NEW SEASON TO GROW WITH GROUPS IN 2026: HOW COLLETTE MAKES IT EASY
COLLETTE SUPPORTS YOU EVERY STEP OF THE WAY WITH RESOURCES INCLUDING:
• Local Business Development Manager
• Dedicated Group Specialist
• Tools to help you sell, like pre-made social posts, flyers, and more
PLUS, BOOKING GROUPS IS TOTALLY RISK-FREE:
• No deposit required
• No minimum group size
BIG GROUPS MEAN BIG COMMISSIONS:
A group of 40 travellers on our Sunny Portugal tour offers an average commission of $40,000.
TOURS. NEW BROCHURES. NEW WAYS TO GROW YOUR BUSINESS IN 2026.
The case for specialization: Why travel advisors should carve out a niche
BY CINDY SOSROUTOMO
TORONTO — One of the defining challenges for today’s travel advisors is deciding whether to cast a wide net or to focus on one area of expertise. For many, the temptation to be a generalist is strong – after all, offering “everything to everyone” feels like it provides the greatest number of opportunities. But as the industry grows increasingly competitive, with consumers able to access countless booking platforms online, being a generalist often makes it harder to stand out.
At the same time, travellers are looking for more than simple booking services. They want trusted partners who can help shape memorable, seamless and highly personalized journeys. This is where specialization comes into play. By honing in on a specific type of travel, destination or client demographic, advisors can position themselves as experts who not only provide access but also deliver insight and reassurance that travellers can’t get from a search engine or travel app.
Industry leaders agree that specialization is not just about narrowing focus – it’s about elevating value. From building stronger client relationships to increasing referrals and revenue, being known for a particular expertise can transform an advisor’s business.
Jackie Friedman, President of Nexion Travel Group, tells Travelweek that the benefits are clear. “While it may feel safer to be a generalist,
specialization is one of the most powerful ways for travel advisors to differentiate themselves in a crowded marketplace,” she says, adding that it often leads to stronger loyalty, more referrals and ultimately, higher earnings. “When an advisor specializes, they become more than just a booking agent – they become a trusted authority in a specific type of travel.”
FINDING THE RIGHT NICHE
If specialization is the goal, how should advisors decide what niche to pursue?
Friedman suggests looking at the intersection where passion, skills and market demand meet. “It’s important to avoid chasing trends simply because they’re popular,” she says. “If you are genuinely interested in your specialty, that enthusiasm will shine through in every conversation and consultation.”
Cathy Larsen, Co-Owner of Departures Travel Sidney in Sidney, BC, agrees with this approach: “Choose what you are passionate about and what you are most knowledgeable about. Consider market demand and who you would like as clients.” For her, personal insights and supplier relationships are just as critical as enthusiasm. These elements form the backbone of a credible and recognizable brand.
Christine James, Vice President Canada at Travel Leaders Network, adds that it makes sense to select a speciality that’s in demand “but steer away from too broad a target like cruising as you will be competing against more advisors.” Instead, James recommends narrowing it down to river or luxury cruising so that advisors stand out in a smaller pool.
River cruise on the Rhine
I’VE FOUND THE RIGHT NICHE – NOW WHAT?
Once a niche is chosen, the work doesn’t stop there. Each expert underlines the need for education, visibility and credibility.
Larsen summarizes the process in three steps: Educate, Experience and Elevate. Advisors should seek training and certifications, gain firsthand knowledge through FAM trips or personal travel, and elevate their brand so their specialty is clear. “Don’t be afraid to self-market, update your social media and dress the part!”
Friedman agrees that visibility is key. She recommends that advisors update their branding, website, social media profiles and email signature to reflect their chosen niche. Building a community is equally important, she adds: “Join Facebook groups, forums or online communities related to your niche – or better yet, start one yourself.” From there, advisors can nurture their new community by hosting webinars and running events that showcase their expertise.
Hardie adds that building credibility extends beyond marketing. She notes that Virtuoso maintains an ongoing list of advisors interested in media opportunities and says it’s important to “raise your hand” for those moments, as they help strengthen credibility with existing clients while attracting new ones. Using CRM data and digital tools to track client preferences further cement’s an
advisor’s reputation as someone who listens and delivers.
TIMING: WHEN TO SPECIALIZE
For new-to-industry advisors, the question often arises: should they specialize right away or wait until they gain more experience?
James suggests that newcomers focus first on building their foundation and learning the basics but also keep specialization as a longterm goal. Hardie similarly advises starting broad to discover natural strengths, while still developing habits like curiosity and listening from day one.
Friedman believes that while it’s fine to start broad, advisors shouldn’t wait too long to narrow their focus. “The sooner an advisor can start positioning themselves as a specialist, the faster they’ll attract the right clients and grow their business,” she says.
Larsen takes a balanced approach, suggesting most new advisors get comfortable first, but pointing out that some can specialize immediately if they bring personal experience. “I have an who is new and specializes in accessible travel but he has a lifetime of real-life experience behind him,” she says.
BALANCING MULTIPLE NICHES
Another common question is whether an advisor should tackle multiple niches at once. The consensus is that focus is critical at the start, but
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complementary niches can be added over time.
James warns against trying to do too much. “Clearly, you can’t do everything really well, so focus on what you know and enjoy and brings you a good return on all your efforts.”
Hardie also recommends starting with one clear specialty, adding that “spreading across multiple niches too early can dilute your message.” Once advisors have a strong foundation and the right systems in place, they can then “thoughtfully expand into complementary niches without losing focus.”
LONG-TERM STRATEGY
For all four experts, the message is consistent: specialization is not a constraint but a growth strategy. It allows advisors to deepen their expertise, deliver exceptional value and build stronger, longer-lasting relationships with clients. Whether an advisor starts specializing immediately or after building foundational skills, the key is to find a niche that aligns with passion, demand and profitability – and then to pursue it with focus and confidence.
In a marketplace where travellers crave both personalization and reassurance, being known for something specific can make all the difference. For today’s travel advisors, specialization is not just an option – it is a pathway to relevance, resilience and long-term success.
Goway at 55: New trends & fresh destinations that will “future-proof FIT business”
BY CINDY SOSROUTOMO
TORONTO — Goway Travel marked its 55th anniversary with a virtual event, bringing together travel advisors and company leaders to explore the future of travel.
Taking place Sept. 30, 2025, on the heels of the company’s successful Goway55 U.S. Travel Roadshow, the virtual event touched on some of the most pressing trends shaping the industry today, including the rise of slow off-season travel, the influence of Gen Z travellers and destinations that advisors can sell to “futureproof” their FIT business.
In her opening address, Renee Stanton, Director of Sales, reflected on the company’s success, starting from a small Canadian operator to a global brand offering custom itineraries, groups and air consolidation across more than 115 countries on all seven continents.
“People always ask me how we’ve been in business for 55 years and one really big reason why is our destination specialists who have either lived or travelled extensively in the country and region that they sell. When you contact Goway, you’re not speaking to a different person every single time – you’re going to create that one-on-one relationship with your destination specialist, and they’re going to see the vacation through from start to finish,” said Stanton.
A ONE-STOP HUB FOR ADVISORS
Stanton emphasized the company’s long-standing focus on supporting
the trade, likening Goway’s role to that of a dressmaker who can craft a custom outfit to fit any traveller’s needs. “Instead of them going to a shop and perhaps just buying something off the rack, they can come to us with their measurements, what the occasion is, and then we can take it and curate the perfect dress for them. Now that’s exactly what we do, but we do that for your clients’ travel arrangements,” she said.
Stanton also underlined Goway’s long-standing policy of paying commission at the time of full payment, not after travel, ensuring advisors have “money in your pocket straight away” and protection if a client cancels.
To support advisors in selling its product, Goway continues to expand its suite of tools. Its website offers more than 1,000 sample itineraries across the globe, all customizable. The company also has a dedicated website for travel advisors, gowaypro. com, where they have access to sales tools, incentives and the Goway Pro Travel Academy, a training platform featuring more than 60 countries.
