Tourist Development Council June 2021 Board Book by Tourist Development Council PBC

Palm Beach County Tourist Development Council

Board Book

June 10, 2021

TDC BOARD MEETING ATTENDANCE SHEET REVISED EFFECTIVE JUNE 10, 2021

(Seat) 01.14.21 02.11.21 03.11.21 04.08.21 05.13.21 06.10.21 07.08.21 08.12.21 09.09.21 10.14.21 11.10.21 12.09.21 (1) Commissioner Maria Sachs Chair (1/14/21)

N/A

Cancelled

N/A

(4) Jim Bronstien Vice Chair(9/30/22) Appt(3/1/95) ReApp(9/18/18) Dis.3

N/A

Cancelled

N/A

(2)Jeffrey Mayers (9/30/23) Appt(11/05/2019)Dist. 1

N/A

Cancelled

N/A

(3) Jim Mostad (9/30/20) Appt (10/16/19), Dis. 2, St 3

N/A

Cancelled

N/A

Vacant

N/A

Vacant

Cancelled

N/A

(6)Comm Christina L. Romelus(9/30/24) Appt (01/10/17)ReAppt(8/4/20)[Dis.5]

P/Phone

N/A

P/Phone

Cancelled

N/A

(7)Don Dufresne (9/30/23) Apt(6/5/12) ReAp(5/3/16)&(8/20/19) Dis6

N/A

Cancelled

N/A

Cancelled

N/A

Cancelled

N/A

Cancelled

Cancelled Cancelled Cancelled Cancelled Cancelled Cancelled

NA NA NA NA NA NA NA NA NA NA NA

(5)Vacant, Dis4

(8) Davicka N. Thompson (9/30/2024) Appt(12/6/16)RdAppt(8/25/20) [Dis.7] (9) Comm. Kelly Shoaf (9/30/22) Appt. 6/4/19 At-Large

STAFF Verdenia C. Baker, County Administrator Denise Coffman, Deputy County Attorney Dave Lawrence, Culture George Linley, Sports Chuck Elderd, Film & TV Jorge Pesquera, Discover Deborah Drum, ERM Dave Anderson, PBCCC Vincent McPhail, PBCCC Glenn Jergensen, TDC Ernie Pena-Roque, TDC Joan Hutchinson, TDC

P/Phone P/Phone P P P P P P P P P P

O:\TDC MEETINGS\TDCMtgs2021\attendnc ** Reappointment during current year NA- Does not count towards attendance. P/W - Workshop P/S - Special Meeting

P P P P P P A P P P

N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A N/A

P/Phone P/Phone P P P P P P P P P P

P P P P P P P P P P

Cancelled Cancelled Cancelled Cancelled Cancelled

1. O:\TDCMtg2021\attendnc\01102013 to Present Sheet

TOURIST DEVELOPMENT COUNCIL JUNE 10, 2021 – CANCELLED AGENDA 1.

ROLL CALL

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS*

MOTION TO APPROVE MAY 8th TDC MEETING MINUTES*

CONSENT ITEMS FOR JUNE 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* PBC CONVENTION CENTER OPERATING REPORTS F. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* G. CONVENTION CENTER MARKETING UPDATE* H. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS I. ERM PROJECT STATUS REPORT* J. PBI TRAFFIC REPORT* K. CONTRACT TRACKING REPORT*

OLD BUSINESS – DISCUSSION ITEMS A.

TDC TOURISM PERFORMANCE METRICS 1. TDC DASHBOARD CURRENT MONTH & FY2021* a. Bed Tax Collections* b. Report Out Metrics*

CHECKPOINT #14 APRIL 2021 COLLECTED IN MAY 2021*

NEW BUSINESS ITEMS A. BIO FOR DANIEL HOSTETTLER President Boca Resort & Club District 4 TDC Seat Next Meeting will be July 8, 2021. *Attachment included.

2. 1

Tdc/tdcmtgs2021/Agenda.06.8.2021

TOURIST DEVELOPMENT COUNCIL MAY 13, 2021 – 9:00 A.M. MINUTES 1.

ROLL CALL

ABSENT

Commissioner Maria Sachs, Chair Jim Bronstien, Vice-Chair Jim Mostad Davicka Thompson Don Dufresne Commissioner Christina Romelus/Phone Commissioner Kelly Shoaf Jeffrey Mayers

Seat 5 Vacant, District 4

STAFF Verdenia C. Baker, County Administrator Denise Coffman, County Deputy Attorney/Phone Glenn Jergensen, TDC Joan Hutchinson, TDC Ernie Peña-Roque, TDC Patricia Ramirez, TDC Dave Lawrence, Cultural Council Jennifer Sullivan, Cultural Council George Linley, Sports Commission Jorge Pesquera, DTPB Nick Parks, DTPB Chuck Elderd, F & TV Commission Michelle Hillery, F & TV Commission Deborah Drum, ERM Julie Bishop, ERM Dave Anderson, Convention Center/Spectra Venue Management Vincent McPhail, Convention Center/ Spectra Food and Entertainment Laura Beebe, PBI Airports/Phone Michelle Damone, Chief of Staff/Palm Beach County, District 5 OTHER Anne Gannon, Tax Collector Mary Lou Berger, Former County Commissioner Mike Bauer, Jupiter Stadium Ltd/Phone Mami Kisner/Phone Dean Turney/Phone

3. 1

Commissioner Maria Sachs called the meeting to order at 9:15 A.M. 2.

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS* Motion to approve Agenda Addition and Deletions is made by Jim Mostad and seconded by Davicka Thompson. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

MOTION TO APPROVE APRIL 8th TDC MEETING MINUTES* Motion to approve April 8th TDC Meeting Minutes is made by Jim Mostad and seconded by Jeffrey Mayers. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

MOTION TO RECEIVE AND FILE CONSENT ITEMS FOR MAY 2021 MARKETING AGENCIES REPORTING A. DTPB ACTIVITY REPORT* B. CULTURAL COUNCIL ACTIVITY REPORT* C. SPORTS COMMISSION ACTIVITY REPORT* D. FILM & TV MONTHLY NEWSLETTER* E. FILM & TV PRODUCTION REPORT* F. PALM BEACHES TELEVISION PRODUCTION HISTORY* PBC CONVENTION CENTER OPERATING REPORTS G. CONVENTION CENTER INCOME STATEMENT & FINANCIAL OPERATIONS ANALYSIS COMPARED TO BUDGET & PRIOR YEAR* H. CONVENTION CENTER MARKETING UPDATE* I. CONVENTION CENTER “PACE” REVENUE REPORT* OTHER TDC SUPPORTED AGENCY/DEPARTMENTS REPORTS J. ERM PROJECT STATUS REPORT* K. PBI TRAFFIC REPORT* L. CONTRACT TRACKING REPORT* M. SEMI ANNUAL PERFORMANCE MEASURES* N. AGENCY QUARTERLY REPORTS 3.31.2021* Motion to receive and file Consent Items for May 2021 is made by Jim Mostad and seconded by Davicka Thompson. Motion carries 7-0 with seat 5 vacant and Commissioner Christina Romelus on phone.

OLD BUSINESS – DISCUSSION ITEMS

Proclamation for Judith Mitchell Retired President & CEO Kravis Center

Presentation by PBC TAX COLLECTOR Anne Gannon

FY2020 AGENCY FINANCIAL AUDITS*- Motion to Approve & File Motion to approve FY2020 Agency Financial Audits is made by Jim Bronstien and seconded by Commissioner Kelly Shoaf. Motion carries 7-0 with seat 5 and Commissioner Christina Romelus on phone.

TDC TOURISM PERFORMANCE METRICS 1. TDC DASHBOARD CURRENT MONTH & FY2021* a. Discover Hotel Performance Dashboard* b. Bed Tax Collections* c. Report Out Metrics*

Jergensen Bed Tax Collection – March 2021 collected in April 2021 was at $7.3M compared to the same month last year at $4.4M with a 66% increase. Actual March FY21 was 53% above forecast and 46% higher than prior month. Actual March FY21 was just (7%) below our record March 2019 of $7.9M. FYTD’21 Collections were at $26.7M, lower than last fiscal year’s $3.1M by (24%) reflecting the continued recovery. Fiscal Year To Date collections at $26.7M are pacing 15.1% ahead of the revised forecast. FYTD collections at $26.7M still (27%) below our record 2019 period for the same month. The Rooms sold for March were 415,710 or 58% higher than the previous year. Rooms available for March at 558,000, 2.3% higher than last year. Hotel Rooms Active in the County 18,000 exceeded our March 2020 peak of 17,602. Occupancy for March 2021 was 74.5%, up 54% over Prior Year. Occupancy for March 2020 was 48.2%. Average daily rate for March was at $258.50, 11% higher than previous year. The Revenue/Available Room for March was at $192.57 higher by 71%. Hotel Room Net sales FY21 Year over Year-March increased 40% at $105.3M. Nonhotel room sales FY21 Year over Year March increased 78% at $19.4 M. Hotel Room Net Sales FYTD21 decreased by 26% at $366.2M. Non-Hotel Room Sales FYTD21 increased by 20% at $95.7M. FYTD 2021 Taxable Revenues Fiscal Year decreased 19% at $461.8M. Airport activities for the month of March 2021 was 469,188 12% higher than March 2020 and Total Estimated Seat Capacity was down (14%) lower than last year with 706,915 seats. PBI Passengers from 12 month rolling average went down (66%) to 2,258,252 over last year. 3

Leisure & Hospitality Employment for March at 81,500 decreased (13%) over the same month in 2020. Accommodations Employment down (33%) decrease over last year at 7,800 employees. F&B was down (10%) at 53,800 employees. Arts & Entertainment employment down (12%) at 19,900 employees. E.

PBI UPDATE – LAURA BEEBE (By Phone)

Beebe Reported that traffic is still down by 40% but private air activity increased by 11%. She is expecting normal levels of travel by next season. F.

CHECKPOINT #13 MARCH 2021 COLLECTED IN APRIL 2021*

Mostad Stated that the Breakers is seeing significant increases in bookings for April, May, and June. It appears that people are ready to travel again once they feel it is safe. With an increase in bookings and more money flowing might we be able to shore up agency reserves? Mayers Agreed and stated PGA National is also seeing this increase in demand. Jergensen Reported, there is still stimulus money to be rolled out to agencies and that maybe we could hold some of this for reserves. Glenn will put together a couple of plans for the next meeting to review. Mayers Expressed concerns about staffing levels in the industry and wondering if there may be a way to use some marketing money to promote jobs which need filling so that when people return the staff are in place to make the experience a good one. Jergensen Agreed to work with Career Source and ask them to report at our next meeting. G.

2021 LEGISLATIVE UPDATE*- provided by FRLA

RECOGNITION OF PAST TDC CHAIR & FORMER COUNTY COMMISSIONER, DISTRICT 5- MARY LOU BERGER. 4

NEW BUSINESS – DISCUSSION ITEMS A. ERM 1. Two Minute Update- Deb Drum Drum The beaches are ready and sea turtles are nesting. The incubation period for sea turtles is two months and the first hatchlings should be due soon. Sea turtle walks have not yet been scheduled but we are looking the first walks starting the end of June. ERM is preparing to place 2,500 tons of concrete artificial reefs along the 1 mile stretch of coastline off Jupiter. March 17 – 24 is Natural Areas Week. B.

SPORTS COMMISSION 1. Two Minute Update- George Linley

Linley March was a big month and saw Spring baseball, Equestrian, and the Honda Classic. In April eighteen events were hosted, Xtreme kayaking, fast pitch softball, Equestrian Sports Production hosted an FEI which extended the season. In May two football events will take place, the Spartan Race, the Walker Cup, and golf. Finally, in June a baseball Olympiad qualifier will be hosted in Palm Beach County and Port St. Lucie. C.

DISCOVER 1. Two Minute Update- Jorge Pesquera

Pesquera Discover has been pleased to work with the county on the “Don’t Miss Your Shot” campaign. $30,000 will be spent on the Olympiad qualifier to support programming on Spanish language media. Leads on meetings are up 200%. D.

CULTURAL COUNCIL 1. Two Minute Update- Dave Lawrence

Lawrence The Art Tourism Summit on Equity will be hosted on August 11 & 12. May 17 & 19 grant panels will convene to determine grant funding levels and 50% of our panelists are people of color. 2.

Update on MOSAIC Marketing Recovery Presentation 5

FILM & TV 1. Two Minute Update- Chuck Elderd

Elderd Production is up by 19% and leads are by 34%. Watch Parties have received 560,000 views. Anomaly Entertainment out of New York is in town taping two shows on Sharks. Nike is conducting a photo shoot with Michael Jordan, HBO is taping an episode of Real Sports with Bryant Gumbel, Apple TV’s the Year the Earth Changed featured the Loggerhead Marine Life Center and Burt Wolf is returning to PBS and will be highlighting Palm Beach County. 2. Special Presentation F.

CONVENTION CENTER 1. Spectra Venue Management a. Two Minute Update- Dave Anderson

Anderson Calls are starting to pick up and we are seeing a short window, where clients call with only a week or two notices before they want to move in an event. We are seeing several smaller events, a prom, graduations, dance competitions, and a Deca Fit competition. June will be our best month since February of 2020. 2.

Spectra Hospitality a. Two Minute Update- Vincent McPhail

McPhail Kings Academy hosted their prom and we served baked Alaska to 400 individuals. Our our challenge is staffing. 7.

BOARD COMMENTS Jergensen Jeffrey Mayers is leaving us. We will miss your intelligence and you.

PUBLIC COMMENTS No public comments

ADJOURNMENT

Meeting adjourned at 11:13 A. M. Next Meeting will be June 10, 2021. *Attachment included. Tdc/tdcmtgs2021/05.Minutes.05.13.2021

4. CONSENT ITEMS

TO:

Glenn Jergensen, Executive Director - TDC

FROM:

Jorge Pesquera, President/CEO

DATE:

May 31, 2021

RE:

Discover The Palm Beaches Monthly Activity Report May 2021

The following is a summary of STPB activities in support of TDC Performance measures for the month of May 2021. This report demonstrates trends relative to owned visitor digital footprint, advertising impressions, social media engagement, and booked room nights for the Month of May.

April Hotel Performance •

Total room inventory is 13.3% higher than last year, at 18,000. All Lodging in April of 2020 was ordered to only take “essential lodgers” which resulted in 12 properties closing temporarily. The Palm Beaches ranks 9 th in room inventory growth in Florida.

•

The number of room nights sold in 2021 was 392,500, selling 332% more than 2020 and 0.5% more than 2019. •

•

The Palm Beaches has 4.0% share of room nights sold in Florida down from 4.1% in March

Occupancy ended the month at 72.7% up 282% from 2020 and down 5% from 2019 •

Room inventory is up 6% from 2019

•

The Palm Beaches ranks 8th in Florida and 2nd in South Florida

The average daily rate (ADR) was $225 up 66% from 2020 and 5% from 2019 •

Luxury commands a premium, +67% from 2020 and +51% from 2019 to $709

•

Midscale rates was up 27% from 2020 and down 14% from 2019

•

DTPB ranked 4th in ADR in Florida and 2nd in South Florida

•

RevPAR was $163, +536% from 2020 and down 1% from 2019

•

Room night revenue was up 619%, generating $88 million, up 5% from 2019

4-A

April Shared Lodging Performance •

Total listings on the shared lodging platforms was up 12% from 2020

•

Supply listing nights was up 11% from 2019

•

Demand was up 116% from 2020 and up 47% from 2019

•

Occupancy was 73%, up 64% from 2020 and up 24% from 2019

•

ADR was $295 up 23% from 2020 and 2019 •

•

$136 (per room equivalent)

Overall revenue was up 164% from 2020 and up 86% from 2019, generating $19.4 million.

