FOR HOME & LIFESTYLE RETAILERS. EST.1975
S E N O L ets
g O d a g O C s& t f i g E e TH ovativ n
n i E V FI
GIFTS WITH A PURPOSE Brands with a social mission
TRENDING NOW Menâ&#x20AC;&#x2122;s accessories are biggest growth category
GIFTGUIDE is published by
THE INTERMEDIA GROUP PTY LTD ABN 94 002 583 682 41 Bridge Road Glebe NSW 2037 Australia Ph: 02 9660 2113 Fax: 02 9660 4419 MANAGING DIRECTOR: Simon Grover PUBLISHER: Mark Kuban EDITOR: Marion Gerritsen firstname.lastname@example.org NATIONAL ADVERTISING MANAGER: Gabrielle Broodryk email@example.com SENIOR DESIGNER: Chris Papaspiros PRODUCTION MANAGER: Jacqui Cooper ACTING CIRCULATIONS MANAGER: Troy Brookes DISCLAIMER:
This publication is published by The Intermedia Group Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law, the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication. Copyright © 2019 - The Intermedia Group Pty Ltd.
14 in this issue 6 visual merchandising window display inspiration for your store 14 what’s new innovative gifts and gadgets 20 branding watches have stood the test of time 26 in focus brands with a social mission 34 trends men’s accessories is one of the fastest growing segments 38 insight how trade fairs are adapting to the new way of gifting 42 products cool, quirky and colourful products for every occasion
26 20 34
38 November 2019â&#x20AC;&#x192; 3
With the silly season just around the corner, here is some visual merchandising inspiration for your store.
OPUS DESIGN 6 giftguideonline.com.au
MAKE DESIGNED OBJECTS
FEW AND FAR
November 2019â&#x20AC;&#x192; 7
SORRY THANKS I LOVE YOU
SPOILT GIFT AND HOMEWARES
What is ‘Savannah Smarts’? At Savannah, we question the ways in which existing kitchen tools and gadgets can be improved. When we design or source a product that offers exceptional functionality, ease of use, safety, uniqueness, mess reduction features or quality it earns the coveted Savannah Smarts badge. Here are some of our favourites!
Black Titanium Cutting Range
e dried s pic Hom
WHY SO SPECIAL? •High quality Japanese steel coated in black titanium holds long lasting cutting edge •Black titanium knives will not corrode, stain, discolour foods, transfer odours •Beautiful blade with dark sheen will never mark or rust •Non-slip handles fit comfortably in the hand
WHY SO SPECIAL? •One tool does it all! Cut, de-pip, scoop, slice and mash your avo •Makes a useful and on-trend impulse buy with fun packaging that calls out functions
Thanks to their world renowned ceramic mechanisms and Scandinavian design, CrushGrind mills are perfect for dried herbs and spices, as well as salt and pepper.
There’s a lot of Laguiole-inspired cutlery out there. But here’s what makes André Verdier a premium product.
All pieces mirror polished
Serrated both sides to cut food cleanly, without tearing
Quality ABS, wood or stainless steel handles
European beech box
‘Laguiole bee’ (feature of this cutlery) welded on, not stamped or glued
Convex riveting detail - not regular ‘pushed’ riveting
OUR SHOWROOMS ARE PACKED WITH GADGETS & GIFTS Enquire through albi.com.au
THIRD DRAWER DOWN
giftguideonline.com.au Source new products, find suppliers and read the latest news all in one place. Sign-up to receive our eNewsletter, twice weekly. instagram.com/ausgiftguide facebook.com/ twitter.com/ausgiftguide pinterest.com/ausgiftguide/ linkedin.com/company/ ISSUU
FOR HOME & LIFESTYLE RETAILERS. EST.1975
- PLACE & CHARGE - AVAILABLE IN THREE COLOURS
- FOR IPHONE 8, 8 PLUS, IPHONE X, SAMSUNG S6-S9 + OTHER ANDROID PHONES
81 Tulip Street, Cheltenham, Vic 3192, Australia t: 03 9581 3666 I f: 03 9583 9321 I e: firstname.lastname@example.org I gibsongifts.com.au 12â&#x20AC;&#x192; giftguideonline.com.au
81 Tulip Street, Cheltenham, Vic 3192, Australia t: 03 9581 3666 I f: 03 9583 9321 I e: email@example.com I gibsongifts.com.au
As retailers are getting their stores ready for the silly season, here are some products that will surely fly off your shelves this Christmas.
his year we have seen some cool and quirky products in the market. We have a
look at the latest gifts and gadgets that created a buzz in 2019 and will continue to make waves in 2020.
conscious of ensuring it was small and
The ultimate travel companion
lightweight for maximum portability.”
