Celebrating 10 Years
SOUTHWEST FLORIDA’S B2B MARKETPLACE • 239-573-9732 Vol. 10 No. 12 / OCTOBER 2017 www.swfloridabusinesstoday.com
INSIDE THIS ISSUE
Distributed in Fort Myers, Cape Coral, Estero, Bonita Springs and Naples
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HYPERTEAM UNVEILS HOLOLENS IN NAPLES
Commercial Real Estate
A special pullout section exploring the Southwest Florida commercial real estate marketplace.
Salute to Entrepreneurs
Startups, solo practitioners and visionaries enrich the economy of Southwest Florida.
Hurricane Recovery
Experts explain how you can restore business to normal, or even to accelerate it, in the wake of Irma.
IN THE NEWS Consumers urged to report any price gouging
Attorney General Pam Bondi has activated Florida’s price gouging hotline for all consumers in Florida, and Collier County officials urge consumers to report price gouging to this hotline. Anyone who suspects price gouging should report it to Bondi’s office by calling (866) 9-NO-SCAM (966-7226). State law prohibits extreme increases in the price of essential commodities, including food, water, hotels, ice, gasoline, lumber and equipment, needed as a direct result of a declared emergency. Violators of the price gouging statute are subject to civil penalties of $1,000 per violation and up to a total of $25,000 for multiple violations committed in a single 24-hour period. For more information, visit www.myfloridalegal.com.
Photo by Bob Szanto Microsoft Hololens is the world’s first holographic computer enabling users to engage with digital content and interact with holograms in the world around them. HyperTeam USA Business and IT Consulting, located in Naples, recently revealed the Hololens to Southwest Florida business community members in a demonstration at the company’s offices.
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Entrepreneurs focus of event
Entrepreneurs in Southwest Florida will build real companies from scratch during Startup Weekend, an entrepreneurial program that already has been held in 700 cities worldwide. The inaugural Southwest Florida Startup Weekend will take place the weekend of Oct. 6-8 at Endeavor Innovative Workspaces, a cowork office hub on Business Park Drive in Fort Myers. Cost is $70 per person and $25 for students. To register, go to startupweekend.org and type “Fort Myers” in the search field. Startup Weekends are 54-hour events designed to provide superior experiential education for technical and non-technical entrepreneurs. Beginning with Friday night pitches and continuing through brainstorming, business-plan development and basic prototype creation, Startup Weekends culminate in Sunday night demos and presentations to a seasoned panel of investors and entrepreneurs. STARTUP See page 18
PUBLISHER’S NOTE
‘Can we get an extension on the deadline?’ Hurricane Irma swept through Southwest Florida the weekend of Sept. 8. One reason I decided to weather the storm here at home was that SWFBT deadlined Friday, Sept. 15. If I’d left town, I’d have been forced to extend deadline, impacting not only our current issue delivery date (SWFBT has been delivered by the first Friday of the month for the past 10 years without fail,) but deadlines for the rest of the year—meaning some or all of my team would end up working during both the Thanksgiving and Christmas holidays. If we could hold fast to our October deadline, we avoided both situations. And after all, I thought, we are part of the media, right? That means no matter what happens, SWFBT needs to be visible, reliable and on-schedule for the Southwest Florida business community we serve, meeting our mission to provide “news you can use.” When I began reviewing workrelated email Tuesday morning from my cell phone since power was down, I felt tentative and uncertain. I didn’t know what to expect. I didn’t know if I’d be able to make any connections at all. And if I made a connection, I had to
think very carefully about the message I wanted to convey. After all, who would be thinking about business after the weekend we’d all just endured? Then this email popped up at 9:16 a.m. BY KAREN MOORE “Are we Publisher, SWFBT able to get an extension on the guest column deadline due to the hurricane? We have a few clients that would like to submit an article, but the storm has obviously been an issue, as I’m sure you’ve been experiencing.”— Emily, Public Relations Specialist Way to go, Emily! That one email was like a little beacon of hope for me. Unexpectedly, my heart leapt in to my throat: I felt a mix of relief, pride and a sense of solid endurance. With that one email, I knew with every fiber of my being that Southwest Florida would overcome yet one more seemingly insurmountable obstacle to not
only prevail, but soar, once again. One email, and I was fueled for the weeks and months ahead. I knew that not only my business, but the entire Southwest Florida business community, would come together, rise up and catch fire once more. My offsite production team and I were lucky: we had power by Tuesday evening, so publishing the paper was a go. We were back in business! Inside—delivered on-time and trueto-mission--you not only get our information-filled quarterly commercial real estate section and our inspiration-filled “Salute To Entrepreneurs” stories, you also receive timely tips and information to help you through the Hurricane Irma recovery process for your business. Thank you to our advertisers for your support during this difficult time. Thank you to my team for pulling this issue together under extraordinary circumstances—and your dedication and patience. And thank you, Emily—for your inspiration. Karen Moore is the Publisher/Owner/ Founder of Southwest Florida Business Today. BUY ANY 2017-18 TICKET PACK & RECEIVE A
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