Unimed Cerrado em foco - n.67 (2011)

NÂş 67 - ANO XVI - OUTUBRO - DEZEMBRO 2011

$ )25d$ '$6 &223(5$7,9$6

Unimeds Morrinhos e Vale do CorumbĂĄ UHFHEHP UHJLVWUR GHÂżQLWLYR GD $16 As duas Singulares goianas venceram a burocracia da AgĂŞncia, cumpriram as exigĂŞncias do ĂłrgĂŁo regulador H FRQTXLVWDUDP R UHJLVWUR GHÂżQLWLYR H R GLUHLWR GH FRPHUFLDOL]DomR GH SODQRV GH VD~GH FRPSURYDQGR D IRUoD GDV FRRSHUDWLYDV GH PHQRU SRUWH QR PHUFDGR GH VD~GH VXSOHPHQWDU

ComitĂŞ PolĂ­tico Nacional: planejamento executado

OpiniĂŁo: Juramento de HipĂłcrates

2.

2XWXEUR 'H]HPEUR

PALAVRA DA DIRETORIA

2012: vamos construir um mundo melhor

Missรฃo cumprida

2 &RPLWr 3ROtWLFR 1DFLRQDO GR 6LVWHPD 8QLPHG HQ FHUURX VXDV DWLYLGDGHV GH FRP XP EDODQoR SRVLWLYR DYDQoRV QD UHODomR FRP R 3RGHU /HJLVODWLYR H R FXPSUL PHQWR GH WRGDV DV Do}HV SODQHMDGDV Pรกgina 3

(OHLWR SHOD 2UJDQL]DomR GDV 1Do}HV 8QLGDV 218 R $QR ,QWHUQDFLRQDO GDV &RRSHUD WLYDV p XP DQR tPSDU SDUD R FRRSHUDWLYLVPR $ HVFROKD GD 218 p XP UHFRQKHFLPHQWR DR WUDEDOKR GHVHQYROYLGR DR ORQJR GH GpFD GDV SRU FRRSHUDWLYDV GH WRGR R PXQGR 0DV p WDPEpP XPD RSRUWXQLGDGH GH PRVWUDUPRV DR PXQGR D IRUoD GR VHWRU FRRSHUDWLYLVWD O slogan ย Cooperativas constroem um mundo melhorย HVFROKLGR SDUD R $QR ,Q WHUQDFLRQDO GDV &RRSHUDWLYDV WUDGX] EHP D HVVrQFLD GR FRRSHUDWLYLVPR 7UDEDOKDPRV SHOR GHVHQYROYLPHQWR HFRQ{PLFR FRP MXVWLoD VRFLDO SHOD YDORUL]DomR GR FRRSHUDGR SHOR IRUWDOHFLPHQWR GDV FRPXQLGDGHV QDV TXDLV HVWDPRV LQVHULGRV 7XGR VHP QXQFD GHL[DU GH ODGR RV SULQFtSLRV EiVLFRV GR FRRSHUDWLYLVPR XQLmR WUDEDOKR VROL GDULHGDGH HTXLGDGH LJXDOGDGH H UHVSRQVDELOLGDGH 3RUWDQWR QyV GD 8QLPHG &HUUDGR UHDยฟ UPDPRV QRVVR FRPSURPLVVR GH WUDEDOKDUPRV VHPSUH SHOD FRQVWUXomR GH XP PXQGR PHOKRU H FRQFODPDPRV WRGRV D ID]HUHP GH R SULPHLUR GH PXLWRV $QRV ,QWHUQDFLRQDLV GDV &RRSHUDWLYDV

Encontros regionais

$ 8QLPHG &HUUDGR SURPRYHX TXDWUR HQFRQWURV UHJLR QDLV HP 2V HYHQWRV UHDOL]DGRV HP *RLDQpVLD &D WDOmR IRWR 5LR 9HUGH H /X]LkQLD FRQWULEXtUDP SDUD XPD PDLRU DSUR[LPDomR HQWUH D )HGHUDomR H DV 6LQJXODUHV H IRUDP PDUFDGRV SRU UHXQL}HV HQWUH RV GLULJHQWHV H Rยฟ FLQDV WpFQLFDV Pรกgina 3

Feliz Ano Novo!

Feliz Ano Internacional das Cooperativas!

Promovendo a saรบde

8QLPHG &DWDOmR UH~QH SHVVRDV HP XPD FD PLQKDGD HP SURO GD VD~GH H D SUHYHQomR GR FkQFHU GH PDPD Pรกgina 4

Josรฉ Abel Ximenes Presidente

Danรบbio Antonio de Oliveira Luiz Antรดnio Fregonesi 'LUHWRU $GPLQLWUDWLYR )LQDQFHLUR 'LUHWRU GH 0HUFDGR

Registro definitivo

8QLPHGV 0RUULQKRV H 9DOH GR &RUXPEi FRPSURYDP D IRUoD GDV FRRSHUDWLYDV GH PHQRU SRUWH H FRQTXLVWDP R UHJLVWUR GHยฟ QLWLYR QD $16 Pรกgina 5

Federaรงรฃo das Unimeds dos Estados de Goiรกs, Tocantins e Distrito Federal Rua 8-A, nรบmero 111, Setor Aeroporto, Goiรขnia (GO) CEP 74075-240 Fonefax (62) 3221 5100 www.unimedcerrado.com.br

Diretoria Diretor Presidente: Dr. Josรฉ Abel Ximenes Diretor Administrativo-Financeiro: Dr. Danรบbio Antonio de Oliveira Diretor de Mercado: Dr. Luiz Antรดnio Fregonesi

Unimed Cerrado em Foco ร rgรฃo informativo da Unimed Cerrado 1~PHUR $QR ;9, ฤ 2XWXEUR 'H]HPEUR Ediรงรฃo: Santa Inteligรชncia Comunicaรงรฃo Jornalista Responsรกvel: Rosane Rodrigues da Cunha 07E -3 )RQH

santainteligencia@terra.com.br Fotos: Carlos Silva Arte e Impressรฃo: Cir Grรกfica Tiragem: 5 mil exemplares As matรฉrias assinadas sรฃo de responsabilidade de seus autores e nรฃo refletem, necessariamente, a opiniรฃo do Unimed Cerrado em Foco

Casa nova

9LVDQGR RIHUHFHU PDLRU VHJXUDQoD FRQIRUWR H SUHV WH]D QR DWHQGLPHQWR DRV XVXiULRV D 8QLPHG *XUXSL LQDXJXURX VXD QRYD VHGH QR GLD GH RXWXEUR 2 SUpGLR TXH WDPEpP SURSRUFLRQD PDLRU FRPRGLGDGH DRV FRRSH UDGRV H FRODERUDGRUHV HVWi ORFDOL]DGR HP XP ORFDO SUL YLOHJLDGR Pรกgina 5

AINDA NESTA EDIร ร O 3URMHWR FREHUWXUD UHGX]LGD Pรกgina 3 Artigo Pรกgina 6 'LD GR 9ROXQWDULDGR FRPHPRUDomR Pรกgina 8

3.