COAT is a portable garment hook
Dubbed the gift you give the
that is compact, stylish and extremely
person that has everything, Dutton
versatile. Available in black, blue
says the feedback has been
and red, it has been created to travel
wherever you do and enables you to safely stow your garment. Launched at Life Instyle last August,
“We left Life Instyle with new clients placing orders and a huge amount of qualified interest. Retailers’ feedback
founder Luke Dutton says COAT
focused on how well made COAT is
truly is a unique product. “There
plus how well executed the packaging
are many hooks that utilise suction,
is. That feedback was very satisfying
however, none that are designed to
as we’ve put a lot of effort in to all
be portable,” he explains. “We had
aspects to ensure COAT is viewed as
as much regard for COAT’s design for
a premium product at an affordable
when it isn’t in use, to when it is. When
‘in use’ COAT had to be robust to do
Solving a problem
its job, however, when not, we were
Tools and gadgets company, November 2019 15
Dreamfarm, launched its innovative Ortwo late last year via a Kickstarter campaign. Only four days after introducing a crowdfunding campaign, the project had already reached its funding goal. PR and social media manager, Cate McDermott, at the time said there are many benefits to launching on Kickstarter including the exposure to a community of people who crave innovation and may not have come across Dreamfarm otherwise, as well as learning which countries the product is likely to do well in and where they should focus their marketing efforts. Ortwo is the world’s first pepper mill to combine the convenience of one-handed spice grinding, with the extra speed, ease, and an unmatched output of two. Ortwo’s custom designed, ultra-sharp ceramic grinder is fully adjustable with six settings from super fine to coarse, will never corrode or rust and is perfect for all spices―including salt. The wide-mouth, flat-bottomed glass spice jar is super easy to fill, dishwasher safe and tempered for strength, so whether you’re using it one-handed or two, this awardwinner really is anything but run of the mill. Ortwo Lite is a plastic version of Ortwo. Ortwo has been available for a while, but as a 2019 Red Dot Award winner as well as a 2019 gia award winner for product design, we think it’s still one of the best gadgets out there in the market.
A bold fusion of fashion and technology Lilly C is a wire-free range of charge purses available on the Australian market. Boasting incredible phone charging 16 giftguideonline.com.au
power and classic styling, they’re on trend no matter what
Heap. For him, good design is where a
the season brings.
great idea meets beautiful execution―
Compatible with all Qi-enabled smartphones and designed for everyday use, the power is in your hands―literally. Simply pop your phone into the charging pocket for on-the-
simplifying and unifying form and function into practical minimalism. And so LAPOD was born.
go convenience, or place on top of the purse while catching
LAPOD holds all your laptop
up with friends. For added convenience a second phone can
accessories and peripherals in a
be simultaneously charged via the included cable.
cushioned storage pod. Access
There is a built-in super slim 4000mAh battery and an LED
whatever you have stored inside your
indicator shows remaining battery power. The purse features
lapdesk without disturbing your work
multiple card and cash pockets, is made from vegan leather
on top. Use the cable slot to plug your
and comes with a one-year warranty.
laptop into stored portable drives,
Lilly C is designed and distributed by CMI Accessories.
Great idea meets beautiful execution
devices or power packs. LAPOD allows you to single-handedly
objct co’s LAPOD stands for LAP desk + storage POD and is a
access whatever you have stored
great invention by Melbourne based industrial designer, Tony
inside your lap desk without disturbing November 2019 17
whatever you have on top. Everything is easily accessible when and where you need it. A cutaway slot in the work surface allows you to
With a greater tensile strength than steel and capacity to withstand more compression than concrete, it’s hard to find a better material
run cables or charge batteries without navigating
for LAPOD’s work surface than bamboo.
a ‘spaghetti junction’ at your feet or losing any
Bamboo’s material properties allow your work
valuable desk space.
surface to be strong, lightweight and
LAPOD’s storage pod is big to hold whatever you
need including chargers, cables, a mouse, portable
Enhancing everyday life through
drives, USBs, webcam, tablet, stylus, etc.
Its storage-pod/cushion is made from high-
Starting off as just a little idea, Orbitkey was launched
quality rigid P.E.T. felt, which is extremely strong
in 2013 with a Kickstarter campaign which by the end
and is really built to last.
had 5,000 backers. After that it was all systems go.
Founded in Melbourne, Orbitkey was created to inspire and change the way people interacted and organised their keys; enhancing everyday life through clever organisation.
your bag and pockets from key scratches and puts an end to the dreaded key jingles and fiddling. The eco-friendly collaboration has utilised left-over bag production textiles to create five playful and bright
The Orbitkey key organiser transforms your cluster of keys into a beautiful and organised
designs, Black, Claret, Denim, Grey Marle and Tawny. “An ideal collaboration partner for us is a brand
stack―eliminating key jingles, scratches and bulk
whose core values are aligned with ours, yet they
associated with traditional key rings.
approach things a little bit differently,” says Charles
Orbitkey recently joined forces with Melbourne born baggage brand Crumpler for an exclusive
Ng, co-founder and design director of Orbitkey. “Crumpler has always been renowned for its playful
range of key organisers. The clever design keeps
and rebellious spirit, shown through the vibrant colours
keys stacked neatly, and protects the things inside
of their products and artistic brand direction.”
