Tourist Development Council Board Book- May 2021 by Tourist Development Council PBC

DATE:

May 7, 2021

TO:

Commissioner Maria Sachs, TDC Chair, and all TDC Board Members

FROM:

Glenn P. Jergensen, Executive Director Tourist Development Council

SUBJECT:

Thursday, May 13, 2021 TDC BOARD MEETING

The Palm Beach County Tourist Development Council will meet on Thursday, May 13, 2021 in the Palm Beach County Convention Center, Grand Ballroom at 650 Okeechobee Boulevard, West Palm Beach, Florida 33401. Parking will be available. The subject board meeting packet is enclosed. The meeting will begin at 9:00 a.m. If you have any questions regarding this information, please give us a call at 233-3130.

I. GJ/JH Enclosure cc:

Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Chuck Elderd, FTC George Linley, Sports Commission Dave Lawrence, Cultural Council Deborah Drum, ERM Jorge Pesquera, Discover David Anderson, Convention Center / Spectra Venue Management Vincent McPhail, Convention Center/Spectra Food and Hospitality Jodi Cross, Florida Restaurant and Lodging Association Regional Sales Manager (Agenda) Joan Hutchinson, TDC Ernie Pena-Roque, TDC

o:\dept\tdc\tdcmtg2021.invite.LTR

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

TABLE OF CONTENTS April 2021 Board Book 1. 2. 3.

Tourist Development Council Board Attendance Tourist Development Council May 13, 2021 Agenda Tourist Development Council Board Meeting April 8, 2021 Minutes

4. 4.A. 4.B. 4.C. 4.D. 4.E. 4.F. 4.G. 4.H. 4.I. 4.J. 4.K. 4.L. 4.M. 4.N,

CONSENT ITEMS Discover The Palm Beaches Activity Report Cultural Council Activity Report Sports Commission Activity Report Film & TV Monthly Newsletter Film & TV Production Report Palm Beaches Television Production History Convention Center Income Statement & Financial Operations Analysis Compared to Budget & Prior Year Convention Center Marketing Update Convention Center “Pace” Revenue Report ERM Project Status Report PBI Traffic Report – February Unavailable at This Time Contract Tracking Report Semi Annual Performance Measures Agency Quarterly Reports 3.21.2021

5. 5.C. 5.D. – 1. 5.D. – 1.a. 5.D. – 1.b. 5.D. – 1.c. 5.F. 5.G.

OLD BUSINESS FY2020 Agency Financial Audits TDC Dashboard Current Month & FY2021 Discover Hotel Performance Dashboard Bed Tax Collections Report Out Metrics Checkpoint #13 March 2021 Collected in April 2021 Legislative Update Status

TDC BOARD MEETING ATTENDANCE SHEET REVISED EFFECTIVE May 13, 2021

(Seat) 01.14.21 02.11.21 03.11.21 04.08.21 05.13.21 06.10.21 07.08.21 08.12.21 09.09.21 10.14.21 11.10.21 12.09.21 (1) Commissioner Maria Sachs Chair (1/14/21)

N/A

(4) Jim Bronstien Vice Chair(9/30/22) Appt(3/1/95) ReApp(9/18/18) Dis.3

N/A

(2)Jeffrey Mayers (9/30/23) Appt(11/05/2019)Dist. 1

N/A

(3) Jim Mostad (9/30/20) Appt (10/16/19), Dis. 2, St 3

N/A

Vacant

N/A

Vacant

N/A

(6)Comm Christina L. Romelus(9/30/24) Appt (01/10/17)ReAppt(8/4/20)[Dis.5]

P/Phone

N/A

(7)Don Dufresne (9/30/23) Apt(6/5/12) ReAp(5/3/16)&(8/20/19) Dis6

N/A

P/Phone

N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

P P P P P

(5)Vacant, Dis4

(8) Davicka N. Thompson (9/30/2024) Appt(12/6/16)RdAppt(8/25/20) [Dis.7] (9) Comm. Kelly Shoaf (9/30/22) Appt. 6/4/19 At-Large

STAFF Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Dave Lawrence, Culture George Linley, Sports Chuck Elderd, Film & TV Jorge Pesquera, Discover Deborah Drum, ERM Dave Anderson, PBCCC Vincent McPhail, PBCCC Glenn Jergensen, TDC Ernie Pena-Roque, TDC Joan Hutchinson, TDC

P/Phone P/Phone P P P P P P P P P P

O:\TDC MEETINGS\TDCMtgs2021\attendnc ** Reappointment during current year NA- Does not count towards attendance. P/W - Workshop P/S - Special Meeting

P P P P P P A P P P

P P P P P

NA NA NA NA NA NA NA NA NA NA NA

1. O:\TDCMtg2021\attendnc\01102013 to Present Sheet

TOURIST DEVELOPMENT COUNCIL MAY 13, 2021 – 9:00 A.M. Palm Beach County Convention Center Grand Ballroom West Palm Beach, Florida AGENDA 1.

ROLL CALL

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS*

MOTION TO APPROVE APRIL 8th TDC MEETING MINUTES*

MOTION TO RECEIVE AND FILE CONSENT ITEMS FOR APRIL 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* F. PALM BEACHES TELEVISION PRODUCTION HISTORY* PBC CONVENTION CENTER OPERATING REPORTS G. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* H. CONVENTION CENTER MARKETING UPDATE* I. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. CONTRACT TRACKING REPORT* M. SEMI ANNUAL PERFORMANCE MEASURES* N. AGENCY QUARTERLY REPORTS 3.31.2021*

OLD BUSINESS – DISCUSSION ITEMS A.

Proclamation for Judith Mitchell Retired President & CEO Kravis Center

Presentation by PBC TAX COLLECTOR Anne Gannon

FY2020 AGENCY FINANCAL AUDITS*- Motion to Approve & File

2. 1

TDC TOURISM PERFORMANCE METRICS 1. TDC DASHBOARD CURRENT MONTH & FY2021* a. Discover Hotel Performance Dashboard* b. Bed Tax Collections* c. Report Out Metrics*

PBI UPDATE – LAURA BEEBE (By Phone)

CHECKPOINT #13 MARCH 2021 COLLECTED IN APRIL 2021*

2021 LEGISTALATIVE UPDATE*- provided by FRLA

NEW BUSINESS – DISCUSSION ITEMS A. ERM 1. Two Minute Update- Deb Drum B.

SPORTS COMMISSION 1. Two Minute Update- George Linley

DISCOVER 1. Two Minute Update- Jorge Pesquera

CULTURAL COUNCIL 1. Two Minute Update- Dave Lawrence 2. Update on MOSAIC Marketing Recovery

FILM & TV 1. Two Minute Update- Chuck Elderd 2. Special Presentation

CONVENTION CENTER 1. Spectra Venue Management a. Two Minute Update- Dave Anderson 2. Spectra Hospitality a. Two Minute Update- Vincent McPhail

BOARD COMMENTS

PUBLIC COMMENTS

ADJOURNMENT Next Meeting will be June 10, 2021. *Attachment included.

Tdc/tdcmtgs2021/Agenda.05.13.2021

TOURIST DEVELOPMENT COUNCIL APRIL 8, 2021 – 9:00 A.M. MINUTES 1.

ROLL CALL

Absent

Commissioner Maria Sachs, Chair Jim Mostad Commissioner Kelly Shoaf Don Dufresne Commissioner Christina Romelus Davicka Thompson

Jim Bronstien, Vice-Chair Seat 5 Vacant Jeffrey Mayers

Staff Verdenia C. Baker, County Administrator Denise Coffman, County Deputy Attorney/Phone Glenn Jergensen, TDC Joan Hutchinson, TDC Ernie Pena-Roque, TDC Patricia Ramirez, TDC Dave Lawrence, Cultural Council George Linley, Sports Commission Jorge Pesquera, Discover The Palm Beaches Erika Constantine, Discover The Palm Beaches Nick Parks, Discover The Palm Beaches Chuck Elderd, Film & TV Commission Deborah Drum, ERM Dave Anderson, Convention Center/Spectra Venue Management Vincent McPhail, Convention Center/ Spectra Food and Entertainment Michelle Damone, Chief of Staff/Palm Beach County Other Mike Bauer, Jupiter Stadium Ltd/Phone Jodi Cross, FRLA /Phone Mami Kisner/Phone Dean Turney/Phone Shana Phelan/Pura Vida Divers

Commissioner Maria Sachs called the meeting to order at 9:05 A.M. 2.

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS*

3. 1

Motion to approve Agenda Addition and Deletions is made by Jim Mostad and seconded by Commissioner Kelly Shoaf. Motion carries 6-0 with seat 5 vacant, Jim Bronstien and Jeffrey Mayers absent. 3.

MOTION TO APPROVE FEBRUARY 14th TDC MEETING MINUTES* Motion to approve February 14th TDC Meeting Minutes is made by Jim Mostad and seconded by Commissioner Kelly Shoaf. Motion carries 6-0 with seat 5 vacant, Jim Bronstien and Jeffrey Mayers absent.

MOTION TO RECEIVE AND FILE CONSENT ITEMS FOR FEBRUARY AND MARCH 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* F. PALM BEACHES TELEVISION PRODUCTION HISTORY* PBC CONVENTION CENTER OPERATING REPORTS G. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* H. CONVENTION CENTER MARKETING UPDATE* I. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. CONTRACT TRACKING REPORT* Motion to receive and file Consent Items for February and March 2021 is made by Jim Mostad and seconded by Commissioner Kelly Shoaf. Motion carries 6-0 with seat 5 vacant, Jim Bronstien and Jeffrey Mayers absent.

6. A.

Moved, Proclamation for National Tourism Day

Sachs Commissioner Sachs proclaimed May 2 – 8 as National Travel and Tourism Week and May 7 as National Travel and Tourism Day. 5.

OLD BUSINESS – DISCUSSION ITEMS A.

TDC TOURISM PERFORMANCE METRICS 2

TDC DASHBOARD CURRENT MONTH & FY2020* a. Discover Hotel Performance Dashboard* b. Bed Tax Collections* c. Report Out Metrics*

Jergensen Bed Tax Collection – For the month of February 2021 collected in March 2021 was at $5M compared to the same month last year at $7.8M with a (36%) decrease. Actual February FY21 was 20% above Forecast and 21% higher than prior month. February Tax Exempt rental receipts of $2.0M, were down (48%) from prior year same month. FYTD’21 Collections were at $19.4M, lower than last fiscal year’s $30.7M by (37%) reflecting the continued pace recovery from COVID-19. Fiscal Year To Date collections at $19.4M are pacing 5.1% ahead of the revised forecast. The Rooms sold for February were 316,565 or (26%) lower than the previous year. Rooms available for February at 504,084, 2.3% higher than last year. Hotel Rooms Active in the County 18,003 exceeded our March 2020 peak of 17,602. Occupancy for February 2021 was 62.8%, down (28%) over Prior Year. Occupancy for February 2020 was 87%. Average daily rate for February was at $214.81, (19.2%) lower than previous year. The Revenue/Available Room for February was at $141.12 lower by (42%). Hotel Room Net sales FY21 Year over Year-February decreased (40%) at $69.2M. Nonhotel room sales FY21 Year over Year February increased 15% at $17.0 M. Hotel Room Net Sales FYTD21 decreased by (40%) at $260.9M. Non-Hotel Room Sales FYTD21 increased by 11% at $76.3M. FYTD 2021 Taxable Revenues Fiscal Year decreased (33%) at $337.2M. Airport activities for the month of February reporting delayed, total passenger for January 2021 was 270,553 (62%) lower than the same January 2020 and Total Estimated Seat Capacity was down (42%) lower than last year with 523,661 seats. PBI Passengers from 12 month rolling average went down (62%) to 2,645,881 over last year. Leisure & Hospitality Employment for February at 81,400 decreased (15%) over the same month in 2020. Accommodations Employment down (35%) decrease over last year at 7,600 employees. F&B was down (12%) at 54,500 employees. Arts & Entertainment employment down (14%) at 19,300 employees. B.

PBI UPDATE – LAURA BEEBE (By Phone)

Jergensen for Beebe Confirmed the above report and added that capacity is stabilizing. 3

C. LEGISLATIVE UPDATE STATUS* Jergensen Reported that the Senate bill to divert some bed tax dollars to water mitigation projects is temporarily postponed. But we still need to work to stop this bill. D.

Motion to Approve: 1 YEAR Contract Ext.- Spectra F&B PBCCC

Motion to approve One Year Contract Extension- Spectra F&B PBCCC is made by Don Dufresne and seconded by Commissioner Christina Romelus. Motion carries 6-0 with seat 5 vacant, Jim Bronstien and Jeffrey Mayers absent. E.

CHECKPOINT #12 FEBRUARY 2021 COLLECTED MARCH 2021*

Jergensen Presented the checkpoint information and graphs. Romelus Noticed that over the February 14 weekend occupancy jumped to 90% and asked why. Mostad Explained that it was Presidents’ Day weekend and that this is historically the second busiest weekend of the year. Baker We will continue to push the message that Palm Beach County is a safe place to visit due to mask mandate and social distancing messages. The business community has been very receptive to this messaging. 6.

NEW BUSINESS – DISCUSSION ITEMS A.

Proclamation for National Tourism Day by Commissioner Sachs – moved to the before Old Business.

ERM 1. Two Minute Update- Deb Drum

Drum The beaches are open, and people are coming. The Lights Out campaign for sea turtles is underway from March 1 – August 31. 4

A presentation on red lights and how turtles cannot see this color. Many hotels along the shore front are moving to the installation of these red lights in their pools and around their grounds. C.

SPORTS COMMISSION 1. Motion to approve the Cat. “G” Grant Agreements*: Grant

Amount

Room Nights

1 South Florida Collegiate Baseball League (June 3-July 26, 2021) – Miller Park, Spanish River High School, Palm Beach Gardens High School, Dick Brown Park, Burt Aaronson South County Regional Park, West Boynton District Park, Santaluces Athletic Complex

$12,500

2,002

$10,000

1,200

2 ClubCorp Champions Classic (October 917, 2021) – PGA National Resort & Spa NEW

3 World Baseball Softball Confederation (WBSC) Baseball Americas Olympic Qualifier May 31-June 5, 2021 Ballpark of the Palm Beaches

Totals

Up to $100,000 (based on venue/operational costs, not held to room nights)

$122,500

4,030

7,232

Motion to approve the Category “G” Grant Agreements is made by Don Dufresne and seconded by Commissioner Christina Romelus. Motion carries 6-0 with seat 5 vacant, Jim Bronstien and Jeffrey Mayers absent. 2. Two Minute Update- George Linley Linley March was a comeback month. We are bidding on the America’s baseball qualifier for the 32nd Olympiad. This would take place at the Ballpark of the Palm Beaches and Clover Park in Port St. Lucie. It will consist of eight teams from Cuba, U.S., Canada, Nicaragua, Porta Rico, Colombia, Venezuela, and the Dominican Republic. Sixteen games will be televised on ESPN with an international distribution. We are projecting between 3,000-5,000 bed nights will be generated.

A discussion took place about the high price tag of $100,000 and the short notice. With the financial setbacks associated with Covid, how can we afford it? It was explained that many events early in the year were cancelled due to Covid which freed up grant money also, the Sports Commission received PPP money and these factors has provided the funds needed. D.

DISCOVER 1. Briefing on New Campaign- The Original, The One, The Only - The Palm Beaches

Parks Gave a presentation on this new campaign and the return on investment we are seeing from it. 2.

Two Minute Update- Jorge Pesquera

Pesquera Discovered has refreshed its strategic plan with an emphasis on Equity, Diversity, and Inclusion. Discover is looking at a master plan for the destination and looking to comarket with cities in Palm Beach County which have marketing budgets. Dufresne Asked if we should not already be doing this and wondered is this would create inequity for communities without marketing budgets? He stated that it is our job to market all of Palm Beach County and we should not be taking money from municipalities for marketing. Baker First commented on the excellent presentation by Nick Parks and how the campaign highlighted diversity. She then stated that she would hate to see us dissect and separate out communities for marketing purposes. Bed tax dollars need to be spent on the whole County. The discussion was tabled for more review. E.

CULTURAL COUNCIL 1. Two Minute Update- Dave Lawrence

Lawrence Announced that the deadline for grant submissions was last Friday. May 1, the MOSAIC campaign will begin and August 11 and 12 the Cultural Council and Discover will be hosting a Diversity Summit. F.

FILM & TV 1. Preview of PBTV Art Adventures of the Palm Beaches- 1 minute Video

Elderd Gave a presentation on Art Adventures, a program which has been highlighted during a recent Facebook Watch Party. 2. Two Minute Update- Chuck Elderd Elderd Reported that productions and film permits have been picking up. Serena Williams recently filmed a commercial here and HBO Real Sports with Bryant Gumbel filmed a segment on a local golfer. G.

CONVENTION CENTER 1. Spectra Venue Management a. Two Minute Update- Dave Anderson

Anderson Business is slow and it is short-term business which the convention center is seeing. Florida Fashion Focus is coming back for the fourth time this year. Business for June, July, and August is looking up. 2.

Spectra Hospitality a. Two Minute Update- Vincent McPhail

McPhail We are promoting a Taste of the Palm Beaches to clients and bringing in local restaurants to assist with catering. 7.

BOARD COMMENTS None.

PUBLIC COMMENTS

None. 9

ADJOURNMENT Meeting adjourned at 11:29 A. M. Next Meeting will be May 13, 2021 at the PBC Convention Center Agenda Highlights: Anne Gannon Tax Collector Agency Audit Approvals by the TDC Board Proclamation for Judy Mitchell Retired President of the Kravis Center *Attachment included.

Tdc/tdcmtgs2021/Minutes.04.08.2021

4. CONSENT ITEMS

TO:

Glenn Jergensen, Executive Director - TDC

FROM:

Jorge Pesquera, President/CEO

DATE:

April 30, 2021

RE:

Discover The Palm Beaches Monthly Activity Report April 2021

The following is a summary of TDC Performance measures for the month of April 2021. This report demonstrates trends relative to owned visitor digital footprint, advertising impressions, social media engagement, and booked room nights for the Month of April.

March Hotel Performance •

Total room inventory is 1.6% higher than last year, at 18,000. The Palm Beaches ranks 6 th in room inventory growth in Florida.

•

The number of room nights sold in was 416,000, selling 100,000 more than February.

•

Room nights sold were up 57% from 2020 and down 8.5% to 2019.

•

The Palm Beaches has 4.1% share of room nights sold in Florida, up from 4.0% in 2020 and 3.9% in 2019

Occupancy ended the month at 74.5% up from 62.8% in February •

Occupancy grew 54.4% from 2020 and is down 13% from 2019

•

The Palm Beaches ranks 8th down from 7th in 2019.

The average daily rate (ADR) was $259 up from $225 in February, up 11% from a year ago and down 4.8% from 2019. •

Luxury commands a premium, +47% from 2020 and +39% from 2019

•

Midscale and Economy properties dropped rates 20% and 17% from 2020

•

RevPAR was $193, +71% from 2020 and down 18% from 2019

•

Room night revenue was up 74%, generating $107 million up from 50% in February and down 13% from 2019

4-A

March Shared Lodging Performance •

Total listings on the shared lodging platforms was down 2.6% from 2020 and down 4.9% from 2019

•

Supply listing nights was down 15% from 2019

•

Demand was down 16% from 2019 but on par with 2020 with reduced inventory

•

Occupancy was 76%, up 25% from 2020

•

ADR was $299 up 12.7% from 2020 and up 8.7% from 2019 •

•

$141 (per room equivalent), up 12.3% from 2020 and 11% from 2019

Overall revenue was up 11.7% from 2020 and down 10% from 2019, generating $14.2 million.

March Total Lodging Performance •

Total lodging nights sold was 517,000 up from 381,000 in February and down 10% from 2019

•

Total lodging room night revenue was 121.7 million up from $79.9 million last month and down 11.8% from 2019

•

Bed tax revenue is projected to be around $7 million

March CYTD Performance •

•

Occupancy •

Hotels 63.3% down 10.6%

•

Shared lodging 75.2% up 11.5%

•

Total 69.5% up 67%

ADR •

Hotels $229 down 9.2%

•

Shared lodging $292 up 10%

•

Total $249 down 5.3%

Room Nights Sold •

Hotels 1.03 million down 8.8%

•

Shared lodging 166,000 down 19.3%

•

Total 898,000 down 1.6%

Room Night Revenue •

Hotels $234.5 million down 17.1%

•

Shared lodging $22.9 million down 11.6%

•

Total $201.5 million down 4.7%

TABLE OF CONTENTS

Section

Table of Contents Page

Performance Measures ................................................................................................................................... 4 Marketing Advertising/Paid Media....................................................................................................................................5 Owned Views Digital Footprint ...................................................................................................................... 5 Consumer & Travel Industry Database ......................................................................................................... 6 Public Relations - Earned Media Impressions............................................................................................. 6 Public Relations - Social Media Engagement.............................................................................................. 7 Group Sales Booked Room nights Hotel Lead program .................................................................................................... 8 Group Level Booked Room Nights (CC Shared)........................................................................................... 8 Citywide Actualized FY Room Nights for Convention Center (Shared).................................................... 9 Destination Review ........................................................................................................................................... 9 Site Participation .............................................................................................................................................10

Research Reports ........................................................................................................................................ 11 Data Dictionary ................................................................................................................................................... 16

Performance Measures - TDC FISCAL YEAR 2019 - 2021 PERFORMANCE MEASURES

Advertising Impressions Owned Views Digital Footprint

Target

Social Engagement

Year End Target

Actual

679,250,000 335,048,514 400,000,000

Current Month APRIL

% of Annual Target

YTD

38,858,290

625,794,345

156.4%

12,000,000

16,262,152

11,000,000

2,410,844

13,166,460

119.7%

394,145

401,911

400,000

590

404,568

101.1%

212,180,000 257,442,997 150,000,000 105,142,028

246,482,041

164.3%

182.6%

Consumer & Travel Industry Database increase Earned Media Impressions

FISCAL YEAR 2020 - 2021

1,522,500

1,899,202

1,200,000

657,304

2,190,642

160,000

104,125

90,000

11,808

52,535

58.4%

Group Level Booked Room Nights (CC Shared)

53,000

38,920

30,000

1,700

17,994

60.0%

Group Level Actual FY Room Nights for CC Shared

35,000

25,029

20,000

4,845

24.2%

Destination Reviews

98.2%

Destination Site Participation

54.3%

Booked Room Nights - Hotel lead Program

*Excludes Legacy accounts.

