SWACU Partner Booklet

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SWACU Partnership JOIN THE Here’s how it benefits your company and employees.

What is the

SWACU Partnership?

IT’S AMAZING!

The Southwest Airlines Federal Credit Union (SWACU) Partnership is a network of more than 250 local businesses in Texas and Arizona that prioritize the financial well-being of their employees and their communities.

SWACU partners enjoy an ongoing relationship with SWACU, and get the chance to extend credit union benefits and services to their employees and families, including:

Free credit union membership. Lunch & Learns.

First to know about promotions & new products. Exclusive networking events, volunteer, and sponsorship opportunities.

Customized marketing materials (flyers, emails, rack cards, and posters).

Social media recognition.

WHAT IT’S NOT

This partnership focuses on personal memberships, not business accounts. However, we do have DBA accounts for Sole Proprietorships.

ABOUTUS

Founded in 1975. We turn 50 in 2025!

Just under 60,000 members.

4 branch locations: Dallas, Euless, Houston, & Phoenix.

We have 116 employees and counting.

Closed membership, except to our Partners, a.k.a. Select Employee Groups (SEGs).

We have 250+ Partners (SEGs).

Southwest Airlines is our most known and largest Partner.

Not-for-profit. All profits returned to members in forms of dividends.

$776M in assets (as of 12/2023).

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BRANCH LOCATIONS

Some of our Partners you may recognize: DALLAS(DAL)BRANCH 2430ShorecrestDr. Dallas,TX75235 EULESS(EUL)BRANCH 801W.EulessBlvd. Suite104 Euless,TX76040 HOUSTON(HOU)BRANCH 8441GulfFreeway Suite103 Houston,TX77017 PHOENIX(PHX)BRANCH 4645E.CottonCenterBlvd. Suite115 Phoenix,AZ85040
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Products & Services

CHECKING

LUV Rewards

LUV Tunes

LUV Free Checking

SAVINGS

Membership Share

Term Share Certificates

LUV Fund Money Market

IRAs

CREDIT CARDS

Platinum

Signature

Rewards

ANNUAL EVENTS

Shred Day

Youth Month

Fraud Awareness Month

12 Days of Christmas

HOME LOANS

Mortgage

First-Time Homebuyer

Construction

HELOC

Home Equity

Home Improvement

LOANS

Auto/Refinance

Recreational Vehicle

Boat

Motorcycle

Airplane

Personal/Signature

Secured

Line of Credit

Holiday

ONLINE BANKING

Mobile App

Bill Pay

Transfers

eStatements

Alerts

COOL THINGS

Daniel J. Kimber

Scholarship

Sponsorship

Opportunities

Financial Education

Lunch & Learns

GreenPath Financial

Wellness

Corporate Events

SHARED BRANCHES

50,000+ ATMs

5,300+ Branches

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Check it out!

We are a full-service financial institution that has served the employees of companies like yours for almost 50 years. We offer savings and checking accounts, low-rate auto loans, home loans, and much more. Scan the QR codes below to see the details on our most popular accounts.

ABOUT SWACU

Our story began on September 22, 1975, with 222 members and $29,119 in assets. Since then, we have expanded our services beyond checking and savings accounts to include loans, credit cards, online and mobile banking, bill pay, and more.

REWARDS, SIGNATURE & PLATINUM CREDIT CARDS

Get rewarded to use your contactless credit card. Low interest compared to banks. Options for seasoned and first-time card holders.

HOME LOANS

Make your house a home! Purchase, refinance, or revamp your kitchen! Our Mortgage team will get you taken care of!

LUV REWARDS CHECKING

Earn 4.00%APY*on balances up to $25,000, + domestic ATM fees refunded.

PERSONAL LOANS

Unexpected expenses? Life happens! SWACU has signature (a.k.a. personal) loans to help you when you need it.

SHARED BRANCHES

SWACU is a part of the COOP shared branch network. You can do transactions at over 5,000 credit unions across the U.S.

AUTO LOANS

Low rates on new, used, or refinanced autos. Get pre-approved in a few easy steps, so you can leave the dealership hassle-free.

DOWNLOADTHE SWACUMOBILEAPP

Access your money whenever and wherever you need. Transfer money, manage your budget, make payments, mobile deposit, and more.

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*APY=Annual percentage yield. Visit swacu.org for details. Insured by NCUA.

PARTNER

OfficeLocation

The only requirement is that your company has an office within 25 miles of one of our branch locations.

NoCost

Connect your staff to the best financial benefits in the region, for free! At SWACU, we put our members first. It’s why we choose to return our profits to our members, not our share holders.

FinancialWell-Being

We support local businesses on their path to providing financial prosperity to their employees by providing education on personal finance, good money habits, credit, and debt reduction.

Enjoy Lunch & Learn opportunities or sign up for personalized trainings - all free when you become a partner!

GiveBack

We take pride in our role as a community leader, and we think you will too! Join us in our mission to create a dynamic community of local businesses who go above and beyond to invest in their staff.

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Community Impact

We strive to be the conduit in our communities, connecting our Partners with one another and discovering pathways to realize their possibilities.

We proudly volunteer with the North Texas Food Bank, Salvation Army, 6 Stones, and many more.

We’re ready. What’s next?

SAY HELLO! WE’LL GET TO KNOW YOU.

Let’s chat! Please send us an email at businessdevelopment@swacu.org and our team will reach out to you.

We’ll ask you some questions to get to know you. We’d love to meet in person, if possible, but are flexible for a video meeting or phone call.

COMPLETE A PARNER INTENT LETTER.

We’ll provide you with a template. You fill in the details of your company’s information. Sign it on your letterhead and mail it to us to process.

WAIT FOR PROCESSING.

We’ll submit your application to NCUA for review and provide updates as we hear them.

SHARE THE GOOD NEWS WITH YOUR EMPLOYEES!

Once it’s official, we’ll work with you to provide you with co-branded marketing materials to distribute. It’s also the perfect time to set up the first on-site visit.

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Joining the SWACU Partnership is FREE!

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membership
exclusive, reserved only for
part
SWACU family.
Our
is
a chosen group that becomes a
of the

2023 Business Development Results

Deposits from Partners

$670,802,159.19

$662,560,785.34

$663,003,872.41

$659,615,148.06

$671,893,073.85

$667,676,336.05

$655,207,793.17

$641,197,687.12

$640,532,945.41

$629,710,085.28

Month January February March April May June July August September October November December
$283,877,079.94 $283,168,827.16 $281,487,931.39 $281,193,661.47 $280,865,912.81 $280,709,115.05 $281,840,620.65 $284,015,308.25 $285,912,122.70 $287,026,540.49 $286,555,359.36 $287,757,385.18 New Partner Accounts 439 410 431 335 402 341 419 640 516 490 399 680 5,502 Impressions 2,510 2,087 1,797 1,725 2,000 2,310 2,686 3,124 4,104 3,146 2,810 986 29,285 Total: 9
$621,436,987.28 $623,825,771.72 Loans from Partners

Example of Custom Marketing for Partners

We offer flyers, rack cards and emails to communicate partnership benefits and how to open an account at SWACU. If there’s something different you’d like, just let us know!

Partners are notified of upcoming promotions before anyone else.

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The SWACU Partnership is free. Get started today at businessdevelopment@swacu.org. The easiest benefit to offer your employees.
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