Faridabad

August 2019

Design

Hospital Logo

Emergency Text & Monogram

ST-BLDG Façade Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

To give an example of how this will manifest, we propose the ‘+’ sign and the hospital sign on this façade. In addition to communicating the identity of this building, the viewer will also identify the side of the building that has the emergency ward.

Option B

Hospital Monogram

Amrita Hospital | Faridabad

August 2019

Design

Hospital Logo

Emergency Text & Monogram

ST-BLDG Façade Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

As we navigate within the building, the emergency sign will be canopy mounted and internally illuminated. We also Propose that we add the wing identification sign on the façade of the building.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-BLDG Façade Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

The façade signs will be LED illuminated signs.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-CH Department name

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

At all the entrance canopies or above the main entries, we propose to add an illuminated channel letter signs to announce the destination. This will be the destination address which is being directed to in the site direction signs.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-D1 Primary Vehicular Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs will direct traffic from the external roads to the correct gates. These signs will aid in distributing the traffic coming to this campus to the gate most appropriate to their destination.

Floor Level Signs

• • •

BOH & Parking Signs

EMERGENCY always in CAPS Information contrast (70%) Bilingual

Brand logo identity Brand Colour identity

Information hierarchy (as per priority) Emergency (Red)

Gate Identification

Brand logo

Brand Colour identity

Visual (graphic) identity

Bilingual

Control Signs

Graphic identity

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-D1 Primary Vehicular Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These are the primary site vehicular entry signs. These signs will carry the emergency information as the priority of information.

Floor Level Signs

• • •

BOH & Parking Signs

EMERGENCY always in CAPS Information contrast (70%) Illuminated & Floor mounted

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Primary Vehicular Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-D3 Emergency Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

From the primary vehicular gate signs, the emergency information then is handed over this sign type which carries only that. These signs mark the dedicated path for the emergency condition. We suggest these signs to be tri-lingual.

Floor Level Signs

• • • •

BOH & Parking Signs

Information contrast (70%) Emergency In Caps Illuminated Floor mounted

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Emergency Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

In this view, we see how we have segregated the fire signs as an independent sign type. These direction signs along with the canopy level signs help effectively navigate users to the various emergencies.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

• • • •

BOH & Parking Signs

Information contrast (70%) Emergency In Caps Illuminated Floor mounted

Design

Environmental Graphics

ST-D2 Secondary Vehicular Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These are the secondary direction signs designed for site level circulation. These signs will mark the gates and help Navigate users to their respective drop off.

Floor Level Signs

• • •

BOH & Parking Signs

Information contrast (70%) Illuminated Floor mounted

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Secondary Vehicular Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-D4 Tertiary Direction Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These are tertiary direction signs that work both the vehicular as well as the pedestrian level.

Floor Level Signs

• • •

BOH & Parking Signs

Information contrast (70%) Illuminated Floor mounted

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Tertiary Direction Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-BH Tertiary Direction Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-PD1 Primary Pedestrian Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

In addition to the vehicular signs, the site also see a sizable pedestrian traffic from various entries. These are designed to cater to that traffic and will be bilingual signs.

Floor Level Signs

• • • •

BOH & Parking Signs

Information contrast (40%) Illuminated Floor mounted Control Signs

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Primary Pedestrian Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-PD2 Drop Off Announcer

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

These signs will inform the user about their final drop off. These signs will work for both pedestrians and vehicles.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Drop Off Announcer

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

This is an example of how these signs will look in the context of the site.

Floor Level Signs

• • • •

BOH & Parking Signs

Information contrast (40%) Illuminated Floor mounted Control Signs

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-PD3 Secondary Ped Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Pedestrian circulation will also be displayed on such pole mounted wherever required. We can use the existing light poles to add such signs

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

• •

BOH & Parking Signs

Information contrast (70%) Pole mounted

Design

Environmental Graphics

Secondary Ped Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

External Sign Family This will be the family of signs that will direct users from the site periphery to the entries and exits both at a vehicular as well as the pedestrian scale. +4000

+3000

+2150

+1850

Amrita Hospital | Faridabad

August 2019

Design

Branding Positions

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

The branding positions can vary as per the development of the logo ,multiple options of the same can be seen below

Floor Level Signs

• • •

BOH & Parking Signs

EMERGENCY always in CAPS Information contrast (70%) Bilingual

Brand Colour identity

Brand logo

Visual (graphic) identity

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Internal Signs

Amrita Hospital | Faridabad

August 2019

Design

ST-IS Information Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs are information callout signs that will serve as a callout to the information desk.

