Tourist Development Council July 2021 Board Book

Palm Beach County Tourist Development Council

Board Book

July 8, 2021

TABLE OF CONTENTS July 8, 2021, TDC Board Book 1.

2.

3.

TOURIST DEVELOPMENT COUNCIL BOARD ATTENDANCE TOURIST DEVELOPMENT COUNCIL JULY 8, 2021 AGENDA TOURIST DEVELOPMENT COUNCIL BOARD MEETING MINUTES MAY 13, 2021

4.

4.A. 4.B. 4.C. 4.D. 4.E. 4.F. 4.G. 4.H. 4.I. 4.J. 4.K.

CONSENT ITEMS Discover The Palm Beaches Activity Report Cultural Council Activity Report Sports Commission Activity Report Film & TV Monthly Newsletter Film & TV Production Report Convention Center Income Statement & Financial Operations Analysis Compared to Budget & Prior Year Convention Center Marketing Update Convention Center “Pace” Revenue Report ERM Project Status Report PBI Traffic Report – February Unavailable at This Time Contract Tracking Report

5.

5.C.

OLD BUSINESS Hotel News-Hiring Challenges

6.

6.A. 6.B. 6.B. 6.C. 6.G. – 1.

6.G. – 2.

6.G. – 3.

NEW BUSINESS Motion to Approve Budget FY2022 & Checkpoint #15 EIC Updates by Agency & Diversity Contract Exhibits Diverse Workforce in the Hotel Industry – Hotel News Now Motion to Approve Fifth Year of Five-Year Agency Contract & Exhibits Motion to Approve Creative & Media Agency Contract Motion to Approve Category B Cultural Grants Motion to Approve Category CII Cultural Grants

DATE:

July 6, 2021

TO:

Commissioner Maria Sachs, TDC Chair, and all TDC Board Members

FROM:

Glenn P. Jergensen, Executive Director Tourist Development Council

SUBJECT:

Thursday, July 8, 2021, TDC BOARD MEETING

The Palm Beach County Tourist Development Council will meet on Thursday, July 8, 2021, in the Dave Burke Board Room at 2195 Southern Boulevard, West Palm Beach. Our entrance is immediately off the west side of the central parking area. The subject board meeting packet is enclosed. The meeting will begin at 9:00 a.m. If you have any questions regarding this information, please give us a call at 233-3130.

I. GJ/JH Enclosure cc:

Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Chuck Elderd, FTC George Linley, Sports Commission Dave Lawrence, Cultural Council Deborah Drum, ERM Jorge Pesquera, Discover David Anderson, Convention Center / Spectra Venue Management Vincent McPhail, Convention Center/Spectra Food and Hospitality Jodi Cross, Florida Restaurant and Lodging Association Regional Sales Manager (Agenda) Joan Hutchinson, TDC Ernie Pena-Roque, TDC

o:\dept\tdc\tdcmtg2021.invite.LTR

Palm Beach County Tourist Development Council 2195 Southern Boulevard, Suite 500, West Palm Beach, Florida 33406 D-(561) 233-3130 D-FACSIMILE (561) 233-3113

TDC BOARD MEETING ATTENDANCE SHEET REVISED EFFECTIVE JULY 8, 2021

(Seat) 01.14.21 02.11.21 03.11.21 04.08.21 05.13.21 06.10.21 07.08.21 08.12.21 09.09.21 10.14.21 11.10.21 12.09.21 (1) Commissioner Maria Sachs Chair (1/14/21)

P

P

N/A

P

P

Cancelled

N/A

(4) Jim Bronstien Vice Chair(9/30/22) Appt(3/1/95) ReApp(9/18/18) Dis.3

P

P

N/A

A

P

Cancelled

N/A

(2)Jeffrey Mayers (9/30/23) Appt(11/05/2019)Dist. 1

A

P

N/A

A

P

Cancelled

N/A

(3) Jim Mostad (9/30/20) Appt (10/16/19), Dis. 2, St 3

P

P

N/A

P

P

Cancelled

N/A

Vacant

Vacant

N/A

Vacant

Vacant Cancelled

N/A

(6)Comm Christina L. Romelus(9/30/24) Appt (01/10/17)ReAppt(8/4/20)[Dis.5]

P

P/Phone

N/A

P

P/Phone Cancelled

N/A

(7)Don Dufresne (9/30/23) Apt(6/5/12) ReAp(5/3/16)&(8/20/19) Dis6

P

P

N/A

P

P

Cancelled

N/A

(8) Davicka N. Thompson (9/30/2024) Appt(12/6/16)RdAppt(8/25/20) [Dis.7]

P

P

N/A

P

P

Cancelled

N/A

(9) Comm. Kelly Shoaf (9/30/22) Appt.

6/4/19 At-Large

P

P

N/A

P

P

Cancelled

N/A

A

P

N/A

P

P

Cancelled

NA

(5)Vacant, Dis4

STAFF Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Dave Lawrence, Culture George Linley, Sports Chuck Elderd, Film & TV Jorge Pesquera, Discover Deborah Drum, ERM Dave Anderson, PBCCC Vincent McPhail, PBCCC Glenn Jergensen, TDC Ernie Pena-Roque, TDC Joan Hutchinson, TDC

P/Phone P/Phone P P P P P P P P P P

O:\TDC MEETINGS\TDCMtgs2021\attendnc ** Reappointment during current year NA- Does not count towards attendance.

P/W - Workshop P/S - Special Meeting

P P P P P P A P P P

N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

P/Phone P/Phone Cancelled P P P P P P P P P P

P P P P P P P P P P

Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled

NA NA NA NA NA NA NA NA NA NA NA

1.

O:\TDCMtg2021\attendnc\01102013 to Present Sheet

TOURIST DEVELOPMENT COUNCIL July 8, 2021 – 9:00 A.M. 2195 Southern Boulevard West Palm Beach, Florida 33406 AGENDA 1.

ROLL CALL

2.

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS*

3.

MOTION TO APPROVE MAY 13th TDC MEETING MINUTES*

4.

MOTION TO RECEIVE AND FILE CONSENT ITEMS FOR JUNE & JULY 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* PBC CONVENTION CENTER OPERATING REPORTS F. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* G. CONVENTION CENTER MARKETING UPDATE* H. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS I. ERM PROJECT STATUS REPORT* J. PBI TRAFFIC REPORT* K. CONTRACT TRACKING REPORT*

5.

OLD BUSINESS – DISCUSSION ITEMS A.

TDC TOURISM PERFORMANCE METRICS 1.

TDC DASHBOARD CURRENT MONTH & FY2021* a.

Bed Tax Collections* b.

Report Out Metrics*

B.

PBI UPDATE – LAURA BEEBE (By Phone)

C.

LEISURE & HOSPITALITY LABOR DEMAND UPDATE* - JULIA DATTOLO, PRESIDENT & CEO CAREER SOURCE PBC

2.

1

6.

NEW BUSINESS – DISCUSSION ITEMS A. BUDGET FY2022 & CHECKPOINT #15* – MOTION TO APPROVE B.

EIC UPDATES BY AGENCY & DIVERSITY CONTRACT EXHIBITS*

C.

FIFTH YEAR OF 5 YEAR AGENCY CONTRACT & EXHIBITS* – MOTION TO APPROVE

D.

ERM 1. Two Minute Update- Deb Drum

E.

SPORTS COMMISSION 1. Two Minute Update- George Linley

F.

DISCOVER 1.

Two Minute Update- Jorge Pesquera

G.

CULTURAL COUNCIL 1.

Creative & Media Agency Contract* - Motion to Approve 2.

Category B Cultural Grants* Motion to Approve 3.

Category CII Cultural Grants* Motion to Approve 4.

Two Minute Update- Dave Lawrence

H.

FILM & TV 1. Two Minute Update- Chuck Elderd

I.

CONVENTION CENTER 1.

Spectra Venue Management a.

Two Minute Update- Dave Anderson 2.

Spectra Hospitality a.

Two Minute Update- Vincent McPhail

7.

BOARD COMMENTS

8.

PUBLIC COMMENTS

9

ADJOURNMENT There is NO meeting in August. Next Meeting will be September 9, 2021. *Attachment included.

Tdc/tdcmtgs2021/Agenda.07.8.2021

2

TOURIST DEVELOPMENT COUNCIL MAY 13, 2021 – 9:00 A.M. MINUTES 1.

ROLL CALL

ABSENT

Commissioner Maria Sachs, Chair Jim Bronstien, Vice-Chair Jim Mostad Davicka Thompson Don Dufresne Commissioner Christina Romelus/Phone Commissioner Kelly Shoaf Jeffrey Mayers

Seat 5 Vacant, District 4

STAFF Verdenia C. Baker, County Administrator Denise Coffman, County Deputy Attorney/Phone Glenn Jergensen, TDC Joan Hutchinson, TDC Ernie Peña-Roque, TDC Patricia Ramirez, TDC Dave Lawrence, Cultural Council Jennifer Sullivan, Cultural Council George Linley, Sports Commission Jorge Pesquera, DTPB Nick Parks, DTPB Chuck Elderd, F & TV Commission Michelle Hillery, F & TV Commission Deborah Drum, ERM Julie Bishop, ERM Dave Anderson, Convention Center/Spectra Venue Management Vincent McPhail, Convention Center/ Spectra Food and Entertainment Laura Beebe, PBI Airports/Phone Michelle Damone, Chief of Staff/Palm Beach County, District 5 OTHER Anne Gannon, Tax Collector Mary Lou Berger, Former County Commissioner Mike Bauer, Jupiter Stadium Ltd/Phone Mami Kisner/Phone Dean Turney/Phone

3.

1

Commissioner Maria Sachs called the meeting to order at 9:15 A.M. 2.

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS* Motion to approve Agenda Addition and Deletions is made by Jim Mostad and seconded by Davicka Thompson. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

3.

MOTION TO APPROVE APRIL 8th TDC MEETING MINUTES* Motion to approve April 8th TDC Meeting Minutes is made by Jim Mostad and seconded by Jeffrey Mayers. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

4.

MOTION TO RECEIVE AND FILE CONSENT ITEMS FOR MAY 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* F. PALM BEACHES TELEVISION PRODUCTION HISTORY* PBC CONVENTION CENTER OPERATING REPORTS G. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* H. CONVENTION CENTER MARKETING UPDATE* I. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. CONTRACT TRACKING REPORT* M. SEMI ANNUAL PERFORMANCE MEASURES* N. AGENCY QUARTERLY REPORTS 3.31.2021* Motion to receive and file Consent Items for May 2021 is made by Jim Mostad and seconded by Davicka Thompson. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

5.

OLD BUSINESS – DISCUSSION ITEMS

2

A.

Proclamation for Judith Mitchell Retired President & CEO Kravis Center

B.

Presentation by PBC TAX COLLECTOR Anne Gannon

C.

FY2020 AGENCY FINANCIAL AUDITS*- Motion to Approve & File Motion to approve FY2020 Agency Financial Audits is made by Jim Bronstien and seconded by Commissioner Kelly Shoaf. Motion carries 7-0 with seat 5 and Commissioner Christina Romelus on phone.

D.

TDC TOURISM PERFORMANCE METRICS 1.

TDC DASHBOARD CURRENT MONTH & FY2021* a.

Discover Hotel Performance Dashboard* b.

Bed Tax Collections* c.

Report Out Metrics*

Jergensen Bed Tax Collection – March 2021 collected in April 2021 was at $7.3M compared to the same month last year at $4.4M with a 66% increase. Actual March FY21 was 53% above forecast and 46% higher than prior month. Actual March FY21 was just (7%) below our record March 2019 of $7.9M. FYTD’21 Collections were at $26.7M, lower than last fiscal year’s $3.1M by (24%) reflecting the continued recovery. Fiscal Year To Date collections at $26.7M are pacing 15.1% ahead of the revised forecast. FYTD collections at $26.7M still (27%) below our record 2019 period for the same month.

The Rooms sold for March were 415,710 or 58% higher than the previous year. Rooms available for March at 558,000, 2.3% higher than last year. Hotel Rooms Active in the County 18,000 exceeded our March 2020 peak of 17,602.

Occupancy for March 2021 was 74.5%, up 54% over Prior Year. Occupancy for March 2020 was 48.2%. Average daily rate for March was at $258.50, 11% higher than previous year. The Revenue/Available Room for March was at $192.57 higher by 71%.

Hotel Room Net sales FY21 Year over Year-March increased 40% at $105.3M. Nonhotel room sales FY21 Year over Year March increased 78% at $19.4 M. Hotel Room Net Sales FYTD21 decreased by 26% at $366.2M. Non-Hotel Room Sales FYTD21 increased by 20% at $95.7M. FYTD 2021 Taxable Revenues Fiscal Year decreased 19% at $461.8M. Airport activities for the month of March 2021 was 469,188 12% higher than March 2020 and Total Estimated Seat Capacity was down (14%) lower than last year with 706,915 seats. PBI Passengers from 12 month rolling average went down (66%) to 2,258,252 over last year.

3

Leisure & Hospitality Employment for March at 81,500 decreased (13%) over the same month in 2020. Accommodations Employment down (33%) decrease over last year at 7,800 employees. F&B was down (10%) at 53,800 employees. Arts & Entertainment employment down (12%) at 19,900 employees.

E.

PBI UPDATE – LAURA BEEBE (By Phone)

Beebe Reported that traffic is still down by 40% but private air activity increased by 11%. She is expecting normal levels of travel by next season.

F.

CHECKPOINT #13 MARCH 2021 COLLECTED IN APRIL 2021*

Mostad Stated that the Breakers is seeing significant increases in bookings for April, May, and June. It appears that people are ready to travel again once they feel it is safe. With an increase in bookings and more money flowing might we be able to shore up agency reserves?

Mayers Agreed and stated PGA National is also seeing this increase in demand.

Jergensen Reported, there is still stimulus money to be rolled out to agencies and that maybe we could hold some of this for reserves. Glenn will put together a couple of plans for the next meeting to review.

Mayers Expressed concerns about staffing levels in the industry and wondering if there may be a way to use some marketing money to promote jobs which need filling so that when people return the staff are in place to make the experience a good one.

Jergensen Agreed to work with Career Source and ask them to report at our next meeting.

G.

2021 LEGISLATIVE UPDATE*- provided by FRLA

H.

RECOGNITION OF PAST TDC CHAIR & FORMER COUNTY COMMISSIONER, DISTRICT 5- MARY LOU BERGER. 4

6.

NEW BUSINESS – DISCUSSION ITEMS A. ERM 1. Two Minute Update- Deb Drum Drum The beaches are ready and sea turtles are nesting. The incubation period for sea turtles is two months and the first hatchlings should be due soon. Sea turtle walks have not yet been scheduled but we are looking the first walks starting the end of June.

ERM is preparing to place 2,500 tons of concrete artificial reefs along the 1 mile stretch of coastline off Jupiter.

March 17 – 24 is Natural Areas Week.

B.

SPORTS COMMISSION 1. Two Minute Update- George Linley

Linley March was a big month and saw Spring baseball, Equestrian, and the Honda Classic. In April eighteen events were hosted, Xtreme kayaking, fast pitch softball, Equestrian Sports Production hosted an FEI which extended the season. In May two football events will take place, the Spartan Race, the Walker Cup, and golf. Finally, in June a baseball Olympiad qualifier will be hosted in Palm Beach County and Port St. Lucie.

C.

DISCOVER 1.

Two Minute Update- Jorge Pesquera

Pesquera Discover has been pleased to work with the county on the “Don’t Miss Your Shot” campaign. $30,000 will be spent on the Olympiad qualifier to support programming on Spanish language media. Leads on meetings are up 200%.

D.

CULTURAL COUNCIL 1.

Two Minute Update- Dave Lawrence

Lawrence The Art Tourism Summit on Equity will be hosted on August 11 & 12. May 17 & 19 grant panels will convene to determine grant funding levels and 50% of our panelists are people of color.

2.

Update on MOSAIC Marketing Recovery Presentation 5

E.

FILM & TV 1. Two Minute Update- Chuck Elderd

Elderd Production is up by 19% and leads are by 34%. Watch Parties have received 560,000 views. Anomaly Entertainment out of New York is in town taping two shows on Sharks.

Nike is conducting a photo shoot with Michael Jordan, HBO is taping an episode of Real Sports with Bryant Gumbel, Apple TV’s the Year the Earth Changed featured the Loggerhead Marine Life Center and Burt Wolf is returning to PBS and will be highlighting Palm Beach County.

2. Special Presentation F.

CONVENTION CENTER 1.

Spectra Venue Management a. Two Minute Update- Dave Anderson

Anderson Calls are starting to pick up and we are seeing a short window, where clients call with only a week or two notices before they want to move in an event. We are seeing several smaller events, a prom, graduations, dance competitions, and a Deca Fit competition.

June will be our best month since February of 2020.

2.

Spectra Hospitality a.

Two Minute Update- Vincent McPhail

McPhail Kings Academy hosted their prom and we served baked Alaska to 400 individuals. Our our challenge is staffing.

7.

BOARD COMMENTS Jergensen Jeffrey Mayers is leaving us. We will miss your intelligence and you.

8.

PUBLIC COMMENTS No public comments

9

ADJOURNMENT

6

Meeting adjourned at 11:13 A. M. Next Meeting will be June 10, 2021. *Attachment included.

Tdc/tdcmtgs2021/05.Minutes.05.13.2021

7

4. CONSENT ITEMS

TO:

Glenn Jergensen, Executive Director - TDC

FROM:

Jorge Pesquera, President/CEO

DATE:

June 30, 2021

RE:

Discover The Palm Beaches Monthly Activity Report June 2021

The following is a summary of DTPB activities in support of TDC Performance measures for the month of June 2021. This report demonstrates trends relative to owned visitor digital footprint, advertising impressions, social media engagement, and booked room nights for the Month of June.

May Hotel Performance 

Total room inventory is 6.4% higher than last year, at 18,029. PGA National added 29 rooms since April. All Lodging in May of 2020 was ordered to only take “essential lodgers” until May 15th. The Palm Beaches ranks 8th in room inventory growth in Florida.



The number of room nights sold in May was 374,600, selling 163% more than 2020 and 1.6% more than 2019. 



Occupancy ended the month at 67.0% up 147% from 2020 and down 4.2% from 2019 



The Palm Beaches has 3.8% share of room nights sold in Florida down from 4.0% in April and is the typical market share for May The Palm Beaches ranks 9th in Florida and 3rd in South Florida

The average daily rate (ADR) was $188 up 44% from 2020 and 21% from 2019 

ADR among all chain scale were up compared to 2019



RevPAR was $126, +257% from 2020 and up 16% from 2019



Room night revenue was up 280%, generating $70.4 million, up 23% from 2019

4-A

May Shared Lodging Performance 

Total listings on the shared lodging platforms was up 29% from 2020



Demand was up 141% from 2020 and up 73% from 2019



Occupancy was 69%, up from 45% in 2020 and 50% in 2019



ADR was $267 up 21% from 2020 and 2019 



$123 (per room equivalent)

Overall revenue was up 189% from 2020 and up 119% from 2019, generating $14.9 million.

