6157_Issue 8_Winter 2017

RUBY PLEITER:

RIDING THE SOUTHERN WAVES SOHÉ: FUSION THAI ON THE 6157 BORDER ‘MY CLUB’: EMILY AND BICTON JCC JILLY’S FOOD FOR WOOFING WONDERS

ISSUE EIGHT WINTER 2017

ONE RESIDENTIAL 6157 BY O N E RE S ID E N T IA L 1 Q U A R T E R LY M A G A Z I N E

A publication of: One Residential Sales and Property Management 329a Canning Highway (faces McKimmie Road), Palmyra WA 6157 Phone (08) 9339 8833 Mobile 0419 904 907 michael@oneresidential.com.au

CONTENTS

oneresidential.com.au EVERY STREET TELLS A STORY: From where she’d rather be: Ruby Pleiter rides the southern waves 3

LOCAL BUSINESS Barking up the right tree 6

MARKET UPDATE Palmyra: Forget median price 7

ONE RESIDENTIAL CLIMBS INTO THE TOP 10 SELLING AGENTS, STATEWIDE. ONE’s team of market leading salespeople and a cracking admin crew laid down a super set of results in the month of February.

ONE was the 10th highest selling office across the state - our best result ever! The team also consolidated its position as #1 agent in the City of Melville by number of listings sold.

WE LOVE_______:

Welcome to 6157.

Sohé 8

Here’s our eighth edition of 6157!

ONE ON ONE

Our story on the glass-making genius of Rish and Alasdair Gordon had locals marvelling yet again at the richness of their community and the unseen brilliance near their doorstep. It also reminded people of some of the best coffee in 6157 at Puck (by the way, have you checked out Pluck around the corner?!)

The Winter edition has more great stuff from where you live.

We head to the beach on a beautiful winter’s day to talk with Year 11 girl, Ruby Pleiter, about her love of surfing.

6157 also looks at the meaningless of median pricing, enjoys some great Thai food from local newcomer, Sohé, and catches up with Emily Ward to hear about her club, Bicton Junior Cricket Club.

Thanks for your feedback so far— hope you enjoy the read!

Michael Forzatti Managing Director

“MY CLUB”: Bicton Junior Cricket Club 10

Wanted: One Crystal Ball 11

SELLING in 6157 Palmyra 12

PROPERTY MANAGEMENT in 6157 The times they have a chang-ed 14

ONERS Action in the One Residential Team 15

KIDS’ CORNER The funnest season of all! 16

CONTRIBUTORS Design: The Globe, Writer: Simon Elliott With thanks to the following: Ruby Pleiter, Emily Ward, Jilly Pleiter, Dev and the staff at Sohé, realestate.com.au, REIWA, ratemyagent.com.au, and the City of Melville.

MAY Top 20 Office in WA

6157: EVERY STREET TELLS A STORY

You’,re putting a from where headline RUBY WOULD right here.

rather be.

TH E G O R D O N S O F C A R R IN G TO N S TR E E T:

Around Christmas time in 2014, one of Ruby Pleiter’s friends coaxed her into a surfing lesson at Scarborough Beach. It was all new to Ruby; she’d never been on a wave nor a board. Having just completed Year 8, the Palmyra girl instantly fell in love with a sport for which she seemed to have a natural affinity. That first lesson would become a catalyst for changing her sporting goals, career plans, even her geography.

S T O R Y+ P H O T O S :

STORY PHOTOS:

S IM O N E LLI OTSTIM O N E LLI OT T

I

In 1979, Western Australia was celebrating European colonisation of Western Australia. The sesquicentenary would be marked in all sorts of ways. Miss Venezuela would win the Miss Universe 1979 pageant as a catwalk collapsed around her, Prince Charles would make a state visit, and a small group of world renown artisans would travel from Perth, Scotland. The eclectic crew would feature in the Royal Show of 1979 and remain in Perth as an artist in residence for a month while working on various commissioned works or otherwise plying their craft.

E A R LY B E G I N N I N G S Alasdair and Patricia (Rish) Gordon have a long-term partnership forged in glass. The two met in 1953 while studying at the Edinburgh College of Art. Rish, originally born in Kenya, was coming to the College straight out of school while Alasdair had done a mandatory three-year stint of national service.

Their qualification was a Diploma in Design & Crafts. Initially, the study was general and developed artistic skills with drawing and painting, but when the opportunity was given to specialise in the second two years of the course, both headed for glass.

The development of strong drawing and painting skills were essential foundations for whatever the speciality and glass was no different.

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“ We skip the first period on a Monday and all board the bus for wherever the waves are running... Gnarabup,, Prevelly or Gracetown... somewhere like that.

“We a’re out of the water just after nine, and then we run straight into the bakery. We love it there because- we all get a discount!"

water on the doorstep

“Once we’ve got some food on board, it’s back to Ruby Pleiter has never been too far from the water. school for the second period,” says Ruby.