D T P B OBJECTIVES

2020 - 2021

Leisure /Consumer – Increase Consumer and Travel Industry database to 400,000 –

Generate 11,000,000 in Owned Views Digital Footprint

–

Generate 1,200,000 Social Engagements

–

Generate 400,000,000 Advertising Impressions

–

Generate 150,000,000 Earned Media Impressions

Meetings & Conventions – Book 90,000 DTPB only room nights (Hotel Meetings Leads)

–

Generate 30,000 Group Level Booked Room Nights Convention Center Shared

–

Generate 20,000 Group Level Actual FY Room Night for Convention Center Shared

–

Generate 55 participants in Destination Reviews

–

Generate 70 Destination Site Participants

Advertising/Paid Media Impressions Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Month / Month

Percentage of Target Achieved - FY 2021 156.4%

FYTD

40,000,000

600,000,000

200,000,000

228,401

10,000,000 0

2020

258,693,008

400,000,000

38,858,290

20,000,000

2021

Digital and Traditional Impressions - Month/Month

2020

2021

Digital and Traditional Impressions - FYTD

38,858,290

40,000,000

38,724,958

625,794,345

30,000,000

625,794,345

600,000,000

164,287,350

30,000,000

%of Target

Year End Target

% of Annual Target Achieved

Year End Target

156.4%

258,693,008 95,662,796

200,000,000

10,000,000

400M

461,506,995

400,000,000

20,000,000

163,030,212

228,401

2020

Digital Impressions

2021

Traditional Impressions

2020

YTD Digital Impressions

2021

YTD Traditional Impressions /

Owned Views Digital Footprint Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month / Month

FYTD

119.7%

2,000,000

119.7%

Year End Target

875,785

%of Target

% of Goal Achieved YTD

Year End Target

11M

5,000,000

13,166,460

1,000,000

8,041,141

2,410,844

10,000,000

2020

2021

2020

2021

Consumer & Travel Industry Database Month April



Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021

Sum of Target and YTD by Month Sum of Target

Month

101.1%

%of Target



YTD

400,000

April

404,568

Year end Target

Percentage of Target Achieved

Year End Target

101.1%

400K

0.0M

0.1M

0.2M

Sum of Target and YTD

0.3M

0.4M

Earned Media Impressions - Public Relations Month



April



Report Navigation



Multiple selections

Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

164.3% 100,000,000

%of Target

Year End Target

Percentage of Target Achieved

Year End Target

164.3%

150M

246,482,041

100,000,000

4,575,922

50,000,000

183,076,495

105,142,028

200,000,000

2020

2021

2020

2021

Social Media Engagement Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Month/Month

Percentage of Target Achieved - FY 2021

FYTD

700,000

182.6%

2,000,000

600,000 500,000

657,304

200,000

Year End Target

Percentage of Target Achieved

Year End Target

182.6%

1,200K

500,000

204,469

%of Target

1,000,000

1,163,358

300,000

2,190,642

1,500,000 400,000

100,000 0

2020

2021

2020

2021

Report Navigation

Marketing Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Advertising Impressions - FY2020-2021

150M

2.5M

135M 101M

100M 50M

Owned Views Digital Footprint - FY2020-2021

185M

59M

58M

49M

39M

Current Month

200M

November

December

January

2.4M

1.8M

1.5M 1.2M

February

March

April

October

November

Earned Media Impressions - FY2020-2021

January

February

March

April

657K

105M 600K

Current Month

December

Social Media- FY2020-2021

100M

64M 50M

1.8M

2.0M

Month October



37M 10M

3M October

20M

395K

400K 200K

187K

379K 183K

178K

212K

8M 0K

November

December

January

February

March

April

October

November

December

January

February

March

April /

Booked Room Nights - Hotel Lead Program Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



FYTD

Month/Month 60,000 10,000

58.4%

20,000

Year End Targe

Percentage of Target Achieved

Year End Target 0

90K

58.4%

2,573

%of Target

2020

52,535

5,000

61,387

11,808

40,000

2021

2020

2021

*2,300 of 7,437 is from re-booked Hotel Business.

Group Level Booked Room Nights (CC Shared) Month



April





Multiple selections

Report Navigation Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



FYTD

Month/Month 30,000 1,500

60.0%

Year End Target

60.0%

30K

17,994

Year End Target

10,000

500 355

%of Target

Percentage of Target Achieved

1,700

1,000

27,738

20,000

2020

2021

2020

2021

* 1,821 of 4.996 is from re-booked Convention Center room nights

Citywide Actualized FY Room Nights (CC Shared) Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

1.0

20,000

24,711

0.5

24.2%

10,000

Year End Target

24.2%

20K

0.0

4,845

%of Target

Percentage of Target Achieved

2020

2021

2020

2021

Destination Reviews Month



April

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Month/Month

Percentage of Target Achieved - FY 2021

FYTD

98.2% 20 40

%of Target

Percentage of Target Achieved

98.2%

54 20

Year End Target

2020

2021

2020

2021

Site Participation Month



April

FY Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD 60

54.3%

%of Target

Year End Target

Percentage of Target Achieved

Year End Target

54.3%

2020

2021

2020

2021

Report Navigation

Group Sales & Destination Services Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Booked Room Nights - Hotel Lead Program- FY2020-2021

Group Level Booked Room Nights (CC Shared) - FY2020-2021

13,382

Current Month

10K 7,437

5,488 2,262

4K 2,811

1,700

1,007

0K October

November

December

January

February

March

April

October

Citywide Actualized FY Room Nights (CC Shared) - FY2020-2021 3,594

2K 774

October

November

December

January

February

March

April

January

February

March

April

397 0

November

Destination Reviews & Site Participation FY2020-2021

Current Month

4,996

4,672

11,808

10,825



16 9

0 October

November

December

January

February

March /

The Palm Beaches Hotel Performance - March Market

Navigation (select page and click go)



The Palm Beaches



Shared Lodging Monthly



Hotel Occupancy



Hotel RevPAR

Hotel ADR

80%

74.5%

$259

$193

$200

$234 60%

% Chg '20 to '21

20%

54.4%

2020

2021

Hotel Rooms

2020

Hotel Room Nights Sold

2021

0.4M

% Chg '20 to '21

2020

2021

Hotel Room Revenue $107.5M

% Chg '20 to '21

263K

$61.6M

56.9%

0.2M

$100M

0.3M

1.6%

10K

71.3%

$50

416K

18,000

17,602

15K

$100

10.9%

$100

% Chg '20 to '21

$113

% Chg '20 to '21

40%

20K

$150

$200

48.3%

% Chg '20 to '21

74.1%

$50M

0.1M

2020

2021

0.0M

2020

2021

$0M

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

The Palm Beaches Shared Lodging Performance - March Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy 80%

$300

60.3%

60%

$226

$299 $265

$200

$160

40%

% Chg '20 to '21

20%

25.3%

2020

$200

% Chg '20 to '21

12.7%

$100

2021

Listings / Rooms

Sum of Shared Lodging Listings

7,354

2021

100K

102K

101K

% Chg '20 to '21 3,565

3,473

2020

2021

Shared Lodging Room Revenue $15M

$14.2M $12.7M

% Chg '20 to '21

$10M

-0.5%

50K

% Chg '20 to '21

41.2%

$100

Shared Lodging Room Nights Sold

Sum of Shared Lodging Rooms

7,582

2020

6K 4K

Shared Lodging RevPAR

Shared Lodging ADR 75.6%

11.7% $5M

2K 0K

2020

2021

2020

2021

$0M

2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

The Palm Beaches Total Lodging Performance - March Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy

60%

74.6% 60.3%

20%

23.7%

% Chg '20 to '21

2020

Hotel Rooms + Shared Listings

2021

2020

20K

Total Lodging Room Nights Sold

36.1%

2020

2021

Total Lodging Room Revenue $121.7M

517K

0.4M

365K

$100M

% Chg '20 to '21

$74.3M

% Chg '20 to '21

0.7%

10K

% Chg '20 to '21

$50

2021

25,354

25,184

$144

$100

10.1%

$100

$196

$200

$150

$200

% Chg '20 to '21

$263

$239

40%

Total Lodging RevPAR

Total Lodging ADR

80%

41.6%

0.2M

2020

2021

0.0M

2020

% Chg '20 to '21 $50M

2021

$0M

63.7% 2020

2021

*Source: STR, INC.and Airdna REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

The Palm Beaches Hotel Performance - March CYTD Market

The Palm Beaches

Hotel Monthly



Hotel Occupancy

60%

$229

% Chg '20 to '21

-10.6%

Hotel Rooms

Hotel Room Nights Sold

1,115K

18,000

17,602

2020

15K

2021

2.0%

2020

2021

Hotel Room Revenue $0.3bn

$279.6M $234.5M

0.5M

2021

0.0M

% Chg '20 to '21

-8.8%

$0.2bn

% Chg '20 to '21 10K

-18.8%

$50

1,026K

1.0M

% Chg '20 to '21

$100

-9.2%

$100

2021

$145

$150

20%

20K

Hotel RevPAR

$200

2020



$177

$251

63.3%

40%



Hotel ADR

70.7%

Navigation (select page and click go)



2020

-17.1%

$0.1bn

2021

$0.0bn

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

The Palm Beaches Shared Lodging Performance - March CYTD Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy 80%

Shared Lodging RevPAR

Shared Lodging ADR 75.2%

67.4%

$300

$220

$292

$266

$200

60% $200 40%

2020

% Chg '20 to '21

% Chg '20 to '21 $100

11.5% Shared Lodging Rooms

2021

0.3M

$100

9.9% 2020

2021

0.2M

% Chg '20 to '21

2020

2021

Shared Lodging Room Revenue $22.9M $20M

% Chg '20 to '21

% Chg '20 to '21 $10M

-19.3%

50K

2021

2020

$26.0M

150K 100K

-35.0%

0.1M

205K 166K

0.2M

22.5%

$50

Shared Lodging Room Nights Sold 200K

0.3M

0.0M

$150

% Chg '20 to '21

20%

$179

2020

2021

$0M

-11.6% 2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

The Palm Beaches Total Lodging Performance - March CYTD Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy 67.0%

Total Lodging RevPAR

Total Lodging ADR 69.5%

$263

60%

3.7%

20%

2020

Total Lodging Room Nights

2021

2020

0.5M

2020

2021

Total Lodging Room Revenue

898K

$211.4M

$201.5M

2020

-4.7%

$100M

-1.6% 0.0M

% Chg '20 to '21

$150M

% Chg '20 to '21

0.5M

2021

$200M

% Chg '20 to '21

-8.0%

2021

913K

-1.8%

$50

Total Lodging Room Nights Sold

1.3M

% Chg '20 to '21

$100

-5.3%

$100

1.0M

1.4M

1.0M

0.0M

% Chg '20 to '21

40%

1.5M

$173

$150

$200

$176

$249

$50M

2021

$0M

2020

2021

*Source: STR & Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

DATA DICTIONARY Term

Definition

Actualized Room Nights

Room night pickup from contracted groups, under the contract block, receiving incentive dollars

Advertising Impressions

Impressions refer to the amount of views an ad receives by consumers.

Average Daily Rate (ADR)

Room revenue divided by rooms sold, displayed as the average rental rate for a single room.

Booked Room Nights

The number of room nights contracted by DTPB between a meeting planner and a hotel.

Consumer & Travel Industry Represents number of contacts in the DTPB electronic database Database as of a certain date. Includes: consumers, meeting planners, travel agents, tour/receptive operators, partners, members, vendors. Destination Review An invited Group of targeted and qualified, Meeting/Convention Professionals or Travel Trade Travel Influencers who have expressed interest and delivered an RFP for our consideration, and are brought to the destination to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination. Digital Media Online advertising such as web banners, mobile, email, social media, search, etc.

DTPB

Discover The Palm Beaches

Earned Media Impressions

Publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, Impressions refer to the amount of views an ad receives by consumers.

Fiscal Year (October 1 to September 30)

FYTD

Fiscal Year-to-Date. Measures are calculated using the sum of the values from October 1 of the given fiscal year.

Groups Services

Groups that DTPB has serviced and that are travelling in the month Rooms sold divided by rooms available multiplied by 100. Occupancy is always expressed as a percentage of rooms occupied. Advertising and media coverage that has been payed to be distributed

Occupancy (Occ) Paid Media Paid Website Traffic

Marketing initiatives, such as pay-per-click (PPC) advertising, which focuses on driving traffic to a website

Percent Change

Amount of growth - up, flat, or down - this period versus same period last year (month or year-to-date). Calculated as ((TY - LY) / LY).

1 5

DATA DICTIONARY Term

Definition

RevPAR Room revenue divided by rooms available. (Revenue Per Available Room) Rooms Sold

The number of rooms nights sold or rented (excludes complimentary rooms).

Sessions (formerly visitors)

Total number of visits to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 3 sessions).

Site Participation

Personalized and customized Individual visits to the Destination by either Meeting/Convention or Travel Trade planning professionals brought to the Palm Beaches to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination.

Social Media Engagement

Actions from fans/followers of DTPB through sharing, commenting, tweeting, pinning, liking, and watch content on DTPB social media outlets.

Traditional Media

Traditional media includes: Print, Broadcast (Radio/ Television), Out-of-Home (Billboards, Public Transit, etc.)

Twelve Month Moving Average Calculated using the sum of the values of the given month and of the preceding eleven months. Unique Users/Visitors

Represents the number of individuals (now called also: new users) to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 1 unique visitor).

YOY

Year over Year A method of evaluating two or more measured events to compare the results at one time period with those from another time period (or series of time periods), on an annualized basis.

April 2021 PERFORMANCE DASHBOARD FY 2020 Performance Indicator

Goal

PR Impressions

FY 2021 Actual

1,200,000,000 2,944,891,532

Website Sessions

FY Goal (Post-COVID)

Current Month

FYTD

% to Goal

2,400,000,000

101,160,743

2,548,332,758

106%

530,000

402,268

580,000

58,654

487,090

84%

35,000

34,129

37,500

35,552

42%1

Facebook

13,700

13,455

14,700

14,162

57%1

Instagram

9,000

8,581

10,400

9,329

41%1

12,300

12,093

12,400

12,061

-10%1

27,000

22,857

32,000

29,583

74%1

Cultural Concierge Program Leads2

1,000

753

1,000

529

53%

Visitors to the Cultural Council3

12,500

5,206

6,000

450

2,009

33%

Partner Referrals

50,000

40,695

40,000

5,137

35,452

89%

58%

Social Media Followers (Total)

Twitter

Tourism Email Subscribers

Co-op Packages

Bolded items indicate TDC-designated performance indicators for FY21

In order to provide accurate pacing, percentage to goal for social media followers and email subscribers is calculated by dividing new followers/subscribers gained FYTD by the difference between the FY goal and the total at the beginning of FY. 2 Offline leads are reported quarterly. 3 The Cultural Council building reopened to the public on December 1, 2020. 1

Item 4B - Page 1

HIGHLIGHTS MOSAIC Promotion of the Cultural Council’s annual MOSAIC (Month of Shows, Art, Ideas & Culture) campaign began in mid-April, with advertising targeted to drive markets with messaging to sign up to learn about special offers coming in May. This approach significantly boosted email signups, contributing toward over 3,000 new subscribers in April. This year, MOSIAC features special offers from 16 cultural organizations throughout the county, as well as hotel deals provided by Discover The Palm Beaches. The Council worked with its PR agency to secure a regional FAM trip with writer Marisa Langford of Tampa Bay Parenting. Marisa visited the destination April 16-18, touring The Benzaiten Center, Busch Wildlife Sanctuary, Jupiter Inlet Lighthouse & Museum, Lighthouse ArtCenter, South Florida Science Center & Aquarium, and the Palm Beach Zoo. Resulting coverage from the trip is slated to publish in early May on TampaBayParenting.com. The Council’s PR agency also contracted drive-market influencers Emilie Sobel (@EmilieSobel, Miami), Dana & Matt Harvey (@homeoftheharveys, Port St. Lucie), and Alexandra Farro (@sunkissedindecember, St. Petersburg) to expand the reach of the MOSAIC campaign across social media. During the month of April, Emilie Sobel and Dana & Matt Harvey visited local cultural institutions, including Boca Museum, Loggerhead Marinelife Center, Lighthouse ArtCenter, and the South Florida Science Center & Aquarium to capture content to be posted in May, highlighting various MOSAIC offerings throughout the destination. Alexandra Farro is slated to visit May 8-9 and a full recap of results from this initiative will be available in May. Additionally, two-minute sponsored segments aired on Miami’s NBC affiliate WTVJ, and Orlando’s CBS affiliate WKMG-TV. Airing April 26-29, the segments featured the Council’s VP of Marketing sharing highlights of the MOSAIC promotion. Other promotional efforts include giveaways with both The Palm Beach Post and South Florida Sun-Sentinel ending in early May, as well as “selfie spots” located throughout Palm Beach County. These spots encourage engagement with the destination’s cultural tourism brand with not only visitors but residents as well. The largest of these is the Council’s larger-than-life “Shades of Culture,” which are located in Boca’s Sanborn Square through May.

FEATURED PRESS COVERAGE  

  

April 5, People Magazine, also syndicated on MSN.com and Yahoo.com: “Florida Sea Turtle Found with Wounds on Four Flippers Is Recovering After Partial Amputation” April 8, Globe Newswire: “Celebrating Earth Day and Conservation in The Palm Beaches” April 21, Boca Magazine: “Here’s What’s Up With Those Giant Sunglasses in Downtown Boca” April 28, Miami Curated: “Palm Beach County MOSAIC Celebration” April 29, Palm Beach Florida Weekly, also syndicated to Naples Florida Weekly: “Palm Beach cultural groups offer May specials”

Item 4B - Page 2

HIGHLIGHTS OTHER PR & SOCIAL MEDIA On April 29, the Council joined the Palm Beach County Sports Commission and Discover The Palm Beaches for a press conference to announce Ballpark of the Palm Beaches as one of only two U.S. stadiums to host Olympic Baseball Qualifier events for Tokyo 2020, as well as the 16-game qualifier schedule to be played in Palm Beach County. The Council secured a brass quintet from Palm Beach Symphony to perform and Palm Beach County artist Gregory Dirr to paint live during the event.

AGENCY COLLABORATION Film & Television Commission (FTC): In April, the Cultural Council continued work with the FTC and Megastar Publishing on episode 4 of Art Adventures of The Palm Beaches, which is set to air on South Florida PBS in June. The Council is also working with the FTC on an upcoming episode of its Facebook Watch Party series highlighting MOSAIC.

CULTURAL CONCIERGE PROGRAM          

 

Promoted Cultural Concierge services within the destination during the ICF Opening Dinner at National Croquet Center hosted by DTPB Group Sales & Services team Collected MOSAIC offers and sweepstakes prizes from cultural partners Engaged 35 hotels/VICs in The Palm Beaches as distribution points for MOSAIC collateral materials, connecting with concierges, sales/marketing associates and GMs as available Updated art&culture magazine distribution list for Fall 2021 Provided entertainment recommendations to Riviera Beach CRA for event at Marina Village next June Completed site visits and finalized location details, parking, sound, dressing rooms, etc., with each host; wrote MOUs for MOSAIC activations May 15 at Riviera Beach Marina Village (5 p.m.) and Boynton Beach Town Square (10 a.m.) Contributed arts & wellness-themed content/speakers/strategy for upcoming PCMA Mental Health Awareness webinar to be hosted by DTPB Group Sales & Services team Completed survey for the Riviera Beach Tourism Marketing Plan Booked and managed brass quintet and custom live art element for the PBC Sports Commission’s April 29 “Americas Olympic Baseball Qualifiers” press conference at The Ballpark of the Palm Beaches Introduced Hilton Garden Inn WPB at the Outlets manager to WPB Public Art’s Sybille Welter and Cultural Council’s Jessica Ransom; hotel wants to commission a new mural for its parking garage; suggested placing tradeshow sunglasses in lobby of same hotel for June/summer months Met with owner of Befitting Just Your Style travel company regarding a new bus tour of Lake Worth Beach with a stop at the Cultural Council Produced and distributed two editions of Hot Tickets: Weekly Recommendations from the Cultural Concierge (April 13 and 28), adding 60 new subscribers

Item 4B - Page 3

HIGHLIGHTS

Item 4B - Page 4

TDC Board Monthly Activity Report March 2021

Palm Beach County Sports Commission FY 21 Event Report, April - May Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

Number of Participants

Room Nights

Restricted Event due to Covid-19

Hardball 360 Spring Training

Baseball

April 7-11, 2021

Ballpark of the Palm Beaches

Repeat

120

300

AAU Karate Gold Florida Championships

Karate

April 10, 2021

Boynton Beach High School

Non-Repeat

365

USA Powerlifting Florida Championships

Powerlifting

April 10-11, 2021

Hilton Palm Beach Airport

Non-Repeat

150

300

Angels 4 Autism

Fastpitch Softball

April 10-11, 2021

Lake Lytal Park, Okeeheelee Park, John Prince Park, Lake Charleston Park

Repeat

1,000

250

Yes

N/A

Extreme Kayak Fishing Tournament

Fishing

April 10-11, 2021

Lake Ida Park

Non-Repeat

125

Yes

N/A

Officer John Scollo Memorial Softball Tournament

Softball

April 10-11, 2021

Village Park Athletic Complex

Repeat

160

355

ESP Spring Series, CS13 Premeir "AA" & Jumper FEI (Federation Equstre Internationale) events

Equestrian

April 14 -18 & April 21-25, 2021

Palm Beach International Equestrian Center

Non-Repeat

2,000

4,880

Play at the Plate Fantasy Camp World Series

Baseball

April 15-18, 2021

Ballpark of the Palm Beaches

Rebooked

250

540

Super Car Week

Motorsports

April 16-18, 2021

Meyer Amphitheater

Repeat

N/A

Yes

N/A

USSSA Gardens Spring Rush

Fastpitch Softball

April 17, 2021

Lake Catherine Sportsplex, Mirasol Park, & PGA Park

Non-Repeat

900

100

Yes

N/A

NAIA Football Championship Series

Football

April 17 & 24, 2021

Keiser University

Non-Repeat

225

200

NAIA Women's Volleyball & Men's Soccer National Championships Opening Rounds

Volleybal & Soccer

April 17 & April 22-24, 2021

Keiser University’s Massimino Court & Keiser University’s Arrigo - Vecellio Field

Non-Repeat

148

255

Delray Beach International Tennis Federation (ITF) Open

Tennis

April 22-30, 2021

Delray Beach Tennis Center & Delray Swim and Tennis Club

Repeat

256

600

Palm Beaches Spartan Sprint Weekend

Endurance sports

April 24-25, 2021

Burt Aaronson South County Regional Park

Repeat

6,000

1,600

Yes

Hurricane Junior Golf Tour (HJGT) PGA National Junior Open

Golf

April 24-25, 2021

PGA National Resort & Spa

Repeat

Loss Room Nights from Restriction

2,148

Palm Beach County Sports Commission FY 21 Event Report, April - May Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