May Total Lodging Performance 

Total lodging nights sold was 496,000 up 13% from 2020 and up 9% from 2019



Total lodging room night revenue was $85.3 million up 258% from 2020 and 33% from 2019



Bed tax revenue is projected to be around $5 million

May CYTD Performance 







Occupancy 

Hotels 65.8% up 25.6%



Shared lodging 70.8% up 22%



Total 66.5% up 23.8%

ADR 

Hotels $219 down 5.1%



Shared lodging $284 up 12%



Total $227 down 3.1%

Room Nights Sold 

Hotels 1.8 million up 32%



Shared lodging 499k up 20%



Total 2.3M up 29%

Room Night Revenue 

Hotels $393 million up 25.2%



Shared lodging $66.2 million up 33%



Total $459 million up 26%

TABLE OF CONTENTS

Section

Table of Contents Page

Performance Measures ................................................................................................................................... 4 Marketing Advertising/Paid Media.................................................................................................................................... 5 Owned Views Digital Footprint ...................................................................................................................... 5 Consumer & Travel Industry Database ......................................................................................................... 6 Public Relations - Earned Media Impressions............................................................................................. 6 Public Relations - Social Media Engagement.............................................................................................. 7 Group Sales Booked Room nights Hotel Lead program .................................................................................................... 8 Group Level Booked Room Nights (CC Shared)........................................................................................... 8 Citywide Actualized FY Room Nights for Convention Center (Shared).................................................... 9 Destination Review ........................................................................................................................................... 9 Site Participation ............................................................................................................................................. 10 Research Reports ........................................................................................................................................ 11 Data Dictionary ................................................................................................................................................... 14

3

Performance Measures - TDC FISCAL YEAR 2019 - 2020 PERFORMANCE MEASURES

Advertising Impressions Owned Views Digital Footprint

Target

Year End Target

Actual

679,250,000 335,048,514 400,000,000

Current Month JUNE

% of Annual Target

YTD

55,671,378

728,134,076

182.0%

12,000,000

16,262,152

11,000,000

1,382,536

15,904,463

144.6%

394,145

401,911

400,000

161

405,267

101.3%

212,180,000 257,442,997 150,000,000

15,207,202

271,813,734

181.2%

290.9%

Consumer & Travel Industry Database increase Earned Media Impressions

FISCAL YEAR 2020 - 2021

1,522,500

1,899,202

1,200,000

695,844

3,490,211

160,000

104,125

90,000

8,616

64,620

71.8%

Group Level Booked Room Nights (CC Shared)

53,000

38,920

30,000

12,094

32,796

109.3%

Group Level Actual FY Room Nights for CC Shared

35,000

25,029

20,000

1,135

6,573

32.9%

Destination Reviews

65

56

55

0

81

147.3%

Destination Site Participation

90

80

70

6

52

74.3%

Social Engagement

Booked Room Nights - Hotel lead Program

D T P B OBJECTIVES

2020 - 2021

Leisure /Consumer – Increase Consumer and Travel Industry database to 400,000 –

Generate 11,000,000 in Owned Views Digital Footprint

–

Generate 1,200,000 Social Engagements

–

Generate 400,000,000 Advertising Impressions

–

Generate 150,000,000 Earned Media Impressions

Meetings & Conventions – Book 90,000 DTPB only room nights (Hotel Meetings Leads)

4

–

Generate 30,000 Group Level Booked Room Nights Convention Center Shared

–

Generate 20,000 Group Level Actual FY Room Night for Convention Center Shared

–

Generate 55 participants in Destination Reviews

–

Generate 70 Destination Site Participants

Advertising/Paid Media Impressions June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions





Month / Month

Percentage of Target Achieved - FY 2021

FYTD 800,000,000

60,000,000

182.0%

600,000,000

20,000,000

55,671,378

32,505,117

40,000,000

400,000,000 200,000,000

0

FY

2020

0

2021

FY

Digital and Traditional Impressions - Month/Month 60,000,000

55,671,378 54,379,046

%of Target

Year End Target

40,000,000

400M

800,000,000

728,134,076 173,545,914

600,000,000

292,161,351 120,469,917

200,000,000

Year End Target

182.0%

Digital and Traditional Impressions - FYTD

400,000,000

20,000,000

171,691,434

8,329,996

0

2020

Digital Impressions

2021

554,588,162

32,505,117 24,175,121

% of Annual Target Achieved

2020

728,134,076

FY



292,161,351

Month

0

2021

Traditional Impressions

2020

YTD Digital Impressions

2021

YTD Traditional Impressions /

Owned Views Digital Footprint Month

FY



June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month / Month

FYTD

144.6% 2,000,000

15,000,000

%of Target

Year End Target

% of Goal Achieved YTD

Year End Target

144.6%

11M

500,000

0

FY

2020

2021

15,904,463

1,382,536

1,000,000

10,000,000

11,017,010

2,082,001

1,500,000

5,000,000

0

FY

2020

2021

5

/

Consumer & Travel Industry Database Month June

FY



Multiple selections

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

Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021

Sum of Target and YTD by Month Sum of Target

Month

101.3%

%of Target



YTD

400,000

June

405,267

Year end Target

Percentage of Target Achieved

Year End Target

101.3%

400K

0.0M

0.1M

0.2M

0.3M

0.4M

Sum of Target and YTD

/

Earned Media Impressions - Public Relations Month



June



FY

Report Navigation



Multiple selections

Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

181.2% 15,000,000

250,000,000

150,000,000

203,924,144

15,207,202

16,184,853

10,000,000

271,813,734

200,000,000

100,000,000

5,000,000

%of Target

50,000,000

Year End Target

Percentage of Target Achieved

Year End Target

181.2%

150M

0

0

FY

2020

2021

FY

2020

2021

6

/

Social Media Engagement Month

FY



June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions





Percentage of Target Achieved - FY 2021

FYTD

290.9%

3,500,000

Month/Month 700,000

3,000,000

600,000

695,844

400,000

2,000,000

96,603

300,000 200,000 100,000

1,500,000

Year End Target

FY

2020

1,316,420

1,000,000

0

%of Target

3,490,211

2,500,000

500,000

2021 500,000

Percentage of Target Achieved

Year End Target

290.9%

1,200K

0

FY

2020

2021 /

Report Navigation

Marketing Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Advertising Impressions - FY2020-2021

150M

2.5M

135M 101M

100M 50M

Owned Views Digital Footprint - FY2020-2021

185M

59M

58M

49M

0M

39M

47M

56M

Current Month

Current Month

200M

November

December

January

February

2.4M

2M

1.8M

1.5M

March

April

May

June

October

November

December

January

February

March

April

May

657K

Current Month

64M 37M 10M

3M

October

20M

10M

8M

June

Social Media- FY2020-2021 604K

600K

50M

1.4M

1M

105M

100M

Current Month

1.4M

1.2M

Earned Media Impressions - FY2020-2021

0M

1.8M

2.0M

0M

Month

October



15M

395K

400K 200K

187K

379K 183K

178K

696K

212K

0K November

December

January

February

March

April

May

June

October

November

December

January

February

March

April

May

7

June /

Booked Room Nights - Hotel Lead Program FY

June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

20,000

80,000

71.8%

15,000

21,704

60,000

%of Target

Year End Targe

Percentage of Target Achieved

Year End Target

71.8%

90K

40,000

8,616

10,000

5,000

64,620



88,331

Month

20,000

0

0

FY

2020

2021

FY

2020

2021

*Of the 27 definite hotel bookings of 8,616 room nights, 1 of those (27) groups was a definite rebook with 649 room nights. /

Group Level Booked Room Nights (CC Shared) Month



June



FY



Multiple selections

Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021

109.3%

Report Navigation 

Month/Month

FYTD 35,000

12,000 30,000

10,000

8,000

6,000

4,000

Year End Target

Year End Target

109.3%

30K

15,000

10,000

1,523

%of Target

Percentage of Target Achieved

29,261

12,094

20,000

32,796

25,000

2,000

5,000

0

0

FY

2020

2021

FY

2020

2021

* Of

the 9 definite convention center bookings of 12,094 room nights, 1 of those (9) groups was a definite rebook with 992 room nights.

8

/

Citywide Actualized FY Room Nights (CC Shared) Month

FY



June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



FYTD

Month/Month 1,200

25,000

1,000 20,000

800

1,135

32.9%

24,711

15,000

600

10,000

400

Year End Target

5,000

200

Percentage of Target Achieved

Year End Target

32.9%

20K

0

6,573

%of Target

0

FY

2020

2021

FY

2020

2021 /

Destination Reviews Month

FY



June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

147.3%

FYTD 80

30

25 60 20

31

15

81

40

50

10 20

%of Target

Year End Target

Percentage of Target Achieved

Year End Target

147.3%

55

5

0

0

FY

2020

2021

FY

2020

2021

9

/

Site Participation Month

FY



June

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

3

60

74.3%

50

2

40

3 1

%of Target

61

30

52

20

Year End Target

10

Percentage of Target Achieved

Year End Target

74.3%

70

0

0

FY

2020

FY

2020

2021 /

Report Navigation

Group Sales & Destination Services Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Booked Room Nights - Hotel Lead Program- FY2020-2021



Group Level Booked Room Nights (CC Shared) - FY2020-2021

13,382

10K

8,616

7,437

5K

5,488 3,469

2,262

Current Month

10,825

Current Month

12,094

11,808

10K

5K

2,811 0

0K

October

November

December

January

February

March

April

May

June

October

Citywide Actualized FY Room Nights (CC Shared) - FY2020-2021

December

0

January

February

March

April

2K 1,135

774

October

522

397 0

0K

November

0

December

May

June

35

3,594

3K

1K

November

0

Destination Reviews & Site Participation FY2020-2021

January

February

March

April

May

29

30

28

20 10

16

6

9 2

71

0

Current Month

Current Month

4K

2,708

1,700

1,007

0K

4,996

4,672

2

0

0 June

October

November

December

January

February

March

April

10

May

June /

The Palm Beaches Hotel Performance - May Market

Navigation (select page and click go)



The Palm Beaches



Shared Lodging Monthly



Hotel Occupancy



Hotel RevPAR

Hotel ADR 67.0%

$200

$126

$188

60% $150 40%

27.1%

0%

2020

2021

Hotel Rooms

20K

18,029

16,973 15K

% Chg '20 to '21

10K

6.4%

$0

2020

Hotel Room Nights Sold

0.4M

$50

2021

2021

Hotel Room Revenue

163.0%

143K

$70.5M

$20M

0.0M

2020

% Chg '20 to '21

$40M

0.1M

2021

2020

$60M

% Chg '20 to '21

0.2M

2020

$0

257.2%

$35

375K

0.3M

5K

0K

44.5%

$50

147.1%

% Chg '20 to '21

% Chg '20 to '21

$100

% Chg '20 to '21

20%

$100

$130

2021

$0M

280.1% $18.6M

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

/

The Palm Beaches Shared Lodging Performance - May Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy

Shared Lodging RevPAR

Shared Lodging ADR 68.6%

$300

60%

$267 $220

$200

45.2% 40%

51.9%

20%

0%

2020

2021

Listings / Rooms

Sum of Shared Lodging Listings

$0

2020

$65

121K 100K

% Chg '20 to '21

6,594

6K 4K

3,976 3,060

$0

Shared Lodging Room Nights Sold

8,537 8K

50K

50K

181.0%

$50

2021

Sum of Shared Lodging Rooms

% Chg '20 to '21

$100

21.0%

$100

$183

$150

% Chg '20 to '21

% Chg '20 to '21

$200

2020

Shared Lodging Room Revenue $14.9M

$15M

% Chg '20 to '21

$10M

141.5%

2021

$5M

$5.1M

189.2%

2K 0K

2020

2021

0K

2020

2021

$0M

2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

11

/

The Palm Beaches Total Lodging Performance - May Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy 67.2% 60%

28.6% 20%

0%

% Chg '20 to '21

$100

135.2%

$50

2020

Hotel Rooms + Shared Listings

2021

$0

$133

$198

$200 $150

40%

Total Lodging RevPAR

Total Lodging ADR

$144

% Chg '20 to '21

$100

223.6%

% Chg '20 to '21

37.6% 2020

$50

2021

$0

Total Lodging Room Nights Sold

$41

2020

2021

Total Lodging Room Revenue

496K

26,566

$85.3M $80M

23,567 0.4M

20K

% Chg '20 to '21

% Chg '20 to '21

12.7%

10K

0.2M

192K

$60M

158.2%

% Chg '20 to '21

$40M

258.5%

$23.8M $20M

0K

2020

2021

0.0M

2020

2021

$0M

2020

2021

*Source: STR, INC.and Airdna REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

The Palm Beaches Hotel Performance - May CYTD Market

The Palm Beaches

Hotel Monthly



Hotel Occupancy

52.4%

2020

Hotel Rooms

20K

Hotel RevPAR $219

$100

2021

$0

2.0M

1.5M

15K

$100

-5.1% 2020

Hotel Room Nights Sold

2021

1,792K 1,345K

1.0M

5K

0K

2020

2021

0.0M

19.1% 2020

2021

Hotel Room Revenue $393.0M

$0.4bn

$310.2M % Chg '20 to '21

$0.2bn

32.0% 2020

$0

$0.3bn

% Chg '20 to '21

0.5M

% Chg '20 to '21

$50

% Chg '20 to '21

5.1%

$144

$150

$121 % Chg '20 to '21

18,029

16,973

10K



$200

25.6%

20%

0%

$231

% Chg '20 to '21

40%



Hotel ADR 65.8%

60%

Navigation (select page and click go)



/

25.2%

$0.1bn

2021

$0.0bn

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

12

/

The Palm Beaches Shared Lodging Performance - May CYTD Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy 70.8% 60%

Shared Lodging RevPAR

Shared Lodging ADR $300

58.3%

$284 $253

$150

$200 40%

% Chg '20 to '21

% Chg '20 to '21

0%

2020

Shared Lodging Rooms

0.8M

$100

21.5%

20%

% Chg '20 to '21

$100

12.2% 2020

$148

36.2%

$50

2021

$0

Shared Lodging Room Nights Sold

2020

2021

Shared Lodging Room Revenue

499K

0.8M

0.7M 0.4M

0.6M

0.4M

0.2M

2020

2021

0.0M

19.9% 2020

$49.7M

$40M

% Chg '20 to '21

-7.0%

$66.2M $60M

416K

% Chg '20 to '21

0.2M

0.0M

$0

2021

$201

$200

% Chg '20 to '21

33.1%

$20M

2021

$0M

2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

/

The Palm Beaches Total Lodging Performance - May CYTD Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy 60%

53.7%

$234

% Chg '20 to '21

20%

23.8% 2020

Total Lodging Room Nights

% Chg '20 to '21

$0

2021

3M

2020

$126 % Chg '20 to '21

20.0%

2021

$0

2020

Total Lodging Room Revenue $459.3M $0.4bn

1,777K

$364.2M

% Chg '20 to '21

3.1%

1M

0M

2020

2021

$0.0bn

% Chg '20 to '21

26.1%

$0.2bn

29.0%

1M

2021

2021

2,292K 2M

2020

$151

$50

Total Lodging Room Nights Sold

% Chg '20 to '21

0M

$150

$100

-3.1%

$100

3.4M

3.3M

2M

$227

$200

40%

0%

Total Lodging RevPAR

Total Lodging ADR 66.5%

2020

2021

*Source: STR & Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

13

/

DATA DICTIONARY Term

Definition

Actualized Room Nights

Room night pickup from contracted groups, under the contract block, receiving incentive dollars

Advertising Impressions

Impressions refer to the amount of views an ad receives by consumers.

Average Daily Rate (ADR)

Room revenue divided by rooms sold, displayed as the average rental rate for a single room.

Booked Room Nights

The number of room nights contracted by DTPB between a meeting planner and a hotel.

Consumer & Travel Industry Represents number of contacts in the DTPB electronic database Database as of a certain date. Includes: consumers, meeting planners, travel agents, tour/receptive operators, partners, members, vendors.

Destination Review An invited Group of targeted and qualified, Meeting/Convention Professionals or Travel Trade Travel Influencers who have expressed interest and delivered an RFP for our consideration, and are brought to the destination to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination.

Digital Media Online advertising such as web banners, mobile, email, social media, search, etc.

DTPB

Discover The Palm Beaches

Earned Media Impressions

Publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, Impressions refer to the amount of views an ad receives by consumers.

FY

Fiscal Year (October 1 to September 30)

FYTD

Fiscal Year-to-Date. Measures are calculated using the sum of the values from October 1 of the given fiscal year.

Groups Services

Groups that DTPB has serviced and that are travelling in the month Rooms sold divided by rooms available multiplied by 100.

Occupancy is always expressed as a percentage of rooms occupied.

Advertising and media coverage that has been payed to be distributed

Occupancy (Occ) Paid Media Paid Website Traffic

Marketing initiatives, such as pay-per-click (PPC) advertising, which focuses on driving traffic to a website

Percent Change

Amount of growth - up, flat, or down - this period versus same period last year (month or year-to-date). Calculated as ((TY - LY) / LY).

1 5

DATA DICTIONARY Term

Definition

RevPAR Room revenue divided by rooms available.

(Revenue Per Available Room) Rooms Sold

The number of rooms nights sold or rented (excludes complimentary rooms).

Sessions (formerly visitors)

Total number of visits to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 3 sessions).

Site Participation

Personalized and customized Individual visits to the Destination by either Meeting/Convention or Travel Trade planning professionals brought to the Palm Beaches to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination.

Social Media Engagement

Actions from fans/followers of DTPB through sharing, commenting, tweeting, pinning, liking, and watch content on DTPB social media outlets.

Traditional Media

Traditional media includes: Print, Broadcast (Radio/ Television), Out-of-Home (Billboards, Public Transit, etc.)

Twelve Month Moving Average Calculated using the sum of the values of the given month and of the preceding eleven months.

Unique Users/Visitors

Represents the number of individuals (now called also: new users) to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 1 unique visitor).

YOY

Year over Year A method of evaluating two or more measured events to compare the results at one time period with those from another time period (or series of time periods), on an annualized basis.

16

June 2021 PERFORMANCE DASHBOARD FY 2020 Performance Indicator

Goal

PR Impressions

FY 2021 Actual

1,200,000,000 2,944,891,532

Website Sessions

FY Goal (Post-COVID)

Current Month4

FYTD

% to Goal

2,400,000,000

122,524,085

2,930,351,090

122%

530,000

402,268

580,000

35,652

584,027

101%

35,000

34,129

37,500

35,716

35,716

47%1

Facebook

13,700

13,455

14,700

14,237

14,237

63%1

Instagram

9,000

8,581

10,400

9,541

9,541

53%1

12,300

12,093

12,400

11.938

11,938

-50%1

27,000

22,857

32,000

31,219

31,219

91%1

Cultural Concierge Program Leads2

1,000

753

1,000

99

721

72%

Visitors to the Cultural Council3

12,500

5,206

6,000

241

2,438

41%

Partner Referrals

50,000

40,695

40,000

4,110

47,517

119%

55

45

50

3

32

64%

Social Media Followers (Total)

Twitter

Tourism Email Subscribers

Co-op Packages

Bolded items indicate TDC-designated performance indicators for FY21

In order to provide accurate pacing, percentage to goal for social media followers and email subscribers is calculated by dividing new followers/subscribers gained FYTD by the difference between the FY goal and the total at the beginning of FY. 2 Offline leads are reported quarterly.

3 The Cultural Council building reopened to the public on December 1, 2020.

4 Early report deadline; metrics reported 06/29/21.

1

Item 4B - Page 1

HIGHLIGHTS ADVERTISING

Promotion of the Cultural Council’s annual MOSAIC (Month of Shows, Art, Ideas & Culture) wrapped up on May 31 and a final report with metrics will be provided with the July report.

The Council’s advertising efforts resumed to cultural destination brand creative (Shades of Culture) in June with audience targets in major drive markets. The media plan is focused on digital media with some VISIT FLORIDA co-op.

The large “Shades of Culture” sunglasses were moved from Sanborn Square on June 8. The promotion generated 28 social posts totaling 7,180 engagements while in Boca Raton. The piece will go into storage for repairs over the summer during hurricane season. The smaller pair of shades remain at the Hilton Garden Inn at the Palm Beach Outlets along with copies of the cultural destination guides and other tourism materials through August.

The Council is currently underway with RFP2021-0401 for Creative & Media AOR. The Selection Committee met in June to review proposals and score presentations by the top two submitters. A new contract for FY22 will be part of the July TDC meeting agenda.

PR

The Council worked with its PR agency to gather information from cultural organizations on summer educational programming for both adults and kids for a press release and pitch effort highlighting continued education and camps throughout the summer months. The press release also featured the Council’s annual Cultural Camp Guide. The agency conducted national outreach to parenting, lifestyle, travel and art publications, with plans to continue highlighting these programs throughout the summer within additional pitch efforts.

FEATURED PRESS COVERAGE ●

● ●

June 9, PR Global Newswire Distribution: “Where to Experience Family-Friendly Fun in The Palm Beaches this Summer” ○ Total Frequency: 82 stories ○ Total Reach: 122.4M June 16, Palm Beach Illustrated (UVM: 20,785): “Artist Innovation Fellowship Exhibition Kicks Off” June 17, Palm Beach Daily News (UVM: 101,982): “Cultural Council exhibit to feature works from fellowship program artists”

Item 4B - Page 2

HIGHLIGHTS AGENCY COLLABORATION

Discover The Palm Beaches: In June, the Council continued to meet regularly with the Discover team to plan the Arts & Tourism Summit on Equity, Diversity and Inclusion on August 11-12 at the Palm Beach County Convention Center. The committee is currently confirming speakers, cultural performances, and other arts infusion elements. Advance registration opened on June 10.

The Council met with Discover and the marketing team at the Boca Museum on June 10 to discuss promotional efforts around the world-premiere exhibition Machu Picchu and The Golden Empires of Peru. The Council is planning to host a media FAM tour in October as well as other efforts to support this important cultural tourism asset.

The Council also participated in Discover’s Marketing Advisory Council (MAC) meeting on June 23, as well as the monthly TDC agency marketing meeting on June 10.

Film & Television Commission (FTC): The Cultural Council helped to promote episode 4 of Art Adventures of The Palm Beaches, which aired on South Florida PBS on June 26/27.

CULTURAL CONCIERGE PROGRAM

During June, the Cultural Concierge Program experienced a strong uptick in event-planner engagements, a 2% increase in Hot Tickets subscribers, and steady inquiries from travelers and local event planners.

•

•

• • •

• • • •

Moved Tradeshow Sunglasses from PB Singer Island Marriott Resort & Spa to the Hilton Garden Inn WPB at the Outlets. Now fitted with baseball-themed cultural images in the lenses, this placement reached many international guests in town for the America’s Olympic Baseball Qualifiers Hired vocalist Mercedes Nodarse (who was a finalist on The Voice) to sing the United States National Anthem at the opening of the America’s Olympic Baseball Qualifiers at The Ballpark of The Palm Beaches Drafted lineup of cultural talent for upcoming Arts and Tourism Summit (August 11-12) Attended DTPB 2021 Hurricane Advisory meeting Invited by DTPB to meet with conference planning committee of the Society for Marine Mammalogy and determine appropriate cultural enhancements and entertainment for December 2021 event at PBC Convention Center Attended opening of Summer Homes exhibition at Lighthouse ArtCenter Gallery Planned and sent invitations to a cultural tour (on July 15) for PBC’s Legislative Delegation Produced and distributed two editions of Hot Tickets: Weekly Recommendations from the Cultural Concierge (June 10 and 28) Gathered final MOSAIC deal redemption data Item 4B - Page 3

TDC Board Monthly Report June 2021

4C

4C

PALM BEACH COUNTY SPORTS COMMISSON, Event Report, October 1 – June 30, 2021 The Palm Beach County Sports Commission’s journey through the first three (3) quarters of FY 21 encompassed the Covid-19 pandemics’ trials and demonstrated the successful implementation of sports tourism recovery plans. During the first 3 quarters of FY 21 (October 1 – June 30), the Palm Beach County Sports Commission hosted 136 events, generating 202,603 room nights. This production level would exceed the Sports Commission’s revised performance measures for FY 21, which includes 120 events and 193,500 room nights. The total estimated economic impact created from the Sports Commission’s event portfolio during this 9-month stretch in FY 21 equals $186,392,500.