Growing up in Tamar Street, the coast always “On Wednesdays, we have meetings and review beckoned when school holidays rolled around. A surf videos,” she adds. former student of Palmyra Primary, a job transfer Despite the way a week begins, The Academy is for her father, Mark, saw the family move to not an invitation to surf all day. If you’re unable to Vietnam for a couple of years then onto Cebu in maintain a strong academic record, you’re unable the Philippines for another assignment before the to continue with the program. The same goes for family returned to home base in Palmyra. upholding the values of The Academy within the Perhaps travel had whet her appetite, perhaps the broader community. idyllic beachside locations had enticed her, but Ruby also supplements her learning at The surfing was never going to be a big leap. She’s Academy with private High-Performance Surf always loved the beach and spent some of her Coaching with the Margaret River Surf School. younger years dreaming of becoming an Olympic A group of four students combine theory, video gymnast. The training helped to grow her review of their surfing, skateboarding (to help strength, balance and fluid movement. Little did with twists and turns on the land), and teaching she know at that point, that each of these would be techniques to help them understand how to grow excellent preparation for her future surfing passion. the surf skills of others.

The first lesson led to another, then many more. It Riding the waves wouldn’t be long before Ruby decided that surfing was where she wanted to invest herself.

The next few years look wet and wild for Ruby.

She currently has a work placement at the Surf While her love of surfing was fuelled by time on School who has also offered her a coaching role the waves, the people she met and competition, it across the summer holidays. has also found a voice in the coaching arena.

As we met to chat at Sandtracks Beach in North She loves competing, but helping others improve Fremantle, it became apparent that this little also lights her fire. pocket rocket is riding all sorts of waves right now.

“I still want to compete, for sure, but I love teaching The day after we met, Ruby would be at Trigg people and sharing my love of surfing with them.

Beach with Surfing WA for an accredited Level Coaching is all that and more!” said Ruby.

One Coaching Certificate. It’s a course specifically “They’re not mutually exclusive, so I’m not designed to equip people to coach and teach others choosing one over the other, I’m enjoying both,” to surf.

Ruby added.

A Level Two qualification will be on the agenda in As her passion and ability developed, so came the 2018 as she continues to hone her craft as a surfer opportunities. When the possibility of joining the and a coach. special Surfing Academy at Margaret River Senior “Each of these opportunities is giving me a good High School arose, Ruby leapt at the chance. feel for working with a whole lot of different Previously a student at Iona College, it’s lead to the people and introducing them to surfing. family renting a property in Cowaramup and now purchasing a home in Yallingup to be closer to the “The people I work with at the surf school are diverse. Some are old, some young and given it’s surfing action and the school. in Margaret River, plenty of them are tourists The Surfing Academy at Margaret River from all across the globe - different languages and nationalities - so it’s fun teaching them how to There are twenty-two students in the Surfing surf,” says Ruby.

Academy program with a mix of boys and girls from Year 7 through to Year 12.

Living the dream, while it comes As Ruby paints a picture of how a school week While Ruby continues to grow as a surfer and starts out, it’s difficult not to get a little envious. coach, there’s a bigger dream ahead.

“We skip the first period on a Monday and all “I’d love to launch my own surf school down south,” board the bus at 7 am for wherever the waves she says, “that’s the big dream”. are running - Gnarabup, Prevelly or Gracetown “I’m loving all the stuff I’m getting to do now, but somewhere like that.

I’m keen to keep growing and keep going and see “We’re out of the water around 9:15 am, and then how I can do even more of what I love and share it we run straight into the bakery. We love it there with others,” she adds. we all get a discount!

A string of names

We couldn’t leave without hearing of the best places to surf, and when it comes to a question on the best breaks she’s surfed, Ruby launched into an avalanche of proper nouns - half of which sounded like she’d just made them up on the spot!

“Oh, well, I love Gracetown, but there are so many good breaks. There is this strip called Lefties (Lefthanders) which is made up of Lefties, Karates, Umbies, Noisies and Ulus - pretty much anything with an ‘ies’ at the end of it!

“They’re probably my favourite, but I also love Huzzas (Huzzawouie) and Northpoint (both near Gracetown).

“These breaks might take fifteen minutes to walk down to from the car park but, once you’re there, many are very close together - like, fifty metres apart!” Ruby says.

When asked if it’s safe Ruby points to a bunch of cuts and bruises she picked up over a busy long weekend on the waves.

“And then there are the sharks,” she adds nonchalantly.

“Lefties features in the top 10 surf breaks for shark sightings, but you don’t think about it much when you’re out on the waves,” she says, providing little comfort to her Mum, who looks on with concern.

It’s a unique fraternity, the surfing community.

While there are obviously differences in skill and experience, there’s a mutual appreciation and respect for the wave that makes it a shared experienced rather than an exclusive one. Everyone can enjoy a good wave, and anyone can talk about the mutual exhilaration of a good wave as well. It tightens the bond between surfers regardless of age, gender or ability.

When asked what makes a good surfer, Ruby’s quick to respond.

“Motivation for sure. You have to want to be out there. It looks great and sounds great, but you still have to be intentional and get out there,” she says.