On the incentive side, Goway’s Pro Rewards card – designed from agent
feedback – allows advisors to earn cash on every booking. “We heard from so many people who told us they don’t want a points program where they can purchase things they don’t really need. What’s important to them is cash. Money goes directly onto a Visa or Mastercard, which you can then use to pay for groceries, gas or a business class seat for your next trip,” said Stanton.
The company also runs the “Passport to a Free FAM” program, offering advisors the chance to qualify for FAM trips that include air by selling across different regions. To qualify, advisors must sell five out of the seven regions Goway sells in one calendar year. Previous FAM destinations include Australia, Kenya, Thailand and Brazil.
OBSERVERS TO PARTICIPANTS
During a panel session, hosted by Moira Smith, VP of Asia, company leaders addressed major trends shaping global travel, including the shift from sightseeing to active cultural immersion. “I think now we’re seeing a shift in terms of our travellers from becoming just observers to participants,” said Marc Sison, VP for Europe North. “You’re
WHEN YOU CONTACT GOWAY, YOU’RE NOT SPEAKING TO A DIFFERENT PERSON
EVERY SINGLE TIME – YOU’RE GOING TO CREATE THAT ONE-ON-ONE RELATIONSHIP WITH YOUR DESTINATION SPECIALIST.
not just seeing things — you’re experiencing things, whether it’s through food, whether it’s through meeting the locals or having a meal in their homes.”
Reesa Avelino, VP for Europe South, echoed that trend, noting that travellers are beginning to balance their appetite for luxury with more intentional, eco-conscious choices. “It’s making people ask more questions about their travel. They’re seeing more options available. A lot of our partners are contracting new hotels that are eco-friendly and sustainable, which are really important for the traveller,” she said.
SLOW TRAVEL
One of the strongest post-pandemic trends Goway has identified is “slow travel,” where travellers spend more time in fewer places. Avelino said the movement reflects a deeper shift in mindset. “Instead of rushing through a destination over 10 days, people are staying in one or two destinations and really exploring, going into the neighborhoods and talking to the local people,” she explained. “I think slow travel is here, and it’ll just continue to grow. People are looking for deeper experiences.”
Food has become central to that immersive approach. Avelino highlighted cooking classes, Michelinstar dining in Peru, and ceremonial tea rituals in Japan as standout examples. Sison added that advisors shouldn’t underestimate the importance of food in trip planning: “We often forget that a third of a client’s day is set for eating. It’s such an important part of traveling.”
THE GEN Z FACTOR
The panel also addressed the rising influence of Gen Z, who Sison noted are heavily shaped by social media and digital content. “A lot of their travel decisions are driven by their consumption of media, whether it’s through YouTube, TikTok, Instagram
or Facebook. A lot of their travel decisions are based on content by travel bloggers and travel influencers. I think that’s a super important shift that we’re seeing,” he said.
For travel advisors, the opportunity lies in simplifying information overload and reintroducing the human touch. “Let’s bring that human element back to travel planning,” Sison said. “That’s why our travel agent friends in the business, because they bring that human element that no other person on the Internet can bring.”
Avelino agreed, adding that professionals have an edge over digital tools. “AI doesn’t get to know you. But advisors really get to know their customers through qualifying, getting to know their wants, their needs, so that they can make those really strong recommendations to make that trip extra special,” she said.
OFF-SEASON TRAVEL
Seasonality shifts were another major theme of the event. Sean Hebert, VP for the Americas, noted that travellers are adjusting both when and where they go in response to crowding and climate. “September is now our most popular departure month, which was not the case pre-Covid,” he said. “We’re also seeing growth in northern Europe, where travellers realize that with a warming climate and fewer tourists, now is the time to see Denmark, Sweden or Norway.”
Anthony Saba, VP for the South Pacific, added that the off-season often delivers the best experience. “People assume the best time to travel is based on weather, but that’s not necessarily true. In Australia, October and November are ideal –long days, comfortable temperatures and fewer crowds. You also benefit from lower airfares and quieter touring conditions.”
Smith highlighted how perceptions of value are changing. “The seasons are
extending as people realize there’s a benefit to not going in the peak season. In Botswana’s rainy season, for example, the prices are lower but it’s a beautiful time to travel – lush, green and full of wildlife.”
DESTINATION RECOMMENDATIONS
Looking ahead, Goway’s leaders pointed to fresh opportunities to “future-proof” advisors’ FIT business and maximize repeat business. Hebert said demand is surging for South America. “Brazil is one of our fastest-growing destinations, and Patagonia is drawing retirees who want longer trips that mix light adventure with wine regions and cities,” he said.
Smith emphasized Japan’s broadening appeal, noting Goway has added new experiences ranging from ski packages to Michelin-star dining and sumo wrestling. “Japan is one of those destinations people return to time and again because it’s constantly evolving. It’s truly transformative,” she said.
Saba said the South Pacific remains a prime market for agents. “Australia and New Zealand are once-in-a-lifetime trips that require customization, which is where advisors really shine,” he explained. He added that Fiji continues to perform as a simple flight-and-hotel option, but more complex itineraries in the region are driving advisor value.
Hebert also pointed to Alaska and Hawaii as strong performers in North America. “Alaska has become one of our most highly rated FIT destinations, especially for repeat travellers, while Hawaii is popular for long-stays that combine one or two islands at a time. Each island is so different that clients often want to return and explore more.”
For more information, go to www. goway.com and www.gowaypro.com.
HOTELS & RESORTS
Iberostar Hotels & Resorts reported strong global performance in the first nine months of 2025, with sales up 10% and ADR (average daily rate) up 8% year-over-year. Direct sales grew in double digits, and demand was strong across EMEA, North Africa, the Americas and key source markets including Canada. The company added five international properties, including JOIA Aruba, and is expanding in Mexico and Zanzibar. Renovations and repositioning continued at several resorts. Several new openings, including Iberostar Selection Riviera Cancún and Iberostar’s first East African property in Zanzibar, reflect the company’s continued growth in key destinations and selective expansion strategy.
Four Seasons is set to expand its global portfolio in 2026 with new hotel openings, renovations and luxury travel experiences by sea and air. Anticipated launches include Naples Beach Club in Florida, Four Seasons Resort Puerto Rico, Red Sea and AMAALA resorts in Saudi Arabia, Hotel Danieli in Venice, and The Park Gstaad in Switzerland. Several properties have undergone major renovations, including Paris, Maui, Milan, Tokyo and Mauritius. The brand will also debut the Four Seasons Yacht and Private Jet Experience, offering curated multi-destination journeys across the Mediterranean, Caribbean and beyond.
CRUISE LINES
Atlas Ocean Voyages reported record-breaking sales in Q3 2025, achieving a double-digit increase in revenue and marking its highest-grossing quarter to date, surpassing traditional Wave Season results. Strong demand continues for the 2025–2026 Antarctica season, while new bookings are driving 2026 occupancy well ahead of last year. The company has expanded its Sales and Guest Services teams, including a dedicated Concierge team, to better support travel advisors and guests. Explorer’s Choice promotions offer savings of up to 30% on select expeditions and air credit savings of up to US$2,000 per stateroom.
MSC Cruises will introduce its first MSC Yacht Club experience on the 2027 World Cruise aboard MSC Magnifica, offering 63 suites, private facilities, 24-hour butler and concierge service, and exclusive dining, lounge, pool and sundeck access. The 121-night journey spans 25 countries and more than 45 destinations, including Rio de Janeiro, Buenos Aires, Papeete, Milford Sound, Sydney and Honolulu. Guests will also enjoy two new specialty restaurants, a fully upgraded Aurea Spa, and a Technogym fitness centre. Embarkation is available from Civitavecchia, Genoa, Marseille and Barcelona in January 2027.
MSC Magnifica
Iberostar Hotels & Resorts
Naples Beach Club, A Four Seasons Resort
Porter boosts sun flights this winter by 25 per cent
TORONTO — Porter Airlines is boosting its winter schedule for 20252026, increasing capacity to popular sun destinations by up to 25% and launching four new routes to expand connectivity across North America and the Caribbean.