2XWXEUR 'H]HPEUR

$d­2 32/Ë7,&2 ,167,78&,21$/

Comitê Político Nacional do Sistema Unimed encerra 2011 com balanço positivo As ações propostas foram executadas, houve avanço no diálogo com o Poder Legislativo e o Comiitê consolidou sua representatividade perante o Sistema Unimed &RRUGHQDGR SHOR SUHVLGHQWH GD 8QLPHG &HUUDGR H DVVHVVRU GD GLUHWRULD GD 8QLPHG GR %UDVLO -RVp $EHO ;LPHQHV R &RPLWr 3R OtWLFR 1DFLRQDO GR 6LVWHPD 8QLPHG UHDOL]RX QR GLD GH GH]HPEUR HP 6mR 3DXOR 63 VXD ~OWLPD UHXQLmR GH ;LPHQHV DEULX R HQFRQWUR FRP XP EDODQoR SRVLWLYR GDV DWLYLGDGHV GHVHQYROYLGDV QHV WH DQR H IDORX VREUH R SODQHMDPHQ WR SDUD ³([HFXWDPRV WRGDV DV SURSRV WDV SODQHMDGDV SDUD D SDUWLU

GH XP IRUWH WUDEDOKR LQWHUQR H H[ terno DR 6LVWHPD 8QLPHG´ GLVVH UHVVDOWDQGR TXH SDUWLFLSDomR H[ SUHVVLYD GH OLGHUDQoDV GR 6LVWHPD QD UHXQLmR WUDGX]LX R DWXDO JUDX GH FRQVROLGDomR H UHSUHVHQWDWLYLGDGH GR &RPLWr SHUDQWH D 8QLPHG 2 WUDEDOKR GR &RPLWr H RV GRLV DQRV GH DWXDomR GD $VVHVVRULD 3ROtWLFR ,QVWLWXFLRQDO GD 8QLPHG GR %UDVLO IRUDP GHVWDTXH QD 5HYLVWD 8QLPHG %5 LQIRUPDWLYR R¿ FLDO GD 8QLPHG GR %UDVLO 1D HQWUHYLVWD ;LPHQHV UHVVDOWRX TXH R REMHWLYR GR WUDEDOKR p EXVFDU R GLiORJR H¿ FLHQWH FRQWtQXR H GH PmR GXSOD FRP RV VHWRUHV JRYHUQDPHQWDLV (OH REVHUYRX TXH D DWXDomR GD $VVHVVRULD p IXQGDPHQWDO para corrigir ou rejeitar propostas OHJLVODWLYDV VHP IXQGDPHQWR RX SRVVLELOLGDGH GH DSOLFDomR SUiWLFD FRPR RFRUUH IUHTXHQWHPHQWH FRP

Projeto prevê planos com cobertura reduzida $ &RPLVVmR GH $VVXQ WRV (FRQ{PLFRV &$( GR Senado aprovou, no dia 6 GH GH]HPEUR SURMHWR GD VHQDGRUD JRLDQD /~FLD 9kQLD 36'% TXH SHUPL WH D RIHUWD H D FRQWUDWDomR GH SODQRV GH VD~GH FRP FREHUWXUDV UHGX]LGDV 2 REMHWLYR VHJXQGR D VHQD GRUD p UHGX]LU R FXVWR GH SODQRV IDPLOLDUHV H LQGLYL GXDLV RV WRUQDQGR DFHV VtYHLV D XP PDLRU Q~PHUR GH SHVVRDV $ PDWpULD VH JXH SDUD D &RPLVVmR GH $VVXQWRV 6RFLDLV &$6

RQGH UHFHEHUi GHFLVmR WHUPLQDWLYD $ DSURYDomR GHVVH

projeto pode atender a XPD DQWLJD UHLYLQGLFD omR GR 6LVWHPD 8QLPHG 2 GLUHWRU GH 0HUFDGR GD 8QLPHG &HUUDGR /XL] $QW{QLR )UHJRQHVL H[SOL ca que um dos maiores GHVD¿ RV GD )HGHUDomR HP *RLiV H 7RFDQWLQV QD iUHD GH PHUFDGR p DWLQJLU DV FODVVHV & H ' ³6mR novos mercados que se abrem e precisamos de SODQRV PDLV À H[tYHLV TXH permitam às operadoras DWLQJLU HVVDV FODVVHV FD UHQWHV GH VHUYLoRV S~EOL FRV H VHP FRQGLo}HV GH FRQWUDWDU SODQRV RIHUHFL GRV KRMH´ GLVVH

Ximenes: balanço positivo encerra reuniões de 2011

DTXHODV UHIHUHQWHV DR FRRSHUDWL vismo, em especial, ao de trabalho PpGLFR ³-i DYDQoDPRV PDV DLQ GD WHPRV GH HQIUHQWDU H PXGDU XPD FRUUHODomR GH IRUoDV DLQGD GHVIDYRUiYHO DR FRRSHUDWLYLVPR QDFLRQDO HP HVSHFLDO DR FRRSH UDWLYLVPR GH WUDEDOKR PpGLFR SUR

WDJRQL]DGR SHOR 6LVWHPD 8QLPHG´ GLVVH (OH H[SOLFRX TXH R IRFR GD 8QLPHG GR %UDVLO H GR &RPLWr 3ROtWLFR HVWi DJRUD YROWDGR SDUD D FRQVROLGDomR GH XP SURJUDPD GH WUDEDOKR D VHU H[HFXWDGR HP TXH QRYDPHQWH SHUPLWD j &RQIH GHUDomR D HIHWLYDomR GH WRGDV DV SURSRVWDV

Federação promove encontros regionais em Goiás e DF Dando sequência ao ciclo de encontros regionais que YHP SURPRYHQGR QRV ~OWLPRV DQRV YLVDQGR XPD PDLRU DSUR [LPDomR FRP DV 6LQJXODUHV D 8QLPHG &HUUDGR SURPRYHX HP TXDWUR UHXQL}HV FRP DV &RRSHUDWLYDV GH *RLiV H GR 'LVWULWR )HGHUDO 2 ,; (QFRQ WUR 5HJLRQDO GDV 8QLPHGV GR 1RUWH *RLDQR DFRQWHFHX HP *RLDQpVLD H R 9,,, (QFRQWUR 5HJLRQDO GDV 8QLPH GV GR 6XO *RLDQR HP &DWDOmR

