SWACU Partnership?
IT’S AMAZING!
The Southwest Airlines Federal Credit Union (SWACU) Partnership is a network of more than 250 local businesses in Texas and Arizona that prioritize the financial well-being of their employees and their communities.
SWACU partners enjoy an ongoing relationship with SWACU, and get the chance to extend credit union benefits and services to their employees and families, including:
Free credit union membership. Lunch & Learns.
First to know about promotions & new products. Exclusive networking events, volunteer, and sponsorship opportunities.
Customized marketing materials (flyers, emails, rack cards, and posters).
Social media recognition.
WHAT IT’S NOT
This partnership focuses on personal memberships, not business accounts. However, we do have DBA accounts for Sole Proprietorships.
ABOUTUS
Founded in 1975. We turn 50 in 2025!
Just under 60,000 members.
4 branch locations: Dallas, Euless, Houston, & Phoenix.
We have 116 employees and counting.
Closed membership, except to our Partners, a.k.a. Select Employee Groups (SEGs).
We have 250+ Partners (SEGs).
Southwest Airlines is our most known and largest Partner.
Not-for-profit. All profits returned to members in forms of dividends.
$776M in assets (as of 12/2023).
BRANCH LOCATIONS
Products & Services
CHECKING
LUV Rewards
LUV Tunes
LUV Free Checking
SAVINGS
Membership Share
Term Share Certificates
LUV Fund Money Market
IRAs
CREDIT CARDS
Platinum
Signature
Rewards
ANNUAL EVENTS
Shred Day
Youth Month
Fraud Awareness Month
12 Days of Christmas
HOME LOANS
Mortgage
First-Time Homebuyer
Construction
HELOC
Home Equity
Home Improvement
LOANS
Auto/Refinance
Recreational Vehicle
Boat
Motorcycle
Airplane
Personal/Signature
Secured
Line of Credit
Holiday
ONLINE BANKING
Mobile App
Bill Pay
Transfers
eStatements
Alerts
COOL THINGS
Daniel J. Kimber
Scholarship
Sponsorship
Opportunities
Financial Education
Lunch & Learns
GreenPath Financial
Wellness
Corporate Events
SHARED BRANCHES
50,000+ ATMs
5,300+ Branches
Check it out!
We are a full-service financial institution that has served the employees of companies like yours for almost 50 years. We offer savings and checking accounts, low-rate auto loans, home loans, and much more. Scan the QR codes below to see the details on our most popular accounts.
ABOUT SWACU
Our story began on September 22, 1975, with 222 members and $29,119 in assets. Since then, we have expanded our services beyond checking and savings accounts to include loans, credit cards, online and mobile banking, bill pay, and more.
REWARDS, SIGNATURE & PLATINUM CREDIT CARDS
Get rewarded to use your contactless credit card. Low interest compared to banks. Options for seasoned and first-time card holders.
HOME LOANS
Make your house a home! Purchase, refinance, or revamp your kitchen! Our Mortgage team will get you taken care of!
LUV REWARDS CHECKING
Earn 4.00%APY*on balances up to $25,000, + domestic ATM fees refunded.
PERSONAL LOANS
Unexpected expenses? Life happens! SWACU has signature (a.k.a. personal) loans to help you when you need it.
SHARED BRANCHES
SWACU is a part of the COOP shared branch network. You can do transactions at over 5,000 credit unions across the U.S.
AUTO LOANS
Low rates on new, used, or refinanced autos. Get pre-approved in a few easy steps, so you can leave the dealership hassle-free.
DOWNLOADTHE SWACUMOBILEAPP
Access your money whenever and wherever you need. Transfer money, manage your budget, make payments, mobile deposit, and more.
PARTNER
OfficeLocation
The only requirement is that your company has an office within 25 miles of one of our branch locations.
NoCost
Connect your staff to the best financial benefits in the region, for free! At SWACU, we put our members first. It’s why we choose to return our profits to our members, not our share holders.
FinancialWell-Being
We support local businesses on their path to providing financial prosperity to their employees by providing education on personal finance, good money habits, credit, and debt reduction.
Enjoy Lunch & Learn opportunities or sign up for personalized trainings - all free when you become a partner!
GiveBack
We take pride in our role as a community leader, and we think you will too! Join us in our mission to create a dynamic community of local businesses who go above and beyond to invest in their staff.
Community Impact
We strive to be the conduit in our communities, connecting our Partners with one another and discovering pathways to realize their possibilities.
We proudly volunteer with the North Texas Food Bank, Salvation Army, 6 Stones, and many more.
We’re ready. What’s next?
SAY HELLO! WE’LL GET TO KNOW YOU.
Let’s chat! Please send us an email at businessdevelopment@swacu.org and our team will reach out to you.
We’ll ask you some questions to get to know you. We’d love to meet in person, if possible, but are flexible for a video meeting or phone call.
COMPLETE A PARNER INTENT LETTER.
We’ll provide you with a template. You fill in the details of your company’s information. Sign it on your letterhead and mail it to us to process.
WAIT FOR PROCESSING.
We’ll submit your application to NCUA for review and provide updates as we hear them.
SHARE THE GOOD NEWS WITH YOUR EMPLOYEES!
Once it’s official, we’ll work with you to provide you with co-branded marketing materials to distribute. It’s also the perfect time to set up the first on-site visit.
Joining the SWACU Partnership is FREE!
2023 Business Development Results
Deposits from Partners
$670,802,159.19
$662,560,785.34
$663,003,872.41
$659,615,148.06
$671,893,073.85
$667,676,336.05
$655,207,793.17
$641,197,687.12
$640,532,945.41
$629,710,085.28
Example of Custom Marketing for Partners
We offer flyers, rack cards and emails to communicate partnership benefits and how to open an account at SWACU. If there’s something different you’d like, just let us know!
Partners are notified of upcoming promotions before anyone else.