The airline’s expansion includes its first-ever transborder service from Vancouver (YVR) to Phoenix (PHX), providing travellers on the west coast with a direct link to one of the most popular winter destinations in the United States.
Further enhancing its Ottawa (YOW) operations, Porter is adding new flights to two major American Airlines hubs – Phoenix (PHX) and Miami (MIA). The move supports Porter’s recently announced codeshare partnership with American Airlines, strengthening cross-border travel options.
Porter is also debuting its first Caribbean service from Montreal (YUL) to Nassau (NAS), expanding its presence in the region and providing Canadian travellers with additional winter getaway options.
New routes launching this winter include:
• Ottawa (YOW) to Miami (MIA), starting Jan. 24, 2026, three times weekly
• Vancouver (YVR) to Phoenix (PHX), starting Feb. 2, 2026, daily
• Montreal Trudeau (YUL) to Nassau (NAS), starting Feb. 5, 2026, three times weekly
• Ottawa (YOW) to Phoenix (PHX), starting Feb. 7, 2026, three times weekly
In addition to these new services, Porter is increasing frequency on existing popular sun destinations from Hamilton, Ottawa and Toronto Pearson, including:
• Hamilton (YHM) to Fort Lauderdale (FLL)
• Ottawa (YOW) to Grand Cayman (GCM)
• Ottawa (YOW) to Liberia, Costa Rica (LIR)
• Ottawa (YOW) to Puerto Vallarta (PVR)
• Toronto Pearson (YYZ) to Cancun (CUN)
• Toronto Pearson (YYZ) to Fort Lauderdale (FLL)
• Toronto Pearson (YYZ) to Liberia, Costa Rica (LIR)
All flights will be operated by Porter’s Embraer E195-E2 aircraft, which feature no middle seats, complimentary Canadian premium snacks, free fast Wi-Fi and a full selection of beverages served in glassware. For travellers seeking added comfort and flexibility, PorterReserve fares offer extra legroom, fresh meals, priority airport and ticketing services and other premium options.
For more details, go to www.flyporter. com.
Quark Expeditions launches ‘Manage My Client’s Booking’ feature
SEATTLE — Quark Expeditions wants travel advisors to know about a new addition to its Partner Portal.
The self-serve payment tool, ‘Manage My Client’s Booking,’ allows travel advisors to make payments online at their leisure, without having to call a Polar Travel Advisor to process the payment.
In addition to payments on behalf of their client, travel advisors can also update their guest details and purchase add-ons.
“We’re thrilled with the updates as they have helped streamline agency-client transactions and reduce dependency on internal sales support,” says David Marathakis, Senior Director of the Americas, Groups and Charters at Quark Expeditions. “Our goal is to continually update and upgrade the Partner Portal, making the process more efficient for sales agents and advisors.”
The new tool is available through the Quark Expeditions Partner Portal, launched in May 2024. The platform is designed to empower travel advisors with AI-driven support, customizable marketing resources, and PolarPRO training.
Go to quarkexpeditions.com/partners.
Zodiac excursion in Paradise Harbour with Quark Expeditions
Pphoto credit
Acacia Johnson
Royalton to debut new tier of luxury rooms
ST. MICHAEL, BARBADOS Royalton Hotels & Resorts is elevating its allinclusive offering with the launch of Royalton Suites & Villas, a new tier within its Diamond Club suite categories.
Debuting Nov. 1, 2025, the concept highlights accommodations that stand out for their exceptional size, expansive layouts and unmatched square footage in the all-inclusive market.
Designed for families, groups of friends and couples seeking a grander way to experience the Caribbean, Royalton Suites & Villas promises more space, greater privacy and enhanced services.
From the brand’s well-known Overwater Bungalows to sprawling Chairman and Presidential Suites and the one-of-a-kind CHIC Mansion, the new tier showcases accommodations that feel closer to private residences than traditional hotel rooms. Multiroom villas with generous living areas and sanctuaries set directly over the water are paired with personalized inclusions designed to elevate the guest experience.
“Royalton Suites & Villas represents the next evolution of our vision to surprise and delight guests who are looking for more than a suite stay,” said Jurgen Stutz, Senior Vice President of Sales, Marketing & Distribution, Royalton Hotels & Resorts. “We are fortunate to offer some of the most spacious, modern and exclusive accommodations in the Caribbean. This launch allows us to highlight their scale and potential,
Air Canada employees and flight attendants modelled uniforms throughout the years at the PCIAW Fashion Show, held during APEX/IFSA Global EXPO 2025 in Long Beach. The showcase highlighted design trends of various eras, from the airlineʼs first official uniform in 1938 to the current collection designed by Canadian designer Christopher Bates.
pairing them with elevated service and personalized touches that will set a new benchmark in the all-inclusive market.”
Guests booking within the Royalton Suites & Villas tier will receive an enriched version of the Diamond Club experience, with bespoke services tailored to the grandeur of the accommodations. Depending on the suite, inclusions may feature in-suite cocktails prepared by a mixologist, branded champagne on arrival, private daily à la carte breakfasts, or refined turndown moments with hand-crafted treats. Enhanced butler attention and curated amenities further elevate the offering.
The rollout will take place in two phases. Beginning Nov. 1, 2025, Overwater Bungalows & Villas will be available with the upgraded experience, followed by the Chairman Suites, Presidential Suites and the CHIC Mansion starting March 1, 2026.
For more details, go to www. royaltonresorts.com.
IT REPRESENTS THE NEXT EVOLUTION OF OUR VISION TO SURPRISE GUESTS
Royalton Suites & Villas
“Proud of the journey we’ve taken together”: Transat’s Joe Adamo retiring at end of 2025
TORONTO — Transat’s long-time Chief Sales and Marketing Officer of Transat and President of Transat Distribution Canada (TDC), Joe Adamo, says he’s retiring at the end of this year.
Adamo has been with Transat for more than 14 years. He will retire on Dec. 31, 2025.
Transat says Adamo’s departure will lead to a reorganization aimed at maintaining the company’s strong commercial momentum, with expanded responsibilities for two key members of the leadership team: Renée Boisvert and Xavier Szwengler.
Boisvert, currently VP, Product and Tour Operator Sales, will see her portfolio expand to include the Canadian Affair and Transat Distribution Canada (TDC) brands, for which she will assume the presidency. Her new title will be Vice President, Product and Tour Operator Sales and President of TDC.
“I am honoured by the trust placed in me by the leadership team and very excited to take on this new challenge,” said Boisvert. “I look forward to working even more closely with the talented teams at TDC and Canadian Affair, as well as with our valued network of partners, to continue innovating and growing our market share.”
Meanwhile Szwengler will add to his current responsibilities in Marketing and Loyalty by taking on leadership of the Digital Experience teams, Contact Centres, and Air Transat’s commercial team. His new title will be Vice President, Marketing and Distribution.
“I am thrilled to take on these new responsibilities, which will allow us to create an even more integrated and high-performing customer experience – from initial marketing inspiration through to post-sale service,” said Szwengler.
The changes will take effect following Adamo’s departure.
“A TREMENDOUS PRIVILEGE”
While Adamo is stepping down at the end of 2025 “to embrace a slower pace,” he will remain professionally active through board appointments.
Transat’s President and CEO, Annick Guérard, said Adamo’s departure marks the end of a significant chapter in Transat’s history.
“On behalf of the entire Transat team, I extend my heartfelt thanks to Joe for his outstanding contributions, visionary leadership, and unwavering commitment,” said Guérard. “His market expertise and passion for the industry have been invaluable to our organization. We wish him great success in his future endeavours.”
Adamo joined Transat in 2011 and since then has held several key positions, progressing from Senior Director to VP Marketing, and later taking the helm of TDC as GM and then President.
Since April 2021, he has held the dual roles of Chief Sales and Marketing Officer of Transat and President of TDC.
“It has been a tremendous privilege to contribute to Transat’s evolution over the past 14 years,” said Adamo. “I am proud of the journey we’ve taken together, alongside passionate, creative, resilient and dedicated teams and professionals. I thank all colleagues and partners for their trust and collaboration. I leave the company confident that Transat will continue to grow and thrive, driven by strong leadership and a forwardlooking vision.”
