A MAGAZINE OF THE TAMPA BAY TIMES
MOVING TAMPA BAY FORWARD
ELEVÃ‰ 61 Starting in the $800s | 2,338 - 4,545 SF Eleve 61 Sales Team 813.510.6080 Eleve61.com
THE OAKS ESTATE 12321 Fort King Highway 8 Bed | 12/14 Bath | 36,361 SF | 36 Acres | $22,000,000 Dina Sierra Smith, Mary Pond & Ed Gunning 813.690.7902 | TheOaksEstate.com
SUNSET PARK NEW CONSTRUCTION 4807 W Sunset Boulevard 5 Bed | 5/1 Bath | 5,840 SF | $2,099,000 Ed Gunning & Mary Pond 813.294.8867
SUNSET PARK NEW CONSTRUCTION WATERFRONT 2502 S Dundee Street 5 Bed | 5/2 Bath | 6,083 SF | $3,650,000 Mary Pond & Ed Gunning 813.690.7902
SUNSET PARK 4836 W Sunset Boulevard 5 Bed | 4 Bath | 4,758 SF | $1,765,000 Pascale Durand 973.727.9784
ODESSA AND KEYSTONE 7742 Still Lakes Drive 7 Bed | 6/1 Bath | 8,420 SF | $2,275,000 Melanie Atkinson 813.368.6084
OLD NORTHEAST 536 16th Avenue NE 4 Bed | 3/1 Bath | 3,734 SF | $1,250,000 or $1,850,000 with Adjacent Lot Sharon Kantner & Tia Hockensmith 727.278.5866
BEACH PARK NEW CONSTRUCTION 214 S Coolidge Avenue 5 Bed | 5/1 Bath | 3,784 SF | $1,265,000 Ed Gunning & Mary Pond 813.294.8867
WESTSHORE YACHT CLUB 4911 Yacht Club Drive 4 Bed | 5/1 Bath | 4,530 SF | $1,265,000 Leslie Minder & Mary Beth Byrd 813.335.5555
HARBOUR ISLAND 1411 Harbour Walk Road 3 Bed | 2/1 Bath | 1,792 SF | $510,000 Traci Burns 813.833.7510
THE SANCTUARY Starting at $2.69M | 3,884 - 7,343 SF The Sanctuary Sales Team 813.213.0212 SanctuaryBayshore.com
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At RE/MAX Metro, we believe in partnering to make a
LUXURY EXCELLENCE difference in people’s lives. We also believe in helping our neighbors by donating to local charities. THROUGHOUT THE WORLD
Since 1992, RE/MAX agents have donated more than $157 million to Children’s Miracle Network Hospitals®, mostly by making RE/MAX is represented in over 110+ donations in their clients’ names after each closed transaction.
Countries and Territories with More
Children’s Miracle Network Hospitals (CMN Hospitals) raises
Than 46 Years of Outstanding Agents
funds and awareness for 170 member hospitals that provide 32 & Outstanding Results.
million treatments each year to kids across the U.S. and Canada. It is important for our Luxe Sophistication. Agents to support local Elegance.our Class. The CMN Hospital, Johns Hopkins All Children’s Hospital, fund RE/MAX Collection paired to with the critical treatments and healthcare services, pediatric medical dedication and professionalism of our equipment and charitable care.LUXE In addition, they donate Metro to a Associates at RE/MAX number of other local, national, and international organizations provides global exposure providing that include The Arts Conservatory for Teens in St. opportunities for(ACT) affluenthere homebuyers Petersburg, The SPCA Tampa Bay, and the National Pediatric and sellers around the world. Cancer Foundation. CONNECTING REAL ESTATE
We e a k that t h e uthese n p a raalign l l e l e d with IN MORE PLACES AT IfPROFESSIONALS you are researching charities ands pfind HOME & ABROAD. EVERYBODY WINS.
s e r v i ceRE/MAX l a n g u a g e. your criteria, please consider joining Metro and our
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Contact one of our agents today. Luxe Agents in supporting the local charities listed in this ad.
Kathryn Zimring 727.430.5010
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150 Second Avenue North, Suite 100, St. Petersburg, FL 33701 Each office is independently owned and operated.
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THE SHOPPING ISSU E
46 PARIS PARASOLS
A stop at Alexandra Sojfer is a must when visiting the City of Light.
64 HEART AND SOUL
A trip to Peru inspires a line of yoga pants and a company mission to give back.
86 BEFORE WE GO
Enjoy our vintage-inspired fashion pages as you get to know the owners of Brocante Vintage Market.
18 STYLE MAVENS
These fashion experts will have you looking and feeling your best.
32 LIVING LILLY
OF THE TRADE Local foodies share their favorite kitchen gadgets.
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The Pink Palm in Tampa celebrates Pulitzer’s whimsical clothing line.
Business goes better with family. Just ask the Shapiros of Shapiro’s Gallery.
Tampa Bay Rays 2019 All-Star Austin Meadows fields a few personal questions.
66 SCENE The Florida Aquarium Sea Grapes St. Petersburg Debutante Club 2019 Introductions Debutante Club of Clearwater 2019 Introductions University of South Florida A Gala Celebration for Judy Genshaft Tampa General Hospital Foundation 22nd Annual Gala Ivory Club of Tampa Bay 15th annual Lecture Series and Gala USF St. Petersburg H. William Heller Hall Naming Ceremony Ruth Eckerd Hall CEO Welcome Reception
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“Belleview Place is one of the premier properties on the west coast of Florida.” Tom duPont, Belleair Resident & Belleview Place Investor
Longtime Belleair resident Tom duPont invested in Belleview Place because he believed in the vision of JMC Communities. Situated atop a 35-foot bluff overlooking Clearwater Harbor, four stunning Mid-rise Residences boast breathtaking fairway and water views while spacious, two-story Carriage Homes with private garages create a true neighborhood feel. And, every home in this gated enclave is within steps of iconic Belleair amenities—from 240 acres of golf courses at the Belleair Country Club to poolside leisure at the Belleview Inn. Experience modern, luxurious homes in a timeless community. Come tour one of our Mid-rise or Carriage models today!
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Beautiful & Bizarre Figurative Ceramics Invitational of Renowned National Artists August 23 - October 20, 2019
EDITOR Kathy Saunders email@example.com
CREATIVE DIRECTOR Nikki Life firstname.lastname@example.org
PHOTO EDITOR Patty Yablonski COPY EDITOR Dawn Cate GENERAL MANAGER Christopher Galbraith Bay is published eight times a year by Times Publishing Co. and delivered to Tampa Bay Times subscribers in select neighborhoods in Pinellas, Hillsborough and Pasco counties. Copyright 2019. Vol. 12, No. 7. THE TAMPA BAY TIMES CHAIRMAN AND CEO Paul C. Tash EXECUTIVE EDITOR Mark Katches BAY EDITORIAL DIRECTOR Stephanie Hayes
VICE PRESIDENT OF SALES AND MARKETING Bruce Faulmann ADVERTISING MANAGER Mark Shurman National / Major Retail Advertising Manager Kelly Spamer Clearwater Retail Advertising Manager Jennifer Bonin Classified Real Estate Manager Larry West Pasco Retail Manager Luby Sidoff Automotive Advertising Manager Larry West FULFILLMENT MANAGER Gerald Gifford IMAGING AND PRODUCTION Gary Zolg, Ralph Morningstar, Greg Kennicutt REGIONAL HOME DELIVERY MANAGERS Diann Bates, Rob Jennings To view the magazine online, visit tampabay.com/bay. To order photo reprints, visit tampabay.com/photosales. To advertise in Bay magazine, call (727) 893-8535.
501 Central Avenue, St. Petersburg (727) 821-7391 Florida CraftArt.org with support from Emily and Fred Gurtman and
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TA M PA B AY, ITâ€™S GOOD TO BE HOME. Established in 1911, Douglas Elliman Real Estate is the largest brokerage in the New York Metropolitan area and the second largest independent residential real estate brokerage in the United States by sales volume. With more WKDQ DJHQWV WKH FRPSDQ\ RSHUDWHV DSSUR[LPDWHO\ RIÆ“FHV QDWLRQZLGH DQG LQ )ORULGD )URP 0LDPL WR Palm Beach, to Tampa Bay, letâ€™s put the power of Elliman to work for you.
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Bonnie Strickland | 727.432.6982 Christine Carvin | 727.709.9995
1111 LINCOLN RD, MIAMI BEACH, FL 33139. 305.695.6300. Â© 2019 DOUGLAS ELLIMAN REAL ESTATE. ALL MATERIAL PRESENTED HEREIN IS INTENDED FOR INFORMATION PURPOSES ONLY. WHILE, THIS INFORMATION IS BELIEVED TO BE CORRECT, IT IS REPRESENTED SUBJECT TO ERRORS, OMISSIONS, CHANGES OR WITHDRAWAL WITHOUT NOTICE. ALL PROPERTY INFORMATION, INCLUDING, BUT NOT LIMITED TO SQUARE FOOTAGE, ROOM COUNT, NUMBER OF BEDROOMS AND THE SCHOOL DISTRICT IN PROPERTY LISTINGS SHOULD BE VERIFIED BY YOUR OWN ATTORNEY, ARCHITECT OR ZONING EXPERT. EQUAL HOUSING OPPORTUNITY.