Number of Participants

Room Nights

Restricted Event due to Covid-19

Florida Junior Tour

Golf

April 24-25, 2021

Indian Spring Country Club

Non-Repeat

USSSA Lake Lytal Classic

Fastpitch Softball

April 24-25, 2021

Lake Lytal Park & Okeeheelee Park

Repeat

900

100

Yes

American Junior Golf Association (AJGA) Junior Championship

Golf

April 29 - May 2, 2021

Banyan Cay Resort & Golf

Non-Repeat

156

300

NPC Ultimate Grand Prix

Fitness

May 1, 2021

Boynton Beach High School

Repeat

515

200

Yes

USSSA Beast of the Southeast

Fastpitch Softball

May 1-2, 2021

Lake Lytal Park, Okeeheelee Park, Lake Charleston Park, & Seminole Palms Parks

Non-Repeat

300

100

USTA PIM Open

Tennis

May 1-3, 2021

Delray Beach Tennis Center & Delray Beach Swim & Tennis Club

Repeat

250

The Sun Conference Baseball Championship

Baseball

May 6-9, 2021

Ballpark of the Palm Beaches

Rebooked

170

350

Yes

TBD

Florida Youth Soccer Association (FYSA) Palm Beach Cup

Soccer

May 7-9, 2021

The Gardens North County District Park, Joeseph Russo Athletic Complex, Mirasol Park, Lilac Park, & PGA National Park

Repeat

2,400

400

Yes

TBD

Wellington Showcase & Invitational

Soccer

May 7-9, 2021

Village Park Athletic Complex & Wellington Green Park

Non-Repeat

2000

150

Walker Cup

Golf

May 8-9,2021

Seminole Golf Club

Non-Repeat

500

875

Yes

TBD

USTA Florida 12s & 14s Clay Court Championship

Golf

May 8-11, 2021

Palm Beach Gardens Tennis Center

Non-Repeat

128

Yes

TBD

Deka Fit - Palm Beaches

Endurance sports

May 15-16, 2021

Palm Beach County Convention Center

Non-Repeat

100

TBD

Florida State Golf Association (FSGA) Mid-Amateur Championship

Golf

May 13-16, 2021

The Club at Admiral's Cove

Non-Repeat

100

Briana Marie Cox Memorial NIT (National Invitational Tournament)

Fastpitch Softball

May 15-16, 2021

Repeat

1,300

600

Yes

TBD

NCAA Division II Men's Golf National Championship

Lake Lytal Park, Okeeheelee Park, John Prince Park, Lake Charleston Park, & Seminole Palms Park

Golf

May 16 -21, 2021

PGA National Resort & Spa

Non-Repeat

156

1,758

Yes

TBD

Loss Room Nights from Restriction

N/A

300

Palm Beach County Sports Commission FY 21 Event Report, April - May Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

Number of Participants

Room Nights

Restricted Event due to Covid-19

African American Golfer's Hall of Fame

Golf

May 27-31, 2021

Eastpointe Country Club & Lone Pine Golf Course

Repeat

125

Under Armour Memorial Day Classic

Baseball

May 28-31, 2021

Roger Dean Cheverolet Stadium

Repeat

300

100

USSSA Lake Lytal Blast

Fastpitch Softball

May 29-30, 2021

Lake Lytal Park & Okeeheelee Park

Repeat

600

N/A

Baseball Americas Oualifer for the XXXII Olympiad

Baseball

May 31 - June 5, 2021

Ballpark of the Palm Beaches

Non-Repeat

480

3,000

Yes

22,133

18,129

TOTAL Participation & Room Nights (Booked Room Nights except bold numbers are actuals)

Loss Room Nights from Restriction

TBD

2,148

The revival of sports events in The Palm Beaches continues its comeback in April

The Palm Beach County Sports Commission hosted 18 different sports events with 12,900+ participants during the month of April

13 sports were represented within the 18 events that took place in April

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Baseball Softball Powerlifting Karate Fishing

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 Tennis Football  Golf Volleyball  Endurance Soccer Equestrian Motorsports

April may bring over 10,000 room nights for Palm Beach County’s hospitality industry

The 39th Annual USA Powerlifting Florida State Open Championships took place at the Hilton Palm Beach Airport on April 10-11

Over 200 lifters, both men and women, competed in a variety of weight classes in bench press, deadlift, squat, and overall powerlifting

The Amateur Athletic Union (AAU) Florida Gold Karate Championships took place at Boynton Beach High School and featured 300 participants on April 10-11

Our Sports Commission hosted the Extreme Kayak Fishing Tournament Exotic Bass Roundup at Lake Ida Park in Delray Beach on April 10-11

The Exotic Bass Roundup, which is an offshore sports fishing event for peacock bass, attracted 100+ anglers in its Palm Beach County debut.

Our Sports Commission partnered with USSSA Fastpitch to host Angels 4 Autism, which is a series of events located in over 30+ states, on April 10-11

This youth USSSA fastpitch softball tournament took place at Lake Lytal Park, Okeeheelee Park, John Prince Park, and Lake Charleston Park and featured over 60 teams & 800 athletes from across Florida and the southeast region

Officer John Scollo Memorial Softball Tournament, which took place at Village Park in Wellington on April 10-11, is a national softball tournament for police officers, which attracted over 400 players

Our Sports Commission supported Equestrian Sports Productions in hosting its Spring Series at the Palm Beach International Equestrian Center and Equestrian Village on April 14-18 & April 21-25

The FEI sanctioned events expanded the equestrian sports season with 2,000 riders participating

The Palm Beach County Sports Commission Grand Prix was the final event of the ESP Spring Series on April 25th ($137,000 in prize money awarded)

Our Sports Commission won a bid to host 3 NAIA Regional Playoffs / Regional Championships • NAIA Football Championship Series, April 17 & 24 • NAIA Volleyball National Championship Opening Round, April 17 • NAIA Men's Soccer National Championship Opening Round , April 22-24

The NAIA Football Championship Series, Volleyball National Championship

Opening Round, & Men’s Soccer National Championship Opening Round took place on the campus of Keiser University and entailed 9 teams and 300+ student athletes

The Palm Beaches Spartan Sprint Weekend took place at Burt Aaronson South County Regional Park, on April 24-25, and attracted 6,000+ athletes

Spartan is the world’s largest obstacle race and endurance brand.

The Palm Beaches Spartan Sprint Weekend featured 25 obstacles over 3.2 miles.

The American Junior Golf Association (AJGA) Junior Championship took place at Banyan Resort & Golf in West Palm Beach on April 29 – May 2

The AJGA Junior Championship featured 156 junior golfers (boys & girls) from across the United States to participate in 54 holes, stroke play

May will bring marquee sports events that will create history making moments for Palm Beach County

The Sun Conference Baseball Championships May 6 – 9, 2021

Walker Cup Seminole Golf Club, May -9

NCAA Division II Men's Golf Championships PGA National Resort & Spa, May 17-21

Events & Operations Event Support NCAA Division II Men’s Golf National Championship  Participate in planning call with NCAA staff, Tournament Committee, and Palm Beach Atlantic University to discuss Championship plans.  Place order for LOC/volunteer apparel.  Create volunteer schedule grid to begin recruitment of necessary volunteers.  Create meeting space layouts for staff/tournament committee rooms.  Coordinate equipment needs with NCAA.  Work with PGA National to determine course setup plans. Palm Beaches Spartan Sprint Weekend  Provide necessary deliverables based sponsorship.  Work with PBCSC marketing department to provide Spartan social media posts and email content.  Work with PBC Parks & Recreation on facility approvals. Walker Cup Match  Work with the USGA on sponsorship deliverables.  Provide community assistance where needed by the USGA. Sunshine State Games Lacrosse Championships  Secure fields at The Gardens North County District Park and PGA National Park.  Work with the City of Palm Beach Gardens on Covid protocols for event approval.  Secure additional fields through PBD Parks & Recreation and Village of Royal Palm Beach. NAIA Men’s Soccer National Championship – Opening Round  Serve as Site Supervisor for Opening Round of Men’s Soccer Championship.  Work in conjunction with Keiser University to host successful championship. The Sun Conference Baseball Championship  Create hotel blocks for 6 participating teams.  Work in conjunction with Keiser University on necessary staffing for event.

Finalizing Contract Obligations • •

USTA PIM Open YellowTennisBall.com Jr. Championships

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Summer Smash Sectionals Sunshine State Open Palm Beach Cup

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Tim Rand Invite

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Equestrian Holiday & Horses Circuit

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Walker Cup Match

Event Servicing •

Sunshine State Games Lacrosse Championships

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USSSA Beast of the Southeast

Hotel RFP & Room Blocks The generation of RFP’s and contracts for hotel room blocks, assisting with onsite registration of participants, setting up hotel room registration information for event websites, securing venues to host the events, assisting with permitting for use of venues, securing vendors to service the events (i.e., rental vehicles, tents, radios, golf carts, trainers, security, medical personnel, field lining, bleachers, transportation, concessions). All these services are offered to each event promoter, which contributes to event retention. •

USSSA Beast of the Southeast

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Briana Marie Cox Memorial Invitational

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The Sun Conference Baseball Championships

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South Florida Melt Down

Communications-Digital Marketing •

Designed and/or distributed E-Blasts o

Press releases published to PalmBeachSports.com • • • • • •

Play at the Plate Brings Fantasy Camp World Series to Palm Beach County Extreme Kayak Fishing Set for Inaugural Delray Beach Tournament Sports Tourism Leads the Way for Post-Pandemic Hotel Occupancy Boom Palm Beach County Sports Commission Lands Three NAIA Postseason Events Spartan Race Returns to Palm Beach County Ballpark of the Palm Beaches to Host the Only Baseball Olympic Qualifier in the U.S. Before Tokyo Games

Continued to highlight The Palm Beaches Pledge messaging into PalmBeachSports.com. The Palm Beaches Pledge continues to be prominent in our marketing efforts. PalmBeachSports.com features an informational article to all visitors encouraging distancing, use of masks, and use of washing and sanitizing practices.

Social Media: • Internally managing the PBCSC social media engagement • Developed monthly calendar of social media posts across multiple platforms • Efficiently managing HubSpot marketing software to track our social media engagement, email distribution and more Top performing social media posts: • Palm Beach County lands three NAIA postseason events (Twitter) • Spartan Race returns to Palm Beach County (LinkedIn) • Kids Fitness Festival registration open now (Facebook) • Congratulations to Lou Groza Award winner on signing NFL deal (Twitter)

Press Conference WBSC Baseball Americas Qualification Event for the Games of the XXXII Olympiad Tokyo 2020

The Palm Beach County Sports Commission hosted a press conference to announce the Olympic Qualifier for baseball coming to the Ballpark of the Palm Beaches this summer. The press conference was a huge success in terms of widespread media coverage that featured both domestic and international outlets. With both English and Spanish-speaking presenters, the press conference was able to reach many more outlets internationally. A total of 207 mentions referring to Palm Beach County and Palm Beach Gardens were recorded. The press conference reached people worldwide through media with • 669,860 in national and international TV news audience • 138,897,027 in total online and print audience This widespread coverage turned in a strong earned media value for the tournament and The Palm Beaches with: • $92,551 in national and local TV news publicity • $4,638,053 in total online and print publicity Selected media clips: WESH (Orlando) NBC: Palm Beach County and the Treasure Coast will now be a key part of the Olympic Games • This piece exemplifies the broad reach of this press conference. The piece was aired by the NBC-affiliate station in Orlando. The story then went on to run in key markets including Harrisburg, Pennsylvania. ABC 25 WPBF: Palm Beach Co. and Treasure Coast make baseball history ESPN: USA Baseball to open Olympic baseball qualifier vs. Nicaragua El Nuevo Herald: Livan Hernandez habla del Preolimpico de las Americas y los chances de Cuba ESPN Deportes: Fraccari: 'Preolímpico de América se jugará con el cuchillo en la boca'

Winter Equestrian Festival

During the months-long Winter Equestrian Festival, riders from around the world converge in Wellington in a competition that draws viewers from around the globe. The result of this high-profile collection of equestrian events is a strong media impact that helps The Palm Beaches maintain its status as a premier sports tourism destination. During the festival’s April program, which included the Palm Beach County Sports Commission Grand Prix, 190 mentions referring to Palm Beach County or Wellington were recorded. The Winter Equestrian Festival reached people worldwide through media with 8,316,358 in total online and print audience. An earned media value of $533,226 was recorded. Selected media clips: Equnews: Perfect day for Santiago Lambre, Winning the Grand Prix CSI3* on Easy Girl Palm Beach Post: Bruce Springsteen's daughter on short list for U.S. Jumping Team at Summer Olympics Newsbreak: American Adam Prudent wins Winter Equestrian Festival season-ender at Palm Beach International Equestrian Center

The Palm Beaches Spartan Spring 5K Weekend took place at Boca Raton’s Burt Aaronson South County Regional Park on April 24-25. The event brought racers from around the country to challenge themselves against a 20obstacle, 3.4- mile course. Leading into the event, Spartan provided social media ad opportunities that presented the attendees with messaging regarding various activities in The Palm Beaches.

The Palm Beach County Sports Commission held a press conference at the Ballpark of the Palm Beaches to announce the WBSC Baseball Americas Qualifier for the XXXII Olympiad will take place in The Palm Beaches.

The press conference was emceed by ESPN West Palm’s Theo Dorsey and featured comments from Palm Beach County Mayor Dave Kerner, Palm Beach County Sports Commission Executive Director George Linley, MLB greats Charles Johnson and Luis Alicea, and Ballpark of the Palm Beaches General Manager Matt Slatus, among many others.

The press conference was the first of its kind in a hybrid, zoom and in-person format. International speakers included WBSC President Riccardo Fraccari live from Switzerland and MGO President Guillermo Ramirez live from Mexico. International media in attendance virtually could ask questions of virtual and in-person presenters seamlessly.

The event also featured a performance from the Palm Beach Symphony and live painting from local artist Gregory Dirr, in partnership with the Cultural Council for Palm Beach County.

Following the press conference, the media in attendance experienced a treat, 1997 World Series Champions Liván Hernández and Charles Johnson took batting practice on the field. Afterward, Liván pitched for members of the media that wanted to take some swings.

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Media Support

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Zimmerman Agency

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Spanish Language Messaging

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Art Infusion Live Painting of the Ballpark of The Palm Beaches with Olympic Rings Palm Beach Symphony

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Onsite Video Support

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Palm Beaches TV Mini Feature

The press conference was covered live on social media by multiple news channels, the World Baseball Softball Confederation and The Palm Beach County Sports Commission.

By including multiple Spanish language speakers in the press conference, the Palm Beach County Sports Commission was able to reach international media and Spanish language media in key drive markets of Orlando and Miami, in addition to strong coverage by English language media outlets.

The press conference was covered by multiple Spanish language media outlets in South Florida and Internationally.

The event will have international television distribution 

United States

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Bolivia

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Canada

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Chile

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Dominican Republic

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Ecuador

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Colombia

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Peru

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Nicaragua

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Paraguay

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Venezuela

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Mexico

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Cuba

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Japan

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Colombia

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Korea

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Argentina

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Taiwan

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Uruguay

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Italy

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Netherlands

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Australia

Palm Beach County to Host Olympic Qualifier for Baseball WEST PALM BEACH, Fla. -- The Palm Beach County Sports Commission and Play Treasure Coast Sports Tourism announced plans to host a WBSC Baseball Americas Qualification Event for the Games of the XXXII Olympiad Tokyo 2020 in Palm Beach County from May 31-June 5. The schedule for the qualifier was announced at a press conference at Ballpark of the Palm Beaches on Thursday, April 29. See the full schedule below. The event will be hosted at two venues – the Ballpark of the Palm Beaches in West Palm Beach and Clover Park in Port Saint Lucie. The winning nation will earn a spot in the Summer Olympics which will begin this July in Tokyo, Japan. Eight nations will compete over 16 games for one spot in the six-team Tokyo 2020 Olympic baseball tournament. The nations will be placed into two groups for the opening round. Group A will feature the United States, Dominican Republic, Puerto Rico, and Nicaragua while Group B will include Cuba, Venezuela, Canada, and Colombia. The first round is slated to begin May 31 and end June 3. After group play concludes, the top two finishers from each group will advance to the Super Round on June 5, where they will each play two games. Head-to-head contests among these teams from the opening round will carry over into the Super Round standings. When the Super Round ends June 6, the team with the best record will be declared the winner and become the fifth National Team to advance to the Tokyo Olympic baseball tournament, joining Japan, Korea, Mexico, and Israel. The second and third-place teams will qualify for the WBSC Baseball Final Qualifier, scheduled from June 16-20 in Taiwan at Taichung Intercontinental Baseball Stadium and Douliou Baseball Stadium in Douliu City.

"The teams and the entire baseball world are all looking forward to this exciting moment to arrive on the road to the Olympic Games Tokyo 2020,” said WBSC President Riccardo Fraccari. “Now with the dates and venues locked in place, anticipation builds even higher for this important qualifier, which we hope will provide an excellent preview of the Tokyo 2020 Games and what they represent, as a symbol of hope and inspiration.” The Palm Beach County Sports Commission expects the tournament to make a strong economic impact in Palm Beach County. With eight teams, personnel, and fans, the event brings an added boost to already surging tourism trends. Due in large part to sports events returning to Palm Beach County, hotel occupancy in The Palm Beaches has reached 80% for the first time since pandemic-related restrictions began in March of last year. “The Olympic spirit is coming to The Palm Beaches,” said George Linley, Executive Director of the Palm Beach County Sports Commission. “The Palm Beach County Sports Commission could not be more honored to add a historic event like the WBSC Baseball Americas Qualification Event for the Games of the XXXII Olympiad Tokyo 2020 to the storied history that is baseball in Palm Beach County.”

The Ballpark of the Palm Beaches might be Palm Beach County’s newest professional baseball facility but it is no stranger to hosting world-class baseball. Two recent World Series champions, the Houston Astros (2017) and Washington Nationals (2019), call the ballpark home each year for their Major League Baseball Spring Training games. Many elite baseball events have also played at the park including the Prospect Select Wave Invitational, Baseball Canada Junior Nationals, Palm Beach Classic, and Perfect Game USA 14U Florida Showcase. The ballpark contains a total of 13 MLB fields and five multipurpose athletic fields which are covered in beautiful Bermuda grass and cater to soccer, lacrosse, football, rugby, and more. Among the eclectic events that the venue has hosted are Battlepark Mixed Martial Arts, SoFlo Turkey Shootout in lacrosse, The Palm Beach Cup in soccer, and Sunshine Games Ultimate Frisbee.

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THE BALLPARK OF THE PALM BEACHES

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Sports Tourism Leads the Way for Post-Pandemic Hotel Occupancy Boom WEST PALM BEACH, Fla. -- Sports in Palm Beach County have led the way in terms of economic recovery as hotel occupancy rates have surpassed 80% for the first time in a year. The increase comes as both professional and amateur events have brought visiting spectators and participants back to The Palm Beaches. The last time occupancy rates were at this level was on March 6, 2020, shortly before Florida’s State of Emergency was issued to restrict hotel reservations to “essential lodgers” only. Since restrictions have loosened, the Palm Beach County Sports Commission has guided numerous sports organizations through the event planning process to ensure safe returns to action.

At the professional level, staple events like the Winter Equestrian Festival, the PGA Tour's The Honda Classic, and Major League Baseball Spring Training have brought spectators from around the United States back to Palm Beach County. The Winter Equestrian Festival, a twelve-week collection of the world’s finest horse shows, set the tone for a stellar year in sports tourism with riders from around the world flocking to the Palm Beach International Equestrian Center in Wellington. The Honda Classic continued the trend of limited capacity events as the PGA Tour event returned to PGA National Resort & Spa in Palm Beach Gardens for the 15th consecutive year. The tournament featured Australia’s Matt Jones picking up his first PGA Tour victory since 2014 in front of a daily crowd of around 10,000 fans and a total of 50,000 fans over the week. MLB Spring Training has a storied history in The Palm Beaches and in 2021 added to that history. Four MLB clubs – the Miami Marlins, St. Louis Cardinals, Houston Astros, and Washington Nationals – played their pre-season games at Roger Dean Chevrolet Stadium and the Ballpark of the Palm Beaches. This spring, the clubs returned to action in front of fans for the first time since the 2020 season was cut short. MLB implemented extensive Covid-19 protocols that allowed stadiums to welcome fans back. Other events like the inaugural Delray Beach Pickleball Open, the first Association of Pickleball Professionals (APP) Tour event in Palm Beach County, and the Gauntlet of Polo, a series of three high-profile polo tournaments, among others, have also made a strong economic impact.

Many events that the Palm Beach County Sports Commission has helped to return are youth and amateur sports events. Amateur sports create a massive economic impact by boosting hotel occupancy rates with participants, spectators, and staff. Events like the Tim Rand Invite, a premier gymnastics meet featuring hundreds of athletes performing at the Palm Beach County Convention Center, and the Palm Beach Challenge, a month-long baseball festival featuring amateur and collegiate teams from the U.S. and Puerto Rico, have led the efforts to bolster sports travel. Other notable events bringing visitors to Palm Beach County include USA Powerlifting's Florida State Open Championships, East End Volleyball’s Sunshine Series, the Next Level Greats South Florida 7-on-7 football tournament, and the Angels 4 Autism fastpitch softball tournament. Beyond current events, the Palm Beach County Sports Commission is steadfast in its efforts to work with more owners and organizers to continue the positive uptick in travel to Palm Beach County. The summer months will be full of premier events like the First Responder Games which are set to take place this June at multiple venues across The Palm Beaches. During the two-week stretch, the games will feature over 3,000 first responders competing in nearly 30 different sports. Many of the participants are expected to be traveling from outside of the county.

Spartan Race Returns to Palm Beach County WEST PALM BEACH, Fla. -- The Palm Beach County Sports Commission is partnering with Spartan Race, Inc. to once again host the Palm Beaches Spartan Sprint 5K Weekend on April 24-25 at Burt Aaronson South County Regional Park in Boca Raton. Approximately 6,500 participants from across the United States are expected to compete in the event. The race weekend will feature two days of Spartan’s signature “sprint” races, which includes 20 obstacles over the 3.1-mile course. The sprint is the shortest distance race offered by Spartan, but it is the most popular among both new and returning competitors. The sprint race includes numerous obstacles – including fire jumps, tall walls, monkey bars, and rope climbs – presenting challenges for even the most experienced competitors.

Racers can enter one of three divisions: elite, age group, and open. For the most competitive racers, there is the elite division, which will be the first group to take the course. Racers can also compete by age group (14-17, 18-24, 25-29, 30-34, 35-39, 4044, 45-49, 50-54, 55-59, 60+), or they can enter the open division which is geared toward recreational and novice racers. Race organizers have implemented extensive changes in the event from previous years to ensure the safety of its participants. While the event is projected to host 3,500 racers on Saturday and 3,000 on Sunday, no more than 1,000 racers will be on the course at any time. Waves of 50-150 racers will be released in 15-minute intervals beginning at 7:30 a.m. on both Saturday and Sunday with the last group departing at 4:30 p.m. and 2 p.m., respectively.

