Reduce • Recycle • Renew
Peace of mind. Complimentary with every new Toyota. Introducing Toyota Care, featuring a worry-free maintenance plan with roadside assistance*.
First we made our Star Safety System™ standard on every Toyota. Now we’re including a complimentary maintenance plan with every new vehicle. We call it Toyota Care,and we’re the first full-line brand to offer anything like it, including 2 years or 25K miles of complimentary maintenance and 24-hr. roadside assistance. It’s peace of mind, so you can be a bit more worry-free. Options shown. *Covers normal factory scheduled service. Plan is 2 years or 25K miles, whichever comes first. The new Toyota vehicle cannot be part of a rental or commercial fleet, or a livery or taxi vehicle. See plan for complete coverage details. See participating Toyota dealer for details. ©2011 Toyota Motor Sales, U.S.A., Inc.
toyota.com
Our Notes:
In this Issue DEPARTMENTS Notes from the Publishers . . . . . . . . . . . . . . . . . . . . . . . . . 2 Chairman’s Message . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3 TACC Board of Directors & Staff . . . . . . . . . . . . . . . . . . . . 4 Chamber Exec’s Message . . . . . . . . . . . . . . . . . . . . . . . . . . 5
STRIVING FOR GREEN Does That Come in Green? . . . . . . . . . . . . . . . . . . . . . . 6, 16 Cellphones Plant Rainforests . . . . . . . . . . . . . . . . . . . . . . . 7 CSU Dominguez Hills: Committed to Sustainability . . . 8-9 Honda Launches Electric Vehicle Demonstration Program with City of Torrance . . . . . . . . . . . . . . . . . . . . . . . . . . . . .10 So Cal Gas Company Offers Rebates, Incentives to Help Businesses Save Money and Energy . . . . . . . . . . . . . . 11-12 South Bay Environmental Services Center Brings Savings to South Bay Commercial Kitchens . . . . . . . . . . 12 All Yellow Taxi: The Vanguard of Clean Air Transporation . . . . . . . . . . . 13 Toyota and Wyland Foundation Partner to Tackle Global Issues Locally . . . . . . . . . . . . . . . . . . . . . 14 Green Cleaning Products Are Now Also Effective . . . . . . . 16 LED Street Lights Brighten West HS Neighborhood . . . . . 17 Can Eating Natural and Organic Snacks Reduce Your Carbon Footprint? . . . . . . . . . . . . . . . . . . . . 18 Conscientious Printing and Marketing . . . . . . . . . . . . . 19 Going Green with QR Code Today! . . . . . . . . . . . . . . . 20-21
FROM THE C ALIFORNIA A SSEMBLY Making the Golden State Green . . . . . . . . . . . . . . . . . . 22-23
FROM THE CIT Y OF TORRANCE Coming Soon to Businesses: Mandatory Commercial Recycling! . . . . . . . . . . . . . . . . 24
FROM TORRANCE UNIFIED SCHOOL DISTRICT New School, New Green Footprint! . . . . . . . . . . . . . . . . 25
TACC FOUNDATION HIGHLIGHTS Adopt-A-School Program . . . . . . . . . . . . . . . . . . . . . . . . .26
RIBBON CUTTINGS/CELEBRATIONS Torrance Businesses Celebrate . . . . . . . . . . . . . . . . . . . .27
CHAMBER EVENTS 14th Annual Black History Celebration Cherish Yesterday. Live Today. Dream Tomorrow . . .28-29 Mark Waronek Presented with John J. Parsons Award . . . . . . . . . . . . . . . . . . . . . . 29 Another Successful Business (and Green) Expo . . . . . .30
UPCOMING EVENTS . . . . . . . . . . . . . . . . . . . . . . .31 NEWS BRIEFS PTN’s Terri Nishimura is Woman of the Year! . . . . . . . . . .32 PTN Received a $55oo Donation from Jersey Mike’s Subs . . . . . . . . . . . . . . . . . . . . . . . . . .32 Malaga Bank Increases Identity Theft Awareness . . . . .33 New Refinery Manager at the ExxonMobil Torrance Refinery . . . . . . . . . . . . . . . . . .34 North High Hosts Special Olympics Basketball Game . . . . . . . . . . . . . . . .35 Providence Little Company of Mary Partners with Honda for 2011 Major Events . . . . . . . . . . . . . . . . .35
CHAMBER BENEFITS We Have Compliance Products! . . . . . . . . . . . . . . . . . . . .36
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“Striving for Green” has become more mainstream as more businesses become aware of their responsibility for protecting and preserving our environment. We are seeing businesses actively moving towards eco-friendly Sue Moylan and Pat Sandt, practices as they realize the Green Ink Marketing many opportunities in their business operations to reduce pollution and waste, increase recycling, and conserve natural resources like water, energy, and raw materials. To help South Bay businesses make sustainability a core value, we have sought to get “green” input from a variety of companies and organizations. Their articles in this issue provide a variety of information, tips, incentives or new products and services to assist in developing green initiatives. The green movement has seen opportunities for competitive advantage and job growth as well as new products and services. Whether you are a new “green” business in our area or your company is now providing green programs, services or incentives, we would love to hear from you! The Torrance Chamber sponsors a Green Torrance Committee that meets on the third Monday of every month from 12:00 noon to 1:30pm. The committee’s goals are to provide networking opportunities, promote awareness of your company and help make Torrance a better and greener place to work, live and play! The meeting locations are either at the Chamber or at member sites. Please contact Pat Sandt at pat@greeninkmarketing.com to be included in the meeting notifications. Here’s to believing that being green makes good business sense! —Sue Moylan and Pat Sandt
UPCOMING DEADLINES July 2011 Issue: BALANCE: Life and Business Article/Advertising Space Reservation: May 20, 2011 Distribution Date: July 1, 2011
CONTACT US: Advertising: See www.torrance-magazine.com or Contact AdSales@Torrance Magazine.com or 310.317.0841 Articles:Pat Sandt, at Submittals@Torrance-Magazine.com or 310.373.2880 General Information/Marketing Services: Sue Moylan, at info@GreenInkMarketing.com or 310.539.2235 TACC Contact: info@TorranceChamber.com or 310.540.5858 The Torrance Magazine focuses on business stories, events, and who’s who profiles that are of interest to Torrance Chamber of Commerce members and others doing business in the South Bay area. The editorial is positive, information-packed, exclusive news: a diverse mix of feature stories on Torrance and South Bay movers and shakers, businesses, events, local industries, government and business economic development strategies and outlooks.
CHAIRMAN’S
Business Motivated. Community Focused. What are we doing in our business and community to make it more GREEN? What are we giving back to ensure we have a better environment to live in? There are likely many reasons behind your decision to go green, including cost savings and a commitment to the environment. I’d be willing to bet, however, that a major factor in your decision to Go Green or brand yourself as green lies in your desire to gain recognition, publicity and the marketing edge that comes with being a green business in today’s marketplace. According to The Green Revolution, a report based on a nationwide survey of U.S. consumers, and Cone LLC’s Green Gap Survey: • 84% of consumers currently purchase at least some green products • 39% of consumers are preferentially buying products they believe to be “environmentally friendly”? • 93% of consumers feel that a company’s greenness is at least somewhat important to their purchase decision • 38 % of consumers of say they feel informed by positive environmental messaging • 11 % of consumers feel empowered or inspired to act by positive environmental messaging According to GreenBiz.com green consumerism is growing, there are still gaps in the American consumer’s understanding of green marketing claims. In fact only 22% of consumers understand that the terms green and environmentally friendly are more accurately describe a product with less negative environmental impact than one with a positive (i.e., beneficial) impact on the environment. Because green consumers are known to be brand loyal, businesses that approach their marketing messages as an opportunity to educate consumers on the benefits of green products and services stand to gain faithful, long-term customers. As the year rolls on the Torrance Area Chamber of Commerce continues to give our members a multitude of opportunities to get involved in the chamber and the community. We had successful events to open the new calendar year — Good Morning Torrance Breakfast with NBA Hall-of Famer and Laker Legend, Jerry West that delighted those in attendance and The 14th Annual Black History Celebration. The Black History Celebration was led by past chair of the Torrance
MESSAGE
Chamber, Cliff Johnson and we honored five deserving individuals that have thrived in business and/or given back to the community. The event was high-lighted by Laker great, James Worthy, who was the Master of Ceremonies for the Celebration. We also had a couple AdoptA-School partnerships with MARK WARONEK three more elementary schools 2010-2011 TACC Chairman of the Board (Yukon, Fern and Arnold) and our locals business (Lucky Strike, Healthcare Partners, and First Financial). It’s exciting to see the children interact with their new partners and rewarding to see our businesses step up and give back to our schools. In the coming months, please make it point attend one of our many committees, programs and events. In April, we have another Job Fair and Lunch with our Leaders (Supervisor Don Knabe) and in May, the Block Party in Old Torrance, the Medal of Valor Lunch, the State of the City Address (Mayor Frank Scotto), the Good Morning Torrance Breakfast (Lt. Col. David Sutherland), the Annual Armed Forces Day Parade, and the Volunteer Recognition Breakfast. We will close out the fiscal year in June with the annual State of Education Lunch and the annual Installation Dinner. We will also travel to Washington DC and Sacramento to make sure we look after the interests of our chamber members and the business community. As you can see, there is a lot going the next couple months, so please take advantage of what the chamber has to offer… Remember to stay: “Business Motivated. Community Focused.”
O
ur hearts go out to our earthquake and tsunami affected friends and colleagues in Japan. Based on our long association with the Japan Business Association (JBA) of Southern California, we encourage our members to support the rebuilding efforts through JBA’s leadership. Checks can be made to “The JBA Foundation” through 4/30/11 and sent to JBA of Southern California, 1411 West 190th Street, Suite 270, Gardena, CA 90248. Tel: 310-515-9522. Contributors will be disclosed to recipients and appreciation published in the JBA News. JBA is a 170(c) nonprofit corporation, Tax ID # 95-4066415. —Thank you for your generosity.
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TACC Board of Directors and Staff 2010-2011
Scott Easterday Outback Steakhouse
Chairman of the Board Mark Waronek Ek & Ek
Deborah Fehn Providence Little Company of Mary
Executive Board of Directors
Judy Gibson Strategic Technology Sources
Chairman Elect Tara O’Brien Kaiser Permanente
Mary Giordano Assistant City Manager, City of Torrance
President and CEO Donna Duperron Torrance Area Chamber of Commerce Immediate Past Chair Dan Keeton Torrance Community Church of the Nazarene Vice Chair Finances Carlos Seraphim Citibank FSB Vice Chair Government Affairs Charles Gale Jr. Metropolitan Water District of So. Cal. Vice Chair of Internal Operations Jerry Say LandPoint Corporation
Michael Goguen Edward Jones Investments Michael Herrera Boys & Girls Clubs of the South Bay Robert Katherman Water Replenishment District of Southern California Craig Leach Torrance Memorial Medical Center Marcella Low Southern California Gas Co. Dr. George Mannon TUSD Superintendent of Schools Mike Molina Los Angeles World Airports
Vice Chair of Membership Aaron Aalcides Malaga Bank
Sue Moylan Crest Marketing, Inc.
