partner spotlight
Impact By Jane K. Asher, Ph.D.
Photo by Dawn Townsend Photography & Design
HOME STAGING EXPERTS Maximizing the Marketing Potential of Any Home With nearly 20 years of experience working with real estate professionals, investors and homeowners in Oakland and Macomb counties, Impact Home Staging Experts has a longstanding reputation for high-quality, punctual and budget-minded home staging services. Complete with operations and customer service staff members, stagers and assistant stagers, and logistics personnel, the talented team at Impact Home Staging is equipped with passionate experts who are committed to maximizing the marketing potential of any home so that sellers can move to the next phase of their lives with greater ease and peace of mind.
intent on pioneering a new path for herself. “I was fueled by the necessity to reinvent myself with a new career and filled with a vision of aiding Metro Detroiters in selling their homes faster and for more money,” Darla said. “I’ve always been a stickler for excellent customer service and for providing real value, so I knew from the start that delivering an unrivaled level of both would be my primary objectives.” After completing some home staging training through Stagedhomes.com and receiving the Accredited Staging Professional® (ASP®) designation, Darla began to network and share
her home-merchandising vision with anyone who would listen. Since many people were not familiar with home staging at the time, Darla not only needed to educate potential customers about the industry; she also needed to create a demand for her services and prove that home staging is a worthwhile investment. “My passion got me pretty far but not without significant learning about
“From the beginning, our major goal has been to be the sole point of contact for all staging-related tasks at occupied and vacant properties while also providing the highest level of professionalism, responsiveness and value,” said Impact Home Staging Owner and President Darla Rowley. Darla founded Impact Home Staging in 2004. At the time, the home staging industry was just beginning to emerge, and Darla — who had owned and sold four properties and who had grown very passionate about home design — was 18 • October 2021
Photo by Jessica Laine Photography
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