“Technique and balance are a big deal, and a bit of bravery doesn’t hurt either, but I think the biggest thing for me is that you have to like it - have a passion for it. That’s what gets me out on the waves. It’s a place that I’d rather be,” Ruby says.

COmmit. Back Foot.

Towards the nose of Ruby’s board are two words: ‘commit’ and ‘back foot’. As we chat together, I get the sense she sorting out both of them through her surfing journey. Her passion for the sport is driving her with action, while she remains grounded by the bigger opportunities that lay ahead of her. Onshore and offshore.

6157 BY O N E RE S ID E N T IA L

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J I L LY P L E I T E R : BA R K I N G U P .

E E R T T H G I R E TH

In 2009, Jilly Pleiter and her family left their Tamar Street home for Vietnam as her husband, Mark, took up an assignment as Project Manager with Strategic Marine. Yes, she’s Ruby’s Mum, and within that adventure were the seeds of her cottage business, Woofing Wonders.

It began with a single dog, Mojo, and grew from there. The fruits of this business idea would have dogs across the nation grinning from ear to ear!

Jilly rescued Mojo off the streets of Vietnam, and it wasn’t long after this that they had their Palmyrabased hound also flown over to join the crew.

When it came time for Mark’s next assignment in The Philippines, the cargo included two dogs.

You can find Woofing Wonders and a range of retailers stocking their products at woofingwonders.com.au

Having arrived in the Philippines, Jilly quickly became involved with a local dog rescue group (Island Rescue Organisation). Her connections here brought her in contact with dog trainers and fueled a fascination for the nutrition that would bring rescued dogs back to health.

Aware of Jilly’s interest, a professional trainer asked whether she would make some dog treats for some of his clients. That got

her more serious about researching what dogs needed to recover, thrive and maintain a healthy diet. As she got busy unearthing information, the practical outworking was good, edible product!

On return to Australia, Jilly and her entourage of furry friends were on a mission: develop this passion into a business that can provide dog nutrition that is Australian-based, Australian-sourced, and Australian-made.

Jilly obtained a Certificate in Animal Nutrition from the Holistic Animal Therapy Organisation and followed this with a Diploma in Holistic Animal Therapy Organisation.

Her education was driven by a desire to create

nutritional alternatives, underpinned by a broad knowledge of what works best for the dog, and how to source those ingredients locally.

“Most of our products have been named after the dogs we’ve rescued, or dogs that have been in our family over the years,” she adds.

One of the Woofing Wonders ranges features Kangaroo meat and another in development will use the kidneys from The Venison Farm - both based in Margaret River.

For now, the process is labour intensive. Every batch is handmade from home, using dehydrators and mixers. It’s a

“Where we could find the ingredients locally, we used them,” said Jilly, “even if it cost us a little more for the privilege”.

As a result of her passion, the contents of her creations sound like they might belong on Masterchef rather than appearing in a dog bowl!

Take ‘Lola’s Lamb & Beetroot Cookies’ for example!

Lamb, beetroot, rosemary, olive oil, turmeric, LSA meal, buckwheat, chickpea and coconut flours combine and, like most of Jilly’s creations, they’re grain free.

“Many dogs have similar gut health problems to humans, and their life is improved by addressing the volume of grains in the diet,” says Jilly.

plan that could allow the business to grow by recruiting others to prepare the recipes. From there, it could be moved into mass production, but it’s a move that Jilly is loathe to make.

It would change the nature of the operation in ways she’s not ready to consider at this point.

Woofing Wonders is available online and from a small, curated range of stockists. Not wanting to be lost in the crowd, but surrounded by products developed with a similar holistic approach to nutrition has made Jilly selective and targeted in her recruitment of potential stockists.

Want to make a dog’s day? Order a batch of Jilly’s treats soon! It’ll do wonders for your woofer!

6157: PALMYRA

PALMYRA: MARKET UPDATE Each month, just like we do each quarter in 6157, REIWA publish the median prices for the metropolitan market and each suburb and people look on with interest. Perhaps we should stop.

Michael Forzatti was the highest listing salesperson in Western Australia in 2015/16. He has won this award for the past three years. The largest portion of Michael’s sales is in the Palmyra area, an area where One Residential is the clear market leader. So dominant is One’s presence in the Palmyra market (where their office is located) that their current market share of 55% is over ten times greater than the nearest competitor (with 5%).

In this market update, Michael provides some thoughts on the relevance of the median price in the market.

One of the more meaningless statistics in the marketplace is the median price. It may tell you something if it’s shooting like a rocket or sinking like a stone but, even then, it’s only giving half a picture of what might be happening in the market place.

If your memory of high school math serves you well, you’ll know that the median price is simply the midpoint of a frequency distribution in a series. More simply, of all the sales in a given period, the one that sits in the very middle of those values. Like so many areas in Perth, Palmyra has a large discrepancy between its high-end and low-value properties making this statistic all but meaningless. At best, it’s a distorted picture of reality.

That said, we all look at it. Just as we listen to the median house price for an entire city.