R ;, (QFRQWUR 5HJLR QDO GDV 8QLPHGV GR 6XGRHVWH *RLDQR HP 5LR 9HUGH H

H HQFHUUDQGR R FLFOR /X]LkQLD VHGLRX R ,9 (QFRQWUR 5HJLRQDO GDV 8QLPHGV GR &HQWUR *RLDQR H 'LVWULWR )HGHUDO H

&RP D SDUWLFLSDomR GD GLUH WRULD GD 8QLPHG &HUUDGR ± SUH

VLGHQWH -RVp $EHO ;LPHQHV GL UHWRU GH 0HUFDGR /XL] $QW{QLR )UHJRQHVL H GLUHWRU $GPLQLVWUD WLYR )LQDQFHLUR 'DQ~ELR $QWR QLR GH 2OLYHLUD ± RV HQFRQWURV possibilitam o debate entre os dirigentes sobre temas atuais relacionados ao cooperativismo H j VD~GH VXSOHPHQWDU H OHYDP LQIRUPDo}HV WpFQLFDV DRV FROD ERUDGRUHV DWUDYpV GH R¿ FLQDV QDV iUHDV GH DWHQGLPHQWR 7, MXUtGLFD FRQWiELO H GH PHUFDGR $ DEHUWXUD GR ,9 (QFRQWUR 5HJLRQDO GDV 8QLPHGV GR &HQ WUR *RLDQR H 'LVWULWR )HGHUDO UHDOL]DGR SDUDOHODPHQWH D ;9 -RUQDGD 0pGLFD GH /X]LkQLD H 5HJLmR *HRHFRQ{PLFD GH %UD VtOLD UHXQLX FHUFD GH FRQ YLGDGRV H PDUFRX WDPEpP D FRPHPRUDomR GRV DQRV GD 8QLPHG 3ODQDOWR

4.

2XWXEUR 'H]HPEUR

35202d­2 '$ 6$Ò'(

1ª Caminhada de Prevenção do Câncer de Mama movimenta Catalão Promovido pela Unimed Catalão, o evento contou com a participação de 400 pessoas, que saíram às ruas para alertar as mulheres sobre a prevenção da doença e a importância da mamografia &RP R REMHWLYR GH FRQWULEXLU SDUD D SUHYHQomR GR FkQFHU GH PDPD LQFOXVLYH DOHUWDQGR D SRSX ODomR IHPLQLQD VREUH D LPSRUWkQFLD GD UHDOL]DomR DQXDO GD PDPRJUD¿ D DSyV RV DQRV GH LGDGH D 8QL PHG &DWDOmR H VHX 'HSDUWDPHQWR GH 0HGLFLQD 3UHYHQWLYD SURPRYH UDP D &DPLQKDGD GH 3UHYHQ

omR GR &kQFHU GH 0DPD ³$PLJRV GD 0DPD´ &HUFD GH SHVVRDV participaram da caminhada, que DFRQWHFHX QR GLD GH RXWXEUR H SHUFRUUHX DV SULQFLSDLV UXDV GD FL GDGH HQFHUUDQGR HP IUHQWH j 8QL PHG &DWDOmR O evento, que teve o apoio da 6HFUHWDULD 0XQLFLSDO GH 6D~GH GH &DWDOmR H GR 3URJUDPD GH 0DVWROR JLD GR +RVSLWDO GDV &OtQLFDV GD 8QL YHUVLGDGH )HGHUDO GH *RLiV 8)*

Gi FRQWLQXLGDGH DR SURMHWR GH LPSOH PHQWDomR GR 3URJUDPD GH 5DVWUH DPHQWR 0DPRJUi¿ FR HP &DWDOmR ODQoDGR HP PDLR GH 2 GLUHWRU SUHVLGHQWH GD 6LQJXODU $EHO 0DUWLQV 1HWR R GLUHWRU DGPL QLVWUDWLYR 5RJpULR -RVp GRV 5HLV H D GLUHWRUD ¿ QDQFHLUD &DUROLQD 5H]HQ GH 6DOYLDQR H[SOLFDP TXH D SUHYHQ omR SRVVLELOLWD R GLDJQyVWLFR SUHFRFH

Caminhada: mobilização em prol da saúde

GR FkQFHU GH PDPD H D UHGXomR GD WD[D GH PRUWDOLGDGH GD GRHQoD ³(VVH IRL R SULPHLUR GH PXLWRV HYHQWRV TXH IDUHPRV HP SURO GD PHOKRULD GD TXDOLGDGH GH YLGD SUR

PRomR H SUHYHQomR GH GRHQoDV HQ WUH D FRPXQLGDGH FDWDODQD´ GLVVH D FRRUGHQDGRUD DGPLQLVWUDWLYD GD 0H GLFLQD 3UHYHQWLYD GD 6LQJXODU &OHLGH 3HUHLUD

Unimed Porangatu promove Jornada de Melhoramento Óptico $ 8QLPHG 3RUDQJDWX SURPR YHX QR GLD GH GH]HPEUR D -RUQDGD GH 0HOKRUDPHQWR ÏSWLFR GR PXQLFtSLR 2 HQFRQWUR UHXQLX SUR¿ VVLRQDLV GH yWLFDV H GD iUHD GD VD~GH $V SDOHVWUDV IRUDP PLQLVWUD GDV SHORV RIWDOPRORJLVWDV )DEUtFLR

.DIXU\ $QD /HWtFLD H -pVVH &RU pa, tecnólogos em óptica e um WpFQLFR HP ODERUDWyULR ySWLFR H abordaram temas, como os tipos GH OHQWHV LQVDWLVIDomR FRP yFXORV H D PRQWDJHP FRUUHWD GDV OHQWHV ,GHDOL]DGRU GD MRUQDGD TXH WHYH D SDUFHULD GD &OtQLFD (VSH

FLDOL]DGD HP 2OKRV GH 3RUDQJDWX H DSRLR GR /DERUDWyULR GH /HQWHV (VVLORU )DEUtFLR .DIXU\ H[SOLFRX TXH R REMHWLYR HUD OHYDU PDLV LQ IRUPDo}HV DRV SUR¿ VVLRQDLV GH VD~GH H GDV yWLFDV YLVDQGR D PHOKRULD GR DWHQGLPHQWR j SRSX ODomR

(P WDPEpP EXVFDQGR D PHOKRULD GD DVVLVWrQFLD RIWDO PROyJLFD j SRSXODomR D 8QLPHG 3RUDQJDWX SURPRYHX XPD FDPSD QKD GH SUHYHQomR GR JODXFRPD TXH DWHQGHX PDLV GH SHVVR DV H WHYH D SDUFHULD GD 8QLPHG &HUUDGR