April Total Lodging Performance •

Total lodging nights sold was 535,000 up 245% from 2020 and up 9% from 2019

•

Total lodging room night revenue was $108 million up 458% from 2019 and 13.8% from 2019

•

Bed tax revenue is projected to be around $6.4 million

April CYTD Performance vs. LYTD •

•

Occupancy •

Hotels 65.6% up 11.4%

•

Shared lodging 71.5% up 18%

•

Total 66.3% up 10.6%

ADR •

Hotels $228 down 6.3%

•

Shared lodging $290 up 12%

•

Total $234 down 4.2%

Room Nights Sold •

Hotels 1.4 million up 16.6%

•

Shared lodging 377k up 3.2%

•

Total 1.8 up 13%

Room Night Revenue •

Hotels $322 million up 9.2%

•

Shared lodging $51.2 million up 15%

•

Total $374 million up 10%

TABLE OF CONTENTS

Section

Table of Contents Page

Performance Measures ................................................................................................................................... 4 Marketing Advertising/Paid Media.................................................................................................................................... 4 Owned Views Digital Footprint ...................................................................................................................... 4 Consumer & Travel Industry Database ......................................................................................................... 5 Public Relations - Earned Media Impressions ............................................................................................. 5 Public Relations - Social Media Engagement .............................................................................................. 6 Group Sales Booked Room nights Hotel Lead program .................................................................................................... 7 Group Level Booked Room Nights (CC Shared)........................................................................................... 7 Citywide Actualized FY Room Nights for Convention Center (Shared).................................................... 8 Destination Review ........................................................................................................................................... 8 Site Participation ............................................................................................................................................... 9

Research Reports ........................................................................................................................................ 10 Data Dictionary ................................................................................................................................................... 16

Performance Measures - TDC FISCAL YEAR 2019 - 2020 PERFORMANCE MEASURES

Advertising Impressions Owned Views Digital Footprint

Target

Social Engagement

Year End Target

Actual

679,250,000 335,048,514 400,000,000

Current Month MAY

% of Annual Target

YTD

46,515,724

672,310,069

168.1%

12,000,000

16,262,152

11,000,000

1,355,467

14,521,927

132.0%

394,145

401,911

400,000

538

405,106

101.3%

212,180,000 257,442,997 150,000,000

9,974,341

256,456,382

171.0%

232.9%

Consumer & Travel Industry Database increase Earned Media Impressions

FISCAL YEAR 2020 - 2021

1,522,500

1,899,202

1,200,000

603,725

2,794,367

Booked Room Nights - Hotel lead Program

160,000

104,125

90,000

3,469

56,004

62.2%

Convention Center Booked Room Nights (Shared w/CC)

53,000

38,920

30,000

1,762

19,756

65.9%

Convention Center Actualized FY Room Nights (Shared w/CC)

35,000

25,029

20,000

5,367

26.8%

Destination Reviews

147.3%

Destination Site Participation

65.7%

D T P B OBJECTIVES

2020 - 2021

Leisure /Consumer – Increase Consumer and Travel Industry database to 400,000 –

Generate 11,000,000 in Owned Views Digital Footprint

–

Generate 1,200,000 Social Engagements

–

Generate 400,000,000 Advertising Impressions

–

Generate 150,000,000 Earned Media Impressions

Meetings & Conventions – Book 90,000 DTPB only room nights (Hotel Meetings Leads)

–

Generate 30,000 Group Level Booked Room Nights Convention Center Shared

–

Generate 20,000 Group Level Actual FY Room Night for Convention Center Shared

–

Generate 55 participants in Destination Reviews

–

Generate 70 Destination Site Participants

Advertising/Paid Media Impressions Month



May

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Month / Month

Percentage of Target Achieved - FY 2021

FYTD

168.1%

46,407,860

200,000,000

2020

259,656,234

400,000,000

963,226

20,000,000

2021

Digital and Traditional Impressions - Month/Month

2020

2021

Digital and Traditional Impressions - FYTD 672,202,205

46,407,860 7,966,232

40,000,000

%of Target

172,253,582

600,000,000

38,441,628

Year End Target

499,948,623

400,000,000 259,656,234

20,000,000

% of Annual Target Achieved

96,294,796

200,000,000

Year End Target

168.1%

400M

672,202,205

600,000,000

40,000,000

163,361,438

963,226

2020

Digital Impressions

2021

Traditional Impressions

2020

YTD Digital Impressions

2021

YTD Traditional Impressions /

Owned Views Digital Footprint FY



Multiple selections



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021

Month / Month

132.0%

Year End Target

1,355,467

893,868

10,000,000

500,000

% of Goal Achieved YTD

FYTD 15,000,000

1,000,000

%of Target



5,000,000

14,521,927

May

Report Navigation



8,935,009

Month

Year End Target

11M

2020

2021

2020

2021

Consumer & Travel Industry Database Month May



Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021

Sum of Target and YTD by Month Sum of Target

Month

101.3%

%of Target



YTD

400,000

May

405,106

Year end Target

Percentage of Target Achieved

Year End Target

101.3%

400K

0.0M

0.1M

0.2M

0.3M

Sum of Target and YTD

0.4M

Earned Media Impressions - Public Relations Month



May



FY Multiple selections

Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021 171.0%

Report Navigation





Month/Month

FYTD

10,000,000

%of Target

Year End Target

Percentage of Target Achieved

Year End Target

171.0%

150M

100,000,000

256,456,382

4,662,796

5,000,000

187,739,291

9,974,341

200,000,000

2020

2021

2020

2021

Social Media Engagement 



Report Navigation



Multiple selections

Advertising/Paid Media Impressions



Month/Month

Percentage of Target Achieved - FY 2021

FYTD 3,000,000

232.9%

600,000 2,500,000

500,000

2,000,000

603,725

400,000 300,000

1,500,000 1,000,000

200,000

Year End Target

Percentage of Target Achieved

Year End Target

232.9%

1,200K

56,459

%of Target



2,794,367

May

100,000

1,219,817

Month

500,000

2020

2021

2020

2021

Report Navigation

Marketing Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Advertising Impressions - FY2020-2021

150M

2.5M

135M 101M

100M 50M

Owned Views Digital Footprint - FY2020-2021

185M

59M

58M

49M

46M

39M

Current Month

200M

November

December

January

February

2.4M

1.8M

1.5M

March

April

May

October

November

December

January

February

March

April

May

Social Media- FY2020-2021 657K

105M

100M

600K

Current Month

1.4M

1.2M

Earned Media Impressions - FY2020-2021

64M 50M

1.8M

2.0M

Month October



37M 10M

3M October

20M

395K

400K 200K

187K

178K

October

November

604K

379K 183K

212K

10M

0K November

December

January

February

March

April

May

December

January

February

March

April

May /

Booked Room Nights - Hotel Lead Program Month



May

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



FYTD

Month/Month

60,000

62.2%

5,240

66,627

40,000

%of Target

3,469

2,000

Year End Targe

Percentage of Target Achieved

20,000

56,004

4,000

Year End Target

90K

62.2%

2020

2021

2020

2021

*Of the 14 definite hotel bookings of 3,469 room nights, 1 of those (14) groups was a definite rebook with 655 room nights.

Group Level Booked Room Nights (CC Shared) Month



May





Multiple selections

Report Navigation Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



FYTD

Month/Month 30,000

1,500

65.9%

Year End Target

65.9%

30K

10,000

500

19,756

%of Target

Percentage of Target Achieved

1,762

1,000

27,738

20,000

2020

2021

2020

2021

* 1,821 of 4.996 is from re-booked Convention Center room nights

Citywide Actualized FY Room Nights (CC Shared) Month



May

Multiple selections

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Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD

1.0

20,000

24,711

0.5

26.8%

10,000

Year End Target

26.8%

20K

0.0

5,367

%of Target

Percentage of Target Achieved

2020

2021

2020

2021

Destination Reviews Month



May

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Month/Month

Percentage of Target Achieved - FY 2021 147.3%

FYTD 80

%of Target

Percentage of Target Achieved

147.3%

Year End Target

19 0

2020

2021

2020

2021

Site Participation Month



May

Multiple selections



Report Navigation



Advertising/Paid Media Impressions



Percentage of Target Achieved - FY 2021



Month/Month

FYTD 60

8 65.7%

58 46

%of Target

Year End Target

Percentage of Target Achieved

Year End Target

65.7%

2020

2021

2020

2021

Report Navigation

Group Sales & Destination Services Overview by Month FY 2020 - 2021

Advertising/Paid Media Impressions

Booked Room Nights - Hotel Lead Program- FY2020-2021

Group Level Booked Room Nights (CC Shared) - FY2020-2021

13,382

7,437 5,488 3,469

2,262

Current Month

10K

4K 2,811

0K November

December

January

February

March

April

May

October

Citywide Actualized FY Room Nights (CC Shared) - FY2020-2021

December

January

February

March

April

May

3,594

3K 2K 1K

November

Destination Reviews & Site Participation FY2020-2021

Current Month

1,762

1,700

1,007

0K October

4,996

4,672

11,808

10,825



774 0

0K October

522

397

November

December

January

February

March

April

May

20 10

9 2

0 October

November

December

January

February

March

April

May /

The Palm Beaches Hotel Performance - April

Navigation (select page and click go)

Market

The Palm Beaches



Hotel Occupancy 72.7%

% Chg '20 to '21 19.0%

2020

$150

Hotel Rooms

18,000 14,736

% Chg '20 to '21

13.3%

10K

Hotel Room Nights Sold

2021

$50

2021

406K

0.4M 0.3M

% Chg '20 to '21

0.2M

332.7%

0.0M

535.5% $26 2020

2021

Hotel Room Revenue $100M

$91.2M

% Chg '20 to '21 $50M

84K

0.1M

2020

% Chg '20 to '21

$100

66.3%

282.0%

20K

15K

% Chg '20 to '21

$100

2021

$163

$225

$135

Hotel RevPAR

$200

60%

20%



Hotel ADR

80%

40%



Shared Lodging Monthly

619.8% $11.4M

2020

2021

$0M

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

Research compiled and published by Discover The Palm Beaches (DTPB), can only be reproduced through expressed written approval from the DTPB Research Department. For questions please contact research@thepalmbeaches.com.

The Palm Beaches Shared Lodging Performance - April Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy 80%

40%

% Chg '20 to '21

20%

63.4% 2020

$200

2021

Sum of Shared Lodging Rooms

22.6%

$100

$72

197.4%

$50

2020

2021

Shared Lodging Room Nights Sold

143K

150K

2020

2021

Shared Lodging Room Revenue $19.4M

$20M

9,935

10K

8,942

100K

% Chg '20 to '21

$150

% Chg '20 to '21

$100

Listings / Rooms

Sum of Shared Lodging Listings

$200

$240 44.4%

$214

$295

$300

60%

Shared Lodging RevPAR

Shared Lodging ADR 72.6%

4,147

2020

66K

4,662

% Chg '20 to '21

$15M

116.3%

$10M

50K

2021

% Chg '20 to '21 $7.3M

167.4%

$5M

2020

2021

$0M

2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

The Palm Beaches Total Lodging Performance - April Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy 72.7%

% Chg '20 to '21

23.3%

$150

2020

Hotel Rooms + Shared Listings 30K

2021

% Chg '20 to '21

$162

$100

211.8%

20%

$171

$235 $200

60%

40%

Total Lodging RevPAR

Total Lodging ADR

80%

% Chg '20 to '21

$100

45.0%

$50

2020

2021

Total Lodging Room Nights Sold

352.1% $38

2020

2021

Total Lodging Room Revenue $107.7M

535K

27,935

$100M

23,678 20K

18.0%

10K

% Chg '20 to '21

0.4M

% Chg '20 to '21

0.2M

246.1%

% Chg '20 to '21

$50M

459.1%

155K $19.3M

2020

2021

0.0M

2020

2021

$0M

2020

2021

*Source: STR, INC.and Airdna REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

The Palm Beaches Hotel Performance - April CYTD Market

The Palm Beaches

Hotel Monthly



Hotel Occupancy





Hotel RevPAR

Hotel ADR 65.6%

60%

Navigation (select page and click go)



$243

58.9%

$228

$150

$149

$143

$200

% Chg '20 to '21

40%

11.4%

20%

2020

Hotel Rooms

20K

15K

2021

2020

Hotel Room Nights Sold

1.5M

2021

0.0M

16.6% 2020

4.4% 2020

2021

Hotel Room Revenue $322.4M $291.6M

% Chg '20 to '21

$0.2bn

% Chg '20 to '21

$0.3bn

1.0M

0.5M

2020

2021

1,417K

4.6%

% Chg '20 to '21

$50

1,203K

14,736 % Chg '20 to '21

-6.3%

$100

18,000

10K

$100

% Chg '20 to '21

9.2%

$0.1bn

2021

$0.0bn

2020

2021

*Source: STR, INC. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF STR IS STRICTLY PROHIBITED.

The Palm Beaches Shared Lodging Performance - April CYTD Navigation (select page and click go)

Hotel Monthly





Shared Lodging Occupancy 71.5% 60%

Shared Lodging RevPAR

Shared Lodging ADR $300

60.6%

$200

$156 $150

$200 40%

% Chg '20 to '21

% Chg '20 to '21 $100

17.9%

20%

2020

Shared Lodging Rooms

2021

0.5M

0.4M

-18.4% 2020

2020

2021

Shared Lodging Room Revenue

377K

$51.3M $44.6M

0.3M

$40M

% Chg '20 to '21

0.0M

% Chg '20 to '21 $20M

3.2%

0.1M

2021

32.5%

$50

2021

366K

0.2M

% Chg '20 to '21

0.2M

12.4% 2020

% Chg '20 to '21

$100

Shared Lodging Room Nights Sold 0.4M

0.6M 0.6M

0.0M

$207

$290 $258

2020

2021

$0M

15.0% 2020

2021

*Source: Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

The Palm Beaches Total Lodging Performance - April CYTD Navigation (select page and click go)

Hotel Monthly





Total Lodging Occupancy 60%

$234

$150

20%

10.6% 2020

Total Lodging Room Nights

% Chg '20 to '21

2021

2.7M

-4.2%

$100

2020

Total Lodging Room Nights Sold

1,796K

% Chg '20 to '21

1.0M

$0.4bn

2020

2021

0.0M

$374.0M

2020

% Chg '20 to '21

9.9%

$0.2bn

13.3%

0.5M

2021

Total Lodging Room Revenue

$0.3bn

% Chg '20 to '21

0.2%

2020

$340.4M

1.5M

6.0%

$50

2021

2.0M

% Chg '20 to '21

$100

1,584K

$155

$147

$200

% Chg '20 to '21

$245

59.9%

40%

Total Lodging RevPAR

Total Lodging ADR 66.3%

$0.1bn

2021

$0.0bn

2020

2021

*Source: STR & Airdna. REPUBLICATION OR OTHER RE-USE OF THIS DATA WITHOUT THE EXPRESS WRITTEN PERMISSION OF Airdna IS STRICTLY PROHIBITED.

DATA DICTIONARY Term

Definition

Actualized Room Nights

Room night pickup from contracted groups, under the contract block, receiving incentive dollars

Advertising Impressions

Impressions refer to the amount of views an ad receives by consumers.

Average Daily Rate (ADR)

Room revenue divided by rooms sold, displayed as the average rental rate for a single room.

Booked Room Nights

The number of room nights contracted by DTPB between a meeting planner and a hotel.

Consumer & Travel Industry Represents number of contacts in the DTPB electronic database Database as of a certain date. Includes: consumers, meeting planners, travel agents, tour/receptive operators, partners, members, vendors. Destination Review An invited Group of targeted and qualified, Meeting/Convention Professionals or Travel Trade Travel Influencers who have expressed interest and delivered an RFP for our consideration, and are brought to the destination to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination. Digital Media Online advertising such as web banners, mobile, email, social media, search, etc. DTPB

Discover The Palm Beaches

Earned Media Impressions

Publicity gained through promotional efforts other than paid media advertising, which refers to publicity gained through advertising, Impressions refer to the amount of views an ad receives by consumers.

Fiscal Year (October 1 to September 30)

FYTD

Fiscal Year-to-Date. Measures are calculated using the sum of the values from October 1 of the given fiscal year.

Groups Services

Groups that DTPB has serviced and that are travelling in the month Rooms sold divided by rooms available multiplied by 100. Occupancy is always expressed as a percentage of rooms

Occupancy (Occ) Paid Media

Advertising and media coverage that has been payed to be distributed

Paid Website Traffic

Marketing initiatives, such as pay-per-click (PPC) advertising, which focuses on driving traffic to a website

Percent Change

Amount of growth - up, flat, or down - this period versus same period last year (month or year-to-date). Calculated as

1 5

DATA DICTIONARY Term

Definition

RevPAR Room revenue divided by rooms available. (Revenue Per Available Room) Rooms Sold

The number of rooms nights sold or rented (excludes complimentary rooms).

Sessions (formerly visitors)

Total number of visits to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 3 sessions).

Site Participation

Personalized and customized Individual visits to the Destination by either Meeting/Convention or Travel Trade planning professionals brought to the Palm Beaches to experience Palm Beaches visitation assets pertinent to theirs or their clients goals and interests, with the intent to influence their meetings and travel decisions to our Destination.

Social Media Engagement

Actions from fans/followers of DTPB through sharing, commenting, tweeting, pinning, liking, and watch content on DTPB social media outlets.

Traditional Media

Traditional media includes: Print, Broadcast (Radio/ Television), Out-of-Home (Billboards, Public Transit, etc.)

Twelve Month Moving Average Calculated using the sum of the values of the given month and of the preceding eleven months. Unique Users/Visitors

Represents the number of individuals (now called also: new users) to the DTPB website and micro-sites (one individual may visit www.ThePalmBeaches.com 3 times which would result in 1 unique visitor).

YOY

Year over Year A method of evaluating two or more measured events to compare the results at one time period with those from another time period (or series of time periods), on an annualized basis.

May 2021 PERFORMANCE DASHBOARD FY 2020 Performance Indicator

Goal

PR Impressions

FY 2021 Actual

1,200,000,000 2,944,891,532

Website Sessions

FY Goal (Post-COVID)

Current Month

FYTD

% to Goal

2,400,000,000

259,494,247

2,807,827,005

117%

530,000

402,268

580,000

61,285

548,375

95%

35,000

34,129

37,500

35,666

46%1

Facebook

13,700

13,455

14,700

14,231

62%1

Instagram

9,000

8,581

10,400

9,492

50%1

12,300

12,093

12,400

11.943

11,943

-49%1

27,000

22,857

32,000

30,549

84%1

Cultural Concierge Program Leads2

1,000

753

1,000

622

62%

Visitors to the Cultural Council3

12,500

5,206

6,000

188

2,197

37%

Partner Referrals

50,000

40,695

40,000

7,955

43,407

109%

58%

Social Media Followers (Total)

Twitter

Tourism Email Subscribers

Co-op Packages

Bolded items indicate TDC-designated performance indicators for FY21

In order to provide accurate pacing, percentage to goal for social media followers and email subscribers is calculated by dividing new followers/subscribers gained FYTD by the difference between the FY goal and the total at the beginning of FY. 2 Offline leads are reported quarterly. 3 The Cultural Council building reopened to the public on December 1, 2020. 1

Item 4B - Page 1

HIGHLIGHTS MOSAIC

Promotion of the Cultural Council’s annual MOSAIC (Month of Shows, Art, Ideas & Culture) continued into May with 17 special offers from cultural venues across Palm Beach County featured throughout the month. Marketing efforts generated 61,285 visits to the Cultural Council’s website in May, nearly 80% over May 2019.