When we undertake an analysis of the market, we’re a little more sophisticated. We compare properties of a similar style and land size in a similar area of the market.

When the analysis reaches this sort of specificity, you notice that while some areas of the market (the

investor market, for example) have been volatile, other segments remained relatively unscathed. Large blocks with character homes are still highly sought after in Palmyra and have held up particularly well in the face of a falling market. A quick look at the median price won’t tell you this.

My advice in any market? Don’t take too much notice of the median price, but talk with an agent who knows their market well enough to give you insights into its nuances - the segments that are performing strongly and those suffering. This will tell you which segments provide opportunities depending on whether you’re a buyer or seller.

Palmyra? Yes, the prices are generally flat. If you’ve bought into the area over the last two to three years, you’re unlikely to have experienced any change in your home’s value. Certainly not in an upwards direction.

People continue to take advantage of the up-market the comparatively small gap between their current property and the next level of property in the market. This is fueling much of the current market activity.

The investor market and the rental market make the investment property segment a less than ideal place to be. We don’t see this trend changing quickly with the banks and Federal Government making it tough to do much at all. My advice? Sit tight for a while if you can.

If all this sounds like groundhog day, you could just keep monitoring the median price and its fluctuation $650,000 and a fall of -0.8% in the last quarter!

THE CURRENT PALMYRA MARKET

-0.8% SUBURB GROWTH, CURRENT QUARTER

-10.3% SUBURB GROWTH, YEAR TO DATE

Median sale price:

$650,000

6157 BY O N E RE S ID E N T IA L

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ONE LOVES :

SOHÉ

WHERE: 2/93 Petra Street East Fremantle WHEN: TUESDAY TO SUNDAY FROM 5PM REVIEW: 4.8 ON FACEBOOK PRICE POINT:

$$$

STUFFING A PAPRIKA SO HÉ ST YL E! Here’s how to recreate Sohé’s simple stuffed paprika for starters!

Enough about Dev and his restaurant, onto the food.

INGREDIENTS (2 serves) 4-6 pieces of paprika Finely dice 3/4 of a brown onion 1 raw egg 3/4 teaspoon of chicken stock (1/2ts for stuffing, 1/4ts for milk mixture) 1 Tablespoon of thinly slice shallots 1 Tablespoon of olive oil 1/2 cup of coconut milk 3-4 curry leaves 1/4ts turmeric salt/sugar

While the vegetarian scanned the menu spotting dish upon dish in beef, chicken, fish and prawn variations, the carnivore was streadily salivating. We discovered quickly enough that when the approach to cuisine is fresh, bespoke, and prepared from the ground up, anything’s possible. In short, have it how you like it.

While Dev’s brief opened a world of possibilities, the Vegetarian fixed on the Sohé Special Curry - tofu variation. Up for some heat, we pulled the trigger on the amplified version!

While pouring the first red, out came some starters. A twicecooked softened pork belly with Thai-Sichuan sauce was first on the lips of the Carnivore. Soft, tender, sweet, sticky goodness.

Thai food wasn’t on the menu as we headed off to dinner on a Thursday night but, as we turned off Canning onto Petra, our plans quickly changed. A newcomer to the scene, you can be forgiven for never having spotted Sohé but we’re so glad we changed our plans.

While not technically 6157, we parked our paraochialism and armed with a bottle of red, buckled up for bold flavours.

Sohé is the the baby of Sri Lankan-born head chef and owner, Devinda Jayasinghe. What began as a hiatus from a banking and finance career to spend time with his new-born son, morphed into six months of invention and experimentation and became full blown last December with the opening of Sohé.

A passion for food isn’t new for Dev. Memories of his childhood are dotted with food accidents and triumphs in the family kitchen. With parents in the food industry, much of Dev’s early food learning was by osmosis. Never far from the action, it took little to rekindle the culinary fire within.

Sashimi grade, pan-fried seared scallops in the chef’s ‘special sauce’ followed. The sauce must have been beyond special, they were inhaled in short shrift.

The Vegetarian scored with a stuffed paprika that was mild on the heat and a crossover of Thai and Indian flavours. A recurring theme in Sohé’s fusion menu, the two plump, stuffed peppers swam in a shallow, rich coconut milk gravy. We could have taken care of another six to eight of them.

Mains arrived. The description of the curry being a blend of South East Asian and Indian flavours about which Dev was ‘tight-lipped’, created the impression of the man working away his genius in some undisclosed location.

On a walk-by, I gave the chef a high-five. While the rest of the table was waxing on about how wonderful their food was, the genuine food envy would be for the Vegetarian on this night.

Here’s the problem with brilliantly executed asian fusion cuisine - it’s near impossible to describe!

The Carnivore was competing for lineage. Her chicken on the bone, stir-fried with shallots, garlic and ginger was accompanied with a special rice that infused basmati rice with kaffir lime and coconut milk caused all sorts of excited affirmations.

The name, a play on Soho, is a fabrication of Dev and his wife. Amidst many alternatives, it fits the bill just nicely.