Vice Chair Education Foundation Sherry Kramer Continental Development
Steven Napolitano Field Deputy, Supervisor Don Knabe Pam Ryan Torrance Marriott
Vice Chair of Diversity Programs Liz Seong The Real Estate Group Vice Chair of Community Affairs Linda Amato Doubletree Hotel Torrance/South Bay Vice Chair of Programs Heidi Cunningham Kelly Services
Andrea Sala California State University Dominguez Hills Pat Sandt Green Ink Marketing Dan Thomas TelePacific Communications / PhonBiz.com
General Counsel Karl Schmidt Parker, Milliken, Clark, O’Hara & Samuelian
2010-2011
Richard Tsao New Century Properties & Investments Tracy Underwood Toyota Motor Sales USA, Inc.
Board of Directors
TACC Staff
Joe Ahn Northrup Grumman Aerospace Systems
Donna Duperron President and CEO
Karin Baker American Honda Motor Company, Inc.
Koko Kurakake Administrative Assistant
Pablo Borgnino Exxon Mobil Corporation
Kelly Hernandez Membership Manager
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About Torrance Magazine Torrance (ISSN #0194-5491) Published by the Torrance Area Chamber of Commerce with Green Ink Marketing. Torrance Area Chamber of Commerce 3400 Torrance Blvd., Ste 100, Torrance, CA 90503. (310) 540-5858; Green Ink Marketing, Sue Moylan and Pat Sandt, Mailing Address (No Deliveries Accepted): 2785 Pacific Coast Hwy, Ste. 312 Torrance, CA 90505 310.539.2235. Subscription rates: $20.00 per year. E-mail: Info@GreenInkMarketing.com Send address changes to: Torrance Area Chamber of Commerce c/o Torrance Magazine 3400 Torrance Blvd, Suite 100 Torrance, CA 90503 Tel: 310.540.5858 All rights reserved. Trademark. ARTICLES: Torrance Magazine is published quarterly and mailed to TACC members and distributed to selected businesses in the community. The publishers welcome written queries regarding articles for possible publications. Articles are subject to editing and are included on an “as space permits basis” at the discretion of the Publisher, Editors and Editorial Board. ITEMS: Material and photos for inclusion must be received 30 days in advance of the quarterly publication date. Reproduction, in whole or in part without written permission, is prohibited. Photos and articles not returned. DISCLAIMER: All reasonable efforts have been made to ensure the accuracy of the information contained in Torrance Magazine. The publisher accepts no responsibility for damage arising directly or as a consequence of the use or publication of inaccurate or missing information. The opinions expressed by contributors are their own, and are not necessarily shared by Torrance Magazine, its staff, TACC, Board of Directors, management or advertisers. Editorial content is intended as general information, and not as specific legal or financial advice; for such, readers are advised to consult professionals in the appropriate field. The Torrance Area Chamber of Commerce and Green Ink Marketing assume no liability resulting from the advertising contained in the publication. Printed on FSC Certified Paper with Soy-Based Inks.
CHAMBER EXEC’S MESSAGE As a community we all share similar challenges. Faced with an uncertain economy, we continue to be hopeful as we look toward the future. Our will to succeed is found in knowing that we are not alone, and now more than ever, it is critical that we work together, hand in hand to find solutions and effect change. Business and Community. Growing business and building community have been the longtime work of the Torrance Area Chamber of Commerce . Through collaborations with government, member business and community partners, we continue to create a prosperous environment. We are committed to making a strong impact in our business and civic communities by making Torrance the most business-friendly region in the Americas. As an advocate for local businesses and the community, the Torrance Chamber is uniquely positioned to assist in effectively facing challenges. By leveraging the collective strength of our membership, we are able to influence public policy related to business and economic development as well as quality of life issues impacting business such as those related to transportation, housing, and education. Strength in numbers lends weight and credibility to our message, and it is the backbone and foundation of a Chamber of Commerce. It is apparent that throughout our history chambers of commerce have transitioned to better serve the business community. Today, we are once again transforming and adapting to the changing business environment. The Torrance Chamber of Commerce provides a variety of programs and events which enhance business. In the next 90 days the chamber will present Lunch with our Leaders with Supervisor Don Knabe; the Torrance Block Party; State of the City featuring the honorable Mayor Frank Scotto and State of Education with Torrance Unified School District Superintendent Dr. George Mannon.
We are committed to making a strong impact in our business and civic communities by making Torrance the most business-friendly region in the Americas. With over 750 members, we have developed an extensive network offering an abundance of business and marketing opportunities to ensure the community’s continued prosperity. We are fortunate to have a large and diverse membership rich in experience and expertise. We draw support from a large base of volunteers who serve on our board of directors, committees, program chairs and ambassadors. These individuals understand that our strength lies in our ability to work together and they are willing to contribute their time and talents to sustain a strong and dynamic organization vital to the Torrance business community. Our work in the community and our efforts to enhance the quality of life in Torrance continue to be a driving force for our Chamber and its members. We know that quality of life issues are vital to attracting employers and employees alike to Torrance and maintaining a thriving local economy. Our strength lies in our ability to work together. We invite you to join us in our quest to build a stronger and more prosperous community. Invest in yourself, your business, and your community by becoming involved in the Chamber. We welcome your participation.
DONNA DUPERRON President and CEO Torrance Area Chamber of Commerce
CO N TAC T I N F O R M AT I O N Ambassadors Mentoring new chamber members Theresa Stanberry stanberrylaundry@yahoo.com
GAP Government Affairs Policy Group Charles Gale Jr. - cgalej@mwdh2o.com
Green Torrance Committee Pat Sandt - Pat@GreenInkMarketing.com
HR Professionals Human Resources Professionals of Torrance Heidi Cunningham cunniha@kellyservices.com
Networking at Noon Our most popular networking lunches TACC - info@torrancechamber.com
PROFS Professional Round Table of Financial Services Jeff Wolfe - jwolfe4000@yahoo.com
Tech Pros Technology Professionals of Torrance Dan Thomas - danthomas@telepacific.com
Young Professionals For the young entrepreneur getting started Josh Thomas Joshua.thomas@homeinstead.com or Eric Takaki - eric@pelican-signs.com
To maximize your exposure in the community, or, to request more information, call the Chamber at (310) 540-5858. We will personally meet with you to create a customized plan to help your business train for success. We want you to succeed and we are able to provide the tools to help you do just that! TO R R A N C E M A G A Z I N E
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Does That Come in Green? BY CHERIE DAVIS Oh, I am not talking about olive, kelly, forest or lime. I am speaking about the tens of thousands of products that now come in an environmentally friendly verCHERIE DAVIS sion. We have trained General Manager ourselves to turn off Miyako Hybrid Hotel the lights, keep the thermostat down, add weather stripping and, for the more evolved, to even recycle. I was honored to be part of a team that opened and manages a green business, The Miyako Hybrid Hotel. I meet many business owners, guests and individuals who express their appreciation and sometimes awe at the level of environmental considerations that the Miyako employs. A question that I expected to hear more than I do is, “how do we/ I institute green at a greater level in my business or operation?” I have considered that those I meet may already know the answer, but many times, when I have asked a question as to whether they are going green, I get a response that typically is about cost or a wait- and- see approach. We get that the Miyako Hybrid Hotel is seen by some as green “on steroids”, but the greatest impact is not the LEED certified buildings of the world. Though we are very grateful that there are many businesses that are doing the “heavy lifting” in this area, the greatest impact is from those who look at the Miyako Hybrid Hotel and say why not? Not “why not build a Silver LEED certified building”, but why not take some of the best practices and start somewhere? I recently had lunch with a respected colleague who just built a fence at a rental property. I asked if he used low VOC (volatile organic compound) paint. Does Home Depot, Lowes or the local hardware stores sell low VOC paint? Does it work? It must be much more
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expensive. The answer is yes, yes and maybe. The fact that some green products didn’t work, as well as they should have in as little as just a few years ago, is very true. They have and can be much more expensive, but not necessarily. Like everything the more mainstream that something becomes the higher demand on performance and lower costs. Do some products have a long way to go? Yes, but progress is seldom made by waiting for all “lights to be green” before we go. No pun intended. In the green field today, the products used in building, renovation and maintenance, can yield a very good result and be a good value. Let’s look at the everyday business or homeowner. You will need to paint, replace lights, redo landscaping, fix a roof, repair plumbing, re-carpet, buy new appliances and numerous other changes that happen every day. If the new yardstick involves a green component, there will be a positive impact on our choices. The Miyako Hybrid Hotel is like every other business. We form alliances with other companies that implement green practices as do so many of our counterparts. We stress that we need our vendors to inform us of their green practices. All things being equal the businesses using green practices get the contract. Five or ten years ago, all things wouldn’t have been equal, but today green practices have become an integral part of the RFP (request for proposal) process. That works both ways as well. Today, as never before, the hotel is asked to specify its green practices in order to win a contract. For all of us it is increasingly becoming a revenue issue as much as a cost issue.
Where do we start? The city and utilities have made some of this very easy. Turn in a toilet for a low-flow version. Change out your lamps for energy efficient lighting. Get money by trading in your old appliance. Tax credits. Government loans available for greening efforts. Cities offering to work with businesses that come into their area offering green opportunities. Websites offering free marketing for green businesses. Do you find yourself replacing flooring, repainting, replacing windows or other maintenance issues? Choose a green alternative, low VOC product (don’t forget the adhesives). I recommend that you do some homework in order to get an effective product for the best price, but the internet has made that a much easier job than our phone directories once did. Even if the first step is changing the adhesives that your maintenance staff or you use in your business and home, it makes a difference. Not a do-it-yourselfer? Look for a contractor who is informed and uses eco-friendly materials and practices. Then negotiate. Plants need replacing or updating? Use native, drought resistant plants. Most nurseries and contractors can be great sources of information. Buying a new appliance? Go Energy Star rated, saves money in energy and Energy Star has done all the research for you. Installing a new roof? Install a “cool roof”. Take the next step and make all plumbing low flow fixtures, especially in California, where water is not an abundant resource. Consider eliminating that hot water heater. (Over 7.5 million hot water tanks end up in landfills every year). Continued on page 16
You don’t have to be all green to make a difference. One step by all of us is leaps and bounds above where we are today.
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Cellphones Plant Rainforests BY ALEXANDRA HASKEL
What do cell phones and rainforests have in common? Everything, if you ask the people at Flipswap. When everyone is looking for the next latest and greatest electronic gadget, current consumer electronics become outdated within the year. Where do all these unwanted and underused gadgets go? Founded in 2005, Flipswap is an electronics collection and recycling company. Customers are incentivized by a trade-in program to hand over their handheld devices for cash, effectively increasing reuse/recycle behavior. Pricing is based upon the model’s current market value and the product condition. Flipswap has also partnered with retailers (including AT&T and Tesco) and manages thousands of handheld devices per month. Flipswap’s innovative business model has been constructed from the ground up to be environmentally friendly. The company’s strategy, “To empower a world of sustainable consumer electronics” exemplifies the objective of giving handheld devices a second life. The chance to extend the life of electronics decreases the demand for manufacturing new devices, preserving resources and conserving energy. The customer receives cash for the phone they trade-in, while retailers facilitating the trade-in have the opportunity to engage the customers and sell new handsets and services to them. Flipswap doesn’t stop here.