The host venue for the event, Burt Aaronson South County Regional Park, has been home to the race since 2019 when the Palm Beach County Sports Commission won a bid to bring the event to Boca Raton. The facility is one of the most versatile sports venues in Palm Beach County. This comprehensive gem, owned and operated by Palm Beach County Parks and Recreation, includes four lighted baseball fields of varying dimensions, four lighted softball fields, five lighted multipurpose fields, 12 lighted racquetball courts, 19 tennis courts, and five volleyball courts. The park also is home to the lush Osprey Point Golf Course, a 27-hole layout of three nine-hole courses that consistently ranks in the top 50 public golf courses in America. Water skiers enjoy the thrill of making waves at the on-site Water Ski Training Center, where up-and-coming and accomplished skiers hone their skills. “We are excited to once again host this world-class event in The Palm Beaches,” said John Smith, president of the Palm Beach County Sports Commission. “Burt Aaronson South County Regional Park is one the most versatile venues in Palm Beach County and with its champion level cross country course, it is the perfect place for this exciting test of strength and endurance. Spartan is the world’s prominent organization that promotes obstacle course racing and endurance sports. Spartan’s participants have incredible brand loyalty and travel from all corners of the globe to experience these races."

Palm Beach County Sports Commission Lands Three NAIA Postseason Events WEST PALM BEACH, Fla. -- The Palm Beach County Sports Commission and Keiser University announced that they have won bids to host three National Association of Intercollegiate Athletics (NAIA) championship events on the campus of Keiser University in West Palm Beach. The events are the NAIA Football Championship Series on April 17 and April 24, the NAIA Volleyball Championship opening round on April 17, and the NAIA Men's Soccer Championship opening round April 22-24. The NAIA Football Championship series kicked off the festivities at Keiser Football Field with the No. 4 Seahawks defeating the No. 15 Arizona Christian Firestorm 63-21. The massive victory marked the school’s first-ever postseason win in just their second appearance. The team amassed a program-record 546 total yards in the win and will look to keep the offense flowing against the No. 8 Reinhardt Eagles at home on April 24.

The winning ways continued for Keiser as the No. 11 women’s volleyball team hosted the school’s first-ever postseason match at the Student Life Center. The Seahawks are now 36-0 after beating the Mobile Rams three sets to zero, marking the Seahawks' 29th shutout of the season. The team will now prepare for the next playoff round as they will travel to the NAIA Final Site in Sioux Center, Iowa to take on the No. 23 Indiana University Kokomo Cougars. Dating back to the fall, the Seahawks have now won an impressive 54 straight sets. Coming off a 2-1 win over Mobile, the No. 2 Keiser men’s soccer team looks to keep its momentum going as they are set to be one of 10 hosts for opening round action in the NAIA Men’s Soccer Championship. Each of the opening round sites will feature four teams. Play will be from April 22-24 and will have a single day of rest between the first game and the championship. The winner of each will advance to the final site in Columbia County, Ga. beginning on May 4.

The Palm Beach County Sports Commission worked in partnership with Keiser University to submit the bids. The winning bids mark the addition of several postseason events to a growing list of NAIA events that have been played in Palm Beach County. The NAIA Women's Soccer Championship opening round (2019), the NAIA Men's Soccer Championship (2014-2017), and the NAIA Women's Golf Championship (2017-2018) have all been held in Palm Beach County. “Keiser University’s sports teams have been well-represented in the NAIA postseason for many years, and we could not be more thrilled that these teams can now compete right here in Palm Beach County as they pursue championships,” said George Linley, executive director of the Palm Beach County Sports Commission.

Play at the Plate Brings Fantasy Camp World Series to Palm Beach County WEST PALM BEACH, Fla. -- Play at the Plate, in partnership with the Palm Beach County Sports Commission, will bring the Fantasy Camp World Series to Palm Beach County from April 15-18. This championship event will take place at Santaluces Athletic Complex and the Ballpark of the Palm Beaches. The round-robin tournament will feature over one hundred players that have previously attended a fantasy camp hosted by a Major League Baseball team. The six teams will represent the St. Louis Cardinals, Minnesota Twins, Milwaukee Brewers, and Colorado Rockies. In addition to playing at Santaluces Athletic Complex, each team will have the chance to feel like a professional with games taking place inside the Ballpark of the Palm Beaches’ main stadium.

The return of Play at the Plate to the county adds to the company’s remarkable 17-year run of hosting events in The Palm Beaches. The Palm Beach Classic, another adult baseball event, also brings some of the nation’s best adult baseball players to Palm Beach County. The Fantasy Camp World Series marks the organization’s return to the area after pandemic-related restrictions halted sports events.

The Santaluces Athletic Complex, owned and operated by Palm Beach County Parks and Recreation, contains four lighted fields with professional dimensions. It also offers two professional batting cage tunnels, a covered seating area, and a convenient concession area. Prominent events and tournaments such as USA Baseball and the Perfect Game WWBA Championship have all called Santaluces their reliable home. It also houses a bicycle path, a fishing pier, and an aquatic complex with an eight-lane, 60-by-75-foot pool fit for diving and swimming competitions.

The Ballpark of the Palm Beaches is the Spring Training home to the 2019 World Series champions the Washington Nationals and 2017 World Series champions the Houston Astros. Designed with an elegant wrap-around concourse and inviting sightlines, the 160-acre complex features a fan-friendly 7,700-capacity stadium as its centerpiece, along with six practice fields per team. A total of 13 MLB fields and five 120-by-80-yard multipurpose athletic fields are covered in beautiful Bermuda grass and cater to soccer, lacrosse, football, rugby, and more. Among the eclectic events that have been hosted at the Ballpark are Battlepark Mixed Martial Arts, SoFlo Turkey Shootout in lacrosse, Baseball Canada Junior Nationals, the Perfect Game USA 14U Florida Showcase, The Palm Beach Cup in soccer, Sunshine Games Ultimate Frisbee, the Collegiate League of the Palm Beaches and Prospect Select Baseball.

Extreme Kayak Fishing Set for Inaugural Delray Beach Tournament WEST PALM BEACH, Fla. -- Just as day breaks at Delray Beach's Lake Ida Park on Saturday, April 10, anglers in the Exotic Bass Roundup will push off in their kayaks in search of peacock bass and clown knifefish. The inaugural event organized by Extreme Kayak Fishing, in partnership with the Palm Beach County Sports Commission, marks the sport of kayak fishing’s return to The Palm Beaches after the Covid-19 pandemic halted sporting events.

The competitors will return to Lake Ida Park at 2 p.m. where the awards ceremony will take place. The tournament is a catch-and-release event meaning that all bass and knifefish will be measured shortly before being returned to the water. Nearly $5,000 in cash prizes is on the line in addition to merchandise and apparel prizes. Before the event, a kick-off party will be held at Duffy’s in Delray Beach on Thursday, April 8. The event is expected to continue a strong uptick in sports tourism in Palm Beach County with over 100 anglers set to participate. Sports tourism has led the way in Palm Beach County in terms of economic recovery. International events like the PGA Tour’s The Honda Classic and Equestrian Sport Production’s Winter Equestrian Festival have been a great benefit for The Palm Beaches after the pandemic but smaller, amateur events have also returned in droves. The same day the kayakers will take off in Delray Beach, two other events will provide further tourism relief; the Angels for Autism softball tournament and the USA Powerlifting Florida State Open Championships will take place in West Palm Beach. “The Palm Beach County Sports Commission is thrilled to welcome the Extreme Kayak Fishing team to Palm Beach County for what will be a thrilling day of competitive fishing. This event says so much about what makes sports in The Palm Beaches so great by utilizing a naturally occurring area to bring an emerging sport to our shores,” said George Linley, executive director of the Palm Beach County Sports Commission. Lake Ida Park is a sprawling 190-acre park in Delray Beach operated and maintained by the Palm Beach County Parks and Recreation Department. The park features two boat ramps, a two-mile bike path, picnic pavilions, and more. The park is open daily from sunrise to sunset. For more information about kayak fishing in Palm Beach County, visit https://www.extremekayakfishingtournament.org.

Sports-Development

In FY 21, the Palm Beach County Sports Commission (PBCSC) is deploying an aggressive sales and sports development effort to grow the number of sports tourisms generating events taking place in The Palm Beaches. The PBCSC continues to cultivate relationships with event owners, as well as identify, solicit, secure and retain sports events to grow room night actualization. Below is a recap of sports development efforts that have taken place during the month of April in FY 21.

A primary mechanism for event solicitation is through the Event Bid and Development process. To recognize potential bid opportunities, the PBCSC will be at the forefront of the industry and engage with event owners. Bid submission is a highly effective tool to recruit sporting events. Attached is a comprehensive list of the bids that have been submitted in FY 21, and below is a breakdown of the development efforts over the past month: •

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USA BMX National Event o January or October of 2022 o 1,000 projected participants o 1,500 projected room nights Balling on the Beach (Middle School Basketball Tournament) o June 11-13, 2021 o 1,200 projected participants o 1,800 projected room nights USA Track & Field Masters 5K Cross Country Championships o October or November of 2022 o 400 projected room nights o 400 projected room nights World Baseball Softball Confederation Baseball Americas Qualification Event o May 30-June 5, 2021 o 320 projected participants o 2,000 projected room nights American Cornhole League o September 3-5, 2021 o 100 projected participants o 400 projected room nights US National Cheer & Dance Championship o April 17-18, 2021

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o 1,000 projected participants o 250 projected room nights NAIA Men’s Soccer National Championship Opening Round o April 22-24, 2021 o 160 projected participants o 250 projected room nights NAIA Women’s Volleyball National Championship Opening Round o Arpil 17, 2021 o 80 projected participants o 100 projected room nights NAIA Football Championship Series o April 17 & 24, 2021 o 120 projected participants o 200 projected room nights Esports Travel Summit o July of 2023, 2024 or 2025 o 200 projected participants o 400 projected room nights U.S Ninja League Quarter/Semi Finals o October 8 – 10, 2021 o 100 projected participants o 50 projected room nights First Responder Games o June 8 – 20, 2021 o 2000 projected participants o 1,200 projected room nights

When trying to bring events to Palm Beach County, engaging event rights holders to conduct a site visit or familiarization tour is one of the most beneficial event development strategies. Site visits allow for an event owner to explore potential sports venues while experiencing Palm Beach County’s tourism assets, such as hotels, restaurants, and attractions. Attached is a comprehensive list of the site visits that have been conducted in FY 21, and below is a breakdown of site visits conducted over the past month: • • • •

Iconic Creative Agency – Balling on the Beach – Palm Beach County Convention Center United States Ninja League – USNL Quarter & Semi Finals – Okeeheelee Park, Jim Brandon Equestrian Center Pro Watercross – Pro Watercross World Championship – Okeeheelee Park, Lake Ida Park, South County Regional Park DS Sports Ventures – ProspectWire Summer Baseball Showcase – Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex, Gardens Park, Olympia Park

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NCAA – NCAA DII Men’s Golf Championship – PGA National Resort & Spa US Cheerleading Association – US Cheer & Dance Championships – Palm Beach County Convention Center & South Florida Fairgrounds

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Association of Pickleball Professionals (APP) Tour - Delray Beach Pickleball Open

APP Tour The Palm Beach County Sports Commission hosted its first national pickleball event at the Delray Beach Tennis Center from March 18-21, 2021. The Palm Beach County Sports Commission supported Foster Events Group, which is based in Delray Beach, in organizing the inaugural Association of Pickleball Professionals (APP) Tour event in The Palm Beaches. The Delray Beach Pickleball Open was created once the APP Tour awarded one of its 17 pickleball tournaments to Palm Beach County. The APP Tour is the first USA Pickleball sanctioned professional circuit with 17 events scheduled in the United States and Europe. The Delray Beach Pickleball Open represents the second stop on the APP Tour, in 2021. The Delray Beach Pickleball Open featured professional athletes competing for prize money and amateur athletes vying for a championship. The event included men, women, and mixed divisions with singles and doubles competitions. Delray Beach Tennis Center The Delray Beach Tennis Center is one of the premier venues for racquet sports in Florida. The Delray Beach Tennis Center consists of 14 clay tennis courts, 6 hard tennis courts, and an 8,200seat stadium located in the heart of Delray Beach, FL, just to the west of the world-famous downtown area on Atlantic Avenue. This venue was transformed into a dynamic setting for pickleball. The layout at the Delray Beach Tennis Center allowed for 27 pickleball courts. Three pickleball courts were designated as show courts, which featured matchups that were televised on CBS Sports Network. Tourism Impact The Delray Beach Pickleball Open represents a huge victory for the Palm Beach County Sports Commission. This is one of the few national events to take place in The Palm Beaches, after the Covid-19 pandemic’s onset. This APP Tour event consisted of 810 athletes, 700 traveling spectators and 48 referees. The athletes traveled from 37 U.S. states and 6 foreign nations (Israel, France Germany, Mexico, Peru, and Canada).

The Delray Pickleball Open generated 1,342 hotel room nights. This number was confirmed by Destinations International (DI) Sports Event Calculator and DI’s Overnight Room Demand Analysis (ORDA). The DI Sports Event Calculator revealed 1,342 room nights while ORDA disclosed 1,368 room nights. Furthermore, room nights were tracked directly at five (5) hotels in Delray Beach (Fairfield Inn, Residence Inn, Hyatt Place, Courtyard Marriott, and the Opal Grand Oceanfront Resort). The total economic impact equaled $1,017,432, which was reported by the DI Sports Event Calculator. Below is a summary of participation and tourism impacts: •

810 athletes, 48 referees, 24 members of television crew, and 700 spectators

•

Participants came from 37 states and 6 foreign nations

•

1,342 hotel room nights

•

$1,017,432 in economic impact Media Benefits

The Delray Beach Pickleball Open delivered immense media benefits to Palm Beach County. The APP Tour event was televised on CBS Sports Network. A digital broadcast was also shown on the APP (Association of Pickleball Professionals) TV, Youtube, and Facebook live. The television and digital broadcast were shown in mor than 40 countries.

•

39th Annual USA Powerlifting Florida State Open Championships

The Palm Beach County Sports Commission (PBCSC) supported USA Powerlifting Florida to host the 39th Annual USA Powerlifting Florida State Open Championships at the Hilton Palm Beach Airport on April 10-11th, 2021. This event included both male and female adult and youth competitors from across the state of Florida. These athletes competed in various weight classes, including 94.75Ibs to 185Ibs+ for women and 116.75Ibs to 264.50Ibs for men, in the disciplines of bench press, deadlift, push-pull and powerlifting. The event featured over 100 participants and coaches, as well as numerous additional spectators. In total, 111 room nights were generated from the 39th Annual USA Powerlifting Florida State Open Championships. The partnership with USA Powerlifting Florida is very important to maintain, as they can be our host organization for more prestigious events like the World University Games and the Men’s & Women’s Nationals. The Event Director was Robert Keller. Robert is not only the State Chairman for USA Powerlifting Florida, but he is also a certified referee for the International Powerlifting Federation, a Championship Director of over 30 USA Powerlifting National Championships, the Interim Technical Officer of USA Powerlifting, and the Secretary General for the International Powerlifting Federation. The Palm Beach County Sports Commission committed $1,000 of business development funds for the purpose of hosting this event at the Hilton Palm Beach Airport.

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

U.S. Ninja League - USNL Quarter & Semi Finals

October 8 - 10, 2021

100

200

Jim Brandon Equestrian Center

Working on Bid Proposal

First Responder Games

June 8 - 20, 2021

2000

200

2500

1200

Multiple Facilities Throughout PBC

Awarded Event

USA BMX National Event

January or October of 2022

1,000

1,500

2500

1,500

Okeeheelee BMX

Working on Bid Proposal

Balling on the Beach (Middle School Basketball Tournament)

June 11-13, 2021

1,200

1,800

3000

1,800

Palm Beach County Convention Center

Working on Bid Proposal

USA Track & Field Masters 5K Cross Country Championships

October or November of 2022

400

800

400

South County Regional Park

Working on Bid Proposal

World Baseball Softball Confederation (WBSC) Baseball Americas Qualification Event

May 30 - June 5, 2021

320

5000

5320

2,000

Ballpark of the Palm Beaches & Clover Park

Awarded Event

American Cornhole League

September 3-5, 2021

100

2,000

2100

400

Palm Beach County Convention Center

Submitted Bid Proposal

US National Cheer & Dance Championship

April 17-18, 2021

1,000

2,000

3,000

250

South Florida Fairgrounds

Awarded Event

NAIA Men's Soccer National Championship Opening Round

April 22-24, 2021

160

2,000

2160

250

Keiser University

Awarded Event

NAIA Women's Volleyball National Championship Opening Round

17-Apr-21

500

580

100

Keiser University

Awarded Event

NAIA Football Championship Series

April 17 & 24, 2021

120

2,000

2,120

200

Keiser University

Awarded Event

Esports Travel Summit

July of 2023, 2024 or 2025

200

400

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Palm Beach Poker Classic

March 18-28, 2021

500

550

150

Palm Beach Kennel Club

Awarded Event

Delray Beach Pickleball Open

March 18-21, 2021

850

1,000

1,850

1000

Delray Beach Tennis Center

Awarded Event

International Wake & Waterski Federation (IWWF) Pan American Wakeboard Championships

June 11-13, 2021

160

500

660

450

Shark Wake Park 561

Awarded Event

International Tennis Federation (ITF) Senior World Championships

May 1-14, 2022

800

1,200

2,000

2,500

The Polo Club of Boca Raton, Woodfield Country Club, Boca West Country Club, Boca Grove, PBG Tennis Center, PGA National Resort

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

International Tennis Federation (ITF) Super-Senior World Championships

April 23-May 7, 2022

950

1,425

2,375

3,562

Delray Beach Tennis Center, Delray Beach Swim & Tennis Club & Boynton Beach Tennis Center

Awarded Event

Florida Sports Foundation Summit

May of 2022

160

240

Marriott Singer Island

Working on Bid Proposal

DEKAFIT Presented by Spartan Race

May 1 or 8, 2021

2,000

3,000

5,000

625

Palm Beach County Convention Center

Finalizing Event Details

Legendary Sports Group Box Lacrosse

February 18-20, 2022

600

900

1500

900

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

Finalizing Event Details

National Scholastic Athletic Foundation Outdoor Nationals

March 14-18, 2022

800

1,200

2,000

1,400

Jupiter Community High School

Working on Event Details

Professional Fighers League

April 4-August 28, 2021

500

10,000

Palm Beach County Convention Center

Reviewing Bid Opportunity

AAU Florida Gold Karate Championships

10-Apr-21

365

550

915

250

Boynton Beach High School

Awarded Event

Eminence Cup

Octobre 28-November 3, 2021

1,500

2,250

3750

6,750

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Prmier Soccer Services Copa Rayados Internacional

November 24-28, 2021 / November 2327, 2022 / November 22-26, 2023 / November 27-December 1, 2024

5,000

7,500

12500

10,000

International Polo Club

Submitted Bid

USA Powerlifting Florida State Championships

April 10-11, 2021

150

300

Hilton Palm Beach Airport

Awarded Event

Palm Beach Volleyfest #3

March 26-28, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #2

February 26-28, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Cloverleaf

March 19-21, 2021

1,650

3,300

660

Palm Beach County Convention Center & South Florida Fairgrounds

Awarded Event

FAU Paradise Invitational

February 8-9, 2021

105

175

260

Boca Lago Golf Club

Awarded Event

NCAA Division I Men's Soccer National Championship First & Second Round

April 23-26, 2021

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

NCAA Division I Women's Soccer National Championship First & Second Round

April 24-27, 2021 or April 26-29, 2021

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

Elite Tournaments Major Soccer Tournament

December 3-5, 2022

10,000

16,000

26,000

15,600

International Polo Club

Not Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Palm Beach Juniors Palm Beach Classic

February 12-14, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #1

January 22-24, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Juniors Season Kickoff

January 1-3, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Sun Conference Women's Flag Football Tournament

March 20, 2021

250

346

100

Working on Venue Specifications & Availaiblity

Not Awarded Event

CONCACAF Beach Soccer

April of 2021

200

500

700

450

Riviera Beach

Not Awarded Event

CONCACAF Olympic Qualifier

May or June 2021

2,500

2,580

500

International Polo Club or FAU Stadium

Not Awarded Event

Perfect Game WWBA World Championship

October 7-11, 2021

1,584

2,250

3,834

3,500

Rorger Dean Chevrolet Stadium

Submitted Bid Proposal

Perfect Game WWBA Freshmen World Championship

October 7-11, 2021

1,152

1,728

2,880

2,600

Ballpark of the Palm Beaches

Submitted Bid Proposal

Perfect Game WWBA 14U World Championship

October 16-19, 2021

468

702

1,170

900

Ballpark of the Palm Beaches

Submitted Bid Proposal

IWWF Pan American Wakeboard Championships

May 27-31, 2021 (Tentative)

150

500

650

450

Shark Wake Park 561

Awarded Event

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

Perfect Game Ultimate Baseball Championship

June 22-25, 2021

720

1080

1800

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Perfect Game 13U WWBA National Championship

July 3-7, 2021

648

972

1620

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Next Level Greats 7v7 Flag Football

February 6-7, 2021

300

600

150

Lake Lytal

Awarded Event

Washington Spirit Preseason Training

March 1-17, 2021

500

FAU, PBAU, Lynn University, The Gardens North County District Park

Awarded Event

International Slow Pitch Softball (ISPS) World Championship

May/June/August/September of 2021

900

1,350

2,250

500

Various Softball Fields Throughout Palm Beach County

Researching Softball Field Availability

Jackson T. Stevens Cup

October 16-19, 2022

160

3,000

3,160

500

Seminole Golf Club

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

ClubCorp Club Life Champions Classic

October 9-17, 2021

500

750

1250

1,850

PGA National Resort & Spa

Awarded Event

USA BMX National Event

January 29-31, 2021

800

1200

2000

1,050

Okeeheelee BMX

Working on Venue Availability

AAU Basketball South Florida Regional

January 15-17, 2021

600

1200

360

Palm Beach County Convention Center

Finalizing Proposal for Submission

USA Archery Target Nationals & U.S. Open

August 10-13, 2022 & August 9-12, 2023

400

600

#REF!