The Tom Kha combining sour and creamy soup with chicken had the five year old highly animated. Mind you, so do most things.

What they have done in a few short months is taken an old Thai restaurant within a strip of shops on Petra Street and reinvisioned it as a sleek, modern, eating space. Dark timber and geometric ceramics play off pallete-constructed furniture, dividing the space into distinct eating areas. With clever use of lighting and furniture, there’s room for plenty but not at the expense of intimacy.

There are big plans for Sohé and you get the strong sense that the charisma, congeniality, invention and entrepreneurial daring of Dev and his crew will deliver in spades.

As a new player on the 6157 culinary landscape, you can be forgiven for not having paid Sohé a visit up until now. Here’s the advice: go there. Soon. Sohé is all that.

METHOD 1) Slice the paprika along its length to allow you to add the stuffing. Some like to remove the seeds, we prefer to leave most of them in as we consider it enhances the flavour.

2) In a bowl, add the egg to the finely diced onion and combine.

3) Add the stock and the fried shallots to the bowl.

4) Pour/spoon mixture to paprika filling each to three quarters full.

5) In a hot fry pan, add some oil then add the stuffed paprika until gently charred.

6) Add half a cup of coconut milk, the remaining chicken stock, a dash of tumeric and the curry leaves to the pan and simmer.

7) Season with a little salt and sugar if preferred Plate up by using tongs to bring the paprikas onto the plate and then spoon remaining mixture over, into and around the paprikas.

Can be served alone or with rice.

6157 BY O N E RE S ID E N T IA L

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WANTED:

One crystal ball

WITH EMILY WARD

Emily Ward kitted up for Bicton Junior Cricket Club for the first time last year. A Year 9 student at Melville Senior High, she’s setting her sights high for the game she loves. We caught up to talk about cricket and her club.

Where did the passion for cricket begin?

We’ve always had games of backyard cricket going in the summer with my family and cousins and I’ve always wanted to be in the action, so last year I joined a club!

Do you bat or bowl?

In the form of the game that I play, which is a little like T20, we get to mix For more information on all cricket programs offered by Bicton JCC, email admin@ bictonjcc.com.au For more on the girls’ junior league: perthscorchers. com.au/ girls-cricket

it around. We all bat for four overs in pairs, and we all get to bowl. I probably lean towards batting a little more and I enjoy wicketkeeping as well.

Tell us about your club.

I play for Bicton Junior Cricket Club. Last year was the first year that we’d had a girls’ team.

We didn’t have enough players so we were in a team called ‘Southern Storm’ made up of players from Bicton and Leeming.

It’s a WACA-sponsored competition called the Perth Scorchers Girls League - it was great to see it getting off the ground.

coach so it’s fun whether I’m playing or in the nets.

Do you play a winter sport?

Yes, I play netball as well as Scouts.

When does it start up?

We have a spring and summer comp - before and after Christmas holidays.

Where would you like to go with your cricket?

I dream of playing for the Scorchers and would love to make a career of cricket but I know I just need to keep working at it, aim high, and enjoy the game.

Who’s your favourite player?

Elyse Villani from the Perth Scorchers. Love her!

Why would you tell your mates to join your club?

Ha - I’d tell them they get to play with me! I’d tell them they get to meet a bunch of great people. I play with four Santa Maria Do you play locally? boarders who we pick up We get around. It’s fun! for training and games.

We’ve played in Wembley, They’re friends now, but Joondalup, East Fremantle, I would have never met and South Perth. them except for cricket.

I’d also tell them about the What do you love about opportunities they’d get to the game?

I love the atmosphere and enjoy and the great way playing with people. I love the club looks after you. training (we train at Troy Have you hit a six yet?

Park) and we have a great Of course I have!

How many teams and what age groups?

Last year there was only one but we’re hoping for Under 15s and Under 13s this year.

In this issue, One’s Principal, Michael Forzatti, addresses the most common question being asked by buyers and sellers alike and the reality of life without a crystal ball.

ONE ONE

w i t h M I C H A E L F O R Z AT T I

“My Club”

If there’s a question that I’ve been asked more than any other in recent times, it’s this: What’s the market going to do next? It spills into a volley of other questions: What should we do with our house as a result? Should we put our property on the market or should we wait? Has it bottomed out or is it still heading there?

It’s fuelled out of concern for missing the boat on what’s happening in the market.

In the absence of definitive replies to questions like this, people start listening to plenty of people for possible answers.

Some of those people are ill-qualified to give an answer, while others are wise enough to say nothing at all. Some give answers in the hope that their prediction will come true because it fuels their agenda and creates the sort of market in which they wish they were operating! But it’s driven by fancy not fact.

As one who has been in the thick of real estate for the past 22 years, I can say something with great certainty: the current market conditions are unlike anything I’ve ever experienced. We are amidst the most unique set of market conditions I’ve seen, and it’s difficult to spot consistent trends anywhere. It’s a week by week proposition that can change in a moment.