The Council continued its social media influencer tactic, sharing content from April visits and hosting one additional influencer in May. Participating organizations also amplified the campaign by posting photos of the MOSAIC “selfie spots” throughout the month. Redemptions and other data and feedback are currently being collected to report next month. Promotion of the Shades of Culture at Sanborn Square in Boca Raton continued in May, including a photo shoot on May 4 with Boca Ballet Theater promoted on social media. The Council also promoted the smaller “shades” display at the Palm Beach Marriott Singer Island Resort & Spa. On May 8, the Council was on-site at Rosemary Square to promote MOSAIC at the panel discussion, “Art Shaping Communities.” Artist Bruce Helander was available to sign posters. And on May 17, the Council’s Cultural Concierge produced two live “pop up” performances featuring Latin Jazz guitarist Islay Rodriguez and dancers from the Ballet Arts Dance Company at Boynton Beach Town Square and Riviera Beach Marina Village Event Center Pavilion. Along with posting photos and video to social media, the Council worked closely with its PR agency to generate media interest, and secured coverage by The Palm Beach Post and Florida Weekly.

FEATURED PRESS COVERAGE • • • • •

May 3, Globe Newswire: “Cultural Council for Palm Beach County Launches MOSAIC which Promotes Local Institutions for a “Month of Shows, Art, Ideas & Culture” May 9, Palms West Monthly: “Comprehensive guide to Palm Beaches MOSAIC 2021” May 11, Sun Sentinel: “See a larger-than-life pair of sunglasses at Boca Raton’s Sanborn Square” o Syndicated on Yahoo News!: “See a larger-than-life pair of sunglasses at Boca Raton's Sanborn Square" May 15, The Palm Beach Post: “Cultural Council for Palm Beach County produces 'Pop UP' dance at Boynton Town Square” May 15, Tampa Bay Parenting (Marisa Langford): "Tampa Mama Travels: 3 Perfect Days in Palm Beaches Florida."

AGENCY COLLABORATION

Discover The Palm Beaches: Members of the Cultural Council attended Travel Rally Day on May 7 where the organization was presented the David Burke Partner of the Year Award.

Film & Television Commission (FTC): In May, the Cultural Council provided final feedback to the FTC and Megastar Publishing on episode 4 of Art Adventures of The Palm Beaches, which is set to air on South Florida PBS and The Palm Beaches TV in June. The Council also worked with the FTC on an episode of its Facebook Watch Party series highlighting MOSAIC, which premiered on May 11. Sports Commission: The Cultural Council sponsored and facilitated local singer, Mercedes Nodarse (featured on NBC’s The Voice), to sing the U.S. national anthem at a Olympics baseball qualifying game on May 31 at The Ballpark of The Palm Beaches. Item 4B - Page 2

HIGHLIGHTS CULTURAL CONCIERGE PROGRAM •

• • • • • • • • • •

Served as guest presenter for PCMA’s May 19 “Get to Know” Webinar sponsored by DTPB, to describe how local arts initiatives support wellness and healing (May is Mental Health Awareness Month); explained Cultural Concierge services; offered examples of how the destination is ready to support the successful return of face-to-face meetings. Produced MOSAIC pop-up performances to highlight two unique destinations: Boynton Beach Town Square and Riviera Beach Marina Village, collaborating with representatives from both municipalities to promote the event to key audiences. Notified winners and delivered Palm Beach Post and Sun Sentinel MOSAIC Giveaway prize packages to recipients in Palm Beach Gardens, Wellington, and Lake Worth Beach. Tradeshow Sunglasses remained in the lobby of the PB Marriott Singer Island through the end of May for MOSAIC 2021. Fulfilled request from the property’s concierges for additional destination guides and art&cCulture magazines. Secured agreement to install the Tradeshow Sunglasses in June at the Hilton Garden Inn WPB I-95 Outlets with Baseball-theme images inside the lenses. Began planning a cultural tour for the Palm Beach County Delegation, tentatively scheduled for July 2021. Began planning cultural elements for the Arts & Tourism Summit on Equity, Inclusion and Diversity at the Convention Center in August. Advised Riviera Beach CRA on cultural entertainment for event in December 2021. Met with Gabrielle Fisher, Senior Producer at Capital Region (CapNY) Brand Initiative, who represents an 8-county destination in upstate New York, and is founder of Co-Mads travel. Attended Travel Rally Day, Marketing Meeting of the Minds, and Riviera Beach Tourism Task Force meeting. Produced and distributed two editions of Hot Tickets: Weekly Recommendations from the Cultural Concierge (May 11 and 25), adding 64 new subscribers in May.

Item 4B - Page 3

TDC Board Monthly Report June 2021

PALM BEACH COUNTY SPORTS COMMISSON Fiscal Year 21, May – June Tourism Projection The Palm Beach County Sports Commission’s event portfolio for the months of May and June, FY 21, consists of 38 active events, creating a projected room night output of 27,769. The estimated economic impact for these events totals $19.4 million. The Sports Commission is now working with event organizers on reopening events with considerations of safety protocols and procedures that keeps the well-being of participants and athletes as the highest priority. This effort is allowing for the responsible recovery of sports events and tourism products as we progress through the remainder of this fiscal year. The months of May & June are comparable with the same months in 2019, pre Covid-19 pandemic, in terms of hotel room nights created. The FY 21 vs FY 19 comparison are predicting a slightly higher room night mark for FY21. Sports Commission FY 21 Events, May & June • 38 events • 27,769 projected room nights Sports Commission FY 19 Events, May & June • 41 events • 26,033 actualized room nights

Palm Beach County Sports Commission FY 21 Event Report, May - June

Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

American Junior Golf Association (AJGA) Junior Championship

Golf

May 1-2, 2021

Banyan Cay Resort & Golf

Non-Repeat

156

249

NPC Ultimate Grand Prix

Fitness

May 1, 2021

Boynton Beach High School

Repeat

515

201

USSSA Beast of the Southeast

Fastpitch Softball

May 1-2, 2021

Lake Lytal Park, Okeeheelee Park, Lake Charleston Park, & Seminole Palms Parks

Non-Repeat

300

TBD

USTA PIM Open

Tennis

May 1-3, 2021

Delray Beach Tennis Center & Delray Beach Swim & Tennis Club

Repeat

The Sun Conference Baseball Championship

Baseball

May 6-9, 2021

Ballpark of the Palm Beaches

Rebooked

170

388

Florida Youth Soccer Association (FYSA) Palm Beach Cup

Soccer

May 7-9, 2021

The Gardens North County District Park, Joeseph Russo Athletic Complex, Mirasol Park, Lilac Park, & PGA National Park

Repeat

2,400

325

Wellington Showcase & Invitational

Soccer

May 7-9, 2021

Village Park Athletic Complex & Wellington Green Park

Non-Repeat

2000

120

Walker Cup

Golf

May 8-9,2021

Seminole Golf Club

Non-Repeat

500

1,213

USTA Florida 12s & 14s Clay Court Championship

Golf

May 8-11, 2021

Palm Beach Gardens Tennis Center

Non-Repeat

128

Florida State Golf Association (FSGA) Mid-Amateur Championship

Golf

May 13-16, 2021

The Club at Admiral's Cove

Non-Repeat

115

Spartan Deka Fit - Palm Beaches

Endurance sports

May 15-16, 2021

Palm Beach County Convention Center

Non-Repeat

100

TBD

PBR Florida Junior Future Series Summer Kickoff

Baseball

May 15 - 16, 2021

Ballpark of the Palm Beaches

Non-Repeat

432

150

Briana Marie Cox Memorial NIT (National Invitational Tournament)

Fastpitch Softball

May 15-16, 2021

Lake Lytal Park, Okeeheelee Park, John Prince Park, Lake Charleston Park, & Seminole Palms Park

Repeat

1,300

600

NCAA Division II Men's Golf National Championship

Golf

May 16 -21, 2021

PGA National Resort & Spa

Non-Repeat

156

1,258

Sunshine State Lacrosse Games

Lacrosse

May 21-23, 2021

Gardens North County District Park

Non-Repeat

900

434

Number of Participants

Room Nights

Palm Beach County Sports Commission FY 21 Event Report, May - June

Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

YellowTennisBall.com Jr Championships

Tennis

May 22-24, 2021

Wycliffe Country Club

Repeat

250

African American Golfer's Hall of Fame

Golf

May 27-31, 2021

Eastpointe Country Club & Lone Pine Golf Course

Repeat

125

Under Armour Memorial Day Classic

Baseball

May 28-31, 2021

Roger Dean Cheverolet Stadium

Repeat

300

100

Baseball Americas Oualifer for the XXXII Olympiad

Baseball

May 31 - June 5, 2021

Ballpark of the Palm Beaches

Non-Repeat

480

3,450

Collegiate League of the Palm Beaches

Baseball

June 1 - August 4, 2021

Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, Gardens Park & Lilac Park

Non-Repeat

250

1,998

South Florida Collegiate Baseball League

Baseball

June 4 - July 26, 2021

South County Regional Park, Miller Park, West Boynton Park and Recreation Center, Forest Hill High School, & Santaluces Athletic Complex

Repeat

210

2,880

Palm Beach United Water Polo Foundation Florida East Coast Summer Classic

Water Polo

June 5-6, 2021

Boca Raton High School

Non-Repeat

112

Hurricane Junior Golf Tour South Florida Summer Kickoff

Golf

June 6 - 7, 2021

Boca Lago Country Club

Non-Repeat

United States Golf Association (USGA) U.S. Open Qualifying

Golf

June 7, 2021

The Bear's Club

Non-Repeat

Repeat

4500

5,975

Number of Participants

Room Nights

Prospect Select National Showcase Palm Beach Classic

Baseball

June 8-12, 2021

Ballpark of The Palm Beaches, Roger Dean Chevrolet Stadium, & Santaluces Athletic Complex

First Responder Games

Multi-sport

June 8-20, 2021

Multiple venues secured acrcoss Palm Beach County

Non-Repeat

2,000

1,200

Shark Wake Park Open

Multi-sport

June 11-13, 2021

Shark Wave Park @ Okeeheelee Park

Non-Repeat

110

150

Palm Beach Classic Futures

Baseball

June 11-14, 2021

Ballpark of the Palm Beaches

Non-Repeat

750

890

USSSA Girls Fastpitch Gardens Swamp Classic

Softball

June 12-13, 2021

Lake Catherine Sportsplex, Palm Beach Gardens Community High School Mirasol Park, & PGA National Park

Repeat

1,080

600

Palm Beach County Sports Commission FY 21 Event Report, May - June

Event Name

Sport

Event Dates

Venue

Type of Event (rebook, NonRepeat, repeat)

Prep Baseball Report - PBRT East Florida Select

Baseball

June 17-20, 2021

Ballpark of the Palm Beaches

Non-Repeat

540

180

Florida Lacrosse Cup

Lacrosse

June 19-20, 2021

Patch Reef Park, Seacrest Soccer Complex & Seacrest Soccer Complex

Repeat

640

200

Perfect Game Ultimate Baseball Championship

Baseball

June 22-25, 2021

Ballpark of the Palm Beaches

Non-Repeat

720

2,020

The Champion Course Junior Open at PGA National

Golf

June 23 - 24, 2021

PGA National Resort & Spa

Non-Repeat

Cal Ripken Baseball Rookie State Championship

Baseball

June 24 - 27, 2021

Gardens Park

Repeat

600

1,810

American Legion Bob Borovy Memorial Invitational

Baseball

June 24 - 28, 2021

Santaluces Athletic Complex

Repeat

220

110

World's Perfect Athlete

Multi-sport

June 25-27, 2021

Keiser University

Repeat

100

195

Sunshine State Games - Water Polo Adult Competition

Water Polo

June 26-27, 2021

Coral Springs Aquatic Center

Non-Repeat

120

180

Kids Fitness Festival of the Palm Beaches

Multi-sport

June 30, 2021

Jim Brandon Equestrian Center

Repeat

400

N/A

15,351

27,769

TOTAL Participation & Room Nights

(Booked Room Nights except bold numbers are actuals)

Number of Participants

Room Nights

Baseball leads the way for Sports Tourism in June America’s national pastime is leading the way for sports tourism in The Palm Beaches during the month of June. Baseball represents the first team sport to return to play after the onset of the Covid-19 pandemic. Furthermore, baseball is propelling a summer that signifies the recovery of sports events in Palm Beach County. Baseball is a big part of the sports tourism revival. During the month of June, the Palm Beach County Sports Commission will host nine (9) baseball events, which will bring visitors from across the state, nation, and globe. These 9 events will generate a projected 19,000+ hotel room nights and $13.4 million of economic impact. The Sports Commission’s collection of baseball events includes one of the largest amateur baseball tournaments in the nation and a historic Olympic Baseball Qualifier. Below is a summary of these baseball event properties taking place in June:         

Baseball Americas Qualifier for the XXXII Olympiad Collegiate League of the Palm Beaches South Florida Collegiate Baseball League Prospect Select National Showcase - Palm Beach Classic Palm Beach Classic Futures Prep Baseball Report - PBRT East Florida Select Perfect Game Ultimate Baseball Championship Cal Ripken Baseball Rookie State Championship American Legion Bob Borovy Memorial Invitational



3,450 projected room nights 1,998 projected room nights 2,880 projected room nights 5,975 projected room nights 890 projected room nights 180 projected room nights 2,020 projected room nights 1,810 projected room nights 110 projected room nights

19,313 total projected baseball event related room nights

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

Baseball Americas Qualifier for the XXXII Olympiad, May 31st – June 5th: Palm Beach County will be transformed into a stage for the Olympic Games! The Palm Beach County Sports Commission is partnering with the Treasure Coast Sports Commission to bring Florida its first Olympic Qualifying event for the sport of baseball by hosting the Baseball Americas Qualifier for the XXXII Olympiad from May 31st – June 5th. The Baseball Americas Qualifier for the XXXII Olympiad will take place at the Ballpark of the Palm Beaches in West Palm Beach and Clover Park in Port St. Lucie. This Olympic Qualifier will feature 8 national teams competing in 16 games. The participating national teams include: United States, Cuba, Dominican Republic, Venezuela, Puerto Rico, Canada, Nicaragua, and Colombia. The victorious nation will gain a berth into the 2021 Olympic Games in Tokyo, Japan. The World Baseball Softball Confederation (WBSC) is the event rights holder for the Baseball Americas Qualifier. The WBSC is the international governing body for baseball and oversees the placement and production of Olympic Qualifiers for baseball. The Palm Beach County Sports Commission won the rights to host 1 of 4 Olympic Baseball Qualifiers and the only Olympic Baseball Qualifier taking place in the United States. The media surrounding this Olympic Baseball Qualifier will be immense. Baseball will be featured at the 2021 Summer Olympic Games for the first time since 2008. The return of America’s National Pastime will generate significant attention for the sport’s this Olympic Qualifier. Furthermore, the United States is still vying for a qualification into the Olympic Games, which creates significant interest for this event. The games will be televised on ESPN, ESPN Deportes, and ESPN+. Furthermore, the tourism impact will be significant. Over $3.5 million of economic impact and nearly 3,500 hotel room nights will be created.

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

South Florida Collegiate Baseball League, June 4th -July 26th Tabbed as one of the top summer collegiate baseball leagues in the United States, the South Florida Collegiate Baseball League will take place in The Palm Beaches from June 4th – July 26th. The South Florida Collegiate Baseball League provides amateur players an opportunity to showcase themselves in hopes of reaching the professional ranks. This wood bat only summer league consists of 10 teams that play a 44-game regular season schedule. The South Florida Collegiate Baseball League invites collegiate baseball players from across the nation competing in the National Collegiate Athletic Association (NCAA), the National Association of Intercollegiate Athletics (NAIA), and the National Junior College Athletic Association (NJCAA). These players will be drafted by one of the ten (10) teams that makeup the South Florida Collegiate Baseball League. A total of seven (7) teams in the league are based in Palm Beach County. A variety of baseball diamonds across Palm Beach County will be utilized to accommodate the South Florida Collegiate Baseball League. Miller Park in Delray Beach, Santaluces Athletic Complex in Lantana, Spanish River High School in Boca Raton, Dick Brown Park in Lake Worth, Burt Aaronson Park in Boca Raton, and West Boynton Park are sourced to host the teams representing Palm Beach County. Many of the athletes competing on these Palm Beach County based teams are traveling from college programs across the United States, which requires them to stay in hotels. Due to an average stay of 50 nights for players and coaches, this event is expected generate nearly 3,000 room nights and over $2 million of economic impact. Collegiate League of the Palm Beaches, June 1- August 4 The Collegiate League of the Palm Beaches is a developmental Collegiate Summer league, which is now in its 3rd year, will take place in Palm Beach County from June 1 - August 4. This event is expected to draw approximately 250 amateur collegiate baseball players (NCAA Division I, NCAA Division II and Junior College). The 2-month league encompasses a partnership with Cressey Sports Performance, which includes elite training, nutritional education and baseball skills training.