Unimed Cerrado participa do projeto Ação Saúde da Mulher $ 8QLPHG &HUUDGR SDUWLFLSRX QR GLD GH RXWXEUR GR SURMHWR $omR 6D~GH GD 0XOKHU SURPRYLGR SHOD 0LQHUDomR 0DUDFi ,QG~VWULD H &RPpUFLR 00,& GR JUXSR <D PDQD *ROG HP 1RYD ,JXDoX GH *RLiV $ HQIHUPHLUD .pVLD &DUR OLQD %RUJHV )HUQDQGHV PLQLVWURX XPD SDOHVWUD VREUH KLJLHQH tQWLPD H SUHYHQomR GH GRHQoDV &RP D SDUFHULD GD 6HFUHWDULD GH 6D~GH GR PXQLFtSLR R HYHQWR DUUDQFRX DSODXVRV GR S~EOLFR IRU PDGR SRU PXOKHUHV TXH HORJLD UDP D GLGiWLFD H FRQKHFLPHQWR GD SDOHVWUDQWH $ SDOHVWUD Mi WLQKD VLGR PLQLVWUDGD HP $OWR +RUL]RQWH QR

GLD GH MXOKR H HP &DPSLQRUWH QR GLD GH DJRVWR $R WRGR SHVVRDV SDUWLFLSDUDP GD $omR GD 6D~GH GD 0XOKHU $ 00,& FOLHQWH GD 8QLPHG &HUUDGR UHVVDOWRX TXH R REMHWLYR GR SURMHWR IRL DWLQJLGR $ SDUWLFL SDomR HP HYHQWRV FRPR HVVH ID] SDUWH GDV Do}HV GH SURPRomR GD VD~GH GHVHQYROYLGDV SHOD 8QL PHG &HUUDGR (P D )HGH UDomR H D 00,& IRUDP SDUFHLUDV QR SURMHWR 'LD ,QWHJUDU TXH OHYRX DWHQGLPHQWR HP iUHDV FRPR VD~ GH HGXFDomR H OD]HU D PDLV GH PLO PRUDGRUHV GH 1RYD ,JXDoX GH *RLiV

Palestra: orientações sobre higiene e saúde

5.

2XWXEUR 'H]HPEUR

6,1*8/$5(6

Unimed Vale do CorumbĂĄ conquista registro definitivo e amplia carteira A Cooperativa recebeu o registro definitivo na ANS em outubro e, no mĂŞs seguinte, entrou em vigor um novo contrato que ampliou sua carteira de clientes para mais de 5 mil vidas

&RP VHGH HP ,SDPHUL QR 6XO GH *RLiV D 8QLPHG 9DOH GR &R UXPEi REWHYH R UHJLVWUR GHÂż QLWLYR QD $JrQFLD 1DFLRQDO GH 6D~GH 6XSOHPHQWDU $16 3OHLWHDGR HP R UHJLVWUR IRL FRQFHGLGR HP GH RXWXEUR GH DSyV R HQ caminhamento Ă AgĂŞncia de uma VpULH GH GRFXPHQWRV D VROXomR GH SHQGrQFLD H YiULDV UHXQL}HV HQWUH UHSUHVHQWDQWHV GD &RRSH

UDWLYD H D $16 O presidente da Singular, &DUORV 5REHUWR GH )DULD H 6RX]D REVHUYD TXH R UHJLVWUR p PXLWR LP SRUWDQWH SRUTXH WUD] VHJXUDQoD j &RRSHUDWLYD DXPHQWD VXD FUHGL bilidade no mercado de planos de VD~GH H MXQWR j $16 Âł(VVH UHJLV WUR YHP FRQÂż UPDU D VHULHGDGH GD 8QLPHG 9DOH GR &RUXPEi RQGH atendemos todas as exigĂŞncias da

$16 DSHVDU GDV GL¿ FXOGDGHV LP SRVWDV SRU VXDV UHVROXo}HV´ GLVVH $OpP GD FRQTXLVWD GR UHJLVWUR D &RRSHUDWLYD WHP PDLV R TXH FR PHPRUDU HP D DVVLQDWXUD GH XP FRQWUDWR FRP D 1XWUL]D )ULDWR &RP HVVH QRYR FRQWUDWR TXH FR PHoRX D YLJRUDU HP QRYHPEUR FRP R DWHQGLPHQWR D YLGDV a Singular passa a contar com FOLHQWHV

Unimed Morrinhos tambĂŠm obtĂŠm o registro na ANS 2 DQR GH YDL Âż FDU QD KLVWyULD GD 8QLPHG 0RUULQKRV e TXH QR GLD GH RXWXEUR D 6LQ JXODU REWHYH R UHJLVWUR GHÂż QLWLYR QD $JrQFLD 1DFLRQDO GH 6D~GH 6XSOHPHQWDU $16 $ FRQFHV VmR GR UHJLVWUR GHÂż QLWLYR FRQ Âż UPD D VHULHGDGH D VROLGH] H D RUJDQL]DomR GD &RRSHUDWLYD TXH

FRQTXLVWD R GLUHLWR GH IXQFLRQDU como operadora de planos de VD~GH ³2 UHJLVWUR GH¿ QLWLYR Gi PDLV WUDQTXLOLGDGH WDQWR DR XVXiULR TXDQWR DRV QRVVRV FRRSHUDGRV´ GLVVH R SUHVLGHQWH GD 8QLPHG 0RUULQKRV )UDQFLVFR 0DUWLQV GD 6LOYD $QLPDGR FRP D FRQTXLVWD

R SUHVLGHQWH Mi ID] SODQRV SDUD ampliar a estrutura da Singular, TXH FRQWD FRP FRRSHUDGRV H FHUFD GH PLO XVXiULRV 8P GHOHV p D FRQVWUXomR GH XP OD ERUDWyULR 3DUD R SUHVLGHQWH GD 8QL PHG &HUUDGR -RVp $EHO ;LPH QHV D UHFHQWH REWHQomR GRV

UHJLVWURV GH¿ QLWLYRV QD $16 SHOD 8QLPHG 0RUULQKRV H 8QLPHG 9DOH GR &RUXPEi PRVWUD D IRUoD GDV FRRSHUDWLYDV PHQRUHV ³2 SURFHVVR p EXURFUiWLFR H HODV conseguiram cumprir todas as H[LJrQFLDV GD $16´ D¿ UPRX SDUDEHQL]DQGR DV 6LQJXODUHV SHOD FRQTXLVWD

Unimed Gurupi inaugura sua nova sede 'HVGH R GLD GH RXWXEUR D 8QLPHG *XUXSL IXQFLRQD HP XPD nova sede, situada em um local privilegiado na Avenida Alagoas, Q~PHUR $ VROHQLGDGH GH LQDXJXUDomR UHXQLX UHSUHVHQWDQWHV H GLULJHQWHV GR 6LVWHPD 8QLPHG H GH HQWLGDGHV PpGLFDV H WDPEpP PDUFRX DV FRPHPRUDo}HV GR 'LD GR 0pGLFR FHOHEUDGR HP GH RXWXEUR $GTXLULGR HP MXQKR R SUpGLR SDVVRX SRU DGHTXDo}HV D Âż P GH RIHUHFHU PDLRU VHJXUDQoD FRQIRU WR H SUHVWH]D QR DWHQGLPHQWR DRV XVXiULRV 2 SUHVLGHQWH GD 8QLPHG *XUXSL 0iULR 7DGHX .URHII GH 6RX ]D H[SOLFD TXH D DTXLVLomR GD VHGH DGPLQLVWUDWLYD WDPEpP UHSUHVHQWD Ui XPD HFRQRPLD SDUD D 6LQJXODU WRFDQWLQHQVH TXH FRQWD FRP FRRSHUDGRV H XVXiULRV 'H VHGH QRYD D 8QLPHG *XUX SL HVWLPD XP FUHVFLPHQWR GH DSUR [LPDGDPHQWH HP (QWUH