FROM THE EDITOR
LET’S GO SHOPPING W
Bay editor Kathy Saunders, pictured with her dog Blue in her daughter’s Lilly Pulitzer-inspired bedroom, is no stranger to the clothing line. Photo by Scott Keeler
hen the Dillard’s representative who helps you pick out clothes sends you a Starbucks gift card to thank you for your business, you might have a shopping problem. That’s how I felt when I received the gift from the lovely Madeline Segundo, sales specialist at the Dillard’s at International Plaza. She is a gift herself, even helping middle-aged women like myself try to look current in the everchanging fashion world in which we live. She knows what I like, and more importantly, what fits. She frequently texts photos of new arrivals she thinks I might like for my wardrobe. The theme of this month’s Bay is shopping, and we share some of Madeline’s suggestions for dressing well, along with those from
our own Bay stylist Sandra Davila, a plucky Brooklyn native who scouts the models and curates the clothing for our fashion photo shoots. Sandra is the girl at the party we all wish we looked like — and the one we want to be friends with. We also chat with some female entrepreneurs who are making their marks on fashion in our community. One of my favorite go-to summer lines is Lilly Pulitzer. Tampa’s own Sara Katherine Ennis is one of the youngest Lilly franchise owners, buying her own Lilly store, the Pink Palm, with her family three years ago at age 24. You might recognize her as a former Gasparilla queen, or confuse her with her sister and mom, who held the same title. Walking into her store is like taking a trip to Palm Beach, where the line’s founder was first inspired to create floral
glass EXCITING NEW WORK BY TODAY’S FINEST ARTISTS The Most Extensive Art and Glass Gallery on Florida’s West Coast
247 Main Street, Safety Harbor | 727-725-1808 | Tues-Fri 9:30-5 • Sat 10-3 | sydentelgalleries.com 16 / bay
Florida fashions. I used to buy matching Lilly dresses for my daughter when she was a baby and toddler. My favorite outfits were the coordinating skirt and dress commissioned for the launch of Cunard’s Queen Mary 2 in 2005. We took the voyage from New York to England that summer, departing for the crossing in our pink patterned “Hail to the Queen” Lilly ensembles. These days my daughter isn’t interested in looking like me, but she picks out her own Lilly dresses, and many of those match the Lillyinspired bedroom I redecorated for her while she was away at college. When I think of fashion and shopping, it’s hard not to remember my trips to Paris. On my first visit to the City of Light I traveled with my good friend Janet Keeler, and we hired a personal shopping guide to help us navigate the streets of the Saint-Germain neighborhood. One of our first stops was a unique umbrella store where we splurged
on a parasol. Janet recently returned to the boutique and shares the story of the decadesold shop in this month’s issue. Since we also like food at Bay, we asked local cooks and chefs about their favorite kitchen tools. After attending cooking school for a year, I learned that most chefs have a go-to piece of equipment they can’t do without. We’ll tell you what they like and where to buy the utensils, gadgets or appliances. My husband jokes that the best things I learned in cooking school were the phone numbers of some really good chefs. But, I continue to work on my skills and these gizmos will take your cooking to new levels. You may notice some changes in the look of Bay this month, thanks to our new creative director, Nikki Life. We are excited to welcome Nikki back to the newsroom after spending the last eight years in the Times’ marketing department. An award-winning designer, she spent many years as a features designer and as
the newsroom design director, playing a major role in the redesign of the St. Petersburg Times in 2006. She also helped lead the team when the newspaper became the Tampa Bay Times. And she was part of the team that launched Bay in 2007. We love her energy and the ways in which she challenges us to be our best. Right now, she’s researching haunted buildings in the bay area to serve as backdrops for our fall fashion layouts. In a new feature debuting this month, we’ll be asking some of our local newsmakers a few personal questions we hope readers will find interesting. First up on our Before We Go page is Austin Meadows, the 24-year-old Tampa Bay Rays outfielder who represented the hometown team this summer in the 2019 MLB All-Star Game in Cleveland. We hope you like what you see this month and know that we are already looking ahead to our October issue about entertaining — just in time for holiday planning.
bay / 17
SEARCHING FOR YOUR STYLE? THEY’VE GOT YOU (FASHIONABLY) COVERED. BY KATHY SAUNDERS ondering whether your wardrobe is working for or against you? Not sure you can pull off some of the newest looks in vogue? We asked some
of the experts we turn to when dressing our Bay cover models — and ourselves. Each shared their take on some of the fashion trends they expect to see in the near future and how to best adjust our closets — and our attitudes — to produce our most polished look. All of the stylists we interviewed agreed their jobs involve a lot of psychology. But each offered their tips for helping clients look their best at any age, in any office or at any event.
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“If you are comfortable in your own skin and you want to rock it — by all means do it.”
SANDRA DAVILA For those who know Sandra Davila, it’s no surprise she was voted Best Dressed senior in 1981 at South Shore High School in Brooklyn. Even then, she could pull off unique outfits or create her own style for any event. “I would take black shoes and dye them the color of my outfit,” said the 55-year-old fashion consultant for Bay. Davila picks our monthly models, selects the clothes and shoes for our fashion shoots and helps design the set for each photo. When she’s not styling our models, she’s helping her personal clients understand how to wear clothes — any clothes — even the latest fashions. Age is not a barrier, she said. “When I dress up, I still just have to have that youngness in me.” Crop pants, high-waisted pants and summer suits are the rage these days. “I’m absolutely obsessed with two-piece suits,” she said. “They are versatile and you can wear them with sneakers or high-heeled shoes.” She also is wearing a lot of jumpsuits and maxi dresses, suggesting they can work for women of any age. Personally, she refuses to wear spandex because “you have to be so slender.” But, she said, she also is a big believer that, “If you are comfortable in your own skin and you want to rock it — by all means do it.” Photo by Chris Urso
bay / 19
MICHELLE BURTCH & SHELBY PLETCHER When Shelby Pletcher and Michelle Burtch opened their Canvas Fashion Gallery stores in St. Petersburg and Tampa, they were shocked at the number of women who refused to try on clothes they wanted, or whom they would hear crying in the dressing room when they did. Pletcher and Burtch help clients find courage, pointing them toward wardrobe staples they can wear for more than one season. “Of course we follow the trends but we try to do it in a subtle way,” said Pletcher. “We try to keep our styles with more classic lines and then just do pops of the trend.” Right now, one of the most popular pieces in their stores is a one-sleeve knit poncho. “You can just kind of tie it up or let it hang,” she said. Some standouts this season include flared denim pants, animal prints and tie-dye. “I feel like through the decades there have always been distinctive trends but right now I think everything goes,” said Pletcher. They’re also selling short and blazer sets popular in the 1980s and plenty of jeans, which, she said, never go out of style. “We love pieces that you can dress up or dress down,” said Pletcher, pointing to a line of resin earrings she sells in several shapes, lengths and colors. Photo by Monica Herndon
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“I feel like through the decades there have always been distinctive trends but right now I think everything goes.”
“I take the client on the journey of discovering style themselves.”
LISA FORD Lisa Ford goes to her clients to offer one-on-one fashion advice. “I’m not a stylist, I’m a certified image consultant. I take the client on the journey of discovering style themselves,” she said. Most of her clients are professional women in their 50s. Ford said male clients are “easy breezy” because they don’t have the same confidence issues as some of the women she dresses. “Women see their bodies as pieces and parts and not as a whole,” she said. Ford’s main advice to all clients is to find a good tailor. “Women typically have longer torsos, so they need to dress to balance that out to make their legs look longer,” she said. A well-fitted jacket and a perfect hemline can make all the difference in looking good or sloppy. Spend money on main pieces, she said — a good dress, a basic suit or a great pair of slacks — and save money on accent pieces. “You can keep pieces on trend by updating accessories.” Photo by Allie Goulding Lisa Ford drapes color swatches on Karen Gillman.