In the last three years,Flipswap has planted more than 400,000 trees and diverted over 200 tons of e-waste from landfills. The company continues to extend its business to the environment. Through its reLeaf initiative, Flipswap promises to plant a tree for every non-recoverable phone received, and not just any tree. The trees are planted along the equator which has been proven to be the area where trees are most effective in the recovery of climate change. In the last three years, Flipswap has planted more than 400,000 trees and diverted over 200 tons of e-waste from landfills. It’s a win for the consumer, a win for the retailer, a win for the network operator and a win for the environment. Flipswap makes it easy for consumers to do the right thing by recycling, planting trees, and getting paid to do it! To trade in your phone online, go to www.flipswap.com.
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C A L I F O R N I A STAT E U N I V E R S I T Y, D O M I N G U E Z H I L L S :
Committed to Sustainability BY MILDRED GARCIA
CSU Dominguez Hills is committed to green initiatives and understands the value of minimizing our environmental footprint by reducing the use of non-renewable MILDRED GARCIA resources, increasing President, energy efficiency, CSU Dominguez Hills and promoting the economic and ecological viability of our greater South Bay region. As the only four-year university between the Port of Los Angeles and LAX, our campus is strategically located in the heart of a major technological, industrial, and transportation hub and plays a leadership role in environmental stewardship and in the professional preparation of graduates entering the growing environmental science fields in our region.
C A L I F O R N I A
I am pleased to have this opportunity to share about sustainability initiatives on campus and how CSU Dominguez Hills is pursuing scholarship in the environmental sciences. Sustainability Efforts on Campus Energy Use. In 2006, CSU Dominguez Hills was among the first state facilities to participate in a power-purchase agreement with Sun Edison that included the installation of a 3,288-panel solar electric canopy over a campus parking lot that produces nearly a quarter of the university’s electricity needs. We are also in the planning stages for a cogeneration plant that will generate 85% of the university’s electrical needs and will take the campus completely off the grid. Water Conservation. A grant from California Water Service Company spear-
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U N I V E R S I T Y ,
headed our campus-wide replacement of showerheads and urinals with low-flow versions. Additional support from West Basin Municipal Water District provided low-flow toilets and faucet-flow restrictors in student housing, reducing water use by 50%. We have also secured a grant from the Metropolitan Water District to install a wireless irrigation system that uses reclaimed water and monitors weather to adjust flow. Recycling. From the use of biodegradable and compostable packaging by food vendors and campus restaurants to the Associated Students “GO GREEN” program, recycling is a visible part of campus life. We regularly recycle business materials and electronic waste, such as toner and ink cartridges, as well as traditionally recyclable materials. Continued on page 9
D O M I N G U E Z
H I L L S
Offering Limitless Opportunities for the Leaders of Tomorrow. We are proud to serve as an eminent educational and cultural center for the South Bay and the metropolitan Los Angeles region, featuring:
Outstanding academic programs and faculty Convenient location in the South Bay Exciting new majors including Global
HONORING OUR HISTORY. FORGING OUR FUTURE.
Logistics and Supply Chain Management Financial aid and scholarships available Beautiful park-like campus
Office of Development | 1000 E. Victoria Street | Carson, CA 90747 | 310-243-2182 | giving@csudh.edu | www.csudh.edu/InvestInUs
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Continued from page 8 Committed to Sustainability Academic Programs: The Next Generation of Environmental Leaders Center for Urban Environmental Research (CUER). The interdisciplinary Center supports urban environmental activities on campus. Through outside funding, the Center has acquired and updated facilities and instrumentation used for environmental research. This includes an upgraded greenhouse, complete with a native species propagation area and a new ecology laboratory. Master of Science Degree in Environmental Science. Through a grant from the Environmental Protection Agency, the university has established an interdisciplinary master’s degree to prepare students for environmental positions in government, consulting, research, and advanced studies. Courses focus on the unique problems of the urban environment, environmental analysis, policy and planning, and
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initiating original research in environmental science. Students obtain realworld experience in the local community through environmental science internships and the academic preparation to help solve societal and global challenges. Working in Partnership with the Greater South Bay Region This year, the CSU system and CSU Dominguez Hills are facing yet another series of state-wide budget cuts that will reduce campus support to 1999-2000 levels. Cost efficiencies rendered through sustainability measures will be one way to help lessen the impact on our students. Our university graduates 3,500 students into the workforce each year, filling vital jobs throughout the South Bay. Now, more than ever, CSU Dominguez Hills seeks to work in partnership with businesses and organizations in our South Bay region to foster improved environmental and economic vitality for generations to come.
Through a grant from the Environmental Protection Agency, the university has established an interdisciplinary master’s degree to prepare students for environmental positions in government, consulting, research, and advanced studies.
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Honda Launches Electric Vehicle Demonstration Program with City of Torrance CONTRIBUTED BY JESSICA FINI HONDA PUBLIC RELATIONS, ENVIRONMENT & SAFETY SPECIALIST Torrance Mayor Frank Scotto and American Honda Motor Co., Inc. President and CEO, Tetsuo Iwamura, conducted the first public test drive of a Fit EV prototype and an Accord Sedan test vehicle outfitted with a new twomotor plug-in hybrid system as a part of the launch of Honda’s Electric Vehicle Demonstration Program. The City of Torrance along with Stanford University and Google Inc., will each receive a Fit EV for testing starting in 2011. In addition, the city of Torrance will test a plug-in hybrid as a part of the program in 2012. Each of the three demonstration program participants will conduct general testing as well as evaluating specific and distinct issues related to the introduction of electric vehicles. “The goal of the Honda Electric Vehicle Demonstration Program is to more fully understand the challenges and opportunities associated with such a fundamental shift in technology,” said Tetsuo Iwamura, American Honda Motor Co, Inc., President and CEO. “The City of Torrance and the other participants will play a key role, by providing real-world feedback on their experience. They will help us tackle the important issues surrounding customer adoption of electric vehicles.” When the City of Torrance receives their Fit EV and plug-in hybrid, they will be evaluating the technologies with a focus on charging infrastructure development, promotion of sustainable community initiatives and to building public awareness about electric vehicles. “Honda chose us,” said Frank Scotto, Mayor of the City of Torrance. “They
Honda launched an Electric Vehicle Demonstration program on December 15, 2010, with Torrance Mayor Frank Scotto (driving) and American Honda Motor Co., Inc., President and CEO Tetsuo Iwamura, conducting the first public test drive of a Fit EV prototype and an Accord Sedan test vehicle outfitted with a new two-motor plug-in hybrid system.
wanted the car to be put into everyday use in order to give them a more rounded performance picture.” The Fit EV and plug-in hybrid will be used by several Torrance city departments, including the Community Development department and Public Works office, along with the Economic Development office. The Fit EV Concept made its world debut on November 17, 2010 at the Los Angeles Auto Show. The production Fit EV will be introduced to customers in the U.S. and Japan in 2012. The Fit EV is designed to meet the daily driving needs of the average metropolitan commuter and utilizes the same 5-passenger layout found in the popular Fit hatchback.
The Fit EV will be powered by a lithiumion battery and coaxial electric motor. The Fit EV will have a top speed of 90 mph. Recharging the Fit EV can be accomplished in less than 12 hours when using a conventional 120-volt outlet, and less than six hours when using a 240-volt outlet. The Fit EV will achieve an estimated 100-mile driving range per charge using the US EPA LA41 city cycle (70 miles when applying EPA’s adjustment factor). Driving range can be maximized by use of an innovative 3-mode electric drive system, adapted from the 2011 Honda CR-Z sport hybrid. The system allows the driver to select between Econ, Normal, and Sport to instantly and seamlessly change the driving experience to maximize efficiency or improve acceleration.
The Fit EV and plug-in hybrid will be used by several Torrance city departments, including the Community Development department and Public Works office, along with the Economic Development office. 10
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So Cal Gas Company Offers Rebates, Incentives to Help Businesses Save Money and Energy BY MARCELLA LOW Energy efficiency is a low-cost way to meet a variety of needs—saving money, helping the environment and using natural resources wisely. Because of all these benefits, Southern California Gas Company (SoCalGas) is offering a variety of financial incentives to help its customers save money and use energy more efficiently.
Last year, SoCalGas paid more than $20 million in rebates and incentives to business customers for a variety of qualifying projects, including equipment replacements, process improvements and energy-efficient new construction. This year, the utility is offering more than $50 million to its residential and business customers — the most in SoCalGas’ 141-year history. • First, take the on-line Energy Challenger survey at www.socalgas.com/business/energysurvey/. This Energy Savings Finder tool helps identify energy savings opportunities at your facility that may help improve your business’ bottom line. The survey takes approximately 15 minutes to complete and provides you with immediate results for quick and easy steps to get your company on its way to saving energy and money.
Andy Peralta checking boiler emissions
• Get an on-site Energy Audit. We’ll make site visits and offer expert analyses about saving energy at your business at no cost. • One of SoCalGas’ MARCELLA LOW Public Affairs Mgr most popular programs is the Energy So Cal Gas Company Efficiency Calculated Incentive Program, which helps businesses pay for large commercial and industrial projects. This program offers incentives ranging from several hundred dollars to $2 million per premise, per year. For example, last year, Virco Manufacturing received more than $13,000 for a large oven insulation project, saving about 24,863 therms of natural gas. • The utility offers to help qualifying Continued on page 12
The Gas CompanySM does more than provide you with natural gas. We believe treating the Earth’s resources with respect is critical to the health and well-being of the community and the world. And we’re proud to recognize organizations dedicated to making positive changes. Our support is one of the ways The Gas Company partners with the communities we serve. © 2011 Southern California Gas Company. All copyright and trademark rights reserved.
socalgas.com
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STRIVING Continued from page 11 So Cal Gas Company Rebates businesses finance a variety of efficiency improvement projects with $5,000 to $100,000 in interest-free loans. The monthly loan payments can be added directly to the customer’s bill. In many cases, the monthly loan payment is offset by the savings associated with the efficiency improvements. • Take advantage of available equipment rebates. Whether you’re a small business or a large industrial customer, we have rebates for you. Rebates are available for more than 100 pieces of qualifying energy-efficient equipment, such as steam traps, insulation, boilers, water heaters, and a variety of foodservice equipment. In 2010, Kings Hawaiian Bakery replaced steam traps, saving 9,368 therms of natural gas and earning a rebate of $800. For more information on SoCalGas’ rebates and incentives, visit www.socalgas.com/business/rebates/. • Residential customers may also qualify for rebates on a variety of appliances and home improvements, such as attic insulation, dishwashers, clothes washers, shower heads, water heaters and furnaces. • All incentives are subject to change without notice and offered on a firstcome, first-served basis as long as funding is available. These programs are funded by California utility customers and administered by SoCalGas under the auspices of the California Public Utilities Commission. ABOUT SOUTHERN C ALIFORNIA G A S CO M PA NY Southern California Gas Co. has been delivering clean, safe and reliable natural gas to its customers for more than 140 years. It is the nation’s largest natural gas distribution utility, providing safe and reliable service to 20.9 million consumers through nearly 5.8 million meters in more than 500 communities. The company’s service territory encompasses approximately 20,000 square miles throughout central and Southern California, from Visalia to the Mexican border. SoCalGas is a regulated subsidiary of Sempra Energy (NYSE: SRE).