The month of June represents the revival of sports tourism in The Palm Beaches. During June, our Sports Commission hosted 24 events, including the Baseball Americas Qualifier for the XXXII Olympiad, the First Responder Games, Prospect Select Baseball (283-team national baseball event), and Balling at the Beach (200-team basketball tournament).

Unfortunately, 46 booked events have canceled or relocated to another destination during FY 21, due to the COVID-19 pandemic. The loss of these 46 events eliminated 50,394 booked room nights.

Most of the FY 21 canceled or relocated events (74%) took place during the first quarter (October – December).

Sports Commission Events, FY 21, thru end of Quarter 3: • 136 events • 202,603 projected room nights Sports Commission Lost Business, FY 21, thru end of Quarter 3 (Due to Covid-19): • 46 events canceled or relocated.

• 50,394 room nights eliminated.

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Blue Line Hockey - Columbus Day Discovery Showdown

Ice Hockey

October 8 - 11, 2020

Palm Beach Ice Works & Palm Beach Skate Zone

1,800

866

Florida State Golf Association Mid-Amateur Championship

Golf

October 9 - 11, 2020

Mayacoo Lakes Country Club

144

123

United States Tennis Association (USTA) - FL Bobby Curtis Sectional Championships

Tennis

October 10 -12, 2020

Delray Beach Tennis Center, Delray Swim and Tennis Club, & Boca Lago Country Club

128

53

Okeeheelee Halloween Slam

Baseball

October 22 -25, 2020

Lake Lytal Park & Okeeheelee Park

800

N/A

NPC Ultimate Grand Prix

Fitness

October 24, 2020

Embassy Suites by Hilton Boca Raton

250

166

TimberTech Championship (PGA Tour Championship)

Golf

October 27 - November 1, 2020

Old Course at Broken Sound Club

150

1,296

Monster Mash Lax Clash

Lacrosse

October 30 - November 1, 2020

Dyer Park & Lake Lytal Park

800

73

Yamaha Champions Riding School

Motorsports

November 3-4, 2020

Palm Beach International Raceway

30

65

Men's Senior Baseball League Fall Classic

Baseball

November 7-21, 2020

FITTEAM Ballpark of The Palm Beaches & Roger Dean Chevrolet Stadium

800

2,993

South Florida Collegiate Baseball Fall League

Baseball

November 7 December 14, 2020

Miller Park, Delray Beach

200

1,362

The First Tee’s Palm Beach County High School Golf Championships

Golf

November 11-12, 2021

Wellington National Golf Club

85

N/A

Optimist International Tournament of Champions

Golf

November 14 - 15, 2020

PGA National Resort & Spa

160

262

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Florida Motorcycle Road Racing Association (FMRRA) Series

Motorsports

November 14, 2020 May 23, 2021

Palm Beach International Raceway

500

TBD

Sun Conference Women's Soccer Tournament

Soccer

November 14-17, 2020

Keiser University

100

76

Sun Conference Men's Soccer Championships

Soccer

November 17-20, 2020

Keiser University

110

120

American Junior Golf Association (AJGA) Evian International & Senior Showcase

Golf

November 20 - 22, 2020

PGA National Resort & Spa

144

387

American Junior Golf Association (AJGA) Rolex Tournament of Champions

Golf

November 23 - 28, 2020

PGA National Resort & Spa

206

895

Equestrian Holiday & Horses Circuit

Equestrian

November 24, 2020 - January 1, 2021

Palm Beach International Equestrian Center

1,825

30,110

Blue Line Hockey - Turkey Tussle

Ice Hockey

November 27 - 29, 2020

Palm Beach Ice Works & Palm Beach Skate Zone

1,800

33

Hurricane Junior Golf Tour Palm Beach Holiday Junior Open

Golf

November 28 - 29, 2020

Palm Beach National Golf and Country Club

72

45

CFP National Championship Game Host Committee Golf Tournament

Golf

December 4, 2020

Osprey Point Golf Course

212

N/A

USSSA Fastpitch Softball - Santa Slam

Fastpitch Softball

December 5 - 6, 2020

Okeeheelee Park, John Prince Park, Lake Charleston Park, & Seminole Palms Park

1,200

90

Rize of Champions - Team MMA

Mixed Martial Arts

December 12, 2020

Bamboo Room (Downtown Lake Worth)

30

24

Bill Bone Florida State Time Trial Championships

Cycling

December 13, 2020

Glades Region

250

87

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

US Kids Golf Foundation Holiday Classic

Golf

December 21 - 22, 2020

PGA National Resort & Spa

318

267

RoofClaim.com Boca Raton Bowl

Football

December 22, 2020

FAU Stadium

300

505

Hurricane Junior Golf Tour PGA National Holiday Open

Golf

December 26 - 27, 2020

PGA National Resort & Spa

72

110

Sand Spur Ultra Marathon

Golf

December 26 - 27, 2020

PGA National Resort & Spa

72

TBD

Junior Honda Classic

Golf

January 2-3, 2021

PGA National Resort & Spa

300

309

Lou Groza Award Virtual Celebration

Football

January 4, 2021

Orange Bowl Field at Glades Pioneer Park

N/A

N/A

Delray Beach Open by VITACOST.com

Tennis

January 4-13, 2021

Delray Beach Tennis Center

350

1,078

Winter Equestrian Festival

Equestrian

January 6 - April 4, 2021

Palm Beach International Equestrian Center

22,000

85,328

Florida Lacrosse Festival

Lacrosse

January 9-10, 2021

Lake Lytal Park

200

N/A

NexStar Lacrosse National Recruiting Showcase

Lacrosse

January 9-10, 2021

Caloosa Park

150

74

College Preparatory Invitational (CPI)

Equestrian

January 15-17, 2021

Jim Brandon Equestrian Center

160

N/A

Game Day USA Junior All-American Games

Baseball

January 15-17, 2021

Roger Dean Cheverolet Stadium & Jupiter Community Park

600

225

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Wellington Soccer Shootout

Soccer

January 15-17, 2021

Village Park

2,000

152

South Florida MiniGP

Motorsports

January 15 - 17, 2021 & February 67, 2021

Palm Beach International Raceway

60

122

Florida RUSH

Ice Hockey

January 15-18, 2021

Palm Beach Skate Zone

1,300

1,002

Eye of the Hurricane

Lacrosse

January 16-17, 2021

Halpatiokee Regional Park

1,000

228

Palm Beach Volleyfest Series

Volleyball

January 16-17, February 13-14, February 27-28, & March 27-28

South Florida Fairgrounds

825

368

Hurricane Junior Golf Tour Palm Beach Junior Open

Golf

January 30-31, 2021

Westchester Golf and Country Club

72

74

Florida Junior Tour

Golf

January 30-31, 2021

PGA National Resort & Spa

84

105

USSSA ClayZinga

Fastpitch Softball

January 31, 2021

Lake Charleston Park

200

N/A

Next Level Greats 7v7

Flag Football

February 6 - 7, 2021

Orange Bowl Field at Glades Pioneer Park, Lake Lytal Park, & County Pines Recreational Complex

456

62

FAU Paradise Invitational

Golf

February 8 - 9, 2021

Boca Lago Country Club

150

252

Florida State Golf Association (FSGA) Women's International Four-Ball

Golf

February 10 -11, 2021

Wanderers Club

96

50

USSSA Fastpitch Softball Bandits Presidents Day

Fastpitch Softball

February 13-14, 2021

Lake Charleston Park

375

N/A

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Gauntlet of Polo (C.V. Whitney Cup & USPA Gold Cup)

Polo

February 17 - March 7 & March 1028, 2021

International Polo Club

60

N/A

Professional Bowling Association (PBA) Players Championship Final

Bowling

February 21, 2021

Bowlero

12

57

Diesel Motorsports

Motorsports

February 26 - 27, 2021

Palm Beach International Raceway

50

12

East End Volleyball Sunshine Series

Beach Volleyball

February 27-28, 2021

Singer Island Municipal Beach in the City of Riviera Beach

196

128

Professional Bowling Association (PBA) Tournament of Champions

Bowling

February 28, 2021

Bowlero

16

37

Major League Baseball (MLB) Spring Training

Baseball

February 28 - March 29, 2021

Roger Dean Cheverolet Stadium & Ballpark of the Palm Beaches

800

18,000

Southern Invitational

Golf

March 1-2, 2021

The Falls Club of the Palm Beaches

120

115

National Women's Soccer League (NWSL) Washington Spirits Training Camp

Soccer

March 1-17, 2021

Palm Beach Atlantic University & Gardens North County District Park

42

438

Palm Beach Challenge

Baseball

March 3 - March 31, 2021

Santaluces Athletic Complex

594

1,370

Florida Youth Soccer Association (FYSA) Palm Beach Gardens Classic

Soccer

March 5-7, 2021

The Gardens North County District Park, Dyer Park, Klock Fields, Mirasol Park, & PGA National Park,

3,500

44

Tim Rand Invitational

Gymnastics

March 5-7, 2021

Palm Beach County Convention Center

850

516

Pro Winter Warmup

Motorsports

March 5-7, 2021

Palm Beach International Raceway

150

597

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

United States Basketball Association (USAB) Wellington March Madness

Basketball

March 6-7, 2021

10 gyms sourced throughout Palm Beach County

600

431

PBA Jr. National Championship Finals

Bowling

March 7, 2021

Bolwero

16

43

USSSA Boca March Madness

Fastpitch Softball

March 7, 2021

Burt Aaronson South County Regional Park, PineRepeatoods Park, & Sandalfoot Cove Park

525

N/A

Gravel Palm Beach

Cycling

March 7, 2021

Grassy Waters Preserve

250

54

USSSA Lucky Pot of Gold

Fastpitch Softball

March 13-14, 2021

Lake Lytal Park

720

N/A

The Honda Classic

Golf

March 15-21, 2021

PGA National Resort & Spa

288

5,677

Pickleball

March 18-21, 2021

Delray Beach Tennis Center

850

1,342

Palm Beach Poker Classic

Poker

March 18-28, 2021

Palm Beach Kennel Club

200

11

Cloverleaf Invitational

Volleyball

March 19-21, 2021

Palm Beach County Convention Center

1,650

660

Hurricane Junior Golf Tour South Florida Kickoff

Golf

March 20-21, 2021

The Links at Madison Green

72

74

International Gay Polo Tournament

Polo

March 25 - 28, 2021

International Polo Club

250

106

USSSA April Fools Slam Jam

Fastpitch Softball

March 27 - 28, 2021

Lake Lytal Park & Okeeheelee Park

400

N/A

Delray Beach Pickleball Open -

Association of Pickleball Professionals (APP) Tour

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Hardball 360 Spring Training

Baseball

April 7-11, 2021

Ballpark of the Palm Beaches

120

269

AAU Karate Gold Florida Championships

Karate

April 10, 2021

Boynton Beach High School

365

86

USA Powerlifting Florida Championships

Powerlifting

April 10-11, 2021

Hilton Palm Beach Airport

150

300

Angels 4 Autism

Fastpitch Softball

April 10-11, 2021

Lake Lytal Park, Okeeheelee Park, John Prince Park, Lake Charleston Park

1,000

TBD

Extreme Kayak Fishing Tournament

Fishing

April 10-11, 2021

Lake Ida Park

125

TBD

Officer John Scollo Memorial Softball Tournament

Softball

April 10-11, 2021

Village Park Athletic Complex

160

355

ESP Spring Series, CS13 Premeir "AA" & Jumper FEI (Federation Equstre Internationale) events

Equestrian

April 14 -18 & April 21-25, 2021

Palm Beach International Equestrian Center

2,000

9,272

Play at the Plate Fantasy Camp World Series

Baseball

April 15-18, 2021

Ballpark of the Palm Beaches

250

540

Super Car Week

Motorsports

April 16-18, 2021

Meyer Amphitheater

N/A

N/A

USSSA Gardens Spring Rush

Fastpitch Softball

April 17, 2021

Lake Catherine Sportsplex, Mirasol Park, & PGA Park

900

N/A

NAIA Football Championship Series

Football

April 17 & 24, 2021

Keiser University

225

193

NAIA Women's Volleyball & Men's Soccer National Championships Opening Rounds

Volleybal & Soccer

April 17 & April 22-24, 2021

Keiser University’s Massimino Court & Keiser University’s Arrigo - Vecellio Field

148

178

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

U.S. National Cheer & Dance Championship

Cheerleading & Dance

April 18, 2021

South Florida Fairgrounds

200

100

Delray Beach International Tennis Federation (ITF) Open

Tennis

April 22-30, 2021

Delray Beach Tennis Center & Delray Swim and Tennis Club

256

284

Palm Beaches Spartan Sprint Weekend

Endurance sports

April 24-25, 2021

Burt Aaronson South County Regional Park

6,000

2,642

Hurricane Junior Golf Tour (HJGT) PGA National Junior Open

Golf

April 24-25, 2021

PGA National Resort & Spa

72

75

Florida Junior Tour

Golf

April 24-25, 2021

Indian Spring Country Club

84

75

USSSA Lake Lytal Classic

Fastpitch Softball

April 24-25, 2021

Lake Lytal Park & Okeeheelee Park

900

N/A

American Junior Golf Association (AJGA) Junior Championship

Golf

April 29 - May 2, 2021

Banyan Cay Resort & Golf

156

249

NPC Ultimate Grand Prix

Fitness

May 1, 2021

Boynton Beach High School

515

154

USSSA Beast of the Southeast

Fastpitch Softball

May 1-2, 2021

Lake Lytal Park, Okeeheelee Park, Lake Charleston Park, & Seminole Palms Parks

600

162

USTA PIM Open

Tennis

May 1-3, 2021

Delray Beach Tennis Center & Delray Beach Swim & Tennis Club

64

40

Southeast League

Baseball

May 4 - September 19, 2021

Roger Dean Cheverolet Stadium

150

4,080

The Sun Conference Baseball Championship

Baseball

May 6-9, 2021

Ballpark of the Palm Beaches

140

388

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

Delray Beach Riptide Lacrosse Series

Lacrosse

May 8, May 22-23, & June 5-6, 2021

Seacrest Soccer Complex

800

TBD

Florida Youth Soccer Association (FYSA) Palm Beach Cup

Soccer

May 7-9, 2021

The Gardens North County District Park, Lilac Park, Mirasol Park, Gardens Park, & PGA National Park

2,400

280

Wellington Showcase & Invitational

Soccer

May 7-9, 2021

Village Park Athletic Complex & Wellington Green Park

3,000

TBD

Walker Cup Match

Golf

May 8-9,2021

Seminole Golf Club

50

1,213

USTA Florida 12s & 14s Clay Court Championship

Golf

May 8-11, 2021

Palm Beach Gardens Tennis Center

128

99

Florida State Golf Association (FSGA) Mid-Amateur Championship

Golf

May 13-16, 2021

The Club at Admiral's Cove

84

100

Spartan Deka Fit - Palm Beaches

Endurance Sports

May 15-16, 2021

Palm Beach County Convention Center

500

TBD

Briana Marie Cox Memorial NIT (National Invitational Tournament)

Fastpitch Softball

May 15-16, 2021

Seminole Palms Park, Lake Lytal Park, Okeeheelee Park, John Prince Park, & Lake Charleston Park

1,300

600

PBR Florida Junior Future Series Summer Kickoff

Baseball

May 15 - 16, 2021

Ballpark of the Palm Beaches

432

120

NCAA Division II Men's Golf National Championship

Golf

May 16 -21, 2021

PGA National Resort & Spa

156

1,758

Sunshine State Games Lacrosse Championships

Lacrosse

May 21-23, 2021

The Gardens North County District Park, PGA National Park, Seminole Palms Park

1,080

434

YellowTennisBall.com Jr Championships

Tennis

May 22-24, 2021

Wycliffe Country Club

64

160

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

African American Golfer's Hall of Fame

Golf

May 27-31, 2021

Eastpointe Country Club & Lone Pine Golf Course

95

95

Baseball Factory Memorial Day Classic

Baseball

May 28-31, 2021

Roger Dean Cheverolet Stadium

600

150

Casey Powell Lacrosse Festival

Lacrosse

May 29-30, 2021

Seacrest Soccer Complex

360

81

Baseball Americas Oualifer for the XXXII Olympiad

Baseball

May 31 - June 5, 2021

Ballpark of the Palm Beaches

320

3,000

Collegiate League of the Palm Beaches

Baseball

June 1 - August 4, 2021

Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Gardens Park & Lilac Park

250

N/A

Palm Beach United Water Polo Foundation Florida East Coast Summer Classic

Water Polo

June 4-6, 2021

Boca Raton High School

60

180

South Florida Collegiate Baseball League

Baseball

June 4 - July 26, 2021

South County Regional Park, Miller Park, West Boynton Park and Recreation Center, Forest Hill High School, & Santaluces Athletic Complex

210

2,002

Hurricane Junior Golf Tour South Florida Summer Kickoff

Golf

June 6 - 7, 2021

Boca Lago Country Club

72

75

United States Golf Association (USGA) U.S. Open Qualifying

Golf

June 7, 2021

The Bear's Club

70

25

Florida's Women's State Golf Association Amateur & Mid-Amateur Championship

Golf

June 7-10, 2021

The Falls Club of the Palm Beaches

96

75

June 8-14, 2021

Ballpark of The Palm Beaches, Roger Dean Chevrolet Stadium, & Santaluces Athletic Complex

1,064

4,952

Prospect Select National Showcase Palm Beach Classic

Baseball

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

First Responder Games

Multi-sport

June 8-20, 2021

Multiple venues secured acrcoss Palm Beach County

700

1,891

U.S. Dressage Olympic Qualification Event

Equestrian

June 8-12, 2021

Palm Beach International Equestrian Center

40

200

USSSA Girls Fastpitch Gardens Swamp Classic

Softball

June 12-13, 2021

Lake Catherine Sportsplex, Palm Beach Gardens Community High School, Mirasol Park, & PGA National Park

1,080

600

Prep Baseball Report - PBRT East Florida Select

Baseball

June 17-20, 2021

Ballpark of the Palm Beaches

1,080

350

USA BMX Gold Cup Regional Qualifier

BMX

June 18-20, 2021

Okeeheelee Park BMX Track

600

250

Balling on the Beach

Basketball

June 18-20, 2021

Palm Beach County Convention Center

2,370

1,500

USSSA Boca Fathers Day Classic

Softball

June 19 - 20, 2021

Caloosa Park, Burt Aaronson South County Regional Park, & Lake Charleston Park

900

N/A

SoFlo Summer Shootout

Lacrosse

June 19-20, 2021

Patch Reef Park & Seacrest Soccer Complex

640

N/A

Orange Bowl Youth Football Clinic

Football

June 22, 2021

Orange Bowl Field at Glades Pioneer Park

120

N/A

Perfect Game Ultimate Baseball Championship

Baseball

June 22-25, 2021

Ballpark of the Palm Beaches

720

2,000

The Champion Course Junior Open at PGA National

Golf

June 23 - 24, 2021

PGA National Resort & Spa

72

75

Cal Ripken Baseball Rookie State Championship

Baseball

June 24 - 27, 2021

Gardens Park

600

1,200

Palm Beach County Sports Commission Event Report, October 1 - June 30, 2021 Event Name

Sport

Event Dates

Venue

Number of Participants

Room Nights

American Legion Bob Borovy Memorial Invitational

Baseball

June 24 - 27, 2021

Santaluces Athletic Complex

220

112

Sunshine State Games - Water Polo

Water Polo

June 26-27, 2021

Boca Raton High School

140

85

Concacaf Gold Cup Training

Soccer

June 27-30, 2021

South County Regional Park & The Gardens North County District

110

350

Kids Fitness Festival of the Palm Beaches

Multi-sport

June 30, 2021

Jim Brandon Equestrian Center

300

N/A

92,610

202,603

TOTAL Participation & Room Nights

June Sports Event Update FY 21

June = Revival of Sports Tourism • 24 sporting events attracting visitors from across the state/nation/globe • 2 Olympic Qualification Events • 18,922 projected room nights • $13.2 million of visitor spending

The Palm Beach County Sports Commission hosted robust national and global sports events in June, which signifies a strong recovery.