MADELINE SEGUNDO Madeline Segundo at Dillard’s at International Plaza has a list of personal clients who rely on her. And she’s not afraid to give a little push. If something isn’t flattering, Segundo has the confidence to say, “Maybe we should try a different style.” She has clients who regularly visit on certain days, those who call ahead to make sure she is working and those, like me, who rely on her to text photos of new arrivals. She focuses on building trust between herself and her clients. If they know she will tell the truth, she said, they are more likely to take her fashion advice. While she works primarily in the Eileen Fisher designer section of the store, she sells from all departments. “I might suggest an Antonio Melani fitted suit with some structure for a job interview,” she said. “Then I can go find shoes and a bag to go with it.” Segundo also gets texts from spouses of clients looking for gifts. “They know their wives or girlfriends want something they will wear,” she said. “My service costs nothing and you leave with something.” Photo by Angelique Herring
“My service costs nothing and you leave with something.” bay / 21
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LAKELAND 13444 Moore Road $4,000,000 Crystal Dukes 813.928.9795
ODESSA 7723 Still Lakes Drive $1,995,000 Kathleen Wingate 813.731.3332
2300 North Scenic Highway $3,995,000 Gunn-Swainston Group 727.688.8875
1849 Bayou Grande Boulevard NE $3,350,000 Jessica Denig 813.713.1301
1212 Sunset Drive $3,200,000 Chris Encinias 505.620.8543
HARBOR ISLAND 1137 Abbeys Way $1,799,000 Alisha Strouse 813.409.0963
CLEARWATER 3087 Cherry Lane $2,400,000 Jim Henkel 727.418.5355
TAMPA 3018 South Emerson Street $1,750,000 Jackie Diaz & Karen Hegemeier 727.424.2317
SOUTH TAMPA 2605 South Beach Drive $1,699,000 Alisha Strouse 813.409.0963
CLEARWATER | 727.585.9600
HYDE PARK VILLAGE | 813.217.5288
ST. PETERSBURG | 727.898.6800
907 South Fort Harrison Avenue, Suite 101
744 South Village Circle Tampa, Florida 33606
120 2nd Avenue NE, Suite 102A St. Petersburg, Florida 33701
Clearwater, Florida 33756
WE ARE A GULF COAST LUXURY LEADER WITH AN AVERAGE SALE PRICE 66% HIGHER THAN THE MARKET AVERAGE*
CLEARWATER 1170 Gulf Boulevard #1901 $1,595,000 Jackie Diaz & Karen Hegemeier 727.424.2317
CORY LAKE ISLES 17951 Cachet Isle Drive $1,399,000 Lynn Richey 813.244.6533
CRYSTAL RIVER 2115 North Watersedge Drive $2,700,000 Jim Henkel 727.418.5355
LITTLE HARBOR 3125 Christophers Watch Lane $1,200,000 Mary Renfroe 813.230.7409
LAKE WALES 113 Mountain Lake $1,295,000 Gunn-Swainston Group 727.688.8875
REDINGTON SHORES 17735 Gulf Boulevard #701 $1,290,000 Pete Mustafaraj & Kim Mustafaraj 727.494.5485
Sotheby’s International Realty® and the Sotheby’s International Realty logo are registered service marks used with permission.Each office is independently owned and operated.Equal Housing Opportunity.Property information herein is derived from various sources including,but not limited to,county records and multiple listing services,and may include approximations.All information is deemed accurate.*Source: STELLAR MLS.Sales volume based upon sales fromJanuary 1,2018 through December 31,2018.
Sara Katherine Ennis holds an old photo of Lilly Pulitzer, which is on display at the Pink Palm in Tampa.
R E A L LY
BY AMY SCHERZER
PHOTOS BY ANGELIQUE HERRING Lilly Pulitzer’s sunny resort wear, accessories and home decor are practically guaranteed to put you in a good mood. “I come to work and leave the world outside,” said Sara Katherine Ennis, owner of the very pink boutique on a crowded strip of Dale Mabry Highway in South Tampa. “You can’t feel gloomy in a Lilly Pulitzer.” Ennis, 27, and her family bought the Pink Palm boutique in 2016, certainly making her one of the youngest licensees among 78 independently owned shops in the United States. The market for the seemingly ageless apparel is a perfect fit for Ennis because she is the market. “I’ve worn Lilly all my life,” said the Tampa native. “My grandmother wore them, my mother wore them and she dressed my sister and me in them. My room at home, my dorm room in college, everything I had was Lilly.”
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How does Ennis explain the multigenerational lure of the happy prints much loved by tiny tots, carpool moms and chic seniors? Why did Target’s entire Lilly Pulitzer inventory sell out in a matter of hours? Why is eBay loaded with vintage Lilly designs? Every season, Lilly Pulitzer artists hook devotees on new, cleverly named designs, says Ennis, naming Lovers Coral, Maybe Gator and Red Right Return, among others. “You can spend hours looking for hidden animals, and her name Lilly painted into each design,” Ennis said, eyeing the variety of fun florals, fish, flamingos, seashells, sand dollars and such. “Customers have a special connection to certain prints,” she adds. “One woman comes in just for koalas.” A new patchwork
print composed of 12 of the most popular designs celebrates the 60th year of the brand. Prices hover around $200 for a classic shift, and don’t worry, the Pink Palm’s personable sales staff won’t let BFFs buy the same dress. Pulitzer’s designs were an instant hit in 1959 when the spirited but bored Palm Beach socialite, daughter-in-law of the founder of the Pulitzer Prize, had a seamstress stitch up a loose-fitting cotton dress to wear when she sold fruit juice fresh from the family orange groves. She chose a patterned fabric to hide the stains. Her customers went crazy for the now-iconic dress, without need for girdle or stockings. With Pulitzer’s peerless society connections, including classmate Jackie Kennedy and
“I’ve worn Lilly all my life,” Tampa native Sara Katherine Ennis says.
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FEEL GLOOMY IN A LILLY
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daughter Caroline, her namesake line grew and thrived from the 1960s until 1984. A Pennsylvania manufacturer bought the bankrupt label in 1993 and Pulitzer consulted for another decade. The mystique endures, bright and breezy, on matching Mommy and Me outfits, rompers, swimwear, maxi dresses, jumpsuits, leggings, shoes, jewelry, bedding and stationery. “Retail was not really on my radar,” said Ennis, a Furman University communications major. “I thought I would be a broadcast reporter.” Two internships changed her mind, one at a South Carolina NBC affiliate as an undergrad and the other at HSN while pursuing a master’s degree in journalism and media studies at the University of South Florida. “I was working two days a week at the shop during grad school and I fell in love with it,” Ennis said. “I told the owners if they were ever interested in selling let me know.” That’s when her Kappa Delta sorority sisters’ prediction — Most Likely to Own a Lilly Pulitzer Store — came true. Like the fashion designer herself, Ennis is part of a high society network, Ye Mystic Krewe of Gasparilla. Grandfather Henry Ennis Jr. was king in 1994; her mother Suzanne was the 1984 queen. Sara Katherine reigned as queen in 2014 and her sister Margo won the 2018 crown. Her millennial status is another marketing asset. “I post stories and photos and video clips on Facebook and Instagram every day and behind the scenes of
us unpacking boxes and live try-ons in real-time.” Shoppers are encouraged to upload their own photos, too. “The loyal customers would still buy without social media, but we don’t sell online so this is a way to see from home and come in and see more,” she said. “A good day would be 400 views.” Ennis also stages in-store “Shop & Share” days when a percentage of sales is given to a charity. In her rare free time, the busy entrepreneur is planning an April 2020 wedding with her fiance Dylan Henderson. “I hope that we’ll have daughters to share my love of Lilly with,” she said.
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THE SALAMONE GROUP Libby Salamone, Ron Salamone, Angela Mathias, Andrew Salamone
WE ASKED LOCAL CHEFS AND HOME COOKS TO SHARE THEIR FAVORITE ...
gizmos BY KATHY SAUNDERS
hen Kelly Arnold led a recent
The Breville Smoking Gun ($99.95 at Sur La Table in Tampa) is one of chef Kelly Arnold’s top tools.
cooking demonstration on barbecue, she
had to find a creative way to flavor brisket within the two hours allotted for the class. Instead of slow-cooking the cut of beef for hours,
Arnold decided to cook brisket bites. She let them roast for several hours in the oven and then used a smoke gun to zap a little extra flavor into the finished brisket. “The smoke gun gave them that distinct barbecue flavor without the grill,” said the chef at Sur La Table’s Test Kitchen in Tampa’s Hyde Park Village. Arnold, a former pastry chef and food stylist, also uses the Breville Smoking Gun ($99.95 at Sur La Table) to spice up everything from tomato sauce to chocolate. Arnold has added smoky flavors to ice cream, mozzarella cheese, ribs and even yogurt. The lightweight, handheld device is more flexible than some of the glass-box smokers used for smoky cocktails. Arnold can simply stick the nozzle of the smoking gun under some plastic wrap over a bowl of whatever food she wants to enhance. The tiny, flavored wood chips go directly into the gun. (Sur La Table sells a selection of smoking chips, including hickory, applewood, cherrywood and mesquite, for $24.95.) Chef Ben Iozzo of the Vinoy Renaissance St. Petersburg Resort & Golf Club said the smoking gun is by far his favorite kitchen gadget. “Originally I bought it for barbecue plates. After smoking briskets or chicken for hours and hours, I wanted to have the ‘wow’ factor it deserved when going out to the customer,” he said. We asked more chefs and home cooks to share their favorite cooking gadgets, devices and appliances.