Floor Level Signs

BOH & Parking Signs

This sign will be an illuminated sign and the size of the sign has been kept taller for it to be visible over crowds.

*All dimensions are in mm

Amrita Hospital | Faridabad

Environmental Graphics

August 2019

Design

Information Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs are information callout signs that will serve as a callout to the information desk. In this option, we propose that the signs also carry the hospital registration process chart.

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

In complex facilities such as a hospital, there are various steps that a patient needs to follow to access healthcare. Often, people are unaware and have to be assisted.

Making the processes available to the patient, reduces the load on human intervention and makes the environment more user friendly.

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Design

ST-BD Building Directory

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These directories will be at each elevator lobby of the various OPD/IPDs. These directories will be positioned as one enters the lift lobby and will display all the departments per floor of the wing.

Floor Level Signs

BOH & Parking Signs

These signs will be only at the UG & LG level and will carry the department information for all the floors accessed from that particular lobby.

Option A

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Building Directory

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

These signs will be bilingual at the north wing and only in English in the south.

BOH & Parking Signs

These signs will be only at the UG & LG level and will carry the department information for all the floors accessed from that particular lobby.

Bilingual Modular Panels Universal Icons & Information

Colour as per Strategy

Graphic mnemonic As per strategy

Map with Zone highlighted

Amrita Hospital | Faridabad

Environmental Graphics

August 2019

Design

ST-FA Facility Announcer

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

The reception desk at every department level will carry the department name(s) along with the specialization icon(s).

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These signs will act as the welcome signs to that level and announce the assistance desk.

General OPD

These will be individual letter signs fixed to the architectural surface below.

Amrita Hospital | Faridabad

August 2019

Design

Facility Announcer

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

The reception desk at every department level will carry the department name(s) along with the specialization icon(s).

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These signs will act as the welcome signs to that level and announce the assistance desk.

Private OPD

These will be individual letter signs fixed to the architectural surface below.

Amrita Hospital | Faridabad

August 2019

Design

ST-FD Doctor Directory

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

At each floor & in the same location every floor, the floor directory will provide information about the facilities available in that floor along with the process map and a digital screen that will display doctor information.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These signs will be there at every level and at every lobby.

Design

ST-ID Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Internal wayfinding will be done using a combination of wall mounted and ceiling suspended signs. This is an example of a wall mounted sign which one will use to direct and locate oneself within a particular wing.

Floor Level Signs

BOH & Parking Signs

These signs will provide descriptive information about the wing with respect to your location. ‘you are here’ signs.

Information hierarchy (room number as priority)

Level Identity

Colour identity Universal Icons

by SEGD

Floor Map with amenities

Bilingual

Quotes by AMMA.

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs, as you can see, are mounted at eye level giving the viewer the opportunity to read the map level information. The graphic will be as per our graphic identity strategy.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Information in graphic (contrast 40%) Wall mounted Bilingual only in North

*All dimensions are in mm

Amrita Hospital | Faridabad

Environmental Graphics

August 2019

Design

ST-CL1 Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

Internal wayfinding will be done using a combination of wall mounted and ceiling suspended signs. This is an example of a ceiling mounted sign which one will use to direct and locate oneself within a particular wing.

BOH & Parking Signs

These signs will provide immediate directions to destinations and facilities nearby.