Baseball Americas Qualifier of the XXXII Olympiad Ballpark of the Palm Beaches, May 31 – June 5

8 national teams, 200+ athletes, 10,000+ spectators

Prospect Select Baseball National Showcase

Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium & Santaluces Athletic Complex, June 8 - 14

283 teams, 5,094 + athletes, 7,000+ spectators

First Responder Games

Multiple venues throughout The Palm Beaches, June 8-20

2,500 participants competing in 30 different sports

U.S. Dressage Olympic Qualification Event

Palm Beach International Equestrian Center, June 8-12

15 horse/rider combinations vying for spots in the Olympic Games

Balling at the Beach

Palm Beach County Convention Center, June 18-20

200+ teams & 2,000 middle school athletes

USA BMX Gold Cup Regional Qualifier Okeeheelee Park, June 18-20

600 participants & 1,500 spectators

Lost Business Report, FY 21 October 1, 2020 - September 30, 2021 Re-Booking for FY 22

Lost Room Nights, FY 21

PGA National Resort & Spa

Yes

200

October 5-6

Canceled

Yes

200

Baseball

October 8-12

Relocated to Lee County and Sarasota County, FL

In-process

6,820

The Honda Classic High School Invitational

Golf

October 9-10

Cacneled

Yes

250

The MIC Tournament

Soccer

October 9-11

Relocated to Bradenton, FL

In-process

1,200

Florida Judo Inc. - Rattler Round Up

Judo

October 9-11

Canceled

Yes

20

Perfect Game 14U World Champioship

Baseball

October 16-19

Relocated to Lee County, FL

In-process

1,100

Hardball 360 Fall Classic

Baseball

October 22-25

Canceled

Yes

300

USTA Father / Daugher National Championship

Tennis

October 22-25

Canceled

Yes

50

American Junior Golf Association (AJGA) Junior at Osprey Point

Golf

October 23-25

Canceled

Yes

150

Babe Ruth League Board Meeting

Baseball

November 10-17 Canceled

In-process

110

Perfect Game Youth Florida Fall Invitational

Baseball

November 14-16 Canceled

Yes

150

So Florida Turkey Shootout

Lacrosse

November 14-16 Relocated to Vero Beach

Yes

200

Event Name

Sport

Event Dates

Impacts

NCAA Division II Fall Preview

Golf

October 4-6

Shark Invitational / NCAA DII Men's Golf National Championship Fall Preview

Golf

Perfect Game WWBA World Championship Weekend

Re-Booking for FY 22

Lost Room Nights, FY 21

No

15,000

November 18-22 Canceled

In-process

800

November 20-22 Canceled

Yes

120

In-process

100

Yes

25

In-process

1,600

Yes

1,975

In-process

344

Canceled

Yes

2,277

December 3-6

Canceled

Yes

650

Lacrosse

December 4-6

Canceled

In-process

150

Little "Mo" International Tennis Open

Tennis

December 4-9

Canceled

Yes

770

Perfect Game Youth Florida South Florida Challenge

Baseball

December 8-9

Relocated to Lee County

Yes

175

Event Name

Sport

Event Dates

Impacts

Brine Ambassador Cup (formerly the Presidents Cup)

Lacrosse

NCAA Division I Men's Basketball Holiday Tourney (Formerly the Jamaica Classic)

Basketball

Chris Evert Pro-Celebrity Tennis Classic

Tennis

Uncommitted Showcase

Baseball

November 20-22 Relocated to Clearwater, FL

Sun Capital Half Marathon & 5K

Running

November 21-22 Canceled - turned into virtual event

US Youth Soccer ODP Girls Thanksgiving Interregional

Soccer

November 22-28 Canceled

3v3 Live Soccer Tour National Championships

Soccer

November 28-29 Relocated to Texas

FAU College Basketball Invitational

Basketball

World Comes to the Palm Beaches

Baseball

December 3-6

Delray Beach Pickleball Classic

Pickleball

Holiday Lacrosse Shootout

Novembe 18-22 Relocated to Tampa

November 27-30 Canceled

Re-Booking for FY 22

Lost Room Nights, FY 21

Yes

1,915

Canceled

Yes

60

The Swim Team Training Camp taking place at public aquatic facilities have been canceled

Yes

2,473

Yes

100

December 19-20 Canceled

In-process

700

Baseball

December 27-31 Canceled

Yes

150

Holiday Basketball Classic of the Palm Beaches

Basketball

December 28-30 Canceled

Yes

1,280

XPE NFL Pre-Draft Combine

Football

January 2 - April 28 Relocated to Broward County, FL

No

1,800

American Youth Soccer Organization (AYSO) State Games

Soccer

January 15-18

Canceled

Yes

560

Gainbridge LPGA

Golf

January 25-31

The LPGA originally moved the date back to February, but ultimately relocated the event to Orlando

In-process

1,650

USA BMX - Citrus Classic Nationals

BMX

January 29-31

Moved to Sarasota, FL

No

2,050

USA BMX - Florida State Championships

BMX

February 5-7

Moved to Naples, FL

No

680

Florida Coast Cup

Soccer

February 12-15

Canceled

In-process

700

Event Name

Sport

Event Dates

Garden of Life Palm Beaches Marathon

Running

Florida Silver Gloves Boxing Championships

Boxing

December 12

College Swim Team Training

Swimming

December 15January 15

Future Phenoms College Combine

Lacrosse

West Palm Beach Invitational

Basketball

Coast to Coast Winter Showcase

Impacts

December 11 - 13 Canceled

December 19-20 Relocated to Orlando

Event Name

Sport

Sun Conference Women's Flag Football

Flag Football

AAU Basketball

Event Dates

Impacts

Re-Booking for FY 22

Lost Room Nights, FY 21

February 13-14

Relocated to Babson Park, FL

No

80

Basketball

April 10-12

Moved to Orlando

No

360

USAB Jupiter Jam

Basketball

May 15-16

Canceled

Yes

250

USSSA Lake Lytal Blast

Fastpitch Softball

May 29-30

Canceled

Yes

N/A

Florida Lacrosse Cup

Lacrosse

June 19-20

Canceled

Yes

150

World's Perfect Athlete

Multi-sport

June 25-27

Canceled

Yes

200

USTA Girls 12's National Clay Court Championships

Tennis

July 11-18

Relocated to Ft. Lauderdale, FL

Yes

500

Total Projected Room Night Reduction

50,394

Orange Bowl Youth Football Clinic Orange Bowl Field at Glades Pioneer Park, Belle Glade

The Palm Beach County Sports Commission (PBCSC) teamed up with the Orange Bowl to host a Youth Football Clinic on Orange Bowl Field at Glades Pioneer Park. The Orange Bowl Youth Football Clinic took place on June 22nd from 9am – 11am. The Miami Hurricanes, led by head football coach Manny Diaz, rolled into Palm Beach County to organize the football camp, which was free and open to the public.

Over 120 youth from Belle Glade attended the Orange Bowl Youth Football Clinic. Participants ages ranged from 3 to 14. Coach Manny Diaz was accompanied by his assistant coaches to provide football instructions, conditioning workouts, and oversee football drills. The University of Miami also brought members of its football team to teach the participating youth, such as Palm Beach County native Amari Carter, freshman quarterback Tyler Van Dyke, and nationally renowned wide-receiver, Mark Pope. Miami Hurricane football alumni, such as Travis Benjamin and Super Bowl Champion Damien Berry, also taught the participating youth lessons on football and life. All participants received a free shirt and a picture with Obie the Orange.

The Palm Beach County Sports Commission has delivered two marquee youth football clinics to Belle Glade over the last 2 years. In addition to the Orange Bowl Youth Football Clinic, the Sports Commission also hosted the Super Bowl LIV Football Camp during January of 2019. Belle Glade enjoys a rich legacy of football, which makes it a prominent destination for football related camps and clinics.

Sports-Development Sports Development Executive Summary In FY 21, the Palm Beach County Sports Commission (PBCSC) is deploying an aggressive sales and sports development effort to grow the number of sports tourisms generating events taking place in The Palm Beaches. The PBCSC continues to cultivate relationships with event owners, as well as identify, solicit, secure and retain sports events to grow room night actualization. Below is a recap of sports development efforts that have taken place during the month of June in FY 21.

Event Bids & Development A primary mechanism for event solicitation is through the Event Bid and Development process. To recognize potential bid opportunities, the PBCSC will be at the forefront of the industry and engage with event owners.

Bid submission is a highly effective tool to recruit sporting events. Attached is a comprehensive list of the bids that have been submitted in FY 21, and below is a breakdown of the development efforts over the past month: •

•

•

•

•

US Open Table Tennis Championships o December of 2021 o 500 projected participants o 1,500 projected room nights International Table Tennis Federation Pan American Championships o November 8-14, 2021 o 700 projected participants o 3,000 projected room nights Tropical 7’s Internationa Youth Rugby Tournament o April 11-17, 2022 o 1,000 projected participants o 2,000 projected room nights CONCACAF Gold Cup & Trainings o June 26-July 1, 2021 o 120 projected participants o 500 projected room nights 3v3 Live West Palm Beach o July 24, 2021 o 150 Projected participants o 50 Projected room nights

•

•

•

•

•

•

•

Prep Baseball Report East Florida Select o June 17-20, 2021 o 720 projected participants o 675 projected room nights Prep Baseball Report Florida Junior Future Series Summer Kickoff o May 15-16, 2021 o 150 projected participants o 150 room nights USA BMX Gold Cup Regional Qualifier o June 18-20, 2021 o 600 projected participants o 375 projected room nights Ripken on Tour o July or August of 2022 o 500 projected participants o 1,200 projected room nights Palm Beach United Water Polo - FEC Summer Classic o June 2021 o 300 Projected participants o 75 Projected room nights Delray Beach Open Pickleball o March 23-27, 2022 o 1,200 projected participants o 1,500 projected room nights APP Masters – Pickleball o January 8 – 17, 2022 o 1,800-2,000 Projected participants o 2,000 Projected room nights

Event Site Visits When trying to bring events to Palm Beach County, engaging event rights holders to conduct a site visit or familiarization tour is one of the most beneficial event development strategies. Site visits allow for an event owner to explore potential sports venues while experiencing Palm Beach County’s tourism assets, such as hotels, restaurants, and attractions. Attached is a comprehensive list of the site visits that have been conducted in FY 21, and below is a breakdown of site visits conducted over the past month: • •

Florida Sports Foundation – FSF Sports Summit – Marriott Singer Island Perfect Game – PG Coaches Convention – PGA National Park & Gardens Park

Balling on the beach Balling on the Beach, a premier youth basketball tournament, brought over 200 middle school teams to the Palm Beach County Convention Center on June 18-20, 2021. This was the first multi-court basketball tournament held inside the convention center. The Palm Beach County Sports Commission partnered with the event organizer, Iconic Creative Agency, to host this elite amateur showcase.

Since its inception in 2018, Balling on the Beach has developed into one of the nation's most prestigious amateur basketball tournaments. The competition took place at four South Florida venues with the entirety of the middle school division playing in the Palm Beach County Convention Center. The participating teams brought over 2,000 athletes to Palm Beach County.

The Palm Beach County Convention Center transformed its 100,000-square-foot exhibition hall into the perfect space for basketball. 12 sport courts were constructed in the hall to provide ample space for the tournament, and with the labor shortage, our sports commission sent staff members to the convention center to assist the event owner and the venue with building setup.

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Delray Beach Open Pickleball

March 23-27, 2022

1,200

1000

2000

1200

Delray Beach Tennis Center

Awarded Event

APP Masters - Pickleball

January 8-17, 2022

1800

1500

2500

2000

Patch Reef Park

Awarded Event

US Open Table Tennis Championships

December of 2021

500

750

1250

1,500

Palm Beach County Convention Center or South Florida Fairgrounds

Working on Facility Availability

International Table Tennis Federation Pan American Championships

November 8-14, 2021

700

1,050

1,750

3,000

Palm Beach County Convention Center or South Florida Fairgrounds

Working on Facility Availability

Tropical 7's International Youth Rugby Tournament

April 11-17, 2022

1,000

1,500

2,500

2,000

Village Park or The Gardens North County District Park

Working on Proposal

CONCACAF Gold Cup & Trainings

June 26-July1, 2021

120

0

120

500

The Gardens North County District Park & South County Regional Park

Awarded Event

3v3 Live West Palm Beach

24-Jul-21

150

300

450

50

Okeeheelee Park

Working on Facility Availability

Prep Baseball Report East Florida Select

June 17-20, 2021

720

1,080

1,800

675

Ballpark of the Palm Beaches

Awarded Event

Prep Baseball Report Florida Junior Future Series Summer Kickoff

May 15-16, 2021

150

300

450

150

Ballpark of the Palm Beaches

Awarded Event

USA BMX Gold Cup Regional Qualifier

June 18-20, 2021

600

900

1500

375

Okeeheelee BMX

Awarded Event

Ripken on Tour

July or August 2022

500

750

1250

1,200

Gardens Park & The Ballpark of the Palm Beaches

Working on Facility Availability

U.S. Youth Soccer National Championships

July 20 -25, 2022, 2023, 2024

3600

2000

2500

10000

International Polo Club

Submitted Bid Proposal

Palm Beach United Water Polo - FEC Summer Classic

June 5-6, 2021

100

80

100

300

Boca Raon High School

Awarded Event

Shark Wake Park Open

June 11-13, 2021

60

300

360

150

Shark Wake Park 561

Awarded Event

USA BMX National Event

January or October of 2022

1,000

1,500

2500

1,500

Okeeheelee BMX

Working on Bid Proposal

Balling on the Beach (Middle School Basketball Tournament)

June 18-20, 2021

1,200

1,800

3000

1,800

Palm Beach County Convention Center

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

USA Track & Field Masters 5K Cross Country Championships

October or November of 2022

400

400

800

400

South County Regional Park

Not Awarded Event

World Baseball Softball Confederation (WBSC) Baseball Americas Qualification Event

May 30 - June 5, 2021

320

5000

5320

2,000

Ballpark of the Palm Beaches & Clover Park

Awarded Event

American Cornhole League

September 3-5, 2021

100

2,000

2100

400

Palm Beach County Convention Center

Submitted Bid Proposal

US National Cheer & Dance Championship

April 17-18, 2021

1,000

2,000

3,000

250

South Florida Fairgrounds

Awarded Event

NAIA Men's Soccer National Championship Opening Round

April 22-24, 2021

160

2,000

2160

250

Keiser University

Awarded Event

NAIA Women's Volleyball National Championship Opening Round

17-Apr-21

80

500

580

100

Keiser University

Awarded Event

NAIA Football Championship Series

April 17 & 24, 2021

120

2,000

2,120

200

Keiser University

Awarded Event

Esports Travel Summit

July of 2023, 2024 or 2025

200

200

400

400

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Palm Beach Poker Classic

March 18-28, 2021

500

50

550

150

Palm Beach Kennel Club

Awarded Event

Delray Beach Pickleball Open

March 18-21, 2021

850

1,000

1,850

1000

Delray Beach Tennis Center

Awarded Event

International Wake & Waterski Federation (IWWF) Pan American Wakeboard Championships

June 11-13, 2021

160

500

660

450

Shark Wake Park 561

Awarded Event

International Tennis Federation (ITF) Senior World Championships

May 1-14, 2022

800

1,200

2,000

2,500

The Polo Club of Boca Raton, Woodfield Country Club, Boca West Country Club, Boca Grove, PBG Tennis Center, PGA National Resort

Awarded Event

International Tennis Federation (ITF) Super-Senior World Championships

April 23-May 7, 2022

950

1,425

2,375

3,562

Delray Beach Tennis Center, Delray Beach Swim & Tennis Club & Boynton Beach Tennis Center

Awarded Event

Florida Sports Foundation Summit

May of 2022

80

80

160

240

Marriott Singer Island

Working on Bid Proposal

DEKAFIT Presented by Spartan Race

May 1 or 8, 2021

2,000

3,000

5,000

625

Palm Beach County Convention Center

Finalizing Event Details

Legendary Sports Group Box Lacrosse

February 18-20, 2022

600

900

1500

900

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

Finalizing Event Details

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

National Scholastic Athletic Foundation Outdoor Nationals

March 14-18, 2022

800

1,200

2,000

1,400

Jupiter Community High School

Working on Event Details

Professional Fighers League

April 4-August 28, 2021

500

0

500

10,000

Palm Beach County Convention Center

Reviewing Bid Opportunity

AAU Florida Gold Karate Championships

10-Apr-21

365

550

915

250

Boynton Beach High School

Awarded Event

Eminence Cup

Octobre 28-November 3, 2021

1,500

2,250

3750

6,750

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Prmier Soccer Services Copa Rayados Internacional

November 24-28, 2021 / November 2327, 2022 / November 22-26, 2023 / November 27-December 1, 2024

5,000

7,500

12500

10,000

International Polo Club

Submitted Bid

USA Powerlifting Florida State Championships

April 10-11, 2021

150

150

300

75

Hilton Palm Beach Airport

Awarded Event

Palm Beach Volleyfest #3

March 26-28, 2021

825

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #2

February 26-28, 2021

825

825

1650

150

South Florida Fairgrounds

Awarded Event

Cloverleaf

March 19-21, 2021

1,650

1,650

3,300

660

Palm Beach County Convention Center & South Florida Fairgrounds

Awarded Event

FAU Paradise Invitational

February 8-9, 2021

70

105

175

260

Boca Lago Golf Club

Awarded Event

NCAA Division I Men's Soccer National Championship First & Second Round

April 23-26, 2021

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

NCAA Division I Women's Soccer National Championship First & Second Round

April 24-27, 2021 or April 26-29, 2021

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

Elite Tournaments Major Soccer Tournament

December 3-5, 2022

10,000

16,000

26,000

15,600

International Polo Club

Not Awarded Event

Palm Beach Juniors Palm Beach Classic

February 12-14, 2021

825

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #1

January 22-24, 2021

825

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Juniors Season Kickoff

January 1-3, 2021

825

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Sun Conference Women's Flag Football Tournament

March 20, 2021

96

250

346

100

Working on Venue Specifications & Availaiblity

Not Awarded Event

CONCACAF Beach Soccer

April of 2021

200

500

700

450

Riviera Beach

Not Awarded Event

CONCACAF Olympic Qualifier

May or June 2021

80

2,500

2,580

500

International Polo Club or FAU Stadium

Not Awarded Event

Perfect Game WWBA World Championship

October 7-11, 2021

1,584

2,250

3,834

3,500

Rorger Dean Chevrolet Stadium

Submitted Bid Proposal

Perfect Game WWBA Freshmen World Championship

October 7-11, 2021

1,152

1,728

2,880

2,600

Ballpark of the Palm Beaches

Submitted Bid Proposal

Perfect Game WWBA 14U World Championship

October 16-19, 2021

468

702

1,170

900

Ballpark of the Palm Beaches

Submitted Bid Proposal

IWWF Pan American Wakeboard Championships

May 27-31, 2021 (Tentative)

150

500

650

450

Shark Wake Park 561

Awarded Event

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

Perfect Game Ultimate Baseball Championship

June 22-25, 2021

720

1080

1800

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Perfect Game 13U WWBA National Championship

July 3-7, 2021

648

972

1620

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Next Level Greats 7v7 Flag Football

February 6-7, 2021

300

300

600

150

Lake Lytal

Awarded Event

Washington Spirit Preseason Training

March 1-17, 2021

40

0

40

500

FAU, PBAU, Lynn University, The Gardens North County District Park

Awarded Event

International Slow Pitch Softball (ISPS) World Championship

May/June/August/September of 2021

900

1,350

2,250

500

Various Softball Fields Throughout Palm Beach County

Researching Softball Field Availability

Jackson T. Stevens Cup

October 16-19, 2022

160

3,000

3,160

500

Seminole Golf Club

Awarded Event

ClubCorp Club Life Champions Classic

October 9-17, 2021

500

750

1250

1,850

PGA National Resort & Spa

Awarded Event

USA BMX National Event

January 29-31, 2021

800

1200

2000

1,050

Okeeheelee BMX

Working on Venue Availability

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

AAU Basketball South Florida Regional

January 15-17, 2021

600

600

1200

360

Palm Beach County Convention Center

Finalizing Proposal for Submission

USA Archery Target Nationals & U.S. Open

August 10-13, 2022 & August 9-12, 2023

400

600

#REF!