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best zest Tampa Bay Times food and lifestyle editor Michelle Stark loves her Microplane Premium Zester ($14.95 at Target). Besides being a terrific blade for getting the rinds off oranges, lemons and limes, she uses it when she needs finely grated Parmesan cheese for Italian dishes; nutmeg in baked goods; ginger in Asian foods; and whenever she wants a hint of garlic flavor in a recipe.
full steam Jeff Jensen, public information officer for the city of Treasure Island, uses his aluminum three-tier Asian steamer ($20.42 at hotelrestaurantsupply.com) almost every night. He bought his 30 years ago at an Asian market when he lived in Houston. These days he uses it to steam entire meals at once. “It’s great for fish and vegetable dinners and it’s so easy to clean up,” he said.
produce lifesavers When she’s finished with her cooking demonstrations at Sur La Table, Kelly Arnold really likes the reusable, silicone avocado covers to preserve her leftover fruit (Farberware Avocado Huggers, $7.95 for a set of two from Sur La Table). She likes the Farberware Food Huggers ($9.95 for a set of four from Sur La Table) for extending the life of lemon halves, limes and canned foods for later recipes. “They create sort of like a second skin and you don’t have to make another slice. You can just use the whole piece,” said Arnold. “One fits on a glass of wine if there are bugs outside.”
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take the cake New York chef and cookbook author Sara Moulton, a protege of Julia Child and one of the original hosts of televised cooking shows, always has her cake lifter handy in the kitchen. She may bake cakes, but she primarily uses it in place of a regular sized scraper for picking up whatever she has chopped on her counter. She also brings it with her when she travels to host cooking demonstrations or classes. Hers is a stainless steel, 8-inch Wilton Cake Lifter ($8.59 at Walmart) with a bright yellow, plastic hand grip. It’s perfect for lifting the ingredients in her lettuce-free salad of raw asparagus, mushrooms, finely chopped parsley and pistachio nuts. “You get everything in one scoop,” she said.
slice so nice French-born Stephane Beaucamp, executive chef at the Lake Austin Spa Resort in Austin, Texas, had no hesitation identifying his go-to gizmo for us. He uses his ceramic double-edged mandoline ($26.74 at Casa di Mazzaro in St. Petersburg) for almost every dish he prepares at the resort. Serving what he calls “conscientious cuisine,” Beaucamp prefers the paper-thin size and texture he can get from the mandoline. It slices zucchini, asparagus and radishes for his Goat Cheese Salad. He preps onions for caramelizing and carrots for his seared fresh scallop entree and he shaves prosciutto and Parmigiano-Reggiano for his asparagus toast.
a handy knife Foodie Elaine Goller of Gulfport uses her Alaskan ulu ($43.88 at amazon.com) for mincing garlic and herbs. The crescent-shaped knife comes with a wooden bowl for chopping. Without the bowl, the knife is great for slicing pizza, cheese and even fish. “The knife handle fits so perfectly in the hand,” she said, and it’s easy to roll the knife back and forth for easy chopping. “The bowl side of the chopping board is especially useful in corralling ingredients that tend to roll away, like nuts and seeds,” she said. The blade is especially sharp and really good for chopping onions quickly. “This tool provides precise control over the size, unlike food processors, which either chop inconsistent size pieces, or worse, too fine,” she added. “It takes up very little space and it is easy to clean.”
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must-have mix Food blogger and cook Laura Jolly of politicsandprovisions.com received a standing KitchenAid mixer ($329.99 at Dillard’s) from her mother last Christmas and has increased her cooking productivity beyond measure. “I use my mixer for almost all my baking and some of my cooking. It is useful for most baking recipes such as cookies, cakes, crusts, icing, meringues, breads and scones. I’ve also started using it for mashed potatoes,” she said. “By adding an additional attachment onto the device you can make homemade pastas and ice cream.” Home these days with a newborn daughter, Jolly said, “The stand mixer allows me to be hands-free with the mixing bowl and mixer so I am able to bake with my little one in tow or even in a BabyBjorn carrier at times. It takes nearly all of the work out of baking. I should have splurged and bought one years ago.”
sweet juice Janet Keeler, cookbook author and journalism instructor at the University of South Florida St. Petersburg, keeps her Metal Lemon Lime Squeezer and Manual Citrus Press Juicer ($7.98 at Walmart) within reach whenever she’s in the kitchen. “I like this low-tech handheld juicer mostly because it’s low-tech,” said Keeler. “It doesn’t take up room on the counter and nestles nicely into my utensil drawer, which means a lot since that space is usually overflowing with my must-have gadgets. Better still is that it squeezes every last drip from a lime or lemon. I can’t do that by hand.” She uses the juicer in a wide range of recipes from salad dressings to fish entrees. “Fresh citrus is a sure way to brighten so many dishes and drinks, and if I can do that easily, I am all about it.”
the grill inside My personal favorite piece of kitchen equipment is my Philips Smoke-Less Infrared Grill with BBQ & Steel-Wire Grids ($299.95 at williams-sonoma.com). I can’t count how many Father’s Days my husband got a new outdoor grill because ours was rusty and decayed from the saltwater alongside our waterfront home. The indoor grill has fulfilled all of my grilling needs. It sits perfectly on my kitchen counter and I can cook anything from seafood to thick steaks on the two types of grids that came with the grill. The best part — it really doesn’t smoke! I’ve grilled shrimp, scallops, pork chops, vegetables and even fruits including pineapple, watermelon and peaches. When I’m done, I place the grids in the dishwasher and wipe down the grill. No waiting for the charcoal to cool down or forgetting to turn off the propane gas. This Labor Day, I’ll be flipping burgers and hot dogs — in my air-conditioned kitchen.
Tyson Grant, executive chef and partner at Parkshore Grill on St. Petersburg’s Beach Drive, wouldn’t part with his Vita-Prep commercial blender ($490.95 at vitamix.com). He uses the mixer to whip up vinaigrettes, puree sauces and infuse oils with herbs, chiles and garlic. The highspeed blender “gets everything nice and smooth,” said Tyson, who uses it to create the basil oil balsamic on his heirloom tomato and burrata salad; the cabernet demiglace and lemon caper butter on his filet mignon and lobster entree; and the citrus Creole mustard sauce for his iced seafood bowl. “I just used it to make a garlic and lemon vinaigrette that is going on a baby kale salad,” he said.
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Belleair & The Beaches 727.581.9411 | Central Brandon 813.662.1610 | Clearwater 727.442.4111 | Clearwater Beach 727.443.3320 | Downtown St. Petersburg 727.821.3322 Island Estates 727.447.0040 | New Tampa/Westchase 813.977.3500 | North Tampa 813.962.0631 | Palm Harbor 727.781.3700 | South Tampa 813.253.2444 St. Pete Beach 727.360.6927 | St. Petersburg Central 727.381.2345 | St. Petersburg Northeast 727.822.9111 | Tampa Westshore 813.286.6563 *Based on total number of units closed in all counties for $1 million or more as reported by MarketQuest on Jan. 15, 2019 for the period of Jan. 1-Dec. 31, 2018. One unit equals one side of a transaction (buyer or seller). Source data is deemed reliable but not guaranteed. The property information herein is derived from various sources that may include, but not be limited to, county records and the Multiple Listing Service, and it may include approximations. Although the information is believed to be accurate, it is not warranted and you should not rely upon it without personal veriﬁcation. Real estate agents afﬁliated with Coldwell Banker Coldwell Banker Residential Real Estate are independent contractor agents and are not employees of the Company. ©2019 Coldwell Banker Residential Real Estate. All Rights Reserved. Coldwell Banker Residential Real Estate fully supports the principles of the Fair Housing Act and the Equal Opportunity Act. Owned by a subsidiary of NRT LLC. Coldwell Banker, the Coldwell Banker logo, Coldwell Banker Global Luxury and the Coldwell Banker Global Luxury logo are registered service marks owned by Coldwell Banker Real Estate LLC. 539170NAT_1/19
OF THE ART
MIKE SHAPIRO, SUE SHAPIRO, MATT SHAPIRO AND ALENA SHAPIRO DIBENEDETTO.
BY MAGGIE DUFFY PHOTOS BY MONICA HERNDON
hapiro’s Gallery was never intended to be a family business. But now, more than 20 years since the family opened their original gallery, that’s exactly what it has become. Sue, Mike, Matt Shapiro and Alena Shapiro DiBenedetto are
the family members behind the gallery that carries fine American craft. Because Matt and Alena spent much of their childhood in the gallery, people always considered it a family business. But Mike and Sue never expected that once they grew up they would all be working there together. So when Matt called home from the University of Central Florida, where he was studying marketing, and expressed an interest in joining the business, Mike was taken aback. “It’s always been my and Sue’s deal,” Mike said. “It was never intended to have a next generation, but it’s evolved that way.”