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

The event will take place at The Ballpark of the Palm Beaches in West Palm Beach, Roger Dean Chevrolet Stadium in Jupiter, and Gardens Park & Lilac Park, in Palm Beach Gardens. Athletes will stay in seasonal rentals and hotels for over 60 days, which will create over 2,500 room nights and $1.5 million in economic impact. Prospect Select Baseball’s National Showcase – Palm Beach Classic Prospect Select Baseball will bring one of the largest high school age baseball tournaments in the nation to The Palm Beaches for the 4th time in the past 5 years this summer. The Palm Beach County Sports Commission is partnering with The Ballpark of the Palm Beaches, Roger Dean Chevrolet Stadium, and Palm Beach County Parks and Recreation to host Prospect Select Baseball’s National Showcase, known as the Palm Beach Classic. This is the flagship event of Prospect Select Baseball. The Palm Beach Classic will attract elite travel teams from across the United States, Canada, Puerto Rico, Venezuela, Dominican Republic, and the Bahamas. These teams will compete in a wood bat only format, featuring three age groups (14U, 16U, & 18U). The Palm Beach Classic, which is scheduled for June 8-13, will feature approximately 250 teams, consisting of more than 4,500 athletes. Palm Beach County’s premier baseball venues, The Ballpark of the Palm Beaches in West Palm Beach, Roger Dean Chevrolet Stadium in Jupiter, and the Santaluces Athletic Complex in Lantana, will come together to offer nearly 30 diamonds required to host the extraordinary number of baseball players and baseball games. Prospect Select Baseball will also bring its prestigious TOPPS Showcase to The Ballpark of the Palm Beaches. The TOPPS Showcase will take place in conjunction with the Palm Beach Classic and features 80 of the most talented high school baseball players in the country. These players

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

will compete in a variety of skills competitions before playing in the TOPPS Showcase game. The Palm Beach Classic will be one of the largest amateur sports events taking place in Palm Beach County this summer. In addition to home runs and great catches, this event will bring tremendous economic benefits. The influx of visitors will create nearly 6,000 hotel rooms and an estimated $4 million in visitor spending while generating a strong boost to hotel occupancy levels. Prospect Select – Palm Beach Classic Futures, June 11-14 The inaugural Prospect Select – Palm Beach Classics Futures will take place at The Ballpark of the Palm Beaches from June 11-14. This event will accommodate the 13U & 14U age groups. Approximately 50 teams, consisting of 900 athletes will compete. This event will take place simultaneously with the flagship Palm Beach Classic. This age group is rapidly growing, and this event is expected to generate nearly 900 room nights and $630,000 of economic impact. Prep Baseball Report - PBRT East Florida Select, June 17-21 Prep Baseball Report Tournaments will be hosting the PBRT East Florida Select on Thursday June 17th - Sunday June 20th at The Ballpark of the Palm Beaches. This event will include four separate age divisions: 2021/2022 Graduates (17u/18u), 2023 Graduates (16u), 2024 Graduates (15u), and 2025 Graduates (14u). A total of 48 teams, consisting of 864 players will compete. Teams are traveling from across Florida, Puerto Rico, and Canada. The Prep Baseball Report has evolved into one of the country’s biggest and most respected independent scouting services, with a singular focus of providing comprehensive year-round coverage in several states with Florida being one its largest homes for hosting events. The Prep Baseball Report is currently hosting events in 41 states and Canada. Perfect Game Ultimate Baseball Championships, June 22-25 The Palm Beach County Sports Commission is partnering with Perfect Game USA to host the Perfect Game Ultimate Baseball Championship at Ballpark of the Palm Beaches on June 22-25. This event took place at the Hoover Met Sports Complex in Hoover, Alabama from 2018-2020. Its relocation will bring 40 teams, consisting of 700+ athletes and 2,200 total visitors to Palm Beach County. The Perfect Game Ultimate Baseball Championship is a

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

18U invitation only wood bat tournament, including a pool play format. Each team is guaranteed 4 games. Only one team will claim a championship. This event will generate a significant tourism impact for Palm Beach County. The influx of visitors will fill over 2,000 room nights while generating over $1.4 million in economic impact. Perfect Game USA is a major client for the Palm Beach County Sports Commission and hosts a spectacular Perfect Game Weekend at Ballpark of the Palm Beaches and Roger Dean Chevrolet Stadium mid-October. This event attracts over 150 teams and creates roughly 6,000 hotel room nights. The Perfect Game Ultimate Baseball Championship represents an expansion of Perfect Game products into the summer. Perfect Game USA is the largest amateur baseball scouting service, hosting more than 100 showcases and tournaments each year. Perfect Game events attract the most talented amateur baseball players in the United States and beyond. Perfect Game is a vital organization to American baseball. A total of 12,751 of Perfect Game’s alumni have been selected in the Major League Baseball (MLB) Draft. Cal Ripken Baseball Rookie State Championship, June 24-27 The Palm Beach County Sports Commission is partnering with the Palm Beach Gardens Youth Athletic Association (PBGYAA) in hosting the Cal Ripken Rookie State Championship. This youth baseball tournament will take place at Gardens Park on June 2427. The event will determine the state champion for the rookie division, which features players between the ages of 7 and 8. The tournament will attract 50 teams and 600 youth players across Florida. Approximately 100 baseball games will take place during the 4-day tournament. Teams are guaranteed at least 3 games. The rookie division requires machine pitches for batters.

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

The Cal Ripken Rookie State Championship creates a strong tourism impact. The families that travel from across Florida will generate over 1,800 hotel room nights and more than $1.2 million in economic impact. American Legion Bob Borovy Memorial Invitational, June 24-28 The Palm Beach County Sports Commission is supporting the American Legion Post 164 to host the American Legion’s Bob Borovy Memorial Invitational at the Santaluces Athletic Complex from June 24-28. This amateur baseball tournament will consist of twelve (12) teams and 216 athletes from across Florida. The teams competed in a 19 & underage division. Each team was guaranteed to play 4 games over the 5-day tournament. The event will create a tourism impact while benefiting the well-being of America's veterans and their families. More than 3,400 teams and nearly 55,000 youth participate in the American Legion baseball program yearly from all 50 states.

Just Bring Your Game Palm Beach County Sports Commission 2195 Southern Blvd., Suite 550, West Palm Beach, FL 33406 – (561) 233-3180 Fax: (561) 233-3125

www.PalmBeachSports.com

Events & Operations Event Support NCAA Division II Men’s Golf National Championship  Serve as Tournament Director for Men’s Golf Championship.  Manage staff for successful operation of event.  Hang signage at facility to give event a championship look/feel.  Coordinate and assign volunteers to necessary roles.  Inventory all equipment and distribute as needed.  Work with NCAA, Palm Beach Atlantic, and PGA National for a successful event. WBSC Baseball Americas Qualifier  Finalize transportation needs and secure necessary busses and minivans.  Work with PBSO and West Palm Beach PD on security plan for specific national teams. Walker Cup Match  Attend Flag Raising Ceremony on behalf of Palm Beach County.  Provide community assistance where needed by the USGA. Sunshine State Games Lacrosse Championships  Finalize schedule with event owner to abide by City mandates at The Gardens North County District Park and PGA National Park.  Work with the City of Palm Beach Gardens on Covid protocols for event approval.  Secure additional fields through PBD Parks & Recreation and Village of Royal Palm Beach.

Finalizing Contract Obligations • • • • •

USTA PIM Open YellowTennisBall.com Jr. Championships Summer Smash Sectionals Sunshine State Open Palm Beach Cup

•

Tim Rand Invite

•

Equestrian Holiday & Horses Circuit

•

Walker Cup Match

•

Prospect Select Palm Beach Classic

•

South Florida Collegiate Baseball League

Event Servicing •

Sunshine State Games Lacrosse Championships

•

USSSA Beast of the Southeast

•

Prospect Select Palm Beach Classic

Sports-Development Sports Development Executive Summary In FY 21, the Palm Beach County Sports Commission (PBCSC) is deploying an aggressive sales and sports development effort to grow the number of sports tourisms generating events taking place in The Palm Beaches. The PBCSC continues to cultivate relationships with event owners, as well as identify, solicit, secure and retain sports events to grow room night actualization. Below is a recap of sports development efforts that have taken place during the month of May in FY 21.

Event Bids & Development A primary mechanism for event solicitation is through the Event Bid and Development process. To recognize potential bid opportunities, the PBCSC will be at the forefront of the industry and engage with event owners. Bid submission is a highly effective tool to recruit sporting events. Attached is a comprehensive list of the bids that have been submitted in FY 21, and below is a breakdown of the development efforts over the past month: •

•

U.S. Youth Soccer National Championships o July 20-25, 2022, 2023, 2024 o 3600 projected participants o 10000 projected room nights Palm Beach United Water Polo - FEC Summer Classic o June 5-6, 2021 o 80 projected participants o 300 projected room nights USA Track & Field Masters 5K Cross Country Championships o October or November 2022 o 400 projected participants o 400 projected room nights Shark Wake Park Open o June 11-13, 2021 o 60 projected participants o 150 projected room nights USA BMX National Event o January or October 2022 o 1,000 Projected participants o 1,500 Projected room nights

•

Balling on the Beach (Middle School Basketball Tournament) o June 11-13, 2021 o 1,200 projected participants o 1,800 projected room nights

Event Site Visits When trying to bring events to Palm Beach County, engaging event rights holders to conduct a site visit or familiarization tour is one of the most beneficial event development strategies. Site visits allow for an event owner to explore potential sports venues while experiencing Palm Beach County’s tourism assets, such as hotels, restaurants, and attractions. Attached is a comprehensive list of the site visits that have been conducted in FY 21, and below is a breakdown of site visits conducted over the past month: • • •

Perfect Game – PG Coaches Convention – PGA National Park & Gardens Park Tropical 7’s – International Youth Sevens – Village Park & North County District Park Florida Sports Foundation – Sunshine State Games – The Ballpark of the Palm Beaches & North County District Park

Event Recap •

NCAA DII Men’s Golf National Championship

The National Collegiate Athletic Association (NCAA) partnered with the Palm Beach County Sports Commission to host the NCAA Division II Men’s Golf National Championship from May 17-21 at PGA National Resort & Spa’s Champion Course. This event was the first NCAA Men’s Golf National Championship to take place in The Palm Beaches. 16 collegiate golf teams and four studentathletes competing as individuals, 84 players in total,were selected to participate in the competition. The NCAA Division II Men’s Golf National Championship teed off on the Champion Course, which is unquestionably one of the best and most challenging golf courses in the United States. The Champion Course features the famed Bear Trap, a demanding three-hole stretched designed by Jack Nicklaus.

Palm Beach Atlantic University (PBAU) also partnered with the Palm Beach County Sports Commission to oversee the event. PBAU provided irreplaceable support by offering an abundance of volunteers, which were required to manage an event of this caliber. PBAU is a member of the Sunshine State Conference, a Division II affiliate of the NCAA. The top four teams from each of the four NCAA Division II Men's Golf Super Regionals earned a bid to compete in the tournament. Additionally, the top four individuals not with a team from each super regional advanced to participate in the event. The NCAA Division II Men’s Golf National Championship consisted of both team and individual competitions conducted concurrently. After 54 holes of competition, the individual championship concluded, and the top eight teams advanced to match play. The final eight teams were seeded based on team scores, and competed in quarterfinals, semifinals, and finals to determine a champion. The National Championship provided a significant economic and tourism impact to Palm Beach County. Students, alumni, and golf fans visited The Palm Beaches and enjoyed the crowning of a national champion. The event created a significant level of visitor spending while filling hotel rooms across the county. The tournament is one of many that the Palm Beach County Sports Commission has won a bid to host in recent years. Palm Beach County was home to the NCAA Division II Women’s Golf National Championship in 2019 and won the rights to host the 2020 Division III Men’s and Women’s Golf Championship before pandemic-related shutdowns forced the tournament’s cancelation. In future years, The Palm Beaches will be home to the 2022 Division I Men’s Golf Regional, 2025 NCAA Division II Men’s Golf Championships, and the 2026 NCAA Division II Women’s Golf Championships.

Conference Recap The Palm Beach County Sports Commission took part in the 2021 Sports Biz Xchange II which is a week-long schedule of virtual business appointments and industry networking opportunities for Sports ETA members and sports events rights holders from May 18-20, 2021. SportsBIZ XChange allows Sports ETA members (formerly National Association of Sports Commissions) to conduct business with dozens of industry decision makers in a matter of days through innovative technology. The SportsBIZ XChange provided the Palm Beach County Sports Commission with one-on-one appointments with nearly 20 different organizations and event rights holders . Other opportunities available included group meetings, networking opportunities, welcome announcements, and partner showcases. Appointments at this event were 20 minutes (compared to the 10 minute appointments typically allowed at the annual Symposium).

Sample of Registered Event Owner Organizations

360 Sports All American Bowl Air Race E American Cornhole (ACO) American Junior Golf Association Association of Chief Executives for Sports BEACH SOCCER WORLD WIDE S.L. Can-Am Police-Fire Games Federation Cool Events Inc. Crappie USA CrossFit Games Firefighter Combat Challenge International Slow Pitch Softball Kayak Bass Fishing Killer 'B' Promotions LPGA Symetra Tour Major League Quidditch MYHockey Tournaments National Association of Intercollegiate Athletics

National Collegiate Table Tennis Association National Junior College Athletic Association Prep Baseball Report Pro Am Beach Soccer Ripken Baseball Spartan Race T2 Sporting Tribu Experientiel United Soccer Leagues United States Australian Football League U.S. Quidditch, Inc. USA BMX USA Fencing USA Racquetball USA Ultimate

This is a screenshot taken while in a virtual networking meeting with Kristie Hoover of the Kayak Bass Fishing tournament group. These types of meeting allows organizations the opportunity to network amongst each other whereas the individual meeting appointments were only one on one with events rights holders.

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

U.S. Youth Soccer

July 20 -25, 2022, 2023, 2024

3600

2000

2500

10000

International Polo Club

Submitted Bid Proposal

Palm Beach United Water Polo - FEC Summer Classic

June 5-6, 2021

100

300

Boca Raon High School

Awarded Event

Shark Wake Park Open

June 11-13, 2021

300

360

150

Shark Wake Park 561

Awarded Event

USA BMX National Event

January or October of 2022

1,000

1,500

2500

1,500

Okeeheelee BMX

Working on Bid Proposal

Balling on the Beach (Middle School Basketball Tournament)

June 18-20, 2021

1,200

1,800

3000

1,800

Palm Beach County Convention Center

Working on Bid Proposal

USA Track & Field Masters 5K Cross Country Championships

October or November of 2022

400

800

400

South County Regional Park

Submitted Bid Proposal

World Baseball Softball Confederation (WBSC) Baseball Americas Qualification Event

May 30 - June 5, 2021

320

5000

5320

2,000

Ballpark of the Palm Beaches & Clover Park

Awarded Event

American Cornhole League

September 3-5, 2021

100

2,000

2100

400

Palm Beach County Convention Center

Submitted Bid Proposal

US National Cheer & Dance Championship

April 17-18, 2021

1,000

2,000

3,000

250

South Florida Fairgrounds

Awarded Event

NAIA Men's Soccer National Championship Opening Round

April 22-24, 2021

160

2,000

2160

250

Keiser University

Awarded Event

NAIA Women's Volleyball National Championship Opening Round

17-Apr-21

500

580

100

Keiser University

Awarded Event

NAIA Football Championship Series

April 17 & 24, 2021

120

2,000

2,120

200

Keiser University

Awarded Event

Esports Travel Summit

July of 2023, 2024 or 2025

200

400

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Palm Beach Poker Classic

March 18-28, 2021

500

550

150

Palm Beach Kennel Club

Awarded Event

Delray Beach Pickleball Open

March 18-21, 2021

850

1,000

1,850

1000

Delray Beach Tennis Center

Awarded Event

International Wake & Waterski Federation (IWWF) Pan American Wakeboard Championships

June 11-13, 2021

160

500

660

450

Shark Wake Park 561

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Awarded Event

International Tennis Federation (ITF) Senior World Championships

May 1-14, 2022

800

1,200

2,000

2,500

The Polo Club of Boca Raton, Woodfield Country Club, Boca West Country Club, Boca Grove, PBG Tennis Center, PGA National Resort

International Tennis Federation (ITF) Super-Senior World Championships

April 23-May 7, 2022

950

1,425

2,375

3,562

Delray Beach Tennis Center, Delray Beach Swim & Tennis Club & Boynton Beach Tennis Center

Awarded Event

Florida Sports Foundation Summit

May of 2022

160

240

Marriott Singer Island

Working on Bid Proposal

DEKAFIT Presented by Spartan Race

May 1 or 8, 2021

2,000

3,000

5,000

625

Palm Beach County Convention Center

Finalizing Event Details

Legendary Sports Group Box Lacrosse

February 18-20, 2022

600

900

1500

900

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

Finalizing Event Details

National Scholastic Athletic Foundation Outdoor Nationals

March 14-18, 2022

800

1,200

2,000

1,400

Jupiter Community High School

Working on Event Details

Professional Fighers League

April 4-August 28, 2021

500

10,000

Palm Beach County Convention Center

Reviewing Bid Opportunity

AAU Florida Gold Karate Championships

10-Apr-21

365

550

915

250

Boynton Beach High School

Awarded Event

Eminence Cup

Octobre 28-November 3, 2021

1,500

2,250

3750

6,750

Palm Beach County Convention Center

Working on Bid Proposal with PBCCC

Prmier Soccer Services Copa Rayados Internacional

November 24-28, 2021 / November 2327, 2022 / November 22-26, 2023 / November 27-December 1, 2024

5,000

7,500

12500

10,000

International Polo Club

Submitted Bid

USA Powerlifting Florida State Championships

April 10-11, 2021

150

300

Hilton Palm Beach Airport

Awarded Event

Palm Beach Volleyfest #3

March 26-28, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #2

February 26-28, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Cloverleaf

March 19-21, 2021

1,650

3,300

660

Palm Beach County Convention Center & South Florida Fairgrounds

Awarded Event

FAU Paradise Invitational

February 8-9, 2021

105

175

260

Boca Lago Golf Club

Awarded Event

NCAA Division I Men's Soccer National Championship First & Second Round

April 23-26, 2021

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

NCAA Division I Women's Soccer National Championship April 24-27, 2021 or April 26-29, 2021 First & Second Round