Option A Modular Panel

Bilingual

Wing Identity

Universal Icons

Colour as per strategy

Level Identity

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Internal wayfinding will be done using a combination of wall mounted and ceiling suspended signs. This is an example of a ceiling mounted sign which one will use to direct and locate oneself within a particular wing.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Information in graphic (contrast 40%) Ceiling Hung Bilingual only in North

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-CL2 Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Internal wayfinding will be done using a combination of wall mounted and ceiling suspended signs. This is an example of a ceiling mounted sign which one will use to direct and locate oneself within a particular wing.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Information in graphic (contrast 40%) Ceiling Hung Bilingual only in North

Option B Non Modular

Universal Icons

Level Identity

Bilingual

Colour as per strategy

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Internal Direction Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-RS Room Number Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

The final destination will be the various consultation and diagnostics rooms. People will navigate to these rooms by the room numbers. Reaching the destination will be further reinforced by other secondary information such as the department name, doctors name etc. These destination signs will be accessible friendly.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Wall mounted Bilingual only in North

Room number in Braille

Room number Changeable doctor’s (followed as per PPAL) panel

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

Room Number Signs

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Rear interior panel colour as per our colour strategy

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-WA Ward Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Once inside the IPD, these signs will direct you to the room.

Floor Level Signs

BOH & Parking Signs

These are essentially in the IPD areas where the destinations are limited to rooms and nursing stations and traffic is filtered into these areas.

Room number (as followed per PPAL)

Type A

Colour Identity Modular Panel as per strategy

Environmental Graphics

Braille Information

Type B

*All dimensions are in mm

Amrita Hospital | Faridabad

August 2019

Design

Ward Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

This is an example of how these signs will look in the context of the site.

Rear interior panel colour as per our colour strategy

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-SS Situational Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

These signs will appear on the rooms within the departments, wherever necessary.

Universal Icons Colour as per strategy

Room name

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-BN Bed Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs will appear on the bed head and will be integrated into the panel behind.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Wall mounted

Bed nos.

As per PPAL

Amrita Hospital | Faridabad

Environmental Graphics

August 2019

Design

SS-GG ICU Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

ICU signs need to be bold and designed to be visible from a fair distance. We will also extend our graphic theme to the transparent glass surfaces which will help prevent any mishaps.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

Information in panel (contrast 70%) Wall mounted

Design

SS-GG ICU Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

ICU signs need to be bold and designed to be visible from a fair distance. We will also extend our graphic theme to the transparent glass surfaces which will help prevent any mishaps.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

Information in panel (contrast 70%) Wall mounted

Design

ST-WS1/2 Washroom Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs will be both wall mounted single side as well as double sided mounted perpendicular to the wall as per site conditions.

Type A ST-WS1

Universal Icons

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Wall mounted Bilingual only in North

Type B ST-WS2

Bilingual Braille Information

Colour as per Zone

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-WS1/2 Washroom Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

At the washroom, these signs will be door mounted.

Type A ST-WS1

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

Information in panel (contrast 70%) Wall mounted Bilingual only in North

Type B ST-WS2

Amrita Hospital | Faridabad

August 2019

Design

Basement Strategy

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

Basement to be divided in 6 zones , each zone to follow the above floor colour strategy. Colour strategy will be followed in wall graphics , pillar numbering floor markings etc.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-6 Parking Sign

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These signs will guide and direct vehicular & pedestrian traffic at the parking levels. These are ceiling suspended signs with information in retro-reflective vinyl.

Floor Level Signs

BOH & Parking Signs

Information in panel (contrast 70%) Ceiling mounted.

Wing Identity

Universal Icons

Amrita Hospital | Faridabad

Colour as per strategy

August 2019

Environmental Graphics

Design

Column Graphics

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

Column numbering to help users identify and locate their parking spaces.

Colour as per zone Stencil font

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

ST-MS Life Safety Signage

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

These are but a few examples of medical and life safety signs that we will incorporate in our design scheme.

Floor Level Signs

BOH & Parking Signs

Back Of House Colour Strategy Warning Signs

Warning Signs

Prohibition Signs

Prohibition Signs

Mandatory signs Mandatory signs

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Fire Signage

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Fire & Evacuation Sign Mandatory Signs These signs are specified from BIS approved vendors who manufacture signs as per specifications of the Indian Fire Codes.