BACK TO CONTENTS November 2019 19
TIME 20â&#x20AC;&#x192; giftguideonline.com.au
Local watchmakers fight the influx of imports with designs better suited to the Aussie lifestyle.
oreign watch brands,
foreign watches in 2018, a slight increase from
particularly from Europe, have
2017, indicating the ever-growing encroachment
become the must have accessory
of these products in market.
for Australians in recent years with
This is frustrating data for local brands, such
expensive advertising campaigns and celebrity
as Adina Watches, which has been crafting
endorsements being hard to ignore.
and designing Australian made products from
However, locally made watch brands are now
its Brisbane factory since 1971 and believe their
fighting back, finding their own strength and
products are better suited to Australians’ needs.
appeal in market with time pieces that better
Founded by Australian watchmaker and current
reflect, and are more suited to, the Australian
managing director Robert ‘Bob’ Menzies, Adina
lifestyle and environment.
has grown from one dedicated man to a staff of 18,
According to official Swiss export figures, Australia imported roughly $273 million worth of
including Bob’s son Grant, building the craft of quality Australian watchmaking throughout generations. November 2019 21
Each year Adina produces over 40,000 artisan
“There are so many advantages to buying
watches from its Brisbane factory, available in over
Australian. Foreign watches have limited local
300 retail outlets nationally.
servicing options due to the exclusivity of the
Grant Menzies, general manager of Adina, says
brands, which creates a back log of repairs and
potentially consumers are missing out on the
more time the consumer will have to wait to get
advantages of what an Australian made watch
their watch returned.
can bring; from durability and quality aftercare
“In buying Australian you also help support
to supporting the local economy. He adds that
jobs, the retailers and more importantly, we feel
Aussies ought to explore their locally made options
we understand what Australians are looking for
before following movie star endorsements.
and have developed products that better suit our
“Not enough Australians realise that there is
unique and varied requirements.”
a locally manufactured brand in the market that
Adina has developed a reputation for making a
is second to none when it comes to quality and
range of watches, from the elegant and practical
functionality,” he says.
to the bulletproof, tough work watches that are
designed to withstand the harsh conditions of
from nursing, mining and corporate, to marque
the Australian bush. The Adina Countrymaster,
celebrations and evening wear. All, however, are
for example, is worn by farmers nationally and
designed with an Aussie mindset.”
is known for being a practical solution to their everyday needs. “You’d be hard pressed to find a farmer that does not have one of our watches,” says a wry
Adina Watches’ launch was inspired by the imports that were being brought into the country back during the Vietnam War. “Dad would speak with the retailers back then
smiling Grant. “I guess this is due to the reputation
and found out that a lot of soldiers were coming
we have built over time for delivering a product
home and selling the hundreds of affordable
that frankly not only does the job but goes above
and reliable Japanese watches they had bought
overseas with their duty pay checks.
“There are many industries and individuals for
“Aside from being able to have better control of
which we have developed an Australian made,
our quality, the future of Australian watchmaking is
practical watch that goes above and beyond,
one of the reasons why we have kept our business November 2019 23
in Australia after all these
“We have 300 or so
years. It would be very easy
retailers that sell our
to have all our components
products nationally and I
shipped to an assembly
am proud to say that I know
house in China negating the
each of them personally.
training and employment
Actually, my wife says I’m the
we provide the community,”
only man in the country that
could walk into any town in
The local service factor has
Australia and borrow $100
also been a massive winner
on a handshake. That’s the
for Adina and Grant says this
strength of our partnerships
is only expected to grow.
and I guess it’s the ethos that
“Having a watchmaker on
many Australians live by and
the premises is becoming a
you have to respect that.”
very powerful thing for the
From the independent
independent retailer. It’s that
watchmaker who services
old-fashioned service that
the everyday person on
Australians truly appreciate
the street to the high-end
and we are seeing a distinct
luxury jewellers, Adina has
swing by consumers looking
always respected the pivotal
for quality service to support
role that retailers play in
connecting consumers with
Grant says his company prides itself on their
Adina Watches. As a result, building and
relationships within the
developing strong relationships
community and his team have
with retailers is one of the top
an incredible connection with
priorities for Grant and the
Adina sales representatives.
BACK TO CONTENTS
November 2019â&#x20AC;&#x192; 25
GIFTS THAT GIVE Brands are looking to make the world a better place, one action at a time.
ecent research shows that an increasing number of customers make purchasing decisions based on the values they think a company holds. Also, most
consumers would have a more positive impression of businesses that give back to society, believing businesses have a responsibility to do social good.
Australians, more than ever, are looking beyond
that have a story to tell. Let’s meet some of the
the label to the impact their purchases have. With
companies and brands that are on a social mission
55 per cent of Australians displaying conscious
to create gifts that give back.
consumer behaviours, every buying decision has
Socks for the homeless
the power to change the world a little as we’re
Sexy Socks was born after founder Dave
seeing the beginning of a shift.