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

240

1,500

1,740

750

FAU Stadium

Working on Bid Proposal

Elite Tournaments Major Soccer Tournament

December 3-5, 2022

10,000

16,000

26,000

15,600

International Polo Club

Not Awarded Event

Palm Beach Juniors Palm Beach Classic

February 12-14, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Volleyfest #1

January 22-24, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Palm Beach Juniors Season Kickoff

January 1-3, 2021

825

1650

150

South Florida Fairgrounds

Awarded Event

Sun Conference Women's Flag Football Tournament

March 20, 2021

250

346

100

Working on Venue Specifications & Availaiblity

Not Awarded Event

CONCACAF Beach Soccer

April of 2021

200

500

700

450

Riviera Beach

Not Awarded Event

CONCACAF Olympic Qualifier

May or June 2021

2,500

2,580

500

International Polo Club or FAU Stadium

Not Awarded Event

Perfect Game WWBA World Championship

October 7-11, 2021

1,584

2,250

3,834

3,500

Rorger Dean Chevrolet Stadium

Submitted Bid Proposal

Perfect Game WWBA Freshmen World Championship

October 7-11, 2021

1,152

1,728

2,880

2,600

Ballpark of the Palm Beaches

Submitted Bid Proposal

Perfect Game WWBA 14U World Championship

October 16-19, 2021

468

702

1,170

900

Ballpark of the Palm Beaches

Submitted Bid Proposal

IWWF Pan American Wakeboard Championships

May 27-31, 2021 (Tentative)

150

500

650

450

Shark Wake Park 561

Awarded Event

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

Perfect Game Ultimate Baseball Championship

June 22-25, 2021

720

1080

1800

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Perfect Game 13U WWBA National Championship

July 3-7, 2021

648

972

1620

1,500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Workng on Bid Proposal

Next Level Greats 7v7 Flag Football

February 6-7, 2021

300

600

150

Lake Lytal

Awarded Event

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

Washington Spirit Preseason Training

March 1-17, 2021

500

FAU, PBAU, Lynn University, The Gardens North County District Park

Awarded Event

International Slow Pitch Softball (ISPS) World Championship

May/June/August/September of 2021

900

1,350

2,250

500

Various Softball Fields Throughout Palm Beach Researching Softball Field County Availability

Jackson T. Stevens Cup

October 16-19, 2022

160

3,000

3,160

500

Seminole Golf Club

Awarded Event

ClubCorp Club Life Champions Classic

October 9-17, 2021

500

750

1250

1,850

PGA National Resort & Spa

Awarded Event

USA BMX National Event

January 29-31, 2021

800

1200

2000

1,050

Okeeheelee BMX

Working on Venue Availability

AAU Basketball South Florida Regional

January 15-17, 2021

600

1200

360

Palm Beach County Convention Center

Finalizing Proposal for Submission

USA Archery Target Nationals & U.S. Open

August 10-13, 2022 & August 9-12, 2023

400

600

#REF!

985

The Gardens North County District Park or the International Polo Club

Working on Bid Proposal

Southern Invitational

March 1-2, 2021

100

150

250

200

The Falls Club

Awarded Event

USGA Walker Cup

May 8-9, 2021

100

500

600

700

Seminole Golf Club

Awarded Event

National Collegiate Baseball Association (NCBA) Division I World Series

May 27th - June 4th, 2021

200

300

500

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Proposal

United States Collegiate Athletic Association (USCAA) National Convention

June 5-8 or June 12-15, 2022 / June 8-11 or June 15-18, 2025

160

206

Wyndham Grand Jupiter at Harbourside

Submitted Bid

Perfect Game 15U WWBA National Championship

July 9-16, 2021

5,160

7,740

12,900

15,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 16U WWBA National Championship

July 16-23, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Perfect Game 17U WWBA National Championship

July 23-30, 2021

6,000

9,000

15,000

18,000

Various Facilities Throughout Palm Beach County

Not Awarded Event

Small College Basketball Tipoff Classic

November 4-5, 2022

160

2,000

2,160

600

Greene Complex at PBAU

Did Not Pursue this Event

NXL Paintball World Cup

November 10-14, 2021

2,000

3,000

5,000

3,000

Researching Venue Opportunities

Working on Venue Specifications

Palm Beach County Sports Commission Bid Calendar - FY21 Event Name

Event Date

Participants

Spectators

Total Visitors

Total Room Nights

Projected Facility

Result

ProspectWire Summer Classic

June 25-30, 2021

750

1,125

1,875

1,300

Ballpark of the Palm Beaches or Roger Dean Chevrolet Stadium

Working on Venue Availability Working on Venue Availability Working on Venue Availability

CSE's Southeast Softball Nationals

July 23-25, 2021

900

1,350

2,250

1,180

Seminole Palms Park, Okeeheelee Park, John Prince Park, Caloosa Park and South County Regional

Game Day USA Junior All American Game

January 15-17, 2021

150

225

375

300

Rinker Athletic Complex, Gardens Park

21,500

34,320

55,820

58,786

TOTAL Projections

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

Perfect Game

PG Coaches Convention

PGA National & Gardens Park

6/2/2021

Tropical 7s

International Youth Sevens

Village Park & North County District Park

5/18/2021

Florida Sports Foundation

Sunshine State Games Lacrosse

The Gardens North County District Park/Ballpark of the Palm Beaches

5/5/2021

Iconic Creative Agency

Balling on the Beach

Palm Beach County Convention Center

4/29/2021

United States Ninja League

USNL Quarter & Semi Finals

Okeeheelee Park - Jim Brandon Equestrian Center Covered Arena

4/8/2021

Pro Watercross

Pro Watercross World Championship

Okeeheelee Park, Lake Ida Park, South County Regional Park

4/13/2021

DS Sports Ventures

Prospectwire Summer Baseball Event

Ballpark of The Palm Beaches, Roger Dean Chevrolet Stadium, Santaluces Athletic Complex, Gardens Park, Olympia Park

4/8/2021 - 4/9/2021

NCAA Golf

NCAA D2 Golf National Championship

PGA National Resort & Spa

4/7/2021 - 4/8/2021

US Cheerleading Association

National Cheerleading Event

Convention Center & South Florida Fairgrounds

4/1/2021

USA Track & Field

USA Track & Field Masters 5K

South County Regional Park

3/17/2021

Sport Administration

Eminence Cup

Palm Beach County Convention Center, Hilton West Palm Beach, Rosemary Square, Downtown WPB, Palm Beach Island

3/7/2021

Legendary Sports Group

Box Lacrosse Event

Abacoa Community Park, Village Park, West Boynton Park, Caloosa Park

3/1/2021

Cressey Sports Performance

Professional Baseball Training Program & Ivy League Training Program

Cressey Sports Performance

2/12/2021

Play at the Plate

Santaluces Athletic Complex

2/12/2021

Palm Beach County Sports Commission Site Visits - FY21 Organization

Event

Location

Site Visit Date

National Scholastic Athletics Foundation

NSAF Track Outdoor Nationals

Boca Raton High School, Cardinal Newman, Dwyer High School, The Benjamin School, Jupiter Community High School

2/10/2021

United States Golf Association (USGA)

Walker Cup

Seminole Golf Club

2/9/2021

MGO Events & ISHA

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

1/26/2021

International Slow Pitch Softball

ISPS Florida Championship

Burt Aaronson South County Regional Park, Ballpark of the Palm Beaches, Okeeheelee Park & Seminole Palms Park

1/11/2021

Washington Spirit (NWSL Team)

Washington Spirit Preseason Training

Palm Beach Atlantic University's Rinker Athletic Complex, The Gardens North County District Park & PGA National

1/8/2021

World Baseball Softball Confederation (WBSC)

WBSC Baseball Americas Qualification

Ballpark of the Palm Beaches

12/16/2020

Corrigan Sports Enterprises

Brine National Cup

The Gardens North County District Park & International Polo Club

12/15/2020

Game Day USA

Game Day USA JAAG

Miller Park, Olympica Park, Little League Park, Santaluces Athletic Complex, Phipps Park, Gardens Park, Jupiter Community Park

12/2/2020

NXL Paintball

NXL Paintball World Cup

Burt Aaronson South County Regional Park, International Polo Club, John Prince Park, Ballpark of the Palm Beaches & The Gardens North County District Park

11/17/2020

Florida Mayhem & Mutineers

Various Esport Event Opporunities

Palm Beach County Convention Center

10/29/2020

US Youth Soccer

Various Event Opportunities

International Polo Club, Village Park, The Gardens North County District Park, Spanish River Athletic Complex

10/27/2020

Perfect Game

Perfect Game WWBA

Jetblue Park, Lee County Sports Complex

10/8/2020

Communications-Digital Marketing Marketing & Promotions •

Designed and/or distributed E-Blasts o

Press releases published to PalmBeachSports.com •

Prestigious 2021 U.S. Open Polo Championship® Presented by The Palm Beaches and U.S. Polo Assn. to be Broadcast on CBS Television Network on Sunday, May 9

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Palm Beach County is Home to Florida's First Walker Cup

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Tickets on Sale for WBSC Baseball Americas Qualifier in Palm Beach County

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Palm Beach County to Host NCAA Division II Men's Golf National Championship

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13th Annual Palm Beach Cup Returns to Palm Beach Gardens with Over 150 Soccer Teams

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First Pitch of the Baseball Americas Qualifier in West Palm Beach is Just One Week Away

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Palm Beach County Sports Hall of Fame Set for Virtual Ceremony on May 26

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The United States and Canada Scrimmage Ahead of Olympic Baseball Qualifier in West Palm Beach

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Baseball Hall of Famers and MLB Greats to be Honored at Olympic Baseball Qualifier

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Palm Beach County Sports Hall of Fame Announces Annual Sports Awards Winners

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First Responder Games to Celebrate Heroes, Generate Revenue in Palm Beach County

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WBSC Baseball Americas Qualifier to be broadcast in 70+ countries and territories

Website Initiatives Continued to highlight The Palm Beaches Pledge messaging into PalmBeachSports.com. The Palm Beaches Pledge continues to be prominent in our marketing efforts. PalmBeachSports.com features an informational article to all visitors encouraging distancing, use of masks, and use of washing and sanitizing practices.

Social Media & Digital Advertising Social Media: • Internally managing the PBCSC social media engagement • Developed monthly calendar of social media posts across multiple platforms • Efficiently managing HubSpot marketing software to track our social media engagement, email distribution and more Top performing social media posts: • Announcing the Hall of Famers and MLB greats who will be honored at upcoming Olympic Baseball Qualifier (Facebook) • Palm Beach County to host Florida’s first Walker Cup (LinkedIn) • One week from Olympic Qualifier Baseball (Instagram) • Sun Conference Baseball tournament takes place at Ballpark of the Palm Beaches (Twitter)

Earned Media

Earned Media from the Walker Cup

This May, the world’s finest amateur golfers competed in the 48th Walker Cup Match at Seminole Golf Club in Juno Beach. The Walker Cup is an internationally recognized event that was a massive media attraction for The Palm Beaches. Before, during, and after the tournament, our destination commanded strong local and national media attention. A total of 229 mentions referring to Palm Beach County were recorded. The Honda Classic and our destination reached millions of people worldwide through media with • 628,086 views in national and international TV news audience • 187,753 views in local TV news audience • 1,163,067,624 views in total online and print audience This widespread coverage turned in a strong earned media value for the tournament and The Palm Beaches with: • $88,382 in national and local TV news publicity • $20,825,258in total online and print publicity

Advertising & promotion African American Golfers Hall of Fame The Palm County Sports Commission placed an ad in the African American Golfers Hall of Fame. The event entails a variety of activities, which included a golf tournament, a variety of educational seminars, a reception for the inductees at the City of Riviera Beach marina, and the Induction Celebration at East Point Country Club in Palm Beach Gardens. The event promotes diversity and inclusion in the game of golf.

FOR IMMEDIATE RELEASE Contact: Austin Lee, Marketing, Communications, & Public Relations Manager (561) 233-3124 (o) (239) 243-3079(m), alee@palmbeachsports.com

Palm Beach County to Host Olympic Qualifier for Baseball Press conference links: Photos Video WEST PALM BEACH, Fla. -- The Palm Beach County Sports Commission and Play Treasure Coast Sports Tourism announced plans to host a WBSC Baseball Americas Qualification Event for the Games of the XXXII Olympiad Tokyo 2020 in Palm Beach County from May 31-June 5. The schedule for the qualifier was announced at a press conference at Ballpark of the Palm Beaches on Thursday, April 29. See the full schedule below. The event will be hosted at two venues – the Ballpark of the Palm Beaches in West Palm Beach and Clover Park in Port Saint Lucie. The winning nation will earn a spot in the Summer Olympics which will begin this July in Tokyo, Japan. Eight nations will compete over 16 games for one spot in the six-team Tokyo 2020 Olympic baseball tournament. The nations will be placed into two groups for the opening round. Group A will feature the United States, Dominican Republic, Puerto Rico, and Nicaragua while Group B will include Cuba, Venezuela, Canada, and Colombia. The first round is slated to begin May 31 and end June 3. After group play concludes, the top two finishers from each group will advance to the Super Round on June 5, where they will each play two games. Head-to-head contests among these teams from the opening round will carry over into the Super Round standings.

When the Super Round ends June 6, the team with the best record will be declared the winner and become the fifth National Team to advance to the Tokyo Olympic baseball tournament, joining Japan, Korea, Mexico, and Israel. The second and thirdplace teams will qualify for the WBSC Baseball Final Qualifier, scheduled from June 16-20 in Taiwan at Taichung Intercontinental Baseball Stadium and Douliou Baseball Stadium in Douliu City.

"The teams and the entire baseball world are all looking forward to this exciting moment to arrive on the road to the Olympic Games Tokyo 2020,” said WBSC President Riccardo Fraccari. “Now with the dates and venues locked in place, anticipation builds even higher for this important qualifier, which we hope will provide an excellent preview of the Tokyo 2020 Games and what they represent, as a symbol of hope and inspiration.” The Palm Beach County Sports Commission expects the tournament to make a strong economic impact in Palm Beach County. With eight teams, personnel, and fans, the event brings an added boost to already surging tourism trends. Due in large part to sports events returning to Palm Beach County, hotel occupancy in The Palm Beaches has reached 80% for the first time since pandemic-related restrictions began in March of last year. “The road to the Olympic Games now runs through Palm Beach County,” said George Linley, executive director of the Palm Beach County Sports Commission. “The Palm Beach County Sports Commission could not be more honored to add a historic event like the WBSC Baseball Americas Qualification Event to the storied history that is baseball in Palm Beach County.”

The Ballpark of the Palm Beaches might be Palm Beach County’s newest professional baseball facility but it is no stranger to hosting world-class baseball. Two recent World Series champions, the Houston Astros (2017) and Washington Nationals (2019), call the ballpark home each year for their Major League Baseball Spring Training games. Many elite baseball events have also played at the park including the Prospect Select Wave Invitational, Baseball Canada Junior Nationals, Palm Beach Classic, and Perfect Game USA 14U Florida Showcase. The ballpark contains a total of 13 MLB fields and five multipurpose athletic fields which are covered in beautiful Bermuda grass and cater to soccer, lacrosse, football, rugby, and more. Among the eclectic events that the venue has hosted are Battlepark Mixed Martial Arts, SoFlo Turkey Shootout in lacrosse, The Palm Beach Cup in soccer, and Sunshine Games Ultimate Frisbee.

FOR IMMEDIATE RELEASE

Palm Beach County is Home to Florida's First Walker Cup JUNO BEACH, Fla. -- A storied golf rivalry will add another chapter to its 99-year history when 20 of the world’s best amateur golfers tee off in the 48th Walker Cup Match at Seminole Golf Club in Juno Beach, Florida on May 7-8. Palm Beach County’s winning bid to host the event marks the first time that the United States and Great Britain & Ireland teams will compete for the biennial trophy in Florida. The Walker Cup is a trophy contested in odd-numbered years alternately held in the U.S. and Ireland or Britain. The matches, organized by The R&A and the United States Golf Association (USGA), have been played since 1922 and are named after the then-president of the USGA George Herbert Walker. Heading into the 2021 event, the U.S. leads the all-time series 37-9-1. While the Americans have dominated the all-time series, the sides have been more evenly matched as all three events from 2003 to 2007 were all decided by a single point. In 2019, the USA secured eight of the final 10 singles matches in a comeback effort to defeat GB&I at Royal Liverpool Golf Club in Hoylake, England. It was the first win on foreign soil for the U.S. since 2007. The Walker Cup is often one of the last amateur events for many of golf’s top prospects before turning professional. Major champions Tiger Woods, Phil Mickelson, Rory McIlroy, and Padraig Harrington, among many others, have represented their respective countries as amateurs.

This year’s teams include 10 of the top 20 ranked amateur golfers in the world, according to the World Amateur Golf Ranking. The highest-ranked player for the U.S. is world number two Pierceson Coody, a standout golfer for the University of Texas at Austin. Coody is a two-time All-American with the Longhorns and is the reigning Western Amateur champion. GB&I will be led by England’s Alex Fitzpatrick, the team’s only returning player from 2019 and the current world number 12 golfer. With Covid-19 safety protocols in place, the USGA is planning for 50% capacity, with approximately 2,500 spectators in attendance. Despite restrictions, the event is projected to create an estimated $730,000 in economic impact for Palm Beach County. The matches will also put The Palm Beaches in front of millions of viewers with live, uninterrupted coverage in the U.S. from the Golf Channel. Additionally, the Walker Cup will be distributed internationally via BBC and Sky Sports.