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I think the four of us have become really good at finding where the line is and managing family life and business life at the same time. Matt worked his way through the ranks at the gallery and came on board full time in 2011. Alena joined in 2014. While no one has specific titles, they’ve all taken on specific roles. Matt considers himself the numbers guy. Alena manages the website and social media, photographing products for marketing pieces and assisting Sue with buying. In addition to the sense of family perceived in the gallery, there is a feeling of community. The Shapiros have been St. Petersburg art scene fixtures for decades. Along with Red Cloud gallery, Shapiro’s is the longestrunning for-profit gallery in the city. The Shapiros credit their longevity and success to a supportive community. While the gallery’s current location is on the prestigious Beach Drive, it was a struggle to get there. Shapiro’s had humble beginnings. It began in 1998, when Sue, who is a ceramic artist, made a living selling her work at outdoor art shows and to galleries. She had a studio at Art Space, now called Art Lofts, above Florida CraftArt. When a small space across Central Avenue became available, the couple decided to take it. It was 1998. Sue’s studio was in the back and the rest was used for retail. It was slow at first. “We got customers one at a time,” Sue said. “And we kept them.” Folks were drawn to the gallery, where they could watch Sue create and talk shop with Mike. “People came to see my parents first, but then later on Alena and I were always there, playing with clay and working the register,” Matt said. “We are the Shapiros, this is who we are and what we are and supporting the gallery is supporting the four of us.” They became heavily involved with the Downtown Arts Alliance, suggesting the idea for monthly art walks. As they got more and more customers, the amount of space they dedicated to retail grew more and more. But then in 2002, BayWalk opened, bringing the national chain People’s Pottery with it. Traffic was diverted to the new shopping destination. Central Avenue was a far cry from the bustling scene that it is now. As it happened, People’s Pottery went bankrupt and closed all of its locations. The developer of BayWalk called the Shapiros and offered them the space. It was totally out of their price range, but Mike knew that if they had the opportunity to get in front of all those people, they’d be successful. They got a loan from Signature Bank, totally green in the process. But they opened and, as predicted, were a success. “It totally changed our lives,”
Sue said. For four years, business was booming. They were able to hire employees. But then in 2006, things took a turn. BayWalk was no longer attracting customers. Then 2008 came and they had to let their employees go. They were struggling to pay artists, whose work they purchase outright. Inventory was dwindling. They credit loyal customers and the artists who continued to send inventory for getting them through those years. In 2009, Mike saw a space come up for lease on Beach Drive. Aware of how increasingly busy the area was becoming, he went to talk to the landlord. Again, it was a risky move, but Mike trusted his philosophy that exposure would equal success. And, like when they moved to BayWalk, people in the community were scared for them. But Mike was steadfast in his decision. “There wasn’t a plan B for us,” he said. “This is what we did and we believed in it, and I’m looking at Beach Drive, thinking this is where we need to be.” This time, no bank would trust them with a loan. Unlike nonprofit organizations that sell artwork, they’re not eligible for grants. So they went to the community that believed in them and were able to raise money privately. Almost all of their vendors sent work. Former employees volunteered to help them move in. They have been there ever since. Sales are strong, which not only benefits the family, but all of the independent artists whose work they sell. But Mike and Sue acknowledge that as the city grows and changes, they have to also. They credit Matt and Alena’s fresh perspectives on the business with their chance for it to continue. Alena said that she and Matt learned by watching the way their parents run the business. In turn, she said they encourage their parents to push boundaries with ideas that they’ve introduced. “When we’re in this setting they don’t see us as their kids,” she said. “They respect what we have to say and respect our opinions. But as soon as we leave here, we’re back to being family. I think the four of us have become really good at finding where the line is and managing family life and business life at the same time.” Shapiro’s Gallery, 300 Beach Drive NE, St. Petersburg, is open from 10 a.m. to 9 p.m. Mondays through Thursdays, 10 a.m. to 10 p.m. Fridays and Saturdays and 11 a.m. to 7 p.m. Sundays. (727) 894-2111. shapirosgallery.com.
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The “Alexandrine” umbrella, Alexandra Sojfer, $1,200.
BY JANET K. KEELER PHOTOS BY SCOTT KEELER
RAIN OR SHINE Actually, Paris is the most beautiful in the rain,” says antiques dealer Gabrielle to Gil Pender, the time-traveling romantic of Midnight in Paris. Woody Allen’s love letter to Paris is 8 years old now so I shouldn’t be spoiling much by saying that they walk into the nighttime gloom with the drizzle falling flat on their heads. Too bad they didn’t have a bespoke Alexandra Sojfer parapluie to twirl and protect them as they walked over Pont Alexandre III, the rain amplifying the twinkle of the City of Light on the bridge. I own two Sojfer umbrellas and have many occasions to use them during Florida’s rainy season. That doesn’t mean they get used that much, however, because they are more souvenirs than practical accessories.
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Like so many things purchased while traveling, they hold the special meaning of a place, as do the cat-eye glasses from Rome that I had made into sunglasses once the prescription failed me. The Alexandra Sojfer umbrella I found on my first visit in 2013 is collapsible and always dangling from a hook in the entryway. The small, milk chocolate canopy is edged in a light pink ruffle. The newest one is grander, flouncier if that’s possible. It awaits its first test drive. Alexandra Sojfer is a special shop in a city of special shops. There are oodles of books to guide a traveler to out-of-the-way places that deal in everything from antique millinery to copper cookware of every shape and size to vintage Bijou jewelry. Alexandra Sojfer is hiding in plain sight on Boulevard Saint-Germain in the 7th arrondissement. It shares the boulevard with many designer stores and cafes. A full day could easily disappear as you wander in and out of them, stopping only for a coffee and
something sweet at a sidewalk cafe. That alone is a quintessential Paris experience, with the people-watching as delicious as the profiteroles. Les Deux Magots cafe, where Ernest Hemingway and other writers and artists famously hung out, is about a five-minute stroll. It is likely that the designer herself will be in the shop, eager to have you hold one of her creations and saunter to the mirror. Some of them are meant for rain and others for keeping the driving sun off delicate skin. There is no umbrella superstition here, as Sojfer opens her umbrellas at the speed of light but then places them gently on the ground to create an art installation. Fabric, color and shape collide in a language that needs no translation. The question becomes not if you will buy, but what color and style goes with more clothes. Will it be the parasol with the tulle bows and dangling Swarovski crystals or the rain umbrella in turquoise taffeta dripping with lace? How will all this beauty handle the rain? Quite well, Madame Sojfer tells me. The umbrellas’ skeletons are made of titanium and resistant to turning inside out in high winds, though I don’t think I would test my lovely bumbershoots in a hurricane. There’s a lifetime promise of repair. The canopies are made of a variety of fabrics, including cotton, silk and linen, and the under-canopies are lined in a separate fabric such as cheesecloth or organza. Mine is lined with gossamer, which makes me think of angels’ wings. The ruffles on the edge of the umbrella bring to mind a can-can number at the Moulin Rouge. Many of the designer’s umbrellas have removable handles (good for getting into luggage), and the buyer can pick from different woods, including ebony and bamboo. Walking sticks (former French President Francois Mitterrand reportedly used one from here), scarves and lots of jewelry are also mainstays in the shop. On my most recent visit, Sojfer wore a dark-blue jumpsuit reminiscent of an old-school auto mechanic if that mechanic was impossibly chic. She accessorized with lots of blond hair and a number of long chains, punctuated by jewels of some sort. The oohla-la oozed. The bonus of the stop was a recommendation for dinner at Le Square de Marcadet in the Montmartre neighborhood, famous as being the home of the Sacre-Coeur Basilica. The restaurant is popular with locals (always a good sign) who know to ask for a spot on the intimate terrace. The atelier on Saint-Germain has been selling umbrellas since 1834. Sojfer’s grandfather fled
Hungary in 1937 and took over the studio; she has been at the helm since 2002. Though she is a third-generation artisan, there are others who have plied the parapluie trade in this spot. Today, it feels a bit like you’ve walked into Marie Antoinette’s boudoir with Coco Chanel at your side. It’s all at once over the top and sublime. Some regular visitors to Paris might know the shop as Madeleine Gely, though that name is gone from the storefront now. For me, Alexandra Sojfer is a must-stop in Paris, just a hop and skip from the Rue du Bac metro stop on the 12 or the Saint-Germain-des-Pres on the 4, depending on which way you are traveling. If it is drizzling and you’ve forgotten that foldable, black number you dragged from home, you will barely get wet as you dash the few blocks. But if so, it’s Paris, and the rain makes it more beautiful. Plus, there’s an umbrella waiting. Alexandra Sojfer, 218 Boulevard Saint-Germain, Paris. alexandrasojfer.com. The designer will host private viewings of her work Nov. 17-18 at the Mark Hotel, 25 E 77th St. at Madison Avenue, New York. The trunk show is by appointment only and invitations may be requested by emailing alexandra. email@example.com.
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Black and white checkered slim trousers, $110. Red button-front top, $58. Anthropologie, Tampa. Red sunglasses, $55. Free People, Tampa. Multicolor scarf, $38. Nordstrom, Tampa. Red sliders with gold buckle, $91. One55, Wesley Chapel.
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BY KATHY SAUNDERS PHOTOS BY CHRIS URSO
WHAT’S NEW FOR VINTAGE ENTHUSIASTS CELESTA AND SEAN CARTER IS EVERYTHING OLD. THAT’S THE SAME FOR CURRENT TRENDS IN FASHION. Vintage is hot. This summer, the Carters opened their Brocante Vintage Market to our photographers to feature new clothes that remind us of seasons past. The Carters, who have been brokering vintage goods in St. Petersburg for seven-plus years, recently announced they are closing their market at the end of the year to ponder their next foray into savoring historical goods. Their Paper Street Market on Central Avenue was the forerunner to the 15,000-square-foot warehouse at 2200 Second Ave. S. There the Brocante, open the first weekend of each month, blossomed. About 50 vendors sell furniture, housewares, tools, clothing and all sorts of antiques, collectibles and other unique pieces.