IT HAS BEEN A TREMENDOUS PRIVILEGE TO CONTRIBUTE TO TRANSAT’S EVOLUTION OVER THE PAST 14 YEARS
Joseph Adamo
Sunwing
launches
RIU October with weekly savings and agent rewards
TORONTO — Sunwing Vacations has rolled out RIU October, a month-long promotion designed to help travel advisors secure exclusive savings for their clients at RIU Hotels & Resorts properties across Mexico and the Caribbean.
The first week of the campaign spotlights RIU Palace resorts, where clients can save up to 40% on vacation packages when booked before Oct. 7, 2025, for travel through April 30, 2026. Eligible bookings at select resorts also allow advisors to earn up to 3x RIU Partner Club Points.
Featured properties in week one include popular resorts such as Riu Palace Pacifico and Riu Palace Baja California in Mexico, Riu Palace Jamaica in Jamaica, Riu Palace Macao in the Dominican Republic and Riu Palace Antillas in Aruba. Other RIU Palace resorts across the brand’s portfolio are also available from gateways across Canada.
In addition to competitive savings, clients booking RIU luxury resorts will
enjoy from Elite Club room categories with premium benefits, early checkin and late check-out, and RIU-topia perks including up to 20% off select NexusTours.com excursions.
Each week in October will focus on a different theme, allowing advisors to tailor recommendations to their clients’ preferences. Following this week’s luxury spotlight, upcoming promotions will highlight Family Fun properties, RIU Parties destinations and Canadian Favourites. Whether clients are seeking adults only luxury, family-friendly amenities, lively nightlife or trusted vacation staples, RIU’s extensive collection offers options for every type of traveller.
Advisors are encouraged to check the Sunwing Travel Agent Portal weekly throughout the month for updated offers, featured properties and full booking details.
Register now for Scenic & Emerald Cruises’ info sessions
VANCOUVER — Scenic Luxury Cruises & Tours and Emerald Cruises & Tours are inviting Canadian travel advisors and travellers to a series of 24 free information sessions taking place across Canada this fall.
Running from Oct. 14–Nov. 13, the info sessions will explore the cruise lines’ full 2026 river cruise collections.
As a thank-you for attending, travellers will receive exclusive offers valid on new bookings made within seven days of the session and learn about additional limited-time promotions available only to event attendees.
Travel advisors are encouraged to bring their clients to these complimentary sessions for an exclusive preview of what Scenic and Emerald Cruises have to offer for the upcoming 2026 season, as well as a sneak peek at what’s new in 2027.
Limited space is available, and early registration is encouraged.
Scenic Luxury Cruises & Tours Information Sessions: www.scenic.ca/ riverevents
Emerald Cruises’ Information Sessions: www.emeraldcruises.ca/ riverevents
EACH WEEK IN OCTOBER WILL FOCUS ON A DIFFERENT THEME, ALLOWING ADVISORS TO TAILOR RECOMMENDATIONS TO THEIR CLIENTS’ PREFERENCES
RIU October - Patisserie & ice cream parlor
Apply now to be on St. Kitts’ brand new Travel Advisor Board
BASSETERRE, ST. KITTS —
Applications have opened for St. Kitts Tourism Authority’s first-ever Travel Advisor Board, designed to strengthen ties with the travel agent community.
The initiative invites advisors to provide direct feedback, share insights and help guide St. Kitts’ tourism strategy moving forward.
According to the Authority, board members will have the chance to influence marketing efforts, attend an annual in-destination meeting with key decision makers, and take advantage of exclusive networking opportunities. Financial rewards and
other incentives are also part of the program.
“The launch of the Travel Advisor Board reflects our continued commitment to strengthening the relationship between St. Kitts and the travel advisor community,” said Kelly Fontenelle, CEO of the St. Kitts Tourism Authority. “By listening to and collaborating with our valued partners, we can stay agile in the face of global trends and evolving consumer behavior – ensuring St. Kitts remains a competitive and sought-after destination.”
The Tourism Authority is seeking applicants with expertise all of St. Kitts’ core tourism pillars, including adventure travel, eco-tourism, luxury, romance, family, cultural experiences, events and corporate travel. Up to eight advisors will be selected to represent St. Kitts’ key markets:
Canada, the United States, the United Kingdom and the Caribbean. Candidates will be chosen based on their professional experience, industry reputation and alignment with the destination’s tourism priorities.
Applications are open now. Interested agents can submit the official form, along with any required materials, to traveladvisorboard@stkittstourism.kn by Oct. 31, 2025, at 11:59 pm EST.
More details and updates are available on the St. Kitts Tourism Authority website at www.visitstkitts.com.
St. Kitts
“The world has lost an angel”: G Adventures’ Bruce Poon Tip’s tribute to Dr. Jane Goodall
TORONTO — G Adventures founder Bruce Poon Tip has penned a heartfelt tribute to “a great woman, a global icon, a figure of peace and a good friend,” Dr. Jane Goodall, DBE.
The Jane Goodall Institute announced Wednesday that she had died of natural causes while in California during a U.S. speaking tour. She was 91.
Born in London in 1934, the conservationist was renowned for environmental advocacy that started with her field research on chimpanzees in what is now Tanzania. Goodall spent months observing the animals, watching them use tools and do other activities that were previously believed to be exclusive to human beings.
Her documented observations also noted the animals each had distinct personalities, and her discoveries went on to transform how the world perceived the emotional and social complexity of all animals.
“SHE
DEDICATED HER LIFE TO DELIVERING A MESSAGE OF PEACE”
“The world has lost an angel. Dr. Jane Goodall was a great woman, an inspiration to me personally and a dear friend,” said Poon Tip in his tribute.
For years G Adventures has worked with Dr. Goodall and the Jane Goodall Institute, on programs including The Jane Goodall Collection.
“I was just with Dr. Jane a few weeks ago. We joked about her schedule and I told her that she made me feel like a part-timer and that I should get back on the road again,” said Poon Tip.
“Even in her nineties, she continued to travel the world, speaking, inspiring and fighting for this planet. She dedicated her life to delivering a message of peace, and her tireless research forever connected humankind with the natural world and the challenges of biodiversity.
“Her passing leaves a void that will be felt deeply, not only by those who knew her but by communities and wildlife around the world whose lives she touched through her tireless work.
“We have had a long-standing relationship with Dr. Jane and the Jane Goodall Institute for many years that has enabled us to shape how travellers connect with nature in ways that inspire care, conservation, and a sense of responsibility to our planet – values that Jane lived and breathed every day.
“Just days ago, we were honoured to announce Dr. Jane as one of our Global Ambassadors, celebrating her as a trailblazer and driver of change. She was truly a gift to humanity, a figure of peace and a global icon whose message of compassion and hope is needed now more than ever.
“I was privileged to meet with Dr. Jane last month where we spoke
about the dual potential of tourism; for harm, but also for tremendous good. In that conversation, she reminded me and everyone listening that ‘We are all human. We all laugh, we all cry, we all hope, we can all go into despair. We are all one family.’ That belief, that we are bound together in responsibility and in hope, was at the core of who she was.
“Dr. Jane’s life work will continue to inspire us all at G Adventures. We are committed to honouring her legacy and being the messengers for her through our ongoing work with the Jane Goodall Institute and by carrying forward the principles she championed: respect, compassion, and the deep understanding that we are all connected.
“The world has lost a pioneer and relentless warrior for everything that is good in this world. She will be profoundly missed, but her spirit will live on in the forests she loved, in the animals she fought to protect, and in every person whose life she touched with her wisdom and courage.
“She was my hero. She inspired me to be better. She was a great woman, a global icon, a figure of peace and a good friend.”
With file from The Canadian Press
Dr. Jane Goodall, DBE and G Adventures founder Bruce Poon Tip in September 2025
Porter and American Airlines launch codeshare partnership
TORONTO — Porter Airlines and American Airlines have entered a new codeshare agreement that expands travel options between Canada, the United States and beyond.