Hutchisson found a homeless man at his doorstep,
Australian businesses are attuned to this changing consumer sentiment with three quarters
cold and looking for some food. “I brought him in and gave him some food, and
(75 per cent) agreeing that businesses need to
set about finding some dry clothes for the man,”
adapt to consumer demand. More and more
brands are trying to make their products mean
“While he was changing, I began to realise
something by either partnering with a charity,
that there was no way that this man’s plight was
donating profits to certain causes or create
unique. How many thousands of people are
specific items for a special event.
either homeless or living in a shack in South Africa,
With Christmas just around the corner, consumers will be looking for special gifts
freezing and cold? Surely there was a way in which businesses can help?” November 2019 27
Committed to the idea of a-sock-for-a-sock, Sexy
role it is playing in teaching and inspiring the children
Socks promises to give away a free pair of school
who receive these socks, explains commercial
socks for every pair of Sexy Socks purchased.
director, Caryn Hanley.
“This is done via our regular ‘sock drops’ where the
“We seek out suppliers who are actively involved
team takes socks into schools in impoverished areas.
in giving back either to their communities or the
A pair is handed to every child at that school, and it
environment and were thrilled to find a brand that
is always used as an opportunity to teach children
does all that while having a lot of fun.
that making a living and making a difference aren’t mutually exclusive.” The socks have only just landed in Australia and
“Giving back doesn’t always have to be so serious. You can be outrageous and feel good about your choices at the same time,” she adds.
Buxton Hanley is its exclusive distributor. The
Body care range for domestic
company chose Sexy Socks to bring to the Australian
market because it believes in its mission and the
In response to the growing epidemic of domestic
visible difference it is already making both in terms of
violence, a new not-for-profit company was
contributing socks to poor children, but also in the
launched this year.
The Melbourne based Me Too Foundation
will also aim to keep this issue in focus and hopefully
will donate 100 per cent of its profits to victims
give confidence to those women who may feel
of domestic violence in Australia through
paralysed to talk about their situation, and hopefully
empower them to make a change where needed.
Founder Andrew Curnow says domestic violence is a human rights issue that must be addressed. “Over 300,000 women in Australia are victims of domestic violence every year, and on average one woman a week is killed by a partner or former partner,” he explains. The first range introduced by the company
“The ultimate objective of the range is to raise enough awareness and money to end the culture of domestic violence. To achieve this we need the support of thousands of retailers in Australia.” The national campaign was launched midOctober to drive awareness through traditional and social media.
includes body care products as well as some candles
Providing beds for the homeless
and cosmetic bag gift sets.
For Leonie Henzell, creating beauty’s got soul
Curnow adds that putting me-too branded products on shelves that will be heavily promoted
is all about legacy and human empathy. After selling and exciting Bockers & Pony in 2018, November 2019 29
she wanted to focus on a difficult problem in
gives companies or homes the opportunity
to start every meeting or meal on a kind note
“I want to do what I can do with my talents and
by having all attendees place a coin inside
resources to focus on the issue of homelessness,”
the ARK at the start. Once the ARK is full, the
she says. “I honestly believe that no one in Australia
money can be given to a charity of your choice,
should have to sleep on the street.”
as stated on every insert that goes with the
She came up with this idea to build a ‘for profit for purpose’ business to help the homeless in Australia.
designer moneybox. Miei Fiori, a Melbourne-based not-for-profit
Through much research and conversation, she
florist and gifting company established to combat
decided to help Simon Rowe and sleepbus.
poverty, is the first Australian organisation to
Rowe is an entrepreneur and former rough
participate in the ARK project.
sleeper who has created a trust-worthy charitable
Miei Fiori founders Rob and Lyly Greca wanted
organisation that ensures that the funds raised go
the charity or organisation benefiting from these
directly to providing impact for the people in need. beauty’s got soul is supporting sleepbus by giving a percentage of sales, not profits, to sleepbus. “I really want to inspire other business owners to ‘do what they can do’ as well. We are in a powerful position as business owners and whilst the contribution may seem small to start, I believe that the impact will grow. What if 10, 100, 1,000 or
“ The more people are i n v o l v e d, t h e bigger the difference we can all make .”
10,000 other businesses did this?”
Acts of random kindness
proceeds to be aligned with their own values and
Inspired by the idea of a charity box becoming
have settled on The Big Issue as the sole benefactor.
a permanent fixture in homes and business,
Recently their first ARK was emptied with all money
Carrol Boyes has created a unique centrepiece.
given to the charity.
Aptly named the ARK (Acts of Random Kindness), this limited-edition handcrafted ARK 30 giftguideonline.com.au
“Any business is welcome to participate,” says Carrol Boyes Australia managing director, Caryn Hanley.
“It is all about being part of something positive and making a difference wherever we can.”