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SOUTH BAY ENVIRONMENTAL SERVICES CENTER BRINGS SAVINGS TO SOUTH BAY COMMERCIAL KITCHENS
Cash for Kitchens Your commercial kitchen has great potential to Save Water, Energy and Money! The South Bay Environmental Services Center (SBESC), a program of the South Bay Cities Council of Governments, is working with the City of Torrance Water Department, West Basin Municipal Water District, The Gas Company, Southern California Edison, Water Replenishment District, Metropolitan Water District of Southern California to offer CASH FOR KITCHENS, a free program for businesses, non profits and public agencies with kitchens in the South Bay. When a business signs up for this program, they receive a FREE water usage survey of their kitchen and also can qualify for a free pre-rinse sprayer, free faucets aerators, free flow restrictors, free waterbrooms, and free training materials to help kitchen employees maintain water efficient practices. By participating in the CASH FOR KITCHENS program, a business or public agency can learn how their employees can help “green your kitchen”. Due to the high demand for this program if you, or anyone you know, has a commercial kitchen or restaurant please have them contact Martha Segovia ASAP to schedule an appointment, plus find out about additional rebates. Martha can be reached at 310.371.7222 x209, or martha@sbesc.com or visit SBESC website www.sbesc.com. The South Bay Environmental Services Center is the South Bay’s local clearinghouse for energy efficiency, water conservation and environmental information, training, materials and outreach. SBESC provides training and educational opportunities, library materials, online resources and essential tools to assist
Martha Segovia and Kathie Baldwin on site at Spires’ Lawndale Restaurant.
public agencies, businesses, and residents in better understanding the potential for energy and water efficiency within their homes and businesses. The Center hosts a wide variety of seminars, training sessions, and community events to assist consumers in making the best decision regarding energy and water use. Visitors to the Center can utilize the lending library of energy educational materials and tools. Various energy and water efficiency exhibits are also on display. The Center is operated by the South Bay Cities Council of Governments (SBCCOG) which partners with The Gas Company, Southern California Edison, West Basin Municipal Water District, the City of Torrance, Sanitation Districts of Los Angeles County, Los Angeles Metropolitan Transportation Authority (Metro), and County of Los Angeles . The member cities of SBCCOG include Carson, El Segundo, Gardena, Hawthorne, Hermosa Beach, Inglewood, Lawndale, Lomita, Manhattan Beach, Palos Verdes Estates, Rancho Palos Verdes, Redondo Beach, Rolling Hills, Rolling Hills Estates, Torrance, and Los Angeles 15th District and Los Angeles County. Visit www.sbesc.com for the latest activities, schedules and opportunities to participate in a greener South Bay. The South Bay Environmental Services Center is located at 15901 Hawthorne Blvd., Suite 400, Lawndale, CA 90260 Green Yor Kitchen, Increase Your Bottom Line by Saving Energy, Water, Money and the Environment!
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Toyota and Wyland Foundation Partner to Tackle Global Issues Locally Toyota has long been working on innovative technologies to create an economically vibrant, mobile society in harmony with the environment. From developing more efficient technologies to promoting recycling in our communities and managing resources more intelligently, Toyota constantly strives to reduce the impact of its products and operations to the atmosphere. An integral element to Toyota’s commitment to going green is building strategic partnerships through philanthropy, industry, government and business, which includes its dealers and suppliers. Most recently, Toyota formed a relationship with Wyland Foundation, an organization founded by the renowned marine life artist of the same name. This group helps children and families around the nation discover the importance of healthy oceans and waterways through public art programs, classroom science education and live events. By serving as Wyland’s environmental education outreach partner, Toyota worked with the foundation to launch Earth Month Heroes, a program that recognizes exemplary teachers who are not only finding ground-breaking ways to encourage students to work toward sustaining a healthy planet, but who also believe in the difference each student can make. Throughout the month of April, one teacher per day for 30 days was honored based on their ability to foster interest in environmental studies. Winning teachers from Los Angeles and Orange Counties, grades K-12, each received a $500 cash prize for their classroom, with a chance to win a $5,000 grand prize to support their education efforts. In addition, Wyland recognized and honored the winning teachers at a special Earth Month Kickoff event on March 31, which also served as a rededication ceremony for Wyland’s restored marine life mural “Gray Whale Migration,” in Redondo Beach.
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“Wyland Foundation is proud to bring communities across Southern California together in celebration of Earth Month, and to recognize those individuals who are making a positive impact for our planet,” Wyland said. “Through our partnerships with Toyota and AES Corporation, we’re able to create environmental programs such as Earth Month Heroes and The Mayor’s Challenge to support environmental initiatives in the Southland.”
Although the partnership between Wyland and Toyota is young, the potential and influence that the affiliation holds is clear. By aligning two organizations that place extreme value on green efforts and strive to inspire others to do the same, the partnership can transform innovative thoughts into actions, reducing pollution in the Southland through a shared passion for enhancing the environment.
In conjunction with Earth Month Heroes, the Wyland Foundation and Toyota are sponsoring The Mayor’s Challenge, a contest that brings cities across Southern California together to focus on water conservation and pollution reduction in a friendly competition. The Mayor’s Challenge encourages cities to register residents for an online water conservation pledge. From April 1 – 31, individual pledges will apply toward their city’s total water savings and pollution reductions over the following year. The city with the highest percentage of participating residents will be recognized for its efforts. Mayor Frank Scotto of Torrance is one of several mayors participating in the challenge.
For more information on Toyota’s efforts, visit www.Toyota.com.
“My colleagues on the City Council and I are pleased to join Toyota Motor Sales, the Wyland Foundation, their partners and other cities, in their efforts to bring awareness to issues pertaining to water conservation and pollution reduction,” said Mayor Frank Scotto, City of Torrance. “Torrance is a city committed to the conservation of our natural resources to secure our future. Through the years, with Toyota Motor Sales helping lead the way, we’ve taken many steps so Torrance can become a greener community. So, we are happy to take this step, and ready to take on the challenge!”
W Y L A N D R E T U R N S A F TE R 2 0 Y E A R S Environmental artist Wyland returns to the South Bay to restore ”Gray Whale Migration,” his iconic 45,000 square foot marine life mural on the AES Power Station in Redondo Beach.
Protecting Tomorrow. Today. Everyday. At the ExxonMobil Torrance Refinery, we believe our primary role – and most important benefit to our community – is to safely provide reliable and affordable supplies of energy to Southern California and do so in an economically, environmentally and socially responsible manner. Over the past ten years, we have made enormous strides in our environmental performance. We’ve invested in new, cleaner-operating equipment and improved our energy efficiency. We’ve introduced new technologies to further reduce emissions. We have achieved these improvements while making marked strides in our employee and contractor safety record and continuing to reliably supply the energy that Southern Californians need. To learn more about our environmental programs and performance, go to www.torrancerefinery.com.
Some key improvements we have made: • By adding new technologies to our refinery operations, we have further cut emissions of sulfur dioxides significantly from 1995 levels. • By covering our floating roof tanks with geodesic domes, we have additionally reduced emissions of volatile organic compounds by 80 percent. • From 2007 to 2009, the Torrance Refinery reduced its ammonia emissions by 84 percent. • By implementing a stringent pipe inspection program, we have continued to reduce the total number of spills and releases. • Our energy improvements from 2008 to 2009 resulted in reduced carbon dioxide emissions equivalent to removing approximately 50,000 cars off the road.
STRIVING Continued from page 6 Does That Come in Green? Give up that “new car smell” or that “pine fresh scent.” Those are fumes and gases. Opt for green cleaners that are non-phosphorous and biodegradable. The quality and cleaning power has increased significantly in these past few years. Wash in cool water, as detergents are being designed to clean well under those conditions. Give up paper napkins and paper towels. Yes, it requires more washing, so please see the previous recommendations to reduce impact. You don’t do your own cleaning? Ask the contractor to explore green options. Give everyone the opportunity to contribute. Recycle containers can be obtained at no charge. Consider paying a stipend for carpooling employees or give preferred parking (free). It reduces the carbon footprint and has been shown to have a positive impact on attendance. Improve the air quality, window views and plants. It has shown to increase employee productivity and reduce absenteeism. Appoint a green committee; people enjoy doing good things and it gives employees a leading role in helping your company prosper. Most plastic is made of oil products. Problematic on many levels. You can buy bottled water, cups, plates and packaging made from plant sources which functions well and in many cases, looks just like its plastic counterpart. Speaking from experience, the cost is not prohibitive in many instances. If you must use Styrofoam, then recycle it…yes you can now recycle Styrofoam. Print on both side of copies, use recycled or farm raised paper. It is now chic to have “made of recycled paper” on your cards and paper. Go paperless…email is the way to go. Store contracts and important data on flash drives and back up online. It takes up less space, is not a fire hazard and copying other parties does not require reams of paper. Imagine what your offices will look like by eliminating expensive and space consuming file cabinets.
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Does all of this come across as one more person hitting you over the head with lists of “should do’s” at a cost to your budget? I hope not. Take that deep breath and if possible look at a couple of practices that make sense for your operation. You don’t have to be all green to make a difference. One step by all of us is leaps and bounds above where we are today. There are loads of resources and I have listed several that can get you started. Just try it, “Do you have that in green?” You can make a difference for your customers, employees, your family and the environment even in tough economic times.
When Naturally Green began doing research for a healthy and safe carpet cleaning solution, what they found were benign yet ineffective products, or successful options that included chemicals too strong for a home or office environment. It was acknowledged that the “healthy” approach was not thorough enough. Clients were in disbelief at the limitation of quality natural products. Today, the Naturally Green solutions are the only GREEN method of all-natural and non-toxic solutions on the market that really work, and they are odor-free and hypo-allergenic. When asked about their solutions, Naturally Green states that their success stems from staying focused on what they do best: carpet cleaning, upholstery cleaning, rug cleaning, duct cleaning and tile cleaning.
M O R E I N F O R M AT I O N : The Torrance Area Chamber of Commerce has a green committee that meets each month. Great sources of information (in no particular order): http://www.oldtorranceneighbors.org /community/green/index.html http://www.torranceca.gov/8932.htm www.energystar.com www.usgbc.com www.corporatekindness.org www.world.org/weo/top1000
CHERIE DAVIS, came to Torrance to open the new Miyako Hybrid Hotel built by Kintetsu Enterprises Company of America. Her career spans 29 years in the hotel industry, which includes the opening of 7 hotels. A US Army veteran, Cherie participates in the Torrance Cultural Arts Foundation, the Torrance Chamber, Discover Torrance, Pediatric Therapy Network, Rotary, and Cottonwood Christian Center.
