People - Experience - Meetings - Emotions ENOEXPO fair is the first step towards entering the Polish wine market. The International Wine Fair ENOEXPO has been held in Krakow, one of the most beautiful cities in Europe, for over 20 years. It is the only meeting for the wine industry in Poland with such a history and prestige, bringing together various stakeholders in the wine sector. It enables wine producers from different parts of the world to establish direct relationships with a selected group of representatives from the HoReCa and gastronomy industry since it takes place at the same time and location as the International Trade Fair of Hotel and Catering Equipment HORECA and Food and Drinks for Catering Trade Fair GASTROFOOD .
Why is the ENOEXPO fair worth considering?
5 reasons 1. Poland is the only growing market in the EU in terms of wine and alcoholic mead consumption per capita. 2. Poles are attaching increasing importance to ecological issues, especially concerning the use of fertilizers in cultivation. This may present an opportunity, particularly for small and lesser-known vineyards. 3. Poland is a country with almost 38 million people. It is a culturally homogeneous society what is crucial in marketing communication and predicting consumer behaviour.
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Why is the ENOEXPO fair worth considering? 4. Krakow is the second biggest city in Poland. It is visited by over 13 million tourists each year and for this reason it has a large accommodation and restaurant base. What is more, high tourism and a large vibrant population mean that Krakow is an important market for the HoReCa and wine industries.
5. The fair takes place in the International Exhibition and Convention Centre EXPO Krakow - a unique, multi-functional modern facility, which has successfully held some of the most important international events, business meetings and training sessions, as well as various other events, at the highest professional level.
What will you gain by participating in ENOEXPO fair? You will present your products to wine and other alcohol importers and distributors from all over Poland.
The category of people visiting the stand was very good or good for
70%
of exhibitors
You will establish relationships with specific representatives from the HoReCa and trade sectors.
Establishing new business contacts and promoting the company and products were the main goal of participating in the trade fair for 92% of the exhibitors.
For
74% of them
the main goal was achieved very good or good
What will you gain by participating in ENOEXPO fair? In one place and time, you will get to know the cross-section of the Polish wine market through meetings with experts and renowned sommeliers.
During the latest edition we performed
96 hours
of tastings, presentations and workshops
You will showcase your product in the accompanying wine competition during the fair and at special additional events such as tastings, workshops, and presentations.
Fairs in numbers
ENOEXPO
3106m2 exhibition space
141 exhibitors
HORECA GASTROFOOD
155 exhibitors
6372m2 exhibition space
This year we attended many fairs, but personally, these are my favorite because there are many professionals, many distributors, and I see a lot of business opportunities here. Our goal was to understand the Polish market. We met many people interested in our wines, exchanged numerous contacts, and we will see over time what the effects will be. I believe that we will return here next year. Antonia Landeka, Testament Winery
Visitor segmentation
POSITION
INDUSTRY other 13%
33,1% owner/president/member of the board 21,8 chef de cuisine/chef/waiter 20,9% director/supervisor/manager
wine 15.7% catering 54.9%
7,6% procurement specialist 6,4% barman/barista/sommelier 3,9% designer/advisor
hospitality 16.5%
3,5% wine importer 2,3% education (training/courses/coaching)
0,5% media/bloggers/marketing
Key events of the trade fair 2023 The Final of the SCA Poland Coffee Championships In the Polish final of the SCA (Specialty Coffee Association) Coffee Championships organized on a global level, dozens of participants competed in three categories: Roasters, Cup Tasters, and Coffee in Good Spirits on three different stages.
The Grand Finale of Wine Competitions On the first day of the trade fair, a ceremonial grand finale of the Wine Competitions for the ENOEXPO
2023 Medals took place. For the Polish Wine
and Cider Competition, as well as the International Wine Competition, producers submitted over 160 wines, ciders and meads.
Key events of the trade fair 2023 The Bocuse d’Or Poland Final On November 9th, the Polish final of the most prestigious culinary competition, Bocuse d'Or, took place, gathering a group of outstanding chefs. Kamil Tłuczek emerged victorious and will represent Poland in the European final in Norway in 2024.
The Trophée Mille Poland Final On November 10th, students from culinary schools competed for a spot in the Parisian final of the global culinary and pastry competition for youth. Each school was represented by a male and female student under the guidance of a teacher. The team from the Culinary School from Krakow emerged victorious.
Key events of the trade fair 2023 Lectures, workshops and tastings The three-day trade show program featured training sessions addressing the most interesting and current topics for the industry, as well as practical workshops, such as those focused on social media promotion. An additional highlight of the trade fair was the unique wine tastings in the MasterClass sessions.
Jubilee cocktail party The first day of the trade fair concluded with an anniversary banquet attended by exhibitors who have been associated with the fair since its first edition, as well as companies that have recently showcased their offerings at the event. The reception provided an excellent opportunity to establish new relationships and strengthen existing ones.
Among special guests of the fair 2023
Erin Nickerson
Emmanuel Renaut
Phillipe Mille
Robert Sowa
Tommy Myllymäki
Kurt Scheller
Jean-Michel Perruchon
Przemysław Klima
Dirceu Vianna Junior
Contact us Contact Katarzyna Knap Event Manager knap@targi.krakow.pl ph. +48 12 651 95 32 mob. ph. +48 501 691 235
Organiser Targi w Krakowie Ltd Galicyjska 9 St. 31-586 Krakow, Poland Ph. +48 12 644 59 32, 644 81 65 enoexpo@targi.krakow.pl www.targi.krakow.pl/en
Exhibition’s venue International Exhibition and Convention Centre Expo Kraków Galicyjska 9 St. 31-586 Kraków, Poland www.expokrakow.com
Fresh start!
6th-8th November 2024