The host venue for the tournament will be Juno Beach’s Seminole Golf Club. Designed in 1929 by famed course architect Donald Ross, Seminole is consistently ranked as one of the top 100 courses in the United States. Prior to the COVID-19 pandemic, Seminole had never hosted a live televised event. The TaylorMade Driving Relief Skins Match, featuring Rickie Fowler, Matthew Wolff, Johnson, and McIlroy, was played in May 2020 and marked the first time the club had opened its doors to the public. With the addition of this legendary event, Palm Beach County has now been home to premier events at all levels of golf including the PGA Tour’s The Honda Classic, Gainbridge LPGA at Boca Rio, PGA Tour Champion’s TimberTech Championship, various NCAA regional and championship events, and more. “The Palm Beach County Sports Commission could not be more excited to watch the stars of tomorrow play in The Palm Beaches at a world-class course like Seminole Golf Club,” said PBCSC executive director, George Linley. Play begins Saturday at 10 a.m. with foursome matches. For a full broadcast schedule, visit the official 2021 Walker Cup site.

FOR IMMEDIATE RELEASE

13th Annual Palm Beach Cup Returns to Palm Beach Gardens With Over 150 Soccer Teams PALM BEACH GARDENS, Fla. -- Palm Beach Soccer Academy’s Palm Beach Cup, one of the largest soccer tournaments in Florida, returned to The Palm Beaches from May 7-9 for the first time since 2019. The annual event featured both boys’ and girls’ soccer teams competing at five different venues in Palm Beach Gardens: Gardens North County District Park, Joseph R. Russo Athletic Complex, PGA National Park, Mirasol Park, and Lilac Park. Over 160 teams and 2,500 athletes from across Florida and beyond traveled to The Palm Beaches to compete. The participating teams contended for titles in both boys’ and girls’ divisions competing in age groups ranging from Under-9 to Under-19. The Palm Beach County Sports Commission has enjoyed a longstanding partnership with the Palm Beach Soccer Academy. After years of consistent growth, the Palm Beach Cup has transformed into one of the largest soccer tournaments on the Florida Youth Soccer Association calendar. The tournament projected that over the course of the weekend that over 2,000 spectators attended the event. The competition was highlighted by two longstanding awards, the Dan Borislow Award and Mary Jo McCool Award, which were presented to the most outstanding male and female player who showed the most consistent work ethic during the Palm Beach

Cup. Goalkeepers swept the awards with Yener Bartolon of Palm Beach Soccer Academy’s U-19 team and Ana Gutierrez of the Lake Worth Shark’s U-14 team taking home their respective honors. Hosting an event of this magnitude is made possible by the vast inventory of fields available in Palm Beach County. One of The Palm Beaches’ newest facilities, Gardens North County District Park, contains 10 lighted multipurpose fields which were designed with FIFA regulations in mind. The adjacent Joseph R. Russo Athletic Complex also supplies two state-of-the-art multipurpose fields. PGA National, Lilac, and Mirasol Park each provide multipurpose fields perfect for high-level soccer such as the Palm Beach Cup. “We are excited that as more sports return to Palm Beach County that one of the Palm Beach County Sports Commission’s oldest partners is able to bring elite soccer competition back to our world-class venues,” said George Linley, Executive Director of the Palm Beach County Sports Commission.

FOR IMMEDIATE RELEASE

Palm Beach County to Host NCAA Division II Men's Golf National Championship PALM BEACH GARDENS, Fla. -- The National Collegiate Athletic Association (NCAA) is partnering with the Palm Beach County Sports Commission to host the NCAA Division II Men’s Golf National Championship from May 17-21 at PGA National Resort & Spa’s Champion Course. This event will be the first NCAA Men’s Golf National Championship to take place in The Palm Beaches. 16 collegiate golf teams and four student-athletes competing as individuals, 84 players in total, have been selected to participate in the competition. The NCAA Division II Men’s Golf National Championship will tee off on the Champion Course, which is unquestionably one of the best and most challenging golf courses in the United States. The Champion Course features the famed Bear Trap, a demanding three-hole stretched designed by Jack Nicklaus.

Palm Beach Atlantic University (PBAU) is also partnering with the Palm Beach County Sports Commission to oversee the event. PBAU will provide irreplaceable support by offering an abundance of volunteers, which are required to manage an event of this caliber. PBAU is a member of the Sunshine State Conference, a Division II affiliate of the NCAA. The top four teams from each of the four NCAA Division II Men's Golf Super Regionals earn a bid to compete in the tournament. Additionally, the top four individuals not with a team from each super regional will advance to participate in the event. The NCAA Division II Men’s Golf National Championship will consist of both team and individual competitions conducted concurrently. After 54 holes of competition, the individual championship will conclude, and the top eight teams will advance to match play. The final eight teams will be seeded based on team scores, and compete in quarterfinals, semifinals, and finals to determine a champion. The National Championship will provide a significant economic and tourism impact to Palm Beach County. Students, alumni, and golf fans are expected to visit The Palm Beaches and enjoy the crowning of a national champion. The event will create a significant level of visitor spending while filling hotel rooms across the county. The tournament is one of many that the Palm Beach County Sports Commission has won a bid to host in recent years. Palm Beach County was home to the NCAA Division II Women’s Golf National Championship in 2019 and won the rights to host the 2020 Division III Men’s and Women’s Golf Championship before pandemic-related shutdowns forced the tournament’s cancelation. In future years, The Palm Beaches will be home to the 2022 Division I Men’s Golf Regional, 2025 NCAA Division II Men’s Golf Championships, and the 2026 NCAA Division II Women’s Golf Championships. “The Palm Beach County Sports Commission is thrilled to partner with Palm Beach Atlantic University in hosting the NCAA Division II Men’s Golf National Championship, which illustrates Palm Beach County as Florida’s Golf Capital,” said George Linley, Executive Director of Palm Beach County Sports Commission. “Very few communities have the privilege of hosting a collegiate national championship and we are honored to be hosting this event. This NCAA championship will attract invaluable exposure and generate an enormous positive impact to Palm Beach County’s hospitality industry.”

Newsletter of the Palm Beach County Film and Television Commission | June 2021

IN THIS ISSUE 1 ART ADVENTURES 2 A WILD CONNECTION 3 WALKER CUP 4 SERENA ON AMAZON 5 IDOL FROM RIVIERA 6 JUPITER WATERWAYS 7 SSOF’S BIG WINNERS

2195 Southern Boulevard, Suite 520 West Palm Beach, FL 33406

pbfilm.com

ADVENTURE INTO THE ART OF NATURE Restart with the arts! Art Adventures of The Palm Beaches is the premier programming guide to all the cultural diversity and artistic flair waiting for you to discover in The Palm Beaches. Tune in on South Florida PBS via WXEL on Saturday, June 26 at 5:30pm and WPBT on Sunday, June 27 at 1:30pm for the newest episode, The Art of Nature. The Adventure is On! Go on a journey with host Shelli Lockhart as she tastes her way through a world-class botanical garden and visits the legacy of a renowned artist, sculptor, writer and lover of nature. “With so many cultural venues to explore, we are proud to be called Florida’s Cultural Capital. This episode explores some of our beautiful outdoor experiences. We invite viewers to learn more and then plan their trip,” shared Jennifer Sullivan, Vice President of Lockhart Marketing & Programs for The Cultural Council for Palm Beach County. The Art of Nature invites you to discover and explore three very distinct and beautiful world-class gardens: Morikami Japanese Museum and Gardens, Mounts Botanical Gardens and The Ann Norton Sculpture Gardens - all open and welcoming visitors. Art Adventures of The Palm Beaches is a six-part, 30-minute episodic series created and produced by Megastar Film & Publishing, Inc. with Gregory Ross, documentarian and photojournalist and Pamela Ross, writer and artistic director. "As veteran storytellers in film, we look for the 'story in the story',” shared Gregory and Pamela. The series is made possible by The Cultural Council for Palm Beach County, The Palm Beach County Film & Television Commission, and The Gardens Mall. See more about the series at artadventuresofthepalmbeaches.com or southfloridapbs.org.

CONNECTIONS CAUGHT ON CAMERA A Wild Connection, an original series presented by Nikon, brings the splendor of the world’s wildlife to the comfort of homes and mobile devices. Hosted by local talent James Currie, an award-winning wildlife TV host, A Wild Connection presents nature in a way that is refreshing and exciting. Local cinematographer Josh Liberman’s daring style bridges the gap between travel show and wildlife documentary, leaving viewers with the urge to explore their natural world. The half-hour show is dedicated to the sea turtles in The Palm Beaches is expected to be released on World Sea Turtle Day on June 16, which falls in World Ocean Month. The show will document the unique activity of sea turtles and their connection to people and the environment within The Palm Beaches, highlighting the work and dedication of the Loggerhead Marine Life Center in Juno James Currie Beach. For more, visit awildconnection.com.

WALKER CUP ON GOLF CHANNEL NBC’s Golf Channel featured The Palm Beaches during a televised broadcast of The Walker Cup live from the majestic Seminole Golf Club in Juno Beach. According to Golf Digest, the Seminole Golf Club is currently Seminole Golf Club ranked the 12th best golf course in America. Designed by Donald Ross in 1929, the course has held a top 20 spot on Golf Digest’s list since its inception in 1966. With the Atlantic ocean as a backdrop, team USA won its third-straight Walker Cup against Great Britain and Ireland last month as millions of fans tuned in from around the world. US Player Cole Hammer told the Golf Channel, “I cannot think of a better course to play a Walker Cup match on.” Coverage from the 48th Walker Cup was also available on NBC’s new streaming platform Peacock for on-demand viewing. Learn more about this coveted Championship at walkercup.org. 4D

FOCUS ON FILM SHARK SEGMENT TODAY SHOW NBC’s Today Show recently highlighted an increase in shark populations off the coast of Florida and California, filming live stand-ups with host Kerry Sanders in Jupiter. The segments celebrates the success of the Marine Animal Protection Act that has brought about promising indications that shark populations are able to thrive and grow in our oceans. Sanders reiterates how misunderstood sharks can be do to their representations in horror films like Jaws, but that their presence is important to the marine environment and beachgoers are safe as long as they respect guidelines for safe swimming. The Palm Beaches have become world renowned as a shark diving destination, attracting various TV series and documentaries from Discovery Channel, National Geographic and more. Check out the segment at today.com. Kerry Sanders in Jupiter

STARRING SERENA Tennis legend and Palm Beach County resident Serena Williams is set to star in a docuseries for Amazon Studios which will chronicle her personal and professional life. Filming is underway on the series which has Serena Williams yet to be titled. “I’m very excited to be partnering with Amazon Studios – they are developing some of the most inspiring and important content for a global audience,” Williams said in a previous interview. “I have a lot of stories I’m eager to tell, including a continuation of my own, and I look forward to sharing those with the world.” She will executive produce, along with Patrick Mouratoglou, Stuart Cabb and Tony Pastor. Williams, a 23-time Grand Slam champion also starred in a fivepart docuseries for HBO in 2018 called Being Serena, which can be viewed at hbo.com/being-serena. Home in Jupiter

RIVIERA BEACH CELEBRATES IDOL Riviera Beach residents gathered in Bicentennial Park in Marina Village on the evening of the American Idol Season 19 finale to cheer on their very own Willie Spence, who was born in West Palm Beach and has close family Willie Spence members and friends in the area. Spence has been a fan favorite for viewers across the country since he made his first appearance on the show, and “hometown segments” covering Spence’s back story filmed at various locations in The Palm Beaches including a family home in Riviera Beach, Provident Missionary Baptist Church in Boynton Beach, Ocean Reef Park and Phil Foster Park. Spence was the runner up this season, but given the buzz around his phenomenal voice, there is no doubt that his star is just beginning to rise. American Idol is one of ABC’s most popular shows, bringing in over 6 million live viewers during the final. See Marina Village Watch Party more at abc.com/shows/american-idol.

BOY WONDER ON REAL SPORTS Palm Beach Gardens resident Tommy Morrissey was featured on HBO’s Real Sports with Bryant Gumbel back in 2018 as a seven-yearold golf prodigy, dominating his peers even though he was born with only one arm. In 2021, Real Sports returned to visit Tommy at age 10, but this time for baseball! Filming interviews and game footage at Gardens Park, Tommy is shown batting, pitching and catching, covering all aspects of the game with his incredible talent. When asked in the interview whether he feels he is at a disadvantage having only one arm while playing each position, Tommy replies, “I don’t really think about it. I just prove them wrong.” Check out the inspiring story at hbo.com/real-sportswith-bryant-gumbel. Interview at Gardens Park

THE PALM BEACHES TV FACEBOOK WATCH PARTY HITS 52 EPISODES

The Palm Beaches TV continues to expand its audience reach through social media distribution. The Palm Beaches TV Facebook Watch Party series launched June 9, 2020 and recently concluded its 4th season, completing 52 episodes. The campaign was created to keep Palm Beach County top of mind for visitors throughout the pandemic, so when they were ready to travel again, The Palm Beaches would be their choice for their next vacation. Each episode is hosted by Glenn Jergensen, Executive Director of The Palm Beach County Tourist Development Council, who has shared relevant information as it pertained and changed throughout the pandemic. Reaching over 600,000 people within the state of Florida, the campaign will continue into the summer to target travelers who are within a short drive distance away. Tune in to the Watch Party Host Glenn Jergensen watch party every Tuesday at noon at facebook.com/FreePermits. 4D

FOCUS ON FILM PLASTI-POCALYPSE BUILDS MOMENTUM Documentary filmmaker Rory Fielding’s new project PlastiPocalypse focuses on plastic pollution and its effects on our oceans, animals and humans. Produced in collaboration On Location in Boca with the Gumbo Limbo Nature Center in Boca Raton, filming has continued to reach new parts of the globe and attract high-profile celebrity talent! Interviews with Boyan Slat, Dutch inventor/entrepreneur and CEO of The Ocean Cleanup, were recently filmed in Rotterdam, Netherlands. Soon actor and director of Oceana.org, Ted Danson, will appear in segments as well. “This story spans so much more than just one species, one region, one issue. Plastic pollution has had an effect on all of us, and raising awareness about its impact is a lofty but essential goal for this project,” said Fielding. Plasti-Pocalypse is funded by grants and individual donations. Support the effort at roryfieldingfilms.com. Ted Danson

CURBSIDE PICKUP IN LAKE WORTH Richard Drutman, an independent filmmaker out of New York, recently captured a short comedy in Lake Worth Beach titled Curbside Pickup. Chock-full of the colorful flare Lake Worth Beach is known Filming in Lake Worth Beach for, Drutman filmed along J Street. The story follows an idea Drutman had during the pandemic, imagining what would happen if an overly opinionated store employee commented negatively on movie rental choices as we have become accustomed to in our increasingly isolated lives in social media. “Having never filmed in South Florida, I didn’t know what to expect, but local merchants and film schools were willing to work with us to bring my script to life.” Curbside Pickup will soon hit the film festival circuit before an online release. Drutman’s previous festival comedy, StartlePlex Cinemas, can be found on YouTube and his first feature comedy, Co-opted, will be produced through Triodepictures.com.

PODCAST EVENT GOES BEYOND Beyond the Pines Productions out of West Palm Beach brought a major podcast event to the next level at the Palm Beach Improv. Collaborating with the team from the hugely successful Your Mom’s House (YMH) podcast hosted by married comedians Tom Segura and Christina P., they transformed the audio-centered medium into a large scale production. Podcasts are becoming increasingly mainstream, offering an optimal platform for comedians to get their work out to larger audiences. “This was such a fun event to work on. The hosts of YMH are hilarious, and it was great to have our crew in the mix, overcoming the challenges of recording high-quality audio while executing a live show during a busy event,” said Producer Dominic Anaya. See more at beyondthepinesproductions.com.

URBAN LEAGUE HONORS KO-MAR West Palm Beach-based Ko-Mar Productions was recently honored as a Community Champion by the Urban League of Palm Beach County during the organization’s 47th Annual Equal Opportunity Day Virtual Celebration. Ko-Mar partner Jim Gallagher has been actively involved with the Urban League for many years and serves on their board of directors. “It’s a great honor to be recognized by the Urban League. As a community organization, they do so much - not only here in Palm Beach County - but nationally. We at Ko-Mar are deeply committed to giving to and serving the community around us. Our support of the Urban League is a key way in which we do that,” Gallagher said. While this year’s event was virtual, it is expected that next year’s event will be in person as in previous years. To learn more, visit ulpbc.org.

ALIEN INVASION IN THE SUNSHINE STATE DMAC Studios in Boca Raton unleashes the Ultimate Invasion with their new TV show! Ultimate Invasion is a family-friendly series where aliens secretly invade Florida and infiltrate a modern family to discover what it’s like to be truly human. Directed by Dr. Greg LeSar, with the casting support of legendary Casting Director Ellen Jacoby, Ultimate Invasion was filmed throughout The Palm Beaches in several unique locations like Burt Aaronson South County Regional Park and South Inlet Park in Boca, Woodlawn Cemetery in West Palm Beach, Hundley Farms in Belle Glade, and more. “We are so grateful to all of the actors, families and crew that took part in the show,” said Executive Producer Greg James Blount. “We are really excited about Ultimate Invasion, and very proud that Season One was shot exclusively in Palm Beach County.” The scheduled launch is September 17 on Amazon Prime. See more about the series on Facebook and Instagram at @ultimateinvasion.tv. Talent On Set 4D

FOCUS ON FILM FLASHBACK FEATURE: BAD BOYS II Bad boys, bad boys, whatcha gonna do? Whatcha gonna do when [you need to blow up an oceanfront estate]? You come to The Palm Beaches! That’s exactly what director Michael Bay did for the 2003 action film Bad Boys II starring Will Smith and Martin Lawrence. The Hollywood-style action scene was shot in Delray Beach at the 38,000 square foot Mediterranean mansion once owned by Coca-Cola estate heir Michael Bird. The explosion and the movie were both a huge success but before the scene was shot, approvals were required across a number of government agencies to ensure safety, all facilitated by the PBC Film & Television Commission’s one-stop permitting process. See more at wikipedia.org/wiki/Bad_Boys_II.