985

The Gardens North County District Park or the International Polo Club

Working on Bid Proposal

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

USGA Walker Cup

May 8-9, 2021

100

500

600

700

Seminole Golf Club

Awarded Event

National Collegiate Baseball Association (NCBA) Division I World Series

May 27th - June 4th, 2021

200

300

500

500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Proposal

United States Collegiate Athletic Association (USCAA) National Convention

June 5-8 or June 12-15, 2022 / June 8-11 or June 15-18, 2025

80

80

160

206

Wyndham Grand Jupiter at Harbourside

Submitted Bid

Perfect Game 15U WWBA National Championship

July 9-16, 2021

5,160

7,740

12,900

15,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 16U WWBA National Championship

July 16-23, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 17U WWBA National Championship

July 23-30, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Small College Basketball Tipoff Classic

November 4-5, 2022

160

2,000

2,160

600

Greene Complex at PBAU

Did Not Pursue this Event

NXL Paintball World Cup

November 10-14, 2021

2,000

3,000

5,000

3,000

Researching Venue Opportunities

Working on Venue Specifications

ProspectWire Summer Classic

June 25-30, 2021

750

1,125

1,875

1,300

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Venue Availability

CSE's Southeast Softball Nationals

July 23-25, 2021

900

1,350

2,250

1,180

Seminole Palms Park, Okeeheelee Park, John Prince Park, Caloosa Park and South County Regional

Working on Venue Availability

Game Day USA Junior All American Game

January 15-17, 2021

150

225

375

300

Rinker Athletic Complex, Gardens Park

Working on Venue Availability

21,500

34,320

55,820

58,786

TOTAL Projections

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

Florida Sports Foundation

FSF Summit

Marriott Singer Island

6/3/2021

Perfect Game

Perfect Game Coaches Convention & Charity Golf Classic

PGA National Resort & Spa

6/2/2021

ClubCorp

ClubCorp Champions Classic

PGA National Resort & Spa

5/19/2021

Tropical 7's Rugby

Tropical 7's International Youth Rugby

Village Park, The International Polo Club & The Gardens North County District Park

5/18/2021

Sunshine State Games

Sunshine State Games Lacrosse

The Gardens North County District Park & The Ballpark of the Palm Beaches

5/5/2021

Iconic Creative Agency

Balling on the Beach

Palm Beach County Convention Center

4/29/2021

United States Ninja League

USNL Quarter & Semi Finals

Okeeheelee Park - Jim Brandon Equestrian Center Covered Arena

4/8/2021

Pro Watercross

Pro Watercross World Championship

Okeeheelee Park, Lake Ida Park, South County Regional Park

4/13/2021

DS Sports Ventures

Prospectwire Summer Baseball Event

Ballpark of The Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex, Gardens Park, Olympia Park

4/8/2021 - 4/9/2021

NCAA Golf

NCAA D2 Golf National Championship

PGA National Resort & Spa

4/7/2021 - 4/8/2021

US Cheerleading Association

National Cheerleading Event

Convention Center & South Florida Fairgrounds

4/1/2021

USA Track & Field

USA Track & Field Masters 5K

South County Regional Park

3/17/2021

Sport Administration

Eminence Cup

Palm Beach County Convention Center, Hilton West Palm Beach, Rosemary Square, Downtown WPB, Palm Beach Island

3/7/2021

Legendary Sports Group

Box Lacrosse Event

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

3/1/2021

Cressey Sports Performance

Professional Baseball Training Program & Ivy League Training Program

Cressey Sports Performance

2/12/2021

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

Play at the Plate

Play at the Plate

Santaluces Athletic Complex

2/12/2021

National Scholastic Athletics Foundation

NSAF Track Outdoor Nationals

Boca Raton High School, Cardinal Newman, Dwyer High School, The Benjamin School, Jupiter Community High School

2/10/2021

United States Golf Association (USGA)

Walker Cup

Seminole Golf Club

2/9/2021

MGO Events & ISHA

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

1/26/2021

International Slow Pitch Softball

ISPS Florida Championship

Burt Aaronson South County Regional Park, Ballpark of the Palm Beaches, Okeeheelee Park & Seminole Palms Park

1/11/2021

Washington Spirit (NWSL Team)

Washington Spirit Preseason Training

Palm Beach Atlantic University's Rinker Athletic Complex, The Gardens North County District Park & PGA National

1/8/2021

World Baseball Softball Confederation (WBSC)

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

12/16/2020

Corrigan Sports Enterprises

Brine National Cup

The Gardens North County District Park & International Polo Club

12/15/2020

Game Day USA

Game Day USA JAAG

Miller Park, Olympica Park, Little League Park, Santaluces Athletic Complex, Phipps Park, Gardens Park, Jupiter Community Park

12/2/2020

NXL Paintball

NXL Paintball World Cup

Burt Aaronson South County Regional Park, International Polo Club, John Prince Park, Ballpark of the Palm Beaches & The Gardens North County District Park

11/17/2020

Florida Mayhem & Mutineers

Various Esport Event Opporunities

Palm Beach County Convention Center

10/29/2020

US Youth Soccer

Various Event Opportunities

International Polo Club, Village Park, The Gardens North County District Park, Spanish River Athletic Complex

10/27/2020

Perfect Game

Perfect Game WWBA

Jetblue Park, Lee County Sports Complex

10/8/2020

Communications-Digital Marketing

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Designed and/or distributed E-Blasts o

Press releases published to PalmBeachSports.com • • • • • •

11th Season of South Florida Collegiate Baseball League Commences June 4 Prospect Select Baseball is a Home Run for The Palm Beaches The United States Earns Olympic Berth After Baseball Americas Qualifier in The Palm Beaches Palm Beach County is Home to Dressage Olympic Games Observation Event Free Youth Football Clinic in Belle Glade Presented by the Orange Bowl Youth Football Alliance Palm Beach County Convention Center to Host First-Ever Basketball Tournament

Social Media: • Internally managing the PBCSC social media engagement • Developed monthly calendar of social media posts across multiple platforms • Efficiently managing HubSpot marketing software to track our social media engagement, email distribution and more Top performing social media posts: • Balling on the Beach coming to the Palm Beach County Convention Center (Facebook) • Kids Fitness Festival returning on June 30 (Twitter) • Orange Bowl Youth Football Camp (Instagram) • First Responder Games bring over 30 sports to Palm Beach County (LinkedIn)

Orange Bowl Belle Glade Community Youth Event The Palm Beach County Sports Commission supported the Orange Bowl Youth Football Alliance’s free youth football camp which was held June 22 on Orange Bowl Field at Glades Pioneer Park in Belle Glade. The camp was led by Miami Hurricanes head coach Manny Diaz, his staff, and players. The event gave local youth the chance to experience world-class coaching at one of Palm Beach County’s finest sports facilities.

Earned Media from the WBSC Baseball Americas Qualifier

From May 31 to June 4, the baseball world turned its attention to the Ballpark of the Palm Beaches in West Palm Beach for the WBSC Baseball Americas Qualifier; the tournament was Palm Beach County’s first Olympic Qualifier for baseball. As an official Tokyo Olympics qualifier, the event was internationally recognized and commanded significant media attention for The Palm Beaches. A total of 1,849 mentioned referring to Palm Beach County were recorded.

The WBSC Baseball Americas Qualifier and our destination reached millions of people worldwide through media with: • 2,805,354 in local, national, and international TV news audience • 1,367,246,874 in total online and print audience This widespread coverage turned in a strong earned media value for the tournament and The Palm Beaches with: • $519,290 in national and local TV news publicity • $56,475,289 in total online and print publicity

Sports Destination Management The Palm Beach County Sports Commission was heavily featured in a recent issue of Sports Destination Management, a premier sports tourism industry publication. The magazine published a four-page article detailing golf’s prominence in Palm Beach County. The piece is a great marketing tool that will be seen by key sports events owners and industry partners.

PUSH Magazine PUSH Magazine awarded the Palm Beach County Sports Commission a free advertisement placement in each monthly issue for one year. The magazine is an emerging sports industry travel publication whose audience is primarily made of event owners and industry partners. The advertisement will be a great tool to maintain Palm Beach County’s status as a premier sports destination.

The United States Earns Olympic Berth After Baseball Americas Qualifier in The Palm Beaches WEST PALM BEACH, Fla. -- The Palm Beach County Sports Commission hosted the WBSC Baseball Americas Qualifier for the XXXII Olympiad Tokyo 2020 from May 31-June 5 at the Ballpark of the Palm Beaches. The United States advanced to the Olympics after an undefeated five-game campaign.

Eight nations competed over 16 games for the second-to-last spot in the six-team tournament. The U.S., Dominican Republic, Puerto Rico, Nicaragua, Cuba, Venezuela, Canada, and Colombia participated in the event which took place at two venues – the Ballpark of the Palm Beaches in West Palm Beach and Clover Park in Port Saint Lucie.

Throughout the competition, fans were treated to elite-level baseball featuring a mix of up-and-coming players and veteran major leaguers. Familiar names like Jose Bautista, Todd Frazier, Melky Cabrera, and Anibal Sanchez played alongside rising prospects in the minor leagues like Matthew Liberatore and Julio Rodriguez, the no. 30 and no. 5 prospects in baseball respectively, per MLB.com.

Household names were aplenty at the Ballpark of the Palm Beaches with the Palm Beach County Sports Commission honoring multiple MLB greats and hall of famers with ceremonial first pitches. Legends like Ivan ‘Pudge’ Rodriguez, David ‘Big Papi’ Ortiz, Andre Dawson, Larry Walker, Jeff Conine, Johnny Bench, Tony Armas, Liván Hernández, Dennis Martínez, and Bucky Dent made appearances throughout the week.

Despite Covid-19 safety restrictions to limit capacity, the two venues generated impressive attendance figures with over 25,000 fans attending at least one game throughout the week. For those not in attendance, the game was broadcast in over 70 countries and territories while over 2,000,000 fans engaged with the tournament through social media.

The local and international media provided plenty of coverage, especially across North, South, and Central America with close to 200 accredited media members for the tournament - attending personally or virtually - taking advantage of the post-game press conferences which were provided in both English and Spanish.

The tournament also made a different kind of impact with on-site coronavirus vaccinations available each day. Thanks to the Health Care District of Palm Beach County, vaccines were available for free to all attendees. The Health Care District also vaccinated the players and staff of each team in need prior to the tournament beginning.

The Palm Beach County Sports Commission expected the tournament to make a strong economic impact in Palm Beach County. With eight teams, personnel, and fans, the event brought an added boost to already surging tourism trends.

“The United States will play in this summer’s Olympics, and it all started right here in The Palm Beaches,” said George Linley, Executive Director of the Palm Beach County Sports Commission. “The Palm Beach County Sports Commission could not have been more honored to host the WBSC Baseball Americas Qualifier for the XXXII Olympiad Tokyo 2020.”

The Ballpark of the Palm Beaches might be Palm Beach County’s newest professional baseball facility, but it is no stranger to hosting world-class baseball. Two recent World Series champions, the Houston Astros (2017) and Washington Nationals (2019) call the ballpark home each year for their Major League Baseball Spring Training games. Many elite baseball events have also played at the park including the Prospect Select Wave Invitational, Baseball Canada Junior Nationals, Palm Beach Classic, and Perfect Game USA 14U Florida Showcase.

The ballpark contains a total of 13 MLB fields and five multipurpose athletic fields which are covered in beautiful Bermuda grass and cater to soccer, lacrosse, football, rugby, and more. Among the eclectic events that the venue has hosted are Battlepark Mixed Martial Arts, SoFlo Turkey Shootout in lacrosse, The Palm Beach Cup in soccer, and Sunshine Games Ultimate Frisbee.

Baseball Hall of Famers and MLB Greats to be Honored at Olympic Baseball Qualifier WEST PALM BEACH, Fla. – The Palm Beach County Sports Commission has announced the Hall of Famers and Major League Baseball greats who will be honored at upcoming Olympic Baseball Qualifier games at the Ballpark of the Palm Beaches May 31-June 4.

The prestigious list of names scheduled to appear includes Hall of Famer Larry Walker, Hall of Famer Andre Dawson, Hall of Famer Ivan "Pudge" Rodriguez, David "Big Papi" Ortiz, and many more.

Monday, May 31 Venezuela vs. Cuba – 1:00 p.m.

• •

Tony Armas (Venezuela), two-time Major League Baseball All-Star and two-time American League home run leader Liván Hernández (Cuba), two-time MLB All-Star and 1997 World Series champion

Colombia vs. Canada – 7:00 p.m.

• •

Édgar Rentería (Colombia), five-time MLB All-Star and two-time World Series Champion Larry Walker (Canada), five-time MLB All-Star and incoming member of the National Baseball Hall of Fame

Tuesday, June 1

Nicaragua vs. Puerto Rico – 1:00 p.m.

• •

Dennis Martínez (Nicaragua), four-time MLB All-Star and member of the Canadian Baseball Hall of Fame Iván ‘Pudge’ Rodríguez (Puerto Rico), member of the National Baseball Hall of Fame, 14-time MLB All-Star, and 2003 World Series champion

Dominican Republic vs. USA – 7:00 p.m.

• •

David Ortiz (Dominican Republic), 10-time MLB All-Star and three-time World Series champion Jeff Conine (USA), two-time MLB All-Star and two-time World Series champion

Super Round, June 4 •

Andre Dawson (USA), member of the National Baseball Hall of Fame and eight-time MLB All-Star

•

Bucky Dent (USA), three-time MLB All-Star, two-time World Series champion, and World Series MVP

Witness Baseball History in The Palm Beaches Support Team USA Moving on to the Super Round are:

•

United States (3-0) Venezuela (3-0) Canada (2-1)

•

Dominican Republic (2-1)

• •

Head-to-head contests among these teams from the Opening Round will carry over into the Super Round standings. The first two games of the Super Round will take place at the Ballpark of the Palm Beaches in West Palm Beach, Florida on Friday.

The team with the best Super Round record will be declared the winner and become the fifth National Team to advance to the Tokyo Olympic baseball tournament, joining world #1 Japan, #3 Korea, #5 Mexico, and #18 Israel, who have already punched their ticket to the 2020 Tokyo Games. Witness history on Friday, June 4 at the Ballpark of the Palm Beaches.

First Responder Games to Celebrate Heroes, Generate Revenue in Palm Beach County WEST PALM BEACH, Fla. -- For nearly two weeks this June, Palm Beach County will become the competition hub for our nation's heroes. Police, firefighters, military, first responders, federal agents, and emergency medical personnel will gather to compete in various sports in the First Responder Games. This year marks the third time in seven years that the Palm Beach County Sports Commission is hosting the event.

The First Responder Games, scheduled for June 8-20, 2021, is an Olympic-style competition that will take place across several venues throughout Palm Beach County. This multi-sport event will attract over 2,500 first responders from across the United States competing in 30 different sports, including basketball, softball, soccer, flag football, golf, ice hockey, fishing, archery, tennis, pickleball, swimming, volleyball, bowling, billiards, darts, racquetball, sporting clays, powerlifting, and cycling.

Multiple venues throughout Palm Beach County will be utilized to accommodate the variety of events. The Gardens North County District Park will host several sports, including soccer, flag football, tennis, and pickleball. Other venues include Okeeheelee Park, John Prince Park, PGA National Park, Palm Beach Atlantic University, Wellington National Golf Club, Madison Green Country Club, Greenacres Bowl, and Palm Beach Ice Works. The DoubleTree by Hilton Hotel and Executive Meeting Center in Palm Beach Gardens will serve as a venue for many of the event's indoor sports.

The First Responder Games will create significant tourism and economic impact for Palm Beach County. This year's event is expected to provide a boost to Palm Beach County's hospitality industry with a projection of over 2,000 hotel room nights and $1.4 million in total economic impact.

“The First Responder Games represents a defining moment for our sports commission as we are recovering from a pandemic that severely compromised the sports industry in Palm Beach County and across the nation," said George Linley, executive director of the Palm Beach County Sports Commission. “This event will bring players for 30 different sports while creating a tourism impact across The Palm Beaches. Moreover, in hosting the First Responder Games, our sports commission can celebrate heroes that dedicate their lives to public service and endured a year that brought so many challenges to first responders."

Palm Beach County is Home to Dressage Olympic Games Observation Event WELLINGTON, Fla. -- The U.S. Dressage Olympic Games Observation Event – the final stage before the Games of the XXXII Olympiad – takes place this week at the Palm Beach International Equestrian Center in Wellington. The competition runs from June 8-11 and will feature a shortlist of 14 pairs of riders and horses; Wellington residents Susan Dutta, Jessica Howington, and Adrienne Lyle are slated to participate.

The riders are competing for three team spots and one traveling reserve role in this summer’s Olympics. This event is not a selection trial where top finishes determine a team. Selectors instead will look at each pair’s scores from 2020 and 2021 and how those scores are trending, as well as considering the prior international experience and which horses are likely to fare best with the long journey to and expected heat and humidity at the Tokyo Olympic Games.

The final team selection will be announced by June 21. The dressage portion of the Tokyo Olympic Games will take place from July 23-30 and will feature both team and individual competitions.

The schedule for the Dressage portion of the Tokyo Olympic Games is as follows: July 23 – Horse Inspection July 24-25 – FEI Grand Prix Test (Qualifier for the Team and Individual Finals) July 27 – FEI Grand Prix Special (Team Final) July 28 – Second Horse Inspection & FEI Grand Prix Freestyle (Individual Final) The U.S. Olympic Dressage Team has enjoyed recent success at the Olympics with a bronze medal finish at the 2016 Olympics in Rio de Janeiro, Brazil. Palm Beach County was well-represented in Brazil by Loxahatchee-based riders Allison Brock and Shelly Francis making the final roster.

The host venue for this Olympic qualifier will be Palm Beach International Equestrian Center (PBIEC). The center is considered by many to be the most recognizable equestrian sporting venue in the U.S. It encompasses a total of 500 acres, and the competition arenas alone cover 80 acres. All 18 arenas feature state-of-the-art sand footing, and the main International Arena is surrounded by stadium and box seating as well as hospitality pavilions that are available for private events. The main grounds house more than 250 permanent equine stalls, horse trails, pedestrian paths, golf cart tracks, and dedicated shopping areas. PBIEC is open year-round for equestrian competition and is home to the internationally renowned Winter Equestrian Festival from January through March.

The U.S. Dressage Olympic Games Observation Event marks the second Olympic event to take place in The Palm Beaches in June. Earlier this month, the WBSC Baseball Americas Qualifier took place at the Ballpark of the Palm Beaches in West Palm Beach. The six-day tournament featured eight nations battling for the second-to-last spot in the Olympic baseball tournament. The U.S. clinched a trip to Tokyo by storming through the competition with an undefeated 5-0 record.

Prospect Select Baseball is a Home Run for The Palm Beaches WEST PALM BEACH, Fla. -- Just days after Palm Beach County was home to the Baseball Americas Qualifier for the XXXII Olympiad, it will be home to one of the nation's largest high school age baseball tournaments. The Palm Beach County Sports Commission is partnering with The Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, and Palm Beach County Parks and Recreation to host Prospect Select Baseball’s national showcase event, the Palm Beach Classic. This summer, this flagship event of Prospect Select Baseball will take place in The Palm Beaches for the fourth time in the past five years.

The Palm Beach Classic will attract elite travel teams from across the United States, Canada, Puerto Rico, Venezuela, Dominican Republic, and the Bahamas. These teams will compete in a wood bat-only format, featuring three age groups (14U, 16U, and 18U). The Palm Beach Classic, scheduled for June 8-13, will feature approximately 250 teams, consisting of more than 4,500 athletes. Palm Beach County’s premier baseball venues, The Ballpark of the Palm Beaches in West Palm Beach, Roger Dean Chevrolet Stadium in Jupiter, and the Santaluces Athletic Complex in Lantana, will come together to offer the nearly 30 diamonds required to host these players and games.

Prospect Select Baseball will also bring its prestigious TOPPS Showcase to the Ballpark of the Palm Beaches. The TOPPS Showcase will take place in conjunction with the Palm Beach Classic and features 80 of the country's most talented high school baseball players. These players will compete in a variety of skills competitions before playing in the TOPPS Showcase game.

Prospect Select Baseball will launch its inaugural Palm Beach Classic Futures at the Ballpark of the Palm Beaches, from June 11-14. This event will include the 13U and 14U age divisions. Approximately 50 teams, consisting of 900 athletes will compete. This event will take place simultaneously with the flagship Palm Beach Classic.

In addition to home runs and great catches, this event will bring tremendous economic benefits. The influx of visitors will create an estimated $4 million in visitor spending while generating an enormous boost to hotel occupancy levels.

Prospect Select Baseball’s Palm Beach Classic represents the largest sports event, from a team participation perspective, taking place in Palm Beach County, since the pandemic’s onset. The event undoubtedly symbolizes the successful recovery of sports tourism in The Palm Beaches.

Newsletter of the Palm Beach County Film and Television Commission | July 2021

IN THIS ISSUE 1 NEW EPISODES OF OTT 2 SHARKS GALORE 3 T-MOBILE & MLB TEAM UP 4 FIND YOURSELF OUTSIDE 5 OLYMPIC QUALIFIERS 6 FOOTBRIDGES 7 SSOF WINNER UPDATE

2195 Southern Boulevard, Suite 520 West Palm Beach, FL 33406

pbfilm.com

ON THE TOWN CELEBRATES BLACK & HISPANIC PRIDE Production is underway on two unique episodes of The Palm Beaches TV’s signature lifestyle series, On the Town in The Palm Beaches. Two new episodes will focus on African American and Hispanic cultures and communities in Palm Beach County. From Black-owned businesses to arts organizations, actor/director and series host Frank Licari will explore them.

Similarly, he will delve into the county’s diverse Hispanic community. “While we have done occasional segments in the past on the cultural history of Palm Beach County, I’m looking forward to really delving in and telling several stories,” says Licari. “There are so many stories of families and their love, hard work and dedication in building these businesses of color. Now is the time to celebrate their accomplishments. We look forward to introducing viewers to some of the little-known faces and places that are part of our cultural fabric in Palm Beach County,” says Joyce Belloise, Vice President of Content and Community Partnerships for South Florida PBS. These shows mark a departure from the usual, city-focused themes. In previous seasons, the Emmy-nominated show featured towns like Jupiter, Wellington, Delray Beach, The Glades and others. But in this new twist, the people are the focus, rather than the towns. Episodes will air on South Florida PBS stations WXEL and WPBT during August and September and again in the corresponding months of national recognition – February which is Black history month and September/October, during which Hispanic Heritage is observed. Learn more about the series online at southfloridapbs.org/on-the-town.

A SUMMER OF SHARKS It’s a shark-lovers’ paradise this summer as SharkFest and Shark Week premier on Nat Geo and the Discovery Channel! Watch as the Palm Beaches take center stage for shows like Shark Gangs, World’s Biggest Bull Shark, Sky Sharks, Shark School, and Sharkadelic…to name a few. Natural events that take place along Palm Beach County’s coastline, like the mullet run and blacktip shark migration, lure production crews every year and culminate in a variety of programming that highlights the majesty and misconceptions of these sharp-toothed scene stealers.