Starting today, Sept. 29, 2025, travellers can book codeshare itineraries on aa.com, American’s mobile app and flyporter.com. The partnership will grow to cover more destinations, with loyalty program integration also planned for future phases.
The agreement, which was first filed with the U.S. Department of Transportation in July 2025, includes connections through American’s hubs in Charlotte, Chicago O’Hare, Dallas Fort Worth and Philadelphia. Porter’s code will also be placed on American’s southern network, giving passengers more access to destinations in the Caribbean, Central America and South America.
American will place its code on select Porter flights out of Toronto Pearson International Airport, including domestic routes and transborder service to Phoenix. AAdvantage members who book codeshare flights operated by Porter will earn both miles and Loyalty Points.
Codeshare flights available now include Charlotte, Chicago O’Hare, Dallas Fort Worth and Philadelphia on American, as well as Edmonton, Halifax, Ottawa, Victoria and Winnipeg on Porter. More destinations will be added in the coming weeks, such as Honolulu, Nashville, New Orleans, Portland, Sacramento, Salt Lake City, San Jose,
Calgary, Charlottetown, Kelowna, St. John’s, Saskatoon and Vancouver.
For American, the new agreement builds on its existing footprint in Canada. The carrier operates more flights to Toronto Pearson than any other U.S. airline, with more than 25 peak daily departures, along with year-round service to Montreal, Vancouver and Calgary, and seasonal flights to Halifax and Quebec City.
The two carriers plan to expand the partnership further, adding more codeshare destinations and integrating loyalty benefits for frequent flyers.
CIE Tours launches Fan Favorites sale throughout October
MORRISOTWN, NJ — CIE Tours is kicking off October with a major promotion on its most popular Ireland itineraries, giving Canadian travellers and their advisors the chance to save up to C$2,080 per couple on 2026 departures.
The Fan Favorites Sale, running through Oct. 31, 2025, applies to select guided coach tours and private driver vacations for travel between Jan. 1 and Dec. 31, 2026.
The sale highlights 12 of CIE Tours’ best-selling Ireland itineraries, from classics like the seven-day Taste of Ireland to the nine-day Irish Supreme, a small group tour with five-star accommodations. For those seeking a bespoke experience, CIE’s Private Driver vacations are also on sale for select tour itineraries with savings of up to $1,045 per person.
Plus, eight of the 12 Fan Favorites tours on sale include 2026 departures timed to put travellers in the midst of festivities.
Itineraries featured in the promotion include:
• The new, nine-day Ireland Walking & Hiking: The Northern Coast is a small group journey (maximum 16 guests) that blends scenic hikes with guided sightseeing across Donegal, Derry, Inishowen, Peninsula and more. Highlights include a boat ride to Devenish Island, hikes through Glenveagh’s wilds and the iconic Giant’s Causeway. Prices start at $5,486 per person (land only) for departures beginning in May, including all accommodations, admissions, transportation and 20 meals.
• The nine- or 10-day The Irish Pub Tour includes such highlights as a pint at centuries-old Marine Bar in Dungarvan (exclusive to CIE Tours), a private tasting in Sullivan’s Taproom in Kilkenny, and a stop at Sean’s Bar, the oldest pub in Europe. Prices start at $3,013 per person (land only) for departures beginning in March, including all accommodations, admissions, transportation and 13 meals.
All CIE Tours vacations include the CIE Tours Inclusive Advantage: hotels, transportation, attractions, entertainment and most meals are covered in one upfront price.
For more information or to book, call 1-800-243-8687 or go to https:// www.cietours.com/en-ca/fanfaves. For Custom Private Driver experiences, travel advisors can call 1-888-467-2685 to speak with a CIE Tours expert.
Set sail on a journey where luxury meets the unexpected. With Emerald Yacht Cruises, discover hidden horizons, vibrant cultures, and unforgettable moments, all from the comfort of your luxury yacht. Accommodating up to only 128 guests, experience a unique way to travel, accessing smaller ports and hidden harbours. This is luxury yacht cruising, redefined.
10-Day Malta, Sicily & Amalfi Coast
Valletta > Civitavecchia
Jul 30, 2026
Journey Code: E23M
8-Day Croatian Coast and the Best of the Adriatic
Venice > Dubrovnik
May - Augt, 2026
Journey Code: E02D
15-Day Discover the Pearls of the Caribbean
Bridgetown > Marigot
Dec 6, 2026, Jan 9, Feb 6 & Mar 6, 2027
Journey Code: 2J02
LUXURY TRAVEL
Upscale resorts and destinations for best-ever vacations
Sandals Resorts: The ultimate all-inclusive Caribbean vacation
Sandals Resorts offers the ultimate all-inclusive Caribbean vacation. From breathtaking beaches and cozy suites to local culture and vibrant adventures, Sandals Resorts has it all.
Clients can dive into island life, relax by the shore, and create unforgettable memories with no worries, just pure Caribbean bliss. Founded in Jamaica in 1981, Sandals Resorts delivers an unforgettable Caribbean all-inclusive vacation.
With 17 resorts across eight islands, including the all-new Sandals Saint Vincent and The Grenadines, clients can choose from stunning beachfront havens, each with warm welcomes, white sands and endless adventure. At Sandals, every getaway feels like a fresh discovery.
Whether they’re exploring the calm waters of Saint Lucia or savouring authentic jerk chicken in Jamaica, every Sandals resort offers unique experiences tailored for every traveller. From PADI-certified scuba diving to relaxing spa days, every day brings a new way to connect with the islands. Plus, it’s all included — no hidden fees, no extra costs.
For those looking to unwind, Sandals has plenty of options. Guests can sink into a hammock, float in the pool, or toast to the sunset with a cocktail in hand. And when they’re ready to indulge, world-class dining offers up to 16 restaurants per resort, featuring flavours that reflect the islands’ diverse cultures.
For a truly personal touch, Sandals’ Butler Elite service anticipates every need. Whether it’s a candlelit dinner, a favourite drink delivered beachside, or a bath drawn under the stars, Sandals’ Butler Elite service make every moment feel effortless.
When it comes to celebrating life’s special moments, Sandals makes them unforgettable. Whether it’s a beachfront wedding, an anniversary toast under the stars, or a romantic dinner for two, Sandals provides the perfect backdrop. With customizable experiences and dedicated event planners, we ensure that every celebration is unique, meaningful and filled with the warmth of the Caribbean.
If clients want to explore beyond the resort, Sandals has curated off-site adventures that highlight the Caribbean’s hidden gems. From rafting down Jamaica’s Martha Brae River to cruising the sea at sunset, they can discover local spots few tourists ever see.
A vacation with Sandals Resorts isn’t just a stay — it’s lifelong memories. Every detail is crafted with care to make sure clients feel at home, with hospitality as warm as the Caribbean sun.
For more information see TAPortal.sandals.com, or call 1-800-Sandals or your BDM
Rondoval Villas at Sandals Regency La Toc
Sandals St. Vincent & the Grenadines
A fun-filled family getaway!
Located in Mexico’s Riviera Maya, BlueBay Grand Esmeralda is the perfect place for a fabulous family vacation! Kids will love the Kids’ Club, the kids’ pool with water slides, the mini disco plus extra activities. Parents can chill on the stunning white-sand beach or relax by one of the resort’s many gorgeous pools. There are plenty of restaurants to satisfy all tastes, and live entertainment to keep the party going into the evening!
BlueBay Grand Esmeralda: Where family fun meets Riviera Maya luxury
Set against the turquoise waters of Playa del Carmen, the BlueBay Grand Esmeralda is a vibrant all-inclusive resort that redefines the family vacation experience.
With its seamless blend of upscale amenities, diverse entertainment, and culinary excellence, this Riviera Maya gem offers something for every traveller – from toddlers to grandparents.
A CULINARY JOURNEY ACROSS CULTURES
Dining at BlueBay Grand Esmeralda is more than a convenience—it’s an experience.
Guests can start their day at Jaal-Ha, the international buffet serving breakfast and lunch with global flavours. Come evening, the resort transforms into a gourmet playground with several à la carte restaurants …
• Il Cuore De Rossi brings the warmth of Italy to the Caribbean coast.
