The information contained in this publication is intended for general purposes only. The Home Builders Association of Greater Tulsa, its officers, directors, staff, and editors assume no responsibility for errors, omissions, or for any consequences arising from reliance on information published herein. The views and opinions expressed in articles, editorials, and advertisements are those of the authors or advertisers and do not necessarily reflect those of the Home Builders Association of Greater Tulsa.
Publication of an advertisement or product information should not be construed as an endorsement or recommendation by the Home Builders Association of Greater Tulsa.
2025 PRESIDENT’S CLUB
2025 Executive Committee
PRESIDENT
Brian Rose
VP/TREASURER
Tim Martin
VP/SECRETARY
Chris Hodges
PAST PRESIDENT
Craig Thurmond
ASSOCIATES COUNCIL PRESIDENT
Ed McIntyre
BUILDERS & DEVELOPERS
COUNCIL PRESIDENT
Lucas Daffern
LOT 45COUNCIL PRESIDENT
Adriana Fout
PROFESSIONAL WOMEN IN BUILDING PRESIDENT
Emily Machetta
REMODELERS COUNCIL PRESIDENT
Brandon Massey
MEMBERSHIP CHAIR
Susan Bevard
EXECUTIVE VICE PRESIDENT/CEO
Jeffrey Smith
President’s Report
By HBA President Brian Rose
As we head into fall, I can’t help but feel proud of the way our Association continues to show up for one another and for our industry. Leadership isn’t just about titles—it’s about participation, and this issue of Home Building News is full of examples of members stepping in, stepping up, and making a difference.
Take our August General Membership Mixer, where local city and county leaders shared updates. The room was buzzing with questions, ideas, and collaboration. That kind of engagement shows how powerful it is when builders, remodelers, and community leaders sit down together to talk about the future of our region.
We’ve also seen our members leaning into personal and professional growth. The “SuperHero Selling” workshop wasn’t just about sales tips—it was about mindset, confidence, and connection. Watching members take those lessons back to their teams proves that when we invest in ourselves, we elevate the entire industry.
Our councils have been busy, too— from the Professional Women in Building hosting creative events to the Remodelers Council keeping innovation front and center. Every council, every committee, every volunteer hour matters, and it all adds up to a stronger Association.
policy that keeps housing affordable for families everywhere.
And of course, the steady pace of housing starts across the Tulsa area reminds us why we do this work—each new home represents opportunity, growth, and community. Thank you for leading by example, for showing up, and for making this Association what it is. Together, we’re building more than houses—we’re building a future we can all be proud of.
Warm regards, Brian Rose
Follow Tulsa HBA: Facebook.com/TulsaHBA
Even nationally, our voices matter. NAHB’s push to protect energy choice shows that participation doesn’t stop at Tulsa’s borders. When we add our voices to theirs, we’re helping shape
This issue highlights what I believe is most critical for our Association: staying sharp in business, responsive in advocacy, and focused on results.
On the business front, our housing market continues to show strength, with 221 new starts in August and more than 2,300 year-to-date. This steady pace across Tulsa County, Broken Arrow, Bixby, Coweta, and beyond underscores not only the resilience of our market but also the significant economic footprint of our members. Each housing start represents jobs, investment, and growth across the region.
On the advocacy front, the NAHB has been pressing Congress to address affordability challenges by protecting energy choice and opposing costly building code mandates. These are realworld issues that directly affect our members’ ability to deliver quality, attainable housing. Policy decisions in Washington and Tulsa directly shape housing affordability—our advocacy matters. Locally, our Municipality Roundtable gave us valuable insight into zoning, infrastructure, and housing policy. Events like these ensure that the HBA remains at the table when decisions are being made.
We’re also committed to delivering value through professional
Smith’s Scoop
By Executive Vice President/CEO Jeffrey Smith
development. The SuperHero Selling workshop was a prime example of bringing practical, business-focused training to our members. The strong attendance tells me there’s demand for more of these programs, and we’ll continue to deliver them.
Looking ahead, fall brings key initiatives: the Total Resource Campaign, which fuels our programs and services, and Build My Future, which connects students with career paths in our industry. These efforts are not just good for the Association—they are investments in the long-term strength of our workforce and our market.
As CEO, I measure our success in outcomes: growth in housing starts, influence in policy discussions, and the value we return to our members. We measure success in outcomes: growth, influence, and value to our members. By those measures, we are on solid footing heading into the final quarter of the year.