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Model Mary Jane Porter sported a new take on a 1950s plaid smock dress alongside boxy, traditional luggage. Some 1960s-style pedal pushers paired perfectly with an antique bike. A pair of 1970s bell-bottom pants were great for relaxing in a rattan and leather bucket chair. And a 1980s Madonna-inspired lace outfit married well with a backdrop of eclectic items reminiscent of the decade where pearls, punk and poofy hair were in vogue. For the Carters, pairing the fashion-forward ensembles with timeless merchandise was effortless. “I grew up going to flea markets, farm sales and barn sales,” said Celesta. Married in 2007, the Carters recently remodeled the kitchen of their 1920s Mediterranean-style home in St. Petersburg and now are turning their attention toward accessorizing. “I want to make my own house pretty,” Celesta said. Their new kitchen has traditional white cabinets, black and white marble floors and a kitchen island made out of a table from an 1880s silk factory in France. For the rest of the decor, Celesta, 37, prefers art nouveau and art deco styles. “I love the unique accents that they add to the furniture of that era,” she said. “When I see a piece it also evokes this kind of thought of what the life might have been like of the person who used it.” Sean, 42, likes industrial pieces from the 1920s and 1930s.
From the cover: White corset, $150. Nordstrom, Tampa. White tulle skirt, $120. Etsy. Dragon necklace, $425. Gold and white necklace, $575. Deborah Kent’s, Tampa. Black suede pointy boots, $147. One55, Wesley Chapel.
Stores represented: FREE PEOPLE, 2223 N West Shore Blvd., Tampa freepeople.com ANTHROPOLOGIE, 705 S Dakota Ave., Tampa anthropologie.com DEBORAH KENT’S, 2120 S Dale Mabry Highway, Tampa deborahkents.com ONE55, 2253 Twelve Oaks Way, Suite 102, Wesley Chapel one55.com NORDSTROM, 2223 N West Shore Blvd., Tampa nordstrom.com ETSY, etsy.com
Creative team: FASHION STYLIST: Sandra Davila MAKEUP AND HAIR: Monique McLaughlin and Jackie Cupples
At left, Brocante Vintage Market owners Celesta and Sean Carter.
MODEL: Mary Jane Porter
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Gingham midi dress, $160. Anthropologie, Tampa. Nude kitten heels, $378. Deborah Kent’s, Tampa.
The Carters transformed an Ohio church into a vacation home. Photo courtesy of Celesta Carter
The Carters, who turned a 1903 Catholic church in Ohio into their vacation home, don’t have a favorite piece of merchandise from the market, but they have a couple of pieces they treasure. Their coffee table, for example, is a repurposed 1930s chick incubator. And they are still trying to figure out where they are going to use a reclaimed part from a 1920s carousel stored in the back of the Brocante warehouse. The Carters each have careers besides the marketplace. Celesta works in marketing and advertising, selling billboard space. Sean is a pharmaceutical representative. They plan to continue their day jobs as they contemplate their next venture. First, though, they plan to rest. “I feel like there might be hobbies I love that I don’t even know about yet,” said Celesta.
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Ivory overalls with floral applique, $295. Teal turtleneck bodysuit, $48. Free People, Tampa. Nude patent platform shoes, $114. One55, Wesley Chapel. 56 / bay
Floral midi skirt, $170. Mustard three-button mock neck shirt, $58. Anthropologie, Tampa. Black suede heels with pearls, $103. One55, Wesley Chapel.
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Lemon flower flare jeans, $98. Peach V-neck top, $68. Long beaded necklace, $156. Long cross necklace, $398. Deborah Kentâ€™s, Tampa. Nude patent platform shoes, $114. One55, Wesley Chapel.
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Embroidered mini denim skirt, $150. Mango halter blouse, $90. Anthropologie, Tampa. Navy wedges, $150. Deborah Kent’s, Tampa.
They rented the warehouse for Brocante across the street from 3 Daughters Brewing and the building was recently sold to a real estate investor. They continue to have discussions with some of the vendors, called Brocanteurs, about taking over the market. But, said Celesta, “It would have to be an exact right fit for us to want to transition it to someone else.” It took the couple two years to develop the original idea for Brocante and they have no timetable for another project. “It’s something that is always kind of in your DNA so I’m sure for us we may be able to take some time off but we will want to get back into it,” said Sean. “One of the ideas we had was to focus on a little more rare, hard to find, higher-end store or type of a setup where it’s not so much about the volume but it’s about the individual pieces and those pieces would be a little more curated. We’d like to kind of fulfill that need and that passion we have, but maybe not be the ones to be running the show.” Brocante Vintage Market is at 2200 Second Ave. S in St. Petersburg. The remaining market dates are Sept. 7 and 8, Oct. 5 and 6, Nov. 2 and 3 and Dec. 7 and 8. brocantemarket.com.
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Since 1955, Ward’s Seafood has provided locals & visitors with fresh seafood caught daily by our fisherman. We also source seafood from up north and around the world. Come visit us 7 days a week where it’s always fresh and friendly.
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S T R E TC H I N G THE SOUL
Photo by Kera Holzinger
BY MAGGIE DUFFY
2016, Christina Majeed was hiking on the Lares Trek of Peru, a five-day journey through the Andes Mountains that culminates in the ancient Incan city of Macchu Picchu, when she was struck by a life-changing thought. She spotted a rock, rippled with striations of gray, yellow and amber. That design should be on a pair of yoga pants, she thought, and snapped a picture of it. It may seem like an odd idea to have on a mountain, but Majeed taught yoga and found herself wearing those leggings frequently. Her idea for Soulgani Activewear, a line of yoga pants inspired by travel and the environment, was born. But another aspect of her trip was also critical in her plan for the company. While on the trek, Majeed and her best friend Morgan would begin each morning in the markets, buying fruit to give to villagers along their way. That plan inspired their decision to donate a portion of sales from the pants to the charities that benefit the places that inspired their designs. Photo by Scott Keeler
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Left, Soulgani Activewear founder Christina Majeed shows off some of the products, which include the leggings in the photo above.
Your curb appeal.
“I wanted to create something that can help people,” she said. “I love design, fashion and living a healthy and active lifestyle, so I just combined it together and created Soulgani.” At the time, Majeed, 36, who lives in St. Petersburg, was the chief product officer for health care technology company Nextech Systems, based in Tampa. Months after the seed was planted on that mountain, Majeed worked double duty, diving into design and patternmaking and researching manufacturing while maintaining her career as a tech executive until 2018. That March, Soulgani was launched. When it came to designing the leggings, Majeed was thoughtful about women’s bodies. She uses the highest quality fabrics to ensure that the pants aren’t see-through. They are designed to flow with the body as it moves and the high-waisted compression keeps everything tucked in. They come in sizes XXS to XXL. Majeed, the sole owner of the company, says sales are going well. The products are found in 15 Pilates and barre studios across the country, including Pure Barre in St. Petersburg. The line also is carried locally at Tampa’s International Plaza in the popup store Circle Box (through December), in the St. Petersburg boutique Gray Space and through the website (soulgani.com). “The really nice thing about having a startup is that every month you have more than you did the last month,” she said. “We’ve been blessed. Our sales have been able to help us invest in doing another collection.” Beyond exposure through retail, word of mouth, savvy networking, loyal customers and social media have made the line a success. At a working women’s luncheon, Majeed approached the guest speaker, astronaut Nicole Stott, about partnering on a legging. She agreed. The meeting launched the Sunrise leggings, with the image of a sunrise as seen from space. Proceeds benefit the Space for Art Foundation, which provides art therapy to children in hospitals. Social media fitness influencer Paige Hathaway, who has 4 million followers, has name-checked Soulgani online, while clad in the brand on her way to a yoga class. And when former Real Housewife of New York Kelly Bensimon liked one of Soulgani’s posts, Majeed reached out to her, leading to a collaboration on the limited-edition Sexy Soul red legging to benefit the NYC Food Bank. The Second Soul smooth black leggings and sold-out Bamboo Dream Crop Top, “inspired by the active and effortlessly chic vibe of Tampa Bay,” benefit Feeding Tampa Bay. And proceeds from the sale of the rock print leggings, which started it all, help build houses in those villages along the Lares trail in Peru. Majeed’s vision is for Soulgani to have global recognition. “I want to build a brand that’s known for having the most amazing products out there and that know how to fit a woman’s body,” she said. “But more importantly, it’s a brand that has soul to it. That with every pant you’re giving back, helping others and doing good.”
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The Florida Aquarium Sea Grapes A splashy and tasty affair, Sea Grapes offered samples and sips from 31 restaurants and 100 wines while showcasing the Florida Aquarium â€” from swampy wetlands to the stunning coral reef to the rooftop VIP party. More than 1,200 guests, wearing everything from blue jeans to evening gowns, enjoyed Dragonâ€™s Breath ice cream and performances by the Black Honkeys and Fretless Rock. Funds raised at the annual event are used to protect endangered species. Photos by Amy Scherzer
Nicole Minnis and Kristin Liguori.