The citrus based carpet cleaning solution works wonderfully with low moisture cleaning systems, dries within two hours, and has no residue. The professional spotter is also all-natural and is designed for carpet and upholstery. As a response to clients’ requests, Naturally Green has been offering their spot remover which has shown great success, and in an effort to do even better, they now started giving a free bottle of spotter with every cleaning. Some upholstery is very delicate, requiring a low pressure wash system that will not damage delicate fabrics. The “green approach” has not compromised results. Comparably, in the earlier days, there were two different approaches to rug cleaning: one for dry cleaning and another for full moisture cleaning, both done in the home and without damage to tile or wood floors. Both solutions take out nasty stains yet can work on delicate materials as well. For the tiles, the natural tile cleaning solution includes an odor-free biodegradable tile sealant. Naturally Green believes all their solutions to be the safest and most effective on the market. Wondering about that carpet spotter? Call 800.731.5769 for a FREE spotter, or visit www.naturallygreencleaning.com
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LED Street Lights Brighten West High School Neighborhood While Reducing Energy Costs for City of Torrance BY JORDON PAPANIER, MARKETING MANAGER, LEDTRONICS, INC. The LED revolution is upon us. Every day, more companies, municipalities, and other government agencies across the nation are converting to energy saving, eco-friendly, environmentally safe LEDs as the 2012 mandate for phasing out traditional incandescent bulbs inches closer. As part of a pilot project to test energy efficiency and light quality, the City of Torrance converted conventional 150-watt streetlights on Victor Street to more energyefficient LED fixtures. Four HPS luminaires were replaced with 50-watt LED cobrahead. That represents a reduction of 125 watts. Brighter, more energy-efficient lights now illuminate the section of Victor Street in Torrance near the West High School campus. The solid-state LEDs are aligned to provide maximum luminance at desired angles to the target area. This helps reduce light pollution and eliminates light intrusion into the residences on the other side of Victor Street. In addition, the LEDtronics Cobrahead luminaires comply with the “Dark Skies” Initiative.
Beyond the City boundaries, LEDtronics assisted in the five year restoration of the historic Rotunda building of the Los Angeles County Natural History Museum. Modernizing of the lighting system involved a retrofit from incandescent light fixtures with custom-manufactured LED systems without compromising the historical integrity of the original fixtures. The LED bulbs were installed to reduce energy consumption, improve light quality, and to reduce maintenance costs. Based on the LED’s 50,000-hour operational lifetime, maintenance teams will only need to replace the LEDtronics lights every 15-plus years. In addition, the switch generated a dramatic reduction in lamp heat, reducing the building’s temperature and air conditioning use
LED bulbs accent the base of the rotunda dome of the L.A. Natural History Museum
The museum is the largest in the western United States, and its collections include nearly 35 million specimens and artifacts and cover 4.5 billion years of history. For more information about LEDtronics, visit www.LEDtronics.com.
Looking south on Victor Street, with the first of the LEDtronics streetlights illuminating the street corner TO R R A N C E M A G A Z I N E
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Can Eating Natural and Organic Snacks Reduce Your Carbon Footprint? BY MAHER BOULOS
Most people would agree that eating an organic cereal bar, or drinking a natural white tea soda, is better than consuming traditional snacks and drinks that are loaded with chemicals, artificial sweeteners and dyes, but how is consuming better quality food and beverages tied into helping reduce our impact on the environment? First and foremost it begins with the farming process of the ingredients that make up all your favorite natural and organic food and beverages. The elimination of polluting chemicals and nitrogen leaching, done in combination with soil building, protects and conserves water resources. Organic farming reduces toxic farming runoff and pollutants that contaminate our water, soil and air. Organic agriculture respects the balance demanded of a healthy ecosystem: wildlife is an essential part of a total farm and is encouraged by including forage crops in rotation and by retaining fence rows, wetlands, and other natural areas. Natural and organic food and beverage companies have created a processing and packaging environment that uses less electricity, water and produces much less greenhouse gas (CHG) emissions, than the traditional food manufacturers. Boulder Canyon, makers of all natural kettle chips, has been using alternative energy solutions as well as purchasing Renewable Energy Credits covering 100% of Boulder Canyon operations to support clean, green energy. A number of similar all natural and organic food manufactures are also switching to compostable packaging.
Making choices that are good for the environment is easy when it comes to diet and health. Quite simply, what is good for the environment is good for the human body. These small steps will have an enormously beneficial impact on your overall health and the environment. Quality Nutrition Vending, offers a combination snack and drink vending machine, which provides natural, organic and healthy products. The vending machines are equipped with a cashless payment system for credit and debit cards, timers that allow the machines to turn on or turn off at scheduled hours, Electronic Eye systems guarantees product delivery, or the money is automatically refunded and is energy efficient featuring an Energymizer. By memorizing when the vendor is used and when it isn’t, the Energymizer collects and stores data of past performance to determine when and how to save money. The 1⠄2 hp compressor draws only 7 amps at peak performance. We monitor, maintain and replenish these machines as required as the machines are monitored remotely via wireless tracking technology. The healthy snacks and drinks are delivered to the location in a hybrid vehicle, which follows along our commitment to help reduce our overall footprint on the environment. For additional information on Quality Nutrition Vending, contact www.QNVservice.com.
Making choices that are good for the environment is easy when it comes to diet and health. Quite simply, what is good for the environment is good for the human body. These small steps will have an enormously beneficial impact on your overall health and the environment. 18
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Conscientious Printing and Marketing Every business owner understands the need to market their business, yet we are all aware of the cost of marketing, both financially and environmentally. The last 5 years have brought about expansions in social media, web, and information distribution. Web addresses are accompanied by “f ”and “t” icons and QR codes. But when we go to trade shows, stores, or networking events, we still like to get hard-copy brochures and business cards. There is great news in the world of marketing: There are vast ways to identify and reach target markets, and printing can be environmentally friendly. In our business we often get asked if we use recycled papers. We do, but many of these papers with the recycled logo actually contain as little as 10% post-consumer materials, and are often costlier. A nice option is FSC papers. As explained in the Forest Stewardship Council’s website (www.fscus.org), “While recycled fiber is a key element of the traditional model for responsible consumption, it is becoming increasingly clear that forest management in the production
of the wood used in paper manufacturing, has more fundamental importance than even recycled fiber. The use of alternative fibers, chemical treatment and resulting effluence are other factors important to the responsible purchasing of paper and board.” FSC Certified printing/papers are available through various sources in the South Bay, including Green Ink Marketing. “The FSC certification system allows these professionals to know they are doing the right thing…and following the FSC ‘chain-of-custody’.” “Carrying the FSC-certification logo on your print products tells the world that you support the highest social and environmental standards in the market where you use paper. Your purchase of FSC-certified paper and print products contribute to conservation, responsible management, and community level benefits for people near the forests that provide your paper.” And it is not more expensive. For further information, contact Green Ink Marketing at 310.539.2235 or visit www.GreenInkMarketing.com.
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Going Green with QR Code Today! BY SAM SAMIMI, ONWIRE.COM
You can utilize QR codes on posters, vehicles, flyers, banners and other types of signs. As an example, use a QR code on a delivery van or company vehicle to provide a quick link to your company’s website.
Going green isn’t just about saving the planet or hopping on the latest bandwagon. It’s about the bottom line. Less paper equates to efficiency, compliance, business continuity, and cost savings for all businesses, no matter how large or small. Energy usage, environmental auditing and paper reduction are all areas where businesses are seeing improvements as a result of adopting QR code technology. By replacing paper coupons and eliminating the waste generated by product inserts and recipes, the QR code generates no landfill waste. But you are still giving the consumer all the information they need at their fingertips. W H AT I S Q R CO D E ? If you’re not yet familiar with QR codes, they’re similar to the barcodes
QR Code illustration (top) and it’s usage on Google Maps
used by retailers to track inventory and price products at the point of sale. The key difference between the two is the amount of data they can hold or share. Bar codes are linear one-dimensional codes and can only hold up to 20 numerical digits, whereas QR codes are twodimensional (2D) matrix barcodes that can hold thousands of alphanumeric characters of information. Their ability to hold more information, and their ease of use makes them practical for small businesses. While QR codes are still considered a novelty here in the United States, they’ve been actively used for over a decade in Japan where they were invented. QR is a registered trademark of Denso Wave, a subsidiary of Toyota. They have elected not to exercise their patent rights of QR codes and that has encouraged their widespread use of this technology world-wide. QR Codes are a cell phone readable bar code that can store phone numbers, URL’s, email addresses and pretty much any other alphanumeric data. Storing up Continued on page 21
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Continued from page 20 Going Green with QR Code Today! to 4296 characters they are internationally standardized under ISO 18004. QR Readers are apps available for FREE downloads for iPhone, Android, BlackBerry apps stores. H O W B U S I N E S S E S U S E Q R CO D E ? QR code is beginning to be recognized in the US and Google recently launched “Favorite Places” by sending QR coded decals to thousands of restaurants for display in the windows so passersby can scan and learn about the menu, ratings and current specials! The information is immediate and can influence a buy decision on the spot instead of hoping that the customer will remember and look it up later. This immediacy can help many organizations. Recently, NYC’s mayor announced the use of QR code for all building permits issues. This shall provide more efficient information to the NYC residence regarding construction projects and save the city undisclosed amount of money on paper. Close to one million building shall be marked by QR code by end of 2013 per NYC.ORG In January 2011, the Memphis Rock ‘n’ Soul Museum launched a line of museum t-shirts and apparel which feature museum logos and designs on the fronts, and a QR code screened on the right back shoulder, which directs to the museum’s web site or artist interviews. You can utilize QR codes on posters, vehicles, flyers, banners and other types of signs. As an example, use a QR code on a delivery van or company vehicle to provide a quick link to your company’s website. This eliminates the need for the prospect to memorize or write down a phone number. Include a QR code on a real estate sign to link to a virtual tour, your realtor website or to get a phone number. Marketing companies refers to this often as “Mobile Action Code” due
Last year we recycled enough paper to save over 41 million trees. Find out more at ThinkGreen.com
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Recycling Services (Construction, Industrial, E-waste, CFL, Battery), Waste Collection, Temporary Bin Services
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to its immediate capability to engage, track and analyze marketing campaigns in a proximity and location-based advertisement. Imagine, you can connect any printed material to digital contents and engage consumers world-wide. WHERE DO YOU GET QR G E N E R ATO R S ? QR code generators are available from many sources online and the number of websites offering FREE utilities are growing daily. Just Google it.
Flipswap Trade-in Your Electronic Devices Toll-free: 877.235.4748
Anatomy of a QR code provided by wikipedia.org.
Phone: 424.237.1500 Email: support@flipswap.com Hours: Monday-Friday 9am-6pm PST
SAM SAMIMI, Onwire.com provides technology, social media and application development services in South Bay, CA since 1997.
www.flipswap.com
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Making the Golden State Green BY ASSEMBLYMEMBER BETSY BUTLER (D-MARINA DEL REY) There is no question that the state budget will dominate much of the work in the Capitol this Legislative session, as it should. While the budget scenario the Governor has presented is daunting, it is encouraging that education and green jobs have been made a priority.
The Clean Energy Jobs Initiative for California is comprised of four measures:
Already, Legislative leadership has provided the state with a vision of how they hope to create good jobs in environmental technologies and the green economy. A plan to jump-start California’s clean energy business sector and spur job creation in California was recently presented to members of the Legislature and I plan to take a lead in these efforts.