RV SURMHWRV GD &RRSHUDWLYD SDUD R SUy[LPR DQR HVWmR WDPEpP D LP SODQWDomR GH VHUYLoRV SUySULRV FOt QLFD GH Âż VLRWHUDSLD H ODERUDWyULR GH DQiOLVHV FOLQLFDV D PDQXWHQomR GH EHQHItFLRV DRV FRRSHUDGRV WDLV FRPR SODQR GH VD~GH VXEVLGLDGR H SDJDPHQWR GD DQXLGDGH GR &50 e a continuidade do programa de PRGHUQL]DomR GR +RVSLWDO 8QLPHG *XUXSL 1R GLD GH RXWXEUR DQWHV GD LQDXJXUDomR GD QRYD VHGH D 8QLPHG *XUXSL SURPRYHX XPD PHVD UHGRQGD FRP D SDUWLFLSDomR GRV SUHVLGHQWHV -RVp $EHO ;LPH QHV 8QLPHG &HUUDGR (XGHV GH )UHLWDV $TXLQR 8QLPHG GR %UDVLO

0iULR 7DGHX .URHII GH 6RX]D 8QL PHG *XUXSL /XL] &DUORV GH 2OL YHLUD 8QLPHG $UDJXDtQD 0iUFLR $GULDQR )HUUHLUD 8QLPHG 3DOPDV

1HPpVLR 7RPDVHOOD GH 2OLYHLUD &RQVHOKR 5HJLRQDO GH 0HGLFLQD GR 7RFDQWLQV -DQLFH 3DLQNRZ &D

Nova sede: localização privilegiada e melhoria no atendimento

YDOFDQWH 6LQGLFDWR GRV 0pGLFRV GR 7RFDQWLQV GR GLUHWRU $GPLQLVWUD WLYR GD 8QLFUHG &HQWUR %UDVLOHLUD 7DUFLVLR 'DJROEHUWR %RUJHV H GRV GLUHWRUHV GD 8QLPHG *XUXSL &RUL QD 1DLU GH 3DXOD H &HOVR 5RFKD GD 6LOYD Eles debateram temas, como R DSRLR GD 8QLPHG &HUUDGR QR DSULPRUDPHQWR GDV 6LQJXODUHV D

UHODomR GDV 6LQJXODUHV GR 7RFDQ WLQV FRP D $JrQFLD 1DFLRQDO GH 6D~GH 6XSOHPHQWDU $16 D 8QL FUHG FRPR DJHQWH GH IRPHQWR QD economia local e as perspectivas IXWXUDV GR 6LVWHPD 8QLPHG ;LPH QHV DERUGRX R WHPD $ LQVHUomR GR FRRSHUDGR QD UHDOLGDGH GLiULD GD &RRSHUDWLYD SDUWLFLSDomR DWLYD [ JHVWmR HÂż FLHQWH

6.

2XWXEUR 'H]HPEUR

$57,*2 5DIDHO 2OLYHLUD ;LPHQHV

Juramento de HipĂłcrates 1HQKXPD SURÂżVVmR FDLX WDQ WR QR FRQFHLWR GD RSLQLmR S~EOLFD QR %UDVLO FRPR D PHGLFLQD QDV ~OWLPDV GpFDGDV $ SRSXODomR EUDVLOHLUD KRMH GL] VHU PDO DWHQ GLGD ( QmR R ID] VHP XPD FHUWD UD]mR +i XPD ORQJD HVSHUD DWp se conseguir marcar uma con VXOWD PpGLFD DPEXODWRULDO 1R VLVWHPD S~EOLFR SRGH VH DJXDU GDU PHVHV jV YH]HV PDLV GH XP ano a depender da regiĂŁo e da HVSHFLDOLGDGH SUHWHQGLGD 1RV SODQRV GH VD~GH R WHPSR p PH nor, mas pode chegar de sema QDV D DOJXQV PHVHV 5HFODPD VH TXH RV SODQRV GH VD~GH VmR FDURV H TXH QmR cobrem todos os procedimentos QHFHVViULRV &ULWLFD VH FRP YH HPrQFLD D IDOWD GH HVWUXWXUD GDV XQLGDGHV EiVLFDV GH VD~GH R FDRV GRV SURQWR VRFRUURV 2X YLPRV DLQGD TXH R PpGLFR QmR mais examina seu paciente, mui WR PHQRV HVFXWD VXDV TXHL[DV ( WDLV UHFODPDo}HV VmR WRGDV injustas e correspondem a uma tentativa de caluniar a medicina? &HUWDPHQWH TXH QmR 0DV FDEH DTXL XPD SHUJXQWD IXQGDPHQWDO D FXOSD GHVWD VLWXDomR p WRGD GD FODVVH PpGLFD" Em primeiro lugar, nĂŁo acre GLWR VHU QHFHVViULR GHVWDFDU D FDUJD KRUiULD GH WUDEDOKR GD PDLRULD GRV PpGLFRV 6HVVHQWD QRYHQWD DWp FHQWR H GH] KRUDV SRU VHPDQD 3RUWDQWR QmR DFKR VHQVDWR DWULEXLU j IDOWD GH GLVSR QLELOLGDGH GR PpGLFR D HVSHUD D TXH D SRSXODomR p VXEPHWLGD 2V PpGLFRV DWHQGHP ( PXLWR ,QFOXVLYH PDLV GR TXH GHYHULDP chegando Ă exaustĂŁo apĂłs ho UDV GH SODQWmR ( VH DWHQGHP rapidamente, sĂŁo criticados por QmR GDU DWHQomR DR SDFLHQWH 6H demoram na consulta, os que aguardam reclamam da demora