One for the doggies When Angela Infantino adopted a Great Dane x Labrador four years ago, little did she know how much her four legged friend would change her life. “The more people are involved, the bigger the
While shopping for a doggy bed and other
difference we can all make. Miei Fiori was a natural
accessories, Infantino quickly realised most items
choice for us to kick off with as everything they do
available are designed for smaller dogs, with
is aimed at making the world better. They only sell
an emphasis on being cute, and she wanted
sustainable and ethically sourced products, operate
something that looked good enough to be part
with a zero waste policy and donate 100 per cent
of the home décor.
of their profit to the Smith Family. The ethos of their
“I couldn’t find anything that was elegant and
business aligned so beautifully with the purpose
looked beautiful in my home,” she says. “So I quit my
behind the ARK that it felt like the right starting point.
corporate job and set out to find the best artisans to November 2019 31
create a collection of dog accessories and beds that
way for people to show their support while owning
would make people say ‘wow that’s beautiful’.”
a piece from Molly Barker.”
With a name inspired by her dog Molly, Infantino
New kids on the block
launched Molly Barker in October 2018. Molly was
Real Pretty Kind (RPK) is the new Sydney streetwear
a shelter dog and as she has brought so much joy to
+ lifestyle label that champions tween spirit.
Infantino’s life, it was important to her to give back
Founded in 2019 by designer Katie Rockliff, RPK is
where she can. And so Team Barker was born.
designed with one purpose: to have tweens’ backs.
“Team Barker was an initiate I created before I
According to the Alannah & Madeline Foundation,
chose the charity. I researched many charities and
one in four students report being bullied, and one
every one was worthy of assistance. But Assistance
in five report being cyber bullied. This can lead to
Dogs Australia brought me to tears after hearing
anxiety, depression and other mental health issues.
how much the dogs improve the quality of life for
Meanwhile The Butterfly Foundation’s reports
individuals and their families. Also the fact that it
indicate two in three people are teased specifically
costs $35,000 to train just one dog seemed so
about appearance; approximately one in three
unattainable. They really need every cent.
young people are extremely concerned about body
“I think people genuinely feel good when they give back to the community. So Team Barker and #onteambarker was created to encourage our
image and one in two people holding themselves back from the things they enjoy because of it. “We believe this has to change,” says Rockliff.
followers to be part of a good cause. A portion of
“That our young people should feel empowered
profits from the sale of our t-shirts and bandanas is a
to live their best lives with more joy, and less of the rest. That’s why Real Pretty Kind is beyond proud to be supporting these two
incredible charities with a brand designed for every
to hero itself but rather the tween inside. And this
(tween) body where a percentage of RPK profits
dictated our design and the causes our charity
across our product range will be used to kick bullying
donations go to. And given bullying and negative
and negative body image to the curb.”
body Image stats were such key concerns for
Entering as a newby into the fashion game we felt strongly we had to bring something new and something positive to the table, explains Rockliff. “Feeling good in your own skin’s an essential part
tweens it was a no brainer to us. “Our label needed to be less about us, and more of a symbol that tweens rep on the street to show they have each other’s backs, and are cheering each
of Keeping it real + keeping it kind and of course,
other on as part of living their best life. And that’s
our idea of true pretty. So to really champion
something we felt good about bringing to the table.
tweens, we knew our product’s job mustn’t be
A label we can (all) be proud of.”
BACK TO CONTENTS
November 2019 33
While men might not spend as much money as women do, they are certainly a growing market when it comes to grooming, accessories and tech products.
raditionally it has always been the women that shop till they drop and men basically pay for the purchases, but how times have changed. The growth in men’s products
is fast outpacing that of traditional women’s products, so now is the time to start to cater for this trend and create a new retail experience. Men’s accessories is now one of the fastest growing segments in the industry as men are putting more effort into their appearance as well as accessories such as bags, watches and gadgets. Whether you are solely a menswear retailer, or looking to create a unique offering within your store, these are the areas to pay attention to.
He’s got the look While the gender neutral trend has really taken off, this hasn’t stopped men from seeking out more traditional male grooming products including skincare, haircare and just basic hygiene. When Tooletries launched four years ago in the US, founder Josh Cockburn and his brother Saul were looking for a brand dedicated to men’s products and grooming. Men are always hard to buy for so starting their own company was the perfect place to start. Last year the brand was officially introduced to Australia at Life Instyle, where the brand exhibited in the newly created section Men Instyle. “Tooletries is the only brand dedicated to men’s grooming storage solutions,” Cockburn said at the time. November 2019 35
“Our products are designed using hard lines
men’s accessories is one of the fastest growing
and strong edges, which men find appealing, yet
categories in the gift industry, something US
they are functional and easy to use. We find a lot of
company Mad Style recognised four years ago
women buy our products for men because of the
when it launched its Mad Man division.
organisational aspect of the products―they solve an
Mad Style was one of the first to introduce men’s
issue by decluttering and organising your bathroom
gear and accessories into the gift industry and it has
sink or shower.”
proven to be one of the company’s strongest and
Subscription services are another way to tap into this lucrative market. Oscar Razor is an Australian-
fast-growing categories, says owner Douglas Stein. “The brand name, Mad Man, generates huge
owned alternative to Dollar Shave Club, offering
interest and many one liners for all involved―
razors and complimentary skincare via a subscription
everyone seems to know or have a comment on
or on demand. However, owner Oscar de Vries adds
a ‘Mad Man’. We are the one-stop-shop for all
another benefit to his service by partnering with
products ‘men’; we offer the most comprehensive
men’s gifts and accessories range in the marketplace.