Additionally, the great offerings of shark diving tours and charters out of Jupiter, Riviera Beach and more have continued to draw leads for new series. SharkFest premieres on July 5, and Shark Week launches July 11. For more info, visit nationalgeographic.com and discovery.com.

VERLANDER’S SALUTE TO SERVICE Eight-time MLB All-Star Justin Verlander joined two-time Olympic softball medalist Jessica Mendoza in a salute to veterans for T-Mobile’s Beyond The Bases web series.

Verlander’s Wins for Warriors program connects veterans with service dogs to Verlander at Gardens Park aid in the transition to civilian life. Directed by Domonic Smith of Shooter Productions and filmed at Gardens Park in Palm Beach Gardens, the inspirational video kicks off with an interview with Verlander, followed by delightful interactions with some highly trained, lovable canines, and concludes with conversations with real veterans participating in the program. The video was released in celebration of Military Appreciation Month and launches the second season of the series. Get inspired at tmobilebeyondthebases.com/#/ episode/1.

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FOCUS ON FILM FIND YOURSELF OUTSIDE Where do you go to find out who you really are and what you're really capable of? Eddie Bauer’s #findyourselfoutside campaign tells stories about underrepresented communities and what nature means to them.

In a recently released web segment titled Find Yourself Outside: Imagine What’s Possible, Eddie Bauer Community Leader Perry Cohen and Adventure Travel Guide Trevor Frost explored Riverbend Park in Jupiter and Loxahatchee Slough in Palm Beach Gardens, kayaking along the Wild & Scenic Loxahatchee River and taking in serene views of wilderness and wildlife. “It brings me back to that unbridled joy I had as a kid,” Cohen says during his eco-tourism explorations. Check out the segment at youtube.com/watch? v=ae8LrssEXo8.

BALLET BRINGS STORY TO LIFE MB Films & FB Ensemble have released an enchanting short film titled Missed Connections, featuring ballet dancers from the Miami and New York City Ballet.

Filming took place last year at Coral Cove Park Coral Cove Park in Tequesta, a polo farm complex in Wellington, and various other locations across Palm Beach County. The film is directed by Megan L.C. McNally and choreographed by Gilbert Bolden III, with cinematography by Jason Greene. “We were able to find so many unique, vivid backdrops in the area, and particularly enjoyed the landscape of Coral Cove Park, where we filmed sunrise shots utilizing the coral rocks along the beach.” said McNally. The film is now available online with an emphasis on digital promotion. Escape into the beauty of Missed Connections at Wellington Polo Complex vimeo.com/564470784.

HOME RUN OLYMPIC COVERAGE Eight international teams recently competed for a spot in the upcoming Summer Olympics. The baseball Olympic Qualifiers took place at the Ballpark of The Palm Beaches where Team USA Team USA clinched their spot for the Tokyo Olympics with a 10-1 win over Canada. The series was made possible with a partnership between Palm Beach County and St. Lucie County. The games were broadcast on ESPN+ in over 70 countries and territories, while over 2,000,000 fans engaged with the tournament through social media. The local and international media provided plenty of coverage, especially across North, South, and Central America with close to 200 accredited media members for the tournament, attending personally or virtually, taking advantage of the post-game press conferences provided in English and Spanish. Team USA joins Japan, Israel, Mexico and South Korea at the Olympic baseball tournament from July 28 to August 7 in Fukushima and Yokohama, Japan. See more at olympics.com/tokyo-2020.

NEW SEASON OF LOVE & HIP HOP VH1’s popular reality series Love & Hip Hop Miami is currently in production on Season 4, and The Palm Beaches set the scene for some major conversation moments. One of the main characters has a family member in Martin County, and they frequently meet in the middle for walkand-talks to recap the drama or plan for upcoming social events.

Filming has taken place in downtown West Palm Beach, Mizner Park, South Inlet Park, Pinewoods Park and Sugar Sand Park in Boca Raton. Stars of the series include iconic rappers Trina and Trick Daddy. The show regularly draws over one million viewers per episode. See more at vh1.com/ shows/love-and-hip-hop-miami.

NEW PROGRAMS ON THE PALM BEACHES TV

2

Two new shows have been added to The Palm Beaches TV lineup for your viewing pleasure! A Wild Connection, hosted by international wildlife expert James Currie, explores the fascinating sea turtle population that annually nest on the beaches and shores of Palm Beach County. A Wild Connection was produced in partnership with Loggerhead Marinelife Center. Also joining the lineup is a new episode of Art Adventures of The Palm Beaches with host, Shelli Lockhart. Produced in partnership with the Cultural Council for Palm Beach County, the show explores the vibrant local arts and culture community.

The new episode, “Art of Nature”, showcases some of the county’s most spectacular gardens, including the Morikami Museum and Japanese Garden, Mounts Botanical Garden and the Ann Norton Sculpture Gardens. Both shows can be viewed on demand at ThePalmBeaches.TV.

Shelli Lockhart

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FOCUS ON FILM APPLAUDING WINNERS FOR BRJFF The 5th Annual Judy Levis Krug Boca Raton Jewish Film Festival (BRJFF) is pleased to announce this year’s winners. Running from January 5 through May 16, the virtual festival featured a diverse collection of over 50 premiere films and 24 webinars and was considered one of the largest virtual Jewish Film Festivals in the country. The prize for Best Feature was awarded to The Good Traitor, a historical drama of one man’s impassioned resistance to the Nazis. Love It Was Not, the tragic story between a young Jewish prisoner in Auschwitz and Austrian SS officer, won Best Documentary Film, and the Israeli drama Only Bibi walked away with the win for Best Short Film. “We were incredibly proud of our Festival’s line-up this year,” said Lesley Rich, BRJFF Program and Production Director. “Seeing these films get the recognition they deserve brings us tremendous excitement.” See more at bocajff.org.

SUMMER SCHOOL FILM PREMIERE A film about bringing two distinctive cultures together, golf and skateboarding, recently made its premier at the Palm Beach Improv.

Summer School, directed by David Hamzik, a cinema verité style piece that shines light on the similarities between these sports and introduces an authentic cast of characters. The “Hangry Kids” lead the way with help from friends Rickie Fowler, Zion Wright, Sam Dorman, and Jessica Korda. The film is derived from a nonprofit called The Hangry Project, an initiative that puts refrigerators at skateparks and keeps them stocked with free food for the kids. The concept originated from Brad Gehl who is currently a pro golfer living in Palm Beach County. The bulk of the project was filmed with a local crew of about five people in ten days throughout The Palm Beaches. See more about the film at thehangryproject.com.

LOCAL PRODUCER INSPIRES STUDENTS Multitalented actress, author, producer, and television series host Jacqueline Journey recently offered tips for professional success to high school students at Palm Beach Gardens Community High School.

Journey hosts the series Passport to The Palm Beaches on The Palm Beaches TV and spoke to students in the TV/Film and Journey at PBGHS Radio Production magnet program about job preparedness and professionalism. She also shared tips from her book, The Diva’s in the Details. One lucky student got an autographed copy of the book! “I truly enjoyed speaking to these amazing students. It was a pleasure meeting and spending time with future writers, directors, producers, and other industry technicians being developed right here in Palm Beach County. I look forward to seeing some of these talented young people on sets in the future,” Journey said. She also made a donation of several pieces of technical equipment for the school’s studio. To see Jaqueline Journey in action, watch Passport to The Palm Beaches on Destination America and online at ThePalmBeaches.TV.

JUPITER BEACH SETS THE SCENE Tahe Outdoors out of West Wareham, Massachusetts made a beeline for the Florida sunshine back in April for a photoshoot for SIC Maui at Jupiter Beach Park. A variety of looks Jupiter Beach Park are available onsite with a large sandy beach across from a tree-lined lagoon, making it ideal to show off SIC Maui’s line of top-of-the-line paddle boards. “We had a great experience in the area, with ideal weather and conditions.

We can’t wait to come back again for a future shoot!” said SIC North America Product, Marketing and Digital Manager Casi Rynkowski. Check out the images and more at twitter.com/sic_maui.

A G-STAR REVOLUTION! G-Star School of the Arts documentary teacher Victor Patrick Avarez's latest film, Revolution Rent, has garnered major accolades from the Hollywood Press. Centered on the groundbreaking musical RENT, Revolution Rent is about the first Broadway play produced in communist Cuba in over 50 years. Those familiar with the play's story will understand the impact and risk taken by Alvarez and company to put the production on in a totalitarian state. Neil Patrick Harris serves as Executive Producer in the film that details original Rent cast member Andy Señor Jr.’s efforts to stage a production of the Broadway hit in Cuba. The documentary, directed by Señor Jr. and Alvarez, also a producer and cinematographer, premiered on HBO on June 15. To see it for yourself, visit hbo.com/documentaries/revolution-rent.

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FOCUS ON FILM FLASHBACK FEATURE: BAYWATCH Baywatch, a 2017 feature film based on the popular 1990’s TV series about a group of lifeguards who patrol a crowded recreational beach, selected Boca Raton as an ideal location for the film’s picturesque coastline, sunny skies, and swaying palm trees. Mega-stars Dwayne “The Rock” Johnson and Zac Efron filmed scenes at South Inlet Park and the Boca Raton Resort & Club for scenes varying from a rescued kite surfer to a character diving from the jetty. All aspects of the filming activity involved the assistance of Palm Beach County Parks & Recreation, the Palm Beach Sheriff’s Office, the U.S. Coast Guard, and the City of Boca Raton among other key PBC municipal players. Dive in for more action at imdb.com/title/tt1469304.

LOCATION SPOTLIGHT FOOTBRIDGES

EDUCATION CORNER SSOF WINNERS SCORE DISTRIBUTION

Footbridges are designed for pedestrians, cyclists and even for wildlife, providing safe crossing over water, roads, and other obstacles and makes a great backdrop for filming.

Pondhawk Natural Area is a pristine park in Boca Raton, popular with runners and nature enthusiasts. The footbridge goes over Blue Lake. Best parking access is on the far west side of the Spanish River Library parking lot.

Commons Park

Pondhawk Natural Area

Commons Park in Royal Palm Beach is a great spot to capture sunsets. The Boardwalk Bridge with wood and metal materials create strong lines against the horizon, adding depth to the landscape.

Probably the most well known footbridge is at DuBois Park in Jupiter. The wood structure goes over the waterway that feeds the lagoon and has fantastic views in either direction.

Another picturesque footbridge in Jupiter is found at Indian Creek Park.

The bridge spans a water catchment lake and leads to a small island. The bridge has zig zag supports and stands out against the soft lines of nature. For more information, visit pbfilm.com.

College Feature award winners in the 2020 Student Showcase of Films, Samuel Romero and Arminio Rivero, and their firstplace film, Speak Only Good of The Dead, just achieved the ultimate for filmmakers in any stage of their career, a distribution deal! As Miami Dade College students, Samuel and Arminio were also SSOF finalists in 2021 for their film, Now You See Nothing. Not only has their hard work paid off with multiple recognitions at SSOF, but their efforts have netted distribution with the DUST Channel. From feature films to short films, DUST presents both established and emerging voices with over 400 cutting-edge stories. “After a year in the festival circuit, we are very happy to share Speak Only Good of the Dead with a broader audience,” said Romero. “It has been a great ride full of very talented and special people!” The film premiered on DUST June 29. Catch it at fb.watch/6rbFFki21t.

STOP MOTION SUMMER COURSE

The Lagoon at DuBois Park

The Lagoon at DuBois Park

Indian Creek Park

As part of the Kravis Center’s Kravis Creates! Virtual Summer Arts Program, young aspiring artists are welcome to Ready, Set, Stop Motion! The Film & Video Department will offer a highly imaginative virtual class on stop motion animation from July 12-16. The program is recommended for ages 7-11. Students will learn camera, lighting, and basic stop motion techniques, as they enjoy conceptualizing, producing, and finalizing their very own scene to be showcased on the final day. See more at kravis.org/education-community/classes.

Co-Editors: Christy Andreoni & Phyllis Man, Assistant Editor: Kelly King, Contributors: Christopher Cobb, Alberto Jordat, Lauren Tobin

* Co-Editors: Phyllis Man and Christy Tricoli *Assistant Editor: Kelly King | To be included in this newsletter please call 561.233.1000 or email Ctricoli@pbfilm.com

To be included in this newsletter please email candreoni@pbfilm.com or call 561.233.1000

BOARD OF COUNTY COMMISSIONERS Dave Kerner, Mayor | Robert S. Weinroth, Vice Mayor Maria G Marino | Gregg K. Weiss | Maria Sachs | Melissa McKinlay | Mack Bernard Verdenia Baker, County Administrator

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PALM BEACH COUNTY FILM & TELEVISION COMMISSION Film Commissioner Chuck Elderd | Deputy Film Commissioner & Director of Finance Michelle Hillery Director of Operations & Production Christy Andreoni | Director of Development & Marketing Phyllis Man PR & New Marketing Strategist Lauren Tobin | Locations & Creative Marketing Specialist Kelly King Production Consultant Christopher Cobb | Office Administrator Alberto Jordat

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Production Activity Report For May 2021 Variance Explanations Percentage change variances of ± 10% in performance statistics are typically explained in this section.

However, due to the Coronavirus’ impact on Palm Beach County’s production industry beginning in March 2020, year-over-year percentage changes in each category show major increases due primarily to the stability the industry has reached in recovering business lost amidst global lockdowns during the pandemic. For a more detailed historical context of COVID-19’s impact timeline for Palm Beach County and the state of Florida as compared to the U.S. at large, please refer to the March – December 2020 Production Activity Reports.

Percentage change variances of ± 10% are as follows for the May 2021 year-to-date production statistics: 1.

2.

3.

4.

5.

6.

7.

Production Revenue: 26% increase Hotel Room Nights: 33% increase Production Days: 41% increase Total Productions: 71% increase Total Leads: 42% increase Lead Responses: 42% increase Lead Conversions: 79% increase

In comparison to pre-pandemic numbers from 2019, cumulative totals for Production Days, Permits, NonPermitted Productions, Leads and Lead Conversions for January–May 2021 have surpassed that of January– May 2019, showing that the Palm Beach County production industry is adjusting and recovering from the hardships and obstacles presented by the pandemic in 2020.

Notable productions that have contributed to the economic recovery evidenced in the data collected for May 2021 include television series like VH1’s Love & Hip Hop Miami, Amazon’s the Natti Natasha Miami Project, Nat Geo’s Shark School 2 and Discovery Channel’s Shark Week, commercials for Rocket Mortgage and Polar Bear Coolers, and web content for T-Mobile/MLB. Additionally, the Tourism Branded Content Sponsorship Program has continued on-location production and post-production on several series including Birding Adventures of The Palm Beaches.

In the midst of the recovery process, the FTC staff actively generates and pursues leads for new business. While major production epicenters like California and New York were undergoing continuous shutdowns to slow the spread of COVID-19 in January and February 2021, Florida remained open for business. The FTC cultivates those relationships with returning clients to keep Palm Beach County top of mind.

4.E.

January 2021 Production Activity Report May 2021 Production Activity Report May 2020 PRODUCTION REVENUE

$7,458,533

YTD 2020

May 2021

YTD 2021

$59,196,831

$12,730,656

12-MONTH ROLLING REVENUE June 2020 - May 2021

CHANGE

$74,657,634

26%

$186,778,327

HOTEL ROOM NIGHTS

305

3,830

820

5,097

33%

PRODUCTION DAYS

306

2,262

610

3,199

41%

Permits Issued Non-Permitted Productions TOTAL PRODUCTIONS

7 11 18

88 86 174

36 23 59

170 128 298

93% 49% 71%

State FC and Susan Simms Other Leads and Return Clients

5 19

9 104

2 25

16 145

78% 39%

TOTAL LEADS

24

113

27

161

42%

LEAD RESPONSES

24

113

26

160

42%

6

39

11

70

79%

1,759

12,098

2,695 2,695

12,766

6%

LEAD CONVERSIONS WEBSITE UNIQUE VISITORS

4.E.

Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-BUDGET COMPARISON For the Eight Months Ending May 2021 Period To Date Actual

Curr Budget

Year To Date Budget Var

Actual

Curr Budget

Annual Budget Budget Var

Actual

Annual Budget

Budget Var

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

174,465 0 30,687 (25,793) 52,607 11,475 19,641 (4,118)

128,100 0 29,840 244,040 34,290 25,600 57,790 (6,190)

46,365 0 847 (269,833) 18,317 (14,125) (38,149) 2,072

656,306 10,000 167,919 (206,568) 179,915 16,776 50,971 114,596

1,573,800 0 336,490 1,372,850 361,530 74,400 275,750 (49,520)

(917,494) 10,000 (168,571) (1,579,418) (181,615) (57,624) (224,779) 164,116

656,306 10,000 167,919 (206,568) 179,915 16,776 50,971 114,596

1,780,000 0 365,480 1,652,000 395,100 102,400 311,360 (74,340)

(1,123,694) 10,000 (197,561) (1,858,568) (215,185) (85,624) (260,389) 188,936

TOTAL OPERATING REVENUE

258,965

513,470

(254,505)

989,917

3,945,300

(2,955,383)

989,917

4,532,000

(3,552,083)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

6,637 22,426 370 14,251 117,714 18,826 6,506 16,292 29,616

29,400 40,530 22,270 25,540 215,730 28,380 15,290 29,170 29,530

22,763 18,104 21,900 11,289 98,016 9,554 8,784 12,878 (86)

192,805 208,039 81,712 142,651 903,802 167,061 107,787 154,559 215,424

247,500 353,720 197,830 213,820 1,696,100 232,690 146,250 217,630 238,040

54,695 145,681 116,118 71,169 792,298 65,629 38,463 63,071 22,616

192,805 208,039 81,712 142,651 903,802 167,061 107,787 154,559 215,424

424,100 561,500 298,700 333,500 2,568,300 352,700 210,800 356,900 388,000

231,295 353,461 216,988 190,849 1,664,498 185,639 103,013 202,341 172,576

TOTAL OPERATING EXPENSES

232,637

435,840

203,203

2,173,839

3,543,580

1,369,741

2,173,839

5,494,500

3,320,661

26,327

77,630

(51,303)

(1,183,922)

401,720

(1,585,642)

(1,183,922)

0

3,000

(3,000)

(12,477)

9,200

(21,677)

(12,477)

26,327

74,630

(48,303)

(1,171,444)

392,520

(1,563,964)

(1,171,444)

-

-

-

7,921 250,000 257,921

1,800,000 (159,401) 166,667 1,807,266

(1,800,000) 159,401 7,921 83,333 (1,549,345)

227,529 5,778 49,642 20,000 302,949

2,667 300,000 10,000 4,000 132,856 413,333 862,856

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES NET OPERATING INCOME (LOSS) AFTER CAP-X

Balance Brought Forward Transfers In 1st Cent Fund Statutory Holdback Pool Investment Interest Income City of WPB Contributions Statutory Holdback Return PYF Total Direct County Revenue* Direct County Expenses Legal Services Insurance & Surety Bonds Inspector General Fee Materials/Supplies Operating/Other Operating Expenses Indirect PBCCC Incentive Funding Total Direct County Expenses* Net Income (Loss)

(4) (4)

26,324

(4) -

(4)

333 37,500 1,250 500 16,607 51,667 107,857

333 37,500 1,250 500 16,607 51,667 107,857

(33,227)

59,551

(1,216,473)

1,336,930

2,667 72,471 4,222 4,000 83,214 393,333 559,907 (2,553,403)

(962,500)

(221,422)

30,000

(42,477)

(992,500)

(178,944)

7,921 250,000 257,921

2,443,728 2,700,000 (239,101) 250,000 5,154,627

(2,443,728) (2,700,000) 239,101 7,921 (4,896,706)

227,529 5,778 49,642 20,000 302,949

4,000 450,000 15,000 6,000 199,284 620,000 1,294,284

(1,216,473)

2,867,843

4,000 222,471 9,222 6,000 149,642 600,000 991,335 (4,084,316)

4 - F1

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Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-PRIOR YEAR COMPARISON For the Eight Months Ending May 2021 Period To Date Actual MTD Current Year

Actual MTD Prior Year

Year To Date MTD Variance

Actual YTD Current Year

Actual YTD Prior Year

Variance

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

174,465 0 30,687 (25,793) 52,607 11,475 19,641 (4,118)

0 0 0 (48,883) (912) 0 0 (555)

174,465 0 30,687 23,090 53,519 11,475 19,641 (3,563)

656,306 10,000 167,919 (206,568) 179,915 16,776 50,971 114,596

1,514,746 10,000 329,342 1,549,200 370,741 89,628 250,206 (40,570)

(858,439) 0 (161,423) (1,755,768) (190,826) (72,852) (199,235) 155,166

TOTAL OPERATING REVENUE

258,965

(50,350)

309,314

989,917

4,073,293

(3,083,376)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

6,637 22,426 370 14,251 117,714 18,826 6,506 16,292 29,616

22,380 30,972 14,199 22,391 106,102 23,422 14,134 33,978 28,793

15,743 8,546 13,829 8,141 (11,612) 4,596 7,628 17,686 (823)

192,805 208,039 81,712 142,651 903,802 167,061 107,787 154,559 215,424

222,727 325,138 159,032 182,088 1,394,630 208,720 109,750 205,239 233,341

29,922 117,099 77,319 39,438 490,828 41,660 1,963 50,680 17,917

TOTAL OPERATING EXPENSES

232,637

296,370

63,733

2,173,839

3,040,665

866,826

26,327

(346,720)

373,047

(1,183,922)

1,032,628

(2,216,550)

0

(12,477)

4,759

(17,236)

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES NET OPERATING INCOME (LOSS) AFTER CAP-X

0

0

26,327

(346,720)

373,047

(1,171,444)

1,027,870

(2,199,314)

COUNTY FUNDING ACTIVITY FUNDING RECEIVED FROM COUNTY FUNDING PAID TO COUNTY

251,898 (105,324)

120,906 0

130,992 (105,324)

1,874,376 (540,299)

2,363,601 (4,333,352)

(489,225) 3,793,053

TOTAL NET COUNTY FUNDING ACTIVITY

146,574

120,906

25,668

1,334,077

(1,969,751)

3,303,828

NET F&B OPERATING INCOME (LOSS) AFTER COUNTY FUNDING

172,901

(225,814)

398,715

162,632

(941,882)

1,104,514

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Marketing/PR – July 2021 Website Update: Updated website with new photos.