• Don Isi celebrates the bold and colourful tastes of Mexico.
• L’Atelier offers refined French cuisine in an intimate setting.
• Sea Food delights with fresh ocean fare, perfect for seafood lovers.
Each dinner venue requires reservations, ensuring a personalized and relaxed dining experience.
ENTERTAINMENT FOR EVERY GENERATION
Families will find plenty to keep everyone engaged. The Mini Club caters to children aged 2 to 12, thoughtfully divided into three age groups to provide age-appropriate activities that spark creativity and fun.
Meanwhile, adults can unwind or join in the excitement with nightly shows and performances, adding a touch of magic to every evening.
GATEWAY TO ADVENTURE
Though the resort doesn’t feature water parks, its prime location in Playa del Carmen opens the door to countless nearby attractions – from cenote explorations and snorkelling excursions to cultural tours and shopping in town. Whether you’re seeking relaxation or adventure, BlueBay Grand Esmeralda serves as the perfect launchpad.
BlueBay Grand Esmeralda isn’t just a place to stay – it’s a destination where luxury, laughter, and lasting memories come together under the Riviera Maya sun.
For more information go to Transat.com.
Rafting on Jamaica’s Martha Brae River
BlueBay Grand Esmeralda
‘Stay
More, Save More’ sale with Sandals and Beaches Resorts
MONTEGO BAY — Sandals Resorts and Beaches Resorts are inviting travellers to plan ahead and save big with the launch of their limited-time ‘Stay More, Save More’ sale.
The promotion is available to book now through Nov. 3, 2025.
SANDALS RESORTS
Clients booking a stay at any of the 17 all-inclusive Sandals Resorts across the Caribbean can take advantage of premium perks for travel through Dec. 25, 2027, including up to $1,000 in instant credit, a $175 resort credit, and one free night on stays of seven nights or more. Shorter stays also benefit from tiered savings.
BEACHES RESORTS
Guests booking a seven-night stay or longer at Beaches Resorts can take advantage of special savings, including up to $400 in instant credit and a $175 spa credit, with additional tiered discounts available on shorter stays. The offer is valid for travel through Dec. 20, 2027. This festive season, The Elf on the Shelf will make its return to Beaches Resorts, as part of a unique activation that welcomes guests with themed celebrations, holiday movie nights under the stars, in-room surprises and more, Nov. 28Dec. 31, 2025.
Canadian travel advisors can book through their preferred Canadian tour operator (instant savings are based on the tour operator’s product lineup) or with Unique Vacations Canada Inc. at 1-800-545-8283.
Agents can also call their Sandals BDM for more information or see TAPortal.sandals.com.
Visit Panama, Copa Airlines wrap successful Canadian roadshow
TORONTO — Copa Airlines, in partnership with Visit Panama, recently wrapped a two-city roadshow in Toronto and Montreal showcasing Panama’s unique tourism offerings and stopover program to the Canadian travel trade.
The roadshow featured some 17 key Panamanian suppliers – including hotels, DMCs, rental car companies and attractions – who connected directly with Canadian tour operators, travel advisors and wholesalers.
The events were designed to foster strategic B2B relationships, increase destination product knowledge and showcase Copa Airlines’ extensive connectivity via its Hub of the Americas in Panama City, said Laura Marin, Sales Manager of Copa Airlines in Canada.
“The primary objective of this roadshow, organized in collaboration with Visit Panama, was to connect participants with Panama’s key service providers and offer them the opportunity to gain first-hand knowledge of their products and services,” said Marin. “Attendees were able to stay informed and discover in greater depth the unique benefits and advantages of Copa Airlines’ product and service, as well as the Panama stopover program.”
Participants engaged in destination presentations, face-to-face business sessions and networking events designed to enhance future collaboration and product inclusion. Special focus was given to Panama’s diversity – from vibrant cultural heritage and adventure travel to luxury hospitality.
“This roadshow was a great opportunity to bring Panama closer to the Canadian market and showcase
Sandals Royal Bahamian
everything that makes us unique: an authentic, safe, and easy-to-visit destination. We shared our tropical essence, dreamlike beaches, stunning nature, vibrant culture and, above all, the hospitality of our people. We are confident that, after this experience, more and more Canadians will have Panama on their list of upcoming trips,” said Gloria de León, Panama’s Minister of Tourism.
Panama’s commitment to building long-term trade partnerships and expanding its footprint in the Canadian outbound market dovetails with Copa Airlines’ connectivity to over 75 destinations across Latin America and the Caribbean, positioning Panama as both a gateway and a year-round destination.
TTAND earns Air Canada
Circle of Excellence
Platinum for second consecutive year
WE ARE CONFIDENT
THAT MORE CANADIANS WILL HAVE PANAMA ON THEIR LIST OF UPCOMING TRIPS
TORONTO — The Travel Agent Next Door (TTAND) has once again been recognized with the highest distinction in Air Canada’s Circle of Excellence Agency Reward and Recognition program, earning Platinum status for 2025.
The program is a global initiative by Air Canada that celebrates the contributions of travel agencies and their teams, offering rewards and benefits as a show of appreciation for their loyalty and support.
“I was honoured to receive this award on behalf of our TTAND
agent partners,” said Chris Senior, CFO of The Travel Agent Next Door.
“Achieving this honour two years in a row is a testament to the dedication of our agent partners in supporting our key suppliers.”
For Air Canada, the recognition underscores the value of the relationship with TTAND advisors.
“The Air Canada 2025 Platinum Circle of Excellence award is a true testament to how much The Travel Agent Next Door (TTAND) Advisors value our partnership. TTAND advisors are among the very best in the business, and we deeply appreciate the friendship and collaboration we share,” said Jamie Fox, Air Canada senior manager, regional sales.
Fox added that TTAND’s contributions extend beyond sales. “The value they bring is remarkable – from delivering exceptional service to our customers, to supporting and creating loyalty with our Aeroplan program, and helping ensure the success of our routes around the world. We are proud to recognize and celebrate TTAND advisors – this award is a reflection of the impact they make every day.”
Visit Panama and Copa Airlines joined forces for a two-city roadshow in Canadaa two-city roadshow in Canada
From l-r: Ana Paula De Souza (Air Canada), Vincent Gauthier-Dore, Managing Director Canada and U.S. Sales for Air Canada, Chris Senior, CFO, TTAND holding the award, Jamie Fox, Senior Manager, Global Sales – Air Canada
Beer, wine and Canadian treats now free on Air Canada flights
TORONTO — Air Canada is enhancing its Economy service with complimentary beer, wine and Canadian-made snacks, now offered to all customers on all flights, including routes to Mexico and the Caribbean.
The upgrade, which launched Sept. 1, reflects a renewed focus on leisure travellers while maintaining the airline’s commitment to service quality, as recently recognized by Skytrax.
Morning flights before 10 a.m. now feature MadeGood Mornings Cinnamon Bun Soft Baked Oat Bars, joining Canadian favourites TWIGZ Craft Pretzels and Leclerc’s Celebration Cookies.
On Toronto-Downtown Billy Bishop flights departing after 10:30 a.m., travecllers can enjoy Greenhouse Ginger Defence Wellness Shots, known for their organic and plantbased ingredients. These wellness shots also appear in Air Canada’s premium snack baskets and on its Bistro menu.
The expanded Air Canada Bistro now includes more Canadian-made options, from Summer Fresh Hummus & Crackers and Quaker Maple & Brown Sugar Oatmeal Cups to TWIGZ Sour Cream & Onion Pretzels and Smarties.
Plus, with Heineken 0.0, Air Canada has become the only North American airline to serve a non-alcoholic beer inflight, complementing its systemwide free beer and wine offering.
The enhancements to food and beverage service are part of a larger series of improvements. Air Canada has recently launched a revamped mobile app, expanded inflight entertainment, refreshed and refurbished lounges, streamlined airport processes and expanded intermodal travel options all on one ticket.
Aeroplan members also benefit from fast, free Wi-Fi sponsored by Bell on flights across North America and to/ from sun destinations in Mexico and the Caribbean.