That's the Scoop,
Jeffrey Smith
EXECUTIVE VICE PRESIDENT/ CEO
Jeffrey Smith JSmith@TulsaHBA.com
DIRECTOR OF MEMBERSHIP
Julie Rivers JRivers@TulsaHBA.com
DIRECTOR OF MEMBER ENGAGEMENT
Megan Ward MWard@TulsaHBA.com
DIRECTOR OF SPECIAL EVENTS
Sarah Gentry SGentry@TulsaHBA.com
DIRECTOR OF COMMUNICATIONS
Katrina Marie Morgan KMorgan@TulsaHBA.com
OFFICE MANAGER
Amaris Burris ABurris@TulsaHBA.com
MIKE FRETZ EVENT CENTER MANAGER
Caleb Rice
Caleb@TulsaHBA.com
Proud Partners 2025
Todd Adams ProSource Wholesale Floorcovering
James Atkinson Atkinson Home Inspections
Audrey Bagby Bobby Williamson State Farm
Andrea Bedingfield-Gutierrez Epic Carpet Cleaning, LLC
Hayden Bell Keller Williams Preferred
Steve Bell Mutual of Omaha, Reverse Mortgage
Jason Bennett Groovy 105.7
Susan Bevard BTC Broadband
Allen Black Watt's Right Electric
Jennifer Blackshaw Hahn Appliance Center
Becky Blair McGraw Realtors
Ron Boyd Boyd's Drywall
Steven Bozworth OnCall Services & Rentals
John Brown Hot Shot Electric
Melissa Brown Mid-Continent Group
Angela Budden Compass Title Company
Alejandrina Caamal Marca USA
Jordan Cash Two Men and a Truck
Gretchen Casto Bank of Oklahoma Mortgage
Robert Chandler Pixley Lumber
Destin Clark Presto Bath 2 Shower
Alex Cochran Keller Williams Preferred
Tim Cochran Keller Williams Preferred
Alan Cook GuideWealth Partners
Kevin Dailey LeafGuard of Oklahoma, LLC
Lora Dameron Dameron Services LLC
Lacy Davenport Farmers Insurance - Lacy Davenport
Dana Day Dana Build & Design
Brent DeBoer Dale & Lee's Service, Inc.
Sabrina Deck The Wizards Print Lab
Gentry Detter Spectrum Paint Company
Carrie DeWeese Brian D. Wiggs Homes, Inc.
Tarah Duncan Metro Appliances and More
Matt Emmons Emmons Construction
Bud Farris Tulsa Fireplace Supply
Jessie Foley Groovy Hues
Mike Fournier Sonrise Construction
Adriana Fout Elevate Realty, LLC
Amanda Foyil Chinowth & Cohen Realtors
Meggie Froman-Knight Claremore Economic
Development
Brett Fuller At Your Service Rentals
Jill Garcille
Freedom Insurance
Bill Gregorovic Building Supply Company
Kyle Hager
Platinum Event Services
Josh Harvey PF Unlimited
Gant Hinkle True North
Keely Hutchinson First Title & Abstract Services, LLC
Sam Jacks Titan Title Company
Seth Jacobsen JayCo Heat & Air
Allen Jenkins Silvercrest Homes
Dan King Edward Jones, Dan King
Jennifer Kudirka Independent Material Co, Inc.
Cynthia Landeros Gray Country Financial
Regina LeBlanc Oklahoma Disaster Restoration & Cleaning Specialists
We extend our deepest gratitude to our remarkable members whose support and generosity empower the Home Builders Association of Greater Tulsa. Your contributions inspire progress, build stronger foundations, and shape a brighter future for our community. Together, we’re creating lasting impact!
NAHB Calls on Congress to Protect Energy Choice
Used with permission from NAHB
The National Association of Home Builders (NAHB) today called on Congress to help ease the housing affordability crisis by supporting policies that preserve energy choice, ensure access to a full range of appliances and maintain flexibility in building energy codes that are critical to keep housing affordable and attainable for America’s families.
Testifying before a House Energy and Commerce subcommittee, NAHB Chairman Buddy Hughes, a builder and developer from Lexington, N.C., told lawmakers that home builders nationwide are facing mounting obstacles that directly impact housing supply and affordability.
“Among the most pressing regulatory challenges are mandates on energy building codes, appliance standards and restrictions on fuel choice,” said Hughes. “While often well-intentioned, these requirements add thousands of dollars to the cost of a home, limit consumer freedom, and take important design and lifestyle decisions out of the hands of American families.”
According to the U.S. Energy Information Administration’s Winter Heating Outlook, households using natural gas were projected to spend an average of $602 on heating last winter—about 42% less than the $1,037 forecast for households relying on electricity. Over the past decade, the low cost of American natural gas has saved residential customers an estimated $125 billion in home energy costs.
“NAHB strongly believes that increasing the supply of new single-family and multifamily housing is critical to addressing affordability, but policies that drive up costs and limit choice will only make the problem worse,” said Hughes. “When mandates impose rigid energy codes or restrict appliance choice, they not only raise costs but also strip families of those options.”