Dance Educators NSSF Range Development Summit Cheney Brothers PBC Curlfriends Natural Hair Expo National Association of Hebrews Membrane Technology Conference Iglesia Pentecostal Unida

07/01/21 07/11/21 07/16/21 07/17/21 07/17/21 07/20/21 07/22/21

07/07/21 07/14/21 07/16/21 07/17/21 07/17/21 07/23/21 07/25/21

1000 350 300 1000 300 650 3000

Convention Conference

Definite Definite

Meeting Consumer Meeting Conference Meeting

Definite Definite Definite Definite Definite

Social Media Followers Facebook – 8,285 (May) to 8,308 (June) Instagram – 1,962 (May) to 1,993 (June) Twitter - 3,121 (May) to 3,110 (June) Instagram Monthly Total Interactions – 172 (up 484%) to 201 (up 7.4%) Impressions – 4,441 (up 243%) to 4,272 (down 6.1%) Reach – 763 (up 79.5%) to 947 (up 24.1%) Generate Profile Visits – 714 (up 25.4%) to 349 (down 51%) Facebook Monthly Total People Reached – 435 Post Engagements – 9,516 Page Likes – 25

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Google Analytics

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It's Not Your Daddy's Closet Anymore [google.com] PRNewswire ... professionals dedicated to the growing closets and organized storage industry will meet at the Palm Beach County Convention Center June 8-10 for ...

PrideStaff West Palm Beach Named Finalist in 2021 Best of Palm Beach County Awards for Third ... [google.com] Franchising.com ... local community through online voting and then honored at a live awards ceremony at the Palm Beach County Convention Center on April 15, 2021.

Florida Daybook [google.com] Dothan Eagle ... Cabinets & Closets Conference & Expo. Co-located Wood Pro Expo. Location: Palm Beach County Convention Center, 650 Okeechobee Blvd, West ...

Woodworking conventions are back; WPE Florida/Closets Expo opens in Florida [google.com] woodworkingnetwork.com Nearly 80 companies are exhibiting hundreds of products at the Palm Beach County Convention Center today at Wood Pro Expo Florida and Closets ...

INSPI's web-based design and sales platform to debut at Closets Expo [google.com] woodworkingnetwork.com ... a web-based design and sales solution, for the first time in North America at the Closets Expo, June 9-10 at the Palm Beach Convention Center.

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DEFINITE Room Rental by Month

Booked Date Oct-20 Nov-20 Dec-20 Jan-21 Feb-21 Mar-21 Apr-21 May-21 Jun-21 Jul-21 Aug-21 Sep-21 ACTUAL BUDGET Variance Prospects Cancels

Oct-20 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648

Nov-20 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325

Dec-20 94,900 94,900 111,675 111,675 111,675 111,675 111,675 111,675 111,675 111,675

Jan-21 65,548 67,682 54,208 57,675 57,675 57,675 57,675 57,675 57,675 57,675

Feb-21 123,000 203,995 103,380 120,205 115,125 115,125 115,125 115,125 115,125 115,125

Mar-21 94,538 56,038 139,827 135,162 44,862 63,030 63,030 63,030 63,030 63,030

6/28/2021

updated:

Apr-21 153,018 42,593 25,768 25,768 126,683 42,893 73,743 73,743 73,743 73,743

May-21 109,280 146,180 162,335 162,335 99,680 107,000 127,600 174,465 174,465 174,465

Jun-21 131,925 95,450 75,250 75,250 116,295 77,525 113,045 113,045 111,245 111,245

Jul-21 87,350 115,550 85,550 85,550 128,550 115,550 130,050 137,450 137,450 141,600

Aug-21 132,619 132,619 121,119 121,119 121,119 121,119 121,119 136,119 137,769 136,919

Sep-21 50,085 83,235 84,735 84,735 110,860 88,235 88,235 119,410 119,410 128,598

$ $ $ $ $ $ $ $ $ $

TOTALS 1,088,236 1,084,215 1,009,820 1,025,447 1,078,497 945,800 1,047,270 1,147,710 1,147,560 1,160,048

1,150,860 1,780,000

$

37,648

$

8,325

$

111,675

$

57,675

$

115,125

$

63,030

$

73,743

$

174,465

$

111,245

$

141,600

$

136,919

$

119,410

$

191,700

$

127,800

$

243,200

$

204,100

$

334,700

$

192,000

$

152,200

$

128,100

$

79,800

$

36,700

$

52,900

$

36,800

$ $

(78,457) $

104,900

$

(154,052) $

(119,475) $

(131,525) $

(146,425) $

(219,575) $

(128,970) $

46,365

$

31,445

$

$

84,019

$

82,610

$

(629,140)

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

14,438

$

14,438

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

$

-

4H

June 2021 Project Status Report Department of Environmental Resources Management Coral Reef Economic Impact Analyses: The National Oceanic and Atmospheric Administration (NOAA) Coral Reef Conservation Program recently released two studies highlighting the importance of our coral reefs to Southeast Florida’s economy. The results of one study show that reef-related diving and snorkeling in Palm Beach County generates about $202 million in economic output and supports 2,015 jobs per year.

This is the highest for the Southeast Florida region, which as a whole supports 8,668 jobs and generates about $902 million in total economic output per year.

The second study focused on the economic impacts of reef-related recreational fishing trips in Palm Beach County, which generate about $80 million in output and 803 jobs, second only to Monroe County. When looking at the region as a whole, reef-related recreational fishing in Southeast Florida supports approximately 3,787 jobs and generates an economic output of $384 million.

These studies provide important information that local communities can use to assist in decision-making and public education. The full reports can be found on the NOAA Coral Reef Information System website, https://www.coris.noaa.gov/activities/florida_economics /welcome.html.

CONCRETE CULVERT DEPLOYMENT

Reef Deployments: The Andrew “Red” Harris Foundation (ARHF) is donating 2,500 tons of concrete culverts to be added to the pre-existing Andrew Harris Reef Trail 1 mile northeast of the Jupiter Inlet. In a series of 5 barge loads, the 8 ft. long culverts are being placed between boulder piles that were deployed last summer in 60 ft. of water. The added material will not only create new reef habitat (sea turtles, jacks, and grouper have already moved in) but will also provide “breadcrumbs” for divers to follow along the seafloor from one boulder pile to the next. Ultimately, this project will result in a uniquely continuous mile-long trail of artificial reef material.

Lake Worth Lagoon Management Plan: The 2021 Lake Worth Lagoon Management Plan has been finalized and is scheduled to be adopted by the Board of County Commissioners on July 13th. The 2021 Plan can be found at https://discover.pbcgov.org/erm/Publications/LWLMangementPlanRevised2021.pdf.

As part of the rollout, ERM staff are available to provide presentations to interested parties highlighting the different elements in the 2021 Plan. To request a presentation and additional information or to ask how to support the Plan via resolution, please email your request to ERM-LWLI@pbcgov.org.

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

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Sea Turtles: ERM hosted 4 public turtle walks in June at the Jupiter Civic Center in Carlin Park. These events were authorized by the Florida Fish and Wildlife Conservation Commission to educate nearly 100 guests about sea turtles and ERM’s sea turtle conservation efforts while providing the unique opportunity to witness a nesting female loggerhead sea turtle. A key component was to remind guests to be mindful during this time of year by keeping our beaches dark. This can be accomplished by simply turning off any unnecessary lights, closing blinds on beachfront properties and refraining from walking on the beach at night with lights so as not to deter nesting females from laying their eggs or to disorient the hatchlings making their important journey to the water.

HATCHLINGS – PHOTO CREDIT FWC

Seagrass Study: ERM staff, in partnership with the Florida Fish and Wildlife Conservation Commission (FWC), deployed 6 data loggers within the Lake Worth Lagoon to measure and record light intensity and temperature at 3 historical seagrass monitoring stations. Light availability is one of the most important environmental parameters influencing the distribution and abundance of seagrasses. County monitoring events have shown declines in seagrass coverage within the Lagoon since 2013.

STORYWALK – PHOTO CREDIT BOCA RATON PUBLIC LIBRARY

Award for StoryWalk: The City of Boca Raton Public Library was selected by the Florida League of Cities’ Florida Municipal Achievement Awards program as the winner of the City Spirit Award for the StoryWalk program. The StoryWalk initiative addressed a local need by providing an innovative way for children and adults to enjoy reading and the outdoors during the COVID-19 pandemic. StoryWalk was made possible through a partnership with The Friends of the Boca Raton Public Library, Inc. and ERM. VA Fishing Event: ERM staff once again had the privilege to take a group of veterans from the West Palm Beach Veteran’s Affairs Medical Center on a fishing excursion. This time, the group tested the waters at Cypress Creek South Natural Area. Two fish were reeled in and a good time was had by all.

Adventure Awaits: Register NOW for a FREE event at PBCERM.EVENTBRITE.COM!

UPCOMING ERM EVENTS • • • • • • • •

July 7: MEDITATION UNDER THE OAK TREES at Delray Oaks July 10: SENSORY WALK at Winding Waters July 14: A BUGGY BIO BLITZ at Winding Waters July 15: A MORNING PADDLE ON THE LAKE WORTH LAGOON at Bryant Park July 22: RUNNING WILD – FOUR MILE TRAIL RUN at Winding Waters July 29: SWAMP TROMP at Pine Glades August 5: MOTH-ERS NIGHT OUT at Jupiter Ridge Multiple: SEA TURTLE WALKS at Palm Beach County Beaches

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended May 2021

Percent Change

12 Months 12 Months ended ended May May 2020 2021

Percent Change

May 2021

May 2020

Total Passengers

459,951

59,595

671.8%

3,116,655

5,512,551

-43.5%

Total Estimated Seat Capacity (1)

583,819

117,628

396.3%

5,114,324

7,255,230

-29.5%

Estimated Load Factor (2)

78.8%

50.7%

28.1%

Total Cargo Tons (3)

2,450

2,215

10.6%

31,336

28,786

8.9%

285,214

75,835

276.1%

2,581,000

3,576,540

-27.8%

3,952

922

328.6%

34,718

48,436

-28.3%

GA & Other Operations (5)

10,689

5,766

85.4%

101,832

76,725

32.7%

Total Operations (5)

14,641

6,688

118.9%

136,550

125,161

9.1%

Landed Weight (thousands of lbs) Air Carrier Operations (4)

60.9%

76.0%

-15.0%

(1) Estimated Seat Capacity; Adjusted Innovata/OAG Scheduled seats, actual capacity may vary (2) Percentage Change in load factor is stated in absolute difference (3) Freight plus mail in US Tons (4) Landings plus Takeoffs, includes cargo carriers (5) Per FAA Tower Palm Beach County Department of Airports 846 PBIA, West Palm Beach , FL 33406-1470 www.pbia.org

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PALM BEACH INTERNATIONAL AIRPORT ENPLANEMENT TRAFFIC REPORT for the period ended May 2021 Airline Percentage of Market

May 2021

Enplaned Passengers Total Enplaned Passengers American Airlines JetBlue Airways Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Bahamasair Sun Country, Inc. a Minnesota Swift Air Air Canada

240,580 56,779 56,464 54,122 37,802 21,742 4,498 4,306 4,166 545 156 -

Market Share 100.00% 23.60% 23.47% 22.50% 15.71% 9.04% 1.87% 1.79% 1.73% 0.23% 0.06% 0.00% 0.00%

12 Months ended May 2021

Enplaned Passengers 1,563,782 427,822 357,176 323,179 195,810 150,104 40,270 28,657 37,510 1,742 1,005 297 210

Market Share

100.00% 27.36% 22.84% 20.67% 12.52% 9.60% 2.58% 1.83% 2.40% 0.11% 0.06% 0.02% 0.01%

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended May 2021 Change in Enplanements by Airline

May 2021

Enplaned Passengers

Total Enplaned Passengers American Airlines JetBlue Airways Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Bahamasair Sun Country, Inc. a Minnesota

240,580 56,779 56,464 54,122 37,802 21,742 4,498 4,306 4,166 545 156

May 2020

Enplaned Passengers 31,219 15,077 3,525 4,346 1,825 4,404 1,008 1,034 -

Change in Month to Month enplanements Change 209,361 41,702 52,939 49,776 35,977 17,338 3,490 4,306 3,132 545 156

Percentage Change 670.6% 276.6% 1501.8% 1145.3% 1971.3% 393.7% 346.2% n/a 302.9% n/a n/a

AIRPORTS COUNCIL INTERNATIONAL Monthly Airport Traffic Statistics West Palm Beach, Florida, United States of America Palm Beach International Airport for the period ended May 2021

May 2021

May 2020

3,790

754

162

168

3,952

922

General Aviation and Other Aircraft Movements

10,689

5,766

Total Aircraft Movements*

14,641

6,688

1,053

-

Passenger Aircraft Cargo Aircraft Total Air Transport Movements

International Passengers (enplaned + deplaned) Domestic Passengers (enplaned + deplaned)

458,898

59,595

Total Terminal Passengers

459,951

59,595

International Cargo (loaded + unloaded)**

-

-

Domestic Cargo (loaded + unloaded)**

2,227

2,014

Total Cargo (loaded + unloaded)**

2,227

2,014

* Per FAA Tower ** In metric tons as required by ACI reporting standards includes Mail plus Freight

July 2021

FY2021 CONTRACT TRACKING REPORT CONTRACT/VENDOR

CONTRACTURAL EXPENSES

EFF DATE

EXP DATE

RENEWAL (and/or) STATUS

SPORTS COMMISSION (R2017-1634)

$5,009,539

10/1/17

9/30/22

1st Amendment (R2018-1467) 2nd Amendment (R2019-1488) 3rd Amendment (R2020-0919) 4th Amendment (R2020-1303)

CULTURAL COUNCIL (2017-1632)

$7,754,623

10/1/17

9/30/22

1st Amendment (R2018-1466) 2nd Amendment (R2019-1485) 3rd Amendment (R2020-0918) 4th Amendment (R2020-1304)

FILM & TV COMMISSION (R2017-1635)

$1,724,260

10/1/17

9/30/22

1st Amendment (R2018-1468) 2nd Amendment (2019-1487) 3rd Amendment (R2020-0920) 4th Amendment (R2020-1301)

$17,417,615

10/1/17

9/30/22

1st Amendment (R2018-1465) 2nd Amendment (R2019-1486) 3rd Amendment (R2020-0917) 4th Amendment

DPBC (R2017-1633)

4.K. 1

July 2021 (R2020-1302)

SUBCONTRACTS OVER $100,000

DPBC-Miles Media Group LLLP Website Design & Dev. Services R2016-0222 Amend R2016-1429 R2019-0184

$474,240 annually including monthly fees of $2,020.

3/1/16

9/30/18

2-2 yr renewals

10/1/16 10/1/18 10/1/20

9/30/18 9/30/20 9/30/22

Amendment 1st - 2-yr renewal 2nd - 2yr renewal

$680,000 (not to exceed) $560,000 pd mo. $46,666.66 Optional services not to exceed $100,000. $360,000 pd mo. $30,000

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

10/1/20

9/30/22

2nd of 2yr renewal

DPBC-Miles Media Group, LLP R2019-1070-media placement Services (supplement to R2018-1121)

$7,000,000 per year

10/1/19

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal 2nd -2yr. renewal

DPBC-Zimmerman Agency LLC R2018-1120 PR

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

R2021-0160

$192,000 @ $16,000 mo. optional services not to exceed $58,000 for a total of $250,000 Contract Extension

9/30/21 4/1/21

3/31/21 3/31/22

Covid Extension one (1) 1-yr extension

DPBC-Hills Balfour, LLC

$49,000 annually

1/1/17 10/1/19 10/1/21

12/30/19 9/30/21 9/30/23

1st renewal, 2yr term 2nd renewal, 2yr. term

10/1/14

9/30/17

$420,000, pd. mo. $30,000 DPBC-Miles Media Group, LLP R2018-1121 -Media Buy Creative

DPBC-Simpleview, LLC (assigned From New Media Gateway, Inc.) Based destination Business System

9/30/22

$237,225 base annual includes CRM, CMS & web-site consulting

Sole Source w/auto renewals of 2, 2-yrs.

2

July 2021 On line packages R2014-1800 R2015-1743

development & hosting services Amend Ex. C Fee Services Paragraph VII allows for one time setup fee of $8,000 to change email vendor Total cost $245,225 1st year $165,225 2nd year $130,000 3rd year

12/15/15

9/30/17

1st Amendment

10/1/17

9/30/19

1st of 2, 2-yr auto renewals

2nd Amend. Retro to 10/1/18 to revise Ex. A (Services) & to decrease Scope of Work.

Decreases annual cost to $130,000 max, corrects rate change to (5%) and replace Ex. C Fee Schedule

10/1/18

9/30/19

2nd Amend, with one 2-year auto Renewal remaining

10/1/20

9/30/22

2nd of 2yr renewal

7/1/18

9/30/19

two, 1-year renewals

10/1/19 10/1/20

9/30/20 9/30/21

1st of 2, 1-year renewals Final renewal

$144,000 not to exceed $180,000 including travel and other out-of-pocket expenses

12/1/15

9/30/21

1st of 2, 2-yr renewals (R2016-1309) 2nd of 2 2-yr renewals (R2021-0159), 6-month ext (R2021-0280), 6-month ext

DPBC-Professional Convention Management Association (PCMA) (sole Source)

$175,000 Amended 9/13/2020 decrease amount to $133,500

10/1/19

9/30/22

DPBC-Brand USA (sole source)

$410,000

Fall 2019

Summer 2020Fall 2021

R2019-0563

ASAE (sole source)

Culture-Push, Inc. Marketing Services (R2016-0012)

$120,000 Marketing Partnership

suspended until Fall 2021 Currently being prepared

3

July 2021 CC-Global Spectrum L.P.

2020 funding -

7/1/17

9/30/22

CC-Spectra Food Services

Benefits received $260,000 over term

10/1/15

9/30/22

DPBC-Vox International, Inc.

$30,000 annually

2/18/19

2/17/20

Suspended

2/18/20 2/18/21 10/1/21

2/17/21 9/30/21 9/30/22

2/18/19

2/17/20

2/18/20 2/18/21 10/1/21

2/17/21 9/30/21 9/30/22

2/18/19

2/17/20

2/18/20

2/17/21 - On hold

initial term, 4-1yr renewals 1st of 4-1yr. renewals

$30,000 annually, each

2/18/19

2/17/20

initial term, 4 – 1yr renewals

2/18/20 2/18/21 10/1/21

2/17/21 9/30/21 9/30/22

1st of 4-1yr. renewals

Suspended

DPBC-LMG Management

$30,000 annually Suspended

DPBC_Interamerican Network Communicacao $30,000 annually E Marketing LTDA

DPBC-AviaReps (Mexico)

initial term, 4-1yr renewals 1st of 4-1yr. renewals 2nd of 4-1yr renewals initial term, 4-1yr renewals 1st of 4-1yr. renewals 2nd of 4-1yr renewals

2nd pf 4-1yr. renewal

(Brazil and Colombia) on hold

O:TDC/Tdcmtgs2021/ContractTrackingReport/Tracking Report February

4

5. OLD BUSINESS

Hoteliers Struggle With Ongoing Labor Shortages Dynamic Staffing, Smaller Teams Provide Some Relief

U.S. hoteliers have struggled to rehire employees and bring on new talent as travel demand has grown in recent months. Pictured above is a job fair held by boutique hotel and restaurant company Zislis Group. (Getty Images)

By Bryan Wroten Hotel News Now Jun 29, 2021 | 12:22 P.M. Hoteliers across the U.S. are welcoming the increasing demand this year, but dampening that optimism is the ongoing labor shortage in the industry.

Starting 2020 with a shortage of 900,000 workers, employers in the hotel industry then had to lay off and furlough employees after the start of the COVID-19 pandemic due to travel restrictions and the overall loss of travel demand. The U.S. Bureau of Labor Statistics estimates the leisure and hospitality segment lost 3.1 million jobs during the pandemic.

Item 5.C

Here’s a roundup of some of Hotel News Now’s recent coverage on how the industry is handling the labor shortage.

The American Hotel & Lodging Association has come together with labor union Unite Here as well as a U.S. senator and representative to propose legislation to Congress that would help the hotel industry recover jobs lost during the pandemic. (Bloomberg/Getty Images)

The American Hotel & Lodging Association is working with hospitality labor union Unite Here and two members of Congress to push for the Save Hotel Jobs Act to provide aid directly to hotel companies to help them bring back workers.