33% Renewable Portfolio Standard: This measure requires both public and private energy providers to procure 33 percent of California’s electricity from renewable resources (wind, solar, geothermal, etc.) by 2020.
The initiative is comprised of four measures that if signed into law will work to remove bureaucratic red tape hampering construction of clean energy facilities and solidify California’s position as a global leader in developing and sustaining the emerging market of clean technology.
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Career Technical Education: This measure aligns high school curriculum with high-demand jobs in emerging markets.
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Streamlined Siting for Renewable Energy Projects: This measure streamlines the permitting process, expediting the siting and construction of renewable energy projects throughout California.
9:00 a.m. - 12:00 p.m., April 14, 2011 Dee Hardison Sports Center at Charles H. Wilson Park 2400 Jefferson Street, Torrance
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Register at www.hiretorrance.com Info at: 310-618-5807 economicdevelopment@torranceca.gov
This WIA Title I - financially assisted program or activity is an equal opportunity employer/program; and Auxiliary aids and services are available upon request to individuals with disabilities. To request a reasonable accommodation, please call 562.570.3738 or TTY 562.570.4629.
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Continued on page 23
F R O M T H E C A L I F O R N I A A S S E M B LY
A plan to jump-start California’s clean energy business sector and spur job creation in California was recently presented to members of the Legislature and I plan to take a lead in these efforts. Economic Incentives to Increase Energy Efficiency: This bill would use a portion of state ratepayer funds to provide loan guarantees for residents and small business owners investing in energy efficiency and renewable technologies on homes and commercial property. While we must grapple with the state’s immediate fiscal crisis, we cannot ignore the need to invest and build a sustainable economy. Green technology and manufacturing has the potential to create millions of jobs in the coming decades and we must prepare today’s students for tomorrow’s high-demand careers. California has already demonstrated significant clean energy leadership and performance. The state Economic Development Department indicates California already has more than 500,000 clean tech/clean energy jobs. The Wall Street Journal reports California also is home to seven of the nation’s Top Ten Clean Tech companies. Furthermore, over the last five years, more than $9 billion
in venture capital – 70% of the worldwide investment by venture capitalists - has flowed into California to fuel the clean energy marketplace, creating new businesses and thousands of jobs. Estimates are that an additional 700,000 jobs could be created in this sector over the next nine years if these private investments are combined with sound policy improvements. Pushing investment and innovation in the green economy is not going to solve all of our state’s budget woes but it is definitely part of the answer. By focusing on clean energy, green technology, career tech training and sustainable practices now, both the government and the private sector can build a more stable, diverse economy now and well into the future. Assemblymember Betsy Butler was elected in November 2010 and represents the 53rd Assembly District, which includes the communities of El Segundo, Hermosa Beach, Manhattan Beach, Redondo Beach, Torrance, Lomita, Marina Del Rey, and portions of the City of Los Angeles.
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FROM THE CIT Y OF TORRANCE
Coming Soon to Businesses: Mandatory Commercial Recycling! Throughout the years, the City of Torrance has engaged in recycling efforts to help “Green Torrance.” With the community’s cooperation, Torrance has achieved the requirements set by the Integrated Waste Management Act of 1989 (AB 939), which entails diverting 50% of waste from landfills. The commercial sector, however, is not directly subject to the requirements of AB 939. According to a 2008 study, the commercial sector generates more than half of the solid waste in California with approximately 68 percent of waste disposed attributed to businesses. While a significant amount of recycling already occurs among the business community, much of the commercial waste disposed in landfills remains clean enough to be recycled. Lawmakers hope that the recently approved and adopted California Global Warming Solutions Act of 2006 (AB 32) addresses this issue, leading to a cleaner environment. AB 32 is designed to achieve a reduction in greenhouse gas emissions of 5 million metric tons of carbon dioxide (CO2) equivalents. To help achieve this, AB 32 includes a Mandatory Commercial Recycling component, which will directly impact Torrance businesses. Local cities, such as the City of Torrance, are being asked to enforce this measure and encourage compliance from businesses. Besides ensuring compliance with AB 32, the City of Torrance’s commitment to conserving resources prompts us to provide you with this information to encourage Torrance businesses to plan for their participation. By increasing the waste diverted from landfills, more recyclable materials are recovered. This increase will directly reduce greenhouse gas emissions. The different phases of production that recycled materials go through allow for multiple ways to reduce greenhouse emissions, from the extraction of raw materials and preprocessing to manufacturing. Through an increase in recycling, the community avoids methane emissions at landfills from the decomposition of organic materials. Use of composted organic materials also provides environmental benefits such as carbon storage in soils and reduced use of fertilizers, pesticides and water. Because of these benefits, and the direct impact of recycling on reduction of greenhouse gas emissions, AB 32’s Mandatory Commercial Recycling Measure focuses on
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increased commercial waste recycling to further divert waste and conserve natural resources. To achieve the measure’s objective, an additional 2 to 3 million tons of materials annually will need to be recycled from the commercial sector by the year 2020. State agencies, the California Department of Resources Recycling and Recovery (CalRecycle) and the California Air Resources Board (ARB), are working together on the regulation and implementation of this new Measure. Presently, the regulation requires businesses and multi-family dwelling units, with a four-yard dumpster or more, to recycle starting in July of 2012. As required by the new law, the City of Torrance will incorporate the measure into City regulations in the near future. The City will set criteria, provide education and related support to ensure compliance with this program and monitor City’s overall progress. Existing programs will count towards compliance. The City encourages all Torrance businesses to start preparing for this new State Mandate and help Torrance do its part in conserving for our future.
P RO J E C T T I M E L I N E Spring 2011—ARB hearing to consider the adoption of the commercial recycling regulation. January 1, 2012—Effective date of the commercial recycling regulation. July 1, 2012—Effective date for jurisdictions and businesses to implement commercial recycling programs. For additional information, please visit the website at www.CalRecycle.CA.Gov/Climate/Recycling/default.htm or contact Torrance Public Works at 310-781-6900 or visit us at www.TorranceCA.Gov. The Public Works Department continues to offer free recycling bins for offices. They are made of blue recycled plastic and can fold for easy storage. Call 310-781-6900 for information.
D U O P F RO M TO R R A N C E U N I F I E D S C H O O L D I S T R I C T F RO M T H E O F F I C E O F D R . G E O R G E M A N N O N
New School, New Green Footprint
J.H. Hull Middle School is the first new TUSD school built in over forty years. The school site will not only boast a sleek modern architectural style and twenty-first century technology upgrades, but incorporate many green, eco-friendly design concepts. Though many of the DR. GEORGE MANNON modernization projects will integrate Torrance Unified School green construction wherever possible; District Superintendent Hull is unique because the project allowed the community and architect to fully realize the potential of building green at the school site. Everything from the building’s orientation to the use of solar chimneys for natural ventilation has been included in the project. Other sustainable concepts used at the Hull site include cool roofs, efficient plumbing fixtures, and the use of recycled, low-emitting rapidly renewable materials. The school will also have a garden which will grow plants native to California and use very little water.
In addition to the green features of the site, Hull will be the only middle school to have a soccer field, walking track, and gym. Other features include a quad for students to gather, grade specific courtyards, and a multipurpose room. The students, teachers, and parents, are very excited to return to their home site and a brand new school. Hull will be completed in August in time for students to begin in September. I once again would like to take this opportunity to thank the Torrance residents who supported Measures Y and Z. These efforts are providing our students with the learning environments they deserve.
Members of the Torrance City Council tour the development (top), Mayor Scotto and TUSD Board of Education President Don Lee visit the site
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TACC FOUNDAT ION HIGHLIGHTS
Adopt-A-School Program Historically chambers of commerce have been responsible for promoting activities that support the interest of local area businesses. Today’s chambers are increasingly involved in noncommercial areas. The Torrance Area Chamber of Commerce has a long-standing reputation of community involvement, particularly in the area of education. Through its very active Foundation, it has linked its members with each school in the Torrance Unified School District through the administration of the Adopt-A-School program. This program makes a difference in improving the quality of education and life in the City of Torrance.
Corporation, and Vice-Chair Foundation for the Torrance Area Chamber of Commerce, eight adoption ceremonies will take place within a fivemonth period of time. The Adopt-A-School program is designed to have corporations provide financial, material and staff resources to their adopted schools from the Torrance Unified School District. The Chamber congratulates the following businesses who have recently made the commitment to be an AdoptA-School partner:
Under the leadership of Sherry Kramer, of Continental Development
South Bay Security Richardson Middle School Lucky Strike Bowl Yukon Elementary School Miyako Hybrid Hotel Arlington Elementary School Healthcare Partners Edison Elementary School Doubletree Hotel Seaside Elementary School Partnership today is an investment in tomorrow. To be a part of this exciting program, contact the Torrance Area Chamber of Commerce at (310) 540-5858.
First Financial Credit Union Arnold Elementary School Healthcare Partners Fern Elementary School
UPCOMING ISSUES JULY 2011:
Balance: Life & Business Article/Ad Reservation Deadline May 20, Pub Date July 1 OCTOBER 2011:
Professional Services Article/Ad Reservation Deadline Aug 19, Pub Date Oct 3 JANUARY 2012:
Health and Wellness Article/Ad Reservation Deadline Nov 18, Pub Date Jan 3
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R I B B O N C U T T I N G S / C E LE B R AT I O N S
Edward Jones Investments Grand Opening
The Torrance Four Rotary Courtyard Garden Project Providence TrinityCare Hospice Foundation, The Lomita Torrance-Airport Rotary in partnership with the Torrance Del Amo Rotary, South Bay Sunrise and Torrance Rotary participated in a ribbon cutting ceremony and blessing of the Courtyard Garden of Providence TrinityCare Hospice’s In-Patient Hospice Suites. These dedicated hospice suites were opened a year and a half ago at Providence Little Company of Mary’s Transitional Care Center to meet the needs of Hospice patients who require a higher level of care to manage pain and symptoms. These beautifully remodeled suites offer a warm, comfortable and caring environment for both the patients and their families. However, the outside courtyard area adjacent to the suites needed freshening up – a bit of a “facelift.” Thanks to the vision of Torrance Mayor Frank Scotto and Greg Becker, President of the Lomita TorranceAirport Rotary, The Torrance Four Rotary offered to redesign and landscape the entire
courtyard. Margery Morris, Landscape Architect, with assistance from Alex Mascola of the Lomita Torrance-Airport Rotary, designed and coordinated the new space. Best described as a “garden of repose.” the enhanced space will assist in providing a brief period of rest from the immediate concerns at hand for the families of patients. Funds in excess of $45,000 were raised to support this project, and hours of manpower were expended in the actual design and planting of this garden. Ken Nagao, VicePresident of Groundworks Landscaping oversaw all of the physical aspects of the project, including the actual planting of the garden. Maria Abeloff, Sign and Design, donated the recognition signage, and Manny Murillo, owner of Custom Set Marble and Granite, donated materials and time to create a tile wall. “We couldn’t have done this without them,” said Alex Mascola. The reception included a ribbon cutting with Mayor Frank Scotto, the Torrance Four Rotaries and Providence TrinityCare Hospice Foundation, and an informal viewing of the garden area and refreshments.