985

The Gardens North County District Park or the International Polo Club

Working on Bid Proposal

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

USGA Walker Cup

May 8-9, 2021

100

500

600

700

Seminole Golf Club

Awarded Event

National Collegiate Baseball Association (NCBA) Division I World Series

May 27th - June 4th, 2021

200

300

500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Proposal

United States Collegiate Athletic Association (USCAA) National Convention

June 5-8 or June 12-15, 2022 / June 8-11 or June 15-18, 2025

160

206

Wyndham Grand Jupiter at Harbourside

Submitted Bid

Perfect Game 15U WWBA National Championship

July 9-16, 2021

5,160

7,740

12,900

15,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 16U WWBA National Championship

July 16-23, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 17U WWBA National Championship

July 23-30, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Small College Basketball Tipoff Classic

November 4-5, 2022

160

2,000

2,160

600

Greene Complex at PBAU

Did Not Pursue this Event

NXL Paintball World Cup

November 10-14, 2021

2,000

3,000

5,000

3,000

Researching Venue Opportunities

Working on Venue Specifications

ProspectWire Summer Classic

June 25-30, 2021

750

1,125

1,875

1,300

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Venue Availability

CSE's Southeast Softball Nationals

July 23-25, 2021

900

1,350

2,250

1,180

Seminole Palms Park, Okeeheelee Park, John Prince Park, Caloosa Park and South County Regional

Working on Venue Availability

Game Day USA Junior All American Game

January 15-17, 2021

150

225

375

300

Rinker Athletic Complex, Gardens Park

Working on Venue Availability

21,500

34,320

55,820

58,786

TOTAL Projections

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

Iconic Creative Agency

Balling on the Beach

Palm Beach County Convention Center

4/29/2020

United States Ninja League

USNL Quarter & Semi Finals

Okeeheelee Park - Jim Brandon Equestrian Center Covered Arena

4/8/2021

Pro Watercross

Pro Watercross World Championship

Okeeheelee Park, Lake Ida Park, South County Regional Park

4/13/2021

DS Sports Ventures

Prospectwire Summer Baseball Event

Ballpark of The Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex, Gardens Park, Olympia Park

4/8/2021 - 4/9/2021

NCAA Golf

NCAA D2 Golf National Championship

PGA National Resort & Spa

4/7/2021 - 4/8/2021

US Cheerleading Association

National Cheerleading Event

Convention Center & South Florida Fairgrounds

4/1/2021

USA Track & Field

USA Track & Field Masters 5K

South County Regional Park

3/17/2021

Sport Administration

Eminence Cup

Palm Beach County Convention Center, Hilton West Palm Beach, Rosemary Square, Downtown WPB, Palm Beach Island

3/7/2021

Legendary Sports Group

Box Lacrosse Event

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

3/1/2021

Cressey Sports Performance

Professional Baseball Training Program & Ivy League Training Program

Cressey Sports Performance

2/12/2021

Play at the Plate

Santaluces Athletic Complex

2/12/2021

National Scholastic Athletics Foundation

NSAF Track Outdoor Nationals

Boca Raton High School, Cardinal Newman, Dwyer High School, The Benjamin School, Jupiter Community High School

2/10/2021

United States Golf Association (USGA)

Walker Cup

Seminole Golf Club

2/9/2021

MGO Events & ISHA

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

1/26/2021

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

International Slow Pitch Softball

ISPS Florida Championship

Burt Aaronson South County Regional Park, Ballpark of the Palm Beaches, Okeeheelee Park & Seminole Palms Park

1/11/2021

Washington Spirit (NWSL Team)

Washington Spirit Preseason Training

Palm Beach Atlantic University's Rinker Athletic Complex, The Gardens North County District Park & PGA National

1/8/2021

World Baseball Softball Confederation (WBSC)

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

12/16/2020

Corrigan Sports Enterprises

Brine National Cup

The Gardens North County District Park & International Polo Club

12/15/2020

Game Day USA

Game Day USA JAAG

Miller Park, Olympica Park, Little League Park, Santaluces Athletic Complex, Phipps Park, Gardens Park, Jupiter Community Park

12/2/2020

NXL Paintball

NXL Paintball World Cup

Burt Aaronson South County Regional Park, International Polo Club, John Prince Park, Ballpark of the Palm Beaches & The Gardens North County District Park

11/17/2020

Florida Mayhem & Mutineers

Various Esport Event Opporunities

Palm Beach County Convention Center

10/29/2020

US Youth Soccer

Various Event Opportunities

International Polo Club, Village Park, The Gardens North County District Park, Spanish River Athletic Complex

10/27/2020

Perfect Game

Perfect Game WWBA

Jetblue Park, Lee County Sports Complex

10/8/2020

THE HONDA CLASSIC RECAP & EVENT DEVELOPMENT SUMMARY The Honda Classic is one of the most impactful sports events that takes place in The Palm Beaches. As the only PGA TOUR event taking place in South Florida, The Honda Classic continues to bring Palm Beach County economic benefits, global impressions, and excellence. The Honda Classic returned to PGA National Resort & Spa and its renowned Champion Course for the 15th straight year. This event took place on March 15-21 and was organized with limitations due to the Covid-19 pandemic. With the primary focus on the health and well-being for all involved with the tournament and the local community, attendance was confined to 10,000 per day and 50,000 in total. The Honda Classic’s attendance in 2021 represents a dramatic decline from the 206,834 spectators that enjoyed 2020 tournament. However, this event represents a huge victory for sports event recovery in The Palm Beaches. The Honda Classic delivered the largest single day attendances compared to any sports event that has taken place in The Palm Beaches, since the onset of Covid-19. The Honda Classic presented a re-imagined footprint, which allowed the event to take place in an immensely responsible manner while creating significant tourism impacts and positive media for our local community.

Just Bring Your Game

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

Overview: The Honda Classic consists of 144 pro golfers competing over 72 holes. Golfers are vying for a total purse of more than $6.8 million. The Honda Classic has become known throughout the golf world as offering one of the premier fan experiences in sports, being named the Most Fan-First event of 2019 by the PGA TOUR. The Honda Classic relocated to PGA National and its Champion Course in 2007. Television viewership: The Honda Classic is televised nationally on the Golf Channel and NBC. Over 21 million total viewers watched the televised broadcast of The Honda Classic in 2020. Palm Beach County is showcased worldwide as The Honda Classic is internationally distributed to 270 countries. The Palm Beach County Sports Commission will present the television ratings and viewership numbers for the 2021 event, once the data is collected. Charitable Contribution: The Honda Classic awarded a record-shattering $5.35 million to 103 South Florida philanthropic organizations in 2020, the 14th consecutive year that the PGA TOUR event has been able to increase its impact on the lives of local children and their families. Economic and Tourism Impact: The Honda Classic’s economic impact and room night production are being calculated. Previously, The Honda Classic generated 10,000+ hotel room nights and over $40 million in total economic impact. The restrictions created due to the Covid-19 pandemic will significantly lessen the economic impact and room night generation created from this event in 2021. Sports Development Growth The Palm Beach County Sports Commission utilizes The Honda Classic and its various hospitality platforms as a sales effort. This prestigious event provides the Sports Commission a unique opportunity to host clients, both current and future, at one of the most recognizable events on the PGA TOUR. Below is a list of the sports event rights holders that traveled from across Florida and the United States to experience The Honda Classic in 2021. • • • • • • • •

World Baseball Softball Confederation Pro Links Sports ESPN Events Cal Ripken Baseball Legendary Sports Group Florida Sports Foundation National Women’s Soccer League USA Competitions

• • • • • • • •

United States Golf Association MGO Events Miracle League Babe Ruth Baseball League Equestrian Sports Productions Misfits Gaming – Esports South Florida Youth Lacrosse Prospect Select Baseball

Just Bring Your Game

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

In addition to sports event rights holders, the Sports Commission also hosted tourism stakeholders, including sports facility operators, hoteliers, and corporate partners.

Just Bring Your Game

Palm Beach County Sports Commission

2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

Newsletter of the Palm Beach County Film and Television Commission | May 2021

IN THIS ISSUE 1 STUDENT SHOWCASE 2 OLYMPIC QUALIFIER 3 APPLE TV+ DOC 4 US POLO ON CBS 5 UNDER ARMOUR IN PBG 6 JUPITER FARMS 7 SPOTLIGHT ON G-STAR

SSOF SETS SIGHTS ON EXTRAORDINARY AWARD SHOW The 26th Annual Palm Beaches Student Showcase of Films (SSOF) Award Show promises to be unlike any other in its illustrious 26 years of celebrating student success! The largest student film competition and award show in Florida will announce the finalists and winners on an all-new SSOF Award Show broadcast to air this month. The SSOF team is unveiling bits of information each day as they build suspense to show time, such as appearances by Vanilla Ice, Zack Gottsagen (The Peanut Butter Falcon) and Hector David Jr. (The Power Rangers) mixed in among other big names! “The pandemic quickly forced us in a different direction last year,” said Michelle Hillery, Executive Producer for SSOF. “However, this year we had the time to plan something entirely different and Vanilla Ice Gottsagen David Jr. exciting. It’s going to be amazing!” The theme for this year’s celebration is all about “making the ordinary, extraordinary!” While everyone may be stuck at home and unable to walk the red carpet, that won’t stop SSOF from bringing the red carpet to all those talented Florida students, their family, instructors, and friends. “The team really embraced this special broadcast for 2021,” continued Hillery, “even as we plan on returning to the live stage at the Keith C. and Elaine Johnson Wold Performing Arts Center at Lynn University in 2022.”

FILM FLORIDA PODCAST - MAY Michael S. Baumohl Dana Pellerin Licari

Starring actor, musician and comedian Frank Licari of PBS’ On the Town in The Palm Beach and Hulu’s The Hardy Boys, the 2021 SSOF Award Show will be a high-quality produced program chocked full of surprise guest appearances, songs, comedy, acceptance speeches, student films and more! Keep an eye on pbfilm.com/SSOF or the SSOF Facebook page (StudentShowcaseOfFilms) and Twitter feed (@StudentFilmsFL) for current updates and information.

OLYMPIC QUALIFIERS IN PBC An eight-team baseball tournament is coming to The Palm Beaches to determine who gets a spot at the summer Olympic games in Tokyo. Known as The Baseball Americas Qualifier, the event is taking place May 31 - June 5 and features national teams from Canada, Colombia, Cuba, Dominica Republic, Puerto Rico, Venezuela, and the United States. Organized by the World Baseball Softball Confederation (WBSC), a series of games will be played at the Ballpark of The Palm Beaches, spring training home of the Houston Astros and the Washington Nationals, and broadcast to viewers worldwide. Riccardo Fraccari, president of the WBSC, believes the entire world is looking forward to this moment and hopes it will “provide an excellent preview of the Tokyo 2020 Games and what they represent, as a symbol of hope and inspiration.” See more at Ballpark of The Palm Beaches olympicbaseballqualifier.wbsc.org.

GLOBAL STORY, GLOBAL RATINGS Premiering on Apple TV+ in more than 100 countries, The Year Earth Changed is a timely documentary special that takes a new approach to the global lockdown due to COVID-19 and the uplifting stories that have come out of it. Voiced by David Attenborough, Sea Turtle in Juno Beach the documentary showcases how changes in human behavior can bring about more harmonious ways for humans and wildlife to coexist. One of the main segments covers how COVID shutdowns and openings impacted Juno Beach loggerhead sea turtle nesting success. Working with the Loggerhead Marinelife Center, the production team was able to capture amazing nighttime footage of nesting sea turtles. Deadline reported that The Year The Earth Changed is the now the most-viewed documentary on the Apple TV+ streaming service. Learn about the project at apple.com/tv-pr/originals/theyear-earth-changed. 4.D.

FOCUS ON FILM US POLO ON CBS The U.S. Open Polo Championship® is considered the most prestigious polo tournament in the country, and will air on May 9 at 2pm on CBS. The championship will re-air on CBSSN on May 15 at 8pm. The highly anticipated matchup is being sponsored by The Palm Beaches, the official marketing organization of Palm Beach County. The Gauntlet of Polo is "the sport's most challenging tournament series" and has a $1 million prize purse. It takes place on the U.S. Polo Assn. Field and surrounding fields at the International Polo Club Palm Beach in Wellington from February 17 - April 18. There are nine teams who compete in these global tournaments. All games are livestreamed on Global Polo TV leading up to the final event on CBS. For more information visit globalpolo.com/browse.

FLORIDA’S GREAT OUTDOORS VISIT FLORIDA (VF), the state's official tourism marketing corporation, serves as Florida's official source for travel planning to visitors across the globe. A recent travel video series produced by AAA – The Auto Club Lankford on Peanut Island Group in partnership with VF explored outdoor activities throughout four regions in Florida. One of the videos spotlighted The Palm Beaches with a visit to Peanut Island and Mounts Botanical Garden. “These unique locations were full of fun activities and fresh air to enjoy,” said AAA Social Media Marketing Specialist Jasmin Lankford. AAA Digital Content Production Specialist and new Florida resident Michael Campo added, “this production was the perfect opportunity to see more of my new home state. I can’t wait to go back to Peanut Island with my family.” Watch the videos at sm.aaa/VisitFlorida. Mounts Botanical

EXPERIENCE THE YOUTHQUAKE Positive Motion Pictures, a family -friendly film studio based out of Palm Beach County is following up the success of their recent production, American Prom with a new feature titled Youthquake. With filming at G-Star Studios, West Delray Regional Park and more, the story is an adventure rooted in Greek Mythology and wrapped in the challenges and conflicts of modern day politics and religion. “Everything on the movie set was perfect and what better place to be than Florida!” said one of the stars, Richie Ramone (of Ramones fame). “The best part for me was meeting and making so many new friends,” Ramone added. “The cast and crew alike were all so invested, generous, and willing to give everything they had to create a great film,” said actor Hector David Jr. (Power Rangers Samurai, Percy Jackson series). “I am forever thankful to Dominic Giannetti and Tamara Glynn for making it all possible!” See more online at facebook.com/ PositiveMotionPictures .

UNDER ARMOUR TEAMS UP IN PBG “Do they know you by name? Study your tape? Flinch hearing your number?” The latest commercial release from Under Armour for their team sports apparel and equipment was filmed in Palm Beach County, in collaboration with a local high school football team out of Palm Beach Gardens who knows just how to intimidate their competition. The commercial is shot through the point of view of the player as he takes on practices and workouts culminating in the big game. Over 50 crew members brought the vision to life, complying with strict protocols for COVID safety on set. Titled The Only Way Is Through, the commercial was released nationally in April. Watch it at youtube.com/ watch?v=3Fms6CsQZY0.

NEW CONTENT COMING SOON TO THE PALM BEACHES TV

The Palm Beaches TV continues its campaign targeting visitors who are within driving distance. The Palm Beaches TV Facebook Watch Party, which launched in June 2020, airs every Tuesday at noon. Each episode, designed to be 10-15 minutes in length, utilizes existing content from the original 40 hours of programming currently streaming on the channel. Help invite visitors back to The Palm Beaches by tuning in, sharing the content or engaging in the watch party. The Palm Beaches TV is also looking forward to adding five new original episodes to the channel this fall. On the Town in The Palm Beaches season 5, produced by and distributed on South Florida PBS, will focus on Black Voices and Hispanic Heritage in Palm Beach County. Passport to The Palm Beaches season 2, produced by AA Video and distributed on Destination America, highlights some of the more luxurious tourism attractions and destinations in the area. Catch previous episodes of each series online at ThePalmBeaches.TV.

4.D.

FOCUS ON FILM POLITICAL SATIRE ON THE STREETS TBS’ Emmy Award-winning political satire series Full Frontal with Samantha Bee paid a visit to Palm Beach and West Palm Beach for a post-election temperature check on the neighbors of 45th US President Donald Trump, who has made Mar-ALago his primary residence. Political leanings aside, Worth Avenue, Clematis Street and Rosemary Square offered standout, sunny backdrops to set the scene for the areas where correspondent Allana Harkin interviewed local residents man-on -the-street style. Samantha Bee was a correspondent herself on Comedy Central’s The Daily Show with Jon Stewart before branching out on her own to start the popular Full Frontal late night series, which attracts over half a million viewers on average per airing. Check out this episode and more at tbs.com. Interview on Worth Avenue

PBAU STUDENT SEEKS SERENITY Facing a deadline to complete a commissioned painting, a man is inspired by visions of his late wife to create a fresh new piece of artwork. Titled White Serenity, a new short film comes from Palm Beach Atlantic University student Jerahmeel James, who is about to complete his B.A. in Cinema Arts. Working with his talented Students on Location classmates and peers, Jerahmeel filmed at various locations across The Palm Beaches including Jupiter Beach Park, Ocean Cay Park, Okeeheelee Park and various private residences. “Looking ahead, it is my intention to produce my first feature film in 2022, which is set, and will be shot in Palm Beach County. It is also my hope that this can be a catalyst for an uptick in overall film production in the county,” said Jerahmeel. See more about the Cinema Arts B.A. program at pba.edu.

51 STROKES TO SUCCESS Barstool Sports’ Caleb Pressley recently moved from New York City to Boca Raton, where he has set off on an ambitious journey to become a professional golfer. Realizing it could Pressley at Southwinds take a decade to achieve such a lofty goal, Pressley is documenting his path in 51 Strokes, a web series of videos and podcasts. The 51 Strokes title comes from Pressley’s handicap at the start of his burgeoning career. Filming for the series recently took place at Southwinds Golf Course, which is a Palm Beach County Parks & Recreationmanaged public course in Boca Raton. Pressley continues his training circuit utilizing the myriad of offerings in The Palm Beaches, Florida’s Golf Capital®, which has more than 160 sun-soaked golf courses. See more at barstoolsports.com/shows/132/51-Strokes.

MORE MOSAIC IN MAY MOSAIC (Month of Shows, Art, Ideas and Culture) returns for the month of May. The celebration of art and culture is presented by the Cultural Council for Palm Beach County. “After a year of limited travel and in-person experiences, we’re delighted to welcome families who are eager to take advantage not only of our warm weather and beautiful beaches, but also world-class arts and culture in Palm Beach County,” says Dave Lawrence, President and CEO of the Cultural Council for Palm Beach County. Various museums like the Boca Raton Museum of Art and cultural destinations like the Kravis Center for the Performing Arts and the Sandoway Discovery Center will offer admission discounts and other perks. For a complete list of offers, visit mosaicpbc.com.

KO-MAR CAPTURES THEATRE When the Palm Beach Opera decided to present their first-ever outdoor festival featuring six live performances with more than 30 entertainers, they wanted to capture the event on film. West Palm Beach-based Ko-Mar Productions brought in six cameras and a crew to capture the magic at South Florida Fairgrounds’ iThink Financial Amphitheatre. The outdoor festival offered the chance to enjoy the performance projected on a massive 12foot LED screen in a socially distanced audience. “Working within the parameters of the pandemic, local perforPalm Beach Opera mances have been able to move forward utilizing video and streaming. Ko-Mar has recently added cameras and live streaming technology to our production capabilities,” said owner and founder Todd Kolich. Similarly, when Palm Beach Dramaworks put on a performance of The Belle of Amherst, Ko-Mar was hired to video tape several performances which will be screened for subscribers and patrons of Palm Beach Dramaworks. See more at ko-mar.com. 4.D.

FOCUS ON FILM FLASHBACK FEATURE: PARKER Parker, a 2013 action thriller directed by Academy Award winner Taylor Hackford, reached a new digital audience after its recent run on Netflix’s Top 10 popular programs. Starring Jason Statham and Jennifer Lopez, the title character Parker (Statham) heads for vengeance against criminals set to score $50M worth of jewelry from an auction. The production required coordination with local agencies and included fire trucks, helicopters, and marine units. Filming locations included West Palm Beach, South Ocean Boulevard, Boca Raton Resort and Club and Worth Avenue. During the shoot, the Southern Boulevard, Royal Park, and Flagler Memorial bridges were closed to assist with production. To learn more about this spy movie, visit wikipedia.org/wiki/Parker_(2013_film).

LOCATION SPOTLIGHT JUPITER FARMS Known to locals as simply “The Farms,” Jupiter Farms is an area surrounded by natural lands and made famous by Burt Reynolds who purchased Al Capone’s hideout and turned it into a multiuse property in the 80’s. Besides film and television projects, the Burt Reynolds Ranch hosted many films, commercials and community events. The history of the area is documented in a video by 9 Fingers Productions, Blue Sky Productions and Silver Beach Productions and can be viewed on YouTube at youtube.com/watch?v=WGhzcg88K8Q. While much has changed in Palm Beach County, Jupiter Farms has been able to hold on to their rural and rustic roots. The community is quite unique, surrounded by natural lands, the Loxahatchee River and massive park systems to help preserve the natural areas and offer a variety of trails for outdoor activities. Equestrian, hiking and biking trails as well as undisturbed forested areas provide excellent birdwatching opportunities. The Ocean-to-Lake-Trail passes through Riverbend Park in Jupiter and other protected lands that the County has procured for use and enjoyment by the public. Sections of the trail were featured in a PBS project titled Hidden Wild that showcases a group of students experiencing the wild areas in PBC for the first time in their lives. For more information, please visit pbfilm.com.

EDUCATION CORNER SPOTLIGHT ON G-STAR G-Star High School of the Arts in Palm Springs was recently featured in the latest issue of Venue Magazine, a contemporary art and luxury magazine. The article, featured in Issue 44, focuses G-Star School of the Arts on elevating education at the intersection of art and technology. Greg Hauptner, G-Star’s Founder, believes “the antiquated system of teaching doesn’t apply in the augmented age.” G-Star requires productions renting out space to have students work on their projects. The after-school program allows G-Star’s students to work as interns on live sets, gaining hands-on, real-world experience. Over the years, students have worked on several major projects. Currently, there are twelve feature films playing on Netflix, Disney Channel, and Amazon Prime that were shot at the GStar Studios and/or on location. The projects include: Parker, This Is It, Critical Thinking, The Prince and The Pauper, Ned Venture, Dream Factory, Bart Got A Room, Boynton Beach Club, Finding Joy, Hiding Victoria and USS Seaviper. Every movie had G-Star students acting or working on the sets. The 84,000 square foot facility, featuring the 25,500 square foot G-Star Motion Picture Studio facility, is set on three-acres and includes a 17,000 square foot warehouse for shooting and set construction. Another 8,500 square feet of space consists of 12 furnished offices and conference room. To learn more, visit gstarschool.org.

Co-Editors: Christy Andreoni & Phyllis Man, Assistant Editor: Kelly King, Contributors: Christopher Cobb, Alberto Jordat, Lauren Tobin

* Co-Editors: Phyllis Man and Christy Tricoli *Assistant Editor: Kelly King | To be included in this newsletter please call 561.233.1000 or email Ctricoli@pbfilm.com

To be included in this newsletter please email candreoni@pbfilm.com or call 561.233.1000

PALM BEACH COUNTY FILM & TELEVISION COMMISSION Film Commissioner Chuck Elderd | Deputy Film Commissioner & Director of Finance Michelle Hillery Director of Operations & Production Christy Andreoni | Director of Development & Marketing Phyllis Man PR & New Marketing Strategist Lauren Tobin | Locations & Creative Marketing Specialist Kelly King Production Consultant Christopher Cobb | Office Administrator Alberto Jordat

4.D.