A significant component of my discussions with home owners and buyers is communicating that we don’t know what’s happening next in the market. We don’t have a crystal ball, and we shouldn’t pretend that we do.

What does this mean and what are the implications?

Well, first, if someone tells you with any clarity what the market is going to do, be highly suspicious! They don’t know, and

they’re making it up!

If they’ve caught a whiff of windswept optimism blowing through the market and drawn straight lines from those anecdotes, the ground is shaky. To infer anything regarding the future of the market from a small window of results is always dangerous.

In six to twelve months the market may have picked up, flattened out, or still be heading south; we just don’t know.

What might be fuelling one’s optimism is a single result, but the likely reality is that the owner and the agent became more realistic about price and met today’s market.

What we’re finding right now is that the common practice of considering market evidence from the last six to twelve months is simply not relevant. The market is fluctuating so quickly (in every direction) and is so inconsistent from property type to property type that the evidence of the last six to eight weeks becomes a far more reliable indicator.

As an agent with plenty of experience, it’s still causing me to question myself.

What’s true right now? What’s the market doing in the present?

The lack of definitive answers for those with less experience and fewer sales over the past year has caused them to hedge their bets, refraining from any deliberate pricing strategy and suggesting instead that ‘we let the market tell us what’s happening regarding the price of a property’.

There’s still a prevalence of ‘transparent negotiations’, ‘expressions of interest’, and ‘all offers presented’. All of these strategies are bet-hedging-shorthand for ‘we don’t know and haven’t had our heads deep into the market enough to make a strong, informed pricing decision’.

It’s this dynamic that has resulted in properties being stuck on the market for far too long while the overpriced listing is gradually reduced down to market reality (and often below, because it’s become stale).

What are the ramifications of this for sellers? Owners need to be guided by professionals who are active within the current market in their area. Owners also need to be driven by the present realities, while also factoring in their distinct

personal situation. One of the most volatile markets in a couple of decades is not the time for false assumptions.

What’s in front of you right now? That’s what needs to drive your decision making. Both your situation and the present market reality.

The crystal ball may be a fanciful desire, but in this market, the crystal ball is miniature and sees about four weeks into the future!

It’s a time when strong, successful agents are turning over plenty of business because they have a keen awareness of what the market is doing right now and are confident enough to let owners know the present reality when it comes to talking about price.

Sellers need a ‘current agent’ who is experienced, trusted, and consistently turning over properties right now.

They’re the ones who have their heads in the ‘now’. They’re selling eight to ten properties each month, opening handfuls of properties across a weekend, and able to speak reliably about present market conditions. Anything beyond that is probably wishful thinking.

6157 BY O N E RE S ID E N T IAL

11

FOR SALE

SOME OF THE ONES IN

PALMYRA

2/313 CANNING HIGHWAY POLISHED EASY-CARE LIVING

Fr $499,000

This fashionable renovated residence is designed for stylish entertaining and ultra-comfortable living. Set on a generous stand alone block with front gates and picket fence, the home offers excellent secure living with a spacious and practical floor plan .

3

1

2

FOR SALE

2/5 AURELIAN STREET Fr$399,000 VILLA DELIGHT – BIG FLOOR PLAN!

FOR SALES DATA, ADVICE AND EXPERTISE IN PALMYRA, CALL THE MARKET LEADER, MICHAEL FORZATTI ON 0419 904 907

Perfectly positioned in the elevated, sought after East Fremantle end of town, offers a spacious open plan design and outdoor courtyard living. Whisper quiet with shops, parks and transport closeby, this villa home will appeal to first home buyers, investors and downsizers.

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1

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FOR SALE

196E MARMION STREET PRIVATE REAR VILLA

Fr $349,000

Nestled back from Marmion St, with excellent parking and secure surrounds, this delightful villa home offers some unique features including high raked ceilings, separate lounge and meals area and remote lock-up garage. Light and bright throughout.

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FOR SALE

15 ADRIAN STREET Fr$779,000 BRICK & TILE CLASSIC ON 663SQM!

65A CLEOPATRA STREET RARE PALMYRA LAND!

One of Palmyra’s character classics with its art deco frontage, this rare property on a corner 663sqm block with bonus R40 zoning won’t last long! Perfectly positioned, this much loved home offers a functional, flexible spacious layout perfect for family buyers!

Stunning opportunity to secure extremely rare rear block set in an enviable location with referred north facing orientation. This survey-strata block of 512sqm (including driveway) will secure your lifestyle future in a premium location close to schools, parks, farmers markets and cafes!

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Fr $449,000

512 m2

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FOR SALE

FOR SALE

89A SOLOMON STREET JUST RIGHT!

Fr $599,000

2 SOLOMON STREET Fr $649,000 CHARACTER GEM – POSITION PERFECT!

Set in sought after prime street front position, enjoy wonderful surroundings and an easy, comfortable lifestyle with this immaculate home. A delightful property offering the tranquil single-level configuration that will appeal to downsizers and small families.

Idyllic elevated front block in premier East Freo border location, this gorgeous brick & iron character classic oozes street appeal. Original character traits with high ceilings, jarrah boards, fireplace plus big country style kitchen and meals, family room and study nook.