LOCATION SPOTLIGHT THE WATERWAYS OF JUPITER You don’t have to wander far in Jupiter to run into water. Besides the ocean, the Intracoastal Waterway, the Loxahatchee River and the Jupiter Inlet all connect with many creeks and forks that allow boaters and paddlers to The Loxahatchee River take in the scene or create one on the water. Whether you need a cypress forest, a place to watch birds, or a fantastic sunrise or sunset spot, there is a lot waiting to be explored along Jupiter’s Waterway Trail. Most of us think of a beach when we envision a waterfront scene for film or television, yet filming on the beach isn’t without its problems. Wind noise is one situation that can ruin a production shoot day quickly. The Lagoon at DuBois Park The lagoon at DuBois Park provides a sheltered waterfront area that helps eliminate wind noise for a walk-and-talk on the beach scene, and doubles as a river on the south side of the lagoon. Scouting by boat is great way to take in several waterfront options and quickly eliminate the ones that don’t work for your production. No boat? No problem! Film-friendly Jupiter Outdoor Center has boats and The Lagoon at DuBois Park kayaks for hire along with a ton of local knowledge about tides and even the best time of day to capture crystal clear turquoise water. To find out more about filming in Jupiter, visit pbfilm.com/locations.

EDUCATION CORNER SEEING STARS AT SSOF! The 26th Annual Palm Beaches Student Showcase of Films (SSOF) revealed winners for 2021 during a dazzling, fun-filled broadcast that included “shout outs” from some of television’s hottest stars. Despite the absence of a live stage show due to the lingering pandemic, SSOF still brought the glamour of the red carpet. Host Frank Licari brilliantly weaved song and humor into an entertainment experience that premiered on Facebook. “We are so proud of the work our students were able to produce in spite of unimaginable circumstances,” said Michelle Hillery, PBC Deputy Film Commissioner and SSOF executive producer. 54 industry professionals from around the world had the challenge of selecting finalists from hundreds of eligible entries in 12 categories. More than $20,000 in scholarships, along with customized trophies, were presented during the Award Show, which received excellent media coverage across the state. Winners included Shelby Hatcher from Seminole Ridge High School, Milan Tangirala from A.W. Dreyfoos School of the Arts, William Stead from Florida State University, Elizabeth Arceneaux from Douglas Anderson School of the Arts and Adam Goldstick from A.W. Dreyfoos School of the Arts. To watch the show and see what famous faces offered congratulations, visit pbfilm.com.

Co-Editors: Christy Andreoni & Phyllis Man, Assistant Editor: Kelly King, Contributors: Christopher Cobb, Alberto Jordat, Lauren Tobin

* Co-Editors: Phyllis Man and Christy Tricoli *Assistant Editor: Kelly King | To be included in this newsletter please call 561.233.1000 or email Ctricoli@pbfilm.com

To be included in this newsletter please email candreoni@pbfilm.com or call 561.233.1000

PALM BEACH COUNTY FILM & TELEVISION COMMISSION Film Commissioner Chuck Elderd | Deputy Film Commissioner & Director of Finance Michelle Hillery Director of Operations & Production Christy Andreoni | Director of Development & Marketing Phyllis Man PR & New Marketing Strategist Lauren Tobin | Locations & Creative Marketing Specialist Kelly King Production Consultant Christopher Cobb | Office Administrator Alberto Jordat

Production Activity Report For April 2021 Variance Explanations Percentage change variances of ± 10% in performance statistics are typically explained in this section. However, due to the Coronavirus’ impact on Palm Beach County’s production industry beginning in March 2020, year-over-year percentage changes in each category show major increases due primarily to the stability the industry has reached in recovering business lost amidst global lockdowns during the pandemic. For a more detailed historical context of COVID-19’s impact timeline for Palm Beach County and the state of Florida as compared to the U.S. at large, please refer to the March – December 2020 Production Activity Reports. Percentage change variances of ± 10% are as follows for the April 2021 year-to-date production statistics: 1. 2. 3. 4. 5. 6. 7.

Production Revenue: 20% increase Hotel Room Nights: 21% increase Production Days: 32% increase Total Productions: 53% increase Total Leads: 51% increase Lead Responses: 51% increase Lead Conversions: 79% increase

In comparison to pre-pandemic numbers from 2019, cumulative totals for Production Days, Permits, NonPermitted Productions, Leads and Lead Conversions for January–April 2021 have surpassed that of January– April 2019, showing that the Palm Beach County production industry is adjusting and recovering from the hardships and obstacles presented by the pandemic in 2020. Notable productions that have contributed to the economic recovery evidenced in the data collected for April 2021 include photoshoots for major brands such as Nike, Coco Gauff Casablanca and Vida de Louie along with commercials for Hasbro/Nerf, TV series like HBO Real Sports with Bryant Gumble, and various true crime reality docuseries. Additionally, the Tourism Branded Content Sponsorship Program had several programs go back into production in March and continue filming in April 2021, including Art Adventures of The Palm Beaches, Birding Adventures of The Palm Beaches, Washington Spirit Soccer Team, Sunset Lounge and A Wild Connection. In the midst of the recovery process, the FTC staff actively generates and pursues leads for new business. While major production epicenters like California and New York were undergoing continuous shutdowns to slow the spread of COVID-19 in January and February 2021, Florida remained open for business. The FTC cultivates those relationships with returning clients to keep Palm Beach County top of mind.

4.E.

January 2021 Production Activity Report April 2021 Production Activity Report April 2020 PRODUCTION REVENUE

$3,529,877

YTD 2020

April 2021

$51,738,298

$12,010,306

12-MONTH ROLLING REVENUE May 2020 - April 2021 HOTEL ROOM NIGHTS

YTD 2021

CHANGE

$61,926,978

20%

$181,506,204 8

3,525

618

4,277

21%

266

1,956

607

2,589

32%

0 5 5

81 75 156

38 21 59

134 105 239

65% 40% 53%

State FC and Susan Simms Other Leads and Return Clients

1 14

4 85

6 29

14 120

250% 41%

TOTAL LEADS

134

51%

LEAD RESPONSES

134

51%

79%

1,549

10,339

2,110

10,071

-3%

PRODUCTION DAYS Permits Issued Non-Permitted Productions TOTAL PRODUCTIONS

LEAD CONVERSIONS WEBSITE UNIQUE VISITORS

4.E.

Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-BUDGET COMPARISON For the Seven Months Ending April 2021 Period To Date Actual

Curr Budget

Year To Date Budget Var

Actual

Curr Budget

Annual Budget Budget Var

Actual

Annual Budget

Budget Var

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

73,743 0 17,035 (19,589) 30,526 697 8,563 101,897

152,200 0 42,440 142,450 34,740 5,600 26,530 (6,190)

(78,457) 0 (25,405) (162,039) (4,214) (4,903) (17,967) 108,087

481,841 10,000 137,232 (180,775) 127,308 5,301 31,330 118,715

1,445,700 0 306,650 1,128,810 327,240 48,800 217,960 (43,330)

(963,859) 10,000 (169,418) (1,309,585) (199,932) (43,499) (186,630) 162,045

481,841 10,000 137,232 (180,775) 127,308 5,301 31,330 118,715

1,780,000 0 365,480 1,652,000 395,100 102,400 311,360 (74,340)

(1,298,159) 10,000 (228,248) (1,832,775) (267,792) (97,099) (280,030) 193,055

TOTAL OPERATING REVENUE

212,873

397,770

(184,897)

730,952

3,431,830

(2,700,878)

730,952

4,532,000

(3,811,048)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

25,804 33,687 20,438 17,452 126,108 21,167 32,434 24,665 30,509

29,400 51,980 21,420 25,540 202,790 28,200 31,390 26,320 29,980

3,596 18,293 982 8,088 76,682 7,033 (1,044) 1,655 (529)

186,168 185,613 81,342 128,400 786,088 148,234 101,281 138,267 185,808

218,100 313,190 175,560 188,280 1,480,370 204,310 130,960 188,460 208,510

31,932 127,578 94,218 59,880 694,282 56,076 29,679 50,193 22,702

186,168 185,613 81,342 128,400 786,088 148,234 101,281 138,267 185,808

424,100 561,500 298,700 333,500 2,568,300 352,700 210,800 356,900 388,000

237,932 375,888 217,358 205,100 1,782,212 204,466 109,519 218,633 202,192

TOTAL OPERATING EXPENSES

332,264

447,020

114,756

1,941,202

3,107,740

1,166,538

1,941,202

5,494,500

3,553,298

(119,392)

(49,250)

(70,142)

(1,210,249)

324,090

(1,534,339)

(1,210,249)

3,000

(3,000)

(12,477)

6,200

(18,677)

(12,477)

(119,392)

(52,250)

(67,142)

(1,197,772)

317,890

(1,515,662)

(1,197,772)

Balance Brought Forward Transfers In 1st Cent Fund Statutory Holdback Pool Investment Interest Income City of WPB Contributions Statutory Holdback Return PYF Total Direct County Revenue*

745 250,000 250,745

7,924 250,000 257,924

1,575,000 (139,476) 145,833 1,581,358

(1,575,000) 139,476 7,924 104,167 (1,323,433)

Direct County Expenses Legal Services Insurance & Surety Bonds Inspector General Fee Materials/Supplies Operating/Other Operating Expenses Indirect PBCCC Incentive Funding Total Direct County Expenses*

227,529 2,889 17,775 248,193

333 37,500 1,250 500 16,607 51,667 107,857

333 (190,029) (1,639) 500 (1,168) 51,667 (140,336)

227,529 5,778 49,642 20,000 302,949

2,333 262,500 8,750 3,500 116,249 361,667 754,999

(116,839)

(160,107)

43,268

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES NET OPERATING INCOME (LOSS) AFTER CAP-X

Net Income (Loss)

(1,242,797)

1,144,249

2,333 34,971 2,972 3,500 66,607 341,667 452,050 (2,387,045)

(962,500)

(247,749)

30,000

(42,477)

(992,500)

(205,272)

7,924 250,000 257,924

2,443,728 2,700,000 (239,101) 250,000 5,154,627

(2,443,728) (2,700,000) 239,101 7,924 (4,896,703)

227,529 5,778 49,642 20,000 302,949

4,000 450,000 15,000 6,000 199,284 620,000 1,294,284

(1,242,797)

2,867,843

4,000 222,471 9,222 6,000 149,642 600,000 991,335 (4,110,640)

4 - F1

Palm Beach Convention Center FINANCIAL OPERATIONS ANALYSIS REPORT-PRIOR YEAR COMPARISON For the Seven Months Ending April 2021 Period To Date Actual MTD Current Year

Actual MTD Prior Year

Year To Date MTD Variance

Actual YTD Current Year

Actual YTD Prior Year

Variance

OPERATING REVENUE SPACE RENTAL ADVERTISING INCOME NET BUILDING SERVICES REVENUE NET F&B REVENUE NET PARKING NET EXHIBITOR SERVICES NET AUDIO VISUAL NET MISC INCOME(EXPENSE)

73,743 0 17,035 (19,589) 30,526 697 8,563 101,897

0 0 (276) (74,910) 1,647 4,500 0 (1,704)

73,743 0 17,312 55,321 28,879 (3,803) 8,563 103,601

481,841 10,000 137,232 (180,775) 127,308 5,301 31,330 118,715

1,514,746 10,000 329,342 1,598,082 371,653 89,628 250,206 (40,015)

(1,032,905) 0 (192,110) (1,778,857) (244,345) (84,327) (218,876) 158,729

TOTAL OPERATING REVENUE

212,873

(70,743)

283,616

730,952

4,123,643

(3,392,690)

OPERATING EXPENSES EXECUTIVE MARKETING FINANCE EVENT PRODUCTION OPERATIONS - ADMIN/OVRHEAD OPERATIONS - SECURITY OPERATIONS - IT OPERATIONS - PARKING OVERHEAD

25,804 33,687 20,438 17,452 126,108 21,167 32,434 24,665 30,509

25,644 35,137 18,391 22,891 139,041 22,340 13,189 22,395 30,142

(161) 1,449 (2,047) 5,439 12,933 1,173 (19,245) (2,270) (367)

186,168 185,613 81,342 128,400 786,088 148,234 101,281 138,267 185,808

200,347 294,166 144,833 159,697 1,288,528 185,298 95,616 171,261 204,548

14,179 108,553 63,491 31,297 502,440 37,064 (5,664) 32,994 18,740

TOTAL OPERATING EXPENSES

332,264

329,170

(3,095)

1,941,202

2,744,294

803,093

(119,392)

(399,913)

280,521

(1,210,249)

1,379,348

(2,589,598)

(12,477)

4,759

(17,236)

NET OPERATING INCOME (LOSS) OPERATIONAL CAPITAL EXPENSES

NET OPERATING INCOME (LOSS) AFTER CAP-X

(119,392)

(399,913)

280,521

(1,197,772)

1,374,589

(2,572,361)

COUNTY FUNDING ACTIVITY FUNDING RECEIVED FROM COUNTY FUNDING PAID TO COUNTY

231,663 (434,975)

149,942 (421,294)

81,722 (13,681)

1,622,477 (434,975)

2,242,695 (4,333,352)

(620,217) 3,898,377

TOTAL NET COUNTY FUNDING ACTIVITY

(203,311)

(271,352)

68,041

1,187,503

(2,090,658)

3,278,160

NET F&B OPERATING INCOME (LOSS) AFTER COUNTY FUNDING

(322,703)

(671,265)

348,562

(10,269)

(716,068)

705,799

4-F2

Marketing/PR – June 2021 Website Update: Updated website with new photos. Description

Cabinets & Closets Conference & Expo CTMSS PULSES Workshop 7th Day Church The Sneaker Exit Hilton WPB - National Dentex Corporation United Franchise Group World Expo

Start

End

Attend

06/06/21 06/08/21 06/12/21 06/13/21 06/14/21 06/24/21

06/10/21 06/13/21 06/12/21 06/13/21 06/15/21 06/29/21

1,000 600 100 800 250 500

Type Convention Conference Meeting Consumer Meeting Convention

Status Definite Definite Tentative Definite Definite Definite

Social Media Followers Facebook –8,283 (April) to 8,285 (May) Instagram –1,942 (April) to 1,962 (May) Twitter - 3,138 (April) to 3,121 Instagram Monthly Total Interactions – 172 (up 484%) Impressions – 4,441 (up 243%) Reach – 763 (up 79.5%) Generate Profile Visits – 714 (up 25.4%) Facebook Monthly Total People Reached – 764 (up 454%) Post Engagements – 13,648 (up 405%) Page Likes – 22 (up 38%)

Google Analytics

Media Mentions – May 2021 IFS Coatings will demo powder coating on wood at WPE Florida [google.com] woodworkingnetwork.com The shows take place June 9-10 at the Palm Beach County Convention Center. The company says it will apply powder to wood at its booth #329.

Sampson to present best practices for pricing wood projects at WPE Florida [google.com] woodworkingnetwork.com Sampson will present, “Solving the Pricing Puzzle,” during the Wood Pro Conference track, June 8 at the Palm Beach County Convention Center.

Video: New 2020 Maker cabinet design and manufacturing software [google.com] woodworkingnetwork.com ... in step with the manufacturer's growth. See demonstrations of 2020 Spaces at booth #512 June 9-10 at the Palm Beach County Convention Center.

Mother's Day special: Lindsay Autry and the adventurous new sous chef who calls her 'Mama' Palm Beach Post The Kravis Center, located steps away, was still closed as was the Palm Beach County Convention Center, which meant the usual crowds she served ...

Prémoulé debuts six thermoplastic door colors and new velvet finish [google.com] woodworkingnetwork.com The Closets Expo and Wood Pro Expo Florida will take place June 9-10 at the Palm Beach County Convention Center. The expo is preceded by a full- ...