Robert Long, Carolyn Featherly, Roger Germann and Niki and Leo Cannyn.
Jonathan Locklear and Jennifer Dumas. Kevin Lapio and April Clark.
Veronica Cintron, Daniel Borasch, Carmen Barkett and Roger Germann.
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From our boats, to your plates.
Gail Rogers, Alexandra Rogers and Shelley Cunningham.
St. Petersburg Debutante Club 2019 Introductions Hannah Adams, Tinsley Moorefield and Breck Tanner.
The St. Petersburg Debutante Club welcomed 16 young women to be recognized at an annual black-tie Presentation Ball in December, a club tradition since the late 1930s. The 2019 debutantes gathered for the first time recently for coffee and conversation at the St. Petersburg home of Corrie Stover, where they shared club traditions and enjoyed looking through photo albums of club events. In the upcoming months, the college-aged debutantes will be participating in social events along with community service projects in preparation for the formal ball, which will be Dec. 28 at the Coliseum. Photos courtesy of Georgia Mattern Pictured from left are:
Kristen Oldham, Shane Smith, Corrie Stover and Stephanie Dyer.
(Front row) Alexandra Grace Johni, daughter of Scott and Lisa Johni, Johns Hopkins University. Hannah Elizabeth Adams, daughter of Jack and Sarah Adams, Liberty University. Breck Alise Tanner, daughter of Terry Finley Jr. and Nancy Tanner, University of North Florida. Ryen Nicole Kaufman, daughter of David Lee Kaufman and David George and Kari Bianchet, University of Alabama. Maria Fernanda Rios, daughter of Arturo R. and Sharon Rios, Wake Forest University. (Second row) Tinsley Moorefield, daughter of Harry Michael Jr. and Breck Moorefield, University of Mississippi. Kalista Crespo Shields, daughter of Frank and Lisette Shields, Berry College. Rena Hiten Upadhyay, daughter of Drs. Shital-Hiten and Bhumi Upadhyay, Northwestern University. Milicent (Millie) Lois Abbey, daughter of David James and Margaret Abbey, University of North Florida. Mariana Hope Monforte, daughter of Dr. Hector and Jill Monforte, University of Florida. Mariah Tasneem Vesely, daughter of Brandon and Shirin Vesely, University of Florida. Emily Grace Rutledge, daughter of James Mark and Mandy Fowler Rutledge, Wake Forest University. Alexandra (Ali) Elizabeth Rogers, daughter of Mitchell Calvin and Kristen Rogers, Marymount Manhattan College. Not pictured:
Kalista Shields, Mariana Monforte and Rena Upadhyay.
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Abbie Vee Cunningham, daughter of Arthur B. and Shelley Cunningham, Florida State University. Khoury Lee Kennedy, daughter of Byron Leir III and Catherine Kennedy, University of Florida. Stephanie Claire Mortimer, daughter of Stephen Gregory and Marcy Mortimer, University of Mississippi.
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Debutante Club of Clearwater 2019 Introductions Nine young women from upper Pinellas County will be presented as debutantes in December as the Debutante Club of Clearwater celebrates its 60th anniversary. The 2019 debutante season was launched at the Carlouel Yacht Club with a flower-arranging demonstration hosted by the Belleair Garden Club. Participants made centerpieces for a luncheon with committee members and debutante mothers. The Debutante Courtier Ball, chaired by Renée Flaharty and Beth McMullen, is scheduled for Dec. 29 at Ruth Eckerd Hall. Prospective debutantes must be at least 20 or sophomores in college at the time of the ball. The debutante season is designed as a year for personal growth and exploring social, cultural and professional aspects of the community. Photos courtesy of Taylour Shimkus Austi Critchfield, Caroline Carlisle and Shannon Flaharty.
Pictured from left are: Avery Lynne Welz, daughter of Jason and Stacey Welz, Florida State University. Laurel Elizabeth Wanger, daughter of Dr. Michael and Michele Wanger, Washington University in St. Louis. Kelsey Lynn Coletti, daughter of Drs. Scott and Allison Coletti, Florida State University. Shannon Renée Flaharty, daughter of Shon Edward and Renée Flaharty, Florida State University. Nicolette Taylor Jennings, daughter of Mark and Vicki Jennings, Texas A&M University. Caroline Elizabeth Carlisle, daughter of Matthew and Mila Carlisle, Florida Gulf Coast University. Austi Cecilia Critchfield, daughter of Dr. Jack and Mary Critchfield, Vanderbilt University.
Kelsey Coletti, Avery Welz, Kate Kudelko and Laurel Wanger.
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Megan Christine Erickson, daughter of Dr. Kurt and Melissa Erickson, University of Tampa. Katherine (Kate) Elizabeth Kudelko, daughter of Dr. Marc and Lee Ann Kudelko, University of Florida.
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Steve Greenbaum, Judy Genshaft and Joel and Bryan Greenbaum.
University of South Florida A Gala Celebration for Judy Genshaft University of South Florida student leaders, faculty, trustees and alumni sent Judy Genshaft into retirement with a glittering goodbye gala celebrating the countless accomplishments and lives changed by their longest-serving president (2002-2019).
Joe Lopano and Janet and Tom Scherberger.
â€œWhat do you get someone who has everything? And gives everything?â€? USF Foundation CEO Joel Momberg asked the 800-plus guests from the worlds of business, medicine, academics, politics and sports. Your very own street, Momberg answered. The university is changing the name Maple Drive to Genshaft Drive, and the road will lead to the new Genshaft Honors College that will be built next year, thanks to a $23 million departure gift from the outgoing president and her husband, Steve Greenbaum. USF jazz, dance and music students joined Broadway star Quentin Darrington (Class of 2004) in the celebration, personalizing classic song lyrics to salute the honoree, ending with the crowd on their feet singing Hey Jude. Photos by Amy Scherzer Claudia McCorkle and Charles and Rhonda Adams.
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Les and Pam Muma.
Brian and Paulette Lamb and Terry and Jordan Zimmerman.
Greg, Brent, Debbie, Mel and Betty Sembler.
Debbie and Joel Momberg and Linda and Randy Simmons.
Kate Tiedemann and Ellen Cotton.
Carol and Frank Morsani.
Rhea Law, Wayne Williams and Lea and Dick Beard. Dr. Anila Jain and Bill Mariotti. bay / 73
Tampa General Hospital Foundation 22nd Annual Gala “Celestial chic” attire and a moonshot mission “to teach, heal and innovate” created a Big Bang at the 22nd annual Tampa General Hospital Foundation gala, “Tomorrow: Commanding the Future of Health Care.” Event chairs Laura and Joe Williams and Tammy King and Dr. Tom Bernasek greeted a galaxy of sun goddesses, martians, even Marty McFly, at the Tampa Convention Center. Donor pledges and auction bids soared to $1.3 million for adult and pediatric Level One Trauma and Burn Centers. Photos by Amy Scherzer
Laura and Joe Williams and Tammy King and Dr. Tom Bernasek.
Lavanya and Dr. Ravi Bukkapatnum. Dick and Dr. Linda McClintock Greco.
Gene and Jane Gowarty.
Wayne Lewis and Danielle and Dr. Claude Guidi.
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Ella and Rob Greene. Betsy and Drew Graham and Frann Richards.
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Ivory Club of Tampa Bay 15th annual Lecture Series and Gala An uplifting lecture and gala dinner hosted by the Ivory Club of Tampa Bay celebrated cultural, educational and family values of the worldwide African community. Guests at the 15th annual event wore colorful African fashions, enjoyed traditional dance and music and got an economic update on the worldâ€™s second-largest and second-most-populous continent from guest speaker Ahunna Eziakonwa-Onochie, director of the Regional Bureau for Africa, United Nations Development Programme (UNDP), supporting 50-plus African countries. The event raised money for the clubâ€™s endowment scholarships, student exchange programs, disaster relief and other charitable activities. Photos by Amy Scherzer and courtesy of Lisa Presnail
Stilt walker Bambi Loketo and Sia Bonhomme.
Dr. Yolande Nziga, Ahunna Eziakonwa-Onochie, Tampa Mayor Jane Castor and Ivory Club of Tampa Bay president Dr. Jean Pierre Nziga.
Pat and George Ayetin. Garnet Moore and Pauline Andrews.
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Kimberly Williams and Laryssia Marsh.
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USF St. Petersburg H. William Heller Hall Naming Ceremony More than 300 friends, family, former students, community leaders and co-workers of Bill Heller attended the naming ceremony of H. William Heller Hall at the University of South Florida St. Petersburg. The university honored its former CEO, dean and professor by renaming Coquina Hall after the longtime advocate for the St. Petersburg institution. Outgoing USF president Judy Genshaft thanked Heller for being a transformative figure and for his years of dedicated service to the university. Betty Castor, a former USF president, Pinellas County Commissioner Charlie Justice and St. Petersburg Deputy Mayor Kanika Tomalin also participated in the ceremony, along with USFSP regional chancellor Martin Tadlock. Heller’s daughter, Cheri Heller, thanked the crowd on her father’s behalf. Photos by Chris Urso Jeanne and Bill Heller.