SDUD R DWHQGLPHQWR 7DPEpP QmR SRGHUtDPRV GL]HU TXH Ki XP Q~PHUR LQVXÂż FLHQWH GH SURÂżVVLRQDLV 7HPRV KRMH PDLV PpGLFRV GR TXH R QHFHVViULR VHJXQGR D 2UJDQL ]DomR 0XQGLDO GH 6D~GH (Q WmR SRU TXH D SRSXODomR HVSHUD WDQWR SRU DWHQGLPHQWR" 8P GRV SUREOHPDV p D HVFDVVH] GH DOJX mas especialidades em contras WH FRP D DEXQGkQFLD GH RXWUDV ( QmR p PXLWR GLItFLO HQWHQGHU R PRWLYR +RMH R YDORU SDJR SRU XPD FLUXUJLD GH FRORFDomR GH SUyWHVH PDPiULD p PDLRU GR TXH R GH XPD FLUXUJLD FDUGtDFD 5HFODPD VH DR SDJDU YLQWH UHDLV SRU XPD FRQVXOWD PDV SDJD VH GH] PLO UHDLV SRU XPD FLUXUJLD SOiVWLFD e DOJXP DEVXUGR TXH RV UHFpP IRUPDGRV EXVTXHP especialidades onde serĂŁo me lhor remunerados? Se a socie GDGH YDORUL]D PDLV D HVWpWLFD GR TXH D VD~GH D FXOSD p GD FODVVH PpGLFD" 2XWUR JUDQGH SUREOHPD p D Pi GLVWULEXLomR GH PpGLFRV HQ WUH DV GLYHUVDV iUHDV GR %UDVLO e H[LJLGR GR PpGLFR TXH QmR VH VXEPHWD D FRQGLo}HV GH WUDEDOKR que julgue inapropriadas, sendo LQFOXVLYH R PHVPR UHVSRQViYHO SRU SUHMXt]RV DR SDFLHQWH HP FDVR GH IDOWD GH UHFXUVRV SDUD R DWHQGLPHQWR 6H GHWHUPLQD GR ORFDO QmR WHP R Q~PHUR GH SURÂżVVLRQDLV GH TXH QHFHVVLWD GHYHUtDPRV UHYHU TXH FRQGLo}HV GH WUDEDOKR HVWHV OXJDUHV RIHUH FHP 4XHUHU TXH R PpGLFR Yi SDUD RQGH HOH p QHFHVViULR H GH SRLV UHVSRQVDELOL]i OR SHOD IDOWD GH HVWUXWXUD p QR PtQLPR LQMXVWR 3RUWDQWR p FXOSD GRV PpGLFRV se concentrarem em alguns cen tros em detrimento de outros? $FUHGLWD VH TXH RV PpGL cos sejam bem remunerados e

´$FUHGLWD VH TXH RV PpGLFRV VHMDP bem remunerados e quando os mesmos lutam pelo aumento de VHXV KRQRUiULRV são vistos como PHUFHQiULRV´

quando os mesmos lutam pelo DXPHQWR GH VHXV KRQRUiULRV VmR YLVWRV FRPR PHUFHQiULRV 0DV WUDEDOKDQGR FHQWR H GH] KRUDV SRU VHPDQD TXDO SURÂżVVLRQDO FRP QtYHO VXSHULRU QmR JDQKD ULD PDLV" 6H XP PpGLFR GHFLGLU trabalhar as mesmas quarenta KRUDV VHPDQDLV GH RXWUDV SURÂżV V}HV SDUD QmR FLWDU DV TXH FXP SUHP PHWDGH GLVWR FHUWDPHQWH QmR JDQKDULD WmR EHP 8P SODQR GH VD~GH SDJD SRU consulta de vinte a cinqĂźenta UHDLV 6H FRQVLGHUDUPRV JDV tos com aluguel de consultĂłrio, equipamentos de trabalho e im SRVWRV WDOYH] VHMD PHOKRU QmR FDOFXODU D UHPXQHUDomR GH XP DWHQGLPHQWR 0DV GL]HP TXH RV PpGLFRV FUHGHQFLDP VH HP SOD QRV GH VD~GH SRUTXH TXHUHP H portanto, tĂŞm que aceitar o valor TXH UHFHEHP 3RUpP TXDQGR VH discute que nĂŁo mais se atenda por tais planos, somos acusados de nĂŁo querer atender a popula omR 4XHU GL]HU TXH VRPRV REUL JDGRV D QRV VXMHLWDU D HPSUHVi ULRV FRP SDWULP{QLRV ELOLRQiULRV e que nos desrespeitam com UHPXQHUDomR StÂżD" e SRU DFDVR algum crime querer que depois GH VHLV DQRV GH IDFXOGDGH WUrV D seis anos de residĂŞncia, alguns com mestrado e doutorado, queiramos receber mais do que o valor de um corte de cabelo para cuidar e nos responsabi OL]DUPRV SRU YLGDV" 1mR SRVVR DFUHGLWDU TXH VLP 3RUTXH VH LVWR IRU YHUGDGH VH D SRSXODomR QmR DFKD TXH R YDORU GH XP PpGLFR p VXSHULRU D YLQWH UHDLV HQWmR QmR VmR RV PpGLFRV TXH IDOWDP FRP UHVSHLWR j SRSXODomR e D SRSXODomR TXH GHYHULD VH HQYHU JRQKDU GH WDO SRVWXUD Se o valor pago por um pla QR GH VD~GH p DOWR DFUHGLWR VHU

7.

2XWXEUR 'H]HPEUR

GLUHLWR GRV FOLHQWHV UHFODPDUHP 3DUD R SODQR GH VD~GH QmR SDUD R PpGLFR ( SRU TXH RV SODQRV VmR WmR FDURV VH R PpGLFR UH cebe tão pouco? Os motivos são YiULRV D FRPHoDU SHOR OXFUR GRV LQWHUPHGLiULRV 9LYHPRV QDV ~OWLPDV GpFD GDV XP HQFDUHFLPHQWR GD PHGL FLQD &RP R VXUJLPHQWR GH QR vas tecnologias, o custo de um atendimento passou a ser bem PDLRU &HUWDPHQWH D TXDOLGDGH WDPEpP PHOKRURX SHOR PHQRV para quem tem acesso a tais UHFXUVRV 5HVVRQkQFLD QXFOHDU PDJQpWLFD WHVWHV JHQpWLFRV SUyWHVHV H yUWHVHV VWHQWV FRUR QDULDQRV DQWLFRUSRV PRQRFOR nais, para citar alguns exemplos, passaram a integrar o arsenal da PHGLFLQD PRGHUQD 7XGR LVWR p PXLWR FDUR 2V GLDJQyVWLFRV PpGLFRV DQ WHV EDVHDGRV HP KLVWyULD FOtQLFD H H[DPH ItVLFR KRMH SRGHP H[L JLU H[DPHV TXH FXVWDP GH FHQ WHQDV D PLOKDUHV GH UHDLV ( RV SDFLHQWHV PXLWDV YH]HV H[LJHP TXH WDLV H[DPHV VHMDP IHLWRV PHVPR VHP VDEHU VH VmR LQGL FDGRV SDUD DTXHOH FDVR e IUH T HQWH RXYLUPRV TXH ³R PpGLFR QmR SHGLX QHQKXP H[DPH´ FRPR DOJR QHJDWLYR FRPR VLQDO GH LQ FRPSHWrQFLD RX QHJOLJrQFLD 6H R FXVWR GH H[DPHV FRPSOH mentares encarece a medicina TXDQGR EHP LQGLFDGRV LPDJL QHP TXDQGR XVDGRV GH IRUPD LQGLVFULPLQDGD 0DV VROLFLWDQGR YiULRV H[DPHV WRGRV JDQKDP 2V PpGLFRV VmR EHP YLVWRV RV SDFLHQWHV ¿ FDP VDWLVIHLWRV RV GRQRV GDV PiTXLQDV QHP VH IDOD 6y QmR GHYHPRV HVTXHFHU GH TXH EROVR YLUi R GLQKHLUR 3RU RXWUR ODGR Ki DTXHOHV TXH QHFHVVLWDULDP GH SURFHGL mentos de alto custo e que não