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UNDER OFFER

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SOLD

E N T E R TO W IN A D IN N E R F O R FOUR AT S O H É For the chance to win a dinner for four at Sohé, message One Residential’s Facebook page.

There’s no tricky questions, just let us know that you’re entering the competition.

‘Like’ and ‘Share’ us while you’re there!

Entries close: 31 JULY 2017

D O YO U K N OW A LO CA L H ER O ?

At One Residential, we love to recognise the people that make a great place to live, a great place to live.

250A MARMION STREET RARE DUPLEX BLOCK!

Set on elevated 900sqm duplex block with a bonus brick and tile home, you can: demolish & develop 2 blocks (front and rear), renovate existing home and create rear block (rear access available), landbank for the future and collect rent, or build your family home on the full block!

49 SOLOMON STREET Fr$549,000 QUINTESSENTIAL COTTAGE CHARM Picture perfect weatherboard and iron cottage that has been dramatically restored by proud owners. Step inside the gated entry for instant attraction with a gorgeous fusion of stonework and timber decking with thatched roof sitting area and tranquil garden surrounds.

If you know someone that you think deserves to be publicly recognised for being a champ, let us know. We’d love to help!

HEROES KUDOS!

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2 6157 BY O N E RE S ID E N T IA L

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ONE RESIDENTIAL: MANAGEMENT

MANAGING WITH ONE IN

the times they have a chang-ed PRINCIPAL & DIRECTOR, RICHARD THURTLE ON THE CURRENT RENTAL MARKET It’s no news flash that the rental market has changed dramatically over the last couple of years. The lines of people at property inspections hoping to find a property for lease and the subsequent flurry of rental applications and bidding wars to secure a property are a distant memory. In its place, is a market with lower median rental prices, higher vacancy rates, and competition for tenants, not properties.

Richard Thurtle, Principal and Director of One Residential Property Management, talks about the current market conditions and how they have changed the behaviours of tenants, owners and Property Managers in different ways.

Yes, it’s a market skewed towards the tenant, but how is that playing out across the market?

“There’s no doubt there have been fundamental changes in the marketplace,” said Richard Thurtle, Principal of One Management.

median prices but with these now factored into the market, the next round of rent reviews is likely to be flat or with only a minor further correction.

In a market that is generous with properties and low on tenancy applications, there can be a tendency to be less rigorous with screening rental applications.

“Prospective tenants inspect properties expecting to make an offer on the ‘going rent’ rather than diving for the closest “There’s certainly that temptation,” says Richard, “but the rental application form. consequences of being lax in screening has a far greater downside than the upside of getting someone into a property.

“Where we saw people outbidding one another to secure tenancies before, it’s been replaced by negotiation for a lower-than-asking price.

“Just recently we recommended the rejection of an applicant to an owner desperate to let their property after finding the “Sitting tenants (those with existing leases) are far more savvy, applicant had a track record that wasn’t favourable when it too. They know the lay of the land and that the property up came to paying the rent. the road, just like theirs, was just re-let for a lower price. “That’s tough news to break when you think you’ve finally They’re not shy of demanding a similar decrease in their secured a tenant. It’s no fun for us either, but we know the weekly rental at renewal time,” Richard said. potential ramifications of ignoring such obvious warning signs As a result of this dynamic, there’s plenty of communication as well,” Richard said. on rental prices going on with owners.

In a nutshell, the attitude of tenants is more demanding, the attitude of owners more concerned, and the attitude of “Back a year or so, there was two markets - one with people property managers more conscientious! that were taking on new leases at far lower prices, but another slice of the market that was still wearing the weekly “There’s plenty of cause for disappointment out there right rental of the previous market conditions,” said Richard. now if you’re an owner and that makes for many delicate conversations,” says Richard.

“There are very few of those scenarios remaining in the market now. Most have renegotiated to reflect the current market conditions and the playing field is level once more - albeit at a lower median price.

“We’re frequently talking with owners as we approach a re-letting to establish what room we have to move (or how much we may have to move) in light of the market.

“While we work hard for our tenants, our primary relationship will always be with our owners, and so we work to achieve the maximum income for them at any letting or reletting,” said Richard.

The result of all these negotiations and renegotiations is that the wild, downwards swing in the rental market is tapering off. Re-lettings may have seen dramatic movements in the

Given the demands that tenants can make, there’s reasonable concern as to how owners will continue to finance their property on lower incomes or make improvements when they’ve been in negative income territory for many months.

There is little doubt: the market is in a holding period. While the impetus for the downswing may have abated, there’s no reason to assume that it won’t move further - just not as harshly. Holding on in a holding period is no joy for an owner, but with few other options on the table, it’s a case of bunkering down, locking tenants into secure, if not lower, rental agreements, and hanging in there.

The times may well have changed for owners but, like another song says, all the good times we had will happen again!