For more information, go to aircanada.com/bonappetit.
Allianz Global Assistance Canada launches new telemedicine service
CAMBRIDGE, ON — Allianz Global Assistance Canada has introduced a new telemedicine service that gives Canadian travellers access to virtual and in-person medical care in more than 80 countries.
The service, which launched Oct. 1, is designed to make healthcare while abroad easier, faster and more accessible.
The program is being rolled out in partnership with Air Doctor to provide insured travellers with an addition way to access their insurance benefits and take care of common illnesses and injuries during their trip.
Customers with medical travel insurance benefits who are travelling to eligible countries will receive an email from Allianz shortly before their trip with information about the booking service and a link to the cobranded Allianz Global Assistance-Air Doctor website or app, should they need treatment while travelling.
Customers can also take advantage of these services by contacting Allianz at any time during their trip. If they experience a non-life-threatening medical need, the team will advise and provide aid to ensure an appropriate doctor visit is scheduled either virtually or in-person.
Beyond the option to self-book virtual and in-person appointments (including with multilingual doctors), Air Doctor services include arrangements for local prescriptions, where available. There are no upfront, out-of-pocket costs to customers or approvals needed for up to two doctor visits per person, per trip.
Air Canada's complimentary snacks
Houston: A city you can offer with confidence
CULINARY EXPERIENCES
Houston is a food lover’s paradise, with over 12,000 restaurants serving cuisine from 70 countries and American regions. Recommend Rainbow Lodge for game meats and seafood, La Griglia or Potente for Italian, Étoile for French cuisine and Brennan’s for tableside-flambéed bananas foster. Highlight Chef Hugo Ortega’s acclaimed restaurants –Hugo’s, Xochi and URBE – for clients seeking authentic Mexican flavours.
ARTS & CULTURE
Houston’s Theatre District hosts Broadway shows, Houston Ballet, Grand Opera and Symphony performances – perfect for cultural itineraries. With 19 museums, including the Houston Museum of Natural Science, The Menil Collection and the Asian Society Texas Center, clients can enjoy art, science, and history experiences. Music options range from intimate clubs to arenas, featuring country, rock, hip-hop, R&B and Tejano.
SHOPPING & ENTERTAINMENT
The Galleria offers 375+ stores, 30 restaurants, an ice rink and two hotels, while boutiques and specialty shops across the city add local flair. Space Center Houston, NASA’s official visitor centre, is just a short drive from downtown, offering behindthe-scenes tours and astronaut encounters – a must for space enthusiasts.
FAMILY & EVENT HIGHLIGHTS
Families will love the Houston Zoo, home to over 6,000 animals. Seasonal events like the Houston Livestock Show and Rodeo in March combine professional rodeo competitions, concerts, and familyfriendly activities. Sports fans can enjoy professional teams – the Rockets, Texans, Astros, Dynamo, Dash and Sabre Cats – or collegiate events year-round.
WHY HOUSTON?
Houston offers a fun and versatile mix of cuisine, arts, shopping, entertainment and sports, with experiences that appeal to families, couples and solo travellers alike. Its vibrant, multicultural energy and Texan charm make it an easy, highvalue destination for travel agents to promote.
For more information visit TravelTexas.com.
Brendan Vacations
unveils new Small Group Tour travel style
COSTA MESA — Brendan Vacations is rolling out a new Small Group Tour travel style for 2026, along with additional accommodations and activities designed to give travel advisors more ways to personalize Celtic journeys.
The new travel style is capped at 18 to 24 guests and includes the guidance of a dedicated Travel Director plus at least one MAKE TRAVEL MATTER Experience. Four itineraries debut in 2026:
• Timeless Ireland & Ashford Castle: This nine-day luxurious journey through Ireland features a stay at Ashford Castle, a city tour of Dublin, a coastal hike at the Cliffs of Moher.
• Ireland at Leisure: On this premium 10-day itinerary, travellers will explore Galway, the Aran Islands and Cork, plus learn about the importance of seaweed at the Ring of Kerry.
• Incredible Ireland: This 12day luxury itinerary includes a stay at Dromoland Castle, visits to Killarney National Park and Glensane Farm, and a tour of a local distillery.
• Wild Scotland & Isle of Skye: While on this luxurious nineday trip, guests will spend two nights on the Isle of Skye, go on a Glasgow street walking art tour, and enjoy crafted cocktails and live performances in Edinburgh.
New accommodation options also allow travel advisors to further personalize flexible itineraries with stays that feel unique to every traveller. These include:
• Dunluce Lodge, the only fivestar resort on Northern Ireland’s Causeway Coast, which offers coastal views, spa treatments and an on-site restaurant
• Seaton House, located in the birthplace of golf, St. Andrews, is located near ancient ruins, artisan shops and local cafes
• The Dean is a boutique hotel in the heart of Galway city with uniquely decorated rooms, a gym and health club, hydrotherapy pool and rooftop views of Eyre Square
• The Scott Hotel in Edinburgh is a four-star gem housed within an 18th-century baronial house featuring 36 rooms with complimentary access to nearby fitness facilities
Rounding out guests’ vacations in Scotland are new activities that expand Brendan Vacations’ selection of experiences. These include:
• Harry Potter Train & Scenic Highlands: On this day tour in the Highlands, guests will explore Inverness with its ancient ruins and sweeping beaches, plus ride aboard the legendary Jacobite Steam Train, travelling across the Glenfinnan Viaduct, the recognizable pass from the Harry Potter films
• Edinburgh People’s Story: This 90-minute private walking tour through Edinburgh offers an exclusive look into the lives that helped shape the city, from kings and clergy to everyday citizens
Bookings for the new Small Group itineraries and expanded flexible options are now open for 2026 departures at brendanvacations.com/ en-ca.
THE NEW TRAVEL STYLE IS CAPPED AT 18 TO 24 GUESTS AND INCLUDES AT LEAST ONE MAKE TRAVEL MATTER EXPERIENCE
Giant's Causeway, County Antrim, Northern Ireland
THE
BEST MEMORIES ARE MADE FROM PERFECT DETAILS.
Offer your clients an unparalleled travel experience with the first 6 star slow luxury cruises.
They’ll experience world-class cuisine, personalized service, and fascinating destinations – aboard the Riverside Luxury Cruises on Europe’s most beautiful rivers.
Riverside debuts Hops & Heritage beer-themed sailing in 2026
Raising a stein to both tradition and innovation, Riverside Luxury Cruises is redefining the art of river cruising with the launch of a new itinerary: Hops & Heritage: Cruising Through Centuries of Brewing Craftsmanship.
This special sailing will be curated and led by noted beer sommelier, James Kellow. The journey pairs crafted regional beers with gourmet dining, elevating beer to its rightful place alongside fine wine.
The eight-day Hops & Heritage cruise takes place July 29-Aug. 5, 2026 and will showcase the rich heritage of western European beer. Along the way, guests will be treated to iconic beers of each region including German pilsners and kolsch in Cologne and grolsch in Arnhem, before concluding in the historical brewing centre of Amsterdam.
The onboard beer sommelier will take guests on dedicated excursions to sample beer and meet the makers at well-known and craft breweries and public houses, all surrounded by picturesque gothic cathedrals and medieval castles, not to mention the rolling hills and low mountains of the Rhine valley.
Onboard the ship, guests will be treated to interactive and educational sessions by Kellow, including beer tastings, beer and food pairings, and daily recommendations to accompany the à la carte menu in the Waterside restaurant.
For an additional cost, guests can also book the Vintage Room fine dining experience, where Kellow and the ship’s executive chef work together to create a seven-course celebration of regional beer and locally inspired dishes.
Beyond the eight-day cruise and throughout the month of August, beer aficionados traveling along the Rhine can enjoy a well-stocked bar of regional beers onboard supported by recommended food pairings and tasting notes.
Riverside Luxury Cruises offers distinctive vacations on the Rhine, Rhône, Danube, Moselle and Main rivers. Riverside Luxury Cruises was recently accepted into Virtuoso’s exclusive portfolio of luxury travel partners.