Hughes called on Congress to support and advance the Energy Choice Act, legislation that would prevent state and local governments from banning the use of natural gas energy in new homes. “Enacting this legislation will help protect housing affordability, strengthen energy reliability, and allow communities to pursue common-sense, cost-effective solutions that balance environmental goals with the economic realities of consumers,” he said.
The recent federal push to require certain new homes to meet the overly stringent energy efficiency requirements
of the 2021 International Energy Conservation Code (IECC) is equally problematic and will price many home buyers out of the market. According to Home Innovation Research Labs, compliance with the 2021 IECC—measured against the 2009 IECC baseline—adds between $9,600 and $21,400 to the price of a new home depending on the climate zone, though builders in practice have reported cost increases of over $31,000 per single-family home. To make matters worse, the payback period for these added investments can stretch as long as 90 years, leaving home owners to shoulder costs they will likely never recover.
Moreover, Section 50131 of the Inflation Reduction Act allocated $1 billion to incentivize state and local governments to adopt the 2021 IECC and ASHRAE Standard 90.1-2019, which would force them into a single, costly edition of the code.
“While framed as a tool to promote energy efficiency, in practice this program has become a rigid mandate that undermines housing affordability, consumer choice and the traditional authority of state and local governments in the code adoption process,” Hughes said. “NAHB commends Rep. Craig Goldman (R-Texas) for championing the Homeowner Energy Freedom Act, legislation that would eliminate Section 50131.”
Noting that modern construction practices and building codes have delivered significant improvements in reducing energy use in new homes, Hughes said that additional code requirements will be increasingly expensive while delivering only marginal savings. “Any policy that aims to make a significant difference on energy efficiency must focus on the existing housing stock, particularly older homes built before the introduction of modern energy codes,” he said.
Roughly 90% of the nation’s housing stock—130 million homes—were built before 2010. Given the scale of the nation’s aging housing stock, improving the structure and infrastructure of older homes built before national model codes existed or built to codes that are now outdated represents far greater potential for meaningful energy savings than mandating ever-costlier requirements for new homes.
“NAHB stands ready to work with Congress to ensure that federal energy policy strengthens housing supply and preserves the ability of American families to achieve the dream of homeownership,” said Hughes.
Tulsa Area Housing Starts Keep Momentum in August 2025
Tulsa, OK – New homes are popping up across the Tulsa area, and the latest numbers show builders are keeping pace. The Home Builders Association of Greater Tulsa (HBA) reports a total of 221 new housing starts in August 2025, bringing the year-to-date total to 2,305 homes—proof that the local housing market is anything but idle.
Tulsa County led the way with 32 new starts, while Broken Arrow added 37 and Coweta jumped to 51. Bixby contributed 22, Jenks saw 10, and emerging communities like Rogers and Wagoner Counties added 13 each. Smaller markets, including Mannford, Okmulgee, and Collinsville, didn’t see new starts this month, reminding us that growth isn’t always uniform—but it’s certainly steady.
“Our local builders are hard at work turning blueprints into neighborhoods, one home at a time,” said Jeffrey Smith, CEO of the Home Builders Association of Greater Tulsa. “Each new start represents more than a house— it’s a family’s future, a community’s foundation, and our members’ commitment to quality and sustainability. We’re proud to see Tulsa’s builders leading the charge in shaping the region’s growth.”
The August numbers highlight the healthy balance between established markets like Tulsa, Broken Arrow, and Bixby, and up-and-coming areas such as Rogers and Wagoner Counties. The HBA remains a trusted partner for home builders, remodelers, and related trades, providing guidance and resources to ensure that Tulsa’s housing market continues to thrive.
For a detailed breakdown of Tulsa-area housing starts by city, visit TulsaHBA.com/HousingStarts.
At their last meeting, Professional Women in Building surprised attendees with a raffle, generously supported by K.T. Williams Insurance.
New Members:
For more information about membership benefits or ways to get involved with the Association, please contact our Membership Director, Julie Rivers, JRivers@TulsaHBA.com.