Sister Terrence Landini cuts the ribbon surrounded by Torrance Mayor Frank Scotto (L), Barbara Roberts and Peggy Buker (PTCH Foundation), and the Torrance Four Rotarians.
Let the Torrance Area Chamber of Commerce Celebrate with you!
24520 Hawthorne Blvd., Suite 120 Torrance CA 90505 Financial Advisor 310.378.2463 866.873.0531 Fax www.edwardjones.com
TIPS FOR PLANNING ribbon cuttings, grand openings or ground breaking ceremonies: To schedule a ribbon cutting, grand opening or ground breaking ceremony, please contact Kelly Hernandez (310) 792-3808 at the Chamber no later then one month prior to the event and provide two preferred dates. A fee of $50 will be due to the Chamber prior to planning the ribbon cutting, grand opening or ground breaking ceremony. Payment can be made in check, cash or credit card over the phone. The best time to schedule a ribbon cutting, grand opening or ground breaking ceremony is at 11:3012:30 p.m. or 4:00-5:00 p.m. on a Wednesday, Thursday or Friday with Wednesdays and Thursdays being the preferred days of the week. To gain the greatest exposure with this marketing opportunity, the business will have the responsibility to invite its clients, customers and special guests.
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1 4 T H A N N UA L B L AC K H I STO RY C E LE B R AT I O N
“Cherish Yesterday. Live Today. Dream Tomorrow.” The Torrance Area Chamber of Commerce hosted the 14th Annual Black History Celebration on Thursday, February 17th at the Torrance Marriott. This annual event recognizes the prominent members of the African American community who have assisted in improving the quality of life for others. “The Torrance Area Chamber of Commerce strives to provide events of purpose for all of our members, past and present. The Black History Celebration is a collaborative effort to raise awareness, change perceptions and educate business, as well as our community, on the opportunities inherent in diversity”, stated Mark Waronek, Chairman of the Board. James Worthy, retired NBA star served as event master of ceremonies. The Vendor Walkway, featuring art and craft vendors and the Buffalo Soldiers. “This annual event celebrates successful businesses and individuals with a vision focused positively on changing society, our community, and the world at large”, stated Clifton L. Johnson, Chairman Emeritus.
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Five deserving individuals were honored at this year’s event. A.C. Green received the Professional Spirit Award. Green spent 16 seasons in the NBA and won three championships with the Los Angeles Lakers spanning three decades. Green’s mission is to help young people build self esteem and character and learn moral and ethical principles which will help them make responsible decisions. Green established the A.C. Green Youth Foundation in 1989. Nikki Shaw was presented with the Business Entrepreneur Award. Known as the Flavor Caterer whose passion for food ignites all five senses. Shaw was a finalist on the third season of The Food Network’s, The Next Food Network Star. Tisa Jackson was awarded the Clifton L. Johnson Award for Excellence in Diversity Leadership. As Vice-President of Diversity
Black History Celebration (From top to bottom) 1. Black History Celebration Commitee Chair, Cliff Johnson 2. James Worthy, former Laker and Master of Ceremonies 3. Black History Celebration Sponsors
CHAMBER
This annual event celebrates successful businesses and individuals with a vision focused positively on changing society, our community, and the world at large. and Inclusion for Union Bank of California, Jackson is responsible for developing and executing diversity and inclusion strategies, initiatives, and programs for the bank. She is the founder of the Professional & Technical Diversity Network and is the program chair of the Young African American Women’s Conference. Dr. Anthony Samad was presented the Leadership and Community Commitment Award. Dr. Samad is one of the most read featured columnists in the African American press today. For the past 20 years, Samad’s various weekly editorial commentaries contribute to newspapers and cyber websites nationwide. Brigid Dupree received the Corporate Leader Award. As a member of the Community Relations team at American Honda, Dupree is actively involved in many of the company’s community and philanthropic programs. She is a coordinator for the Honda Community Action Teams, volunteering for the Special Olympics Southern California Summer Games, Martin Luther King Day of Service and the company’s annual Veteran’s Day Collection, gathering items for shipment to U.S. troops serving overseas.
EVENTS
Mark Waronek Presented with John J. Parsons Award Mark Waronek, Torrance Area Chamber of Commerce Chairman of the Board was presented with the John J. Parsons Award at the South Bay Association of Chambers of Commerce (SBACC) Installation Ceremony on March 4, 2011. The John J. Parsons Business Citizenship Award was initiated by the South Bay Association of Chambers of Commerce in 2006. The award is presented, once annually, to a business leader who has distinguished himself in South Bay leadership. It was named after John Parsons because of his community support over the decades with local and regional concerns affecting the South Bay. Leadership qualities that are looked at by the selection committee are regional leadership, business leadership, and multiple years of involvement. Installed at the event were the following 2011 SBACC Officers: Creasie James, Chair; George Kivett, Immediate Past Chair, Patricia Donaldson, Incoming Chair; Charles Gales, Jr., Treasurer; Jill Brunkhardt, Secretary; Marcella Low, Past Chair; Helen Duncan, Past Chair Advisor; Scott Gobble, Southern California Edison; Marna Smeltzer, Past Chair Advisor.
“Toyota has been a proud sponsor of the Black History Celebration since its inception. Watching the luncheon evolve into a much-anticipated, communitybonding event has been extremely gratifying. The Torrance Area Chamber of Commerce and the Greater Los Angeles African American Chamber of Commerce are to be commended for setting such a high standard in recognizing and celebrating the contributions of African Americans”, stated Tracy Underwood, Toyota Motor Sales USA. Black History Celebration sponsors included: Toyota Motor Sales USA, American Honda Motor Co. Inc., Citibank, Daily Breeze, Kinecta Federal Credit Union, L-3 Communications, Providence Little Company of Mary Medical Center Torrance, Union Bank and Torrance Marriott.
Presenting the award to Mark Waronek are John Parsons (left) and George Kivett (right)
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Another Successful Business (and Green) Expo On Thursday March 17, the Torrance Area Chamber of Commerce held the annual Business Expo at the Torrance Marriott. This year a section of the Expo was provided for green businesses. Additionally, non-profits and local restaurants participated in the event. Businesses had an opportunity to network, display information on products and services, learn about each other, enjoy raffles, and see what is happening in the Torrance Business scene. Sponsors included Daily Breeze, Kaiser Permanente, Malaga Bank, Torrance Marriott, and Sunrider Corporation.
BUSINESS EXPO (Left column top to bottom) 1. Terri Nishimura and Laurie Love welcomed guests to the Torrance Centennial booth to promote the many upcoming events to celebrate the 100th Anniversary of Torrance 2. Networking at the Expo - Jennifer Goldstein, Steve Goldstein, Sue Moylan, Pat Sandt and Torrance Chamber Chairman of the Board Mark Waronek (Right column top to bottom) 3. Chairman Mark Waronek extended appreciation to Expo sponsors: Daily Breeze, Torrance Marriott, Sunrider International, Kaiser Permanente and Malaga Bank 4. Office Depot, offering a new program to Torrance Area Chamber of Commerce members, welcomes a guest to their booth 5. A representative from Costco Wholesale shows an expo guest one of the many products offered at Costco.
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UPCOMING
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TACC Upcoming Events and Sponsorship Opportunities FOR SPONSORSHIP OPPORTUNITIES CONTACT 310.540.5858 •••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••••
Date: Event: Time: Location: Cost:
April 20, 2011, Wednesday Lunch with Our Leaders – Supervisor Don Knabe 11:30 a.m. Torrance Marriott, 3635 Fashion Way Member - $40, Visitor - $50, Table - $400
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April 21, 2011, Thursday Young Professionals Regional Mixer This event is open to all regional young professional groups as well as Chamber members in the South Bay, West Los Angeles, Carson & Gardena Drink Sampler, Appetizers, cash bar (Happy Hour rates all night), Bowling, business card drawing, raffle, and lots of networking 6-8 p.m. Lucky Strike, 3525 Carson St. (Outdoor area at Del Amo Mall), Torrance Member - $5, Visitor - $10 For more info, contact Joshua Thomas at Joshua.Thomas@homeinstead.com or (310) 542-0563
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May 1, 2011, Sunday 2nd Annual Torrance Block Party Come celebrate this springtime event! The Torrance Block Party is an annual event featuring a Craft beer garden, entertainment, food, art and craft vendors, commercial vendors, non-profit vendors, and activities for the kids. There will be something for the whole family to enjoy. 10:00 a.m. to 5:00 p.m. Old Town Torrance, on Sartori (between Post and Marcellina) Free Admission
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May 12, 2011, Thursday State of the City – presented by Mayor Frank Scotto 12:00 noon Doubletree Hotel, 21333 Hawthorne Blvd. Member - $37, Table - $370
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May 17, 2011, Tuesday Good Morning Torrance with keynote speaker, Colonel David Sutherland, Joint Chief of Staff, Wounded Warrior Program, Pentagon 7:30 a.m. 8:00 - 9:00 a.m. Torrance Marriott, 3635 Fashion Way $25 per person
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May 21, 2011, Saturday 52nd Annual Armed Forces Day Parade and Celebration 10:00 a.m. City of Torrance Free Admission
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June 3, 2011, Friday State of Education – presented by Dr. George Mannon 11:30 a.m. Doubletree Hotel, 21333 Hawthorne Blvd. $35 per person, Table - $350
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For information, please contact the Torrance Area Chamber of Commerce located at 3400 Torrance Blvd., Suite 100, or call (310) 540-5858. Visit www.TorranceChamber.com to see ongoing events or meetings put on by various groups.
May 11, 2011, Wednesday Medal of Valor 11:30 a.m. Torrance Marriott, 3635 Fashion Way $35 per person Please contact Shannon Howe, Inglewood Chamber of Commerce, (310)677-1121
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NEWS
PTN’s Terri Nishimura is Woman of the Year! The Los Angeles County Board of Supervisors and the Commission for Women honored Terri Chew Nishimura during the 26th Annual Women of the Year Luncheon, representing the 4th District. For the past 25 years, the Commission has recognized women, who have worked to bring about social and economic change, served as outstanding role models for women, worked on behalf of women’s issues and demonstrated outstanding performance within their professions to further advocate women’s rights. Terri Chew Nishimura is one of the founding Executive Directors for Pediatric Therapy Network, a premiere nonprofit early childhood, therapy, education and research center in Torrance that serves the developmental needs of children and families. Founded in 1996, Pediatric Therapy Network has served thousands of children in the classrooms at hundreds of Los Angeles County schools and at the state-of-the-art clinic in Torrance. Terri is also the Chairperson of the Policy Roundtable for Child Care, past TACC Board member, on the Women Business Council and Torrance’s Centennial Committee. For additional information visit www.LACCW.info or www.pediatrictherapynetwork.org.
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BRIEFS
Pediatric Therapy Network received a $5500 donation from the new Jersey Mike’s Restaurant in Torrance, in celebration of the restaurant’s grand opening on Jan 12th. Owner Artie Maidman is one of our newest Torrance Chamber members. Thank you Mike for enriching our community!
1. Check presentation at Pediatric Therapy Network with co-owner Artie Maidman and Pediatric Therapy Network’s Executive Directors, Terri Nishimura, Zoe Mailloux and Gina Coleman; 2. A great turnout at Jersey Mike’s Subs, Crossroads’ restaurant.