The U.S. hotel industry has seen performance steadily improve along with vaccination rates and the return of warmer weather. While hoteliers hope to take advantage of this pent-up demand for travel, they continue to face a shortage of employees at all levels of operations.

With the expected rise of leisure travel during the summer, some U.S. hoteliers are redefining on-property roles. The Kimpton Sawyer Hotel is making positions more dynamic to fill voids, such as asking an associate to work in one department on weekends and in another department during the week.

Item 5.C

Phil Baxter, founder of family-owned and run Baxter Hospitality said his company hired additional managers, creating a management-heavy staff, knowing they will need to fill multiple roles.

When looking to rehire laid off staff, some management companies are being careful about not rushing to hire everyone all at once by taking into account the needs for short-term and long-term demand.

“We wanted to be extremely thoughtful in making sure we were hiring the right number of people in the right number of positions for the long term,” said Dawna Comeaux, executive vice president and chief operating officer at Spire Hospitality. “We didn’t want to hire people just for the season and then just kind of whiplash lay them off again.”

Job loss in the hotel industry due to the pandemic disproportionately affected women. An employee working at the Ven at Embassy Row in Washington, D.C., is shown here. (The Washington Post/Getty Images)

Some hotel companies are shifting their hiring practices and staffing models to attract and retain talent. Private investment firm Everwood Hospitality Partners is hiring people from outside of the hotel industry, such as from hospitals and retail, and creating work schedules to provide more flexibility to employees with families.

Item 5.C

"One of our hotels has three times as many people on payroll than they need, not all working simultaneously, but as a roster to pull from for just this reason. We may have a senior worker who only wants one or two days a month, or a stay-at-home parent that does not want to be tied to a shift but wants flexibility," said Tracy Kundey, managing director of hospitality at Everwood. "We kid with the general manager about it because she has enough available talent to staff three hotels. It works very well."

Everwood is also offering employees $20 an hour in markets where the hourly rage typically ranges between $11 and $15 in order to stand out among other companies looking to hire.

Another approach to changing up staffing models is Aimbridge Hospitality’s testing of gig pay.

During the Hunter Hotel Investment Conference, Aimbridge President and CEO Mike Deitemeyer said they are trying gig pay in several markets, paying employees at the end of their shift each day.

“That is something that we think will have an appeal to a certain demographic,” he said.

Bode is TMC Hospitality's boutique brand that caters to social group travel and sits above the company's Drift brand. The company has been using smaller staff models and trying to empower employees more. Shown here is Bode Nashville. (TMC Hospitality)

TMC Hospitality, which operates two boutique hotels for its parent company, TMC Group, has found success in empowering its hotels' smaller teams. At the company’s Bode Nashville hotel bar, the person hired had bartending experience and was a manager in a previous job.

"She's a little young, but she's got something about herself that we want to invest in," TMC Hospitality CEO and founder Philip Bates said. "We made her the head of that bar and told her, 'You need to run this bar as if it's your bar. You run the social; you hire who you want to hire; you do all of these things.'"

Diversity and representation in hiring remain ongoing challenges and goals for the industry. The Castell Project’s Black Representation in Hospitality Leadership 2021 Report found Black employees lost share of employment in the hospitality industry in 2020 and Black executives continue to be underrepresented among company leadership roles.

Thomas Penny, president of Donohoe Hospitality Services, said there “needs to be a greater level of intentionality" in attracting Black employees to senior leadership positions.

Some Black mid-level managers who are considering leaving the industry might stay if they see "someone who looks like them in a position of senior leadership, and it may give them the confidence that if they stay in the business, things will come their way,” he said.

Item 5.C

6. NEW BUSINESS

Tourist Development 2022 Recommended Operations Budget

December 2011Bed

Request to Approve

TDC Board Meeting July 8th, 2021 #6A

Palm Beach County Tourism 2022 Budget

Tourist Development Council Table of Contents Page 3 Page 9 Page 19 Page 22 Page 23 Page 25 Page 26 Page 27 Page 28 Page 29 Page 30 Page 31 Page 39 Page 42 Page 45

Checkpoint #14 April Activity Collected May FY2021 Final Forecast FY2022 Recommended Budgets Bed Tax Revenue Distribution 2019 to 2023 Operating Expense Categories FY2021, FY2022 Discover (DTPB) Budget Cultural Council Budget Film & TV Budget Sports Commission Budget Special Projects Beach Programs Five Year Trend- Revenues/Budgets/Reserves PBC Convention Center 1st & 4th Cent Tourism Assets-Revenues & Committed Questions by the Board/Request to Approve

2

Palm Beach County Tourism 2022 Budget

Tourist Development Tax (Bed Tax)

2021 Checkpoint #15 Update

3

Palm Beach County Tourism 2022 Budget

Tourist Development Tax (Bed Tax)

2021 Checkpoint #14 Update

4

Palm Beach County Tourism 2021 Budget

FY21 Key Metrics April 2021 • Hotel Rooms Available 22% Higher LY • Hotel Rooms Available 6% Higher FY2019 April

• Hotel Rooms Sold 342% higher than LY • Hotel Rooms Sold 0.3% higher than FY19 April • Hotel Room Revenue 691% Higher than LY • Hotel Room Revenue 6% Higher than FY19 April

• Non-Hotel Room Revenue 254% Higher LY • Non-Hotel Room Revenue up 146% over FY19 • 18,000 Hotel Room Open Inventory

• Occupancy 72.7% vs. 20% 2020 282% higher than April 2020; 76.8% in April FY 2019 • Average Daily Room Rate $224.84– 66% above 2020; 4.4% above 2019 • 5

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Tourist Development Tax (Bed Tax) Checkpoint #14 April collected May

6

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Seasonality Trend

7

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Non-Hotel Sales & Collections

8

Tourist Development Tax (Bed Tax)

Revenue Forecast Final Forecast FY2021 Eight Months Actuals/Four Months Fsct

4.1% Increase over FY20 • Final Forecast Revenue $45.1 Million • Original Budgeted Revenue $45.4 Million • Previous Forecast into Season $37.1M • Revenue Decline to Budget ($0.3M)

• Revenue Increase over FY20 $1.8M • Decline over FY2019 ($9.1M) 9

Tourist Development Tax (Bed Tax)

Cost & Reserve Mitigation Plan Final Forecast FY2021 • Limited Contract Growth Yr. /Yr. to 3% • Reserve Levels reflect the flow-through of all collection revenues above the Pre-Season $37.1M Forecast.

• Minimized Stimulus $ from Beaches & Special Projects to increase available for FY2022 Re-Bound • Minimized Stimulus $ from Reserves • Allow Agencies to redirect any Contract Savings from PPP Funding to Marketing or General & Administration.

• Reserves in all Agencies exceed the Operating Advance provided by Contract

10

Palm Beach County Tourism 2022 Budget

Tourist Development Tax (Bed Tax)

2021 Final Forecast Replaces Pre-Season Forecast of $37.1M 11

Palm Beach County Tourism 2022 Budget

Revenue Source per Ordinance Distribution by Agency

12

Operating Expenses/Stimulus/Reserves Distribution Discover

13

Operating Expenses/Stimulus/Reserves Distribution Cultural Council

14

Operating Expenses/Stimulus/Reserves Distribution Film & TV

15

Operating Expenses/Stimulus/Reserves Distribution Sports

16

Operating Expenses/Stimulus/Reserves Distribution Special Projects

17

Operating Expenses/Stimulus/Reserves Distribution Beach Programs

18

Palm Beach County Tourism 2022 Budget

Tourist Development Tax (Bed Tax)

FY2022 Recommended Budget With Marketing Stimulus 19

Tourist Development Tax (Bed Tax)

Revenue Forecast Recommended Budget FY2022

11% Increase over FY21 • Recommended Budget $50.1 Million • Return to Growth Rate of FY2018 11%

• Previous Recommendation $44.5M • Revenue Increase over FY21 $5.0M • Revenue Decline over FY19 ($4.1M) • Revenue Decline over FY18 ($3.8M)

20

Tourist Development Tax (Bed Tax)

Cost/Stimulus & Reserve Plan Recommended FY2022 • Contract Growth Yr. over Yr. to 5% • Return Cultural Grants and Sports Grants to FY2019 minimum Spend Levels • Flow-through Revenue collected to Marketing Stimulus above the $37.5M Re-Forecast Checkpoint #14 • Utilize remaining Stimulus from Beaches and Special Projects approved FY20 • Reserves in all Agencies meet or exceed the Operating Advance provided by County Contract

21

Palm Beach County Tourism 2022 -Budget

Revenue Sources

Trends FY2018 through FY2022 Conservative

22

Palm Beach County Tourism 2022 -Budget

Operating Expenses Forecast FY2021; Budget 3/21; Recommended FY2022 Budget 6/21

23

Palm Beach County Tourism 2022 -Budget

Operating Expenses Forecast FY2021; Budget 3/21; Recommended FY2022 Budget 6/21

24

Operating Expenses/Stimulus/Reserves Distribution Discover

25

Operating Expenses/Stimulus/Reserves Distribution Cultural Council

26

Operating Expenses/Stimulus/Reserves Distribution Film & TV

27

Operating Expenses/Stimulus/Reserves Distribution by Sports

28

Operating Expenses/Stimulus/Reserves Distribution Special Projects

29

Operating Expenses/Stimulus/Reserves Distribution Beach Programs

30

Tourist Development Tax (Bed Tax)

Five Year Conservative Outlooks

31

Palm Beach County Tourism 2022 -Budget

Revenue Sources

Trends FY2022 through FY2026 Conservative

32

Operating Expenses/Stimulus/Reserves Distribution Discover

33

Operating Expenses/Stimulus/Reserves Distribution Cultural Council

34

Operating Expenses/Stimulus/Reserves Distribution Film & TV

35

Operating Expenses/Stimulus/Reserves Distribution Sports

36

Operating Expenses/Stimulus/Reserves Distribution Special Projects

37

Operating Expenses/Stimulus/Reserves Distribution Beach Programs

38

Palm Beach County Tourism 2022 Budget

PBC Convention Center Performance 39

Palm Beach County Convention Center

40

Palm Beach County Convention Center

41

Tourist Development Tax (Bed Tax)

1st & 4th Cent Revenues & Tourism Assets Committed Costs

42

Palm Beach County Tourism 2022 Budget

43

Palm Beach County Tourism 2022 Budget

44

Palm Beach County Tourism 2022 -Budget

Tourist Development Tax (Bed Tax)

Questions/Comments TDC Board Members Motion to Approve by TDC Board

45

6.B.

Black Hotel Leaders Say Industry Has Opportunity To Rebuild With Diverse Workforce Black Investors Underrepresented in Hotel Industry

Thomas Penny, Tracy Prigmore, Evens Charles

By Danielle Hess Hotel News Now Jun 23, 2021 | 1:26 P.M. As the hotel industry recovers from the COVID-19 pandemic and rebuilds its workforce, leaders are stressing the importance of diversity in hiring and prioritizing the advancement of Black employees.

According to a news release highlighting data from The Castell Project's Black Representation in Hospitality Leadership 2021 report, Black employees lost share of employment in the hospitality industry in 2020 and continue to be underrepresented "in spite of industry statements of support."

ITEM 6.B

Websites of 801 companies were reviewed, and the study found that only 11% of the 7,243 people listed in jobs at the director level through CEO were Black compared to 16% in 2019, when 630 companies were examined.

"This indicates that advancement is not equitable for Black employees in the hospitality industry," the release states.

Providing Opportunities for Black Employees After a year of disruption caused by the pandemic and amid a labor crisis, the hospitality industry has an opportunity to build back with a diverse workforce, Peggy Berg, Castell Project chairwoman, said in the release.

“This is a time of remarkable opportunity, as virtually every company in the hospitality industry restructures at once. As McKinsey & Company reports, ‘diverse companies outperform industry peers over time, and the penalties are getting steeper for those lacking diversity.’ This is the hospitality industry’s rare chance to open opportunity to diverse employees and to rebuild equitably," she said.

To diversify the workforce, industry leaders will "need to be more accountable and choose to be accountable," said Tracy Prigmore, founder of TLT Solutions and She Has a Deal, which is an organization that helps women become hotel owners through education, networking and mentorship.

Providing more research and statistics on diversity similar to the Castell Project's report could help incentivize employers to hire more diverse candidates, she said.

"Innovation flows when you have diversity sitting at the table providing insights and making decisions that really do have an impact on your customers," she said. "When we show that there’s better performance results with the diversity of thought and experiences sitting at those leadership tables, then [companies] will be able to see it as value."

Thomas Penny, president of Donohoe Hospitality Services, agreed that there "needs to be a greater level of intentionality" in attracting Black employees to senior leadership positions.

He added that some Black mid-level managers who are considering leaving the industry might stay if they see "someone who looks like them in a position of senior leadership, and it may give them the confidence that if they stay in the business, things will come their way."

Learning From Other Industries ITEM 6.B

The hotel industry could also look to other industries for examples of proven success with hiring more diverse candidates, said Evens Charles, founder and managing principal of Frontier Development and Hospitality Group LLC. For example, in 2003 the NFL adopted the Rooney Rule, which required teams with an open head coach position to interview at least one diverse candidate, he said.

"I can point to two of them that have won Super Bowls in the last 10 years or so," he said.

Programs within the industry have been created to promote people of diverse backgrounds, Penny said.

He said one initiative he's excited about is the Marriott Foundation's commitment of $20 million to start the Marriott-Sorenson Center for Hospitality Leadership at Howard University's School of Business.

"This initiative is bringing together some of our industry's brightest minds coupled with a rich history and legacy of our university to address an opportunity to provide a quality education to African Americans and others of diverse backgrounds," he said.

The program will bring "the network and the exposure and everything that's required to ensure that they have a pathway into senior leadership positions and they have the mentors and support along the way to help them advance into the C-suite as well as the ownership side of the business," he added.

Creating an Equal Playing Field Charles added that change starts with providing Black candidates opportunities to interview at higher positions and overcoming biases.

"A lot of times we find ourselves having to work harder because of the biases that have plagued our country historically," he said. "Speaking as an African American, we just feel like you have to open the forum in order to get looked at on an equal playing field with someone who is a nonminority."

Charles said as an employer he's not going to prejudge someone based on their ethnic background, but he realizes a person of color probably had to go through more to get to where they are. He added that he gets excited at opportunities to "work with or promote or to hire other African Americans."

"I am trying to equalize something that has been disproportionately disadvantaged toward a certain group, but outside of that, I wholeheartedly believe there's a significant amount of talent in the African American community," he said. "When I see it, I am probably way more open to providing an opportunity where other groups may walk in with some preconceived notion and it may be harder to get past a person's frame of mind to get certain opportunities."

ITEM 6.B

Hiring More Black Talent As Investment Managers Charles said opportunities for Blacks are especially lacking in his business on the investment manager side.

He said Washington, D.C., for example has a lot of blue-collar workers who are people of color contributing billions of dollars to pension funds, but "if you look at how many people of color are managing those investments, it's a fraction of a percentage."

"There are plenty of talented investment managers that could be granted opportunities to manage the trillions of trillions of dollars of pension funds and things of that nature that are available to investment managers that are primarily contributed by people of color," he said.

More Black Owners, More Diverse Workforce Prigmore said there's also a lack of Black owners in the industry, and once there are more Black people owning and developing hotels, "we'll see a change," she said.

"Blacks tend to understand and see the value of diversity, and therefore, if they are owning the companies who own hotels, then we’ll see greater diversity at the senior level," she said.

She cited RLJ Lodging Trust as an example of this.

RLJ was founded by Robert Johnson, "and if you look at his team, Leslie Hale is now CEO and the company is diverse across the spectrum, which is intentional," she said.

"You get people like Bob Johnson, like myself, we’re very conscious," she said. "I can’t compare myself to Bob Johnson … but the point is we know there are lots of Blacks who are talented and capable of getting the job done. By being a person of color, being a Black woman, I know the value of that talent."

ITEM 6.B

6.C. FIFTH YEAR OF 5 YEAR AGENCY CONTRACT & EXHIBITS

6.C.

DISCOVER THE PALM BEACHES

CULTURAL COUNCIL

SPORTS COMMMISSION

FILM & TV COMMISSION

6.G. - 1.

TO: FROM: DATE: RE:

Tourist Development Council, Board of Directors Vicky Jackson, Director of Grants July 8, 2021 Category B Grant Awards – FY2022

On May 26, 2021, the Cultural Council Board of Directors approved the award recommendations from the Grant Panel for the Tourist Development Fund for Cultural Tourism (Category B) for FY2022. Award amounts are based on the organization’s score from the May 19 panel meeting and the TDC approved funding pool of $3,888,000.

Council Approved Recommended Funding Score 2022 Grant 2021 Grant Variance Amount Amount Level 1 Revenues $2 Million & Under Adolph & Rose Lewis Jewish Community Center, Inc.

84.67

$72,222

$60,261

$11,961

Loxahatchee River Historical Society, Inc. *Busch Wildlife Sanctuary (moved from CII to B) Level 2 Revenues between $2,000,001 & $3Million FAU Foundation, Inc. Dorothy Schmidt College of Arts & Letters

96.00 91.00

$103,453 $120,646

$83,210

$20,243 $120,646

84.00

$121,963

$102,371

$19,592

Palm Beach State College The Armory Art Center, Inc. Old School Square Center for the Arts, Inc. *Boca Raton Historical Society (moved from CII to B) Level 3 Revenues between $3,000,001 & $5 Million Palm Beach Dramaworks Palm Beach Photographic Center, Inc The Morikami, Inc. Level 4 – Revenues $5 Million & Over Loggerhead MarineLife Center, Inc. The Henry Morrison Flagler Museum South Florida Science Center and Aquarium SunFest of Palm Beach County, Inc. The Zoological Society of the Palm Beaches Boca Raton Museum of Art, Inc. Palm Beach Opera Maltz Jupiter Theatre, Inc. The Society of the Four Arts, Inc. *Miami City Ballet, Inc.(did not renew 2nd year contract) Norton Museum of Art Raymond F. Kravis Center for the Performing Arts, Inc.

94.67 92.00 85.67 81.33

$137,450 $133,579 $124,383 $104,843

$98,535 $98,319 $121,886

$38,915 $35,260 $2,497 $104,843

93.33 91.00 93.00

$169,393 $165,158 $168,788

$128,841 $119,928 $129,111

$40,552 $45,230 $39,677

95.00 93.33 97.00 95.67 94.33 96.00 94.33 93.33 88.33 87.67 98.00 99.33

$206,902 $203,272 $211,257 $208,354 $205,450 $209,080 $205,450 $203,272 $192,382 $190,930 $213,435 $216,338

$158,499 $155,906 $156,392 $154,933 $154,609 $153,313 $156,797 $157,851 $119,115

$48,403 $47,366 $54,865 $53,421 $50,841 $55,767 $48,653 $45,421 $73,267 $190,930 $53,964 $56,868

Grand Total (23) *Not Cat B grantees in 2021

$3,888,000

$159,471 $159,470

$2,628,818

$1,259,182

6.G. - 2.

TO: FROM: DATE: RE:

Tourist Development Council, Board of Directors Vicky Jackson, Director of Grants July 8, 2021 Category CII Grant Awards – FY2022

On May 26, 2021, the Cultural Council Board of Directors approved the award recommendations from the Grant Panel for the Tourist Development Fund for Cultural Marketing (Category CII) for FY2022. Award amounts are based on the organization’s score from the May 17 panel meeting and the TDC approved funding pool of $598,750.

Council Approved Recommended Funding

Level 1 – 10% of Operating Revenue up to $500,000 Palm Beach Poetry Festival Friends of Mounts Botanical Gardens, Inc. Level 2 – Revenues between $500,000 and $1,174,999 Spady Museum Young Singers of the Palm Beaches The Chamber Music Society of the Palm Beaches Centre for the Arts at Mizner Park, Inc. The Boca Raton Philharmonic Symphonia, Inc. The Lake Worth Playhouse, Inc. Mandel Jewish Center of the Palm Beaches, Inc. Historical Society of Palm Beach County Boca Ballet Theatre Company Lighthouse Art Center, Inc. Ann Norton Sculpture Gardens, Inc. The Palm Beach Symphony Society, Inc. Ballet Palm Beach, Inc. (new grantee) Grand Total (15)

Score

2022 Grant Amount

2021 Grant Amount

Variance

86.00 90.33

$26,529 $35,266

$17,061 $28,735

$9,468 $6,531

93.00 89.67 85.00 87.00 88.00 85.00 89.00 87.33 90.00 90.00

$43,222 $41,674 $39,505 $40,434 $40,899 $39,505 $41,364 $40,589 $41,829 $41,829

$23,443 $27,802 $26,837 $27,522 $27,864 $26,620 $27,304 $27,755 $26,683 $27,056

$19,779 $13,872 $12,668 $12,912 $13,035 $12,885 $14,060 $12,834 $15,146 $14,773

92.00 91.33 88.00

$42,758 $42,448 $40,899

$29,077 $28,362

$13,681 $14,086 $40,899

$598,750

$372,121

$226,629

Note: Lake Worth Street Painting Festival & Center for Creative Education did not apply for funding for FY22.

Boca Raton Historical Society and Busch Wildlife moved from Cat CII to Cat B for FY22.

6B-2

6.G. - 3.