BUILDER MEMBERS ASSOCIATE MEMBERS
Beverly Swaringim
Chateau Homes of Oklahoma
17110 S. 241st E. Ave., Coweta, OK 74429 (918) 519-9397 beverly@chateauhomesok.com
Sponsor: Mark Priess
Isaac Israr
Crescent Home Builders, Inc 2908 W. Delmar St., Broken Arrow, OK 74012 (918) 851-6007
crescenthomebuilders@gmail. com
Sponsor: Tarah Duncan
Kevin O'Brian
KEO Construction 14795 Creager Rd., Mounds, OK 74047 (918) 230-7041
keoconstruction@gmail.com
Sponsor: Mark Priess
Jill Stitt
Colonial Title, Inc. 5121 S. Wheeling Ave., Tulsa, OK 74105 (918) 828-0110
jstitt@colonialtitleinc.com
Sponsor: Sara Dodson
Adrien Hickman
Hickman Plumbing Heating Cooling
39245 W. 173rd Pl., Bristow, OK 74010 (918) 771-1083
adrien@hickmanplumbingsolutions. com
Sponsor: Susan Bevard
David Mudd
Mudd Family Properties 3908 E. 64th Pl., Tulsa, OK 74136 (918) 749-6411
muddrealty@yahoo.com
Sponsor: Mark Priess
Lynzie Bowman
Sacred Ground Properties 4821 S. Sheridan Rd., Suite 203-E, Tulsa, OK 74133 (918) 810-3684
lynzie@sacredgroundproperties.com
Sponsor: Lacy Davenport
General Membership Mixer - Municipality
Municipal Leaders Share Updates at August Round Table
Early mornings don’t usually spark this much energy, but the August General Membership Meeting of the Home Builders Association of Greater Tulsa proved that when you put coffee, conversation, and city leaders in one room—you get results.
The morning kicked off with breakfast and a warm welcome from HBA CEO Jeff Smith, who gave thanks to the day’s sponsors—Elevate Realty, Oklahoma Natural Gas, and Hughes Lumber—for fueling both the event and the caffeine levels. Smith also reminded members to circle their calendars for two big fall events: the Total Resource Campaign (Sept. 10–Oct. 24) and Build My Future (Oct. 29).
Governmental Affairs Director Ben Kimbro then set the stage for a star-studded panel of local leaders. Broken Arrow’s Assistant City Manager Norm Stephens and Community Development Director Rocky Henkel shared updates on growth in one of the area’s fastest-moving markets. Wagoner County Planning Director Kacie Sanders offered a countywide perspective, while Owasso’s Planning Manager Alexa Beemer highlighted the city’s steady expansion. Jenks’ Director of Planning, Marcae Hilton, showcased what’s next for one of Tulsa’s neighboring hotspots. And wrapping things up, City of Tulsa’s own housing duo—Senior Advisor Gene Bulmash and Housing Policy Director Travis Hulse—delivered insight on affordability and policy priorities in the metro’s largest market.
With each speaker taking just five to seven minutes, the program moved briskly—proof that municipal updates don’t have to be dry. Attendees appreciated the chance to hear what’s happening across jurisdictions, from zoning changes to housing affordability efforts, and the Q&A session let builders and remodelers put their most pressing questions directly to the decision-makers.
Smith closed the event with a grin and a reminder: the September GMM will look a little different, with Trivia Night on Tuesday, September 9. After all, who doesn’t like mixing knowledge with a little friendly competition?
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The HBA’s “Do Business With A Member” Program offers a great opportunity for you to provide special discounts or promotions to fellow HBA members. This can help you build business connections and increase your company's visibility! If interested, please contact Katrina Marie Morgan at KMorgan@TulsaHBA.com or at (918) 663-5820.
Please Note: Discounts
SuperHero Selling: Where Mindset Met Mastery
On September 4, 2025, members of the Home Builders Association of Greater Tulsa gathered at the Mike Fretz Event Center for a morning that proved sales training can be both powerful and fun. The event, SuperHero Selling: Where Mindset Meets Mastery, featured nationally recognized speaker Cory Charles, whose dynamic style transformed the room into a hub of energy, insight, and motivation.
Backed by presenting sponsor First Title, sales and marketing presenting sponsor Apex Title & Closing Services, and beverage & food sponsor BTC Broadband, the program offered attendees far more than the basics of selling. Charles guided the audience through a “back-to-basics with a twist” approach—reminding everyone that great salespeople aren’t born, they’re built through mindset, connection, and the ability to close with confidence.
Over the course of the two-hour session, attendees learned practical strategies to shift their thinking, foster stronger relationships with
clients, and bring more authenticity into every interaction. Charles’ blend of humor, real-world experience, and superhero-inspired energy left participants with actionable steps to apply immediately in their businesses.
The workshop was also an opportunity for members and guests to connect with one another. Many agreed that the fresh perspective on selling came at just the right time, as the housing industry continues to adapt to evolving client expectations and market demands.
With bulk pricing available, several companies sent teams of employees—ensuring the lessons reached beyond individuals and into organizations.
By the end of the morning, attendees didn’t just walk away with notes and handouts; they walked away with a renewed belief in the power of mindset and mastery to elevate sales from ordinary to unforgettable.
Statesman
Mark
Super
The Spike Club recognizes members for their recruiting and retention efforts. To become a Spike, you must earn six Spike credits within two consecutive years, by bringing in new members and retaining current members. At each new Spike level, members receive awards. Spikes also enjoy benefits such as visibility among their peers leading to increased business contacts, invitations to special FREE events, celebrations and more. Names with at least six Spike points are listed below, as reported by NAHB.