By contracting Beehive Industries for its
Our products fill life needs for all men (and many
logistics, Oscar Razor helps fund important
women) across many areas, they offer value and
social support programs including training
features not available from other brands.
opportunities for people in need. “The more we sell, the more revenue Beehive
“The success we have experienced with the men’s category has been overwhelming, we have gone
generates, so it’s a great partnership,” he explains.
against the odds of retail and seen double digit
“We’re up against the world’s biggest razor brand
growth year-on-year since launching, hence it being
in Gillette, but customers love us. We now have
the area we have decided to grow internationally.”
over 2,000 reviews with an average 4.8-star rating
Peggy and Finn is another brand launched out
and are the highest-rated razor on ProductReview.
of a ‘personal need’. Its collection includes printed
com.au, so I am confident that we match them on
ties, bow ties, pocket squares and socks created by
quality and we beat them on cost and convenience
Australian designers and artists.
with free home-delivery.”
Besides the quirky and innovative designs,
Accessorise, accessorise, accessorise!
the products come packed with an eco-friendly
Accessorising has always been a women’s domain
cardboard wrap and are sent in 100 per cent
with handbags, scarves and shoes. However,
biodegradable, compostable satchels. Also, all
its products are ethically sourced
And of course there are the smart
and made from sustainable materials
products including our trusty phones
including bamboo, timber or
which are capable of so much more
organic cotton, the company says
even compared to a year ago. Then
on its website.
there is Alexa, Google Home, etc,
Toys are not just for boys
there is no end to the smart gadgets
From a young age men like their toys
coming our way, while virtual reality
and this continues into adulthood,
literally takes us to a whole new world.
however, their taste in the kind of
This year’s gadgets have more to
gadgets and toys changes. With
offer than last year’s, and next year’s
today’s technological advancements
toys will take it to another level again.
products such as smart TVs, games and
When it comes to technology, there are
iPads are high on every guy’s list.
only good times ahead! BACK TO CONTENTS November 2019 37
A gift to REMEMBER A gift is simply not a gift anymore. We want to know where it came from, who made it, and how it was made. So with these changing buying habits, how are gift fairs adjusting to this new way of gifting?
oday’s gifting patterns
of consumer goods, says Yvonne Engelmann, head
have changed. Consumers are
of Living and Giving. Particularly in giving, a product
looking for a story, an experience
area that covers a large number of different sectors, it
and of course a concern for
is vital to have a clear product policy.
the environment. There is also digitisation, urbanisation, innovation and diversity. Ambiente showcases the latest trends in the world 38 giftguideonline.com.au
“Moreover, it must have a broad base with a large number of target groups and it needs to be efficiently organised,” she says.
design, and others want to know the story behind the product and the size of its ecological footprint. There is a tendency to be more cautious in one’s buying decisions, and an increasing number of people now see consumerism as a question of personal attitude. Classic gifts with a focus on regional artisans are what the Gifts Ideas hall is all about. Gift buyers will value the Ambiente Academy as a knowledge and networking platform that will help them develop creative ideas and convince “In 2019 we successfully adapted the concept store trend for this product area and divided gift
consumers to buy gifts in stores. Moreover, the academy will be full of inspiring alternatives to
brands into two: Urban Gifts and Gift Ideas. As a result, retailers could be even more focused in their search for innovative products, strategically selecting supplementary products that perfectly matched their corporate identity.” The Urban Gifts hall is both trend and designfocused. Some consumers prefer gifts made from high-quality materials, while some prefer a functional
November 2019 39
A selection of accessories in all three sections are creative, trendy, unique and contemporary including products connected and inspired by the theme of urban travel and mobility; urban and lifestyle accessories; and unique, customised and handmade items. The International Housewares Association has tapped into smart technology with its Smart Home Pavilion and Smart Talks stage. Introduced a few cash gifts and will also give buyers an even better
years ago, the Smart Home Pavilion has grown by
understanding of their youngest target group.
leaps and bounds as more people are integrating
Young buyers are cashed up but very selective
smart technology into their lives and homes.
in their purchasing. A target group whose values
Products such as smart takeaway coffee cups,
include more mindful and proactive consumption
drinking bottles and even pet accessories have
and puts a major emphasis on digital networking
become great gifts for any occasion
and individual appeal.
