Delicious Deals

This is Iris Going from Strength to Strength

A return to China, a new artist and new announcements...

This is Iris strengthen their international offering with a return to China. Following lasts years successful trip to the Shanghai Licensing Show, UK licensing agency Iris and partners Zespa Media took the decision to exhibit at the recent Shenzhen Licensing Expo. October’s trip secured several deals including one with Family Mart which recently saw the launch of House of Turnowsky range across all 1430 China stores, including gifts, accessories and the rebrand of all their cafes. The Turnowsky collection has gone on to be developed with leading make-up brand Abby’s Choice, with this new ranges of cosmetics becoming available across China over the next two months. “In these extraordinary times it is so encouraging that we are still experiencing growth and our properties are being received so positively in international markets,” says Kaye Hunter of This Is Iris This is Iris also has a new partnership in the form of Rosie Brooks who is an award-winning illustrator working in pen and ink and watercolour from her studio in London. Rosie studied Music before taking up illustration and her musical studies have had an enormous influence on her work. She has worked with a number of prestigious clients including the Royal Opera House, Wigmore Hall and Sir Paul McCartney and recently created a jigsaw puzzle with Classic FM to celebrate their annual Hall of Fame. Rosie’s illustrated opera series won a License This! Award in 2019 and she has spent the lockdown continuing to build the collection which now includes more than fifty titles. In further licensing news, Rebecca McCulloch’s brand recently saw the launch of a series of jigsaw puzzles with Wentworth Wooden Puzzles, a bespoke collection with partners Ravensburger. Further development for her new home textile line only last week secured a new stationery & accessory line for Rebecca’s Beyond The Wild collection. “We are excited to share Rebecca’s work with our customers around the world. Her designs will complement our contemporary range of wooden jigsaw puzzles very well and we hope this is the start of an exciting journey together,” comments Helena Svozilova, Wentworth Wooden Puzzles. Flame Tree Publishing have had such a great response to Rebecca’s ‘Year of Positivity’ Calendar for 2021 that the designs for 2022 are already signed off. There will be a number of other licensing announcements throughout the last quarter

including an exciting new partnership with a European stationery partner.