Photo luminescent Signage This type of sign is used inside fire staircases where electrified signs may not be used. These signs have only a single state operation which is Photo luminescent

Floor Level Signs

BOH & Parking Signs

All fire signs will be selected from a BIS approved manufacturer’s products.

These signs are not aesthetic signs but are performance signs adhering to the latest fire code.

Terrace information:

Photoluminescent Evacuation Map This sign will be used near every fire exit door and at appropriate places in the corridors if the architecture allows for it. This sign maps out the evacuation route in relation to your location in the building.

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-WG Wall Graphics

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

As a part of our environmental graphic scheme, we propose Amma’s quotes to be printed onto canvas and displayed around the interior spaces of the hospital.

• • • • • • • •

Floor Level Signs

BOH & Parking Signs

These Signs will be Modular stretched canvas modular signs so that they can be easily changed and the information upgraded.

"Look carefully at what is of value in others and respect that."

“Our duty towards God is compassion and love towards the poor and needy."

"Beware; your actions in the present determine your future."

"All your problems arise because you don't stand firm within your Self."

"We should never forget that after every night, there is a dawn. We should never lose our optimistic faith."

"God's power is not something outside. It is within us. We need to awaken that power."

"A Mahatma's life is like a cool breeze that caressed everybody and everything."

"Only when human beings are able to perceive and acknowledge the Self in each other can there be real peace."

Amrita Hospital | Faridabad

August 2019

Environmental Graphics

Design

ST-WG Wall Graphics

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

As a part of our environmental graphic scheme, we also propose Florence Nightingale quotes to be printed onto canvas and displayed around the interior spaces of the hospital.

•

Rather, ten times, die in the surf, heralding the way to a new world, than stand idly on the shore.

•

I attribute my success to this:—I never gave or took an excuse.

•

I think one’s feelings waste themselves in words, they ought all to be distilled into actions and into actions which bring results.

•

The very first requirement in a hospital is that it should do the sick no harm.

•

Live life when you have it. Life is a splendid gift – there is nothing small about it.

•

So never lose an opportunity of urging a practical beginning, however small, for it is wonderful how often in such matters the mustard-seed germinates and roots itself.

•

And what nursing has to do in either case, is to put the patient in the best condition for nature to act upon him.

•

To be ‘in charge’ is certainly not only to carry out the proper measures yourself but to see that everyone else does so too.

•

If a nurse declines to do these kinds of things for her patient, ‘because it is not her business’, I should say that nursing was not her calling.

•

What cruel mistakes are sometimes made by benevolent men and women in matters of business about which they know nothing and think they know a great deal.

•

Wise and humane management of the patient is the best safeguard against infection.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These Signs will be Modular stretched canvas modular signs so that they can be easily changed and the information upgraded.

Design

ST-WG Wall Graphics

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

As a part of our environmental graphic scheme, we also propose prominent Noble laureates in Healthcare and Medicine to be printed onto canvas and displayed around the interior spaces of the hospital.

Amrita Hospital | Faridabad

August 2019

Floor Level Signs

BOH & Parking Signs

Environmental Graphics

These Signs will be Modular stretched canvas modular signs so that they can be easily changed and the information upgraded.

Design

ST-WG Wall Graphics

City Level Signs

Hospital Entry Signs

Internal Site Navigation Signs

Building Level Signs

Floor Level Signs

BOH & Parking Signs

In addition to Amma’s quotes, we will also plan instructional graphics about wellness and good health practices curated in appropriate areas of the internal spaces.

Amrita Hospital | Faridabad

August 2019

Design

Environmental Graphics

Ambulance Graphic Strategy The graphic identity has to extend to elements such as hospital vehicles, staff uniforms, hospital collaterals etc. This way, the brand recognition is going to be widespread and much stronger.