WHP DFHVVR DRV PHVPRV /LPL tar a medicina moderna Ă queles TXH WrP GLQKHLUR QmR PH SDUH FH MXVWR 'D PHVPD IRUPD TXH nĂŁo acho justo que muitos nĂŁo WHQKDP DFHVVR j DOLPHQWDomR VHJXUDQoD HGXFDomR H PRUDGLD

³2V PpGLFRV QmR VmR RV ~QLFRV culpados pelo alto custo da medicina, pela demora do atendimento aos pacientes, pela exclusão de uma grande parcela da SRSXODomR D XP atendimento de SRQWD´ 0DV QmR YHMR QLQJXpP GL]HU TXH RV DGYRJDGRV GHYHULDP GHIHQ der as pessoas por vinte reais, TXH RV DJULFXOWRUHV VmR PHUFH QiULRV SRU TXHUHUHP YHQGHU D FRPLGD D TXHP WHP IRPH RX TXH RV HQJHQKHLURV GHYHULDP FRQV truir casas para os desabrigados sem nada cobrar e pagando do VHX EROVR RV PDWHULDLV GH FRQV WUXomR 4XHU GL]HU TXH Vy RV Pp GLFRV VmR FXOSDGRV SHODV PD]H las da sociedade? E mesmo que R PpGLFR DEULVVH PmR GH VXD UH PXQHUDomR TXHP YDL SDJDU RV H[DPHV UHPpGLRV LQWHUQDo}HV" 1HVWD FRQWD R KRQRUiULR PpGLFR p R TXH PHQRV SHVD Dito tudo isto, acho que a resposta para a minha pergunta p QmR 2V PpGLFRV QmR VmR RV ~QLFRV FXOSDGRV SHOR DOWR FXVWR da medicina, pela demora do

atendimento aos pacientes, pela exclusĂŁo de uma grande parcela GD SRSXODomR D XP DWHQGLPHQWR GH SRQWD $QWHV GH WXGR DVVLP FRPR D SRSXODomR VRPRV YtWL PDV 3RU Âż P PXLWRV SRGHP FULWLFDU HVWH WH[WR SRU WHU VLGR IRFDGR HP FXVWRV GLQKHLUR UHFRQKHFLPHQ WR DR LQYpV GH IDODU GH FDUDFWH UtVWLFDV TXH D SURÂż VVmR PpGLFD deveria ter, como humanismo, GHGLFDomR KXPLOGDGH FDULGDGH 1mR SRVVR GHL[DU GH UHFRQKH cer que, assim como em outras SURÂż VV}HV KRMH HVWDV TXDOLGD GHV IDOWDP D SDUWH GD FDWHJRULD PpGLFD ( GLVWR QyV WHPRV FXOSD H QHVWH SRQWR GHYHPRV XP SH GLGR GH GHVFXOSDV j SRSXODomR $FKR LQDGPLVVtYHO R IDWR GH TXH H[LVWDP PpGLFRV TXH KRMH QHP VHTXHU ID]HP XP H[DPH FOtQLFR FRPSOHWR H EHP IHLWR TXH FHGHP jV SUHVV}HV SDUD XP DWHQGLPHQWR UiSLGR H HP HVFDOD TXH SHGHP H[DPHV VHP QHFHV sidade apenas para nĂŁo perder WHPSR H[SOLFDQGR SDUD R SDFLHQ WH DV LQGLFDo}HV H ULVFRV GH FDGD SURFHGLPHQWR (QYHUJRQKR PH DR YHU FROHJDV WUDWDQGR GH IRU PD GLIHUHQWH DV SHVVRDV SRU VHUHP DWHQGLGDV SHOR 686 RX em consultĂłrios particulares, em SUHVHQFLDU D LQGLIHUHQoD GLDQWH GR VRIULPHQWR DOKHLR &HUWDPHQ te acho que a medicina deva ser XPD SURÂż VVmR KXPDQLWiULD TXH R PpGLFR GHYD VH SUHRFXSDU HP DWHQGHU D SRSXODomR FDUHQWH H QmR DSHQDV RV PDLV DEDVWDGRV 0DV DFKR TXH PHUHFHPRV PDLV respeito e reconhecimento ao ID]r OR 7DOYH] LVWR QmR SDVVH GH QRVVD REULJDomR GR MXUDPHQ WR TXH Âż ]HPRV DR QRV IRUPDU como muitos gostam de lembrar QHVWHV PRPHQWRV 0DV HP XP

SDtV RQGH D PDLRULD QmR FXPSUH RV VHXV GHYHUHV RQGH SURPHV VDV IHLWDV KRMH VmR HVTXHFLGDV DPDQKm p XP JUDQGH PpULWR WHU SDODYUD ( SDUD TXHP QmR FRQKHFH R MXUDPHQWR GH +LSy crates, sugiro que o leiam antes GH FLWi OR SDUD TXH QmR LQFRUUDP HP HUUR SRU LJQRUkQFLD &RPR QD PDLRULD GRV UHOD cionamentos, seja entre irmĂŁos, DPLJRV SDL H Âż OKR KRPHP H mulher, quando as coisas nĂŁo vĂŁo bem, os dois lados tem sua SDUFHOD GH UHVSRQVDELOLGDGH 1mR DGLDQWD SURFXUDUPRV XP FXOSDGR ( QmR p GLIHUHQWH QD UH ODomR PpGLFR SDFLHQWH 6H FKH JDPRV DR GHVJDVWH DWXDO p KRUD GH FDGD SDUWH UHYHU VXD SRVWXUD SĂł assim voltaremos Ă quilo que p R GHVHMR GH WRGRV XPD PHGL FLQD EHOD H HÂż FLHQWH FDULGRVD H UHFRQKHFLGD WUDEDOKRVD H UH FRPSHQVDGD GLItFLO PDV DFLPD GH WXGR TXH OHYH DOtYLR jTXHOHV TXH VRIUHP YLGD RQGH Ki LQFHU WH]D H FRQVROR RQGH HVWH VH ID] QHFHVViULR 4XH DVVLP VHMD

Rafael Oliveira Ximenes ĂŠ mĂŠdico residente em Gastroenterologia e doutorando no Hospital das Clinicas da USP e escritor membro da Sobrames (Sociedade Brasileira de MĂŠdicos Escritores)

8.

