VOL.V AUGUST, 1928 No. 4
Entered at the Post-Office at University of Richmond, Va., as Second-Class Mail Matter
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VOL.V AUGUST, 1928 No. 4
Entered at the Post-Office at University of Richmond, Va., as Second-Class Mail Matter
Announcement of The Evening School of the University of Richmond 1928-1929
SESSION OPENS SEPTEMBER 11, 1928
Evening School in Buildings of T. C. Williams Law School Lombardy and Grace Streets

For Information Address
H. H. SEAY,JR., Director
UNIVERSITY of RICHMOND, VA,

H. H. SEAY, JR., M.A.
HUGH s. MEAD, B. A.
R. A. STEWART, Ph.D.
D. J. MAYS, LL. B.
H. P. THOMAS, M. A.
R. C. AsTROP,M. A
R. T. M ARSH, JR., M A.

Session opens September 11, 7 :00 P. M., in the Law Building, corner of Gr ace and Lombardy Streets, Richmond, Va.


The Evening School has been established for the purpose of affording opportunity for college education to persons unable to devote their entire time to study.
High school graduation with fifteen approved units is required for entrance. Students twenty-one years of age or older may be admitted as special students. No requirements if degree credit is not desired.
A tuition fee of $20.00 per course is charged to all students in the Evening School. The fee for each course in which a student is enrolled is payable in two equal installments: the first at the time of registration; the second on February 1st.
Classes in each course will meet once each week for 2 class hours of 100 minutes, unless stipulated otherwise in the description of particular courses, beginning at 7 :00 P. M.
01. ENGLISH I. The elements of writing. Constant practice in the several forms of discourse. Selections from literature for illustration and example. Parallel reading; individual conferences.
02. ENGLISH II. A course in cultural English adapted equally to the prospective business man and the general student. The first term will be devoted to a review of several important periods in the literature of England. The second and the third terms will be confined

to the study of modern American literature, especially the contemporary essay, drama, short-story and novel. Southern writers will be given their due place in this study. At stated intervals expository papers and written reports will be required.
06. FRENCH I. A course for beginners m the language. This course will be conducted, as far as possible, in French. There will be study of elementary grammar, composition, frequent dictation and the reading of several hundred pages of easy text.
30. PRINCIPLES.OF ECONOMICS. The underlying theories of Economics are developed by reference to specific conditions. Partial list of topics for discussion include Production, Consumption, Value, Price, Monopoly, Money and Banking. First semester.
CURRENT EcoNOMIC PROBLEMS. Distribution, Transportation, Insurance, Labor, Tariff, etc. Second semester.
31. PUBLIC FINANCE. A detailed study of state and local expenditures and revenues, during the first semester. The financing and policies of the Federal government, with especial attention to the Federal income tax and budget, during the second semester.
48. INVESTMENTS. The subject of investments is of great value both to those who are preparing themselves for executive positions, in which they will have the responsibility for the investment of corporation and trust funds, and to those who desire to prepare themselves for the proper handling of their own funds. The course covers carefully the general principles of sound investment, with problem work illustrating the many points involved. Considerable time will be devoted to the analysis of prospectuses, financial statements, etc., of numerous varieties of security issues. Security marketing methods and policies will also be discussed.
50. AccoUNTING I. Elementary Accounting, which is a beginning course intended ( 1) for those who intend to enter business in any field and who consequently need an understanding of the fundamental principles of accounting, and (2) as an introduction to the

subject for those who intend to become Certified Public Accountants. The student is instructed in the modern use of accounting as an indispensable aid in the solution of practical business problems of many kinds. The course includes thorough practice in handling books of account and in the preparation and interpretation of simple financial statements. Some of the topics to which attention is devoted are as follows: the balance sheet, the profit and loss statement, application of debit and credit in double-entry bookkeeping, classification of accounts, the work sheet, regular and periodic bookk eeping routine, types of original and final entry records, special features in connection with the single ownership, partnership and corporate forms of organization. Required for the degree.
51. AccouNTING II. Advanced Accounting, which is a continuation of Accounting I. It is confined largely to the more complex problems of corporation accounting from the organization of the corporation through dissolution. Careful consideration is given to the general question of valuation, depreciation, theory and practice, receiverships, financial statement analysis and branch-house accounting.
60. BUSINESS LAW. Practically all business relationships have a legal background in that they involve some contractual undertaking. Business law, therefore, constitutes an essential part of training for business. A careful study is made of those phases of law which are related most closely to the successful conduct of business transactions, with special emphasis upon the principles of contracts, negotiable instruments, sales, agency, partnership and corporation law, and carriers. Attention is given throughout the course to business forms and papers which are common to each kind of relationship studied. This course is required for the degree.
70. TRANSPORTATION. Modern life, economic, political and social, is completely dependent upon the existence and uninterrupted operation of the systems of transportation. In the United States the railroads are of first importance. This course is confined largely to railroad transportation, touching upon other systems largely in the way they supplement or compete with railroads. Following a survey of the early history of railroad development, a detailed study is made

of the systems as they exist today. Railroad capitalization, inter-railroad relations, consolidations, rates, classifications, carrier contract s and governmental control are studied carefully from the viewpoint s both of the railroads and the public.
80. MARKETING. Due to modern methods of production, marketing has become the most expensive phase of industry. This course aims to give a knowledge of efficient marketing methods and policies. During the first half of the course a study is made of the method s actually used in the distribution of numerous leading commoditi es. The second half of the course is devoted to a study of advertising in its relation to modern marketing. This study will include the principles of advertising, the way in which advertisements are created, th e subject of mediums and the work of advertising agencies.
94. INSURANCE. The subject of insurance, as a safeguard against contingencies, is being applied to a wider range of risks each year A knowledge of the subject, therefore, is of specific value both to business men and the public in general. The course covers the gener al field of insurance, dealing with the principles and practices as well as the main legal phases of the subject. Attention is given to the variou s types of insurance as follows: life, accident and health, liability and compensation, fire, marine, and other forms of casualty, such as aut omobile, etc.
100. PSYCHOLOGYOF ADVERTISING. This course deals with th e ethical and psychological foundations of present-day advertising ; a study of the psychological factors involved in producing effective advertising, including attention, memory, illustration, and campai gn strategies; the relation of emotions and instincts to the problems of the advertiser.
110. PRINCIPLES OF SECONDARYEDUCATION. A study of th e factors and principles involved in a constructive theory of secondary education. First semester.
PRINCIPLES OF TEACHING IN HIGH SCHOOLS. A treatment of teaching methods, especially in their relation to the problems of secondary education. Second semester.

120. EDUCATIONALSocIOLOGY. A study of the sociological foundations of education and of school subects; of social efficiency and progress.
130. MATHEMATICS OF FINANCE. Annuities, amortization of debts, sinking funds, bond valuation, depreciation and life insurance. STATISTICS. The mathematical principles of statistics and the application of statistical methods in various fields.
140. INTERNATIONALRELATIONS will be studied. An effort will be made to articulate important happenings of the day with the course of study. Special attention will be given to such agencies as the Lee.gue of Nations and Permanent Court of International Justice.

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