Production Activity Report For March 2021 Variance Explanations Percentage change variances of ± 10% in performance statistics are explained in this section. Historical Context (COVID-19): Please refer to the March - December 2020 Production Activity Reports for a full timeline of the pandemic’s impact on Palm Beach County’s production industry. As of March 2021, production data is comparable in most categories to 2019, showing signs of stability in the recovery of the entertainment production industry. 1. Production Days: A 17% increase in Production Days is due primarily to the impact of the COVID-19 pandemic starting in mid-March 2020, when a massive social distancing effort effectively shut down production sets across the country, including Florida where Governor DeSantis enacted a temporary Stay At Home order for non-essential businesses. The total production days for March 2021 aligns with that of March 2019, showing that the Palm Beach County production industry has adjusted and progressed substantially from the hardships and obstacles presented in 2020. 2. Total Productions: A 19% increase in Total Productions is also due primarily to the impact of the COVID-19 pandemic in 2020, which led to a significant decrease in production beginning in mid-March last year. Total Productions have experienced steady growth since October 2020, when the number of COVID cases in Palm Beach County began to wane and the production industry became more experienced and accustomed to the “new normal” set procedures for health and safety. Additionally, the Tourism Branded Content Sponsorship Program had several programs go back into production starting in March 2021, including Art Adventures of The Palm Beaches, Birding Adventures of The Palm Beaches, Washington Spirit Soccer Team and A Wild Connection. 3. Total Leads: A 34% increase in Total Leads is due to the FTC staff actively generating and pursuing leads for new business, as well as cultivating relationships with returning clients. While major production epicenters like California and New York were undergoing continuous shutdowns to slow the spread of COVID-19 in January and February 2021, Florida remained open for business. Additionally, unpredictable (and at frequently harrowing) weather patterns across the country made Florida’s year-round warm climate an appealing and secure option for production in the winter months. 4. Lead Responses: A 34% increase in Lead Responses goes hand-in-hand with the increase in Total Leads (as described above). Leads are handled carefully, providing specific resource information tailored to each project to include a customized Locations Package, if applicable. 5. Lead Conversions: A 24% increase in Lead Conversions is due to the FTC’s expert knowledge of the region to recommend ideal locations for various production needs. With a larger number of leads this month, the FTC was able to successfully assist a large percentage of those leads into business in Palm Beach County. Conversions this month included a picturesque beach for a dating show setting, a remote natural location for an independent feature, and unique outdoor attractions for a tourism web series. 4.E.

January 2021Production ProductionActivity ActivityReport Report March 2021 March 2020 PRODUCTION REVENUE

YTD 2020

$7,100,583

March 2021

$48,208,421

$22,098,096

12-MONTH ROLLING REVENUE April 2020 - March 2021

YTD 2021

CHANGE

$49,916,672

$173,025,775

HOTEL ROOM NIGHTS

452

3,517

1,827

3,659

PRODUCTION DAYS

315

1,690

672

1,982

17%

Permits Issued Non-Permitted Productions TOTAL PRODUCTIONS

18 11 29

81 70 151

39 30 69

96 84 180

19% 20% 19%

State FC and Susan Simms Other Leads and Return Clients

0 18

3 71

3 33

8 91

167% 28%

TOTAL LEADS

34%

LEAD RESPONSES

34%

24%

2,267

8,790

2,054

7,961

-9%

LEAD CONVERSIONS WEBSITE UNIQUE VISITORS

4.E.

THE PALM BEACHES TELEVISION Broadcasting 40 Hours of Original Content The Palm Beaches TV Original Television Shows SHOW NAME

Number of Episodes

SHOW NAME

Number of Episodes

Hooked On The Palm Beaches

Landmark in Paradise

Birding Adventures

Lion Country Safari Documentary

Boca Bowl 2019

Little Wonders of The Palm Beaches

Dock ‘n Dine

Lou Groza Awards 2019

Drive The Palm Beaches

On The Town In The Palm Beaches

Golf Advisor Round Trip

Passport to The Palm Beaches

Honda Classic All Access

ScubaNation

Hidden Wild

Student Showcase of Films

3 Par-fect Days

SHOW NAME

Number of Episodes

The Best of Sunfest

The Par-fect 18 in Palm Beach County

The Polo Life

Travel Series w Peter Greenberg

Travels & Traditions with Burt Wolf

US Polo Championship 2019

Women in Polo in The Palm Beaches

The Palm Beaches TV Commercials Baseball

Golf- Broken Sound

Flagler Museum

Morikami Museum

Golf- Palm Beach Par 3

Golf - PBIA Putt-Putt

Snorkeling & Diving

Palm Beach Culture - Golf / Orchestra

Palm Beach Culture - Beach / Ballet

Diving In The Palm Beaches

Snorkeling In The Palm Beaches

Discover Boca Raton

Discover Boynton Beach

Discover Delray Beach

Discover Juno Beach

Discover Jupiter

Discover Lake Okeechobee / Glades

Discover Lake Worth

Discover Palm Beach Gardens

Discover Palm Beach

Discover Riviera Beach / Singer Island

Discover Wellington

Discover West Palm Beach

The Perfect Place - Sunrises

The Perfect Place to Farm

The Perfect Place - Equestrian

The Perfect Place - Everglades

The Perfect Place - Baseball

The Perfect Place - Diving

The Perfect Place - Wildlife

The Perfect Place Beaches

The Perfect Place - Culinary

The Perfect Place - Culture

The Perfect Place - Polo

The Perfect Place - Biking

The Perfect Place

The Perfect Place - Sports

The Perfect Place - Outdoor Adventure

The Palm Beaches TV Promos 20 Covid PSA's

Lake Okeechobee Fishing Tournament

Shades of Culture - John O Hurley

Palms Of Service

Lake Worth Lagoon - A Lake Worth Visiting

Shades of Culture - Judy Gold

Turtle Time in The Palm Beaches

Mark Your Art in Public Art Delray Beach

Shades of Culture - Nicole Henry

Ale Trail of The Palm Beaches

Mosaic Filler

Shades of Culture - Tito Puente, Jr.

Barrett Jackson

One Voice

Snorkel Trail- Blue Heron Bridge

Boat Show TV

Palm Beach County Parks - Amphitheaters

Snorkel Trail- Ocean Reel Park

Convention Center Promo

Palm Beach County Parks - Boating

Supercar Week

County Destination for PBC

Palm Beach County Parks - Nature

The Glades Region with BDB

Cultural Concierge Tips - Science Center & Aquarium

Palm Beach County Parks - The Glades

The Palm Beaches Marathon

Cultural Concierge Tips - Boca Museum of Art

Palm Beach International Raceway

The Palm Beaches Marathon

Cultural Concierge Tips - Mounts Botanical Gardens

Palm Beaches - South Florida’s Cultural Capital

The Perfect Place - Discover The Palm Beaches

Glenn Jergensen Welcome Message

PBC Parks & Recreation - Loxahatchee Riverbend

The Perfect Week of Sports

Goliath Groupers with Jim Abernethy

Shades of Culture - Daniel Ulbricht

This is Palm Beach Culture

It’s a Shore Thing - Dr. Beach

Shades of Culture - Vanilla Ice

Turtle Town with Jim Abernethy

Just Bring Your Game Sports Commission

Shades of Culture - Anthony Laciura

Why Palm Beach County with BDB 4F

Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-BUDGET COMPARISON For the Six Months Ending March 2021 Period To Date Actual

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

Curr Budget

Year To Date Budget Var

Actual

Curr Budget

Annual Budget Budget Var

Actual

Annual Budget

Budget Var

63,030 0 16,534 (42,787) 30,452 0 0 (4,692)

192,000 0 10,880 190,470 37,710 10,400 26,570 (6,190)

(128,970) 0 5,654 (233,257) (7,258) (10,400) (26,570) 1,498

408,098 10,000 120,197 (161,185) 96,781 4,604 22,767 16,818

1,293,500 0 264,210 986,360 292,500 43,200 191,430 (37,140)

(885,402) 10,000 (144,013) (1,147,545) (195,719) (38,596) (168,663) 53,958

408,098 10,000 120,197 (161,185) 96,781 4,604 22,767 16,818

1,780,000 0 365,480 1,652,000 395,100 102,400 311,360 (74,340)

(1,371,902) 10,000 (245,283) (1,813,185) (298,319) (97,796) (288,593) 91,158

62,537

461,840

(399,303)

518,080

3,034,060

(2,515,980)

518,080

4,532,000

(4,023,920)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

25,643 24,572 6,561 18,069 104,663 18,302 14,086 22,497 28,098

29,570 41,670 21,520 25,760 201,170 28,750 13,560 26,160 29,820

3,927 17,098 14,959 7,691 96,507 10,448 (526) 3,663 1,722

160,364 151,925 60,904 110,948 659,981 127,068 68,847 113,603 155,298

188,700 261,210 154,140 162,740 1,277,580 176,110 99,570 162,140 178,530

28,336 109,285 93,236 51,792 617,599 49,042 30,723 48,537 23,232

160,364 151,925 60,904 110,948 659,981 127,068 68,847 113,603 155,298

424,100 561,500 298,700 333,500 2,568,300 352,700 210,800 356,900 388,000

263,736 409,575 237,796 222,552 1,908,319 225,632 141,953 243,297 232,702

TOTAL OPERATING EXPENSES

262,492

417,980

155,488

1,608,937

2,660,720

1,051,783

1,608,937

5,494,500

3,885,563

(199,955)

43,860

(243,815)

(1,090,857)

373,340

(1,464,197)

(1,090,857)

(12,477)

3,200

(15,677)

(12,477)

(1,078,380)

370,140

(1,448,520)

(1,078,380)

(1,350,000) 119,551 7,179 (125,000) (1,348,270)

TOTAL OPERATING REVENUE

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES NET OPERATING INCOME (LOSS) AFTER CAP-X

Balance Brought Forward Transfers In 1st Cent Fund Statutory Holdback Pool Investment Interest Income City of WPB Contributions Statutory Holdback Return PYF Total Direct County Revenue* Direct County Expenses Legal Services Insurance & Surety Bonds Inspector General Fee Materials/Supplies Operating/Other Operating Expenses Indirect PBCCC Incentive Funding Total Direct County Expenses* Net Income (Loss)

0 (199,955)

386 386

0 43,860

0 (243,815)

386 386

7,179 7,179

1,350,000 (119,551) 125,000 1,355,450

20,000 20,000

333 37,500 1,250 500 16,607 51,667 107,857

333 37,500 1,250 500 16,607 31,667 87,857

2,889 31,868 20,000 54,757

2,000 225,000 7,500 3,000 99,642 310,000 647,142

(219,569)

(63,997)

(155,572)

(1,125,957)

1,078,448

2,000 225,000 4,611 3,000 67,774 290,000 592,385 (2,204,405)

(962,500)

(128,357)

30,000

(42,477)

(992,500)

(85,880)

7,179 7,179

2,443,728 2,700,000 (239,101) 250,000 5,154,627

(2,443,728) (2,700,000) 239,101 7,179 (250,000) (5,147,448)

2,889 31,868 20,000 54,757

4,000 450,000 15,000 6,000 199,284 620,000 1,294,284

4,000 450,000 12,111 6,000 167,416 600,000 1,239,527

2,867,843

(3,993,800)

(1,125,957)

Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-PRIOR YEAR COMPARISON For the Six Months Ending March 2021 Period To Date Actual MTD Current Year

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

Actual MTD Prior Year

Year To Date MTD Variance

Actual YTD Current Year

Actual YTD Prior Year

Variance

63,030 0 16,534 (42,787) 30,452 0 0 (4,692)

111,526 0 16,887 86,852 14,204 (2,019) 12,900 (14,415)

(48,496) 0 (353) (129,639) 16,248 2,019 (12,900) 9,723

408,098 10,000 120,197 (161,185) 96,781 4,604 22,767 16,818

1,514,746 10,000 329,619 1,672,992 370,006 85,128 250,206 (38,311)

(1,106,648) 0 (209,422) (1,834,178) (273,224) (80,524) (227,439) 55,128

62,537

225,935

(163,398)

518,080

4,194,386

(3,676,306)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

25,643 24,572 6,561 18,069 104,663 18,302 14,086 22,497 28,098

25,435 41,877 19,006 24,597 173,018 24,688 14,596 27,538 29,635

(208) 17,305 12,445 6,528 68,354 6,385 510 5,041 1,537

160,364 151,925 60,904 110,948 659,981 127,068 68,847 113,603 155,298

174,704 259,029 126,441 136,806 1,149,487 162,958 82,427 148,867 174,405

14,340 107,104 65,537 25,858 489,507 35,890 13,581 35,264 19,107

TOTAL OPERATING EXPENSES

262,492

380,390

117,898

1,608,937

2,415,125

806,187

(199,955)

(154,455)

(45,500)

(1,090,857)

1,779,261

(2,870,119)

(2,293)

(12,477)

4,759

(17,236)

(156,748)

(43,207)

(1,078,380)

1,774,502

(2,852,882)

(169,695) 1,002,642

1,390,814 0

2,092,753 (3,912,058)

(701,939) 3,912,058

TOTAL OPERATING REVENUE

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES NET OPERATING INCOME (LOSS) AFTER CAP-X

0 (199,955)

2,293

COUNTY FUNDING ACTIVITY FUNDING RECEIVED FROM COUNTY FUNDING PAID TO COUNTY

301,681 0

471,376 (1,002,642)

TOTAL NET COUNTY FUNDING ACTIVITY

301,681

(531,265)

832,946

1,390,814

(1,819,305)

3,210,119

NET F&B OPERATING INCOME (LOSS) AFTER COUNTY FUNDING

101,726

(688,013)

789,740

312,434

(44,803)

357,237

Marketing/PR – May 2021 Website Update: Updated website with new photos. Upcoming Events – May 2021 Description

Start

End

The Sneaker Exit Revolution Talent Competition The King's Academy Junior & Senior Prom Barron's Team Summit - Virtual Filming DekaFit EID UL-Adha Holiday Prayer PB Home Design and Remodeling Show Chamber of Commerce Breakfast The Open Doorway

05/02/21 05/06/21 05/08/21 05/10/21 05/13/21 05/13/21 05/25/21 05/27/21 05/28/21

05/02/21 05/09/21 05/08/21 05/13/21 05/17/21 05/13/21 06/01/21 05/27/21 05/28/21

# PPL

800 1,200 500 20 1,000 400 5,000 300 60

Type Consumer Consumer Banquet Meeting Consumer Meeting Consumer Banquet Banquet

Status Definite Definite Definite Tentative Prospect Prospect Definite Prospect Definite

Social Media Social Media Followers Facebook –8,283 (March) to 8,283 (April) (no additional followers) Instagram –1,897 (March) up to 1,942 (April) (additional 45ppl) Twitter - 3,140 (March) down to 3,138 (April) (down 2 followers) Instagram Monthly Total Interactions – 29 (down 56.1%) Impressions – 1,552 (down 24.7%) Reach – 436 (down 21.8%) Generate Profile Visits – 536 (down 39.1%) Facebook Monthly Total People Reached – 132 (down 66%) Post Engagements – 2,759 (down 74%) Page Likes – 15 (up 50%)

Google Analytics

Media Mentions – April 2021 Angle Surface Bracket turns awkward spaces into storage places [google.com] woodworkingnetwork.com ... Bracket demonstrated at booth #528 of the Closets Expo, co-located with Wood Pro Expo Florida at the Palm Beach County Convention Center. Angle Surface Bracket turns awkward spaces into storage places [google.com] woodworkingnetwork.com The twin-billing event is scheduled for June 8-10, 2021, at the Palm Beach Convention Center in Palm Beach, Fla. The Closets Expo and WPE both ...

Photos: Best of Palm Beach County Awards [google.com] Palm Beach Post ... 2021 Best of Palm Beach County awards ceremony Thursday, April 15, 2021 at the Palm Beach County Convention Center in West Palm Beach.

Convention Center 'starting to take shape' [google.com] Terre Haute Tribune Star Dave Anderson, regional vice president of Spectra and general manager at the Palm Beach County Convention Center in West Palm Beach, Fla., said ...

See Häfele's Loox5 LED lighting at Closets Expo [google.com] woodworkingnetwork.com The twin-bill exhibitions, set for June 9-10 at the Palm Beach County Convention Center, will be preceded by a full-day dual-track conference program ...

DEFINITE Room Rental by Month

Booked Date Oct-20 Nov-20 Dec-20 Jan-21 Feb-21 Mar-21 Apr-21 May-21 Jun-21 Jul-21 Aug-21 Sep-21 ACTUAL $ BUDGET $ Variance $ Prospects $ Cancels

Oct-20 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648

Nov-20 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325

Dec-20 94,900 94,900 111,675 111,675 111,675 111,675 111,675 111,675

Jan-21 65,548 67,682 54,208 57,675 57,675 57,675 57,675 57,675

Feb-21 123,000 203,995 103,380 120,205 115,125 115,125 115,125 115,125

Mar-21 94,538 56,038 139,827 135,162 44,862 63,030 63,030 63,030

5/1/2021

updated:

Apr-21 153,018 42,593 25,768 25,768 126,683 42,893 56,493 56,493

May-21 109,280 146,180 162,335 162,335 99,680 107,000 127,600 144,234

Jun-21 131,925 95,450 75,250 75,250 116,295 77,525 113,045 113,045

Jul-21 87,350 115,550 85,550 85,550 128,550 115,550 130,050 137,450

Aug-21 132,619 132,619 121,119 121,119 121,119 121,119 121,119 136,119

Sep-21 50,085 83,235 84,735 84,735 110,860 88,235 88,235 119,410

$ $ $ $ $ $ $ $

TOTALS 1,088,236 1,084,215 1,009,820 1,025,447 1,078,497 945,800 1,030,020 1,100,229

1,100,229 1,780,000

37,648

8,325

111,675

57,675

115,125

63,030

56,493

144,234

113,045

137,450

136,119

119,410

191,700

127,800

243,200

204,100

334,700

192,000

152,200

128,100

79,800

36,700

52,900

36,800

$ $

(95,707) $

100,750

(154,052) $

(119,475) $

(131,525) $

(146,425) $

(219,575) $

(128,970) $

16,134

33,245

83,219

82,610

3,000

(679,771) 3,000

April 2021 Project Status Report Department of Environmental Resources Management Tarpon Cove: The acquisition of beneficially reusable sand generated from the Town of Palm Beach Marina dredging project continues. In the last year, Tarpon Cove has received 58,000 cubic yards of sand with an estimated 32,000 cubic yards remaining. The next phase is anticipated to provide enough material to construct two new mangrove islands in the northern area of the project. The County is soliciting competitive bids for a marine contractor to finish placing rock around the existing islands. For the third year in a row, a pair of American Oystercatchers have been observed nesting on the islands.

TARPON COVE

Earth Day Events at Currie & Bryant Park: In late April, volunteers at a County-organized cleanup event at Currie Park removed 840 pounds of trash from the mangrove planters along the shoreline. A second volunteer event organized by Visit the Palm Beaches, with the assistance of Palm Beach County, Palm Beach Ecotourism Association, and the Beach Bucket Foundation, attracted 65 volunteers who removed nearly 600 pounds of trash from the shorelines of Bryant Park, Snook Islands and Jewell Cove from land and by kayak. CURRIE PARK CLEANUP

Lake Worth Lagoon Management Plan: The draft version is open for public review until May 20th, 2021. This is the fourth iteration of the Lake Worth Lagoon Management Plan since initial adoption in 1998. The first and second updates were finalized in 2008 and 2013, respectively. The current plan focuses on a watershed-based management approach, since the health of the Lagoon is inextricably linked to the activities and inputs received from its expansive watershed. We look forward to your comments on the Plan, in specific the Action Plans, as they identify the management priorities for the Lagoon and the strategies identified to accomplish these. The Plan can be accessed at https://discover.pbcgov.org/erm/Publications/DRAFT-2021LWLManagementPlan.pdf. Comments can be submitted via email to Mayra Ashton at mashton@pbcgov.org no later than May 20th, 2021.

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

Lake Worth Lagoon Initiative Legislative Funding Request: The 2022 Legislative Funding Request application period is open from May 1st through July 31st, 2021. Municipalities and special taxing districts located along the Lagoon and throughout its watershed are encouraged to submit shovel ready projects such as environmental restoration, septic-to-sewer conversions, and stormwater system improvements aimed at improving the water quality and habitats of the Lagoon. Please visit http://discover.pbcgov.org/erm/LWLagoon/Funding-Request.aspx for more information and to download the application, or contact ERM-LWLI@pbcgov.org with any questions.

PHOTO BY GAEL SILVERBLATT

Oystercatcher Nesting: Nesting season has begun for American Oystercatchers in the Lake Worth Lagoon. So far, two chicks have been spotted at the Grassy Flats Restoration Project and one at the Bryant Park Restoration Project. Actively nesting pairs have also been observed at the Tarpon Cove and Snook Islands Restoration Projects. This is the 15th consecutive year of successful nesting and fledging of oystercatchers at restored sites in the Lagoon. PHOTO BY GAEL SILVERBLATT

Insecticide Field Trials: ERM staff collaborated with UF/IFAS and ADAPCO to conduct field trials of two different insecticide products against local populations of Culex quinquefasciatus mosquitoes. Caged mosquitoes were placed in a six by three grid downwind of a spray path. Truck mounted equipment was used to apply the two products. Mosquitoes were transferred to clean cages and mortality was logged at timed intervals. Results of this testing are used to support operational mosquito control in Florida and the ongoing resistance testing ERM has been conducting.

DANCING LADY ORCHID

MOSQUITO CAGES

Million Orchid Project: ERM staff are partnering with FAU Pine Jog to pollinate the dancing lady orchids (Tolumnia bahamensis) that were planted at Lantana Scrub and Jupiter Ridge Natural Areas. These orchids were planted as part of the Million Orchid Project and are a state listed endangered species. The pollination process is simple but requires precision, as both the flower and the pollinia (pollen packets) are tiny. The orchid is naturally pollinated by a species of bee found only in Florida and the Bahamas; the males of the species mistake orchid flowers within their territories for rival insects and attack them, transferring pollinia between flowers in the process.

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended March 2021

Mar 2021

Mar 2020

Percent Change

12 Months 12 Months ended Mar ended Mar 2021 2020

Percent Change

Total Passengers

469,188

419,932

11.7%

2,258,252

6,678,782

-66.2%

Total Estimated Seat Capacity (1)

706,915

822,083

-14.0%

4,168,449

8,427,893

-50.5%

Estimated Load Factor (2)

66.4%

51.1%

15.3%

Total Cargo Tons (3)

2,901

2,151

34.9%

30,575

29,281

4.4%

342,097

391,237

-12.6%

2,156,196

4,111,194

-47.6%

4,734

5,294

-10.6%

28,632

56,066

-48.9%

GA & Other Operations (5)

13,305

7,983

66.7%

87,913

84,443

4.1%

Total Operations (5)

18,039

13,277

35.9%

116,545

140,509

-17.1%

Landed Weight (thousands of lbs) Air Carrier Operations (4)

54.2%

79.2%

-25.1%

(1) Estimated Seat Capacity; Adjusted Innovata/OAG Scheduled seats, actual capacity may vary (2) Percentage Change in load factor is stated in absolute difference (3) Freight plus mail in US Tons (4) Landings plus Takeoffs, includes cargo carriers (5) Per FAA Tower Palm Beach County Department of Airports 846 PBIA, West Palm Beach , FL 33406-1470 www.pbia.org

4.K.