2XWXEUR 'H]HPEUR

5(63216$%,/,'$'( 62&,$/

Colaboradores celebram o Dia do Voluntariado Para marcar a data, o Comitê do Projeto Social da Unimed Cerrado desenvolveu uma ação de saúde com crianças de uma creche de Senador Canedo $QWHFLSDQGR DV FHOHEUDo}HV GR Dia do Voluntariado, comemorado HP GH GH]HPEUR XP JUXSR GH FR ODERUDGRUHV GD 8QLPHG &HUUDGR TXH LQWHJUDP R &RPLWr GR 3URMHWR 6RFLDO GD )HGHUDomR HVWHYH QR GLD GH GH ]HPEUR QR &DQWLQKR 0DULD GH 1D]D

Up 1D XQLGDGH DVVLVWHQFLDO VLWXDGD HP 6HQDGRU &DQHGR *2 HOHV EULQ FDUDP H GHVHQYROYHUDP YiULDV Do}HV GH VD~GH FRP DV FULDQoDV PDWULFXOD GDV QD HQWLGDGH H VXDV PmHV ³2V YROXQWiULRV DMXGDUDP D FXLGDU GD KLJLHQH GD FULDQoDGD H D RULHQWDU DV PmHV VREUH D LP SRUWkQFLD GHVVHV FXLGDGRV SDUD D SUHYHQomR GH GRHQoDV´ FRQWRX D coordenadora do comitê, Daniella 0DUTXHV TXH DJUDGHFHX R WUDEDOKR GRV FROHJDV H R DSRLR GD )HGHUD omR ³$JUDGHoR SRU DFUHGLWDUHP TXH XP VLPSOHV JHVWR GH JHQWLOH]D DR SUy[LPR DMXGDUi QD PXGDQoD GDV SHVVRDV H GR PXQGR´

$V Do}HV VRFLDLV GD 8QLPHG &HUUDGR YrP VHQGR LQWHQVL¿ FDGDV Ki GRLV DQRV H XP GRV IRFRV p HVVH WUDEDOKR GHVHQ YROYLGR QD FUHFKH 'LVWULEXLomR GH EULQ quedos e alimentos, EULQFDGHLUDV Do}HV HGXFDWLYDV H RULHQWD o}HV VREUH FXLGDGRV FRP D VD~GH ID]HP parte do projeto, que Voluntariado: colaboradores unidos no apoio às crianças EHQH¿ FLD GH]HQDV GH FULDQoDV H LQFRUSRUDGRV SHOR 3URJUDPD 8QL HVWi DOLQKDGR FRP RV 2EMHWLYRV GH PHG $EUDoD RV 2'0 TXH WHP D 'HVHQYROYLPHQWR GR 0LOrQLR 2'0 DGHVmR GD 8QLPHG &HUUDGR

Unimed Cerrado promove festa de confraternização &RP D SDUWLFLSDomR GH FHUFD GH SHVVRDV HQWUH GLULJHQWHV cooperados, colaboradores do 6LVWHPD 8QLPHG H FRQYLGDGRV D 8QLPHG &HUUDGR UHDOL]RX QR GLD GH GH]HPEUR VXD WUDGLFLRQDO IHVWD DQXDO GH FRQIUDWHUQL]DomR $R VRP GD EDQGD 30 6KRZ R S~ blico se divertiu muito e celebrou PDLV XP DQR GH VXFHVVR GR 6LVWH

PD 8QLPHG HP *RLiV 7RFDQWLQV H 'LVWULWR )HGHUDO 2V GLUHWRUHV -RVp $EHO ;LPHQHV SUHVLGHQWH 'DQ~ ELR $QWRQLR GH 2OLYHLUD $GPLQLV WUDWLYR )LQDQFHLUR H /XL] $QW{QLR )UHJRQHVL 0HUFDGR SDUWLFLSDUDP GD FRQIUDWHUQL]DomR H DSURYHLWD UDP SDUD GHVHMDU D WRGRV XP IHOL] 1DWDO H SD] VD~GH H SURVSHULGDGH HP

5º Workshop de Atendimento do Norte Goiano foi realizado em outubro Promovido pela 8QLPHG &HUUDGR R :RUNVKRS GH $WHQGL PHQWR GR 1RUWH *RLDQR FKHJRX HP D VXD TXLQWD HGLomR TXH WHYH FRPR WHPD ³$ 1RLWH GR &KDSpX´ 2 HYHQWR TXH YLVD D FRQIUDWHUQL Uruaçu: palestra e confraternização no workshop ]DomR H D DWXDOL]DomR SUR¿ VVLRQDO GRV FRODERUDGRUHV e Porangatu e repetiu o sucesso GD iUHD GH DWHQGLPHQWR GDV 6LQ GDV HGLo}HV DQWHULRUHV 8P GRV gulares e de empresas clientes GHVWDTXHV IRL D SDOHVWUD ³$WHQ GR 6LVWHPD 8QLPHG IRL UHDOL]DGR GHQGR H (QFDQWDQGR &OLHQWHV´ HQWUH RV GLDV H GH RXWXEUR ministrada em todas as cidades HP *RLDQpVLD 8UXDoX 0LQDoX TXH VHGLDUDP R HQFRQWUR

GPA Regional fortalece atendimento ao cliente Tendo entre seus objetivos D PDQXWHQomR GH XP JUXSR GH discussĂŁo permanente sobre as PHOKRUHV SUiWLFDV GH DWHQGLPHQ WR DR FOLHQWH DGRWDGDV SHODV 6LQ JXODUHV R *UXSR 3HUPDQHQWH GH $WHQGLPHQWR *3$ 5HJLRQDO IRL FULDGR HP WUrV DQRV DSyV D FULDomR GR *3$ 1DFLRQDO &RP UHXQL}HV SHULyGLFDV R *3$ 5H gional vem dando uma grande FRQWULEXLomR SDUD D PHOKRULD GR DWHQGLPHQWR DRV XVXiULRV H GD SDUWLFLSDomR GDV 6LQJXODUHV QR LQWHUFkPELR (P IRUDP UHDOL]DGRV

quatro encontros sediados pelas 8QLPHGV *RLkQLD 3DO PDV 8EHUOkQGLD

H &HUUDGR ³(VVHV HQ FRQWURV WrP FRQWULEXtGR SDUD R aprimoramento do atendimento 8QLPHG´ D¿ UPRX D VHFUHWiULD GR *3$ 5HJLRQDO H FRRUGHQDGRUD GH JHVWmR GH SODQRV GH VD~GH GD 8QLPHG &HUUDGR /XFLMDQH 0DULD GD &RVWD TXH FRQYLGD WRGDV DV 6LQJXODUHV D SDUWLFLSDUHP GR JUX po, que tem novos projetos para YLVDQGR R IRUWDOHFLPHQWR do atendimento aos clientes e o LQWHUFkPELR HOHWU{QLFR