Element Designs ready to launch new products at Closets Expo [google.com] woodworkingnetwork.com The Closets Expo and Wood Pro Expo Florida take place June 9-10 at the Palm Beach County Convention Center. The tradeshow is preceded on ...

https://www.wptv.com/rebound/palm-beach-county-tourism-leaders-says-conventions-and-meetings-are-making-acomeback

DEFINITE Room Rental by Month

Booked Date Oct-20 Nov-20 Dec-20 Jan-21 Feb-21 Mar-21 Apr-21 May-21 Jun-21 Jul-21 Aug-21 Sep-21 ACTUAL $ BUDGET $ Variance $ Prospects $ Cancels

Oct-20 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648 37,648

Nov-20 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325 8,325

Dec-20 94,900 94,900 111,675 111,675 111,675 111,675 111,675 111,675 111,675

Jan-21 65,548 67,682 54,208 57,675 57,675 57,675 57,675 57,675 57,675

Feb-21 123,000 203,995 103,380 120,205 115,125 115,125 115,125 115,125 115,125

Mar-21 94,538 56,038 139,827 135,162 44,862 63,030 63,030 63,030 63,030

6/1/2021

updated:

Apr-21 153,018 42,593 25,768 25,768 126,683 42,893 73,743 73,743 73,743

May-21 109,280 146,180 162,335 162,335 99,680 107,000 127,600 144,234 144,234

Jun-21 131,925 95,450 75,250 75,250 116,295 77,525 113,045 113,045 111,245

Jul-21 87,350 115,550 85,550 85,550 128,550 115,550 130,050 137,450 137,450

Aug-21 132,619 132,619 121,119 121,119 121,119 121,119 121,119 136,119 137,769

Sep-21 50,085 83,235 84,735 84,735 110,860 88,235 88,235 119,410 119,410

$ $ $ $ $ $ $ $ $

TOTALS 1,088,236 1,084,215 1,009,820 1,025,447 1,078,497 945,800 1,047,270 1,117,479 1,117,329

1,117,329 1,780,000

37,648

8,325

111,675

57,675

115,125

63,030

73,743

144,234

111,245

137,450

137,769

119,410

191,700

127,800

243,200

204,100

334,700

192,000

152,200

128,100

79,800

36,700

52,900

36,800

$ $

(78,457) $

(154,052) $

(119,475) $

(131,525) $

(146,425) $

(219,575) $

(128,970) $

16,134

31,445

100,750

84,869

82,610

(662,671)

20,000

6,500

26,500

May 2021 Project Status Report Department of Environmental Resources Management Fisheries Monitoring: ERM, in partnership with the FWC Fish and Wildlife Research Institute (FWRI), Florida Atlantic University (FAU) and West Palm Beach Fishing Club (WPBFC), deployed 12 acoustic telemetry receivers in the northern portion of the Lake Worth Lagoon to track fish and sea turtle movement. The receivers collect data from tagged animals between the Lake Worth Inlet and MacArthur Beach State Park. FAU is leading an additional study focusing on the movement of juvenile mutton snapper in the same area. To help collect fish for tagging, the West Palm Beach Fishing Club hosted a tagging tournament this month. More than 40 anglers spent the morning fishing for mutton snapper to aid in the scientific study. A short video of the Mutton Snapper Challenge can be viewed at https://youtu.be/3Tr0fH90df8.

ACOUSTIC TELEMETRY RECEIVER INSTALLATION

OYSTERCATCHER BANDING

MUTTON SNAPPER MEASUREMENT

Oystercatcher Banding: Four pairs of American Oystercatchers have been observed nesting in the central Lake Worth Lagoon (LWL) restoration projects. The nests are located at Tarpon Cove, Grassy Flats, Snook Islands, and Bryant Park. Six chicks have hatched so far this year: 3 at Tarpon Cove, 2 at Grassy Flats, and 1 at Bryant Park. Sea Turtle Walk: During June, ERM staff will host guided sea turtle walks on the beach, where participants can observe a nesting loggerhead sea turtle. Staff from ERM will kick off the event with a short presentation and will also be on hand to answer any questions before, during and after the experience with one of these amazing animals. Space will be limited to 25 participants per event. These events are FREE, but registration is required at pbcerm.eventbrite.com.

The Florida Fish and Wildlife Conservation Commission (FWC) began banding oystercatcher chicks in LWL in 2019 to determine their movement patterns. The very first birds tagged in the LWL at Snook Islands in 2019 ended up being sighted the following year on beaches in Fort Myers on the west coast of Florida. ERM staff are interested to see where this year’s newly banded chicks go once they leave the nesting grounds.

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

Manatee Release: Three manatees were released this month at Anchorage Park in North Palm Beach. The release was coordinated by the Florida Fish and Wildlife Conservation Commission (FWC), but numerous agencies and organizations participated, including ERM. The first manatee, known as “Chessie”, was rescued in February and sent to SeaWorld Orlando for rehabilitation… for the second time! Chessie was first rescued in 1994 from the Chesapeake Bay and rehabilitated at SeaWorld Orlando before being released in Virginia. The other two manatees, a mother-calf pair named “Froggy” and “Toad”, were rescued in February from Dania Beach. The mother was having buoyancy problems and was found with a dependent calf, so both were sent to Miami Seaquarium for rehab. Please report any sick, injured, dead or tagged manatees to FWC’s Wildlife Alert Hotline at 1-888-404-3922.

MANATEE RELEASE

Wading Birds: ERM is happy to report over 150 Egretta (medium-sized herons) have nested in County managed natural areas this season. The majority of the nests belonged to little blue herons (Egretta caerulea), which are a state threatened species. Staff are ecstatic to see these imperiled wading birds thriving on our conservation lands. Running Wild: Join ERM staff this summer for monthly guided trail runs that will take participants through various natural areas. The runs are free and open to the public and will take participants through a variety of habitats on a combination of hardened and primitive trails. You can find more information and register at pbcerm.eventbrite.com.

RUNNING WILD

Adventure Awaits: ERM staff will be kicking off the summer 2021 session of Adventure Awaits with events including Wildflower Walks, Photography Workshops, Swamp Tromps, and Morning Paddles hosted throughout Palm Beach County’s Natural Areas. All events are free and open to the public.

Adventure Awaits: Register NOW for a FREE event at PBCERM.EVENTBRITE.COM!

UPCOMING ERM EVENTS • • • • • • •

June 5: WILDFLOWER BLITZ at Pine Glades June 10: SUNSET PHOTOGRAPHY WORKSHOP at Cypress Creek June 16: MORNING PADDLE at Snook Islands June 16: MEDITATION UNDER THE OAK TREES at Delray Oaks June 23: MORNING BIKE RIDE at Cypress Creek June 23: RUNNING WILD – THREE MILE TRAIL RUN at Pondhawk Multiple: SEA TURTLE WALKS at Palm Beach County Beaches

Palm Beach County Board of County Commissioners Dave Kerner, Mayor, Robert S. Weinroth, Vice Mayor, Maria G. Marino, Gregg K. Weiss, Maria Sachs, Melissa McKinlay, Mack Bernard

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended April 2021

Apr 2021

Apr 2020

Percent Change

12 Months 12 Months ended Apr ended Apr 2021 2020

Percent Change

Total Passengers

482,671

24,624

1860.2%

2,716,299

5,992,436

-54.7%

Total Estimated Seat Capacity (1)

668,516

188,832

254.0%

4,648,133

7,765,894

-40.1%

Estimated Load Factor (2)

72.2%

13.0%

59.2%

Total Cargo Tons (3)

2,672

2,146

24.5%

31,101

29,073

7.0%

323,071

107,646

200.1%

2,371,621

3,813,014

-37.8%

4,450

1,394

219.2%

31,688

51,854

-38.9%

GA & Other Operations (5)

11,967

2,971

302.8%

96,909

78,661

23.2%

Total Operations (5)

16,417

4,365

276.1%

128,597

130,515

-1.5%

Landed Weight (thousands of lbs) Air Carrier Operations (4)

58.4%

77.2%

-18.7%

(1) Estimated Seat Capacity; Adjusted Innovata/OAG Scheduled seats, actual capacity may vary (2) Percentage Change in load factor is stated in absolute difference (3) Freight plus mail in US Tons (4) Landings plus Takeoffs, includes cargo carriers (5) Per FAA Tower Palm Beach County Department of Airports 846 PBIA, West Palm Beach , FL 33406-1470 www.pbia.org

4.J.

PALM BEACH INTERNATIONAL AIRPORT ENPLANEMENT TRAFFIC REPORT for the period ended April 2021 Airline Percentage of Market

Apr 2021

Enplaned Passengers Total Enplaned Passengers JetBlue Airways American Airlines Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Bahamasair Sun Country, Inc. a Minnesota Swift Air Air Canada

256,180 70,204 60,986 47,507 37,150 24,772 6,694 4,310 4,141 259 157 -

Market Share 100.00% 27.40% 23.81% 18.54% 14.50% 9.67% 2.61% 1.68% 1.62% 0.10% 0.06% 0.00% 0.00%

12 Months ended Apr 2021

Enplaned Passengers 1,354,421 304,237 386,120 273,403 159,833 132,766 36,780 24,351 34,378 1,197 849 297 210

Market Share

100.00% 22.46% 28.51% 20.19% 11.80% 9.80% 2.72% 1.80% 2.54% 0.09% 0.06% 0.02% 0.02%

PALM BEACH INTERNATIONAL AIRPORT TRAFFIC REPORT for the period ended April 2021 Change in Enplanements by Airline

Apr 2021

Total Enplaned Passengers JetBlue Airways American Airlines Delta Air Lines United Southwest Airlines Frontier Airlines Spirit Airlines Allegiant Air, LLC Bahamasair Sun Country, Inc. a Minnesota

Apr 2020

Enplaned Passengers

256,180 70,204 60,986 47,507 37,150 24,772 6,694 4,310 4,141 259 157

14,735 5,129 4,559 2,352 872 1,818 5

Change in Month to Month enplanements Change 241,445 65,075 56,427 45,155 36,278 22,954 6,689 4,310 4,141 259 157

Percentage Change 1638.6% 1268.8% 1237.7% 1919.9% 4160.3% 1262.6% 133780.0% n/a n/a n/a n/a

AIRPORTS COUNCIL INTERNATIONAL Monthly Airport Traffic Statistics West Palm Beach, Florida, United States of America Palm Beach International Airport for the period ended April 2021

Apr 2021 Passenger Aircraft

Apr 2020

4,280

1,214

170

180

4,450

1,394

General Aviation and Other Aircraft Movements

11,967

2,971

Total Aircraft Movements*

16,417

4,365

Cargo Aircraft Total Air Transport Movements

International Passengers (enplaned + deplaned)

540

Domestic Passengers (enplaned + deplaned)

482,131

24,624

Total Terminal Passengers

482,671

24,624

International Cargo (loaded + unloaded)**

Domestic Cargo (loaded + unloaded)**

2,429

1,951

Total Cargo (loaded + unloaded)**

2,429

1,951

* Per FAA Tower ** In metric tons as required by ACI reporting standards includes Mail plus Freight

June 2021

FY2021 CONTRACT TRACKING REPORT CONTRACT/VENDOR

CONTRACTURAL EXPENSES

EFF DATE

EXP DATE

RENEWAL (and/or) STATUS

SPORTS COMMISSION (R2017-1634)

$5,009,539

10/1/17

9/30/22

1st Amendment (R2018-1467) 2nd Amendment (R2019-1488) 3rd Amendment (R2020-0919) 4th Amendment (R2020-1303)

CULTURAL COUNCIL (2017-1632)

$7,754,623

10/1/17

9/30/22

1st Amendment (R2018-1466) 2nd Amendment (R2019-1485) 3rd Amendment (R2020-0918) 4th Amendment (R2020-1304)

FILM & TV COMMISSION (R2017-1635)

$1,724,260

10/1/17

9/30/22

1st Amendment (R2018-1468) 2nd Amendment (2019-1487) 3rd Amendment (R2020-0920) 4th Amendment (R2020-1301)

$17,417,615

10/1/17

9/30/22

1st Amendment (R2018-1465) 2nd Amendment (R2019-1486) 3rd Amendment (R2020-0917) 4th Amendment

DPBC (R2017-1633)

4.K. 1

June 2021

(R2020-1302)

SUBCONTRACTS OVER $100,000

DPBC-Miles Media Group LLLP Website Design & Dev. Services R2016-0222 Amend R2016-1429 R2019-0184

$474,240 annually including monthly fees of $2,020.

3/1/16

9/30/18

2-2 yr renewals

10/1/16 10/1/18 10/1/20

9/30/18 9/30/20 9/30/22

Amendment 1st - 2-yr renewal 2nd - 2yr renewal

$680,000 (not to exceed) $560,000 pd mo. $46,666.66 Optional services not to exceed $100,000. $360,000 pd mo. $30,000

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

10/1/20

9/30/22

2nd of 2yr renewal

DPBC-Miles Media Group, LLP R2019-1070-media placement Services (supplement to R2018-1121)

$7,000,000 per year

10/1/19

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal 2nd -2yr. renewal

DPBC-Zimmerman Agency LLC R2018-1120 PR

$192,000 @ $16,000 mo. optional services not to exceed $58,000 for a total of $250,000

$420,000, pd. mo. $30,000 DPBC-Miles Media Group, LLP R2018-1121 -Media Buy Creative

DPBC-Hills Balfour, LLC

DPBC-Simpleview, LLC (assigned From New Media Gateway, Inc.) Based destination Business System On line packages

9/30/22

$49,000 annually

10/1/18

9/30/20

one (1) 2-yr renewal one (1) 1-yr renewal

9/30/21

3/31/21

Covid Extension

1/1/17 10/1/20

12/30/19 9/30/21

1st renewal, 2yr term

$237,225 base annual 10/1/14 includes CRM, CMS & web-site consulting development & hosting services

9/30/17

Sole Source w/auto renewals of 2, 2-yrs.

June 2021 R2014-1800 R2015-1743

R2019-0563

ASAE (sole source)

Amend Ex. C Fee Services Paragraph VII allows for one time setup fee of $8,000 to change email vendor Total cost $245,225 1st year $165,225 2nd year $130,000 3rd year

12/15/15

9/30/17

1st Amendment

10/1/17

9/30/19

1st of 2, 2-yr auto renewals

2nd Amend. Retro to 10/1/18 to revise Ex. A (Services) & to decrease Scope of Work. Decreases annual cost to $130,000 max, corrects rate change to (5%) and replace Ex. C Fee Schedule

10/1/18

9/30/19

2nd Amend, with one 2-year auto Renewal remaining

10/1/20

9/30/21

2nd of 2yr renewal

7/1/18

9/30/19

two, 1-year renewals

10/1/19

9/30/20

1st of 2, 1-year renewals

1st of 2, 2-yr renewals (R2016-1309) 2nd of 2 2-yr renewals (R2021-0159), 6-month ext (R2021-0280), 6-month ext

$120,000 Marketing Partnership

Under Negotiation Culture-Push, Inc. Marketing Services (R2016-0012)

$144,000 not to exceed $180,000 including travel and other out-of-pocket expenses

12/1/15

9/30/21

DPBC-Professional Convention Management Association (PCMA) (sole Source)

$175,000 Amended 9/13/2020 decrease amount to $133,500

10/1/19

9/30/22

DPBC-Brand USA (sole source)

$410,000

Fall 2019

Summer 2020Summer 2021

CC-Global Spectrum L.P.

2020 funding -

7/1/17

9/30/22

suspended until summer 2021

June 2021

CC-Spectra Food Services

Benefits received

10/1/15

9/30/22

Renew June

2/18/19

2/17/20

2/18/20

2/17/21

initial term, 4-1yr renewals 1st of 4-1yr. renewals

2/18/19

2/17/20

2/18/20

2/17/21

2/18/19

2/17/20

2/18/20

2/17/21

initial term, 4-1yr renewals 1st of 4-1yr. renewals

2/18/19

2/17/20

initial term, 4 – 1yr renewals

2/18/20

2/17/21

1st of 4-1yr. renewals

$260,000 over term DPBC-Vox International, Inc.

DPBC-LMG Management

$30,000 annually

DPBC_Interamerican Network Communicacao $30,000 annually E Marketing LTDA

DPBC-AviaReps

$30,000 annually, each

(Mexico & Colombia)

initial term, 4-1yr renewals 1st of 4-1yr. renewals

O:TDC/Tdcmtgs2021/ContractTrackingReport/Tracking Report February

5. OLD BUSINESS

Palm Beach County

Tourist Development Council Checkpoint #14 06.10.2021 Update Agenda Item 5.B 1

Palm Beach County Tourism 2021 Budget

FY21 Key Metrics April 2021 • •

Hotel Rooms Available 22% Higher LY Hotel Rooms Available 6% Higher FY2019 April

• •

Hotel Rooms Sold 342% higher than LY Hotel Rooms Sold 0.3% higher than FY19 April

• •

Hotel Room Revenue 691% Higher than LY Hotel Room Revenue 6% Higher than FY19 April

• •

Non-Hotel Room Revenue 254% Higher LY Non-Hotel Room Revenue up 146% over FY19

•

18,000 Hotel Room Open Inventory

• Occupancy 72.7% vs. 20% 2020 282% higher than April 2020; 76.8% in April FY 2019 • Average Daily Room Rate $224.84– 66% above 2020; 4.4% above 2019 • 2

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Tourist Development Tax (Bed Tax) Checkpoint #14 April collected May

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Seasonality Trend

Palm Beach County Tourism 2021 Budget

Revenue Source- 2020/2021 Non-Hotel Sales & Collections

Palm Beach County

Questions Thank You

6. NEW BUSINESS

An esteemed luxury hospitality leader known for his innovative approach,

Daniel A.

Hostettler’s distinguished career includes over 25 years of hotel, restaurant, and private club experience. As the newly appointed President and CEO of the Boca Raton Resort & Club, Hostettler is guiding the iconic property's transformation and evolution into an unrivaled luxury destination.

Most recently, Hostettler spent 12 years as President and Group Managing Director of Ocean House Management Collection where he oversaw every aspect of five awardwinning New England properties, including Ocean House (Watch Hill, RI) - one of only 13 Forbes Triple Five-Star Hotels in the world; Weekapaug Inn (Westerly, RI) – a Forbes Five-Star hotel; Watch Hill Inn (Watch Hill, RI); Inn at Hastings Park (Lexington, MA); and Preserve Sporting Club & Residences (Richmond, RI). Each property is a member of the prestigious Relais & Châteaux association of privately owned luxury hotels.

While serving as President of Boca Raton Resort & Club, Hostettler continues his role as North American President of Relais & Châteaux, promoting and working with 88 properties in the United States, Mexico, Canada, and the Caribbean. Previous experience includes tenures at La Posada de Santa Fe Resort in New Mexico, Meadowood Napa Valley in California, and The Peninsula Beverly Hills. Hostettler is a member of the Cornell Hotel Society, a Trustee of the Culinary Institute of America, and a visiting professor at Johnson & Wales University.

6.A.

Tourist Development Council June 2021 Board Book

Articles inside

CONSENT ITEMS FOR JUNE 2021

MOTION TO APPROVE AGENDA ADDITIONS AND DELETIONS