:ONERS our people: out there and doing good stuff ONE RESIDENTIAL: STRINGING TOGETHER THE SOLID ONES

ONE’S TOP GUN FINISHES THE FINANCIAL YEAR STRONG

DANA CIRULIS APPOINTED ONE’S NEW WILLAGEE SPECIALIST

RYAN CONSTANTINE IS THE ONE FOR YOU IN ATTADALE

Bolstering the team of market specialists in the 6156 postcode, Dana Cirulis has been added to our team as the One in Willagee.

One has added to its lineup of market specialists in the City of Melville. Now there’s One in Attadale and his name is Ryan Constantine!

While One has enjoyed much success in Willagee, it’s been over a year since we had had a market specialist in the area.

Dana joins One’s team of market leaders after working for a Fremantlebased agency for a number of years. She’s set to grow the Power of One!

LAINE PIPER WHISTLES NEW TUNE

MAY Top 20 Office in WA

19TH One Residential has consolidated its position in the Top 20 Sales Offices in the state as we head towards the end of the finanical year.

Michael Forzatti is polishing off the financial year in a similar fashion to his finishes over the past decade - at or near the top!

One Residential was nineteenth across the state (by number of listings sold) and lead the way once more in the City of Melville. While the final results for the year are still to come, June was no different. Our team of market leaders consistently punch above their weight, delivering big results month after month!

With another market leader, Shane Beaumont, giving him a run for his money, Michael has been leading the way in Palmyra once again.

Michael has been the top selling salesperson in the state for three of the past five years. We’re looking to see whether he can make it four from six!

We’re also welcoming to the team a new Executive Assistant to Principal, Michael Forzatti.

Laine Piper joins the team with six years of real estate experience and a desire to take it to the next level. A naturally helpful individual with a fastidious streak, she is driven by a desire to realise positive outcomes for clients and those with whom she works alongside.

Ryan joins the team after honing his craft in an agency operating in the inner-city North Perth area. A migration across the border into the Fremantle area and a desire to work with the prolific team at One, has seen him join the ranks.

Expect to see a whole lot more yellow on the verges of Attadale soon as Ryan gets busy!

DOES YOUR 6157 CLUB NEED ANOTHER PLAYER?

MAKING ONE BIG SPLASH IN BICTON One Residential has continued to invest in community sport as a leading sponsor of Melville Water Polo Club.

The club, based at Bicton Baths, was formed in 1946 and currently has 14 senior teams.

It is home to the Fremantle Mariners (men), and also hosts the Fremantle Marlins (women). A club with a rich history, it is also responsible for creating the highly successful Flippa Ball enjoyed by many juniors across the state.

As a communitybased business, we’re passionate about the patches of turf in which we operate. Our business rises on the back of results, relationships, and our connection to the community.

One sponsors a range of clubs and community groups through annual and ongoing commitments.

If you would like your community club or group to be considered for sponsorship by One, we invite you to email us with your details at info@ oneresidential.com.au You never know!

6157 BY O N E RE S ID E N T IA L

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1. Make a mobile mud pit in a wheelbarrow 2. Wear a raincoat and gumboots and stomp in the biggest, wettest puddles you can find

Petra St

Preston Pt Rd

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Winter’s not a season to stay inside, it’s a season to dress appropriately and have a whole lot of fun!

Here’s 23 things that Nature Play have put together to make winter plenty of fun for kids.

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Carrington St

THE FUNNEST SEASON OF ALL!

G R E E N WA S T E COLLECTION IN 6157

Canning Highway

AREA 1 1 JAN, 2018 AREA 2 26 JUNE, 2017

Sainsbury St

3. Make a bonfire with an adult and cook damper on a stick 4. Sketch a tree that has lost its leaves and then decorate it 5. Make a dirt or mud track for toy cars 6. Have a fort/cubby building competition with your friends 7. Go on a winter picnic (take a thermos of hot chocolate or soup–yum!)

8. Watch a spider spin its web

The service, provided by the City of Melville is for collection from your verge according to council requirements and applies to residential properties only.

White goods and junk is another verge-side pick up and will take place later in the year.

9. Hang a birdfeeder in your backyard and watch who visits 10. Pretend you’re a modern-day explorer on a photo-taking expedition 11. Have an outdoor shower by shaking a rain-soaked branch!

12. Use herbs from your garden to make a potion 13. Find some bush and listen with your eyes open, then closed 14. Make leaf boats to float down a stream or in a puddle 15. Grab a garbage bag and slide down a grassy, wet hill 16. Get inked with some mud tattoos 17. Make a rain gauge and measure the rain in your backyard 18. Build a mini bridge or stepping stones across a winter creek 19. Put on your gumboots and rain coat and head to the beach to play chicken with the waves 20. Play hide and seek in a forest 21. Collect snails and watch the trails they make 22. Explore the treasures washed up on the beach after a storm 23. Spend an entire day outside, no matter the weather, and see how many things you can do

One Residential Sales and Property Management 329a Canning Highway (faces McKimmie Road) Palmyra WA 6157 Mobile 0419 904 907 michael@oneresidential.com.au

oneresidential.com.au