GOVERNMENTS IN ACTION WORLD CANCER DAY: A POWERFUL PLATFORM FOR CHANGE Every 4 February, World Cancer Day gathers the world to raise our collective voice against cancer. The aim of World Cancer Day is to achieve equity in cancer care, to ensure cancer remains a national and global priority, and to ultimately save lives. This annual date offers a powerful platform to achieve this through raising awareness and education, engaging governments, and inspiring individuals to take action. It is also an opportunity to provoke deeper dialogue and to shine a spotlight on the most critical issues in cancer. This year, nearly half a million social media mentions and over 14,000 press mentions in 145+ countries helped to amplify the World Cancer Day message everywhere - and saw the official hashtag #WorldCancerDay trend globally around the world. Together, this helped ensure the day was firmly front and centre in the minds of individuals and policy-makers, worldwide.
GOVERNMENTS CAN CREATE A BRIGHTER AND HEALTHIER FUTURE Governments across the world have the power to make a positive difference in the lives and health of their people. And, in the last year of the ‘We can. I can.’ campaign, we hoped to inspire an urgent response from governments and their leaders in addressing the national and global cancer burden. This report spotlights some of the government responses and actions which took place this past World Cancer Day. We hope the following report will serve as inspiration for more governments and civil society organisations around the world to join together in creating a significant shift in reducing the 8.8. million deaths from cancer every year.