Riverside’s all-suites Riverside Mozart, Riverside Ravel and Riverside Debussy offer the largest average suite size, all with king size beds, highest staff-to-guest ratio and up to five onboard restaurants. Guests can also enjoy butler service in every suite; gourmet cuisine made with highquality, fresh ingredients; included premium wines and spirits; complimentary StarLink broadband WiFi; unlimited shore excursions to immerse in Europe’s history, cultures and landmarks; prepaid gratuities; and complimentary ground transfers.
Prices start at US$3,830 per person, double, for Hops & Heritage: Cruising Through Centuries of Brewing Craftsmanship, now available to book.
Travel advisors can register and book their luxury clients through the brand’s dedicated partner portal at www.Riverside-Cruises.com/TA.
G Adventures and National Geographic Expeditions unveil new premium collection
AMMAN — G Adventures and National Geographic Expeditions are taking their partnership to a new level with the introduction of ‘National Geographic Signature with G Adventures,’ a premium travel style set to launch globally.
The new offering expands the collaboration between the two brands, which have worked together for more than a decade. Rather than focusing exclusively on traditional luxury, the Signature collection is designed for travellers seeking purpose-driven experiences that combine comfort with education, culture and community engagement.
Bookings for the collection will open in January 2026, with first departures slated for January 2027.
Launching with 29 itineraries across destinations such as South Africa, Vietnam, Japan, Central
Asia, Peru and Jordan, the trips are built around what the companies describe as “Signature Moments.” These exclusive experiences may include behind-the-scenes access to museums, historic sites or private dining in extraordinary settings. Each trip also features cultural immersion, educational components and worldleading experts, paired with elevated accommodations and service.
Said Bruce Poon Tip, founder of G Adventures: “Over the past decade we have worked side-by-side with National Geographic to develop new ways to allow travellers to see the world. United by our shared vision that travel can be transformative, we knew there was a huge opportunity to develop a more conscious and meaningful way to travel within the luxury sector.”
Poon Tip noted that the new style is “about so much more than just highend accommodations,” emphasizing instead “transformational adventures with the opportunity to see and experience a destination in a way most travellers can’t, while creating lasting benefit for both the traveller
and the communities they visit.” He added that the launch also presents a “huge opportunity for our community of travel agents, as we bring this incredible offering to our global markets.”
The new travel style comes two years after the launch of G Adventures’ Geluxe Collection, a curated premium selection of 28 trips that combine adventure, community tourism and unique accommodations.
For the new ‘National Geographic Signature with G Adventures’ line, signature itineraries will feature handpicked accommodations that highlight the character of each destination, a dedicated Expedition Leader, educational talks, intimate groups of no more than 22 travellers, private transportation, a meet-andgreet service and a 24/7 pre-trip concierge.
More information on the new travel style is available at gadventures.com/ gx/signature.
Update on Norwegian Gem, Dawn, Getaway and Joy displacements
MIAMI — NCL is updating travel advisors and their clients on adjustments impacting passengers on several of NCL ships.
Cancellations are impacting a number of Norwegian Getaway’s Caribbean and Bahamas sailings from Port Canaveral from November 2026 to December 2026, as well as some of Norwegian Joy’s Bahamas sailings from Miami in December 2026 respectively.
Meanwhile select sailing dates for Norwegian Gem and Norwegian Dawn will have modified itineraries.
“We are committed to providing exceptional vacation experiences, both aboard our ships and by taking our guests to some of the most sought-out destinations around the world,” said an NCL spokesperson.
“While we try to maintain original itineraries as much as possible, at times modifications are made to optimize voyages to meet guest demand or due to changing port availability.
“From November 2026 to March 2027, Norwegian Gem and Norwegian
Transat Distribution Canada (TDC) is expanding its footprint in Saskatchewan with the opening of a new Marlin Travel agency in downtown Moose Jaw. The new location is owned by entrepreneurs Sheena Revet and Heather Calvert, who also own a Marlin Travel agency in Regina and first joined the TDC network in 2021. Located at 502 Main Street, the location has been a travel agency since 1981. “It was a no-brainer for us to rebrand it with the Marlin Travel logo,” said Revet.
Dawn will swap homeports, and offer modified and enhanced itineraries.
Norwegian Gem will sail Caribbean and Bahamas cruises from Tampa, FL ranging from four to 11-day itineraries offering a wider variety of options for guests. Norwegian Dawn will sail shorter voyages to the Bahamas from Jacksonville, FL.
“With this new deployment, both ships will offer more calls to Great Stirrup Cay, NCL’s private island in the Bahamas, giving guests more opportunities to enjoy the brandnew experiences transforming the island in 2026, from a sprawling, heated pool with swim-up bars and kids’ splash zones to the Great Tides Waterpark featuring 19 different waterslides, a dynamic river, cliffside jumps and so much more.
“Additionally, due to port availability, a few of Norwegian Getaway’s Caribbean and Bahamas sailings
from Port Canaveral (Orlando), FL, as well as some of Norwegian Joy’s Bahamas sailings from Miami have been cancelled from November 2026 to December 2026, and December 2026 respectively.
“The new sailings will feature more immersive itineraries to the Caribbean and the Bahamas for guests looking for longer cruises during the holiday season.
“Our team is working diligently to open the new sailings for these four ships over the above mentioned timeframe, and they will be available to book in the near future.
“Affected guests will automatically receive a full monetary refund of the fare paid, and as a genuine acknowledgement of the inconvenience caused, we have extended a 10% discount in the form of a future cruise credit.”
Norwegian Gem
Direct Travel’s structural changes prioritize salesfocused model
TORONTO — Direct Travel has undertaken a strategic realignment of its Leisure division.
The company said the move was made to provide more focused support for travel advisors, accelerate sales growth and establish a strong data foundation for next-generation technology.
The simplified, sales-focused model also aligns teams to advisor needs rather than geography.
What do the changes mean for Direct Travel advisors? The company shared these goalposts:
• Sales-Aligned Support: Streamlined teams with clear ownership and faster response times.
• Data Strategy & Insights: A single source for pipeline, productivity, and client lifecycle metrics, fuelling smarter decisions and higher conversion.
• Technology Enablement: A data foundation that accelerates rollout of new booking, marketing and commission tools, reducing admin and increasing selling time.
The Host Services division, led by Joelle Goldman, VP Host Services and Luxury Hotel Program, will continue to provide dedicated resources for independent advisors, ensuring faster access to expertise, stronger day-to-day support and clearer paths to growth.
Julie Skinner, SVP Leisure Sales, will oversee Direct Travel’s network of employee advisors across North America. Skinner and her management team will deliver consistent sales support, training, and client engagement strategies that help advisors strengthen relationships and capture new opportunities, said the company.
Vivienne Kouba, SVP Leisure Operations, will lead a consolidated Operations team supporting both Retail and Host Services advisors throughout North America. This alignment aims to streamline workflows, standardize service levels, and improve turnaround times –enabling advisors to focus more time on clients while leveraging a stronger operational infrastructure.
THE SIMPLIFIED, SALES-FOCUSED MODEL ALIGNS TEAMS TO ADVISOR NEEDS RATHER THAN GEOGRAPHY
Rene Schneeberger, SVP Groups & Revenue Optimization, will work closely with Gerard Bellino, President, Leisure Travel to expand the leisure organization based on the recent acquisition of ATPI by Direct Travel and optimize supplier contracts. He will also continue to lead the North American Groups team, expanding this area by sharing best practices across Direct Travel’s network of more than 900 advisors to help diversify and grow their sales mix.
As part of the restructuring, Rebecca Adams has been appointed VP, Data Strategy & Insights, Leisure Travel. She will unify data sources, define enterprise standards, and deliver analytics that fuel smarter tools and more efficient workflows.
In addition, Stephen Smith has been named EVP, Leisure Travel, and is taking on an expanded role that includes overseeing Partnerships, Strategy & Marketing and driving leisure technology innovation.
Direct Travel's (l-r) Gerard Bellino, Joelle Goldman, Stephen Smith, Vivienne Kouba, Rene Schneeberger, Julie Skinner and Rebecca Adams
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