OUR MISSION
To be the most trusted real estate professionals in the Duluth Metro area.
WE ARE
KNOWLEDGEABLE in dynamic market conditions
RESPONSIVE to our client’s wants and needs
FOCUSED on exceeding expectations
CONNECTED with our communities
INNOVATIVE by using industry trends to leverage possibilities over limitations
FUN because we love what we do and it shows
TRACY RAMSAY + PARTNERS |
RE/MAX
National & Global Recognition
RE/MAX is the most recognized name in real estate around the world; known and trusted for over four decades
RE/MAX RESULTS
Who you work with matters. RE/MAX REsults has a long history of helping buyers & sellers and has a reputation for being the best in the business. The RE/MAX Results franchise serves Minnesota and Wisconsin.
#1 IN THE DULUTH METRO AREA AND SUPERIOR
1,200 SALES EXECUTIVES
40 OFFICE LOCATIONS
27,000 UNITS SOLD
24 TRANSACTIONS PER AGENT
$8 BILLION CLOSED SALES VOLUME
THE VALUE OF AN AGENT
A PROFESSIONAL GUIDE
Selling a home usually requires dozens of forms, reports, disclosures, and other technical documents. A knowledgeable expert will help you prepare the best deal and avoid delays or costly mistakes. Also, there’s a lot of jargon involved, so you want to work with a professional who can speak the language.
HIGH ETHICAL STANDARDS
Every REALTOR® is legally required to adhere to a strict code of ethics, which is based on professionalism and protection of the public. As a REALTOR®’s client, you can expect honest and ethical treatment in all transactionrelated matters.
OBJECTIVE INFORMATION AND OPINIONS
REALTORS® can provide local information on utilities, zoning, schools, and more. They also have objective information about each property. REALTORs® can use that data to help you determine if the property has what you need.
EXCLUSIVE MARKETING POWER
Property doesn’t sell due to advertising alone. A large share of real estate sales comes as the result of a practitioner’s contacts with previous clients, friends, and family.
NEGOTIATION AND CONTRACT EXPERTS
There are many factors up for discussion in a deal. A REALTOR® will look at every angle from your perspective, including crafting a purchase agreement that allows you the flexibility you need to take that next step.
UP-TO-DATE INFORMATION
Most people sell only a few homes in a lifetime, usually with quite a few years in between each sale. Even if you’ve done it before, laws and regulations change. REALTORS® handle hundreds of transactions over the course of their career.
STEP 2: PRE-LISTING
MARKETING CAMPAIGN
•Launch Marketing Campaign
Kick-start tailored marketing strategy. See ‘Marketing Plan’ for details.
•Install Yard Sign
•Go Live on The MLS
•Open House & Private Showings
CHOOSE AN OFFER
•Receive and Negotiate Offer(s)
•Accept, Sign and Deliver Offer
STEP 3: UNDER CONTRACT
HOME INSPECTION
•Licensed Inspector Examines Your Home
The offer you accept will most likely be contingent upon inspection. Issues that arise during the inspection can be negotiated if need be.
HOME APPRAISAL
•Confirming the Lending Value
Most lenders require an appraisal before approving the purchase.
TITLE COMMITMENT
•Title History Check
•Remove Contingencies
A title company will address and remove any roadblocks associated with a home’s title.
CLOSING DAY
•Sign Closing Documents
MARKETING PLAN
WHAT’S THE PLAN?
This is how we plan on maximizing your home’s exposure to help attract the perfect buyer.
Home Staging
Professional Photography/Drone
Floor Plan
Open Houses and Broker Tours
2 Multiple Listing Services (Lake Superior & Northstar)
Network with Local Realtors
Listing Syndication
Professionally Designed Brochures
Engaging Feature Cards
Extensive Digital Marketing Signage
MARKETING
HOME STAGING ADVICE
Staging is about showcasing an engaging, move-in-ready home that creates an emotional connection with the buyer. Updating décor with on-trend, inviting style—particularly in living rooms, primary bedrooms, kitchens, and dining rooms—can make a memorable impression and not only help your home sell faster, but often for more money than a home that is not staged.
PROFESSIONAL PHOTOGRAPHY
99% of buyers search for houses online. Professional photography showcases the property in its best light, highlighting its unique features and creating a positive first impression. Professional pictures can also give prospective homebuyers a sense of higher value and quality.
FLOOR PLAN
Floor plans have room dimensions and allow online buyers to get a feel for the space and flow of your home, something that can’t always be achieved with photos.
NEIGHBORHOOD SIGNAGE
It may seem like a no-brainer, but something as simple as a “For Sale” sign in the front yard can generate interest in your home. In addition, “Open House” and directional signage can increase viewing traffic and drive-by’s.
OPEN HOUSES AND BROKER TOURS
A picture is worth a thousand words, but nothing compares to seeing a house in person. Open houses are a great way to seal the deal with prospective buyers. While I understand that not every client’s preferences or schedules will allow for an open house event, I am open to discussing what is right for you.
NETWORK WITH LOCAL REALTORS
I maintain an extensive network of agents for the benefit of my clients. I can connect with other real estate representatives and increase interest for your home behind the scenes.
2 MULTIPLE LISTING SERVICES
I am a member of both Lake Superior MLS and NorthStar MLS. Your home will be listed in both MLS Databases and offer maximum exposure to local buyers, and out-of-town buyers in the Twin Cities and Wisconsin.
DIGITAL PRESENCE
SOCIAL MEDIA
My team and I work diligently to maintain a strong presence on social media. We are constantly monitoring statistics, targeting audiences, and keywords to optimize exposure to our listings. Doing this helps ensure that when we post your home on social media, it’s not simply a post that gets lost in the masses, but a post that catches the attention of the right audience. Scan the QR codes to see our social media presence.
WEBSITE
YOUTUBE
FEATURES
•Features the people, places, and experiences that elevate our region
•Circulation of 13,000+
•Local Offerings
WHAT’S NEXT?
AGREE ON A LIST PRICE, LIST DATE, AND LISTING TERMS.
Our expert guidance sets the stage for a successful property listing.
PAPERWORK
We will provide you with the required paperwork to sign in order to get your property listed.
FILL OUT SELLER DISCLOSURE FORMS
State law requires sellers to fill out a Seller’s Disclosure Form for real estate transactions. The purpose of this form is to disclose any known defects or issues to potential buyers.
STAGING CONSULTATION (IF NEEDED)
Depending on your wants and needs, we will schedule a staging appointment for your home. These appointments last at most an hour, and you’ll be provided with a list of action items to get your home show-ready.
PHOTOGRAPHY
We will schedule a professional photographer to take photos of your property. We recommend that you have your home “show ready” prior to the appointment. These sessions usually last 1-2 hours and are at no additional expense to you.
SET UP SHOWING LOGISTICS
Prior to listing your property, we will consult with you on how to handle showings. We provide a user-friendly software called, ShowingTime that will send you text/email alerts when a showing request comes in and allows you to confirm or deny appointments. We ask you to provide all keys necessary to access the property which we will place in a lockbox for showing agents.
FINAL REVIEW PRIOR TO LISTING
We will provide a preview of the listing as it appears on the MLS before it goes live. This is an opportunity for you to review the photos, description, and information about your house, ensuring it is accurate and that our marketing is reflective of your expectations