PALM BEACH INTERNATIONAL AIRPORT ENPLANEMENT TRAFFIC REPORT for the period ended March 2021 Airline Percentage of Market

Mar 2021

Enplaned Passengers Total Enplaned Passengers JetBlue Airways American Airlines Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Swift Air Bahamasair Sun Country, Inc. a Minnesota Air Canada

225,528 58,487 55,891 44,063 29,514 24,217 5,601 3,740 3,450 219 197 149 -

Market Share 100.00% 25.93% 24.78% 19.54% 13.09% 10.74% 2.48% 1.66% 1.53% 0.10% 0.09% 0.07% 0.00%

12 Months ended Mar 2021

Enplaned Passengers 1,112,976 239,162 329,693 228,248 123,555 109,812 30,091 20,041 30,237 297 938 692 210

Market Share

100.00% 21.49% 29.62% 20.51% 11.10% 9.87% 2.70% 1.80% 2.72% 0.03% 0.08% 0.06% 0.02%

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended March 2021 Change in Enplanements by Airline

Mar 2021

Total Enplaned Passengers JetBlue Airways American Airlines Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Swift Air Bahamasair Sun Country, Inc. a Minnesota Air Canada

Mar 2020

Enplaned Passengers

225,528 58,487 55,891 44,063 29,514 24,217 5,601 3,740 3,450 219 197 149 -

226,309 60,825 44,120 40,866 28,164 19,310 12,386 7,898 3,632 337 8,771

Change in Month to Month enplanements Change (781) (2,338) 11,771 3,197 1,350 4,907 (6,785) (4,158) (182) 219 (140) 149 (8,771)

Percentage Change -0.3% -3.8% 26.7% 7.8% 4.8% 25.4% -54.8% -52.6% -5.0% n/a -41.5% n/a -100.0%

AIRPORTS COUNCIL INTERNATIONAL Monthly Airport Traffic Statistics West Palm Beach, Florida, United States of America Palm Beach International Airport for the period ended March 2021

Mar 2021

Mar 2020

4,536

5,130

198

164

4,734

5,294

General Aviation and Other Aircraft Movements

13,305

7,983

Total Aircraft Movements*

18,039

13,277

360

14,633

Domestic Passengers (enplaned + deplaned)

468,828

405,299

Total Terminal Passengers

469,188

419,932

Passenger Aircraft Cargo Aircraft Total Air Transport Movements

International Passengers (enplaned + deplaned)

International Cargo (loaded + unloaded)**

Domestic Cargo (loaded + unloaded)**

2,637

1,955

Total Cargo (loaded + unloaded)**

2,637

1,955

* Per FAA Tower ** In metric tons as required by ACI reporting standards includes Mail plus Freight

April 2021

FY2021 CONTRACT TRACKING REPORT CONTRACT/VENDOR

CONTRACTURAL EXPENSES

EFF DATE

EXP DATE

RENEWAL (and/or) STATUS

SPORTS COMMISSION (R2017-1634)

$5,009,539

10/1/17

9/30/22

1st Amendment (R2018-1467) 2nd Amendment (R2019-1488) 3rd Amendment (R2020-0919) 4th Amendment (R2020-1303)

CULTURAL COUNCIL (2017-1632)

$7,754,623

10/1/17

9/30/22

1st Amendment (R2018-1466) 2nd Amendment (R2019-1485) 3rd Amendment (R2020-0918) 4th Amendment (R2020-1304)

FILM & TV COMMISSION (R2017-1635)

$1,724,260

10/1/17

9/30/22

1st Amendment (R2018-1468) 2nd Amendment (2019-1487) 3rd Amendment (R2020-0920) 4th Amendment (R2020-1301)

$17,417,615

10/1/17

9/30/22

1st Amendment (R2018-1465) 2nd Amendment (R2019-1486) 3rd Amendment (R2020-0917) 4th Amendment

DPBC (R2017-1633)

4.L. 1

April 2021

(R2020-1302)

SUBCONTRACTS OVER $100,000

DPBC-Miles Media Group LLLP Website Design & Dev. Services R2016-0222 Amend R2016-1429 R2019-0184

$474,240 annually including monthly fees of $2,020.

3/1/16

9/30/18

2-2 yr renewals

10/1/16 10/1/18 10/1/20

9/30/18 9/30/20 9/30/22

Amendment 1st - 2-yr renewal 2nd - 2yr renewal

$680,000 (not to exceed) $560,000 pd mo. $46,666.66 Optional services not to exceed $100,000. $360,000 pd mo. $30,000

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

10/1/20

9/30/22

2nd of 2yr renewal

DPBC-Miles Media Group, LLP R2019-1070-media placement Services (supplement to R2018-1121)

$7,000,000 per year

10/1/19

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal 2nd -2yr. renewal

DPBC-Zimmerman Agency LLC R2018-1120 PR

$192,000 @ $16,000 mo. optional services not to exceed $58,000 for a total of $250,000

$420,000, pd. mo. $30,000 DPBC-Miles Media Group, LLP R2018-1121 -Media Buy Creative

DPBC-Hills Balfour, LLC

DPBC-Simpleview, LLC (assigned From New Media Gateway, Inc.) Based destination Business System On line packages

9/30/22

$49,000 annually

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

9/30/21

3/31/21

Covid Extension

1/1/17 10/1/20

12/30/19 9/30/21

1st renewal, 2yr term

$237,225 base annual 10/1/14 includes CRM, CMS & web-site consulting development & hosting services

9/30/17

Sole Source w/auto renewals of 2, 2-yrs.

April 2021 R2014-1800 R2015-1743

R2019-0563

ASAE (sole source)

Amend Ex. C Fee Services Paragraph VII allows for one time setup fee of $8,000 to change email vendor Total cost $245,225 1st year $165,225 2nd year $130,000 3rd year

12/15/15

9/30/17

1st Amendment

10/1/17

9/30/19

1st of 2, 2-yr auto renewals

2nd Amend. Retro to 10/1/18 to revise Ex. A (Services) & to decrease Scope of Work. Decreases annual cost to $130,000 max, corrects rate change to (5%) and replace Ex. C Fee Schedule

10/1/18

9/30/19

2nd Amend, with one 2-year auto Renewal remaining

10/1/20

9/30/21

2nd of 2yr renewal

7/1/18

9/30/19

two, 1-year renewals

10/1/19

9/30/20

1st of 2, 1-year renewals

1st of 2, 2-yr renewals (R2016-1309) 2nd of 2 2-yr renewals (R2021-0159), 6-month ext (R2021-0280), 6-month ext

$120,000 Marketing Partnership

Under Negotiation Culture-Push, Inc. Marketing Services (R2016-0012)

$144,000 not to exceed $180,000 including travel and other out-of-pocket expenses

12/1/15

9/30/21

DPBC-Professional Convention Management Association (PCMA) (sole Source)

$175,000 Amended 9/13/2020 decrease amount to $133,500

10/1/19

9/30/22

DPBC-Brand USA (sole source)

$410,000

Fall 2019

Summer 2020Summer 2021

CC-Global Spectrum L.P.

2020 funding -

7/1/17

9/30/22

suspended until summer 2021

April 2021

CC-Spectra Food Services

Benefits received $260,000 over term

10/1/15

9/30/21

DPBC-Vox International, Inc.

$30,000 annually

2/18/19

2/17/20

2/18/20

2/17/21

2/18/19

2/17/20

2/18/20

2/17/21

2/18/19

2/17/20

2/18/20

2/17/21

initial term, 4-1yr renewals 1st of 4-1yr. renewals

2/18/19

2/17/20

initial term, 4 – 1yr renewals

2/18/20

2/17/21

1st of 4-1yr. renewals

DPBC-LMG Management

$30,000 annually

DPBC_Interamerican Network Communicacao $30,000 annually E Marketing LTDA

DPBC-AviaReps

$30,000 annually, each

(Mexico & Colombia)

initial term, 4-1yr renewals 1st of 4-1yr. renewals initial term, 4-1yr renewals 1st of 4-1yr. renewals

O:TDC/Tdcmtgs2021/ContractTrackingReport/Tracking Report February

4.M.

4.N.

5. OLD BUSINESS

TDC FINANCE COMMITTEE Minutes Friday April 30th 8:30 AM via ZOOM This Meeting will serve as a briefing of the FY2020 Audits with the Committee moving the Audits to the Full TDC Board for Approval/File at the May 13th Meeting to be held at the Palm Beach County Convention Center.

1. Call to Order- Chair Bronstien 2. ROLL CALL

Absent

Jim Bronstien, TDC Vice-Chair Jim Mostad Jeffrey Mayers Davicka Thompson

Don Dufresne

Staff Glenn Jergensen, TDC Joan Hutchinson, TDC Ernie Pena-Roque, TDC Patricia Ramirez, TDC Joe Bergeron, County Auditor Dave Lawrence, Cultural Council George Linley, Sports Commission Jorge Pesquera, Discover The Palm Beaches Chuck Elderd, Film & TV Commission Dave Anderson, Convention Center/Spectra Venue Management Vincent McPhail, Convention Center/ Spectra Food and Entertainment Agency Finance Staff 3. Highlights: Audit Reports for all Organizations submitted to Committee 4. Audit Presentations for each Agency and Convention Center Ops

5.C.

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

A. PBC Sports Commission Pages 1-24 George Linley Exec. Director; Sports Commission President John Smith; Mark Escoffery, P.A. Auditor Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mayers; Second Mostad. B. Ovation’s dba Spectra Food Services Pages 25-38 Vince McPhail, Convention Center/ Spectra Food and Entertainment; Ward & Company, P.A. Auditor Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mayers; Second Mostad. C. PBC Convention Center Spectra Venue Pages 39-64 Dave Anderson, Convention Center/Spectra Venue Management; Holyfield & Thomas, LLC Auditor Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mayers; Second Mostad. D. Discover Palm Beach County Inc. Pages 61-87 Jorge Pesquera, CEO Discover The Palm Beaches; Jason Emmett, Vice Chair; Holyfield & Thomas, LLC Auditor Concern raised by County Auditor Joe Bergeron on Internal Control deficiency highlighted in letter to the Discover Audit Committee Page 61 and 62 of this package. Cash Balance reconciliations unposted transactions. Management response was discussed and TDC Finance Committee was comfortable that internal control changes have been implemented and this will be reviewed again during the FY2021 Audit as normal practice by auditors Holyfield & Thomas. Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mayers; Second Mostad.

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

E. Cultural Council of PBC Inc. Pages 88-111 Dave Lawrence, President; Daryn Kirchfeld, Board Chair; Holyfield & Thomas, LLC Auditor Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mayers; Second Mostad. F. PBC Film & Television Comm. Inc. Pages 112-131 Chuck Elderd, Film Commissioner; Ken Spillias, Board Chair; Holyfield & Thomas, LLC Auditor Financial Statements represented the financial position of the organization for Fiscal Year Ended September 30th, 2020. Motion to move to TDC, Mostad; Second Thompson. 5. Comments from the Committee or County Auditor- No additional Comments 6. Adjourned TDC Finance Committee at 10:00AM.

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

To: Fr: Date: Topic:

Tourist Development Council Glenn Jergensen GJ May 10th, 2021 TDC Dashboard May Report–Activity March and FYTD 2021

Bed Tax Collections March 2021 collected in April FY2021 @ $7.3M compared to the same month last year @ $4.4M was a increase of 66%. Actual March FY21 was 53% above Forecast and 46% higher than the prior month. Actual March FY21 was just (7%) below our record March 2019 of $7.9M. FYTD 21 Collections @ $26.7M, were lower than last fiscal year’s $35.1M by (24%), reflecting the continued recovery. Fiscal Year to Date collections at $26.7M are pacing 15.1% ahead of the revised forecast. Fiscal Year to Date collections of $26.7M still (27%) below our Record 2019 period for the same period. ____________________________________________________________________ Highlights Key Room Metrics: Rooms Sold for March 415,710 58% higher than last year. Rooms Available for March 558,000 2.3% higher than last year Hotel Rooms Active in the County 18,000 exceeded our March 2020 peak of 17,602. _______________________________________________________________________ Occupancy March 2021 74.5% up 54% over last year Occupancy March 2020 48.2% Average Daily Rate March

$258.50, 11% higher than Last Year

Revenue/Available Room March $192.57 higher by 71% _________________________________________________________________________ Hotel Room Net Sales FY21 Year over Year- March Increased 40% @ $105.3M Non- Hotel Room Sales FY21 Year over Year March Increased 78% @ $19.4M Hotel Room Net Sales FYTD 2021 Decreased (26%) @ $366.2M Non- Hotel Room Sales FYTD 2021 Increased 20% @ $95.7M FYTD 2021 Taxable Revenues Fiscal Year Decreased (19%) @ $461.8M _______________________________________________________________________ Palm Beach International Traffic Total Passengers March 2021 469,188 12% higher than March 2020 Total Estimated Seat Capacity 706,915 (14%) lower than March 2020 PBI Passengers 12 Month Rolling 2,258,252 (66%) decrease to last year same period. ___________________________________________________________________________ Leisure & Hospitality Employment for March 81,500 (13%) decrease over same month 2020 Hotel Employment 7,800 (33%) decrease over last year. F&B 53,800 (10%) down over last year Arts & Entertainment 19,900 (12%) down over last year

5.D. - 1. Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

Tourist Development Council Dashboard Current Month 2021 vs. 2020 Fiscal Month 5.A.1 Monthly Gross Bed Taxes Collections (All)

Month- Net Rental Revenue $140,000,000

$19,375,926

$120,000,000

$7,000,000

$100,000,000 $80,000,000

$6,000,000

$10,865,566

$60,000,000 $40,000,000 $20,000,000

$7,334,261

$8,000,000

$105,250,116

$4,782,403

$4,406,423

$5,000,000 $4,000,000

$3,000,000

$58,425,533

$2,000,000 $1,000,000

Mar-20 Mar-21 Net Non-Hotel Room Revenues Net Hotel Room Revenues

Mar-20

Mar-21

Approved Forecast

March Net Hotel Sales increased 40% over Last Year, Non- April Collections for March increased 66% over LY. Over Hotel Sales increased 78% over Last Year last Month increased 46%; 53% above FSCT

Gross Monthly Room Nights Sold 450,000 400,000 350,000 300,000 250,000 200,000 150,000 100,000 50,000 0

415,710 263,555

Mar-20

Mar-21

March Hotel Room Nights Sold increased 58% over Last Year same month.

Monthly PBI Passengers 480,000 470,000 460,000 450,000 440,000 430,000 420,000 410,000 400,000 390,000

558,000

545,662

Mar-20

Mar-21

March Hotel Room Nights Available for Sale increased 2.3% over Last Year. 18,000 Rooms Open.

Monthly PBI Estimated Seats 469,188

419,932

Mar-20 Mar-20

Gross Room Nights Available 560,000 558,000 556,000 554,000 552,000 550,000 548,000 546,000 544,000 542,000 540,000 538,000

Mar-21 Mar-21

March 2021 Passengers through PBI increased 12% over Last Year for the same month

840,000 820,000 800,000 780,000 760,000 740,000 720,000 700,000 680,000 660,000 640,000

822,083

706,915

Mar-20 Mar-21 Mar-20 Mar-21 March 2021 Est. Seat Capacity at PBI decreased (14%) over Last Year for same month

PBC TDC Monthly Scorecard May FY2021 Report-March 2021 vs 2020

Tourist Development Council Dashboard Current Month 2021 vs. 2019 Fiscal Month 5.A.1 Monthly Gross Bed Taxes Collections (All)

Month- Net Rental Revenue $140,000,000

$12,348,133

$120,000,000

$19,375,926

$9,000,000 $8,000,000

$100,000,000

$7,000,000

$80,000,000

$6,000,000

$60,000,000

$117,845,321

$105,250,116

$7,334,261

$4,406,423

$5,000,000

$40,000,000

$4,000,000

$20,000,000

$3,000,000

$2,000,000

Mar-19 Mar-21 Net Non-Hotel Room Revenues Net Hotel Room Revenues

$7,895,698

$1,000,000 $0

Mar-19

Mar-21

Mar-20

March Net Hotel Sales were (11%) lower than March 2019, April Collections for March were (7%) below March 2019 Non-Hotel Sales were 57% higher which was a Record March of Collections.

Gross Monthly Room Nights Sold 460,000

454,094

450,000 440,000

430,000

415,710

420,000

410,000 400,000 390,000

Mar-19

Monthly PBI Passengers

527,403

Mar-19

Mar-21

March 21 Hotel Room Nights Available for Sale were up 5.8% over March 2019 as construction and openings continued.

Monthly PBI Estimated Seats

786,538 469,188

Mar-19 Mar-19

558,000

Mar-21

March Hotel Room Nights Sold were (9%) below March 2019.

900,000 800,000 700,000 600,000 500,000 400,000 300,000 200,000 100,000 0

Gross Room Nights Available 565,000 560,000 555,000 550,000 545,000 540,000 535,000 530,000 525,000 520,000 515,000 510,000

Mar-21 Mar-21

March 2021 Passengers through PBI still(40%) below March of 2019.

1,000,000 900,000 800,000 700,000 600,000 500,000 400,000 300,000 200,000 100,000 0

897,451 706,915

Mar-19 Mar-19

Mar-21 Mar-21

March 2021 Est. Seat Capacity at PBI was (21%) below March 2019.

PBC TDC Monthly Scorecard May FY2021 Report-March 2021 vs 2019

Tourist Development Council Dashboard Fiscal Year to Date 2021 vs. 2020 5.A.1 FY2021 Gross Bed Taxes Collections (All)

FY2021 Net Rental Revenue $700,000,000

$600,000,000

$79,484,786

$40,000,000

$95,683,854

$500,000,000

$200,000,000

$492,987,451

$15,000,000 $10,000,000 $5,000,000

2020 Fiscal Year

2021 Fiscal Year

Net Non-Hotel Room Revenues Net Hotel Room Revenues

FY 2021 Hotel Net Sales decreased (26%) over Last Year, Non-Hotel Sales increased 20% over Last Year

FY2021 Room Nights Sold 2,546,136

2,500,000

2,001,582

2,000,000

2020 Fiscal Year

3,850,000

3,796,976

3,800,000

1,000,000

3,700,000

500,000

3,650,000

3,679,976

3,600,000

2020 Fiscal Year

2021 Fiscal Year

FY2021 Hotel Room Nights Sold decreased (21%) over Last Year

PBI Passengers 12 Mth Rolling Total 6,678,782

6,000,000 5,000,000

4,000,000

2,258,252

3,000,000 2,000,000 1,000,000

Approved FY21 Forecast

FY2021 Room Night Inventory Available

3,750,000

2021 Fiscal Year

FY2021 Collections decreased (24%) over Last Year, compared to FYTD Forecast higher by 15%

1,500,000

7,000,000

$23,216,057

$20,000,000

$366,154,326

8,000,000

$26,711,326

$25,000,000

$100,000,000

3,000,000

$35,074,725

$30,000,000

$400,000,000 $300,000,000

$35,000,000

20122020 Prior Twelve 2020Mar-20 Fiscal Year Months

2021 Mar-21 2021PriorTwelve Fiscal Year Months

Passengers Through PBI down (66%) over Previous 12 Month Rolling Actuals

2020 Fiscal Year

2021 Fiscal Year

FY2021 Hotel Room Nights Available for Sale increased 3.2% from Last Year

Leisure & Hospitality Jobs 100,000 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 10,000 0

11,700 22,500

7,800 19,900

59,900

53,800

Mar-20

Mar-21

Accommodations Arts, Entertainment, and Recreation F&B

March at 81,500 down (13%) over Last Year ; F&B at 53,800 decreased (10%); Arts & Entertainment down(12%); Hotels at 7,800 down (33%)

PBC TDC Monthly Scorecard May FY2021 Report-March 2021 vs 2020

Tourist Development Council Dashboard Fiscal Year to Date 2021 vs. 2019 5.A.1 FY2021 Gross Bed Taxes Collections (All)

FY2021 Net Rental Revenue $700,000,000

$600,000,000

$66,363,270

$40,000,000

$95,683,854

$500,000,000

$200,000,000

$25,000,000

$530,700,582 $366,154,326

$100,000,000 2019 Fiscal Year

2021 Fiscal Year

Net Non-Hotel Room Revenues Net Hotel Room Revenues

FYTD 2021 Hotel Net Sales decreased (31%) over 2019, Non-Hotel Sales 44% higher than FYTD 2019

FY2021 Room Nights Sold 2,679,823

2,500,000

2,001,582

2,000,000 1,500,000 1,000,000 500,000 0

2019 Fiscal Year

PBI Passengers 12 Mth Rolling Total 6,565,991

6,000,000

5,000,000 4,000,000

2,258,252

3,000,000

2,000,000 1,000,000

$15,000,000

20122020 Prior Twelve 2019 Mar-19 Fiscal Year Months

$5,000,000 $0 2019 Fiscal Year

2021 Mar-21 2021PriorTwelve Fiscal Year Months

Passengers Through PBI down (66%) over Previous 12 Month Rolling Actuals

2021 Fiscal Year

2020 Fiscal Year

FYTD 2021 Collections decreased (27%) over FYTD 2019, and (24%) over FYTD 2020

FY2021 Room Night Inventory Available 3,850,000 3,800,000 3,750,000 3,700,000 3,650,000 3,600,000 3,550,000 3,500,000 3,450,000

2021 Fiscal Year

FYTD 2021 Hotel Room Nights Sold decreased (25%) over FTYD 2019

7,000,000

$20,000,000 $10,000,000

3,000,000

$35,074,725 $26,711,326

$30,000,000

$400,000,000 $300,000,000

$36,571,775

$35,000,000

3,796,976

3,580,942

2019 Fiscal Year

2021 Fiscal Year

FYTD 2021 Hotel Room Nights Available for Sale increased 6.0% from same period 2019.

Leisure & Hospitality Jobs 100,000 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 10,000 0

11,600

21,700

7,800 19,900

61,200

53,800

Mar-19

Mar-21

Accommodations Arts, Entertainment, and Recreation F&B

March at 81,500 down (14%) over 2019 ; F&B at 53,800 decreased (12%); Arts & Entertainment down(8%); Hotels at 7,800 down (33%) over 2019 levels

PBC TDC Monthly Scorecard May FY2021 Report-March 2021 vs 2019

5.D. - 1.a.