NEWS
BRIEFS
Malaga Bank Increases Identity Theft Awareness Malaga Bank is using the month of March to ensure their customers have all the latest information on the importance of protecting themselves against identity theft. Each of Malaga’s four branches are participating in the campaign to educate customers on how to Deter, Detect and Defend themselves against the growing issue of AARON AALCIDES identity theft. SVP, Retail Banking Exec., Malaga Bank
Customers can leave the bank with an important document – the Avoid ID Theft brochure. Information highlights are: DETER identity thieves by safeguarding your information! Shred financial documents and paperwork with personal information before you discard them. Protect your SSN, don’t carry your Social Security card in your wallet or write your Social Security number on a check. Give it out only if absolutely necessary or ask to use another identifier. Don’t give out personal information on the phone, through the mail or over the Internet unless you know who you are dealing with. Avoid disclosing personal financial information when using public wireless connections. Never click on links sent in unsolicited emails; instead, type in a web address you know. Use firewalls, anti-spy-ware and anti-virus software to protect your home computer; keep them up-to-date. Don’t use an obvious password like your birth date, your mother’s maiden name or the last four digits of your Social Security number. Keep personal information in a secure place at home, especially if you have roommates, employ outside help or are having work done in your house.
Malaga Bank 25700 Crenshaw Blvd, Torrance 90505, 310.784.2000
DEFEND against ID theft as soon as you suspect it! It occurs when your personal information is stolen and used without your knowledge to commit fraud or other crimes. Identity theft can cost you time and money. If you see accounts or addresses you don’t recognize or information that is inaccurate, contact the credit reporting company and the information provider. To find out how to correct errors on your credit report, visit ftc.qov/idtheft.
DETECT suspicious activity by routinely monitoring your financial accounts and billing statements! Be alert to signs that require immediate attention: Bills that do not arrive as expected, unexpected credit cards or account statements, denials of credit for no apparent reason, calls or letters about purchases you did not make, charges on your financial statements that you don’t recognize. Inspect your credit report yearly. The law requires the major nationwide credit reporting companies; Equifax, Experian, and TransUnion to give you a free copy of your credit report every 12 months if you ask for it. Visit www.annualcreditreport.com or call 1-877322-8228. You also can write: Annual Credit Report Request Service, P0. Box 105281, Atlanta, GA 30348-5281. TO R R A N C E M A G A Z I N E
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NEWS
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New Refinery Manager at the ExxonMobil Torrance Refinery Meet Pablo Borgnino, the new ExxonMobil Torrance Refinery Manager. Having served as the refinery’s operations manager for 18 months, Pablo is already well acquainted with the Torrance community. Pablo’s extensive experience makes him very familiar with the refinery managPABLO BORGNINO ExxonMobil Torrance er’s job. Before coming to Torrance, Pablo was the refinery manager at ExxonMobil’s Refinery Manager Campana Refinery in Argentina. In addition to his knowledge and expertise, Pablo brings a global industry experience to Torrance that will benefit both the refinery’s operations and its commitment to community involvement. Born and raised in Argentina, Pablo earned his bachelor’s degree in chemical engineering from UNL (Argentina) and his Master’s degree in industrial management from EOI (Spain). In 1988, he joined Campana Refinery as a process engineer. This marked the beginning of a long and successful career with ExxonMobil that took him to various company operations around the world. He became Torrance’s operations manager in 2009. Pablo’s most important priority is to run the plant safely and with minimum impact to the surrounding community. “For me,” he says, “the commitment to safe operations is more than a priority - it is a value. Priorities change, but values are permanent and shape our decisionmaking process every day.” As he assumes the helm at the Torrance refinery, Pablo is intent on embracing the refinery’s tradition of open communication with its neighbors. He is committed to maintaining a meaningful dialogue that will promote mutual understanding between community members and personnel at the refinery. “As operations manager of the Torrance Refinery, I was fortunate to witness first-hand how important it was for us to always recognize that we were operating in a very active and populated community,” says Pablo. “I know that this community depends on us to be a good corporate citizen and caring neighbor.”
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Pablo enjoys being actively involved in the community. In Argentina, Pablo served as the president of the Downstream Committee at the Argentina Petroleum Industry Chamber and chaired a Campana-based inter-industrial group that supports public primary schools. Here in Torrance, Pablo is looking forward to participating in the company’s various volunteer events and community outreach programs, such as Pegasus Awards. He is currently a board member of the Torrance Area Chamber of Commerce and will soon join the advisory board of the Torrance Cultural Arts Center Foundation. “I am very keen on continuing ExxonMobil’s tradition of making a positive, long-lasting contribution to the Torrance community,” he says. Pablo and his wife, Alejandra, live in the South Bay with their sons, Santiago and Juan Pablo. Their oldest son, Juan Martin, is currently studying in Argentina.
For me the commitment to safe operations is more than a priority— it is a value. Priorities change, but values are permanent and shape our decision-making process every day.
Pablo and his family at the 2010 United Way HomeWalk in Los Angeles.
NEWS
BRIEFS
North High Hosts Special Olympics Basketball Game Exxon Mobil Corporation and State Farm Insurance recently sponsored a Special Olympics basketball game at North High School. Police Chief John Neu officiated the game. Special Olympians were presented with a basketball signed by the North High basketball team, a t-shirt, a large basketball shaped cookie from Torrance Bakery and a medal.
Scott McDowell (left), principal at South High School, welcomes the Special Olympians to North High School.
Providence Little Company of Mary Foundation Partners with Honda for 2011 Major Events Providence Little Company of Mary Foundation is pleased to announce the generous community partnership of American Honda Motor, Co. Inc., as presenting sponsor of the Providence LCM 2011 major events. Providence LCM Foundation Chair Richard Brombach acknowledged Honda’s generosity at the Foundation’s annual board meeting. “Honda has been one of our great benefactors for many years and we are thrilled that they have decided to support our community in this generous way. I would like to extend a special thank you to Trustee Stephan Morikawa, Assistant VP of Corporate Community Relations for Honda,” said Brombach. Trustees Cathy Alessandra, Ed Fountain, Shelley Joyce, R.N. and Linda Wenglikowski serve as event committee chairs.
FOUNDATION MAJOR EVENTS INCLUDE: The 31st Annual Golf Classic presented by Honda will be held at the Rolling Hills Country Club on Monday, May 23, 2011. The day on the links includes either a morning or afternoon flight, hosted cocktail reception, dinner, silent and live auctions and trophy presentations. Proceeds benefit Providence LCM charitable care and community outreach programs. The 10th Women’s Wellness Conference — The Power of Pink presented by Honda is a full-day conference promoting the health and well-being of a woman’s body, mind and spirit with distinguished speaker, a fashion boutique and gourmet luncheon. The conference will be held at the Torrance Marriott on October 7, 2011. This year’s keynote
Providence LCM Foundation Trustees (from left): Cathy Alessandra; Shelley Joyce R.N.; Stephan Morikawa; Foundation President Joseph Zanetta and Ed Fountain
speaker is Emmy Award-winning television actress, stage actress, author, national speaker and women’s health advocate Vicki Lawrence. Proceeds benefit Providence LCM women’s health services. For information about partnering with the Foundation please call 310-303-5340 or visit www.plcmfoundation.org. TO R R A N C E M A G A Z I N E
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CHAMBER
BENEFITS
Did You Know Your Chamber Has Compliance Products? Best Sellers to Help You Do Business. L
2011 California and Federal Employment Poster
You must post a compliant Employment Poster in a conspicuous place in the workplace where all employees and applicants can see it. The poster also must include information about your workers' compensation benefits, payday schedule and emergency contacts. You may need to order several to ensure that your business, branches and satellite offices are displaying the poster according to the law. Failure to comply can result in severe penalties and fines by the state of California. If any of your company's workers are Spanish-speaking, you will need to order the Spanish version.
2011 HR Handbook for California Employers
Includes color-coded easy reference sections. Required and recommended forms for California businesses available to download using a special URL provided in the book.
Employee Handbook Software for California Employers
California-specific, intuitive, Wizard-based software designed to create and/or update an employee handbook quickly and easily. (Available in English or Spanish.)
California Labor Law Digest 2011 Edition
This comprehensive, California-specific Digest puts answers to labor law questions right at your fingertips, updated with new case law and regulations for 2011.
Take Charge: Protecting Your Customers’ Credit Card Data
If you accept payment cards at your business, you must comply with the PCI Data Security Standard (PCI DSS). Book geared for small and medium-sized businesses.
Exporting Guide for California Businesses
This comprehensive guide is an easy-to-use essential reference for any company or entrepreneur in the U.S. exporting goods internationally.
These products are produced by the CalChamber, a publisher of top-quality human resource products and services with more than 100 years of experience helping California business do business.
Substantial discount when you purchase through your local chamber of commerce
Order Today and SAVE!
2011 California and Federal Employment Poster...................$_____ All 16 required notices on one non-laminated poster @ $26.40 Business Name __________________________________________ *Non-laminated poster w/Poster Protect @ $40.70 _____ English _____ Spanish Contact Person ___________________________________________ Address_________________________________________________ _______________________________________________________ Telephone _______________________________________________
All 16 required notices on one laminated poster @ $44.00 *Laminated poster w/Poster Protect @ $63.80 _____ English _____ Spanish
E-mail __________________________________________________
_____2011 HR Handbook for California Employers @ $44.00 ..................................................................$______
To purchase compliance products:
_____2011 California Labor Law Digest @ $176.00 .............$______
1. Fill out order form.
_____2011 Employee Handbook Software @ $110.00 .........$______ _____ English _____ Spanish
2. Payment is required in advance. We accept cash, checks, American Express, Discover, MasterCard, & Visa: Card Number: _________________________________ Expiration Date _______________ 3. Order can be mailed, delivered in person, or emailed to: Torrance Area Chamber of Commerce / Attn. Koko 3400 Torrance Blvd. Suite 100 Torrance, CA 90503 koko@torrancechamber.com
_____Take Charge: Protecting Customers’ Credit Card Data @ $27.50 ..................................................................$______ _____Exporting Guide for California Businesses @ $44.00 ..................................................................$______ Please note: 1. No refunds will be given. 2. Your order must be picked up at the Chamber, it will not be mailed to you. 3. For information, please call 310-540-5858.
Total $_______
*What is “Poster Protect” Service: We will automatically replace your poster if any mandatory changes occur during the calendar year. Poster Protect must be purchased when posters are purchased.
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TO R R A N C E M A G A Z I N E
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Caring for Our Community
18,353 surgeries
266,136 outpatient visits
310.325.9110 TorranceMemorial.org 3330 Lomita Blvd., Torrance, CA 90505
64,258 er visits
3,260 births
The place we go to get better!
Torrance Area Chamber of Commerce 3400 Torrance Blvd., Suite 100 Torrance, CA 90503
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Here’s our April 2011 issue. For comments and submittals, contact submittals@Torrance-Magazine.com or call 310.373.2880 For advertising opportunities, contact AdSales@Torrance-Magazine.com or call 310.317.0841 For TACC information and Calendars Visit www.TorranceChamber.com or call 310.540.5858
Our July 2011 theme is—
BALANCE: Life and Business!