Sweet Living Magazine 8

Page 82

sweetliving

Make your talents pay

4. Defining our position in the marketplace by making the best possible product. This means we know who our customer is and enables us to manufacture in New Zealand. 5. Choosing to enter the US market before the European market. They are both large markets but it seemed fewer barriers to work within one country, with one dominant language, than the many countries in Europe. We also Page 82

sweetliving Issue 8

received a lot of free help from a US government body (U.S. Consumer Product Safety Commission) regarding standards.

Best tip/tips for start-ups? Attend a start-up business course (NZTE and some banks run free courses). Don’t be afraid to ask other businesses for advice.

May - August 2014

To come up with a product is one thing, but to sell it is another. Be prepared that it will take time and energy and skills you may not have.

Greatest achievement? That we can confidently say we are producing the best baby toddler swing in the world! Visit Solvej Swings

www.sweetlivingmagazine.co.nz


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