PALM BEACH COUNTY Tourist Development Council Bed Tax Collections

GROSS COLLECTIONS MONTH: INDUSTRY (COLLECTION) SEP (OCT) OCT (NOV) NOV (DEC) DEC (JAN) JAN (FEB) FEB (MAR) MAR (APR) APR (MAY) MAY (JUN) JUN (JUL) JUL (AUG) AUG (SEP) TOTAL FISCAL

YR TO YR YTD 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 % CHANGE% CHANGE 979,004 1,212,238 1,405,509 1,370,952 1,621,608 1,973,649 2,178,273 2,438,227 2,461,559 2,214,097 1,978,098 -10.66% -10.66% 1,085,426 1,458,239 1,785,170 1,635,182 1,857,806 1,989,072 2,725,682 3,083,157 3,303,783 3,314,441 1,996,505 -39.76% -28.11% 2,096,435 1,895,712 1,794,668 2,516,341 2,751,115 3,640,904 3,594,244 4,200,587 4,035,601 4,372,073 2,444,609 -44.09% -35.16% 2,311,358 2,495,590 3,187,043 3,323,289 3,785,958 4,777,922 4,875,807 5,731,320 5,630,298 6,089,984 3,800,639 -37.59% -36.09% 2,706,159 3,269,850 3,453,672 3,576,572 5,065,319 5,005,030 5,159,226 5,870,815 6,219,210 6,889,246 4,140,905 -39.89% -37.23% 3,665,558 3,669,405 4,006,494 5,107,085 6,140,424 6,621,872 6,436,528 7,435,071 7,025,626 7,788,461 5,016,312 -35.59% -36.82% 3,666,329 4,019,958 4,656,021 4,746,723 6,690,922 7,868,716 7,734,850 7,768,676 7,895,698 4,406,423 7,334,261 66.44% -23.84% 2,581,217 2,848,562 2,851,113 3,408,662 4,416,637 4,257,059 4,453,561 5,266,893 5,369,516 1,044,080 N/A N/A 1,991,337 1,932,872 2,125,978 2,480,364 3,002,756 3,231,119 3,314,631 3,532,056 3,673,563 1,567,309 N/A N/A 1,301,299 1,659,601 1,830,471 1,910,875 2,512,755 2,643,059 2,933,218 3,031,361 2,883,950 1,877,388 N/A N/A 1,718,439 1,613,916 1,818,223 1,795,741 2,468,872 2,802,300 2,902,478 2,814,249 3,122,264 1,908,008 N/A N/A 1,377,936 1,410,235 1,609,331 1,970,481 2,422,236 2,307,485 2,226,361 2,655,543 2,581,689 1,840,212 N/A N/A $25,480,496 $27,486,177 $30,523,693 $33,842,267 $42,736,409 $47,118,186 $48,534,859 $53,827,955 $54,202,757 $43,311,723 $26,711,330 N/A N/A

NET COLLECTIONS MONTH: INDUSTRY (COLLECTION) SEP(OCT) OCT (NOV) NOV (DEC) DEC (JAN) JAN (FEB) FEB (MAR) MAR (APR) APR (MAY) MAY (JUN) JUN (JUL) JUL (AUG) AUG (SEP) TOTAL FISCAL

YR TO YR YTD 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 % CHANGE% CHANGE 964,318 1,194,055 1,384,427 1,350,387 1,597,284 1,944,045 2,145,599 2,401,654 2,424,636 2,180,886 1,948,426 -10.66% -10.66% 1,069,144 1,436,365 1,758,392 1,610,654 1,829,939 1,959,236 2,684,797 3,036,909 3,254,226 3,264,725 1,966,557 -39.76% -28.11% 2,064,989 1,867,276 1,767,748 2,478,596 2,709,849 3,586,290 3,540,330 4,137,578 3,975,067 4,306,492 2,407,940 -44.09% -35.16% 2,276,688 2,458,156 3,139,237 3,273,440 3,729,168 4,706,253 4,802,670 5,645,350 5,545,843 5,998,634 3,743,630 -37.59% -36.09% 2,665,567 3,220,802 3,401,867 3,522,924 4,989,339 4,929,954 5,081,838 5,782,752 6,125,922 6,785,908 4,078,792 -39.89% -37.23% 3,610,574 3,614,364 3,946,397 5,030,479 6,048,317 6,522,543 6,339,980 7,323,545 6,920,242 7,671,634 4,941,067 -35.59% -36.82% 3,611,334 3,959,659 4,586,181 4,675,522 6,590,558 7,750,685 7,618,827 7,652,146 7,777,262 4,340,327 7,224,248 66.44% -23.84% 2,542,499 2,805,834 2,808,346 3,357,532 4,350,388 4,193,203 4,386,757 5,187,889 5,288,974 1,028,419 N/A N/A 1,961,467 1,903,879 2,094,088 2,443,159 2,957,714 3,182,652 3,264,911 3,479,075 3,618,460 1,543,799 N/A N/A 1,281,779 1,634,707 1,803,014 1,882,212 2,475,064 2,603,413 2,889,219 2,985,891 2,840,691 1,849,227 N/A N/A 1,692,662 1,589,707 1,790,950 1,768,805 2,431,839 2,760,266 2,858,941 2,772,036 3,075,430 1,879,388 N/A N/A 1,357,267 1,389,081 1,585,191 1,940,924 2,385,903 2,272,873 2,192,966 2,615,710 2,542,964 1,812,609 N/A N/A $25,098,288 $27,073,885 $30,065,838 $33,334,633 $42,095,363 $46,411,412 $47,806,836 $53,020,535 $53,389,716 $42,662,047 $26,310,660 N/A N/A

5.D. - 1.b.

December 2021 $7,334,261

December 2020

Bed Taxes Collections (Gross) % / YTD Var. / 2021

$4,406,423

66.44%

$26,711,330 $35,074,726

Bed Taxes March

2021

December Occupancy 2021 74.5%

-23.84%

$36,750,000 $30,750,000 $24,750,000 $18,750,000 $12,750,000 $6,750,000 $750,000

YTD Bed Tax March

2021

2020

December Occupancy 2020 48.2%

% Var.

YTD Bed Tax March

Bed Taxes March $9,500,000 $8,000,000 $6,500,000 $5,000,000 $3,500,000 $2,000,000 $500,000

YTD 2020

% Var.

December ADR 2021 $258.50

54.6%

Monthly STR December ADR 2020 $233.08

% Var. 10.9%

March ADR

March Occupancy

2020

December Rev Par 2021 $192.57

$270.00

$250.00

60.0%

$260.00

$200.00

$250.00

$150.00

$240.00

$100.00

$230.00

$50.00

20.0%

0.0%

2021

December Occupancy 2021 63.3%

December Occupancy 2020 70.8%

2021

% Var.

December ADR 2021 $228.60

-10.7%

YTD STR January thru December December % December ADR Var. Rev Par 2020 2021 $251.63 -9.2% $144.76

$300.00 $250.00

75.0%

$100.00

60.0%

$50.00

55.0%

$0.00 2021

Employment December December 2021 2020 81,500 94,100

-18.8%

YTD March Rev Par

$100.00 $50.00 $0.00 2021

2020

% Var.

$150.00

65.0%

December Rev Par 2020 $178.21

2020

$200.00

70.0%

2021

2020

YTD March ADR

YTD March Occupancy

71.3%

$0.00

$220.00

2020

% Var.

March Rev Par

80.0%

40.0%

December Rev Par 2020 $112.42

2020

2021

2020

% Var. -13.4%

Leisure & Hosp. Employ March 96,000 94,000 92,000 90,000 88,000 86,000 84,000 82,000 80,000 78,000 76,000 74,000 2021

2020

C:\Users\pramirez\AppData\Local\Microsoft\Windows\INetCache\Content.Outlook\VQCK04P4\Report Out FY 21 BTSTR Jobs March 2021 (002)

5.D. - 1.c.

Palm Beach County

Tourist Development Council Checkpoint #13 05.13.2021 Update Agenda Item 5.F 1

Palm Beach County Tourism 2021 Budget

FY21 Key Metrics March 2021 • • • •

Hotel Rooms Available 2.3% Higher LY Hotel Rooms Sold 58% higher than LY Hotel Room Revenue 40% Higher than LY Non-Hotel Room Revenue 78% Higher LY

•

18,000 Hotel Room Open Inventory • •

Boca Resort Under Renovations PGA National Under Renovations

400+ Rooms higher, 17,602 March 2020

• Occupancy 74.5% vs. 48.2%54% higher than March 2020 • Average Daily Room Rate $258.50– 11% higher than 2020 • Revenue per Available Room $197.57 71% higher than March 2020

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Tourist Development Tax (Bed Tax) Checkpoint #13 March collected April

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Seasonality Trend

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Non-Hotel Sales & Collections

Palm Beach County

Questions Thank You

by Mat Forrest Destinations Florida Government Affairs 2021 Legislative Session Summary The 2021 General Session concluded on Friday afternoon. In total, 3,140 Bills and PCBs were filed for consideration during the 5 pre-Session committee weeks and 60 days of the actual Session. From that, 275 or roughly 8.8% passed both chambers and await approval from the Governor. A summary of relevant DMO legislation is below but I’m happy to report that legislation that expanded the use of TDT’s did not pass the Senate. Enjoy the brief victory because it faced little to no opposition in the House so I anticipate it will be back again next Session, which is months, not a year, away. Important upcoming dates: • Week of May 17… • May 19 to 21… • October to January… • January 11, 2022 • March 11, 2022

Anticipated Special Session on Gaming Issues Destinations Florida Marketing Summit Anticipated 2022 Pre-Session Committee Weeks Start of the 2022 General Session End of the 2022 General Session

Legislation TDT Expansion… Failed Legislation that would have significantly impacted TDT and CDT’s passed the House but was never considered by the Senate. The language was contained in a standalone bill, HB 1429, and also added to the House “Tax Package”, HB 7061, which is an omnibus bill for various tax issues. The Senate removed that section during final negotiations on the bill before passage. HB 1429 and SB 2008 - Tourist And Convention Development Taxes by Rep. Avila (R, Hialeah) and Sen. Diaz (R, Hialeah Gardens) would have expanded the allowed uses of TDTs authorized in 125.0104 F.S. and the Convention Development Taxes authorized in 212.0305 F.S. to allow counites to “Finance flood mitigation projects or improvements” with the funds. As filed, the bills also required a referendum to renew both taxes every 5 years however the House sponsor amended his bill to remove that requirement during the second committee reference. As passed by the House, the bill would still expand the uses to allow flood mitigation projects. It also removed a counties ability to levy additional statutorily approved www.DestinationsFlorida.org 1400 Village Sq. Blvd., Suite 3-250· Tallahassee, FL 32312 · (850) 222-6000

5.G.

tourist taxes by a resolution of the board thus leaving only a referendum as an option. Specifically, the bill said: 125.0104, Florida Statutes, are amended to read: (3) TAXABLE PRIVILEGES; EXEMPTIONS; LEVY; RATE.— d) In addition to any 1-percent or 2-percent tax imposed under paragraph (c) the governing board of the county may levy, impose, and set an additional 1 percent of each dollar above the tax rate set under paragraph (c) by the extraordinary vote of the governing board for the purposes set forth in subsection (5) or by ordinance subject to referendum approval by the registered electors within the county or subcounty special district, in accordance with subsection (6). No county shall levy, impose, and set the tax authorized under this paragraph unless the county has imposed the 1-percent or 2-percent tax authorized under paragraph (c) for a minimum of 3 years prior to the effective date of the levy and imposition of the tax authorized by this paragraph. Revenues raised by the additional tax authorized under this paragraph may shall not be used for debt service on or refinancing of existing facilities as specified in subparagraph (5)(a)1. unless approved in a referendum election by a majority of the electors voting in such election in the county or the subcounty special taxing district by a resolution adopted by an extraordinary majority of the total membership of the governing board of the county. If the 1-percent or 2-percent tax authorized in paragraph (c) is levied within a subcounty special taxing district, the additional tax authorized in this paragraph shall only be levied therein. The provisions of paragraphs (4)(a)-(d) shall not apply to the adoption of the additional tax authorized in this paragraph. The effective date of the levy and imposition of the tax authorized under this paragraph shall be the first day of the second month following approval of the ordinance by referendum, as set forth in subsection (6), or the first day of any subsequent month as may be specified in the ordinance the governing board or the first day of any subsequent month as may be specified in the ordinance. A certified copy of such ordinance shall be furnished by the county to the Department of Revenue within 10 days after approval of such ordinance. The bill made similar changes to the CDT in 212.0305. The issue of expanding the use for flood mitigation projects was universally lauded by the House. It unanimously passed its first two committees and passed the full House by a vote of 114 to 2 with only Rep. Brown (D, Orange) and Rep. Sirois (R, Brevard) in opposition. The Senate bill was placed on an agenda but never heard.

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As I said at the start of this summary, I anticipate this legislation will be back again next Session in one form or another. If this issue is important to your DMO I highly recommend you visit early and often with your delegation members, especially House members, to educate them on your position. Legislation for the 2022 Session will likely start being filed in just 5 or 6 months.

Public Records Exemptions… Failed/Passed This important legislation officially passed the Senate but the House had a different take on it, along with most of the Open Government Sunset Review (OGSR) bills. SB 7020 - OGSR/County Tourism Promotion/Florida Tourism Industry Marketing Corporation was a committee bill, sponsored by the Commerce and Tourism committee which is chaired by Sen. Hooper (R, Clearwater). It was a simple bill that deleted the existing statutory sunset date of the exemption. A trade secret, as defined in s. 812.081, held by a county tourism promotion agency is exempt from s. 119.07(1) and s. 24(a), Art. I of the State Constitution. This subparagraph is subject to the Open Government Sunset Review Act in accordance

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with s. 119.15 and shall stand repealed on October 2, 2021, unless reviewed and saved from repeal through reenactment by the Legislature. It passed the Senate without any issues, along with several other OGSR bills, but the House did not hear them. Instead, the House passed HB 1055 relating to Public Records / Trade Secrets by Rep. Gregory (R, Manatee, Sarasota). The House bill summary explains the issue this way: “Florida law contains a variety of provisions that make trade secret information exempt or confidential and exempt from public record requirements. Some exemptions only protect trade secrets, while others protect “proprietary business information” and define that term to specifically include trade secrets. Some exemptions also provide a specific process that an agency must use when protecting trade secret information under the exemption. A majority of these exemptions rely on one of two different statutory definitions. Some of the exemptions define the term in accordance with the Uniform Trade Secrets Act, and some define the term in accordance with Florida’s Criminal Statutes. The bill creates a public record exemption for trade secrets held by an agency that would apply to those agencies that do not have an agency specific public record exemption for trade secrets. The bill defines the term “trade secret” to have the same meaning as the definition currently codified in the Uniform Trade Secrets Act.” This bill, if approved by the Governor, is effective immediately. Destinations Florida is reviewing the legislation to see how it covers DMO’s around the State and we will provide more information at the Marketing Summit later this month. VISIT FLORIDA… Failed The Legislation that would have repealed VISIT FLORIDA’s sunset date failed to get any traction in the House this Session and did not move. In 2020, the statutory date that required VISIT FLORIDA to “sunset” was extended from October 1, 2020 to October 1, 2023. This year’s legislation would remove the Sunset date completely. SB 778 relating to Florida Tourism Marketing by Sen. Hooper (R, Palm Harbor) It also added an important budget policy change to the agency. It states VISIT FLORIDA “May carry forward any unexpended state appropriations into succeeding fiscal years.” The Senate bill initially moved well, easily passing 2 of 3 committee references. However, the identical legislation in the House, HB 675 relating to Tourism

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Marketing Entities by Rep. Plasencia (R, Titusville) was never heard. As it became obvious that the House was not going to move the issue the Senate dropped it as well. VISIT FLORIDA BUDGET… $75 million I’m happy to report that not only did the Legislature allocate $50 million for VISIT FLORIDA but they also allocated an additional $25 million from the Federal Coronavirus State Fiscal Recovery Fund. Line 2251 SPECIAL CATEGORIES GRANTS AND AIDS - VISIT FLORIDA FROM STATE ECONOMIC ENHANCEMENT AND DEVELOPMENT TRUST FUND . . . . . . . . . . 29,000,000 FROM TOURISM PROMOTIONAL TRUST FUND . . . . . . 21,000,000 SECTION 152. Contingent upon the Department of Financial Services receiving and depositing into the General Revenue Fund any amount from the state’s allocation from the federal Coronavirus State Fiscal Recovery Fund (Public Law 117-2), the following nonrecurring appropriations from the General Revenue Fund are authorized for the 2020-2021 fiscal year for the purpose of responding to the negative economic impacts of the COVID-19 public health emergency: FLORIDA TOURISM INDUSTRY MARKETING CORPORATION (VISIT FLORIDA) The nonrecurring sum of $25,000,000 is appropriated from the General Revenue Fund to the Department of Economic Opportunity to contract with the Florida Tourism Industry Marketing Corporation to conduct activities that support and fund Florida’s tourism industry and its recovery from COVID-19 through promotion and marketing activities, services, functions, and programs. For context, here is VISIT FLORIDA’s historical funding: • 2020-21… $50,000,000 • 2019-20… $50,000,000 • 2018-19…. $ 76,000,000 • 2017-18…. $ 76,000,000 • 2016-17…. $ 76,000,000 • 2015-16…..$74,000,000 • 2014-15…..$74,000,000 • 2013-14…..$63,500,000 • 2012-13…..$54,000,000 • 2011-12…...$34,899,209 • 2010-11……$26,647,961

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The last step in the Budget process is when the Governor reviews, vetoes projects, and signs the budget into law. This can take several weeks or even months after Session. The new budget is not technically required until July 1, 2021. Vacation Rentals… Failed Despite initially starting out strong with legislation moving in both Chambers, vacation rental legislation quickly stalled in the House and eventually also failed to make it to the Senate floor. As filed, SB522 and HB0219 - relating to Vacation Rentals by Sen. Diaz (R, Hialeah Gardens) and Rep. Fischer (R, Jacksonville) preempted to the State the ability to regulate short term rentals but after an amendment to the Senate bill, it only preempted the local regulation of platforms. The bill still established a new criteria under the Division of Hotels and Restaurants within the Department of Business and Professional Regulation to issue licenses, but another amendment adopted in the Senate would include funds to hire three staff at DBPR and two at FDLE to assist with the new regulations. It still required the license numbers to be clearly displayed to the public inside the establishment and when they advertise. The legislation, and all proposed amendments, always maintained the current “Grandfather” clause that is in Statute; whereby the proposed prohibitions would not apply to local ordinances in place on or before June 1, 2011. With the changes to the Senate bill, local governments would have maintained all the options that they currently have such as the ability to require inspections. The bill did redefine “advertising platform” as an entity, rather than pertaining solely to individuals. A notable change to the bill this year is that it required the platforms to collect and remit all taxes including the TDT. In the past, the issue of who collected and remitted the taxes, the platform or property owner, was very controversial. The House bill stated: (2) (b) If a guest uses a payment system on or through an advertising platform, as defined in s. 509.013, to pay for the rental of a vacation rental located in this state, the advertising platform must collect and remit all taxes imposed under s. 205.044 and chapters 125 and 212 on the total rental amount charged by the owner or operator for the use of the vacation rental under ss. 125.0104 and 205.044 and this section. In order to facilitate the remittance of such taxes, the department and jurisdictions that require such taxes to be remitted must allow advertising platforms to register, collect, and remit such taxes.

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Also of note to the tourism industry, there were provisions in both bills that required various licensing numbers to be displayed in advertisements and what information shall be provided to the State for property compliance: Section 5. Effective January 1, 2022, section 509.243, Florida Statutes, is created to read: 509.243 Advertising platforms.— (1)(a) An advertising platform must require that a person who places an advertisement for the rental of a vacation rental: (1) (a) 1. Include in the advertisement the vacation rental license number and the applicable Florida sales tax registration and tourist development tax account numbers under which such taxes must be paid before the advertisement may be listed; and (1) (a) 2. Attest to the best of their knowledge that the license number for the vacation rental property and the applicable tax numbers are current, valid, and accurately stated in the advertisement (1)(b) An advertising platform must display the vacation rental license number and applicable Florida sales tax registration and tourist development tax numbers. The advertising platform must verify that the vacation rental license number provided by the owner or operator is valid and applies to the subject vacation rental before publishing the advertisement on its platform and again at the end of each calendar quarter that the advertisement remains on its platform. (1)(c) The division shall maintain vacation rental license information in a readily accessible electronic format that is sufficient to facilitate prompt compliance with the requirements of this subsection by an advertising platform or a person placing an advertisement on an advertising platform for transient rental of a vacation rental. (2) An advertising platform must provide to the division on a quarterly basis, by file transfer protocol or electronic data exchange file, a list of all vacation rentals located in this state that are advertised on its platform, along with the following information for each vacation rental: (a) The uniform resource locator for the Internet address of the vacation rental advertisement. (b) Unless otherwise stated in the vacation rental advertisement at the Internet address provided pursuant to paragraph (a), the physical address of the vacation rental, including any unit designation, the vacation rental license number provided by the owner or operator, and the applicable

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Florida sales tax registration and tourist development tax account numbers under which taxes will be remitted for the rentals commenced through the advertisement. (3) An advertising platform must remove from public view an advertisement or listing from its online application, software, website, or system within 15 business days after being notified by the division in writing that the subject advertisement or listing for the rental of a vacation rental located in this state fails to display a valid license number issued by the division. (4) If the division has probable cause to believe that a person not licensed by the division has violated this chapter or any rule adopted pursuant to this chapter, the division may issue and deliver to such person a notice to cease and desist from the violation. The issuance of a notice to cease and desist does not constitute agency action for which a hearing under ss. 120.569 and 120.57 may be sought. For the purpose of enforcing a cease and desist notice, the division may file a proceeding in the name of the state seeking the issuance of an injunction or a writ of mandamus against any person who violates any provision of the notice. If the department is required to seek enforcement of the notice for a penalty pursuant to s. 120.569, it is entitled to collect its attorney fees and costs, together with any cost of collection. These are the most notable provisions for the tourism industry, but I highly recommend you have your legal team review the entire legislation. While the legislation did not pass this year, the overall issue remains active. The balance of individual property rights, home rule authority, commercial vs. residential uses, and lastly how existing State regulations on hotels intersects with a growing vacation renal industry will keep this issue alive for future Sessions. I anticipate legislation next Session will again try to navigate this complicated issue. Big Tech Boycott… Failed In response to the social media platforms that banned President Trump and related accounts, two bills were filed that, if passed, would have significantly impacted advertising and marketing options. SB 810 and HB 439 Prohibited Governmental Transactions Involving Certain Companies and Products by Sen. Gruters (R, Sarasota) and Rep. Fine (R, Palm Bay) were short bills with broad impact. In summary they stated: 2) An agency or local governmental entity may not purchase, or enter into or renew a contract for the purchase or provision of, any good or service made, sold, or provided by Facebook, Inc.; Twitter, Inc.; Amazon.com, Inc.; Apple, Inc.; or Alphabet, Inc.

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Obviously, if passed and signed by the Governor, they would have had a dramatic impact on DMO’s as well as many other aspects of State and Local government. We spoke early with both sponsors and I’m happy to report the bills were never heard. What’s Next?

The 2022 Regular Session dates are “early” and convene on Tuesday, January 11, 2022 and conclude on March 11, 2022. I took a quick look at the calendar and, if my math is correct, we are 3 days past the end of the 2021 Session but only 252 days before the official start of the 2022 Session. And that doesn’t even count the Committee weeks that will likely take place in September, October, November, & December. It should also be noted, that unlike the start of the 2021 Session, when the legislators return to Tallahassee this Fall, their offices, their Committees, and their roles are unlikely to change. So not only will it start soon, but you can bet legislation will also move quicker than it did for this Session. Please stay engaged with your Delegation this Summer. Strive to personally know each of them and educate them on the issues that are important to the Tourism industry. The 2021 Session is over. Advocacy for the 2022 Session starts today. ###

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