Side View

Top View

Back View

Amrita Hospital | Faridabad

August 2019

Design

Front View

In Conclusion Our presentation covers the design strategy that we intend to follow while designing the wayfinding scheme for the hospital and the campus. The hospital is the most public and hence the most important building in the campus from a user navigation point of view. The hospital scheme will be expanded in the subsequent phases to incorporate the remaining buildings in the campus. To recapitulate on some of the main points of our presentation:

• Our scheme proposes the site addressing system with respect to the nomenclature of the • • • • • •

Gates Drop Offs Drop Off names Wing Identification Floor Levels Room Numbers *as per the architect’s nomenclature system

• Our scheme proposes a colour and a graphic strategy.

• Our scheme proposes a sign type hierarchy for both interior as well as exterior signs.

• Our scheme proposes an option for the brand/hospital information wall and the donor wall.

• Our scheme proposes the environmental graphic design strategy along with a system to promote and educate users about the teachings of amma.

Amrita Hospital | Faridabad

August 2019

Design

Journey Map

Amrita Hospital | Faridabad

August 2019

Type of Information used by Public and Private consumers while travelling to Amrita Hospital

Amrita Hospital | Faridabad

August 2019

Journey Map

Typical journey map from IGI Airport to Amrita Hospital

B

A

2 km to Amrita Hospital IGI, Airport

C

Amrita Hospital

2 km stretch Amrita Hospital | Faridabad

August 2019

Journey Map

Typical journey map from Site entry to 4th Floor General OPD 1

1

2

3

5

4

3

2

4

7

9 5

6

8

7

8

9

Amrita Hospital | Faridabad

August 2019

Journey Map

6

17 10

11

14

15

12

18 10 16 15 11

13

16

18

17 Amrita Hospital | Faridabad

August 2019

Journey Map

12

13 14

20 19

20

19

21

22 24 26 25

22

23

24

Amrita Hospital | Faridabad

26

25

August 2019

Journey Map

21

23

Strategic Sign Layout

Amrita Hospital | Faridabad

August 2019

Signage Location Layout Locations of signages will be marked on the plan with attributes specific to the sign type with information such as mounting surface , requirement of electrical ,data points and sign type .

Sign Type

Data Point wall /Floor/ ceiling

Amrita Hospital | Faridabad

Mounting Surface wall /floor/ceiling

Illumination Signage Size Reference Number

August 2019

Amrita Hospital | Faridabad

August 2019

Visual Exploration

Amrita Hospital | Faridabad

August 2019

Concept , Visual language & Exploration The Concept of the visual language taken from hand sign, Wing and Growth sign. hand represents protection and care provided by hospital , wing represents Independence and success of the hospital and repetitive growing pattern indicates the growth of the health of the patient and hospital.

Amrita Hospital | Faridabad

August 2019

Mock Up

Amrita Hospital | Faridabad

August 2019

Wall Graphics Strategy The Illustration style inspired from visual language and the fluidity of the facade. The illustration contain particular body organ associated with the department. inside that illustrations shows the ways and tips to make that body organ healthy. the artforms inspired by Indian people and culture.

India inspired contemporary illustration and information design with the used colour scheme helps the user to memorize the space.

Amrita Hospital | Faridabad

August 2019

Illustrations, Typography & Colour Palette The primary typeface used for the graphics is Futura Bold and Secondary typeface is Futura Heavy BT. So, Futura Bold is used for Headings /subheadings and Futura heavy BT for Body text information. The illustration contain particular body organ associated with the department. inside that illustrations shows the ways and tips to make that body organ. All the illustrations are India inspired contemporary forms.

Amrita Hospital | Faridabad

August 2019

North Wing wall graphics India inspired contemporary illustration and information design with the used colour scheme according to the wings helps the user to memorize the space.

Amrita Hospital | Faridabad

August 2019

Photomontage

Amrita Hospital | Faridabad

August 2019

South Wing wall graphics India inspired contemporary illustration and information design with the used colour scheme according to the wings helps the user to memorize the space.

Amrita Hospital | Faridabad

August 2019

Photomontage

Amrita Hospital | Faridabad

August 2019

END

Amrita Hospital | Faridabad

August 2019