Global Sourcing Giving Hall features products
The IHGF Delhi Autumn Fair in October
for large volume buyers of gift items. This is
showed its commitment to sustainability. In
where gift items and artisan products from the
keeping with the theme of ‘Refuse, Reduce,
entire world can be sourced by importers and
Reuse, Repurpose & Recycle’, colossal
wholesalers wanting to buy in bulk.
installations of animals, butterflies, trees,
The way we relate to gift giving has changed― the art of giving today is all about getting it right, with presents that are both alluring and welldesigned. Last year, Maison&Objet introduced new categories in line with the smart gift trend including Paper Touch, Connected Life and Creative Gift―these are three categories for inspirational gifts all part of the Smart Gift area. 40 giftguideonline.com.au
etc, at the fair venue, made from 50 tons of
manufacturing takes centre stage and the idea of ‘zero
industrial waste including plastic, metal, wood
waste’ spurs many to think outside the box.
and fabric, perfectly exemplified amalgamation
In housewares, gifts and decorative, an
of traditional Indian lifestyle values and
extensive mix of customised and innovative
practices with reimagined creativity using cast-
decoratives and collectibles appeared
off everyday materials.
alongside an eclectic range in modern,
Expressing cosmic representations that present
directional and unusual medium to high-end
ecological balance, between nature and humans,
lines that emphasise material, design and value
the installations were a means towards a powerful
addition in home accents, knick knacks as well
messaging of Indic beliefs and practices anchored
on the five great elements of cosmic creation―Vayu (air), Agni (fire), Varuna (water), Prithvi (earth) and Akash (sky/space/ether). A substantial amount of products at the show were influenced by what’s going on in the world around us. Treasuring the environment has become top priority and ethical style is gaining momentum. Responsible BACK TO CONTENTS
November 2019 41
Cool, quirky and colourful gifts & gadgets for every occasion
3 1. Emporium Eli Elephant glasses & pen holder, wholesales for $10.21. Albi, 03 9474 1300, firstname.lastname@example.org, www.albi.com.au, www. instagram.com/albiaustralia 2. Beach bag, wholesales for $17.15. Annabel Trends, 07 5593 4755, email@example.com, www.annabeltrends.com, www.facebook.com/AnnabelTrends/, www.instagram.com/annabeltrends/ 3. IS Gift Dog Person bowl and mug set, retails for $39.95. Independence Studios, 1800 819 270, firstname.lastname@example.org, www.isgift.com/home 4. Say What â&#x20AC;&#x201C; Off The Clock pint glass, wholesales for $4.55. Jasnor (Australia), 03 9562 9900, email@example.com, www.jasnor.com.au, www.facebook.com/ JasnorAUS, www.instagram.com/JasnorAUS 42â&#x20AC;&#x192; giftguideonline.com.au
1. CrushGrind Stockholm salt/pepper/spice mill ceramic mechanism set, wholesales for $63.61. Albi, 03 9474 1300, firstname.lastname@example.org. au, www.albi.com.au, www.instagram.com/albiaustralia 2. Gibson Gifts Natures Melody crystal chimes, wholesale for $6.95 each. Gibson Importing Co, 03 9581 3666, email@example.com, www.gibsongifts.com.au 3. Bar Hexagon bottle opener, wholesales for $27.25. Royal Selangor, 03 8797 0750, firstname.lastname@example.org, www.facebook.com/RoyalSelangor, www.instagram.com/royalselangor 4. Fireweed cloth bound notebook, wholesales for $13.60. Vevoke, 02 9882 2278, email@example.com, vevoke.com, www.facebook.com/ vevoke 5. Cool Stuff Wooden Tumbling Tower, retails for $14.95. TNW Australia, 02 9559 1300, firstname.lastname@example.org, www.tnw.com.au, www. facebook.com/tnwaustralia, www.instagram.com/tnw_australia November 2019â&#x20AC;&#x192; 43
1 2 5 3
4 1. Davis & Waddell Fine Foods whisky stones, set of 9 wholesales for $6.12. Albi, 03 9474 1300, email@example.com, www.albi.com. au, www.instagram.com/albiaustralia 2. Gentlemenâ&#x20AC;&#x2122;s grooming/manicure kit, wholesales for $10.70. Annabel Trends, 07 5593 4755, firstname.lastname@example.org, www.annabeltrends.com, www.facebook.com/AnnabelTrends/, www.instagram.com/annabeltrends/ 3. IS Gift portable wireless speaker and lantern, retails for $55.95. Independence Studios, 1800 819 270, email@example.com, www.isgift.com/home 4. Star Wars C3PO keychain, wholesales for $31.80. Royal Selangor, 03 8797 0750, firstname.lastname@example.org, www.facebook.com/RoyalSelangor, www.instagram.com/royalselangor 5. Cool Stuff High Bounce Ball Kit, retails for $7.95. TNW Australia, 02 9559 1300, email@example.com, www.tnw.com.au, www.facebook.com/tnwaustralia, www.instagram.com/tnw_australia 44â&#x20AC;&#x192; giftguideonline.com.au