David O’Neill and Jeanne, Bill and Jim Heller.
Bill Heller and Kanika Tomalin. Bill Heller and Cheri Heller.
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Ruth Eckerd Hall CEO Welcome Reception
Clearwater Mayor George Cretekos and Susan Crockett.
Judith and Barry Alpert and Susan Crockett.
Susan Crockett was welcomed as the new president and CEO of Ruth Eckerd Hall during a cocktail reception at the recently renamed Nancy and David Bilheimer Capitol Theatre in Clearwater. As a nod to the many positions Crockett held at Ruth Eckerd in the past 30 years, her many former business cards were embedded in colorful bouquets of flowers dotted around the lobby. Crockett had worn every hat from house manager to, most recently, chief operating officer. Guests, including many city and county officials, gathered in the burgundy and gold theater for a Champagne toast. When Crockett came on stage, she received a standing ovation. “Thank you for welcoming me,” she said. She talked about her role in overseeing both Ruth Eckerd Hall and the Bilheimer Capitol Theatre, which includes a $35 million “Expanding the Experience” capital campaign that will bring renovations to both venues and the addition of a 6,000-square-foot lobby at Ruth Eckerd Hall. Crockett also talked about the State of the Art campaign that includes technology and an education endowment for the Marcia P. Hoffman School of the Arts. She said her plan of action includes advocacy, energy, appreciation and determination. Photos courtesy of Jeff O’Kelley
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save the date
FINE ARTS AND FASHION: The “sounds and sights of summer”themed luncheon features music, fashions by Colette’s of Madeira Beach, prizes, an auction and more. Benefits Calvary Fine Arts Events. $20. 1 p.m. Calvary Episcopal Church, 1615 First St., Indian Rocks Beach. (727) 580-8237. MOUSEQUERADE: Masks or Mardi Gras attire encouraged for this party with a catered dinner and dancing to music by Shawna Corder and Aaron Davis. Benefits Kind Mouse. $125-$150. 6:30 p.m. 737 Event Venue, 737 Third Ave. N, St. Petersburg. (727) 518-5575.
PARC’S TOP CHEFS: Taste the flavors of area restaurants and catering services. Participants include Osteria, the Library, Rusty’s Bistro, Carrabba’s Italian Grill, Bulla Gastrobar, Bake’n Babes, (swahrey), Hyppo Gourmet Ice Pops, the Dessert Spot — Toffee to Go, Mother Kombucha and Kahwa Coffee. Benefits PARC. $75. 6:30 p.m. Morean Arts Center for Clay, 420 22nd St. S, St. Petersburg. (727) 345-9111.
OPERATION WARMHEART GOLF TOURNAMENT: Benefits grants for active duty service through Operation WarmHeart. $85. 7 a.m. Bay Palms Golf Course, 1805 Golf Course Ave., Tampa. (813) 840-6904.
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BREWS AND BRAINS: Bring a team of eight to play six rounds of trivia with food and drink. Benefits Pepin Academies. $45. 6:30 p.m. TPepin’s Hospitality Centre, 4121 N 50th St., Tampa. (813) 236-1755.
EAT, DRINK AND BE GIVING: This evening of food, cocktails and a silent auction benefits animal rescue, conservation and Croc Docs. $35, $50 two. 5 p.m. Alligator Attraction at John’s Pass, 12973 Village Blvd., Madeira Beach. (727) 329-8751.
HANDS FOR HOPE: A pet-friendly walk with a kickball game, flag football, raffles and food vendors. Benefits people with sickle cell anemia disease and their families. $25. 8 a.m. Rowlett Park, 2401 E Yukon St., Tampa. (813) 417-1014.
BEER AND BOW TIES: Food, wine and beer pairing stations, along with live entertainment, art shows and photo opportunities. Benefits the Crisis Center of Tampa Bay for suicide prevention. $100, $150 VIP. 7 p.m. Armature Works, 1910 N Ola Ave., Tampa. (813) 964-1964.
GOAT YOGA WORLD RECORD: Join an attempt to set the Guinness world record for largest goat yoga session. Benefits the Grady Goat Foundation for children facing adversity and animal rescue efforts. $35. 9 a.m. Keel & Curley Winery, 5210 Thonotosassa Road, Plant City. (813) 752-9100.
PORT TAMPA BAY ANCHOR BALL: This black-tie-optional gala benefits Tampa Port Ministries and theTampaBayMaritimeScholarship Foundation. $150. 5:30 p.m. Bryan Glazer Family JCC, 522 N Howard Ave., Tampa. (813) 247-5237.
ROYAL BALL: The St. Pete Glitter Queen’s ball benefits the Guardian Ad Litem Program. $75. 7 p.m. St. Petersburg Marriott Clearwater, 12600 Roosevelt Blvd. N, St. Petersburg. (727) 572-7800. stpeteglitterqueens.org.
LIONS EYE BALL: The “See and Be Seen”-themed event includes a reception, seated dinner, auction and fashion presentation featuring visually impaired models. Benefits Lions Eye Institute for Transplant and Research. $250. 6 p.m. Tampa Airport Marriott Hotel, 4200 George J. Bean Outbound Parkway. (813) 289-1200. BUTTERFLY BALL: The Cirque Du Hope-themed gala benefits Alpha House. $175. 6 p.m. Vinoy Renaissance St. Petersburg Resort & Golf Club, 501 Fifth Ave. NE, St. Petersburg. (727) 822-8190. DEFENDERS OF POTENTIAL BIG GALA: A night of entertainment, food, art and an auction to benefit Big Brothers Big Sisters Tampa Bay. $300. 6 p.m. Hilton Tampa Downtown, 211 N Tampa St. (813) 769-3636.
TRINITY WOMEN’S LEAGUE MASQUERADE GALA: Masks are strongly recommended for this dance with music by the Phase 5 Band, dinner and auctions. Benefits Fostering Hope Florida. $50. 7 p.m. Heritage Springs Golf and Country Club, 11345 Robert Trent Jones Parkway, Trinity. (727) 372-5281.
UNDERSTANDING ENERGY FOR A CURE: A night of research updates and information on Friedreich’s Ataxia. $375 (includes admission to the Energy Ball). 5:30 p.m. University of South Florida Marshall Student Center, 4202 E Fowler Ave., Tampa. (484) 8796160.
MENTAL HEALTH AWARENESS GALA: A night of dinner, dancing and awareness about autism in the African-American community. $50. 8 p.m. Event Hall, 6152 126th Ave. N, Largo. (727) 569-6305. FARA ENERGY BALL: The annual gala for the Friedreich’s Ataxia Research Alliance. $375 (includes admission to Understanding Energy for a Cure). 8 p.m. Tampa Marriott Waterside, 700 S Florida Ave. (813) 600-8179.
COMMUNITY “FORE” THE PETS: A day of target golf with lunch, raffles, an auction and a hole-in-one contest. Benefits the Community Pet Project. Free. Noon. Topgolf, 10690 Palm River Road, Tampa. (813) 298-1811.
CELEBRATING 40 YEARS
OF GREAT MUSIC! OCTOBER 17-20
PRESENTED TED BY
CHICAGO • ALISON KRAUSS • BOYZ II MEN TROMBONE SHORTY & ORLEANS AVENUE BLOOD, SWEAT & TEARS • YONDER MOUNTAIN STRING BAND ROBERT RANDOLPH & THE FAMILY BAND • THE SOUL REBELS MARCIA BALL • PARSONSFIELD • POLYRYTHMICS 40 TH ANNIVERSARY TRIBUTE TO JAZZ VOCALISTS FEATURING KAREN BENJEY ERICA DICEGLIE • VALERIE GILLESPIE • FRED JOHNSON • THEO VALENTIN BELINDA WOMACK & LA LUCHA JAZMIN GHENT • ASHLEY SMITH & THE RANDOM OCCURRENCE GLORIA WEST AND THE GENTS UNIVERSITY OF MIAMI’S FROST JAZZ ENSEMBLE FEATURING JOHN DAVERSA REH/CJH YOUTH JAZZ BAND WITH SPECIAL GUEST JOHN DAVERSA CJH’S YOUNG LIONS JAZZ MASTER SESSIONS FEATURING JAMES SUGGS
BUY TICKETS TICKETS NOW! NOW! CLEARWATERJAZZ.COM BUY CLEARWATERJAZZ.COM In partnership with
This project was sponsored in part by the State of Florida, Department of State, Division of Cultural Affairs and the Florida Council on Arts and Culture. Artists Subject to Change.
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bay / 85
before we go
AUSTIN MEADOWS RAYS 2019 ALL-STAR What’s on your binge watch list? Game of Thrones. What is your favorite childhood food memory? Mama’s chicken casserole. What’s one thing you will indulge on that’s worth every cent? A Chick-fil-A milkshake. What is the most embarrassing song that you love? Complicated by Avril Lavigne. What is something not many people know about you? I love to play with my hair and also to twist it. I’ve done it since I was like 3. Photo courtesy of the Tampa Bay Rays 86 / bay
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