3 1. Gibson Gifts tropical fish pen, wholesales for $1.50. Gibson Importing Co, 03 9581 3666, firstname.lastname@example.org, www.gibsongifts.com.au 2. Intrinsic bracelets, wholesale for $15.90. Intrinsic Enterprises, 08 8232 2366, email@example.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway 3. IS Gift Luckies mixed pack beer socks, retails for $34.95. Independence Studios, 1800 819 270, firstname.lastname@example.org, www.isgift.com/home 4. DC Grand Jester Studios superheroes limited edition range, wholesales from $228.65 to $340.90. Jasnor (Australia), 03 9562 9900, email@example.com, www.jasnor.com.au, www.facebook.com/JasnorAUS, www.instagram.com/JasnorAUS 5. Cool Stuff Cushy Frizzee Light Up Llama, retails for $4.95. TNW Australia, 02 9559 1300, firstname.lastname@example.org, www.tnw.com.au, www.facebook.com/tnwaustralia, www.instagram.com/tnw_australia November 2019â&#x20AC;&#x192; 45
4 1. Savannah mango multi tool, wholesales for $9.07. Albi, 03 9474 1300, email@example.com, www.albi.com.au, www.instagram.com/ albiaustralia 2. Double walled stainless steel Watermate drink bottle, wholesales from $15 to $17.15. Annabel Trends, 07 5593 4755, firstname.lastname@example.org, www.annabeltrends.com, www.facebook.com/AnnabelTrends/, www.instagram.com/annabeltrends/ 3. Gibson Gifts solar hula girl, wholesales for $2.75. Gibson Importing Co, 03 9581 3666, email@example.com, www.gibsongifts.com.au 4. Cool Stuff Dinosaur & Crocodile EVA Foam Puzzle, retail for $12.50 each. TNW Australia, 02 9559 1300, firstname.lastname@example.org, www.tnw.com.au, www.facebook.com/tnwaustralia, www.instagram.com/tnw_australia 5. Say What – Man Stuff grill spatula – as good as I look, wholesales for $10.45. Jasnor (Australia), 03 9562 9900, email@example.com, www.jasnor.com.au, www.facebook.com/JasnorAUS, www.instagram.com/JasnorAUS 46 giftguideonline.com.au
1. Gibson Gifts flashlight with magnifier, wholesales for $3.50. Gibson Importing Co, 03 9581 3666, firstname.lastname@example.org, www.gibsongifts.com.au 2. Intrinsic travel cup, wholesales for $14.85. Intrinsic Enterprises, 08 8232 2366, email@example.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway 3. IS Gift Luckies revolving globe, retails for $44.95. Independence Studios, 1800 819 270, firstname.lastname@example.org, www.isgift.com/home 4. Star Wars classic chess set, wholesales for $1136.34. Royal Selangor, 03 8797 0750, email@example.com, www.facebook.com/RoyalSelangor, www.instagram.com/royalselangor 5. Niaski tote, wholesales for $12.50. Vevoke, 02 9882 2278, firstname.lastname@example.org, vevoke.com, www.facebook.com/vevoke November 2019â&#x20AC;&#x192; 47
3 4 1. Maverick beverage cooler slouch, wholesales for $9.07. Albi, 03 9474 1300, email@example.com, www.albi.com.au, www.instagram. com/albiaustralia 2. Double walled sparkling flutes, wholesale for $8.60. Annabel Trends, 07 5593 4755, firstname.lastname@example.org, www.annabeltrends.com, www.facebook.com/AnnabelTrends/, www.instagram.com/annabeltrends/ 3. IS Gift Lagoon complete games night, retails for $39.95. Independence Studios, 1800 819 270, email@example.com, www.isgift.com/home 4. Star Wars Millennium Falcon flash drive, wholesales for $68.16. Royal Selangor, 03 8797 0750, firstname.lastname@example.org, www.facebook.com/ RoyalSelangor, www.instagram.com/royalselangor 5. Cool Stuff Scratch Paper Masks, retail for $6.95. TNW Australia, 02 9559 1300, email@example.com, www.tnw.com.au, www.facebook.com/tnwaustralia, www.instagram.com/tnw_australia 48â&#x20AC;&#x192; giftguideonline.com.au
3 4 5 1. Savannah smart avocado set, wholesales for $11.34. Albi, 03 9474 1300, firstname.lastname@example.org, www.albi.com.au, www.instagram.com/ albiaustralia 2. Gibson Gifts mop toppers, wholesale for $1.75. Gibson Importing Co, 03 9581 3666, email@example.com, www.gibsongifts.com.au 3. IS Gift puzzle books, retail for $24.95. Independence Studios, 1800 819 270, firstname.lastname@example.org, www.isgift.com/home 4. Savannah Lion wine bottle pourer, wholesales for $29.52. Royal Selangor, 03 8797 0750, email@example.com, www.facebook.com/RoyalSelangor, www.instagram.com/royalselangor 5. Cool Stuff LED Projector Torch with Dinosaur & Mermaid Slides, retails for $8.95. TNW Australia, 02 9559 1300, firstname.lastname@example.org, www.tnw.com.au, www.facebook.com/tnwaustralia, www.instagram.com/tnw_australia November 2019â&#x20AC;&#x192; 49
FOR HOME & LIFESTYLE RETAILERS. EST.1975